Join Kim, in this episode of the Auto Repair Marketing Podcast as she dives into the key responsibilities shop owners have when teaming up with professional marketers. From the importance of honesty to the need for regular communication and thinking like a marketer, Kim outlines seven essential points to enhance your partnership and boost your business. Discover how to lay a strong foundation for your marketing efforts and ensure your shop is ready for growth. Don't miss these valuable insights and tips!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Simon Sinek - Start with Why Ted Talk : https://www.youtube.com/watch?v=u4ZoJKF_VuAPodcast or Blog about “You’re Not Ready for Marketing” : https://shopmarketingpros.com/how-to-know-when-youre-not-ready-for-marketing/Show Notes with TimestampsIntroduction and Sponsor Acknowledgment (00:00:01) Kim Walker introduces herself and thanks the sponsors for supporting the podcast.Responsibilities of Shop Owners (00:01:21) Discussion on the responsibilities of shop owners in their relationship with professional marketers.Importance of Kickoff Meetings (00:02:26) Emphasis on the significance of kickoff meetings and thorough preparation for effective marketing.Honesty in Communication (00:04:49) The necessity for shop owners to be completely honest about their business situation with marketers.Monthly Meetings with Marketers (00:06:06) Highlighting the importance of regular monthly meetings to maintain effective communication and collaboration.Thinking Like a Marketer (00:09:26) Encouragement for shop owners to adopt a marketer's mindset to enhance communication and information sharing.Feedback and Transparency (00:13:31) The importance of providing feedback and being transparent about any dissatisfaction with marketing efforts.Kickoff Meeting Excitement (00:17:00) Shop owners feel inspired during kickoff meetings but often revert to old habits afterward.Importance of Deliverables (00:18:06) Shop owners must fulfill promises like taking photos and videos to support marketing efforts.Responsibility in Marketing (00:19:04) Shop owners need to actively participate in marketing strategies to ensure effective collaboration.Fixing Shop Issues Before Marketing (00:20:05) Address internal shop problems before hiring a marketer to avoid compounding issues.Review Audit and Improvement (00:21:28) Conduct a review audit to identify recurring customer complaints that need resolution.Avoid Mediocre Marketing (00:22:40) Ensure your shop is not mediocre before investing in marketing to maximize effectiveness.Engagement and Community Involvement (00:23:38) Active participation in the industry and community is crucial for successful marketing partnerships.Join the Auto Repair Marketing Community (00:25:59) Encouragement to join the Facebook group for automotive repair marketing discussions and resources.Request for Reviews (00:27:03) Hosts encourage listeners to subscribe, rate, and review the podcast to enhance visibility.How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - <a href="https://shopmarketingpros.com/meet-the-pros/" rel="noopener noreferrer"...

Thanks to our Partner, NAPA Auto Care Explore how to access and utilize government workforce development funds to reimburse training costs and strengthen the workforce. This can significantly ease the financial burden for shop owners looking to create opportunities for personal and professional growth for their employees. This funding can also help offset the costs associated with bringing new employees up to speed. Listeners are encouraged to take action by exploring local workforce development programs, investing in their employees' training, and fostering a culture of continuous learning within their organizations. Shawn Gilfillan, Automotive Magic, Kenvil and Lake Hopatcong, NJ. Shawn’s previous episodes HERE Show Notes Watch Full Video Episode Brakes for Breasts Fundraiser (00:00:06) Discussion about the "Brakes for Breasts" cancer fundraiser and its impact. https://brakesforbreasts.com Workforce Development Importance (00:01:31) Emphasis on the need for shops to train. Government Funding for Training (00:02:20) Shawn discusses how shops can access government funding for training programs. Apprenticeship Program Development (00:04:40) Discussion on creating apprenticeship programs and available funding. Collaborative Training Efforts (00:05:28) Carm praises the idea of multiple shops collaborating on training programs. Funding for Employee Training (00:11:16) Shawn details New Jersey's funding of up to $5000 per employee for training. Soft Skills Training (00:12:24) Discussion on the importance of soft skills training in addition to technical skills. On-the-Job Training Programs (00:14:54) Explains the benefits of on-the-job training and financial support for new hires' wages. Networking and Training Opportunities (00:15:45) Highlights the importance of networking among shops for training resources and support. Finding Local Workforce Development Resources (00:16:44) Encourages shop owners to actively seek local workforce development programs. Community Sharing of Resources (00:17:26) Suggests sharing valuable contacts and information within the community to aid workforce development. Reducing Training Costs (00:18:29) Discusses strategies to lower training expenses through available funding and resources. Employee Growth and Retention (00:19:13) Highlights the importance of providing growth opportunities for employees to enhance retention. Integrating Training into Career Pathing (00:19:20) Explains the need for training pathways as part of employee career development discussions. Utilizing Established Training Programs (00:20:19) Mentions existing apprenticeship programs that can help new technicians gain credentials. Encouragement for Workforce Development Action (00:20:36) Motivates listeners to actively pursue workforce development opportunities in their states. The Essential Nature of the Automotive Trade (00:21:31) Affirms the automotive repair industry as an essential skilled trade requiring robust training initiatives. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton uses a vivid pumpkin patch analogy to illustrate how auto repair shops can significantly enhance customer experiences. Cotton begins by painting a picture of a basic pumpkin patch visit, where customers simply pick out a pumpkin and leave. He then contrasts this with an extravagant pumpkin patch experience, where visitors are treated to hayrides, corn mazes, petting zoos, and festive food stands, creating a memorable and engaging outing for families. Through this analogy, Cotton emphasizes the importance of creating memorable, engaging experiences rather than just providing basic services.Cotton challenges shop owners to elevate their customer interactions from ordinary to extraordinary by focusing on exceptional service. He suggests that just as an extravagant pumpkin patch offers more than just pumpkins, auto repair shops should offer more than just repairs. This could include personalized customer service, comfortable waiting areas, transparent communication, and follow-up calls to ensure customer satisfaction. By doing so, shops can build stronger relationships with their customers, leading to increased loyalty and positive word-of-mouth.Additionally, Cotton promotes Shop Marketing Pros for their expertise in helping auto repair shops stand out in a competitive market. He highlights how their marketing strategies can help shops create a unique brand identity and attract more customers. The episode aims to motivate listeners to improve their business practices and customer interactions, encouraging them to think creatively about how they can enhance the overall customer experience.Overall, Cotton's message is clear: by going above and beyond in their service offerings, auto repair shops can transform routine transactions into extraordinary experiences, ultimately driving business growth and customer satisfaction.Introduction to the Podcast (00:00:05)Coach Chris Cotton introduces "The Weekly Blitz" and its focus on auto repair business insights.Generic Marketing Strategies (00:01:08)Introduction of Shop Marketing Pros, emphasizing their tailored solutions for auto repair businesses.Pumpkin Patch Analogy (00:01:40)Coach Chris Cotton shares a fun analogy comparing basic and deluxe pumpkin patch experiences.Basic Pumpkin Patch Experience (00:02:25)Description of a typical, forgettable visit to a basic pumpkin patch.Deluxe Pumpkin Patch Experience (00:03:32)Contrast of a memorable and engaging visit to a deluxe pumpkin patch with numerous activities.Applying the Analogy to Auto Repair (00:04:41)Encouragement for auto repair shops to evaluate their customer experience on a scale of one to five.Basic Auto Repair Shop Experience (00:05:50)Illustration of a bland experience at a one-star auto repair shop.Deluxe Auto Repair Experience (00:06:55)Vision of a top-notch auto repair experience with exceptional customer service and amenities.Customer Loyalty and Experience...

In this episode of the "Speak Up: Effective Communication,” Craig shares a recent experience speaking at a local Autowares Council meeting held at the excellent facility of Westside Auto in Holland Michigan.With a nod to the appreciation for the venue—and yes, the challenges of presenting from a repair bay on a muggy summer night—we get a glimpse of the importance of tailoring presentations to the environment.Part one of this episode was inspired by a humorous introduction from friend and fellow West Michigan native, Ryan Kooiman.&nbsp; The question Craig asks is, “Who was your opening act?”&nbsp; And who are you the “opening act” for in your network?Part two of this episode will draw on the points Craig was delivering in the presentation that night - specifically on the context with which we are usually communicating from in our day to day interactions.In summary - this episode marks a beginning by communicating the spirit in which this show was formed - and welcomes listeners to embark on their communication journey with our community!Show NotesWatch Video EpisodeToastmasters Meeting Experience (00:00:09) Craig shares his experience attending a Toastmasters meeting at a retirement home.Autoworkers Council Meeting (00:01:07) Craig discusses attending an Autowares Council meeting in Holland, Michigan, on a hot day!Ryan Kooiman Introduction (00:01:56) Craig introduces Ryan Kooiman, the first presenter, who works for Standard Motor Products.Choosing Presentation Order (00:04:14) Craig explains the decision-making process for who presents first at the meeting.Ryan's Humor and Opening Act Concept (00:05:08) Ryan starts with a joke, and Craig emphasizes the significance of being an "opening act."Influences and Acknowledgments (00:07:00) Craig discusses the importance of acknowledging those who have influenced his career.Walking and Reflection (00:07:59) Craig shares his personal goal of walking 1000 miles and how it aids his clarity.Effective Communication Insights (00:09:15) Craig emphasizes the importance of understanding and influencing others in communication.Engaging the Audience (00:13:50) Craig shares his method of starting presentations with audience engagement questions.Negative Push Sales Environment (00:14:51) Craig explains the challenges of selling in a "negative push sales environment" in auto repair.The Importance of Specialization (00:15:52) Discusses the hyper-specialization in the automotive industry and its impact on effective communication.Client Understanding and Trust (00:16:46) Highlights the communication challenges between specialists and clients, emphasizing the need for trust.Overcoming Communication Barriers (00:18:51) Explores common client fears, such as being overcharged or sold unnecessary services, and the role of communication in alleviating these concerns.Simplifying Technical Explanations (00:19:59) Stresses the importance of clear communication when discussing technical issues with clients, avoiding unnecessary complexity.Restoring Peace of Mind (00:21:02) Discusses the psychological aspect of vehicle repair, emphasizing the importance of restoring clients' peace of mind alongside functionality.Email Craig O'Neill HERE.Thank You To Our Partners:The Institute at We Are The Institute. &nbsp;"Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you...

Recorded Live at AAPEX 2023 Carm Capriotto, Craig O'Neill, and Matt Fanslow to discuss the launch of a new podcast by Craig O’Neill ‘Speak Up: Effective Communication,’ focusing on communication and leadership in the automotive industry. They explore the importance of effective communication, challenges in family businesses, and the impact of fear and ego on workplace interactions. The episode emphasizes the need for better communication skills, understanding emotional dynamics, and embracing change for professional growth.Show NotesWatch Video EpisodeCommunication Challenges (00:03:28) The importance of effective communication in the automotive industry.Family Business Communication (00:05:38) Discussion on the complexities of communication within family-run automotive businesses.Ego and Identity in Communication (00:06:04) The impact of ego on communication dynamics in the automotive repair industry.Fear of Communication (00:09:25) Exploration of the fear surrounding conflict and communication in professional settings.Effective Change and Communication (00:11:38) The need for new emotional relationships and communication skills for effective change.Reframing Communication (00:11:42) Importance of reframing perspectives for better communication in professional and personal contexts.Course Correction in Business (00:14:56) Discussion on the concept of course correction in business practices and communication.Introduction to Communication Issues (00:16:24) Discussion on diagnosing communication problems and the importance of addressing them in the automotive industry.The J Curve of Change (00:18:08) Explanation of the J Curve model, illustrates the initial dip in performance during change.Understanding Team Dynamics (00:19:45) Emphasis on recognizing individual team member responses to change and the learning opportunities from other industries.The Role of AI in Communication (00:20:06) Discussion on how AI is affecting communication skills and the potential loss of authenticity.Authenticity in Writing (00:21:44) Theory on authentic writing and the importance of personal engagement in communication.Journaling as a Communication Tool (00:24:15) Advocacy for journaling to enhance communication skills by organizing thoughts and reflections.Technology's Impact on Focus (00:25:36) Concerns about technology distractions affecting attention and cognitive processes.Collaboration and Team Dynamics (00:27:01) Celebration of teamwork and the excitement of collaborating to advance the automotive industry.Podcasting and Communication Skills (00:28:03) Discussion about the nuances of podcasting and the importance of effective communication in this medium.Email Craig O'Neill HERE.Thank You To Our Partners:The Institute at We Are The Institute. &nbsp;"Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comAutoLeap at AutoLeap.com. Are you tired of juggling multiple tools to manage your...

In this introductory episode of the "Speak Up: Effective Communication" podcast, host Craig O'Neill emphasizes the importance of effective communication in both personal and professional contexts. Craig shares his journey of improving his communication skills, highlighting active listening and genuine interest in others. Craig and Carm Capriotto discuss their experiences with Toastmasters and the significance of overcoming the fear of public speaking. The episode sets the stage for future discussions aimed at fostering better communication skills among listeners.Show Notes Watch Video EpisodeDiscussion on Toastmasters (00:01:30) Craig and Carm Capriotto share their experiences with Toastmasters and its impact on communication.The Importance of Communication Skills (00:02:46) The necessity of effective communication in personal and professional settings.Fear of Public Speaking (00:03:31) Discussion about glossophobia and its prevalence among individuals regarding communication anxiety.Communication Beyond Public Speaking (00:04:24) Craig highlights that communication is relevant in everyday interactions, not just public speaking.Stigma in the Automotive Industry (00:05:29) The negative perceptions of the automotive industry and the need for professionalism.The Journey of Becoming a Better Communicator (00:06:03) Craig shares his personal journey towards improving his communication skills and learning from failures.Universal Communication Skills (00:07:05) The conversation shifts to how communication skills apply beyond the automotive industry.The Impact of Communication (00:11:14) Craig discusses the responsibility of leaving a positive impact in every interaction.Active Listening (00:11:59) The importance of active listening as a fundamental aspect of effective communication is highlighted.Learning from Toastmasters (00:12:19) How joining Toastmasters improves listening skills.The Role of an Interviewer (00:14:10) Discussion on the learning curve of being a good interviewer and the importance of listening.Genuine Interest in Others (00:15:42) The necessity of being genuinely interested in others for effective communication.Introduction to Craig O'Neill (00:16:13) Craig's passion for communication and his background in the automotive industry are introduced.Influences on Craig's Communication Skills (00:16:32) Craig shares the impact of mentors and trainers on his journey to becoming a better communicator.Aims of the Podcast (00:17:11) Craig expresses his goal for the podcast to share strategies and stories that inspire others.Conclusion and Future Collaboration (00:19:08) Craig looks forward to collaborating with colleagues in the Aftermarket Radio Network and advancing communication in the automotive industry.Email Craig O'Neill HERE.Thank You To Our Partners:The Institute at We Are The Institute. &nbsp;"Stop stressing over your business, you deserve a good night's sleep. The Institute’s coaching helps you achieve success and financial peace.AutoFlow at AutoFlow.com. Your partner in technology, Autoflow consolidates your client interactions - before, during and after the visit to a single thread. Learn more at Autoflow.comAutoLeap at <a href="https://AutoLeap.com" rel="noopener noreferrer"...

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network "We're putting more customers, more car count, more money into that bucket. Sometimes, when you step away from the business, if you don't have the business set up right, or you have those holes in the bucket, you turn around, and all the water leaks back out of the bucket, and you're like, what the heck just happened? What did I do all that work for?" Discover the importance of overcoming self-doubt and embracing courage to drive business growth. Ron Ipach emphasizes the value of a supportive network and the role of peer review in fostering progress. Gerry  Frank shares his approach to setting goals and the necessity of accountability in achieving them. The episode underscores the themes of leadership, community support, and continuous improvement for success in the industry. Gerry Frank, Maverick Shop Owners, Gerry's previous episodes HERE Ron Ipach, Maverick Shop Owners, Ron’s previous episodes HERE. Access 11 FREE training video's from Gerry and Ron on Marketing, Sales, and Profitability. Just great content to improve your world and your business HERE. Show Notes Watch Full Video Episode AARO Trade Show Management/Lindertech Training, September 12th-14th, 2024: aaro.ca Access 11 FREE video training on Marketing, Sales, and Profitability: RSTU Signup Carm (maverickshopowners.com) Brakes for Breasts (00:01:10) Promoting the initiative "Brakes for Breasts" and its impact on breast cancer research, as well as encouraging participation from shop owners.  https://www.brakesforbreasts.com/ The Leaky Bucket Concept (00:03:39) Discussion of the "leaky bucket" concept in business, emphasizing the need to address and fix fundamental issues to achieve business growth. Challenges in Business Success (00:05:55) Exploring the factors that contribute to varied levels of success among shop owners, including handling negative influences and excuses. Information Overload and Implementation (00:07:22) Addressing the challenges of information overload and the importance of implementing acquired knowledge in business operations. Identifying Key Business Problems (00:09:09) Discussing the challenge of identifying and addressing the most significant problems faced by small business owners. Leadership and Courage (00:13:48) Emphasizing the critical role of courage in leadership and the need for difficult conversations and personal growth to drive business success. Business Growth and Leadership (00:17:13) Exploring the impact of leadership growth on business development, including the importance of making key personnel decisions. The importance of shop management systems (00:18:19)...

Thanks to our Partners, Shop Boss, and 360 Payments Corey Evaldi discusses the issue of unintentional self-devaluation in the automotive industry. Corey advocates for a shift in mindset, urging industry professionals to see themselves as skilled specialists, and the importance of educating customers about the value of services. Corey highlights the need for clear communication, transparency in pricing, and fostering a positive industry image. Corey Evaldi, Olmstead Auto Care, Olstead Falls, OH. Listen to Corey’s Episodes HERE. Show Notes Watch Full Video Episode Corey's Thoughts on Devaluation (00:00:06) Corey discusses the theme of self-devaluation in the automotive industry. Educating Customers on Value (00:01:08) Corey emphasizes the need for better customer education regarding service value. Importance of Thorough Inspections (00:02:09) Corey advocates for comprehensive DVI inspections beyond just pricing. Value of Skilled Specialists (00:03:07) Discussion on the importance of skilled specialists and quality parts. Understanding Diagnostic Time (00:04:01) Corey explains the significance of diagnostic time in pricing services. Undervaluing Knowledge and Skills (00:05:02) Corey points out how industry professionals undervalue their expertise. Reframing Industry Perceptions (00:06:48) Corey argues for changing perceptions of automotive professionals. Building Value in Services (00:07:16) Corey stresses the importance of communicating the value of services provided. Professional Appearance Matters (00:08:24) Discussion on the importance of maintaining a professional appearance. Negative Talk About Competitors (00:10:27) Corey warns against speaking negatively about competitors and its impact. Encouraging Industry Change (00:11:28) Corey calls for individual responsibility in promoting industry value. Thanks to our Partners, Shop Boss, and 360 Payments Shop Boss – Shop Management Software built by shop owners, for shop owners. It works the way you need it to, right out of the box. Find on the web at https://shopboss.net Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: <a href="https://www.instagram.com/remarkableresultsradiopodcast/" target="_blank"...

Thanks to our partners, NAPA TRACS and PromotiveToday,Hunt explores how to understand and improve your effective labor rate, one of the most important aspects of running a profitable auto repair shop.Understanding Effective Labor Rate: Learn the difference between street rate and effective labor rate, and why focusing on the latter is essential.Oil Change Example: Hunt breaks down an example using oil changes to explain how effective labor rate impacts profitability.Comparison of Two Shops: Explore a real-world comparison of two similar shops with different labor rates and see which one is more profitable.Actionable Insights: Get practical tips on how to improve your shop's effective labor rate and overall profitabilityThanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.It’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class This episode emphasizes the transformative power of self-awareness and personal growth. Dave Schedin shares his journey of self-discovery, while Krystal Zellmer highlights the importance of challenging belief systems and embracing experiential leadership training. They stress the need for leaders to connect with their teams, align goals, and move beyond their comfort zones. Krystal Zellmer, VP at Klemmer Leadership and Character Development Dave Schedin, CompuTrek Automotive Management Systems. Dave’s previous episodes HERE Show Notes Watch Full Video Episode Discussion on Leadership (00:02:04) A discussion on leadership and personal development. Dave Schedin's Testimony (00:04:17) Dave shares a personal testimony about the impact of leadership and personal development on his life and coaching business. Enrollment in Personal Development (00:08:48) The resistance and engagement in personal development, emphasizing the benefits across various aspects of life. Shifting Gears in Leadership (00:10:39) The concept of shifting gears in leadership and personal development, emphasizing the need for self-awareness and change. Awareness and State of Being (00:15:42) The importance of self-awareness and the impact of one's state of being on relationships and personal development. Coaching for Better Performance (00:25:43) Strategies for coaching employees for improved performance and aligning their goals with business objectives. Finding Purpose and Enrolling in Leadership (00:27:40) Challenges of enrolling individuals in leadership when they are unsure of their purpose and what they want. Leadership Breakthroughs (00:34:21) Recognizing and learning from "aha" and "oh caca" moments to grow as a leader. The revelation of belief systems (00:35:31) Understanding the impact of belief systems on behavior and leadership effectiveness. Changing your brain, changing your life (00:42:22) Exploring the power of shifting thinking patterns and subconscious programming for personal development and growth. Challenging self-limiting beliefs (00:45:13) Encouraging individuals to challenge and change self-limiting beliefs for personal and professional growth. Integrating leadership and personal development (00:47:29) Making leadership and personal development accessible and practical for incremental and exponential growth. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at https://autoshopcoaching.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes...

Thanks to our Partner, NAPA AutotechMatt Fanslow emphasizes the importance of taking control of one’s life and career, especially during challenging times. Using the analogy of flying a plane, he stresses the need for focus and decisive action. Drawing from his mentor Robert "Dutch" Silverstein's advice to "fly the darn plane," Matt discusses personal and professional development in the automotive industry. He highlights the value of self-assessment, hard work, and continuous learning, and underscores the significance of training and mentorship.Flying the Plane Analogy (00:01:34)Facing Life's Challenges (00:02:47)Making Intentional Decisions (00:04:01)Learning from Tough Situations (00:05:21)The Sully Incident (00:06:30)Gathering Information (00:09:01)Career Planning and Self-Assessment (00:10:25)The Role of Mentorship (00:11:35)Honesty in Self-Assessment (00:12:41)Value of Continuous Learning (00:15:01)Reality of Career Aspirations (00:16:07)Finding Your Niche (00:19:36)Mastering Skills (00:20:55)Misunderstanding Career Potential (00:22:07)Value as a Worker vs. Human (00:23:24)Understanding Skills and Passion (00:24:53)Flying the Plane Analogy (00:26:09)Encouragement and Gratitude (00:27:14)Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Welcome to the Auto Repair Marketing Podcast with Brian Walker. In this solo episode, Brian discusses the importance of taking massive action during slow business periods.&nbsp;Drawing from a recent conversation with a shop owner, he shares strategies to combat slow times, including leveraging networking groups like BNI, using your CRM effectively, creating engaging video content, and offering incentives.Brian also highlights the importance of personal health and well-being, emphasizing that a healthy business owner is crucial for a thriving business.&nbsp;Tune in for practical tips to help fill your bays and keep your business thriving.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Greg Buckley at Buckley's Auto Center : https://www.youtube.com/@BuckleysAutoCare/featuredCharlie's Foreign Carhttps://www.youtube.com/@fixingcarsRoyalty Auto Servicehttps://www.youtube.com/@theroyaltyautoserviceDave’s Auto Centerhttps://www.youtube.com/@DavesAutoCenterCentervilleHow To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com&nbsp;Facebook - facebook.com/shopmarketingpros&nbsp;Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros&nbsp;Questions/Ideas - [email protected]&nbsp;

Thanks to our Partner, NAPA Auto Care Chris Dekker shares his use of service proposals, shop cleanliness, and appointment reminders to enhance customer satisfaction. The episode underscores the value of professionalism, continuous learning, and adapting to industry changes to meet evolving client needs. Chris Dekker, My Garage Auto and Tire, Airdrie, Ontario, Canada. Chris' previous episodes HERE Download Chris's Service Proposal HERE. Show Notes Watch Full Video Episode The importance of service proposals (00:02:52) Chris discusses the use of service proposals for estimates and outlines the benefits of their business to potential clients. Enhancing the customer experience (00:04:32) The discussion delves into the details of the service proposal, focusing on how it communicates the client experience and positions the business in the market. The impact of shop cleanliness (00:09:47) The importance of shop cleanliness in retaining and earning clients is highlighted, emphasizing the role of the front office in the client experience. Appointment reminders and booking ahead (00:11:57) Chris explains the use of SMS reminders and the process of booking maintenance appointments, including the software used for notifications. Innovative ideas and readiness for EVs (00:14:30) The importance of seeking innovative ideas from other businesses and industries is discussed, followed by information about training for servicing hybrid and EV vehicles. The importance of learning from others (00:16:34) Discussing the value of learning from others' experiences and implementing new ideas in the automotive industry. Accountability and coaching in business (00:17:15) Exploring the benefits of having an accountability partner and business coaching for success in the automotive industry. Adapting to electric and hybrid vehicles (00:18:49) Discussing the focus on electric and hybrid vehicle repairs, including significant investments in training and tooling. Training on electric vehicle repair (00:20:01) Exploring the various training methods for electric vehicle repair, including in-person, online, and practical experimentation. Client experience and innovation (00:22:03) Emphasizing the importance of client experience and innovation in the automotive industry, including the introduction of new client-focused ideas. Ensuring safety and reliability (00:25:05) Detailing the company's policy to ensure safety and reliability, including the process of wheel retorquing and client communication. Client-focused service proposals (00:27:56) Highlighting the significance of client-focused service proposals and the importance of considering more than just the cost in the automotive industry. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ <span...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching emphasizes the importance of seeking inspiration and innovation outside the auto repair industry. He challenges shop owners to break out of their comfort zones and learn from disruptors in fields like hospitality, retail, healthcare, and fitness. Chris discusses how adopting customer-centric approaches and technologies from these industries can transform auto repair businesses. For instance, he highlights how the hospitality industry's focus on exceptional customer service and personalized experiences can be mirrored in auto repair shops to build stronger customer relationships and loyalty. Similarly, he points out how retail's use of data analytics and customer feedback can help auto shops better understand their clients' needs and preferences, leading to more tailored services and improved satisfaction.Chris also explores how the healthcare sector's emphasis on transparency and trust can be applied to auto repair, fostering a more open and honest communication channel between mechanics and customers. Additionally, he draws parallels with the fitness industry's use of subscription models and community-building strategies, suggesting that auto repair shops could benefit from implementing similar membership programs to ensure steady revenue and customer engagement.He encourages proactive learning, attending conferences, and networking with professionals from other sectors. By stepping outside the traditional boundaries of the auto repair industry, shop owners can gain fresh perspectives and innovative ideas that can set them apart from competitors.The episode concludes with practical steps for implementing these innovative ideas to enhance customer experience and drive positive change in auto repair shops. Chris provides actionable advice on how to start small, such as introducing a customer feedback system or experimenting with new service packages, and gradually scale up these initiatives. He also stresses the importance of continuous improvement and staying adaptable to evolving customer expectations and industry trends. By embracing these strategies, auto repair shops can not only improve their operations but also create a more engaging and satisfying experience for their customers.The power of looking outside our industry (00:01:05) Exploring the importance of learning from disruptors in other fields to stay ahead of the curve.Innovation at the edges (00:03:26) Discussing how innovation often occurs at the edges of industries and the benefits of looking beyond traditional practices.Examples of disruptors in other industries (00:04:37) Exploring examples from healthcare, food and beverage, connected fitness apps, and education to draw insights for auto repair business.Implementing ideas in auto repair shops (00:09:41) Strategies for implementing ideas from other industries, such as networking, adopting technology, experimenting with service models, focusing on customer experience, and empowering the team.Connect with Chris:[email protected]:...

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network "Research has shown that people forget 90% of what they "learn" in 30 days unless it's reinforced. But reinforcement isn't enough. Today's Class training uses forced recall, a method that creates pathways in a learner's brain, helping them retain information more effectively." David Boyes, from Today's Class, discusses how daily gamification on Today's Class' app can enhance engagement and learning through individual and team-based competitions, rewards points, and prizes. “It’s microdosing of training. It’s a set of daily questions on a daily basis." David Boyes, President of ‘Today’s Class”  An online learning organization that has been supporting the automotive industry for more than 20 years. David's previous episodes HERE Show Notes Watch Full Video Episode AARO Trade Show Management/Lindertech Training, September 12th-14th, 2024: aaro.ca Daily Dose of Top Tier Training: Today’s Class [THA 371]: https://remarkableresults.biz/remarkable-results-radio-podcast/a371/ Today’s Class: Adaptive Learning Technology [RR 879]: https://remarkableresults.biz/remarkable-results-radio-podcast/e879/ Training Platform (00:01:52) David Boyes talks about his training platform, Today's Class, and its relevance in the industry. Gamification and Engagement (00:02:08) The discussion on how gamification can be used to encourage engagement and learning in the automotive industry. Gamification Features (00:03:03) The various forms of gamification and its role in enhancing the overall learning experience. Rewards Points and Competition (00:04:01) The use of rewards points and individual/ team-based competition as default gamification features. Customizing Gamification (00:05:15) How Today's Class can be tailored to fit the unique needs and culture of each organization. Incentives and Prizes (00:09:06) The potential for using awards, prizes, and bragging rights to drive desired behaviors. Team-Based Engagement (00:07:13) The power of team-based engagement and how it can benefit the overall team dynamic. Training Platform Overview (00:07:54) A brief explanation of Today's Class as a training platform with a different approach to traditional online training. Variety in Gamification Goals (00:09:06) The importance of variety in gamification goals to keep the learning experience fresh and engaging. Innovative Gamification Ideas (00:10:55) Creative ideas and examples of gamification rewards and incentives used by different groups. Leaderboards and Competition (00:12:36) The visibility of leaderboards and the inter-competitive play between different shops. Collaboration and Contributions (00:17:16) The involvement of parts providers or tool trucks in providing rewards and incentives for...

Thanks to our Partners, Shop Boss, and 360 Payments By setting realistic expectations, providing necessary support and training, fostering a positive work environment, and maintaining transparency and honesty, business owners can create a more productive and harmonious workplace. Implementing these actionable tips from Kevin Eckler can help reduce turnover, improve employee satisfaction, and ultimately lead to a more successful business. Kevin Eckler, Foreign Car Specialists, Poughkeepsie, NY. Listen to Kevin’s previous episodes HERE. Show Notes Watch Full Video Episode The challenges in the automotive industry (00:00:06) Discussion about the struggles and shortcomings in hiring and managing employees in the automotive industry. Setting up employees for failure (00:01:01) The tendency to bring in new employees without realistic expectations and necessary support, leading to repeated failures. Lack of support and training for new employees (00:02:43) Failure to equip new employees with the tools, support, and training needed for success in their positions. Creating a toxic work environment (00:03:40) The impact of avoiding confrontations and failing to address issues on creating a toxic work environment and setting employees up to fail. Self-awareness and accountability (00:06:34) The importance of self-awareness in how one's actions and words influence the atmosphere and attitude in the workplace. Honesty about the challenges and vision of the business (00:08:08) The importance of being honest about the difficulties and vision of the business when bringing in new employees and setting realistic expectations. Thanks to our Partners, Shop Boss, and 360 Payments Shop Boss – Shop Management Software built by shop owners, for shop owners. It works the way you need it to, right out of the box. Find on the web at https://shopboss.net Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: <a href="https://remarkableresults.biz/" target="_blank"...

Thanks to our partners, NAPA TRACS and PromotiveIn this episode, Hunt Demarest, CPA with Paar Melis &amp; Associates, discusses the importance of regularly analyzing your financials. Learn how to effectively use daily and monthly reviews to drive your shop’s profitability and productivity.Key Takeaways:Daily Reviews: Focus on productivity using shop management software.Monthly Reviews: Focus on profitability using financial statements.Key Metrics: Track productivity, profitability, and parts gross profit.Scientific Approach: Identify problems, hypothesize solutions, test, and analyze outcomes.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Join Dan Bryant and Heather DePriest as they discuss the transformative power of Mike Michalowicz's 'Profit First' methodology. Heather and Dan share their success stories and discuss the essential principles of cash management that have helped them grow their businesses sustainably. Tune in for insightful discussions on budgeting, cash allocation, and the critical role of business coaching. Heather DePriest, American Garage, Chinook, MT. Heather's previous episodes HERE Dan Bryant, American Pride Automotive, 5 StoreS, VA Show Notes Watch Full Video Episode Starting Profit First (00:03:01) The challenges of starting the Profit First system and the benefits it brought to their business. Impact of Profit First (00:04:11) How Profit First helps with budgeting, tax payments, and managing expenses, leading to significant improvements in their business. Issues with Managing Cash (00:06:15) The consequences of not managing cash properly and the stress it can cause for business owners. Need for Coaching and Education (00:08:38) Heather and Dan emphasize the importance of coaching and education in implementing Profit First and improving business management. Core Principles of Profit First (00:10:15) Dan Bryant explains the core principles of Profit First, including setting up main accounts, allocating percentages, and removing temptation. Rhythm and Account Setup (00:15:06) Heather discusses how they simplified their accounts and the importance of finding a supportive bank for setting up multiple accounts. Inconvenient Bank and Transfers (00:16:48) Dan explains the concept of the "inconvenient bank" and the purpose of transferring funds to it, emphasizing the removal of temptation. Success and Expansion (00:18:57) Dan and Heather share their success story and how Profit First helped them manage cash and expand their business. Struggles in Business (00:19:25) Dan and Heather discuss the struggles of business ownership, including talent acquisition and financial challenges. Business Expansion and Financial Management (00:21:12) Dan shares insights on business expansion, financial management, and the importance of sustainable profit. Team Building and Family Inclusion (00:24:51) Dan discusses team building activities, including the importance of including family members for better participation. Profit First and Budgeting (00:25:17) The conversation delves into how Profit First aligns with budgeting and financial planning for the future. Tax Allocations and Financial Security (00:26:13) The importance of setting aside funds for taxes and the peace of mind it brings to business owners. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven...

Thanks to our Partner, NAPA AutotechMatt Fanslow and guest Tanner Brandt discuss the recent assassination attempt on former President Donald Trump, the state of the country, and the impact of political polarization. They explore how media influences public opinion and the role of political figures in shaping societal views. The conversation highlights the need for civil discourse, critical thinking, and seeking diverse perspectives to counteract the echo chamber effect of social media. understanding in political discussions.Show Notes The assassination attempt on Donald Trump (00:01:19)&nbsp;Reactions and media influence (00:03:07)&nbsp;Civil discourse and collaboration (00:06:14)&nbsp;Impact of political polarization (00:09:24)&nbsp;Media influence and party allegiance (00:13:15)The 24-hour news cycle and political leanings (00:17:31)&nbsp;The influence of social media algorithms (00:21:19)&nbsp;Creating echo chambers and misinformation (00:25:11)&nbsp;Social media's impact on the youth and political divide (00:30:17)&nbsp;The need for leadership and setting an example (00:33:24)&nbsp;Raising Respectful Kids (00:34:24)&nbsp;Generational Toughness (00:35:13)&nbsp;Understanding Power Dynamics (00:36:09)&nbsp;Real Life vs. Online Behavior (00:37:36)&nbsp;Media Influence and Perception (00:41:16)&nbsp;Seeking Positive News (00:42:50)&nbsp;Finding a Hobby (00:45:18)Avoiding Politicization (00:49:05)NASTF (00:49:55)&nbsp;Congress Behavior (00:51:15)&nbsp;Congressional Discussions (00:52:32)&nbsp;Ego in Politics (00:55:24)&nbsp;Economic and Social Issues (00:59:02)&nbsp;Interest Rates and Younger Generations (01:00:44)&nbsp;Healthcare and Future Concerns (01:02:24)&nbsp;Local Governance and Youth Leadership (01:05:26)&nbsp;Caring for the Community (01:06:34)&nbsp;Striving for Better (01:07:38)&nbsp;Social Media Impact (01:08:46)&nbsp;Forming Opinions (01:10:06)&nbsp;Media Influence (01:11:14)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Today, we're excited to have a special guest with us, Arun Kumar, the owner of Driven Auto Care.&nbsp;In this episode, we’ll explore Arun's unique approach to defining and measuring customer loyalty, creating positive first impressions, and the crucial role of communication and transparency in client retention.&nbsp;We'll also discuss the impact of personalized service, the importance of community engagement, and strategies for handling negative reviews.&nbsp;Plus, Arun will share his insights on emerging trends in customer loyalty and his top-tier advice for shop owners. Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)We Are Driven Podcast - https://podcasts.apple.com/us/podcast/we-are-driven-podcast/id1669356544Driven Diary Youtube: https://www.youtube.com/@drivendiaryArun Coumar Linkedin Post: https://www.linkedin.com/posts/aruncoumar_there-are-11-automotive-shops-in-the-plaza-activity-7206990233949642753-xcVF?utm_source=share&amp;utm_medium=member_desktopHow To Get In Touch With The GuestArun Coumar: https://www.linkedin.com/in/aruncoumar/ Show Notes1. Define Loyalty:How do you define loyalty in the context of your auto repair business?How do you measure customer loyalty at Driven Auto Care?2. First Impressions:Do you believe first impressions contribute to customer loyalty?Share some thoughts on how a repair shop can create a positive first impression.3. Communication and Transparency:Does communication and transparency play a role in retaining clients?What best practices do you believe in or promote to increase customer loyalty?4. Personalized Service:Do you believe personalized service impacts retention?How can shops implement personalized service?5. Business Operations and Rebranding:Discuss the rebranding and renovation efforts at Driven Auto Care.How have these efforts contributed to creating a loyal customer base?6. Technology and Tools:Does technology and the use of any specific tools/programs help you stay in touch with customers and get them back into the shop?Share any specific tools or programs you use at Driven Auto Care.7. Community Engagement:Talk about engaging in the community to build your reputation and a loyal customer base.What community involvement initiatives does Driven Auto Care participate in?8. Handling Negative Reviews:How do you feel the way a negative experience is handled can play into customer loyalty?Share any strategies or approaches you use to turn negative experiences into positive outcomes.9. Trends in Customer Loyalty:Do you foresee any trends emerging in customer loyalty and retention within the auto repair industry?What are you...

Thanks to our Partner, NAPA Auto Care Rick White from 180Biz, discusses the importance of creating an environment where team members feel safe to express themselves, offer advice, and hold owners accountable without fear of reprisal. The conversation highlights the role of clear standards, effective communication, and trust in fostering such an environment. Rick emphasizes the need for continuous improvement and learning from mistakes, underscoring the positive impact of a supportive and psychologically safe workplace on team members' growth and business success. Rick White, President and Lead Coach for 180BIZ, Listen to Rick’s previous episodes HERE. [email protected] Show Notes Watch Full Video Episode Psychological Safety (00:00:16) Discussion on the significance of psychological safety in business and the impact it has on team comfort and productivity. Breast Cancer Awareness (00:00:57) Promotion of the Brakes for Breast program and its fundraising efforts for triple negative breast cancer research. https://brakesforbreasts.com Impact of COVID-19 (00:02:03) Observations on the impact of COVID-19 on psychological safety and the need for safe spaces and a sense of community. Standards and Safety in Business (00:05:30) Importance of creating a safe environment in the workplace, including physical safety, standards, and the impact on vehicle reliability. Leadership and Communication (00:07:37) Discussion on how leadership, communication, and trust contribute to creating a high-trust environment and psychological safety. Creating a Safe Environment (00:10:26) Discussion on creating a safe and empowering environment for employees, including the role of boundaries, values, and beliefs. Continuous Improvement and Psychological Safety (00:11:33) Encouragement for open communication, feedback, and continuous improvement to enhance psychological safety in the workplace. Promoting Psychological Safety (00:16:46) Importance of clear and consistent messaging, addressing mistakes as teachable moments, and promoting psychological safety in the workplace. Mistakes and Learning (00:17:57) Discussion on allowing mistakes, learning from them, and the importance of giving room for growth. Holding Ourselves Accountable (00:23:48) The significance of holding oneself to the same standards as others and taking responsibility for mistakes. Identity and Confidence Building (00:28:01) Discussion on building confidence, changing one's identity, and gaining encouragement in leadership roles. The Six C's for Change (00:31:13) Explanation of the six C's - choice, commit, courage, confidence in capabilities, and competence. Creating a Better Work Environment (00:34:38) Discussion on improving the work environment by taking inspiration from places like Starbucks. Challenges of the Modern Workforce (00:35:38) Addressing the challenges faced by the modern workforce, including the need to handle setbacks and the impact of parenting on work readiness. Personal and Professional Growth (00:37:03) Exploring personal and professional growth through dedication and effort. Leadership and Team Communication (00:42:18) The evolution of leadership...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching discusses the critical importance of setting clear, achievable goals in the auto repair business. He warns against the pitfalls of constantly changing targets, which can negatively impact business direction and team morale.Coach Cotton emphasizes the need for SMART goals—specific, measurable, achievable, relevant, and time-bound—and offers practical steps for planning, monitoring progress, and celebrating milestones. He delves into the significance of having a structured approach to goal-setting, which not only helps in aligning the team’s efforts but also ensures that everyone is working towards a common objective.Coach Cotton also shares real-life examples and success stories from auto repair shops that have thrived by adhering to these principles. This episode offers valuable insights for business growth and personal satisfaction, making it a must-listen for anyone looking to enhance their auto repair business.Introduction (00:00:03) Coach Chris Cotton introduces the podcast and its purpose, highlighting the game-changing insights and practical tips for auto repair businesses.Moving the Goalposts (00:01:05) Discussion on the perils of constantly changing goals in business and personal life, emphasizing the importance of setting and sticking to clear goals.Setting Clear Goals (00:02:15) Exploration of the cruciality of defining a clear vision, setting SMART goals, creating a plan, monitoring progress, staying accountable, and celebrating milestones.Personal Goal Setting (00:06:46) Advises on setting personal goals to support professional life, continuous learning, and prioritizing health and wellness for a successful life and business.Conclusion and Call to Action (00:07:47) Encouragement to stop moving the goalposts and start achieving goals, with a shoutout to the sponsor and a motivational sign-off.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, Shop Boss, and 360 Payments Bill Weaver from NAPA Autotech discusses the vital role of personal commitment to training for automotive technicians. He shares his experiences and emphasizes the importance of continuous education, mentorship, and self-education. Weaver highlights the need for technicians to invest time in training through various platforms and stresses the significance of applying acquired knowledge in the workplace. Bill Weaver, NAPA Autotech Trainer. Listen to Bill’s previous episodes HERE Show Notes Watch Full Video Episode The importance of training (00:00:30) Bill Weaver discusses the need for training and motivation for technicians to take more training. Personal commitment to training (00:02:19) Weaver emphasizes the importance of making a personal commitment to continuous education and improvement. Applying training knowledge in the workplace (00:06:49) Weaver discusses the importance of applying the knowledge gained from training in the workplace and demonstrating the return on investment. Making a commitment to continuous education (00:08:56) Weaver encourages dedicating time for education and embracing it to improve diagnostic speed and communication in the shop. Thanks to our Partners, Shop Boss, and 360 Payments Shop Boss – Shop Management Software built by shop owners, for shop owners. It works the way you need it to, right out of the box. Find on the web at https://shopboss.net Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: https://remarkableresults.biz/classroom -Buy Me a Coffee:...

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Doug Brackett, owner of Pro Vitals Consulting, shares his journey of transitioning his shop to a paperless and digital environment, emphasizing the importance of standardized processes and the full utilization of shop management software. He discusses the benefits of going paperless, such as improved internal communication and efficiency. Doug also explores the future of the automotive industry, particularly the role of AI and digital tools, and encourages shop owners to embrace technology for optimal operations and customer satisfaction. Doug Brackett, Pro-Vitals Consulting Show Notes Watch Full Video Episode Benefits of Going Paperless (00:03:12) Doug discusses the benefits of going paperless and emphasizes the need for it to make sense for moving the business forward. Shop Efficiency through Digital Processes (00:05:26) Doug and Carm discuss the efficiency gains from going paperless and digital in the shop environment. Importance of Standardized Processes (00:05:54) Doug emphasizes the importance of standardized processes and discusses the need to tailor processes to meet best practices. Optimizing Shop Management Software (00:07:35) Doug and Carm discuss the underutilization of shop management software and the need for effective usage of its features. Doug's Expertise in Software Integration (00:08:52) Doug highlights his expertise in software integration and discusses the tools he uses for his shop. Value of Full-Featured Shop Consultation (00:09:55) Carm and Doug discuss the potential value of a consultant like Doug in optimizing shop tools and features. Standardization and Industry Improvement (00:12:00) Doug emphasizes the potential industry-wide improvement through standardized approaches to shop management and processes. Future Capabilities and Challenges in the Automotive Industry (00:16:30) Doug discusses the future capabilities and challenges in the automotive industry, particularly in relation to AI and digital tools. Implementing AI in the shop (00:23:28) Explanation of using OpenAI's ChatGPT for rewriting diagnostic notes and the importance of professional language. AI's potential in analyzing vehicle data (00:30:13) Exploration of using AI to analyze vehicle data and streamline service advisor tasks. The role of a chief technology officer (00:33:47) Discussion about the need for a chief technology officer mindset and the importance of tuning and tweaking software. The duty of professionals in the industry (00:36:10) Emphasis on educating and informing clients about everything on their vehicle and the abundance of work available by taking care of clients. The impact of technology on the industry (00:38:09) Reflection on the importance of staying ahead of the curve and embracing technology to remain relevant in the industry. Working Together (00:39:10) Discussion on the opportunities and challenges in the automotive industry and the importance of collaboration. Sharing Ideas (00:39:41) Importance of sharing and collaborating within 20 groups and coaching groups for success and growth. Thanks to

Thanks to our partners, NAPA TRACS and PromotiveIn this episode of Business by the Numbers, Hunt explores the benefits and considerations of owning your auto shop's real estate. Learn about financing options, affordability, and real-life examples to help you make an informed decision.-Understand different financing options for purchasing real estate.-Assess your shop's ability to afford property ownership.-Learn the long-term benefits of owning your business premises.-Real-life examples to illustrate key points.Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class "Within 15 minutes on the first day, I knew. And I turned to Carm and just said, 'This is going to be really, really good.'" Matt Fanslow Recorded at the NAPA Autotech Research and Training Center in Canton, Ohio, Matt Fanslow, Jim Przybylski, and Allen Bass discuss the development and execution of NAPA Autotech's revolutionary EV Ready Training Program. They discuss the intricacies of curriculum design, the importance of hands-on learning, and the benefits of real-world application in training. Tune in for valuable information, industry tips, and a closer look at NAPA's commitment to advancing the automotive aftermarket. Matt Fanslow, Senior Technology Specialist and shop manager, Riverside Automotive, Red Wing, MN. Matt’s previous episodes HERE Matt Fanslow Podcast: Diagnosing the Aftermarket A to Z Jim Przybylski, NAPA Autotech Allen Bass, Regional Manager, NAPA Autotech Training. Allen's previous episodes HERE Show Notes Watch Full Video Episode Curriculum Development (00:00:01) Introduction to the topic of curriculum development and the challenges faced in training development. NAPA EV Ready Training (00:05:41) Description of the NAPA EV Ready Training program and its significance in preparing technicians for electric and hybrid vehicles. Real-world Training Approach (00:06:50) Emphasis on the practical, real-world approach of the training program and its relevance to actual field experiences. Continuous Improvement (00:09:41) Discussion about the continuous improvement and adaptability of the training content based on feedback from instructors, students, and customers. Team Effort in Training Development (00:10:50) Insight into the collaborative effort and teamwork involved in developing and refining training content. Hands-on Learning and Flow of Training (00:16:27) Importance of hands-on learning, logical flow, and preparation for effective training delivery. Networking and Bonding (00:17:32) Discussion on the importance of networking, bonding, and informal debriefing during training classes. Class Size and Safety (00:21:42) Discussion on the ideal class size for hands-on seminars, focusing on safety when dealing with high-voltage systems. Owner and Supervisor Engagement (00:24:05) Encouraging owners and supervisors to attend training classes to understand the importance of necessary equipment and changes in the automotive industry. EV Lifestyle and Customer Perspective (00:29:50) Exploring the lifestyle and customer perspective of owning an EV, including the convenience and intelligent features of EV vehicles. Class Scheduling and Location (00:31:17) Information on the frequency of classes, open participation, and the selection of training locations. Future of EV Training (00:33:12) Teasing upcoming advancements in EV training and the industry's focus on high-voltage components. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at <a...

Thanks to our Partner, NAPA AutotechMatt Fanslow reflects on the profound influence of his mentor, Jim Wilson. He discusses Jim's unique diagnostic approach and the importance of networking and continuous learning from industry stalwarts.Show NotesThe influence of mentorship (00:00:11)&nbsp;Learning from case studies (00:02:35)&nbsp;Diagnostic techniques (00:05:00)&nbsp;Understanding DTCs (00:07:39)&nbsp;Diagnostic strategies (00:12:10)&nbsp;Networking and mentorship (00:17:53)&nbsp;Facebook Groups (00:18:53)&nbsp;Learning from Archives and Mentors (00:22:25)&nbsp;Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Welcome to another episode of the Auto Repair Marketing Podcast, hosted by Brian and Kim Walker!&nbsp;Today, we have a very special guest, Michael Doherty, who was our exceptional service advisor at Peak Automotive in Apex, North Carolina.&nbsp;Michael has been a pivotal figure in our journey, and we are thrilled to share his insights on customer loyalty and retention. He’ll discuss his unique approach to building lasting client relationships and the importance of genuine care and transparency.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)WorldPac - https://www.wtitraining.com/Worldpac STX - https://automotivetrainingevents.com/event/stx/Traver Technologies: https://traverconnect.com/ShopWare - https://shop-ware.com/How To Get In TouchGroup - Auto Repair Marketing MastermindWebsite - shopmarketingpros.com&nbsp;Facebook - facebook.com/shopmarketingpros&nbsp;Get the Book - shopmarketingpros.com/bookInstagram - @shopmarketingpros&nbsp;Questions/Ideas - [email protected]&nbsp;

Thanks to our Partner, NAPA Auto Care Alex Saladna from WickedFile discusses the challenges shop owners face in tracking parts, expenses, and managing profit margins. With real-life examples of shop owners discovering hidden costs and inefficiencies, this episode is a must-listen for anyone looking to optimize their business operations. Alex Saladna, WickedFile Show Notes Watch Full Video Episode The Brakes for Breasts Initiative (00:00:15) An initiative by two shop owners to raise funds for a vaccine for triple negative breast cancer. https://brakesforbreasts.com Challenges in Business Management (00:02:06) The challenges in tracking parts, expenses, and managing profit margins in the automotive industry. Founding of WickedFile (00:02:38) How WickedFile was founded and the motivation behind creating a parts tracking solution for the auto repair industry. Importance of Tracking Spending and Financial Documents (00:06:05) Discussion about the significance of tracking spending and managing financial documents in the automotive industry, including the risks of financial discrepancies. Identifying Business Gaps (00:07:14) Alex highlights the importance of identifying gaps in business operations and the potential financial impact. Efficient Parts Tracking and Profit Management (00:09:25) Discussion about the significance of efficient parts tracking and managing profit margins in the automotive industry. Tracking Vendor Credits (00:10:35) Discussion about the processes and disciplines for tracking vendor credits and ensuring the accuracy of financial transactions. Simplified Document Management (00:12:04) Explanation of the simplified document management process offered by WickedFile, including email invoicing and categorization. Efficiency in Document Retrieval (00:13:31) The efficiency of document retrieval in WickedFile's system and the benefits of streamlined data organization. Expense Management (00:15:40) Discussion about the upcoming features of WickedFile for expense management, including insights into business spending patterns. WickedFile's Integration with Management Systems (00:20:19) Explanation of the integration process and the management systems currently supported by WickedFile. Inventory Management and Disciplines (00:21:47) The importance of inventory management, including tracking parts and maintaining discipline in the system. WickedFile's Role in Enhancing Business (00:25:01) How WickedFile aims to enhance business operations, improve profitability, and address parts-related challenges. Training and Support for WickedFile Users (00:26:16) Details about the training, support, and enablement provided by WickedFile for its users. Impact of WickedFile on Business Operations (00:26:57) Real-life examples of how WickedFile helped businesses identify issues such as excessive spending and theft. Thanks to our Partner, NAPA Auto Care Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care Connect with the Podcast: -Follow on Facebook: <a...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching delves into the crucial role of commitment in the auto repair business. He contrasts the significant difference between being merely interested and being fully committed, drawing inspiration from a powerful video by Coach Patty Gasso of the Oklahoma Sooners women's softball team. Coach Chris emphasizes that shop owners must engage fully in coaching to achieve long-term success, rather than just dabbling or showing occasional interest.Throughout the episode, Coach Chris encourages a committed mindset for excellence and business growth. He shares real-life examples and success stories of shop owners who have transformed their businesses by fully committing to their goals and consistently applying the principles of effective coaching and marketing. The episode serves as a motivational guide, urging listeners to take decisive action and fully invest in their business journey for sustained success.Introduction (00:00:01) Setting up the episode, introducing the topic of commitment in the auto repair business.Shop Marketing Pros (00:01:09) Promotion of shop marketing services and the importance of tailored marketing solutions for auto repair businesses.Coach Patty Gasso's Video (00:02:35) Discussion of Coach Patty Gasso's video and the concept of being interested vs. committed in coaching and business.The Commitment Mindset (00:05:27) Exploring the importance of commitment in coaching, specifically in engaging, being open to feedback, consistency, and investing time and resources.Benefits of Commitment (00:07:52) Highlighting the benefits of being committed to coaching, including transformational results, accountability, strategic growth, and overcoming challenges.Call to Action (00:09:04) Encouraging auto repair shop owners to commit to excellence and outlining steps for a committed mindset.Conclusion and Sponsor (00:10:09) Wrapping up the episode, emphasizing the importance of commitment, and acknowledging the sponsor.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Dan and Dave Ostrov, co-founders of Whiterail Recruits, discuss recruiting challenges and strategies in the automotive industry. The conversation highlights the use of technology and marketing to address labor shortages, the issue of ghosting, and the importance of building relationships with potential candidates. Dan and Dave Ostrov, Whiterail Recruits Show Notes Recruiting in the Automotive Industry (00:00:01) The topic of recruiting in the automotive industry and the challenges faced by shop owners. The Use of Technology and Marketing in Recruiting (00:04:24) Using marketing automation and technology to address the challenges of finding qualified labor in the industry. Addressing the Issue of Ghosting (00:07:16) A discussion on the problem of ghosting in the recruiting process and how technology can be used to mitigate it. Building Relationships with Potential Candidates (00:14:12) The importance of building relationships with potential candidates and the value of investing time and energy into mentoring and communicating with them. Adapting Recruiting Strategies (00:11:03) A discussion on the need to adapt recruiting strategies to find the best candidates, including those who may not be actively looking for jobs on traditional platforms like Indeed. Finding Unhappy People (00:19:35) Discussion on finding people unhappy in their jobs and unable to move forward. Using Technology in Recruiting (00:20:43) The importance of using cell phones and display advertising to reach potential candidates. Chat-Based Hiring Technology (00:22:15) The benefits of using chat-based hiring technology to streamline the application process. The Role of AI in Recruiting (00:25:40) Discussion on the role of AI in recruiting and the potential concerns about its effectiveness. Maintaining Momentum in Recruitment (00:27:43) The importance of maintaining communication and momentum with qualified candidates. Cultural Fit in Hiring (00:29:33) Strategies for assessing cultural fit during the interview process. Building a Bench of Candidates (00:34:35) Introduction of the "bullpen" technology to build a pool of qualified candidates for future hiring needs. Delegating Hiring to Store Managers (00:37:39) Upcoming technology to delegate the hiring process to individual store managers in larger shops. Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Set your sights on Las Vegas in 2024. Mark your calendar now … November 5th-7th, 2024. AAPEX - Now more than ever. And don’t miss the next free AAPEX webinar. Register now at http://AAPEXSHOW.COM/WEBINAR NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Get ready to grow your business with the Automotive Management Network: Find on the Web at <a href="http://AftermarketManagementNetwork.com" target="_blank"...

Thanks to our Partners, Shop Boss, and 360 Payments Rick White discusses the concept of future tripping, which involves focusing on negative possibilities in the future, and reverse future tripping, which entails dwelling on the past. He emphasizes the importance of staying present, learning from past experiences, and planning for the future through actionable steps. Rick White, President and Lead Coach for 180BIZ, Listen to Rick’s previous episodes HERE. [email protected] Show Notes Watch Full Video Episode Future Tripping and Reverse Future Tripping (00:00:29) Rick White explains the concepts of future tripping and reverse future tripping, emphasizing how they can hinder progress and cause fear and anxiety. The Impact of Future Tripping (00:01:16) Rick discusses how future tripping can lead to fear, lack of movement, and misgivings, and advises to stop future tripping. Planning for the Future and Living in the Present (00:05:35) Rick encourages listeners to dream big, plan for the future, and live in the present to create the tomorrow they desire. Conclusion and Call to Action (00:07:13) Rick summarizes the importance of learning from the past, planning for the future, and taking action in the present, and invites further discussion. Thanks to our Partners, Shop Boss, and 360 Payments Shop Boss – Shop Management Software built by shop owners, for shop owners. It works the way you need it to, right out of the box. Find on the web at https://shopboss.net Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books mentioned on our podcasts: https://remarkableresults.biz/books -Our Classroom page for personal or team learning: <a href="https://remarkableresults.biz/classroom"...

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Brin Kline shares his journey from technician to successful shop owner, highlighting the crucial role of his business coach, Bill Haas. They delve into the importance of having an accountability partner, the role of coaching in reducing stress, and how personalized guidance can help shop owners reach their full potential. Perfect for shop owners looking for insights on business coaching, this episode is packed with valuable advice and industry wisdom. Brin Kline, Shop Owner, Assured Auto Works, Melbourne, FL. Brin's previous episodes Bill Haas, Haas Performance Consulting, Bill’s previous episodes HERE. Show Notes Watch Full Video Episode Coaching in the Industry (00:01:15) Discussion about the importance of coaching in the automotive industry and the value of having a coach. Accountability and Coaching (00:07:49) The importance of having an accountability partner in coaching and its impact on business progress. Financial Security and Coaching (00:09:47) The relationship between financial security, goal setting, and coaching in business development. Business Goals and Budgeting (00:11:13) The significance of setting business goals and budgeting with the guidance of a coach. Selecting a Coach (00:13:50) Considerations for selecting a coach based on strengths and weaknesses. Affordability of Coaching (00:16:05) Discussion on the affordability of coaching and the potential benefits, even for struggling businesses. Personal Growth and Coaching (00:18:41) The importance of personal growth, humility, and willingness to change in the coaching relationship. Business changes and profitability (00:20:16) Discussion on increased profitability and the ability to make changes in the business. Gaining confidence and comfort (00:21:19) Becoming more comfortable and confident in making changes and taking action. Transition from technician to business owner (00:25:28) Concerns and challenges of transitioning from a technician to a business owner. Selecting the right coach (00:34:01) Factors to consider when selecting a coach, including industry passion and adaptability. Managing time and involvement in the industry (00:39:08) Discussion on managing time and involvement in various industry activities as a challenge. Team growth and dynamics (00:41:33) Discussion about the growth of Brin's team and maintaining a positive work environment. Commitment to the business (00:44:22) Brin's decision-making process and commitment to his business. Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Auto-Fix Auto Shop Coaching Proven Auto Shop Coaching with Results. Over 61 Million in ROI with an Average ROI of 9x. Find Coach Chris Cotton at AutoFix Auto Shop Coaching on the Web at <a...

Thanks to our partners, NAPA TRACS and PromotiveIn this episode, Hunt explores the crucial difference between profit and cash flow. Learn why your high profits don't always translate into more cash in the bank and how to better manage your shop's finances.Difference Between Profit and Cash Flow: Understanding why profit and cash flow are not the same and how this affects your financial planning.Accounts Receivable Impact: How the timing of your transactions can create a lag between recording a profit and actually seeing the cash.Managing Inventory: The effects of inventory purchases on your cash flow and strategies to manage it effectively.Fixed Assets and Liabilities: The impact of major purchases and financing options on your cash reserves.https://www.tn.gov/revenue/2024franchisetax.htmlThanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partner, NAPA AutotechMatt Fanslow reflects on his early experiences in the automotive industry. He discusses the struggles and challenges he faced, as well as the opportunities that led him to specialize in diagnostics. Matt emphasizes the importance of perseverance, continuous learning, and hands-on experience. Show NotesA former employee (00:01:14)&nbsp;Discussion about a former employee's misconceptions about success in the automotive industry.Early career experiences (00:02:33)&nbsp;Details about Matt's upbringing on a farm, education, and early jobs at a Ford dealership.Challenges in the dealership environment (00:04:56)&nbsp;Struggles faced in adapting to the dealership environment and the lack of proper training.Transition to a parts store (00:12:00)&nbsp;Transition to working at a parts store, experiences with computer-based systems, and forming relationships with different shops.Career transition to a repair shop (00:15:44)&nbsp;Taking a pay cut to work at a repair shop, focusing on diagnostics.Importance of training and education (00:16:53)&nbsp;Dedication to learning through training, reading industry publications, and attending classes.Napa Autotech Training (00:19:17)&nbsp;Promotion of various training sessions offered by Napa Autotech for automotive professionals.Drive for Improvement (00:21:33)&nbsp;Personal reflections on the drive to improve skills and the satisfaction of overcoming challenges.Overcoming Failure (00:23:51)&nbsp;Reflections on overcoming failure.Resilience and Growth (00:24:42)&nbsp;Discussion on getting knocked down, learning from failures, and using setbacks as a springboard for long-term success.Continuous Improvement (00:26:17)&nbsp;Emphasis on the importance of continuous improvement and the value of dedication and hard work.Striving for Excellence (00:27:37)&nbsp;Encouragement to find inspiration, work hard, and strive for excellence in the automotive industry.Perseverance and Improvement (00:28:49)&nbsp;Personal experiences of overcoming challenges and the importance of creating an environment for improvement in automotive shops.Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

Customer loyalty programs are crucial for retaining clients in the auto repair industry. On the Auto Repair Marketing Podcast, hosts Brian and Kim Walker explore this topic with Joe Schindler and Jeff Rudnick.&nbsp;Joe, a shop owner, shares his experiences with loyalty programs, while Jeff from Pit Crew Marketing offers insights on how these programs can significantly benefit automotive shops.&nbsp;This discussion is part of their ongoing series on customer retention. They highlight how personalized rewards, first impressions, and community involvement can build stronger customer relationships, encouraging repeat business and long-term loyalty. These strategies significantly enhance customer satisfaction and drive business growth.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more&nbsp;about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Pit Crew MarketingSchindler's GarageSchindler's Garage - see loyalty program postsHow To Get In Touch With The GuestJeff Rudnick: https://www.linkedin.com/in/jeff-rudnick-aa611831/Joe Schindler : https://www.facebook.com/schindlersgarageShow Notes with TimestampsThe introduction (00:00:03) Introduction of the podcast episode and the topic of customer loyalty programs.Jeff's background in Hawaii (00:01:03) Jeff's background in Hawaii and the discussion about his current location.Defining customer loyalty (00:04:19) Discussion on the definition of customer loyalty and how it is measured.Earning trust and loyalty (00:06:01) The importance of trust in earning customer loyalty and the significance of knowing the customer's intent.First impressions (00:12:00) The impact of the first impression on building customer loyalty and the significance of creating a welcoming environment.Last interaction and lagniappe (00:18:05) The importance of the last interaction with the customer and the concept of providing a little extra (lagniappe) to enhance the customer experience.Community involvement and charity events (00:20:34) The role of community involvement and charity events in creating customer loyalty and building relationships.These are the main topics covered in the podcast episode transcription segment, organized in chronological order with their respective timestamps.Community Involvement Charity (00:22:26) Shop owner's initiative to involve customers in community charity, raising funds and providing incentives for customers.Supporting Little League Teams (00:23:20) Discussion on sponsoring little league teams, the impact on the community, and the importance of community involvement.Seizing Opportunities (00:24:29) Encouragement to shop owners to seize opportunities, think creatively, and take advantage of moments for business growth.Solving Real Problems (00:25:44) Emphasizing the role of

Thanks to our Partner, NAPA Auto Care "As shop owners and management, we want to be productive, we want to follow key metrics, we all need to be in business. We all got to meet our goals, our personal goals as shop owners and management. But at the end of the day, if you're not looking for moments of stress happening in your organization and what you can do from a resource point of view, that's what I see." Frank Leutz emphasizes a customer-centric approach, highlighting the value of simplicity, positive employee work culture, and community involvement. Frank Leutz, Desert Car Car, WrenchNationTV. Frank's previous episodes HERE Show Notes Watch Full Video Episode The Brakes for Breasts Initiative (00:00:15) An initiative by two shop owners to raise funds for a vaccine for triple negative breast cancer. https://brakesforbreasts.com Early Days of Desert Car Care (00:01:49) Frank Leutz discusses the history and relocation of Desert Car Care in Cave Creek, Arizona. Wrench Nation (00:02:49) Frank Leutz talks about the origins and evolution of Wrench Nation, an automotive lifestyle show. Customer-Centric Service Ideology (00:04:21) Frank Leutz discusses the importance of focusing on making the customer the hero of the service experience. Simplicity in Decision-Making (00:09:28) The significance of keeping business operations simple and the impact of simplicity on leadership and problem-solving. Managing Cynicism in the Industry (00:15:35) Frank Leutz addresses the issue of cynicism in the automotive industry and the importance of coaching and therapy to overcome it. The ideology of leaving a legacy (00:16:41) Discusses the importance of leaving a legacy within the industry and the impact of one's actions on future generations. The importance of attitude and aptitude (00:19:39) Emphasizes the significance of attitude and aptitude in maintaining a healthy work-life balance and the impact on business and personal life. The concept of "night school" and continuous learning (00:20:32) Discusses the idea of continuous learning, seeking training sessions, and the importance of personal and professional development. Fostering a supportive and community-oriented workplace (00:22:02) Highlights the importance of creating a supportive and community-oriented workplace, including team-building activities and supporting employees in personal challenges. Embracing a people-first approach (00:24:46) Stresses the importance of celebrating and supporting people within the organization, fostering a supportive and inclusive environment. Community involvement and giving back (00:28:13) Emphasizes the role of auto shops in the community, giving back, and supporting local initiatives, such as free oil changes for school teachers. The significance of networking and staying connected (00:31:39) Highlights the power of networking and staying connected with industry peers and mentors for personal and professional growth. Mutual Appreciation (00:36:03) Frank and Carm express mutual admiration for each other's contributions to the industry. Property Ownership (00:36:26) Frank shares his excitement...

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn episode 171 of the podcast, Chris Cotton from Auto Fix Auto Shop Coaching introduces Murray Voth from RPM Training. They discuss the importance of using the term "service rate" instead of "labor rate" to enhance customer perception. Murray emphasizes the need for a business mindset among shop owners, highlighting the potential for profitability and the importance of accurate financial statements.They also address challenges like tax issues and the psychological aspects of investing. The episode concludes with a discussion on coaching approaches, financial management, and a mutual appreciation for their collaborative efforts in the automotive industry.Introduction and Overview (00:00:01) Introduction to the podcast episode and the speakers, Chris Cotton and Murray Voth.Marketing Strategies (00:01:06) Discussion on tailored marketing solutions and how to elevate the brand to attract new customers.Change from Labor Rate to Service Rate (00:02:09) Murray Voth introduces the concept of changing from labor rate to service rate and its impact on customer perception.Consumer Inquiries and Response (00:05:28) Guidance on responding to consumer inquiries about labor rate and the use of "service rate" or "facility service rate."Mindset of Shop Owners (00:09:46) Exploration of the mindset of shop owners and the need for a shift from a technician's identity to a business owner's mindset.Business Investment and Real Estate (00:14:11) Discussion on the interest of investors in auto repair businesses and the value of real estate associated with the shops.Commitment and Mindset Shift (00:16:07) Exploration of the commitment versus interest in coaching and the importance of mindset shift for shop owners.Analogies and Shop Improvement (00:17:23) The use of analogies to help shop owners understand their businesses as "fixer-uppers" and the need for a different perspective.Emotional and Psychological Baggage (00:19:19) Acknowledgment of emotional and psychological factors that influence business decisions and ownership.Investing and Self-Made Millionaires (00:19:57) Discussion on the cost of investing in the stock market and the myth of self-made millionaires.Tax Problems and Profit First (00:20:57) Conversation about tax issues, creating a holding company, and utilizing the profit-first approach.Struggling Shop Owners and Industry Help (00:21:37) Concern for struggling shop owners post-COVID and the increase in sales among clients.Mindset Shift and Attracting Clients (00:23:04) The impact of mindset on attracting clients, differentiation between blue-collar and frugal mindsets.Pathologically Frugal Shop Owners (00:24:10) Discussion on the impact of a frugal mindset on equipment, marketing, and attracting similar clients.Corporate Profit and Small Business Mindset (00:27:23) Exploration of the fear of profit in small business and the historical context of corporate profit abuses.Investment Return and Business Value (00:33:08) Understanding the return on investment in business and the value accumulation over time.Accounting and Business Evaluation (00:37:29) The importance of accounting in understanding business value and preparing for a business sale.Income Statement and Account Catch-Up (00:39:30) Discussion...

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network 'Business by the Numbers' Podcast host Hunt Demarest discusses common financial mistakes, emphasizing the importance of building long-term wealth through prudent financial management and investment. The conversation covers managing personal and business expenses, the impact of government programs, and the necessity of maintaining financial reserves. Hunt Demarest, CPA, Paar Melis and Associates, Hunt's previous episodes HERE Business by the Numbers Podcast Show Notes Watch Full Video Episode The Brakes for Breasts initiative (00:00:01) https://www.brakesforbreasts.com/ Rich vs. Wealthy (00:03:09) The distinction between being rich and being wealthy and the financial habits of wealthy individuals. Money Mistakes and Business Finances (00:04:55) Common money mistakes made by business owners and the importance of long-term wealth building. Personal and Business Expenses (00:06:09) The impact of blending personal and business expenses and its effect on financial statements. Year-End Financial Review (00:09:14) The importance of assessing business finances at the end of the year and avoiding unrealistic financial judgments. Impact of Government Programs (00:10:33) The impact of government programs on business profitability and the potential consequences of misusing funds. Business Trends and Demand (00:11:53) Analysis of business trends, demand, and the need for realistic profit expectations in the automotive industry. Cash Flow Management and Reserves (00:13:59) The importance of cash flow management, emergency funds, and the role of credit lines in business financial planning. AAPEX 2024 Registration (00:17:37) https://www.aapexshow.com/ NAPA TRACS Shop Management System (00:18:47) http://napatracs.com/ Labor Rate Tracker (00:19:53) http://LaborRateTracker.com Managing Credit Lines (00:20:48) Discussion on managing credit lines, including the importance of using and managing credit effectively. Cash Management and Financial Statements (00:21:49) Insights into managing physical cash, reconciling financial statements, and the importance of accountability. Overspending and Budgeting (00:23:59) Discussion on avoiding overspending, budgeting investments, and making decisions based on return on investment. Insurance and Protection (00:26:42) Importance of having the right insurance coverage and protecting assets and future liabilities. Return on Sales and Advertising (00:27:46) Explaining the concept of return on sales and the importance of evaluating advertising spending based on return on investment. Bookkeeping and Financial Timeliness (00:29:30) The impact of timely and accurate bookkeeping on business performance and decision-making. Cash Flow and Long-Term Planning...

Thanks to our Partner, Shop Boss and 360 Payments Tom Petty discusses the critical importance of technical training in the automotive industry. By addressing the skills gap, developing young talent, investing in continuous training, and embracing technological advancements, the industry can ensure a skilled and competent workforce ready to tackle the challenges of modern automotive technology. Tom Petty, Petty Motorworks, Waretown, NJ. Tom's previous episodes HERE Show Notes Watch Full Video Episode The importance of technical training (00:00:06) Tom Petty emphasizes the need for shop owners to be engaged in creating a culture of technical training. The changing automotive industry (00:00:27) The automotive industry is rapidly evolving, and in-house training and mentorship are crucial for staying competitive. Cultivating young talent (00:02:18) Establishing apprentice programs and developing young individuals with the right skills and attitude for the automotive industry. Building a supportive network (00:05:12) The importance of collaboration and support among local automotive shops to develop and nurture young talent. Identifying and nurturing talent (00:07:21) Recognizing individuals with basic skill sets and natural aptitude and cultivating them into valuable technicians. Challenges in the industry (00:08:51) The industry's failure to focus on education and talent development leading to frustration and departure of potential talent. Thanks to our Partner, Shop Boss and 360 Payments Shop Boss – Shop Management Software built by shop owners, for shop owners. It works the way you need it to, right out of the box. Find on the web at https://shopboss.net Connect with the Podcast: -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters -Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976 -Subscribe on YouTube: https://www.youtube.com/carmcapriotto -Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/ -Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/ -Follow on Twitter: https://twitter.com/RResultsBiz -Visit the Website: https://remarkableresults.biz/ -Join our Insider List: https://remarkableresults.biz/insider -All books...

Thanks to our partners, NAPA TRACS and PromotiveMore listener questions answered! This week is all about S Corporation tax benefits, determining fair market rent when renting property to yourself, and the details of sales tax on internal transactions. Optimize your tax strategy and enhance your business operations.• Understanding the advantages and state-specific impacts of transitioning to an S Corporation.• The importance of charging fair market rent to avoid future complications when selling your business.• Clarifying the difference between sales tax and use tax for internal transactions and ensuring compliance.• Real-life examples and answers to common tax planning and business structuring questions from listeners.https://www.tn.gov/revenue/2024franchisetax.htmlThanks to our partners, NAPA TRACS and PromotiveThanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio NetworkPaar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network

Thanks to our Partners, NAPA TRACS, AutoFix Auto Shop Coaching, and Today's Class Tenise and Weston Chapman, owners of Black Hills Tire in Rapid City, South Dakota, discuss their initiative, Camp Drive. This hands-on camp introduces young people to the automotive industry through engaging activities like brake and alignment modules, electrical scans, and engine performance sessions. The Chapmans discuss the Camp's positive impact on participants, support from local schools and businesses, and plans for expansion. They highlight the importance of inspiring the next generation of automotive professionals and the enthusiastic feedback from both kids and parents. Tenise and Weston Chapman, Black Hills Tire, Rapid City, SD. Listen to previous episodes HERE Show Notes Watch Full Video Episode Camp Drive Concept (00:01:50) Introduction to Camp Drive initiative, its purpose, and the importance of skilled trades for young people. Camp Drive Activities (00:03:08) Description of the activities and sessions at Camp Drive, including the waiting list for participation. Engaging the Participants (00:05:19) Discussion on the hands-on activities and the excitement of the participants during the camp. Parent and Community Feedback (00:08:31) Feedback from parents and the community regarding the impact of Camp Drive on the participants. Support and Sponsorship (00:11:02) Support from aftermarket suppliers, tool companies, and businesses, as well as the non-profit status of the initiative. Expanding Camp Drive (00:12:14) Expansion of Camp Drive to include more stations and activities, including welding and HVAC modules. Logistics and Community Support (00:14:01) Management of time and community involvement in providing additional experiences for the participants. Engagement and Participation (00:15:02) The engagement of participants and the approach to ensuring their focus and involvement during the camp activities. The smiling and excited kids (00:15:42) A discussion about a young participant's enthusiasm and transformation during the camp. Interviewing students and industry encouragement (00:19:13) The importance of encouraging young people to pursue careers in the automotive industry. Dane's experience and career aspirations (00:24:28) An interview with a student, Dane, who shares his experience at the camp and expresses his career aspirations in the automotive industry. Savannah's interest in welding and automotive technology (00:31:44) An interview with Savannah, who shares her interest in welding and her experience at the camp. The competition (00:33:22) Discussion about an upcoming competition and the number of teams participating. Exploring different stations (00:33:39)The various stations at the camp, including HVAC, alignment, scanning, engines, welding, changing tires, and changing oil. Learning about automotive skills (00:34:10) The participant talks about learning to change oil, spark plugs, and brakes, and gaining knowledge about suspensions and spark plugs. Impact of the Camp (00:35:24) A participant shares their positive experience at the camp and how they learned about it through radio...

Thanks to our Partner, NAPA Autotech napaautotech.com Matt Fanslow discusses the importance of forming relationships with tool truck dealers. He emphasizes the benefits of sharing information and knowledge, highlighting the potential for mutual support and collaboration within the automotive industry.&nbsp;Show NotesInteractions with Tool Dealers (00:01:08)&nbsp;Discussion on the visits by tool dealers and the challenges in communicating needs and preferences to them.Developing Relationships (00:02:15)&nbsp;Importance of developing relationships with tool dealers, outside salespeople, and distributors, emphasizing the need for networking and knowledge sharing.Challenges with Tool Offerings (00:03:37)&nbsp;Exploration of the limitations and challenges in the offerings of tool dealers, including the lack of awareness about alternative products.Quid Pro Quo in Information Sharing (00:05:03)&nbsp;Discussion on the concept of quid pro quo, where information sharing with tool dealers can lead to mutual benefits over time.Challenges Faced by Tool Dealers (00:06:14)&nbsp;Insight into the challenges faced by tool dealers in keeping up with product knowledge.Enhancing Relationships with Tool Dealers (00:13:04)&nbsp;Encouragement for forming strong relationships with tool dealers, emphasizing the mutual exchange of knowledge and support.Expanding Services and Product Offerings (00:16:01)&nbsp;Exploration of the potential for expanding services and product offerings, including high voltage gloves and technical tools, to support the evolving needs of automotive professionals.Symbiotic Relationship with Tool Dealers (00:17:19)&nbsp;Emphasis on the symbiotic relationship between automotive professionals and tool dealers, highlighting the mutual benefits of collaboration.Thanks to our Partner, NAPA Autotech napaautotech.com Email Matt: [email protected] the Aftermarket A - Z YouTube Channel HEREAftermarket Radio Network: https://aftermarketradionetwork.com/

In this episode of the Auto Repair Marketing Podcast, hosts Brian and Kim Walker are joined by Rena Rennebohm to discuss the crucial role of service advisors in customer retention.&nbsp;Part of a customer retention series, this conversation highlights the importance of tailored, one-on-one service advisor training.&nbsp;Key topics include the shop owner's role in setting expectations, the benefits of a one-to-one advisor-to-technician ratio, and common mistakes in advisor interactions.&nbsp;Rena emphasizes the need for clear communication, empathy, and consistent follow-up to build trust and enhance customer loyalty, ultimately driving better business outcomes.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)Empower Your Advisor: empoweryouradvisor.comHow To Get In Touch With the GuestRena Rennebohm AAM : https://www.linkedin.com/in/rena-rennebohm-aam-49aa1835/Show Notes with TimestampsThe role of service advisors (00:00:10) Discussion on the importance of service advisors in customer retention and the start of the interview with Rena Greenbaum.Rena's journey into service advisor training (00:01:10) Rena's transition from being a service advisor to becoming a trainer and her approach to one-on-one training.The impact of shop owners' vision (00:04:53) The significance of communicating the shop's vision to service advisors and aligning it with customer expectations.Building trust and communication (00:08:28) The role of service advisors in building trust through clear communication and setting expectations with customers.Creating a raving fan experience (00:11:14) The importance of having a clear process and expectations for service advisors to create exceptional customer experiences.The technician's happiness (00:15:33) The impact of a supportive service advisor on a technician's thoroughness and customer communication.Creating a raving fan experience (00:16:42) The positive outcomes of taking time with customers and creating loyalty through thorough communication.Advisors' extra level of communication (00:17:03) The importance of personalized communication and setting expectations with customers to build a positive experience.RepairPal's mission (00:18:34) Promotion of RepairPal's mission to put trust back in auto repair and its benefits for shop owners.Building trust through communication (00:19:43) The impact of spending time with customers and building trust through clear communication and thoroughness.Understanding and confidence in car repair (00:21:28) The importance of explaining car repair in understandable terms and building confidence in customers.Communication methods and customer loyalty (00:22:22) The impact of communication methods on customer loyalty and the value of phone calls in building relationships.Coaching for shop owners (00:23:21) The role of...

Thanks to our Partner, NAPA Auto Care Recorded Live at the NAPA Autotech Research Training Center in Canton, OH, Corey Evaldi and Dave Justice provide a wealth of insights into the importance of systems, operations, and procedures in the automotive industry. By focusing on effective communication, continuous education, incentivizing employees, and building strong client relationships, automotive professionals can drive success in their businesses. The episode also highlights servicing electric and hybrid vehicles, and the value of peer learning and industry networking. Corey Evaldi, Olmstead Auto Care, Olstead Falls, OH. Listen to Corey’s Episodes HERE. Dave Justice, Owner, Repair Shop of Tomorrow.  Listen to Dave’s other episodes HERE. Show Notes Watch Full Video Episode The importance of communication and leadership (00:00:01) The virtual Remarkable Results Toastmasters for improving communication and leadership qualities in the automotive industry. https://remarkableresults.biz/toastmasters The impact of systems, operations, and procedures (00:03:17) The importance of labor profit management, systems, operations, and procedures in achieving success in the automotive industry. Initial skepticism and eventual acceptance (00:03:55) Corey Evaldi shares his initial skepticism of coaching and his eventual acceptance of the coaching program led by Dave Justice. Implementing systems and procedures (00:05:29) Dave and Corey discuss the implementation of systems, operations, and procedures and the individualized pace of learning. Challenges and acceptance of guidance (00:07:26) The challenges and the need to change and accept guidance to implement new systems and procedures. The positive impact of labor profit management (00:11:12) The positive impact of labor profit management on creating friendly competition, accountability, and celebrating success. The role of incentives and teamwork (00:16:51) Corey emphasizes the importance of individual and group incentives and the role of the entire team in achieving success. Continuous Education (00:18:32) The importance of continuous education for shop owners and their teams. Business Development Group (00:19:40) Dave explains the NAPA BDG and its focus on system operations and procedures. EV Training Program (00:21:53) NAPA's EV training program for technicians and the benefits of attending. Peer-to-Peer Learning (00:23:40) The value of peer-to-peer learning and its impact on business improvement. Standard Operating Procedures (00:25:25) The importance of standard operating procedures and systems in a business. Client Playbook (00:26:04) The use of a playbook to understand a client's business operations and needs. Client Relationship (00:32:25) Dave emphasizes the importance of building client relationships and providing value beyond transactions. NAPA NOW Conference (00:32:51) Dave and Carm discuss the upcoming NAPA NOW conference and its significance for industry professionals. The switch to success (00:36:01) Reaching a turning point and realizing the importance

The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this podcast episode, Coach Chris Cotton from Auto Fix Auto Shop Coaching delves into the multifaceted benefits of adopting a four-day workweek within the auto repair industry. He underscores significant enhancements in employee morale, work-life balance, and overall productivity, while also noting the potential to attract and retain top-tier talent. Chris provides an in-depth analysis of various structural approaches for implementing a four-day workweek, including staggered shifts and rotating schedules, ensuring that operations run smoothly without compromising service quality.The episode, sponsored by Shop Marketing Pros, is a treasure trove of practical tips for auto repair shop owners contemplating this transition. Chris emphasizes the importance of developing a customized plan that meticulously balances employee satisfaction with operational efficiency. He discusses the nuances of different implementation strategies, such as ensuring adequate coverage during peak hours and maintaining customer service standards. Additionally, Chris shares real-world examples and success stories from shops that have successfully made the switch, providing listeners with a comprehensive understanding of the potential challenges and rewards.Listeners will also gain insights into the financial implications of a four-day workweek, including potential cost savings from reduced overhead and increased employee retention. Chris highlights the importance of clear communication with staff throughout the transition process and offers advice on how to gather and incorporate employee feedback to fine-tune the new schedule. By the end of the episode, auto repair shop owners will be equipped with the knowledge and tools needed to make an informed decision about whether a four-day workweek is the right fit for their business.Boosted Employee Morale and Productivity (00:02:19) Shorter workweek leads to increased productivity and higher job satisfaction, improving employee morale and focus.Improved Work-Life Balance (00:03:28) A four-day workweek allows for more family time, hobbies, and rest, reducing burnout and maintaining mental and physical health.Attracting Top Talent (00:04:23) Offering a four-day workweek can attract top talent valuing flexibility and work-life balance, setting the employer apart.Operational Efficiency and Financial Benefits (00:05:32) Streamlining operations, reducing turnover rates, and potential cost savings with a condensed workweek.Structural Approaches to Transitioning to a Four-Day Workweek (00:06:34) Staggered shifts, extended hours, rotating schedules, and seasonal adjustments to implement a four-day workweek.Connect with Chris:[email protected]: 940.400.1008www.autoshopcoaching.comFacebook: https://www.facebook.com/AutoFixAutoShopCoachingYoutube: https://bit.ly/3ClX0ae #autofixautoshopcoaching #autofixbeautofixing #autoshopprofits #autoshopprofit #autoshopprofitsfirst #autoshopleadership #autoshopmanagement #autorepairshopcoaching #autorepairshopconsulting #autorepairshoptraining #autorepairshop #autorepair #serviceadvisor #serviceadvisorefficiency #autorepairshopmarketing #theweeklyblitz #autofix #shopmarketingpros #autofixautoshopcoachingbook

Thanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Matt Fanslow and Carm Capriotto share their experiences at the NAPA Autotech Training Research Center in Canton, OH. Matt highlights the importance of safety and professional training in handling high-voltage systems in electric and hybrid vehicles. Both emphasize the need for shops to invest in ongoing education, advanced tools, and equipment to stay ahead in the evolving automotive industry, particularly with the rise of ADAS and EV technologies. Matt Fanslow, Senior Technology Specialist and shop manager, Riverside Automotive, Red Wing, MN. Matt’s previous episodes HERE Matt Fanslow Podcast: Diagnosing the Aftermarket A to Z Show Notes Watch Full Video Episode Buffalo Wing Challenge: https://www.youtube.com/watch?v=zRNmpKMNcCg Kansas City Chicken Wing Challenge: https://www.youtube.com/watch?v=gblPWsIA3A4 Advanced Fundamentals of Krispy Kreme Waffles with Isaac Rodell: https://youtu.be/7v1PwWYHPFA?si=0ZgIyXLtNNinslZO The Brakes for Breasts initiative (00:00:01) https://www.brakesforbreasts.com/ Arrival at the NAPA EV Ready Training Center (00:01:22) Carm and Matt Fanslow arrive at the NAPA EV Ready Training Center in Canton, OH and discuss their impressions of the facility. Impressions of the EV training (00:01:44) Matt Fanslow expresses his initial skepticism about the EV training but is impressed by the curriculum, presentation, and passion of the instructor Bill Weaver. Importance of safety in EV training (00:03:19) Matt Fanslow emphasizes the importance of safety in working with high voltage systems and the need for a healthy respect for the dangers involved. Learning and reinforcing knowledge (00:06:35) Matt Fanslow discusses the importance of learning and reinforcing knowledge. Understanding electrical safety (00:08:05) Matt Fanslow and Carm discuss the importance of understanding electrical safety, including concepts like ghost voltage and arc flash. The need for respect and preparation in EV business (00:16:28) The need for respect and preparation in entering the EV business, urging shops to be proactive rather than reactive. The Evolution of Technology in the Automotive Industry (00:21:56) Highlighting the significance of staying updated with technological advancements and the impact on the automotive industry. Preparing for the Future of EVs (00:25:45) Discussion about the proactive approach to preparing for the future of electric vehicles and the need for specialized equipment and training. The Complexities and Responsibilities of Working with EVs (00:28:16) Addressing the complexities and responsibilities involved in working with electric vehicles and the need for specialized knowledge and training. Safety and Standards in EVs (00:31:55) Discussion about safety precautions and standards in dealing with...

Thanks to our partners, NAPA TRACS and PromotiveDid you know that NAPA TRACS has onsite training plus six days a week support?It all starts when a local representative meets with you to learn about your business and how you run it.&nbsp; After all, it's your shop, so it's your choice.Let us prove to you that Tracs is the single best shop management system in the business.&nbsp; Find NAPA TRACS on the Web at NAPATRACS.comIt’s time to hire a superstar for your business; what a grind you have in front of you. Great news, you don’t have to go it alone. Introducing Promotive, a full-service staffing solution for your shop. Promotive has over 40 years of recruiting and automotive experience. If you need qualified technicians and service advisors and want to offload the heavy lifting, visit www.gopromotive.com.In this episode of Business by the Numbers, Hunt Demarest, CPA at Paar Melis and Associates, discusses the growing trend of owner financing in the auto repair industry. With high interest rates making traditional bank loans less attractive, owner financing offers a viable alternative for both buyers and sellers.Evaluating the benefits and risks of owner financing for auto repair shops.Key considerations for sellers, including buyer types and financial stability. The importance of environmental assessments in real estate transactions. Strategies for mitigating risks and ensuring successful deals.Insights into current interest rates and market conditions for owner financing.Paar Melis and Associates – Accountants Specializing in Automotive RepairVisit us Online: www.paarmelis.comEmail Hunt: [email protected] a copy of my Book: Download HereAftermarket Radio Network