ExchangeWire COO Lindsay Rowntree is joined by CEO Rachel Smith and CSO Ciaran O'Kane to discuss Apple's push into digital advertising, the struggling ANA audit into 'the ad tech tax', and Amazon's decision to place Amazon Marketing Cloud (AMC) at the core of its ad business.

On this week's episode of TheMadTech Podcast, Criteo’s managing director, UK Andy Stephen joins ExchangeWire's Anne-Marie Sheedy and Rachel Smith to discuss retail media, the proposed USD$2.4bn (~£2bn) merger of Kroger and Albertsons, and Walmart's newly launched e-commerce platform 'Walmart Creator'.

On this week’s episode of TheMadTech Podcast, Izzie Rivers, founder and CEO of Realm, joins ExchangeWire's Hannah Dillon and Lindsay Rowntree to discuss marketing agencies outsourcing content support, Netflix's launch of "Basic with Ads", and marketing budgets' expected growth despite economic headwinds.

On this week's episode of The MadTech Podcast, Fifty CEO Simon Shaw joins Ciaran O'Kane and Rachel Smith to discuss research suggesting retailers feel unprepared for the challenges of digital retail over the next 12 months, the UK government's decision to "rethink" its proposed GDPR replacement, and the European roll out of Neeva. 

On this week’s episode of TheMadTech Podcast, Paige O'Neill, chief marketing officer at Sitecore, joins ExchangeWire's Grace Dillon and John Still to discuss the fall in the use of marketing technology, how brands can engage with Gen Z, the shift away from text-based marketing, and Sitecore's 2022 Holiday Shopping Trends 2022 report.

On this week’s episode of TheMadTech Podcast, Kiesse Lamour, global head of media at Wunderman Thompson, joins ExchangeWire's John Still and Lindsay Rowntree to discuss the rise of retail media, the EU's efforts to curtail Big Tech, and the ad industry's current approach to sustainability.

On this week’s episode of TheMadTech Podcast, Fionn Hyndman, joins ExchangeWire's Rachel Smith and Lindsay Rowntree to discuss the SVOD market in APAC, the future of marketing analytics, and the launch of PandaAds.

On this week’s episode of TheMadTech Podcast, ExchangeWire's Hannah Dillon, Lindsay Rowntree and Mat Broughton discuss Google being hit with a €25bn lawsuit from the UK and EU, Meta disbanding their Responsible Innovation team, and Roblox moving into advertising.

On this week’s episode of TheMadTech Podcast, Alexander Williams, head of growth & personalisation at M&S, joins ExchangeWire's Mat Broughton and Rachel Smith to discuss Netflix's industry-high CPM, industry bodies' fears over new political advertising policies from the EU, and Shopify warning sellers to avoid Amazon's "Buy With Prime".

On this week’s episode of TheMadTech Podcast, Vincent Flood, founder and editor-in-chief at VideoWeek, joins ExchangeWire's John Still and Lindsay Rowntree to discuss Tencent's decision to bring ads to short-form video, ad spend on video streaming remaining strong despite and economic downturn, and Google's new cross-device SDK.

On this week’s episode of TheMadTech Podcast, ExchangeWire's Hannah Dillon, Rachel Smith, and Grace Dillon discuss retail trends, social commerce, and Unity's rejection of AppLovin's merger offer.

Quantcast's Sonal Patel joins ExchangeWire’s Ciarán O'Kane to discuss radical simplification.

On this week’s episode of TheMadTech Podcast, Azad Ali, head of performance insight at Spark Foundry, joins ExchangeWire's Grace Dillon and John Still to discuss the decline of rapid delivery services, Apple's reported DSP plans, and publishers' concerns about Topics.

On this week’s episode of TheMadTech Podcast, Janine Liu, head of marketing, Germany at HONOR, joins ExchangeWire's Anne-Marie Sheedy and Mat Broughton to discuss Google again delaying the sunsetting of third-party cookies, Meta's first year-on-year revenue decline, and TikTok's reported plans for a music service.

On this week’s episode of TheMadTech Podcast, ExchangeWire's Grace Dillon, Rachel Smith, and John Still discuss the American Data Privacy Protection Act, Amazon's purchase of One Medical, and S4 Capital's sudden fall in value.

On this week’s episode of TheMadTech Podcast, Sandy Ghuman, managing director at Silverbullet, joins ExchangeWire's John Still and Mat Broughton to discuss Netflix choosing Microsoft to build their ad-supported tier, Spotify making video podcasting more available, and Google offering to break up part of their ads business. Note: due to technical issues, some of the audio in this episode is distorted.

On this week’s episode of TheMadTech Podcast, Emily Hart, digital director at AKA UK, joins ExchangeWire's Lindsay Rowntree and Ciarán O'Kane to discuss Ofcom considering longer TV ad breaks in the UK, Amazon turning to influencers to get into livestream shopping, and McKinsey valuing the metaverse economy at $5tn by 2030.

On this week’s episode of TheMadTech Podcast, Jan Montwill, global digital media manager H&M, joins ExchangeWire's Grace Dillon and Mat Broughton to discuss PlayStation's revamped Plus offering, Deliveroo's new ad platform, and the government campaign to divert marketing spend.

On this week’s episode of TheMadTech Podcast, Lisa Goodchild, founder and chief troublemaker at Digilearning, joins ExchangeWire's Anne-Marie Sheedy and Rachel Smith to discuss eBay's acquisition of KnownOrigin, social platforms' growing introduction of premium subscription tiers, and another potential FTC investigation into Google's and Apple's treatment of users' data.

Seedtag's Dal Gill and GroupM's Dominic Barnard join ExchangeWire’s Lindsay Rowntree to explore how the deprecation of the third-party cookie is reshaping creativity in ad tech.

On this week’s episode of TheMadTech Podcast, Lavinea Morris, Head of Planning, EMEA at M&C Saatchi Performance, joins ExchangeWire's Mat Broughton and John Still to discuss Netflix's rumoured plans to acquire Roku, advertisers' growing reliance on their agency partners, and the rise of online grocery shopping.

On this week’s episode of TheMadTech Podcast, Diederick Ubels, co-founder and CEO at Sage + Archer, joins ExchangeWire's Grace Dillon and Ciaran O'Kane to discuss Musk's threat to abandon Twitter, virtual retail and metaverse shopping, and mobile fingerprinting. Ubels also shares details of Sage + Archer's current work on bringing automation and dynamic creative to digital out-of-home.

On this week’s episode of TheMadTech Podcast, Dave Randall, commercial director at Future plc, joins ExchangeWire's Rachel Smith and Mat Broughton to discuss the CMA's latest investigation into Google's ad tech, the effectiveness of GDPR, and social media stocks' sharp decline.

On this week's MadTech Podcast, ExchangeWire's Lindsay Rowntree and Ciaran O'Kane join head of content John Still to discuss Amazon's Shopping List Savings feature, the potential impact of the proposed Competition and Transparency in Digital Advertising Act, and O'Kane's ad tech predictions for the rest of the year (and beyond).

On our fifteenth edition of The MadTech Podcast Special, Frank Maguire, vice president of insights & strategy, Sharethrough; Richard Ottoy, general manager, EMEA, Sharethrough; and Suzy Ryder, chief digital officer, OMD UK, join ExchangeWire’s Mat Broughton to discuss the future of UK advertising in a cookieless landscape. Some of the areas the panel explore include behavioural tracking and preparation for the cookieless future; investment in programmatic channels, SPO, and the importance of viewability; and mitigating the carbon footprint of ad tech.

On this week’s episode of TheMadTech Podcast, Aarti Bharadwaj, Senior Vice President APAC, Client Analytics at Essence, joins ExchangeWire’s Grace Dillon and Mat Broughton to discuss the Digital Advertising Alliance's Addressable Media Identifiers framework, personalisation, and paying for an ad-free experience. They also consider the role and purpose of analytics as a consulting service.

On this week’s episode of TheMadTech Podcast, the Women in Programmatic Network's Jen Antoniou joins ExchangeWire’s Anne-Marie Sheedy and Lindsay Rowntree to discuss the implications of SDA, digital media platforms' ad revenue woes, how advertisers might respond to free speech on an Elon Musk-owned Twitter, and TWIPN's research into Parents in Programmatic.

On this week’s episode of TheMadTech Podcast, Jai Bulsara, Head of Digital Media Training at Reckitt, joins ExchangeWire’s Anne-Marie Sheedy and Rachel Smith to discuss the short-lived CNN+, Microsoft's rumoured "private marketplace", and Netflix's AVOD announcement.

On this week’s episode of TheMadTech Podcast, Laura Collins, Digital Performance Director at Omnicom Media Group, joins ExchangeWire’s John Still and Rachel Smith to discuss Zapp's launch of an advertising platform, Quartz's decision to drop their paywall, and publishers' determination to safeguard their data.

On this week’s episode of TheMadTech Podcast, Philip Gale, Head of Agency Development, EMEA at InMobi, joins ExchangeWire’s Grace Dillon and Ciaran O’Kane to discuss the privacy implications of the metaverse. They also mull over low levels of gaming ad spend and consider the value of NFT games.

On this week’s episode of TheMadTech Podcast, Scibids’ UK Sales Director Harriet Cunningham joins ExchangeWire’s Rachel Smith and Ciaran O’Kane to discuss the impact of tighter AI restrictions. They also uncover the concerns that still remain over Google’s Privacy Sandbox, and discuss whether the industry is doing enough to measure attention.

On this week’s episode of TheMadTech Podcast, Reuters’ Programmatic Lead Osita Osadebe joins ExchangeWire’s Anne-Marie Sheedy and Mat Broughton to discuss the potential impact of the EU’s DMA legislation. They also get to the core of Apple’s latest privacy measures, and look at the future of news brands in light of the latest Buzzfeed News cuts.

Janis Thomas, e-commerce & marketing director, Look Fabulous Forever joins ExchangeWire's Lindsay Rowntree and Rachel Smith to discuss the increase of mobile shopping in the UK; the rise in cost of streaming service subscriptions; and the introduction of advertising to Netflix’s business model.

Liz Salway, Global Digital Centre of Competencies Lead, Publicis joins ExchangeWire's Anne-Marie Sheedy and Lindsay Rowntree to discuss the profit losses of digitally-native vertical brands; the new normal of consumer habits; and Walmart’s 2021 advertising revenue.

Alexis Faulkner, chief digital officer, Mindshare UK, joins ExchangeWire’s Mat Broughton and Rachel Smith to discuss disinformation in Russia’s invasion of Ukraine, measures to prevent mobile location data transactions, and the disruption caused by US talent shortages.

Emily Palmer, The Women in Programmatic Network, joins ExchangeWire’s Lindsay Rowntree and Ciaran O’Kane to discuss Big Tech’s limitations on Russian ads; the distancing from Google’s Accelerated Mobile Pages (AMP) framework by publishers; and Google’s introduction of Checks.

Paddy Kelly, head of digital, ITV, joins ExchangeWire’s Anne-Marie Sheedy and Mat Broughton to discuss ad viewership on TV, IAB Europe’s decision to appeal the Belgian DPA’s ruling, and the launch of Walgreens Advertising Group’s new programmatic clean room solution.

On our fourteenth edition of The MadTech Podcast Special, Oli Marlow Thomas, founder and CEO, Ad-Lib Digital, and Alex Robertson, head of marketing, Etihad Airways, joins ExchangeWire’s Lindsay Rowntree to explore the role of creative within the marketing industry.

Simon Eaton, managing director, UK, Fifty, joins ExchangeWire’s Grace Dillon and Lindsay Rowntree to discuss the replacement to Google FLoC, Sony’s proposed acquisition of Bungie, and Meta’s threat to pull the platform from Europe.

Cassie Stevens, global head of commerce, Publicis Commerce, joins ExchangeWire’s Mat Broughton and Ciaran O’Kane to discuss the rise of online marketplace spend; Apple’s new service for digital payments; and the metaverse’s impact on physical and online shopping.

Femi Taiwo, head of consultancy, Europe, Assembly joins ExchangeWire’s Grace Dillon and Rachel Smith to discuss a reportedly illegal deal between Google and Facebook; the accusation that Google Analytics have breached GDPR; and Microsoft’s near acquisition of Activision Blizzard.

Our thirteenth edition of The MadTech Podcast Special explores the cookieless future. The impending demise of the third-party cookie has had a huge impact on the ad tech industry, and knowing how to progress when this finally takes place is the leading topic of conversation. In this episode, Søren Dinesen, CEO, Digiseg; Josh Mortensen, CMO, Digiseg; and Thomas Lytzen, director of ad sales and tech, Ekstra Bladet joins ExchangeWire’s Lindsay Rowntree to explore how the ad tech industry will be impacted when the expiration date for third-party cookies eventually arrives. In this session they cover, how the impending demise of the third-party cookie has impacted the existing data infrastructure that underpins not just the ad tech industry, but also data privacy from the perspective of the consumer; what principles long-term solutions need to possess in order to go the distance; what a privacy-first agenda looks like in comparison to our current landscape; and whether the digital advertising industry is ready for this shift.

On this week’s episode of TheMadTech Podcast, digital lead at the7stars Charlotte Powers joins ExchangeWire's Mat Broughton and Anne-Marie Sheedy to discuss The New York Times' acquisition of The Athletic; issues associated with cross-platform integrated measurement; and Starling Bank withdrawing their paid advertisements.

Laura Kantor, marketing & sustainability director at foodpanda, joins ExchangeWire's Mat Broughton and Rachel Smith to discuss the latest news in media, marketing, and commerce. This week they cover: the rise of "Q commerce"; the future of restaurants in a post-COVID world; and the growth of environmental consciousness amongst consumers.

This week, Yahoo’s Vice President, Exchange and Supply International, Simon Halstead joins Lindsay Rowntree and Rachel Smith to discuss Criteo’s latest acquisition; big tech’s relationship with advertising; and zero-party data. Simon Halstead, Yahoo’s Vice President, Exchange and Supply International, joins ExchangeWire's Lindsay Rowntree and Rachel Smith to discuss the latest news in media, marketing, and commerce. This week they cover: Criteo’s acquisition of IPONWEB; Alphabet, Amazon, and Meta’s control over the advertising space; and the future of zero-party data in privacy-first advertising.

Charlotte Williams, content marketing consultant, joins ExchangeWire's Anne-Marie Sheedy and Mat Broughton to discuss the latest news in media, marketing, and commerce. This week they cover: “Mass reporting” campaigns targeting content creators on TikTok; the launch of Tesco’s media and insights platform; and the growth of livestream shopping.

Alex Khan, MD International at Unruly, joins ExchangeWire's Grace Dillon and Ciaran O'Kane to discuss the latest news in media, marketing, and commerce. This week they cover: DuckDuckGo's release of "App Tracking Protection", an app blocking tool for Android; reports that CTV is now the fastest growing ad platform in the US; and the future of broadcast TV.

This week AdColony’s Tom Simpson joins Mat Broughton and Lindsay Rowntree to discuss revenue opportunities for NFTs; Meta’s plans for the metaverse; and Niantic’s recent campaign release. Tom Simpson, SVP, APAC, at AdColony, joins ExchangeWire's Mat Broughton and Lindsay Rowntree to discuss the latest news in media, marketing, and commerce. This week they cover: NFTs’ future revenue opportunities within the luxury market; Facebook’s incoming CTO Andrew Bosworth’s plans for moderating the metaverse; and the release of Niantic’s “Meet You Out There” metaverse campaign.