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Business
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
Total 825 episodes
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A Clever Way to Incorporate Ads

A Clever Way to Incorporate Ads

Are you looking to make more ad money from your apps? Well in this video, I'll show you a simple, clever and more importantly clean way to incorporate ads into whatever app you may have. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/Mo1qneMp7e4
11:2228/03/2018
635: Viber Head of UA, Moshi Blum

635: Viber Head of UA, Moshi Blum

What more do I have to say than I have the Head of User Acquisition at Viber, Moshi Blum. Viber has more than 1B registered users and you will discover how to not cannibalize your organic traffic, the importance of fraud in paid acquisition campaigns and how to launch and dominate a brand new country. Moshi Blum is the Head of User Acquisition at Viber.
36:0127/03/2018
How to Launch a Really Big App Idea

How to Launch a Really Big App Idea

Coming up,How do you launch an app with a huge idea behind it like a social networking app, a new spin on an existing technology or a new directory? My recommendation is to always start small and hustle your butt off. Sometimes, we forget the early struggles of big brands such as Uber, Air BnB and just see their massive success. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/wZrOu9LXPCU
05:0726/03/2018
634: How to Capitalize on Alternative App Stores with Simon Gannon

634: How to Capitalize on Alternative App Stores with Simon Gannon

Did you know that there are other App Stores than just Google and Apple? Well today's guest is from a company that makes it so stinky easy for you to distribute on these app stores by just providing a link to your app. Also, you will discover what the biggest alternative App Store is, how to get discovered on these other platforms and how to make some money on them as well. Simon Gannon is the Marketing Director at appScatter.
34:4222/03/2018
633: Making a Native vs Hybrid App – How to Decide with Jeremy Callahan

633: Making a Native vs Hybrid App – How to Decide with Jeremy Callahan

Coming up, you are going to learn from the app guy himself, Jeremy Callahan. You will discover how to quickly prototype your app, how to decide building a native or hybrid app and most importantly why you need to build your online presence because "if they don't know you, they can't flow you". Jeremy Callahan is the CTO and Founder of Callahan & Associates.
33:2820/03/2018
How to Expand to Global Markets (China, India & Southeast Asia)

How to Expand to Global Markets (China, India & Southeast Asia)

Coming up, you know how the western markets are maturing and most of the growth is now coming from markets like India, China and Southeast Asia? Well, you're about to discover the step-by-step process for expanding to these markets in a cost effective way Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/5IkXurOD5Dg
05:0919/03/2018
632: 7 Expert Tips From The Top Game Publishers

632: 7 Expert Tips From The Top Game Publishers

Coming up is something a little different. I've done over 600 plus episodes on the podcast and this one is a compilation of some of the best expert tips from all the top game publishers. I went in and listened to them again to pick out the best nuggets for you. So here it is expert tips from the guys from Rovio, Glu, Ketchapp and so much more.
34:4515/03/2018
631: The Supercell of India with Amit Hardi

631: The Supercell of India with Amit Hardi

Coming today's guest is quickly becoming the Supercell of India generating 5M downloads in 100 days and $1M in revenue in less than 90 days. You will discover how he successfully transition from developing games for others to creating their own, how they use a data driven approach to product development and finally how one change in the user flow lead to a dramatic increase in user retention. Amit Hardi is the CEO of Nukebox Studios.
33:0113/03/2018
630: How to Maximize Apple Search Ads with Ron Packard

630: How to Maximize Apple Search Ads with Ron Packard

Coming up is a coaching call where you will discover how to maximize your Apple Search Ads campaigns, how to find new keywords to bid on and how to leverage ASO with search ads.
14:3008/03/2018
Best Marketing Strategies for a Paid App

Best Marketing Strategies for a Paid App

What are the best marketing strategies for a paid app? Well, I share the three strategies that will drive more downloads and sales for your paid app. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/RGIC9N5E0Z0
04:4007/03/2018
629: Using Real Life Problem Solving in Mobile Apps with Joel A. Barnes

629: Using Real Life Problem Solving in Mobile Apps with Joel A. Barnes

Today's guest is Joel A Barnes who is the founder of MasterKey Games. You will discover how a small change on Google Play completely helped grow downloads, how to monetize on Google Play and why setting a production goal is so important. Joel A Barnes is the Co-Founder at MasterKey Games & Executive Communication Coach at MasterKey English.
34:0706/03/2018
App Growth Hacking Strategies – Interview on The App Man Show

App Growth Hacking Strategies – Interview on The App Man Show

Coming Up My Interview on The App Man Show about App Growth Hacking Strategies. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/6t2ImVEGGDg
27:1305/03/2018
How to Know If You Are Passionate About a Project?

How to Know If You Are Passionate About a Project?

How to Know If You Are Passionate About a Project? I share real life experience with you. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/LQep8f91-ew
06:3202/03/2018
628: What Determines Keyword Ranking with Francisco Park

628: What Determines Keyword Ranking with Francisco Park

Coming up is a coaching call where you will discover what determines keyword rankings, how to name your app name for optimal growth and when the optimal time to ask for an App Store review is. Francisco Park is the creator of Hashtag Bank
19:5601/03/2018
How App Store Reviews Impact Keyword Rankings

How App Store Reviews Impact Keyword Rankings

Will buying App Store Reviews increase your keyword rankings? Well I have a phenomenal case study just for you! Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/lDQpTff-vTc
05:3728/02/2018
627: Calio Founders on Solving the Social Paradox

627: Calio Founders on Solving the Social Paradox

You know how technology brings us together like we know what everyone's doing at all times, but we don't really know each other on a deeper level. Well today's guests built a calendar app that is on a mission to make sure we all come together in person. You will discover key lessons about fundraising, why they decided to rebrand even after an Apple Feature and how they use events to promote their app. Ramy Al-Kadhi and Latif Baluch are Co-Founders of Calio & Founder of The Social Corporations.
31:2727/02/2018
626: 4X Revenue with ASO with Lewis Smith

626: 4X Revenue with ASO with Lewis Smith

Coming up is a coaching call where the developer 4X his revenue by listening to my advice and moving his target keywords to the left of the app title. You will discover how to balance branding vs search traffic, using the Spanish Mexico localization to maximize your keywords and feedback on his screenshots. Lewis Smith is an indie app developer.
20:2122/02/2018
Mobile App Localization: Is it worth it?

Mobile App Localization: Is it worth it?

Should you localize your app upon launch? Is it worth the investment? I share real life experience and data with you. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/rwp1wmM5qBo
04:0721/02/2018
625: How to Use Tumblr for App Downloads with Heidi Yu

625: How to Use Tumblr for App Downloads with Heidi Yu

Today's guest shares how you can drive app downloads using a forgotten social network called Tumblr. Also you will discover how her company is incorporating cryptocurrency into their product. Heidi Yu is the CEO / Co-Founder Boostinsider & BOOSTO.
28:0220/02/2018
624: How to Use Email Marketing to Increase In-App Conversions with Ronnie Harper

624: How to Use Email Marketing to Increase In-App Conversions with Ronnie Harper

Coming is a coaching call with a founder of a sports nutrition app who already has an audience to launch to. You will discover how to increase conversions, how to run the paid to free campaign with a subscription app, how to soft launch and how to use drip email marketing to increase your sales. Ronnie Harper is the creator of Eat 2 Win.
20:0715/02/2018
How to Get Keywords Ranked on Google Play

How to Get Keywords Ranked on Google Play

Coming up you're going to discover how to get keywords ranked on Google Play. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/V_np-SjFVmo
09:5214/02/2018
623: How to Optimize In-App Purchases for Your Games with Doron Kagan

623: How to Optimize In-App Purchases for Your Games with Doron Kagan

Today's guest has two successful exits in the mobile gaming space and he shares a brand new SDK that will automatically increase in-app purchase sales in your games. Also, listen to the part of the show when he talks about the importance of having starter packs in your games to increase sales. Doron Kagan is the Co-Founder & CEO at Game of Whales.
33:2313/02/2018
How to Write Killer Sales Copy to Increase Downloads

How to Write Killer Sales Copy to Increase Downloads

I'm going to show you a dead simple way to come with the right sales words to use in your App Store screenshots to increase downloads. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/1VZXfPSxIIg
10:0409/02/2018
622: How to Revive an App with Craig Briggs

622: How to Revive an App with Craig Briggs

Coming up is a coaching call with someone who waited to do the marketing after the app had launched. We discuss app revival strategies, design changes, how to name your app and different growth hacks. Craig Briggs is the founder of Rice Burger Labs.
16:5408/02/2018
Influencer Marketing on Instagram vs musical.ly vs Snapchat

Influencer Marketing on Instagram vs musical.ly vs Snapchat

I'm going to share my thoughts on whether you should be using influencer marketing on Instagram versus musical.ly versus Snapchat. I'll share with you why I believe Snapchat is the best and most underpriced platform. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/tn_BMr0mn8s
05:3507/02/2018