As I often say, “this industry is all about change.”In reality, every industry is about change, and the salon business is certainly not immune to the changing forces of technology, consumer trends, and generational changes. Today's podcast is specifically focused on changes in the professional salon retail model. My guest on today's Podcast is Randy Cotten, the President and GM of SalonInteractive. At the moment, SalonInteractive is only US based, but no matter where you live in the world, you will want to listen to this episode as I firmly believe that Salon Interactive will play a big role in the salon retail model of the future… In this Episode:[03:38] Randy shares an overview of his educational and professional journey to date.[05:51] What Randy’s company, SalonInteractive, does and how it benefits hairdressers. [09:02] How SalonInteractive differs from other affiliate-linking sites (like Amazon, for example). [12:29] The founding story of SalonInteractive. [14:50] A more in-depth explanation of what SalonInteractive does. [17:25] The impact that the COVID-19 pandemic had on SalonInteractive. [23:40] How consumer behavior patterns have changed over the past 10 years.  [25:25] How the SalonInteractive business model works. [27:48] SalonInteractive from the perspective of the consumer. [33:00] Some of the key features of SalonInteractive.[37:19] Different approaches that SalonInteractive clients use for their online stores.[40:18] Factors that drive success on the SalonInteractive platform. [43:25] The overall goal of SalonInteractive, and the number of products they currently have on their site.[46:39] How SalonInteractive enriches the relationship between brands and manufacturers. [53:00] Delving into the numbers.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Randy for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | TikTok SalonInteractiveWebsite | LinkedIn | Instagram | Facebook | Pinterest |  YouTube Randy CottenLinkedIn

Over the last few days, I’ve released three short videos (each less than 20 minutes) about creating a productive and profitable salon culture, and I’ve repurposed that video content for this podcast episode. Working in the salon industry is an exciting journey that can be broken down into three broad stages, each of which comes with its own problems and its own solutions. Getting the doors of your business open is just the first step, and it’s so important to be prepared for what comes next! Whether you are just starting out with your first salon or you’ve been in business for a while, this episode is full of insights from my experience in the salon industry that will be useful for any stage of your journey!  In this Episode:[03:17] Stage one: opening a business.  [04:11] My first experience of opening a salon. [05:39] The day that signalled a turning point in my business. [09:13] One of the most important roles of a business leader. [10:38] Why the commonly held “build it and they will come” belief is false. [12:57] Stage two: building a sustainable business[15:13] The key factor that separates successful people from unsuccessful ones.[15:37] A story that highlights the importance of paying attention to the finer details.[18:25] The four categories of hairstylists that can be found in most salons. [20:32] What it takes to be a Super Stylist. [22:55] Stage three: building a scalable business.  [25:11] The 6 Key Performance Indicators that you should be focusing on to maximize productivity in your salon.[27:57] An example of how you can transform your business by changing your mindset.  [29:40] The biggest challenge that salons across the world are facing today and advice for how to overcome it.  [36:26] How to make your next year better than the last!  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! Antony Links and Resources:Grow My Salon Business Free 3-part video series - www.growmysalonbusiness.com/threevideosAn Invitation to Super Stylist - www.growmysalonbusiness.com/ssinviteWebsite | Facebook | Instagram | TikTok | 

We often hear about how much the hairdressing industry is changing as if it’s the only one. But the truth is that every industry is changing! For example, just think of the impact that Spotify and other streaming services have had on the music industry.Or the impact that social media has had on advertising and magazines. Or the impact that Airbnb has had on the hotel sector.Or the impact that Netflix has had on the TV and entertainment business. Or the impact that Uber has had on the taxi industry. Maybe the rate of change has sped up a little, but don’t go thinking that eventually things will get back to “normal.” Instead, we all need to embrace change and look for the opportunities in front of us. My guest on today's podcast is Andrew Finkelstein, who has witnessed a lot of change in his lifetime. Andrew isn’t a hairdresser himself but comes from the famous Finkelstein hairdressing dynasty. He currently resides in New York and works as an author, speaker, and coach.In today’s podcast, we will discuss:Glemby International: the family businessesHigh-performance coachingThe changes that the industry is undergoing, from new technology to new routes to market for retail and evolving business models…And more!  In this Episode:[03:07] Andrew shares an overview of his professional life.[06:21] The size and scope of Glemby International at its peak. [07:18] Glemby International’s rise and fall. [13:47] Why the majority of Glemby International’s many salons were situated in department stores.   [16:56] Andrew’s thoughts on what it takes to run a successful, sustainable family business. [19:57] The influential role that Michael Gerber (author of The E Myth) has played in Andrew’s life.[23:26] Why Andrew focuses his coaching efforts on hairdressers and salon owners.[24:31] Andrew shares what he believes to be the main factor that prevents people from achieving their goals. [28:31] What the high-performance approach to coaching looks like in practice. [32:16] Three keys to thriving in the salon industry. [37:55] Why, as a salon owner, you should be paying attention to the retail side of the industry. [43:34] How Andrew feels about the evolution of salon business models. [46:13] What it takes to be a good leader. [49:27] Why the salon industry has and will continue to stand the test of time and all the changes that come with it. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Andrew for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | TikTok Andrew Finkelstein A-Game Mastery CoachingWebsite | Email The EMythWebsite |  Book

Sometimes I find myself searching for words to aptly describe the achievements and status of someone who is way ahead of the pack.  My guest on today's episode is one such person, and I’m going to describe him as a ‘hairdressing genius.’Sam McKnight is a session stylist with a list of eye-watering achievements, including having worked with every supermodel you can name, as well as celebrities, movie stars, royalty, photographers, magazines, and fashion designers, over the last 40 years.He has so many Vogue covers to his credit that he’s lost count (well over 250!) He’s won awards, had exhibitions, published his own book, and been a contributing editor to British Vogue.Sam is currently a judge on the UK reality TV show, ‘The Big Blow Out’ (which is sponsored by Paul Mitchell), and on top of all that, Sam is the founder of his own product range, simply called “Hair by Sam McKnight.”So, in today's podcast, we just talk about being Sam McKnight… In this Episode:[04:04] The transition point in Sam’s life that is marked by his book, Hair By Sam McKnight.[09:47] Sam explains what motivated him to become a session stylist at a time when most hairdressers were focused on cutting hair. [14:46] The person who influenced Sam in the early years of his career. [16:33] Value that lies in building and maintaining good relationships with people in the industry. [19:38] Characteristics and situations that Sam is repelled by.[23:06] The balance between intimacy and distance that is required of a hairdresser.[26:21] A trait that Sam believes has been key to his success. [27:29] Some of the catalytic moments that signaled a step-up in Sam’s career. [29:38] The combination of factors that turn a model into a worldwide phenomenon.[32:24] Dynamism that defines the modern hairdressing industry.[34:51] The genius of Karl Lagerfeld.[37:27] The power that lies in being a hairstylist. [42:13] How Sam became involved in the reality TV show, The Big Blow Out, and an overview of the concept behind the show. [46:53] Sam’s experience of creating his haircare brand, and the elements that make his products stand out. [52:22] What Sam thinks hairdressers should do to stay relevant in the industry as it evolves. [59:19] Sam’s biggest strength, the most important life lesson he has learned, and what he wishes he was better at.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Sam for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | TikTok Sam McKnightWebsite | Instagram | Instagram [Personal] |  Facebook |  Twitter |  Book

My guest today, Nina Kovner, is someone who I have been wanting to speak with for the last couple of years. I think Nina has a valuable message to share with the world. So, I’m so glad we finally made it happen! Amongst many things, Nina is a fellow podcaster and passionate advocate for mental health awareness as well as being a salon business coach and the context creator for Passion Squared. Nina has a vast amount of experience in the hairdressing industry and brings an honesty and thought provoking authenticity to every conversation.In today’s podcast, we will discuss:The importance of taking care of your mental healthSocial media and mental healthHow Gen Z prioritize mental health What leadership really is…And lots more! In this Episode:[03:34] An overview of Nina’s life story and their greatest passion. [06:06] Nina opens up about their own mental health struggles. [07:34] The power of “being where your feet are” and practicing gratitude. [14:53] Factors that led Nina to a catastrophic meltdown, how they recovered, and what they learned from this experience. [22:23] Nina’s advice for protecting your mental health. [27:03] Why Nina believes that balance is a myth (and what we should strive for instead). [29:37] An example of what it looks like to put in healthy boundaries. [31:51] Generational differences in the approach to mental health. [36:33] Nina’s thoughts on the pros and cons of social media. [43:57] Passion, purpose, promise, and people; the importance of developing a brand story. [50:42] Nina’s thoughts on how to be a good leader.  [55:18] How Nina thinks Gen Z is changing the salon industry for the better. [59:15] One of the most valuable lessons that Nina has learned throughout their life.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Nina for sharing their insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | TikTok Nina KovnerInstagram | Twitter | LinkedIn | Facebook  Passion SquaredWebsite | YouTube | Facebook | Podcast The Meadows of Wickenburg, ArizonaWebsite

If you want to build a business, you can’t do it alone. You and your business don’t exist in isolation, and despite how talented, adaptable and hardworking you are, even you can only do so much. Every business owner needs the help and support of other people with other specialist skill sets.If business growth is important to you, then building the right external team is just as important as building the right internal team. Your internal team are those people who work in the salon providing hair and beauty services. Your external team includes financial experts, legal advisors, coaches, and the like.Tune in today to hear about what your external team should consist of, and the importance of carefully considering the people you choose to fill these positions! In this Episode:[01:02] Why you can’t grow a business alone. [01:55] Examples of the kinds of specialists who may make up a salon owner’s external team. [05:37] The value of having an external team. [07:55] Why you should have an accountant on your external team from day one.[09:07] The value in having an accountant with “the heart of a teacher.”[10:21] Why I recommend having a bookkeeper (although you could probably do your bookkeeping yourself).[11:30] Examples of times when it will benefit you to have a good relationship with a legal professional. [12:21] The advantages of being a member of a professional organization. [13:46] Why it’s important to have branding and marketing specialists on your external team.[15:39] How a dedicated administrator will positively impact your growing business. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | TikTok Books Grow 2 Management | Grow 3 Team

“Show me the data; a person without data is just another person with an opinion.” - W. Edwards DemingIn some areas of the hair and beauty sector, there is a lot of accurate data. But in other areas, there’s a lot of opinion and perception. And while I can be as guilty of that as anyone, it’s also important to separate fact from fiction. My guest on today's podcast is Gordon Miller, who always has a good overview of what’s happening in the hairdressing industry from a business perspective.  Gordon has held many different roles throughout his career, and today he is the Chief Engagement Officer of Hairbrained (hairbrained.me).Although our conversation today is based primarily on trends and data from the United States, most of it has relevance no matter where in the world you are based.In today’s podcast, we will discuss:What the data says about how the industry is in a post covid worldThe current trends in evolving business modelsThe changes happening to the professional retail model…And lots more! In this Episode:[03:57] Gordon shares an overview of his career in the hairdressing industry. [10:24] The problem of “fake beauty news.”[11:45] What the data tells us about the current state of the hairdressing industry (you may be pleasantly surprised by the answer!).[14:48] Examples of the various niches that exist within the salon industry, and the importance of acknowledging the differences between them. [19:18] Staff turnover in the hairdressing industry, and how to deal with it better.  [23:41] Surprising findings from the Professional Beauty Association’s fall 2021 report. [26:15] Data around the shift from salon to suite models in the post-COVID era.  [31:36] How the mindset of employees in the salon industry differs from employees in other industries. [33:43] The approximate percentage of salons that reopened after the pandemic. [33:59] Gordon’s thoughts on why the suite model has gained traction in recent years although it has been around for a long time. [38:53] Trends that Gordon has noticed taking place in the blowdry bar and barber shop spaces. [44:56] The future of the salon industry through Gordon’s eyes.[52:00] The percentage of hairdressers who work less than 30 hours a week. [59:06] Comparing how different population groups have responded to changes that have taken place in the retail space since the pandemic, and what this likely means for salon retail.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Gordon for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram HairbrainedWebsite |  Instagram | Twitter | Facebook |  Podcast (Apple) | Podcast (Spotify)

This week on the podcast, I am talking with Jennifer Akers from Hollywood Hair, a salon group that is located in three small towns across the United States. I love talking to Jennifer and her team at Hollywood hair because I always learn from them, and today is no exception!Often times it’s the really big, high-profile hairdressers with celebrity clientele who come up with innovative new ways of working and get acknowledged for being successful business-wise. But as the Hollywood Hair story illustrates, success can come in all shapes and sizes!Today we are going to talk about a whole range of topics that cover what makes a salon business successful, and whether you have a small salon with just 1 or 2 team members or a chain of salons, I will guarantee that you will learn something from this conversation.So, without further ado, welcome to Jennifer Akers from Hollywood Hair… In this Episode:[02:34] How Hollywood Hair has grown since its opening in 1994. [03:32] An overview of the employment model that is utilized at Hollywood Hair.[04:36] The sizes of the towns where the three Hollywood Hair salons are situated, and the target market of each salon. [07:45] Jennifer shares some numbers highlighting the high productivity levels being achieved by Hollywood Hair.[10:55] The percentage of Hollywood Hair’s total sales that comes from retail.[12:05] Factors that are contributing to the growth of Hollywood Hair’s retail sector.[14:26] What the Trello app is and how it adds value to Hollywood Hair. [19:25] Benefits of the online consultation forms that Hollywood Hair uses.[21:15] Where the idea for the Hollywood Hair treatment cart originated. [24:03] The role of the Hollywood Hair concierge. [25:49] Examples of the unusually wide range of beverages that are available at Hollywood Hair. [27:32] What Hollywood Hair’s virtual assistant is responsible for. [31:09] Benefits of the Hollywood Hair app.  [34:04] The different levels that make up the career path of a Hollywood Hair stylist. [41:46] Jennifer explains how the Hollywood Hair partnership model works.[43:59] The intentions behind the morning huddles and evening celebrations that  take place at each of the Hollywood Hair salons. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Jennifer for sharing her insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram Hollywood Hair SalonWebsite | Instagram |  Facebook |  App TrelloWebsite WePhoneWebsite

There are many salon owners who decide to make the journey from one salon to two or more salons, only to then go back to one. Obviously, there are many reasons why that might happen, but they do often have certain things in common. My guest on today's podcast is a salon owner who has made that journey, and his story could be the story of many others. His name is Simon Matthews from The Simon John Salon in the UK, and in today's episode, Simon shares his journey and the lessons learned along the way.In today’s podcast, we discuss:Why bigger doesn’t mean better.How his salon has adopted a 4-day work week… and The benefits of building one successful salon business rather than spreading yourself across multiple locations.  And lots more! In this Episode:[00:40] Today’s guest is Simon Matthews.[01:57] Simon tells us about himself.[03:18] Simon’s vision when opening his first salon.[04:27] Why Simon opened a second salon.[05:51] Simon talks about his third salon.[08:42] Some of the challenges Simon faced.[13:33] Simon discusses atmosphere.[15:35] Atmosphere vs. culture.[17:09] The key to successful expansion.[19:59] The decision Simon made to not open a fourth salon.[22:26] Why Simon scaled back down to one salon.[25:20] How COVID affected Simon’s business.[27:47] Simon is profiting more now with only one salon![29:44] What changes has Simon made to how he runs things?[32:27] How Simon assigns shifts.[35:38] Simon’s payment process.[39:08] What does Simon’s work schedule look like?[40:41] Where Simon can be reached. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are beneficial and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews,” tap to rate with 5 stars, and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | YouTube Simon John Hair LimitedInstagram | Facebook | TikTok

I often get questions like, “I get a lot of new clients, but we never seem to grow. Where are we going wrong?” So today, I want to talk a little about the role of marketing and what marketing really is. Many salon owners are focused on growth. So all their attention, time, money, and energy are focused on attracting new clients into the business.But the problem is that they are only addressing one component of marketing. In today’s show we will discuss Client Generation: Attracting new clients. Client Conversion: Turning those new clients into regulars. Client Retention: Keeping them as long as possible.And lots more! In this Episode:[01:01] What role does marketing play?[01:44] Marketing has three components.[02:42] The three reasons clients don’t come back.[03:24] The most common reason clients don’t return.[05:50] Clients should feel wanted and not rushed.[09:00] Finding new clients is only the first step.[10:40] Being friendly and positive can make a huge difference.[13:08] A recap of what has been discussed so far.[14:10] Marketing is about making a promise.[15:50] Take a break![16:06] Next steps to take to grow your business.[17:10] Some helpful resources for you. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram | YouTube

As many of you know, I've been in the salon industry a long time, and I’d like to think that I know a lot about hair and hairdressing. But one of the areas that I haven’t had a lot of exposure to is hair extensions.Extensions first came onto the hairdressing scene in the ’80s, and since then, they have become a significant part of the industry.My guest on today's Podcast is Emilly Hadrill. She is the leading provider of premium extensions in Australia and has 4 hair salons across Brisbane, Melbourne, Gold Coast & Sydney, generating 6 million dollars a year in sales!In today’s podcast, we discuss:How to work with extensions How Emilly has grown and successfully expanded her business Why and how you should start integrating extensions into your salon business…And lots more! In this Episode:[02:54] Emilly’s early exposure to hairdressing and the personal experience that influenced her to pursue a career in the hair extension industry. [07:17] What the hair extension field looked like when Emilly started her business. [11:06] How Emilly’s career progressed after she completed the hair extension course. [17:18] Exploring the variety of hair extension techniques that exist (and why Emilly uses a combination of tape and weft extension techniques in her own hair).[20:59] How long hair extensions last (if you look after them!). [23:36] A breakdown of the price range of Emilly’s services. [29:41] Reasons for the high level of repeat customers in the hair extension business.[33:13] The power of delegation: one of the biggest lessons that Emilly has learned as a business owner. [33:42] What Emilly’s first few years in business looked like. [38:34] Emilly explains the motivation behind the countrywide expansion of her business, and the pros and cons that have accompanied it.[42:10] The keys to successful salon business expansion, according to Emilly.  [43:33] How Emilly’s business is structured. [47:22] Factors that have driven the growth of the hair extension industry worldwide. [49:23] Advice for integrating hair extensions into the service offerings at your salon (and why you should!). [54:03] What Emilly believes to be her biggest strengths and weaknesses.[54:58] The importance of maintaining balance; a lesson that Emilly learned the hard way.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Emilly for sharing her insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram Emilly Hadrill Hair ExtensionsWebsite |  Instagram |  Facebook |  Pinterest |  YouTube

I'm currently doing a monthly series of Facebook live interviews on behalf of John Paul Mitchell Systems. And both the guest and the content have been great, so I am also repurposing them as my weekly podcasts.The first one is today's episode where I spoke with Clinton Norris and Lucas Doney who, along with Clinton's wife Lauren, are salon and school owners in San Diego. They are also extremely nice people who have some interesting insights into the salon of today!I know you will enjoy this episode where we discuss:Changing salon business models Business in a post-Covid worldGenerational changesLife as an educator…And lots more! In this Episode:[03:17] Origins of the name of Clinton, Lucas, and Lauren’s salon and creative space; Citizen. [05:22] Unique elements that make Citizen more than just a regular salon.[07:29] Lucas, Clinton, and Lauren’s approach to curating their creative space. [10:45] The very effective hybrid business model that is utilized at Citizen. [15:23] How they have built a healthy team culture at Citizen. [22:34] An explanation of the tiered rental system at Citizen. [29:50] Desires and expectations of new generation hairdressers.[37:23] The core values of Citizen. [40:58] Experimentation that has characterized Citizen’s first few years in business.[42:51] How Paul Mitchell has influenced the way Clinton and Lucas approach their work. [47:09] Why the percentage of Citizen’s revenue that comes from retail is very high.  [51:40] Exploring the educational component of Lucas and Clinton’s working lives. [56:22] Clinton and Lucas share their thoughts on how new generation hairdressers are changing the industry.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Clinton and Lucas for sharing their insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram CitizenWebsite | Instagram | Facebook | Book an Appointment VARSITY Hair Education Instagram |  Facebook Clinton NorrisInstagram Lucas DoneyInstagram

A career in hairdressing can take you on a journey in all sorts of directions that you couldn’t possibly have imagined!My guest on today's podcast is hairstylist Wendy Iles, the founder of her signature product line and a true ‘Celebrity Hairdresser’ in every sense of the word.In today’s episode, we will discuss:Finding the balance between a successful career and life as a mother and wife.What it takes to be a successful celebrity hairdresser.The importance of strong foundation skills.And lots more! In this Episode:[05:29] How Wendy defines a Celebrity Hairdresser and how she came to hold this title. [10:36] The difference between being a magazine session stylist and a celebrity hairdresser. [13:33] Wendy shares the story of her journey of learning to dress hair.[19:06] How Wendy’s time spent living in France has influenced how she approaches her work.[20:55] Comparing vogue aesthetics across the world.[24:04] A big reason for the limited number of female hairdressers working as editorial and session stylists. [28:52] The instrumental role of hairdressers in editorial shoots. [32:01] Wendy shares the story of how she became president of a haircare company. [38:29] Big changes taking place in the Iles Formula family business this year. [40:48] What Wendy feels is her biggest achievement.[45:16] Wendy’s thoughts on the evolution of the salon industry. [49:01] Inspiration to step out of your comfort zone! [50:40] The importance of nurturing connections. [52:49] The biggest lesson that Wendy has learned throughout her illustrious career.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Wendy for sharing her insights with me for this week’s episode. Until next time!Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram Wendy IlesWebsite | Email | Instagram | Facebook |  LinkedIn | Twitter |  Iles FormulaWebsite | Instagram | Facebook |  YouTube | Twitter | Pinterest

“It’s easier to prevent a problem from happening in the first place than to try and solve it once it’s happening.”Team culture is established whether you consciously create it or not, so to ensure that you and your team members are on the same page and thus avoid conflict down the line, the best time to establish a culture within your business is at the very beginning. Although this isn’t an easy task, it is certainly worth it!In this episode, we discuss:How to create a healthy team culture within your salon.The importance of consistency.Resources that will help you successfully establish a team culture. And more!In this Episode:[01:09] How to leave a review for the podcast (which we would greatly appreciate!).[01:32] The email that inspired today’s episode.  [03:20] When a business culture should be established.[04:19] How to establish a culture within your business.[07:48] The importance of consistency in building a team culture (even though it’s hard!).[10:08] What you need to accept if you want to change the culture in an established business.[10:51] An overview of the four ways to prevent workplace conflict relating to culture.[15:47] The benefits of building a healthy business culture. [16:20] Resources that can help you along your journey of establishing a culture within your salon! Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramGrow ResourcesGrow 2: Management | Grow 3: Team | Grow Management: Online Course

As a former salon owner and business coach, I am very aware of the ever-evolving business models in the industry and the challenges that these create for some people. I have often thought about why more salons haven’t tried to grow in the same ways that law firms, accountancy firms, and architecture firms do; by having a partnership model that not only creates a career path and profit sharing for the partners but also allows the company to keep growing. My guest on today's episode is Blake Evans from Shear Art Salon in Tampa, Florida. Not only do they have a very impressive partnership model, but Blake is happy for me to dig in and ask exactly how it works.So, in today’s podcast, we will discuss:How do you decide who will be invited into the partnership program?How do they buy into the partnership?How is their shareholding valued?What happens when partners want to sell their shares?And lots more!In this Episode:[03:08] An overview of Blake’s transition from marketing student to hairdresser. [06:02] Blake’s advice for finding the right salon for you, and why he chose Shear Art. [08:36] The evolution of Blake’s career at Shear Art, from assistant to owner. [11:21] Benefits of a partnership model. [13:26] Factors that drove the founder of Shear Art to implement a partnership/shareholder model in the salon.[19:00] What Blake loves about the shareholder model at Shear Art.  [21:11] Blake explains how an employee can become a partner at Shear Art. [25:53] The different investment options that incoming partners can choose between.[31:43] Examples of the different roles that are held by Shear Art shareholders.[34:30] How Blake’s marketing background has impacted the way he does business.[37:13] Blake explains how partners are paid. [41:53] How Shear Art shares are valued.  [46:33] Some of the clauses in the Shear Art shareholder contract.[50:32] Blake shares some examples of how decisions are made in Shear Art’s partnership/shareholder model. [54:34] The challenges of a partnership/shareholder model.[1:00:21] Final words of wisdom from Blake about living in an ever-evolving world!Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Blake for sharing his insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramShear Art SalonWebsite | Facebook | InstagramBlake Reed EvansInstagram | Facebook | TikTok | Email

There are a lot of people that will talk about how tough the past couple of years have been, and rightly so in many cases. But if there’s one thing I’ve learned in my 40 years in this industry it is that to succeed you have to continually evolve. You can’t stand still and dine out on yesterday’s glories and you can’t be afraid to continually reinvent and evolve your business… My guest today very much shares those sentiments. Her name is Mia De Vries, and amongst other things, she is a salon owner, business coach, and founder of ‘The Secret Fox’ online education company.In today’s podcast, we will discuss:No longer working Saturdays and embracing a 4 day work week.The importance of finding life and business balanceMotivation and people managementAnd lots more!In this Episode:[02:27] Mia shares an overview of her business and personal life.[04:54] Business “meltdowns” that Mia has experienced and the biggest lesson that she learned from them.[09:11] Mia’s joy-seeking approach to business. [10:44] Factors that influenced Mia’s decision to close her salon on Saturdays, and how she subsequently restructured her employee’s working hours. [16:06] What Mia believes to be the secret to successfully stepping away from the chair without losing clients. [18:43] Additional ways that Mia has cultivated a flexible culture in her salon. [20:29] Reasons for the big renovation that Mia’s salon recently underwent, and the various other changes that have accompanied this. [25:20] A story that epitomizes the special relationships that hairdressers can develop with their clients.  [30:38] The characteristics that Mia believes have been foundational to her success. [31:36] Offerings that are available via Mia’s online education company, The Secret Fox (and the inspiration behind the founding of the company).[36:23] Mia’s thoughts about the influence of social media in the hairdressing and hair education space.[47:47] Mia’s approach to improving productivity and dealing with conflict in her salon. [57:19] A discussion about all things financial in The Fox & The Hair Salon. [1:01:00] Reasons why The Fox & The Hair hasn’t been affected by the shift away from traditional salon business models. [1:03:27] What Mia wishes she was better at.[1:05:59] The value in asking for help.   Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Mia for sharing her insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramThe Fox & The HairInstagram | FacebookThe Secret FoxWebsite | Instagram | Facebook

My guest on today's podcast is London-based hairdresser, salon owner, editorial stylist, product developer, and general hairdressing visionary John Vial. As you are about to discover, John has been involved in many areas of the hair and beauty business and continues to inspire at many levels across the industry.In today’s podcast we will discuss:The TV make-over show ‘10 Years Younger in 10 Days’John’s TED Talk The challenges with salon ownership and the industry todayDeveloping a product line with a difference… And lots more!In this Episode:[02:37] John shares the origins of his salon industry career. [06:23] The transformative power of hairdressing (in more than just the physical sense). [08:51] 10 Years Younger in 10 Days; the enormous popularity of the TV makeover show that John is involved with. [11:24] The evolution of John’s upcoming sustainable product range (the focus of his first TED talk).[14:11] A brief overview of how blockchain works, and its benefits. [18:22] John shares what led him to become an editorial stylist. [20:55] The role that John played in changing perceptions around men’s hairdressing.[24:16] John’s thoughts on trends. [29:44] Examples of some hairdressing suitability rules that shouldn’t be broken. [30:55] The ultimate goal of hairdressing.[33:51] What it takes to be successful, according to John.[38:25] Major insecurities that John struggled with, and the invaluable lesson that he has learned through (almost) 12 years of sobriety. [41:47] Two reasons why the hairdressing industry is in freefall. [49:01] How John keeps himself inspired. [51:04] What John sees as his biggest strength, and what he wishes he was better at. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to John for sharing their insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramJohn VialWebsite | Instagram10 Years YoungerInstagramSalon SloaneInstagramTim BlanksInstagram

Think carefully about the titles that you use to refer to people because everything has a meaning attached to it. Some titles are empowering, while others could be considered demeaning.A listener recently ask me why I use the term “client” instead of “guest” and “hairdresser/stylist” instead of “artist.” So, in response to that question, today’s episode is dedicated to titles. Whether they are for the people on your team or for those who frequent your business, titles really do matter!In this Episode:[00:45] The question that inspired today’s episode.[01:30] Examples of how terminology differs between countries.[02:05] The broadly accepted definition of customer. [02:23] Percentage splits in the responses to my online survery about whether salon owners use the term client, guest, or customer. [03:09] Factors that influence terminology used in salons. [03:49] Why I use the term ‘client’ rather than ‘guest’ (or ‘customer’). [05:08] Why I refer to hairdressers as ‘stylists’ rather than ‘artists.’ [06:45] My preference for the term ‘assistant’ over ‘junior’. [08:11] Examples of how titles can be used to elevate a position within a salon. [10:01] An overview of why titles are important. [10:30] The winner of the Most Fun Title Award (if there was one!).Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | Instagram 

The sustainability of a business is dependent on profit, yet many businesses operate on a tiny profit margin. Ultimately, that is why only a very small percentage of small businesses reach their 10th birthday. Most business failures can be attributed to a lack of financial awareness and understanding of how to manage finances. Too many salon owners operate on the basis of “work hard, pay my bills, and what's left over is profit.”However, that way of thinking is fundamentally flawed because, in case you haven’t noticed, there is usually very little left over!So instead of the traditional accounting method of ‘Sales minus expenses equals profit,’ we should be turning this on its head and running businesses on the ‘Profit First’ principle; ‘Sales minus profit equals expenses.’If you’re confused, stick around because my guest on today's podcast is Ronit Enos, Author of the book ‘Profit First for Salons.’In today’s podcast, we discuss:Profit margins in salons todayThe steps to increasing profitabilityThe ‘Profit First for Salons’ book…And lots more!For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/152/ Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!And finally, don’t forget to subscribe to the show to get automatic updates.Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

Over the last 20 years, salon hair fashion has predominantly been focused on colour and styling, whereas the ’60s to the ’90s were the era of the haircut. Many young hairdressers today are terrified about the thought of ‘cutting’ unless it's taking the ends off long hair and many salon owners say that they just can’t find stylists who have the technical and creative skills to cut hair well.My guest on today's Podcast is Ben Brown, who has built a very successful cutting education company and although based in the UK, works in many countries teaching the art and science of what makes a great haircut.In today’s podcast we discuss:Why opening a salon isn’t for everyoneStarting an online education companyTeaching technique and suitabilityAnd lots more! For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/151/   Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast!  Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/  

Regardless of what business you are in, the challenge every business owner faces is that of constantly adapting and evolving to the changes in the world we live in.  Whether it’s the demands for more flexibility from today's workforce, or the pressures of inflation and the rising costs of living and doing business, the fact remains that being in business isn’t easy, and to succeed you need to constantly evolve.And therein lies the challenge. How do you build in more freedom, flexibility, and autonomy for your team? And how do you balance that with running a viable and profitable business?In this Episode:[00:54] Why I recommend watching WeCrashed.[01:14] The question that inspired today’s episode. [02:13] Important realizations that many people have come to as a result of the COVID-19 pandemic. [04:08] The tradeoff between income and freedom.[04:27] Changes that many stylists made to their way of working during the pandemic. [05:22] A few different definitions of freedom in relation to the salon industry. [08:04] Comparing the trajectory of the salon industry in relation to other industries.[09:13] The importance of treading cautiously when implementing change. [10:27] Factors that make the salon industry ideal for disruption.[11:19] 30: the number of hours a week being worked by over 60% of hair and beauty professionals in the United States. [12:26] The downsides of the proliferation of independent businesses. [13:48] An overview of my thoughts on the increasing levels of flexibility and autonomy in the salon industry. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | Instagram

As I often say, we are in the ‘people business.’ This means that our primary product is the people who sit in our chairs and the services we offer to make our clients happy. But from the salon owners' perspective, we are also in the ‘people business’ in that because our teams are also our product and our most important asset.The Human Resource (HR) regulation around employees varies from country to country but no matter where you are listening to this podcast there are almost definitely more complexities around managing your team today than there were 5 years ago. And managing those complexities takes time, and time is money. My guest on today's podcast is Ian Egerton, hairdresser, salon owner, and the founder of Loop HR Salon Software. Ian’s software solution makes the HR component not just much easier to manage, but also extremely professional. In today’s podcast we will discuss:The role of ‘HR’ in a successful salonThe benefits of getting more organised, systemised, and automated when it comes to HR… And lots more!In this Episode:[02:39] An overview of Ian’s journey from “Saturday boy” in his local salon to the founder of Loop HR.[08:55] Ian’s approach to business development.[11:48] Origins of the name Loop HR. [14:25] Experiences that motivated Ian to found Loop HR.[16:24] An explanation of how Loop HR works. [24:01] The 4 pillars of business, and where Loop HR fits in amongst them.[24:52] Elements that make Loop HR unique.[25:30] Examples of Loop HR in action.[30:56] How to use Loop HR. [32:33] The benefits that Loop HR provides to salon employees.[37:52] Ian explains how salon owners can integrate Loop HR into their systems (and the assistance that he offers).[41:15] The 3 subscription-based packages offered by Loop HR.[43:10] Ian’s greatest joy.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Ian for sharing his insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramLoop HRWebsite

This week is ‘Part 2’ of the ‘Comeback Stories’ series, where I again talk to a salon owner couple about how they’ve bounced back after a tough couple of years. With the challenges that the world is going through at the moment, it’s important to be focusing on the success stories and the opportunities that difficult times can sometimes present.The last two years have been a testing time for most of us, and my guests today are no exception. Their business and their personal lives have had numerous changes thrust upon them that were beyond their control.  But despite that, they have come out the other end in good shape we can all learn from their resilience, their willpower, their strength, and their courage in the face of adversity. Today I am talking to Todd and Audra Wise from the Color Pop salon in Texas.In today’s episode we will discuss:Their business journey pre and post covidDealing with significant personal health challengesFinding balance in both personal and business commitmentsAnd lots more!In this Episode:[02:32] A brief overview of what Todd and Audra’s career paths have consisted of to date.[05:08] Audra explains what motivated her to open her own salon and the shock that she and Todd received 8 months later.[07:18] Why Todd and Audra didn’t receive financial assistance for their salon, Color Pop, when the COVID-19 pandemic hit.[09:46]  The “lean” approach that Audra and Todd adopted to make it through the pandemic.[12:48] The mindset and support system that helped Audra deal with her breast cancer diagnosis and treatment.[19:44] Some of the most important lessons that Audra has learned through the challenges that life has presented her with over the past few years. [24:25] The effort that was required on the business side to help Color Pop bounce back.  [26:22] Changes that Todd and Audra made to their pricing strategy post-COVID.[27:34] Why Audra and Todd decided not to increase their prices when they reopened after the shutdown.[28:38] Color Pop’s number one marketing tool. [29:38] Some of the innovative marketing initiatives that Todd and Audra have implemented, and how they have helped Color Pop grow. [34:04] The philosophy that is foundational to the way Todd lives his life.[35:59] What Audra sees as her biggest strengths, and the daily practices that help her feel at peace. [37:16] Todd and Audra’s plans for the future. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Todd and Audra for sharing their insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramColor Pop SalonsWebsite | Facebook | InstagramTodd Wise Instagram Audra WiseInstagram

No matter where you live in the world, if there is one phrase that I’m sure you’re as tired of hearing as I am, it’s: ‘Unprecedented times.’But, without doubt, the last couple of years have been tough for most people. We have been tested physically, financially and emotionally in our businesses and in our personal lives as a result of the drastic changes that have been thrust upon us.Today is ‘Part 1’ of a two-part series focusing on what I am calling ‘comeback stories.’ I will be talking to two couples who have battled adversities and come out the other end in good shape! We can all learn from their resilience, willpower, strength, and courage. Henry Monreal and Liz Salcedo from Salon Ink in San Diego are my guests today. I spoke to them at the beginning of COVID and now, two years on, they have had a great turnaround in their business.In today’s podcast we will discuss:Their business journey and how they have bounced back post COVIDDealing with major health challengesFinding balance in both personal and business commitments…And lots more!In this Episode:[04:17] The traumatic moment that took place in Liz and Henry lives in May 2019.[10:11] What the initial COVID period looked like for Henry and Liz’s business, Salon Ink.  [12:16] The philosophy that has kept Liz and Henry going through the tough times. [13:46] How Henry and Liz have rebuilt Salon Ink.[18:36] Passion that Liz and Henry feel towards their work. [20:30] Motivation behind Salon Ink’s large retail section, and the benefits it has brought to the business.[24:14] Why Henry and Liz have incorporated a large degree of flexibility into their business model.[25:09] An important lesson that Liz and Henry learned during the pandemic. [21:21] 30: the number of weekly hours worked by 60% of US hairdressers. [28:16] The mindset that Henry and Liz’s employees have towards their work. [29:43] Potential that lies in the salon industry, using Liz and Henry’s life as an example. [31:31] Henry shares what his experiences over the past few years have taught him.[33:08] Some of Liz’s key learnings, and what she believes to be her purpose in life. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Liz and Henry for sharing their story with me for this week’s episode. Until next time! AntonyLinks and Resources:Grow My Salon Business Website | Facebook | Instagram Salon InkWebsite | Instagram | Twitter | Facebook | TikTok

Good ideas can, and do, come from anywhere. An easy trap to fall into is thinking that it’s only big salons with big budgets and celebrity owners that set the trends when it comes to new business-building ideas. But that’s simply not the case. My guest today is a salon owner who is living proof that no matter how small your town is, you can do big things!Lisa Carr is the innovative and passionate owner of the Bad Hair Day (BHD) salon in Tecumseh, a town in Michigan in the United States with a population of 8,500!In today’s podcast we discuss:How the BHD salon has grown 37% since Covid How Lisa has introduced greater flexibility for her team into her business modelHer innovative approach to marketing and not being afraid to reinvent the way business is done.And lots more!In This Episode:[4:04] Why the changes that came about because of the Covid-19 pandemic were a blessing in disguise for Lisa’s salon business, Bad Hair Day (BHD).[8:52] Factors that Lisa attributes to the fact that her business grew by 37% in 2020.[13:16] The pivotal point that Lisa reached after her first 8 years as a salon owner.[17:34] Lisa explains the process she went through to systematize and grow her salon after she decided she was no longer going to work behind the chair.[22:33] Why Lisa opted for three salon directors rather than one salon manager.[24:02] How Lisa’s decision to stop working behind the chair affected the profitability of her salon.[26:49] The staff compliment at BHD, and the ideal number of money-producing staff members Lisa would like to have.[29:43] Words of wisdom from Lisa: You don’t have to be in debt to have a great business (and how she has managed to achieve this).[30:40] The valuable lesson Lisa learned when she took up position behind the chair again for a brief period.[32:06] Lisa explains the philosophy she lives by: Earn the Right (and the other two elements which she sees as essential to running a successful business).[34:50] Changes that Lisa incorporated into her salon after conducting an anonymous staff survey.[38:25] Examples of the personal development training that Lisa does with her staff.[43:25] Where Lisa’s drive to continuously reinvent her business comes from, and the advantages of having a salon business in a small town like Tecumseh.[46:58] Lisa’s approach to advertising.[52:07] The percentage of total revenue at BDH that comes from retail, the award that they won recently, and Lisa’s approach to motivating her team to sell retail products.Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Lisa for sharing her insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramBad Hair Day SalonWebsite | Instagram Lisa CarrLinkedIn | Instagram

“Whatever the question, the answer is always education.”Don’t be put off by the title of this episode: regardless of who you are, what age you are, or what stage of your career you are at, you are about to learn something important. Do not make the mistake of thinking that this is just for women, or just for women of a certain age, because it’s for everyone! Over 80% of the salon industry is made up of women. So, if you’re a man, it’s highly likely that you will have female team members and/or female clientele, which makes this episode very relevant to you.My guest on today's Podcast is Catherine O’Keeffe. She has a business called ‘Wellness Warrior’ and she is Ireland's first menopause coach.In today’s podcast we will discuss:The difference between perimenopause and menopauseDealing with the symptoms of menopauseThe impact that menopause can have on morale, productivity and retentionHow menopause affects hair…And lots more!For full show notes, links and resources mentioned in this episode visit: https://growmysalonbusiness.com/podcast/145/Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates.Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

I've had a few questions recently from listeners regarding inflation, the looming recession, how they are impacting the hairdressing industry, and what I believe salons should be doing to counteract it.In this episode, I dive in and explore what the implications are for the salon industry (and for small businesses in general) as many countries experience the worst inflation in over 40 years… To say it’s new territory for many business owners is an understatement!The 3 main topics that I cover in this podcast are:What are the lessons we have (hopefully) learned from Covid?The importance of understanding where you and your business are from a financial perspective at any point in time.How do we, as small business owners, navigate the financial road ahead?For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/144/Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates.Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

My guest on today’s Podcast is London based hairdresser and owner of a 5 strong salon group and academy Gina Conway.Originally from California, she has been based in London for the last 20 plus years and has built up a great reputation as one of London's leading salons.Gina is passionate about delivering a five-star level of service and is widely known not just for doing great hair but also for her total commitment to sustainably and the ethical side of hairdressing.In the process, she has built up a considerable business and a reputation to match… and she’s just getting started.In today’s episode we discuss:Balancing the demands of life as an owner of 5 salons, a wife, mother and finding time for everything else.Sustainability in salons today.Creating a team and culture where people want to come to work.The customer service journey.Growing a team and successful expansion.And lot's more!In this Episode:[03:30] Gina also has a fashion degree and became interested in entrepreneurship. [03:39] She moved to London 21 years ago and worked at John Frieda. [04:04] Gina wanted to bring California sunshine to London and create a team and culture where people would want to come to work. [05:08] Yes, it was love that brought Gina to London. One husband and three children later, and she's still here![08:21] We talk about what the industry can learn from different areas. [10:02] Gina accomplishes so much. She is constantly innovating. She is so passionate about what she does, it doesn't feel like work.[12:57] Being in your zone is like meditation. The mindful hairdresser allows hairdressers to be in the flow and create mindful haircuts. It's communication in a deep creative space for clients. [15:27] Gina has three salons in London. She collaborated with a friend to consolidate marketing and now all of the salons are called Gina Conway.[16:47] They also have an apprenticeship program where they train about 20 hairdressing students. [17:19] She has a staff of around 100 people.[19:17] Gina shares how John Frieda let her go when she talked about opening her own salon. Her new salon was empty, so she filled it with art. [20:56] Gina built her customer service reputation in the industry by giving every customer the platinum treatment.[24:51] Gina and her partner want to franchise sustainable salons and help other entrepreneurs.[26:28] Look at your products. Are they using sustainable materials? Look at plastics and bottles. Look at energy and recycling. Consider everything that you purchase. Reuse and refuse, if you can. Think holistically about everything including water use. [30:12] The green fee is included in the price of the haircuts. This is who we are and what we do. We also plant a tree for each client.[34:28] Gina talks about the importance of having a strong culture and teaching the team the why and the values from the start.[41:19] Generational changes include focusing on mental health and supporting students in making up for lost time. Stability, security, and finding a career path is also so important. [49:34] A good salon should be generating between 12% and 15% with a goal of 20% in retail. [56:42] Gina is constantly innovating and improving. She's all about momentum.Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Gina for sharing her insights with me for this week’s episode. Until next time! AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramGina ConwayWebsite | Instagram | Twitter | Facebook | YouTube | PinterestAvedaWebsiteJohn Paul Mitchell SystemsWebsite | Instagram | Twitter | Facebook | YouTube | PinterestGreen Salon CollectiveWebsite

Today, the need to highlight environmental and social initiatives is more pertinent than ever. Unfortunately, those causes and everything they represent are often drowned out by the latest headline of the day. However, the increased level of social and environmental awareness and urgency isn’t about to go away. In fact, these issues are only becoming more and more pressing. So, we all need to ‘own’ our contribution and stop waiting for someone else to fix our problems.   My guest on today's Podcast is Mara Gourdine, the Global Culture Ambassador at John Paul Mitchell Systems. Behind that impressive title, Mara is very much involved in the corporate side of directing and contributing to making change happen.In my conversation with Mara today my objective is to keep coming back to how salon owners and stylists can adapt what a big business does and integrate those ideas into their own businesses.In today’s podcast we will discuss:What Mara’s day-to-day job consists ofThe wider responsibilities of businesses todayThe importance of greater diversity and inclusivity in every businessHow salons can include the wider community in more local environmental and social initiatives…And lots more!In this Episode:[03:22] What it means to be a Global Culture Ambassador.[05:56] Mara shares the story of how she became the Global Culture Ambassador at John Paul Mitchell Systems, and what this role entails. [14:48] The link between a company’s internal culture and its external impact. [17:26] A Walk on Water; what this organization does and how John Paul Mitchell Systems became involved with them. [25:05] Mara’s racial lineage, and the influence that this has had on her life.  [26:23] The global movement that was sparked by the death of George Floyd, and how John Paul Mitchell Systems responded to it. [32:11] A valuable lesson that Mara learned from her mom about equity and inclusion.   [33:08] Perspectives to be gained from listening to the stories of people who are different from you.[34:22] The importance of imagery and education when it comes to enhancing the inclusivity of your salon. [38:22] Mara’s approach to onboarding employees at John Paul Mitchell Systems, and how it differs from her own experience of joining the company.  [43:55] Encouragement from Mara to share your joys and passions with others and to look after your mental and physical health. [47:47] The key to building a compassionate company culture, and examples of how John Paul Mitchell Studios has done this.[50:26] Why Mara doesn’t use social media.Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! Special thanks to Mara for sharing her insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramMara GourdineLinkedInAngus MitchellInstagramJohn Paul Mitchell SystemsWebsite | Instagram | Twitter | Facebook | YouTube | PinterestPaul Mitchell SchoolsWebsite

There are many qualities to take into consideration if you are going to refer to a salon business as being one of the very 'best in the world’ and we would each have our own criteria to consider.  When it comes to great leadership, a fantastic culture, excellent training, a real career path, great team retention, and consistently having 20% plus in retail and having a very profitable business, there are two salons that really stand out to me.The first one is JUUT Salons, whose owner, David Wagner, I interviewed on a previous episode. If you haven’t checked it out yet, go back and have a listen. The second is Van Michael Salon, and today I’m going to be speaking to Van Council, the founder and co-owner of this incredible business which sets the bar at a level that very few salons can come close to! In today’s podcast we will discuss:Adapting your business model to the timesThe importance of standards, training, systems and exceptional serviceLessons in leadership… And lots more!In this Episode:[04:36] What drew Van to hairdressing, and an overview of his +45 year career in the salon industry (and his experience working in construction).[13:01] Valuable lessons that Van learnt during the time he spent living in London.[16:37] Van explains what motivated him to open his own business, Van Michael Salon. [20:44] Growth that Van Michael Salon has experienced over the years. [25:05] What Van wishes he had known when he co-founded Van Michael Salon.[27:08] Key elements which have resulted in the very successful expansion of Van Michael Salon. [34:48] Examples of the effort that Van puts in to make his salons stand out.[36:36] Unique features of the Van Michael Salon call centre.[41:24] Skills that Van drew on when he was working behind the chair, which he is now teaching to his staff. [43:31] Van’s thoughts on why Atlanta has a particularly strong salon based business culture in comparison to other areas.[45:59] How Van branched his business out into Japan, and lessons from there that he has brought back to his American based salons. [51:49] Changes that Van is working into his business model.[59:54] An overview of the two-year training program that Van takes new employees through, and the philosophy that he instils in them during this time.[1:10:32] The level system at Van Michael Salon.[1:13:48] Metrics that Van aims to maintain in his salons (and goals that he has for the future).[1:20:15] Van’s approach to creating a healthy company culture, his biggest strength as a leader, and advice for hiring employees. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Van for sharing their insights with me for this week’s episode. Until next time!AntonyLinks and Resources:Grow My Salon Business Website | Facebook | InstagramVan Michael SalonWebsite | Instagram | Twitter | FacebookVan Michael StudioInstagramVan CouncilInstagram

“Build it and they will come” is a line from the 1989 movie ‘Field of Dreams’. Unfortunately, it is a strategy that many salon owners use when opening up a new salon only to find that Hollywood movies don’t necessarily reflect business reality.In today's podcast episode, I am answering two questions from our listeners. In answering their questions I will be explaining why “build it and they will come” is not an effective strategy for starting and growing a business.The first question is from Sandy in Birmingham who asks…“I opened my salon 4 years ago and I am finding it hard to grow. It's a beautiful space to work in, I have 3 staff members, [two stylists and an assistant] I'm great at doing hair, I'm always fully booked and I generate most of the revenue myself working 5 ½  days a week behind the chair. But despite that the business just won't grow so what should I do?”The second question is from Steve in Florida who asks…“I heard you say on one of your YouTube videos that salon owners shouldn’t employ a manager. So, can you talk about why I shouldn’t employ a manager on your podcast? Because honestly I can’t do this by myself, so I need a manager to help me”. Listen to this week's episode to hear my answers! For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/140/ Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast!  Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/  Free Management MasterclassOn May 23rd I will be presenting a free online ‘Salon Management Masterclass’.  If you would like to register for this 1-hour online masterclass Click here for times in your area and to register.  Free DownloadI have put together another freebie just for you! The Salon Management Checklist allows you to mark off what you currently have in place in your business so that you can identify where there are opportunities for you to improve.Click here to download the Salon Management Checklist.   

All the changes that have taken place over the past two years have forced many of us to rethink our work/life balance, and have brought issues around mental health and burnout into greater focus. My guest today is Ashleigh Hodges, a young woman who has built up a well-deserved reputation in the UK hairdressing industry, not only for being very talented at doing hair but also for being an exceptionally nice person in the process.In today’s podcast we discuss:- The imbalance of representation of women in the industry - Mental health and dealing with burnout- The secret to being successful…And lots more! In this Episode: [03:03] The many professional hats that Ashleigh wears. [05:38] An explanation of what the Fellowship for British Hairdressing is, and what Ashleigh’s role as its chancellor entails. [09:24] How HAIRDOTCOM Art Team came into being, and what their offerings include.[14:36] The process Ashleigh went through to make her life more sustainable. [19:54] Similarities and differences between the business models of the two salons she works at. [21:54] Why Ashleigh believes the salon suite model has become so popular.  [27:18] Ashleigh shares her thoughts on the gender inequalities that are still prevalent in our society, and how they are shifting. [32:17] Challenges that Ashleigh has faced as a woman in the hairdressing industry, and the work that she is doing to eliminate these hurdles.  [43:41] Burnout that Ashleigh experienced, and the mental health journey that this catalyzed for her. [46:04] The choice that each of us have to make everyday with regard to our mental health. [48:01] How Ashleigh has changed her life over the past few years. [50:03] Factors that contributed to the mental breakdown that Ashleigh experienced.[53:37] Some of the biggest lessons that Ashleigh learned about herself since her breakdown. [56:05] Ashleigh’s relationship with social media. [1:00:45] Work hard and be nice; why Ashleigh sees these factors as the keys to success.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Ashleigh for sharing her insights with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business Website | Facebook | InstagramAshleigh Hodges LinkedIn |  Instagram | FacebookFellowship for British HairdressingWebsite | InstagramHAIRDOTCOM Art TeamWebsite | Instagram 

My guests on today's Podcast are returning guests to the show: Filipe Santos and David Brodsky, who are New Jersey based Salon owners.  In the previous conversation I had with them, we talked about their growing salon business and the success of their business model. If you didn’t catch that episode, it’s number 112, so you can go back and check it out.During the episode, Filipe and David spoke about how they first met in recovery, and on the back of that comment, we decided it would be a great idea to devote an episode to talk about their journey with addiction. This episode is their story, it’s a very personal story full of laughs and honesty and a genuine love of life and of each other. Their journey is an inspiring example of what’s possible, and if it helps just one person, then we have achieved what we set out to.  In this episode we discuss:Their journey into drugs as teenagersDefining moments on their journeyThe turning points where they knew they had to change …The importance of the narcotics anonymous support And lots more! In this Episode:[04:20] Growth that David and Filipe’s business has experienced since our previous conversation. [09:58] David explains why he and Filipe have chosen to tell their story of addiction on a public platform like this podcast.[11:54] What drove David and Filipe to the world of drugs, and how their problem with addiction escalated over the years. [21:41] The disease of addiction; what this concept looks like in practice.  [24:31] Prevalence of drugs in the service industry, and some reasons why this could be the case.  [29:46] Circumstances under which Filipe’s son came into the world.    [35:08] The lowest point in David’s life, and why he and Filipe now have a zero-tolerance policy for all addictive substances. [40:43] Why it is so important to have a support system and to stay away from temptations as a recovering drug addict.[42:29] How Filipe felt during the few years before he got clean, and how that contrasts with how he feels now.[51:53] David explains what the very difficult process of coming clean was like for him.[58:26] Why Filipe agrees with the legalisation or decriminalisation of weed. [1:02:01] Discretion that David and Filipe exercise when it comes to hiring staff for their salons, and the support and resources that they provide to employees who are struggling with addiction.. [1:15:05] How the sharing of their story has had positive impacts on David and Filipe’s businesses.[1:17:48] The near jail experience Filipe had after getting clean.[1:24:17] Why David and Filipe wouldn’t change any part of their history. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to David and Filipe for sharing their story with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business Website | Facebook | Instagram | Episode 112Filipe SantosInstagram David BrodskyInstagram | Website Gang Gang EDUWebsite

Like many of you, I will sometimes spend time scrolling through Instagram and occasionally a salon design will stop me in my tracks…  This is the case with Salon Ruggeri based in NYC. Every time I see an image they have posted, it’s always of a beautifully put together and very stylish salon space that breaks the cookie-cutter salon design mould and gives you a peek into the world and the style of the salon owners.  It always makes me want to just go and hang out there because I know it will be a great experience and a luxury treat for the senses, as well as great hair! So my guest on today's Podcast is Greg Ruggeri and his husband Craig Longhurst from Salon Ruggeri in New York. In this episode we discuss:The client experienceThe importance of attention to detailThe meaning of style  And so much more!   In this Episode: [02:39] A brief overview of what Greg and Craig’s joint journey in the salon industry has looked like to date.  [04:05] Greg shares what motivated him to become a hairdresser while he was still in school. [09:14] How Craig and Greg made their first salon, which was based in Sydney, stand out.[11:32] Factors which drove Greg and Craig to move from Sydney to New York in 2010. [18:41] Creative methods that Craig and Greg used to build up their client base in New York. [24:40] The award Greg received during his first year in New York, and the growth that Salon Ruggeri experienced over the months that followed. [30:23] Why Greg chose to bring injectables into the salon. [33:31] Craig’s approach to designing a salon.[39:42] Why everything in Greg and Craig’s third salon was for sale.[42:13] The look and feel of the current Salon Ruggeri space. [45:12] Greg explains why he decided to further his trichology education when the COVID-19 pandemic began.[49:52] Emotional unloading that commonly occurs in a salon setting, and how Greg has gone the extra mile to provide his clients with support. [53:22] Mixed feelings that Greg has towards social media.  [56:35] How Craig and Greg define style. [59:08] Greg and Craig share their thoughts on the salon suite model.   Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Greg and Craig for sharing their story with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business  Website | Facebook | Instagram Salon Ruggeri Website | Facebook | Instagram 

Many people open a salon with a dream to grow it into a big business. Unfortunately, only very few achieve that dream. In today's hairdressing industry there has been a growth in the independent stylist. The salon suite, The booth renter. The freelancer. The business unit of 1. But that business model certainly isn’t for everyone.You can still build a brand, create a career path, and offer training and benefits and an amazing workplace culture that gives people a place to belong that is bigger than just them.My guest on today's podcast has done that and so much more. He is David Wagner; hair stylist, artist, entrepreneur, educator, author and founder and owner of JUUT Salons. In today’s episode we discuss:What it takes to build a successful salon brandThe meaning of being a ‘day maker’Creating salon culture The Covid impact … And so much more! In this Episode:[03:13] David shares an overview of his journey from one of the very first Horst Rechelbacher scholars to the founder and CEO of Juut Salonspa.[12:45] How David transformed a last-place salon into a first-place salon. [15:02] The serendipitous moment that David decided to open his own salon, and the growth that his business experienced in its first 3 years.[17:05] Why David recommends either having one salon or more than two, and growing through acquisition rather than building from the ground up. [23:34] The key to successfully running salons across multiple states. [27:24] David shares the experiences which inspired Daymaker Movement, and his book, Life As a Daymaker.[36:36] What David has learned about the value that the hairdressing professional brings to people’s lives. [41:22] How David created (and maintains) a thriving employee-based culture in his salons.  [55:03] Why David refers to his salons as a collection rather than a chain. [57:14] The percentage of revenue that David considers to be a good profit (and why this has gone down over time).[1:01:11] David’s suggestion for measuring retail sales. [1:04:10] An overview of the payment structure at Juut. [1:06:05] David shares his thoughts on the evolution of the salon suite model. [1:09:57] The impact that the Covid-19 pandemic has had on David’s business.[1:14:44] What David believes to be his greatest strengths, the lesson that he would like to pass onto future generations of hair stylists, and what he wishes he was better at.[1:21:43] Traits that David believes make for a good leader. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to David for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramJuut SalonspaWebsite | Instagram | FacebookDavid Wagner LinkedIn | InstagramDaymaker MovementWebsite | Facebook | Twitter | PodcastLife As a Daymaker Book

Every relationship that you develop with a client starts with a consultation, and there are many different ways a consultation can be done. I know hairdressers that take up to 30 minutes to do an in-depth thorough consultation, while others say something like, “So what are we doing today?” to a fully gowned-up client with dripping wet hair a split second before they start cutting.  The way you begin your consultations (with both new and returning clients) either opens up possibilities and opportunities, or it shuts them down.  Tune in today to hear my advice on how to conduct a very important part of your business!   In this Episode: [03:32] Some of the many variables that are at play during a consultation.[05:42] How you should approach situations where you are running late, and how to approach situations where your client is running late.[06:45] Why your personal appearance matters during a consultation session.[07:25] The enormous power of a smile and good manners.[11:38] How you can use body language and eye contact to make clients feel more comfortable.[13:18] A general question to help you improve the question that you ask at the beginning of a consultation.[17:23] Examples of questions that I would and would not recommend asking a new client during a consultation.[22:10] The importance of listening to your clients, and being honest with them.  [25:14] Why I suggest avoiding technical jargon, and some approaches you can use to get your point across instead.[26:13] How to handle consultations with returning clients. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast!  Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don’t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/Until next time! Antony Links and Resources: Grow My Salon Business Website | Facebook | Instagram  Super Stylist Book 

My guest on today's Podcast is Jason Crozier, salon stylist, editorial stylist and the founder and Director of CrozNest Creative Agency in London.  CrozNest helps salon businesses gain traction by providing digital marketing services and curated content packages for social media.On this episode we discuss:The benefits of using some curated content on your Instagram feedThe relevance of trend reportsThe ever-evolving role of social media in your business And lots more! In this Episode:[02:56] Jason shares where his journey as a creative professional began, and how his career has evolved over the years.[12:39] How Jason’s digital agency, CrozNest, has been bridging the gap between hairdressing and fashion for the past 11 years.[15:35] What CrozNest’s curated content packages consist of, and how they elevate the social media platforms of the salon and fashion businesses that utilize them. [18:20] Jason explains how he and his team create their content packages.[27:55] The different package options that CrozNest offers to their clients, and the costs associated with each one.[31:53] Social media platforms that CrozNest’s packages are geared towards.[33:48] Changes to their business model that CrozNest is in the process of implementing.[35:19] How CrozNest makes sure that their content is relevant across the world.[37:41] Value that the CrozNest’s social media content planner (which can be downloaded for free from their website) provides to salon and fashion businesses.[39:24] What you can expect to learn from the trend reports (another free downloadable resource) that CrozNest releases seasonally. [45:30] How to make your salon’s Instagram profile stand out from the rest. [49:34] Jason’s recommendations for managing a business Instagram account.  [52:21] Advice on writing copy for Instagram, Facebook, LinkedIn and Twitter.   Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Jason for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram CrozNest Creative AgencyWebsite | Instagram | Facebook | LinkedIn | Linktree Jason CrozierInstagram |  LinkedIn

I always think it’s important to dream. To want a better life for yourself and your family and importantly to have the courage and the grit to step into the unknown and see where it leads you. My guest on today's Podcast is one such person, her name is Sally Rogerson and her hairdressing journey started out in a small town in the north of England and after a fascinating and varied career 30 years later she is the proud owner of SR Academy which is a hairdressing education company based in Scottsdale Arizona. In today’s episode we discuss:Sally's hairdressing journey and the lessons she’s learnt along the way.Life-changing moments… and…How education is changingAnd lots more! In this Episode:[00:55] Learn about my next guest, Sally Rogerson. [02:11] Sally shares a bit about her backstory and how she got involved in hair. [05:02] Does she miss anything about her younger years? [05:53] Was she always focused on the education piece? [07:03] What was the transition from London to L.A. like? [08:29] Has she ever considered having a salon of her own? [09:34] Was there one particular moment that pushed her to create her education business? [14:20] Where does her comfort with change come from? [17:55] Sally retells a story from her early days in the United States. [21:37] Why Scottsdale? [24:59] Learn about SR Academy. [28:20] What is it that makes a good teacher in cosmetology? [32:47] How can you tell if someone will be a good hairdresser? [34:53] The ways her view of fashion and cosmetology has changed through the years. [38:44] How social media has impacted her business and career. [42:16] What influence has social media had on education overall?[44:51] In what ways will the switch toward freelancing change the education space? [50:25] Sally’s insights on apprenticeship versus beauty school. [55:55] One of the biggest struggles in the industry is that people finish school and then quit the work. [56:46] Why Sally wishes she was better at the business part. [58:42] Connect with Sally. [59:56] Sally’s final words for everyone in the industry.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Sally for sharing her insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramSally RogersonWebsite | Instagram | Facebook | Twitter | Email  SR AcademyWebsite | Instagram Thrive Sessions Hair Show

Many hairdressers aspire to be educators. And over the last few years, due to the rapid growth in social media, and more recently with a little help from Covid, there has been an explosion of people jumping online and getting into the educator space.Some of them are obviously a lot better than others. So, what is it that sets educators apart? And what are the skills and mindset that a salon stylist needs to develop if they want to succeed as an educator?  My guest on today's Podcast is Chris Moody; hairdresser and educators’ educator.   In today’s podcast we discuss:What makes a good teacherThe biggest mistake that educators makeHow education is changingHow we need to ‘learn to learn’ in the online space… And lots more!  In this Episode: [02:33] Chris’s two different roles within the salon industry.  [04:28] Reasons that Chris loves working behind the chair, which he has been doing since he was 16 years old. [07:55] Where Chris’s interest in becoming an educator originated, and what his journey in this field has looked like to date.  [13:06] Chris’s thoughts on the evolution in online education that has taken place since the pandemic began.[16:38] How to determine whether a teacher has been successful in educating their students. [18:08] An explanation of what ChrisCamp is, and what you can expect to learn as an attendee.[19:36] The biggest mistake that educators make, according to Chris. [22:33] Some of the key characteristics that make a great teacher.  [26:51] Pros and cons of using social media for educational purposes.  [31:26] What Chris believes education is going to look like in the future. [35:00] Strategies to make online sessions more immersive and enjoyable for participants. [42:29] Chris’s biggest frustrations with his fellow educators. [45:09] Examples of how to alter your teaching approach to suit different generations of students, and three things that you should make clear to your students before any lesson.[47:38] Impacts of social media on the education sector. [49:18] A concern that Chris has about the increase of independent salons. [51:27] What Chris wishes he was better at, and the self improvement work he is currently doing.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Chris for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business Website | Facebook | InstagramChris MoodyWebsite | Instagram | Facebook | Twitter | TikTok ChrisCampWebsite

In today’s episode I am going to be answering a question which was asked by a listener; “How can I get my team to talk about and recommend professional take-home products to their clients?” I have a complete module on this very topic in my online Super Stylist course so I will be drawing from that content in this episode. The focus will be on highlighting the typical objections that hairdressers have about recommending retail products to clients, and how salon owners can deal with these.  In today’s podcast we will discuss:Whose job is it to recommend take-home products?What are the 14 main objections that hairstylists typically have?What are the biggest fears stylists have when recommending take home? And lots more! In this Episode:[01:34] The ineffective approach that many salon owners use when trying to get their hairdressers to recommend take-home products. [03:28] Why a full hairdressing service offering should include product recommendations.  [05:52] Profitability of the retail side of a salon. [10:14] Learning that is required in order for hairdressers to be able to confidently recommend take-home products.[11:47] Experiences which can deter hairdressers from recommending products, and advice for any hairdressers listening who have had these experiences. [12:57] The number one reason (probably) that hairdressers don’t recommend retail products to customers.[13:51] How to enhance your product knowledge as a hairdresser. [14:50] The mindset shift that is required for some hairdressers to begin recommending products. [16:43] Being a helpful professional versus a pushy salesperson. [19:33] How a salon’s culture influences a hairdressers’ level of comfort when it comes to recommending retail products. [21:17] Why it should make no difference to you, as a hairdresser, whether you are paid a commission for take-home sales or not.[23:16] Reasons that the continuous growth of online sales shouldn’t prevent hairdressers from recommending take-home products to clients. [25:36] Why, “I don’t have time,” is not a valid excuse for not recommending retail products.[26:58] A common fear that hairdressers have around recommending products, and suggestions for how to overcome it.[31:52] Why you shouldn’t make assumptions about how much your clients will be willing to pay for retail products. Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram 

I am frequently asked questions about salon pricing and so I recently did a podcast episode where I spoke on the pricing of salon services (it was episode 127 if you haven’t already checked it out). Today's episode is also about pricing, and I have not one but two guests on the show. They are husband and wife, Mick and Kylie Dwyer, who are former salon owners and educators. They have written a book, and developed an app and an online course all on the topic of pricing!   So in this episode, we are going to go much deeper into the pricing issue In today’s episode we discuss:How to price your salon servicesThe challenges that hairdressers have when it comes to raising pricesProfit margins in salons today… And lots more!   In this Episode: [02:00] An overview of the careers of today’s husband and wife team, Kylie and Mick Dwyer.[04:07] Mick explains what inspired him to write his book, Pricing Your Services, what the writing process looked like, and what you can expect to learn from reading it. [10:44] The app and online course that Kylie and Mick developed which focuses on helping people price their services. [16:53] What Mick sees as the biggest mistake that people make when deciding on their prices (and some other, secondary mistakes).  [21:15] Why the size and shape of your business is irrelevant when it comes to pricing your services.[24:51] The average profit margin of the majority of salons.[26:51] Salon characteristics that Mick has recognized as being responsible for an above average profit margin. [29:51] Why Mick thinks it’s a good idea to treat the retail side of your salon business as a separate entity. [31:06] Mick explains the concept that he refers to as ‘seat time.’[35:36] Pricing by gender; Mick’s opinion on this approach. [38:40] The tiered pricing strategy that Kylie and Mick advocate for. [43:23] Why Mick recommends that salon owners implement regular, small price increases.  [47:08] Advice for dealing with rising inflation as a salon owner.[54:01] Snipt; Kylie and Mick’s exciting new app which is going to launch in early May!   Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Kylie and Mick for sharing their insights with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business Website | Facebook | Instagram Elite Hair EducationWebsite | Instagram | Facebook Pricing Your ServicesWebsite 

These are interesting and exciting times we are living in, and I’m not just talking about the last two years. The changes that are happening with consumer and employee expectations, lifestyle, technology and how people today want to live their lives today impacts on every area of what we do. And in the hair and beauty business, I find that exciting as I see salon owners reinventing their business and questioning; what is the salon of the future? What role do salons have in the community today? And most importantly where are the opportunities?On today's podcast, we are talking to Benjamin Jay, co-owner of The Hair Loft salons and the With Love Collective in Chicago.In this episode we will discuss:The changing role of the hair salon in the communityCreating a salon that also serves as an event space, a bar, a retail environment and a salon… And lots more! In this Episode: [02:48] Ben shares a brief overview of his professional background, and what the past two years have looked like for him and his salons. [05:40] An explanation of the With Love Collective concept which Ben has recently incorporated into his business. [08:44] How the COVID-19 pandemic exposed the vulnerability of salon owners. [10:38] Examples of the wide range of products that you can expect to find on the With Love Collective website, and Ben’s approach to curating this collection.  [14:18] Different retail relationships that the With Love Collective has with its stockists. [18:23] How Ben creates a sense of community within and around his salons.  [20:53] Inspiration behind the name, With Love Collective.[22:56] What Ben has found beneficial about having two different salon brands i.e. With Love Collective and The Hair Loft.  [24:24] Ben’s experience as the second generation running The Hair Loft.  [26:26] How Ben’s social media-related goals have changed over time and the importance of this marketing method to his salons.  [28:36] Responses from clients that Ben has received regarding the changes he has made over the past few years. [29:21] What Ben is going to emphasize during phase two of rolling out the brand changes he has made.[33:07] Ben’s thoughts on how to defend traditional salons. [33:50] Trends that Ben has noticed are taking place in the salon industry (and many other industries) at the moment.[35:18] How Ben makes sure that his team are not negatively impacted by the changes that have been implemented.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Ben for sharing his thoughts with me for this week’s episode. Until next time!Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramThe Hair Loft Website | Twitter | InstagramWith Love CollectiveWebsite | InstagramBen JayTwitter | Instagram

My guests on this episode have been on the show before. In fact, they were the very first guests I had, way back in March 2018! They are Robert and Mary Cromeans who have a salon business based in San Diego.Aside from our conversation in 2018 they were also part of a group podcast interview I did with them when Covid first reared its ugly head about two years ago… Two years is a long time in business, especially in today's world, and Robert and Mary have never been afraid to change their business, so it is interesting to see how their salons and their thinking has evolved since we last spoke…In this episode we discuss:How their salon business has changedWhat flexibility looks like for them and their team Positive things have come out of Covid for themAnd lots more!In this Episode:[04:15] What Robert and Mary’s lives looked like prior to the Covid-19 pandemic, and how they have drastically changed since. [12:20] Challenges that Robert and Mary have experienced recently with regard to staff turnover.[14:19] The training model which has been instituted at the Cromeans’ new salon, The Cutting Room, and how its first 6 weeks in business have been. [21:41] Culture that is being cultivated at The Cutting Room.[24:13] How Mary has elevated her game as a hairdresser, and the hands-on role that Robert plays in The Cutting Room. [27:44] Putting some numbers to the Great Resignation concept. [28:42] Flexibility that hairdressers are looking for, and how the Cromeans’ are adapting their salons to respond to these desires. [37:17] Why virtual consultations are so valuable (in and out of pandemic times). [40:40] Examples of how client requests have changed since the pandemic. [43:26] The deskless, cash free system that the Cromeans’ have adopted in their salons. [47:33] What hairdressers often don’t realize when they transition from being an employee to a freelancer.  [48:57] “Fewer clients, more services;” why Mary and Robert have continued with this model, despite Covid restrictions being lifted. [54:20] The “Trifecta of Success” that the Cromeans’ aim to achieve in their salons. [56:00] Retail elements of Robert and Mary’s business. [58:18] Mary and Robert’s thoughts on at-home hairdressing services. [1:02:12] Salon Scale; how it works and why it’s a must-have!  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Robert and Mary for sharing their insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramMary Cromeans InstagramRobert CromeansInstagram | FacebookSalonsA Robert Cromeans Salon | The Cutting Room | Walk InSalon ScaleWebsite

I’m really lucky to have the opportunity to be able to have deep and insightful discussions with salon owners, and other people who have a vested interest in the salon industry. This year on the Grow My Salon Business Podcast, in every fourth episode I will be addressing a question sent in by a listener. For today’s podcast, I am answering a question posed by Louise (from Albuquerque), which was about how to price salon services. This question is relevant to all salon owners everywhere and I felt it would greatly benefit this audience, so tune in today to hear my thoughts on the topic!In this Episode:[01:38] A common strategy for pricing salon services, and the problem with this.[02:18] Why decisions around pricing need to be based on maths, not emotion. [03:07] The importance of understanding the difference between your profit and the salary that you pay yourself.  [03:45] A hypothetical exercise where I run through how to cover a $500 000 overhead and make a 10% profit. [08:10] Examples of the numerous variables which have an impact on your service price.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!  They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | Instagram

My guest today is someone who I have had the pleasure of knowing for a very long time as we worked together for a number of years in the ‘80’s. After over 40 years of working for big brand names in the industry, he has now decided to go out on his own as a freelance educator, focused on the creative side of the industry.His name is Stephen Moody and he is well known to hairdressers everywhere as one of the industry’s great educators.In today’s podcast we discuss:Making courageous decisionsLessons from the barbershop industry Key factors that make for successful salonsHow Stephen empowers hairdressers… And lots more! In this Episode: [02:20] A rundown of what Stephen’s career in the hairdressing industry has looked like up until today. [04:56] The courageous decision Stephen made which shaped the rest of his life. [07:58] Why Stephen didn’t choose to open his own salon. [11:06] How Stephen felt about being a barber at first, and why he is so grateful for the experience. [16:47] The key to running a successful salon. [19:44] Stephen explains what drove him to transition from the management side to the creative side of the industry. [26:10] Examples of people in the salon industry whom Stephen has the utmost respect for.  [30:15] Two key factors which, if implemented well, will create a thriving company culture. [34:34] How Stephen hopes to make a difference to the salon industry going forward. [44:15] Stephen’s strategy for educating hairdressers from afar. [49:38] What Stephen sees as his biggest strength. [50:27] How to stay relevant in the salon industry, according to Stephen. [52:13] One of the most valuable life lessons that Stephen has learned.[55:45] Inspirational last words of advice from Stephen!  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Stephen for sharing his insights with me for this week’s episode. Until next time! Antony Links and Resources: Grow My Salon Business Website | Facebook | Instagram Stephen Moody Instagram | Facebook | Email

My guest on today's podcast is Susanne Post.  Susanne is a hairdresser, salon owner and co-founder of ‘Shear Haven,’ an organisation whose purpose is to educate stylists and beauty professionals about the signs of domestic violence. Domestic violence is a pervasive issue across the world, and as a survivor of domestic violence herself, Susanne has made it her mission to ensure that other people don’t have to go through what she did. Domestic violence is often associated with shame, denial, and hopelessness, but by talking about it we can begin to destigmatize it, and that is exactly what we are going to do today. In this episode we discuss:What exactly is domestic violence and who does it affect?How do you recognise the signs of domestic violence?The impact that Covid has had on domestic violence.The free training program that is now available to hairdressers globally to help them recognise the issues around domestic violence. And lots more! For full show notes, links and resources mentioned visit: https://growmysalonbusiness.com/podcast/125/ Thanks so much for joining me this week. If you have found this episode helpful, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!And finally, don’t forget to subscribe to the show to get automatic updates.Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at: https://www.instagram.com/growmysalonbusiness/

The fact that you are listening to this means that you are probably a salon owner and therefore could probably be loosely described as an entrepreneur.  And if you are a regular listener, you’ve probably gathered that I love nothing more than a good entrepreneurial story where we get an insight and an understanding into the highs and lows of what it takes each of us on our unique journey to turn the dream into reality. Because when we share our dream and the journey we take, it gives others the inspiration and courage to pursue their dream too.My guest on this episode is Victoria Tarrant a hairdresser who has a dream to solve a problem that exists in every salon, and that is addressing the issue of colour wastage and everything surrounding that from the impact that has on salon profits to correct pricing of colour services, the environmental impact waste has and efficient inventory management.  In this episode we discuss:What exactly is ‘SmartMix’?How it differs from competing brandsThe journey Victoria has taken to get it to the point it's at …And lots more!In this Episode:[02:40] Victoria shares the origins of her hairdressing career and an overview of what her journey has looked like since.[05:07] The issue that inspired Victoria’s app, SmartMix, and how her idea evolved over time. [09:00] Jerry Rihll; the influential role that he has played in the success of SmartMix.  [14:40] Competition in the colour mixing space, and what makes SmartMix stand out.[18:23] How Victoria funded SmartMix, and the process she went through to develop the app. [23:36] Pushback that Victoria received from stylists when SmartMix was launched, and how the app won them over. [27:34] A rundown of how to use the SmartMix app. [34:15] The charitable element that Victoria hopes to link to SmartMix.[36:04] An experiment: the amount of colour waste that Victoria accumulated in the space of 38 weeks.[37:50] The reporting system that encourages stylists to use the SmartMix app, and what Victoria found to be the most powerful incentive. [41:23] How stylists access the SmartMix app, and the other systems that it is linked to. [45:41] Plans that Victoria has for the future of SmartMix. [48:51] Characteristics that Victoria has which have helped her succeed. [50:38] Two valuable pieces of advice from Victoria for any aspiring entrepreneurs.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support!Special thanks to Victoria for sharing her insights with me for this week’s episode. Until next time! Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramPrecision Colour [SmartMix]Website | Facebook | InstagramVictoria’s Hair DesignWebsiteVictoria Tarrant  LinkedIn

Have you ever wondered what it takes to build a 15 strong luxury brand salon group? My guest on today's Podcast has done exactly that. He is Oscar Cullinan founder of the Oscar Oscar salon group in Australia.Oscar has built up a very successful 15 strong luxury salon partnership group in Australia and more recently has started his own product line.Many people want to achieve what Oscar has but very few manage to. So, what does it take to go from one salon that was opened on a ‘whim’ to becoming a household name in the Australian Hairdressing Industry?The answer is ‘partnership’ and the Oscar Oscar group have created a successful partnership model that is a win for everyone. In this episode we discuss:Knowing when it’s time to expand The partnership business modelWhat it takes to create and culture and build a brandThe importance of leadership in the salon industryAnd lots more!In this Episode:[01:04] The Salon Management course you should be signing up for if you want to grow your salon business, and where you can do so. [02:53] Oscar shares what the first few years of his ‘vagabond’ journey in the salon industry consisted of.[04:46] How Oscar Oscar Salons has grown over the past 32 years, and what inspired the company name.[08:41] Factors that Oscar sees as the key to the success of a salon. [10:01] What motivated Oscar to expand his business and his advice for managing this process. [14:08] Benefits of the partnership business model that Oscar has chosen for his salons, and an explanation of how the model works. [20:26] Oscar shares his thoughts on how the salon industry is changing.[23:45] How to build a great team culture, from someone who is admired for having achieved that goal. [27:57] The approach that Oscar utilizes in order to ensure he is financially stable.  [31:00] The size of the retail component of Oscar Oscar Salons. [36:26] Why Oscar likes to have multiple salons in one state.[37:36] How COVID-19 lockdowns in Australia have impacted Oscar Oscar Salons. [39:35] Oscar explains what his product line consists of, and what makes it stand out from the many others out there.[45:23] Lessons in leadership from Oscar. [47:44] Some of the mentors who have played a role in Oscar’s journey in the salon industry. [49:00] A rapid-fire round with Oscar: his greatest strength, what drives him, how he continually reinvents himself, the biggest life lesson he has learned, and what he wishes he was better at.  Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show and help other people find my podcast. I also love to hear what’s been helpful and what you love about the podcast! Just click here to review, scroll to the bottom, tap “Ratings and Reviews” tap to rate with 5 stars and “Write a Review” and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to Oscar for sharing his story with me for this week’s episode. Until next time!Antony Links and Resources:Grow My Salon Business Website | Facebook | InstagramOscar Oscar SalonsWebsite | Facebook | Instagram |  LinkedIn