How are you maximizing Podcasting for your business? You'll need more than a great name, engaging podcast art, and solid podcast descriptions to maximize podcasting.Hosts + Guests alike must understand the process of putting together a binge-worthy podcast episode every episode.It starts with brand awareness, trust building, and collaboration in the podcasting community. If you want to grow your business through podcasting and monetize your efforts, learn actionable strategies to grow your business footprint through effective podcasting techniques.00:01 Avoid Being A One Hit Wonder00:54 Podcasting Goals You Can Achieve02:27 Grow your influence, your impact, and your income05:36 Amplifying Visibility Through Podcasting09:33 Effective Communication in Podcasting13:43 Building Door-Opening Connections15:02 Bootcamp Community inside the Virtual Podcast School🎙Hook Your Audience: Turning Podcast Listens into Revenue | #239📲Tell Me More! What do you want to know about podcasting for your business?💥🏋‍♀🧘🏽‍♀️🔥💪🏼REGISTER FOR THE FREE BOOTCAMP JANUARY 13-17, 2025⬇️ ACTION-PACKED RESOURCES + NEXT STEPS ⬇️ Snag Your Standard Ops Procedures for Hosts and Guesting!🎧🏃🏽‍♀️⤵coachjenrogers.com/podcastsopLimited time Podcast audit for $297! Now 2 of 5 spots available. Listen to #242 to learn how you could save $50! Email [email protected] to book your audit.💥🏋‍♀🧘🏽‍♀️🔥💪🏼 REGISTER FOR THE FREE BOOTCAMPLooking for organic growth through evergreen content? 💎 🏃🏽‍♀️⤵Book a call with Jen coachjenrogers.com/VIPCoach Tired of Just Talking About Launching? Grab my FREE Training: The Nitty Gritty Podcast Training 🚀🎙️⤵coachjenrogers.com/PodcastNittyGrittyTraining 📞Ask me your Question or Get Featured! Ask Jen AnythingLooking for The Empowered Stepmom? Be anxious for nothing; bu...

In this insightful podcast interview, I sit down with Matt Curl, the COO of Apollo, to discuss the future of AI-powered sales, how cold emails are evolving, and why data-driven go-to-market (GTM) strategies matter more than ever. Matt draws on his experience at Apollo (a leading sales engagement and data platform) to share unique perspectives on PLG (product-led growth), the challenges of AISDRs, and the importance of RevOps in B2B SaaS.You’ll learn how AI-driven personalization can backfire, why focusing on the right signals in your target market dramatically boosts reply rates, and how creative testing in cold emails resembles running meta ads. We also dive into the power of intent data, the nuances of domain reputation, and how founders can navigate “shiny object syndrome” while scaling.Whether you’re a sales rep looking for cutting-edge tactics, a founder exploring PLG strategies, or a RevOps professional seeking the perfect tech stack, this conversation is packed with actionable takeaways and real-world insights. Tune in to hear how Apollo continues to innovate, the role of data in cold email success, and why customer obsession should guide product decisions.Timestamps0:00 – Introduction & Technical Glitches1:30 – Matt’s Musical Background & How Music Builds Discipline2:30 – The Rise of AI SDRs & What It Means for Sales Teams5:00 – Personalization vs. Scale & The Looming Spam Filter Problem9:00 – Why the Best Cold Email Tactics Resemble Ad Creative Testing14:00 – Finding High-Value Signals & The Role of RevOps19:30 – Unlocking Intent Data & Why Customers Drive Product Roadmaps24:00 – Clay vs. Apollo & The Importance of Ease-of-Use in Sales Tools28:00 – SMB vs. Enterprise: When to Move Up-Market31:00 – GTM Is Part of Your Product: The Future of End-to-End Sales Tech35:00 – Final Thoughts & Parting Words📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: [email protected]🤝 Production Partner: https://bio.link/ytorbit🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders.🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

Welcome to The Doers Nepal Podcast, Nepal's No.1 Business Podcast.Here, we dive deep into the journeys of trailblazers transforming industries and driving impactful change. In this episode, we are joined by Abhaya Poudel, Co-Founder of TIGG, Nepal’s first modern accounting platform designed to automate bookkeeping and empower businesses. Starting with the pain point of traditional accounting practices, Abhaya shares how he identified the need for real-time accounting solutions in Nepal back in 2013-2014 and turned it into a thriving venture. With 1,500 paying customers today, TIGG is redefining how businesses approach accounting, helping entrepreneurs move beyond manual recording to focus on strategic growth. Tune in to hear how innovation, resilience, and the desire to create economic value are shaping the future of accounting in Nepal. 🎉 Exclusive Offer: 🏷️ Use Promo Code: DOERS10 💰 Get 15% Off on TIGG's subscription and experience the future of accounting today! 📲 Visit: tigg.com 🌸 Gifting Partner: Himalayan Floriculture 🌸 We're grateful to Himalayan Floriculture for enhancing our podcast with their thoughtful floral gifts. Discover high-quality floral arrangements and gift ideas for every occasion. Visit: himalayafloriculture.com Exclusive Offer: 🏷️ Use Promo Code: [DOERS10] 🌼 Enjoy Discounts: On your next purchase! 🚚 Fast Delivery: Bringing beauty to your doorstep. Get Inspired, Be a Doer. Host: Anup Ghimire, Marketing and Business Consultant Host's LinkedIn: https://www.linkedin.com/in/anup-ghimire-9366aa5a/ Guest: Abhaya Poudel, Co-Founder of TIGG Guest's LinkedIn: https://www.linkedin.com/in/abhayapoudel/ Follow us: Instagram: https://www.instagram.com/thedoersnepal/ Facebook: https://www.facebook.com/thedoersnepal Production Partner: Viewfinders Production https://viewfinders.com.np/podcast-as-a-service/ Explore Digital Creation with Viewfinders Get all-in-one Podcast services Services: Set design, content creation, guest recommendations, distribution, and more Reach out to Viewfinders Production for expert help #nepalibusinesspodcast #nepalipodcast #thedoersnepal #no1businesspodcast #youthofnepal #podcast #ModernAccounting #AccountingInnovation  #BusinessAutomation #TIGG #NepalEntrepreneurship #RealTimeAccounting #AccountingSoftware  #AccountingEcosystem

In this episode of Uncharted Entrepreneurship, Nick McEvily discusses the role of fractional product leadership, emphasizing the importance of product management in startups, especially in the SaaS space. He distinguishes between product management and project management, highlighting the responsibilities of product managers in ensuring product-market fit and customer satisfaction. The conversation also covers hiring needs for product managers, the significance of customer discovery, and effective go-to-market strategies. Nick shares insights on recruiting participants for customer interviews and the importance of understanding customer needs without leading them. The episode concludes with Nick's predictions for the future of product management and a light-hearted plug for Hawaiian shirts.takeawaysFractional product leadership helps startups avoid costly mistakes.Product management is crucial for achieving product-market fit.There is a significant difference between product management and project management.Product managers must validate ideas before execution.SaaS products require continuous iteration and management.Hiring a product manager depends on the size of the development team.Effective customer discovery is essential for product success.Open-ended questions are key in customer interviews.Recruiting for interviews can indicate market fit.Organizational culture impacts product management effectiveness.Sound Bites"SaaS tools are constantly on.""I love to plug Hawaiian shirts.""Happy to chat."Chapters00:00Introduction to Fractional Product Leadership03:09Understanding Product Management vs Project Management05:44The Role of Product Managers in SaaS08:21Hiring Needs for Product Management11:05Customer Discovery and Testing13:52Go-to-Market Strategies16:38Recruiting for Customer Interviews19:44Navigating Product Development Challenges22:10Seasonality in Product Development25:08Final Thoughts and Shameless Plug

“B2B marketing is really human-to-human marketing. Don’t just talk to companies; connect with the people running the show.” Michelle Lisowski, Senior Director of Global B2B and Partnership Marketing at Uber, joins Krystina Rubino on Growth Talks to explore the art of balancing strategy with scrappy execution, fostering emotionally intelligent teams, and scaling B2B marketing efforts globally. From cultivating a “see the forest through the trees” perspective to building team cultures where mistakes are embraced as learning opportunities, Michelle offers actionable insights for leaders navigating the demands of high-stakes marketing environments. 🗝️ Key Takeaways: Emotional intelligence isn’t just about being a great leader—it’s the secret sauce for better marketing. After all, B2B campaigns need to speak to human decision-makers, not just companies. Not all challenges are created equal. Learn how to differentiate between productive challenges that grow your career (good pain) and burnout that hinders progress (bad pain). Building trust and psychological safety in teams allows for faster iteration, better execution, and sustainable high performance. Scaling a global brand isn’t about reinventing the wheel for every market. It’s about knowing when to adapt locally and when to lean on universal truths. Want to lead like a pro? Hire people who are better than you. The strongest teams are the ones that can thrive without constant oversight. ⏰ Timestamps 00:00 Introduction to Michelle Lisowski’s career 01:22 Balancing scrappiness with strategic planning 05:43 The dangers of perfectionism and the value of collaboration 10:07 Fostering psychological safety in teams 15:18 Good pain vs. bad pain: knowing your limits 20:47 Scaling global marketing while adapting locally 25:12 Data-driven decisions vs. gut instinct in leadership 30:05 Michelle’s advice for aspiring B2B leaders 35:09 The power of hiring exceptional talent   🔗 Mentioned in this episode: Uber for Business: https://www.uber.com/us/en/business/ Google Cloud: https://cloud.google.com/ Kabbage: http://www.kabbage.com/   🤝Connect with Right Side Up Right Side Up is a premium growth marketing agency that has helped more than 1,000+ companies hit their growth goals. Check us out and send us a note at: https://bit.ly/4bfaBQt ‣ Subscribe to our channel: https://bit.ly/3HWiJYD ‣ Subscribe to our marketing newsletter: https://rightsideup.com/resources/growth-marketing-newsletter/ ‣ Follow us on Linkedin: https://www.linkedin.com/company/rightsideup/ ‣ Follow us on Facebook: https://www.facebook.com/RightSideUpCo/ ‣ Follow us on Twitter: https://twitter.com/rightsideupco

Ever wondered why some emails land in your inbox while others vanish into spam? If your emails aren’t getting delivered, your sales won’t either! In today’s episode, I’m sharing 4 simple, actionable tips to improve your email deliverability so your messages land where they should—your customers’ inboxes. Whether you’re a beginner or just looking to boost your sender reputation, this episode will help you clean up your email strategy and get better results. What You’ll Learn in This Episode: ⏱ 00:00 Why Some Emails Land in Spam ⏱ 01:03 What is Email Deliverability? ⏱ 01:54 Why Email Deliverability Matters ⏱ 02:36 Tip 1: Clean Your Email List Regularly ⏱ 03:29 Tip 2: Authenticate Your Sending Domain ⏱ 04:16 Tip 3: Send Relevant, Engaging Content ⏱ 05:06 Tip 4: Make Unsubscribing Easy ⏱ 05:32 Recap of 4 Tips to Improve Your Sender Reputation ⏱ 05:54 Free Resource & Wrap-Up Resources Mentioned: 📥 Free Ultimate Email Segmentation Blueprint: Grab it here 🎉 Join the Waitlist for Leads on Autopilot: Save your spot here Connect With Me: • Website: shecommercesimplified.com • Instagram: @shecommerce_simplified • YouTube: @shecommerce_simplified • Apple Podcasts: Inbox to Income • Spotify: ⁠Inbox to Income⁠ If you enjoyed this episode, be sure to subscribe, leave a review, and share it with a fellow e-commerce entrepreneur who needs email marketing made simple.

In this episode, we dive deep into the strategies that can transform your podcast listeners into high-paying clients. Our guest, Jonathan Goodman, shares his proven system that has helped him build a coaching empire and generate millions in revenue. If you're tired of chasing likes and want to learn how to create meaningful, revenue-generating conversations, this episode is for you!What You'll Learn:- The common mistakes people make when promoting their podcast on social media.- Why social media fame can be a trap and what actually matters for business growth.- Jonathan's exact systems that generate hundreds of high-ticket sales conversations daily.- How to use Instagram stories to drive engagement and start consultative sales conversations.- The importance of nurturing your audience and building a book of business.- How to leverage podcast content to support and grow your coaching business.🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: [email protected]🤝 Production Partner: https://bio.link/ytorbit🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders.🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

In this episode of The Circle Sessions, host Brett Johnson guides you through essential strategies for growing a podcast's audience in 2025. He begins by emphasizing the importance of defining your ideal podcast listener, highlighting the need to target content effectively by understanding your specific audience's demographics, behaviors, and needs.Brett shares his experience from the radio industry, noting how understanding the listener's profile can help tailor content. He provides practical steps to define your podcast's target audience, including competitive landscape evaluation, niche identification, and brainstorming podcast ideas. He stresses the importance of setting clear goals, such as brand awareness, thought leadership, or educating an audience, and creating a detailed listener persona to develop relatable content.The episode covers key growth strategies, including making your podcast discoverable on multiple platforms and the significance of utilizing YouTube. Brett discusses the importance of podcast SEO (Search Engine Optimization) and encourages the use of transcription services to enhance organic traffic and accessibility. He highlights the value of having a mobile-friendly website with easy subscription options and offers insights on how to leverage social media effectively.Engagement is another focal point, with Brett recommending tools like SpeakPipe for listener interaction and Facebook or LinkedIn groups for community building. He also touches on the cautious use of paid ad campaigns to promote standout episodes.Brett dispels common podcasting myths, such as the over-reliance on downloads as a key metric and the misconception that social media followers equate to podcast listeners. He emphasizes the importance of understanding broader trends and utilizing various analytic tools for better insights.For anyone serious about podcast growth, this episode offers comprehensive strategies, practical tips, and a fresh perspective on how to engage and expand your podcast audience in 2025. Key TakeawaysDefining Your Ideal Listener: Creating a detailed listener persona, including demographic information and specific pain points, is crucial for targeting your content effectively.Competitor Analysis: Evaluate the competitive landscape by researching other podcasts in your niche to understand how they're reaching their audience and to find ways to differentiate yourself.Content Refinement: Continuously refine your podcast topics to focus on a specialized audience. Avoid being too general to stand out and engage listeners deeply.Platform Utilization: Ensure your podcast is discoverable on all major platforms, including Apple Podcasts, Spotify, and YouTube. Don't limit your reach by only being available on a few platforms.SEO and Transcripts: Optimize your show and episode descriptions with relevant keywords and convert episodes into SEO-friendly blog posts using transcription services to boost organic traffic.Engaging and Shareable Content: Strive to create content that is engaging and shareable, aiming for moments in episodes that listeners feel compelled to share with others.Social Media Strategy: Tailor your content for different social media platforms and use features like audiograms to capture attention. Understand that each platform has its own audience and content preferences.Community Engagement: Set up communities on platforms like Facebook, LinkedIn, or Slack to engage with listeners, gather feedback, and gauge topics of interest for future content.Metrics Beyond Downloads: Focus on metrics like completion rates and listener behavior rather than just download numbers to get a true sense of...

In this episode, we sit down with Max Altucher, a pioneer in the go-to-market space and one of the most influential voices in modern sales. Max shares his incredible journey from his early days at Udemy to founding Sales Hacker, which was later acquired by Outreach, and his current role as the managing partner at GoToMarketFund.What You'll Learn:- Max's Journey: From Udemy to Sales Hacker and beyond.- Investing in Winning Companies: Max's framework for identifying and investing in category-defining companies early on.- Go-To-Market Strategies: Insights into the current state of go-to-market strategies and how they have evolved.- Building Sustainable Businesses: Practical advice for founders, sales leaders, and investors on building successful and sustainable businesses in today's market.🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: [email protected]🤝 Production Partner: https://bio.link/ytorbit🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders.🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

Welcome to a world where the role of CMOs is rapidly evolving, demanding not just creative genius but strategic acumen and data-driven decision-making. It’s up to today’s marketing leaders to understand how their responsibilities intertwine with sales, product, and finance to drive cohesive growth strategies. Today, we’re diving into the art of driving efficient growth as an enterprise CMO, while juggling limited budgets, lots of competition, product complexity, and the never ending challenges of alignment. From defining and refining your Ideal Client Profile (ICP), to driving an orchestrated execution of your go-to-market strategy, the CMO role feels a lot like a pressure cooker. Pull up a seat as we dig in with Corey Livingston, and discover the lessons, insights, and warning signs she’s gathered in her decades of steering growth in complex enterprise environments. This episode provides an insider's view on strategies that will keep your marketing and sales teams harmonized amidst product innovation and shifting market dynamics. About the Guest Corey Livingston is a results-driven marketing leader with over two decades of experience in strategic marketing, demand generation, and revenue operations. Formerly the Senior Vice President of Marketing & Sales Operations at OneNeck IT Solutions (now US Signal), Corey leads cross-functional teams in executing go-to-market strategies that drive brand visibility, customer acquisition, sales pipeline and revenue. Her leadership has been pivotal in implementing a data-driven demand generation engines, resulting in increased sales pipeline and new logo growth across complex buying journeys. Corey holds an MBA from Loyola Marymount University and a BBA from Texas Tech University.Growth Driver is powered by Intelligent Demand. Visit intelligentdemand.com to learn more about how they can help your organization hit its growth goals. Hosted on Acast. See acast.com/privacy for more information.

In this bonus episode of Inbox to Income, I’m sharing a detailed framework to help you nail your BFCM strategy. Whether you’re feeling overwhelmed by all the tasks or unsure where to start, I’ve got you covered. We’ll break down the exact steps you need to take—from setting clear goals to building momentum early, crafting strategic email flows, and following up after the sale. You’ll also hear a pro tip to boost average order value, plus an overview of the free BFCM Success Blueprint to make implementation easy. Let’s turn this BFCM into your most successful one yet! Key Takeaways • Set Clear Goals: Define what you want to achieve this BFCM. • Build Momentum Early: Engage your audience before BFCM starts. • Email Campaign Strategy: Create teaser, announcement, and urgency-driven emails. • Create BFCM-Specific Flows: Modify existing flows to match the urgency of BFCM. • Follow-Up with Post-Purchase Flows: Use a thank-you flow to build loyalty and increase average order value. • Grab Your Free Guide: Head to ⁠https://shecommercesimplified.myflodesk.com/bfcm⁠ to download your BFCM Success Blueprint and take action today. Want to read the detailed blog? Head to ⁠https://www.shecommercesimplified.com/blog/bfcm-planning-and-execution-guide⁠ Timestamps 1. [00:00 - 00:50] - Introduction Setting the scene for BFCM, addressing the common overwhelm, and emphasizing the importance of having a clear plan. 2. [00:51 - 02:00] - Step 1: Setting Clear Goals Defining clear, realistic goals, examples of goals, and why this foundation is crucial. 3. [02:01 - 03:10] - Step 2: Building Momentum Early Importance of starting promotions early, strategies like VIP access and tailored lead magnets. 4. [03:11 - 05:00] - Email Campaign Strategy Three main types of campaigns: teaser, announcement, and urgency-driven emails, including tactics for VIP access and cart abandonment emails. 5. [05:01 - 06:20] - Creating a BFCM-Specific Abandoned Cart Flow Details on duplicating and modifying existing flows to be urgency-driven, with a reminder to switch flows during the VIP launch. 6. [06:21 - 07:40] - Follow-Up Strategy: Post-Purchase Thank You Flow Ensuring the thank-you flow is set up correctly, including a Pro Tip to boost AOV. 7. [07:41 - 08:30] - BFCM Success Blueprint Overview What’s inside the guide and how it complements the discussed strategies. 8. [08:31 - 09:00] - Closing & Call to Action Final encouragement, quick recap, and instructions for downloading the guide.

Welcome to The Doers Nepal Podcast – Nepal's No.1 Business Podcast, where we bring you the most inspiring stories of entrepreneurs, innovators, and trailblazers shaping Nepal's industries. In this episode, we are honored to have Mr. Raju Dawadi, one of only three Google DevOps Experts from Nepal. Raju’s story is not only about his deep technical expertise but also about building a thriving DevOps community in Nepal and sharing knowledge globally. His journey from becoming a Google Developer Expert (GDE) to creating impactful opportunities for others is both inspirational and insightful. During our conversation, Raju explains what DevOps really is, the path to becoming a DevOps expert, and the importance of community building in the tech ecosystem. We dive into topics like personal branding, networking, and the significance of balancing both technical and soft skills. Raju also offers valuable insights into the opportunities and challenges that exist for tech professionals in Nepal, as well as his thoughts on youth empowerment and creating value for the community. Whether you're interested in tech, personal branding, or how to build a meaningful career in DevOps, this episode is packed with practical advice and inspiration for anyone looking to grow in the tech space. Get Inspired, Be a Doer.  

Welcome to The Doers Nepal Podcast – Nepal's No.1 Business Podcast, where we bring you stories from trailblazers who are shaping Nepal’s industries and driving innovation forward.   In this episode, we have the privilege of hosting Mr. Jagadish Khadka, the CEO of eSewa Digital Wallet, Nepal's leading fintech company. As a pioneer in digital payments, Mr. Khadka has been instrumental in transforming how Nepalis manage their finances, from everyday transactions to innovative financial services.   During our conversation, we dive deep into the mission of eSewa, the company’s groundbreaking personalized loan services, and how it’s empowering individuals and businesses alike. Mr. Khadka shares his journey in building partnerships with banks, evolving in the competitive fintech market, and leading eSewa towards even greater milestones.   We also explore the dynamic growth of fintech in Nepal, the role of startups in this evolving landscape, and how eSewa is differentiating itself from traditional banks and other digital wallets. From tackling brain drain to becoming the CEO of Nepal’s top digital wallet company, Mr. Khadka opens up about his personal and professional journey, offering valuable lessons on leadership, mindset, and optimism.   Whether you're passionate about fintech, an aspiring entrepreneur, or curious about how digital wallets are revolutionizing Nepal’s financial system, this episode is packed with insights that you won't want to miss.   Get Inspired, Be a Doer.

Ever wondered how an engineer transforms into a sales leader? Join us as Mike Molinet, Co-Founder of Branch and Thena, shares his incredible journey from coding in the trenches to spearheading go-to-market strategies in 2024. In this candid conversation, Mike dives deep into the challenges and triumphs of founder-led sales, offering invaluable insights for entrepreneurs and tech enthusiasts alike. Whether you're an engineer curious about the business side or a founder looking to sharpen your sales approach, this video is packed with real-world advice and inspiration. Don't miss out on Mike's firsthand experiences and tips to navigate the evolving landscape of tech sales!🚀 Get 7 FREE Linkedin Content Templates 👉 https://bit.ly/7linkedintemplates🤯 Join the LinkedIn Creator Community 👉https://www.brand30.io/linkedin-creator-course🔗 Free LinkedIn Course 👉 https://www.brand30.io/free-training📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn📩 Feedback & Contact:We value your feedback and questions! Leave us a comment below or reach out at: [email protected]🤝 Production Partner: https://bio.link/ytorbit🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders.🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

Welcome to The Doers Nepal Podcast- Nepal's No.1 Business Podcast, where we bring you inspiring conversations with individuals making a significant impact in their respective fields. Bidhan Rajbhandari is the Managing Creative Director at MAKEWAYS P.Ltd. MAKEWAYS is a leading advertising agency in Nepal that has worked with brands like CG, Hulas, Yamaha, Padelux, Goldstar, and many others. Bidhan’s agency, MAKEWAYS, made history in 2022 by winning 19 awards out of 24 nominations in that year’s Crity Awards which is the biggest award in the Nepalese Advertising Industry. In this episode Marketing Enthusiasts, Bidhan and Anup talk about the advertising industry of Nepal, Bidhan’s experience of working with top Nepalese brands, and much more. Get Inspired, Be a Doer. Host: Anup Ghimire Anup's LinkedIn: https://www.linkedin.com/in/anup-ghimire-9366aa5a/ Guest: Bidhan Rajbhandari Guest's LinkedIn: https://www.linkedin.com/in/bidhan-rajbhandari-994bbb6b/ Follow us: Instagram: https://www.instagram.com/thedoersnepal/ Facebook: https://www.facebook.com/thedoersnepal Production Partner: Viewfinders Production https://viewfinders.com.np/podcast-as-a-service/ - Explore Digital Creation with Viewfinders - Get all-in-one Podcast services - Services: Set design, content creation, guest recommendations, distribution, and more - Reach out to Viewfinders Production for expert help Podcast page: [email protected] #nepalibusinesspodcast #nepalipodcast #thedoersnepal #no1businesspodcast #youthofnepal #podcast  

Welcome to The Doers Nepal Podcast- Nepal's No.1 Business Podcast, where we bring you inspiring conversations with individuals making a significant impact in their respective fields. Bidhan Rajbhandari is the Managing Creative Director at MAKEWAYS P.Ltd. MAKEWAYS is a leading advertising agency in Nepal that has worked with brands like CG, Hulas, Yamaha, Padelux, Goldstar, and many others. Bidhan’s agency, MAKEWAYS, made history in 2022 by winning 19 awards out of 24 nominations in that year’s Crity Awards which is the biggest award in the Nepalese Advertising Industry. In this episode Marketing Enthusiasts, Bidhan and Anup talk about the advertising industry of Nepal, Bidhan’s experience of working with top Nepalese brands, and much more. Get Inspired, Be a Doer. Host: Anup Ghimire Anup's LinkedIn: https://www.linkedin.com/in/anup-ghimire-9366aa5a/ Guest: Bidhan Rajbhandari Guest's LinkedIn: https://www.linkedin.com/in/bidhan-rajbhandari-994bbb6b/ Follow us: Instagram: https://www.instagram.com/thedoersnepal/ Facebook: https://www.facebook.com/thedoersnepal Production Partner: Viewfinders Production https://viewfinders.com.np/podcast-as-a-service/ - Explore Digital Creation with Viewfinders - Get all-in-one Podcast services - Services: Set design, content creation, guest recommendations, distribution, and more - Reach out to Viewfinders Production for expert help Podcast page: [email protected] #nepalibusinesspodcast #nepalipodcast #thedoersnepal #no1businesspodcast #youthofnepal #podcast  

Where are your listeners coming from? YouTube? Spotify? How are you communicating with them?In this week's episode of The Circle Sessions, Brett Johnson, My Podcast Guy™, and Don The Idea Guy cover**Audio Consumption Trends:** They discuss a study by Edison Research on the "Share of Ear" audio survey, noting that traditional AM/FM radio listening has decreased significantly over the past decade while streaming music and podcasts have seen substantial growth. They also touch on the decline in CD usage in cars and the rise of digital audio formats.**YouTube's Role in Podcasting:** The conversation highlights YouTube's increasing prominence as a platform for discovering and consuming podcasts, especially after the shutdown of Google Podcasts. They debate whether YouTube users truly see these as podcasts or more as video content.**Spotify's New Features:** Spotify's introduction of new comment features for podcasts is discussed, emphasizing the potential for increased listener interaction and feedback. They suggest using these tools to better understand and engage with Spotify's audience.**Advertising and Monetization:** They explore the power of podcast advertising, citing statistics from an Audacy report that show podcast listeners are more likely to visit stores and websites of advertisers. The conversation underscores the effectiveness of host-read ads and the importance of leveraging listener trust to drive business results.Memorable Moments[00:00:00]: Introduction to The Circle Sessions and The Circle of Experts[00:00:46]: Don The Idea Guy joins the podcast discussion[00:01:15]: Using Google Docs for podcast planning[00:03:09]: Shift in audio consumption from 2014 to 2024[00:07:20]: The rise of audiobooks and Spotify's role[00:10:13]: YouTube's growth as a podcast platform[00:18:14]: The role of video in podcasting[00:24:37]: Spotify's new comment feature for podcasts[00:31:35]: Power of podcast listeners for advertisers[00:44:16]: How to get more ideas from DonMEET DON THE IDEA GUY!Possessing creative powers beyond those of mere mortals, DON THE IDEA GUY rescues those in need of innovative ideas through his brainstorming sessions, articles, and websites.DTIG (DEE-tigg) has been featured in Small Business News, interviewed by the New York Times, quoted in Fast Company magazine, and served as the first president of the International Idea Trade Association.Don is a proud member of the BzzAgent community, and is featured in BzzAgent.com founder Dave Balter’s book “Grapevine: The New Art of Word-of-Mouth Marketing.”His Innovation Channel on the Duct Tape Marketing Blog has been recognized as a Forbes Favorite.Don is the author of the book “100-WHATS of CREATIVITY“, one-hundred ‘what if?’ questions to spur your creativity, unmuck your mind, and break through your mental blocks and has written dozens of articles and hundreds of blog postings on the subject of increasing innovation and adding creativity to your personal and professional life. Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.Have a question or an idea for one of our episodes? Send us an email at [email protected] Circle of Experts are:Yasmine Robles from Robles DesignsTonnisha English-Amamoo of <a...

So, you decided to start a podcast. You’re excited to connect with your audience in this way and build your business authentically. Except there’s just one thing…you’re not quite sure how to get people to listen. And not just any people…the right people. In today’s noisy world where everyone is inundated with content, how do you draw the right kind of attention to your podcast? In this episode, I’m sharing 10 different strategies you can use to build up your podcast-listening audience and turn them into loyal fans.+++Are you building the right business for your personality type? Find out here &gt;&gt;&gt; TAKE THE QUIZ!Ready for a business with less hustle, more flow? Create your own signature program &gt;&gt;&gt; WATCH THE FREE MASTERCLASS! Chat with me on Instagram &gt;&gt;&gt; @SHAWNMYNAR Get the latest scoop &gt;&gt;&gt; SHAWNMYNAR.COM +++ Enjoying the show? Be sure to SUBSCRIBE + leave a REVIEW! I appreciate your support. 🙏

Amidst the boom of go-to-market (GTM) in B2B, there’s no better time than now to decode the intricacies of the strategy. Is it real? Or, is it hype? Can GTM really unlock efficient B2B growth?&nbsp;Today we’re dissecting the core components and modern trends of GTM strategies, breaking it down from buzzword to game-changer in B2B growth. Because GTM isn’t a buzzword at all; it's a comprehensive process that connects strategy to execution across all customer-facing functions.&nbsp;Tune in with us as we dive into go-to-market with Bryan Brown and explain just why GTM has become a game-changer for B2B growth. If you're a business leader looking to sharpen your GTM strategy, this episode is a must-listen.Bryan Brown is a SaaS pioneer and thought leader in the marketing and sales tech industry and author of MOVE the 4-question Go-to-Market framework. As Co-founder he leads client advisory and analyst research at GTM Partners, a data-driven Go-To-Market Analyst firm helping GTM teams and GTM technology vendors achieve efficient growth by transforming their GTM strategy. Hosted on Acast. See acast.com/privacy for more information.

Back in episode 38, we talked about Apple Podcasts introducing episodic podcast covers - that is, each podcast episode can have its own bespoke artwork; a little bit like a YouTube thumbnail. Nearly a year later, I'm now reviewing the effectiveness of individual podcast episode artwork to see if its made any difference to my downloads or listenership at all.🌟 Listen to Ep 34: Is Apple Podcasts Turning Into YouTube? ➡️ https://lazygirlpod.captivate.fm/episode/ep-34-is-apple-podcasts-turning-into-youtubeHighlights:Comparison of episode thumbnails on podcasts to video thumbnails on YouTube for attracting listeners.My experience of creating unique podcast artwork for each episode, including going back to previous episodes.The effectiveness of episode graphics in increasing podcast listenership.My promotional strategy for The Lazy Girl's Guide to Podcasting podcast across various platforms like Twitter, TikTok, and blog posts.Importance of considering the time and effort required for maintaining consistent episode graphics.Timestamps:00:00:00 Intro00:01:03 Apple Podcasts Episode Thumbnails: A YouTube Strategy for Podcasting?00:02:09 Creating Podcast Artwork00:03:19 The Impact of Episode Graphics on Podcast Listenership00:05:03 Effectiveness of Episode Graphics in Podcast Promotion00:07:12 Importance of Individual Podcast Episode Graphics00:07:55 Exploring the Impact of Using Episodic Graphics for Podcast Episodes📧 Subscribe to the newsletter: https://veritysangan.com/newsletterFreebies:✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge🙋‍♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar

Hey Circle Sessions listeners! Get ready for an episode packed with insights and creative ideas—perfect for anyone looking to up their podcasting game. This time around, our host Brett Johnson chats with the always-inventive Don The Idea Guy about some of the hottest topics in marketing and podcasting.First up, Brett and Don crack open the tricky topic of measuring ROI in traditional marketing. Spoiler alert: It’s all about really getting to know your audience. They also dive into the power of collaboration between brands and podcasts, coming up with unique ad experiences that aren’t your run-of-the-mill sponsorships.Ever thought the show notes or your podcast’s newsletter could be prime real estate for sponsorships? These guys have, and they’ve got some super-smart ways to make it happen. They share a few successful examples of sponsor integrations that might just inspire you to try it out yourself.They also discuss a recent drop in new podcast launches this past May—good news, because less competition means more room for serious podcasters to shine! Don and Brett touch on some interesting research from Signal Hill Insights, revealing that podcast consumption numbers might be undercounted due to co-listening, especially with podcasts for kids and families. Are you a multi-tasking entrepreneur with a side hustle? Turns out, you're not alone; half of heavy podcast consumers are in the same boat, making this a golden opportunity for targeted advertising.Towards the end, Don and Brett brainstorm some inventive sponsorship ideas, ensuring the ads blend seamlessly into the content without annoying your listeners. They highlight the perks of host-read endorsements and custom content, underlining the need for various ad formats and solid metrics to measure success.And don’t forget to connect with them for more tips and tricks!Top Takeaways1. *The importance of understanding customer needs to create effective marketing strategies that provide a high return on investment (ROI).2. *The power of collaboration between brands and podcasts to craft unique and more engaging ad experiences.3. *Common missed opportunities in podcast sponsorships, advocating for integrating sponsors into interactive segments like newsletters and show notes.4. Effective sponsor integrations, showcasing how newsletters and show notes can be leveraged for better engagement with sponsors.5. The decline of new podcast launches, suggesting it's beneficial as it indicates less competition and more potential for dedicated podcasters.6. Underreporting of co-listening in podcast consumption statistics, pointing out how this often leads to inaccuracies in understanding audience sizes, particularly in family-oriented genres.Memorable Moments06:20 Radio ratings underreport due to co-listening.16:32 Podcasts are new way to connect.20:07 Comedians can tour, podcast, and engage fans.21:27 New generation of podcasters challenging commercialization.30:21 Podcasters should focus on smart sponsorships.31:14 Morning Brew newsletter has sponsored segments and successful podcast.34:34 Encourage creative thinking to engage listeners and sponsors.MEET DON THE IDEA GUY!Possessing creative powers beyond those of mere mortals, DON THE IDEA GUY rescues those in need of innovative ideas through his brainstorming sessions, articles, and websites.DTIG (DEE-tigg) has been featured in Small Business News, interviewed by the New York Times, quoted in Fast Company magazine, and served as the first president of the International Idea Trade Association.Don is a proud member of the BzzAgent community, and is featured in BzzAgent.com founder Dave Balter’s book “<a href="http://www.amazon.com/exec/obidos/ASIN/B000OCXFW4/ref=nosim/dontheideaguy" rel="noopener noreferrer"...

Welcome to the Doers Podcast, where we bring you inspiring conversations with individuals making a significant impact in their respective fields. In this episode of The Doers Nepal, Anup Ghimire is joined by the Managing Director and Co-Founder of Marching Ants, Prabodh Siwakoty. Marching Ants is the leading marketing Agency in Nepal. Prabodh is also involved with Avani Advertising. Prabodh, who studied MBA in India, returned to Nepal to start a company here. He has worked with companies like TATA, Ncell, and a lot of other big names in Nepal. He believes in data as the way forward in Marketing and Branding. Don't miss out on this amazing conversation about marketing, branding, entrepreneurship, advertising, and being passionate about things. Get Inspired, Be a Doer. Host: Anup Ghimire Anup's LinkedIn: https://www.linkedin.com/in/anup-ghimire-9366aa5a/ Guest: Prabodh Siwakoty Linkedin: https://www.linkedin.com/in/psiwakoty/ Follow us: Instagram: https://www.instagram.com/thedoersnepal/ Facebook: https://www.facebook.com/thedoersnepal Production Partner: Viewfinders Production - Explore Digital Creation with Viewfinders - Get all-in-one Podcast services - Services: Set design, content creation, guest recommendations, distribution, and more - Reach out to Viewfinders Production for expert help https://www.instagram.com/viewfinders... Podcast page: [email protected]  

In the race towards modernizing go-to-market strategies, B2B firms often lose sight of what truly propels growth–the customer. If you've nodded in agreement to buyers’ behavior shifts, the tangle of tech consolidation to drive efficiency, and the explosion of new GTM motions; it’s time to pause. Amidst all this talk and transformation, our customers seem to have been forgotten.&nbsp;Customer obsession is more than a mantra; it's a strategy that infuses customers into the lifeblood of leadership and operations. We’re bringing the concept of 'customer obsession' into the limelight, directly from the start reality sourced from Forrester Research.&nbsp;Join us as we sit down with John Arnold, Principal Analyst at Forrester, as we strip down this buzzword to its core and construct an actionable blueprint tailored for the ever changing landscape that is B2B growth.John Arnold is a Principal Analyst at Forrester, helping B2B organizations grow revenue with marketing strategies for a digital-first world. He is an expert in frontline marketing strategies and the co-creator of Forrester's lifecycle revenue marketing approach. John has been a published marketing author since 2007 and began his career building marketing education programs at Constant Contact (IPO in 2007) and the Mobile Marketing Association. John was also on the advisory board at Wildfire (acquired by Google in 2012). John's marketing leadership roles include product marketing and sales enablement at Return Path (acquired by Validity), account-based marketing (ABM) strategy and consulting at Demandbase, and vice president of marketing at FullContact. Hosted on Acast. See acast.com/privacy for more information.

In episode 10 Jim delves into the twists and turns of agency life, working in-house with 20 year digital marketing veteran Dave Roth and his bumpy journey as a digital marketer. Discover the high-stakes world of managing campaigns with an insider's perspective from his time at Yahoo and realtor.comLearn about Dave's early involvement in "that search engine thing" which led to a decade at Yahoo managing substantial search engine marketing budgets for their internal paid media channels and delivering over 3 billion page views a day for their many web properties.We explore the complexity of running Google Ads accounts today vs. the past and how generative AI can help streamline workflows, and the constant innovation required in the digital marketing industry.We jump into the challenges and strategies needed to work with startups, setting expectations, and maintaining client relationships and why Jim doesn't like working with startups (no offense to any startups)Emergent DigitalOne small ask -&nbsp;would you please subscribe to the show and leave me a rating&nbsp;- it goes a long way&nbsp;

BREAKDOWN: 3:29 - Overview Recap: Ideating, buying gear, launch, frequency/release cadence, top 5 episodes 6:05 - Finding guests - do guests’ audiences matter? 8:56 - Analytics: Gender split! 9:10 - How to get on the charts worldwide as a small podcast 11:30 - Spotify Labs 12:29 - Getting monetized through Spotify for Podcasters’ Ad Ambassador program 14:13 - Going viral on TikTok with a podcast clip 16:35 - Top 5 Mistakes to Avoid in First Year of Podcasting - #1: Not having clear goals 18:10 - #2 Not seeing out advice from people actually executing at your level  25:54 - #3 Not finding the balance of researching/preparing and starting/executing 28:17 - Avoiding tech issues + what gear I use 30:50 - Picking a hosting platform 31:35 - Total gear cost 35:19 - #4 Having unrealistic expectations about growing listenership  38:00 - how to optimize other platforms to get listens on your podcast 39:20 - hot take: maybe don’t start a podcast 42:47 - #5 Not having realistic expectations for podcasting as a networking tool  45:50 - Episode recap CONNECT WITH THE SHOW: All platforms: @NoSetPathShow www.NoSetPathShow.com --- Support this podcast: https://podcasters.spotify.com/pod/show/rebecca-doyle3/support

Don&#39;t miss this insightful episode with Jeff Marcoux, Teacher of B2B Marketing at Oregon State University and former CMO at Bombora. Jeff joins us to explore critical strategies for leveraging intent data to boost your go-to-market strategy. Tune in now for practical tips you can instantly apply to enhance your GTM strategy using intent data. Conversation TOPICS include: Intent Data: GTM Strategy Integration Data Quality: Importance and Privacy Buyer Committee Insights: Leveraging Data

The way today's B2B buyers are actually buying has changed dramatically in the last few years, leaving many B2B companies with out of date and out of sync go-to-market strategies. The good news is we finally have the research and data-back behavior insights to update GTM strategies with the modern B2B buyer.&nbsp;We know the modern buying journey is done almost entirely online, but did you know most buyers are already 70% through their decision-making process by the time they talk with any vendor reps? And when buyers do initiate contact—which they do 83% of the time—they're likely reaching out to the vendor that has already won in their minds.We’re going to anchor today’s episode in some of the best research about B2B buying available today, and we’re going to do it with a true expert–Kerry Cunningham.&nbsp;Kerry Cunningham is a research director, analyst, and thought leader with over 25 years of experience in all aspects of B2B. He’s authored numerous B2B frameworks including the latest versions of the Revenue Waterfall model. Most recently at 6sense, Kerry leads research and insights, including the just-released B2B Buyer Experience Report.&nbsp;&nbsp;Check out the report from Kerry: https://6sense.com/blog/new-buyer-experience-report-3-insights-and-a-warning/ Other articles mentioned in this episode: https://intelligentdemand.com/resources/sirius-decisions-new-demand-unit-waterfall/ https://www.forrester.com/b2b-marketing/b2b-revenue-waterfall-guide/ Hosted on Acast. See acast.com/privacy for more information.

You won't believe what happened to my podcast recently!I released an episode titled "What Taylor Swift Can Teach Us About Podcasting" on January 30th. In it, I used Taylor Swift and her ever-changing music eras as a metaphor for adapting your podcast content and promotion strategies over time.Little did I know, that same weekend the episode launched, searches for "Taylor Swift" were completely banned on Twitter after some scandalous AI-generated images of her emerged online. This was really bad timing on my part and here's why: I rely heavily on Twitter for promoting my podcast and driving listeners to new episodes.A huge majority of my podcast downloads come directly from Twitter, and it's where most of my new listeners find me too. So when people suddenly couldn't search Taylor's name that week, it meant my podcast episode likely wasn't showing up in any Twitter searches either. (And I'd banked on that being a clever way to potentially reach some new listeners).I couldn't believe such an unforeseen consequence!As content creators, we can strategize search engine optimization and promotion plans, but we can't always predict what social platforms will restrict access to each day. Whether it's election censorship or COVID misinformation crackdowns, search bans happen more than we realize. While downloads stayed strong that week (thanks loyal listeners!!), this whole debacle made me realize I need to actively promote old episodes to capture new listeners from searches.So that's exactly what I'm going to do - rerun a special promotional campaign just for my Taylor Swift episode in case anyone looks her up now that the name ban has been lifted. You never know who may discover and subscribe to the show from it popping up in more keyword searches! I hope relaying my own podcast visibility challenges gives you some helpful tips and food for thought. When the algorithms seem to work against us, we have to get creative with repeating and repurposing content across multiple platforms. As the saying goes, the show must go on...even when our favorite pop star suddenly disappears from the Twitterverse!Timestamps:00:00:00 Intro00:00:49 Taylor Swift Searches Blocked on Twitter: A Complete Coincidence00:02:08 Twitter Ban Affects Content Discovery00:04:27 You Can't Always Control What Social Media Does or Doesn't Do00:06:12 Reflections and podcast promotion tipsHighlights:The impact of the Taylor Swift AI-generated n*de scandal on my podcastKeywords relating to my podcast episode being temporarily blocked on TwitterSearch engines and social media platforms censoring and blocking information during past eventsThe unpredictability of what might be banned or restricted at any given timeRunning campaigns to promote content and potentially reach new audiencesWhat I learnt from this whole experience and what it means for podcast marketing and promotion - including some podcasting tips for when a marketing campaign maybe doesn't go as plannedListen to Episode 66: What Taylor Swift Can Teach Us About Podcasting - https://lazygirlpod.captivate.fm/episode/ep-66-what-taylor-swift-can-teach-us-about-podcasting📧 Subscribe to the newsletter: https://veritysangan.com/newsletterFreebies:✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist🎉 Grow Your Podcast...

Welcome to The Circle Sessions, where we dive into the latest news and trends in the world of media, advertising, and content creation. In this episode, host Brett Johnson is joined by the ever-creative Don The Idea Guy as they explore the hot topics ripped from the headlines.The world’s #1 podcast,&nbsp;The Joe Rogan Experience has renewed with Spotify. The show will no longer be exclusive: and will ‘soon’ be made available on additional platforms like Apple, Amazon and YouTube. Terms of the deal weren’t given; the&nbsp;Wall Street Journal&nbsp;suggests the deal is&nbsp;worth as much as $250mn; however, Spotify told&nbsp;The Guardian&nbsp;that figure&nbsp;was incorrect.SiriusXM Inks New Multi-Year Agreement with SmartLess Media, Including Powerhouse Flagship Podcast, “SmartLess” SiriusXM’s roster, which includes Crime Junkie, Pod Save America, and Conan O’Brien Needs A Friend. SiriusXM also cut a deal with James Corden in November. Use Passionfroot to create an online media kit and find sponsors. Here is the example we talk about in the podcast.In a split 3-2 vote, the Federal Communications Commission has voted to move forward with a proposal that would bestow benefits on broadcasters that invest in locally-originated programming. If adopted, it would give processing priority to radio and TV stations that certify they provide locally originated programming when they file license renewal applications or transfer a license. Don and Brett disagree on the opportunities for podcasters if this unfolds for stations needing more locally produced content.Brett has more to say about this in this episode of The Circle Sessions.Key Takeaways1. There is potential for podcasters to leverage opportunities in traditional radio stations and platforms like SiriusXM for additional exposure and audience growth.2. The strategy of podcast advertising warrants careful consideration, ensuring that ad breaks do not overwhelm the listener experience.3....

Why should businesses shift focus from the old 'growth at all costs' playbook to the more nuanced approach of 'efficient growth'? What's the lowdown on leveraging technology, data, and AI to supercharge your B2B sales and marketing? Striving for not just growth, but efficient growth in the competitive landscape of today's business-to-business marketplace is no longer a ‘nice-to-have’, but a mandatory requirement to surpass the competition.&nbsp;We're rolling up our sleeves and diving into the modern realm of B2B sales and marketing with none other than Scott Albro, CEO and co-founder of Goldie.ai. Join Scott and co-host John Common as they discuss the state of B2B GTM strategy, sales, marketing, and technology in the era of efficient growth.&nbsp;Scott Albro, CEO and co-founder of Goldie.ai, brings to the table deep expertise on the state of B2B GTM strategy. From sales and marketing tactics to the influence of cutting-edge technology in the era of efficient growth, Scott has researched, analyzed, consulted with scores and scores of B2B companies and GMT executives. He’s built and successfully led multiple companies as founder and CEO including co-founding TOPO which got acquired by Gartner. And now the co-founder and CEO of Goldie.ai–a AI Sales Co-Pilot platform–he brings a genuinely deep and wide POV about go to market strategy, B2B sales and marketing best practices, and about technology, data and AI. With one of the best brains for B2B growth out there, we’re thrilled to sit down with Scott for this episode of Growth Driver.&nbsp; Hosted on Acast. See acast.com/privacy for more information.

Join us in this dynamic and insightful conversation with April Dunford, renowned expert in product positioning in the SaaS industry. April delves deep into the nuances of effective positioning, the difference between positioning and messaging, and shares her unique approach to analyzing competition. Discover key strategies for startups and established businesses to optimize their go-to-market approach, understand customer needs, and outshine competitors. Whether you're a startup founder, a marketing professional, or simply interested in business strategy, this episode offers valuable lessons and actionable insights.Key Topics Discussed:- The essence of product positioning- Differentiating positioning from messaging- Analyzing and leveraging competition- Effective strategies for both PLG and sales-led motions- Adapting to changing market dynamics- Real-world examples of successful positioning- Practical tips for businesses of all sizes📢 Stay Connected with Us:Don't forget to subscribe for more inspiring interviews and startup stories.- Follow me on X (Formerly Twitter): https://twitter.com/andymewborn- Follow me on LinkedIn: https://www.linkedin.com/in/amewborn- Follow me on Instagram: https://www.instagram.com/andy.mewborn📩 Feedback &amp; Contact:We value your feedback and questions! Leave us a comment below or reach out at: [email protected]🎙️ About the Channel:Our channel is dedicated to uncovering the stories of entrepreneurs who are changing the game. From tech innovators to wellness pioneers, we bring you the insights and behind-the-scenes looks at the journeys of today's top founders.🔔 Hit the bell icon to stay updated with our latest content and dive into the world of entrepreneurship with us! 🔔

Want to start setting your prices with confidence? Aanchal, a maestro of Virtual Event Copywriting, is joining us to peel back the curtains on overcoming the scarcity mindset and embracing wealth abundance. From the conservative spending to confidently charging for her worth, she is showing us the mindset shift that rippled positively into her personal and professional life. Her candid revelations about the role money beliefs play in growth and the fulfillment in giving back, particularly to her mother, are not only heartwarming but also eye-opening. Sit down with Lisa and Aanchal as they talk about how self-belief and skill mastery are intertwined, ways to build financial confidence after pivots in our careers, and how to build visibility in a way that feels aligned. Looking for an inspiring blueprint to shake off financial fears and step into a space of generous self-valuation? Then hit that play button and get ready to partner with your money. Want to connect with Aanchal to see how you can expand your impact and attract your ideal audience? Be sure to follow her on Instagram, Facebook, and Linkedin. Then join her Facebook Group to see how you can sell through your content!  10x your profit without endless launches by streamlining your backend money management systems💖Pick a date to amplify the money you already have! https://calendly.com/lisa-drennon/profit-first💸💸💸Give us a 🌟🌟🌟🌟🌟 Star Review &amp; share it with all of your coach friends who are ready to 10x their profit!It doesn&apos;t matter how much money you make, it&apos;s what you do with it🗝️🌬️💖💸 Imagine money is a person, what does your relationship look like...Swipe right for money! Choose your money partner! Be a contestant on The Money Dating Game: https://idatemoney.com/idatemoney &amp; see which archetype you&apos;ll connect with.intro/outer music &quot;IDM&quot; by Christa Lily

This week, our featured expert, Don The Idea Guy joins host Brett Johnson to discuss various aspects of growing a podcast, including ad placement and building trust with your audience.Don and Brett kick off the episode by diving into the increasing number of ads in podcasts and the changing perception of listeners towards ads. They explore different strategies for ad placement, including the ideal length for podcast ads. It's fascinating to hear how listeners have become more accepting of ads, understanding that they help support their favorite shows.The discussion takes an interesting turn as Don and Brett discuss the evolution of ads in media, from no ads to subtle recommendations by hosts. They also touch on the frustration with the increasing number of ads in podcasts, particularly those picked up by networks like HubSpot. Don even shares their personal experience of using the Pocket Cast player to skip ads on their favorite podcast.But it's not all about ads! Don and Brett also delve into the importance of trust, customer service, and acting as if people are watching. They discuss the significance of creating conditions for word-of-mouth marketing and the value of providing excellent customer service. Building trust with your audience is crucial for the success of any podcast.As the episode wraps up, Don and Brett offer their expertise to help improve existing podcasts. They encourage listeners to reach out and brainstorm ideas for choosing the right customers, improving ad placement, and maximizing the impact of their podcast.Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/vince-mcgill/lemon-sliceLicense code: 2NRNUIV5VG7FU3K5MEET DON THE IDEA GUY!Possessing creative powers beyond those of mere mortals, DON THE IDEA GUY rescues those in need of innovative ideas through his brainstorming sessions, articles, and websites.DTIG (DEE-tigg) has been featured in Small Business News, interviewed by the New York Times, quoted in Fast Company magazine, and served as the first president of the International Idea Trade Association.Don is a proud member of the BzzAgent community, and is featured in BzzAgent.com founder Dave Balter’s book “Grapevine: The New Art of Word-of-Mouth Marketing.”His Innovation Channel on the Duct Tape Marketing Blog has been recognized as a Forbes Favorite.Don is the author of the book “100-WHATS of CREATIVITY“, one-hundred ‘what if?’ questions to spur your creativity, unmuck your mind, and break through your mental blocks and has written dozens of articles and hundreds of blog postings on the subject of increasing innovation and adding creativity to your personal and professional life. You are invited to explore additional innovative possibilities by choosing one of your favorite ideas from this (or any) Five Buck Brainstorms and purchasing a more in-depth custom idea generation session from Don The Idea Guy on that (or any other) subject. Visit the Brainstorm page on the Don The Idea Guy website for more details.Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.Have a question or an idea for one of our episodes? Send us an email at...

Welcome to Growth Driver, a podcast about redefining B2B growth!&nbsp;We started Growth Driver because B2B growth needs an intervention. The old playbook and tactical approaches aren’t working as well as they used to. Many companies are failing to meet pipeline targets and experiencing slowing growth rates and rising inefficiency.&nbsp;What’s more, the B2B landscape has become so complex that no one person, no matter how smart or experienced, can ever know enough to be a world-class B2B growth leader. It takes a trusted community to reach your growth targets.Learning to update the B2B GTM playbook is difficult, though, in no small part because most B2B GTM content isn’t very helpful! It’s either too basic for growth executives, comes from an overly narrow set of experiences (Saas/tech startups), is too wordy and academic, or is hidden behind expensive paywalls.We created Growth Driver to address these problems. This is a show for B2B CMOs, heads of sales, and leaders of any GTM function who are feeling the pressure to rethink and re-write how their companies go to market and drive efficient growth. In each episode, our hosts talk with expert B2B GTM practitioners from a wide variety of industries about how to design, build, and run a smarter, more efficient, and more effective growth engine. We cover a broad range of topics, including GTM trends, how to align GTM strategy and execute integrated growth plays that drive ROI, emerging approaches for smarter brand awareness, leadership and culture, and much more.We strive to make each episode fun and engaging, featuring in-depth discussions that yield insights and innovations you can actually execute. If you’re a B2B growth professional bent in re-writing the GTM playbook and leading your company towards a more prosperous future, Growth Driver is the show for you! Growth Driver is powered by Intelligent Demand. Visit intelligentdemand.com to see how we help B2B companies grow revenue.&nbsp; Hosted on Acast. See acast.com/privacy for more information.

🎙️ Just wrapped up a great discussion on the Circle Sessions podcast with Yasmine Robles, where we dove into the crucial role of user experience (UX) design for websites and its impact on driving business success. Here are some key takeaways from our conversation:🔍 Understanding UX: UX design is about creating products that provide meaningful and enjoyable experiences for users, directly impacting factors like usability, accessibility, and overall satisfaction.🖥️ Designing for Ease of Use: Clear navigation, intuitive layouts, and consistent design elements ensure a positive and efficient user journey, making it easy for users to find what they're looking for without any friction.😊 Evoking Positive Emotions: Emotions are central to the user experience, and designers can influence positive emotions through visual appeal, content tone, and overall website atmosphere, enhancing engagement and leaving a lasting impression.Are you looking to enhance your website's user experience? Feel free to reach out to Yasmine Robles from Robles Designs for insights and advice. Whether it's a website audit or just some questions, Yasmine is here to help you create a seamless and engaging user experience. Check out her website at RoblesDesigns.com or message her on Instagram to get in touch.Remember, a well-crafted user experience can drive customer satisfaction and loyalty, ultimately leading to business success. Let's make sure your website is leaving a positive impression on your users! Yasmine works alongside clients to design a website that's driven by strategy, looks amazing, and that you can actually use to grow your podcast, and your business.Her website.Her Instagram.Click here for the checklist!Each week, one of The Circle of Experts talks about critical aspects of growing your podcast. We focus on marketing, social media, monetization, website design, and implementation of all of these to help you make the best podcast possible.Have a question or an idea for one of our episodes? Send us an email at [email protected] Circle of Experts are:Yasmine Robles from Robles DesignsTonnisha English-Amamoo of TJE CommunicationsDon The Idea GuyBrett Johnson, My Podcast Guy, from Circle270Media Podcast ConsultantsMusic from #Uppbeat (free for Creators!):https://uppbeat.io/t/abbynoise/face-gameLicense code: IUDJXGXP8JAXJVJSCopyright 2025 Brett Johnson, My Podcast Guy™

It's part 3 of our Podcast Marketing Series and in this episode, I share more of my takeaways from attending GREENHOUSE Jersey 2023.I had the fortune of seeing May James speak live about how to take the ick out of sales. And this got me thinking: Whilst May's talk focused on marketing and sales for businesses, I found the insights highly applicable to marketing podcast episodes and shows.Podcasting tips include confidently promoting your podcast, tracking data, and aligning content strategies.My podcasting kit:🎧 Riverside: https://veritysangan.com/riverside👩‍💻 Content repurposing: https://veritysangan.com/summaraize🎙 Blue Yeti microphoneTimestamps: [00:00:00] Intro [00:02:30] Selling your podcast to get more listeners [00:03:26] Talk about your podcast everyday [00:05:16] Tracking podcast analytics to inform your marketing strategy [00:07:24] Not everyone is your ideal listener [00:08:32] Do podcast metrics even matter? [00:09:44] Your podcast's value Learn more about your ad choices. Visit megaphone.fm/adchoices

It's part 2 of our Podcast Marketing Series! In this episode, I'm delving into a talk I attended at GREENHOUSE Jersey and delivered by Joe Glover, co-founder of The Marketing Meetup.In his talk, Joe talked all about marketing products and services to customers. His approach is highly applicable to podcasts and podcasters who want to engage their listeners and turn them into loyal fans.Learn how to increase your listeners, subscribers, and visibility for your podcast by implementing these effective marketing strategies. We'll highlight the importance of branding, tone of voice, and values that make your podcast unique and appealing to audiences. Discover the power of 'Word of Mouth' in boosting your podcast's popularity and find out how to leverage your podcast outro to encourage listeners to share your content on social media.My podcasting kit:🎧 Riverside: https://veritysangan.com/riverside👩‍💻 Content repurposing: https://veritysangan.com/summaraize🎙 Blue Yeti microphoneTimestamps:[00:00:00] Intro[00:00:19] Applying Marketing Strategies for Podcasting Growth[00:01:29] Joe Glover's Marketing Philosophy[00:02:32] Branding and Distinctiveness in Podcasting[00:03:23] Promoting Your Podcast: Considering Your Branding, Tone of Voice, and Values[00:04:36] Influence of Word of Mouth on Podcast Sharing and Popularity[00:06:56] Promoting Your Podcast Effectively[00:08:36] Being Respectful of Your Energy Learn more about your ad choices. Visit megaphone.fm/adchoices

What are Broad Match campaigns? Listen to Joey, our Senior Paid Media Director, talk about how these Google campaigns have evolved and the best practices to achieve maximum performance. #marketing #socialmedia #socialmediaagency #socialmediamarketing #googleads #google #performancemarketing 🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 🚀 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production &amp; Content.

In this episode, I share my key takeaways from the Greenhouse Jersey Marketing and Sales Conference that I recently attended. I was blown away by a talk from Dan Knowlton, co-host of the Business Anchors Podcast, where Dan explained why we need to forget everything that we know about traditional marketing.So, with my podcasting thinking cap on, I took notes on how everything he was advising in terms of selling products and services, could instead be applied to promoting your podcast.Timestamps:[00:00:00] Marketing Your Podcast: A Mini-Series - Intro[00:02:13] Forget Everything You Know About Marketing[00:04:25] The Art of Selfless Selfishness in Content Creation[00:07:03] Podcast Promotion Tips and StrategiesMy podcasting kit:🎧 Riverside: https://veritysangan.com/riverside👩‍💻 Content repurposing: https://veritysangan.com/summaraize🎙 Blue Yeti microphone Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I share my key takeaways from the Greenhouse Jersey Marketing and Sales Conference that I recently attended. I was blown away by a talk from Dan Knowlton, co-host of the Business Anchors Podcast, where Dan explained why we need to forget everything that we know about traditional marketing.So, with my podcasting thinking cap on, I took notes on how everything he was advising in terms of selling products and services, could instead be applied to promoting your podcast.Timestamps:[00:00:00] Marketing Your Podcast: A Mini-Series - Intro[00:02:13] Forget Everything You Know About Marketing[00:04:25] The Art of Selfless Selfishness in Content Creation[00:07:03] Podcast Promotion Tips and StrategiesMy podcasting kit:🎧 Riverside: https://veritysangan.com/riverside👩‍💻 Content repurposing: https://veritysangan.com/summaraize🎙 Blue Yeti microphone Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Lazy Girls Guide to Podcasting, I discuss 10 ways podcasters can monetise their shows for free. I cover various strategies like sponsorships, affiliate marketing, merchandise sales, premium content, and more. Get actionable tips to start earning money from your podcast without any upfront investment.We'll also cover more unique strategies like live events and public speaking engagements that won't cost you a dime. Dive into this episode and discover the best monetisation methods to suit your audience and help you turn your podcasting passion into profit!➡️ Create podcast merch with Printful: https://veritysangan.com/printfulTimestamps: 00:00 Introduction 00:58 1: Sponsorship opportunities 01:53 2: Affiliate marketing 02:39 3: Merchandise 03:39 4: Selling premium content 04:20 5: Tipping 05:00 6: Run a live event 05:39 7: Coaching and consulting services 06:15 8: Public speaking 07:05 9: Brand partnerships 07:51 10: Join an ad network 09:03 Top tips for monetising your podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to the Doers Podcast, where we bring you inspiring conversations with individuals who are making a significant impact in their respective fields. In this episode, we sit down with the Spokesperson and Executive Director of Nepal Rastra Bank. Watch a thorough dissection of how the Bank of Banks operates. Host: Anup Ghimire Anup's LinkedIn: https://www.linkedin.com/in/anup-ghim... Guest: Dr. Gunakar Bhatta Dr. Gunakar's LinkedIn: https://www.linkedin.com/in/gunakar-bhatta-a727b770/  

In this episode of The Lazy Girl's Guide to Podcasting, we discuss whether or not podcast hosts have to pay their guests. Whilst exploring this question, I'll be offering valuable insights and actionable tips for podcast owners and enthusiasts.Paying podcast guests is not a requirement, but it is always a good idea to offer compensation for their time and expertise.While some guests may be willing to appear on your podcast for free, others may expect to be paid for their time and knowledge. It really depends on the guests and the industry they are in.However, if you are just starting out and don't have a budget to pay guests, you can still invite them to be on your podcast and offer other benefits, such as exposure to your audience or promoting their work or products. Ultimately, it is a case-by-case basis and depends on your podcast's goals, budget, and guest's expectations.It's important that in turn by being on your podcast, you are providing value for guests. This can be done by creating a high-quality and well-produced podcast that guests will be proud to be a part of. Additionally, you can offer resources and support to guests, such as promoting their work on social media or offering guidance and assistance.While it is not necessary to pay guests, it is important for hosts to offer some form of compensation or value in exchange for their time and expertise. This can help to create a positive and mutually beneficial relationship between hosts and guests.Highlights:Should podcast hosts pay their guests?The value of exposure and promotional opportunities for guestsHow to offer compensation in the form of exposure and promotional opportunitiesTips for treating guests well and making them feel valuedThe importance of building relationships with guestsThe potential for reciprocity and future collaborations with guestsThe benefits of having a diverse range of guests on your podcastFinding a balance between offering value to guests and running a sustainable podcastBeing respectful of the time and expertise of guestsThe potential for paid partnerships and sponsorships with guests in the future📧&nbsp;Subscribe to the newsletter:&nbsp;https://veritysangan.com/newsletterRecording equipment:🎙 Riverside: https://veritysangan.com/riverside🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa🎙 iPhone: https://amzn.to/44q0x30Freebies:✅&nbsp;Podcast Launch Checklist and Episode Planner&nbsp;–&nbsp;https://veritysangan.com/launchchecklist🎉&nbsp;Grow Your Podcast Audience 5-day Email Challenge&nbsp;–&nbsp;https://veritysangan.com/5daychallenge🙋‍♀️&nbsp;Podcasting – Getting Your Business Heard&nbsp;–&nbsp;https://veritysangan.com/podcastwebinarCourses &amp; Masterclasses:🌟&nbsp;The Confident Podcaster&nbsp;– Create and launch your podcast with ease –<a...

Marta Sylvestrova is a curator and art critic, and has headed the graphic design department at the Moravian Gallery in Brno, Czech Republic, since 1986. She is a graduate of Masaryk University where she studied art history, and has, over the years, been involved in the organizing of many Brno Biennieles. They feature and evaluate graphic designs from around the world every two years, alternating for many years, between celebration of book jacket design and poster design. It closed, somewhat controversially, in 2018, I went to Brno to talk to Marta about this controversy, but also, primarily, to talk about a big, beautiful four kilogram exhibition catalogue she edited 20 years ago entitled Czech Film Posters of the 20th Century, published in 2004 by the Moravian Gallery.  

Marta Sylvestrova is a curator and art critic, and has headed the graphic design department at the Moravian Gallery in Brno, Czech Republic, since 1986. She is a graduate of Masaryk University where she studied art history, and has, over the years, been involved in the organizing of many Brno Biennieles. They feature and evaluate graphic designs from around the world every two years, alternating for many years, between celebration of book jacket design and poster design. It closed, somewhat controversially, in 2018, I went to Brno to talk to Marta about this controversy, but also, primarily, to talk about a big, beautiful four kilogram exhibition catalogue she edited 20 years ago entitled Czech Film Posters of the 20th Century, published in 2004 by the Moravian Gallery.  

Gaining sponsorship for your crochet content is how a lot of the big names in crochet pattern design make their income, but how can you benefit from sponsorship when you are just getting started or you don't design patterns?Thank you for listening to the Crochet Business School podcast.If you are loving the show, I would appreciate it if you would leave us a review here, and don't forget to join our free Facebook community hereDon't forget to grab your free list of 12 ways you can profit from your crochet hereIf you want early access to future episodes and exclusive members only episodes and challenges, you can join our Hooked On Success Podcast membership hereYou can also subscribe to my newsletter hereIf you are looking for ebooks and courses to boost your crochet profits, you can find all of mine in my shop here Mentioned in this episode:Hooked On Success Ad 3It's telling to really dig deep into what your crochet business needs to become a profit making machine. Hooked on success, dives, deep into all the ways your crochet can make money, how to market and grow your audience and then how to stitch all the elements together to create your ideal business. Join us now at crochetbusinessschool.com/successThe Hooked On Success Podcast Membership

How to make the most out of Google Ads? Listen to our Paid Media Director &amp; Marketing Director talk about everything they&#39;ve learned so far and best practices to follow for successful results. #marketingpodcast #google #googleads 🐑 Learn more about us and how we can help your brand:http://thesocialshepherd.com/ ✨ SUBSCRIBE to The Social Shepherd YouTube channel: https://www.youtube.com/@thesocialshepherd/?sub_confirmation=1 💘 Follow us! LinkedIn: https://www.linkedin.com/company/the-social-shepherd/ Instagram: https://instagram.com/thesocialshepherd/ TikTok: https://www.tiktok.com/@thesocialshepherdagency Facebook: https://www.facebook.com/thesocialshepherdagency/ The Social Shepherd is an award-winning Social Media Marketing Agency that helps ambitious brands grow faster with Organic Social, Influencer Marketing, Paid Social, Video Production &amp; Content.

Sometimes life throws a tonne of extremely sour lemons at you, but what do you do about your crochet business in times of personal crisis?Let me tell you about what I did and why your business is not a priority at that timeThank you for listening to the Crochet Business School podcast.If you are loving the show, I would appreciate it if you would leave us a review here, and don't forget to join our free Facebook community hereDon't forget to grab your free list of 12 ways you can profit from your crochet hereIf you want early access to future episodes and exclusive members only episodes and challenges, you can join our Hooked On Success Podcast membership hereYou can also subscribe to my newsletter hereIf you are looking for ebooks and courses to boost your crochet profits, you can find all of mine in my shop here Mentioned in this episode:Hooked On Success Ad 3It's telling to really dig deep into what your crochet business needs to become a profit making machine. Hooked on success, dives, deep into all the ways your crochet can make money, how to market and grow your audience and then how to stitch all the elements together to create your ideal business. Join us now at crochetbusinessschool.com/successThe Hooked On Success Podcast Membership

The battle for AI continues...this time on the Hill. Sam Altman testified to Congress, doing his best Harrison Ford impression (you'll get the reference after listening). The writers' strike continues, and now includes generative AI at the center. And there is a new product coming out that could solve the copyright battle. Podcasting ads are going gangbusters, while Google is about the change the face of search (maybe). Rants and raves include the Daily Dracula and a lesson about advertising from Dotdash Meredith. This week's links: Sam Altman Takes the Hill Copyright and the Writers' Strike A New Copyright Savior?  Podcasting Ad Growth New Google Search DotDash Meredith's New Advertising Model ----- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.site. Subscribe at TheTilt.com and get Joe Pulizzi's content creator newsletter 2x per week. Subscribe to Robert Rose's newsletter at Experience Advisors.