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Business
Robert Plank
Marketing, entrepreneurship, membership sites, webinars, and traffic
886: Right Marketing Strategy For You with AJ Rivera
We often hear about how a company's needs have changed. As your business has grown and evolved, so too has the way that you market to your target customers. Today's marketers are no longer just selling products or services—they're selling messages that resonate with their client's needs. This is where a good marketing team comes in: they can help you identify the best approach for your company and its goals to reach your target audience while keeping costs down.
https://www.youtube.com/watch?v=kv4lBRx4pqQ&pp=ygUQcm9iZXJ0IHBsYW5rIDg4Ng%3D%3D
In this episode, we have AJ Rivera, Founder of Blink Media Co., a consulting firm that provides businesses with executive level guidance and leadership for their marketing teams. He has worked as marketing consultant in the health and wellness industry, and he’s a trusted consultant inside of hundreds of businesses in dozens of industries. AJ believer in focusing on your vision on company outcomes instead of getting bogged down with managing the day to day of your marketing department.
Resources
Blink Medico (Site)
Aj Rivera (Official Website)
Aj Rivera Digital on Linkedin
26:3328/09/2022
885: Market Effectively and Surpass Your Business Competitors with Jonathan Rosenfeld
The world changes rapidly, and technologies improve yearly, affecting business industries. You might think, how can your business adapt, utilize new technologies, and surpass your business competitors? As a business owner and a marketer, you first need to know your customer. Today's customers are much more sophisticated. They tend to have done much more homework before they pick up the phone, contact you, or whatever. Thus, you must acknowledge that and start creating content that resonates with your consumer.
https://www.youtube.com/watch?v=PHZVPqsEiE8&pp=ygUQcm9iZXJ0IHBsYW5rIDg4NQ%3D%3D
In this episode, we have Jonathan Rosenfeld. He is the owner and managing attorney of Rosenfeld Injury lawyers LLC. His company is a full-service personal injury law office that handles cases in Chicago and around the United States, intending to provide the best possible counsel for people and families who have been gravely wounded or died in accidents. In today’s episode, Jonathan will share his company's difficulties and how they coped with them, excelled, and left their competitors behind. He will also give us some advice that will be helpful to business owners.
Resources
Jonathan Rosenfeld in Jury Lawyers (Official Site)
Rosenfeld Injury Lawyers on Facebook
Rosenfeld Injury Lawyers on Linkedin
Rosenfeld Injury Lawyers on YouTube
Personal Injury Law Podcast By Jonathan Rosenfeld (Podcast)
18:4826/09/2022
884: The Ten Minute Entrepeneur: Become a Successful Startup with Sean Castrina
Have you thought about starting your own business? Have you always dreamed of becoming a CEO? It sounds tough, right? Starting up your own business is a huge risk, especially if you don’t know what you’re doing. There are a lot of things you should learn before you establish a business. It is not an easy journey. Aside from that, keeping your business going is also one of the hardships you need to go through as a business owner. You should know when and how to take advantage of opportunities that come your way.
https://www.youtube.com/watch?v=CzV86za7D0Y&pp=ygUQcm9iZXJ0IHBsYW5rIDg4NA%3D%3D
In this episode, we have Sean Castrina. He is an author, speaker, and entrepreneur. He is the host of the podcast 10-Minute Entrepreneur and the founder of The Weekend MBA. One of his goals is to help, educate, and encourage entrepreneurs throughout their journey. He aims to help them avoid the mistakes he made in his career. In today’s episode, we are going to discuss being an entrepreneur and starting your own business. Some tips and advice will be given that will surely help your career.
Resources
Sean Castrina (Official Site)
Sean Castina on Facebook Page
Sean Castrina on LinkedIn
Sean Castrina on Youtube
Sean Castrina (Amazon Book/Podcast)
29:3124/09/2022
883: Start Making Money With an Online Drop Shipping Business with Ben Knegendorf
It’s everyone’s dream to be their own boss, work flexible hours, and run their own business. How do you get products, where do you find them, how do you know if they’ll sell, and how do you get them to customers?
With an eCommerce business, you can do just that. The best part is that you can start making money from home fast. You only need a computer or a smartphone and a reliable internet connection. Try dropshipping if you want to know how to make money from home.
In this episode, we spoke with Ben Knegendorf, the Co-Founder of the eCommerce education brand: Dropship Breakthru. They produce content that helps you start your first Shopify e-commerce business in 30 days or less. Today, we discuss the common pitfalls of choosing products to market, then walks through how to set up a dropshipping business and what to think about. High ticket dropshipping enabled us to change his life radically, for the better. His mission is to help people build, launch and grow profitable high-ticket dropshipping businesses so that you can enjoy the same transformation we’ve experienced over the last 7+ years.
Resources
Drop Ship Breakthru (Site)
Ben Knegendrof (Official Website)
Ben Knegendorf on Linkedin
Drop Break Thru on Youtube
23:1621/09/2022
882: Boost Your Business With High-Impact Publicity with Jill Lublin
Customers are essential to the continued existence and expansion of your company. You need to get the word out about your company if you want clients to patronize it. In the good old days, this meant choosing between a flyer, a brochure, a postcard, or an ad in the local newspaper. These are all options that are still available today. However, in the realm of digital technology, the possibilities are virtually limitless. You are not the only one who is having trouble determining the most effective methods to market your company, and even if you just want to know what your choices are, this is the right place for you and you are not alone!
It is a waste of both your time and money to pursue strategies that won’t work. Learn from the pro, Jill Lublin, your personal publicity consultant, as she guides you through maximizing the potential of every aspect of your company to drive the success of your enterprise. On the stages of Tony Robbins, T. Harv Eker, Jack Canfield, Mark Victor Hansen, Loral Langemeier, James Malinchak, Lisa Nichols, and many more, Jill has presented the effective networking and publicity tactics she has developed. In addition, tens of thousands of individuals have successfully completed her well-known Publicity Crash Course.
Are you prepared to establish a name for yourself in the industry and increase the amount of money you make? Now is the time to give your company a boost with some high-impact publicity!
Resources
Jill Lublin (Official Website)
Action Guide Jill Lublin's Sales Page
Jill Lublin's Publicity Crash Course on Facebook
Jill Lublin on LinkedIn
23:2919/09/2022
881: Beat, Burnout and Find Freedom in an Overworked World with Joe Perrone
Do you feel like there is never enough time to complete everything? Are you losing out on significant occasions in the life of your loved ones due to a lack of time? Are you fatigued, overworked, and unhappy with your profession and lifestyle? Numerous individuals are exhausted and dissatisfied with their work. Some struggle to achieve a balance between work and life. They lack fulfillment in their profession and sense of purpose in their lives. Burnout has a negative impact on their health, happiness, and careers. It destroys the lives of their family members, their patients, and their normal coworkers. It can also result in self-destructive behavior, such as substance misuse, despair, divorce, and suicide.
In this episode, we spoke with business coach Joe Perrone, who helps business owners reclaim their time and freedom. Joe assists his clients in finding complete satisfaction in everything they create while avoiding burnout. Today, we discuss time management, productivity, and time freedom. Rediscover your career's meaning and reclaim your time so you can spend it with your loved ones. So, what is preventing you from having a fulfilling career and a better work-life balance? You need not wait any longer. Let's begin making your dreams come true now!
Resources:
Joe Perrone (Site)
Joe Perrone on Facebook
Joe Perrone on LinkedIn
Joe Perrone on Youtube
28:4401/07/2022
880: Navigate the Nitty Gritty of Marketing Analytics with Mark Stouse
Today's marketing analytics are very complex, and the customer journey is more complicated than ever for B2B and B2C businesses. You need to have strong analytics to be more successful in your business. With the help of a great team, you can achieve easy-to-understand model visualizations that help both the marketer and the data analyst uncover the cause-and-effect relationships that drive meaningful business outcomes.
Mark Stouse is CEO of Proof Analytics, a marketing analytics platform that helps CMOs and CFOs bridge the ROI gap by providing cause-and-effect analytics that shows marketing and sales true business impact and financial worth. He is one of the first leaders to connect all types of marketing investment to revenue, margin, and cash flow impact in complex, long-cycle companies. Mark often gets so caught up with operational KPIs that we lose sight of our revenue goals as marketers.
Resources:
Proof Analytics (Official Site)
Proof Analytics on Facebook
Mark Stouse on LinkedIn
42:2929/06/2022
879: Redefine Management of Digital Services with Don Moore
Don Moore is the CEO & President of Hybrid Theory, North America. He is responsible for the company's overall strategy, operations, and business direction. He is passionate about developing marketing strategies that drive affinity and engagement through "one-to-one" or "one-to-moment" experiences.
https://www.youtube.com/watch?v=ygVLqEHumZE
Tune in to discover his insights about personal growth, leadership, and time management.
Resources:
Hybrid Theory (Site)
Hybrid Theory Global on Facebook
Don Moore on LinkedIn
31:5327/06/2022
878: Make Genuine Backlinks for Your Website with Sujan Sarkar
Why should you prioritize SEO over other strategies? Everyone in the marketing or business world, whether online or offline, demands traffic. If you want to focus on search engines, you'll need to keep creating content, conducting research and analysis, building backlinks, and other activities for at least a year and a half, if not longer, to generate a steady line of traffic. If you are building up on SEO slowly and steadily, you get results for many years to go.
https://www.youtube.com/watch?v=-cohGafQkxc
In this episode, we have Sujan Sarkar, co-founder of OneLittleWeb. It is an SEO agency, and Sujan is one of the leading SEO experts in the industry. They help businesses grow their organic traffic with a proven SEO strategy, building quality backlinks, and content for clients. Until this point, they've worked with more than 500 clients making websites from scratch to a couple of 100,000 traffic, to some extent, millions of traffic for their websites.
Resources:
One Little Web (Site)
Sujan Sarkar on LinkedIn
38:0624/06/2022
877: Take Action: Choose a Sustainable Lifestyle with Dr. Pat Boulogne
You may not have time to exercise, eat, or take care of yourself because of your busy schedule. You don't have enough time to do the things you know you should. Then, some health concern arises abruptly, but it's been years in the making, simply from gently relaxing and slipping back into this poor lifestyle.
https://www.youtube.com/watch?v=JCV2vUpIDIo
People commonly put off till tomorrow what they should be doing today. It affects all parts of their lives, not just their health. Because, as they say, how you do anything is how you do everything. In this episode, we have Dr. Pat Boulogne, a functional lifestyle medicine expert coach. She’s asking you, “Why Are You Sick, Fat, and Tired?” With excellent linked wellness activities, Dr. Pat helps busy professionals and other influencers be stronger, make better decisions, find balance, and get more out of their day.
Resources:
Health Team Network (Site)
Ask Dr. Pat on Facebook
Dr. Pat Boulogne on LinkedIn
Dr. Patricia Boulogne (Amazon)
29:1922/06/2022
876: Online and Offline Business: The Difference, Opportunities, Advantages, and Disadvantages with Thomas Smale
There are differences between online and offline businesses. Although similar, each has its own perks and disadvantages. It’s easy to make changes immediately overnight with online businesses. However, when it comes to financing, online businesses often have a hard time getting funds and loans.
https://www.youtube.com/watch?v=mBDPBZA8clw
Thomas Smale is an entrepreneur who founded FE International. He is an expert in growing a business, particularly in the field of online business like E-Commerce, SaaS, and Content businesses. FE International is a Mergers & Acquisitions advisor which focuses on helping owners buy and sell their businesses.
Resources:
FE International (Site)
FE International on Facebook
Thomas Smale on LinkedIn
Fe International on Instagram
FE Intl on Twitter
29:1520/06/2022
875: Establish your Brand through Content Marketing with Mark Raffan
There are various strategies you can use to promote your brand. One of the useful marketing strategies out there is content marketing. Content marketing allows you to bring the discussion to your brand through the content you are creating. The content should be educational, informative, and entertaining for people to notice it. Showcase in your content how you can solve a consumer problem with your product.
https://www.youtube.com/watch?v=2VMXwyocf5o
In this episode, Mark Raffan discusses Content Marketing. Mark Raffan is a serial entrepreneur, and the founder of a B2B Content Marketing Agency called Content Callout. Aside from being a marketing agency, Content Callout also has its own podcast with the same name - B2B Content Marketing: The Content Callout Podcast.
Resources:
Content Callout (Site)
Content Callout on Facebook
Mark Raffan on LinkedIn
Content Callout on Instagram
Content Callout on Twitter
Content Callout on Youtube
B2B Content Marketing: The Content Callout Podcast (Podcast)
00:0017/06/2022
874: Build your Network with Marketing Leverage and Powerful Referrals with JP Maroney
How can we reach more people and create a bigger network? How can we get powerful referrals and marketing leverage to extend our reach? The most effective way of getting our name known is by word of mouth, especially when it comes from highly reputable people. The more they share about you, the more you will build your network through their connections with other people.
https://www.youtube.com/watch?v=-wjYGdecXOQ
JP Maroney is an entrepreneur, investor, and philanthropist with more than 30+ years of experience starting, building, buying, and selling companies in publishing, media, advertising, software, e-commerce, textiles, training, real estate, and consulting. JP's business group includes a collection of companies and joint ventures involved in publishing, software, media, training, consulting, and internet commerce. He also serves as an advisor and/or board member with several other companies. Today, he shares the power of referrals and the concept of marketing leverage.
Resources:
Serve Alliance (Site)
JP Maroney (Official Website)
JP Maroney on Facebook
JP Maroney on LinkedIn
True Story Why I Married You JP Maroney (Podcast)
36:3810/06/2022
873: Reaching Beyond the Limits of Innovation and Transformation with Braden Kelley
Biznik-Seattle Innovators Series with Dan Pink, Author of "Drive" at Hotel 1000 on January 12, 2010.
When it comes to innovation, timing is a huge factor. Going in too soon or too late can both cost you lots of money. Innovation isn’t all about creativity and value-creation, it is also about the services that you provide around your new idea and helping people understand how your idea can be of value to their lives. But how can we know if our innovative ideas can really affect people’s lives?
https://www.youtube.com/watch?v=kbtYmtIeV2o
Braden Kelley is an engaging innovation speaker, workshop facilitator, toolmaker for innovation & change professionals, and a sought-after transformation and organizational agility leader. He is also the best-selling author of Charting Change and Stoking Your Innovation Bonfire. He is also the creator of the Human-Centered Change™ methodology, and has maximized profits for companies while living and working in England, Germany, and the United States. Today, Braden talks with us about the customer-employee experience, loyalty archaeology, design thinking, and innovation. Stay tuned to learn more!
Resources:
Braden Kelley (Official Website)
Braden Kelley on Facebook
Braden Kelley on LinkedIn
Charting Change Visual Toolkit Making (Amazon Book)
15:2408/06/2022
872: Nurturing Partnerships to Create Exceptional Outcomes with Robert Glazer
What is the Future of Partnership Marketing? How does nurturing partnership drive exceptional, measurable outcomes? Partnership Marketing has evolved into “Affiliate Marketing Meets the Digitization of Business Development.” Software is now utilized to create partnerships at scale, and its evolution from affiliate networks to licensed software has expanded the definition of partnership marketing programs today.
https://www.youtube.com/watch?v=NGYNcNXj47o
In this episode, we have invited Robert Glazer. He is a serial entrepreneur, award-winning executive, and bestselling author. He is also the founder and Board Chairman of the global partnership marketing agency Acceleration Partners and was the co-founder and chairman of BrandCycle. Robert speaks globally to companies and organizations on business growth, culture, building capacity, partner marketing, and affiliate marketing. Today, he will talk about the Present and Future of Partnership Marketing.
Resources:
Acceleration Partners (Site)
Robert Glazer (Official Website/ Podcast)
Robert S Glazer on Facebook
Robert Glazer on Linkedin
18:1106/06/2022
871: Improve Your Business Conversations with Michael Reddington
Talking to people and engaging with conversations is something that takes a lot of courage to do. It is quite pressuring, not knowing whether what you're saying is making sense to the other party or not. We can't know whether you are able to convince them with your words. When it comes to business, it is important that you are great with conversations. You must know how to listen and speak carefully.
https://www.youtube.com/watch?v=ZM8PftByNrk
In this episode, we have Michael Reddington. We are going to talk about how to improve the way we do our conversations.
Resources:
Inquasive (Site)
Disciplined Listening (Site)
Michael Reddington (Official Site)
Michael Reddington on LinkedIn
Disciplined Listening Method Interviewer Conversation (Amazon Book)
19:5903/06/2022
870: Perfect Guide to Starting a Podcast with Colin Gray
Thinking of Starting a Podcast? You have concepts, and you've got some ideas. You have themes. You want to talk about something you're passionate about, and launching a podcast is a great method. However, you should not begin your podcast without first considering a few key factors. Even if your show is going to be a pastime at first, chances are you want it to be as successful as possible.
https://www.youtube.com/watch?v=Ok6Z7aT5aSQ
In this episode, we have invited Colin Gray. He is a professional podcasting consultant and the founder of a business called The Podcast Host that helps podcasters and prospective podcasters to learn the ropes, outsource the tech and hone their skills. Today he will outline some key tips and advice for beginners who want to plan, launch, and grow a successful podcast. Listen to this episode and learn a lot from Colin!
Resources:
The Podcast Host (Site)
Colin Mcgray on Facebook
Colin Mcgray on LinkedIn
33:4201/06/2022
869: Use Branding to Discover Your Target Audience with Ernie Harker
Is your brand getting KO'd by the competition? Why is branding important for your business? A strong brand matches colors, words, emotions, beliefs, and attitudes to earn the customers that you want most. In this episode, we have invited Ernie Harker. Today he will give you the low-down on why most companies get branding wrong. He’s also revealing the secrets he uses to help dozens of brands, including the legend that is Chuck Norris. Listen to this episode and learn a lot from Ernie!
https://www.youtube.com/watch?v=WbApMRJItzA
Resources:
ERN Burn (Site)
Ernie Harker on Facebook
Ernie Harker on LinkedIn
Your Brand Sucks: How to ignite a brand that doesn't. Kindle (Amazon)
43:5027/05/2022
868: From Money Maker to Moonshot: Find Success Through Innovation with Lewis Schiff
What kind of businesses do you want to create? What makes you unique that you can bring to the business world? You have to look at the world differently. In this episode, we have invited Lewis Schiff. He spent 25 years studying success. He’s also not just an academic, but he built multiple businesses that he has sold. He specializes in taking multibillion-dollar businesses and turning them into success stories beyond their wildest dreams. Listen to this episode and learn a lot from Lewis!
https://www.youtube.com/watch?v=hEkJ0lZIsJ8
Resources:
Birthing of Giants (Site Money Makers)
Birthing of Giants (Site)
Lewis Schiff Mentor on Facebook
Lewis Schiff on LinkedIn
First Habit Lewis Schiff (Amazon Book)
32:3425/05/2022
867: Develop your Next Big Business Idea to Change the World with Bryan Mattimore
Developing a new idea for the next big thing in the market can be tough. This usually requires a lot of ideas and a lot of people during its process. The first thing you should do is to figure out the problems that need to be solved. In that way, you know what kind of problem you are facing and what kind of solution you should be proposing. In this episode of Marketer of the Day Podcast, we have Bryan Mattimore. He is the co-founder of Growth Engine Innovation Agency, and an author of three books namely: 21 Days to a Big Idea, Idea Stormers, and 99% Inspiration. He is an innovation instructor and can assist you in developing ideas and innovation projects.
https://www.youtube.com/watch?v=ctGkf66SCf0
Resources:
Growth Engine (Site)
Bryan Mattimore on LinkedIn
[email protected] (Email)
21 Days to a Big Idea!: Creating Breakthrough Business Concepts Amazon Book
Idea Stormers: How to Lead and Inspire Creative Breakthroughs Amazon Book
Creative Techniques to Solve Impossible Challenges – TEDx Talk Amazon Book
32:0723/05/2022
866: Build a Global Podcasting Brand with Audrey Bell Kearney
Reaching out to your target audience was challenging for entrepreneurs, when the internet was not around. With so many outlets via which you may communicate your niche these days, all you have to do is get your message through. Audrey Bell Kearney of Noise Media Network joins us as a special guest on this episode. She works with new and small businesses to design a strategic marketing plan that uses cutting-edge tools, techniques, and platforms. These are Augmented Reality (AR), Artificial Intelligence (AI), Digital Publishing, and Streaming Media to help them grow their businesses. Today, Audrey discusses how to create content that empowers and educates people and how to use media as a marketing tool to promote your brand. Tune in, and don't miss out!
https://www.youtube.com/watch?v=tYUQzTwFRLE
Resource
Noise Media (Official Site)
Audrey Bell Kearney on Facebook
Noise Media on LinkedIn
Audrey Bell Kearney (Amazon Podcast)
36:0320/05/2022
865: Get into Growth Mode Using Automation with Kevin Snow
Starting a business and establishing a presence in the traditional sense might be intimidating. It might be as simple as a few clicks for the tech-savvy. However, it is a different scenario for the technological nomads. It may be difficult for them to navigate through complicated web pages, links, or commands. Here in the show is Kevin Snow, the co-host of the Top 100 Apple Podcast, Growth Mode. He is the President and CEO of Time on Target and a sales expert. Kevin discusses how you can seamlessly integrate digital technologies into your sales products process, eliminating the hassle of juggling tasks that can be automated so you can focus on what's more important.
https://www.youtube.com/watch?v=GhGphcaSQk4
Resources
Time On Target (Official Site)
Ontraport (Site)
Kevin Snow on LinkedIn
Growth Mode (Podcast)
Kevin Snow on Twitter
Phone: 612-429-4298
33:4118/05/2022
864: Become True to Your Intentions and Impact the World with Amanda Johnson
Do you want to change the world with your message? In order to do that, you need to be true to your intentions. With the help of Amanda Johnson, you can change the world with your truest message. She is the CEO of True to Intention where she discusses the value of knowing the individuals you're coaching and emphasizes the necessity of healing as a two-way process that benefits both sides in this episode. Janice utilizes the power of story and writing to guide upside-down messengers and heroes along their journey of personal healing and transformation. Today, she is going to talk with us about becoming true to your intention with every piece of content you create, offering what you launch, and about the system to change the world. Stay tuned!
https://youtu.be/XP0zu3kefM0
Resources
Saved By Story
Amanda Johnson on Facebook
Amanda Johnson on LinkedIn
35:0416/05/2022
863: Build Relationships on LinkedIn with Janice Porter
LinkedIn is one of the most powerful online platforms for networking and business building. If you are using the power of LinkedIn to build meaningful and long-lasting connections, then your business is missing out. In order to grow your business in the right direction, you must first need to understand your vision and goal. With the help of Janice Porter, you will be able determine which connections will have the most profound impact for your business. She is a LinkedIn trainer, Relationship Marketing Specialist, and podcaster that aims to teach how to increase your sales by building relationships online and nurturing them offline. She talks with us today about relationship marketing, networking, and connecting. Stay tuned! You will surely learn a lot!
Resources
Janice Porter (Site)
Janice Porter Biz on Facebook
Janice Porter on Twitter
Janice Porter on LinkedIn
26:5813/05/2022
862: Groove: The World’s Fastest Growing CRM and Marketing Automation Platform with Mike Filsaime
When it comes to operating your business, one method to avoid internal conflict is to identify and simplify how various teams define success. You must assess how teams collaborate, processes operate, and data flows. Remove any barriers that are preventing you from getting things done. You should examine how you manage your firm and who is operating it.
https://www.youtube.com/watch?v=WgNnoF5EQGA
In this episode, Mike Filsaime - Co-Founder and CEO, Groove, Digital marketer, author, speaker, software developer, online marketing educator, and marketing consultant-- Mike Filsaime knows the online business. Mike Filsaime's companies have done over $150 Million in sales, and he has created some of the most influential software and strategies that have changed the way we all market. Don’t miss out! This is jam-packed with actionable knowledge kind of episode!
Resources
Groove Podcast (Site)
Mike Filsaime (Site)
Mike Filsaime on Facebook
Mike Filsaime on LinkedIn
35:5201/04/2022
861: Be Seen and Heard: Improve Your Credibility In The Global Village With Mitchell Levy
What goes through people's heads when they go inside your business? - How is your business credibility? Are you trusted? People make a rapid judgment about your credibility before you even start outlining benefits and features. At times like this, business credibility is supposed to work its magic. It's the glue that holds businesses together with their consumers and the communities they do business.
In this episode, Mitchell Levy is a 2x TEDx speaker, an international bestselling author of over 60 books, and an executive coach at Marshall Goldsmith’s 100 Coaches joins us to discuss and take a deep dive into all the amazing things he has going on. Don’t miss out! This is jam-packed with actionable knowledge kind of episode!
Resources
Mitchelllevy (Official Website)
Happy About on Facebook
Mitchelle Levy on LinkedIn
26:5917/03/2022
860: Book Publishing: Refine, Identify and Channel Your Inner Voice to Your Audience with Kathy Sparrow
Because of the complexity, many people avoid publishing a book. It takes a lot of effort to force yourself to sit down, brainstorm, write, edit, rewrite, edit, trim, add, rewrite, workshop, rewrite, and rewrite some more. For Kathy Sparrow, it isn’t enough to just write a book – you have to do what it takes for your material to circulate. Kathy Sparrow is an award-winning author, leadership expert, message strategist, and writing/publishing consultant who has sold millions of books around the world. She is passionate about using the tools of writing, fly fishing, and intentional conversation to set the stage and create a safe space for people to discover their authentic presence, embrace change with a sense of adventure, and express themselves in all areas of life with confidence, awareness, and courage. Today, she will talk about the importance of building your audience, taking advantage of today's platforms.
https://www.youtube.com/watch?v=sf3SVXTRREA
Resources
A Writable Life (Website)
A Writable Life on Facebook
Kathy Sparrow on LinkedIn
27:0114/03/2022
859: Transform Your B2B Marketing: Exceed The Expectations of Your Modern Buyers With Matthew Stibbe
Consumers are wiser than ever before, and they recognize when they're being sold to. It is for this reason that we’ve seen dramatic transformation in the industry in the last decade. Marketers are now turning to inbound marketing strategies to help them attract new customers. It's no longer enough to have a fantastic product and catchy taglines. Companies must now become industry knowledge epicenters for everything customers need to know.
https://www.youtube.com/watch?v=Cl7I00FB534
One of the instances of this is Articulate Marketing, a content-driven inbound digital marketing agency for B2B software companies. We recently spoke with Matthew Stibbe, Articulate's CEO and Founder, who helps ambitious companies grow faster with modern marketing, offers you with the in-depth knowledge you require as well as a hands-on, actionable strategy to help you take your marketing to the next level.
Resources
Articulate Marketing (Website)
Articulate Marketing on Facebook
Mathews Tibble on LinkedIn
00:0013/03/2022
858: Establish Authority and Build High Impact Campaign Images With Sarah Dupree
It's difficult to generate business leads. With so much competition on the market, the battle for exposure is important. Advertising has come a long way, thanks to today's technology. On the other hand, social media has become so saturated with information that it has shortened their attention span. How can you stand out in this environment? Join Sarah Dupree as she discusses how she was able to assist Small Businesses stand out from the crowd by generating appealing visuals. Tune in and learn more!
https://www.youtube.com/watch?v=R5Uj1aoE1Cw
Resources
Sarah Dupree Photo (Website)
Sarah Dupree Photo on Facebook
Sarah Dupree Photo on LinkedIn
00:0012/03/2022
857: Hashtag Smart: Win the Zero Moment of Truth to Enjoy a Competitive Advantage and Faster Sales with Paul Mackiewicz
Is your company presenting itself in a positive light now that information is readily available online? Consumers use the internet for everything from product research to finding out where a business is located and operation hours. Even a simple, well-designed website can provide you a competitive advantage in your business, and if you sell things, your site can help you develop your business quickly and affordably. This is especially true during this pandemic, as it has heightened everyone's purchasing selections at home for every necessity and want.
https://www.youtube.com/watch?v=6sW_rjCUBYE
#SmartMarketing's Paul Mackiewicz joins the program to discuss ZMOT (Zero Moment of Truth) and how to use it to make business decisions and generate income. In this episode, Paul discusses his journey into digital marketing, the massive internet impact that bad reviews can have on your business, the three stages of ZMOT and how they relate to our generation, and many more! Today, he will guide us in identifying what to consider when it comes to reviews, web presence, and what consumers are thinking about before they buy.
Resources
Hashtag Smart (Official Website)
Hashtag Smart Marketing on Facebook
Hashtag Smart on LinkedIn
00:0011/03/2022
856: Best Seller Listers: Optimize and Upgrade your Amazon Product Listings with Mac Schlesinger
Do you want to be your customers' first choice when it comes to Amazon purchases? With changing purchasing preferences, it's time to invest in building an outstanding Amazon product listing. Product listing optimization based on SEO characteristics assists brands in ranking higher as well as increasing traffic, which enhances visibility and conversion rates.
https://www.youtube.com/watch?v=HUvX8QFJOtI
Mac Schlesinger is the CEO and Founder of Best Seller Listers Inc, whose mission is to empower Amazon sellers with the right services, tools, partnerships, and insights for tremendous success. He gives us some insight into what an A-level business would look like, such as needing to get back to the customer with an actual person rather than a bot. Today, he will help entrepreneurs use giveaways to boost their brand awareness and get the word out about their products/businesses.
Resources
Best Seller Listers (Official Website)
Best Seller Listers on Facebook
Macschle Singer on LinkedIn
30:2110/03/2022
855: Strategic Communications, Public Relations, and Online Marketing Strategy to Gain More Visibility with Amanda Berlin
Want to gain more Visibility to connect with more people? Then you need an effective PR and Marketing Strategy. But how do you leverage them to widen your audience? Amanda Berlin is a visibility and marketing strategist with 20 years of corporate and entrepreneurial experience. She partners with clients on holistic visibility to help them grow their business and impact. She consults on content strategic communications, online marketing, sales, and public relations strategy so they no longer feel lost in a sea of competitors or unnoticed in a noisy field. Today, Amanda talks with us about Public Relations, raising your visibility, and improving your business relationships.Tune in to this episode to learn more!
https://www.youtube.com/watch?v=nb4XGxyn2N8
Resources
Amanda Berlin (Official Website)
Amanda Berlin Coaching on Facebook
Amanda Berlin on LinkedIn
Amanda Berlin (Podcast)
27:5309/03/2022
854: The Rule of 26: Charge What You Are Worth, Attract New Clients, and Grow Your Business with Michael Buzinski
Why should you ensure that your website marketing focuses on the client, not you? How can you optimize your marketing for a million-dollar practice? Need more results from your website? If you want to grow your business faster, you need a revenue growth plan.
https://www.youtube.com/watch?v=p3-gtsI-B5g
Michael Buzinski, CEO of Buzzworthy Integrated Marketing, is a life-long entrepreneur, digital marketing thought leader, and author. Michael has been building websites and increasing clients’ revenues through digital marketing since 1999. By leveraging the power of all things digital, he has drastically increased the profitability of hundreds of websites. Today, he will help entrepreneurs avoid the time drain and frustration of managing profitable digital marketing campaigns. Tune in to this episode to learn more!
Resources
Buzz Worthy (Official Website)
Michael Buzinski on Facebook
Michael Buzinski on LinkedIn
30:5108/03/2022
853: Leverage Your Podcast: Promote, Boost, and Build Profitable Interview Connections with Lyndsay Phillips
Are you afraid of podcasting? Do you get burned out when producing your podcast? The number of people who listen to podcasts, as well as the number of podcasts that people listen to, is growing in tandem with the growth of podcasts. Lyndsay Phillips will take us through the world of podcasting. She'll talk about the training, how to get results, and how to make the most out of your podcasting. Stay tuned and don’t miss out!
https://www.youtube.com/watch?v=DM-69UTS3GQ
Resources
Smooth Business Growth Site
Lyndsay Phillips on Facebook
Lyndsay Phillips on LinkedIn
27:2207/03/2022
852: Outranking Content Writing Tool: Consistently Publish Popular Content with Pankil Shah
Being a writer or simply someone who wants to write for content creation is difficult for many individuals. Not because they don't know how to do it, but because they fear they won't be able to hold the reader's attention from the minute they begin reading the material.
https://www.youtube.com/watch?v=-0lP7XTASu0
Pankil Shah, a data-driven, action-oriented, and creative marketer with over ten years of experience directing digital, lifecycle, growth, and product marketing for startups and corporations, joins us for this episode. Outranking.io, a content writing tool that helps you write better blog posts, articles, and website copy, is his company's CEO and Co-Founder. The program will analyze your keywords and make suggestions for improving your blog's content, among other things. Sounds interesting? Tune in to learn more!
Resources
Pankil Shah on LinkedIn
Vclass Rooming (Website)
Pankil Shah on Twitter
Out Ranking (Site)
21:0306/03/2022
851: Wunderkind: Find Fulfillment and Unleash Your Own Individuality in the Workplace with Alli Trusell
People management and ensuring that qualified workers, are assigned in their optimal position of competency are crucial to achieving exponential growth in the following years. Simply preventing obstacles in the process is vital for sustainability and efficiency, as is supporting people in feeling valued, excited, and committed to the work they accomplish.
https://www.youtube.com/watch?v=ewj4G-aOH-o
In this episode, Alli Trussell, Chief of Staff at Wunderkind, one of the fastest-growing SaaS and marketing firms in the United States. With extensive experience in people management, talent acquisition, and departmental development, Alli is at the heart of Wunderkind's large internal operations. She is passionate about employee success and has made it her professional mission to rebrand "Career Pathing" as "Performance Management." She highlights the need to retain individuals in their fields of expertise and other aspects of people management for efficiency. To learn more, keep tuning in!
Resources
Alli Trussell on LinkedIn
Alli Trussell on Facebook
Wunderkind (Website)
00:0005/03/2022
850: Savvy Pro Web: Boost Your Website’s Lead Generation Performance with Sean Rosensteel
Business growth can be a long-term and challenging process and many successful small business owners are continuously looking to expand their customer base and grow their businesses. One of the elements of growing a business is having access to a steady stream of leads, and business owners should invest in this necessary evil called "digital marketing."
https://www.youtube.com/watch?v=7rsj7gYccp4
Sean Rosensteel is known as an author and entrepreneur, and he created a proven framework that's stopped hundreds of growth-oriented business owners from getting burned. Today, he will share how you can generate more leads and achieve the positive returns they deserve on their marketing investments. Tune in to this episode to learn more!
Resources
Savvy Pro Web (Site)
Sean Rosen Stell (Website)
Sean Rosensteel on Facebook
Sean Rosensteel on LinkedIn
Sean Rosensteel (Podcast)
28:5304/03/2022
849: Agency Survival Guide: Productize a Service Business and Stand Out in a Crowded Market with Max Traylor
I have a question for my fellow founders, small business owners, and entrepreneurs: Do you work for your business or is your business working for you? Do you wish you had a business that could develop quickly, be extremely profitable, and scale without you? Do you have a wonderful concept but aren't sure how to turn it into a product that will generate a reliable, regular cash stream?
https://www.youtube.com/watch?v=x6qzzzXStTU&pp=ygUQcm9iZXJ0IHBsYW5rIDg0OQ%3D%3D
Today’s guest is Max Traylor, author of the Agency Survival Guide. Max helps service businesses become more productized, scalable, and profitable. He discusses how consultants and agencies might avoid difficulties by productizing their skills and being compensated based on perceived value. If you’re looking for more leverage in your business, this episode is perfect for you!
Resources
Max Taylor (Website)
The Max Traylor on Facebook
The Max Traylor on LinkedIn
Beers With Max (Podcast)
26:2503/03/2022
848: Impact Speaker Academy: Communicate and Monetize Your Message with Odell Bizell
Want to improve your public speaking and communication skills? While most diverse speakers and trainers focus on theories, definitions, and intangible rhetoric, Odell's presentations and training focus on skills leaders can learn and apply. When you hire him, you get an energetic, dynamic, and knowledgeable speaker that teaches skills that will help you thrive in diverse settings and situations.
https://www.youtube.com/watch?v=pewVXTGT4PA&pp=ygUQcm9iZXJ0IHBsYW5rIDg0OA%3D%3D
Odell Bizell is a nationally known blogger, speaker, author, and entrepreneur. His engaging and interactive presentations help students learn about the intersection of leadership and diversity and how to become more effective leaders in a diverse world. Tune in to this episode to learn more!
Resources
Impact Speaker Academy (Site)
Odell Bizzell (Website)
Odell Speaks on Facebook
Odell Bizzell on LinkedIn
28:4002/03/2022
847: Grow Your Profits, Business, and Life with Tim Redmond
When you become a business owner, your main goal is to establish your brand and grow, but turning a small business into a big one is not easy. Unfortunately, this doesn't happen overnight. Growth is an ongoing process that requires hard work, patience, and dedication. There's no particular step or secret way to surpass other businesses in the industry or achieve immediate success.
https://www.youtube.com/watch?v=eH8V0T2DVQQ&pp=ygUQcm9iZXJ0IHBsYW5rIDg0Nw%3D%3D
That’s why our guest Tim Redmond designed to help you grow your profits, grow your business, and grow your life through Tim’s innovative coaching process. Through his experience of building multi-million dollar businesses, coaching top leaders in the business process, and his years of intense study of wealth and business growth principles. Join us in this episode to learn more!
Resources
Redmond Growth (Website)
Redmond Growth on Facebook
Coach Tim Redmond on LinkedIn
26:5501/03/2022
846: Relationship List Building: Grow Your Network with Corine Lafont
Having a firm plan for what you want to accomplish is similar to having steadfast strategies for winning a conflict. We must be adaptable and malleable to embrace the changes and challenges that life throws at us. Only those who are persistent and consistent in their acts in achieving their goals in this lifetime get rewarded. Corine Lafont discusses her hardships, the mindset that propels her to succeed, and the qualities one must possess to reach their goal.
https://www.youtube.com/watch?v=wUOj-5mHf40&pp=ygUQcm9iZXJ0IHBsYW5rIDg0Ng%3D%3D
Resources
Empowering Network |Between The Lines Lines (Podcast)
LaFont And Associates (Website)
Corine Lafont on Facebook
Corine Lafont on LinkedIn
Corine on Twitter
27:2428/02/2022
845: Generate Leads For Your Business through Facebook Ads with Bob Regnerus
Whereas traditional marketing strategies such as email blasts used to be sufficient to attract clients, increased competition and availability of information are making it more difficult for businesses to track, reach, and interact with potential customers. Lead generation, the marketing activity of generating and capturing interest in a product or service in order to build a sales funnel, enables businesses to nurture prospects until they are ready to buy. Lead generation is beneficial for businesses of any size or type, and in both the B2C and B2B sectors.
https://www.youtube.com/watch?v=TWIhZYRpJ9s&pp=ygUQcm9iZXJ0IHBsYW5rIDg0NQ%3D%3D
That is why Bob Regnerus, cofounder of Feed stories and the Feedmercial - an incredibly effective way for mission-driven businesses and remarkable individuals (entrepreneurs; medical professionals; finance experts; and world-changers) to establish themselves as the most recognizable people in their space - shares his insights and process for effectively generating leads that convert to sales. Tune in to learn more!
Resources
Master Facebook Advertising Bob Regnerus (Podcast)
Feed Stories (Site)
Bob Regnerus (Website)
Bob Regnerus on LinkedIn
Bob Regnerus (Amazon)
Bob Regnerus on Twitter
25:2927/02/2022
844: Brybe: The #1 Marketplace for Freelancers and Influencers with Igor Fedenkoff
The interests of small and medium-sized businesses, as well as influencers, were not effectively represented in the market. The majority of the platforms were designed by engineers and included a variety of analytical and search functions.
https://www.youtube.com/watch?v=5CQeNYo8vbQ&pp=ygUQcm9iZXJ0IHBsYW5rIDg0NA%3D%3D
That’s why our guest Igor Fedenkoff decided to create something that allows users direct connection, control of funds flow, and makes it an automated and simple to use process. Igor is a serial entrepreneur and has a decade long history of creating successful startups in the healthcare and hospitality verticals. He has a platform for remote professionals and social media influencers looking for opportunities for brand collaboration and ongoing work gigs. Join us in this episode to learn more!
Resources
Brybe.com (Website)
Brybe Market Place on Facebook
Igor Fedenkoff on LinkedIn
23:4926/02/2022
843: Secret SEO Growth Hacks: Rank on the First Page of Google and Get Traffic Easily with Brandon Gaille
Expanding your window of opportunity requires you to establish a presence in the digital realm. For some, generating leads and boosting website traffic have proven difficult. Brandon Gaille is the chief executive officer of ByReputation, a marketing and design firm. His blog, BrandonGaille.com, receives over 500,000 monthly visitors. He discusses how he stays ahead of the competition in this episode of the Marketer of the Day podcast and how you can do the same.
https://www.youtube.com/watch?v=wZAm40hkhQw&pp=ygUQcm9iZXJ0IHBsYW5rIDg0Mw%3D%3D
Resources
The Blogging Millionaire (Podcast)
Blog Millionaire |Rankinq |The Blogging Millionaire Sites Mentioned
Brandon Gaille on Facebook
Brandon Gaille on LinkedIn
31:0125/02/2022
842: Startup Essentials: Start and Manage Your Own Business with Alex Genadinik
Are you concerned about the numbers in your business? What are the key areas in which you should concentrate your efforts in order to grow your business? Perhaps one of the reasons you started your business was to make a difference in the world, providing and assisting people with their needs. In this episode, our guest is Alex Genadinik. Alex is a Udemy Instructor in the top 1%. He had 100 courses and 150,000 students, as well as 2 million+ downloads across iOS and Android, 15 books on Amazon, and 2 million YouTube views. Tune in and learn a lot of things from Alex!
https://www.youtube.com/watch?v=IK62eNDx74A&pp=ygUQcm9iZXJ0IHBsYW5rIDg0Mg%3D%3D
Resources
PLR courses
Buy online courses to resell
Done for you course creation
Touched By A Song
Alex Genadinik on LinkedIn
40:2524/02/2022
841: Sell Your Online Business: Engineer Your Way to Success with Joe Valley
Most people start an online business because they want the opportunity, autonomy, and money that comes with being an entrepreneur, but they typically find that they're stuck on a hamster wheel and can't get off. It's a different kind of issue for individuals trying to exit their business, and they don't know where to begin and have no notion how much their company is genuinely worth.
https://www.youtube.com/watch?v=Q9pAioMTp_Q&pp=ygUQcm9iZXJ0IHBsYW5rIDg0MQ%3D%3D
In this episode, we have invited Joe Valley. Joe is a serial entrepreneur, EXITpreneur, M&A Advisor, Podcaster, and Partner at Quiet Light Brokerage, one of the world's top online business brokerage-advisory firms. Joe shares his experience in all facets of exiting an online business through direct experiences and real-life. Tune in to this episode to learn more!
Resources
Quite Light (Site)
Exitpreneur (Website)
Joe Valley on LinkedIn
30:0223/02/2022
840: Make an Impact, Start your Business and Pursue Your Passion with David Finberg
It is critical to have a website and brand for your company in order to ensure its long-term viability. Certain aspects, according to some, must be regarded with the utmost attention in order for everything to work properly.
https://www.youtube.com/watch?v=W5H59ygz2AE&pp=ygUQcm9iZXJ0IHBsYW5rIDg0MA%3D%3D
David A Finberg, the founder and CEO of Peaks Digital Marketing, an SEO + SEM firm specializing in national campaigns for medical and finance, joins us on this episode. David has produced tens of millions of dollars in income for clients over the last decade by ranking thousands of first-page Google search phrases. Stay tuned to learn more!
Resources
Peaks Digital Marketing (Official WebSite)
David Finberg on LinkedIn
33:2422/02/2022
839: GreenPal: Create Apps, Solve Problems, Start and Grow Tech Startups with Bryan Clayton
Is it too late to start your business? Are you afraid of being a failure? It's common to have self-doubt when you first start as an entrepreneur, especially if your business is your primary source of income. Keeping your goals short and reachable prevents you from becoming overwhelmed by the larger picture and instead helps you maintain your faith by celebrating tiny victories.
https://www.youtube.com/watch?v=Bazul1VemZQ&pp=ygUQcm9iZXJ0IHBsYW5rIDgzOQ%3D%3D
In this episode, we have invited Bryan Clayton. Bryan is the CEO and co-founder of GreenPal, an online marketplace that connects homeowners with local lawn care professionals. GreenPal has been called the "Uber for lawn care" by Entrepreneur magazine and has over 200,000 active users completing thousands of transactions per day. Tune in to this episode to learn more!
Resources
Bryan Clayton on Instagram
Bryan Clayton on LinkedIn
26:5225/01/2022
838: Tactics vs. Strategies: Boost Your Social Engagement and Develop Consistent Traffic with Paid Ads, Funnels, and Tracking with Oliver Feakins
Do you consider hiring a digital marketing agency for your business? Let's face it: even the savviest marketing teams don't always have the resources to devote to digital marketing. Businesses benefit from digital marketing agencies by developing complete online strategies and optimizing their digital presence.
https://www.youtube.com/watch?v=tw1jmZqXBoI&pp=ygUQcm9iZXJ0IHBsYW5rIDgzOA%3D%3D
In this episode, we have invited Oliver Feakins. Oliver is an Entrepreneur and Digital Marketer who mentors local universities, technology groups, startup competitions and speaks at conferences across the country on digital marketing and entrepreneurship. Tune in to this episode to learn more!
Resources
https://trustedsearchmarketing.com/ URL Mentioned
http://feakinsfoundation.org/ Official Website
Oliver Feakins on Facebook
Oliver Feakins on LinkedIn
32:3820/01/2022
837: Remote Work From Home Masterplan: Implement the Entrepreneur Lifestyle with Mike Arnold
Have you ever considered working from home? What are the challenges you might face, and what can you do to make the most of them? Many individuals simply go through their days attempting to be the best they can be in dealing with everything that comes their way.
https://www.youtube.com/watch?v=urq-A0eZZuQ
In this episode, we have invited Mike Arnold. Mike is a work-at-home entrepreneur. He has skills that range from business management to business development, time management, strategy, efficiency, coaching, and much more. Tune in to this episode to learn more!
Resources
Michael W Arnold on Facebook
Slacking Off: A Successful Way to Work from Home (Amazon Book)
34:1318/01/2022