A career in hairdressing means different things to different people. Although most of us start in the same place meaning after beauty school or an apprenticeship the next step is to be a stylist in a salon.    For some people, they will then spend their entire career building up a loyal clientele and the great relationships and friendships that come with it. But for others, they move into different parts of the industry, whether it’s as an editorial stylist, or an educator or perhaps into the product side of the business… there are many opportunities should you wish to pursue them.    My guest on today's Podcast is Mike Karg and although Mike started out on a traditional path he has worked in multiple roles from salon based stylist to platform artist to photographic work to being an educator and product developer.     In today’s podcast we will discuss: The options that a hairdressing career gives you if you want to pursue them Why working in more than one salon has become a thingWhat it takes to develop your own scissor lineAnd lots more! In this Episode: [03:15] An overview of today’s guest, Mike Karg.[06:00] How Mike managed to start a career with a move to Los Angeles in the early 90s.[08:10] Mike’s decision to start working with photographers to build his portfolio and clientele. [10:30] How Mike hustled and grew his client base.[12:24] What made Mike leave Los Angeles to start again fresh in New York.[15:15] Balancing the pursuit of editorial photography in New York with independent work in salons.[17:47] Traveling between two places to support a career is becoming a thing today, but Mike was doing it years before the age of social media.[20:25] The practicalities of religiously traveling and living between two places, according to Mike.[22:38] The key to expanding work to six salons in the United States.[24:59] Scheduling appointments and proactive communications helped ensure clients knew when Mike was in town. [26:30] Mike describes what ignited his passion for platform work.[28:36] Advantages of dry haircutting, in Mike’s opinion.  [30:20] What it takes to create a new line of scissors.[33:10] A brief history of the longevity of shears.[35:05] The innovative changes that Mike implemented in his shears to make them stand out from everything else on the market.[38:10] What are the biggest parts of Mike’s business?[39:15] The launch of PERFECT styling products.[41:46] Advice from Mike for anyone with ideas about inventing their own salon tools, methods, or products.[44:30] It’s not about coming in with a bang.  It’s about coming in with something that’s really good that you really use and makes your life easier.[47:11] Mike explains why he never opened his own salon.[49:26] Mike and Antony discuss the wrong reasons to open a salon.[51:15] How COVID-19 has impacted Mike’s businesses, and what Mike sees as the future of education post-COVID.[53:22] Digital education is valuable, but Mike believes it will never replace in-person education.[55:00] Mike shares his thoughts on the changing business models we see in the industry today.[57:55] Mike reveals what he believes is his biggest strength and what he wishes he could do better.[1:00:10] How can people connect with Mike? Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast.I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Mike for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon BusinessWebsite | Facebook | Instagram Mike KargWebsite | Facebook | Instagram

There is a well-trodden path of hairdressers who want to transition into being photographers, some of them succeed better than others, and you can see the obvious connection of wanting to capture the images on film and wanting to be in control of that. My guest on today's Podcast is Desmond Murray, who is not only an award-winning hairdresser but also a great photographer in his own right.In this episode we discuss:Making the transition from hair into photographyWhat photography has taught him about being a better hairstylistThe importance of hairdressing awards… andThe role that social media plays And lots more! For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/119/ Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast!  Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!And finally, don’t forget to subscribe to the show to get automatic updates.Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

I was recently listening to a discussion about climate change and one of the presenters said something along the lines of “It is not possible to achieve the targets we have set in the time frame available.” And the other presenter said, “In 10 to 20 years’ time we will have technology and solutions that haven’t even been imagined today. And that is why these targets are realistic”. Now if you are wondering what that has to do with today’s podcast, the answer is absolutely nothing. Except that in 10-20 years’ time there will be jobs and career paths in our industry that haven’t even been imagined today. If you don’t believe me, just think of the jobs such as social media managers or influencers or App designers or SEO specialists. They are all jobs that have been invented in the last 20 years and are now in high demand. And that is the connection with my guests today. They are Annie Lerwill and Erin Short from ‘The Hair Nerds’ and they describe their business as ‘an alternative media agency’ that specialises in the hair and beauty space. I thoroughly enjoyed talking with them and I know you will enjoy the conversation too.In this episode we discuss:Creating career paths that didn’t exist beforeHow to work with social media agenciesThe relevance of FacebookThe importance of education… And lots more! In this Episode:[04:40] Inspiration behind Annie and Erin’s company, The Hair Nerds. [09:24] How The Hair Nerds has evolved over the years. [10:57] An explanation of the realm of alternative media, and how it can benefit creatives. [16:36] The different levels of social media management offered by The Hair Nerds. [19:35] Challenges that I have had with outsourcing my social media.   [20:56] The importance of keeping the client fully involved in the social media content creation process.[22:10] What you should be looking for in a social media manager. [24:08] How social media platforms are evolving.[27:42] Why Annie decided to go back to school to get a graphic design degree. [30:58] Erin and Annie’s commitment to continuous education. [33:18] Value that the Facebook platform holds for professional beauty businesses. [40:32] A brief rundown of the online courses offered by The Hair Nerds. [42:46] Work being done by the charitable organizations that The Hair Nerds collaborate with. [49:40] Why Annie and Erin feel disappointed about the direction their industry is heading. [54:22] What it takes to master a craft.[57:02] Misperceptions about social media, and where the true power of these platforms lies. [1:01:01] Things that Erin, Annie and I are feeling inspired by right now.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Annie and Erin for sharing their insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramThe Hair NerdsWebsite | Instagram | FacebookThe Thirst ProjectWebsiteDresscode Project WebsiteGot a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

I had successful salons for 14 years, and like every business, they had their ups and downs …but definitely far more good times than bad. The reality is that most businesses don’t last 14 years, so when you meet the owners of businesses that have survived and continue to grow and constantly reinvent for 56 years you know that there are some valuable lessons for the rest of us.   My guests on today's Podcast are Jason and Joshua Miller whose parents, Janet and Charlie Miller, started the Charlie Miller salons in Edinburgh, Scotland 56 years ago. And those salons continue to flourish and reinvent to this day.In this episode we discuss:The key to business longevityCreating loyaltyEmbracing changeThe importance of giving backAnd lots more... In this Episode:[02:35] Jason and Joshua share what each of their salon industry journey’s have looked like, and what their current roles entail. [10:16] Two key ingredients that have kept the Charlie Miller salons going strong for 56 years. [12:31] What drew Joshua and Jason to join their parents’ salon, and the paths their own children have taken. [16:22] Culture and mindset that characterize the Charlie Miller salons.[19:57] The gift that Charlie Miller (Jason and Joshua’s dad) gave to the Dalai Lama. [23:35] Joshua and Jason’s belief in, and commitment to, education and training for hairdressers.[27:48] The “tour” that Charlie Miller employees go on in their third year, and the value that this has brought to the salons. [31:44] How Jason and Joshua have managed to successfully expand their business to five Edinburgh based salons. [38:14] Recent changes that Joshua and Jason have seen taking place in the salon industry, and what they hope to preserve from the past. [43:14] Differences between what motivated the older generation of hairdressers and what motivates the current one. [47:23] How the COVID-19 pandemic has affected the Charlie Miller salons.  [52:25] Why Jason and Joshua don’t want to change their business model too much.[54:24] Charlie Miller salons’ long term collaboration with the Teenage Cancer Trust. [59:20] Where to find Charlie Miller salons online.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Jason and Joshua for sharing their insights with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business  Website | Facebook | Instagram Charlie MillerWebsite | Facebook | Twitter | Instagram |  Instagram [Haircare] | Instagram [Artistic Team]

As we near the end of 2021, what are the questions that salon owners should be asking themselves?I am really lucky in that I get to interview lots of great people on the podcast and have in-depth conversations with salon owners and others who have a vested interest in the success of the hairdressing industry. As a result, it gives me an insight into what’s happening, not just at a local level, but also from a wider perspective, and that gives me the opportunity to observe business and social trends unfolding as they happen, and then bring them directly to you.So, today I want to talk a little about some of the changes I am seeing in the industry and what that means [or could mean] as well as the opportunities it creates for all of us… I think the best way to do that is for me to address 4 key questions. So in this episode, I am going to talk about…What impact has the last couple of years had on salon owners?What impact has the last couple of years had on the traditional business model?What impact are these changes having on the client?What impact are these changes having on salon staff?Join me in today's episode as I share my observations and set you up to think differently in order to be prepared for 2022 and beyondFor full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/116/Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

For some people, hairdressing is just a job. For others, it becomes a reflection of who they are and an avenue to channel their creativity, personality, and their passion. In other words, “It’s not just a job, it’s a way of life”. As a client when you meet someone who really loves their job you know that they bring something special with them. You might call it passion or pride but either way, it’s a deeper level of commitment to consistently give you their best.And as a hairdresser when you meet someone like that, it reminds you why you started in the first place.My guest on this episode is many times awarded hairdresser and salon owner Paul Stafford from ‘Stafford Hair’ in Belfast Northern Ireland. You will go a long way to find someone more open, honest and passionate, about his journey and the lessons he’s learned along the way.    In this episode we discuss: How where you grow up influences your beauty aestheticThe meaning of styleDealing with bankruptcyThe importance of salons And lots more!  For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/115/ Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!And finally, don’t forget to subscribe to the show to get automatic updates.Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

We are living in turbulent times and as we come out of covid the issue that is staring us all in the face is how we all need to change the way we live and work in order to stop climate change. My belief is that that is the biggest thing we will be dealing with during our lifetime. But I also believe that we can and will do it. I think that Covid has shown us that when the world has to react and change and find different ways of working and inventing new technology in the form of vaccines etc that we can. But it’s down to all of us to do our part.My guest on today's Podcast is Karine Jackson from ‘Karine Jackson Sustainable Hair’ in Covent Garden London and she is a great example of a salon owner at the forefront of change.In this episode we discuss:What is a sustainable salon?Is there a compromise using organic colour?How being ‘sustainable’ is a marketing message that can help grow your business  And lots more!For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/114 Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/  

I talk to salon owners in multiple countries every week, and no matter where they are in the world, they all have lots in common.  But if there’s one thing that unites them more than ever, it is the recruitment and retention of team members.  And I’ll bet that didn’t surprise you at all.  So that's what we are going to talk about today.  My guest on today's episode is Stefanie Fox from Talent Match which is a recruitment and team building agency that specialises in the hair and beauty business.  Stefanie brings a wealth of knowledge and insights into how salons can solve the recruitment issue and she does so in a really well informed and upbeat positive way.   You are going to really enjoy listening to her. In today’s podcast we discuss:What the key things are that employees want from a job today.Why people change jobs.The importance of salon culture.Leadership.And lots more!  For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/113/ Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast!  Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/ 

With the array of guests that we feature on the podcast, I frequently speak about the fact that there is a lot of movement happening in the ever-evolving salon business model. I think that it’s important to remember, that it’s not a case of there being only ‘one way’ of running a business that is right, and everything else is wrong. But instead, to recognize that there are probably some business models and ways of working that are more suitable to you than others. And what might be right for you today may not always be right in the future. So it’s always good to have an open mind and understand how other salon owners are adapting the way they work and run their businesses.Business models don’t constantly evolve for the sake of it. They change as a result of pressures on the existing way of doing things. And if the existing way of doing things is no longer working, then you need to adapt what you are currently doing.   My guests today on the podcast are Filipe Santos and David Brodsky co-owners of a group of salons in New Jersey and they have a different take on how they run their business which they are going to share with us on this episode. In this episode we discuss:The business model Filipe and David haveThe importance of flexibility in today's workplace… Team-leaders and Managers …The value in giving team leaders a percentage of profit and the opportunity to buy into the business… And lots more! For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/112/  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast!  Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/ 

Over the years I get asked a lot of questions from both salon owners and stylists who either jump into my DM’s, email me or hit me up at a live event. So I thought I’d address some of them in this week’s episode…The salon owners often ask questions that are essentially about “How do you get team members to be more productive?” …The question is worded in many different ways, but essentially that is usually the essence of it.Whereas the stylists often ask questions like, “What do I need to do to become more in demand?” Or “What's the fastest way to build your column and become a fully booked stylist?” Or “What do I need to do to get busy?As you can see, they are very similar questions, but they just come at it from a different perspective. So, let's delve into that a bit…In this Episode:[00:54] A common theme that runs through the questions I am regularly asked by salon owners. [01:58] How I got my very first client, and what I learned from this experience. [04:10] The four books I have written and the impact that they have had on people in the salon industry.    [05:35] What my journey in the salon industry has consisted of. [07:38] Factors that differentiate more successful salon owners from less successful ones.[10:03] Where I have received my business education from. [10:54] The biggest challenge that salon owners are faced with, and how I dealt with this challenge as a salon owner myself. [11:58] One of the big reasons that so many hairdressers don’t make money. [14:30] Traits that make someone a “super stylist.” [15:52] The online course I launched last year, and where you can find out more about it.Links and Resources:Register here for the webinarGrow My Salon BusinessGrow My Salon Business on InstagramGrow My Salon Business on FacebookClub House @antonywhitaker   

There is a business trend that I'm seeing more of lately. It was happening anyway, but it has been accelerated by Covid, and social distancing, and people looking for new ways of living and working to avoid burnout. The trend that I am talking about is that more salons are looking at 'charging by time' instead of charging for the specific service. My guests today on the podcast are two sisters who are also business partners, Vicki and Jane, from the award-winning salon 'Reed hair' in the UK. I'm really pleased to have them on the podcast today to get the opportunity to dig in deep about everything to do with charging by the amount of time and not for the specific service. Reed hair made that transition a few years back and haven't looked back since, and on this podcast episode, they are totally open about what was involved in making the change.  In today's podcast, we discuss:The reasons behind why they changedWhat the challenges are (if any) for owners, staff and clientsHow to work out your hourly rate… andThe impact it has on profitability.And lots more! In this Episode:[0:01:02] A current trend taking place in the salon industry, which was accelerated by the Covid-19 pandemic. [0:05:45] What sparked Vicki and Jane’s decision to change their business model from charging for a specific service to charging by time. [0:09:08] The vision that Jane and Vicki had for Reed Hair from the beginning. [0:12:06] Impact that the change in business model had on costs and revenue for Reed Hair. [0:14:13] Client education and marketing that Jane and Vicki did when they changed their business model. [0:15:23] Why the daily volume of clients at Reed Hair dropped when they moved to the charge-by-time model. [0:17:12] How Jane and Vicki communicated their business model change to their clients over a period of time. [0:19:40] Other changes that took place at Reed Hair alongside the change in business model.[0:21:47] The biggest challenge that Vicki and Jane faced when they made these major changes to their salon, and how they dealt with it. [0:23:12] A formula to work out what a stylist should be charging per hour. [0:26:51] The drop in assistants that Reed Hair experienced prior to their big reopening, and the reasoning behind the decision to remove assistants altogether. [0:30:31] How Reed Hair’s clients handled the transition to a charge-by-time model. [0:33:30] Different price levels of the stylists at Reed Hair. [0:34:34] Responses from staff to the changes that were put in place at the salon. [0:35:39] Ways that the charge-by-time model benefits stylists and clients. [0:37:38] What a typical conversation with a new client at Reed Hair will consist of. [0:40:48] How the commission system at Reed Hair works. [0:43:15] The answer Reed Hair gives their clients when they aren’t sure how long their session is going to take.  [0:47:01] How the hourly rate at Reed Hair is broken down. [0:48:04] Why women’s sessions are usually booked for longer than men’s.[0:50:41] Transparency that Reed Hair practices with their clients. [0:54:52] How Reed Hair’s hourly rate accounts for the cost of products.  [0:58:21] The lack of hierarchy and a price ceiling at Reed Hair. [01:00:30] Criteria that determine the hourly rate that stylists at Reed Hair can charge. [01:01:26] Factors that resulted in an increase in Reed Hair’s profitability when they changed their business model. [01:02:02] Vicki and Jane’s commitment to looking after their staff.[01:03:12] Key steps to making a success of the charge-for-time business model.  Links and Resources:Grow My Salon BusinessWebsite | Facebook | InstagramReed HairWebsite | Facebook | InstagramEpisode 098 - Toby Dicker and Amanda Faith - Charging by the service or charging for time?

We are all at different stages of our professional journey, some of us are nearer the beginning than the end, and some of us are nearer the end than the beginning. But regardless of where you are, there is always value in your story and there are always people that will have inspired you along the way. My guest on today's Podcast is Paul Huege de Serville owner of the Serville salons and school in Auckland New Zealand, and he is definitely someone who has had an influence on my career right from the beginning. Paul’s hairdressing career has spanned over 50 years but his passion for the industry, combined with his ability to constantly reinvent is what lays behind his longevity and continued success. He has always been a trailblazer and his business has never stopped evolving, he isn’t just keeping up with the times, but he and his team continue to set a path for others to follow… In today’s podcast we discuss:The importance of embracing change and evolving as a businessPartnerships in businessLeadership … In this Episode:[0:02:49] What Paul’s long, inspiring career in the salon industry has looked like.[0:06:16] The importance of developing your own unique story as a hairdresser.[0:08:31] When I first met Paul, and the impact he had on me. [0:09:37] Paul’s mission to elevate the hairdressing industry.[0:12:35] How and why the meaning attributed to awards has changed over time. [0:15:00] Why Paul decided to start teaching. [0:17:30] The mantra that has defined Paul’s career. [0:18:10] How Paul’s business has evolved over time. [0:21:59] Paul’s thoughts on the new salon business models which are becoming popular. [0:23:45] The business model that Paul uses in his salons. [0:24:42] How Paul became the owner of his first and second salons. [0:27:13] Keys to the successful expansion of a business, according to Paul. [0:29:15] Paul explains how he created his company’s culture. [0:32:13] A trait that I have always admired in Paul. [0:33:10] Paul’s strategy of visualizing the outcome of something before he begins. [0:34:54] What inspired Paul to open a hairdressing academy, and how its size and scope has broadened since its founding in 1993. [0:37:56] The number of students who go through Servilles Academy each year. [0:39:02] Amount of the total revenue that Paul think salons should ideally be receiving from retail. [0:39:39] Paul’s systematic approach to client consultations. [0:42:04] Characteristics that Paul sees as his biggest strengths. [0:43:30] The strategy that Paul had utilized to stay relevant, even after 40 years in the industry. [0:45:11] One of the most important learnings that Paul has had throughout this life.[0:46:09] How Paul works to constantly improve himself.[0:48:14] The importance of listening.[0:49:51] Why Paul deleted his personal social media accounts.  Links and Resources:Grow My Salon Business ServillesWebsite

A question that I am often asked is, "Should I start a salon from scratch or buy an existing business?" This was the topic of a recent clubhouse event that I hosted, and I've recorded it for you as it's always a relevant topic that arouses a lot of interest. I know that you're going to enjoy it.Like most things, there is not a one-size-fits-all answer to cover all cases, and there are multiple things to factor in and some 'for and againsts' to consider before making a decision that is right for you. Sharing the mic with me today is Tina Black and Cindi Quinn-Ventura, both salon owners who, like myself, have either bought existing salons or started a business from scratch. We openly share our experiences of what worked and what didn't.For those who want more information, you should check out episode 63 on the Grow My Salon Business podcast that I did in 2020, where I discussed the same topic.In this Episode:[0:02:14] An introduction to my two guests, and the topic we are going to be co covering today.[0:03:11] My experience of starting a salon business from scratch compared to my experience of buying a salon. [0:07:02] Why it’s so hard to answer the question of whether it’s better to build a salon from scratch or buy one. [0:08:21] Major learnings that Tina had when she entered the salon industry. [0:09:53] The business model that Tina has developed for her salons. [0:13:10] Cindi’s educational and professional background, and how she made her way into the salon industry. [0:16:16] Important lessons that Cindi learned when she transitioned from the corporate world to being the owner of a salon. [0:19:52] Factors that indicate what a business is worth. [0:25:00] The importance of culture in determining the success of a salon. [0:27:53] A red flag to look out for when buying a salon business.[0:30:15] Challenges Cindi faced when bought her salon business. [0:34:11] The gift that the COVID-19 pandemic gave to Cindi. [0:36:15] Tina’s experience of buying a salon where the previous owner stayed on as part of the business. [0:36:58] Advantages and disadvantages of having the previous owner stay on after the business has been sold. [0:39:00] Why changing a culture as a new salon owner is so difficult. [0:43:49] A for and against list comparing starting a business from scratch and buying an existing business: Starting a business from scratchFor:Create the culture you want from day oneEmploy people to fit the culture you wantCreate the salon design you want from scratchNo negative historyAgainst:Cost of fit-outNo existing clientsNo existing staffNo trading historyLacking salon systems and expertiseBuying an existing businessFor:Existing infrastructure Existing client baseExisting staffExisting relationships with vendors and suppliersExisting systemsInstant cash flow (in theory)Against:Possibly pay too much for the businessInherit a culture you may not likeInherit business relationships you may not likeExisting staff often leaveStaff and clients often resistant to change [0:48:17] What Cindi would do differently if she could go back in time. [0:49:10] The culture that Cindi is now trying to build. [0:51:20] A panel member shares his successful experience with taking over existing salon businesses.[0:54:23] Final words of advice from Tina for anyone interested in buying an existing salon. Links and Resources:Grow My Salon BusinessClub House @antonywhitaker Instagram Grow My Salon BusinessCindi Quinn-VenturaLinkedInInstagramTina BlackInstagram

Believe it or not, there are some good things that have come from Covid. One of them is the increase in the amount of sharing and support that different individuals and groups offer.I imagine that other industries have found ways to connect and share information with each other too, but I think it’s something that the hairdressing industry excels at and should be proud of.My guest on this episode is James Alba who along with his wife Angela own ‘The B Hive’ salon in New Jersey.James isn’t a hairdresser but like others, he brings an entrepreneurial business brain to the salon industry as well as being the co-founder and host of the Beauty Business Reset.In this episode we discuss:Sustainable salonsThe good things that have come from CovidThe changes that the industry is experiencingAnd lots more!In this Episode:[0:01:17] A good thing that has come from the COVID-19 pandemic, and an introduction to today’s guest, James Alba, and what our discussion today is going to consist of. [0:02:51] Where James’s professional journey began. [0:04:05] Learnings from the restaurant industry that James has transferred to the hairdressing world. [0:06:25] The entertaining, unusual story about how James ended up in the hairdressing profession.[0:09:56] Inspiration for the concept behind The B Hive.   [0:12:26] Why it is crucial for the success of small businesses that they focus on sustainability, in both the social and environmental sense.[0:16:48] How the sentiment of the younger generations impacts the way that businesses are run. [0:18:43] An example of the big commitment that The B Hive has made to being environmentally sustainable. [0:20:51] Challenges that the hairdressing industry experienced as a result of the COVID-19 pandemic. [0:21:33] Learnings that James and his team when they were forced, out of necessity, to change the types of towels they use in their salon.   [0:24:42] How the rhetoric around sustainability has changed over time. [0:25:30] A story of one of my clients which highlights how the pandemic has made us reflect and rethink what matters to us. [0:27:42] James shares what the Beauty Business Reset is about, and how it evolved over time. [0:30:50] Why loneliness is a common emotion experienced in the salon industry.  [0:31:03] Realizations that James had during the first 30 days of running the Beauty Business Reset.  [0:33:42] How the Beauty Business Reset community members provide support to one another. [0:35:40] One of the major discoveries that the salon industry made when it was hit by the pandemic. [0:36:16] A positive change that has taken place in the salon industry since the pandemic. [0:37:58] James’s initial role in the Beauty Business Reset.  [0:38:51] Some of the programs that are being run by the Beauty Business Reset and what James hopes the future of the organization is going to look like.[0:41:29] What I learned from the interview I did with Derek Hull, cofounder of the Beauty Business Reset (Episode 15 if you are interested).[0:44:11] Changes that James has seen take place in the salon industry. [0:45:34] The importance of the way hairdressers interact with their clients. [0:46:53] How The B Hive looks after the mental health of their team members. [0:48:29] The B Hive’s approach to staff meetings.[0:50:37] Laws around salon suites in New Jersey.[0:51:20] James’s opinion on the salon suite model, and how it has changed over time.[0:54:00] Why the pandemic impacted the salon industry the way it did, and what James hopes we have learned from this experience.[0:56:29] Changes in the salon industry that the pandemic helped to accelerate.[0:59:13] Problems with the commission model. [01:01:01] The value of community Facebook groups. [01:02:04] How The B Hive handles bookings.  [01:03:49] Advice from James which may change the way you think about your business.[01:06:38] A story from a previous episode about charging for cancellations. [01:09:28] Where you can get in touch with James.  Links and Resources:Grow My Salon BusinessJames AlbaInstagram The B Hive Organic SalonWebsiteBeauty Business Reset Facebook | Instagram

Here we are, at the time of recording it’s September 2021, the last 18 months have been a rollercoaster ride and whether I talk to salon owners in the US the UK or Australia the uncertainty of what the future holds for business is challenging and can be stressful. But one thing that is really important to hang onto is ‘hope’. Because at the best of times, it’s easy to be overwhelmed with the pressures that being in business brings. But with the added challenges that come with COVID, and lockdowns, and debts and loan repayments, and staff shortages, it’s only natural that there are times when you might feel overwhelmed. One of the good things though, that has come out of COVID is the realisation that as an owner that you are not alone. There are numerous professional Facebook groups, Clubhouse events and podcasts where there is an avalanche of encouragement and support. So, I encourage you to tap into all the resources available to keep you motivated and in a strong positive mindset, because your mindset is the thing that as a leader you have to ‘protect’ because that is what will get you through.That brings me perfectly to my guest on today's Podcast, she is Sue Arens from the Studio Be Salons in Denver Colorado and like everyone she has [and still is] experiencing all the challenges and frustrations of being in business, and on today's podcast Sue shares openly some of the things that she and the team at Studio Be are doing to keep positive. In this episode we discuss:Dealing with COVID in today's environmentThe importance of protecting your cultureThe changing needs and expectations of team members  And lots more! In this Episode:[0:02:01] The importance of mindset, and what you can expect from today’s episode.[0:03:21] A brief rundown of the previous conversation that I had with Sue on the podcast (episode 33). [0:04:11] Sue shares what her career path has entailed.[0:05:13] Growth that Sue’s business has experienced since the start of the COVID-19 pandemic.[0:08:35] One of the biggest learnings that Sue had because of COVID. [0:09:20] The length of time that Sue closed her salons for, and how she managed the reopening process. [0:11:42] How Sue helped her staff understand the new business model they have adopted since the pandemic.  [0:13:06] What “double booking” means in the context of a salon business. [0:14:42] Factors that contributed to the $50 average ticket price increase in Sue’s salons. [0:17:06] Sue shares the importance of her “call centre” staff, especially during the pandemic. [0:18:24] Evolution that has occurred in the retail arm of Sue’s business. [0:20:17] How Sue feels about her relationship with her distributor. [0:22:36] Ingenuity and resourcefulness that arose as a result of the pandemic. [0:23:21] Why Sue chose not to send colour kits home with her clients while their salons were closed.[0:24:58] The biggest challenge that Sue experienced in her business during lockdown, and challenges that she has experienced since reopening.  [0:27:00] Studio Be’s Apprenticeship Program that all staff members have to go through. [0:28:12] Why Sue recently increased her prices.[0:30:12] Changes that Sue saw take place within her client base post-lockdown.[0:33:38] What Sue has spent a lot of time focusing on this past year with her leadership team.[0:37:02] Why Sue chose to hold her company’s annual culture event two weeks ago, despite the decline in profit that her company has suffered since the pandemic.[0:40:51] Sue’s opinion on how to build a healthy company culture. [0:43:25] The ten core values which underpin the culture at Studio Be. [0:46:20] How Sue motivates her team. [0:48:54] Sue shares her feelings about changes that have occurred in the salon industry because of the pandemic. [0:50:40] Changes that Sue would like to see in the salon industry. [0:53:40] Studio Be’s approach to social media. [0:58:18] Advice from Sue for any leaders who are feeling despondent about the future.[01:01:24] Where you can get in touch with Sue.  Links and Resources:Grow My Salon Business Sue ArensLinkedIn | Email | Instagram  Studio BeWebsite

Some hairdressers have a specific niche that they focus on, whether it’s education or colour or barbering, product development or photographic work, or entering competitions. And others are involved in everything the industry has to offer. My guest on today's podcast is involved in everything he is Bruno Marc Giamattei of the multi-award-winning Marc Antoni Salons in the south of England and Bruno along with his family and a great team have created a fabulous business that excels in multiple areas of the industry. Like, everyone, he’s been hit hard by COVID, but on today's podcast he openly shares everything that has made the business successful, and he also talks openly about the challenges that they continue to deal with along the way. In today’s podcast we will discuss:Family businesses Building team cultureHairdressing awardsDealing with no shows…Starting your own product line In this Episode: [0:02:57] Bruno shares how the hairdressing industry is inextricably linked to his family. [0:05:15] How salon businesses worked when Bruno started his career, compared to how they work today. [0:07:15] Changes that Bruno made to his father’s salon when he started working there.  [0:08:34] The first barbershop that Bruno owned, the prices he charged, and the number of clients he would see in a day.  [0:09:42] Why Bruno is much more interested in unisex hairdressing salons than barbershops. [0:10:58] Roles that Bruno and his three brothers hold in the business (Marc Antoni Hair Salons).  [0:13:16] How Bruno and his brothers handle being in a family business. [0:15:11] One of the elements of being part of a family business that Bruno is very grateful for. [0:16:00] Negative impacts that the COVID-19 pandemic has had on Marc Antoni.  [0:18:38] Reasons that Bruno thinks young people aren’t choosing to become hairdressers.[0:20:45] The dynamics that hairdressers are having to navigate at the moment. [0:22:42] Trends that Bruno has noticed are taking place in the hairdressing industry. [0:25:06] Challenges that Bruno is facing as a result of social media. [0:27:15] Realizations which sparked Bruno’s decision to openly vocalize his opinion about “no-shows.”[0:29:31] The strategy Bruno put in place to deal with “no-shows,” and how it is working out.[0:32:46] How people’s perceptions of awards in the hairdressing industry have changed. [0:34:56] Why Bruno will continue to enter the British Hairdressing Awards. [0:37:53] Bruno’s experience in the world of online education. [0:39:56] Ways that Bruno likes to give back. [0:42:06] The story of Bruno’s product line. [0:44:24] Factors that Bruno didn’t take into consideration when he first started his product line. [0:46:56] What Bruno would tell someone looking to start a product line now. [0:49:01] Events which contribute to the creation of the team-oriented culture at Marc Antoni. [0:51:17] How salon owners should be treating their new, young hairdressers. [0:53:34] Guarantees that Marc Antoni makes to their new employees. [0:56:59] An example of one of the young hairdressers who Bruno trained. [01:00:28] What Bruno thinks is a realistic profit margin for a salon.[01:01:21] Bruno explains how some of the financials work at Marc Antoni. [01:03:41] The employee structure at Marc Antoni, and the remuneration received within each tier.  [01:06:51] Bruno’s biggest strength, what he is driven by, how he keeps his work relevant, the most valuable lesson he has learned in life, and what he wishes he was better at.[01:09:30] Where you can get in touch with Bruno.   Links and Resources:Grow My Salon BusinessClub House @antonywhitaker  Bruno Marc GiamatteiInstagram | Facebook Marc Antoni Hair SalonsWebsite | Instagram

In this episode, I talk about salons in a post covid world and the emotional, financial and business roller-coaster of the last 18 months and what that means to you.Depending on where you live in the world will determine whereabouts on the roller-coaster ride you currently are and why you need to stop and think about your options as you navigate your way through the next 6 -12 months.In this Episode:[0:00:44] The importance of continually assessing where we are in our lives and our businesses.[0:01:44] A Mike Tyson quote which reflects the experience of people across the world as a result of the COVID-19 pandemic. [0:03:51] Navigating work in a post-lockdown United Kingdom. [0:04:10] Vulnerabilities in the salon industry that were highlighted by the pandemic.  [0:05:17] Adaptive strategies which allowed some salons to thrive during lockdowns. [0:07:12] The time of recovery that we are currently in, and the reality that salon owners are now facing. [0:08:10] Business elements that salon owners should focus on reinventing. [0:09:48] How the vision of salon owners needs to evolve.   [0:12:20] A major obstacle to achieving success as a salon owner. [0:13:06] “If you want to grow, you need to plan for growth.”[0:13:30] How the world looked in the decade that followed the last global pandemic.[0:13:45] What we do and don’t know about the future.  Links and Resources:Grow My Salon Business  

The 3 P’s ‘Pricing, Productivity and Pay’ are always interlinked and hot topics of interest no matter what size salon or where you live.Last month I hosted a room on Clubhouse with my guest Michael Cole, and the topic of conversation centred around the ‘pricing of salon services’.I think that it’s an interesting episode that salon owners everywhere will enjoy.In this Episode:[0:00:43] An introduction to today’s topic, pricing, and guest, Michael Cole.[0:02:18] A quote from Michael which sums up the business side of hairdressing. [0:03:04] Extremes on both ends of the salon pricing scale. [0:05:05] Debunking the misconception that hairdressers who charge the most generate the most revenue. [0:07:29] The model that Michael has developed to help hairdressers deal with the awkward issue of pricing.[0:09:08] Where you can access the chart that Michael created which will help you with your pricing issues. [0:11:28] How hairdressing pricing systems have changed over the years.[0:12:30] Michael explains how his pricing chart works.   [0:15:00] The ease at which you can figure out average household income, and the algorithm that will tell you what hairdressers should charge in that area. [0:16:35] Metrics that Michael looks at to determine if a salon is using the right pricing structure. [0:18:38] Elements, other than the dollar value of your time, that are vital to take into account when structuring your prices.[0:20:22] The rapidly emerging salon trends being driven by Generation Z.   [0:22:41] Examples of the amounts of money that Gen Z hairdressers are bringing in. [0:23:52] Why Michael loves Gen Z’s.  [0:26:44] A recap of the metrics that Michael thinks are most important for salons to track.[0:30:25] A phenomenon that Michael has noticed amongst Gen Z’s. [0:32:42] Two of the major issues that older, more traditional salon owners are experiencing. [0:32:20] How Gen Z’s interview their potential employers.   [0:35:07] Michael’s desire to help salon owners, and some of the feedback that he has received. [0:36:44] Michael’s opinion of a peak demand system for salons.   [0:37:55] Why the internet is the most relevant business element in today’s world. [0:40:36] What Michael feels about hairdressers separating the cost of the product and the cost of the labour.[0:42:53] One of the biggest challenges that hairdressers face when working out what to charge clients.  [0:45:51] Charging for time versus charging for service; Michael weighs in. [0:48:32] Why hairdressers need to let go of the traditional ways of running a salon.  [0:49:08] Where you can hear more about the charging-for-time model. [0:50:19] The shared opinion that Michael and I have on the best way to let clients know about price adjustments.[0:55:12] What Michael has learned from interviewing young salon owners. [0:57:36] New consciousness that exists in the hairdressing industry. [01:02:10] Final thoughts from Michael and I about the importance of keeping an open mind. Links and Resources: Grow My Salon BusinessClub House @antonywhitaker Instagram | Facebook Michael Cole Instagram |  Facebook 

There has never been a brand in the hairdressing industry that has as much global recognition and heritage attached to it as the name Vidal Sassoon.  Brands have to change or they cease to exist. They have to continually evolve and that will always present challenges and opportunities - both creatively and business-wise. So, what’s it like having the responsibility of being the Chief Executive Officer of this most iconic brand and guiding the Sassoon organisation as it continues to evolve.  My guest on today's podcast is going to tell us, she is Debbie Webster the CEO or Chief Executive Officer of Sassoon Global In today’s podcast we discuss:What that responsibility is like!How COVID has impacted the Sassoon salons and schools business.How the brand is evolving. And lots more In This Episode: [00:01:12] Joining me today is the CEO of Sassoon Global, Debbie Webster.[00:02:57] Who is Debbie Webster and how did she find herself at the helm of one of the largest and most recognizable brands in the salon business?[00:06:21] Did she ever imagine having such a prestigious role?[00:07:23] Does she have any formal business training?[00:10:32] How does she handle the weight of the responsibility of this role?[00:12:28] Debbie shares her favourite personal story with Vidal.[00:14:33] What happened to Sassoon Global during the pandemic?[00:17:55] Learn more about the current owners of the different divisions of Sassoon Global.[00:20:13] How has Sassoon evolved but managed to stay true to their heritage and roots?[00:23:53] What direction does Debbie think the brand should evolve into?[00:27:30] They’re launching a new flagship salon inside one of the Club Monaco stores in New York. Learn more.[00:29:32] Why does it seem that diffusion brands work in the salon industry?[00:30:50] Does she find that she has to treat the brand differently in different countries?[00:32:09] Are they looking to collaborate with freelancers as a way to evolve?[00:34:51] Is the shift toward freelance work going to be detrimental to apprenticeships?[00:36:10] Why she doesn’t think it’s too late to draw hairdressers back into the Sassoon ethos.[00:37:27] Her thoughts on franchises for Sassoon.[00:39:12] How has online shopping impacted their retail strategy?[00:42:17] What are some of the inevitable changes we’ll see post-Covid?[00:44:48] Is there a preferred way to model paying people in different countries?[00:47:04] Are there any unique advantages in one country over another?[00:48:22] Has she seen any generational differences in the new hairdressers coming up?[00:52:23] Learn what they are doing with newer hairdressers and strengthening their ABCs of cutting.[00:53:58] What is Debbie’s biggest strength?[00:54:22] She shares the biggest hurdle that she has overcome.[00:55:49] What drives her day in and day out?[00:56:31] The biggest lesson she’s learned in life is to believe in herself.[00:58:06] What does she wish she was better at?[00:59:05] Her thoughts on what it takes to be a great leader.[01:00:51] Connect with Debbie. Links and Resources Grow My Salon Business Debbie Webster Sassoon GlobalEmail: [email protected]

If you are a serious hairdresser, you will know the name ‘Eugene Souleiman’ and if you don’t, then you should!I talk to many of the biggest names in the hair industry and when it comes to the world of session work and creativity ‘Eugene’ consistently comes up as being a major creative force who always pushes the boundaries of what can be done with hair.We often marvel at the end result of the creative process, but I always think that the real magic is in what you don’t see, and that is how the hairdresser thinks about what they do.How they think about fashion, about art, about people, about creativity, about culture, about collaboration … and how they channel all of that into their work.Eugene is that rare breed of hairdresser who really is an artist [as much as he genuinely dislikes being called that]. His work inspires other editorial stylists and salon hairdressers the world over and along with a select few when it comes to creativity he is at the top of the pile.Today’s podcast is the second of a two-part series…In these two podcast episodes with Eugene we discuss:His journey into hairTransitioning from being a salon to editorial hairdresserThe importance of humility and being open to new ideasHow to nurture and develop creativity in othersWhat it’s really like to be one of the most in-demand session hairdressers in the world…And lots more!In this Episode:[0:00:47] Welcome to the second half of our two-part interview with Eugene Souleiman[0:01:47] Where the idea for Eugene’s latest film venture originated.[0:03:07] The accessories that Eugene’s forest-like garden inspired him to create. [0:04:47] How the pandemic has encouraged humans to connect more with nature. [0:07:20] A visual description of the accessories that Eugene showed me during this episode.[0:08:08] What collaboration means to Eugene. [0:09:28] How Eugene perceives the intersection between fashion and art.  [0:11:50] Wabi-sabi; the element that makes Eugene’s work identifiable as his own.  [0:13:53] Why Eugene doesn’t have a favourite campaign. [0:15:09] The importance of confidence in Eugene’s line of work, and how Eugene has built his confidence over time. [0:18:09] Being open-minded is the key to finding joy and magic in the creative world. [0:19:03] Positive and negative aspects of social media, and Eugene’s personal relationship with it. [0:22:50] The profound influence of youth culture on Eugene’s career. [0:25:30] Eugene’s involvement in the movement towards a more diverse creative world. [0:26:45] Important things that the COVID-19 pandemic has brought to the foreground in society.  [0:29:08] An interaction Eugene recently had with his daughter which epitomises one of the values that he holds highest.    [0:32:28] Eugene shares an example of an experience you can expect to have if you choose to do the work that he does.[0:35:29] What Eugene learns from the photographers he works with. [0:38:35] Eugene’s biggest strength, why you shouldn’t try to stay relevant, and the most valuable life lesson Eugene has learned.  [0:41:54] How Eugene deals with adversity, and what he wishes he was better at. [0:43:38] The way Eugene taught himself to read.  [0:45:59] Some of the things that Eugene would still love to do with his life. [0:47:32] Where you can connect with Eugene, and watch his most recent film, The Folk Horror Tale.  Links and Resources:Grow My Salon Business Eugene SouleimanClick here to check out Eugene's classes on The Wig AcademyInstagramA Folk Horror TaleFilm

If you are a serious hairdresser, you will know the name ‘Eugene Souleiman’ and if you don’t, then you should!I talk to many of the biggest names in the hair industry and when it comes to the world of session work and creativity ‘Eugene’ consistently comes up as being a major creative force who always pushes the boundaries of what can be done with hair.We often marvel at the end result of the creative process, but I always think that the real magic is in what you don’t see, and that is how the hairdresser thinks about what they do.How they think about fashion, about art, about people, about creativity, about culture, about collaboration … and how they channel all of that into their work.Eugene is that rare breed of hairdresser who really is an artist [as much as he genuinely dislikes being called that]. His work inspires other editorial stylists and salon hairdressers the world over and along with a select few when it comes to creativity he is at the top of the pile.Today’s podcast is the first of a two-part series…In these two podcast episodes with Eugene we discuss:His journey into hairTransitioning from being a salon to editorial hairdresserThe importance of humility and being open to new ideasHow to nurture and develop creativity in othersWhat it’s really like to be one of the most in-demand session hairdressers in the world…And lots more![0:01:44] The inspirational work being done by Eugene Souleiman, and what you can expect to hear from the next two episodes with him.[0:03:23] Eugene’s school and tertiary education experiences.[0:05:23] When Eugene’s hairdressing journey began.  [0:07:11] The first job Eugene had as a hairdresser.[0:10:00] Eugene’s experience working for Trevor Sorbie.[0:12:43] Qualities that make Trevor Sorbie so special.[0:15:29] A hugely important lesson that Eugene learned from Trevor Sorbie. [0:17:06] Why Eugene thinks barbering is a great starting point for hairdressers.[0:17:47] Factors that drove Eugene to leave the salon industry and focus on editorial work.[0:19:19] What Eugene didn’t like about working in a salon, although he does miss it.  [0:22:33] The skill which has been particularly valuable for Eugene throughout his career.     [0:25:03] Creativity is everywhere. [0:26:19] Inspiration that Eugene draws from chef Heston Blumenthal and artist Mark Rothko.[0:28:48] Deeper meanings that lie behind what we see.[0:32:40] Eugene explains how humility enhances one’s ability to be creative.[0:34:10] Continuous learning and teaching that Eugene does in his line of work. [0:37:13] Materials, other than hair, that Eugene works with. [0:39:05] Eugene’s definition of an artist.[0:40:26] What living in New York taught Eugene.  [0:42:50] How Eugene feels about the time he spent in Australia. [0:44:14] Eugene’s love for Paris. [0:46:16] A tribute to Yohji Yamomoto.[0:49:35] How Eugene began to look at hair differently after working with Yohji.  [0:51:05] The influence that John Galliano had on Eugene.   [0:53:38] A Folk Horror Tale; the film that you need to watch.[0:57:18] Characteristics that Eugene admires in the people he works with.  Links and Resources:Grow My Salon Business Eugene SouleimanClick here to check out Eugene's classes on The Wig AcademyInstagramA Folk Horror TaleFilm

I always find that in someone else’s story there is inspiration and lessons for all of us about how their career has evolved, the choices they have made and the path they have taken along the way. This is definitely one of those stories.My guest on today's Podcast is Mark Woolley founder and creative director of ‘Electric’ a brand that encompasses award-winning salons, an ethical professional product line, an education academy, a photographic and film studio, and a farm in the English countryside.In today’s podcast we discuss:Knowing when it’s time to go out on your own…Creating a professional product brand, and…The ever-evolving salon business model.And lots more! In this Episode: [0:01:08] Welcoming today’s guest, Mark Woolley, founder of the Electric brand.[0:03:13] Where Mark grew up, and his first memorable salon experience which carved out his life path. [0:05:34] Mark explains what his company does, and how they differentiate themselves.[0:07:40] How Mark divides his time between the different elements of his business.[0:09:50] A sentiment within the hairdressing field that Mark strongly disagrees with.[0:12:50] Why Mark’s salons are situated in more spread-out locations than most other salon brands.[0:14:00] Mark’s thoughts about the positives and negatives of franchising.[0:15:47] When Mark decided it was time to break out and start his own business.  [0:18:31] Negotiations that Mark had with his previous employers, and the state of their relationship today.  [0:21:08] Why Mark decided to call his business Electric.  [0:24:00] The progression towards more independent contracts in the hairdressing industry.   [0:25:28] Reasons that Mark is worried about the rise of independent operators.   [0:27:16] Trends that Mark has seen amongst the youth of today.[0:29:00] Why Mark doesn’t believe in the salon suite model.  [0:29:50] Mark explains the intention behind Electric Space, one of his most recent projects.[0:30:50] The tax system in the UK, and how that impacts self-employed salons.  [0:33:08] Different areas within Electric Space, and what they are used for.    [0:36:00] The experience that is provided to clients who visit Electric Space.[0:38:56] Why Mark decided to create a new product line.[0:41:44] Mark’s reaction when he was handed the IP ownership of his product.  [0:44:13] How people responded to Mark’s product initially.[0:45:30] Principles that are integral to Mark’s product line.[0:48:30] Where you can learn more about the farm where the ingredients for Mark’s products are grown.  [0:51:04] Mark shares his thoughts about why there is a lack of competitive haircare products being made in the UK. [0:53:36] How Mark incorporates his love for all things British into his work.[0:55:41] The number of products that Mark has in his range, and why he doesn’t want to bring out too many more.[0:58:24] Technicalities that exist in the making of some haircare products.[1:00:38] People who Mark is inspired by.  [1:02:35] Openness to share knowledge within the hairdressing industry.[1:03:48] Factors that have been essential to Mark’s success.  [1:04:23] Mark shares a story which highlights the importance of trusting your intuition.[1:08:03] There is no right or wrong way to do things.[1:09:13] Where you can connect with Mark. Links and Resources:Mark WoolleyInstagramElectric HairWebsite | Instagram | Facebook | LinkedIn | Twitter  

The world is full of salons! And oftentimes they all start to look and feel the same. But then occasionally you see something or talk to someone, and you realize that they have taken a different path, that they have different values and they have had the courage to pursue their own vision of what a salon should not only look and feel like, but also how it should operate as a business, and how it should integrate into the community and the lives of both the clients and the people who work there. My guest on today's Podcast are Toby Dicker and Amanda Faith who are the co-founders and partners in The Chapel salon group based in and around London.In today’s podcast we discuss:The importance of nurturing the individual The client experience… and how you make people feel andCharging for services based on timeAnd lots more! In this Episode:[0:01:18] An introduction to today’s guests, Amanda Faith and Toby Dicker, and what you can expect to learn from them in today’s episode.[0:03:03] Amanda shares where her love for hairdressing originated, and the passion she has for the industry.[0:05:05] The lightbulb moment that changed the course of Amanda’s career.[0:06:19] Skills Toby has which complement Amanda’s creativity, and the journey they are currently on together.[0:08:55] What Toby loves most about running his own business, despite the challenges. [0:10:50] Why Amanda and Toby’s business, The Chapel Group, caught my eye.  [0:12:08] The inspirational goals that Amanda is trying to achieve through her salons.[0:15:05] Reasons that Toby and Amanda chose the locations where their 6 salons are situated.[0:16:40] Elements that differentiate Chapel salons from the numerous other salons that exist.[0:19:28] Care that Amanda and Toby took when deciding on the buildings in which they were going to open their salons.[0:21:48] Building community and individuality are key pieces of The Chapel’s model.[0:23:55] The process that Toby and Amanda have gone through in order to design salons that uphold the principles of The Chapel salon group.  [0:26:55] Everything in The Chapel salons has a purpose, even the colour of the walls.[0:29:44] Toby explains some of the expensive mistakes that he and Amanda have made along their journey.[0:32:04] Advice from Toby regarding buying versus renting properties.[0:33:13] The demanding nature of the work of a hair stylist, and the burnout that Amanda experienced as a result.[0:34:03] Amanda shares the process of recovery that she went on, and how she helps her team members to avoid the struggles she experienced.   [0:37:27] The importance of individualisation, and how price lists take away from this.[0:39:12] Impacts of the COVID-19 pandemic on The Chapel salons, and the factors that have contributed to their success through this difficult time.  [0:42:05] Responsibility that Amanda feels to help people be true to themselves.[0:43:47] Experiences with guests that chipped away at Amanda’s creativity.[0:45:23] Problems that Toby noticed with regular hairdressing price lists.[0:47:06] The decision Amanda and Toby made to charge by time, and the benefits that have come from this.[0:48:48] How the pricing system at The Chapel salons works.[0:50:43] The team dynamic that is the backbone of The Chapel salons.    [0:53:30] Exciting changes that Amanda expects to see in the hairdressing industry in the future.[0:54:37] Concerns that Toby has about the business models that many hairdressers are currently adopting.  [0:57:14] Toby shares more details about The Chapel’s pricing structure, and why they do not do online bookings.   [1:00:00] Almost everything is built into the hourly rate.[1:00:57] How Toby and Amanda manage prices for different markets, while maintaining consistency.[1:02:00] Relationship building with guests; a core pillar of The Chapel salons.    [1:03:54] Valuable advice from Amanda for anyone who wants to transition to a model like theirs.[1:06:50] Reasons that people choose to come to The Chapel salons over other salons.[1:08:34] Toby puts to rest the biggest hesitancies that people have around the charge-for-time model.[1:09:42] Ways that The Chapel offers an experience that is about so much more than cutting hair.[1:10:47] How the charge-for-time model benefits the hairdressers.[1:13:29] Why you won’t be able to find The Chapel on social media platforms, and ways that you can connect with Amanda and Toby.  Links and Resources: Grow My Salon BusinessClub House @antonywhitaker  Amanda FaithEmail: [email protected] The ChapelWebsite | Instagram

Businesses are built by those who dare to dream and have the determination to turn the dream into reality.  Like everyone, the people who are successful in business don’t always have everything go their own way, they have plenty of challenges to overcome, they make mistakes, and they often go to the edge, but it’s the belief that they have in themselves, their vision and never give up attitude that gets them to where they want to go, and today's guest is a great example of that. He is the founder and owner of the UNITE brand of hair products. And he just goes by the name Dale. In today’s podcast we discuss:The origins and the ethos behind the Unite brandThe changing product distribution models The personal skills needed to succeed In this Episode: [0:02:18] When and where Anthony and Dale, today’s guest, first met, and Anthony’s first impression of Dale.  [0:04:07] Dale gives a brief rundown of who he is, and the journey he has taken to get to the point he is now at in his career.[0:06:19] The meaning behind the name of Dale’s brand, Unite. [0:07:40] Reasons that Dale decided to leave the company he was working for and open his own.[0:09:13] Things Dale wish he had known when he founded Unite.  [0:11:19] Dale explains his strong belief in making retail part of a salon.  [0:12:40] Why having a strong team is key to successful expansion.  [0:15:30] How to find the right team members for you.[0:16:25] Dale shares the full story behind how the name Unite came about, and changes that he hopes to see in the hairdressing industry.[0:18:47] The original dream that Dale had for his career, and how that changed after he opened his first salon.[0:20:40] How Unite began, and the growth they saw in their first year and a half.[0:21:50] Unite’s biggest break.   [0:24:30] Benefits of Dale’s decision to keep Unite independent.[0:26:07] Inspiration that Dale draws from his father, and other people who he looks up to.[0:28:35] The formal and informal business training that Dale had.[0:30:56] Differing attitudes between the British and the Americans, and why Dale doesn’t think he would have been able to build Unite in England.[0:33:54] Where the future of distribution is heading.    [0:35:18] Making hairdressers lives easier is the goal of Unite; that is why they sell their products directly to Amazon.[0:38:34] How distribution works when it is going right, versus when it isn’t.  [0:40:38] An Amazon insider who you can expect to hear in an upcoming episode.[0:41:23] The relationship Unite has always maintained with studio salons.  [0:43:12] Why it is so important for salons to build specialized brands, and to know when to change.[0:46:08] Major brands which didn’t adapt, and the fate they succumbed to as a result.[0:47:16] Getting people motivated is one of the key skills that has contributed immensely to Dale’s success.[0:49:26] Factors that drive Dale.  [0:51:50] Valuable words of advice for any young hairdressers.[0:54:38] The belief Dale in himself and his company has which has helped him through every challenge he has been faced with.[0:55:54] Characteristics that Dale would like to improve within himself.[0:56:47] Where you can get in touch with Dale. Links and Resources: Grow My Salon BusinessClub House @antonywhitaker  DaleInstagram UniteWebsite | Instagram

The world over the salon industry is a collection of small businesses, and in many cases, the owners of those businesses are often overwhelmed with issues around employment law, tax, health and safety updates, changing legislation, and a raft of other challenges as well as all the other fun stuff that comes with being a small business owner. Luckily, in many countries, we are supported by industry associations that are there to offer information, support and guidance to help salon owners navigate their way through the maze as well offering solutions and a sense of community.  Today's podcast is the third in a series of ‘three’ episodes where we talk to the key representatives of associations in the United Kingdom, the United States and Australia to get an overview of the hairdressing industry in each of their respective countries, the challenges they face and the solutions they have.  My guest on Todays Podcast is Richard Lambert who is the Chief Executive of the National Hairdressing and Beauty Federation otherwise known as the N.H.B.F… and in today’s podcast, we will discuss the hairdressing industry in the United Kingdom.    In This Episode:[0:02:06] An introduction to today’s guest, Richard Lambert, and why Anthony is excited to have him on the show.[0:04:09] Richard’s role in the National Hair and Beauty Federation (NHBF), and a brief overview of his career path up to this point.[0:06:54] Impacts that the COVID-19 pandemic has had on the hairdressing industry.[0:09:21] Recommendations that the NHBF has recently made to the government with respect to the hairdressing industry.[0:10:28] Support that is provided to salons by the NHBF and other organizations like it.[0:12:03] How the NHBF is funded.[0:13:08] Growth that the NHBF has seen over the past year, and the challenge of retaining those members.[0:15:20] The number of salons who are currently signed up with the NHBF.[0:17:15] Average sizes of salons in the UK, pre-pandemic.   [0:20:00] Richard explains the factors which he thinks have driven the change in the dominant salon model over the years.[0:22:09] What Richard expects to see happen in the commercial property space in the future.[0:24:36] Home hairdressing; the rise in popularity that this industry has experienced since the COVID-19 pandemic began.[0:26:29] Concerns that exist around certain elements of home hairdressing.[0:29:11] The single biggest worry about the rise in self-employment in the hairdressing industry.[0:30:30] Richard explains what college means in the UK context, and why this type of education in the hairdressing field is not the most ideal.[0:31:50] Benefits which hairdressers working in the UK are entitled to.[0:34:55] The methods by which the majority of hairdressers in the UK are usually paid.[0:36:00] A recap of the biggest challenges being experienced by the hairdressing sector currently (and some new ones).[0:37:11] The importance of improving business education within the hairdressing sector.[0:38:41] How the NHBF is addressing the hairdressing skills gap, and the perception of hairdressing as a career path.[0:40:20] Various positive elements of the hairdressing industry that Richard has noticed.[0:41:15] Hairdressing is considered one of the happiest professions in the world![0:42:48] Where you can find NHBF online, and how to get in touch with Richard. Links and Resources: Grow My Salon BusinessClub House @antonywhitaker  Richard Lambert LinkedIn National Hair and Beauty FederationWebsite | YouTube | LinkedIn | Facebook 

At the beginning of May, Amazon opened their first-ever salon. It certainly made a big noise in all the Clubhouse rooms, social media platforms, and news outlets across the world.Much of the commentary was based on assumptions of what the motives of Amazon were and how it would impact every area of the salon industry from product development, to new distribution channels, data collection as well as the use of augmented reality and virtual reality …and whether it would impact negatively or positively on the hairdressing industry and the salon revenue model.Today's guest on the podcast is Elena Lavagni, owner of Neville Hair and Beauty, an independent salon based in London, and Elena and her hand-picked team provide the hairdressing services in the Amazon Salon.Listen to the podcast and hear from Elena her perspective on how the Amazon Salon can change hairdressing for the positive.In today’s podcast we will discuss:What makes the Amazon salon differentHow they are using technology in the salon, and...How today's consumer could benefit from the technology that is changing how we do business… and lots more! In This Episode:[0:47] – Welcome to the show, Elena![1:35] – Elena gives a little bit of background information on who she is.[3:03] – Elena reveals whether or not the publicity surrounding Amazon Salon surprised her.[5:22] – Elena gives her opinion of Amazon Salon.[8:50] – People haven’t purchased as many products since the COVID-19 pandemic broke out.[10:30] – How did the Amazon Salon come about for Elena?[13:18] – Elena discusses the importance of providing clients with their individual needs.[15:56] – Elena reveals that Neville Hair and Beauty salon targets a very different audience than Amazon Salon does.[16:54] – Elena explains why Amazon wanted to open a salon.[18:37] – What about what Amazon Salon offers is new and innovative?[20:39] – Elena predicts whether or not Amazon will open more salons.[22:48] – Elena discusses who pays the employees of the salon.[24:50] – Selling products should not always be about money but should be about the service that you provide clients.[26:41] – Does Amazon plan to have its own product line eventually?[29:36] – Amazon Salon is open to the public, not just Amazon employees![31:25] – It makes sense for some hairdressers to pair up with Amazon for distribution.[32:58] – Elena talks about the value of the data that Amazon collects.[35:32] – Elena shares whether or not technology negatively impacts the relationship between hairdressers and clients.[37:36] – Going to work is like going outside to play for Elena.[39:22] – Elena enthuses over the point-and-learn feature of Amazon Salon.[40:50] – What has Elena learned from Amazon Salon that she will integrate into Neville?[43:33] – Coming out of the pandemic, we have learned that health is the new beauty.[45:20] – Elena reveals what kind of POS (point of sale) system that they use at Amazon Salon.[48:25] – Is Amazon interested in the data around the productivity and revenue of stylists?[49:36] – A lot of smaller brands are partnering with Amazon, especially in the United States.[52:45] – Antony and Elena discuss Amazon's just walk out technology.[55:16] – Elena reflects on any further unexpected benefits that have come out of Amazon Salon.[56:36] – Elena explains what she was looking for when she hired her team.[59:15] – It's going to be interesting to witness what kind of impacts Amazon Salon has on the industry![1:00:36] – Elena offers some closing remarks regarding Amazon Salon and how it should be embraced.[1:02:10] – Where can listeners find Elena and/or the Amazon Salon online?[1:04:59] – Thank you for being on the show, Elena! Links and ResourcesGrow My Salon BusinessClubhouse @antonywhitakerElena LavagniNeville Hair and BeautyAmazon Salon’s Instagram Page | Elena’s Instagram Page 

I like to say that all my guests have something special that they bring to the podcast. Most of them are hairdressers, or started out as hairdressers and then maybe have gone off in another direction. But sometimes there are people in our industry that have made a huge impact and contribution to hairdressing even though they have never stood behind the chair with a column of clients. My guest today is one such person, his name is Winn Claybaugh and he has made and continues to make an extraordinary contribution to the hairdressing industry.Amongst many other things is a proud father, motivational speaker, podcaster, author or the book ‘Be Nice or Else’ and the Dean and Co-Founder of Paul Mitchell Schools. In today’s podcast we discuss:What leadership is…Who is responsible for motivationThe importance of consciously creating a culture …and we even briefly touch on ‘Gilligan's Island’ In this episode:[0:01:34] An introduction to today’s guest, Winn Claybaugh, and the focus of today’s show.[0:03:50] Winn’s childhood celebrity crush.[0:04:42] The love Winn has for his job, and the beauty industry in general.[0:06:10] How Winn ended up in the salon business, and what his first experience of owning a salon was like.[0:07:55] Growth that Paul Mitchell has experienced over the years, and the impetus behind Winn’s co-founding of them.[0:09:26] The culture of continuous learning that Winn believes is so important.[0:10:36] Desperation that motivated Winn to seek out mentors, and how the conversations he had with them led him to become a motivational speaker himself.[0:13:18] Conversation, and how our society has degraded this art form.[0:15:24] Why Winn’s chose Vidal Sassoon as the first guest on his podcast, and the valuable lessons he learned from him.[0:17:00] The dangers of ego.[0:17:43] Winn shares some of his favourite guests that he has interviewed.[0:19:25] A memorable moment from one of Winn’s podcast episodes, relating to mental health.[0:20:30] Stigma that surrounds mental illness.[0:21:56] Drug addiction issues that have impacts Winn’s life, and his first experience of sharing that information publicly.[0:25:00] Work that Winn has to constantly do in order to stay clean.[0:26:40] How being a dad has profoundly changed Winn’s life for the better.[0:28:18] Winn’s disciplined morning routine.[0:29:22] The type of leader that Winn is.[0:30:20] Magic Johnson’s opinion on motivating a team.[0:32:52] Examples of small things that, if done consistently, will lead to a successful salon and a happy life.[0:35:20] How Winn maintains the positivity that he projects into the world.[0:37:20] The importance of deciding what type of culture you want to create before it creates itself.[0:38:10] Three human needs which Winn has built his businesses on safety, belonging, and purpose.[0:40:50] How defining your purpose will help your salon stand out.[0:42:45] Why Winn is optimistic about this generation and excited about the changes that they are bringing about.[0:45:40] Connections and education that Winn would like to see more of in the future.[0:48:00] If you put in the work and love the industry, you’ll reap the rewards. Links and Resources: Grow My Salon BusinessClub House @antonywhitaker  Winn ClaybaughWebsite | Facebook | Twitter | Instagram | LinkedIn | Book | Podcast    

The world over the salon industry is a collection of small businesses, and in many cases, the owners of those businesses are often overwhelmed with issues around employment law, tax, health and safety updates, changing legislation, and a raft of other challenges as well as all the other fun stuff that comes with being a small business owner. Luckily, in many countries, we are supported by industry associations that are there to offer information, support and guidance to help salon owners navigate their way through the maze as well as offering solutions and a sense of community.  Today's podcast is the second in a series of ‘three’ episodes where we talk to the key representatives of associations in the United Kingdom, the United States and Australia to get an overview of the hairdressing industry in each of their respective countries, the challenges they face and the solutions they have.  My guest today is Steve Sleeper, who is the Executive Director of the Professional Beauty Association, otherwise known as the P.B.A… and in today’s podcast we will discuss the hairdressing industry in the American market  In This Episode:[02:17] Welcome to the show, Steve![03:52] Steve shares his background and how he ended up in the beauty industry.[05:17] What is the purpose of an association like P.B.A?[07:23] Steve discusses how the association is funded.[11:02] P.B.A is a national trade association with no individual state chapters.[13:33] Has COVID driven people to your door to become members?[16:42] Steve speaks about how the pandemic has affected the beauty industry.[19:20] What is the ballpark number of salons in the United States?[21:14] Steve believes the pandemic hit the independent salon business models harder than some other business models.[24:49] Steve talks about the state licensing you need in the U.S and the increase in people getting apprenticeships to learn more after cosmetology school.[27:20] What percentage of people go through beauty school and work in the industry for a long period?[30:46] Steve discusses how many independent salons versus employee-based salons there are in the United States.[34:18] Steve shares whether he believes independent salons are good for the beauty industry.[37:36] Steve believes that new stylists that have graduated from school need to go into a salon to learn before they take the step to becoming an independent salon owner.[38:47] In ten years, what do you think the hairdressing industry will look like?[41:45] Steve talks about the partnership business model and its work in the beauty industry.[45:08] Steve guesses that over 50% of salons now are doing the online booking and other software.[47:31] A certain percentage of clientele will stick with having their stylist come to them instead of going back to salons.[51:06] Does the P.B.A have the ability to impact the government level to help get changes through?[53:51] Steve speaks about what the P.B.A does to help elevate the industry.[55:34] What benefits do the hairdressers get from day one when working in a salon?[57:30] Steve shares what he believes is the best thing about the beauty industry in the United States.[58:41] Steve wants everyone to think about joining your association so you can stay abreast of what is going on in the industry.[1:00:11] Thank you for being on the show!Links and ResourcesGrow My Salon BusinessClub House @antonywhitaker  Steve SleeperProfessional Beauty Association Facebook | Twitter |  LinkedIn | Instagram | YouTube

As I am recording this it’s coming up to the end of May and in case you don’t know May has been Mental Health awareness month.    Earlier this month I hosted a room on Clubhouse that we recorded and the topic was “Hairdressers and mental Health”.    Many people shy away from discussing mental health openly as there are often stigmas attached to doing so but I am fortunate enough to have two wonderful human beings join me on this Clubhouse recording to talk openly and honestly about the importance of establishing good mental health.    They are Nina Kovner from Passion squared in the United States and Neil Moodie a high profile London based editorial stylist and both of them have like many of us grappled with their own mental health issues and are sharing their experiences today to help create better awareness and understanding of issues around mental health.   It’s an important podcast so I hope you take the time to listen and I hope you enjoy it…    In This Episode:[03:55] Welcome to the show, Nina and Neil![05:34] Nina shares her background and answers how you know the difference between feeling low and genuinely depressed?[09:27] Neil shares his background and his experience with mental health.[15:07] Are mental health issues hereditary? If your parents suffered from it, does it mean you will too?[19:15] Nina discusses being a workaholic and how burnout was a trigger for her depression.[23:17] Neil speaks about how his anxiety shows up in his life daily and how he deals with it.[27:48] Do you take medication to even out the chemical imbalance?[30:23] Nina adds her insights into what the medication does for her.[32:17] Nina believes that alcohol and illegal drugs are a way to mask the issues.[36:28] They discuss how marijuana has changed over the years and how strong it is now because it's being grown chemically instead of naturally.[38:21] They talk about the psychedelic drugs produced in the 60s and 70s to help people but then were criminalized.[41:35] Nina says that it is one day at a time that allows you to take the next step.[41:58] What role does diet and exercise play in good mental health?[46:36] Nina says there is no question that food and movement affect your chemistry.[48:58] Neil shares some things that might work for people who have a mental illness.[51:53] Nina discusses how social media can worsen mental health if you don't shut it down.[53:37] Social media is a tool, but it's not a 24/7 thing.[54:47] Neil says he has a love-hate relationship with social media and shares that sometimes it can trigger his anxiety.[58:15] Nina speaks about how a hairdresser can reach out and signs that can identify folks who need help.[1:01:43] Neil talks about how important it is to have a safe space for people to talk about their feelings.[1:06:38] Nina agrees with Neil that talking about things is helpful as long as you have healthy boundaries.[1:09:00] Thank you so much for talking about this with us.Links and ResourcesGrow My Salon BusinessClub House @antonywhitaker Nina KovnerPassion SquaredFacebook | Twitter | Instagram | YouTubeNeil MoodieNeil MoodieInstagram |  YouTube | Facebook | Twitter

The salon industry is predominately a collection of small businesses, and in many cases, the owners of those businesses are often overwhelmed with tax and legal issues, health and safety updates, and a raft of employment problems, as well as all the other fun stuff that comes with being a small business owner. Luckily, in many countries, we are supported by industry associations that are there to help owners navigate their way through the maze and offer solutions and a sense of community.  This podcast is the first in a series of 'three' episodes where we talk to the key representatives of associations in the United Kingdom, the United States, and Australia to get an overview of the hairdressing industry in each of their respective countries, the challenges they face and the solutions they have.  My guest on today's podcast is Sandy Chong; she is the Chief Executive Officer of the Australian Hairdressing Council. In this podcast, we discuss the hairdressing industry in the Australian market. In This Episode:[02:51] Welcome to the show, Sandy![03:24] Sandy shares her background and what she is doing now.[05:19] Sandy explains what the Australian Hairdressing Council (AHC} is and what they do.[07:38] What percentage of the salons in Australia are a part of the AHC.[10:14] Sandy says that Australia is trying desperately to find quality hairdressers because they have a shortage right now.[12:00] Is there a shortage of hairdressers, or are there too many salons fighting over the hairdressers that are available?[14:51] They talk about how many hairstylists and how many salons there are in Australia.[16:30] What is the average size in terms of staffing levels throughout the country?[18:05] Sandy discusses which model is more prevalent: the apprenticeship or the school-based.[21:15] Sandy believes all industries are changing, and work-life balance is the key thing people are looking for.[22:10] How is the salon business model changing in Australia? [24:15] Sandy speaks about salon suites and how many stylists are gravitating toward them.[26:52] Are the rules governing stylists different from state to state in Australia?[29:01] Sandy shares the employee benefits available in Australia.[31:48] They get paid 17 and a half percent to take a holiday, which is more than they get paid when they work.[32:48] What is a ballpark on what stylists make per hour in Australia?[35:52] Making three times your weekly wage allows you to receive a commission.[38:19] Sandy discusses the impact that organizations like AHC make on the industry.[41:01] Are hairdressers respected in Australia, or do they get dismissed as frivolous?[43:16] Sandy speaks about how they are making hairdressing a career of choice with parents, schools, and students.[45:14] Sandy talks about the things that she likes about the hair industry in Australia.[47:15] Thank you for being on the show!Links and ResourcesGrow My Salon BusinessClub House @antonywhitaker  Sandy Chong SUKIThe Australian Hairdressing Council Facebook |  Instagram   

My guest on the show today is Ashley Toliver Williams. She is a salon owner, educator and entrepreneur from Houston Texas and she has a passion and commitment to the industry that is refreshing no matter where you are from.… so listen up, this is another great episode…In today’s podcast we discuss:Changing the reputation of the salon industryWhere salon owners should be focusing their timeThe responsibility to train your team to be better humans as well as better hairdressers and…What is ‘salon culture’ and how do you create itAnd lots more! In This Episode:[01:58] Welcome to the show, Ashley![02:30] Ashley shares her background and her journey through the hair industry.[06:03] What do you do for fun?[08:30] Ashley discusses what she tells salon managers and owners about what they need to be focused on right now and tells a story around this.[14:22] Antony talks about the difference between the salon side of being a salon owner and the business side of the business. [16:38] Ashley shares why she chose the words: Changing the world view of professional stylists and salons.[19:36] Ashley believes that the professional hairdresser can change the world, and she explains why.[22:43] What do you think are the biggest challenges that face salon owners today?[25:18] Ashley discusses what she thinks about the new business model of salon suites and the independent salons.[29:42] What type of business model do you have in your salon?[30:51] Ashley shares what she believes makes a successful salon with a commission-based business model.[34:32] Ashley believes that hairdressers have to be consistent to be successful.[35:56] “The successful people in this industry own their business behind the chair, regardless of how they’re paid or what their responsibility level is.” [37:30] Ashley talks about working smarter, not harder, and how many people don’t understand it.[41:06] “People need to step up and own the space of leadership they are in.”[42:49] What does the apprenticeship in your salon look like?[45:35] Ashley shares what they do to train the human, not the stylist.[48:12] What are you looking for when you need to hire new stylists?[52:44] Ashley talks about how she defines culture and how she built the culture in her salon.[55:49] Ashley shares the top three key performance indicators that she looks at in her business with her team members.[1:00:43] Ashley explains what she means by their care factor matrix and what they are looking for.[1:03:24] Thank you so much for being on the show! Links and ResourcesRegister for my FREE masterclass 'The 5 Steps to Unlock your Salon's Potential' Grow My Salon BusinessClub House @antonywhitaker   Ashley Toliver Williams Fringe Salon & Beauty Bar Fuse Republic@fuserepublic Facebook |  Instagram@ashleytoliverwilliams Instagram

Today's podcast is a little different than usual, I thought we could mix it up a bit by not having my normal format of interviewing one guest on the show but instead sharing a recording of a Clubhouse event that I did a couple of weeks back.This episode features James Alba, a New Jersey-based salon owner of the Bhive Salon, Fry Taylor from the UK, a Co-Founder of Green Salon Collective, and Mark Budihas from Green Circle Salons.Listen in as we discuss how hairdressers can help save the planet by making decisions that reduce their environmental impact. by making small changes to how they think about not just the waste that we generate but also by supporting other businesses that have sound green credentials. In This Episode:[01:31] Welcome to the room![02:12] How Hairdressers Can Help Save the Planet is the topic of today’s conversation.[05:24] James, what are some simple things that salons can do to take some eco steps?[07:54] Mark discusses some things that salons need to change.[10:24] Fry speaks about some things that the Green Salon Collective is doing to recycle the waste streams in their salons.[14:21] Fry talks about some of the positive things they have seen in the UK.[16:26] Mark agrees with what Fry said and shares some things he has seen.[18:45] Mark, do you believe it is a more generational thing? [21:21] James speaks about what going green looks like for a salon’s bottom line.[23:44] James talks about social media and how his posts have impacted his clients.[25:56] Fry shares the resistance points he has come across with salon owners in the UK.[27:48] Mark says the resistance he hears is about the space in the salon.[31:04] Mark talks about fees and the idea of charging more for services to make going green work.[34:26] Fry, do you like to include the fee in the price or keep it separate?[36:24] James says they use a hybrid of both, including the fee and keeping it separate.[38:59] Mark discusses two things that salons can do right now.[40:38] Fry speaks about checking out the people you do business with.[43:06] Fry talks about an oil spill they had where he lives in Ireland and how the Green Salon Collective helped contain the oil with hair booms.[46:00] What is the key to making going green sexy? How do you sell it?[51:50] Fry shares how important it is for salons to be affiliated with product brands that are eco-friendly and more sustainable.[54:17] Mark talks about product manufacturers helping to drive the movement.[57:05] James speaks about where he believes salons will look like ten years from now.[58:00] Fry shares what he thinks the salons of the future will look like.[58:57] Mark talks about what he believes salons will look like in ten years.[1:00:08] Thank you guys for being on the show! Links and ResourcesGrow My Salon BusinessClub House @antonywhitakerKiss the ground movieSeaspiracyGreen Circle SalonsGreen Salon CollectiveJames Alba 

Most people I interview on the podcast fit into a specific category, they are either an editorial or celebrity hairstylist, a colourist, a barber, the founder of some new industry technology, or perhaps they have founded a new business model, or are an educator, a product developer, a salon owner, or represent some other industry niche where they have achieved success.But my guests on today's podcast are Ted Gibson and his husband and partner Jason Backe who have pretty well ticked all those boxes successfully… And Ted also has this other accolade that follows him around of being the most expensive hairdresser…   In today’s podcast we discuss:The Ted Gibson salon business model.The decision to close the Manhattan salon.The Amazon Salon… andSalon design and the client experience.And so much more! In This Episode:[01:44] Welcome to the show, Ted and Jason![04:30] Jason shares his background and his journey to where he is now.[05:51] Ted shares his background and his journey to where he is today.[07:59] How do you divvy up responsibilities in the businesses you are partners in?[10:49] Ted talks about being a beauty instructor and who he could work closely with.[13:57] Ted, when did you transition into editorial work?[16:36] Jason worked for John English before moving to New York for an opportunity for Ted.[19:30] Jason was able to get a job in New York working with Aveda and soon became an instructor.[21:07] Ted discusses the transition from editorial work to becoming a celebrity stylist.[24:35] Ted speaks about becoming Angelina Jolie's hairdresser.[29:56] Whose idea was it to open your own salons?[32:32] Ted discusses why they closed the three salons that they opened in 2016.[35:18] The changing culture in the beauty industry was a catalyst for them closing their salons.[38:10] Jason shares when they told their employees they were closing the salon.[41:48] They talk about what they did after they closed the salon.[42:41] Jason speaks about their move to L.A. and why they moved.[45:24] Listen, as they discuss the new salon concept they opened in L.A. called Starring by Ted Gibson.[47:17] Jason shares about opening the first Amazon salon and the retail they sell online.[49:13] They don't answer the phone because they want people to book online; they rent chairs and only sell products by Q.R. code.[53:20] What technology does the new salon have that sets it apart from other salons?[56:24] They can change the light in the cloud by asking Alexa to do it.[57:06] Who came up with the design for the salon?[1:00:15] Ted shares how much he charges for haircuts across the board and why he charges that amount.[1:01:52] Jason says that Ted wants to give women the Angelina Jolie experience and give them the chance to experience something unique.[1:05:01] Most of the people who come to Ted are for special occasions.[1:07:02] Jason shares the new non-profit he and Ted have created called The Worth up Alliance.[1:10:27] During the pandemic, the beauty industry had very few resources, and it decimated many small businesses.[01:11:39] Any final words to leave with the listeners?[01:12:34] Jason shared his first thoughts when he walked into beauty school for the first time. Links and Resources Grow My Salon Business Find Ted Gibson and Jason BackeTed GibsonThe Worth Up AllianceStarring by Ted GibsonTed’s Instagram Jason’s Instagram

There are many things to love about this industry, but one thing that I really love is the potential that it has to take you on a journey and enable you to go off in all sorts of different directions, whether it's as an educator, a salon or school owner, an editorial hairdresser or to work in the product sales or corporate side of the industry. My guest today is Jason Yates, who started out as an apprentice hairdresser in a salon in Stoke-on-Trent, which is a city in the North of England, and he now lives in California and is at 46 years of age the Global President of John Paul Mitchell Systems. To put it simply, 'that is one heck of a journey!' And I don't know of anyone else who is now president of a global company that turns over in excess of a billion dollars that started out sweeping the floor and shampooing hair. In today's podcast, we talk about Jason's journey to the top as well as…The importance of saying yes to every opportunity.Having mentors in your life.The future of product distribution in the professional salon business.Leadership. And lots more! In This Episode:[01:57] Welcome to the show, Jason![03:40] Jason shares his background and his journey to John Paul Mitchell Systems.[05:07] Why did you decide at fifteen to become a hairdresser?[08:16] Jason talks about what came after his apprenticeship.[11:05] By his early 20s, he had a lot of responsibility and learned how to manage people.[11:27] Jason discusses a competition he entered that changed the path of his career.[14:38] He left Schwarzkopf and took one of the biggest opportunities of his life and never looked back.[16:29] Jason speaks about being involved with the marketing of the Farouk Systems brand.[19:22] Jason shares what pushed him to decide to come to the US and work with Farouk.[22:08] He thought he made a mistake the first few weeks he was in America, but in the end, it worked out.[23:31] What is the biggest difference between working in the UK versus the US?[24:37] After three years of doing non-stop hair shows, how was the transition to a corporate position?[26:52] Jason discusses talking to Farouk about selling products to distributors, and after a few years, he became VP of Sales for Farouk Systems.[29:14] Jason believes relationships have pushed his career to where it is today.[32:03] Listen as Jason talks about his transition to John Paul Mitchell Systems from Farouk.[35:22] Jason shares getting interviewed by the heads at JPMS to see if he was a good fit for their company.[37:44] In just over five years, JPMS made Jason the COO and in line for the CEO position.[39:57] Do you ever feel out of your depth while running this multi-billion dollar company?[41:57] Relationships are what Jason believes are his greatest strength.[42:40] What drives you?[43:44] Jason wishes he was better at updos.[44:20] Jason believes that it's vital for corporate leaders at JPMS to have a background in hairdressing because they know the culture.[45:41] How important is it to have mentors in your career?[47:00] Jason shares what he learned from John English at the beginning of his career.[48:30] Jason talks about what he learned from working with Farouk.[51:29] Trust but verify is something he has learned from Luke.[53:07] How has John Paul mentored or molded you?[55:24] Jason shares what the JPMS is focusing on in the future to make the world a better place.[58:58] Antony talks about some movies that John Paul is involved with or producing.[1:00:13] Jason says that JPMS is the best-kept secret in the industry.[1:01:27] What do you think about the change in new business models, and how will that affect product brands?[1:04:27] Jason believes some salons will still have shelves of retail products, but more will offer virtual retail products in their online stores.[1:07:33] Antony discusses the Amazon professional hair product model.[1:08:58] What type of hair products do you see in the future?[1:10:30] Thank you so much for being on the show! Links and Resources Grow My Salon Business Club House @antonywhitakerKiss the ground movieSeaspiracyFind Jason: Jason Yates LinkedInJohn Paul Mitchell Systems

With the podcast, I consciously strive to have a diverse range of guests, because if I were you, I’d want the full gamut of what the industry at large has to offer.Some guests are inspiring in their creativity, others are inspiring in their business acumen, others are inspiring in the technology that they bring to the industry and others are people who inspire me, and hopefully you, for their contribution they make through this industry to a higher purpose and ultimately to make the world a better place. I think that today's guest comes under that category because he has selflessly taken on a cause that most of us don’t want to talk about, but it needs to be talked about. Most people, at some point in their life, will say something like, ‘something needs to be done about it … or ‘someone needs to do something about it’… But today's guest has selflessly put his hand up to be that someone.His name is Tom Chapman, and amongst other things, he is a hairdresser, barber, educator and founder of “The Lions Barber Collective” which is an international collection of barbers who have come together to help raise awareness for the prevention of suicide.In today’s podcast we will discuss:The unique position that barbers are in when it comes to raising awareness about suicide and mental health. …We will talk aboutThe Movie…titled ’The £1.7 million haircut’ …andHow to ask someone if they are feeling okay, and what to do about it if they aren’tAnd lots more!  In This Episode:[02:30] Welcome to the show, Tom![03:06] Tom shares his background and his interesting and exciting journey.[05:56] What happened in your life that caused you to take up the task of raising awareness for the prevention of suicide?[08:33] Tom speaks about being at a friend's funeral and seeing how many people loved him but didn't know he was contemplating his own life.[09:47] Listen as Tom discusses how The Lion Barber Collective for suicide awareness got started.[12:30 Antony speaks about the image that Tom invoked of the pain and anguish on the people's faces at the funeral.[14:48] Tom shares the training they give barbers in how to recognize symptoms of mental health.[17:11] Tom talks about asking the questions, How has your mental health been? Post pandemic versus pre-pandemic?[19:14] How have you maintained the rage, sold your business, and made this your life's crusade?[22:02] Tom says he has always believed this was the right path for him, and seeing the impact they've had on people is the reason he keeps doing it.[25:44] Is the children's book you are writing about mental health?[27:53] "Failure is an event, not a person." [28:27] A pivotal moment for him in his career was when he was asked to do barbering education.[30:49] How did the movie come about, and why is it called' The £1.7 million haircut'?[32:04] Tom talks about the content of the film.[36:03] Antony discusses what he learned from the movie and the impact Tom had on the audience when he was doing hair and talking about suicide.[39:39] Tom shares the statistics that men are more likely to commit suicide and why.[43:03] Tom discusses The Lion Barber Collective charity he created.[45:54] Tom speaks about the training he developed around mental health.[49:21] The idea is to bridge the gap in the communities they serve and the available resources.[51:02] Does the way you look make it easier for people to talk to you about their mental health?[54:33] Tom believes that getting recognition from celebrities gives them credibility and allows them to get more funds and grants.[56:04] If you are a barber or hair professional, how do we get involved with your charity?[57:50] Tom talks about his charity being funded by donations and who donates.[59:19] Does the fact that you physically touch men while cutting their hair break down their walls and make it easier for them to talk to you?[1:03:53] Tom discusses how people who are in the throes of mental health issues don't think about the impact their death will have on their family and friends.[1:06:57] What should you say to a client in your chair that you feel might be thinking about suicide?[1:08:57] Tom shares how many countries The Lion Barber Collective is in.[1:09:47] Thank you for being on the show! Links and Resources Grow My Salon Business Club House @antonywhitaker Find Tom Chapman The Lions Barber Collective The £1.7 Million Haircut Barber Talk podcast Barber Talk Lite Training TED talk Barber Talk: Taking Pride in Men's Mental HealthFacebook | Twitter | Instagram |  LinkedIn 

I often get emails from listeners asking me questions and suggesting topics or even potential guests for the podcast.I decided on the topic for this week's podcast because of an email I was sent from a salon owner who wrote to me … and I am going to read the essence of what she said…“How does a traditional Salon transition to dealing with an ever-growing trend of team members who have been employees and who now drift to working from home, renting chairs and other forms of autonomy? How do you maintain the branding of your business, any kind of order and good management when your employees want to set their own schedule, choose the hours they work, who they serve, choose the clients that they want, choose the brands they use, and wear what they want, etc.”So that was her question and I know that this is how many salon owners feel, so first understand that you are not alone, it’s a real issue, and COVID has made it even more of an issue as the traditional ways of doing business have been put under even more pressure. In today’s podcast, I’m going to answer the question in two stages and then dig deeper into:The need to accept changes in business models.The need to look at the bigger picture and see how the industry is changing.Who is Gen Z?What are the needs and expectations of Gen Z? And lots more! In This Episode:[00:34] Welcome to the show![02:29] Antony discusses the first stage of his answer to the listener's email.[05:23] The second stage is to look at the bigger picture and see how the industry is changing.[08:24] Who is Gen Z?[09:51] Antony talks about what makes Gen Z different from the generations that came before.[12:50] What are the typical character traits of Gen Z? What are their needs and expectations?[15:34] You need to think about it from the perspective of Gen Z employees and consumers that are Gen Z.[16:21] Gen Z values individual expression.[17:28] This generation values inclusivity and diversity.[20:08] The last of the five points is that Gen Z expects brands to take a stand.[22:45] People want to feel like they belong and are part of something bigger than themselves.[24:18] Thank you for listening! Links and Resources Grow My Salon Business Club House @antonywhitaker

It’s always interesting how people find their way into this industry and for some of them, it’s not a case of they found hairdressing as much as hairdressing found them… Before I push the record button, I often prep my podcast guest by telling them that most of the times the listener is not that interested in their life story, but that what you want to know as a listener is “what can I learn from this that will help me in business” and I believe that to be true. But sometimes their life story is compelling and how they think and the decisions they have made as they have navigated their career is really interesting and full of life lessons, especially for young hairdressers. It’s like, there was a moment in their life, where they were at a crossroads… and they could have turned right but they turned left instead… and that puts them on a path that is perfect for them, but perhaps it's a path that they had probably never imagined… And then the rest is history. Anyway, I think that today's guest is a bit like that. He had to leave home at 17 and to support himself he did numerous jobs from bartending and stacking shelves in a supermarket …  Then, one day, he spotted an advertisement in a local Toni & Guy salon for a hair assistant; he applied, and that was the beginning of an amazing career that has taken him to the top of the pile when it comes to being an editorial session stylist.His name is Anthony Turner, and he has gone on to build a reputation as one of the very best in the business working on the biggest fashion week shows, with the biggest magazines, models and designers…In today’s podcast we will discuss:Anthony's journey and the decisions he made along the wayThe need to have courage and take risksWhere his creativity comes fromAnd the lessons he’s learnt along the wayAnd lots more!I hope you enjoy listening to Anthony as much as I do… In This Episode:[02:50] Welcome to the show, Anthony![03:30] Anthony shares a time when he had to make a decision and what happened once he made that decision.[06:12] Anthony says the decision he made changed his life.[07:53] Anthony speaks about his background.[09:57] Anthony talks about how tough the area he grew up in was and how poor they were.[13:10] He says that it only got tougher as he got older.[13:43] Listen as Anthony shares how he got into the beauty industry.[15:24] He was seventeen when he got kicked out of his home for being gay.[18:30] Anthony talks about what sparked his interest in fashion.[20:17] Anthony felt like he was the problem child of the salon he worked at, but the owner pointed him in the direction he needed to go.[21:57] What was the most important thing you learned about being a salon stylist?[24:29] Anthony says the most important thing was to know the rules so he could break the rules.[25:16] Anthony shares how he met Guido and went to work for him.[28:36] Anthony discusses moving to New York to work with Guido and how afraid he was to leap.[31:29] Anthony doesn’t believe that he actually started working in hairdressing until he went to work for Guido.[35:29] At what point did you decide to go out on your own and leave Guido’s employ?[38:46] Anthony speaks about staying in New York and how beneficial that was for him because he got into E-Commerce.[41:43] His grandfather got sick with cancer, so he moved back to England to be close to his family.[43:13] Anthony shares the differences between doing hair in New York and doing hair in London.[45:40] Anthony discusses what element is always in his work.[50:52] Anthony talks about his process and how he creates the look for the shows he does.[53:07] Anthony says you need to learn about everything to be an editorial hairdresser.[55:25] What part of being an editorial hairdresser do you love?[57:21] Anthony discusses his career highlight so far.[58:52] Anthony says that working with Raf Simons has changed how he works and the way he thinks.[1:00:10] Whose shows have you done?[1:01:34] Anthony speaks about doing a digital crop of Giselle’s hair and how he did it.[1:04:18] Anthony shares working as an illustrator and how much he loves art.[1:07:10] Does hair influence the illustrations, or do the illustrations influence how you do hair?[1:09:18] What makes a good editorial hairstylist?[1:10:48] What do young hairdressers do wrong that keeps them from being editorial hairstylists?[1:13:35] Anthony believes it takes courage because, in a shoot, you are creating a character.[1:15:30] Anthony shares some final words with the listeners.[1:17:23] Thank you for being on the show!Links and Resources Grow My Salon Business  Episode 40 Part 1 with GuidoEpisode 41 Part 2 with Guido Anthony Turner:@anthonyturnerhairInstagram@anthonyturner_illustration Instagram

Oftentimes on the podcast, I talk about the changes that are happening in the industry and particularly the ever-evolving business models. In the United States, the Salon Suite or Studio as some prefer to call it has had a massive impact on hairdressing and how hairdressers work and that model is influencing salons in many countries.The biggest operator of salon suites is Sola Salon Suites and their very first suite operator was Kim Bennet and so it’s a real pleasure to have Kim as my guest today and get a really good insight into how having a salon suite works from someone who has been doing it for 17 years. In today’s podcast we discuss:The salon suite business modelWho is and isn’t suited to opening a salon suite/studio of their ownWhat are the advantages and disadvantages And lots more! In This Episode:[01:45] Welcome to the show, Kim![02:25] Kim shares her background.[03:21] Kim speaks about how she got started with Sola Salon Studios.[05:18] Did the salon suite model exist when you first got started?[07:41] Kim discusses the founders of Sola Salon Studios.[10:04] Kim shares the Sola business model.[11:00] Antony talks about why the salon suite model isn't for him.[13:19] Kim shares why the salon suite works for her.[16:33] Kim discusses wanting to give her clients a better experience, and to do that, she wanted the studio model.[19:46] Kim speaks about evolving over the years and how her business evolved with her.[22:59] Were there any challenges that stood out to you since you were new to the salon suite model?[26:34] Kim shares how Sola stylists handle their guest's arrivals because they don't have receptionists.[29:18] Kim discusses the matrix on how many studio suite stylists decided they didn't like the business model.[31:16] In Kim's experience, when she saw people leave Sola, they were usually becoming salon owners.[34:03] Listen as Kim speaks about who might not be a great studio suite owner.[37:31] Kim says that competition between suites around pricing isn't something that happens at Sola.[39:57] Do you get walk-ins with the studio suite model?[41:10] Kim talks about what she misses about the traditional salon model.[43:38] Kim discusses what clients have told her about missing the traditional salon experience.[45:55] When it comes to retail, some don't want the hassle of it, and others see the benefits and profits from selling products.[48:03] What is the average cost of a studio suite?[53:07] The most important business model is the one that works best for you.[57:10] Kim says that social media is huge in the salon suite entrepreneurial mindset.[1:01:20] Kim discusses the age-old challenge of stylists taking their clients with them when they leave.[1:04:16] Who is training the new generation of hairstylists?[1:06:59] Thank you so much for being on the show! Links and Resources Grow My Salon Business  Kim Bennett Kim Bennett Studios@kimi_kissesInstagram |  Facebook

I am a great believer in using technology to help you succeed in business, unfortunately, though the hairdressing industry is sometimes slow in embracing technology to help them be more successful.From a salon owners point of view, it's important to maximise efficiency in every area of the business and to use technology to help your salon run more efficiently and ultimately be more profitable.My guest on today's Podcast is Tom Bentley-Taylor, who is VP of sales and partnerships at Vish, which is a colour management software app.As a former salon owner, if I had a salon today, I would definitely be using colour management software as not only will it save you money, but it will also make you a better colourist. In today's podcast, we will discuss:What colour management software does and why salons should use it.How the Vish App works andThe pricing of hair colour servicesAnd lots more! In This Episode:[02:49] Welcome to the show, Tom![03:15] Tom shares his background and his journey into the industry.[06:07] What is Vish, and what do they do?[08:34] Tom speaks about how he got involved with Vish.[12:50] Tom explains how Vish adjusts the amount of colour used on any given client.[14:57] Vish keeps colour incredibly consistent.[17:31] How do you get around the fact that you might need multiple bowls with multiple colours?[19:48] Tom discusses how Vish sets a threshold and then for every gram you go over gives an additional charge.[22:52] After you weigh the colour, what is the next step?[25:07] Vish is an iPad-based app with a Bluetooth rechargeable scale.[28:14] In the US, Vish connects to over 200 points of sale systems.[29:13] Where did the name Vish come from?[30:10] Tom talks about the analytics involved with Vish.[33:01] You've got waste in your bowl and waste on the head; extra training may be required.[35:26] Vish is changing the dialogue. It's the solution to colour waste.[37:28] Tom shares the financial savings he has seen Vish give back to the salons.[38:56] Vish can bring the percentage of waste down to about 5%.[40:39] What is the cost to salons to use Vish?[44:08] Tom sums up Vish's point of difference.[45:35] Tom discusses the challenges he finds when talking about the Vish program with salon owners.[48:33] There is some fear involved because stylists don't want to be held accountable for too much waste.[51:09] Tom speaks about pricing and how commissions should be paid.[53:12] Does Vish have a way of adjusting the price on a tube of colour?[55:40] This product is a game-changer when it comes to the product cost.[57:12] Thank you for being on the show! Links and Resources Grow My Salon Business  Tom Bentley-TaylorVishFacebook | LinkedIn | Instagram 

I talk with many salon owners all over the world and one conversation that is constantly coming up these days is about the changing business models in the industry and that there is a shift towards more self-employed or individual contractors and that is happening in many countries.  There are lots of things driving these changes and I love seeing how some people see it as opportunities to start businesses that break the traditional mould.  My guest today on today's Podcast is one such person. Her name is Lacey Hunter Felton, she is co-founder of London based business ‘Hunter Collective’ and she is one of those entrepreneurs that is reinventing the traditional hairdressing business model.   In today’s podcast we will discuss:What the ‘Hunter Collective’ is the gap it fills in the industryThe future of co-working spaces in the salon industry …and Balancing business with raising a familyAnd lots more! In This Episode:[02:01] Welcome to the show, Lacey![02:28] Lacey shares her background and what she is doing now.[03:20] What is Hunter Collective?[04:36] Lacey speaks about why she wanted to come up with a different business model.[07:05] Lacey discusses where she got the inspiration for Hunter Collective.[09:25] The digital design entrepreneurial working environment is what they looked at.[12:03] Lacey speaks about the definition of a team environment versus a working environment.[14:38] What’s the difference between renting a chair and what you have designed?[17:07] Lacey talks about the monthly fee they charge for their membership.[18:53] What is your target market?[20:33] Lacey shares some hurdles they had to overcome when building Hunter Collective.[25:09] Lacey explains how they justify the prices they charge.[26:58] Lacey has found that their model puts the freelancer at the center.[29:40] How important is the social media component to the freelancing culture that Hunter Collective represents?[34:04] Lacey discusses what she tells people who believe her model isn’t helping the hairdresser community.[37:43] Lacey speaks about how the pandemic has impacted her business.[41:35] How does it work when manufacturers use the building for education?[42:58] Hunter Collective is also an event space.[45:03] Lacey discusses their expansion plans and building their own online technology.[47:12] Where do you see the business model evolving in the industry?[50:00] Lacey speaks about balancing being a business owner and a mom to two young children.[51:52] Most of the people who work at Hunter Collective are parents, and it allows them to be successful but only works a couple of days.[54:31] Lacey shares the programs and structures she has in place that allows her to be home with her children, but the business still runs without her.[58:52] Lacey shares some final thoughts with the listeners.[1:00:12] Lacey, thank you so much for being on the show. Links and Resources Grow My Salon Business  Lacey Hunter FeltonHunter CollectiveInstagram |  Facebook | Twitter | Instagram

No matter where in the world you live, the last 12 months have been a challenging time to be in business, and the bigger your business, the bigger the overhead and the bigger the responsibility that goes with it.  But, it’s also at times like this, when people and business are stretched to the max, that the years of good business management practices, good financial management and leadership will get you through it.   My guest on today's Podcast is Candy Shaw who along with her family has built a great business that stretches from salon to school and product manufacturer.  Candy wears many hats in this industry, and she has inspired and continues to inspire hairdressers everywhere.  Her salon is ‘The Jamison Shaw salon’ in Atlanta Georgia which was started by her father Jamison Shaw and is now a third-generation business that has not just survived the last 60 years but continued to grow and evolve and pivot throughout the years. In today’s podcast we discuss:Salon productivity levelsRunning a salon during covid What it takes to start a product company Balancing business and family lifeAnd lots more! In This Episode:[02:35] Welcome to the show, Candy![05:27] Candy shares working with her husband and how they balance life and business.[07:02] What do you do when you aren’t doing hair?[09:25] Candy discusses growing up in a hairstyling family and being around it all the time.[11:47] Candy is planning to revamp and amp up her salon’s apprenticeship program.[13:20] Why is the culture in Georgia different from other areas?[16:29] Candy shares what is different with their business model today versus last year.[18:50] Candy speaks about her staff members being paid during the shutdown and how the salon model has handled the pandemic.[21:06] Why did you go to France to train to be a hairdresser?[24:38] Candy talks about where she got her Balayage training.[26:15] Candy discusses her productivity and how she can do 36 clients a day.[29:12] Because she is now semi-retired, she only does 15 to 18 a day.[31:09] Candy says that her father was the godfather of the hair industry.[33:24] What is a good stylist in your salon doing as far as client count?[36:08] Candy shares where her nickname Balay Lama came from.[37:39] Candy speaks about how her family has handled COVID.[38:56] Candy talks about some things they did after reopening, what worked and what didn’t.[42:10] The Jamison Shaw Salon has gone cashless, which helped greatly during the pandemic.[44:34] Candy’s first client gave her a $1000 tip to share with her staff after she reopened.[45:55] Were you able to capitalize on retail during the shutdown?[49:51] Candy is also a manufacturer, so for them, they have had a leg up because they could ship products out daily.[51:27] Candy talks about why she manufactured her own products and what the catalyst was.[54:37] The production started in her garage, and she shipped it from her home.[57:12] Candy believes that organization is her biggest strength.[57:38] What drives you?[59:46] Candy shares what she wishes she was better at.[1:01:40] Candy gives some advice to young women who want it all, business owners, mother, and wife.[1:03:56] Candy shares some final thoughts.[1:04:54] Thank you for being on the show! Links and Resources Grow My Salon Business  Candy ShawThe Jamison Shaw SalonSunlight BalayageYouTube |  Instagram

We all have a story, a story about how we started and where hairdressing has taken us, and what we have learned along the way. For some people, it's an amazing journey of discovery and exploration, and if they look back at where they started and where they have ended up, they could never have predicted that would have been their journey. Today, my guest is Jessica Kramm, a young lady who has had an amazing and courageous journey that has taken her to different countries, forced her to learn new languages and embrace new cultures. I first came across Jessica through social media because of the beautiful work that she did, and when I dug in a little deeper, I could see what a varied and interesting life she has had through her hairdressing career.In this episode, we discuss:The opportunities that a hairdressing career presents.What it's like for a western hairdresser to work in China… andWhy it's important to have the courage to explore the opportunities that life presents.And lots more!In This Episode:[02:20] Welcome to the show, Jessica![03:05] Jessica shares her background and her journey to hairdressing.[04:42] Jessica speaks about growing up in Germany and the falling of the Berlin wall.[07:06] How did growing up in a communist country impact your life and career?[09:35] Jessica discusses going to the beauty shop with her mom and how excited she got.[10:42] Jessica speaks about becoming a hairstylist.[13:29] Jessica about the movement that influenced her style of hairdressing.[16:51] Jessica discusses moving to China to do hair without knowing the language.[19:49] How many languages are you fluent in?[20:39] Jessica speaks about the community she found in communist China, which was like growing up in East Berlin.[24:04] Jessica describes the fashion in China at the time and how she embraced it in the way she did hair.[27:36] Jessica speaks about Beijing and Shanghai as special cities, very modern compared to other cities.[28:48] Is it easy to get a job in China when you come from another country?[30:58] Jessica shares how long it took her to learn the language and how she got along before she learned.[34:34] What did you like most working as a hairdresser in China?[37:02] Jessica speaks about what she learned in China that she believes others would benefit from.[40:01] Jessica talks about staff loyalty in China and how important it is to have better opportunities.[43:30] Every salon in China is open 10 am to 10 pm every day.[45:37] Jessica discusses why she moved to the Philippines from China.[47:31] Did working for so many years in China make it easier for you to teach in other Asian countries?[50:13] Jessica believes that in the early day's China was more influenced by how it looked, but they have now transitioned into the technical side of hairdressing.[51:50] What is Jessica Kramm Hair Education?[54:37] Jessica shares advice for young hairdressers about taking the risk and having courage.[59:14] Thank you so much for being on the show! Links and Resources Grow My Salon Business Jessica Kramm@Jessica_Kramm LinkedIn | Facebook | Instagram

There are very few job titles in the hairdressing world that carry with them the responsibility of not just keeping a legacy alive, but also having the courage to evolve and reinvent it to maintain its relevance in a fast-changing world.  Perhaps the most significant job that carries that responsibility is being the International creative director of Sassoon, a title that has only ever been held by 4 people: Roger Thompson, Christopher Brooker, Tim Hartley and Mark Hayes.  The Sassoon brand started when Vidal Sassoon opened his first salon in Bond St London in 1954 and here we are 66 years later and the Sassoon brand is still arguably at the top of the tree in many ways and still very much a major force to be reckoned with. My guest on Today's podcast is a good friend and the current International Creative Director of Sassoon Salons and Schools Mark Hayes In today’s podcast we discuss:What is creativity and how to direct the creative processHow we can all contribute to making hairdressing a more desirable career choice… and How training is changing with new attitudes and technologyAnd lots more! In This Episode:[02:05] Welcome to the show, Mark![02:45] Mark shares how he has been handling the pandemic both personally and professionally.[06:06] Antony talks about how important communication with your team is for small salon owners during this time.[06:48] Mark discusses how Sassoon is keeping in contact with their stylists, clients, and teams in general.[09:36] Mark believes that come spring, they will be back to work and wants to be ready to hit the ground running.[11:01] Mark describes his definition of creativity.[13:43] Mark speaks about the Ted Talk with Mihaly Csikszentmihalyi on Flow.[16:16] Mark talks about a hairdresser he used to watch that had huge hands.[18:28] Mark shares the cuts he used to do on stage.[19:27] Antony says that he was always good at cutting hair but wasn't that great at finishing hair.[23:29] Antony speaks about clients walking away from hairdressers, putting their hands in their hair and bringing it to life by making it more their style.[24:30] The most successful people are the ones who have a connection to the person they are working on.[26:45] Mark believes you have to be aware that it is a collaboration between the stylists and the client.[29:32] Antony discusses a stylist he used to watch that brought an element of beauty that he didn't believe he could achieve.[30:44] Mark believes that it's a confidence thing more than a femininity thing.[33:00] Mark speaks about his role at Sassoon.[36:56] What excites you about hair these days?[38:36] Mark shares what excites him about his salon after all these years.[41:48] Mark discusses talking with young hairdressers about Sassoon's legacy.[43:49] Is there anything in hindsight that you wanted to explore that you haven't done over the years of your career?[47:33] Mark speaks about the hairdressers of Sassoon over the years.[49:28] Mark discusses the responsibility of being the International Creative Director of Sassoon.[52:16] Mark talks about the people he learned from over the years.[53:59] Mark shares what the industry needs to do to make hairdressing a career for more individuals.[57:05] Once you get people in the industry, you have to be able to keep them.[58:56] What does the Sassoon brand represent to GenX?[1:01:36] Mark discusses how technology is affecting the industry both in education and internally at Sassoon.[1:05:28] Antony talks about launching his new course and the diversity of people that have signed up for it.[1:08:51] Mark speaks about changing traditional salons' operations and their business models.[1:11:49] Mark believes that Vidal Sassoon was one of the industry's biggest disruptions during his time.[1:13:48] What is your biggest strength? Humor.[1:14:00] What drives you? Responsibility.[1:14:16] How do you reinvent yourself? Be true to yourself.[1:15:28] What is the biggest lesson you've learned? Be empathic.[1:15:53] How do you overcome adversity? Don't obsess over it.[1:16:18] What do you wish you were better at? I wish I were less impatient.[1:17:19] If you could go back and give the sixteen-year-old you advice, what would it be? Don't worry; you are good enough to be there.[1:18:56] Mark shares some final words.[1:20:30] Thank you for being on the show!Links and Resources Grow My Salon Business YouTube Ted Talk with Mihaly CsikszentmihalyiBonus Episode - Re-release of an interview with Mark Hayes recorded in 2015.Mark Hayes Mark Hayes@markhsassoonInstagram | Twitter | Pinterest

We work in a creative industry, and many hairdressers have a real love and appreciation not just for hair and fashion but also for art, design, and architecture.  Good salon design needs to serve multiple purposes. It needs to express a brand's beauty aesthetic, personality, and brand values. But at the same time, it must also be functional, comfortable, considerate of the environmental impact, be legally compliant and appeal to the salon's target market.   The best design doesn't exist in isolation from the people that visit and work within it. But instead, good design creates a space where the people in it feel that they belong.  My guest today on today's Podcast is London based Architect Jonathan Lovett.  Amongst other things, Jonathan is the creative design force behind some of the most beautiful salon and school designs over the last 40 years in the hairdressing space both in the UK, Europe, Asia, and the US.  He is also a former Judge of the NAHA for salon design and is founder and owner of London Architectural and design business' Association of ideas' In today's podcast, we will discuss:Salon design trendsWhat the lasting impact might be of Covid on salon designHow changing business models impact salon design and… The need to incorporate sustainability into salon design… And lots more! In This Episode:[02:25] Welcome to the show, Jonathan![03:33] Jonathan shares his approach to salon design.[05:15] His starting point is always looking at the space plan.[07:28] How do you approach education spaces differently?[10:28] Jonathan speaks about his approach to making salon's more feminine than the Unisex salons in the past.[13:20] He talks about the difference between the men's environment and the women's environment.[17:16] How do you think the pandemic will affect salon design as we advance?[19:52] Antony shares a story about going to a department and seeing a working salon from the 50s.[21:52] Jonathan discusses if he would use inspiration from salons of bygone years but bringing it forward with a modernized touch.[24:58] Jonathan shares his perspective on retail spaces around design and if he sees that changing.[27:30] What advice would you give a salon owner about the design of their retail space?[30:59] Jonathan speaks about sustainability and how he looks at it from a design perspective.[33:38] Jonathan says that salons today still have to use traditional air conditioning to cool them.[37:12] There are many behind-the-scenes regulations when designing salons.[37:43] What are the trends at the moment in salon design?[39:42] Jonathan talks about a salon he is designing in Germany.[41:34] He has done a lot of work with a brand about environmental or sustainable credentials.[43:15] Jonathan shares some ways to find a talented designer for a salon.[47:11] What did you mean by saying that the mirror reflected green?[49:34] Thank you so much for being on the show! Links and Resources Grow My Salon Business  Jonathan LovettAssociation of IdeasLinkedIn Optiwhite Mirrors

I think we’d all agree that the world we live in is an exciting and sometimes challenging place to be! But even before COVID decided to unleash all manner of challenges for everyone on the planet, the last 10 years had seen massive changes in the hair and beauty industry from the huge inroads that social media has made to how we market ourselves and our businesses, to the ever-changing business models, and to the reinvention of the barbershop. My guest today is John Mosley, also known as ‘Popular Nobody’. John is a very talented barber, an educator and an entrepreneur with a big heart and a smile to match and at 6 foot 6 and 300lbs he cuts an imposing presence!  In today’s podcast we will discuss:The importance of building a brandThe attributes you need to succeedThe lessons he’s learnt along the wayThe skills you need as an educatorAnd lots more! In This Episode:[01:46] Welcome to the show, John![02:14] John shares his background and what he's doing now.[04:59] His whole family is in the beauty industry, and it was the last thing he wanted to do as a child.[06:04] John speaks about being known as The Popular Nobody.[08:01] John shares what is under his brand, The Popular Nobody, and how he came up with that brand.[10:20] Do you work behind a chair, or do other parts of the industry take your time?[13:12] John discusses who all make up The Popular Nobody Collective.[15:24] John talks about how he ended up with celebrity clients.[18:12] What's the most fulfilling part of being a barber for you?[20:50] Listen as John discusses the culture in an African American barbershop. [24:02] John speaks about being told he can't do all hair; he can only do black hair.[26:01] John shares his role with John Paul Mitchell Systems as the Artistic Director.[28:12] John discusses the lessons he has learned from being behind a chair and transitioning to being an educator.[30:24] What was the biggest challenge for you when you became an educator?[33:08] John speaks about how social media and how it has affected his business and the industry in general.[36:46] John talks about his podcast called Apex.[40:26] What are the character traits that make someone successful in the beauty industry?[43:44] John discusses having a child at 22 and how that made him grow up faster.[45:10] John shares the most important advice they gave him as he was growing up.[47:00] What is your biggest strength?[49:05] John speaks about how he has reinvented himself over the years.[51:23] How do you handle adversity when things don't work out the way you envisioned?[53:17] John shares the advice he gives young people who want to be barbers.[56:04] John tells us how to get on his Thursday Zoom calls with people around the world.[58:26] Thank you for being on the show! Links and Resources Grow My Salon Business  John MosleyJohn MosleyThe Apex Podcast@popular_nobodyInstagram | Twitter@johnmosleyInstagram  

Hello and welcome to this episode of the Grow My Salon Business Podcast I’m your host Antony Whitaker and today I want to talk about the road that lies ahead of us.  Now, I know that varies depending on where in the world you live and it’s a constantly changing scenario so I’ll leave it to you to decide what’s relevant and what maybe needs to be adapted to your particular circumstances… I love these words, Recovery, Reignite, Reboot, Reinvent, Reimagine because I think that this is where we are at… The lock down experience has varied enormously from country to country and the support from governments has also varied enormously as they struggle to get things under control. Inevitably, COVID and the subsequent lockdowns have destroyed many businesses and livelihoods in the process as salons everywhere struggle to survive financially.  I have consciously tried to feature success stories on the podcast not to be disrespectful of those that are really hurting but to give us something positive to focus on too. I suppose it’s all about finding the right balance. So to wrap this episode, the key messages I want to leave you with are…Uncertainty breeds fear, so build some routine and certainty into your life. Learning gives you and your team a sense of growth and purpose, and that is more important now than ever.Embrace technology, use ZOOM or Microsoft Teams or whatever platform to stay connected with people, it’s so important to engage and connect with others.Look after your mental health and reach out to others to make sure they are okay too. These are difficult times for everyone, so be extra nice. Use this time of Recovery to Reignite, to Reboot, to Reinvent, to Reimagine what your business could be like on the other side …because as they say “this too shall pass”. Until next time keep safe, look after each other and look for - and focus on the positive!In This Episode:[00:32] Welcome to the show![00:40] Today I am talking to you about the road that is ahead of us.[02:00] The lockdown experience has varied from country to country and industry to industry.[04:42] Where we are now is hopefully the low point and we are gradually climbing out.[06:44] As a salon owner you are by default a leader, so take this time to organize group learning.[08:02] Are you using this time to prepare to be the best version of yourself?[09:45] Physical exercise is important for our mental health.[11:34] One thing I believe is critical is to look at other industries and see how they are doing things.[13:03] I want to leave you with a few key messages.[14:43] Thank you for listening! Links and Resources Grow My Salon Business 

I am an optimist, I believe it’s the only way to be. But, I also believe that it is really important to always be learning, and that means learning from what worked and also learning from what maybe didn’t turn out exactly the way you planned.Many people are terrified to deviate from 'their lane' and as a result, miss all sorts of potential opportunities in business. Whereas other people see or create numerous opportunities and are flexible in their approach throughout their career.Some people will try something and if it doesn't work out exactly the way they first envisaged they see it as a failure and give up. Other people learn from everything, they pivot and constantly adapt to changing scenarios.My guest on today's podcast is a very good friend of mine and someone who has definitely influenced my career. He is a hairdresser, serial entrepreneur and London based salon owner Andrew Jose.Andrew has always been someone who explores every opportunity that comes his way, and like all of us sometimes those opportunities lead to success and other times they may not always work out the way you first imagined.But regardless of whether it's one of his many successes or something that perhaps didn't turn out how he first envisaged he always learns from it and moves on.In today’s podcast we discuss:What are the important things to look for when going into a business partnership?Knowing when it’s time to expand your business.The value of being a brand ambassador andThe lessons involved in developing your own hair product line.And lots more! In This Episode:[01:42] Welcome to the show, Andrew![02:00] Andrew shares his background and career.[03:48] Andrew discusses what he learned about being in a partnership, the good and the bad.[05:41] What do you wish you had known before opening a business?[07:47] Andrew speaks about the first client he had when he opened his salon.[09:45] Andrew believes you can change your world with a good haircut.[11:38] Listen as Andrew shares when he knew it was time to expand his business.[14:45] What is the key to a successful expansion?[16:02] Andrew discusses what he learned from expanding into Prague.[18:50] Andrew speaks about his experience with a franchise model in Japan.[22:18] Andrew shares about being a retail brand ambassador for Pantene.[25:49] What impact did it have on your salon when you took those years away?[27:44] Andrew discusses how to become a professional brand ambassador.[31:14] Andrew talks about the retail and professional products he launched.[33:38] Formulating the products took time, but they got picked up by national retailers quickly.[35:25] Andrew speaks about what destroyed the brand and why it isn’t around anymore.[37:43] A logistics issue with Boots was one reason. The second thing was a cap that didn’t fit the shampoo bottle, which caused leaks.[40:31] JLife, the professional brand, did really well in the U.S. until a marketplace change caused distribution issues.[44:24] Andrew took over a school in London, he shares why and where it is now.[49:30] Andrew discusses the business model shift to independent salon suites.[51:54] The repurposing of malls and shopping centres is happening all over the world.[54:00] Andrew believes that it’s all about experience now.[55:58] How do you keep yourself relevant?[57:17] Andrew speaks about how he handles it when things don’t work out as expected.[59:29] Thank you so much for being on the show! Links and Resources Grow My Salon Business  Find Andrew JoseAndrew JoseEmail@andrewjosesalonFacebook @andrewjoseTwitter @andrewjwjoseInstagram

Success Doesn’t Happen Overnight If You Want To Follow Your Entrepreneurial Dream Then You Need To Be Able To Adapt, Be Flexible And Passionate About Your Goal!The life of an Entrepreneur is a journey and it’s full of ups and downs and being flexible and able to adapt and pivot is an essential skill as you navigate your way through the world of business startups. My guests on today's Podcast are husband and wife team Jen and Matt Martinelli and this is a revisit as they were on Episode 9 in June 2019 but I wanted to get back in touch and look at where their business journey has taken them.In today’s podcast we discuss:How their business which is primarily a recruitment website has evolved.The lessons they have learnt along the way.How technology plays a more important role than ever in recruitment.And lots more! In This Episode:[01:54] Welcome back to the show, Jen and Matt![03:15] Matt shares the changes and updates their app Canvas Recruit, which is now Canvas Me has had.[05:46] Jen discusses what Canvas Me is and how to get started on the website.[08:47] Jen speaks about their website syncing to Instagram, and Matt describes the website as LinkedIn meets Match.com.[10:47] Matt shares moving from New Jersey to California and now back to New Jersey.[13:31] Matt discusses why they did what they did for the business.[16:47] Matt believes that their website works with both business models for hairstylists, whether it's suite rental or working in a salon.[20:04] How many people now have Canvas Me portfolios?[20:56] Matt shares the different ways recruiters can filter information on the website.[22:09] Matt discusses what has worked and what hasn't worked from the start of this concept until now.[23:02] Jen speaks about what the market can handle and how they had to get the industry used to this concept.[24:30] How do you address hairstylists that believe that their Instagram portfolio is all they need?[26:40] Matt shares where their website is monetized and what is free to the hairdresser.[28:32] Matt speaks about who is engaging most with the platform.[31:38] They discuss how the recruitment space changed over the last eighteen months.[34:52] What impact has COVID had on your business and recruitment in general?[38:06] Matt and Jen share the obstacles and challenges they faced when realizing their dream.[41:21] Matt believes the mindset is the most important thing through your journey to your goal.[42:29] How do you balance out your lives when you live together and work together?[44:57] When you're an entrepreneur, it's very important to have designated roles.[46:48] They share some final words for the listeners.[47:52] Thank you both for being on the show! Links and Resources Grow My Salon Business  Find Jen and Matt MartinelliEpisode 09 on Grow My Salon BusinessCanvas MeInstagram