In this episode, Brian and Kim kick off a series on retention marketing, focusing on how auto repair shops can utilize Customer Relationship Management (CRM) systems to enhance customer loyalty and communication. They are joined by Greg Rainville from Steer and Chris Enright from Enright Automotive, who share their expertise and experiences.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)https://www.pendo.io/https://steercrm.com/ How To Get In Touch With The GuestGreg Rainville : https://www.linkedin.com/in/grainville/Chris Enright : https://www.linkedin.com/in/chris-enright-4674302ab/Show Notes with TimestampsThe introduction (00:00:01)Introducing the topic of retention marketing and the guests for the episode.Role of CRM in retention marketing (00:02:10)Exploring the role of CRM in retention marketing for auto repair shops and its unique aspects.Implementing CRM in the business (00:04:04)Reasons for implementing a CRM in the business and the benefits of CRM in customer communication and appointment reminders.Effectiveness of CRM in customer communication (00:05:50)Comparing traditional methods of customer communication with the capabilities of CRM and its effectiveness.Key features of CRM (00:08:50)Discussion on the essential features of CRM, including filtering, appointment reminders, and Google reviews.Impact of Google reviews and content (00:12:13)Exploring the impact of Google reviews on customer trust and the importance of customer content in reviews for driving more business.The importance of digital processes (00:14:51)Discussion on the impact of digital processes on customer experience and expectations.Challenges of traditional methods (00:15:21)Comparison of traditional handwritten methods with digital processes and the challenges faced by shops still using old methods.Resistance to change (00:16:31)Observations of resistance to digital inspections and modern CRM systems among some shop owners.Retention marketing (00:17:16)Importance of retention marketing and strategies to keep customers engaged and loyal.Effectiveness of customer outreach (00:18:49)Discussion on the frequency and methods for reaching out to customers to maintain brand loyalty.Benefits of RepairPal (00:20:52)Exploration of how RepairPal can introduce shops to new customers and build trust.Personalized messaging impact (00:21:16)Impact of personalized messages and the importance of keeping customer communication personal and local.Measuring CRM effectiveness (00:25:58)Methods and importance of measuring the effectiveness of CRM-driven marketing...

Thanks to our Partner, NAPA Auto Care Murray Voth, owner of RPM Training, discusses the importance of language in the automotive industry, advocating for a shift from "labor rate" to "service rate" to better reflect the value provided. He also dives into financial strategies for shops, emphasizing the significance of setting the right service rate and understanding gross profit to ensure business profitability. Murray Voth, RPM Training. Listen to Murray’s previous episodes HERE. [email protected] Show Notes Watch Full Video Episode The breaks for breasts initiative (00:00:13) Discussion about the initiative started by two shop owners to raise funds for breast cancer research. https://brakesforbreasts.com The rise of the mechanical and technology specialist (00:02:28) A language shift in the industry and the importance of recognizing the rise of mechanical and technology specialists. https://remarkableresults.biz/rise Transitioning from diagnostics to testing (00:03:04) Discussion about the shift in terminology from diagnostics to testing to improve customer perception and willingness to pay. Changing terminology from labor rate to service rate (00:04:09) The importance of changing the terminology from labor rate to service rate and its impact on customer perception. Professionalism and perception in the industry (00:05:26) Discussion about the importance of professionalism and perception in the industry and its impact on customer behavior. Showing the value of service rates (00:13:24) Strategies for showing the value of service rates to customers, beyond just raising prices. Analogies for service rate and cost (00:14:25) Using analogies of fast food restaurants and steakhouses to explain the concept of service rate and cost. NAPA Auto Care Apprentice Program (00:17:05) Information about the NAPA Auto Care apprentice program as a solution to the technician shortage. Financial calculations and analysis (00:19:26) Murray Voth shares calculations and analysis of a shop's financial data, including occupancy costs, labor rates, and profit margins. Determining the right service rate (00:22:05) Discussion on adjusting service rates, parts margin, and other expenses to optimize profitability while considering market competition. Challenges and mindset shift (00:30:14) Exploration of the emotional and intellectual barriers shop owners face when making financial decisions and setting service rates. Wages and effective proficiency (00:33:40) Analysis of technician wages and the impact of selling work properly on the effective service rate, setting goals for improvement. Coaching Gross Profit (00:34:52) Murray discusses coaching gross profit, creating net profit, and making changes to increase revenue. Back-End Sales Impact (00:35:48) The impact of service improvements on parts purchases, revenue, and margin. Behavior Coaching (00:37:09) Murray talks about coaching to behavior, raising inspections, and the 100% rule for vehicle inspections. Facility Service Rate Calculator (00:39:02) Murray offers a facility service rate...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Chris Cotton from Auto Fix Auto Shop Coaching offers valuable insights for auto repair shop owners. He emphasizes the importance of reflecting on the first half of the year and preparing for a successful second half by recognizing achievements and overcoming hurdles. Chris provides actionable steps such as revamping marketing strategies, investing in team training, and enhancing customer experience. He stresses the significance of setting clear goals, implementing strategic changes, and maintaining accountability. The episode concludes with gratitude to listeners and a reminder to stay positive and proactive in business endeavors.Supercharge Your Auto Repair Business (00:00:01) Introduction to the podcast episode and a brief overview of what to expect.Mid-Year Reflection (00:01:06) Reflecting on the first half of the year for auto repair shop owners and setting the stage for the second half.Assessing First Half Performance (00:02:11) Reviewing achievements and setbacks in the first half of the year for auto repair shops.Overcoming Personal Roadblocks (00:03:15) Identifying and addressing internal barriers that may have held back the shop's performance.Setting Clear Goals (00:05:23) Discussing the importance of setting ambitious and measurable goals for the second half of the year.Actionable Steps for Improvement (00:07:21) Providing eight actionable steps for auto repair shop owners to consider for business growth and improvement.Accountability and Monitoring (00:13:01) Emphasizing the importance of tracking progress, reviewing key performance indicators, and holding oneself and the team accountable.Seeking Support for Business Growth (00:15:01) Highlighting the value of seeking support, collaboration, and learning from a network of like-minded individuals for business success.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Wayne Colonna discusses the critical need for specialized transmission training, the increasing demand for remanufactured transmissions, and the technical intricacies of modern transmission diagnostics and repairs. The conversation also highlights the challenges of attracting young talent to the field and the importance of awareness about new technologies and industry changes. Wayne Colonna, President, ATSG and ETE Reman Company. Show Notes Watch Full Video Episode Transmission Training and Awareness (00:01:54) Discussion about the need for transmission training, awareness, and the challenges and changes in the transmission industry. Technical Complexities of Modern Transmissions (00:02:49) Insights into the technical complexities involved in diagnosing and repairing modern transmissions, including the impact of various factors on transmission function. Challenges of Transmission Diagnostics (00:12:26) The detective work and critical thinking required for effective transmission diagnostics, including examples of changes in transmission technology. Demand for Transmission Specialists (00:15:57) Discussion on the need for more transmission specialists in the industry and the challenges in attracting young people to the transmission business. Complexities of Modern Transmissions (00:23:11) Exploration of the technical complexities of modern transmissions, including the challenges in diagnosing and repairing them. Technical Challenges in Transmission Repair (00:23:52) Insights into the unique features and challenges of specific transmission models, such as the Jeep nine-speed transmission. GM's Tune PWN Programming (00:26:02) Explanation of GM's unique transmission programming system and the complexities involved in reprogramming transmissions. Challenges with 10-Speed Transmissions (00:29:42) Discussion of programming challenges and the impact of diesel system modifications on 10-speed transmissions. Profitability and Parts Availability in Transmission Shops (00:32:26) Insights into the profitability and operational challenges of transmission shops, including the impact of parts availability on shop efficiency. Innovative Design in GM's 8L90 Transmission (00:33:53) Explanation of the innovative binary pump and its challenges in priming and sealing, specifically in GM's 8L90 transmission. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at <a...

This week, Jamie Hasty from Southeastern Employer Services Corporation (SESCO) joins Hunt to discuss HR and employment law topics for auto repair shop owners. Jamie provides expert advice on managing overtime, understanding exemptions, and maintaining compliance with labor laws. This conversation is essential for any auto repair business looking to safeguard against legal pitfalls and ensure proper payroll management. It includes:Important discussions on managing overtime and understanding exemptions.Practical advice on maintaining compliance with labor laws.Tips for auto repair shop owners to avoid legal issues and manage payroll effectively.https://sescomgt.com/Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Get in touch with Jamie Hasty: https://sescomgt.com/Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Discover the significance of mentorship with Bill Weaver, a NAPA Autotech Trainer, and his mentor, Jim Dzurik. They share personal stories and insights into their mentor-mentee relationship, highlighting how mentorship has profoundly impacted their lives and careers. The conversation delves into the importance of passing on knowledge and wisdom to the next generation. The episode emphasizes the value of seeking and offering mentorship to foster growth and personal development. Bill Weaver, NAPA Autotech Trainer. Listen to Bill’s previous episodes HERE Show Notes Watch Full Video Episode The idea of a mentor-mentee episode (00:01:02) Bill Weaver proposes the idea of a mentor-mentee episode, leading to the discussion of mentorship and the impact of having a mentor in one's life and career. Mentoring Bill Weaver (00:02:05) Bill and Jim discuss their mentor-mentee relationship, including Jim's initial impressions of Bill and the challenges and growth they experienced together. Teaching and learning (00:04:45) How Jim taught Bill about responsibility, punctuality, and the importance of learning and listening, leading to Bill's personal growth. Bill's entry into the transmission shop (00:05:58) Bill's entry into Jim's transmission shop and the initial impressions and experiences of working together. Challenges and growth in the mentorship (00:07:17) Jim's candid admission of being frustrated at times and the challenges they faced, including humorous anecdotes about being fired multiple times. Teaching the "why" and "how" (00:10:24) The importance of mentors teaching the "why" and "how" to their mentees, and Jim's realization of his role as a mentor. Passing on knowledge (00:12:07) Bill's realization of the importance of passing on knowledge and being a mentor to the next generation, inspired by his own mentors. Memorable moments and popular culture (00:14:11) Fond memories and experiences shared between Bill and Jim.. Star Wars memory (00:17:20) Discussion about watching Star Wars and the impact it had. Mentorship and life skills (00:20:26) Discussion about the mentorship relationship, life skills, and wisdom. Importance of research and failure (00:24:06) The significance of research, failure, and learning from mistakes in mentorship. NASCAR and boxing stories (00:28:47) Stories about NASCAR involvement and interactions with famous boxers. Retirement and family influence (00:31:29) Conversation about retirement, longevity, and family influence. Legacy of mentorship (00:32:56) Reflection on the impact of mentorship and teaching. Finding one's calling (00:38:00) Discussion on how individuals may discover their true calling and the importance of pursuing it. Becoming a mentor (00:40:11) Encouragement for individuals to volunteer as mentors and the impact of expressing gratitude to mentors. Persisting and seeking knowledge (00:44:25) The importance of persistence, continuous learning, and adapting to changes in the automotive industry. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with...

Want to create content that really connects with your audience? Learn how to identify what your customers need, personalize content from your shop, and tap into local community insights for better engagement.We'll share practical tips on using Canva, planning your content calendar, and driving more traffic to your website. Plus, discover strategies to promote your brand, enhance your shop's culture, and create SEO-friendly content.Don't miss out on this opportunity to transform your content strategy and see amazing results. Tune in now and start making content that truly connects!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)They Ask You Answer - https://marcussheridan.com/they-ask-you-answer/Show Notes with Timestamps[00:00] Introduction and SponsorIntroduction to the episodeMention of RepairPal as the sponsorOverview of the topic: Creating great content for automotive repair shops[02:00] Understanding Your AudienceImportance of knowing your audienceFocus on the needs and questions of the audience[04:30] Sources of Content IdeasUsing service advisors' and technicians' FAQsRecording questions for content ideas[07:00] Book Recommendation: "They Ask You Answer"Mention of Marcus Sheridan’s bookBenefits of reading the book for content ideas[09:45] Types of ContentVideos: Short and informativeBlogs: Detailed written contentSocial Media Posts: Engaging with the audience[13:30] Practical Tips for Content CreationUsing Canva for creating graphicsPlanning content in advanceRegular features like "Tech Talk Tuesdays"[17:00] Community InvolvementSharing content from local clubs, chambers of commerce, or community groupsHighlighting customer reviews[19:45] Company Culture and Team AchievementsImportance of showcasing company cultureHighlighting team achievements and events[23:00] Engaging with the CommunityJoining the Auto Repair Marketing Mastermind Facebook groupSharing ideas and successes within the community[26:00] ConclusionInvitation to email feedback and content ideasMention of other shows on the Aftermarket Radio NetworkEncouragement to tune in next weekHow To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com&nbsp;Facebook - facebook.com/shopmarketingpros&nbsp;Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros&nbsp;Questions/Ideas - [email protected]

Matt Fanslow discusses the importance of understanding technicians' value, open communication about compensation, and collaborative problem-solving.Show NotesDutch Silverstein - Straight Talk to Technicians [E018]: https://mattfanslow.captivate.fm/episode/018Dutch Silverstein - Straight Talk to Technicians - Part 2 [E046]: https://mattfanslow.captivate.fm/episode/046Challenges Faced by Managers and Owners (00:01:30)&nbsp;Demand for Better Compensation (00:02:43)&nbsp;Assessing Value and Increasing Compensation (00:04:28)&nbsp;Honest Conversations and Fear (00:05:54)&nbsp;Hierarchy and Fairness (00:10:16)&nbsp;Improving Communication and Grace (00:15:52)&nbsp;Achieving Collective Success (00:18:12)&nbsp;Recognizing Flaws in the System (00:19:28)&nbsp;Taking a Step Back to Move Forward (00:20:58)&nbsp;Accepting Criticism and Turning It into a Positive (00:22:05)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Thanks to our Partner, NAPA Auto Care Dan Malloy explores themes of communication, leadership, and the transformative power of music. Dan shares his journey to becoming a singer, emphasizing the value of embracing failure and new opportunities. Both Carm and Dan highlight the significance of creating a supportive company culture centered around genuine commitment and helping others. The episode is filled with personal anecdotes, reflections, and practical insights for personal and professional development. Dan Molloy, Molloy Business Development Group. Dan's previous episodes HERE Show Notes Watch Full Video Episode Toastmasters (00:00:01) Introduction to Toastmasters program and its benefits for aftermarket professionals. https://remarkableresults.biz/toastmasters Music and Life (00:02:01) Dan Malloy shares his journey into music and singing, including meeting his wife through karaoke. Commitment and Growth (00:09:03) Dan discusses the importance of commitment and growth in pursuing dreams and overcoming obstacles. Singing Challenges (00:11:12) Carm and Dan discuss the challenges and considerations of singing, including finding the right song and vocal range. Life Experiences (00:16:01) Reflection on personal growth and the evolution of experiences over time. The power of music (00:17:48) Dan Malloy shares his passion for music and the impact of performing live on stage. The role of a manager (00:18:57) Discussion about the need for a manager to handle bookings for music performances. NAPA Auto Care Apprentice Program (00:19:16) Information about the NAPA Auto Care Apprentice Program and its benefits for aspiring automotive technicians. The influence of music on memories (00:21:37) Carm Capriotto shares a personal memory associated with a song and discusses the emotional connection to music. The impact of music on emotions (00:23:00) Dan Malloy and Carm Capriotto talk about how music can evoke strong emotions and memories. The power of music and lyrics (00:24:15) Discussion about the impact of music and lyrics, and the significance of certain songs in personal experiences. The role of a music producer (00:26:12) Exploration of the role of a music producer in creating memorable segments of songs. The influence of producers on music (00:27:24) Dan Malloy discusses the influence of producers on musicians and the production of hit songs. The importance of culture in business (00:28:06) Carm Capriotto introduces the concept that culture is essential and shares a quote by Peter Drucker. Creating a company culture (00:29:03) Discussion about forming a company culture and the importance of the human factor in business. The significance of communication in business (00:31:09) Dan Malloy shares his experience with communication and the importance of sincerity in interactions. Establishing a culture of helping (00:34:12) Dan Malloy emphasizes the purpose of companies in helping people and the importance of expressing a commitment to help others. The importance of helping others (00:36:14) The significance of creating a company culture focused on...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching addresses the negative impact of pride in the auto repair industry. He offers strategies for shop owners to overcome pride, such as staying open to learning, seeking feedback, and embracing change. Cotton stresses the importance of building a strong team, networking, and setting realistic goals. He advocates for a balance between pride in one's work and humility, underlining its significance for business success, personal well-being, and family relationships. Shop Marketing Pros is also featured, promoting their marketing solutions for auto repair businesses.The Introduction (00:00:00) Introduction to the podcast episode and a brief overview of what to expect.The Impact of Pride on Auto Repair Business (00:01:43) Discussion on the detrimental effects of pride on business decisions in the auto repair industry.Manifestations of Pride in Business (00:02:53) Eight ways pride can manifest and cause problems in auto repair business, including resisting change, ignoring feedback, and refusing help.Strategies to Overcome Pride (00:09:51) Strategies to keep pride in check, such as staying open to learning, seeking feedback, and hiring a coach or consultant.Conclusion and Sponsor Acknowledgment (00:13:19) Closing remarks, encouragement for growth, and acknowledgment of the sponsor, Shop Marketing Pros.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Hear from the team at Mighty Auto Pro as they discuss the pivotal role of morning huddles and meetings. The team shares their experiences on how these gatherings enhance daily workflow and help minimize unexpected challenges. Leigh Anne Best and Bill Hill, Mighty Auto Pro, Medina OH. Show Notes Watch Full Video Episode Skylar's Morning Huddle (00:04:14) Skylar explains the morning huddle and its role in coordinating service work and workflow. Michael's Morning Huddle (00:09:32) Michael emphasizes the importance of the morning huddle in ensuring everyone is on the same page and minimizing surprises during the day. Josh's Morning Huddle (00:09:55) Josh discusses how morning huddles help in managing parts and workflow, and the interaction between customer service and technicians. David's Morning Huddle (00:11:58) David explains the purpose of the morning huddle in coordinating projects and ensuring everyone is on the same page. Training Hours and Meetings (00:13:19) Discussion about the training hours completed, the process of introducing new training seminars, and the importance of training in the automotive industry. Brian's Morning Huddle (00:14:54) Brian discusses the value of morning huddles in providing uniformity, team collaboration, and adaptability in planning the day's work. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at http://AftermarketManagementNetwork.com for information that can help you move your business ahead and for the free and informative http://LaborRateTracker.com Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: <a href="https://www.instagram.com/remarkableresultsradiopodcast/" target="_blank"...

In this episode of Business by the Numbers, Hunt simplifies the W-4 form process for auto repair shop owners, employees, and families to avoid tax-time surprises. Whether you’re filling out your own W-4 or helping a team member, this guide makes it easy to get your withholding right.Key Sections of the W-4 Form: Learn how to correctly fill out basic information, handle multiple jobs, and claim dependents.Practical Tips for Business Owners: Get expert advice on managing withholding for yourself and your team, including special considerations for accurate tax withholding.Exemptions for Working Kids: Discover how to manage W-4 exemptions for your children to prevent unnecessary tax withholdings."Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Join a discussion with multi-shop operators Dwayne Myers and Rick Levitan, as well as CPA Hunt Demarest, on the intricacies of purchasing a business. They cover the necessity of due diligence, understanding financials, and the emotional aspects of negotiation. The panel shares personal experiences, highlighting the importance of realistic financial projections, environmental assessments, and the role of goodwill in valuations. They advise on building strong banking relationships, scrutinizing financial statements, and respecting sellers' emotional ties, emphasizing patience and strategy for successful acquisitions in the automotive industry. Hunt Demarest, CPA, Paar Mellis and Associates, Business by the Numbers Podcast Dwayne Myers, Dynamic Automotive, 6 locations, Maryland. Dwayne’s previous episodes HERE. Rick Levitan, Managing Director, Auto Stream Car Care, MD. Show Notes Real Estate Strategies with Rick Levitan [AW 170]: https://remarkableresults.biz/remarkable-results-radio-podcast/aw170/ The challenges of obtaining accurate financials (00:02:03) Discussion on the challenges of obtaining accurate financials when buying a business. The importance of common sense in business acquisitions (00:06:30) The panel discusses the importance of using common sense and avoiding emotional attachment when considering a business acquisition. Legal and financial considerations in business acquisitions (00:08:24) The panel discusses legal and financial considerations, including the importance of asset purchase, non-compete agreements, and the quality of real estate. Financing Considerations (00:18:13) Discussion on the critical role of financing in business acquisitions and the advantages of using banks or owner financing. Bank Relationships (00:19:09) Importance of building a relationship with a bank and leveraging the bank's confidence in the buyer's ability to expand. Financial Statement Analysis (00:20:27) Importance of thoroughly analyzing financial statements, including understanding expenses and discretionary non-recurring expenses. Negotiating the Deal (00:22:24) Strategies for negotiating the price and terms of the acquisition, including considering the concerns of the seller and assessing the facility's assets. On-Site Q&amp;A (00:23:31) The checklist and tactics for conducting a site visit to assess a potential acquisition, including evaluating equipment, employees, and the owner's future plans. Pro Forma and Business Plan (00:25:23) The necessity of creating a pro forma and business plan for the bank, including the importance of conservative projections and understanding the return on investment. Challenges of Multi-Shop Expansion (00:30:34) Discussion on the challenges and missteps often encountered by individuals expanding into multi-shop operations, emphasizing the need for patience and learning from experiences. Gas Station Red Flags (00:32:41) The importance of environmental assessments.

Matt Fanslow reflects on the life and career of basketball legend Bill Walton. Matt discusses Walton's achievements, his Hall of Fame status, and Walton's positive attitude and influence.Show NotesBill Walton's College Years (00:01:14)&nbsp;Bill Walton's NBA Career (00:02:48)&nbsp;Walton's Broadcasting Career (00:10:40)&nbsp;Walton's Philosophy and Legacy (00:14:02)&nbsp;NBA's 75 Greatest Players (00:20:50)Bill Walton's Legacy (00:22:00)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

When looking to enhance your auto repair shop's visibility, promotional products can make a significant impact.&nbsp;In this episode, host Kim Walker welcomes Megan Romano, owner of Romano Promo. Megan shares her journey into the promotional products industry and underscores the importance of having a strategic plan for their use.She also highlights the benefits of working with local distributors for personalized service, the significance of diverse apparel options for team members, and the value of unique, high-quality promotional items.&nbsp;Join us as we explore how these strategies can elevate your business and strengthen community ties.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Romano Promo’s websiteRomano Promo's Automotive Shop - just for shops!How To Get In Touch With The GuestMegan Romano - https://www.linkedin.com/in/megan-romano-5a110228b/&nbsp;Contact info: https://romanopromo.com/contact-usShow Notes with TimestampsIntroduction (00:00:11) Introducing the podcast and the topic of promotional products.Meeting at the Chamber (00:01:18) Discussion about meeting at the Chamber of Commerce and the importance of community involvement.Locally Owned Tangy Project (00:03:42) Discussion about the locally owned Tangy project during the COVID-19 pandemic and its impact.Megan's Background (00:08:50) Megan's background and how she got into promotional products.Promotional Products for Auto Repair Shops (00:15:51) Tips for independent automotive repair shops on using promotional products effectively.The importance of planning and knowing your audience (00:16:55) Emphasizing the need for planning, understanding the audience, and avoiding rushed decisions in marketing.Promoting trust in auto repair (00:17:45) Acknowledging RepairPal's mission to build trust in auto repair and the benefits of being part of their trusted network.Understanding the audience in marketing (00:18:45) Highlighting the significance of knowing the target audience, particularly focusing on female customers in the automotive repair industry.Quality over quantity in promotional products (00:20:32) Stressing the importance of investing in high-quality promotional products that reflect well on the brand, rather than opting for mass quantities of cheap items.Connecting emotionally through promotional products (00:27:36) Exploring the emotional impact of promotional products on both the shop owner's pride and the end user's connection and happiness.Benefits of using a local promotional product distributor (00:29:38) Explaining the advantages of working with a local distributor, including personalized service, expertise in product selection, and the ease of the process.Local promotional products (00:33:16) Discussing the benefits of working with local businesses and how to find them through the chamber of...

Thanks to our Partner, NAPA Auto Care Tanner Brandt covers critical topics such as the importance of curiosity, the 'what, why, and how' of learning, and the necessity of continuous education in the automotive industry. Tanner offers insights into diagnosing vehicles, solving complex problems, and the value of understanding the reasons behind every step in the repair process. This engaging discussion serves as a vital resource for technicians, shop owners, and trainers committed to staying ahead in the industry. Tanner Brandt, Autodiag Clinic. Tanner’s previous episodes HERE. Show Notes Watch Full Video Episode Breaks for Breasts (00:01:10) Carm Capriotti talks about the initiative "Breaks for Breasts" and its fundraising for breast cancer vaccine research at the Cleveland Clinic. https://www.brakesforbreasts.com/ The Methodology of Learning and Education (00:04:18) Tanner Brandt discusses the what, why, and how of learning and education, emphasizing the importance of making a plan and understanding the purpose of learning. The Importance of Understanding "Why" (00:06:20) Tanner Brandt emphasizes the importance of understanding the "why" in the learning process, using examples from diagnosing vehicles and performing tasks deliberately. Challenges in Encouraging Curiosity (00:11:48) Tanner Brandt discusses challenges in nurturing curiosity, sharing personal experiences from education and the automotive industry. Nurturing Curiosity (00:17:08) The benefits of curiosity in becoming a better technology specialist and diagnostician are highlighted, emphasizing the importance of nurturing curiosity from a young age. Curiosity and Learning (00:18:08) Discussion about the importance of curiosity in learning, and the need for mentors and teachers to foster curiosity in automotive repair. Surgeon and Diagnostic Skills (00:19:02) Comparison of diagnostic skills in automotive repair to a surgeon's need for broad knowledge, curiosity, and preparation. NAPA Auto Care Apprentice Program (00:20:28) Details about the NAPA Auto Care apprentice program, its curriculum, and the benefits for shops and apprentices. Diagnostic Case Study (00:23:15) Discussion about the importance of preparation and research for diagnostic work, with examples from real-life scenarios. Understanding Vehicle Systems (00:24:21) Insight into the importance of understanding vehicle systems and the need to research and understand the logic behind their functions. Critical Thinking and Diagnostic Planning (00:27:05) Importance of critical thinking, systematic planning, and complete system scans for effective diagnostics. Learning and Expert Help (00:30:39) Encouragement to seek understanding of "why" in learning and to find expert help from experienced professionals. Accountability and Testing (00:35:21) Discussion on the importance of post-tests for knowledge retention, caution about tests being written before curriculum, and the need for effective testing methods. Certifying Trainers (00:37:48) Discussion on the need for certifying trainers and the challenges in ensuring their expertise. Continued Education (00:38:59) Exploration of the importance of continued education for...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Chris Cotton from Auto Fix Auto Shop Coaching shares his expertise on team development within the auto repair industry. He advises against being the best person on your team, as it can hinder growth and lead to burnout. Instead, he offers strategies for building a capable team, such as hiring top talent, training, delegating, and fostering leadership. Chris emphasizes the benefits of collaboration, clear expectations, feedback, and a positive work environment. He also discusses transitioning to a team-focused approach and succession planning. The episode wraps up with Chris offering personalized advice and thanking the audience and sponsor, Shop Marketing Pros.The importance of not being the best person on your team (00:01:15) Chris discusses the negative impact of being the best person on your team and its limitations on business growth.The drawbacks of being the best person on your team (00:02:25) Chris outlines the negative consequences of being the best person on your team, including burnout, dependency, and stifled innovation.Building a stronger team (00:06:05) Chris provides practical tips for building a stronger team, including hiring the best, investing in training, and fostering leadership.Transitioning from being the best to building the best team (00:09:41) Chris offers steps to transition from being the best person on your team to building the best team, emphasizing the need for assessment, training, and succession planning.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network EV expert Dave Giles discusses the rise of electric vehicles, the practicality of PHEVs for consumers, the cost implications, the maintenance requirements of EVs, and the vital need for updated training and curriculum for automotive technicians. They also touch on the market trends, challenges, and opportunities for repair shops to embrace the EV revolution. Discover key insights that will help your business stay ahead in the rapidly evolving automotive landscape. Dave Giles, [email protected] Show Notes Watch Full Video Episode The growth of EVs (00:01:06) Dave discusses the growth of EVs in the automotive industry and the sale of his company, All EV Canada. The need for EV training and preparation (00:02:32) Dave emphasizes the importance of preparing technicians and shops for servicing electric vehicles. The changing landscape of the automotive industry (00:05:16) The changing automotive industry, including the increasing presence of EVs and the need for infrastructure development. Curriculum development and advisory roles (00:13:52) Dave talks about his involvement in curriculum development for schools, including the incorporation of electric vehicles into training programs. The importance of being proactive (00:17:40) The importance of being proactive in embracing new technologies and preparing to service electric vehicles. Hybrid and PHEV Vehicles (00:19:43) Discussion on the increasing presence of hybrid and plug-in hybrid electric vehicles in the automotive industry. Education and Training in Saudi Arabia (00:25:35) Dave's experience in Saudi Arabia, working with large manufacturers and developing competencies for electric vehicles. National Automotive Vehicle Academy (00:29:49) The development of a curriculum for automotive service technicians, assembly line workers, and engineers in Saudi Arabia. High School STEM Programs (00:32:51) The introduction of STEM programs in high schools and the investment in technical education for high school students. China's Role in EV Industry (00:35:25) Brief discussion on China's innovation and technology in the electric vehicle industry and its potential impact. Embracing Electric Vehicles (00:37:24) Encouragement for shop owners to embrace electric vehicles and the potential benefits for their business. Marketing EV Readiness (00:38:53) Suggestions for shop owners to market their readiness for electric vehicles, including installing EV chargers. Charging Station Availability (00:39:59) Discussion about the convenience of having EV charging stations at hotels and the impact on travelers. Conclusion and Final Remarks (00:41:06) Summarizing the episode's objective and the importance of being well-informed about EV repair business. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at <a...

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class The power of unity and shared purpose. Automotive industry professionals from Buffalo, New York, discuss their independent networking group's evolution and impact. They emphasize the importance of continuous learning, support, and the benefits of a collective approach to improving their businesses and the industry. The group's resilience during the COVID-19 pandemic and its commitment to education and community involvement are also highlighted. Paul Henderson, CSR, NAPA Auto Care. Jim Fleischman, Automotive Alley, Arcade, and Marilla, NY. Jim’s previous episodes HERE. Tom Sciortino, Total Automotive, Buffalo, NY. Tom’s previous episodes HERE. Show Notes Watch Full Video Episode The impetus of the independent networking group (00:00:01) The origin and purpose of the group, including its initial formation and goals. Involvement of vendors in the group (00:03:07) The role of vendors in the group, criteria for their involvement, and the value they bring to the meetings. Impact of the group during the COVID-19 pandemic (00:06:31) How the group navigated through challenges, including vendor support and sharing of ideas during the pandemic. Positive changes and learning experiences among the members (00:14:03) The growth, learning, and positive changes experienced by the members, including the supportive nature and the development of a strong network. Leadership roles within the group (00:19:25) Tom's role as the go-to person, collaboration among leaders, and the importance of sharing ideas. Networking and visiting other shops (00:21:14) Importance of networking, visiting other shops, and the supportive nature of the group. Group dynamics and collaboration (00:22:34) The group's impact, the importance of being serious about participation, and the positive relationships formed. Supporting and collaborating with other shops (00:24:27) Collaboration among shops, sharing information, and supporting each other. Education and involvement with schools (00:29:20) Engagement with schools, internships, and creating opportunities for students. Vision for the future of the group (00:31:27) Long-term vision for the group, potential scholarships, and growth into a statewide organization. Organic opportunities and support within the group (00:33:46) Organic opportunities for members, support, and collaboration within the group. Sharing Valuable Information (00:36:34) Emphasis on the group's commitment to sharing valuable information, the diverse experience in the room, and the goal to motivate other independents. Evolving Opportunity (00:39:07) Encouragement for involvement and evolution, including the inclusion of vendors and the focus on education and teamwork in the group. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at <a...

This week, Hunt unravels the mystery behind the AMC and GameStop stock phenomena that has captivated the financial world.Institutional Investors: Who they are and their impact on the stock market.Private Equity Dynamics: How firms like Bain Capital manipulate markets.Short Selling: A simple explanation of this complex strategy.Public Power: How individual investors can influence stock prices.Thanks to our partners, NAPA TRACS and PromotiveNow show notes!Did you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/"In the world of automotive repair, specialization can be key to success." Elijah McMillan, shares his journey into key programming. Interestingly, he took over from mobile locksmiths, opting out of car-related services, a reminder that knowing your niche and capabilities is vital. Elijah also works on Hybrid vehicles. He's specialized in hybrid repair, particularly with the Toyota Prius. Adding keys to these vehicles might seem daunting, but it’s an integral part of servicing hybrids.Did you know that dealers often sell keys at a loss? Elijah McMillan shone a light on this surprising fact. Locksmiths can carve out a lucrative space in the market by strategically stocking fobs and utilizing the right tools, like the OTIS system for Volkswagens. Efficiency and preparedness can turn challenges into profitable opportunities.Key programming and aftermarket toolsObtaining a VSP (Vehicle Security Professional) licenseChallenges and opportunities of offering key programming servicesHybrid vehicle repair, particularly with Toyota Prius modelsHigh voltage battery repair in Prius Gen 2 modelsQuality repairs and competitive warrantiesAutomotive industry in Michigan and industry eventsKey fobs and inventory managementImpact of key programming tools on businessImportance of staying informed about the latest technology in the automotive industry

When choosing a marketing company to market your auto repair shop you may find yourself deciding between a local marketer in your hometown or an auto repair marketing specialist whose office is halfway across the country.Which one should you choose? There’s no wrong answer. But as agency owners who used to be local generalist marketers and now specialize, we know both sides of the coin. Today we’re going to give you an unbiased look at what factors you should be using in the decision-making process.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)They Ask, You Answer - https://marcussheridan.com/they-ask-you-answer/Show Notes with TimestampsMeeting face to face and building relationships (00:12:20) The importance of in-person meetings and building strong relationships with the marketing company.Pandemic's impact on remote meetings (00:13:15) The shift to remote meetings due to the pandemic and the realization that effective communication can still be achieved from afar.Benefits of in-person interaction (00:14:21) The advantages of in-person meetings, including the ability to connect on a personal level and fully understand the products or services offered.Meeting Preferences (00:14:26) Discussion on the shift from in-person to virtual meetings and the impact on relationships.Industry Knowledge (00:19:30) The importance of understanding industry-specific acronyms, terminology, and business practices for effective marketing.Local Knowledge (00:25:54) The significance of understanding local events, culture, and geographic factors for targeted marketing strategies.Specialist vs. Generalist Agency (00:25:45) Comparison between the expertise of a specialist agency and the adaptability of a generalist agency in marketing.Local vs Specialist Agencies (00:29:23) Discussion about the advantages of local agencies and specialist agencies in terms of knowledge and time investment.Overall Results (00:30:09) Comparison of overall results between generalist agencies and specialist agencies, focusing on the knowledge and experience in a specific industry.Case Studies (00:31:48) Case studies and examples of how local knowledge and specialty agencies can impact marketing results, with specific examples from the automotive and HVAC industries.Facebook Group Invitation (00:41:10) Invitation to join the Auto Repair Marketing Mastermind Facebook group, emphasizing its active and informative nature.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com&nbsp;Facebook - facebook.com/shopmarketingpros&nbsp;Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros&nbsp;Questions/Ideas - <a href="mailto:[email protected]" rel="noopener noreferrer"...

Thanks to our Partner, NAPA Auto Care Darren Mclea shares his passion for tires and offers valuable insights on how tire sales can significantly boost a shop's profitability and customer loyalty. He discusses strategies for shop owners to incorporate tire sales, the support available from tire distributors, and the benefits of creating a one-stop-shop experience for customers. Darren McLea, DMJ Solutions, LLC. [email protected] Show Notes Watch Full Video Episode The importance of selling tires (00:04:15) Darren emphasizes the significance of selling tires and the impact on customer loyalty and profitability. Selling tires vs. oil changes (00:06:32) Darren compares the profitability of selling tires versus oil changes and highlights the potential for increased profits. Tire distributors and support (00:10:18) Darren discusses the support provided by tire distributors. The inspection process (00:12:29) Importance of including tire inspection in the service process, mindset, and training. Customer's tire shopping experience (00:13:34) Comparison of tire shopping to buying a washing machine, customer's lack of knowledge, and the need for guidance. Understanding customer needs (00:15:49) Customer inquiries about tire warranty, driving style, and price comparison. Customer's perception and experience (00:21:12) The impact of new tires on customer experience and the potential for future sales. Additional services and offerings (00:23:41) Opportunities to recommend alignments and road hazard protection along with tire sales. Tire Price and Profitability (00:24:41) Discussion on setting the price of tires and the potential profitability for shop owners. Tire Sales Strategy (00:25:42) Exploration of the number of tires that need to be sold to maintain profitability and minimize road hazard exposure. Tire Sales Goals (00:26:30) Setting targets for tire sales and road hazard coverage for a successful shop. Training and Implementation (00:28:32) The process of implementing tire sales into the business. Service Advisor's Role (00:30:14) The importance of service advisors in understanding and selling tires to grow the business. Getting into the Tire Business (00:31:56) Initial steps and considerations for shop owners interested in entering the tire business. Partnerships and Rebates (00:39:13) Exploring distribution partnerships, rebates, and the potential for profitability in the tire business. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: <a...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Chris Cotton, an auto repair business coach, emphasizes the significance of building relationships with stakeholders in the auto repair industry. His spouse, Kimberly, is highlighted as a key stakeholder, illustrating the personal connections involved in the business. The episode also features a mention of Brian and Kim from Shop Marketing Pros, acknowledging their sponsorship and likely contribution to the industry through marketing expertise.The importance of connecting with stakeholders (00:01:18) Discussing the crucial aspect of connecting with stakeholders in an auto repair business, including defining stakeholders and the reasons for engaging with them.Benefits of holding meetings outside the shop (00:03:47) Exploring the advantages of conducting stakeholder meetings outside the auto repair shop, such as minimizing distractions, creating a neutral ground, and sparking creativity.Ideal locations for stakeholder meetings (00:04:57) Suggesting various locations for holding stakeholder meetings, including coffee shops, conference room rentals, restaurants, and co-working spaces.Structuring effective stakeholder meetings (00:06:54) Outlining the importance of having a clear structure and agenda for stakeholder meetings, including setting objectives, prioritizing topics, and assigning time slots.The impact of regular stakeholder meetings on business success (00:10:15) Highlighting the significance of holding regular stakeholder meetings based on research findings, such as achieving business goals and improving satisfaction and performance levels.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Explore the importance of adhering to safety regulations, the role of common sense in maintaining a safe work environment, and practical tips for small businesses to comply with OSHA standards. Discussions include the significance of Personal Protective Equipment (PPE), how OSHA inspections are triggered, and examples of common safety oversights in the workplace. The conversation also covers the precautions necessary for handling electric vehicles (EVs), the necessity of monthly safety inspections, and the critical role of safety in retaining qualified technicians. Tom Herrmann, Small Business Safety &amp; Compliance Company, LLC. [email protected] Show Notes Watch Full Video Episode A Real World Perspective on Safety [RR 916]: https://remarkableresults.biz/remarkable-results-radio-podcast/e916/ OSHA regulations and enforcement (00:02:22) Discussion about OSHA regulations, enforcement, and the consequences of non-compliance. Common sense safety measures (00:03:50) The importance of common sense safety measures and examples of common sense safety practices. Safety violations and fines (00:04:22) Examples of safety violations and the associated fines for non-compliance with safety regulations. Creating a safe work environment (00:06:15) The importance of creating a safe and healthy work environment and the impact on employees and the community. Personal protective equipment (PPE) (00:09:02) The importance of providing and wearing personal protective equipment (PPE) in the workplace. Compliance with state and federal regulations (00:12:59) Discussion about the requirements for displaying state and federal posters in the workplace and the importance of compliance. Promoting safety culture in the workplace (00:17:22) The importance of promoting a safety culture in the workplace and engaging employees in safety practices. Ear Protection and Noise Concerns (00:17:47) Discussion on proper ear protection and the impact of noise on hearing, including the use of earbuds in a shop environment. Safety Measures for EV Repair (00:22:25) Importance of personal protective equipment (PPE) and safety measures for working on electric vehicles (EVs), including testing gloves and monthly inspection. Monthly Safety Inspections (00:25:55) The necessity of monthly safety inspections for building and equipment, covering various aspects such as exit lights, electrical boxes, and fire extinguishers. Power Strip Safety (00:30:29) Safety precautions related to power strips, including the types of devices that should not be plugged into them and the potential risks involved. Commitment to Safety (00:33:09) Emphasizing the importance of embracing safety in the workplace and promoting a commitment to safety measures. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at <a href="http://AAPEXSHOW.COM/WEBINAR" target="_blank"...

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Our panel discusses and debunks car maintenance myths from an online article titled "15 Car Maintenance Rip-Offs You Should Avoid." They cover topics such as engine flushes, air filter replacements, fuel additives, tire shine, headlight cleaning kits, extended warranties, coolant flushes, oil additives, oil enhancers, undercoating, custom exhaust systems, dealership oil changes, and professional detailing. Matt Fanslow, Riverside Automotive, Red Wing, MN, Diagnosing the Aftermarket A to Z Podcast Justin Morgan LMV Bavarian Technical Support and Trainer, ASE-Wave Technical Ambassador. Justin’s Previous Episode HERE. Bryan Pollock, Willco Auto Care, Sanborn, NY, and Lockport, NY Show Notes Watch Full Video Episode Engine Flushes (00:04:12) Debunking the necessity of engine flushes for well-maintained vehicles and the importance of following manufacturer's guidelines. Air Filter Replacements (00:09:50) Discussion on the necessity of replacing air filters at every oil change and the impact of environmental factors on air filter maintenance. Air Filter Size and Replacement (00:15:25) Exploring the impact of modern engine technology on air filter size and the need for evidence-based professional inspection for filter replacement. Cabin Air Filters (00:17:01) Discussion on the condition of cabin air filters and the impact of leaves and bugs on air quality. Airflow Issues (00:18:30) Addressing airflow problems caused by neglected cabin air filters and the potential damage to blower motors. Windshield Wiper Fluid (00:20:00) Debunking the effectiveness of costly windshield wiper fluid and discussing the difference in quality and impact on visibility. Octane Boosters and Fuel Additives (00:24:33) Debating the use and effectiveness of octane boosters and fuel system additives in modern vehicles. Tire Shine and Nitrogen Filling (00:29:48) Discussion on the impact of tire shine and the benefits of filling tires with nitrogen. Headlight Cleaning Kits (00:31:13) Debunking the effectiveness of expensive headlight cleaning kits and discussing alternative DIY solutions using household items. Restoring Headlights (00:33:01) Discussion on the process of restoring headlights and the potential cost-prohibitive nature of the restoration. Extended Warranties (00:38:06) Debunking the effectiveness of aftermarket extended warranties, with insights on their limitations and coverage issues. Redundant Coolant Flushes (00:43:15) Discussion on the necessity of coolant flushes, signs of coolant issues, and the importance of proper maintenance. Oil Additives for Engine Safeguard (00:47:44) Contradictory information on oil additives and frequent oil changes, with a focus on the composition of oil and the need for thorough upkeep. Oil Enhancers (00:49:17) Discussion on the use of oil enhancers for cold starts and their conditional application. Undercoating (00:49:41) Debate on the necessity of...

Thanks to our partners, NAPA TRACS and PromotiveThis week, Hunt talks about a $40 million tax bill that teaches critical lessons on spousal tax liabilities and business strategies.Explore the "Innocent Spouse" provision and its complexities: Learn how this provision can shield a spouse from tax liabilities and why proving innocence can be challenging.Understand the tax implications of exercising stock options: Learn the complexities of stock options, including the potential for significant tax liabilities when exercising these options.Learn strategies to protect personal and business assets: Get practical advice on structuring business ownership to manage liability and safeguard your personal assets effectively.Did you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Matt Fanslow explores the concept of zero-sum games in life and business, emphasizing the importance of collaboration over competition. He uses professional wrestling as an analogy for teamwork, discusses the value of continuous training, and advocates for ethical business practices and the benefits of a supportive industry network. Show NotesZero Sum Games (00:01:18)Professional Wrestling as an Example (00:03:59)&nbsp;NAPA Auto Tech Training Programs (00:07:45)Shifting Marketing Strategy (00:10:09)&nbsp;Raising Perceived Value (00:15:09)&nbsp;Creating a Zero-Sum Situation (00:19:59)&nbsp;Rising Tide Lifts All Boats (00:21:06)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

When it comes to marketing there’s an order to things. You want to build on a solid foundation. You shouldn’t just focus on the marketing tactics you are most interested in, but rather what is most important to the business’ survival first, then long-term growth, and then thriving as an empire.It’s not so different from the basic needs of a human, and that’s the comparison we’re making today. So listen in to hear an interesting take on how you can use Maslow’s Hierarchy of Needs to determine what you should be doing in your marketing based on the current position of your business.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Blog: Walker’s Hierarchy or Marketing NeedsShow Notes with TimestampsWalker's Hierarchy of Marketing Needs (00:00:10) Brian introduces the topic and mentions the episode's main focus.Introduction to Maslow's Hierarchy of Needs (00:00:52) Kim expresses skepticism about relating Maslow's hierarchy to marketing.Matt Fangio's Influence (00:02:30) Brian credits Matt Fangio for the idea and discusses his intelligence.Understanding Maslow's Hierarchy (00:03:40) Kim expresses initial skepticism, and Brian explains the need for thorough research.Value of Maslow's Hierarchy in Marketing (00:06:21) Brian realizes the practical value of Maslow's hierarchy for evaluating marketing strategies.Comparison of Basic Business Needs to Maslow's Hierarchy (00:09:27) Brian compares basic business needs to Maslow's hierarchy of needs.Importance of Google Business Profile (00:11:59) Brian emphasizes the importance of a Google Business Profile for any business.Website as Marketing Hub (00:13:11) Brian discusses the significance of a website as the central hub for marketing efforts.Building Your Brand (00:15:04) Discusses the importance of building an email and texting list, creating a separate podcast, and the significance of having a website.DIY Website Building (00:16:00) Emphasizes the option to build a website using platforms like Wix or Squarespace, and the importance of eventually investing in a professional website.Social Media Pages (00:16:33) Discusses the importance of creating and regularly posting on social media pages, and the role they play in building trust and familiarity with potential customers.Safety and Security (00:18:53) Relates Maslow's theory of personal security to the importance of reputation in business, and introduces the topics of reviews, content marketing, and search engine optimization.Reputation and Reviews (00:20:25) Discusses the significance of good reviews in establishing trust and reputation, and the role of CRM systems in managing reviews.Content Marketing (00:23:36) Emphasizes the importance of businesses being media companies first and creating content to establish trust and thought leadership.Search Engine Optimization (00:27:00) Explains the importance of being found online through SEO and Google Ads, and how these strategies contribute to driving business to the shop.Issues with Marketing (00:29:17) Discussion about not being overwhelmed by marketing tasks and taking it step by step.Importance of Networking (00:30:03)...

Thanks to our Partner, NAPA Auto Care Jim Sennett from AAA focuses on the significance of maintenance in reducing roadside events, the impact of battery and tire issues, and the importance of regular vehicle inspections. He dives into AAA's role in roadside assistance, battery sales, the importance of education in the industry, and the need to shift perception to attract more talent to the skilled trades. Jim Sennett, National Repair Programs Manager, AAA National Show Notes Watch Full Video Episode The importance of testing and replacing vehicle batteries (00:01:00) Discussion about the high number of roadside events AAA responds to each year and the need for proper training and education in the automotive industry. The significance of testing batteries in safety inspections (00:01:59) Highlighting the need to test batteries during safety inspections and the impact of seasonal changes on battery performance. Partnership with NAPA to sell AAA batteries (00:03:45) Discussion about the partnership between AAA and NAPA to sell AAA batteries in NAPA stores and the benefits for AAA members. The need for proper battery testing and maintenance (00:06:32) Emphasizing the importance of testing batteries, especially with the increasing use of technology in vehicles, and the upcoming program "Test Every Vehicle" with NAPA. Promoting the automotive industry as a rewarding career path (00:10:15) Encouraging students to consider automotive technology programs as a rewarding career path and the evolution of training programs in the automotive industry. Addressing the shortage of skilled technicians (00:15:20) Discussion about the shortage of skilled technicians and the importance of promoting skilled trades as a valuable career choice for future generations. The importance of skilled trades (00:16:09) Discussion on the need to eliminate the stigma around trade careers and advocate for skilled trades as a rewarding career path. Challenges of traditional education (00:16:53) Reflection on the value of traditional college education and the need to rethink the education system's approach to learning and career preparation. Apprenticeship programs and earning while learning (00:19:50) Discussion on the benefits of apprenticeship programs, earning while learning, and the potential for launching apprentice programs in partnership with NAPA. Industry challenges and opportunities (00:21:04) Insights into the automotive industry, the need for more technical expertise due to technological advancements, and the potential for growth in the field. Role of independent repair shops and competition (00:28:26) Discussion on the importance of independent repair shops, the role of competition, and the significance of customer relationships in the automotive industry. Engaging with students and education initiatives (00:30:20) The importance of engaging with high school students, promoting automotive careers, and the need for industry involvement in educational initiatives. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: <a href="https://www.facebook.com/RemarkableResultsRadioPodcast/" target="_blank"...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Chris Cotton from Auto Fix Auto Shop Coaching underscores the significance of professional attire in the auto repair industry. He connects dressing well with increased confidence, employee morale, and customer trust. Cotton shares personal anecdotes and cites studies on "enclothed cognition," reinforcing the idea that appearance can influence performance. He offers practical advice for shop owners to elevate their business's professionalism through attire, leadership, and delegation. Cotton concludes by advocating for a standard of respect and dedication in the industry, supported by the episode's sponsor, Shop Marketing Pros.The importance of dressing professionally (00:01:15) Chris discusses the impact of dressing professionally on business perception, employee morale, and customer confidence.The psychological impact of dressing well (00:03:22) Chris explores the psychological connection between dressing well and feeling better, projecting confidence, and improving performance.Supporting data on the importance of dressing well (00:05:33) Chris presents data on perception and trust, employee morale, and customer confidence related to professional appearance.Setting a new standard (00:06:45) Chris provides practical tips for setting a standard of professionalism, including investing in quality uniforms and leading by example.The role of the owner in dressing professionally (00:07:49) Chris emphasizes the role of the owner in creating a culture of professionalism and setting boundaries through professional attire.The pledge to elevate industry standards (00:11:15) Chris encourages listeners to join him in pledging to dress professionally, reflecting respect for themselves, employees, and customers.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Recorded Live at the TST Big Event, Michael Ingvardsen, Global Technical Training Manager from Nissens Automotive, discusses the evolving challenges and advancements in automotive air conditioning systems, including the potential warranty issues arising from using alternative refrigerants. This episode is a roadmap for staying informed, proactive, and environmentally conscious as we navigate the transition to new refrigerants. Michael Ingvardsen, Global Technical Training Manager, Nissens Automotive Show Notes Watch Full Video Episode Impacts of new refrigerants (00:03:07) Discussion on the impact of new refrigerants on the automotive aftermarket industry. Testing and approval of new refrigerants (00:04:44) Testing and approval process for new refrigerants, including warranty implications. Industry response and concerns (00:08:07) Concerns and responses from the industry regarding the use of replacement refrigerants. Challenges and best practices (00:09:23) Challenges and best practices for shops in dealing with new refrigerants and components. Warranty implications (00:09:49) Discussion on warranty implications related to the use of new refrigerants and components. Industry communication and training (00:10:37) Importance of industry-wide communication and training on the use of new refrigerants. System maintenance and practices (00:11:34) Impact of new refrigerants on system maintenance and best practices. Industry readiness and response (00:13:15) Discussion on industry readiness and response to the introduction of new refrigerants. Cost and environmental considerations (00:18:04) Considerations for choosing replacement refrigerants based on cost and environmental impact. The concern about heat pump systems (00:19:22) Discussion about the technical concerns and impact of heat pump systems on warranty situations. European focus on heat pump cars (00:20:15) Insights into heat pumps by European vehicle manufacturers. Training for diagnosing heat pump systems (00:21:21) The necessity of understanding heat transfer and the flow of refrigerant in a heat pump system for effective diagnosis. Life lessons and analogies with heat pumps (00:22:47) Humorous analogies and life lessons related to heat pump systems and relationships. Challenges and changes in refrigerants (00:26:15) Discussion about the re-evaluation of refrigerants in Europe and the challenges in adapting to new environmental regulations. Importance of staying updated and educated (00:27:09) Encouragement for professionals to stay updated, attend classes, and be experts in air conditioning systems. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week...

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class In this groundbreaking episode, shop owner Brin Kline undergoes a first-of-its-kind 360-degree review by his team. The session unveils insights into leadership, stress management, communication, team dynamics, and the importance of training. Through candid discussions, Brin and his team explore opportunities for growth and improvement, highlighting the value of feedback in enhancing leadership skills and business operations. Brin Kline, Shop Owner, Assured Auto Works, Melbourne, FL Carlos Mercado, Lead Technician Matt Cusick, Technician JD Winkler, Service Advisor Jeremy Good, CSR Watch Full Video Episode Brin's Review Plan (00:02:12) Brin discusses his long-standing plan for a 360-degree review, expressing excitement and nervousness about the process. Initial Employee Feedback (00:05:17) Employees introduce themselves, discuss their roles, and provide initial feedback on Bryn's leadership and communication style. Brin's Leadership and Recognition (00:06:42) Employees share their experiences with Brin's recognition and feedback style, highlighting his quiet but supportive approach. Brin's Problem-Solving and Approachability (00:08:53) Employees discuss Brin's willingness to solve problems and his approachability in addressing their needs. Innovation and Motivation (00:11:01) Employees acknowledge Brin's encouragement of innovation and positive influence on their professional growth and motivation. Direction and Advice (00:12:27) Employees affirm Brin's clear communication about the company's direction and his availability for advice and guidance. Conflict Management (00:14:50) Employees discuss Brin's role in managing conflicts and providing support for resolving issues within the team. Celebration of Wins (00:17:16) Employees share their experiences of celebrating wins as a team, highlighting Bryn's support for acknowledging successes. The small wins (00:18:04) Brin and the team discuss the importance of celebrating small victories in the shop and recognizing the challenges in the automotive industry. Celebrating achievements (00:21:20) The team emphasizes the significance of acknowledging and celebrating achievements, even small ones, in the shop to boost morale. Trust and company culture (00:22:06) The discussion revolves around the high degree of trust within the company and the value of the company's culture. Access to training (00:23:58) Brin's commitment to providing access to training for the team, including support for attending conferences and joining training programs like Toastmasters. Stress management (00:28:26) The team discusses how Brin proactively manages stress within the company and encourages employees to take time for themselves. Opportunities for collaboration (00:34:25) The team shares experiences of collaborating with Bryn to improve customer experience, policies, and procedures, highlighting Brin's encouragement for collaboration in problem-solving and diagnostics. Brin's Reflection on Feedback (00:36:20) Brin reflects on feedback and the importance of long-term thinking and motivation for his team. Brin's Training Approach (00:37:17) Brin discusses his approach to

In this episode, Hunt tackles the pressing issues facing the housing market in 2024, discussing the impact of interest rates and the real affordability of homes.• Interest Rates Surge: Exploring how doubled interest rates are drastically affecting monthly payments.• Affordability Crisis: Delving into how rising home prices are outpacing income growth, making home ownership a distant dream for many.• Economic Insights: Analyzing the mismatch between the growth in home prices and stagnant wage increases.• Future Risks: Assessing potential market corrections and their consequences on homeowners and the economy.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

In episode 100 of The Auto Repair Marketing Podcast, we invite Tony Mercury from AutoShop Solutions, Carrie-Lynn Rodenberg from Turnkey Marketing, Connor Tracy from Kukui, and Kelsey Outram from Lift Auto Repair Marketing to join us for a meeting of the marketing minds. We talk about where marketing has been, where it’s going, and drop lots of useful knowledge bombs for shop owners to implement in their marketing!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Tony Mercury, Autoshop Solutions - https://autoshopsolutions.com/&nbsp;Carrie-Lynn Rodenburg, Turnkey Marketing - https://www.turnkeyautomarketing.com/&nbsp;Connor Tracy, Kukui - https://www.kukui.com/&nbsp;Kelsey Outram, Lift Auto Repair Marketing - https://liftautorepairmarketing.com/&nbsp;Brian &amp; Kim Walker, Shop Marketing Pros - https://shopmarketingpros.com/&nbsp;How To Get In Touch With the guestTony Mercury - https://www.linkedin.com/in/tony-mercury-759061b/Connor Tracy - https://www.linkedin.com/in/connor-tracy-005a5663/Carrie-Lynn Rodenburg - https://www.turnkeyautomarketing.com/contact-us/Kelsey Outram - https://www.linkedin.com/in/kelseyoutram/Show Notes with TimestampsThe introduction (00:00:01) Introduction of the episode, sponsors, and special guests.Discussing the future of marketing (00:01:17) Conversation about the future of marketing and the gathering of various marketers in the industry.The significance of change in marketing (00:03:43) Discussion on the significant changes in marketing for auto repair shops over the last decade.Common mistakes in marketing for auto repair shops (00:05:31) Addressing common mistakes made by auto repair shop owners in their marketing efforts.Challenges in communication and handoff from marketing to sales (00:07:19) Challenges and issues related to communication and handoff from marketing to sales within auto repair shops.Role of AI and automation in marketing (00:10:08) Exploring the role of AI and automation in the future of marketing for auto repair shops.AI in Marketing (00:14:07) AI's role in targeting audiences and delivering custom messages through different platforms.Emerging Technologies for Auto Repair (00:15:10) Shift from web dominance to direct-to-consumer strategies, including online scheduling and live scheduling.Google's Monetization and Direct-to-Consumer Shift (00:16:11) Google's efforts to monetize and sidestep web-based processes, leading to a shift in consumer...

Matt Fanslow and Chris Jones, editor for Ratchet+Wrench and Endeavor Business Media, discuss the similarities between sports and business, focusing on talent development, leadership, and team dynamics. The conversation covers the importance of creating a winning culture, being open to new opportunities, and the impact of long-term thinking versus short-term decisions. They also touch on the role of leadership in fostering a supportive environment and the parallels between a football team's offense and defense with the front and back of the shop in auto repair. Show NotesThe parallels between sports and business (00:00:40)&nbsp;Mark Cuban's practicality and work ethic (00:01:11)&nbsp;Examples of underestimated talent in sports (00:11:13)&nbsp;The importance of work environment (00:15:42)&nbsp;Players leaving toxic environments (00:17:19)&nbsp;Players restructuring contracts (00:18:39)Finding talent beyond high draft picks (00:22:21)&nbsp;Building a winning culture (00:26:00)&nbsp;Isaiah Thomas and the New York Knicks (00:32:13)&nbsp;Aging Player Syndrome (00:34:35)&nbsp;Creating an Environment for Talent to Succeed (00:35:52)&nbsp;Impact of Compensation Structure (00:37:15)&nbsp;Respect for Time and Collaboration (00:39:28)&nbsp;Leadership and Culture in Sports and Business (00:40:37)&nbsp;Cultural Impact of Key Players (00:43:24)&nbsp;Leadership and Passion for Winning (00:47:42)&nbsp;The comparison between football and shop management (00:48:25)&nbsp;Managing and improving shop performance (00:50:36)&nbsp;Evaluating talent and maintaining a positive culture (00:54:51)&nbsp;The role of the coach in shaping the team's culture (00:58:45)&nbsp;The intense competitiveness and dedication of Michael Jordan (01:03:05)Draymond Green's Incident (01:05:17)&nbsp;Warriors Culture (01:06:32)Durant's Leadership (01:07:30)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Thanks to our Partner, NAPA Auto Care Chris Duffy, Production and Training Manager at AutoStream Car Care, to discuss the company's commitment to training and developing their technicians across nine Maryland locations. Duffy highlights the challenges of technician reluctance towards training and the strategies to encourage participation while respecting personal commitments. The conversation also covers the use of training platforms, the significance of certifications, and the fostering of a continuous learning culture within the automotive industry. Chris Duffy, Production and Training Manager, AutoStream Car Care Center, 9 locations, Maryland. Show Notes Watch Full Video Episode Becoming a Trainer (00:01:40) Chris Duffy discusses his transition to becoming a trainer within the company and the importance of internal training. Internal Training and Culture (00:03:08) The importance of internal training and the company's culture of teamwork and growth are discussed. Assessment and Targeted Training (00:08:06) The use of assessments to identify specific training needs for technicians and the benefits of targeted training are highlighted. Building Training Resumes (00:12:24) The importance of building training resumes for technicians and incorporating it into the company's training tools is discussed. External Training Resources (00:14:59) The utilization of external trainers and localized training programs, including partnerships with organizations like NAPA, is highlighted. The importance of being in the shop (00:17:36) Carm and Chris discuss the significance of being present in the shop to understand the needs of the staff. Culture of learning (00:18:42) They talk about the importance of fostering a culture of learning and addressing the reasons why employees may resist training. Balancing work and training (00:19:30) The discussion centers on finding ways to accommodate employees' personal commitments while ensuring they receive necessary training. Utilizing training resources (00:23:09) Chris explains how he utilizes training resources and documentation to support internal training efforts. Encouraging knowledge sharing (00:25:20) The conversation revolves around encouraging employees to share valuable information and techniques with the team. Gamification and competition (00:30:12) The potential for gamification in training assessments and the friendly competition it can create among employees is explored. Career pathing and retention (00:32:32) Chris explains the approach to career pathing and retention, focusing on tailored training and mentorship for employees seeking to advance their skills. The importance of certifications (00:35:08) Discussion on the significance of certifications and the promotion of certified technicians within the company. Culture of learning at AutoStream (00:36:28) Emphasizing the culture of learning and the pride in displaying certifications on the walls of the company. Leadership in building a training culture (00:36:53) Acknowledgment of the leadership role in developing a strong training culture and the potential impact on any size of shop. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting <a href="https://www.napaonline.com/en/auto-care"...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton explores Ray Lewis's "Pissed Off for Greatness" speech, applying its principles to auto repair business growth. He dissects the speech's themes of urgency, sacrifice, and excellence, urging listeners to pinpoint their motivation and seriously pursue their objectives. Cotton stresses the necessity of focus, consistency, and self-belief for true greatness, inspiring his audience to reject mediocrity and strive for their best.Introduction (00:00:01) Coach Chris Cotton introduces the podcast, emphasizing industry expertise and business innovation.Chasing Greatness (00:01:07) Coach Chris Cotton discusses the importance of chasing greatness and introduces Ray Lewis's speech "Pissed Off for Greatness."Key Takeaways from Ray Lewis's Speech (00:02:18) Coach Chris Cotton highlights key takeaways from Ray Lewis's speech, including urgency, sacrifice, and rejecting mediocrity.Defining Football and Rejecting Mediocrity (00:03:27) Coach Chris Cotton shares a personal anecdote related to rejecting mediocrity and emphasizes the importance of not settling in life.Pissed Off for Greatness Mindset (00:05:28) Coach Chris Cotton encourages listeners to embrace the "pissed off for greatness" mindset and take their goals seriously.Intensity and Lasting Greatness (00:07:47) Coach Chris Cotton discusses how lasting greatness requires focus, consistency, and self-belief, beyond just anger and intensity.Conclusion and Call to Action (00:08:48) Coach Chris Cotton concludes the episode, urging listeners to maintain a positive mindset and stay "pissed off for greatness."Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Dan Molloy shares insights from his new book, 'The Language of Commitment: Will Speaking the Language of Commitment Make You Richer, Smarter, and Better Looking?' and his unique approach to business growth through focusing on commitment-driven communication rather than mere information exchange. Dan Molloy, Molloy Business Development Group Show Notes Watch Full Video Episode 'The Language of Commitment: Will Speaking the Language of Commitment Make You Richer, Smarter, and Better Looking?' Dan Molloy's transition to the automotive repair business (00:03:01) Dan Molloy shares the story of how he transitioned from the telecommunications industry. Obtaining funding for the automotive business (00:04:23) Dan explains how he obtained funding for the automotive repair business and the real estate involved in the deal. The impact of language and communication (00:08:02) The profound impact of language and communication on commerce and personal results. The six possible moves in communication (00:09:17) The concept of six possible moves in communication and how it transformed his perspective on life. The evolution of personal growth (00:11:12) Personal growth and reinvention in different decades of life. The concept of the future and commitment (00:13:29) The concept of the future, the significance of living in the present, and the distinction between goals and commitments. Leadership, commitment, and invention (00:15:44) The importance of commitment in leadership, business, and sales, and the role of inventing the future. The start of the segment (00:16:29) The communication business and hidden metrics in the auto repair industry. Moving the numbers (00:18:04) Discussion on how to steer business numbers and the importance of language in doing so. Communication as the only tool (00:18:16) The significance of language in communication, teaching, training, and customer interactions. Communication standards (00:18:45) The absence of effective communication standards and its impact on business. The importance of analyzing language (00:22:06) The significance of analyzing language in business. Building trust and credibility (00:24:31) The importance of building trust, credibility, and relationships through language. The act of declaring (00:25:52) The significance of making declarations and how they invent the future in business conversations. Commitment making rate...

Thanks to our Partner, NAPA TRACS and AutoFix Auto Shop Coaching Industry leaders John Hanighen, CEO of Cloyes, Matt Buchholz, CEO of Motorrad, and Andy Fiffick, CEO of a 10 store franchise chain in Cleveland, dive into the current state of the supply chain within the automotive aftermarket, addressing issues of product availability, quality concerns, and the impact of unpredictable demand. Insights into data-driven forecasting, manufacturer-distributor collaboration, and the importance of communication between suppliers and auto repair shops are also explored to give a holistic view of managing challenges in the aftermarket industry. Andy Fiffick, CEO Rad Air, 10-locations, franchise. Listen to Andy’s other episodes HERE John Hanighen, CEO at Cloyes Gear and Products. Listen to John's other episodes HERE Matt Buchholz, CEO MotoRad Watch Full Video Episode Supply Chain Resilience and Whiplash (00:02:41) Discussion on the unique demand contraction and subsequent supply chain adjustments due to the COVID-19 pandemic. Quality and Fill Rate Issues in the Industry (00:05:44) Reports of decreased quality and high defect rates in automotive parts, as well as challenges related to supply chain disruptions and limited delivery services. Steps to Ensure Proper Installation and Quality Control (00:09:20) Use of QR codes and training videos to ensure proper installation, labor claim reimbursement programs, and the importance of minimizing comebacks through quality control measures. Challenges in Addressing Quality Issues (00:14:29) Discussion on the complexity of the supply chain, the need for quality parts, and the challenges in identifying and addressing part failures and defects. Cataloging and Product Quality (00:15:51) Discussion on the importance of cataloging products correctly and the impact of catalog errors on product performance. Supply Chain Logistics (00:19:26) Challenges and opportunities related to cataloging systems, data accuracy, and supply chain management. Predictive Modeling and Assortments (00:28:29) The use of data for predictive modeling and assortment recommendations at the store and distribution center levels. Data Sharing and Tracking (00:30:41) The challenges and variations in tracking and sharing data across different systems and trading partners. The supply chain management challenge (00:31:38) Discussion on using cross-referencing to identify supply chain gaps and the need for distributor approval. Impact of demand fluctuations (00:32:44) The impact of erratic demand changes and consumer confidence on the automotive industry. Adapting to market changes (00:34:46) Discussion on adapting to demand changes due to weather, election cycles, and marketing strategies. Predictive analytics and supply chain adjustments (00:35:36) Exploring the use of predictive tools and data, including weather, election cycles, and global conflicts, to adjust supply templates. Challenges in supply chain disruptions (00:36:35) The ripple effect of global conflicts and...

Join Hunt in this important discussion about financial planning for auto repair shop owners. This episode explores why breaking even isn't enough and how to set financial targets that ensure long-term business health and growth.• Understanding Break-even: Why merely covering costs can jeopardize business sustainability, and how to calculate real financial targets.• Strategic Planning Tips: Learn conservative financial planning techniques to safeguard your business against unexpected downturns.• Team Communication: The importance of setting clear financial goals and maintaining transparency to motivate your team.• Actionable Financial Advice: Step-by-step guidance on setting sales and profit targets based on your gross profit percentage.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Matt Fanslow and guest Margaret Light tackle the subject of pornography and its effects on relationships. They discuss the challenges of addressing porn use, the avoidance of the topic in relationships, and the importance of open, respectful communication. They explore the emotional regulation aspect of pornography, the influence of media on sexual expectations, and the need for comprehensive sexual education. The conversation also covers ethical porn consumption, the impact of porn on relational dynamics, and the benefits of seeking therapy for related issues. Margaret Light, Marriage &amp; Family Therapist,&nbsp;MA,&nbsp;LMFT, [email protected], Equilibrium Therapy and ServicesShow NotesProfessional language debate (00:03:15)&nbsp;Margaret Light discusses the professional debate around the language and terminology used in the field of pornography addiction.Impact of pornography on sexual health and education (00:07:43)&nbsp;Unrealistic expectations and objectification (00:08:29)&nbsp;Warning signs of problematic pornography use (00:11:06)&nbsp;Ethical considerations of paying for porn (00:13:55)&nbsp;Dependency on porn for sexual activity (00:17:48)&nbsp;Acceptable use of pornography (00:19:23)&nbsp;The impact of hiding porn (00:19:37)&nbsp;Understanding relational problems (00:20:06)&nbsp;Individual perspective on porn use (00:20:53)&nbsp;Shame and embarrassment associated with porn (00:21:28)&nbsp;Pornography as an emotion regulation tool (00:23:29)Expanding coping skills (00:25:00)Neuroplasticity and brain rewiring (00:29:25)&nbsp;Realistic expectations for change (00:30:34)&nbsp;The impact of content on user preferences (00:35:17)&nbsp;Media influence on body image and fantasies (00:36:51)&nbsp;Porn Industry and Inclusive Content (00:38:51)&nbsp;Adolescent Education on Pornography (00:39:27)&nbsp;Mainstream Influence and Adolescent Expectations (00:41:10)&nbsp;Accessibility and Social Acceptance (00:43:32)&nbsp;Algorithmic Influence and Content Consumption (00:45:27)&nbsp;Relational Dynamics and Pornography Use (00:55:42)&nbsp;Relational Skills in Addressing Pornography (00:59:16)&nbsp;Ethical Use of Pornography (01:00:22)&nbsp;Demonstrating Care and Consideration (01:03:15)&nbsp;Seeking Therapy for Relationship Issues (01:04:22)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Thank you to our friends at RepairPal for providing you this episode. As shop owners we were part of RepairPal’s Certified network and you can learn more at RepairPal.com/shops.Show Notes My Facebook Ads are showing to people way outside of my service area (not set up right)My social media doesn’t seem to be providing a return on investment (Junk smm)I never see my Google Ads when I search for my business (low budget)I don’t show up in the Map Pack when I search for auto repair near me, and I’m searching while I’m in my business (connected to wifi)My website is too slow (pictures too big or cheap hosting)My website doesn’t come up when people search for mechanic near me (stock content)I get lots of leads but they don’t turn into customers (Your SA sucks)My marketing looks like every other shop’s marketing (are you talking to your marketers?)The shop is slow. It’s time to turn our marketing back on. (never stop marketing)How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com&nbsp;Facebook - facebook.com/shopmarketingpros&nbsp;Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros&nbsp;Questions/Ideas - [email protected]

Thanks to our Partner, NAPA Auto Care A very special re-release of a Remarkable Results Podcast from November 2016. This is a very interesting story and a very interesting person. Giuliano Zuccato, at the time of this interview, was a spirited 84-year-old and weaves his story as a young man, immigrating from Italy to Canada and, ultimately, a job in the Ford design studio where he was a sculptor on the Iconic 1964 Mustang. Listen to Giuliano speak to the talent of the sculptors as they took the engineering drawings and design sketches in two dimensions and turned them into a three-dimensional model. Watch Complete YouTube Video HERE. Giuliano's immigration to the United States and entry into Ford (00:06:15) Giuliano's immigration to the United States, his struggle to find work, and his eventual entry into the Ford Motor Company. Giuliano's work at Ford and the creation of the Mustang (00:19:39) Giuliano's work at Ford, the skills required for clay sculptors, and the creation of the iconic 1964 Ford Mustang. Inside the Ford Design Center (00:23:25) Giuliano's description of the Ford Design Center, the use of hot clay, and his work in different studios. The Mustang Design (00:24:01) Discussion of the design process and key individuals involved in creating the 1964 Ford Mustang. Clay Sculpting Process (00:25:29) Explanation of the industrial clay used, its application, and the physical toll of sculpting. Selecting the Design (00:26:49) Anecdote about the selection of the 1964 Mustang's design and the involvement of key figures. Father of the Mustang (00:28:03) Exploration of Lee Iacocca's role and significance in the creation of the Mustang. Engineering and Marketing (00:30:09) Discussion of the technical considerations and marketing strategies for the Mustang. Legacy and Impact (00:32:41) Reflection on the Mustang's introduction and its long-lasting impact on car culture. Passion for the Mustang (00:33:19) Giuliano Zuccato' s personal experiences and interactions with Mustang enthusiasts. Innovative Model Making (00:41:41) Development of new model-making techniques and their impact on car design. Work Beyond Ford (00:43:50) Giuliano Zuccato' s involvement in the creation of other vehicles and his post-Ford career. Icon Productions (00:46:43) Giuliano Zuccato' s current endeavors with icon productions and inspiring others through his experiences. Inspirational Message for Inmates (00:47:46) Giuliano's outreach to inmates, sharing his story of resilience and hope. Keeping the Spirit Young (00:49:41) Discussion on maintaining a youthful spirit and living in the moment. Ten-Year Business Plan (00:51:32) Giuliano's aspirations for a film about his life and the Mustang, and a possible Broadway musical. Connecting with the Arts (00:54:11) Giuliano's involvement in music and the arts, including hosting singing events at his home. Inspiring Others and Future Plans (00:55:21) Giuliano's efforts to inspire and help others, including plans to visit VA hospitals and organize a caravan. Funding and Technology (00:57:31) Discussion about funding mechanisms and Giuliano's proficiency in technology. Route 66 Dream (01:01:22) Giuliano's dream of organizing a caravan of Mustangs to visit VA hospitals along Route 66. Meeting Car Legends (01:02:30) Giuliano's interactions with Carroll Shelby and his work on Shelby Mustang editions. Gratitude and Farewell (01:03:44) Giuliano expresses gratitude and bids farewell. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching hosts a conversation with Coach Al and Kevin, a service manager, about the importance of team culture in an auto repair shop. They share their experiences with team-building activities like axe throwing, camping trips, and Christmas parties, emphasizing how these events enhance employee relationships and work dynamics. The discussion also covers their thoughtful approach to hiring and the necessity of appreciating staff. Coach Chris admires their methods and reflects on the value of investing in employees, while Coach Al highlights the inclusion of these practices in their hiring process to attract and retain a committed workforce.Culture and team building exercises (00:01:00) Discussion about the importance of culture and team building exercises in the auto repair shop industry.Creating a positive culture (00:02:50) Description of the strong chemistry and positive culture in the shop, emphasizing the importance of mutual support and camaraderie among the employees.Hiring process and culture fit (00:03:54) Insights into the hiring process, including assessing candidates for their skills and cultural fit through interviews and observations.Annual Christmas party and other events (00:06:02) Details about the annual Christmas party and other team-building events organized throughout the year, such as axe throwing and other outings.Christmas party preparations and employee appreciation (00:08:00) Discussion about the process of selecting personalized gifts for employees, the budgeting for the party, and the significance of showing employee appreciation.Appreciating employees through events (00:11:15) Explanation of the financial investment in employee appreciation events, such as the Christmas party, as a reflection of the shop's commitment to valuing and retaining great employees.Camping trip tradition (00:16:24) Origins and evolution of the annual camping trip, including the planning process, activities, and the inclusive nature of the event for employees and their families.Inclusive camping trip and its cost (00:19:07) Inclusion of employees' families in the camping trip and an overview of the costs associated with organizing the event.Maintaining order during the camping trip (00:20:32) Anecdote about managing noise levels and potential disruptions during the camping trip, highlighting the challenges of organizing a large group event in a campground setting.Camping Trip Planning (00:21:57) Discussion on the timing and survey process for the annual camping trip organized for employees.Employee Bonding (00:23:50) Kevin emphasizes the positive impact of team-building events on employee relationships and work dynamics.Investing in Employees (00:25:27) The importance of investing in employees and showing appreciation for their efforts is highlighted.Recruitment Strategy (00:26:05) Incorporating team-building events into recruitment discussions to emphasize employee appreciation and engagement.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit...

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Recorded at the 21st annual TST Big Event, Sherwood Cooke shares his journey of running his business for 28 years, his success with social media, especially TikTok, under the moniker 'The Professor,' and the impact of digital content on attracting a wide customer base even from hours away. Discover the evolution of Cooke's business practices, the significance of ethical service, community engagement and how to build a team culture through understanding and investment in people's lives. Sherwood Cooke, Royalty Auto Service, St Marys, GA. Show Notes Watch Full Video Episode Living in Saint Mary's (00:00:35) Discussion about the location of Saint Mary's, Georgia. Sherwood's experience with social media (00:00:57) Sherwood's success on TikTok and YouTube. Deathtrap of the month (00:03:43) Discussion about a series featuring problematic cars. Client vs. customer (00:04:44) Sherwood's business philosophy on treating customers as clients. Challenges and benefits of social media (00:08:21) The time-consuming nature of social media and its impact on business. Starting a business with limited resources (00:10:23) Sherwood's humble beginnings and journey to success. Evolution of business model (00:13:25) Transitioning to a more sophisticated and higher-priced service model. Business principles and pricing strategy (00:14:08) The impact of pricing and service offerings on client base. Business Acquisition (00:17:23) Sherwood's experience of seizing a business opportunity and the importance of proactivity in business growth. Future Store Plans (00:19:13) Discussion about the potential opening of a third store in Florida and the patience required in business expansion. Family Involvement (00:22:14) Sherwood's family involvement in his business. Junior Technician Program (00:24:22) Sherwood's initiative to involve children in learning about automotive repair through hands-on experience. Ice Hockey Coaching (00:26:07) Sherwood's experience coaching ice hockey and the impact on his life and his son's involvement in the sport. Participation Trophies (00:28:16) Discussion on participation trophies and the impact on children's motivation and memories. Stay Out of the Rabbit Hole (00:29:44) Sherwood's class on avoiding pitfalls in automotive diagnostics and the importance of self-awareness and common sense. Making People's Lives Easier (00:32:38) Sherwood discusses the importance of making people's lives easier, including clients, team members, and vendors. Creating a Positive Culture (00:34:17) Sherwood emphasizes the significance of building a positive culture within the team and the time it takes to create it. Hiring Process (00:35:50) Sherwood explains his unique five-interview hiring process, including interviews with him, his son, and a team member, as well as meeting with the candidate's family. Weeding Out Unethical Behavior (00:37:05) Sherwood shares a story about weeding out unethical behavior during the hiring process and the importance of...

Thanks to our Partner, NAPA TRACS and AutoFix Auto Shop Coaching 1 in 5 people have some form of dyslexia. A profound discussion on dyslexia in the automotive industry. Learn the definition of dyslexia, its impact on learning and training, and strategies to support those with dyslexia. The episode emphasizes the value of recognizing the unique strengths and challenges of individuals with dyslexia, offering practical advice for employers, trainers, and individuals to enhance learning and professional development in the automotive industry. Bill Greeno, Quality Automotive Servicing, Truckee, CA. Bill’s previous episodes HERE Nicole Ofiesh, PH.D, Dr. Ofiesh is a cognitive behavioral scientist with expertise in dyslexia, learning disorders, ADHD, and autism spectrum disorders. Watch Full Video Episode Definition of Dyslexia (00:01:59) Discussion on the definition of dyslexia and its importance for individuals in the automotive industry. Strengths of People with Dyslexia (00:09:45) Dr. Nicole Ofiesh explains the strengths inherent in people with dyslexia, such as visual spatial abilities and creative thinking. Training Challenges (00:10:04) Bill Greeno discusses the challenges of providing hands-on training for individuals with dyslexia and the preference for visual and kinesthetic learning. Strategies for Supporting Employees with Dyslexia (00:11:36) Dr. Nicole Ofiesh suggests strategies for supporting employees with dyslexia in educational settings, including providing reading support and using text-to-speech software. Awareness and Insights for Employers (00:15:33) The need for awareness among training companies and trainers about dyslexia and the importance of accommodating diverse learning styles. Personal Experience with Dyslexia (00:16:32) Bill Greeno shares his personal experience with dyslexia and the importance of teaching to different learning styles, regardless of dyslexia. The definition of dyslexia (00:20:21) Dr. Nicole explains dyslexia as a reading and processing challenge affecting the sequence and sounds of symbols. Strengths of individuals with dyslexia (00:22:15) Dr. Nicole highlights the extraordinary problem-solving and mechanical abilities of individuals with dyslexia. Training challenges and strategies for dyslexic employees (00:23:30) Dr. Nicole discusses the importance of empowering individuals to be independent learners and suggests techniques such as study buddies and listening while reading. The stigma of listening as reading (00:27:09) The speakers discuss the stigma surrounding listening as a form of reading and the need to overcome it. Closed captioning and universal design for learning (00:30:30) Dr. Nicole explains the significance of closed captioning as a universally beneficial tool and advocates for rethinking traditional notions of reading. Assessing and accommodating dyslexic employees (00:33:57) The conversation delves into the importance of assessing individual learning needs and offering a variety of learning methods to accommodate dyslexic employees. The importance of books and learning (00:36:42) Discussion on the significance of books and learning for...

On this Episode of Business by the Numbers, Hunt reflects on his time at the STX conference in Nashville, sharing stories about the connections made and lessons learned from industry experts.• Economic News Breakdown: We get into the latest economic updates that dropped last Wednesday. Hunt breaks down what these changes in numbers might mean for your wallet and business this year, especially when it comes to interest rates.• Tax Talk and Government Spending: Hunt explains the proposed wealth tax and what the latest federal budget might mean for us. There’s a lot of talk about balancing the budget without raising taxes too much, and we'll explore what that could look like.• Capital Gains and Your Money: We take a closer look at potential hikes in capital gains taxes and how these could affect your investments and long-term financial planning.• Understanding the Numbers: Inflation, GDP... these terms get thrown around a lot. We’ll unpack what they really mean for the economy and for us as workers and business owners.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network