Marketing takes time, so we need it to work hard for us!In this episode, I share ways to boost your marketing efforts to make sure that it:- Connects with your potential clients- Gets you in front of compatible clients- Gives clients the confidence to work with youHere's a quick summary of what I talk about:1. How content is the cornerstone of effective marketing2. How to find topics that you KNOW will connect with your clients3. The importance of understanding how people interact with different platforms4. Using content to gatekeep who contacts youSome episodes you might also want to listen to are:01 Attracting Paid Clients On Social Media (Without Paid Ads)19 Low Effort, High Impact Social Media Strategies42 How To Get In Front Of The Right People44 Email Marketing: Convert Subscribers Into ClientsEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Did you know that according to an experiment, people are happier the day before they go on holiday than when they're actually on holiday?I was surprised too!And it made me realise how powerful making a decision is.In this episode, I talk about how we can learn from that principle and apply to our businesses.Soundbites:"It made me think back to when I was leaving teaching to run my tutoring business full time.  Although I hadn't left yet, I think my happiest day in that process was when I handed in my resignation.""Mindset matters.  And sometimes, making a decision is all we need, to turn things around even before we have implemented that decision.  The minute my client decided that there were enough students for all of us, she unblocked the challenge she was facing."Enjoy :-)SumanthaThis inspiration was taken from the Diary Of A CEO Podcast, Episode 211✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Memberships are a great way to create recurring revenue but of course, you can only do that if people become members.And the thing that gave me the confidence to go for it was by speaking to people.  I formed the idea and floated it with existing clients.  They gave me useful feedback, but it was their thumbs up that made me realise I was onto something people would want to be a part of.So, in this episode, I share 10 lessons learnt from running and growing mine!The main technology I use:Thinkific (they have a free account)This is my end-to-end solution for managing payments, enrolments and hosting the session recordings and resources.ConvertKit (they have a free account)This is my email marketing platform that I connect to Thinkific. It helps me support members during onboarding, and is what I use to send updates.Zoom (for video calls)I use this for my mastermind, 1:1 mentoring and tuition.  Facilities like break out rooms allows for high-quality online teaching and learning.Here's a quick summary of them:1. Be prepared for members to use your membership as they wish2. Be open to it evolving over time 3. If it makes sense, screen people before they join 4. Be clear of the fundamental values and principles of your membership and safeguard them5. Be clear on what your membership offers and guide people6. Accept that you can't accommodate everyone7. Invest in the right support and technology beforehand8. Plan beforehand and maintain it 9. Encourage people to stay in your membershipfor as long as makes sense for them10. Promote it in a sustainable wayEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon Some of the links included are affiliate.  This doesn't cost you any extra, but I get a small commission if you use it.  I o____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my...

Repeat business can mean something different to different people, but there are certain things we can ALL be doing to encourage it.In this episode, I share four big ways to boost the chances of customers coming back for more.Here's what I unpack:1. Providing a great client experience (from before they even meet you)2. The power of following up (even when someone needs to think about buying from you)3. Being careful with incentivising using discounts4. Offering more to continue helping clientsCheck out the useful links below to breathe life into whichever strategy you decide to go for!Listen to next ...Ep 54 Checklist for selling (without being pushy) - this helps with knowing how to follow upEp 35 4 x Simple but powerful ways to attract more clients Ep 6 Streamlining & Automation - helps with making sure customers have a great experience of working with you from start to finish Enjoy!- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

So, you've tried really hard to attract clients to what you offer but it doesn't seem to be working. In this episode, I share areas for you to take a detailed look at so you know what needs to change.Because if nothing changes, nothing changes.Here are the areas I deep-dive into:1. Understanding your current landscape2. Understanding the disconnect between your offer and potential clients3. Reviewing what and how you communicate your offerAs always, I walkthrough each area with real examples so you know exactly how to approach it.And of course, if you need any tailored help, just reach out.  It always starts with a free conversation to find out whether I can help.Useful Links Video: Using Instagram As  A Tutor Ep 52 Make Your Freebies Sell For youEnjoy!- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Collaboration is a real buzzword at the moment, and I think, for good reason. Collaboration can be powerful and it can take your business to places you perhaps had never imagined. At the very least, it can bring great results for your business, but only when done well. And that is the most important concept that I unpack in this episode. Because, being collaborative is not the same as saying yes to everyone!I talk about:Why you shouldn't be saying 'yes' to every opportunityThe importance of 'fair exchange'7 ideas for collaboration you could use in your businessEnjoy!- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

One of the hardest things about difficult client situations is fear.We fear losing business or what that person might say about us - will it damage our reputations?But the most important thing is to have boundaries, water-tight terms that you actually enforce and acceptance.I'll add empathy to that list to, as one of the areas I talk about, is the power of responding to the feelings sitting behind certain behaviours.The four scenarios I unpack are:Handling complaintsWhen clients are controllingWhen you're being disrespected Clients who behave unethicallyI'm lucky to have brilliant clients, but every now and again, a tricky situation pops up -  it happens to all of us, so I hope you walk away with some tangible ideas.Enjoy!- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

When we run businesses, we're often the person who has to do all the thinking and decision making.So, we do our best.But, in making all the decisions, sometimes we don't realise that we might be doing things that put potential clients off.So, in the absence of you and I having a mentoring session right now, I'm going to try and mentor you from afar and unpack four things you might need to tweak, to attract more paying clients.Here are the four areas: Analyse your pricing Experiment with different call-to-actions Checking how your presenting your offer/s Being present and visibleEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Word of mouth is, of course, brilliant.  It feels great too.  But, what if you want to grow or scale your business?Typically, when we launch something new, we need to get beyond our existing clients.  And that needs visibility, in a style where you can decide what message is being spread.I know a few people who rely on word of mouth, and have no intention of growing their business.But this is for people who do want to grow or scale.  This is for people who want to reach a wider audience, outside of their existing clients.Here's what I talk about:Why relying on word of mouth can be a bad thingWhat you can do insteadWays to ensure marketing isn't overwhelmingThree ways to unlock what to write when marketing your businessEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Your sales journey - and it is a journey - is the most important aspect of successful selling.👉 If it's too long, people will drop off👉 If it's too short, you may be missing out on potential clientsIt's all about finding the right balance and this episode helps you do just that.Here's what I talk about: Building trust from the moment someone makes an enquiry Choosing a call-to-action that leads to sales The steps in place for people to buy from you Having a strong first callThe power of following upApps Mentioned Calendly (call booking)Enjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Links Mentioned100 Content Prompts - £47 buy once, lifetime accessBuy nowMy recommended platform for hosting digital products is Thinkific.Sign up for your FREE plan_________________________Digital products are a great way to create passive income streams. Although the word 'passive' is often interpreted as making money in your sleep, don't underestimate the need to keep signalling people to them!  But they're still an effective way to get more out of your time and to leverage your income. In this episode, I help you come up with a great idea for a digital product and if you already have one, you'll get some ideas on how to promote and sell it too.What I unpack:How to come up with an idea that will sellThe power of the nameDeciding on its format (and making sure people use it)Creating an effective launch planCreating a strong marketing strategyEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon Some links are affiliate - I earn a small commission at no cost to you. I only recommend things that I use.____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

"Your freebie should tell people the what, and your paid offer should show people the how.  It's like giving people a packed bag for a single trip.  But if people want to know how to pack their bags for other trips, they have to pay for that knowledge."THAT is one of the biggest takeaways from this episode.In this episode, I help you decide just how to give away enough for free to create trust and desire, but not so much that it puts people off investing in what you offer.I cover:Structuring consultation callsLead magnetsHow to give people a 'try before you buy'How to sell via freebiesEnjoy :-)- SumanthaLinks mentioned in this episode:Video: Why I don't think you should offer free taster sessions Set up free ConvertKit account to promote your lead magnet and collect email addresses P.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon Some links are affiliate - I earn a small commission at no cost to you. I only recommend things that I use.____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

If you want to speed up the process of coming up with content ideas, get instant LIFETIME access to my 100 content prompts here.Time to dust your social media marketing off the shelf! Whether you want to get started,  get re-started or just get better, this episode will help you.Social media has been amazing for my business.It's been the single most powerful way to attract new clients and forge new relationships.Sure, other marketing methods work - I also use email marketing - BUT social media remains the one thing I never neglect.That's why I'm sharing seven ways you can inject new life into your strategy and get real results that impact your business.Here's a sneak peek of what I talk about: Tripling down on a platform Creating a plan (so you get what you want out of your marketing) The 'social' aspect of social media (and how to make the most of it) The power of participation Getting others involved to boost results Using specific tools to your advantage What you can do to make it all easier to sustainEnjoy :-)- Sumantha P.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

This is a very different style of episode from me, but it was requested from a few clients, so I decided to go for it!Being copied isn't fun - that whole imitation and flattery thing ... not true!But, over the years, my mindset has really changed, and in this episode, I share:The quote that unlocked it for meThe ways you can approach being copiedSome insights into why someone might copy you (and it's not all bad)I hope you find it interesting and if you did, please do leave a review - reviews help me reach more people and therefore, help more people.- Sumantha P.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Tune in as I speak to Ludo Millar from Qualified Tutor as we share our experiences and insights from selling to other education businesses.Many of the principles are the same - selling is selling.But, there are some useful things to consider when specifically selling to businesses.Some key takeaways:When crafting your offer, you need to start with your client and work backwardsBusiness owners will often be proactive in seeking you out - that means you need to be visible so they can find youEvery niche has nuances and Ludo shares some of the trends he's seen when selling to tutorsEnjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Sometimes, it's the small things that make the biggest impact.The good news is that it also means that small changes can result in big improvements!In this episode, I explore possible things that might be blocking your path to growth or success.  Here's a quick summary of the areas I dive into: Having a scarcity mindset Not being 'pushy' enough Having firm boundaries and surrounding yourself with the right people Making sure you're actually communicating what you doPlus, three bonus ones at the end!Enjoy!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

As mentioned in this episode, my 100 Content Prompts will make content creation seamless and fast - pay once and get lifetime access. Grab yours now!The one thing that stops so many people from achieving success through social media marketing, is feeling like they don't have the time to keep it going.The good news is that it doesn't have to take over your life!  And in this episode, I share the things that allow me to create content for over 6 platforms every week, by spending around an hour a fortnight on it.Here's what I talk about: The value of creating a content plan so you're not stuck on what to write How time-blocking helped me gain momentum with creating content fast The game-changing use of scheduling apps Having a lean social media marketing strategyEnjoy!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

"Work on your business, not in it" - we've all heard it.Well, firstly, as edu business owners, this isn't a rule.  We often have to work in our businesses, so don't let generic phrases like this make you feel any less of a business person.BUT, that doesn't take anything away from the value of working on your business, and as we mentioned in our Dec roundtable discussion (free in my FB group), the downtimes are the perfect opportunity to do just that.In this episode, I unpack how you can use quieter periods in your business to:Figure out how you can streamline and automate to save time during busier periodsStrategic plans to grow or scale your business (or planning a new way of working)Planning ways to reduce your workload without compromising on incomeCreating things that enrich your existing businessEnjoy :-) - SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Fancy a mini-training session with me?  Well, you're in luck .. that's just what you'll get in this episode.In this episode, I dive into the ways to approach sales so that:You attract clients who will pay and are compatible with youYou safeguard your reputationIt forms part of the natural conversations and content you already have/publishAnd if you want 100 content prompts that show you how to connect and sell to your ideal client, you can grab yours here.So, buckle in and listen up as I share a walkthrough of how you can craft the perfect sales campaign for your education business!Enjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Want to know if email marketing is for you?  Perhaps you want to improve the results you get from your existing efforts.If you answered 'yes' to either, then you'll like this episode.I deep-dive into: How to decide whether to include email marketing in your strategy Ways to come up with a lead magnet that works How to keep people interested through email sequencesLinks mentioned in this episode:My preferred platform is ConvertKit.  Alongside other reasons, my biggest sway was that it has a great reputation of emails landing in inboxes, instead of junk filters.You can sign up for a free account here (it's not a free trial, you can use it for free).Also, if you'd like a copy of my eBook about Growing Your Edu Business (Including Passive Income Streams), you can get instant access here.- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahonMay contain affiliate links.  I only recommend apps that I use or personally would use.____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Everyone has an opinion and way of doing things. I love the Tutors' Mastermind which is a membership model, people pay monthly and can cancel any time. But someone else might prefer running courses or they might prefer to have a membership model that ties people in for a certain length of time.  I consciously made the decision to do things my way for various reasons, and in this episode, I’m checking in with you to make sure that you're also making conscious decisions.  So, If you’re ready to gain clarity on where to take your business or identify why you’re struggling to decide, then have a listen!Here's what I unpack: Working backwards from what you want out of your business Being clear on the problem you business solves for clients Seeking support from people who share your values Future-proofing your business so it's sustainableEnjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

You have a great thing to offer clients, but if the right people don't know about it, how will it sell?In this episode, I share ways to boost your visibility while prioritising quality of quantity - focusing on the right audience, over a large audience.And the good news is, I share ways to be in fewer places and attract people to you!Here's what I share:Leading with high-quality content (and what type gets people to become customers)Ways you can stand in one spot and have people come to youSome tips to make email marketing generate resultsHow to turn one piece of content into manyEnjoy :-) - SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

This is a corker of an episode!  Cerys shares SO much value - you're going to want to have a pen and paper ready.In this discussion, we focus on key apprehensions or struggles people might have when trying to sell to schools.And although Cerys' advice was spot on, much of it applies to many other areas of business - not just when selling to schools.Here's what I asked: If someone is wondering why no-one is buying their offer, what can they do to audit what might be going wrong?There's a perception that school budgets are tight.  What tips do you have on how to price offers?How can people boost their chances of getting a positive response from approaching schools?This is worth a listen - Cerys knows her stuff!Enjoy :-)  - SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Contrary to popular perception, being visible isn't about showing your face and plastering yourself everyone!We want to get in front of the right people, instead of just many people, by being conscious about why we're doing what we're doing.   In this episode, I share three ways you can boost your visibility regardless of how much time you have or what your natural style and preferences are.Decide who you want to be visible to (be specific), and understand their situation and how that impacts how you can be visible to them.Seek help and learn from how others do itBe consistent!Enjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Grab your 100 Content Prompts, specifically for education business here.When you sit down to write content, how do you feel?   Choose one of these options.I love content creation and get great resultsI struggle to think of what to writeI try hard and post loads of content, but I don't get great resultsWhich one had you nodding your head?By the end of this episode, you're going to feel more confident in knowing how to get the results from your content, you'll walk away with some tips on how to generate ideas.Here are the three tips that I deep dive into:Choose your platform and content type wiselyBe clear about what you want out of your contentFundamental copywriting techniquesEnjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Your 100 Content Prompts, especially for education businesses!  Grab yours now (if you're a Tutors' Mastermind member, remember your 50% discount).Do you struggle with LinkedIn?  Are you unsure how you can improve the results you get from it?Alex Asher from LearnCube  and host of the Get More Students podcast joined me in this discussion all about using LinkedIn specifically as an education business owner.We really got into the juicy stuff, so if you want to start using LinkedIn more effectively, you'll love this!Here's what we discussed: What kind of businesses LinkedIn is the best platform for How to decide what belongs on LinkedIn (and doesn't!) How tutors can use LinkedIn innovatively (given that it might not be a primary choice) Tips to optimise how you use LinkedInCommon questions e.g. long or short question, picture or no picture, and more!Enjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Have you wondered about starting a podcast?  Maybe you're in the planning stages.  Well, this episode is SO useful for you.Sara Whittaker who hosts Podcasting For Educators joins me to help unpack the common hesitations and questions.Here's what I asked her: What are some of the benefits of starting a podcast for your education business? How do you know if you’re ready to start? A lot of people are hesitant because they're worried about the tech. What do you need to get started?Is it possible to create a successful podcast if you’re starting with a small audience?If you'd like some help getting started for free, download Sara's guide here.Enjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Do you every feel overwhelmed with all the business advice flying your way?  Just as you think you have everything under control, you find out there's yet another thing you need to be doing!In this episode, I share how I discovered how you can ignore certain principles and still be successful.I unpack ways I: decide what advice I should takedecide what advice won't hinder me if I don't take itdecide how far I should push myself out of my comfort zoneComing up with lean strategies is a huge part of my client conversations.   If you think a chat about how you can be more effective will help, I'd love to meet you.Just book a discovery call with me now, and we'll take it from there.Enjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Join the waiting list for my soon-to-come Content That Converts Course.Sign up here!Listen up to grab four quick, but high impact ways, to generate more enquiries and attract more clients to your business!Here's a sneak peek of the four tips that I share (with timings):02: 13 Demo your offer (including ideas you can steal from me) 07: 05 Build relationships (even if you're fully booked!) 09: 53 Talk about what you offer - even if it isn't ready13: 48 Have an easy and professional buying process17:04 Summary of tips17:33 Actions for each tip!Don't forget to stay until the end for:an action per tip to bring it to life in your businessa summary of all the tips I sharedLinks mentioned:CalendlyCreate Content That Converts course waiting listEnjoy :-)- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Burnout.  Exhaustion. It's a thing, but is it always a bad thing?In this episode, I talk about:★ how I avoid it or reverse out of it before it gets bad★ why it might not always be a bad thing★  actions you can take to do things like reduce your working weekSomething that Andrea highlighted in episode 29 , is that burnout can sometimes feel good if you choose where to put your time and energy. But, having said all of that,  we can work more effectively and efficiently, and importantly, more on our terms.One thing I forgot to mention in my episode is a small thing I do which has a big impact.I use a different email address to sign up to marketing material, newsletters etc.  That way, it doesn't clutter my main email, and I can visit them when I choose to.And this, I've found, means I actually get use out of my sign ups.I take part in challenges I've signed up to.I think about the useful info someone has sent me.I know what to unsubscribe from because I don't need it, not because it's making my inbox too noisy.As always, reach out if you need any support, but in the meantime, happy listening.Enjoy!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Here's the link to the YouTube video I mentioned at the end!  I share ideas specifically for tuition businesses.Today, I share for key things you can do to strengthen your business.Here's what I unpack: Do more than 'target audience' exercises Be open to feedback and opinions Have strong welcome and exit conversations What happens when a client finishes working with you?As always, reach out if you need any support, but in the meantime, happy listening.Enjoy!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

This complements episode 21 where I talk about how to approach hiring someone, including delegating tasks you feel needs you.As requested by listeners, today I build upon what I discussed and share:the systems I use to ensure a smooth working relationshiphow I ensure that I can easily transition someone new into my businessadvice from VAs in my network (including mine!)A thank you to Louise Purvis for sharing her insights.  She's a productivity mentor for small business owners - check her out!As always, reach out if you need any support, but in the meantime, happy listening.Enjoy!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Want a little more?  Watch my video on this topic here.If you're wondering why you're not attracting paying clients, despite marketing yourself and what you offer, this will help.People need confidence to part with their money.  How do they get that confidence?By knowing what they'll experience when they invest in what you offer.It's the single most powerful way to turn hesitation to certainty, and in this episode, I unpack the ways in which you can do this.For more ideas related to tuition businesses, watch this video.Enjoy!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

I met Andrea just over a year ago when she had a 5 year plan to leave her full-time teaching job through her tuition business.It ended up happening in 1 year!But what's interesting is how Andrea's business has evolved.She has diversified what she offered and is currently working in three areas (all education-related) and is developing something to support tutors who teach English.To reach out to her to find out how she can support you, book a call with her.Listen to this episode to hear her inspirational story, packed with lots of practical insights that will help you decide:how to approach business growthhow to decide what to say 'yes' tohow to create multiple streams of incomeAndrea and I have worked together via 1:1 mentoring sessions and she's a member of The Tutors' Mastermind.To grow your business with people who 'get it', book a free call with me to see how I can help.- SumanthaCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Do you want to boost the chances of clients staying with you or browsers turning into buyers?In my opinion, there are two key ways to do this:Create a world that people want to enterCreate a world in which people want to stayIn this episode, I talk about the different ways education businesses can do this.And, it doesn't mean having loads of things in place!  It's about:Using what you already have Thinking about your offeringsUnderstanding your marketIf you'd like any support, there are three ways I can help: FREE eBook to grow your business Tutors' Mastermind to grow your business with people who 'get it' My new YouTube channel (bear with me as I add more to it!)- SumanthaCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Click here for my video on 3 ways to use Instagram if you're a private tutor!Instagram can be a tricky platform for education businesses, especially tutors, as we tend to connect with fellow educators.How can we use those connections to get clients?Well, before we even think about that, we need to know what works and what doesn't.And that's what this episode is all about.--------------------------------------Want to watch our coaching session in The Tutors' Mastermind. Take a look here to see how you can join us.Did you find Judy's story inspirational? You can see her content in action by connecting with her here.Want to connect with me on Instagram?Follow me here or look for @samtalksbusiness- SumanthaP.S. In case you missed it last week, here's the link to the free eBook 4 Ways To Grow Your Tutoring Business (including passive income ideas) Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Free eBook: 4 Ideas To Grow Your Tutoring Business (With Passive Income Ideas)It's hard to work out which direction to take your tutoring or education business in, isn't it?There are so many options - how do we decide what's right for us?  How do we know what will sell?Well, this episode unlocks answers to those questions, and more.In my opinion, your decisions should be led by three things, and this is what I unpack in this episode.How you want to work and how you want to continue to workWhether you want to stick to your niche or enter a new oneHow you can best serve your target audienceSo, listen up and make notes so that by the end, you're ready to start shortlisting your new and exciting idea!- SumanthaP.S. In case you missed it, here's the link to the free eBookP.P.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Generic business advice doesn't work for us. And why would it?  Why would the advice work for a hairdressing salon, a computer shop and a tuition business?In this episode, I unpack five concepts that I think paints an incomplete picture.* Spoiler alert!*Here are the five concepts that I think need to be reframed for education businesses:"Start by defining your target audience""A successful business is scalable""Launch, even if it isn't ready""You need a logo and website""Success relies on a great service or product"In The Tutors' Mastermind (and in 1:1 coaching sessions), these are exactly the kind of areas we zoom into.We:Deep-dive and map concepts to our businessesDesign strategies that work for us, our values and what we can commit toMake sure we're all different so we stand out from the crowdI hope you enjoyed listening!- SumanthaP.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.Come and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Pesky hindsight!  It's a marvellous thing, but why can't we just know 'it' from the start?!Well, I've got your back.In this episode, I share five BIG things I would have done differently if I started my business again.I've reflected on 18 years as a business owner, and through my experience of growing, yes growing, not sustaining, my business through the pandemic.And I hope that this helps you avoid some of the same mistakes I made, or implement them sooner than I did.Here are some useful links, mentioned in this episode:My episode about attracting paying clients through social media (without paid ads)How The Tutors' Mastermind WorksBook a call with me to get some actionable adviceDid you try any of these tips?  Make sure you let me know!- SumanthaCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Facebook groups (communities) can be amazing for education businesses, especially with the tools that Facebook give group admins.This episode is perfect for you if you want to:a. Revive a dead groupb. Boost an existing onec. Create a fresh groupOh, and I'd love to welcome you into my Facebook Group, Upgrade Your Education Business - I have an exclusive gift waiting for you :-) 🎁************If you'd like more insights for FREE, hear us discuss Facebook Groups for tutoring businesses at the Love Tutoring Festival!1st July 2022 1pm UK timeGet your ticket here** Get a discount on a paid ticket if you enter upgrade at check out **************Here's what I unpack in this episode:Why Facebook Groups can be great, when there are other apps out thereDifferent types of groups, and how they can help your businessEngagement and results-boosting strategiesEnjoy!- SumanthaP.S. If you're a tutor and you'd like to grow your business with people who 'get it', I'd love to jump on a call with you to see if The Tutors' Mastermind is a good fit.  Book your call with me here!P.P.S.  I'd love to connect with you - you can find me on Insta (@samtalksbusiness) and LinkedIn (remember, I'm Sumantha with a 'u')____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

If you're interested in selling to schools, you're going to love this value-packed episode.Karen Gibb from Mind Marvels shares how she successfully:Sells wellbeing workshops to schoolsCreated a presence that results in schools approaching herShe is so generous with her knowledge and experience; here's what I asked:What was your biggest challenge when you started selling to schools?  Who's the best person to contact?How do you suggest people follow up after the initial contact?How did you get known by schools so they started approaching you?What's your approach given that you're selling something that's not related to an 'academic' subject (wellbeing workshops)?What advice would you give someone who's a novice in selling to schools?I hope you enjoy!- SumanthaAre you a tutor?  Would you like to grow your business with someone who 'gets it?'Here's what you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Are you hesitant to spend the money on hiring someone?  Are you struggling to figure out how they can possibly do tasks the way you do them?I hear you!I felt the same, but hiring staff was one of the best things I did.  That, alongside investing in automation.In this season finale, I share my experiences, mistakes I've made and practical tips to help you make sure that:🚀 You hire the right person🚀 Your hire is an income generator🚀 You can replace anyone who leaves, fast What you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Are you a classroom teacher thinking of stepping into your own business?  Maybe you have something else in mind.  Perhaps, you have no idea what's next for you.Listen up as Louise and I share our insights and reflections from our own experiences.A little snapshot: Louise left the classroom to be a receptionist, so she could decompress.  She then set up  her tuition business and now, is a productivity mentor for small business owners.Here's what I asked her:What helped you decide whether being a business owner was right for you?How did you prepare for the transition from employed to self-employed?Which teaching skills (or experience) have helped you as a business owner?Which have held you back?What advice would you give someone unsure how to approach leaving to start a business?If you could do anything differently, what would it be? What you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

I'm sharing some ways you can set a solid foundation, so you achieve three things.Create impactful content - you'll no longer think 'I don't know what to write about'Create content fastStop relying on luck - get the results you wantThis is a great head start to my upcoming workshop on 24th May 2022.  You can see more here.Since I started my business, over 90% of new clients have found me through social media.  Now, I get about an even balance of clients coming through social media and word of mouth.  But when I was establishing myself, it was 100% through social media.  So, while other marketing systems like email marketing are great tools, in my opinion, social media is the quickest way to reach and engage as many people as possible.   What you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

When you're forming a business idea or trying to breathe life into one, there are two fundamental aspects that need to be defined and analysed. They are: What you'll deliver How you'll deliver it  The 'what' relates to making sure that you've pinpointed the exact problems you're solving for your clients.The 'how' is the way you'll deliver these solutions while ensuring that they're compatible with your clients.And both of these things need to be aligned with what your clients actually want - not what you think they want.  So, to turn an idea to income, the idea itself needs to be robust and that's what I'll focus on today.  Stage 1 is a way to check if an idea is a keeperStage 2 is analysing it from a strategic perspective, so things like, making sure it's aligned with the direction you want to take your business in, and getting feedback from potential customersStage 3 is about phasing your launch so that you can secure customers before you've invested time and money into bringing your idea to life or before you've actually launched What you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Creating a podcast was one of the best business decisions I've made, but it's hard work!To help you decide whether or not to create one, how to make it work for your business and ensure that it's sustainable, I'm sharing three things that helped me.So, in this episode, I unpack: How I knew there was a demand for the type of podcast I wanted to create How I ensured I had a distinct style that aligned with how I work How I decided what I wanted out of so that it didn't become an expensive hobbyIf you choose to create a podcast, don't forget to share it with me so I can support! What you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

"Seasonality affects most industries, but as education business owners, we're lucky in a way, because our seasons are quite predictable.  And that means, we can plan for them."Listen up, for a range of ideas on how you can structure your business strategy and plan, to cater for seasonal quiet times.As always, these ideas are for you to use or adapt - remember, all of our businesses are different and as I'll talk about, it's important to consider the small details that affect our clients in particular.  So bear that in mind as you're listening, so you can really mould these ideas to suit you.In this episode, I share ideas to help you:Manage the downtime so you can plan for and maximise itUse 'uptimes' to prepare for seasonal dipsPlan for the year (so you're in control) What you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

This episode is all about turning browsers into buyers, and to do that, you need to take them on a journey.People don't just meet us and want to part with their money!So, it's important that we understand their behaviour and mindset, so that our processes align.If you've tried any of the ideas I've shared so far, please do mention it in the reviews so I can hear all about your experience!I start this episode by explaining the stages of this customer journey.After that, I unpack:How to use the stages in an education business to sell offersHow you can use processes to create interest among people who are likely to buyThings to put in place to make sure potential customers don't turn away at the last stageWhat you can do next:Book a free call with me if you'd like to see how I can help youIf you're a tutor, check out The Tutors' MastermindIf you find this episode useful, I'd love for you to leave a review on Apple Podcasts, or Follow or Subscribe, depending on the platform you choose.- Sumanthawww.upgradeyoureducationbusiness.comCome and say hello!✦ Get free training and updates to your inbox (no spam)✦ Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.