Joe Sanok from Practice of the Practice Podcasting talking about Podcasting to level up any type of Business. Actual statistics of Podcasting show that this type of medium communication is the best way of letting your message come to a wider audience. Statistics of Blog vs Youtube Channel vs Podcast (without Podcast Launch for the last 90 days) and Podcast (with Podcast Launch for the last 90 days) Blog: minimal audience YouTube: reaches an average amount of audience Active Podcasting: reaches a greater amount of audience compared to the other two mediums 5 things to consider about Podcasting Why you should and Should not Do a podcast Why you shouldn't start a podcast - If you're satisfied with how things are going well in your business and don't want to expand your network, starting a podcast is just a waste of time. - Doing podcast just for fame is not a good idea since it takes a whole lot of work doing a podcast. Who and Why you should start a podcast - any businesses who want to attract or reach a larger audience. - any businesses who want to try new things, areas, or approach - If you aspire for your company, services & products, offer, and practices to grow - any businesses who want to expand their network-opening doors for new industries and influencers to bring business together When you start a podcast consider below factors: -Stay true to the core of your business  -What and why your passionate about your business -Listen to your customers, list all the questions or queries customers come to ask you about- create FAQs (Frequently asked Questions) and do it on podcast Structures of the Podcast - How frequent do you launch a Podcast? Regular Podcast or Seasonal Podcast Regular Podcast- doing it every single day or week. Seasonal Podcast- launching episodes at once or over a period of time and host will take a break after a series of episodes Note: Knowing the type of topics and how they are presented (i.e. conversational, ask the expert, Q & A) is very vital in sorting out the structure of your podcast. Planning the "now what" of your podcast - call to action: is it email, webinar, e-course? Very important to determine before actually starting a podcast show because it will help you determine how will you go about the show, for instance- solo shows, who to interview for expert shows, ideal clients/or guests to invite for live consultation Actual Starting of the Podcast - Deciding what materials and equipments to use: good quality microphone, podcasting software - organized schedule of guests to ensure their availability to guest on the podcast On going marketing of the podcast Questions to ask? - How are you going to market your podcast? - Who should be invited? and where to look for them? Other businesses' approach is: AUTOMATED EMAIL SEQUENCE live webinar which leads into an eCourse, which then leads into being able to make more money. Marketing strategies are vital in realizing the business' full potential and will help you realize how your business will level up in the aspects of: INCOME, INFLUENCE, INNOVATION & IMPACT Practice of the Practice Podcasting will release an e-course on 2020 called Podcast Launch School. Subsequently, they also have an article covering 27 tips, tricks and strategies, to help launch a podcast  which is free at podcastlaunchschool.com. Additional Tips on Podcasting Block out the time and free yourself from other obligations and just focus on working the podcast( interview, editing, deciding who to invite etc).  Be organized and stick through the flow of your podcast Optimize your time- Be resourceful and innovative. For example, a single zoom recording of your podcast can be repurposed and used for different platforms. A zoom recording can be uploaded as a Youtube video, transcript of the video can be posted on a blog with an embedded link of the recording, or putting it into an email  sequence.

Return guest Matt Bertram, from eWebResults, is back to reveal some of the unknown secrets to internet marketing! SEO (search engine optimization) has become more competitive and that means it's up to you as a business owner to tell your story through video: testimonials, explainers, how-to's, commercials Matt also updates us on other breaking trends, such as LinkedIn pushing content creation. You can't do "only one thing" with internet marketing anymore... you need to promote yourself on MULTIPLE channels, providing value and high quality content. What is someone searching for? Are you providing value to that solution? Think about that customer journey, and get your website visitors to take some sort of action: buy, optin, schedule, or download. Resources 612: Build Your Brand Mania: Increase Your Online Audience Using Content Marketing, Social Media, and Cutting-Edge Traffic Strategies with Matt Bertram (previous appearance) EWR Digital (Website) Build Your Brand Mania (Website)

Return guest JD Dwyer from TheInstituteOfWow.com is back to tell you how to differentiate, target your ideal audience, and avoid the race to the bottom! He's here with several fun stories, including how he helped a lawn company sell out their entire inventory by including a "Happy Meal" offer. Identify your most profitable target audience: demographic profile, avatar, age -- then look for more people who look more like them Create WOW factor to take their eyes off the price -- buy wheelbarrow, we'll add a free shovel -- artificial wow factor, think outside the square -- value-add that takes that customer's eyes off the price Use the problem-solution (before-and-after) formula: solve a real problem Fix your website: create a sales machine and not an information portal. Clean up your home page. You need a problem/solution headline. Explainer video. Have a menu of all the services you offer. List the three big benefits of someone using you. Video testimonials. Collect customer data! Resources 245: Wow Factor Marketing: Stop Spraying Bullets and Use Direct Response Techniques to Adapt and Thrive with John Dwyer (previous appearance) The Institute Of Wow (Site) THE AVALANCHE LEADS FORMULA! How To Attract A Stampede Of New Leads ONLINE & OFFLINE! (Book) JD Private Consult (Website)

Monica Louie is a Facebook and Instagram ads strategist who loves helping ambitious online entrepreneurs increase their impact -- and profits! -- with high-converting ads. You might have seen her in Forbes, MichaelHyatt.com, or heard her on The Smart Passive Income Podcast. Monica started by blogging about her family’s journey out of debt. In two years, she and her husband paid off $120,000 of debt on a single middle-class income! Along the way, Monica discovered her passion for creating and teaching Facebook ads. Along with her ads management agency, Team Flourish, Monica manages ads for 6- and 7-figure online business owners, has managed more than $1 million in ad spend, and has taught hundreds to successfully run their own ads through her online training program, Flourish with Facebook Ads. Resources Facebook Ads Starter Kit (Previous Episode) Test Your Facebook Ads with Monica Louie  620: Drive Traffic from Facebook and Instagram Ads: Lookalike Audiences, Carousel Ads, Boosted Posts and More with Monica Louie Flourish to 7 Figures Podcast (Site)

Kathy Gruver, PhD has graced stages on four continents (including 2 TEDx), three cruise ships and a handful of islands. She hosts the TV show based on her first book, The Alternative Medicine Cabinet and has earned her PhD in Natural Health. Dr. Gruver is the twelve-time award-winning author of seven books including, Conquer Your Stress, Workplace Wellness, Conquer your Stress at Work, and Journey of Healing. She has studied mind/body medicine at the famed Benson-Henry Institute for Mind-Body Medicine at Harvard, and has been featured as an expert in numerous publications including Glamour, Fitness, Time, WebMD, Prevention, Huffington Post and Dr. Oz’s The Good Life, and has appeared on over 250 radio & TV shows including Lifetime, NPR, CBS Radio and SkyNews London. She is also the co-host of the new Fire and Earth Podcast. Resources (Previous appearance) 211: Conquer Stress, Make Milestones and Get Those Easy Wins Kathy Gruver (Site) Kathy Gruver (Wikipedia) eSpeakers (Youtube Channel) Kathy Gruver, PhD, ACC (Linkedin)

Why bother podcasting? What is the point of creating an online "show" and inviting guests to it? Robert breaks down the reason why you should create a podcast show AND appear on podcasts in order to land better joint ventures and affiliates. Resources Podcast Crusher (Site) Why, What, How-To, What-If (Book)

Drew Griffin is the Co-Founder of EverLinks, a service that affords anyone the ability to quickly create mobile optimized, quick loaded web pages and 'link in bio' extenders. Delicious Marketing is a marketing agency that leverages emerging technology to deliver results in the form of awareness, engagement and lead generation that convert to customers. Additionally, Drew is a mobile app developer, author, public speaker and consultant with focus on business growth hacking and lead generation. He's here to explain his Local Media Assets concept, a way that you can get business owners approaching YOU to use your services as a digital marketer, instead of prospecting and cold calling. Things you will discover in this episode: How did Drew Griffin's career transition happen? How does Drew Griffin differentiate himself from other Internet Marketers or Local Marketing Agencies? What is Drew Griffin's Local Media Asset approach or concept? Example of an approach/strategy of Local Media asset concept that illustrated success and yielded positive results to businessess The concept of the Local Business Films What do businesses get when they participate and get featured on the Facebook Page? With this kind of approach, how to overcome the nervousness of asking a local business to be filmed and get featured on your Facebook Page? How did Drew Griffin's career transition happen? Drew Griffin spent 25 years in Health Care as a Hyperbaric Wound Care Nurse. With the rising of technology that time, he found an opportunity to help his diabetic patients in a different way by developing an app that tracks blood sugar of diabetic patients. Seeing the very rapid growth of the downloads of his app, he decided to leave the clinic and focused more into local marketing leveraging the use of latest technologies in the market. How does Drew Griffin differentiate himself from other Internet Marketers? It took Drew Griffin years to transition from the local marketing strategies, going door to door and sell his services to internet marketing such as facebook marketing and advertising, and into finding his own unique framework, developing the concept of local media asset. What is Drew Griffin's Local Media Asset approach or concept? Drew Griffin and his business partner created a media company, establishing and making its space and attracting audience by delivering news and events in a local space. They command all the attention and can compete with big and established media companies, televisions, newspapers because they can deliver information much faster than these companies. And once their local social media presence started picking up, their audience started to grow. Their audience becomes their asset into obtaining clients in such a way that clients come to them, and not the other way around. Their clients come from different types of businesses, offering different sorts of services but one thing they all have in common is they want attention from their local space so they could talk about their services or products. With the help of Drew Griffin's Local Media Asset approach, they bring these companies advance results in the form of attention (views of videos, social media comments, engagement in social media etc). Once the results are showing and they have established relationship with their clients over time, they offer more services in forms of consultations or some other services they provide. Example of an approach/strategy of Local Media asset concept that illustrated success and yielded positive results to businessess The strategy of running contest on Facebook. For example, Drew Griffin ran a contest on facebook to guess the final result of Philadelphia Eagles (an NFL Team) and whoever they might be playing. He leverage the fact that in their local community in Philadelphia, a lot of people are very passionate about the Philadelphia Eagles, so that only means he could get a lot of audience/engagement/participants in th...

Lance Tamashiro -- who is one of the featured authors in our "Level Up" book (BookLevelUp.com/amazon) -- would like to help you hire your next employee so you can level up, and get others to do the work for you. Visit TamashiroMarketing.com and schedule an appointment so Lance can find the right fit for you. Resources Level Up: The Best Kept Secrets to Overcoming Roadblocks, Achieving Success & Multiplying Results (Amazon Book) TamashiroMarketing.com (Website)

Ken Tucker is the founder of Changescape Web (www.changescapeweb.com), a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. They build websites that generate customers. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation. Ken tells us how a small business owner can beat a large national chain by having more flexibility and using local apps instead of local SEO. Ken and his team specialize in providing 12 month social media campaigns to drive traffic back to websites. Resources Previous Guest Appearance: 533: Rework and Clarify Your Marketing Message, Refine Converting Language, Reputation Management and More with Ken Tucker Content Marketing for Local Search (Site)

By 2027, the majority of professionals will be FREELANCERS! If you are looking to increase your income, grow your business, or further your career, consider freelancing. Dr. Laura Briggs, Ph.D catches us up on her recent speaking gigs, media appearances, and new books. Resources Previous guest appearance:  186: Six Figure Writing and Virtual Assistant Secrets: How to Start and Scale Your Freelancing Income to Create the Lifestyle You Want with Laura Pennington The Future is Freelancing (Ted Talks with Laura Briggs Youtube) Flip the Script: Empowering the Freelance generation (Ted Talks with Laura Briggs Youtube) Six Figure Writing Secrets (Website) Start Your Own Freelance Writing Business: The Complete Guide to Starting and Scaling from Scratch (Startup) (Amazon Book)

Joseph Hogue is an online influencer through YouTube and four web properties. Through his channel (Let's Talk Money) and four blogs, he reaches over 500,000 people a month through topics like investing, making money and personal finance. He's here to make you aware of the rise of online mobile searches and 5G, plus -- he details how he grew his YouTube channel from 22 subscribers to 100,000 -- with 4,000 to 5,000 views per video. You too can grow your YouTube presence and use it as an asset to launch new products, if you are consistent! Resources SEO Content Marketing with Joseph Hogue (Previous appearance) Let's Talk Money! with Joseph Hogue, CFA (Youtube Channel)

Author of twelve books including the best selling, Suzy Prudden’s Spot Reducing, Itty Bitty Weight Loss Book, MetaFitness: Your Thoughts Taking Shape, and Change Your Mind, Change Your Body. • Winner of the Women in Business: 1994-95 Most Inspirational Speaker Award and the International Federation of Hypnotists 2001 Award for Excellence for Integrated Therapies & 2006 Lifetime Achievement Award. • Guest expert on over 1,000 radio and television shows including Oprah, The Today Show and Good Morning America. Proven Strategies for Achieving Success in Business, Relationships, Weight Loss and Every Area Controlled by Your Mind Suzy Prudden has been featured on Oprah who said, “In order to heal your relationship with your body, you have to go inside. The answers are all in Suzy Prudden’s book, Change Your Mind, Change Your Body.” Resources Success is An Inside Job: Create and Promote Your Itty Bitty Book with Suzy Prudden (Previous Appearance) Suzy Prudden (Site) Your Amazing Itty Bitty Book of Words: 270 Words to Educate and Entertain Your Mind (eBook)

Author + Artist + Coach and the CEO of The Rebels Den. She has a Bachelor’s degree in Accounting, a Master’s in Mental Health Counseling. Her mission is to help people embrace who they are, create a life that feels good and removes the excuses from achieving their goals. She joins us on the podcast to talk about letting go of control so you can experience your ideal week. Resources Take Inspired Action and Use Boundaries to Create More Freedom with Petra Monaco (Previous appearance) The Rebels' Den (Official Site)

Jason Swenk is the agency advisor & mentor that guides marketing agencies through a proven framework for growing their agency faster. Jason has literally written the book for growing an agency from nothing to an 8 figure agency.  He is one of the most sought out advisors to agencies in the World, by showing them an 8 system framework that worked for growing his agency, working with brands like AT&T, Hitachi, Lotus Cars, and eventually lead to selling his agency. Jason currently hosts two shows: The Smart Agency Master Class Podcast, the #1 Digital Marketing Agency Owner podcast for sharing the strategies and stories from real agency owners of what is working today in the agency world, and how they got to where they are now; and SwenkToday is a Tuesday & Thursday show that documents how you can grow your digital agency and business, where Jason share the latest growth strategies, mindset, and answers the most burning questions digital agency owners & entrepreneurs have. Resources Jason Swenk (Official site) Smart Agency Master Class (Podcast) Jason Swenk (Facebook)

Jeet Banerjee is a serial entrepreneur, digital marketing expert and TEDx speaker. Jeet has launched over 15+ online businesses, sold 2 companies for a profit and generated over 8 figures in revenue with online sales. Resources Jeet Banerjee (Official site)  568: The Income Incubator: Commit to Taking Action, Fill the Convenience Gap, and Fail Fast with Jeet Banerjee (Previous appearance)

Michael Losier is the author of the best-selling book Law of Attraction: The Science of Attracting More of What You Want and Less of What You Don't, and Law of Connection: The Science of Using NLP to Create Ideal Personal and Professional Relationships. Michael's second book, Law of Connection, was published in 2009 and quickly became another best-seller. This book caught the attention of the business community, who learned new ways of connecting with employees, co-workers and family, both at work and at home. Michael's "how-to" style teaches how to create better connections with the people in our lives. Michael's upcoming third book, Your Life's Purpose - Uncover What Really Fulfills You, helps the reader and student get more clarity about their life's purpose AND most importantly, what they need to be experiencing to live their life's purpose. Michael is so passionate about teaching that he travels the world sharing his insight into Law of Attraction, delivering hundreds of hours of teleclasses, podcasts, workshops and seminars every year. Programs are tailored to meet the needs of the audience. His YouTube videos have millions of views, and his new live weekly Internet show, Hang Out with Michael, allows him to connect with fans of Law of Attraction in an exciting new way. Resources Michael Losier (Official site) Law of Attraction: The Science of Attracting More of What You Want and Less of What You Don't (eBook) Law of Connection: The Science of Using NLP to Create Ideal Personal and Professional Relationships (eBook) Your Life's Purpose: Uncover What Really Fulfills You (eBook)

Jan Roose from CaseFuel says that you need to differentiate, know your numbers, and be aware of the work (or time) required to achieve the desired result in your business. He explains how he's niched down and helps lawyers land more business using Google Ads and inbound phone sales. Resources law firm growth podcast (Free copy of the audiobook) [email protected] (Email)

Bryan Falchuk is a life and executive coach, public speaker, C-level executive, and the best-selling author of “Do A Day,” in which he teaches how to overcome challenges and achieve goals. He spent most of his life obese and overcome by anxiety until he discovered the approach to change all that, Do A Day. Resources 352: Do a Day: Let Go of Your Past Mistakes, Accept Responsibility, Find Perspective, Compassion, and Purpose with Bryan Falchuk (Previous Appearance) Bryan Falchuk (Book) The 50 75 100 Solution Build Better Relationships (Site)

Jeffrey Traister is certified Ontraport, AccessAlly, and Sendible consultant. He's here to tell you that you have CHOICES when it comes to your membership site -- it can be one-time, recurring, or both. You can release content all at once or in stages. You can get members to complete something (i.e. a survey) before continuing. He also unpacks a few case studies, including: a fitness coach (course + library model), a chemist tutor (with mini-courses, PDFs, quizzes, and private notes) and explains why you should you WordPress AND outsource the setup of the entire operation. Resources 633: Maximize Customer Lifetime Value: Content Marketing, Automation, Mobile, Social Media and E-Commerce with Your Marketing Superhero Jeffrey Traister (Previous appearance) Jeff Traister Digital Marketing Automation (Website) Text (FIRSTNAME) (LASTNAME) (EMAIL) to 561-277-3363

Joan Sotkin helps entrepreneurs and practitioners experience freedom from struggle personally, professionally, and financially. She is THE expert when it comes to understanding how emotions learned in early childhood can affect a person's business and financial outcomes. Thousands have benefited from her groundbreaking book Build Your Money Muscles, her podcast, The Prosperity Show, and her unique style of coaching. Resources Pro$perity Place (Website)

David Brown, the Business Man Answer Man, is back with an important message: "everyone" is NOT your customer! Your job in business is to solve your specific ideal client's problem, find them, contact them, and set goals. He walks you through his process of narrowing down that ideal customer, getting a feel for the, finding that viable market... and providing the right product, at the right time, to solve the right problem. Resources (Previous appearances) 497: Create a Simple Strategy to Hit Goals and Make Important Decisions with Business Plan Answer Man David Brown (Previous appearance) 609: Make the Leap into Entrepreneurship, Narrow Focus, and Find the Right Partner with Business Plan Answer Man David Brown (Previous appearance) DAVID L. BROWN BUSINESS PLAN ANSWER MAN (Website) [email protected] (Email)

David Ralph from JoinUpDots.com is back to discuss his latest techniques for landing clients, his idea creation process -- as well as the importance of taking a break, relaxing, and letting the ideas appear. Resources 483: Connect the Dots, Master Podcasting, and Make Bold Creative Decisions with David Ralph (Previous guest appearance) Podcasters Mastery (Podcast) Join Up Dots (Official Website) David "Join Up Dots" Ralph (Linkedin) David Ralph (Twitter)

Naresh Vissa is the Founder & CEO of Krish Media & Marketing – a full service e-commerce, technology, development, online, and digital media and marketing agency and solutions provider.. He has worked with CNN Radio, Clear Channel Communications, J.P. Morgan Chase, EverBank, The Institute for Energy Research, Houston Rockets, Houston Astros, the American Junior Golf Association, Agora Financial, Agora Publishing, Stansberry Research, and TradeStops. He is the #1 bestselling author of FIFTY SHADES OF MARKETING: Whip Your Business into Shape & Dominate Your Competition, PODCASTNOMICS: The Book of Podcasting... To Make You Millions, THE NEW PR: 21st Century Public Relations Strategies & Resources... To Reach Millions, TRUMPBOOK: How Digital Liberals Silenced a Nation into Making America Hate Again, and the new book FROM NOBODY TO BESTSELLING AUTHOR! How To Write, Publish & Market Your Book. He has a Master's Degree from Duke University's Fuqua School of Business and has been featured on USA Today, Yahoo!, Bloomberg, MSNBC, Huffington Post, Businessweek, MSN Money, Business Insider, India Today, Hindustan Times, and other domestic and international media outlets. Resources Podcastnomics: The Book Of Podcasting. To Make You Millions (Amazon books) Fifty Shades Of Marketing: Whip Your Business Into Shape & Dominate Your Competition (Amazon books) TRUMPBOOK: How Digital Liberals Silenced A Nation Into Making America Hate Again (Amazon books) Naresh Vissa (Official Website) Naresh Vissa (Linkedin)

Darren Virassammy is the Co-Founder and Chief Operating Officer of 34 Strong, a new breed of consultancy that gives a voice to disengaged employees by helping organizations like yours become great places to work. A leading expert in the global Employee Engagement community, Darren leverages the Gallup StrengthsFinder assessment to create massive shifts within organizations, both culturally and on the bottom line. Resources 34 Strong (Website)

Kat Mclead is the creator of the Stay at Home Mom Entrepreneur: *the* proven framework for creating a highly profitable business that you love while working 2 hours a day. She coaches other coaches find their ideal client and raise rates by providing a unique, specialized, in-demand service. Resources Stay At Home Mom Entrepreneur (Site) Kat Mclead (Twitter) Mom First Entrepreneurs: Building Business For Profit, Purpose, & Pleasure (Facebook Groups)

David Jenyns, host of the Business Systems Summit, is obsessed (in a good way) with best practices and systems processes, specifically, with sales, marketing, HR, and finance. It's important to let your core processes, key team members do the day-to-day "work" so that you are freed up to focus on strategic planning and aren't weighed down by that mental baggage. He also shares some roadblocks that held him from delegating, and a few useful solutions you'll be able to implement from his experience. Resources 246: Authority Content: Document Your Magic, Delegate Your Business, and Get Off the Hamster Wheel with David Jenyns (Previous guest appearance (Authority Content) BUSINESS SYSTEMS SUMMIT (Website) Melbourne SEO Services (Website) System HUB (Website)

Diane Conklin from CompleteMarketingSystems.com is an internationally known author, entrepreneur, coach, consultant, marketing and business strategist, implementation specialist and speaker. Diane is a direct response marketing expert who specializes in showing business owners how to integrate their online and offline marketing strategies, media and message, to get maximum results from their marketing dollars. She's here to help us get focus, to create a plan, and time block to ACT instead of REACTING or RESPONDING. It's possible with her P.L.A.N.S. system: Plan, Leverage (i.e. money), Action, Next (or Now) and Systems (or Strategy) Resources 469: Build a Complete Marketing System, Think Differently, Plan Your Business, Focus, and Implement with Diane Conklin (Previous Guest Appearance) Complete Marketing Systems (Website) PlanGrowAndSucceed.com Promo Code: VIP (SITE)

Does podcasting interest you? What about a fan-base of loyal, educated, and excited people ready to listen, click, and buy from you? Tom Schwab from Interview Valet is here to tell you that it's NOT too late for podcasting. Tom shares real data about what his podcast interview booking company (over 100 people on 10,000 podcasts) are looking for, and how you too can have an authentic conversation (for good quality content) and then repurpose that content in a number of NEW ways (for good QUANTITY content) -- here's what's working now with podcasting Resources Interview Valet (Website)

Married for over 20 years, is a #1 Bestselling Author & Global Entrepreneur. Evan and his bride remarry in a different state or country every year and are coming off wedding #25. He's here to help you fall in love with the entrepreneurial (and life) process, manage expectations, and most importantly -- stop wasting time, money, and energy! Resources Happily Ever After! (Book)  Happily Ever After Webinar (Website)

Hayk Tadevosyan is a proud father, husband, deacon, athlete, and entrepreneur passionate about serving his community and inspiring others to reach their goals. Hayk owns and operates a thriving insurance and construction business that he built from scratch. With the years of coaching and developing his top producing teams, he has developed great joy in coaching and consulting other business owners, professionals, aspirants and team members on replicable sales systems, processes of entrepreneurship and personal development. His first book, The Power of Mindset follows Hayk Tadevosyan’s amazing journey from growing up in a poor country of Armenia, to becoming a shining example of achieving the American dream. Resources 590: Family, Fitness, Finances and Friendships: The American Dream Realized Through Hard Work, Positive Beliefs, Sacrifices and Focus with Hayk Tadevosyan (Previous appearance) Hayk Tadesvoyan (Official site) State Farm (Website) The Power Of Mindset: The Manual To Why Most Successful People Feel Unfulfilled And What To Do About It (Amazon eBook)

After his American Idol audition, William Hung's rendition of “She Bangs” became famous for all the wrong reasons. Despite a humbling start, William redeemed himself. He has since appeared on Jimmy Kimmel Live! and The Ellen DeGeneres Show and even performed live with Rick Martin in Las Vegas. William has spent the last few years studying the world's top performers and public speakers to uncover their secrets to success. Using what he discovered, he skyrocketed his first studio album “Inspiration” to #1 on the independant Billboard charts. His latest TEDx talk has already been viewed by over 35,000 people in less than a month. He has also spoken for Microsoft, REMAX, Qorvo, and other esteemed associations. He now helps purpose-driven business owners go from hidden gem to industry rockstars by leveraging public speaking. He helps them uncover their unique message and leverage it to get booked and sell out their stages, webinars, and livestreams. Resources William Hung (Website) Champion By Choice on Amazon (Amazon Book) How Being on 'American Idol' Made Me Resilient By William Hung on TEDxChulaVista (Youtube) William Hung (Instagram) William Hung (Facebook)

David Ciccarelli is the Co-Founder and CEO of Voices.com, the online marketplace that connects business people with professional voice over talent. The unique blending of his audio engineering background with self-taught business savvy and website development afforded David the creative freedom to pursue his passion for innovation during the first dot com boom, the result of which catapulted him onto the scene as a pioneer in his field in the early 2000s. Resources Voices (Website) David Ciccarelli (Voice Over Coaching) David Ciccarelli (Linkedin)

From growing up with a dad serving a life sentence in prison and overcoming an eating disorder, to pursuing her calling in helping others build self confidence, and fight their inner demons, I welcome Eden Gold. Eden is a 21 year old Certified Health Coach and Published Author, who is in the midsts of building her speaking career in the education system to promote confidence, self love and independence to the younger generations. Resources The Gold Life (Website) The Gold Life (Ebook) Eden Gold (Linkedin)

Do you want the ultimate fix for writer's block? The answer is WWHW: Why, What, How-To, What If! Listen in as Robert Plank explains the genesis and concept behind his new book -- and how you can use this universal formula to create a book, podcast, or online course -- that flows out of you AND is structured in a way that gets the most results for your readers and clients. Get the Book: "WWHW, Why, What, How-To, What-If: Easily Create a Book, Podcast, or Online Course In Just a Few Easy-to-Follow Steps"

Small Business Stacey Riska knows firsthand what great marketing can accomplish. She has won numerous awards through her career for her marketing efforts. But not all days in her marketing world were bright, sunny and profitable. In her coffee and smoothie business, which she still runs today, at one point she was $500K in debt and about to lose it all – her house, her family, her sanity. She harnessed her marketing prowess to tap into the power of using daily deal sites like Groupon, which was a key strategy that took her business from $500K in debt to a 7-figure profitable business. Resources Small Biz Marketing Specialist (official site) Small Biz Marketing Success (Facebook Group) Stacey Riska aka "Small Business Stacey" (Linkedin)

Steve Gordon is a bestselling author, the founder of The Unstoppable CEO, and the host of The Unstoppable CEO Podcast and has written over 400 articles on marketing for service businesses. Through his firm, he helps service business entrepreneurs create leveraged marketing systems so they can spend less time on business development, and more time on what matters most. When he was just 28, Steve became the CEO of an engineering/consulting firm -- but he knew nothing about marketing or selling services. Twelve years later, after growing that firm's revenue by 10-times, Steve started his second business, consulting with businesses across 30 industries—including manufacturing, professional services, construction, and consulting—to design sales, marketing, and referral systems for high-ticket/high-trust products and services. He's here to share what he's learned throughout his journey to help you attract your ideal clients and achieve the business goals you've been dreaming of. Resources The Unstoppable Ceo (Website)

Today's guest is Todd Hockenberry, owner/founder of Top Line Results, a global leader in educating and helping B2B companies adapt to Internet-driven changes in buying behavior. Todd is the co-author of Inbound Organization: How to Build and Strengthen Your Company's Future Using Inbound Principles, released in April 2018 by John Wiley & Sons. In his book, Todd shows leaders how to build their company's future around inbound principles and strengthen the structural foundations necessary to deal with the changes in buyer behavior. Todd helps business owners and leaders understand that mission matters, culture is destiny, and the way their prospects and customers want you to market, sell, and service them is changing, and most importantly, what to do about it. Resources HubSpot CRM (Site) Todd Hockenberry (Website) Todd Hockenberry (LinkedIn) Inbound Organization: How to Build and Strengthen Your Company's Future Using Inbound Principles (eBook)

Ron Carucci is co-founder and managing partner at Navalent, working with CEOs and executives pursuing transformational change for their organizations, leaders, and industries. He has a thirty year track record helping some of the world’s most influential executives tackle challenges of strategy, organization and leadership. From start-ups to Fortune 10’s, turn-arounds to new markets and strategies, overhauling leadership and culture to re-designing for growth, he has worked in more than 25 countries on 4 continents. In addition to being a regular contributor to HBR and Forbes, and has been featured in Fortune, CEO Magazine, BusinessInsider, MSNBC, Inc, Business Week, Smart Business, and thought leaders. Resources Navalent (official site) Leading Transformation: An Owner's Manual (free e-book) Rising Together Cohort (Live event) Ron Carucci (LinkedIn)

Lyndsay Phillips is a serial entrepreneur, self-professed organizational freak, client-appointed task master plus project ninja and warrior content marketer for life & business coaches, accountants and other online entrepreneurs across the globe. As the CEO & Founder of Smooth Sailing Business Growth & Smooth Business Growth Podcast– 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle. She leads a rock star team to support entrepreneurs who are seeking fast-paced business growth but finally have come to the realization that they can’t do it alone, do it all, and do it well. She is also loves sharing practical tips, business building & content marketing strategies so that you can be more productive and attract more customers faster. Resources Smooth Business Podcasting (Website)

Law Firm Conversions was founded by sales and marketing expert, Chris Mullins. For more than 30 years, through her proprietary and guided training and programs, Chris and her team have helped hundreds of law firms around the country convert more prospects into profitable clients. Law Firm Conversions™ was created because, as the headline points out, “Great Marketing is Not Enough When Your Prospects Don’t Convert.” Whether your firm invests $50,000 or $250,000 on marketing, if your front-line team is not trained properly how to handle each and every inquiry, those marketing dollars are completely and utterly wasted. Law Firm Conversions™ is a total business solution that transforms how law firms and call centers train, coach, hire and retain intake specialists, and how front-line staff handles legal intakes. Using Chris’ proprietary training, clients are able to achieve significant financial breakthroughs in record time with less struggle and less costly, yet more effective intake conversion strategies. Now, instead of your law firm spending MORE money on marketing and advertising to generate inquiries, Law Firm Conversions™ helps you make the most of what you’re already getting. Imagine investing the same marketing dollars you are now, but converting more prospects into profitable clients–that’s what is possible with Law Firm Conversions™ Using online and offline products, services, training and coaching programs, Law Firm Conversions™ shows attorneys and their team how to handle intake calls, how to be MORE effective on the phone, in person or online with prospective clients. Law Firm Conversions™ brings together exclusive groups of like-minded attorneys, partners, intake specialist, receptionists, and managers who want to increase their case load with ideal clients, maximize their marketing dollars and create a better client experience and more rewarding law practice. Law Firm Conversions™ teaches better intake and conversion by concentrating on a proven IN.T.A.K.E.™ system, which focuses on four core areas. Relationships first business second Consistent, integrity-based sales process Empowering and enabling staff with the right skills On-going coaching and reinforcement to ensure intake quality Unfortunately, far too many law firms ignore this straightforward and proven approach. Instead, they rely on a marketing strategy that can best be described as “Spend and Hope”- whereby they SPEND more on marketing each year and HOPE that a prospective client will choose their firm to represent them. Law Firm Conversions™ helps clients understand how and where their law firm is “leaving money on the table” and provides a proven system and strategy to convert more prospects into profitable clients. If you’re tired of the “Spend and Hope” approach to growing your law firm, then contact us today and schedule your Free Mystery Call Debrief with Chris Mullins personally, and let Chris and her team of professionals show you how to convert more prospects into profitable clients. Resources Law Firm Conversions (Website)

Lisa Orban is an author and founder of the publishing house "Indies United." She's the author of several books, including "I'd rather Starve than Cook! A Cookbook For People Who Hate to Cook." It has received over 100 excellent ratings and reviews on Amazon and GoodReads. In 2015, she published her first book, "It'll Feel Better When It Quits Hurting: A Memoir" and has received critical acclaim by top-rated Amazon reviewers. She's published a second memoir, political satire, four optical illusion adult coloring books, and others. In 2018, she opened the publishing house Indies United to give indie authors a safe haven to publish books and avoid the pitfalls so common to this industry. Resources Indies United (official site) Indies United Publishing House, LLC (Twitter) Indies United Publishing House (Youtube) Indies United Publishing House (Instagram) Lisa Orban (LinkedIn)

Anton Kraly is the founder and CEO of Drop Ship Lifestyle & eCommerce Lifestyle. He focuses on empowering people through eCommerce and better marketing. He and his team are constantly researching and testing to discover what works best in digital marketing and eCommerce. Resources Dropship Lifestyle (Website) eCommerce Lifestyle (Website) Anton Kraly - Drop Ship Lifestyle (YouTube) Anton Kraly (LinkedIn)

Trish Saemann is a notoriously straight-forward person who is quick to laugh and put others at ease. She is also a no-nonsense results-focused marketing expert who is intent on helping entrepreneurs get more clients they love! Co-founder of two companies, GoBeyond SEO, a digital marketing firm and Creative Clarity, a business coaching and entrepreneurial education company, she is also a graduate of the internationally recognized Goldman Sachs 10KSB program at Babson College. Resources Trish Saemann (Official Website) Trish Saemann (LinkedIn) 395: Attorney Leads and Marketing: Specialize, Build Landing Pages and Send Traffic to Enjoy Consistent Business Leads with Brian Saemann (Brian Seamann's Podcast Appearance)

Todd Tresidder graduated from the University of California at Davis with a B.A. in economics and a passion for creating successful businesses. A serial entrepreneur since childhood, Todd went on to build his own wealth as a hedge fund investment manager before “retiring” at 35. He grew his net worth from less than zero at 23 to the point of financial independence just 12 years later. Todd has maintained his wealth by remaining an active investor and utilizing statistical and mathematical risk management systems for investing. Through his website at FinancialMentor.com, he teaches advanced investing and advanced retirement planning principles. Take the next step beyond conventional financial advice and discover what works, what doesn’t, and why, based on years of proven experience. Resources Financial Mentor (Official Site) The Leverage Equation (Book) Todd's Ultimate Retirement Calculator (Ultimate Retirement Calculator) Todd Tresidder (LinkedIn)

After nearly 25 years in business, Kathleen Gage is doing what most entrepreneurs would never dream of doing; changing her business direction and market in a big way. Creating a level of success many entrepreneurs aspired to achieve, Kathleen discovered a passion that had been percolating under the surface for years; a whole food, plant-based lifestyle. Resources Kathleen Gage (Official Site) Vegan Visibility (Business consulting & keynote speaking for plant-based, vegan and wellness organizations) Plant Based Eating for Health: Optimize the Health of Your Mind, Body and Soul Through Ethical Food Choices (Site) Kathleen Gage (LinkedIn) Kathleen Gage (Amazon Books)

Marcus Damas is an American Entrepreneur, retired professional basketball player, and devoted husband and father based in New York City. Before playing in Sweden’s professional basketball league for the Solna Vikings, Marcus played Small Forward for the Towson Tigers, Towson University’s NCAA Division 1 team in the state of Maryland, where he is on the top 20 all time scoring list. Following his basketball career, Marcus returned to New York City to pursue a career in creative leadership as the Founder and CEO of Fueled by Culture. Fueled by Culture is a burgeoning creative marketing agency that specializes in connecting and empowering brands with influencers through innovative content and experiential event programming. FBC clients and partners include Avion, Lyft, Hooch, and Postmates to name a few. Marcus Damas is also a keynote speaker at marketing conferences around the world. Resources Fueled by Culture (Official Site) Marcus Damas (Instagram) Marcus Damas (Twitter)

Ryan Cote is the Director of Digital Services and Partner at Ballantine, a third-generation family-owned direct mail and digital marketing company based out of Fairfield, NJ. With Ballantine since 2003, a family-owned business started in 1966 by his great-uncle, Ryan now manages the growing digital marketing division. From lead generation to marketing strategy for small businesses, Ryan and his company rise above the get-featured-quick schemes so often attributed to digital marketing. He loves to geek out on technical marketing talk as well as work with real-world business owners about growing their book of business in today’s online world. Resources Ballantine (Website)

Mojca Zove is the owner of Super Spicy Media and a Facebook Ads Expert that helps +7-figure companies generate leads and increase profits with Facebook Ads. She's the author of The Facebook Ads Manual, a book that helped hundreds of people launch their first successful Facebook Advertising campaign. She recently launched her online course - The Science of Facebook Ads. She's an international speaker. She appeared on MicroConf, Double Your Freelancing Conference, Seanwes Conf, BaconBiz and others. Resources Super Spicy Media (Official Site) The Science of Facebook Ads (Online Course)