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Business
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
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826: Easy Ways to Increase Mobile Game Monetization with Jordan Blackman

826: Easy Ways to Increase Mobile Game Monetization with Jordan Blackman

Today's guest, Jordan Blackman, has worked on multiple 10 figure products for companies like EA Sports, Ubisoft, Zynga, The Pokemon Company, AMC Networks, Ellen Degeneres, and many more. You will discover a few easy ways to increase your game's monetization, his process for evaluating a product and the biggest mistakes he see when it comes to mobile games. Jordan Blackman is the Owner of Bright Black Associates. Show Mentions - Playmakers Podcast - Game Analytics - How To Double Your Game's Conversion Rate in The Next 90 Days - Fav app: Waking Up SPONSORS Want to scale your growth faster? GamesBoost42 gives you early access to your App Store revenues allowing you to multiply your growth without losing equity. See how they can help by visiting GamesBoost42.com. B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
37:0309/03/2021
How to Hire Developers - How to Create an App Startup (Part 3)

How to Hire Developers - How to Create an App Startup (Part 3)

Should you hire a freelancer or app development agency? Are you getting a warranty for your code? And how do you ensure that your code will actually be delivered?   In part 3 of our YouTube series on how to build an app startup, you will discover how best to hire developers and get the most accurate quotes.   Topics covered:  Freelancer vs dev shop  Should the developer have made similar apps in the past?  Build for both or start with one platform (Google vs Apple)  How to ensure dev won’t steal app idea  How to ensure dev won’t resell your code? Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training ***************   Get your app audited: http://www.appmasters.com/audit ***************   SPONSORS GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com. B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
25:4708/03/2021
How to Fund App Marketing Without Losing Equity

How to Fund App Marketing Without Losing Equity

Get up to $2M of funding for full scale development, deployment and marketing. We know how hard it may be to get funding for your apps and games.    This is why GamesBoost42 built a framework that can quickly give you access to the capital you need. You retain your ownership rights and the freedom to build the apps and games you want, and Gamesboost42 provides you with funding so that you can develop your app on your terms.   Today's guest is Andrew Postnikov, Chief Business Development Officer at GamesBoost42.   Topics Covered: 01:23 - Difference between GamesBoost42 and traditional investors 08:50 - How does GamesBoost42 work - do I give up profits or equity? 11:48 - How publishing works with GamesBoost42 17:45 - Dad joke #1 18:24 - DrinkDrama App Audit 27:07 - What happens when the relationship between developer and GamesBoost42 ends? 35:26 - GamesBoost42 analytics 39:32 - Drumschool App Audit 48:35 - Battlexic App Audit 57:03- What's the  to work with GamesBoost42? SPONSORS GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com. B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:03:3904/03/2021
How to Build a Minimum Viable Product- How to Create an App Startup (Part 2)

How to Build a Minimum Viable Product- How to Create an App Startup (Part 2)

Lower your app development costs and discover the basic framework to build your minimum viable product (MVP).   In part 2 of your "How to Create an App Startup" series, you will discover the best way to build your MVP and communicate the idea to a developer.   Topics: The best way to show the developer your idea How to decide MVP features  How to create a specifications doc Tools to help you create an app prototype   B7Dev  http://b7dev.com/ SPONSORS GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com. B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
22:3503/03/2021
825: How to Overcome Objections to App Subscriptions with Dan Clark

825: How to Overcome Objections to App Subscriptions with Dan Clark

Today's guest is Dan Clark, the CEO of Brain.FM. You will discover how he went from working for free to now CEO of the company. Other topics covered during the interview: - How he found out about the app and applied to work for free - Why he used reactive native to build the first version - Why he decided to NOT build the app himself - How he grew by investing in the science of the app - How to overcome objections to the app's subscription - Was it hard to work for another company after having your own company - How to decide whether to build a lifestyle business vs going bigger - Why he brought on a COO - The lessons learned from going from a lifestyle business to one with employees - Why referral marketing is one of the best channels - What's working with LinkedIn ads? Dan Clark is the CEO of Brain.FM Show Mentions - Amplitude - Fireflies.ai - Fav app: Roam Research SPONSORS GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com. B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
38:0602/03/2021
Do This Before Building Your App - How to Create an App Startup (Part 1)

Do This Before Building Your App - How to Create an App Startup (Part 1)

Discover the critical steps you need to think about before you start building your app idea.   Topics: Create a company not just an app  How to do market research  How to simply validate your app idea  How to turn your idea into a working prototype How to fund your app idea   B7Dev  http://b7dev.com/ SPONSORS GamesBoost42 helps you increase your revenue and grow faster without investors and publishers. Get access to your App Store revenues faster and keep 100% control of your company! Learn more at GamesBoost42.com. B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
18:4801/03/2021
Overpass Apps Joins App Masters Live

Overpass Apps Joins App Masters Live

This week we have Eric Wroolie from Overpass Apps joining us to answer all your app development related questions. He's got a popular YouTube channel where we shares a lot of great advice for app developers.   Overpass is a mobile app development agency based in Oxfordshire  in the UK Topics Covered: 04:06 - Trends in the app store 05:51 - Ad revenue getting harder to monetize 07.02 - How YouTube can help your business 16:33 - Motivational Quotes App Audit 24:26 - Native vs Flutter or Xamarin 29:34 - Should you be concerned about cyber attacks while building app? 32:06 - What benefits do you get by having a user register for your game? 34:40 - What is the minimum daily downloads to get revenue traction? 35:44 - Goddness app audit 44:37 - Should you monetize with monetize with Facebook? 45:30 - Why is Admob revenue getting more difficult 54:59 - Reward full screen ads vs video ads SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:02:0225/02/2021
824: How Indies Can Adjust to IDFA with Lior Barak

824: How Indies Can Adjust to IDFA with Lior Barak

Today's guest is Lior Barak, a data strategist with over 12 years of expeirnece in the field. Lior worked for companies such as Nielsen, Cisco, Lovoo, Zalando and more. He is the author of "Data is Like a Plate of Hummus", Co-host of "WHAT the Data?!" Podcast and Co-founder of Tale About Data. You will discover... How indies can adjust to IDFA What metrics make the biggest difference for your app business How to build in-house data analytics tools Why you must have a communication line with your customers `What's the primary growth channel, is it still Facebook and Google? Lior Barak is the Co-founder of Tale About Data. Show Mentions - Fav app: Trello - WHAT the Data? - Data is Like a Plate of Hummus  - Apple article about data  - Lior Blog Post: Serving users no dollars  - Lior Blog Post: Wabi-Sabi your data  SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
36:1823/02/2021
Lets build that app from idea to launch

Lets build that app from idea to launch

Today's guest is Chaim Sajnovsky, Founder at B7Dev.com, you will discover how to build an app from idea to launch.    You will discover why you need to create a company, not just an app, should you budget for marketing or should everything go into development, and how to leverage your app for free with technology.  Topics Covered: 02:42 - How to leverage free technology for your app 09:27 - Where should you start if you want to learn how to code 12:24 - Chaim's thoughts on Flutter 14:08 - Any Widget App Audit 24:24 - Do we need social media if we have a low budget for an app launch? 28:00 - What SDKs should every app have? 30:52 - Zareklamy App Audit 41:12 - Learn Basics in Cloud Computing App Audit 47:04 - Do you need an NDA before working with an app development company? SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
56:0118/02/2021
823: What To Do When Growth is Slow

823: What To Do When Growth is Slow

Are you struggling with your app's growth. Well, we have the Co-Founders of Veme.ly to share how they've persisted through the ups and downs to finally break through. You will also discover... - How they knew when to pivot their app - How customer support drives app growth - Why eliminating the US in Apple Search Ads has driven tremendous ROI growth - How they're using Clubhouse to drive downloads Hassan Ahmed and Maverick Eguia are the Co-Founders of Veme.ly. Show Mentions: Instabug  Podcast interview with Christy Laurence RevenueCat  Fav app: Clubhouse: (iTunes | GooglePlay) SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
44:0916/02/2021
The Facebook Retargeting Ads That Drives App Revenues

The Facebook Retargeting Ads That Drives App Revenues

Discover the step-by-step guide on how to start Facebook advertising and how to retarget users to get them to subscribe to your app.     Mike Durst, Co-Founder at OOMPH, shares how he uses Facebook retargeting to drive more app subscription revenue.   You can watch this video: http://youtu.be/j3U2bnUWJS0 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
12:2215/02/2021
Case Study: How SuperMama Increased 3X Their LTV

Case Study: How SuperMama Increased 3X Their LTV

In this week's live stream, you will discover how an app audit from a previous live stream led to a 3X increase in lifetime value for SuperMama.   He shares his revenue numbers, what changes he made to the app, and how he adjusted his marketing.   This week's guest is Andrey Peshkov, a tech entrepreneur who worked as a CFO for +10 years. He is the creator of SuperMama - a breastfeeding tracker app.    Topics Covered: 04.41 - How SuperMama 12X Revenue 18:40 - The pricing page that led to 12X revenue 25:03 - How did Andrey choose this niche? 27:27 - How to calculate LTV of an app 28:57 - How to wireframe your app 29:39 - The Apple Search Ads campaign that is performing the best 30:56 - How to use Branch.io to track the best ROI of a Apple Search Ads keyword 32:11 - How to optimize ad spend for Apple Search Ads 32:21 - How to optimize Facebook ads for different countries 37:44 - PingMe App Audit 48:17 - Twidget App Audit SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:00:4911/02/2021
822: All Your App Development Questions Answered with Elisabeth Bohlmann

822: All Your App Development Questions Answered with Elisabeth Bohlmann

Are you trying to build your first app or scale your app development? Well today's guest is Elisabeth Bohlmann, the VP Client Strategy at December Labs.  You will discover: What should be the first step when thinking about building an app How to hire the right developer (freelancer vs dev shop) What documentation you should have before gathering development quotes What is the difference between Native and Hybrid Mobile App Development Why UX research is so important before you build out the first prototype Elisabeth Bohlmann is the VP Client Strategy at December Labs. Show Mentions: - Is My App Really Mine? Five tips for avoiding developer hijacking  - Fav app: Shazam SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
38:5609/02/2021
This Motivation App Makes $600,000 a Month

This Motivation App Makes $600,000 a Month

In today's video, I want to show you an app. A motivational app is making over $600,000 a month. You can watch this video: http://youtu.be/f8w7exZnwi4 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
10:4008/02/2021
A/B Testing to Increase App Downloads

A/B Testing to Increase App Downloads

A/B testing your app store listing is an important strategy to growing your organic downloads.   This week is you will discover what elements should you test first, what's more important for screenshots - the messaging or the graphics, and so much more.   Our guest is Lina Danilchik is the Marketing & Communications Manager at SplitMetrics.   Topics Covered: 02:14 A/B testing on the app stores  03:27 What elements should we test first?  04:43 A/B Testing App Icons Increase Downloads by 20%   16:22 CBT Good App Audit  17:14 What’s more important for screenshots - the messaging or the graphics?  36:32 How much value is there in having a video on the app store listing?  33:21 Does ASO work without paid ads? 40:54 Localization can increase downloads by 40%  43:52 Avatarity App Audit 55:09 Color Noir  App Audit   SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:11:5204/02/2021
Influencer Marketing for Mobile App Downloads as an Indie Dev

Influencer Marketing for Mobile App Downloads as an Indie Dev

We're going to talk all about social media influencer, how podcasting has actually changed it, and also how you can implement an affiliate marketing system. You can watch this video: http://www.youtube.com/watch?v=eD2tNHj_hqQ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
14:3803/02/2021
821: How to Achieve Explosive Growth Through Small Wins with Ryan Yada

821: How to Achieve Explosive Growth Through Small Wins with Ryan Yada

Today's guest is Ryan Yada the Co-CEO and Co-Founder of Flowmotion Entertainment. He co-leads the company's international growth with 80 team members in 10 countries. You will discover how optimizing for small wins led their games to have explosive growth despite a disappointing launch. He shares what areas of the product to optimize, how fine tuning their app led to major ASO growth, and the tools he uses to measure all these tests. Ryan Yada is the Co-CEO and Co-Founder of Flowmotion Entertainment Show Mentions: - BigQuery  - Firebase - Game Analytics - Cooking Crush - Cooking My Story SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
39:0702/02/2021
App Store Optimization in 2021 - Optimize These 7 Things (Part 6/6)

App Store Optimization in 2021 - Optimize These 7 Things (Part 6/6)

In this video, I want to talk about all the ways that you can still increase your downloads without touching the keywords. So let's get to it. You can watch this video: http://youtu.be/gEShBdg5ejI Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
14:5301/02/2021
My Apps Revenue & Downloads

My Apps Revenue & Downloads

This week is a solo show where I'll share the revenue and download numbers of my newest app - Moonlight. I will pull back the curtains on how I manage growth, ASO tests that I'm running, and how I'm optimizing for conversions. Plus, we'll answer all your app marketing questions along with auditing your apps for downloads and revenue. Moonlight app: https://apps.apple.com/app/moonlight-sleep-sounds/id1529371572 Topics Covered: 04:59 Revenue and download numbers for my Moonlight App 17:14 How to rank for long decription keywords on Google Play? 18:40 What do you think about having in-app purchase and subscription for same content 22:11 How much time does it take to rank for keywords on Google Play 27:52 Youdo Todos App Audit 39:23 Coachy App Audit 49:24 Fat Splat App Audit SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:01:0928/01/2021
App Store Optimization in 2021 - Keyword Optimization (Part 5/6)

App Store Optimization in 2021 - Keyword Optimization (Part 5/6)

We're going to talk all about how do you optimize for the keywords in your app, title, subtitle, keyword, field, and so forth. You can watch this video: http://youtu.be/nsy03ba_LWE Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
15:3427/01/2021
820: Why You Should Localize in Arabic with Qais Haddad

820: Why You Should Localize in Arabic with Qais Haddad

Today's guest is Qais Haddad, an ASO and user acquisition specialist at Tamatem Games. You will discover why you are missing out on a huge opportunity if you are NOT localizing in Arabic. He shares how you can get started with localizing in Arabic, how to avoid the sensitive subjects for Arabic users, and ASO mistakes when targeting the MENA region. Qais Haddad is an ASO & User Acquisition Specialist. SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
28:2026/01/2021
App Store Optimization in 2021 - Brand Strategy (Part 4/6)

App Store Optimization in 2021 - Brand Strategy (Part 4/6)

You will discover the tools I use to come up with a brand strategy that will drive long-term organic downloads. You can watch this video: https://youtu.be/a6UagdyZ1Go Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
07:4625/01/2021
How to Optimize Your Subscription Apps

How to Optimize Your Subscription Apps

This week is you will discover how to launch, scale, and optimize your mobile app subscription business.   Our guest is Dan Burcaw, Co-Founder at Nami ML, a company focused on helping app developers start and grow mobile subscription businesses.   Nami has assembled the world’s first machine learning dataset designed to accelerate subscription revenue. With over 1 Billion data points collected, Nami’s algorithm is trained to find and convert likely subscriptions.   Nami ML: http://www.namiml.com/ Topics Covered 03:34 What mistakes do developers make when offering subscriptions? 05:11 Pricing page optimization why 07:18 How do you fight subscription fatigue on the Play store? 12:12 How does having a lifetime plan impact subscription revenue? 16:40 How can developers increase the lifetime value 21:40 What are currently the best subscription options for games 22:53 Journal It App Audit 43:09 Decision Maker App Audit 48:29 Wonderful World App Audit SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
57:5421/01/2021
App Store Optimization in 2021 - Keyword Research (Part 3/6)

App Store Optimization in 2021 - Keyword Research (Part 3/6)

In part three of our ASO course, we're going to talk about one of the most important pieces of the ASO puzzle. And that is Keyword Research You can watch this video: http://youtu.be/WKGez5L-JaQ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
17:0320/01/2021
819: How Community Building Leads to Growth with Itamar Rogel

819: How Community Building Leads to Growth with Itamar Rogel

Today's guest is Itamar Rogel, Co-Founder and Chief Product Officer at Affogata. You will discover why building a community is a multiplier to your game's retention and growth. Plus, he shares how to sift through user feedback and how you can zoom in on the most relevant piece of feedback. Itamar Rogel is the Co-Founder and Chief Product Officer at Affogata. Show Mentions - Fav app: Trello SPONSORS From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
35:3119/01/2021
App Store Optimization in 2021 - ASO Factors (Part 2/6)

App Store Optimization in 2021 - ASO Factors (Part 2/6)

In part two of our free ASO training, we're going to talk about all the different factors that go in to your keyword rankings. You can watch this video:https://youtu.be/AHvGCwtCCTo Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
13:0418/01/2021
Indie Success Stories From 2020

Indie Success Stories From 2020

This week we are celebrating the success of our fellow indie developers within the App Masters community. You will hear how they've been able to achieve success despite a crazy 2020. Topics Covered: 02:30 - How Geometry Solver 92X revenue 24:11 - How Peaceful Parent Messenger landed press coverage on launch 41:58 - Google Play ASO tricks and tips from Free Music Player app You can watch this video: https://youtu.be/wDe5AkIwypg Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
58:5414/01/2021
App Store Optimization in 2021 - What is ASO? (Part 1/6)

App Store Optimization in 2021 - What is ASO? (Part 1/6)

What is App Store Optimization or ASO? Do we really need another acronym? In this video, I take you back to the basics of ASO -- what it is and why you need it. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
06:4213/01/2021
818: The Facebook Retargeting Campaign That Drives Revenue with Michael Durst

818: The Facebook Retargeting Campaign That Drives Revenue with Michael Durst

If you want to drive more app revenue through Facebook you will want to listen to this episode. Today's guest will share the step-by-step guide on how to start Facebook advertising and how to retarget users to get them to subscribe to your app. Plus, how to build an audience on Instagram and transition them into app users, the TWO clever ways he's getting more App Store reviews, and the email marketing strategies that are crushing it for his app. Michael Durst is the Co Founder of OOMPH Show Mentions - Fav app: Photoshop Express:  (iTunes | Google Play) *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
41:2912/01/2021
Meet the Indie Developer with 7M Downloads & Apple Design Award

Meet the Indie Developer with 7M Downloads & Apple Design Award

Today's guest is an Apple Design Award-winning designer and developer. He shares how he's able to turn a passion project into a successful game with 7 million downloads and without any paid marketing. You will also discover how moving the purchase options earlier in the game flow helped increase revenue and how he used timed puzzles to get people back into the game.   Ryan McLeod: https://twitter.com/warpling  Blackbox: https://www.blackboxpuzzles.com/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
12:4411/01/2021
817: Influencer Marketing as an Indie Developer with Dan Purcell

817: Influencer Marketing as an Indie Developer with Dan Purcell

You're going to discover a whole new set of ways to build a business from just one app. Today's guest Dan Purcell, Co-founder of Get Your Marriage On!, shares how he build a media business from the success of his first app. You will discover how to launch your app using influencer marketing, the free way to track downloads from these influencers, and how podcasting has actually help him grow his audience. Dan Purcell is the Co-founder of Get Your Marriage On! *************** SPONSORS For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
36:1705/01/2021
816: Your First Facebook Ad Campaign with Shamanth Rao

816: Your First Facebook Ad Campaign with Shamanth Rao

Coming up is an interview from our first virtual summit from July 2018 with then VP of Growth at FreshPlanet, Shamanth Rao. You will discover what your targeting should be on your first Facebook ad campaign, what your app needs before running a Facebook campaign, and the ad creatives that are performing the best. Shamanth Rao is the Founder at RocketShip HQ and host of the Mobile User Acquisition podcast. When we did the interview he was the VP of Growth at FreshPlanet. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
30:3229/12/2020
How to Increase Mobile Retention & Revenue

How to Increase Mobile Retention & Revenue

This week's guest is Tom Hammond, CEO and Co-Founder at UserWise. You will discover how to use liveops to bring users back into your game and eventually monetize them.    Liveops is critical for game success and the future of gaming and it’s what keeps your players coming back again and again. Those little updates and personalized experiences are what keeps them clicking and allows you to earn money through ads or in-app purchases.   Topics Covered: 01:37 Why is it so critical for game developers to start thinking about liveops 05:17 Liveops essential events 13:09 How to rank app on Play Store 17:58 What is your opinion on lying about social proof 19:34 Gains App Audit 25:00 Liveops for non-gaming apps 32:39 insatiable io snake App Audit 44:00 Numerology App Audit 51:52 Developing a social media app 54:38 Modern Drone App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters
01:00:4324/12/2020
815: How to Use Referrals to Grow App Downloads with Aurora Berg

815: How to Use Referrals to Grow App Downloads with Aurora Berg

Coming up is an interview from our first virtual summit from July 2018 with then Co-Founder at Megacool, Aurora Berg. You will discover how to use referrals to grow app downloads (make sure you know Apple's new rules of incentivizing downloads), the prerequisite for growth, and how Fun Run (her previous company) used Twitter to engage users and grow downloads. Aurora Berg is the COO at Medal.tv. Megacool.co was acquired by Medal.tv in September 2019 to offer game studios cross-platform gameplay recording and deep lining solutions. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
28:3722/12/2020
Do This If Your App Retention Sucks

Do This If Your App Retention Sucks

Here's a simple way to increase your mobile retention and bring your users back into your app.    Today's guest is the Co-Founder and CEO of Listory, the world’s first content refinery. He shares why creating a manifesto helps you build the right product features and how Listory increased day 7 retention to over 40%.   Yaniv Gilad is the co-founder and CEO of Listory, the world’s first content refinery.    Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters
15:2421/12/2020
App Store Optimization for 2021

App Store Optimization for 2021

This week is all about how to approach ASO in 2021 and beyond. What's changed and how has the pandemic affected app store optimization?   This week's guest is Thomas Kriebernegg, Co-Founder and CEO at App Radar - an industry leader in the app marketing & analytics field, energizing international growth for mobile apps and mobile games.   Topics Covered: 01:38 ASO for 2021 02:58 Apple Search Ads Trends 06:06 How to protect your brand using Apple Search Ads 08:52 What to control and optimize for ASO 11:45 Long tail keyword traffic outside of US 13:31 Why do I rank for a keyword that is NOT in my meta data 15:18 How do app preview videos help ASO? 18:16 Are App Store reviews exchange services worth it? 20:23 Gain App Audit 37:00 Find Art App Audit 50:25 WallStreetSlider App Audit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters
59:3917/12/2020
814: How to Start With Influencer Marketing Campaigns with Moshi Blum

814: How to Start With Influencer Marketing Campaigns with Moshi Blum

Coming up is an interview from our first virtual summit from July 2018 with then Head of User Acquisition at Viber, Moshi Blum. You will discover what you need to get started with influencer marketing, how to re-engaged your inactive users, and how to approach organic downloads while running paid marketing. Moshi Blum is currently the General Manager Israel at Adjust. When we did this interview he was the Head of User Acquisition at Viber. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
37:2715/12/2020
How Among Us Became #1 Mobile Game

How Among Us Became #1 Mobile Game

How did Among Us suddenly take off after 2 years of obscurity?   This is a preview of an App Master Virtual Summit interview with Javier Barnes, the Head Designer at Pixel Noire Games. He is a game designer with +10 years of experience in top-grossing mobile games. He was the Lead Game Designer at Monster Legends, Systems Designer at Despicable Me: Minion Rush and Asphalt 8.   You will discover the key lessons from the success of Among Us and Fortnite.    Javier Barnes is the Head Designer at Pixel Noire Games.    Get the full interview: https://www.appmasters.com/summit  *************** Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters
12:1714/12/2020
How to Build a Successful Indie App Studio

How to Build a Successful Indie App Studio

This week's guest is Masud Zaman, Founder at Editr Apps Inc. You will discover, how to build a successful indie app studio.   Topics Covered 01:10 - How Successful is this company you have built 03:19 - How to launch an app as an Indie studio 05:03 - How you getting those early users and early ratings 06:01 - Do you do anything from a conversion rate 07:56 - What revenue numbers should you achieve before re-investing in paid marketing channels 11:16 - Mr.Bigshot App Audit 20:37 - How do you kind of figure out when to build the next app 27:58 - Do you have an ASO playbook thah you can share with Indie developers 28:30 - Should I focus on micro-niche apps? 30:39 - Fit52 App Audit 50:10 - DicTater App Audit 55:28 - Download Velocity for App store ranking 56:13 - Ambition Ladiez 59:19 - Advice for Indie App Developer Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit  ***************   Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:04:2110/12/2020
Try This to Hack the Similar Apps Google Play Algorithm

Try This to Hack the Similar Apps Google Play Algorithm

In this video, you will discover how you can show up within the Similar Apps section of your main competitors. You will gain insight into how the Google Play ASO algorithm works and the tests you can run to increase your organic downloads.   Checkaso: https://checkaso.io/ Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
09:1409/12/2020
813: The Smart Way to Localized Your ASO with Gonzalo Juarez

813: The Smart Way to Localized Your ASO with Gonzalo Juarez

Coming up is an interview from our first virtual summit from July 2018 with the founder of the largest publisher of mobile travel guides, Gonzalo Juarez. You will discover how he's growth the company 500% the past 4 years, how he transitioned from a paid app model to freemium one, and finally his localization strategy that has skyrocketed downloads. Gonzalo Juarez Martin is the Founder & CEO at eTips. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
29:2308/12/2020
812: Framework for Scaling New Growth Channels with Shoji Ueki

812: Framework for Scaling New Growth Channels with Shoji Ueki

Coming up is an interview from our first virtual summit from July 2018 with then Senior Director of Growth Marketing at SeatGeek, Shoji Ueki. You will discover how to find new growth channels, the framework for scaling that new channel and a better understanding of how your marketing efforts drive value to your company. Shoji Ueki is currently the VP of Marketing at Grailed. When we did this interview he was the Senior Director of Growth Marketing at SeatGeek. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
31:1101/12/2020
App Store Optimization Deep Dives

App Store Optimization Deep Dives

This week is a solo show where I'll answer all your app marketing questions along with doing an app store optimization deep dive from the audience.   Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit  ***************   Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:11:0826/11/2020
Get the Most Out of ASO With This Tool

Get the Most Out of ASO With This Tool

You can get access to all Checkaso tools for up to 25% off. The offer ends on December 1st, so don’t miss this opportunity!   Checkaso is an ASO tool for all levels, from beginners to advanced. One of the best features is the ASOindex which gives you all the way to optimize your app, and it’s completely free. Checkaso also has a set of tools perfect for app localization and new market research — keyword impressions that show you how visible your keywords are, ranks by country, and a one-of-a-kind translator.   Learn Checkaso: https://bit.ly/2HJXwW6  Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training  *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit  ***************   Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
16:0325/11/2020
811: Global Trends for the Mobile Game Market with Sergey Zhukovskiy

811: Global Trends for the Mobile Game Market with Sergey Zhukovskiy

Today's guest is the CIS BD Manager of SocialPeta. You are about to discover his predictions for the global mobile game market, cost intelligence of Facebook advertising and insights on how to leverage the Japanese market. Sergey Zhukovskiy is the CIS BD Manager of SocialPeta. Show Notes: - Fav app: Among Us: (iTunes | Google Play) *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
33:1524/11/2020
Braavo's Mark Loranger How to Fund App Growth The Smart Way

Braavo's Mark Loranger How to Fund App Growth The Smart Way

This week's guest is Mark Loranger, Co-Founder at Braavo. You will discover how different types of funding can be used for different purposes, how to raise money for your apps, and what to consider before funding your app's growth.   Topic Covered: 03:49 When to start investing in app growth 05:44 What metrics to focus on before app growth 08:15 What’s the minimum revenue to qualify for Braavo 09:31 Braavo’s two financing products 12:42 Braavo vs bank loan 13:23 What are the most effective app marketing channels for Braavo customers? 29:25 Thoughts on Google Search ads 29:36 Lucky Keno Numbers App Audit 35:42 Should we hire an agency to run paid marketing? 37:35 Hicast App Audit 46:25 English Hero App Audit 56:05 Fitimage App Audit  ***************   Get your app audited: http://www.appmasters.com/audit *************** Check out all our latest Virtual Summit Videos here: https://appmasters.com/summit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:04:5619/11/2020
810: How to Refine Your Value Proposition for Press & Conversions with David Eberle

810: How to Refine Your Value Proposition for Press & Conversions with David Eberle

Want to know how today's guest has been able to land some massive press for his keyboard app? He shares how refining the app's value proposition has led to better conversions and more press. Also, you will discover why you should offer a lifetime price with your subscription plans and why YouTube influencers are the best channel for long-term downloads. David Eberle is the CEO at Typewise. Show Mentions - OKR Software - SBB App:(iTunes | Google Play) SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
40:4617/11/2020
Building a Successful Mobile Game Studio

Building a Successful Mobile Game Studio

Today’s guest is a games entrepreneur for the last 15 years. He previously founded Next Games, Ironstar Helsinki, and was an early employee at Supercell.  Joakim Achren is the Founder and CEO at Elite Game Developers. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training   ***************   Get your app audited: http://www.appmasters.com/audit *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
10:2916/11/2020
All The Ways to Attract Organic Downloads

All The Ways to Attract Organic Downloads

This week's guest is David Margaryan, Head of ASO at Checkaso.io. He shares everything you need to know about all the ways to Attract Organic Downloads.   Topics Covered: 03:25 What are the new ways to drive growth using ASO 04:34 Google Play similar apps algorithm 08:47 Thoughts on using weekly subscription model 10:20 Movie Deals: Cheap Movies App Audit 35:01 Lovesync App Audit 44:22 Best ways to get initial downloads on app launch 45:28 Office Hours App Audit 53:50 How long do app stores index new metadata? 55:06 How to pick countries for localization? Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
01:09:4012/11/2020
809: How to Improve Early KPIs to Improve Marketing Performance with Ben Eshel

809: How to Improve Early KPIs to Improve Marketing Performance with Ben Eshel

Want to know how to improve your early KPIs so the rest of your marketing mix gets a boost? Well today's guest shares how to optimize your first-time user experience, the conversion sequence to increase conversions, and a quantitive way to determine if a game is fun. Ben Eshel is the Director of Marketing at Gliding Deer. Show Mentions - Fav app: No Humanity:(iTunes | Google Play) SPONSORS SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games. Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************
28:4210/11/2020