Welcome to episode #509 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #509 - Host: Mitch Joel. There's a reason Michael Bungay Stanier's first book, Do More Great Work, has sold close to 100,000 copies. It's small, but do not let the size of it fool you. If you're stuck. If you're not sure if you're focusing on what's important. You need to read that book. I don't even know how many copies of that book I have passed along to friends and colleagues. Then, Michael asked me to be one of the participants in a compilation book called, End Malaria. All proceeds from the book went to the Malaria No More charity (and that was close to $500,000), while the book wound up hitting #2 on Amazon (plus, it was published on Seth Godin's The Domino Project imprint). Well, Michael does a lot more than publish books that become movements. He spends the bulk of his day running Box Of Crayons - a consultancy to help time-crunched managers do less good work and much more great work. Over the years, he's learned a thing or two. With that, he's back with a brand new book, The Coaching Habit, that has some thoughts on how we can get the best out of ourselves (whether we're coaching someone, coaching ourselves or getting coached). Enjoy the conversation... Running time: 55:53. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Michael Bungay Stanier. Box Of Crayons. The Coaching Habit. Do More Great Work. End Malaria. Follow Michael on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #509 - Host: Mitch Joel. Tags: advertising podcast amazon audio blog blogging box of crayons brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog do more great work end malaria facebook google itunes j walter thompson jwt leadership podcast malaria no more management podcast marketing marketing blog marketing podcast michael bungay stanier mirum mirum agency mirum agency blog mirum blog seth godin the coaching habit the domino project twitter wpp

Welcome to episode #508 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #508 - Host: Mitch Joel. I have said it before. I will say it again. Christopher S. Penn is a deadly weapon... and I mean that in the kindest sense of the saying. Yes, he's a practicing Martial Artist, but he's a more dangerous marketing weapon. He's that rare breed of deeply tech savvy professional combined with an understanding of marketing that will make your head spin. His full-time job is as the Vice President of Marketing Technology at SHIFT Communications, but he's also one of the co-founders of PodCamp, co-host (with John Wall) of the Marketing Over Coffee podcast, and a very passionate blogger at Awaken Your Superhero. He's also published a slew of business book, White Belt Marketing, Marketing Blue Belt and - most recently - Leading Innovation. Some fans of the show may also remember him as one of the co-hosts of Media Hacks. With that, we came together to discuss all things innovation. Where does it come from, how does it work and what's your company missing? Enjoy the conversation...  Running time: 57:16. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Christopher S. Penn. Leading Innovation. Awaken Your Superhero. White Belt Marketing. Marketing Blue Belt. Marketing Over Coffee. Follow Chris on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #508 - Host: Mitch Joel. Tags: advertising podcast audio awaken your superhero blog blogging brand business blog business book business podcast christopher s penn david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson john wall jwt leadership podcast leading innovation management podcast marketing marketing blog marketing blue belt marketing over coffee marketing podcast mirum mirum agency mirum agency blog mirum blog pod camp shift communications twitter white belt marketing wpp

Welcome to episode #507 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #507 - Host: Mitch Joel. It's always a pleasure to welcome Jay Baer back to the show. We don't always agree, but we both do love marketing in this modern age. Jay is back with a brand new book called, Hug Your Haters. The book is being described as a modern day approach to customer service. Jay says that customer service is the new marketing (a point we debate on this episode). Jay's last business book was Youtility. And, as if that weren't enough, he turned his blog, Convince And Convert into a major publishing platform that features multiple voices along with ton of fascinating podcasts and more. His first book, The Now Revolution (which he co-wrote with Amber Naslund), also broke ground when it was first released. Enjoy the conversation... Running time: 52:53. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Jay Baer. Convince And Convert. Hug Your Haters. Youtility. The Now Revolution. Follow Jay on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #507 - Host: Mitch Joel. Tags: advertising podcast amber naslund audio blog blogging brand business blog business book business podcast convince and convert convince and convert podcast david usher digital marketing digital marketing agency digital marketing blog facebook google hug your haters itunes j walter thompson jay baer jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog the now revolution twitter wpp youtility

Welcome to episode #506 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #506 - Host: Mitch Joel. What will near-to-future technologies do to change business as we know it? Better question: how are these technologies already being used in business? These are the questions that journalist, strategist, consultant and author, John C. Havens has been investigating. His latest business book is called, Heartificial Intelligence, and it looks at what our world could look like, if we don't begin figuring out what robots and machine learning-based business landscapes could look like. Marrying technology, economics, psychology and even fictional narratives, Havens paints a vivid portrait about what our future could look like. Havens is also the author of Hacking H(app)ness, and a writer for Mashable, The Guardian, and Slate. Enjoy the conversation... Running time: 1:05:00. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with John C. Havens. Heartificial Intelligence. Hacking H(app)ness. Follow John on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #506 - Host: Mitch Joel. Tags: advertising podcast artificial intelligence audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog facebook google hacking happiness heartificial intelligence itunes j walter thompson john c havens john havens jwt leadership podcast machine learning management podcast marketing marketing blog marketing podcast mashable mirum mirum agency mirum agency blog mirum blog robotics robots slate the guardian twitter wpp

Welcome to episode #505 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #505 - Host: Mitch Joel. We have learned a lot in the past few years about what works in business. We have companies' valuations explode with massive growth. We've also re-invented the spaces that we work in. So, how has it all worked out? Do open-floor plans really work, or do they make employees miserable? Are there companies which really put their employees' welfare first, and their clients second?  Are annual performance reviews really necessary? These are just some of the questions that Dr. David Burkus has been trying to answer. The culmination is his second book, Under New Management: How Leading Organizations Are Upending Business as Usual. David is a regular contributor to Harvard Business Review, Forbes, Psychology Today and 99U. When not speaking or writing, he's also an assistant professor of management at Oral Roberts University, where he teaches courses on organizational behavior, creativity, innovation, and strategic leadership. His first book was titled, The Myths of Creativity - The Truth About How Innovative Companies Generate Great Ideas, ands podcast is called, Radio Free Leader. I'm excited to welcome him back to the show. Enjoy the conversation... Running time: 57:09. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Dr. David Burkus. Under New Management: How Leading Organizations Are Upending Business as Usual. The Myths of Creativity - The Truth About How Innovative Companies Generate Great Ideas. Radio Free Leader. Follow David on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #505 - Host: Mitch Joel. Tags: 99u advertising podcast audio blog blogging brand business blog business book business management business podcast creativity david burkus david usher digital marketing digital marketing agency digital marketing blog dr david burkus facebook forbes google harvard business review innovation itunes j walter thompson jwt leadership podcast management management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog oral roberts university psychology today radio free leader strategic leadership the myths of creativity twitter under new management wpp

Welcome to episode #504 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #504 - Host: Mitch Joel. Simply put: Douglas Rushkoff makes my brain hurt, because he is so smart. He recently published his latest book, Throwing Rocks At The Google Bus, and it will make your head spin too. All of our assumptions about disruption, the digital economy, unicorns, valuations, and how all of this technological innovation has evolved will be questioned. Not to be a contrarian for contrarian's sake, this Media Scholar also happens to understand the underpinnings of our economy, and it will startle you. The book acts as a warning and - as with everything he touches - it will make you think deeply. Rushkoff (for those who do not know) is the person responsible for coining terms like 'digital natives', 'social currency' and 'viral media'. If you've never heard of Rushkoff, he's the winner of the Media Ecology Association's first Neil Postman award for Career Achievement in Public Intellectual Activity, he is an author, teacher, and documentarian who focuses on the ways people, cultures, and institutions create, share, and influence each other's values. He is Professor of Media Theory and Digital Economics at CUNY, technology and media commentator for CNN, digital literacy advocate for Codecademy.com and a lecturer on media, technology, culture and economics around the world. Trust me, you do not want to miss this episode. Enjoy the conversation...  Running time: 57:45. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on Twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Douglas Rushkoff/ Throwing Rocks At The Google Bus. Present Shock. Follow Douglas on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #504 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast cnn code academy cuny david usher digital marketing digital marketing agency digital marketing blog douglas rushkoff facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog present shock throwing rocks at the google bus twitter wpp

Welcome to episode #503 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #503 - Host: Mitch Joel. He's back! Google's Digital Marketing Evangelist, bestselling author (Web Analytics - An Hour A Day and Web Analytics 2.0), powerful blogger (Occam's Razor), friend and marketing big brain, Avinash Kaushik. His monthly posts may as well be business books, and his insights into what should really count today for marketing is refreshing. He's got an attitude, he is full of passion, and he has some ideas about what we all need to be thinking about in this day and age. More recently, Avinash also lauched his own, personal, e-newsletter titled, The Marketing-Analytics Intersect (you best sign up for it), and we're back to debate the entire marketing landscape. Enjoy the conversation...  Running time: 54:37. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Avinash Kaushik. Occam's Razor. See. Think. Do. Care. Digital marketing ladders. Activate Tech and Media Outlook 2016 presentation. DigiDay - Gatorade's Super Bowl Snapchat filter got 160 million impressions. The Marketing-Analytics Intersect. Web Analytics - An Hour A Day. Web Analytics 2.0. Follow Avinash on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #503 - Host: Mitch Joel. Tags: activate tech and media outlook 2016 advertising podcast audio avinash kaushik blog blogging brand business blog business book business podcast david usher digiday digital marketing digital marketing agency digital marketing blog facebook gatorade google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog occurs razor see think do care snapchat super bowl the marketing analytics intersect twitter web analytics web analytics 20 web analytics an hour a day wpp

Welcome to episode #502 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #502 - Host: Mitch Joel. Every so often, someone (on Twitter, Facebook or whatever) asks if there are any good books for conducting a meeting? For me, there is only one such book, and it's Al Pittampalli's, Read This Before Our Next Meeting: The Modern Meeting Standard for Successful Organizations. To make it even better, it's a quick and simple read too. I was thrilled to see that Al is back with his second book, Persuadable: How Great Leaders Change Their Minds to Change the World. It's a book for our modern world. We think that real leadership is about having a vision and driving it, at all costs. It turns out that times have changed. Making great things happen is more about surrounding yourself with the right people and being very open to changing courses. While that may sound obvious... it is not. Enjoy the conversation...  Running time: 51:16. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Al Pittampalli. Persuadable: How Great Leaders Change Their Minds to Change the World. Read This Before Our Next Meeting: The Modern Meeting Standard for Successful Organizations. Follow Al on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #502 - Host: Mitch Joel. Tags: advertising podcast al pittampalli audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog persuadable red this before our next meeting twitter wpp

Welcome to episode #501 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #501 - Host: Mitch Joel. It's Valentine's Day. Let's show some love. This guy... this Scott Monty guy. Long before he was Global Digital and Multimedia Communications Manager at Ford, he was a buddy. We spent countless years together - in our own corners - trying to figure out just how disruptive technology was going to be for marketing and communications professions. Prior to publishing the 500th episode of Six Pixels of Separation - The Mirum Podcast (last week), I asked on Facebook who might make a great guest, and Scott's name came up a few times. At first, I laughed because Scott and I have been friends for so long that I (wrongly) assumed he had been on the show (multiple times), but I soon realized that he had never been a guest. That's when I got embarrassed. Simply not acceptable. So, we're fixing it. And, we're showing Scott Monty the love, he rightfully deserves. Scott is a senior executive steeped in digital. He was ranked by The Economist as number one atop the list 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media, Alan Mulally, the CEO of Ford Motor Company, called him "a visionary." Scott has been featured in hundreds of news and business publications in print and on the web, in dozens of books, and on a variety of mainstream media. If you're not signed up for his weekly newsletter, The Full Monty, you don't know what you're missing. In this episode, we look at the state of marketing and communications, and where it's all going. Enjoy the conversation... Running time: 55:53. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Scott Monty. The Full Monty. Follow Scott on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #501 - Host: Mitch Joel. Tags: advertising podcast alan mulally audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog forbes ford google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog scott monty the economist the full monty wpp

Welcome to episode #500 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #500 - Host: Mitch Joel. It is a total pleasure to welcome Morgan Spurlock to the show. Most people know him for his amazing documentaries (Super Size Me, Where in the World Is Osama bin Laden?, POM Wonderful Presents: The Greatest Movie Ever Sold, Comic-Con Episode IV: A Fan's Hope and One Direction: This Is Us). He is also doing a lot of great work over at CNN with his show, Inside Man. Some might also remember his awesome reality TV show, 30 Days. With that, Spurlock also jumped full-on into content marketing and branded content. I've been lucky to know Morgan for a few years, and was very thankful that he agreed to be my guest on the 500th episode. He's someone who was very skeptical of brands and advertising, and he now sees the relationship between the work he is doing and how brands can be a part of it. Enjoy the conversation... Running time: 53:07. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Morgan Spurlock. Inside Man. Super Size Me. Where in the World Is Osama bin Laden?. POM Wonderful Presents: The Greatest Movie Ever Sold. Comic-Con Episode IV: A Fan's Hope. One Direction: This Is Us. 30 Days. Follow Morgan on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #500 - Host: Mitch Joel. Tags: 30 days advertising podcast audio blog blogging brand branded content business blog business book business podcast cnn common episode iv a fans hope content marketing david usher digital marketing digital marketing agency digital marketing blog documentary google inside man itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog morgan spurlock one direction this is us pom wonderful presents the greatest movie ever sold super size me the greatest movie ever sold where in the world is osama bin laden wpp

Welcome to episode #499 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #499 - Host: Mitch Joel. I have been blessed. Don't think that I don't recognize it. I do. I'm still insanely driven and hyper-entrepreneurial, so I'm not always satisfied, but I am grateful. I get to spend a lot of time with people that many business leaders would spend fortunes to connect with. Over the years, I've done my best to give back as well. Nothing is more fulfilling than speaking to students who are interested in business, innovation, technology and marketing. I happen to live in the same city as McGill University. Professor Karl Moore is not only an Associate Professor  at the Desautels Faculty of Management, but he is also on the faculty at Oxford. I've been lucky enough to call him a friend for a number of years, and to give back by speaking to the students at the university. He's frequently asks me to be a guest on his famed The CEO Series radio show, as well as in his countless (and well-read) business columns for the likes of the Globe & Mail and Forbes. Currently, he's in the midst of writing two books. One, is titled Quiet Leaders - Introverts in the Executive Suite and the second is titled, The PostModern Generation - Working With Under 35s The Way They Want To Be Worked With. His experience, research and insight into the word of business and how successful leaders make it happen is unparalleled. Enjoy the conversation...  Running time: 42:55. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Professor Karl Moore. Desautels Faculty of Management. The CEO Series. Globe & Mail. Forbes. Follow Karl on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #499 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast david usher desautels faculty of management digital marketing digital marketing agency digital marketing blog forbes globe and mail google itunes j walter thompson jwt karl moore leadership podcast management podcast marketing marketing blog marketing podcast mcgill university mirum mirum agency mirum agency blog mirum blog oxford university professor karl moore quiet leaders the ceo series the postmodern generation wpp

Welcome to episode #498 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #498 - Host: Mitch Joel. Bob Pearson first came on to my radar when he published his first business book, PreCommerce, in 2011. Bob is known in the digital marketing industry as a true innovator and someone who believes (deeply) in the power of analytics and pragmatism to drive better business results (with a heavy slant towards public relations and communications). With that, he is president of W20 Group, and putting the finishing touches on his next book, Storytizing (which should be available around March). Bob also teaches for the Syracuse Center for Social Commerce and the U.S. State Department's Marketing College. Prior to this current agency position, Bob worked as VP of Communities and Conversations at Dell to develop the Fortune 500's first global social media function -- which became the industry standard for social media and brands. So, where is the industry at today? Where is it going in the next short while? Enjoy the conversation... Running time: 50:01. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Bob Pearson. PreCommerce. W20 Group. Follow Bob on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #498 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging bob pearson brand business blog business book business podcast david usher dell digital marketing digital marketing agency digital marketing blog google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing college marketing podcast mirum mirum agency mirum agency blog mirum blog precommerce social media storytizing syracuse center for social commerce w20 group wpp

Welcome to episode #497 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 36th conversation (or, as I like to affectionately call it, Across The Sound 36.20), and in this episode, we discuss this year's Consumer Electronics Show (CES) that just took place in Las Vegas, and what the impact will mean for marketers. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #497 - Host: Mitch Joel. Running time: 1:00:55. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #497 - Host: Mitch Joel. Tags: across the sound advertising podcast app audio blog blogging brand business book business podcast ces consumer electronics show david usher digital marketing evolution facebook flip the funnel google iTunes j walter thompson jaffe juice join the conversation joseph jaffe jwt life after the 30 second spot marketing blog marketing podcast mirum mirum agency startup for brands twitter zero book

Welcome to episode #496 of Six Pixels Of Separation - The Mirum Podcast.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #496 - Host: Mitch Joel. Famed marketing journalist, Bob Garfield, was waxing poetic about a book called, The Digital Transformation Playbook, by Columbia Business School professor and brand strategist, David Rogers. He is also the founder of the Center on Global Brand Leadership's acclaimed BRITE conference on brands, innovation, and technology. Garfield said: "Seldom have the effects of digital media on legacy industries and innovators alike been so succinctly and scholarly-ly explained. I won't much detail the Playbook, except to say it breaks down the five main areas of business turned upside down by digital revolution: customers, competition, data, innovation and value. Not to put too fine a point on it, everything we learned about these fundamentals since the Industrial Revolution has ceased to be true. To be even blunter, take Jack Welch's triumphalist bestseller from the old analog days and set it on fire; it is worthless. Rogers uses case histories to illustrate how and why the times they are a changing'. And more importantly, exactly how to adapt." I got excited. I dug a little into Rogers and discovered a great presentation he gave at The Economist's Big Rethink CMO conference. It was fascinating. I invited Rogers to be a guest on the podcast, and he informed me that his new book will only be out in the middle of 2016. I didn't want to wait. Here's our conversation about the work he is doing, his last book (The Network Is Your Customer), and how he sees the current marketing industry. Our conversation was recorded just before the New Year. Enjoy the conversation...  Running time: 53:10. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with David Rogers. The Network Is Your Customer. BRITE conference. Follow David on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #496 - Host: Mitch Joel. Tags: advertising podcast audio big rethink cmo conference blog blogging bob garfield brand brite conference business blog business book business podcast center on global brand leadership columbia business school david rogers david usher digital marketing digital marketing agency digital marketing blog google itunes j walter thompson jack welch jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog the digital transformation playbook the economist the network is your customer wpp

Welcome to episode #495 of Six Pixels Of Separation - The Mirum Podcast. The book Madison Avenue Manslaughter - An Inside View of Fee-Cutting Clients, Profit-Hungry Owners and Declining Ad Agencies, has been sitting - front and center - on my desk since it was released in June of last year. I've been reading it slowly. Very slowly. Trying to deconstruct and define the path for both my agency, Mirum, and this industry that I love so dearly. There is trouble in the air. Disruption is racing through the marketing industry at a pace that is unprecedented. I'm not sure anyone saw the myriad of ways that the agency model is being pushed, pulled, stretched, consolidated and digitized. The author of Madison Avenue Manslaughter is Michael Farmer. Prior to founding Farmer & Company in 1992, Farmer was a strategy consultant with The Boston Consulting Group and a Director of Bain & Company. He has been committed to bringing Bain-like analytical and strategic disciplines to the advertising industry for over two decades, in many diverse regions around the world. He is experienced, insightful and passionate about the world of advertising agencies. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #495 - Host: Mitch Joel. Running time: 55:56. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Michael Farmer. Madison Avenue Manslaughter - An Inside View of Fee-Cutting Clients, Profit-Hungry Owners and Declining Ad Agencies. Farmer & Company. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #495 - Host: Mitch Joel. Tags: advertising podcast audio bain and company blog blogging boston consulting group brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog farmer and company google itunes j walter thompson jwt leadership podcast madison avenue madison avenue manslaughter management podcast marketing marketing blog marketing podcast michael farmer mirum mirum agency mirum agency blog mirum blog wpp

Welcome to episode #494 of Six Pixels Of Separation - The Mirum Podcast. The last time that I saw Misha Glouberman was in the mid-eighties. We went to high school together (he was three years older than I was). I had not heard his name until the other week, when our Executive Creative Director at Mirum, Jon Finkelstein, asked me if I ever read the book, The Chairs Are Where the People Go: How to Live, Work, and Play in the City, which was co-authored with Sheila Heti and is a collection of his thoughts. The book was called "a triumph of what might be called conversational philosophy... hilarious and humane" by The New Yorker. Now, Misha is an expert on the subtle arts of negotiation and communication. His presence and work has been called transformative. He is also the host of Trampoline Hall, a lecture series which has sold out every show in its home city of Toronto since its inception, in 2001, and which has toured around North America. ("We love it" -- The Village Voice). In everything he does, Glouberman combines a creative people-cantered approach with analytic rigour: he was previously a software developer, and has a philosophy degree from Harvard. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #494 - Host: Mitch Joel. Running time: 48:23. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Misha Glouberman. The Chairs Are Where the People Go: How to Live, Work, and Play in the City. Trampoline Hall. Follow Misha on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #494 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog google harvard harvard philosophy itunes j walter thompson jon finkelstein jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog misha glouberman sheila heti the chairs are where the people go the new yorker the village voice trampoline hall wpp

Welcome to episode #493 of Six Pixels Of Separation - The Mirum Podcast. Ian Chamandy (along with his business partner, Ken Aber) recently published a business book titled, Why Should I Choose You? The book is based on their strategic planning methodology that helps brands define who they are... in seven words or less (not a typo). Their unique methodology (known as Blueprinting) help businesses put aside the typical jargon-based mission and vision statements that no team member can ever understand (and few implement). Once your brand knows - in seven words or less -who they are (and why they are), they can now use it to guide better decisions within the organization, and take better action. Business has changed and brands need to formulate messaging and strategy based on clarity to better compete. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #493 - Host: Mitch Joel. Running time: 51:35. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Ian Chamandy. Ken Aber. Why Should I Choose You? Blueprint Business Architecture. Follow Ian on Twitter.  This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #493 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging blueprint business architecture brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog google ian chamandy itunes j walter thompson jwt ken aber leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog why should i choose you wpp

Welcome to episode #492 of Six Pixels Of Separation - The Mirum Podcast. Simon Sinek created something much bigger than a splash when his TEDx Talk in 2009, How Great Leaders Inspire Action, garnered over twenty-five million views (and continues to grow). Around this time first business book, Start With Why, took hold and more recently, he published his second book, Leaders Eat Last. He's an optimist. He believes that business leaders can (and should) do more to make our world a better place. This is his mission, and he's working diligently to get all leaders to think about purpose... or their "why." Enjoy the conversation...     Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #492 - Host: Mitch Joel. Running time: 51:47. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Simon Sinek. Leaders Eat Last. Start With Why. How Great Leaders Inspire Action. Follow Simon on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #492 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog google how great leaders inspire action itunes j walter thompson jwt leaders eat last leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog simon sinek start with why ted talk tedx talk wpp

Welcome to episode #491 of Six Pixels Of Separation - The Mirum Podcast. It takes quite a bit to get my attention when it comes to business and non-fiction books. Make no mistake about it, I'm no book snob, but rather a huge reader (almost two books a week). You get to a point (decades in), when you begin to wonder if you will ever read something new, delicious, fascinating and exciting. Then came along a non-fiction parenting book that summarizes social science research on how media affects kids and also provides parents facts and tools - in a realistic manner - about how to best deal with the onslaught we're facing when it comes to devices and the media that we both consumer and create. The book is called, Media Moms & Digital Dads, and the author is Dr. Yalda T. Uhls. Dr. Uhls is an award-winning child psychological researcher who also with the amazing Common Sense Media. Prior to becoming a doctor, Dr. Uhls spent over 15 years in the film business working as a senior level studio executive developing movies with writers and directors, and later as a producer working on television and movies. If you have kids and are curious about how to manage technology and media, this one is for you. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #491 - Host: Mitch Joel. Running time: 54:58. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here is my conversation with Dr. Yalda T. Uhls. Media Moms & Digital Dads. Common Sense Media. Follow Yalda on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #491 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast common sense media david usher digital marketing digital marketing agency digital marketing blog dr yalda t uhls google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast media moms and digital dads mirum mirum agency mirum agency blog mirum blog wpp yalta t uhls

Welcome to episode #490 of Six Pixels Of Separation - The Mirum Podcast. It's hard not be impressed with the work and thinking of Josh Bernoff. For over twenty years, Josh was a key player at Forrester Research, where he wrote about, edited papers and studied companies involved in the future of technology. His work there was a key destination to better understand the players, what they were doing, and how this would affect business. His work for hugely important... and continues to be. At Forrester, Josh co-authored the famed business bestseller, Groundswell, with Charlene Li (as well as co-authoring the books, The Mobile Mindshift and Empowered). Now, he's blogging with a frenetic and awesome pace over at Without Bullshit (and working on the book, Writing Without Bullshit, which will be in stores next year. His main idea? Communicate smarter and better... without the BS. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #490 - Host: Mitch Joel. Running time: 50:42. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Josh Bernoff. Without Bullshit. Writing Without Bullshit. Groundswell. The Mobile Mindshift. Empowered. Follow Josh on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #490 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business blog business book business podcast charlene li david usher digital marketing digital marketing agency digital marketing blog empowered forrester forrester research google groundswell itunes j walter thompson josh bernoff jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog the mobile mindshift without bullshit wpp writing without bullshit

Welcome to episode #489 of Six Pixels Of Separation - The Mirum Podcast. How many brands truly deliver extraordinary experiences? Not the kind of rare stories you read about on Mashable, but the ones that do it day in and day out... for all of their customers? When it comes to brands doing things right - constantly and consistently - I think of the work that Denise Lee Yohn has done over the years. From her first book, What Great Brands Do - The Seven Brand-Building Principles That Separate The Best From The Rest to the article she authored for the Harvard Business Review titled, Start-Ups Need a Minimum Viable Brand. The former Sony Electronics executive and advertising agency professional (who worked on Burger King, Land Rover and Unilever) is back with a new business book titled, Extraordinary Experiences, that profiles seven popular, powerful retail and restaurant brands. So, what does it take to create extraordinary experiences, and does your brand have what it takes? Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #489 - Host: Mitch Joel. Running time: 52:03. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Denise Lee Yohn. Extraordinary Experiences. What Great Brands Do - The Seven Brand-Building Principles That Separate The Best From The Rest. Start-Ups Need a Minimum Viable Brand. Follow Denise on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #489 - Host: Mitch Joel. Tags: advertising podcast app audio blog blogging brand burger king business blog business book business podcast david usher denise lee yohn digital marketing digital marketing agency digital marketing blog extraordinary experiences google harvard business review itunes j walter thompson jwt land rover leadership podcast management podcast marketing marketing blog marketing podcast minimum viable brand mirum mirum agency mirum agency blog mirum blog song electronics unilever what great brands do

Welcome to episode #488 of Six Pixels Of Separation - The Mirum Podcast. Strategy. More than any other component in what makes a brand successful, strategy is at the core. What does a good strategist do? How is their work delivered, and then injected into a company? How do companies take that strategy and turn it into a valuable part of their culture. It seems like corporate mysticism. It is not. Great business leaders and thinkers like Peter Klein have the answer. It's not fake. It's a system. It's a way to think about business, the challenges it faces and how to overcome them. He co-authored the book, Think To Win - Unleashing the Power of Strategic Thinking, to show the blueprint. He even brands the book like this: "The entire book is an Executive Summary!" It's an incredible read and Klein's experience as a senior executive manager, corporate officer and high level consulting experience shines through. Tons of key learnings for everyone in this episode. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #488 - Host: Mitch Joel. Running time: 52:44. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Peter Klein. Think To Win - Unleashing the Power of Strategic Thinking. PK Associates. Follow Peter on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #488 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing google iTunes j walter thompson jwt marketing podcast mirum mirum agency peter klein pk associates think to win twitter

Welcome to episode #487 of Six Pixels Of Separation - The Mirum Podcast. I was searching for a book to ignite my creativity (or access new areas of thinking). A book that would help me think in a different way. I just wasn't "feeling it." I turned to Seth Godin, and asked him what I should be reading. I think he was disappointed to learn that I had never heard of Lewis Hyde and his book, The Gift (which was published in 1983). It became the proverbial rabbit hole for me. I devoured The Gift, then moved on to Hyde's other books (Trickster Makes This World and Common As Air), and then became interested in the many articles written about him. Hyde is a scholar, writer, critic of culture and teacher. He taught writing at Harvard University, and then he became the Luce Professor of Arts and Politics at Kenyon College in Ohio. Since 2006 he has served as the Richard L. Thomas Professor of Creative Writing at Kenyon, and a visiting fellow at Harvard's Berkman Center. Thinking he would never agree to a podcast, I took a shot... and here we are. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #487 - Host: Mitch Joel. Running time: 45:11. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Lewis Hyde. The Gift. Trickster Makes This World. Common As Air. Kenyon College. Special thanks to Seth Godin. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #487 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast common as air creativity culture david usher digital marketing google harvard beckman center harvard university iTunes j walter thompson jwt kenyon college lewis hyde marketing podcast mirum mirum agency scholar seth godin the gift trickster makes this world twitter writer writing

Welcome to episode #486 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 35th conversation (or, as I like to affectionately call it, Across The Sound 35.20), and in this episode, we discuss Google's Zeitgeist event, and future tech that is going to impact all brands. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #486 - Host: Mitch Joel. Running time: 57:12. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #486 - Host: Mitch Joel. Tags: across the sound advertising awards advertising podcast app audio blog blogging brand business book business podcast david usher digital marketing evolution facebook flip the funnel google google zeitgeist iTunes j walter thompson jaffe juice join the conversation joseph jaffe jwt life after the 30 second spot marketing blog marketing podcast mirum mirum agency startup for brands twitter zero book

Welcome to episode #485 of Six Pixels Of Separation - The Mirum Podcast. Blogging has changed. Blogging is changing. As I experiment and think differently about the value of blogging (see: The End of Blogging), I thought it would be interesting to discuss blog, writing for the digital channels and what people want/think they want when it comes to content with Mark Schaefer. Mark is still an avid blogger (like me). He is a regular guest on this show, insightful marketing professional (and professor) and passionate communicator about how marketing has changed. He's written many successful business books (Return On Influence, The Tao Of Twitter, Born To Blog, Social Media Explained and The Content Code) and brings a wealth of real life experience to the discussion. So, the question is: how much longer should we be blogging in a world where it is getting harder and harder to drag readers back to our own space? Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #485 - Host: Mitch Joel. Running time: 47:06. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Mark Schaefer. The Content Code. Social Media Explained. The Tao Of Twitter. Born To Blog. Return On Influence. Follow Mark on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #485 - Host: Mitch Joel. Tags: advertising awards advertising podcast app audio blog blogging born to blog brand business book business podcast david usher digital marketing facebook google iTunes j walter thompson mark schaefer mark w schaefer marketing blog marketing podcast mirum mirum agency return on influence social media explained the content code the end of blogging the tao of twitter twitter

Welcome to episode #484 of Six Pixels Of Separation - The Mirum Podcast. Like many people in the marketing industry, I have been paying a ton of attention to the ad blocking world. The growth of this technology, and Apple's recent news, has created a stir of emotions and the recognition for change. Even famed marketing thought-leader, Seth Godin, weighed in on the issue with his blog post, Ad blocking. As I was writing my own perspective to publish here, on this blog, I realized that it might be more interesting to discuss the impact ad blocking, the future of advertising and what this all means to brands and marketers with Seth. As always, Seth was gracious enough to accept my invitation. He really needs no introduction, so enjoy the conversation...   Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #484 - Host: Mitch Joel. Running time: 51:42. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Seth Godin. Seth's blog. Seth's post on Ad Blocking. Also, look what he wrote about the New York Times back in 2008. A massive list of Seth Godin's best-selling business books (I have them... you should too!). Follow Seth on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #484 - Host: Mitch Joel. Tags: ad blocking advertising awards advertising podcast apple audio blog blogging brand business book business podcast david usher digital marketing facebook google iTunes j walter thompson marketing blog marketing podcast mirum mirum agency seth godin seth godin blog twitter wpp

Welcome to episode #483 of Six Pixels Of Separation - The Mirum Podcast. Sometime, you pick up a book that you can't put down, and realize that you've never really heard of the author... and, you're embarrassed. That's the exact feeling I had after reading The Science of Why by Dr. David Forbes. He's a clinical and cognitive psychologist, who was a member of the faculties of Harvard Medical School Department of Psychiatry and the Harvard Laboratory of Human Development before starting his career as a business consultant. For over 20 years, he has been at the helm of Forbes Consulting as a strategic market research consultancy, dedicated to creating business advantage through deep psychological consumer insights. So, why do consumers do what they do? What is truly behind the choices that they make? How can brands better reach them? The answers to this - and more questions - may surprise you. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #483 - Host: Mitch Joel. Running time: 56:17. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Dr. David Forbes. The Science of Why. Forbes Consulting. Follow David on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #483 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast david forbes david usher digital marketing dr david forbes facebook forbes consulting google harvard medical school iTunes j walter thompson marketing blog marketing podcast mirum mirum agency the science of why twitter wpp

Welcome to episode #482 of Six Pixels Of Separation - The Mirum Podcast. Passion just isn't enough anymore. Some might argue, that it doesn't even really matter all that much, because you don't have to tell someone to do something that they're passionate about... if they're passionate about something, they would already be doing it. There's no doubt that digital has brought forward a myriad of ways to find, nurture and develop your professional life. Ways in which we can make money, do the work that matters to us, and distribute it on a global scale. Jeff Goins lives and breathes this world. His latest book, The Art of Work, not only helps people to lead the life that they were meant to lead, but also acts as another indicator of how Goins, himself, has grown his business in such a small period of time. He's written other books as well (You Are A Writer, Wrecked and The In-Between). He's not just a bestselling author (writing is his passion), but he's a professional speaker and offers online courses (Tribe Writers) for those who want to follow his career path. Curious about how this type of person has become such a great marketer? Enjoy the conversation.  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #482 - Host: Mitch Joel. Running time: 56:45. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Jeff Goins. The Art of Work. The In-Between. Wrecked. You Are A Writer. Tribe Writers. Follow Jeff on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #482 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast david usher digital marketing facebook google iTunes j walter thompson jeff goins marketing blog marketing podcast mirum mirum agency the art of work the in between tribe writers twitter wpp wrecked you are a writer

Welcome to episode #481 of Six Pixels Of Separation - The Mirum Podcast. Some people come into our lives in the strangest of ways. I first heard of Jeffrey Hayzlett after his appearances on The Celebrity Apprentice. He was the CMO of the fledging Kodak company, and trying to re-invigorate the brand. His approach was larger than life. While the company did file for bankruptcy, he managed to transform that experience into his current brand of being a "celebrity CMO." We would often run into each other on the speaking circuit, but I was profoundly humbled when, in his first business book, The Mirror Test, he named Six Pixels of Separation as one of his favorite books on digital marketing. From there, Jeffrey released, Running The Gauntlet, and - most recently - Think Big, Act Bigger. He is also the host and brains behind the C-Suite Network and more. A true provocateur and action-oriented business leader, you won't be surprised to hear his discuss everything from what brands are doing wrong today, to what he thinks of the Donald Trump brand, and whether or not having a tough-guy persona really works in business. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #481 - Host: Mitch Joel. Running time: 54:39. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Jeffrey Hayzlett. Think Big, Act Bigger. C-Suite Network. The Mirror Test. Running The Gauntlet. Follow Jeffrey on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #481 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast c suite network celebrity apprentice david usher digital marketing donald trump facebook google iTunes j walter thompson jeffrey hayzlett kodak marketing blog marketing podcast mirum mirum agency running the gauntlet the mirror test think big act bigger twitter wpp

Welcome to episode #480 of Six Pixels Of Separation - The Mirum Podcast. I have read loved and re-read every little book that Marty Neumeier (he's also the Director of Transformation at Liquid Agency) has written. You should too. I use the word "small" in a physical way (it has nothing to do with his content). Marty writes books that you can read in a few hours. They are small and beautifully designed (re: simple). The ideas and depth of the words sink in (re: a wealth of knowledge). Slowly. Over time. He also writes books that you will go back to you. Every year. With joy. With that, I have been spending a lot of time thinking about design thinking. What does it mean to Mirum? What does it means to business? What does it mean to the personal work that I do with my words? What does it mean to our clients? What does it mean to the future of business? A lot of thinking. A lot of "what does it mean"? Currently, I am in the middle of reading the book, The Designful Company by Marty. I am loving it. Much like Marty's other books (The Brand Gap, Zag, The 46 Rules of Genius, and others), it is beautifully designed (typography matters!) and written in an easy-to-understand way. I reached out to Marty for this podcast. He was just launching his latest book, The Brand Flip. Do you have it? You have to get it. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #480 - Host: Mitch Joel. Running time: 55:52. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Marty Neumeier. The Brand Flip. The Designful Company. The Brand Gap. Zag. The 46 Rules of Genius. Follow Marty on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #480 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast david usher digital marketing facebook google iTunes j walter thompson liquid agency marketing blog marketing podcast marty neumeier mirum mirum agency the 46 rules of genius the brand flip the brand gap the designful company twitter wpp zag

Welcome to episode #479 of Six Pixels Of Separation - The Mirum Podcast. The challenge with any business (the ones that are digital... and the ones that are not) is getting a consumer to not only pay attention, but to become a customer. Even then, getting someone to buy from you once is not the same as getting them to buy from you frequently. It's a busy world, and the push for a consumer to try something new is everywhere. Gabriel Weinberg is the founder and CEO of DuckDuckGo. If you think you're in a competitive business, DuckDuckGo is a search engine that doesn't track you, but it's hard to compete in a Google world. Before entering the search world, Weinberg was the cofounder of Opobox, which was sold for $10 million. Now, a major book publisher is releasing a newer version of the book he co-authored titled, Traction - How Any Startup Can Achieve Explosive Customer Growth. Originally, he self-published the first edition of Traction, and - using techniques from the book - managed to sell over 35,000 copies across three printings, now with 160+ 5-star Amazon reviews. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #479 - Host: Mitch Joel. Running time: 52:19. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Gabriel Weinberg. Traction - How Any Startup Can Achieve Explosive Customer Growth. DuckDuckGo. Follow Gabriel on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #479 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast david usher digital marketing duckduckgo facebook gabriel weinberg google iTunes j walter thompson marketing blog marketing podcast mirum mirum agency traction twitter wpp

Welcome to episode #478 of Six Pixels Of Separation - The Mirum Podcast. "Marketing is about telling great stories. Living a happy and successful life is about the stories we tell ourselves." This is how I started a post back in 2010, after reading Donald Miller's book, A Million Miles In A Thousand Years (at the recommendation of Chris Brogan). I loved the book and, long before it became en vogue to talk about content and storytelling for brands, I was seeking out new types of content to help brands tell better stories. Fast forward to the present moment. I received an email from Danny Iny asking if I had ever heard of Miller, because he had just attended The StoryBrand Marketing Workshop at thought that Miller would make an excellent guest for the show (thanks, Danny... you were right). How does a novelist become a marketing trainer? How does a novelist shift from writing books, to building a company that helps brands tell better stories? More importantly, how does a novelist - with little marketing experience prior to launching his company - get so many interesting kinds of businesses to become so much better at their marketing? What's his secret? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #478 - Host: Mitch Joel. Running time: 49:50. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Donald Miller. The StoryBrand Marketing Workshop. A Million Miles In A Thousand Years. Follow Donald on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #478 - Host: Mitch Joel. Tags: a million miles in a thousand years advertising awards advertising podcast audio blog blogging brand business book business podcast chris brogan danny iny david usher digital marketing donald miller facebook google iTunes j walter thompson marketing blog marketing podcast mirum mirum agency storybrand storybrand marketing workshop twitter wpp

Welcome to episode #477 of Six Pixels Of Separation - The Mirum Podcast. It's hard to deny that podcasting is really coming into its own as a media format. Everyone is jumping in. From amateurs to the biggest media companies in the world. I've been creating this podcast - on a weekly basis - since 2006. Almost a decade of shows. But, the first podcast that I ever appeared on, was the one from Donna Papacosta. At the time, I thought the format was a joke, but after spending time with Donna, I quickly felt that this might be the perfect channel for businesses to experiment with audio. Not to be another kind of radio, but to invent a new type of audio programming. Ten years later, and it is still evolving. I'm loving the podcasting value in relation to business. Donna runs a successful communications consultancy called, Trafalgar Communications. More recently, she co-authored the book, The Business Of Podcasting - How to Take Your Podcasting Passion from the Personal to the Professional, with Steve Lubetkin. This book is filled with some great insights on how to create a compelling show - from the tech behind it, to the story that's going to make it popular. Enjoy the conversation...   Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #477 - Host: Mitch Joel. Running time: 54:11. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's my conversation with Donna Papacosta. The Business Of Podcasting - How to Take Your Podcasting Passion from the Personal to the Professional. Trafalgar Communications. Follow Donna on Twitter. Vote for my panel at SXSW in 2016: The Agency Is Dead. Long Live The Agency. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #477 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast david usher digital marketing donna papacosta facebook google iTunes j walter thompson marketing blog marketing podcast mirum mirum agency steve lubetkin sxsx the business of podcasting trafalgar communications twitter wpp

Welcome to episode #476 of Six Pixels Of Separation - The Mirum Podcast. I won't miss a beat when asked what the best book title is when it comes to creativity. Todd Henry called his second book, Die Empty. Brilliant (and the content matches the quality of the title). Die Empty came after his incredible debut, The Accidental Creative (also the name of his very popular podcast). Well, Todd is back with Louder Than Words, and it is a very important read (not just for creatives, but for anyone and everyone who is creating content). It's one thing to choose a platform. It's another thing to create content. For most individuals (and brands), they miss the mark. The reason? They don't really have a voice that resonates. It's not just about resonating in the moment, it's about developing and nurturing a voice that both works and is sustainable. Let's face it, it's not something easy to do, in a world where everyone is publishing so much content at a frenetic pace. Todd (and his book) are here to help. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #476 - Host: Mitch Joel. Running time: 54:42. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Todd Henry. Louder Than Words. Die Empty. The Accidental Creative. Follow Todd on Twitter. Vote for my panel at SXSW in 2016: The Agency Is Dead. Long Live The Agency. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #476 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast david usher die empty digital marketing facebook google iTunes j walter thompson louder than words marketing blog marketing podcast mirum mirum agency sxsx the accidental creative todd henry twitter wpp

Welcome to episode #475 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 34th conversation (or, as I like to affectionately call it, Across The Sound 34.20), and in this episode, we discuss how brands need to think about streaming and live opportunities in digital channels. Periscope up, anyone? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #475 - Host: Mitch Joel. Running time: 55:50. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. Vote for our panel at SXSW in 2016: The Agency Is Dead. Long Live The Agency. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #475 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast cannes lions david usher digital marketing evolution Facebook flip the funnel google iTunes j walter thompson jaffe juice join the conversation joseph jaffe jwt life after the 30 second spot marketing blog marketing podcast meerkat mirum mirum agency periscope startup for brands streaming sxsx twitter wpp

Welcome to episode #474 of Six Pixels Of Separation - The Mirum Podcast. I came across Mike Masse on YouTube. He was doing an acoustic version of Toto's massive hit Africa. I didn't believe anybody could do this song justice. I was wrong. That one video led me down the YouTube rabbit hole of all things Mike Masse. Now, three years later, this video has over five million views, Masse has quit his day job as a public defender and is a full-time musician. More importantly, he's making money in the music business, and he is focused on digital and social media. It's completely counter-intuitive to everything that we're hearing in the media, but Masse is doing it. YouTube, social media, selling music online and his latest, a Patreon connection with his fans. Trying to connect your business to your customers? You might learn a thing (or thirty) from Mike Masse. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #474 - Host: Mitch Joel. Running time: 53:15. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Mike Masse. Mike's YouTube page. Mike's Pateon page. Mike's Facebook page. Buy Mike's music. Follow Mike on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #474 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business business book business podcast david usher digital marketing facebook Facebook iTunes j walter thompson jwt management marketing blog marketing podcast mike masse mirum mirum agency mirum podcast music industry patreon toto toto africa twitter wpp youtube

Welcome to episode #473 of Six Pixels Of Separation - The Mirum Podcast. Where is the best place to work? It's easy to rattle off some of the hottest companies coming out of Silicon Valley or by just looking at the cover of Fast Company. Don't confuse a great product or service with its work environment. And, we're not just talking about the brands that offer up free food and massages to their employees. In turns out, that there is a ton of research on the subject of what works at work, the problem is that a lot of it is very academic, and has yet to breach the mainstream. Well, social psychologist, Ron Friedman, is here to fix that. His book, The Best Place To Work, looks at the latest science and research around the subject of workplace excellence. He's reviewed thousands of academic studies and turned it all into practical tips any business can use to increase performance and to transform their workplace. Ron is also the principal at ignite80, a consultancy that offers leaders practical, evidence-based techniques for working smarter and empowering others to produce their best work. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #473 - Host: Mitch Joel. Running time: 48:58. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Ron Friedman. The Best Place To Work. ignite80. Follow Ron on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #473 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business business book business podcast david usher digital marketing Facebook fast company ignite80 iTunes j walter thompson jwt management marketing blog marketing podcast mirum mirum agency mirum podcast ron friedman the best place to work twitter wpp

Welcome to episode #472 of Six Pixels Of Separation - The Mirum Podcast. Michael Port is often called into organizations to talk about marketing. Sometimes, he's called in to speak about how to increase sales. Other times, he's the guy that big corporations call in to build better lead generation and networking strategies. With that, he's a former professional actor, and bestselling business author of five books (Book Yourself Solid, Beyond Booked Solid, Book Yourself Solid Illustrated, The Contrarian Effect and The Think Big Manifesto), with his sixth, Steal The Show, about to come out. With Steal The Show, Port is bringing together all of his skills in an effort to help business professionals present themselves better. While I've known Port's work since his first business book, most recently he has become an often-talked-about horse whisperer for very powerful speakers. Now, he's taken this master-class content and turned it into a book (and training platform). Personally, I believe that an individual's professional success is directly correlated to how strong their presentations skills are. Port is a master. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #472 - Host: Mitch Joel. Running time: 58:35. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Michael Port. Steal The Show. Book Yourself Solid. Beyond Booked Solid. Book Yourself Solid Illustrated. The Contrarian Effect. The Think Big Manifesto. Follow Michael on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #472 - Host: Mitch Joel. Tags: advertising podcast audio beyond booked solid blog blogging book yourself solid book yourself solid illustrated brand business business book business podcast david usher digital marketing Facebook iTunes j walter thompson jwt management marketing blog marketing podcast michael port mirum mirum agency mirum podcast steal the show the contrarian effect the think big manifesto twitter wpp

Welcome to episode #471 of Six Pixels Of Separation - The Mirum Podcast. When I think about what the Internet means to me and to business, I often think of David Weinberger. As one of the co-authors of the seminal book, The Cluetrain Manifesto, his thinking, his words and his presentations have shaped my own ideas about what brands can do to connect in our Internet-driven society. I'm still amazed when I go back and read The Cluetrain Manifesto. I'm amazed by how much of it has come to pass. I'm amazed by how much of it is still happening. I wonder about how much more of it will be revealed in the coming years. Since then, Weinberger has stayed true to pushing his thinking around what the Internet is, and it's full potential. His other books, Small Pieces Loosely Joined, Everything Is Miscellaneous, Too Big To Know and his Cluetrain follow up (with Doc Searls), New Clues are all books that I continuously recommend to executives who are trying to grasp the impact of technology on society, culture and business. Most recently, David published an article in The Atlantic titled, The Internet That Was (and Still Could Be). It's an important read. This was an important discussion for us to have. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #471 - Host: Mitch Joel. Running time: 58:44. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with David Weinberger. The Atlantic - The Internet That Was (and Still Could Be). The Cluetrain Manifesto. Small Pieces Loosely Joined. Everything Is Miscellaneous. Too Big To Know. Follow David on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #471 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business business book business podcast david usher david weinberger digital marketing doc searls everything is miscellaneous Facebook iTunes j walter thompson jwt management marketing blog marketing podcast mirum mirum agency mirum podcast new clues small pieces loosely joined the atlantic the cluetrain manifesto the internet that was and still could be too big to know twitter wpp

Welcome to episode #470 of Six Pixels Of Separation - The Mirum Podcast. A true legend. You can't use those words lightly when it comes to the business world. Henry Mintzberg is a true legend. He is an internationally renowned academic and author on business and management. He is currently the Cleghorn Professor of Management Studies at the Desautels Faculty of Management of McGill University in Montreal, where he has been teaching since 1968. A published author (more times than most can count), he has been pushing progressive management theory since the early seventies. Most know him for his 1989 book, Mintzberg On Management. Most recently, he published a smaller book titled, Rebalancing Society. Mintzberg also runs a business called, Coaching Ourselves. This organization is running - what looks to be - an incredible event called, Reflections (which takes place September 10th - 11th, 2015 in Montreal). Mintzberg looks back on where management has been, where it's at today and where it's all going. Challenging times, for sure. Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #470 - Host: Mitch Joel. Running time: 50:41. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Henry Mintzberg. Coaching Ourselves. Reflections. Mintzberg On Management. Reflections. Henry's TWOG. Follow Henry on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #470 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business business book business podcast coaching ourselves coaching ourselves reflections david usher desautels faculty of management digital marketing Facebook henry mintzberg iTunes j walter thompson jwt management marketing blog marketing podcast mcgill university mintzberg on management mirum mirum agency mirum podcast rebalancing society twitter twog wpp

Welcome to episode #469 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 33rd conversation (or, as I like to affectionately call it, Across The Sound 33.20), and in this episode, we discuss the Cannes Lions advertising awards and how chaotic the marketing world is. Welcome to disruption! Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #469 - Host: Mitch Joel. Running time: 59:43. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #469 - Host: Mitch Joel. Tags: advertising awards advertising podcast audio blog blogging brand business book business podcast cannes lions david usher digital marketing evolution Facebook flip the funnel google iTunes j walter thompson jaffe juice join the conversation joseph jaffe jwt life after the 30 second spot marketing blog marketing podcast mirum mirum agency startup for brands twitter wpp

Welcome to episode #468 of Six Pixels Of Separation - The Mirum Podcast. We live in a world with so much content and creativity, that it's hard to remember what's most interesting. Still, every week, I can't wait for that one email with a new cartoon from Tom Fishburne. Every week, he publishes a new Marketoon (as he calls them). They're clever, funny and head-smacking true. With that, the former CPG and Method marketing professional, turned cartoon professional and has built not only a loyaly following, but a thriving agency creating business and marketing-related cartoons for brands. His agency is called, Marketoonist, and Tom is just one of those kind, honest and sincere people that you want to be around. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #468 - Host: Mitch Joel. Running time: 49:00. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Tom Fishburne Marketoonist. Marketoon. Follow Tom on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #468 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing facebook innovation podcast j walter thompson jwt management podcast marketing podcast marketoon marketoonist method mirum mirum agency mirum podcast tom fishburne twitter wpp

Welcome to episode #467 of Six Pixels Of Separation - The Mirum Podcast. Ben Parr leads an interesting life. He's an award-winning journalist, author, entrepreneur, investor and expert on what it takes to get attention. Parr is the author of Captivology - The Science of Capturing People's Attention. Why do we pay attention to certain people, products, and ideas? Is there a science behind how these people and brands capture and retain somebody's attention? He is Co-Founder and Managing Partner of an early-stage venture capital firm, DominateFund, a columnist for Inc. Magazine and a contributor to CNBC. Parr is widely known as a former Editor-at-Large of Mashable, where he wrote more than 2,000 articles on social media and technology, managed Mashable's editorial team, and interviewed everyone from Ashton Kutcher to Mark Zuckerberg. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #467 - Host: Mitch Joel. Running time: 53:32. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Ben Parr. Happy Father's Day! Captivology - The Science of Capturing People's Attention. DominateFund. Follow Ben on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #467 - Host: Mitch Joel. Tags: advertising podcast ashton kutcher audio ben parr blog blogging brand business book business podcast captivology cnbc david usher digital marketing dominatefund facebook inc magazine innovation podcast management podcast mark zuckerberg marketing podcast mashable mirum mirum agency mirum podcast twitter

Welcome to episode #466 of Six Pixels Of Separation - The Mirum Podcast. We live in tough times for advertising. Yes, it's still a critical component of our economy and a very effective way to reach, connect and build loyalty. There's just so much of it. We have moved from a scarcity model to an abundance model in a very short time. There are countless options that make the old "three network" television model seem like a dinosaur. Frank Rose believes that the best kind of advertising is about real experiences. The kind of experiences that are so highly immersive for the consumer, that they're as enthralled by it as they are with a great movie or book. How many brands can make that happen? A long time contributing editor to Wired, Rose is also an accomplished book author who sits at the intersection of technology, new media and entertainment. Recently he published an article titled, The Power of Immersive Media, in Strategy + Business. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #466 - Host: Mitch Joel. Running time: 49:23. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Frank Rose. The Power of Immersive Media. How to harness the power of immersive media (infographic)/ The Art of Immersion. Follow Frank on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #466 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing facebook frank rose innovation podcast management podcast marketing podcast mirum mirum agency strategy and business the art of immersion the power of immersive media transmedia twitter wired wired magazine

Welcome to episode #465 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 32nd conversation (or, as I like to affectionately call it, Across The Sound 32.20), and in this episode, we discuss the Wall Street Journal article, Tech Firms Pull Talent Away From Ad Agencies. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #465 - Host: Mitch Joel. Running time: 53:01. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Joseph Jaffe. Tech Firms Pull Talent Away From Ad Agencies. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #465 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing evolution Facebook flip the funnel google iTunes jaffe juice join the conversation joseph jaffe life after the 30 second spot marketing blog marketing podcast startup for brands twitter wall street journal zero

Welcome to episode #464 of Six Pixels Of Separation - The Mirum Podcast. R "Ray" Wang is the Principal Analyst, Founder, and Chairman of Silicon Valley based Constellation Research.  He's also the author of the popular business strategy and technology blog, A Software Insider's Point of View. His blog provides insight into how disruptive technologies and new business models such as digital transformation impact brands, enterprises, and organizations. His new book, Disrupting Digital Business, provides insights on why over fifty percent of the Fortune 500 have been merged, acquired, gone bankrupt, or fallen off the list since 2000. Digital disruption is bigger than most ever expected. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #464 - Host: Mitch Joel. Running time: 46:51. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with R "Ray" Wang. Disrupting Digital Business. A Software Insider's Point of View. Constellation Research. Follow Ray on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #464 - Host: Mitch Joel. Tags:  business podcast a software insiders point of view advertising podcast audio blog blogging brand business book constellation research david usher digital marketing digital marketing podcast disrupting digital business marketing marketing podcast mirum mirum agency r ray wang ray wang twitter

Welcome to episode #463 of Six Pixels Of Separation - The Mirum Podcast. If you look at Silicon Valley, there is this notion that advertising is dead, marketing no longer works and everything is about finding these young unicorns who can leverage data and analytics to growth hack a company to success. This shores up into two thoughts: One, build it and they will come (because the product is so great). Two, growth hacking enables a business to not care about the brand, but simply focus on acquiring users. Any marketing professional knows that this is not the case. Brands matter more than ever. Denise Lee Yohn wrote an article for the Harvard Business Review titled, Start-Ups Need a Minimum Viable Brand. She is also the author of, What Great Brands Do - The Seven Brand-Building Principles That Separate The Best From The Rest, is a former Sony Electronics executive and advertising agency professional (who worked on Burger King, Land Rover and Unilever). So, what is the minimal viable brand that a business needs? Enjoy the conversation...  Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #463 - Host: Mitch Joel. Running time: 39:44. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Denise Lee Yohn. Start-Ups Need a Minimum Viable Brand. What Great Brands Do - The Seven Brand-Building Principles That Separate The Best From The Rest. Follow Denise on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #463 - Host: Mitch Joel. Tags:  business podcast advertising podcast audio blog blogging brand branding burger king business book david usher denise lee yohn digital marketing digital marketing podcast growth hacker marketing harvard business review land rover marketing marketing podcast minimal viable brand. what great brands do mirum mirum agency sony twitter unilver

Welcome to episode #462 of Six Pixels Of Separation - The Mirum Podcast. I first met Mark Evans close to fifteen years ago. We were both speaking during a three-day conference dedicated to corporate blogging. Yes, it was a long time ago. Long before social media was a channel. Back then, Mark was the technology reporter for a national newspaper and was open (but still, somewhat, skeptical) about just how far blogging could go. Since then, he's become the founder of a well known event called, mesh, and has become a full-time consultant that helps startups to tell better stories. With that, he most recently published a book called, Storytelling For Startups. But don't worry, if you're not a startup, this is all about story-driven marketing. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #462 - Host: Mitch Joel. Running time: 51:33. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter.  Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Mark Evans. Storytelling For Startups. mesh. Follow Mark on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #462 - Host: Mitch Joel. Tags:  business podcast advertising podcast audio blog blogging brand business book david usher digital marketing digital marketing podcast mark evans marketing marketing podcast mesh mirum mirum agency storytelling for startups twitter