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Welcome to Podcasts From The Printerverse, the ultimate destination for podcasts about printing, print production, print marketing, and print design where we examine all the elements that foster stellar printed materials, customer communications, and customer relationships that create opportunities for print business success. LISTEN LONG AND PROSPER! | #PMCpodcasts #Printerverse
Preview: Label Expo Americas with Chelsea McDougall, Labels & Labeling Magazine
Chelsea McDougall, the North American Editor at Labels and Labelling Magazine, shares an in-depth preview of the show and features not to miss at Label Expo Americas Sept 24-27, 2018 in Chicago. Use code "Chel20" for 20% off registration: labelexpo-americas.com Links Mentioned in Today’s Episode: Chelsea McDougall: https://www.linkedin.com/in/chelsea-mcdougall-0b0b4513/ Labels & Labeling Magazine: http://www.labelsandlabeling.com/ Labels & Labeling on Twitter: https://twitter.com/LabelsNLabeling Chelsea on Twitter: https://twitter.com/ChelseaLabels Label Expo: http://www.labelexpo-americas.com Use code “Chel20” for 20% off registration: http://www.labelexpo-americas.com/
22:3526/08/2018
Creating an Impactful Promotion for Your Biz with Ashley Maydak, Domtar Paper
Domtar's Brand Marketing Manager, Ashley Maydak, shares some valuable tips for print shops and small businesses on how to plan, create and execute a successful marketing promotion. Links Mentioned in Today’s Episode: Ashley Maydak LinkedIn: https://www.linkedin.com/in/ashley-maydak-1171498/ Domtar: https://www.domtar.com Domtar BlueLine – http://domtarblueline.com/ Domtar Promo: http://domtarpromo.com/ Project Peacock: https://newsroom.domtar.com/new-campaign-project-peacock/ Advertising Production Club of NYC: https://apc-nyc.org/
23:2126/08/2018
What You Jet Is What You Get, with Koen Steert, Agfa Graphics
Koen Steert, Senior Application Product Manager, discusses how science influences art, and how Agfa Graphics is helping Printers and print customers create masterpieces through their ink, paper, and wide format press offerings. Koen Steert: https://www.linkedin.com/in/koen-steert-6670b34b/ Agfa Graphics: https://www.agfagraphics.com
24:4526/08/2018
The NEW Jeti Tauro H3300 LED with Reinhilde Alaert, Agfa Graphics
Reinhilde Alaert, Marketing Manager Sign & Display High-End at Agfa Graphics, shares some of the standout features of their new Jeti Tauro H3300 LED, and why you need to see the image quality, for yourself. Recorded live at Agfa Graphics HQ in Mortsel, Belgium. Links Mentioned in Today’s Episode: Reinhilde Alaert:chttps://be.linkedin.com/in/reinhilde-alaert-5066227 AGFA: https://www.agfagraphics.com/ Jeti Tauro H3300 LED: https://www.agfagraphics.com/global/en/product-finder/jeti-tauro-h3300.html Asanti: https://www.agfagraphics.com/global/en/product-finder/asanti.html
21:4319/08/2018
Transforming the Experience of Print with Ink Technologist Marcin Dabrowski, eMproove
Marcin Dabrowski, Technologist and R&D Engineer at eMproove (https://emprooveto.pro/en), combines his love of photography and fine art with his love of ink and color management to create stunning prints from traditional and DIGITAL PRESSES! Hear how Marcin is transforming the experience of print in this podcast recorded at Dscoop Dallas. Links Mentioned in Today’s Episode: eMproove: https://emprooveto.pro/en Marcin Dabrowski LinkedIn: https://www.linkedin.com/in/marcin-dabrowski-ba688670/
22:1506/08/2018
The Agfa Advantage with Willy Van Dromme
Willy Van Dromme, Marketing Director at Agfa Graphics, shares how his company is positioned to help printers with long-term, strategic inkjet technology investments, automation and process improvements, and consumables that save you money. Recorded live at Agfa Graphics HQ in Mortsel, Belgium. Links Mentioned in Today’s Episode: Agfa Graphics: https://www.agfagraphics.com Willy Van Dromme: https://www.linkedin.com/in/willy-van-dromme-315a36134/
22:0805/08/2018
Process, Profits and Professional Services with Ed Jansen, Canon Solutions America
Ed Jansen, VP of Professional Services at Canon Solution America, shares how his team helps printers identify and implement process improvements that can help optimize workflow and maximize margins. Links Mentioned in Today’s Episode: Canon Solutions America: https://csa.canon.com Ed Jansen: https://www.linkedin.com/in/ed-jansen-68b23a4/ thINK: https://www.thinkforum.com/
25:4705/08/2018
Ball State Students Love Letterpress and Print with Colleen Steffen
Journalist and educator Colleen Steffan has ink in her blood, growing up around newspapers and the big iron presses the print them. Hear how Colleen incorporated letterpress with journalism through the Book Arts Collaborative at Ball State, and how the students have benefited from this immersive learning program. Links Mentioned in Today’s Episode: Ball State University: https://www.linkedin.com/school/ball-state-university/ Colleen Steffen: https://www.bsu.edu/academics/collegesanddepartments/journalism/about-us/faculty-staff/faculty/steffencolleen Book Arts Collaborative: http://www.bookartscollaborative.com/ Ball State Journalism: https://www.bsu.edu/academics/collegesanddepartments/journalism
25:1704/08/2018
Take A Look at Ricoh Software Solutions with Eric Staples
Eric Staples, Global Director of Product Management at Ricoh, shares how their software and services help customers succeed with relevant solutions for today's print business. Eric Staples: https://www.linkedin.com/in/ericstaples Ricoh: https://www.takealookatricoh
28:0131/07/2018
The Romance of Letterpress with James Cryer
When James Cryer discovered his grandfather's handwritten journal he had no idea he had a historical record of the printing industry in his hands. Learn about life in print in the early 1900's, how postcards transformed the industry, and more through this incredible first-hand account that spans 2 continents. Links Mentioned in Today’s Episode: James Cryer: https://www.linkedin.com/in/jamescryerjdaprintrecruit/ JDA Print Recruitment: http://www.jdaprintrecruit.com.au/ Penrith Print Museum: https://www.printingmuseum.org.au/
25:2922/07/2018
Take A Look: The Ricoh Customer Experience Center with Roger Serrette
Roger Serrette, Global Marketing Manager at Ricoh, discusses how their Customer Experience Center in Boulder, Colorado provides visitors with a myriad of solutions to help their customers achieve print and business success. Roger Serrette: https://www.linkedin.com/in/roger-serrette-7919173 Ricoh: http://takealookatricoh.com
24:0222/07/2018
Results From 2018 North American Software Investment Outlook Survey
Pat McGrew, Director, Production Workflow Service at Keypoint Intelligence, shares key takeaways from the 2018 North American Software Investment Outlook survey, and how to apply them to your print business. Sponsored by The Association for Print Technologies (formerly NPES). Links Mentioned in Today’s Episode: APTech: https://www.printtechnologies.org Keypoint Intelligence: https://www.keypointintelligence.com/ Pat McGrew: https://www.linkedin.com/in/PatMcGrew/
32:5817/07/2018
Screening Your Social Media Strategy for Success with David Johnston, TSA
Providing a positive social media experience for customers and consumers is the key to keeping them engaged and happy. Learn how to cultivate your social audience, and get some quick tips for managing "negative" flair-ups from David Johnston, Social Media Strategist at TSA. Links Mentioned in Today’s Episode: David Johnston on LinkedIn: https://www.linkedin.com/in/johnstondavidl/ TSA Website: https://www.tsa.gov @AskTSA Twitter: https://twitter.com/AskTSA Ask TSA Facebook: https://www.facebook.com/AskTSA @tsa on Instagram: https://www.instagram.com/tsa
27:2917/07/2018
Take A Look at The Wide Format Opportunity with Mark Manning, Ricoh
Mark Manning, Senior Product Manager, Commercial and Industrial Printing Group at Ricoh, lays the groundwork for building a successful wide format business with their partnership, products, and services. #LookAtRicoh Mark Manning: https://www.linkedin.com/in/mark-manning-4a0065a6 Ricoh: https://takealookatricoh.com
22:0417/07/2018
Priming Your Inkjet Success with With Sean Tobler, Harris & Bruno
Hear why priming matters for inkjet printing success in this podcast with Sean Tobler from Harris and Bruno recorded LIVE on the bus to the Xeikon Innovation Center during #XeikonCafe in Chicago. Links Mentioned in Today’s Episode: Sean Tobler: https://www.linkedin.com/in/sean-tobler-23949527/ Harris & Bruno: http://www.harris-bruno.com/ Xeikon: https://www.xeikon.com/en Xeikon Café: http://www.xeikoncafe.com/
06:3307/07/2018
Print Sample TV with Pat McGrew
A picture tells a story. A good print sample can sell your story. Hear how Pat McGrew is helping the industry improve their marketing game through Print Sample TV, now playing on Inkish.TV. Links Mentioned in Today’s Episode: Pat McGrew on LinkedIn: https://www.linkedin.com/in/PatMcGrew/ Inkish TV: https://inkish.tv/ Submit Print Samples: [email protected]
27:0107/07/2018
Enhance Your Direct Marketing Experience with DirectMail2.0 and USPS Informed Delivery
Erica Switzer, VP of Partner Relations at DirectMail2.0 and Carrie Bornitz, USPS Program Manager, Informed Delivery, share how their integration is bringing more value to bottom lines, mailboxes and inboxes by enhancing the direct marketing experience. Links Mentioned in Today’s Episode: DirectMail2.0: http://directmail2.com/ USPS Informed Delivery: https://informeddelivery.usps.com/ National Postal Forum: https://npf.org/ Erica Switzer: https://www.linkedin.com/in/erica-switzer-3bb18a109/ Carrie Bornitz: https://www.linkedin.com/in/carrie-bornitz-992b0217/
22:0326/06/2018
Print Management Services and the Dangerous Cost of Outsourcing Print Buyers
"Dee" is an in-house corporate print buyer for a giant corporation spending $80 million a year on print. In this exclusive podcast, hear first hand how Print Management Services are making their move to replace all in-house print buyers and cut their current print partners out of the equation. "Dee" also shares valuable intel for printers and services providers on how to stand out from the 100's of solicitations she receives each week.
29:3412/06/2018
Girls Who Print: The Group, The Movement and More with Mary Beth Smith
In 2009, Mary Beth Smith started the Girls Who Print group on LinkedIn and a much-needed community was born. Hear how the movement started, where it's going under new leadership, how you can get involved with Girls Who Print and join our mission to help women around the world find mentors and form professional partnerships. Links Mentioned in Today’s Episode: Mary Beth Smith: https://www.linkedin.com/in/mbsmithtx Park City Publishing: https://parkcitiespublishing.blogspot.com Girls Who Print: https://girlswhoprint.net Girls Who Print on LinkedIn: https://www.linkedin.com/groups/1969742
21:0606/06/2018
Inkrouter Delivers a Print Solution Package for FedEx Office with Robert Godwin and Brian Feutz
Problem: Shipping signage is expensive. Solution: Integrate Inkrouter with FedEx Office, utilizing their vast print and shipping solutions to create a better experience for customers! Hear how this project went from idea to launch, and what made FedEx Office pay attention to this pitch in this amazing Case Study podcast with Robert Godwin, Director of Business Development at InkRouter, and Brian Feutz, Senior Manager, Network Technology & Products at FedEx Office. Links Mentioned in Today’s Episode: Robert Godwin: https://www.linkedin.com/in/robert-godwin/ InkRouter: http://www.inkrouter.com/ Brian Feutz: https://www.linkedin.com/in/brianfeutz1/ FedEx Office: http://www.fedex.com/
31:3705/06/2018
The Xeikon Value Proposition with Donna Covannon LIVE from #XeikonCafe
Donna Covannon, Director of Marketing North America at Xeikon, shares the mission of her company to invade global print shops with smart solutions for digital print and digital printed packaging, and how they stand apart in a crowded marketplace. Recorded at #XeikonCafe Links Mentioned in Today’s Episode: Donna Covannon: https://www.linkedin.com/in/donna-covannon-mba-68b2015/ Xeikon: https://www.xeikon.com/en Xeikon Café: http://www.xeikoncafe.com/
13:2005/06/2018
Take A Look: Paper, Priming and Inkjet Technology with Dave Bell, Ricoh
Dave Bell, Global Product Manager of Media at Ricoh, explains the paper challenges created by inkjet technology, and how to overcome them through on-going education, good relationships with paper mills, and partners like Ricoh. Links Mentioned in Today’s Episode: Dave Bell: https://www.linkedin.com/in/dave-bell-96954950/ Ricoh: https://takealookatricoh.com
25:3305/06/2018
APTech's Global Concierge Program with Pernilla Jonsson and Greg Salzman
Pernilla Jonsson, Senior Director of Global Programs at The Association for Print Technologies (APTech), and Greg Salzman, Principle at Aleyant Systems, share how businesses can get customized help around the world, create partners and distribution channels through this new this new Global Concierge Program, and how you can be a part of it. Links Mentioned in Today’s Episode: Pernilla Jonsson: https://www.linkedin.com/in/pernilla-jonsson-4b390915/ APTech: http://www.printtechnologies.org/ APTech’s Global Concierge Program: http://www.printtechnologies.org/Global-business/Global-concierge-program/ Greg Salzman: https://www.linkedin.com/in/gregsalzman/ Aleyant Systems: https://www.aleyant.com/ PRINT 18: https://www.printtechnologies.org/events/print18/
20:1804/06/2018
Designing with Purpose to Create Brand Loyalty with Vicki Strull, Design Strategist, LIVE from #XeikonCafe
Vicki Strull helps brands achieve consumer loyalty and sales through strategic design solutions. Learn why data is a designer's best friend, why collaboration with print partners is a necessity, and why Vicki's sessions are filling seats at print industry events. Recorded at #XeikonCafe Links Mentioned in Today’s Episode: Vicki Strull: https://vickistrull.com/ Vicki Strull on LinkedIn: https://www.linkedin.com/in/vickistrull/ Xeikon: https://www.xeikon.com/en Xeikon Café: http://www.xeikoncafe.com/
20:5803/06/2018
Designing For Print with Author, Designer and Printer Marina Joyce
Designer, turned printer, turned author, Marina Joyce, set off to help her print customers create better files and understand the printing process. 1 kick-starter campaign and 208 pages later Designing For Print, an amazing resource for Printers and Print Customers was born. Hear her story and learn why the perfect holiday gift just may be perfect bound this year. Links Mentioned in Today’s Episode: Marina Joyce on LinkedIn: https://www.linkedin.com/in/marinaporopatjoyce/ Designing for Print: http://designingforprint.com/ Use promo code PMCROCKS : Save $15.00 USD Use promo code SMARTPRINTER : Buy 5 get one free Purchase here: https://designing-for-print.myshopify.com/
21:0503/06/2018
Filip Weymans on Xeikon and Pushing Digital Print Boundaries LIVE from #XeikonCafe
Filip Weymans, VP Marketing at Xeikon (a division of Flint Group), is a MAD SCIENTIST whose passion for print and innovation is contagious. Filip shares the Xeikon story, their commitment to R&D, and how #XeikonCafe is creating a movement around the world. Links Mentioned in Today’s Episode: Filip Weymans: https://www.linkedin.com/in/filip-weymans-4279101/ Xeikon: https://www.xeikon.com/en Xeikon Café: http://www.xeikoncafe.com/ FlintGroup: https://www.flintgrp.com/
19:2103/06/2018
Creating a Crypto Currency Print Opportunity with Dante Hamilton LIVE from #XeikonCafe
In one of the most fascinating backstories ever, Dante Hamilton shares how he started a print business in his high school with the help of his mom and faculty, about his Technology for Women initiative, his new endeavor Crypto Week News, and why he wants to be buried in a Xeikon box! Links Mentioned in Today’s Episode: Dante Hamilton: https://www.linkedin.com/in/edmunddantehamilton/ Crypto Week News: https://cryptoweeknews.com/ Technology for Women Meetup: https://www.meetup.com/TechnologyForWomen/ Xeikon: https://www.xeikon.com/en
20:3003/06/2018
INKISH.TV and The Business of Print with Morten Reitoft, CEO
When Morten Reitoft set off to learn about the business of print, he found plenty of info about presses and print shop self-promotion, but nothing on how to run a print business and make money ... so he started INKISH.TV. Learn about Morten's journey, the importance of INKISH.TV to the industry, and how you can partner to share your content on his global channel. Links Mentioned in Today’s Episode: Morten Reitoft: https://www.linkedin.com/in/reitoft/ INKISH TV: https://inkish.tv/ Print Provider International: http://shop.printprovider.dk/
30:3703/06/2018
SGIA, PRINTING United, and the Future of Industry Orgs with Ford Bowers
Ford Bowers, President & CEO at Speciality Graphics Imaging Association (SGIA), shares his vision for serving the industry more effectively by modifying the model of his organization and transforming SGIA Expo into PRINTING United starting in 2019. Links Mentioned in Today’s Episode: SGIA: https://www.sgia.org/ Ford Bowers: https://www.linkedin.com/in/ford-bowers-5b5b646/ WFX: https://sgia.swoogo.com/WFX ThreadX: https://sgia.swoogo.com/THREADX PRINTING United: https://www.sgia.org/events/2019/10/printing-united-2019
24:2131/05/2018
Take a Look at Moving from Offset to Inkjet with Todd Potrykus, Ricoh
Todd Potrykus, Manager of Product Marketing at Ricoh, shares how printers can successfully make the transition from offset to inkjet with Ricoh's array of digital presses, and maximize their investment and productivity through education, training, software and partnership. #LookAtRicoh Todd Potrykus: https://www.linkedin.com/in/todd-potrykus-403665/ Ricoh: https://takealookatricoh.com
26:3228/05/2018
LIVE from ACT 8 with Daniel Dejan of Sappi
The eternally dapper Daniel Dejan from Sappi shares about publishing, personalizing and PAPER in this podcast recorded at Mr. Magazine's (né Samir Husni) ACT 8 Conference at the Magazine Innovation Center, University of Mississippi. Links Mentioned in Today’s Episode: Daniel Dejan: https://www.linkedin.com/in/danieldejan/ Sappi: https://www.sappi.com/ ACT8: http://www.maginnovation.org/act/agenda/ Magazine Innovation Center: http://maginnovation.org/home/ Mr. Magazine (Samir Husni): http://www.mrmagazine.com/about.html
27:2211/05/2018
The Impact of Industry 4.0 on Print and Marketing with Jane Nerf and Kevin Roman, Canon Solutions America
Industry 4.0 will change the way consumers and customers bridge physical and digital environments. Jane Nerf, Senior Product Marketing Specialist and Kevin Roman, Senior Manager of Software Solutions, discuss how you can prepare, get in the game, and how at Canon Solutions America can help. You can find more resources and topics specific to workflow at: http://pps.csa.canon.com/workflow Links Mentioned in Today’s Episode: Jane Nerf: https://www.linkedin.com/in/jane-nerf-86b8a411/ Kevin Roman: https://www.linkedin.com/in/kevindroman/ Canon Solutions America: http://csa.canon.com
24:4811/05/2018
Understanding and Managing the Paper Shortage with Dave Bell, Ricoh
The current paper shortage is creating chaos and price increases for printers across North America. Dave Bell, Global Product Manager of Media at Ricoh, steps up to explain how we got here, how to manage your paper supply needs, and how Ricoh can help. Dave Bell: https://www.linkedin.com/in/dave-bell-96954950/ Ricoh: https://takealookatricoh.com
17:1111/05/2018
LIVE from #HOWLive with Kevin Rowe, GMG
Color Management and Creatives don't always get along. Kevin Rowe, Technical Solutions Manager at GMG, shares how their software is creating peace by providing practical color tools to designers and printers. Recorded at HOW Design Live. Links Mentioned in Today’s Episode: Kevin Rowe: https://www.linkedin.com/in/kerowe/ GMG: https://www.gmgcolor.com/ How Design Live – http://www.howdesignlive.com/
12:0010/05/2018
LIVE from #HOWlive with Doris Brown McNally, HP For Brands
Doris Brown McNally, World Wide Brands Innovation Manager at HP, is one of the most influential digital print advocates in the world. Hear about the campaigns she brought into our homes, 4 print trends to follow, and why packaging is about to get personal on a whole new level with HP technology. Recorded at HOW Design Live. Doris Brown McNally: https://www.linkedin.com/in/dorisbrown / HP For Brands: http://www8.HP.com/us/en/commercial-printers/floater/HP-for-brands.html / HP Smart Stream Mosaic Software: http://www8.HP.com/us/en/commercial-printers/indigo-presses/smartstream-designer.html / HOW Design Live: http://howdesignlive.com
27:3908/05/2018
LIVE from #HOWlive: Frank Romano, Professor Emeritus at R.I.T.
Print trends, technology investments, PSP vs MSP, and more with Frank Romano, Professor Emeritus at R.I.T. Recorded at HOW Design Live. Frank Romano: https://www.linkedin.com/in/fxrppr / The Pocket Pal: https://www.amazon.com/Pocket-Pal-Handy-Graphics-Production/dp/0977271609 / The Museum of Printing: https://museumofprinting.org / HOW Design Live: http://howdesignlive.com
25:2008/05/2018
LIVE from #HOWLive with Alex Withers, inMotionNow
What do Meerkats and Marketing have in common? Maybe too much these days! Alex Withers, Chief Sales and Marketing Officer at inMotionNow, discusses making the creative process less about process and more about productivity. Recorded at HOW Design Live. inMotionNow – https://www.inmotionnow.com / Alex Withers: https://www.linkedin.com/in/awithers / How Design Live: http://www.howdesignlive.com
13:2808/05/2018
Take A Look at Color Management with Toby Saalfeld, Ricoh
Toby Saalfeld, US Director of Color Management at Ricoh, shares how his team of experts helps printers quickly and successfully execute on customer color expectations, and how to assess which color management program is right for your print shop. Toby Saalfeld: https://www.linkedin.com/in/tobysaalfeld/ Ricoh Color Management: https://takealookatricoh.com/services G7 Certification: https://newsroom.ricoh-usa.com/2017-09-12-Ricoh-partners-with-Idealliance-to-advance-production-standards-across-the-industry
25:0007/05/2018
LIVE from #HOWlive with Ashley Maydak, Brand Marketing Manager, Domtar
Learn how Domtar is inspiring designers and printers with their Blueline Magazine, Blueline Gallery, paper promotions, #ProjectPeacock and more in this conversation with Ashley Maydak, Brand Marketing Manager at Domtar. Recorded at HOW Design Live. Ashley Maydak: https://www.linkedin.com/in/ashley-maydak-1171498 / Blueline Magazine: http://domtarblueline.com / Blueline Gallery: http://domtarblueline.com/galleries / Domtar: https://www.domtar.com/en / How Design Live: http://www.howdesignlive.com
12:3107/05/2018
HOW Design Live: The Intersection of Design and Marketing with Ilise Benun and Paul Foulkes-Arellano
HOW Design Live presenters Paul Foulkes-Arellano, Head of Client Programs at Precipice Design, and Ilise Benun, Founder of Marketing-Mentor.com/Business Coach and Author, share their perspective on what it takes for designers and marketers to work in harmony and discuss their contributions to the free white paper from HOW Design Live: THE INTERSECTION OF DESIGN AND MARKETING – Insights from the Creative Community This podcast is brought to you by The Association for Print Technologies (APTech), producers of The PRINT Event, coming to Chicago Sept 30 - Oct 2, 2018. The Intersections of Design and Marketing: Insights From The Creative Community: http://howdesignlive.com/white-paper HOW Design Live: http://www.howdesignlive.com/ HOW Marketing Live: http://howdesignlive.com/conference/how-marketing-live/ The Dieline Conference: http://thedielineconference.com/ Ilise Benun: https://www.linkedin.com/in/ilisebenun / Marketing-Mentor.com Paul Foulkes-Arellano: https://www.linkedin.com/in/paulfoulkesarellano / Precipice Design APTech: https://www.aptech.com
23:3923/04/2018
APTech: The Value of Graphic Communication Education Programs
Students Brittany Whitestone and Chandler Kerr discuss how Graphic Arts Education has changed their lives and opened a viable career path for their future. Paul Foster, VP at Printing & Graphics Association MidAtlantic (PGAMA) and Judy Durham, CAE, Executive VP, Operations and Membership at the Association for Print Technologies (formerly NPES) join to share the programs offered and how you can help support them. Graphic Arts Education and Research Foundation: http://www.gaerf.org / PrintED: http://gaerf.org/PrintED.aspx / SkillsUSA: https://skillsusa.org / APTech: http://printtechnologies.org / Judy Durham: [email protected] / PGAMA: https://pgama.com
25:0023/04/2018
LIVE from #Dscoop Dallas: Rick Salinas, Duplo USA
Rick Salinas, Regional Sales Director at Duplo USA, discusses the opportunity in digital, specialty finishing for standing out with clients and consumers, and how they support customers from initiation to installation. Recorded at DscoopDallas. Duplo USA: https://www.duplousa.com / DDC-810 Spot UV Coater: http://ow.ly/VJ3e30jEvRI / Rick Salinas: https://www.linkedin.com/in/rick-salinas-41827011/ / Dscoop: http://dscoop.com
10:0123/04/2018
LIVE from ISA #SignExpo: Deborah Hutcheson, Michael Ciaramella, Agfa and Brandon Hensley, ISA
Recorded live at ISA's #SignExpo, Deborah Hutcheson, Director of Marketing and Michael Ciaramella, VP of Sales at AGFA Graphics are joined by International Sign Association (ISA) COO Brandon Hensley to discuss new offerings from AGFA, their long-standing relationship with ISA, and how the org is successfully reaching beyond the print industry to attract brands and marketers to a Sign Show. AGFA Graphics: https://www.agfagraphics.com/global/en.html / Deborah Hutcheson: https://www.linkedin.com/in/deborah-hutcheson-00805a4 / Michael Ciaramella: https://www.linkedin.com/in/michaelciaramella / Brandon Hensley: https://www.linkedin.com/in/brandon-hensley-026b3a6 / International Sign Association: http://signs.org
16:0014/04/2018
Print Marketing and The Power of WOW with Ethan Goller, Structural Graphics
Structural Graphics helps brands stand out, and their recent Toyota Camry magazine insert, created in partnership with Saatchi and Saatchi, made the GLOBAL news. Ethan Goller, President of Structural Graphics shares the "making of" story behind this ground-breaking print execution and more ways his company is bringing WOW to the masses. Structural Graphics: https://www.structuralgraphics.com / Read more about the insert: http://ow.ly/r0Gc30jCgC9 / Ethan Goller: https://www.linkedin.com/in/ethangoller / Advertising Production Club of NYC: http://apc-nyc.org
25:1413/04/2018
How To Maximize Customer Experience And Build A Better Brand with Unsquaring The Wheel
Chris Bondy, Gannett Distinguished Professor, School of Media Sciences, Rochester Institute of Technology and Wayne Peterson, Principal, Black Canyon Consulting Group, discuss how the business of print has changed, and how the team at Unsquaring The Wheel is helping printers successfully transform from print shops, to brands. Unsquaring The Wheel: https://www.unsquaring.org / Unsquaring The Wheel on Amazon: http://ow.ly/BiBU30jJf6P / Chris Bondy: https://www.linkedin.com/in/cbondy / Wayne Peterson: https://www.linkedin.com/in/waynepeterson/
30:0913/04/2018
LIVE from ISA #SignExpo: Isabelle Marelly, MassivIT 3D
Recorded live at ISA's #SignExpo, Isabelle Marelly, Director of Marketing, Massivit 3D Printing Technologies, shares how signmakers and display pros are creating big buzz and big profits with their big 3D printers. Learn how 3D printing works, and why the opportunity in this space may be right for your business. MassivIT 3D: https://massivit3d.com / Isabelle Marelly: https://www.linkedin.com/in/imarelly / International Sign Association: http://signs.org
11:3012/04/2018
LIVE from ISA #SignExpo: Ken Van Horn, Mimaki USA and Lori Anderson, ISA
International Sign Association (ISA) President, Lori Anderson, and Ken Van Horn, Vice President, Mimaki USA, discuss community building, the role of an industry org to serve it, and how ISA has successfully attracted brands and marketers to their show floor. Recorded live at #SignExpo. International Sign Association (ISA): http:signs.org / Mimaki USA: http://mimakiusa.com / Lori Anderson: https://linkedin.com/in/andersonlorim / Ken Van Horn: https://www.linkedin.com/in/kvanhorn
15:3111/04/2018
LIVE from #Dscoop Dallas: Geo-Marketing Solutions with Thomas Schnettler, Locr Maps
Thomas Schnettler, Business Development at Locr, shares how geo-marketing enhances the print experience, drives traffic to businesses and profits for printers and marketers. Recorded at Dscoop Dallas. Locr Maps: http://maps.locr.com/en / Thomas Schnettler: https://www.linkedin.com/in/thomas-schnettler-195b135 / Randy Hardy: https://www.linkedin.com/in/randyhardy / [email protected]
17:2411/04/2018
LIVE from ISA #SignExpo: Don Hartford and Samantha Clarke, Reece Supply Company
Recorded live at ISA's #SignExpo, Don Hartford, Director of Business Development, and Samantha Clarke, Marketing at Reece Supply Company, share how they help the sign industry expand sales through distribution, and why their booth at the show had their company and partners filled with pride. Reece Supply Company – https://www.reecesupply.com / Samantha Clarke: https://www.linkedin.com/in/clarkesamk / Don Hartford: https://www.linkedin.com/in/donhartford / International Sign Association: http://signs.org
08:3611/04/2018
Live from #Dscoop Dallas: Mackenzie Farsheed, Marketing Manager, Mindfire
Learn how Mindfire can provide you with "Look Who's Clicking" marketing superpowers and more in this entertaining and informative podcast with Mackenzi Farsheed. Recorded at Dscoop Dallas. Mindfire: http://www.mindfireinc.com / Mackenzi Farsheed: https://www.linkedin.com/in/mackenzifarsheed / Mindfire Studio: http://www.mindfireinc.com/software / Look Who’s Clicking: http://www.mindfireinc.com/solutions/personalized-urls-and-direct-marketing
12:1010/04/2018