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All your MadTech podcasts from ExchangeWire in one feed:
The MadTech Podcast: our weekly news wrap-up with a special guest
The MadTech Daily: your media and marketing news in minutes each morning
Podcast Specials: interviews with industry leaders on their specialist subjects
The MadTech Podcast Special: Turning Code into Creativity
In this special episode of The MadTech Podcast, Josh Gallagher, chief operating officer, APAC at EssenceMediacom, joins John Still to discuss AI and its impact on the creative industries.
21:5223/08/2023
James Florence, Immediate Media
On this week's episode of the MadTech Podcast, James Florence, head of advertising technology, Immediate Media, joins ExchangeWire CRO Anne-Marie Sheedy and research lead Mat Broughton to discuss Disney+, made for advertising (MFA) sites, X, and more.
31:2718/08/2023
Abtin Fanaeian, Quantcast
On this week's episode of The MadTech Podcast, Abtin Fanaeian, chead of market expansion (Asia) at Quantcast, joins ExchangeWire CEO Rachel Smith and research lead Mat Broughton to discuss search ad spend, attention, retail media, and more.
52:1611/08/2023
ExchangeWire on UK Ad Spend, Linear TV's Decline, and DoubleVerify Buying Scibids
On this week's episode of The MadTech Podcast, ExchangeWire's CEO Rachel Smith and CSO Ciarán O'Kane join head of content John Still to discuss the AA/WARC's revised ad spend forecast, the future of TV as linear declines, and DoubleVerify's acquisition of Scibids.
32:3804/08/2023
Erfan Djazmi, Mediahub
On this week's episode of The MadTech Podcast, Erfan Djazmi, chief digital officer EMEA at Mediahub, joins ExchangeWire editor Mariam Ahmad and head of research Mat Broughton to discuss AI leaders' safety commitments, Indonesia's new crypto exchange, the future of NFTs, and more.
40:1828/07/2023
Adam Foley, Bountiful Cow
On this week's episode of The MadTech Podcast, Adam Foley, CEO of Bountiful Cow, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss new AI start up xAI, the latest updates on Microsoft's planned acquisition of Activision Blizzard, Disney's potential TV sell off, and more.
32:0021/07/2023
Jeremy King, Festival of Media
Jeremy King, CEO of Festival of Media, joins ExchangeWire CRO Anne-Marie Sheedy and COO Lindsay Rowntree to discuss the YouTube's threat to ad blocker users, OpenAI's new "Superalignent" team, how Threads might affect Twitter, and more.
45:1514/07/2023
Hannah Buitekant, Mail Metro Media
Hannah Buitekant, managing director of digital, Mail Metro Media, joins ExchangeWire editor Grace Dillon and head of content John Still to discuss the ANA's finding that a fifth of ad spend goes to made-for-advertising websites, RTL and The Trade Desk's addressable TV partnership, the rise of retail media, and more.
34:1007/07/2023
Jay Richards, Imagen Insights
On this week's episode of The MadTech Podcast, Jay Richards, co-founder of Imagen Insights, joins ExchangeWire CEO Rachel Smith and staff writer Hannah Dillon for an in-depth discussion on Gen Z. In this podcast, Richards, Smith, and Dillon explore the impact of social media on Gen Z, emerging trends amongst the cohort, and their evolving relationship with technology.
54:1730/06/2023
Nathalie Nahai, web psychologist and author
Web psychologist and author Nathalie Nahai joins ExchangeWire editor Grace Dillon and research lead Mat Broughton to whether 'Twitter 2.0' will take off under new CEO Linda Yaccarino, with philosophical implications of using AI for creative pursuits, shifts in news consumption, and more.
58:3923/06/2023
ATS London Special
Attempting to cut through the post-event haze, head of content John Still, COO Lindsay Rowntree, and CEO Rachel Smith recap some key insights and personal highlights in this ATS London 2023 Special.
39:3416/06/2023
Bayyina Black, R/GA
Bayyina Black, global director, sustainability and impact at R/GA, joins ExchangeWire CEO Rachel Smith and research lead Mat Broughton to discuss the importance of ESG in the agency selection process, why authenticity is imperative to DEI, and the evolution of content strategies.
54:4109/06/2023
Charlotte Thomson, Copa90
Charlotte Thomson, head of women's football at Copa90, joins ExchangeWire's head of content John Still and COO Lindsay Rowntree to discuss DAZN's UWCL YouTube channel, Burnley FC Women's use of TikTok, the Women's World Cup broadcasting rights, and more.
43:2202/06/2023
The MadTech Podcast Special: CTV as an Effective Marketing Environment
In this The MadTech Podcast Special, Konrad Feldman, co-founder and CEO, Quantcast, and Grace Bailey, senior agency and digital marketing manager at Auto Trader, join ExchangeWire CEO Rachel Smith to discuss the wider CTV ecosystem, the effectiveness of the channel, and the technology available to make the most of it.
36:1926/05/2023
The MadTech Podcast Special: Alkimi Exchange on Web3 in Media
In this The MadTech Podcast Special, Alkimi Exchange's Adam Chorley and Chandrasekhar Narayana analyse the findings of the Web3 in Media Insights & Attitudes report, discussing media buyers' understanding of Web3, barriers to adoption and how brands are utilising the technology.
32:5723/05/2023
Josh Sternberg, Morning Brew
Joshua Sternberg, executive editor, Morning Brew, joins ExchangeWire's head of content John Still and CEO Rachel Smith to discuss Linda Yaccarino's appointment as Twitter CEO, the sale of Vice Media after it files for bankruptcy, and identity as a targeting tool.
53:2619/05/2023
Rob Beeler, Beeler.Tech
On this week's episode of The MadTech Podcast, Rob Beeler, founder and CEO, Beeler.Tech, joins ExchangeWire research lead Mat Broughton and CEO Rachel Smith to discuss TikTok's Pulse Premier, The Guardian licensing its IP for contextual targeting, the CMA's AI probe, and more.
48:4512/05/2023
ExchangeWire on Anti-Tracking, the CMA's Microsoft-Activision Ruling, and UK Ad Spend
On this week's episode of The MadTech Podcast, ExchangeWire's CSO Ciarán O'Kane and head of content John Still join staff writer Hannah Dillon to discuss Apple and Google's draft anti-tracking specification, the CMA blocking Microsoft's deal to buy Activision Blizzard, and the AA/WARC's downward forecast for UK ad spend.
26:5305/05/2023
Patrick Kelly, ITV
On this week's episode of The MadTech Podcast, Patrick Kelly, head of digital, ITV Commercial, joins ExchangeWire COO Lindsay Rowntree and CEO Rachel Smith to discuss UK brands' reliance on third-party cookies, Newsworks' 'Trust Calculator' for brands and agencies, and the demand for increased streaming ad options amongst US viewers.
55:5228/04/2023
Jo Redfern, Content Strategist
On this week's episode of The MadTech Podcast, content strategist Jo Redfern, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the recovery of SVOD subscriptions in the UK, Google's move into the FAST space, Netflix's advancement into gaming, and more.
44:4121/04/2023
Harriet Kingaby, Conscious Advertising Network
On this week's episode of The MadTech Podcast, Harriet Kingaby, co-founder of the Conscious Advertising Network, joins ExchangeWire senior editor Mat Broughton and CEO Rachel Smith to discuss Meta's introduction of a personalised ad opt out, concerns around TikTok's impact on young people, the AOP calling out data scraping, and more.
52:5914/04/2023
Amina Folarin, Oliver Agency
On this week's episode of The MadTech Podcast, Amina Folarin, chief executive officer, UK group, at Oliver Agency, joins ExchangeWire editor Grace Dillon and head of content John Still to discuss how brands are experimenting with Web3, the importance of live events, and more.
28:4607/04/2023
Dan Calladine, dentsu
On this week's episode of The MadTech Podcast, Dan Calladine, head of media futures at dentsu, joins ExchangeWire editor Grace Dillon and senior editor Mat Broughton to discuss the AVOD revenue growth, concerns around chatbot misinformation, the state of the metaverse, and more.
44:3831/03/2023
The Road to ATS Singapore: What's Shaping APAC in 2023
Catch up on the panel discussion from The Road to ATS Singapore. Caroline Campbell (StackAdapt), Avis Easteal (LUXAsia), Gurman Hundal (MiQ), Silas Lewis-Meilus (Haleon), and Raj Parekh (Mediacorp) joined Lindsay Rowntree to discuss what's shaping the industry across APAC in 2023.
57:0124/03/2023
The MadTech Podcast Special: SCMP's Kevin Huang on Data, Transparency and Quality Journalism
South China Morning Post's Chief Operating Officer, Kevin Huang, joins ExchangeWire's John Still to discuss how the 120-year old publisher has made waves in a digital world.
In this episode, Huang dives into the importance of adaptability in a digital world, accuracy and quality journalism, and how data can be used to rebuild trust in mainstream media outlets.
27:2122/03/2023
230: Thomas Walters, Billion Dollar Boy
On this week's episode of The MadTech Podcast, Thomas Walters, founder and Europe CEO of Billion Dollar Boy, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss the UK's creative sector, HSBC rescuing SVB UK for £1, Spotify's shift towards discoverability, and more.
34:5517/03/2023
228: The MadTech Podcast Special: Generative AI and Creativity
In this special edition of The MadTech Podcast, Nick Pringle, SVP executive creative director at R/GA, joins ExchangeWire's John Still to discuss what the recent surge in Generative AI may mean for the ad industry, focusing on what the emerging technology could mean for creativity.
24:0015/03/2023
229: Laura Wade, Essencemediacom
On this week's MadTech Podcast, Laura Wade, EssenceMediacom's VP, content and innovation EMEA, joins ExchangeWire head of content John Still and COO Lindsay Rowntree to discuss sustainability within the ad tech industry, focusing on consumer demands around ESG in the UK, Walmart's foray into tech, Character.AI's $1bn valuation and more.
51:5310/03/2023
227: The MadTech Podcast Special: The Evolution of Digital Supply Chains
On our twenty-fourth edition of The MadTech Podcast Special, Emma Newman, chief revenue officer, EMEA at PubMatic joins ExchangeWire head of content John Still. Together, Newman and Still discuss digital supply chains, covering issues including efficiency, transparency, and the key challenges impacting digital supply chains in ad tech.
31:2208/03/2023
226: The Road to ATS London: Industry Obsessions in 2023
Catch up on the panel discussion from The Road to ATS London. Karen Eccles (The Telegraph), Ed Mullins (StackAdapt), Richard Ottoy (Sharethrough), Celine Saturnino (Total Media), and Tim Willcox (PubMatic) joined Ciarán O'Kane to discuss some key areas of focus for the industry in 2023.
43:5903/03/2023
224: The MadTech Podcast Special: Google and the DoJ - what happens next?
On our twenty-third edition of The MadTech Podcast Special, we turn our attention to the US Department of Justice's case against Google, which seeks to split up its ad business. In a lawsuit filed on Tuesday (24th January), the DoJ alleged that Google abuses its power as one of the biggest providers and auctioneers of online advertising.
27:4628/02/2023
223: Alex Wright, Channel 4
On this week's MadTech Podcast, Alex Wright, programmatic and platform leader at Channel 4, joins ExchangeWire senior editor Mat Broughton and CEO Rachel Smith to discuss digital TV overtaking linear, Netflix refunding advertisers, AWO's single consent proposal, and more.
43:3824/02/2023
222: The MadTech Podcast Special: Data Innovation in Mobile Apps
On our twenty-second edition of The MadTech Podcast Special, Giovanni Brusetti, director, digital marketing and products at Johnson & Johnson, joined ExchangeWire head of content John Still to discuss in-app activation, the power of data and innovation in mobile.
30:2322/02/2023
221: Lindsay Rowntree and Ciarán O'Kane ExchangeWire
On this week's MadTech Podcast, ExchangeWire COO Lindsay Rowntree and CEO Ciarán O'Kane join head of content John Still to discuss the CMA's opposition to Microsoft's Activision purchase, Criteo looking for a buyer, and Yahoo restructuring their ads business.
35:0217/02/2023
220: Ben Tuff, UMWW
On this week's MadTech Podcast, Ben Tuff, chief product manager at UM Worldwide, joins ExchangeWire editor Grace Dillon and CSO Ciarán O'Kane to discuss AI's impact on search, Tencent partnering with Grab, Meta's victory over the FTC, and more.
49:3710/02/2023
219: Hien Lane, Hello Health Group
On this week's MadTech Podcast, Hien Lane, senior vice president, APAC regional partnerships at Hello Health Group, joins ExchangeWire staff writer Hannah Dillon and head of content John Still to discuss Amazon launching a medication subscription service, the ACCC cracking down on undisclosed influencer ads, the DOJ's Google antitrust lawsuit, and more.
39:3903/02/2023
218: Celine Saturnino, Total Media
On this week's MadTech Podcast, Celine Saturnino, COO of Total Media, joins ExchangeWire editor Grace Dillon and COO Lindsay Rowntree to discuss the relevance of digital ads, TikTok offering to share their algorithms with the US, the latest ISBA and PwC Programmatic Transparency report, and more.
43:3227/01/2023
217: The MadTech Podcast Special: Demystifying Web3
On our twenty-first edition of The MadTech Podcast Special, Women of Web3's Niamh Linehan joined ExchangeWire head of content John Still to discuss what Web3 is, the possibilities it presents, and how Women of Web3 are seeking to make the space more accessible.
32:0225/01/2023
216: Addy Cutts, Oracle
On this week's MadTech Podcast, Addy Cutts, regional director, APAC, at Oracle, joins ExchangeWire CRO Anne-Marie Sheedy and CEO Rachel Smith to discuss European telcos' TrustPid, finding the right post-cookie solutions, and Trovo's partnership with Uplify.
01:01:1320/01/2023
215: Seun Odeneye, Matterkind
On this week's MadTech Podcast, Seun Odeneye, managing director, UK & Ireland at Matterkind, joins ExchangeWire senior editor Mat Broughton and COO Lindsay Rowntree to discuss reports of ChatGPT being integrated into Bing, Meta being barred from using targeted advertising, and Roku launching their own TVs.
54:5813/01/2023
214: Dino Myers-Lamptey, The Barber Shop
On this week's MadTech Podcast, Dino Myers-Lamptey, founder of The Barber Shop and co-chair of The Alliance of Independent Agencies joins ExchangeWire editor Grace Dillon and head of content John Still to discuss the duopoly's share of US digital ad revenue, Morocco's plans for new crypto legislation, Shopify's focus on Audiences, and more.
43:1306/01/2023
213: 2023 Predictions with ExchangeWire
Join ExchangeWire's Ciarán O'Kane, Rachel Smith, Lindsay Rowntree and John Still in this special end-of-year episode to discover their top predictions for media, marketing and commerce in 2023.
01:05:4223/12/2022
212: Alexander Lund, Mamuka ApS
On this week's MadTech Podcast, Alexander Lund, founder & CEO of Mamuka ApS joins ExchangeWire head of content John Still and COO Lindsay Rowntree to discuss Tesco's latest Retail Media move, Amazon capitulating to the EU over product promotion, revised ad growth forecasts, and more.
48:5016/12/2022
211: ExchangeWire on EU Targeting Restrictions, UKSAFC, and the Future of News
On this week's MadTech Podcast, ExchangeWire CSO Ciaran O'Kane and head of content John Still join Grace Dillon to discuss the EU's crackdown on Meta's personalised advertising model, the foundation of the UKSAFC, and the future of news.
40:2609/12/2022
210: The MadTech Podcast Special: Why it's so Difficult to Define 'Attention'
On our twentieth edition of The MadTech Podcast Special, Heather Lloyd, head of product marketing at Nano Interactive, joins ExchangeWire COO Lindsay Rowntree to explain why 'attention', although difficult to define, is so crucial to measure.
32:3302/12/2022
209: The MadTech Podcast Special: 2022 Trending - The TikTok Trends that Drove Mainstream Culture
On our nineteenth edition of The MadTech Podcast Special, TikTok's UK brand strategy lead, Tamsin Vincent, and TikTok Creative Lab EU's head of strategy, Pip Dunjay, joined ExchangeWire COO Lindsay Rowntree to discuss the importance of TikTok’s culture and community, how and why trends become trends on TikTok, and take us through some of the top trends for 2022.
35:1630/11/2022
208: Lindt’s Ryan Schumann on Bob Iger’s return to Disney, TikTok’s hiring streak, and the energy consumption of online ads
On this week's episode of the MadTech Podcast, Ryan Schumann, global marketing & analytics manager at Lindt, joins ExchangeWire's Anne-Marie Sheedy and Mat Broughton to discuss Disney's reappointment of Bob Iger as CEO, TikTok’s streak of hires in a wilting tech sector, and the unexpectedly high energy consumption of online ads.
37:1425/11/2022
207: Matt Sutton, TrafficGuard
On this week's episode of TheMadTech Podcast, Matt Sutton, COO of TrafficGuard, joins ExchangeWire's Lindsay Rowntree and Ciarán O'Kane to discuss Meta's job cuts, concerns over TikTok's data collection, how Twitter is faring under Elon Musk, and more.
01:05:1618/11/2022
206: Tamara Sword, ThoughtLDR
On this week's episode of TheMadTech Podcast, Tamara Sword, founder & MD at ThoughtLDR, joins ExchangeWire's Anne-Marie Sheedy and Rachel Smith to discuss VR in the metaverse, the implementation of the DMA, and TikTok's reported move into gaming.
46:1311/11/2022
205: The MadTech Podcast Special: The Biggest Opportunities for Agencies & Marketers in 2023
On our eighteenth edition of The MadTech Podcast Special, Harriet Cunningham, UK sales director at Scibids, and Stefan Kurkic, head of programmatic at mSix&Partners, join ExchangeWire’s Lindsay Rowntree to discuss the biggest opportunities for advertisers and marketers in 2023. Together, the panel explore mobile-first strategies; cookieless environments; reducing carbon footprints; and more.
57:4909/11/2022