Rolling out price increases can be stressful - what if I lose clients? What if they get cross? We don't want fear to stop us, do we?!In this episode, I unpack the different ways you can approach increasing prices so that you DON'T lose clients or, at the very least, minimise the risk.Enjoy :-) Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Overthinking and aiming for perfection are the biggest barriers to progress.  We know this.  But we still do it (me included!).In this short episode, I draw on a powerful statement made by a coach whose course I took.And I leave you with the question - can it, whatever it may be, be simplified?Enjoy :-)Sumantha ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

A client spotlight where Seleena shares how she is growing her tuition business (without hiring tutors) fast and effectively. Here's a sneak peek ... Seleena Lloyd from Lloyd Learns shares her journey that has led her to achieving a £30k+ annual payrise with her tuition business through:👉 Investing in structured and tailored support👉 Streamlining and automating processes👉 Planning aheadEnjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

If a car breaks down, it takes a lot of strength to get it moving again. But once the wheels are in motion, it's easier to keep it moving - even if very slowly.In this short episode, I talk about ways to keep momentum going so you aren't in a position of losing the effects of your hard work.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

We don't just want customers! We want customers who create customers. In this episode, I navigate the different ways to nurture loyalty so you have a warm audience who support you.It leans into a lot of the work we do in the Tutors' Mastermind, so if you're ready to form a strategic approach, join us! Here's the link to check it out: https://www.tutorsmastermind.comEnjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Feeling overwhelmed or tackling a big project and not knowing where to start is a common situation for business owners.But a mindset shift that really helped me, was the acknowledgment that big things are made of small things. A journey is made of small steps.In this episode, I talk about how this can help personally and with business.Enjoy :-) Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

A special question and answer episode!Here are the questions I'll be answering:What has been the highlight of your career?How do you motivate students and give rewards?How do you get students yourself if you want to move away from working with agencies?What's the best way to set up group classes?How much should I be charging?Enjoy :-)SumanthaLinks Mentioned (about group classes)Video: Filling Group ClassesPod Episode 63: 7 Ways To Fill Group Classes____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Sharing value is a sure-fire way to establish trust with future clients.  But to do it succesfully, we NEED to show off our expertise.In this short episode, I navigate around this and share examples of how we can turn our golden nuggets into touch points to make sales.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Launching a tutoring business is tough!  Especially now, when there are so many of us and so much noise online.In this episode, Richard and I share some insights from our experiences (including what we'd do differently).And we address some questions asked from members of his community ...Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

These seven words wonderfully summarise the core of what works when it comes to marketing.It should never be about us.  It should always be about 'them' (our future clients).And in this short episode, I unpack the layers of how we can make sure we always make an impact.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

We don't want to train our audiences to expect free stuff from us!  We need our freebies to sell.In this episode, four things to consider if you're wondering why your free material isn't making as many sales as you'd like.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Networking is fun, but the more you do it, the higher chance there is of coming across unpleasant behaviours.Unfortunately, I have.  While I used to take it personally, I don't anymore.  And in this episode, I share some mindset shifts that helped.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

There is always so much to do!  Tune in as I share various ways I stay on top of marketing.For context, in addition to running two businesses and everything that comes with that, I create content for 7-9 platforms.So, I need ways to stay on top of it and in this episode, I'm sharing exactly how ...Links mentioned:Ep 6 Streamlining & AutomatingEp 31 Top Tips To Work With A Virtual AssistantEnjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

In this 2-minute soundbite, I unpack the importance of committing to taking action.We consume so much information and advice.But how much of it do we implement?Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Tune in as I ask you questions that'll help you pinpoint why you may not be making as many sales as you like.Warning: you may not love everything I say, but all I ask is that you keep an open mind!Ultimately, you have to be willing to change something if you want to change something.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

We're hard on ourselves.We focus on:What we don't do wellHow much we're yet to learnHow much we haven't achieved yetBut, we have to celebrate the wins or we'll forget to enjoy the journey.  And what's the point of running a business if we don't enjoy it?Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Struggling to stay on top of marketing?  Feels relentless, doesn't it?In this episode, I share six top tips on making it easier.They're tried and tested by me and my clients, and allow me to create content for: 6 social media platforms and ...A weekly podcast (2 episodes a week)Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Got a minute?In this 1-minute soundbite, I relate some insightful parenting advice to our businesses."Parenting is when the days are long, but the years are short."Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Every business owner goes through low points, and sometimes, it manifests as questioning whether it's worth continuing with their businesses.If you are experiencing this, by the end of this episode, you'll realise:You're not aloneThere are some things to touch base with that can helpEnjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Going too slow can stunt business growth. Going to fast can make it come to a standstill. But accepting that the fastest way to grow is slowly, leads to a business that steadily grows and gives you what you want for much longer. Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

In this episode, I avoid the obvious stuff like marketing, and given you some other things to consider so you can make tutoring your full-time salary.Here's a sneak peak: Deciding whether to be self-employed or an entrepreneur Being clear on your 'why' so you make wise business decisions Preparing for success and future-proofing Being visible beyond social media Aligning who you want to work with and what you offerEnjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Inspired by David Allen, productivity guru, I share some ways you can release some brain space for more income generating tasks.Enjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

 Social media marketing is hard work!  Love it or hate it, we have to publish content frequently and consistently for it to yield results.  So, since we are working hard, let's make social media work even harder for us i.e. how we can make our efforts and content have an impact for longer? This is a really useful area to focus on because social media is so fast-paced, that without these techniques, our content will disappear in a matter of days.In this episode, I unpack four tips: To be intentional by having a clear purpose for each platform To understand how it fits within your overall marketing strategy To optimise each platform by utilising unique features Simple ways to catch people's attentionThis and a lot more is covered, in detail, within The Tutors' Mastermind. When you join, you get instant access to 30+ videos and more.Links MentionsEpisode 19 Low Effort, High Impact Social Media StrategiesEpisode 47 Staying Consistent On Social Media (Without It Taking Over)YouTube: 3 Ways To Use Instagram As A Tutoring BusinessEnjoy :-)Sumantha ✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Imagine if someone asked you to write with your non-dominant hand.It'd feel awkward, right?  Difficult, uncomfortable and the results wouldn't be great.As I heard from 'the boy with the broken brain' (link to the podcast episode is below), this is just the feeling when we choose the wrong kind of learning or coach for us.You know what it's like.  Two people can say the same thing.  You ignore the first person, but the second person has impact.And I map this to other areas of our business, namely, how we shouldn't succumb to the pressure of shoulds.I felt it important to talk about since there is SO much in the tutoring world about how group classes are the only way to scale.I love my group classes, but I don't believe there's one way to do anything.Anyway, have a listen to this 2-minute soundbite, and let me know what you think!Soundbites" The only thing that is right, in my opinion, is that it has to feel right for you. Otherwise, it'll always feel difficult, like you're writing with the wrong hand."" There's a lot out there right now telling you that you're running an inefficient business if you aren't teaching groups or if you haven't got passive income streams"" I have clients who run agencies and love it, I have clients who only teach groups and love it. There really is no right and wrong. " This inspiration was taken from The Diary Of A CEO podcast, episode 259.Enjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

In this episode, I share common mistakes new business owners made (that I made too) to help you avoid them!There's a lot I would have done differently to fast-track growth.I learnt a lot by experimenting and working things out by myself, but my stress levels didn't thank me for it!Here's a sneak peek at the 7 lessons learnt that I share:Being led by more than what's done in your industryBalancing what you enjoy with what makes good business senseThe importance of investing in your businessPreparing for successHow useful having a community is The importance of staying in the driver's seat with parents Choosing business support from people who have relevant and enough experienceUseful Pod Episodes To Listen To NextEp 71 Choosing The Right Support That Gets You ResultsEp 6 Reduce Admin: Streamlining & AutomatingEnjoy :-)Sumantha____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

When we invest in any kind of support, whether it's a coach, a course or a mentor, we look for the return on investment - in short, we want results from what we've invested in. And if we don't get results, it not unusual to feel like we made a bad investment, like the trainer somehow let us down.Now, that could be the case, but it isn't always.A phrase I heard in a recent webinar that made me think about this was when someone said how "your return on investment is about what you create, not what your trainer delivers".What a valuable golden nugget for us to keep in mind - and it doesn't just apply to learning!Soundbites"Personal responsibility is really important, but it's often hard to take.""I had an honest conversation with a client recently ... she had to be honest with herself and acknowledge she was choosing not to change anything.""Until we take responsibility for our results, nothing will change.  It's hard to do, but as with most things, once we master it, the results are powerful."Enjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

 We often focus on attracting new clients, launching new things in our business etc. But how often do we optimise what we already have? In this episode, I dive into four ways you might be leaving money on the table including:Missing links and inefficient processesHaving transactional conversationsNot following upNot using your networkWhenever I reflect on what I am and am not doing, I always find ways to use what I already have to boost sales.And in this episode, I show you how to do the same!Enjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

I was listening to a sex therapist say how there was a large proportion of people in sexless relationships.   She explored many reasons why, but one stood out for me, and it was this:People use the honeymoon phase - the first six months of a relationship - as an indication of their partner's sex drive.In this episode, I talk about how this maps to our business and how, we can't use ANY specific periods in our journeys as a template of what's to come.Soundbites" Let's say you've launched your business or a new thing in your business and it hasn't suddenly attracted loads of clients. That also doesn't mean that you won't attract clients as time goes on. "" We have to stay on the pulse and think of what changes we can make to change our results, and sometimes those changes are very very small. But that reflective mindset is what keeps us growing. "Enjoy :-)SumanthaThis inspiration was taken from the Diary Of A CEO Podcast, Episode 247✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Marketing can be hard work, and we often feel like we're stuck on a content treadmill.In this episode, I share ways to change that.Ways to:Be in fewer places in a way where people come to usPosition yourself as a 'go-to' in your nicheBuild a loyal audienceThe truth is, if we work hard on marketing, it needs to work even harder for us.And I want to show you how to make it happen!Episodes Mentioned58 Collaboration Isn't Saying Yes To Everyone!71 Choosing The Right Business Support That'll Get You ResultsEnjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost.____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Spoiler alert!  If you talk about successes (no, it's not boasting), it leads to more sales.I take inspiration from the Netflix series called Watcher - it's a creepy one that features a stalker.But, don't worry - I'm not mapping stalking to our businesses!What I do talk about is one element that features an English professor who asks students to write an ode to a house that they love.And I explore how doing this for our businesses can, in fact, lead to more sales ...Soundbites" It's a proven way to boost morale, productivity and motivation, and even aside from that, we deserve to celebrate!" " 10 people booked discovery calls, and someone wrote a post about me saying how they felt inspired by how I've built my business. That response blew me away and I really didn't expect it." " if we can show people how we have solved problems for ourselves and/or our clients, it creates trust. It shows them that we can be trusted to help them." Enjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

In this episode, Zoe shares a range of golden nuggets that I guarantee will give you ideas regardless of where you're at with Facebook groups! In this conversation, we talk about:What to do if you're struggling with your group/wondering if you should set one upHow to make it an integral part of your sales processDifferent ways to use it in your businessI know, Facebook groups can be tough - especially for education business owners.  But through this discussion, you'll get some ideas of how you can be more intentional about how you use yours!Related Episode23 Using A Facebook Group For Your BusinessEnjoy!Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Do you ever ask yourself: am I  doing this because it's what I think is best, or because it's how it has always been done? I'm drawing inspiration from the CEO of Bumble, Whitney Wolfe Herd who talks about the power of original thought.Soundbites" She suggested we start by asking us 'what do we know is true?' "" She advised we base decisions around the answers to those kind of questions instead of being influenced by how it's done by others, and how it has been done before. Basically, following your instinct instead of trends. "" So, let's say you're a tuition business and you want to scale.   If you think about how other people do it and have done it in the past, your mind would probably go down the route of hiring tutors.  If, however, you strip away how others do it, you might come up with other ideas. "Enjoy :-)SumanthaThis inspiration was taken from the Diary Of A CEO Podcast, Episode 195✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Investing in the wrong support is an expensive mistake to make!This episode is all about guiding you through how to decipher which courses, coaches and mentors are right for you, right now.Here's what I unpack:1. How to decide whether a one-size-fits-all or tailored approach is what you need.2. Deciding on whether someone has the right experience to support you.3. How to carry our due diligence to go beyond excellent marketing.4. What kind of evidence to be looking for.Enjoy!Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Tradition exists in every industry. It's the way it has always been done. So, when you try and break free from that, it can be tough. But, if nothing changes, then nothing changes.And just because  it has always been done that way, doesn't mean it still should. Soundbites" I was part of this wave of change during the pandemic. Not only did online tutoring become a much more accepted way of teaching and learning, but so did group classes."" It only takes one person to encourage others to take action."Enjoy :-)SumanthaThis inspiration was taken from the Small Business Big Lessons Podcast, Episode 8✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

 There is always so much to do, isn't there?! It's not unusual to experience overwhelm as a business owner - in fact, I'd go as far as to say that it's completely normal.I'm yet to meet anyone who doesn't experience it, so we need to normalise it.Overwhelm doesn't mean we're bad business people.It doesn't mean that there's something wrong with us.BUT we do need to have tools to manage it.And what works for each of us will be different.In this episode, I explore some actionable ways you can take action now - all based on mine and my clients' experiences.The highlights:Invest money in things that'll release timeHave a clear view of all business tasks and categorise themMake informed business decisions to avoid future overwhelmUnderstand the real cause Links MentionedEpisode on Streamlining & AutomatingJoin my Content That Converts course waiting listEnjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

When I reflected on the language I use, so many lightbulbs went off in my brain!"I'm bad with numbers" meant my annual tax return was a thing of dread, and I avoided conversations around financial planning."I'm so bad at video" delayed me from just going for it and made me overthink it.The language we use is so powerful, and in this episode, I invite you to reflect with me.Soundbites"See, all of these statements are powerful because essentially, they come true. And why do they come true? Well in my opinion, it's because we convince ourselves of it being a fact and when something is a fact, it becomes unchangeable. "" If we convince ourselves we're no good with numbers, that might lead to making poor financial decisions in our businesses, not just in our personal lives. "" So what we say matters and if, like me, you have a real think about it, you might find that your language about certain things is stopping you from being great in those areas."Enjoy :-)SumanthaThis inspiration was taken from the Mel Robbins Podcast, Episode 61✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Karen Gibb from Mind Marvels joins me in this conversation to explain:Why she chose to franchise instead of hiring a teamHow she held her nerve as she spent money and time in setting everything upAdvice she'd give to anyone thinking of franchisingI always love speaking to Karen because she is so honest!  And I know that her insights will give people clarity as they think of ways to grow their businesses - even if not in the direction of franchising.Enjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

We can't assume that others have the same struggles as us.  Sounds obvious, right?Well, it's tempting to create services and products with ourselves in mind.For instance, I'm a tutor who helps other tutor business owners.I can't assume they have the same pain points as me.  And as education business owners, we're prone to deciding what support people need.Soundbites" And that's why I rarely encourage people to carry out the traditional target audience exercise where you use your imagination to pinpoint who they are and what problems they're having. Instead, here's an actionable step you can take to really understand your audience." " In short, we have to understand the real problems real potential customers are having." Enjoy :-)SumanthaThis inspiration was taken from the Small Business Big Lessons Podcast, Episode 8✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Links MentionedMy recommended email marketing platform (ConvertKit)The LMS I use (Thinkific)Episode - Streamlining & AutomatingVideo - How I Onboard New ClientsOne of the ways I help clients take an idea to income is by helping them create a launch plan. So today, I  mentor you from afar and give you some ideas of how to structure a launch so that: a) It's successful b) You can launch as quickly as possible without worrying about it being perfect - in a way that doesn't hamper the quality of what you're delivering. Here are the five stages I talk about: Ways to confirm there's a demand for your new service or product Splitting your launch into phases Having logistics in place for a smooth launch Carrying out mini (live) tests An agile process for ongoing developmentEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Starting again isn't the same as giving up.It's a tough one to navigate.Despite knowing that leaving teaching was the best thing for me, I couldn't help but feel like I had failed.But reframing that has been invaluable in my business as I explain in this episode.Soundbites:"Many of us in the education business space are ex-teachers.  I know not all of us are, but a lot of us are.  And we all know how gruelling it was just navigating the decision to leave the classroom - or maybe that's something you're grappling with now.""And we're often plagued by similar feelings when we consider scrapping something we started in our business.""It could be that you've been persevering with a particular social media platform because you were under the impression it would be great for business, but it isn't working.  Give yourself permission to start over - maybe you'll change your strategy, or drop it completely."Enjoy :-)SumanthaThis inspiration was taken from the Diary Of A CEO Podcast, Episode 195✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

I'm increasingly finding that my clients are just not attracting new customers through social media marketing in the traditional ways, especially my tutor clients.  So in this episode, I talk about the things I've noticed from both my experience and what's working for my clients, so that you can tailor your strategy. This episode is perfect for you if you either can't work out why you're not getting results through social media marketing or if you want to boost the number of clients you attract. I unpack: How participating can control the algorithm The powerful link between relationships and sales How being authentic is more important now, than ever Myths that might be holding you back from successLinks MentionedEp. 62 Get More Clients Through Organic MarketingVideo: Innovative ways to use Instagram as a tutorEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Fact: if we don't change as our markets change, we risk getting left behind.It's harder than we imagine to accept.Because we're often stuck in the 'but that's always worked for me' mentality.In this episode, I share how we have to change what we;re doing in the educatiom business space if we want our businesses to continue thriving.Soundbites:"I felt this urgency to talk about this because I see so many instances of new or struggling business owners asking for advice in FB groups, and when I read the thread, there is so much outdated advice"" The way I started my tuition business and filled my books in 2017 simply wouldn't work now.  The landscape has changed too much.""Recently, I've been talking a lot to clients about leading their marketing and business growth with relationship-building - again, because things are changing.  The advice I gave them a year ago isn't working anymore."Enjoy :-)SumanthaThis inspiration was taken from the Small Business Big Lessons Podcast, Episode 8✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

 If you post content in a bid to attract more clients, this episode is for you. I share five ways to refine your content marketing by exploring the things to steer clear of!  Instead of talking about things that work or don't work from mine and my clients' experiences, I've been spending a few months observing content from people in my network and taking some notes. And I'm sharing my findings!Here's a quick summary: Don't put colleagues down to make yourself look good (you'd be surprised at how subtle it can be) Avoid bombarding people with content It's not about you, it's always about your customer Don't confuse your audience (I'm guilty of this!)Enjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

"You've got to make opportunities come to you - you have to lay the foundation and then keep walking, just keep walking" - Davina McCallWhen I listened to her speak on the Diary of a CEO podcast, I just new I had to share.Not only is her principle of "just keep walking" great life advice, but it's great for business too.We HAVE to create opportunities.Sounds obvious, right?But it's amazing just how many times we leave money on the table.Soundbites:"Let's say you spoke to a potential customer who was interested in what you offer but you didn't hear back from them.  Many of us just leave it there for fear of being pushy.  But imagine if you followed up?""And it really ties in with leading things like marketing with relationships.  The other day, I messaged a connection ... and she said, I keep meaning to book a call with you - would you send me your link?"Enjoy :-)SumanthaThis inspiration was taken from the Diary Of A CEO Podcast, Episode 210✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Do you struggle to get testimonials? Or maybe you get them, but you have no idea what to do with them? In this episode,  I share:What do do if someone doesn't respond when you've asked for a testimonialHow to get testimonials you can actually use in your marketingHow to make testimonials do the selling for youWays to use feedback to make what you offer even betterTestimonials are powerful.So, we want to use them and keep re-suing them to make our sales!Enjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

Taken from the formiddable Mel Robbins, this shot of inspiration was triggered when she said, "It's not about getting more done - it's about a level of acceptance about where you are."How many times have you sped up in a bid to get more done?🙋‍♀️ Guilty as charged!In this episode, I map this concept to how we need to give ourselves permission to let things go at times, always remembering that it doesn't need to be forever.Listen to next:Ep 6 Streamlining & AutomatingSoundbites:"Now this can be scary. What if you're missing out on business opportunities?  Or missing out on potential clients and won't be able to get them again when you're ready? But that's where acceptance comes in.""And that's the thing, your situation doesn't have to be dramatic for you to feel overwhelmed, but accepting that you're letting go of something for good reason and that it's just temporary, is a powerful way to reduce overwhelm.""If you're feeling overwhelmed, letting go can certainly have an impact, but so can things like streamlining process, automating and delegating."Enjoy :-)SumanthaThis inspiration was taken from the Mel Robbins Podcast, Episode 50✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

 Well this is an interesting one because we all want to make more money in our businesses, don't we?! There are loads of ways to boost your revenue and to find specific ways, you'll either have to do a lot of thinking, or if you want to bounce some ideas around, you're always welcome to reach out to me. But, in this episode I share ideas that should give you that trigger to help you think of lots more ideas that you can mould to suit you and your business.  Review your expenses Earn more money through what exists in your business Track and monitor targets Recurring income from existing clientsAs promised, here are some useful links.Free eBook: 4 Ways To Grow Your Edu Business (Including Passive Income)Episode 61 Start & Grow A Membership (useful for recurring income)Episode 6 Reduce Admin: Streamlining & AutomationEnjoy :-)- Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

This one inspired by my 7-year old student ...When I asked my group class to talk about a women that inspired them (for International Womens' Day), she asked 'can I choose me?'And it reminded me how we often neglect to recognise how much we can learn from ourselves.In this episode, I share a way to document your learnings so you can use yourself as a learning tool as and when you need to.Soundbites:"We’re often looking around us, observing, listening to other people, learning from others, but how often do we learn from ourselves?""Having this podcast is actually great for me, because sometimes I’ll listen to past episodes to think about what kind of material to deep-dive into for our mastermind sessions, and I'll often hear something I've said and think 'that’s a good idea, I should really do that!’"Enjoy :-)Sumantha✦ Get free training and updates to your inbox (no spam)✦ FREE Facebook group✦ Instagram: @samtalksbusiness✦ LinkedIn: Sumantha McMahon ____________________👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor. I specialise in supporting education business owners launch, grow and scale on their terms.Here are three ways to work with me:#1 Bespoke 1:1 MentoringGoal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.#2 The Tutors' MastermindThe leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.#3 The Training JukeboxA growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost. ____________________Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.