Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources! In this pop-up episode, Tyson interviews Diana Stepleton, VP Partner Engagement at Ruby Receptionists. Good news! Ruby Receptionists is launching a new product specifically designed for solo lawyers, and Diana will tell us everything about it.Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] you want to get on the show? Shoot us an email or message us!The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources! In this episode, Jim and Tyson interview Noemi Puntier-Vasquez, an immigration attorney in Atlanta, Georgia. Since the 2018 Maximum Lawyer Conference Noemi has done a lot of improvements in the way she runs her law firm. We will go over this improvements and she will explain us how this changes have helped her grow her business.Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] you want to get on the show? Shoot us an email or message us!The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources! In this episode, Tyson and Seth will go over the fundamentals of digital marketing and SEO.  Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] you want to get on the show? Shoot us an email or message us!The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Visit MaximumLawyer.com for complete show notes of each podcast episode, tips, hacks and more resources! In this episode, Jim and Tyson interview Seth Prince and John Fisher! They will dive into their marketing going through their systems, strategies, advice to people going solo, the future of marketing, and more!  Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] you want to get on the show? Shoot us an email or message us!The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will catch up with each other, they will go over what’s been going on with their businesses and then they will dive in into this week’s topic: where are they going to be 25 years from now. Also, they will discuss about building a culture in a law firm and BHAGS.   This episode is all about building for the future, expanding, and putting in place systems that will allow us to grow; Innovating and improving ourselves. BHAGS - Big Hairy Audacious Goal “If you pick the wrong BHAG, your setting your firm off on a terrible course. If your team isn’t unified on that goal, your gonna screw the whole thing up.”  Built to Last: Successful Habits of Visionary Companies by Jim Collins In 25 years:Jim sees his firm with offices across the country and as the biggest law firm for family immigration services, with all their systems build out and a franchise model. Tyson wants to have the most successful personal injury law firm in the midwest, with an office in every single city of the midwest. Hacking’s hack: A book about having a learning organization: The Fifth Discipline: The Art & Practice of The Learning Organization by Peter Senge Tyson’s tip: An app to look good.https://www.mtailor.com/Custom Clothing Made in Your Size // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Jason Selk. Jason is considered to be one of the top performance coaches in the United States; he trains individuals and teams to develop the mental toughness necessary for high-level success. They will go over the importance of having a performance mindset in your life and your business, and how mental toughness can help you grow your firm. Jason’s Website Are you fighting it out to the very end? The importance of confidence: The perfectionist mindset VS. the performance mindset. Self confidence is the number one variable for all performers. What that perfectionist mentality does, is it really takes its toll on a person self confidence. If I keep thinking about that error or that missed opportunity, and not focusing also on the things I’ve done well, my confidence is gonna take a beating. We try to train people to develop the performance mentality, that it’s about recognizing what you have done well and relentlessly improving. “Highly successful people NEVER get anything done in one given day, but what they do is, ALWAYS get their most important activities done each and every day.” Plateaus in business“Plateaus will happen. There will be times where you’re kind of in that phase of doing the work and not seeing the immediate results, but if you stay with it: 30, 60, 90 days, nailing your one most important and usually getting the 3 most important done each day, you are probably gonna find plateaus don’t last very long; that you find ways to keep moving it to the next level.” The mindset of saying noThe first step to saying no is evaluating where your time and energy are going, and in terms or relevance, what’s most important? If right now you are feeling overwhelmed, the next step is to eliminate 10% to 20% of what you are currently doing. The third step, is moving forward. The next time anyone ask you something, before saying yes, identify what will you say no to.Don’t overload yourself. Prioritize.  The book Hacking’s hack: Have a podcast! Jason’s tip: Go back to the 3 most important and 1 must. Identify your 3 most important activities and of that 3 what’s the one most important activity that must get done every day. Tyson’s tip:If you ever had problems downloading and viewing .ZIP files, there’s an app called Browser. The icon is an arrow pointing down.Get the book  Organize your team today. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Marisa Portuondo, a solopreneur who runs her own business law practice in Miami, Florida. They will go over her journey as a lawyer and entrepreneur paying special attention to her marketing and discussing ways to improve it. Also, her biggest struggles and the value of assistants. Marisa does basically everything for business owners: that is transactional or litigation. That has  branched out into construction, because a lot of her clients are in the construction industry. Recently she started doing property damage. Her Firm: Portuondo Law Firm 03:14 - ExperienceMarisa has a lot of experience in small firms and learned many valuable lessons about running a law firm: “I learned a lot about how to run a law firm and how NOT to run a law firm from the different bosses that I had.” 03:59 - 1st Day as a Solo“I just thought, I don’t even know how to get clients! Marketing has changed so much since then... ” 05:17 - Marketing“Whenever they think about a property claim they think of me, because they don’t know any other property claim attorneys.”  Main marketing is word of mouth 08:39 - Her StrugglesMarisa’s biggest struggle is that there’s just never enough time. Marisa has a background in information systems, so she’s now implementing automation and starting to see how much more efficient she’s becoming. 09:57 - Her team structureThey will go over Marisa’s team and her new mindset about virtual assistants. 12:44 - TechnologyMarisa’s main software is Practice Panther 14:30 - Flash Forward“I don’t know if I ever want to become a big firm. I don’t know if that’s the lifestyle that I wanna lead.” 15:30 - Why do Marisa does what she does“I just love helping business owners… I’ve learned a lot about business and I love sharing that information” 16:53 - The AdviceGet staff earlier!    20:01 - Hack and Tips of the week Hacking’s hack: Jim’s been listening to James Schramko and he has a tutorial named “Own The Racecourse” The best articulation of the mindset that you should have when creating content. Marisa’s tip: Automation. Get it done. Dig in into your software and automate. If you don’t have one, get one. Tyson’s tip: Tyson’s in the process of hiring 2 new employees and has one very simple piece of advice: make sure that you have the job applicants make them send you a copy of the resume in pdf format. That simple thing is gonna weed out the people who can’t do that single and simple task. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm.  Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Michael Whelan. Michael runs his own law firm, organizes a lawyer conference and is writing a book about running a law business. They will go over his background, the conference and the book; it’s main principles about being a solo practitioner, deep expertise and legal supply chain. “Law is not a business plan, it’s a product, it’s a monetization strategy. It’s how we turn knowledge in to cash so that we can live. How we do that is really up to us.” The conference: http://www.lawyerforward.com/ The Book:You can sign up to be on a mailing list where Michael talks about what’s going on with the book: http://www.lawyerforward.com/bookupdates/ 3 main ideas: Financial capital is not a good play for specially solo attorneys, but social capital is highly available, and should be the leverage point for people trying to run their own law firms.The 2 most valuable pieces of any transaction are the relationship and deep expertise.People should connect on a legal supply chain. A different way to structure human capital. Hacking’s hack: Jim’s been listening to James Schramko (https://www.superfastbusiness.com/about/) and he said something that really struck a nerve with him. “I create content when I have something to say.” Michael’s tip: A daily task app that is fantastic and it’s gamified. Great to use with your kids.https://habitica.com/static/home Tyson’s tip: A tool to manage social media.https://www.agorapulse.com/ // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Karen Caffrey, a licensed professional counselor and a lawyer; Karen went from the practice of law to the practice of therapy mainly counseling lawyers. They will go over the importance of wellbeing and health for lawyers, the mindset of wellbeing, and how that wellbeing can be achieved. Also, how therapy works and how it can help your personal and business. Karen’s web site: http://www.karencaffrey.com/ “You can’t be a good lawyer if you are not a healthy lawyer.” What does it mean to be healthy?It’s multifaceted, there’s a physical aspect, a spiritual aspect, a work aspect and a mental and emotional aspect...   Lawyers are reluctant to go to therapyBecause of 2 things: first, stigma; the fear of how are they going to be judged, and the second is fear on confidentiality. The business of law and psychotherapy“The nexus between the business of law and psychotherapy Is a lot of the challenges lawyers face in having a good business of law come from psychological reasons.”   “Who we are as people, directly impacts who we are as lawyers and who we are as business owners doing the business of law.” Please give us a shout out in the ABA JOURNAL’S ranking of podcasts! Hacking’s hack: Whenever you can take a day off of the week. Unplug yourself: get away from the phone and the computer, the office. Karen’s tip: Put your wellbeing on your radar screen and to do this by diaring it. You can dairy it every day, and spend 5 minutes talking about your wellbeing. Prioritize your wellbeing. Tyson’s tip: Productivity - A website: Activtrak: https://activtrak.com/. It allows you to plug in yourself, your partners and employees, and it shows your productivity level. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Jay Ruane. They will go over his background, his role in his firm and how he managed to grow and improve it, paying special attention to his Adwords experience and strategies.“Start small, figure how it works, and then grow from there.” The firm:https://www.ruaneattorneys.com Actually, Jay is more of an administrator of the firm than ever before, but he is still in the business, he does some court appearances from time to time. Some of the topics:The importance of content:“We’re no longer advertising generic terms out there to drive people to information on our website, because people are finding our website organically based on all the content that we have” A big mistake:“One of the biggest mistakes people make, especially when it comes to adwords is thinking that more money is going to get them better results. That’s a misunderstanding of how the adwords auction system works.” “There’s a tendency to wanna have the widest net, but the widest net doesn’t necessarily catch the fish that you want.” How to build ads:“We need to get in the mindset of the consumer. And those are the ones that are going to get clicks; the ads that resonate with the people who are facing the problem that needs a lawyer..” How do you tell if an ad is working?:“One of the things we like to use ourselves is, we direct the ad to a specific landing page on our website that is more sales oriented than our organic pages.” Facebook vs Adwords:“Facebook is great, but you have to have the right approach to facebook. You can’t expect it to give you the same type of results as pay per click because it’s just not built that way and the people aren’t there for that.” Marquis Jackson’s episode:http://www.maximumlawyer.com/podcast/legal-hope-pop-up-episode/ Please give us a shout out in the ABA JOURNAL’S ranking of podcasts! Hacking’s hack:  The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever by Michael Bungay Stanier. how to be a good coach in an office setting! Jay’s tip: Curate your negative list on Google. Go back and take a list of the 100 top baby names for the last 50 or so years. Male and Female. Because a lot people in this field may hear that their friend got arrested for a DUI. If they are not the person who is looking to hire you don’t want to be advertising to them. Tyson’s tip: Check out Ryan McKeen’s book:  Empower Yourself: A Practical Guide to Connecticut Personal Injury Law. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will check in on what’s going on with both of their practices, talk about MAXLAWCON and go over the Sales Prevention Department List; 10 things lawyers and law firms do that prevent the closing of sales. First, Jim and Tyson will discuss about case management and catch up meetings, Tyson will go over the importance of synergies in a partnership and then they both will go over the difference between own generated leads and referrals of Personal Injury Attorneys.   Also, they will go over next year’s conference. Lessons learned and a lot of improvements! It’s going to be awesome! And then, our topic; The list of The Sales Prevention Department:1. Not having a live and empathetic person answering the phone.2. Not returning calls or taking too long to call a lead. “When you think about all the money that you spend to get the phone to ring, to not maximize what happens after when the phone rings it’s just waste of money.” 3. Having a slow sales process. “They never love you as much as they do on the day that they sign you”. “If you can stop them from looking for other attorneys, then you have done 90% of the battle. Get them to sign the contract”4. Being too salesy AKA too much “whiskers”.5. Brand and generic marketing.6. Not having the knowledge base for the types of cases you’re advertising for.7. Not following up on clients after an initial phone call.8. Hiding the ball or over promising; being disingenuous.9. Not being crystal clear on what it is that you do: NO REFERRALS.10. Being afraid of walking away from the table. Please give us a shout out in the ABA JOURNAL’S ranking of podcasts! Hacking’s hack: No external information until 11am! Tyson’s tip: Talk to every person as if you never gonna talk to them again. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us!  Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

They will go over his background, his business, and how it is like to be a lawyer as a member of a minority. Also, they will discuss about his recently published book “Black Lawyer Confidential”.  “I wanted to come up with a book or some type of manual for those who are from small towns or minorities that have never had parents who were lawyers, or ever been in the court system before to try to deal with it…” Their Firm:http://johnniefinchesq.com/ The Book: BlackLawyerBook.com Johnnie’s Twitter Please give us a shout out in the ABA JOURNAL’S ranking of podcasts! Hacking’s hack: https://audiojungle.net/You can download royalty free music and audio tracks for a Dollar, and you are able to search it by emotions or music type. Great cheap resource. Johnnie’s tip:Leave 15 minutes early! For the rest of your life! Tyson’s tip:Ride a bicycle in your office whenever you are working or on calls or doing a Podcast! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this BONUS episode, Jim gives a talk at SLU Law. He will talk about his early days as a lawyer and his journey as a law entrepreneur who now runs his own immigration law firm, going over his mindset, his business, his firm and his marketing strategies.  “This is a lot of work, but to me it’s worth it and it’s fun. I am having more fun that I’d ever would’ve had, and I’ve had three really big law firms in St. Louis talk to me about coming in to that firm and I’ve turn them down every single time, and I laugh when I do it because I would never be able to do half of my crazy shit if I went to one of those big firms. And if I hadn’t agreed to be the plaintiff in that law suite, I don’t know what would’ve happened, I don’t know how many kids I would have. I don’t know what kind of life I would have; I would have a very different life probably. So I’m very grateful for everything that’s happened and I am exactly where I want to be.”Jim Hacking Please give us a shout out in the ABA JOURNAL’S ranking of podcasts! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Hayden and David Haskins, owners of Haskins & Company a Law Firm Marketing Company. They will go over their background, their business setup, and their law marketing work and strategies, paying special attention to how to hire the right marketing and social media company for your law firm. Listen to the episode to learn some great tactics to choose the right fit for your company.Also, Hayden and David have political marketing and campaign work backgrounds, and they took many things from that sphere into law firm marketing… In this episode they will go over some of these lessons learnt… Their Firm:https://haskins.co/ “A lot of times Attorneys get into marketing arrangements, contractual agreements, and they are not as familiar with the lay of the land as somebody like us, that have actually seen a lot of the work that’s out there or a lot of the shady tactics that people do... ” Some of the red flags when hiring an online or offline marketing company:Contractual limits and ownership of content and IT.Transparency and reporting Please give us a shout out in the ABA JOURNAL’S ranking of podcasts! Hacking’s hack:Jim mapped out his ideal week, and going through that exercise has helped him a lot. So, map out your week! David’s tip: The best SEO book David has ever read! It’s like a Google biography so hopefully it will help you create content that Google likes. In The Plex: How Google Thinks, Works, and Shapes Our Lives Hayden’s tip: Figure out how to track where your leads are coming from. Get as granular as you possibly can with that information. And figure out what your true cost per case is.Know where your leads are coming from with: https://www.callrail.com/ Tyson’s tip:Move Pay for a private server. It’s more expensive but it will speed up your website. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Kent Richardson, a young and talented marketing coordinator and video producer who works in both of their law firms! They will go over his background, his tasks, his fundamental role in the MAXLAWCON18 and the different youtube and podcasting strategies he used to improve Jim’s and Tyson’s marketing! Also, the importance of tagging content and video editing techniques!“It’s almost a game to watch the numbers go up and figure out what combinations of tags and strategies work and which play out the best.” Tag your content correctly!TubeBuddy Kent's company:Phantomhouseproductions.com Some of Kent’s books: No B.S. Marketing To the Affluent: No Holds Barred Kick Butt Take No Prisoners Guide to Getting Really Rich The 4-Hour Workweek, Expanded and Updated: Expanded and Updated, With Over 100 New Pages of Cutting-Edge Content The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage If you attended the MAXLAWCON18 you will have access to all of the audio, video and slides of the conference. Your email is already there, just sign up using the email you used to register to the conference.   Hacking’s hack: Jim recently learnt from his 9 year old daughter that if you call somebody using the Alexa your number will be hidden, so you can imitate a federal law enforcement call. Use Alexa to dial out!      Kent’s tip: If you have an Instagram account, from within Instagram whenever you go to post, in the very last stage there are little sliders that if you tap them you can post directly from Instagram to all other accounts simultaneously. Tyson’s tip:  Uber Conference has a lot of cool features that let you mute and unmute and see participants information and id’s during a conference with lots of participants! Very Cool! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us!  Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Walter Reaves, a criminal defense lawyer from West Texas. Walter is having a marketing issue: he is not having the cases that he wants. They will discuss about different marketing strategies to solve this problem and improve his business. “Every time I’ve narrowed my practice and narrowed my marketing I’ve made more money.” The cases that Walter likes are DWI’s and basic misdemeanor stuff like possession of marijuana, theft and assault. And if he could choose 1 type of case that would be the minor drug cases… A problem in Walter’s website: his videos are very general and very broad. This means that he is going to get a broad number of questions. He should narrow down the type of cases that he wants and start creating content on those. Mentioned resource:  Build To Sell  About Walter: The Firm: Hacking’s hack: Involves a phrase that we are hearing a lot: Know Love and Trust.To do business with someone, first they have to know us. Then, they have to likes us. Then. to trust us.     We have to have marketing that’s devoted to getting them to know us, and that is rising up their hands. Then how we get them to like us; giving them consistent good content for free. And trust is when they make that decision to actually hire us. Walter’s tip:  Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller Tyson’s tip: An app.  VIDEORAMA. Edit video, add text. Perfect app for IGTV! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Shawn Hamp, a criminal defense lawyer who lives in the Cincinnati area and has an office in Arizona. They will go over his business and how does he run the law firm remotely. Management, employees, clients, intake, systems, logistics, team communication and more! A lifestyle decisión:Shawn and his wife decided to raise their kids in Cincinnati where they’d be close to their family. So he would have to run his law firm remotely... “It was kind of the second leap that I had to make. The first leap was going out on my own after leaving the county attorney's office.” There were a lot of steps to make this happen. Some of them:Figure out what type of courts that he could appear remotely in.Coordinate logistics logistics of computer systems and phone systems.Key hires of attorneys that could do the day to day court. “Basically what I do full time now is work on marketing, intake and administration of the office. It’s business development. Fortunately, that is the kind of stuff that I love doing.” Also, they will discuss the difference between finding clients remotely in small cities and big cities. “I have a competitive advantage because I am a big fish in a small pond…Even if it’s remotely” About Shawn:Shawn Hamp has practiced law for more than 17 years with emphasis in criminal law: https://www.hamplaw.com/shawn-b-hamp The Firm:https://www.hamplaw.com Hacking’s hack:A book. Willpower Doesn't Work: Discover the Hidden Keys to Success. by Benjamin Hardy.It’s about how we need to spend more time setting up our environment for success. https://www.amazon.com/Willpower-Doesnt-Work-Discover-Success/dp/0316441325/ref=asap_bc?ie=UTF8 Shawn’s tip and hack:Hack: An app: BIGVU: A teleprompter video recorder so you can do selfie cam videos while reading the text from the screen of your phone. https://itunes.apple.com/us/app/bigvu-teleprompter-pro-lite/id1124958568?l=es&mt=8 Tip: Focus on local search. Because everything these days is about above the fold on Google, being on map packs, being on mobile search. Getting reviews. Making sure your name and address are correct. SEO. Traditional content is changing.https://whitespark.ca/ Tyson’s tip:Another podcast! Business Warshttps://itunes.apple.com/us/podcast/id1335814741They go through a variety of different companies that fought each other. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook Group or like us on Facebook and comment!You can also go to MaximumLawyer.com or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

“I felt like we were so busy, but yet there wasn't as much money in the bank as I wanted, and that led me to start thinking more like a business owner and mapping out processes and figuring out key performance indicators.:” 3 KPIs:SalesProductivity and Customer ServiceFinance About Billie:https://mymodernlaw.com/team/billie-tarascio/ The Firm:https://mymodernlaw.com/ Hacking’s hack:Slow down your sales process: “we only need to be ready to receive someone when they’re ready to hire us”.The more we slow it down, the more deliberate we are, and the less pressure we put on them, the more often that they’re gonna hire us. Don’t seem desperate.     Billie’s tip:Look at your campaigns again and make sure that they are asking for the right questions and not being pushy, and we are not just talking about how good we are, but instead we are addressing our clients needs so we can be there for them. Tyson’s tip:A book.Customer Service: New Rules for a Social Media World (Que Biz-Tech) by Peter Shankman https://www.amazon.com/Customer-Service-Rules-Social-Biz-Tech/dp/078974709X // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Tina Willis, an Orlando based Personal Injury lawyer. They will go over her mindset going on her own and her struggles running her boutique firm, paying special attention to referrals and intake process. Also, Tina will share her thoughts and experience with Google Plus. “For anyone who is listening and starting his or her own firm, have belief and faith that you can learn how to do it and can compete…”   About Tina:Tina cares a lot about lifestyle, health and fitness and she really wanted from her early days working on big firms, to find a balance between work and lifestyle and find a way to not have much stress as a lawyer. She worked for big firms until she realized that they were making all the money… That’s when she started her own business. The Firm:Boutique law firm focused on maintaining a case load that allows me to provide highly personalized service to all of my clients. Former law professor and bid defense firm lawyer.  https://injuryattorneyflorida.com/ Hacking’s hack: Automate your documents and follow up: https://www.pandadoc.com/ Tina’s tip: At least learn the basics of SEO, so you ar at the point where you can at least evaluate the work SEO agencies are doing. Tyson’s tip: Personalize your referral gifts. Listen to what people like and want to do, and think about it a little bit. That will make the difference in your gifts. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Jim and Tyson will go back to the roots and discuss about their struggles and how are they overcoming them. Also, they will go over their short term and long term goals. It all comes down to what we always say in The Maximum Lawyer Podcast... Delegate. Focus on what you do best, and what’s best for the firm. Hacking’s hack:If anyone is thinking about redoing their website, they really need to talk to Seth J. Price.https://blusharkdigital.com/ Tyson’s tip:“You shouldn’t do anything unless you are confident in doing it” If you are not confident, it is going to show.Jason Selkhttps://enhancedperformanceinc.com/ Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Justin Maxwell, cofounder of Smith.ai call answering & intake service for small & solo businesses. They will go over his story and business, the service that it provides and how it can help law firms. Also, they will go into Artificial Intelligence and its role in upcoming intake services. The firm: https://smith.ai/What Smith.ai does is when someone calls or chats through the website, it can determine if they are the right customer for your business and get them booked on your calendar and even get payments from them just to make sure that they are fully qualified and converted into your lead. “You can put out Adwords, you can have people refer you, but if you are not doing something with those leads you are really wasting your money...” Artificial Intelligence“We’ve been training a system on how to qualify customers and how to provide tools to actual live virtual receptionists, and how to better qualify customers as well. Artificial intelligence assisting real people who are great on the phone and great qualifying customers.” Hacking’s hack:A podcast: https://www.superfastbusiness.com/list-all/ Justin’s tip:Use the promo code Maxlaw when signing up to Smith.ai to get 50 Dollars off your first month! Find out what you do really well, focus on that and then fill the gaps around it. Tyson’s tip:If you have a process goal, and this process goal is gonna lead you to great results, put those on your calendar and put them early in the morning. Because late in the afternoon you are exhausted. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Ryan McKeen, a big supporter of the show and a very successful lawyer out of Connecticut. In the past, Ryan and a partner opened their own firm but it didn't last long. Ryan learnt from this experience and he actually runs a very successful law firm. They will go over his mistakes in the past and his success in the present paying special attention to Ryan’s vision, technology and efficiency standards. . The firm:http://cttrialfirm.com/ The biggest problems of the firm that didn’t work out: Undercapitalization: “When the money becomes really tight it can create a high level of stress”  No real defined purpose. No real defined reason for existing: “That only gets you so far” Efficiency:“In order to exist we need to be super efficient. And so there has been a perpetual focus over the years on adapting technology that we believed was best even if it meant it was more expensive at that time. A side from the team we have assembled now, that is the number one driver of our growth. Without our systems and our technology we would be run over by our caseload.” The best piece of advice:Really focus on the vision component of your firm.“What exactly does this look like now, what is it going to look like a quarter from now, a year from now, etc. Once you can set those goals; focus on your vision, your marketing falls into place, your team falls into place, and you have alignment, and you are all rowing in the same direction.”   Ryan’s best hiring advice:“Having somebody who is culturally inclined to do the work and has the technical skills necessary, that’s where you gonna get your home runs.” Ryan’s blog:https://aconnecticutlawblog.com/ Ryan’s biggest struggle:Himself. He sometimes hyper focuses on his business in a way his not present with his family sometimes… He has gained almost 50 pounds, his diet has suffered, his sleep has suffered. He should set up boundaries and focus on his health and family. Hacking’s hack:Use software to print checks!Take the Kolbe Index. http://www.kolbe.com/. Which is an assessment of your cognitive functions and how you make decisions and sort of where your strengths are. Use it to improve your staff. Ryan’s tip:Drink water! Keep healthy! Tyson’s tip:A book. Traction: How Any Startup Can Achieve Explosive Customer Growth, by Gabriel Weinberg. https://www.amazon.com/Traction-Startup-Achieve-Explosive-Customer-ebook/dp/B00ZE96ZWY // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this Pop-up episode, Tyson has an incredible story to share. Marquis Jackson is a man who was wrongfully convicted of a crime he did not commit. After spending 19 yrs in prison, On May 2, 2018 with the help of Jay Ruane and Dan Lage, he walked out of the New Haven Courthouse as a free man. All 3 attorneys and Marquis will go over this amazing case and share their personal thoughts and experiences, paying special attention to hope and how it can help you in your life and business. After being falsely accused and sentenced to 45 yrs in prison, Marquis maintained his innocence and continuously appealed his case even when being denied. He kept his faith and strong belief in God that one day he would be exonerated. He stated that he has always been a innocent man but was labeled as a criminal. Something he never was, Never had to be or will ever be. Jackson had a very supportive family he had no reason to hurt or harm anyone. The firm: https://www.ruaneattorneys.com/The Go Fund Me: https://www.gofundme.com/Marquis-Jackson // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will go over the first edition of The Maximum Lawyer Conference. They will talk about their observations and what they experienced going through each event and breaking down all the speakers during the conference.   Systems, SEO, content, marketing, branding, and more. But the real highlight of the event: Personal interactions... The speakers delivered. The presentations were excellent. But what was more important, the connection between everyone who was there. The speakers were all very approachable and every who came to the event could talk to whomever they wanted. Hacking’s Hack:Stay tuned and make sure to register to upcoming the MaxLawCon 2019.Anneke Godlewski wrote down everything that happened during the conference in the facebook group. Check it out! Tyson’s Tip:This Time Tyson has a favor to ask to the attendees that came to the conferences and people that did not come to the conference… Tell us what you want. Put it in the facebook group. Who do you want to be with? What you want to do? Topics? Ideas? // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Gary Falkowitz, Esq., founder & president of Maximum Intake Consulting and author of the book The Complete Guide to Law Firm Intake. They will go over his career, his firm, the book, and strategies to convert qualified leads into retained clients and maximize marketing campaigns.    Gary is an expert in intake and he has consulted with lots of law firms. The firm: http://maxintake.com/The book:  https://www.amazon.com/Gary-P-Falkowitz-Esq/e/B07BTGL2GQ “As I began to investigate law firms, I realized that we as an industry where not putting enough focus or effort into the front end of our business. We were spending a lot of money, we were making a lot of money, but we weren’t maximizing the return on our marketing investments.” How do you as fast as possible convert a qualified lead into a retained client? Use e-contracts!“If you are not using them you are hurting yourself.” In the race of conversion anything that can help you to sign clients faster is a must. Conversion percentage:“Say you have 100 leads, and 50 of those qualify for retention (they meet your law firm’s criteria and you want to get that person signing with your law firm). Your conversion percentage is determining how many of those 50 did you ultimately sign.” Biggest mistakes of the intake process:Your ability to respond to web leads. How fast are you responding?“Who is gonna win? The best law firm? Who knows what the best law firm is!? The law firm first to respond is gonna win.”Follow up.“Picking a law firm sometimes is not the most important thing going on. That’s why follow up is so important.” When to stop following up?“Don’t give up. Keep calling until you hear those words: I am not interested, or I have hired another law firm.” 16:11 - The balance between having an attorney handling the intake vs having staff dedicated to intake. 25:41 - How is it like to work with Gary? 29:57 - Suggestions on questions to ask during a interview. 32:01 - The mindset when evaluating or beginning to evaluate systems.“Am I maximizing my investments?” Max Law Con: May 17th and 18thhttp://maxlawcon.maximumlawyer.com/ Hacking’s Hack:Read Gary’s book! The best lawyer book I’ve read win a long time! It is so important to listen to actual lawyers. Gary's Tip:Listen to your staff on the phones. If you can’t come up with 5 suggestions to improve those callas, give Gary a call, he will tell you he is sorry and wrong. Lol. Tyson’s Tip:Tettra, a wiki for slack teams.https://tettra.co/Help your team make better decisions in less time. Tettra is a knowledge management tool for modern teams // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Charles Boyk, AKA Chuck. They will go over his career as a solo practitioner and the philosophy and marketing strategies behind his successful law firm. “The more people you help, the more people you turn on to marketing, the better relationships you have with everybody in the community.” In the beginnings:Chuck couldn’t get a job after he graduated, so he was forced to be a solo practitioner from the start. At that time, he sure wished he had a job in a firm, but in retrospective, it was a blessing because he had to start working on marketing from day 1.   His firm: https://www.charlesboyk-law.com/ “To me marketing is like breathing, you have to do it every day. And you have to have the attitude that it’s a fun experience.” The List:If I were just starting my law firm today, the first thing I would do would be the list. The list of all your past clients, everybody that has ever contacted the firm, all you employees, employees friends, judges, opponents, and with that list you can create an email newsletter.   “As an attorney, my job is a storyteller. And we tell the stories of a our clients, the successful cases… We make them the heroe en the story. We tell the stories of people in the community. We communicate good things, and people in the community that have overcome things. Basically we try to help other people.” Necessary for every firm: Online presence! “We are only as good as the cases that we have. And unless you have a plan, and you have somebody that on a day to day basis is working to carry out the plan, how are you gonna be successful?” Max Law Con: May 17th and 18thhttp://maxlawcon.maximumlawyer.com/ Hacking’s Hack:A Chrome extension.http://www.crowdtangle.com/Whenever you are on an article you can see how popular it is and a lot more! Chuck's Tip:Get a local library card and listen to audiobooks for free, and listen to them while training. Tyson’s Tip:2 books. Both from Gino Wickman.Traction: Get a Grip on Your Business https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837Get A Grip: An Entrepreneurial Fable . . . Your Journey to Get Real, Get Simple, and Get Results https://www.amazon.es/Get-Grip-Entrepreneurial-Journey-Results-ebook/dp/B009K44DQY // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Early times:Before CoSchedule, Garret runned a Marketing Agency where they did marketing consulting, web design and some software costume development. And what they started seeing is a consistent pattern of marketing teams struggling to implement their day to day jobs. We had the urge to solve that problem… His site: https://coschedule.com/His book: https://10xmarketingformula.com/ CoSchedule and legal marketing:Most people are doing content marketing, many of your competitors are already doing it in some form or fashion and so it gets harder and harder to stand out. We have to start thinking about taking our content to a next level to really stand out from the competition. The book:The idea of the book was to show how we were able to get results even though we were entering a crowded marketplace… The formula:The 10x Formula book is a series of formulas or things that you can do as a team or as an individual to find you own individual 10x opportunity to multiply what you are doing. Systems, content, traffic, growth, competitors. If you are running a law firm, these are some things you could do to improve your marketing:1st phase: Learn how to acquire traffic. Learn how to use your website to let people find you and see you. Learn how to publish.Content. Do it up to 5 times a week.    Get that content into social media and email.Every time you do a blog post send it out to your entire list. 2nd phase: Call to action. Use something that the user can take away. Every time a user visits your website or reads your content you are gonna be giving them tangible value, and in exchange for that value you are gonna gain an email and an audience member.   3rd phase: Turn that audience into paying customers. Build the trust first with the content. The Mindset:One of the most valuable things is learning to prioritize opportunities very well. Opportunities that have the ability to multiply your results as a business by 10 times and can provide you with significant growth. Max Law Con: May 17th and 18thhttp://maxlawcon.maximumlawyer.com/ Hacking’s Hack:https://readitfor.me/It’s a book summary service with an audio summary, a textual summary and a video summary! Garrett's Tip:Learn to listen to audiobooks 1,5 times or 2 times faster! It is hard at first, but really valuable when you get used to it. Tyson’s Tip:List your done wells. Anything that move your goals forward an inch. Every day right them down. It will get you in the right mindset. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

A family business with 100 years of experience!Bernard runs the firm alongside his brother and partner David, but before them, his father Joel did. Now Joel is happily retired and Of Counsel.The Law Firm:https://www.nomberglaw.com/ Nomberg Law Live and Video StrategiesA weekly show that airs through Facebook Live every Tuesday at 10am CT, 8am PT in which Bernard brings on different guests to talk about whatever it is that is their specialty. To watch Nomberg Law Live go to Facebook and like The Nomberg Law Firm: https://www.facebook.com/NombergLawFirm/The idea is to branch out a little bit and have more variety. But, if you want to see Bernard talking about workers compensation law you can go to his Youtube Channel:  https://www.youtube.com/channel/UCZZ7l9auCk5DeJDe76VkeUA “Just start. Just practice”As a rehearsal you can do offline videos just to see how you sound like and look like.“I do videos to try to humanize who I am as a lawyer, cause I think a lot of folks who don’t deal with lawyers they tend to be a little afraid to talk with them. I just gotta show that I am a guy just like them!” Stand Out!“As a 2 man firm we can’t compete with the billboards and the TV attorneys; thos big firms. So we have shifted our marketing to the social media, the internet…” A great piece of advice:“Just be yourself. People can see through that, if you are being someone else, if you are trying to impress, if you are trying to be something that you are not. Those clients, those friends of the firm, the opposing counsel, the judges, they see through that in a heartbeat… That should be enough with all the learning that you have, with who you know, what you know, the bookmarks… All of that ought to be enough for you to be successful”    Max Law Con: May 17th and 18thhttp://maxlawcon.maximumlawyer.com/ Hacking’s Hack:A book that actually popped up in the Facebook Group: “The Complete Guide to Law Firm Intake: Powerful Strategies To Maximize Retention and Increase Revenue” by Gary P Falkowitz https://www.amazon.com/Complete-Guide-Law-Firm-Intake/dp/1946203262 “So many lawyers spend so much money on getting the phone to ring, but we all do a pretty poor job, or not a good job as we think we do, on actually conversion.” Bernard’s Tip:Everyone's time is precious. Including those who are calling your office for advice. And I think that listening is the most important thing an attorney can do when he picks up the phone and talks to a client, they just wanna be heard, whether it’s one minute or thirty minutes.    Tyson’s Tip:If you are not comfortable with video, record a 1 minute video about anything you wanna do and post it to the Maximum Lawyer Group. That way you could get feedback from us and members of the group on it so you can get better. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will go over the different kind of skills you need to run a successful law firm and be a good lawyer. “Why the skills that make you a good lawyer probably are not the same skills you need to run a successful firm?” Lawyer VS Entrepreneur:Sometimes people have occupations that fit their personality and sometimes they don’t. Being a good lawyer is not the same as being a good entrepreneur and business owner. Although it sure shares a lot of values and mindsets.   Identify Your Skills:Finding what it is that you are really good at, what your unique strengths are, it’s really important because: 1, it helps you figure out what you are good at and what you should be doing, and 2, it helps you find people who have different skill sets that can support you and fill in the places where you might be weak. Think Outside The Box:If you are doing the same thing as everybody else, you are probably doing the wrong thing and you need to really look outside of your usual space to find people that can teach you things that you haven’t thought about. Some of the best tools that we use came from outside of legal marketing… How Can I Be Doing That Better?:Whenever you are listening to CLE’s or business podcasts, etc, don’t think “Great, I am already doing that”, think “How can I be doing that better”? Invest In Yourselves:You really need to make time and find out people who you resonate with you. Keep pushing yourself. Take Action!Implement what you know. Read a lot, study a lot, listen a lot, but implement. Max Law Con:http://maxlawcon.maximumlawyer.com/ Hacking’s Hack: Inventory your email and delegate: Categorize the different types of email that you receive and once you have a comprehensive list of categories of emails that need responses, delegate those emails automatically to the right person in your office. . Tyson’s Tip:A book from a coach: “Organize Your Team Today: The Mental Toughness Needed to Lead Highly Successful Teams”, by Jason Selk, Tom Bartow and Matthew Rudy. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

Listen more and talk less. Getting to know your clients, their story, what they are going through will help you provide a better service and improve your ability to represent people and improve your marketing message and branding.   Break it down piece by piece the clients perspective on what they go through. Understand them, identify their problems and try to help them solve their problems. They are going to remember that, and it will make the difference in the future. Some questions to get to know your client:What made you go ahead and hire us?What were you thinking about at the time that you were looking for an attorney?What were the positive aspects you were looking for?What were the negative aspects you were not looking for?What was your prior experience with other lawyers?What fears did you have when dealing with an attorney?What made you decide to call?What sealed the deal for you?After you hired us were there things you were worried about? “We break down our firm piece by piece to systematize it, do the same with your clients” Max Law Con:We are almost a month away! We are almost 60 people now!http://maxlawcon.maximumlawyer.com/ Hacking’s Hack:A book. Building a StoryBrand: Clarify Your Message So Customers Will Listen Hardcover – October 10, 2017. https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329 Convey a message through a story. Tyson’s Tip:An App. https://wispapp.com/Employee Onboarding and Engagement App.https://wispapp.com/productpage/ // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will be interacting with people who have posted recently on the Facebook group. They will go over a couple of topics that are fundamental when you are starting and running your own firm; Landing your first clients, becoming viable, and realizing that investments are coming back. Social media, it’s benefits, and whether it is a good idea or not to handle it on your own. And being a Maximum Lawyer, the best version of ourselves. First, Jim and Tyson will talk about landing clients, becoming available and realizing that investments are coming back and will relate these topics with their own personal stories and backgrounds. Then they will go over social media. Lastly, they will talk about what being a Maximum Lawyer is all about. No one can handle your social networks for you. If you are thinking about spending money on a social network expert you should definitely join Mitch Jackson’s group. http://legalminds.lawyer/. Learn where your money is going towards and why it is important. There is no way you can successfully do social media and not do it yourself. It is the actual interaction, the social part what's important.   Listen to the episode and learn how to be a Maximum Lawyer. Max Law Con:http://maxlawcon.maximumlawyer.com/ Hacking’s Hack:A book. Profit First.http://profitfirstbook.com/ Tyson’s Tip:Create a public figure page for yourself. Check it out.   // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will try to help out a listener and a member of the group who has been having marketing problems and is trying to get more clients through the door. They will go over his website and his firm and point out different solutions and tips to help him improve his business. Attorney Frank Jr. practiced with his father Frank Sr; the law firm was established in 1963. Frank Sr. is now gone and Frank Jr. is left running the firm, and he feels like the cases have dried up and he is just not seeing the kind of business come in the door like he used to. TO DO LIST:Take a practice area. Nitch down!Have a good domain name. Something professional. And please use a professional email.Design your website.Get email addresses to stay in contact with potential clients and potential referrals.Move to the digital era.Start with your next best thing, do that, and then move on to the next one.Meet with referral partners. Coffee. Lunch.Get a young attorney to help out with marketing and social networks.Read the book: The 12 Week Year: https://www.amazon.com/12-Week-Year-Others-Months/dp/1118509234 Max Law Con:http://maxlawcon.maximumlawyer.com/ Hacking’s Hack:Learn how to use Instagram! Download Sue’s free guide on her website!https://suebzimmerman.com/ Tyson’s Tip:Get a driver! Whenever you have long drives, get a driver and use that time to get some work done. The expense is small compared to what you get out of it. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm.  Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Chelsey Lambert, the owner of Lex Tech Review, a platform where she writes articles and product reviews on all of the different technology and services you can use to run a law firm, books webinars and more! They will go over all kind of software reviews and tips to run your business and law firm the right way. Her mission: To support legal professionals as they wade through the changing tide of legal technology.Her site: https://www.lextechreview.com/ Business: CRM and CMS“A law firm is a business that so happens to sell legal services. Leads, sales, margins, profits. Those are the realities of whether or not your business is going to survive. You have to know those numbers.“ 2 GroupsLawyers going solo for the first time, don’t get tech-tool technology happy. Don’t spend your first months trying to make everything run perfect.When you start a business, you have revenue or you have nothing. You can have all the technology in the world, but if you don’t start building your name, a network and a source of income in business, you are not going to have any money to pay for it. Established law firms already have technology that they’ve been using or a series of processes and they are hesitant to move away from what the are used to. Change is hard, but delaying the move to adapt a new system is going to hurt you, because clients expectations are always changing.    Delegation and Virtual Assistants“By you doing that kind of work that could be delegated, you are not only able to operate at a profit margin that could be lucrative to you, bit you are robbing your law firm of that profit and of the time that you could be spending doing adisional business development opportunities.“ Know your numbers and how long things take.Being able to leverage that time to increase the firm's revenue.What disservice are you doing to your clients if you are totally worn out. Hacking’s Hack:Optimize your Youtube videos with TubeBuddy.https://www.tubebuddy.com/It allows you to do a lot of great things! Chelsey’s Tip:Outlook for iOS. There is an option where you can send your calendar availability!Tyson’s Tip:An app and a site. https://www.lynda.com/. Test it out and let us know what you think! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Alycia Kinchloe, a business, family and disability lawyer.. Alycia started her practice 4 years ago after working on a mid-size disability firm her whole life. They will go over her process of going out on her own, her practice and her firm. Lessons learned, marketing, struggles and more! “I had gained all the skills to be able to do that, I helped grow a law firm from 1 to a 140 employees, I helped create systems, I helped create budgets, I helped with the marketing, I went to court, I did all the things I needed to do and I had an executive MBA on top of that. I had the skills, I just had to have the faith to go out there and start it. Her firm: http://kinchloelaw.com/ Alycia Kinchloe, is the founder of Kinchloe Law.  Alycia earned her law degree from Temple University's Beasley School of Law. In law school, Alycia was member of student government and was member of Temple's prestigious Trial Advocacy Program.  She also worked as teaching assistant for the Program. Alycia later attended St. Joseph's University Haub School of Business where she earned an Executive MBA and expanded her knowledge of business.   Her podcast: The Growth Goal Podcast https://itunes.apple.com/us/podcast/the-growth-goal-podcast/id1200832683?mt=2 Lawyers! Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/ Hacking’s Hack:https://waitbutwhy.com/Go in depth on particular and interesting topics the right way! Alycia’s Tip:You have to have resilience.“If you were able to get through law school, if you were able to pass the BAR, and you were brave enough to be able to start on your own, you are resilient enough to be able to do it.” Tyson’s Tip:An app: OneNote! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Nadim Ramic. They will go over his background and his practice, paying special attention on how being a Bosnian-American actually helps his business. Lessons learned, marketing, struggles and more! His firm: http://brlegal.net/ Nadim is a personal injury attorney, and works mainly for Bosnian-American people. St. Louis has the biggest Bosnian community outside of Bosnia in the entire world.“Being of  Bosnian-American descent in St. Louis and being one of the first Bosnian-American lawyers in town, I had a great clientele foundation to fall back on.” Lawyers! Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/ “My marketing money is better spent on my niches in my native language, because that is where I have the competitive advantage over everybody.” Hacking’s Hack: A great show! You will learn a lot of awesome things about social media.http://www.socialchefs.com/ http://www.socialchefs.com/social-chatter-episode-124/ Nadim’s Tip: Focus on the basics; Simple things. Stay in touch with prior clients. Tyson’s Tip:A book.Escape the To-Do List Trap: How to Take Charge of Your Time and Finally Get Things Done by Elaine Quinn https://www.amazon.com/Escape-Do-List-Trap-Finally/dp/098332350X // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson will answer some questions posted by members of the Facebook Group about what kind of clients take in when going solo and starting your own practice and the long term impact client intake protocols can have in your business. Also, social media, platforms, content creation and getting your message out there! “Take what you want and leave the rest.” Whenever you are leaving a firm and you already have a fairly successful client base and practice, but you are leaving to start your own practice, whether or not you should lower your standards when it comes to taking on new clients to actually bring in new life to the firm and whether or not is ok to loosen your protocols during this process. Jim’s favourite episode:The Website Roulete http://www.maximumlawyer.com/podcast/episode-29-google-search-roulette/ Lawyers! Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/Hacking’s Hack:Walk 10,000 steps every day. Stay healthy! Tyson’s Tip:From the book Elon Musk…https://www.amazon.com/Elon-Musk-SpaceX-Fantastic-Future/dp/006230125XIn the book the author talks about Elon Musk, when he came to the Unites States, how he started networking.... He had a list of all this influential people and started calling them.Create a list of the people you want to associate with, that are big time people, and call them. Reach out to the big time people you want to associate with. // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Nicole Abboud; a business owner, Millennial speaker, adjunct college professor, attorney, and podcaster. Nicole combines her understanding of the legal profession (she practiced law for 5 years) with her knowledge of content marketing to help lawyers build their brands and practices. They will go over her career as a podcaster and her business and mission. Lawyers! Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/ About our guest:The site:https://www.abboudmedia.comNicole:http://www.nicoleabboud.com The podcasts:http://www.genylawyer.comEach week, host – Karima Gulick – speaks with attorneys who dare to live their lives on their own terms and who are building fulfilling careers. Guest from all walks of life (and the legal profession) share their courageous stories, offer their tactical advice, and provide just the right amount of motivation to help you accomplish your goals.Her podcast:http://www.nicoleabboud.com/podcast/ Leadership Development“Everything that you do as a lawyer, if you are running your own practice, whether you work within a law firm, the best thing you can do for yourself to set yourself up to success is to invest in leadership development” Hacking’s Hack:Lawyers! Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/ Nicole’s Tip:Take this week to listen on social media. Pick a hashtag that relates to your practice area, to your business - anything you wanna find more information about - and just follow it. Follow the conversations that are following around it, and eventually join in on those conversations if it is appropriate. You will find out that you will end up meeting a lot of new people, you will make new connections, you will gain greater insight and ultimately start talking about yourself. Tyson’s Tip:On the first episode of the year, I encouraged people to send out 10 thank you notes to people that have helped them on 2017. Now I want to encourage you to set lunch with 5 people you have not talked to in a while. Get back in front of them. Keep that engagement up.     // Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Twitter expert Madalyn Sklar! They will go over her career, the importance of using the right social networks for content marketing, scheduling and the power of Twitter and Twitter Chats for connecting with people. Her site: http://www.madalynsklar.com/ Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/ Twitter: a social network for creating relations and connections with people:“What people need to do that are not actively using Twitter is really look at this as a platform that they should revisit and just learn how to use it, do not go on there to broadcast, go on there and listen, and learn from other people that are doing really well in there.” Content scheduling: Social Jukeboxhttps://www.socialjukebox.com/“Put evergreen content (that never gets old or expires; like testimonials) into Social Jukebox and that way it will keep rotating and it is less time and effort from you. And this applies to Facebook, Linkedin, etc. This frees you up so you can spend more time on the platforms engaging with people” Publishing content:“You got to test and try things, so I will test different times to see; is there some things that work better than others?” “Go be consistent, so just get on there every day and be visible. Visibility make all the difference in the world” Hacking’s Hack: Track down Madelyn!Twitter:https://twitter.com/madalynsklarThe Podcast:http://www.madalynsklar.com/podcast/ Madalyn’s Tip: JUST DO IT.Hey! If you don’t get out there and just do it, then what’s the point?! A free mini class: a lot of great tips for Twitter and more! https://madalynsklar.thinkific.com/courses/secretsauce Tyson’s Tip: Use Amazon Chime and let us know what your thoughts are!https://aws.amazon.com/chime/ // Sign up for the Maximum Lawyer Conference!http://maxlawcon.maximumlawyer.com/Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Australian attorney Chris Hargreaves. This episode is all about social media and content marketing for lawyers; running and starting their own firms, going solo or planning on it. Solid gold.Chris is a senior litigation lawyer in Brisbane, Australia, he works as a special counsel for a firm,  does internet marketing consulting for law firms and solo practitioners and does a ton of writing; blogs and books.   Chris’s sites:https://tipsforlawyers.com/“Learn the skills, strategies and mindset you need to thrive in law over the long term, and build a great career on solid foundations” https://amodernprofessional.com/Digital Marketing for Lawyers and Law Firms“You don’t need to find the “next big thing” in order to build your firm’s digital marketing efforts.You just need to pick a battle-tested, professional strategy that you can deliver on.And then deliver on it. Day in, day out.” Daily writing:https://wordsbychris.com/ Hacking’s Hack: A tremendous podcast episode about analytics and creating more content based on your analytics.https://www.smartpassiveincome.com/podcasts/ https://www.smartpassiveincome.com/podcasts/how-a-data-scientist-pivoted-into-a-new-brand/Chris’s Hack: Take an hour or two and get real data about what you are really doing. Ho far articles are people reading? Analyse clicks and page time. Have a real look at the data and figure out what is actually working.Tyson’s Tip: An app, iREC. You can use it to record calls! // Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview attorney Jason Korner, a criminal defense expert. They will go over his career, his transition from government work to private practice and then going solo and building his firm, his mindset, his client base, marketing, struggles and lessons learnt along the way. The firm:http://kornerlaw.com/ CLIENT INTAKE.We can talk all day long about legal reputation and skills at trial, but if somebody hears that you are a good lawyer and that your firm is a good firm and they call and that first phone call doesn’t goes well, they are not gonna hire you. (..) Earning their trust and getting them to hire you, starts with the first call.FROM YOUR CLIENTS PERSPECTIVEAnybody who works with clients must know the importance of put yourself where the client is! So there are times when I go around to the other side of my desk and sit down in the clients chairs… What do they se? What do they look at? It can change your perception. What’s their experience like?   Hacking’s Hack: A person to follow on Twitter: Madelyn Sklar: @madelynsklar https://twitter.com/madalynsklarShe is a Twitter guru!Jason’s Hack: A book. McElhaney's Trial Notebook 4th Edition Editionby James W. McElhaney (Author) https://www.amazon.com/McElhaneys-Trial-Notebook-James-McElhaney/dp/1590315030It really does a great job of looking at things from a juror’s perspective, a judge’s perspective, clients perspective and bringing attorneys back to what really matters, but doing it through the trial window which is really such an important thing to most attorneys.Tyson’s Tip: An app. It is called RecordIT! http://recordit.co/Record your screen! You can use it to show someone how to use something!//Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Kelsey Bratcher, an Infusionsoft, Zappier and all around software guru. They will go over his career, his experience as an automation guru and the best ways to implement automation and systemazation in your business and in your law firm. Great take aways! The sites:Zappier:https://zapier.com/Infusionsoft:https://www.infusionsoft.com/AutopilotHQ:https://autopilothq.com/ Kelsey is starting a podcast called “Get Automated”. It should be getting out in the next couple of weeks. We will let you know! Hacking’s Hack: Twitter has opened up the number of characters that you can include in your tweets. From 140 to 280. With that they have also increased the number of characters you can use in your username. Maybe you can change your username to a more suitable one for your business. Up to 50 characters. It will show in all your tweets. Kelsey’s Hack: A couple of books.https://fourhourworkweek.com/  https://www.amazon.com/Duct-Tape-Marketing-Revised-Updated/dp/1595554653 Tyson’s Tip: Slack, the paid version. It will make your life a lot easier with a lot of new functions.The hack within the hack: Make your virtual assistants single channel guests. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Ryan Locke a criminal defense attorney in Atlanta. Actually, he runs his own law firm; the Ryan Locke Law Firm. They will go over his career, the things that drove him to be a lawyer, his past from the public sector to private, his struggles running his firm and marketing. The Firm: https://thelockefirm.com/ Ryan’s podcast: https://thelockefirm.com/georgia-appellate-review Ryan’s biggest piece of advice: CUSTOMER EXPERIENCE: “when going solo, I thought about not having an office, but then I realized clients in criminal defense need to know that you’re legit and have that experience. That experience has to be good from beginning to end.” Hacking’s Hack: Stand out! Check out this card:Ryan’s Tip: An App. On Mac: Text Expander. On Windows: Phraseexpress. You type something and the it punches in more text than you type. Semi-automate documents!https://textexpander.com/ Tyson’s Tip: https://www.process.st/Process Street is a simple, free and powerful way to manage your team's recurring checklists and procedures. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Chris Homer, a legal marketing expert. They will go over legal marketing strategies and the main topics and concepts of his firm’s book “Online Law Practice Strategies: How to Turn Clicks Into Clients”: the importance of legal branding, referrals, networking, growing leads and more key concepts to help you grow your business! Chris Homer is the legal marketing expert in GNGF (https://gngf.com/), a legal marketing agency. Their main focus is to educate and empower lawyers to grow their business. They deliver CLE’s, they have webinars and books, etc. The Book: https://gngf.com/learning/our-book/ Get 50% off the book: Use the code maxlaw50 Hacking’s Hack: Concentrate more with noise reducing headsets and music that helps you relax! It will help you focus! Chris’s Tip: Constantly Google yourself. Look up what people say about you and be aware of what’s out there. Focus on fast load time on mobile. Key. Tyson’s Tip: Set up your content calendar. If you need a sample email us and we will send you a sample. If you can get organized by January 15 for the rest of the year, you are going to have a head start against all these other firms. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson are one on one. First they will discuss about the podcast’s success this year. Then they will interview each other, check in and talk about where their practices are and what they have learnt since they started; going through their changes, successes, failures, achieved goals and struggles.   Exciting news! We have decided to have our very first Max Law Conference here in St. Louis in May, 2018.  The venue: St. Louis University School of Law: Our Alma Mater. We are starting to line up speakers and it is going to be a great day and a half. Listen to the episode and get informed! We will have awesome speakers!   Hacking’s Hack: An episode of The Tim Ferriss Show:  https://tim.blog/2017/12/20/terry-crews-how-to-have-do-and-be-all-you-want/Terrific conversation. And in this episode they recommended a book.How to Stop Worrying and Start Living, by Dale Carnegie. https://www.amazon.com/How-Stop-Worrying-Start-Living/dp/0671733354 Tyson’s Tip: Go back to the basics. Write 10 letters to 10 people and tell them how much you appreciate whatever they have done for you in 2017. That’s it. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Bill Ellis; a branding expert and a Go Giver coach! They will go over his journey as an entrepreneur and a coach and he will share with us his valuable insights about branding and how it can improve our business. Bill’s site: http://brandingforresults.com/If you want to contact Bill: [email protected] Hacking’s Hack: A podcast. https://mastersofscale.com/Masters of Scale is an original podcast hosted by LinkedIn Co-Founder and Greylock Partner Reid Hoffman showing how companies grow from zero to a gazillion. The series unfolds like a music-infused detective story as Hoffman tests his theories with famous founders. Masters of Scale is the first American media program to commit to a 50-50 gender balance for guests. Bill’s Tip: “Why are you creating roadblocks that don’t yet exist…” If you are starting a new practice as a young attorney, don’t start creating issues that do not exist. Take what comes in and deal with it as you go and it will work out fine.   Tyson’s Tip: Something William Eadie talked about in our last episode. https://serpbook.com/. It allows you to track your keywords for your website. Incredible.    Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson interview Wayne Pollock, the founder and CEO of COPO Strategies, a niche practice! Copo Strategies helps attorneys and clients make those clients' cases in the Court of Public Opinion. They will go over his experience in public relations, his actual practice;marketing, strategies and different challenges. The Firm: https://www.copostrategies.com/The blog: https://copocetic.com/About Chris: https://www.copostrategies.com/wayne-pollock Hacking’s Hack: If you are a great Gmail user, check out INBOX. Lots of great functions and tweaks. https://inbox.google.com Wayne’s Tip: You are your brand and your brand is you. You always need to be cognitive of what you are doing from a business perspective, a marketing perspective of your brand. And match your brand with who you are and the services you provide. Tyson’s Tip: Inspired by William Eadie. Go to a service like MOZ (https://moz.com/) and plug your website and see how are you ranking. Find high volume keywords and attack those words in your content and marketing. It will give you traffic. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson have Chris Nicolaysen as a guest. He will tell us his amazing story becoming a lawyer and his journey going solo and building his firm. Also, they will go over the struggles and pros and cons of running a successful multi practice firm.   The Firm: https://www.springslawgroup.com/ About Chris:  https://www.springslawgroup.com/bio/estate-planning-family-law-attorney-christopher-m-nicolaysen.cfm Hacking’s Hack: A simple one. Post pictures of your happy clients, have them in your conference wall. A very powerful tool. Chris’s Tip: A book. The Energy Bus: 10 Rules to Fuel Your Life, Work, and Team with Positive Energy by Jon Gordonhttp://www.theenergybus.com/ Tyson’s Tip: A reminder: get you holiday cards out now! Clients and referral partners will appreciate it! Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! The Maximum Lawyer Podcast. Partner up, and maximize your firm. Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn

In this episode, Jim and Tyson continue the interview with attorney David Ward, owner and president of the David Ward Group and the Attorney Marketing Center. David will share his expertise with and and together they will go over marketing strategies that you should and shouldn’t do. Great takeaways as always! https://www.attorneymarketing.com This is the second part of a double episode! This is the first part:  http://www.maximumlawyer.com/podcast/episode-70-ft-david-ward-attorney-marketing-part-1/ Hacking’s Hack: A LinkedIn Hack! When you get a request in LinkedIn (and people seem normal) accept them and ask them how can you help. See why did they connect with you through linkedin and see in there is anything of value that you can do for them. David’s Ward Tip: Simple. The result of years of practice. Commit to 15 minutes a day for building your practice. Put it on your calendar on advance. Schedule it and be consistent.   Tyson’s Tip: Find areas in your practice where you can educate your clients. Thanks so much for listening to the show! If you want to know more about this and keep on maximizing your firm, please join our Facebook group: https://www.facebook.com/groups/403473303374386/ or like us on Facebook: https://www.facebook.com/MaximumLawyerPodcast/ and comment!You can also go to http://www.maximumlawyer.com/ or, if you’d prefer, email us at: [email protected] Do you want to get on the show? Shoot us an email or message us! Resources:Join the Guild MembershipSubscribe to the Maximum Lawyer Youtube ChannelFollow us on InstagramJoin the Facebook GroupFollow the Facebook PageFollow us on LinkedIn