A lot of us have products and services that we would like to sell to our audience immediately.  But many of the people in our audience are not yet prepared to make an informed buying decision right ahead. In this episode, we are discussing how you can take your audience through the different stages in the buyer’s journey successfully from a cold prospect to a hot buyer. Resources: ·       Ads Challenge - Sign up for Ads Challenge and learn how to create Facebook ads that transform strangers into raving clients! ·       Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·       Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

You need to make more offers!Would you like to know one of the number one thing that has helped me become successful over and over again?It’s really quite simple: by making more offers! In this current moment in time, there are people in the world that are willing to invest in your product or service, that are willing to invest in you and what you give into this world. But if we don't make an offer, what happens? They're ready, willing and able today - right now. But they're in the active market right the second and they're going to go somewhere else to make that investment because we're totally invisible. The answer is always “no” to the offer that has never made. I challenge you today is to make more offers.We are attracting people into our world. We're putting out the messaging that's aligned to them. We're bringing them through our funnels, our online marketing. We are sharing our goodness into the world. But the thing is that if we aren’t giving them an opportunity to buy from us, we are free zoning those people, we are friend zoning them, right? We need to lean in, we need to feel more secure and confident and make more offers.When is the last time that you made an offer to your people? Let me know, because I think at the end of the day, we all need to make more offers! Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

What is the difference between successful marketers in your niche and the ones that struggle to get sales? It all boils down to the 3 key pillars that lead to more conversions and successful sales. And when you have all three aligned, that’s when you get the sales and that’s when the magic happens. In this episode, we are discussing what these pillars are and how you can use them to increase your conversions and sales. Resources:  ·       Ads Challenge - Sign up for our free Ads Challenge and learn how to create Facebook ads that transform strangers into raving clients! ·       Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·       Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!  Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Give yourself grace!You know what? You might be in a learning phase right now. And that is okay! Paul and I always talk about taking action and implementing, and that is super important, you definitely need to do that in your business to get things done, but there is a point where you are going to be learning new things, learning new terms, learning new marketing strategies, learning stuff that you’ve never been exposed to before, and you need to take the time to learn those things.So, if you’re in that learning phase right now, that is totally okay, you’re totally where you need to be. Be open-minded, get exposed to different things that you might never have been exposed to before, see things in a different way and take all that information in.Then after you take all that information in, you can ask more questions, you can ask for help, you can work on the strategy piece, but if you’re in that learning phase right now, totally be okay with just being there.Now go ahead and get started. Start learning, be open minded and then take action on things that make sense for you.Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

I'm here today to let you know that you are worth it! Your expertise, your background, what you're all about… all of it!Sure, there are a lot of people in the world that aren't willing to pay a nickel for what you're offering, and you know what? That's okay because that's them, not you.On the other hand, there are people in the world right now that want your expertise, that want what you put out into the world, and you know what? They're willing to invest in it.So remember, you don't need to serve everyone. You don't need your thing to go out to everyone. There's over seven billion people in this world. We can't service everyone. Resources:The perfect Ad Framework Edition - Use this framework to properly plan your ad so you create the most effective and highest converting ads possible! Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Truth bomb: The most successful marketers are the ones that are adaptive.Now what exactly does that mean? It means they’re not set in their ways and they’re willing to try new things.We are creatures of habit, it’s human nature, we don’t like change. But in order to move forward, we need to adapt. This applies to everything in life, but as marketers, in order to get our message out into the world, we have to adapt sometimes with the way that we reach people, and that often includes letting go of some of the marketing methods that we’ve used in the past. Anytime you are presented with an idea that you’re not sure about, I want you to take a deep breath and just listen with an open mind. That’s the first step to being adaptive! Be careful to refrain from that self talk or automatic response of, “no, that won’t work for me” or “yeah, but that’s different in my industry” or “yeah but…”.Just stop and listen with an open mind!To be successful, you need to roll with the punches, roll with the changes, be adaptive when things change in life and mold to whatever is going on in the world so that you can get your message out effectively.So, listen with that open mind and be adaptive!Resources:The perfect Ad Framework Edition - Use this framework to properly plan your ad so you create the most effective and highest converting ads possible! Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

None of us like change.  We'd like to do things the same way we've always done them because it's predictable and reliable.  But if we don't adapt to some of these changes that are happening in marketing, especially as marketing shifts and evolves, then we’ll be left behind.  In this episode, we are discussing how to shift and adapt to changes by keeping an open mind and leaning in to new opportunities that will give us a competitive advantage. Resources: The perfect Ad Framework - Use this framework to properly plan your ad so you create the most effective and highest converting ads possible!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Traditional sales funnels are dead!Oh my goodness, pretty controversial right? Yes, but stick with me. I want you to really think about this, when it comes to marketing and sales, it’s a process right?Over the years, through the centuries of doing marketing and sales, there have been different tactics, methods and processes to get people through to that point of purchase.In the past we had posters, television, magazines, and newspapers. These were the things that guided our buying decisions.What happens these days? We have blogs and podcasts and YouTube and Facebook lives. So, while the strategy is the same, the tactics are always going to shift and change.When it comes to funnels, it's not really a new concept either.What is new is that the people coming into the space, they've gotten spoiled with how easy things have been over the last several years: all the targeting and retargeting, the extra information that we're able to gather about people, and what happened was we as marketers, we got used to how easy it was.With the IOS changes and privacy issues shifting all over the place, we need to be adaptable and lean in to the new and different opportunities that are being provided to us, because different doesn’t mean bad! Resources:The perfect Ad Framework 2022 Edition - Use this framework to properly plan your ad so you create the most effective and highest converting ads possible! Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

We're creatures of habit. We'd like to do things a certain way. Anytime there are any new changes in marketing that happen for us entrepreneurs, we tend to freak out a little bit because it's something that we're not used to. But let’s face it: one thing is consistent.. and that is CHANGE!   There are those who are paralyzed by change and those that lean into it and take advantage of the new opportunities that we’ve been presented with. In this episode, we are discussing the adaptive mindset you need to take advantage of ever-changing technology and how to adjust your marketing tactics successfully to be ahead of your competitors. Resources: The perfect Ad Framework Edition - Use this framework to properly plan your ad so you create the most effective and highest converting ads possible!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt  

A lot of times when I am coaching entrepreneurs and business owners, and they’re putting together their thoughts and ideas for there offer, they stop themselves before they even get started because they say, “someone’s done that already” or “so and so, has a product that’s just like that, I can’t compare myself to that”, and they freeze and they don’t go further with that idea, and that’s an awful shame! Because yes, there is a lot of noise out there, there’s a lot of competition out there, and I’m sure for every single product or service that’s out there, there’s a million different options, but the thing that’s not out there, is you and your unique voice and what you bring to the table!You have unique experiences, you have knowledge, you have skills that nobody else has, and that’s important to remember as you are crafting your offers, because even though it may have been done before by someone else, that’s their voice, that’s their spin, that’s their vibe. You have something unique and different to share!Don’t stop yourself before you get started. Put your offers out there, let people know you can help them out, because they’re waiting for you, and they need you. Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Have you ever been in one of those relationships where you got friend-zoned?  Well, you know what, that might be exactly what you’re doing with your audience! We see this often in the online marketing space, where people are getting free-zoned by their potential customers.What does this mean? When you put people in that free mechanism for so long, and you nurture them for so long, you’ve basically groomed them to expect free from you and never buy anything.We don’t want to be free-zoned; we want to build that relationship; we want a commitment. So just like dating, we can’t free-zone our audience. I want you to think about it, are you free-zoning your people? Or are you giving them offers that they are perfectly aligned with, and that they would love to purchase from you?So, remember, it’s okay to make more offers. Stop putting people in the free zone! Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When it’s time to craft your offer, are you focusing on the features and forgetting to include the benefits? A lot of us make this mistake. The features are all the “things” in your offer: that’s all the modules, that’s all the lessons, that’s the PDF’s, that’s the audio downloads, that’s all the stuff, it’s all the things, and they are important because the detail-oriented people are going to want to know exactly what’s included in their offer.But in addition to the features, we also need to have the benefits, and this is the part a lot of people forget. With the features in mind, think about why it’s important? Why would this person really be interested in this module or in this audio download? How is it really going to help them? Then you need to tie the two together! Feature benefit language is super important, start incorporating this in all of your copy, whether it’s your sales pages, your landing pages, your free stuff, and yes you need it on the freebies too, they need to know why it’s important. When you have the feature tie to the benefit, then you truly can hone in on that transformation and the audience can really have a better sense and understanding of how your offer is really going to help them. So, list your features, all the stuff, all the things, all the goodies that you’re going to give to them, but then make sure to include the benefits!Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When it comes to presenting our offer to the public, many of us tend to overwhelm our audience with a bloated list of features that are included in our offer. In this episode, we are discussing why less is more and how you can create high converting offers through clear messaging that truly connects with your audience’s desires.Resources:Anatomy of a High Converting Offer - the key pieces of a high converting offer that leads to sales!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links/Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt

Have you ever met someone that has tried to explain their product or service to you, but it’s so complex and so complicated that you were just like, “what?”.Well, I don’t want that to happen to you!When you’re creating a high converting offer versus one that doesn’t convert at all or that gets very low conversions, it comes down to how complicated you’ve made it.As human beings, we are pretty simple, we just want to know if what we’re buying is going to do what we desire. But when we’re marketing, many of us think we have to act differently, we put on this imaginary marketing hat and we start spewing out all kinds of crazy information, and we think this is what we are supposed to say, because it’s marketing.We get caught up trying to explain all of that techno babble, and at the end of the day, we just need to give people clarity. What do they already desire? What is your offer? And then between where they are now and where they want to be, is the transformation. And it’s your offer that provides the transformation, it’s the vehicle to get them from where they are now to where they desire to be.Marketing can be simple. I really want that to resonate with you because a lot of us think that it has to be some advanced, crazy thing, but I’m telling you, the best copywriters in the world, they pay attention to their customer, they pay attention to the language that their audience is already using, and then they use that language in their marketing.Keep it simple, make it clear, give clarity, get out of the way, don’t create friction… give high converting offers! Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

When it comes to making the actual offer, the final step in the entire marketing and sales process, many of us make mistakes that sabotage all the hard work we’ve put into nurturing our audience and creating momentum. In this episode, we are discussing the most common mistakes and how to avoid them.Resources:Anatomy of a High Converting Offer - the key pieces of a high converting offer that leads to sales! Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

What do you dream about? As entrepreneurs, we’re focused on strategies, tips, tools and things that are going to help people succeed and that is fantastic. We want to see our people do well! We want to see them make progress! But a lot of times, we forget to ask people what they dream about.What are those dreams that they’ve had? Let’s go beyond the surface level. What does that look like, what does that feel like for them? Do they dream about finally taking that vacation with their family that they’ve been longing for? Or maybe it’s being able to help people in their lives, to help others, to give back? Or maybe they dream about having stability? When we can really get to know our audience, we get to know who they are and what they desire, and that allows us to feel more connected to them and vice versa. It also allows us to serve them in an even bigger way.Having these conversations will create that connection and having that connection is going to allow you to serve them better. You’ll get your offers out in front of the right people and really make a huge difference.It’s one big connective circle, but it all starts by asking your audience, “what do you dream about?”Resources:Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

How big does your audience need to be for you to feel successful and fulfilled? Seriously, what is enough? How much is enough? When you achieve that first goal, you suddenly have a new goal, and that cycle keeps repeating. We get entrapped in this thought pattern and think that fulfillment must be at the next level. Therefore, success keeps getting moved forward to the next thing. So, no matter where you are, it’s like “What’s the next thing?”I challenge you when it comes to your audience, look at why you are really building that audience. What is the purpose behind the vanity metric? What is it that you think you need to feel fulfilled?While you’re on your journey, you’re collecting an audience, you’re bringing people into our world. And the truth is, we really don’t need as many followers as we think. We don’t need the virtual line around the corner. We don’t need the huge follower count. We don’t need a huge email list. What we do need is connection. We need to make sure we are tuned in with our audience, and we need to make sure we are tuned in with who we are, so we project the best self that we have.So, how much is enough? I guarantee it’s not anywhere near where you’re placing that metric. You can be fulfilled now, and you can look at the numbers. How many sales? How many paying clients do you need to reach the goal, to live the life and lifestyle that you want, to make the impact that you want?You don’t need a huge following. Instead, go deeper with fewer. Resources:Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

6 easy things to think about when it comes to your target audience!When it comes to getting to know our audience and really understanding who they are, a lot of times we overcomplicate it. Instead, keep it simple. Try using open-ended questions to connect with them: who, what, when, where, why and how!What are the things your audience is interested in? What are the things they desire? What are their pain points? Why are they seeking help? What’s going on in their lives right now? Why are they looking for a solution? How can you help them? Put yourself in their shoes and figure out what they’re experiencing. Imagine what their day-to-day life is like. That will give you a better understanding of what kind of solutions they are seeking and how you can better help them.Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @real

A lot of us get caught up in the social media world, comparing ourselves to our competitors and how many followers or likes they have. But it’s really not about the vanity metrics at all. It's about the connection with your audience and really understanding their pain points and their language.  In this episode, we are discussing how you can attract the right audience for you and connect with them on a deeper level. Resources: ·         Ninja Targeting Research Guide   -  one of our top super-secret ninja knowledge tricks that we do to find out more about our client avatar for targeting in our ads!·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt   

What is the number one marketing tool I can share with you? Something that will change everything. Something that will show you how to attract the right audience. Here’s the interesting thing, it’s built right into you. It’s your ears!The number one piece of advice I can give you, is attached to your head already. Listen to what is being said so you can get into the mind of your potential client. Remember, we have 2 ears and 1 mouth.When’s the last time you read what your consumers are reading? Consumed what your consumers are consuming? Think about that, what your consumers are consuming. The ones that are going to come to you, the ones that you want to be relevant to. As marketers, we need to listen.I hope this inspires you today. Let’s listen, let’s read the room, let’s read the audience, so we know how to attract the right people into our world.Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

So many entrepreneurs fail when building an audience. In this episode, we are discussing the most common mistakes business owners make, from creating Social Media content that doesn’t resonate, to creating an audience that is not interested in your offers and how you can avoid them.Resources:·      Ninja Targeting Research Guide  -  one of our top super-secret ninja knowledge tricks that we do to find out more about our client avatar for targeting in our ads!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Stop being a perfectionist! This is hard for all of us, especially those that are high performers. We want to have the message just right and we want to get it out in front of all the right people. And this is where a lot of times we trip ourselves up. We’re so busy trying to get things perfect that we don’t get our message out there at all. The more we have fun, the more we get creative and put ourselves out there and speak to our audience, the more they’re going to connect with us and have those conversations.You have something amazing to share with this offer, so get it out there! Resources:50 High Converting Headlines Templates - Grab your 50 High Converting Headlines Templates to customize and use on your own marketing campaignsOnline Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram:@realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

What if I put together a marketing plan and nobody engages? What if I send this email and nobody opens it? What if I put a link out and nobody clicks it?What if we turn that narrative around? What if instead you just leaned in and something magical happened? Everything that has ever been created was once on the other side of “What if this is possible?”This is your chance to reprogram that question. It’s time to make “what if” a positive statement! What if I did this and everything changed?ResourcesOnline Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram:@realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt t 

What makes a high converting headline? It’s important to remember that people buy from two different standpoints: the logical mind and the emotional mind. The logical buyers want to know all the details upfront and they want to make an informed decision. The emotional buyers are making decisions from the heart. They’re pulled by a story, a thought, a connection. How can you appeal to both? Mix it up, have fun and make sure you’re speaking to your entire audience! You’ve got this! Resources: ·         Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·         Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

A lot of times, as human beings we'll buy on emotion and then we'll justify through logic.In this episode, we are discussing how you can create high converting headlines and copy that connect with your audience on an emotional as well as on a logical level and how to keep your audience’s attention after your headline.Resources:·      50 High Converting Headlines Templates -  Get a head start with our 50 High Converting Headlines Templates ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: InternetMarketingBiz.com/links/Get the show notes here: https://onlinemarketingpodcast.com/how-to-create-high-converting-headlines-and-copy-season-2-episode-02Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

What is the number one highest converting headline? The truth is, there isn’t one.There’s no one size fits all when it comes to this stuff. We don’t know what’s going to work until we get market feedback. Therefore, the greatest thing you can do right now is take action! Put something into the marketplace and see what happens. When you do this, you’re giving yourself permission to get that feedback that you need to make improvements.Test that headline, test that offer, test that email! Then we’ll have statistics to look at and we can make it even stronger for next time. That’s where you’re going to find true perfection. You’ll find the highest converting headline for yourself.Resources: Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: InternetMarketingBiz.com/links Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing how to grab and keep your audience’s attention with your headlines and get them excited about your offers. Resources:50 High Converting Headlines Templates - Grab your 50 High Converting Headlines Templates to customize and use on your own marketing campaigns|Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients! For a list of our resources & recommendations visit: InternetMarketingBiz.com/links/ Get the show notes here: https://onlinemarketingpodcast.com/how-to-grab-your-audiences-attention-with-your-headline-season-2-episode-01Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

The biggest struggles and questions that many membership owners or course creators have are about marketing and sales.You've got a great product. You've got a great offer. You have a course, you have a membership, your coaching program, all these amazing things that you're bringing out to the world. But how do you get in front of the right people? And then how do you get people to buy the thing that you do? And that's what we talk about all in Season 2. We're going to share our marketing and sales strategies, our most successful tactics and top tips, things that you can take action on right away. Because when you have the right strategies and mindset, you not only can make a lot of money, but you can change a lot of lives!Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

It's the end of Season 1! Thank you so much to all our listeners and all our group call participants. It was such a great experience because we really got to learn about everyone's businesses, have intimate conversations with people and help them out in real-time.And one of the things that we realized after talking to hundreds of entrepreneurs, the biggest struggles and questions that people have is about marketing and sales.You've got a great product. You've got a great offer. You have a course, you have a membership, your coaching program, all these amazing things that you're bringing out to the world, but how do you get in front of the right people? And then how do you get people to buy the thing that you do? And that's what we talk about in Season 2 of our podcast, which will be called the "Online Marketing Podcast".We will talk about what you need to do to set yourself up for success and take action to have great marketing strategies, to have great sales, and to bring more of the right people into your world. For more info, check out: https://onlinemarketingpodcast.com/

Feeling burnt out at some point is very common amongst membership creators. But instead of just starting a new program and completely shutting down your old membership, there is an alternative: “The Dimmer Switch” In this episode, we are discussing how to slowly transfer your existing members to a new, more sustainable membership while still giving those who want to continue in your old program access to valuable resources in a way that won’t eat up all your time.Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

Keeping your audience’s attention and avoiding overwhelm during group coaching calls can be quite challenging. In this episode, we are discussing how you can structure your calls to create more focus, build deeper relationships between group members and increase the perceived value of your deliverables. Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are comparing annual versus monthly payment options for your membership, how you can create a payment plan that fits your income strategy and financial commitments. We are also sharing, based on our experience, how to deal with the money that you are receiving from your different payment plans and what common mistakes you should avoid staying out of financial trouble.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing different ways to increase engagement in your group.  From running challenges and creating engaging questions to enhancing the experience of your group members through collaborations and how to avoid stifling your community involvement.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing the pros & cons of having a Facebook group, how to avoid grooming freebie seekers, how to use them as a tool to build a loyal community, how to get better results with less energy and less effort, and how to lead your members from a free group to your paid programs. Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

 Not having any testimonials for social proof, can stop many marketers from launching their membership. In this episode, we are discussing why that should not hold you back and how you can create desire for your membership by speaking to your audience’s pain points and the solution that you are offering in a way that truly resonates with your future customers.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

A lot of us go out and try to convince strangers to come into our new offers. But the first transaction from a new customer is always the hardest thing to do, especially when we don't have the offer tuned in. In this episode, we are discussing who you should target first for your next launch, old or new clients and why.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how to create a clear structure for courses that are part of your membership, how to create different deliverables for each offer, and how to set them apart by framing them properly.  Resources:●  Make It a Membership -  a program showing you exactly what you need to do in order to turn your offer or your idea into a successful membershipOnline Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing effective, yet subtle ways to find out what your audience’s pain points are, what kind of transformation they are looking for and how to get to the emotional root of their objections.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how to offer your course participants the option to retake the course as an incentive to join a back-end membership, how to avoid confusion or cannibalizing other offers, and lastly, how to create curiosity for your offer through the right email headline. Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how you can create a monthly payment plan for a long-term commitment and how to avoid half-hearted members taking up your time and energy.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing the pros & cons of going directly into a membership versus a back-end membership, how to avoid confusing your audience with multiple products and how to avoid limiting yourself with your offers.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how to get more engagement in your Facebook groups by building personal relationships and how to avoid creating roadblocks by overdelivering. We also talk about why up-leveling your onboarding process can save you and your members’ time while enhancing their overall membership experience.Resources: ·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world. ·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

Finding the right price point for your membership can be tricky. In this episode, we are discussing what to consider when you are creating your pricing strategy. The right price point will attract your ideal target audience, position yourself in the market, avoid devaluing yourself and make sure that you get the amount that you deserve.ResourcesOnline Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram:@realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt 

There are a lot of different things you can do when onboarding new members.In this episode, we are discussing what to focus on that has the most impact on your audience and how to create the perfect onboarding experience.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt 

How much content should you share in your free groups without giving away too much? In this episode, we are discussing how to deliver valuable content that gives your free group members a quick win, avoids over- or underwhelming your audience and creates desire and excitement to join your paid memberships.·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

Many of us eventually face the same problem: How do you navigate multiple Facebook pages? Which one should you be concentrating on? Should it be a page centered around your personality or your business? In this episode, we are discussing where you should be investing your time, how to avoid conflicts of people landing on different pages, and how to migrate followers of one Facebook page to another without losing or confusing your audience.Resources:·      Paul & Melissa's Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.·      Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!

In this episode, we are discussing how to develop a content strategy to deliver value in your free groups without disappointing your paying membership members and how to avoid hurting future launches by abandoning people in your free group that didn’t buy into your membership this time.ResourcesAdaptive Inner Circle - The Adaptive Inner Circle is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!Connect with us on social!Join the Online Marketing Podcast Community, our private Facebook group dedicated to those that want to learn the in's and out's of online marketing for their courses, memberships and coaching programs. We share tips, tricks, techniques, resources, and more!Instagram: @realpaulpruitt & @realmelissapruitt 

In this episode, we are discussing VIP memberships. ·      How you can set your high level offers apart from your basic memberships ·      How to avoid adding too much to your VIP offers that will eventually overwhelm you     ·      How much access to offer·      How to protect your most scarce resource – your timeFind the full show notes & resources here:https://membershipsmastermind.com/what-to-include-into-your-vip-membership-episode-52 Resources:Online Marketing PodSquad: Our Exclusive Community where we talk all things about Online Marketing! From list building, building an online course, starting a membership, putting together a marketing campaign, paid traffic, creating an awesome online offer...we'll dive into all of it!Each month we'll host a FREE live private training on Zoom, where we'll pull back the curtain on some of our best marketing and selling strategies, along with an opportunity for you to ask questions.All you have to do is sign up & we'll give you a heads up on when our next call will be.Sign up today at OnlineMarketingPodcast.com, it's free to join us on these live trainings &  we can't wait for you to join us!Adaptive Inner Circle - The Inner Circle with Paul & Melissa Pruitt is an epic 12-month experience for online business owners, coaches, course creators, and membership site owners who aspire to create financial freedom and a lifestyle they want for themselves and their family and also create a positive impact in their community and the world.Adaptive Membership - Adaptive Membership is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt