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Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
How to Track Website Events with Google Tag Manager
In this video, we will delve into the basic principles of Google Tag Manager and how to track website events without any coding.
Google Tag Manager is a tool that enables you to easily update and manage tracking codes on your website or mobile app. While this tool allows you to track various conversion actions such as video views, file downloads, bounce rate, and page scroll length, today we will focus on setting up event tracking for Google Analytics and AdWords.
You will learn:
The Basics: Container, Tag, Trigger, and Variable concepts
You can also watch the video: https://youtube.com/live/OQL0E0m9Fwg
Work with us to grow your apps faster & cheaper:
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SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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47:1013/05/2024
The 10-Step Guide to Meta Ads Creative Testing
Struggling to get results with Meta Ads? We've got your back! This 10-step guide provides a winning formula for success. Watch now and unleash your ad potential! 🚀
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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10:0307/05/2024
How to Run TikTok Ads With a Small Budget
Don’t have a big budget but want to get TikTok ads to work for you?
You will discover how our guest managed to get his first 500 users profitably with TikTok and NO ASO!
In addition, you will discover how you can create TikTok organic videos and ads by yourself without needing an agency.
Our guest is Scott Flear, the Founder of ParrotPal, an app that uses AI to help users track their calorie and protein intake with voice notes & text messages.
The AI has a weekly review function that adjusts its targets based on changes in their metabolic rate.
Learn more:
https://www.linkedin.com/in/scottflear/
https://parrotpal.com
App Audits:
https://apps.apple.com/us/app/authenticator-app/id6446651396
https://apps.apple.com/us/app/visoir-photo-video-editor/id1619517603
You can also watch the video: https://youtube.com/live/uPvd91LCXzw
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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01:15:4206/05/2024
Little Known App Growth Strategies for Indie Developers
Tired of the Same Old App Growth Hacks?
This video uncovers SECRET strategies indie developers are using to EXPLODE their app downloads (without breaking the bank!)
Here's what you'll get:
- Sneaky Push Notification Trick (it's a psychological tactic that boosts engagement like crazy!)
- Win-Back Automation Magic that uses SECRET OFFERS to bring back lost users
- Multi-Channel Domination - Reach users EVERYWHERE, even if they disable notifications (emails, SMS, and more!)
Plus, tons of BONUS tips revealed in this video
Stop struggling to get noticed!
These little known strategies will help your app take flight!
Watch full video here:
https://www.youtube.com/live/If7VBqsw7Q0?feature=shared
You can also watch the video: https://youtu.be/V81b5OQ1Eys
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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14:1730/04/2024
How to Validate 6-Figure App Ideas
In this video, we delve into how a serial app entrepreneur @bechir.arfaoui strategizes and prepares his app for a six-figure exit within 12 months!
Topics Covered:
Researching app ideas: Learn effective methods for generating and refining app concepts to increase their market viability.
Testing your app idea: Explore strategies and tools for validating app ideas, ensuring they meet user needs and preferences.
Portals to buy and sell apps: Discover platforms and resources for navigating the buying and selling process of mobile applications.
Keyword Research Strategy: Understand the importance of keyword research in app optimization and how to implement effective strategies.
How to understand what users want: Gain insights into user behavior analysis and techniques for gathering feedback to improve app performance.
How to design your app: Learn about app design principles, user interface considerations, and best practices for creating engaging and user-friendly experiences.
You can also watch the video: https://youtu.be/TjVXZVxSV4M
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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12:4523/04/2024
The Dark Secret Behind a 7-Figure EXIT!
Unlock the secrets to scaling your app to a 7-figure exit in our upcoming live session with Alon Waller, CEO at Bluethrone!
Join us as we delve into proven strategies, expert advice, and real-world case studies that pave the way to app success.
Don't just dream big – make it a reality. Join us live to make sure your questions are answered and let's turn your app into a lucrative venture!
Learn more:
https://bluethrone.io/
https://www.linkedin.com/in/alon-waller-902146140/
App Audits:
https://apps.apple.com/gb/app/shift-lift-learn/id1406183218
https://apps.apple.com/es/app/anki-flashcards-study-decks/id6443485322?l=en-GB
You can also watch the video: https://youtube.com/live/0QFbIJmh7VU
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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01:16:3422/04/2024
Surprisingly This Running Tracker App Makes $80K a Month
In this video, we'll show you a running tracker app that generates over $1 million per year despite not having a conventional onboarding process or a paywall. This is a testament to the app's success due to its widespread popularity and high download rates, proving that large download numbers can drive significant revenue.
The app, launched in 2026, has quickly grown in popularity, receiving 200,000 downloads each month and generating an impressive monthly income of $80,000.
Watch the video to discover:
Which permissions to request: Learn how the app effectively balances user privacy and data collection, ensuring that necessary permissions are requested at the right stages of the user experience—both before and after the paywall is introduced.
A sneak peek into their paywall strategy: Gain insight into how the app implements its paywall, including the timing of its introduction, how it is communicated to users, and the strategies employed to encourage users to convert to paid plans while maintaining a positive user experience.
You can also watch the video: https://youtu.be/QtQtYHED6IU
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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09:0316/04/2024
BetterSleep Founder on Bootstrapping An App to Over 60M Downloads
Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021.
You will discover:
- The process of bootstrapping to selling the app: struggles, successes, and lessons learned.
- The mindset shift needed to generate growth after an acquisition
- The early growth strategies that led to over 60M downloads
Learn more:
https://www.simonalexberube.com/
https://www.linkedin.com/in/saberube
App Audits:
https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394
https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737
You can also watch the video: https://youtube.com/live/3NRbBKPI8-o
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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01:13:2115/04/2024
Use This UA Framework for App Installs
Dive into the intricacies of campaign optimization as we explore strategies to attract the most valuable users. Discover how prioritizing high-value users impacts your cost per install (CPI) and unlocks the potential for top-tier paying users.
The Setup Phase: Mobilizing Machine Learning with Mobile App Campaigns
Learn the cost-effective approach of kickstarting machine learning with mobile app campaigns. Understand the significance of importing events from your mobile measurement partner (MMP) or Firebase into platforms like Google Ads to pinpoint user-triggered events and strategically detect drop-offs.
Evolution to App Event Optimization Campaigns
Explore the transition to advanced app event optimization campaigns, focusing on specific high-engagement events. Delve into the analysis of campaign performance against profitability goals and the importance of streamlining event selection for clarity and effectiveness.
Simplicity is Key: Streamlining Event Selection
Uncover the power of simplicity in event selection, with a spotlight on essential events like purchases. Avoid the pitfalls of unnecessary complexity to maintain campaign clarity and enhance profitability.
Instagram Ads Effectiveness: Target Audience Insights
Get insights into the effectiveness of Instagram ads by considering the age demographics of your target audience. Understand why Facebook might outperform Instagram for an older audience and how static banners influence algorithmic targeting.
In Conclusion: Navigating Complexity for Optimal Performance
Wrap up the discussion with a holistic view of navigating campaign optimization. From mobile app campaigns to sophisticated event-based strategies, learn how to refine your campaigns and achieve optimal performance.
You can also watch the video: https://youtu.be/9G_lK37G6Ys
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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09:0909/04/2024
Decoding Google Play ASO & UAC: Insider Secrets Revealed!
Dive into the world of Google Play apps with Rafath Hajira, Yash Gupta, and Dheeraj Sharma, App Growth Leaders from App Masters.
In this exclusive session, these seasoned experts will unveil the hidden strategies and insider tips for mastering App Store Optimization (ASO) and Universal App Campaigns (UAC) on Google Play.
You will discover:
Google Play ASO in-depth
Google UAC
More secrets to be revealed!
You can also watch the video: https://youtube.com/live/3NRbBKPI8-o
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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01:36:1608/04/2024
The Anatomy of a High-Performing UGC Ad
Unlock the potential of User-Generated Content (UGC) with insights from an industry expert. In this video, delve into the core elements that elevate UGC ads to top-performing status, providing valuable strategies for ad creation and optimization.
Discover the 4 most critical elements that can make or break your ad creatives
Explore UGC ad effectiveness on various platforms, including TikTok, Instagram, YouTube, and insights on Meta's (Facebook and Instagram) comprehensive tools.
Leverage Google Ads for UGC, focusing on app install campaigns and gain insights into the effectiveness of vertical videos within UGC ad content.
Optimize UGC campaigns with strategies such as testing different hooks while maintaining consistent development and CTAs.
Receive practical advice on budget considerations for newcomers, including the recommended daily budget for effective testing.
Delve into key metrics such as CTR, cost per click, and the importance of monitoring these metrics for campaign success.
Explore audience testing and creative variation insights, testing different audiences and creatives within the same campaign.
Gain insights into common queries about ads running on Apple Search, determining budgets for ad testing, and the role of Facebook SDK in intelligent ad targeting.
Explore strategies for determining top-performing ads using TikTok Ads Library, Facebook Ads Library, and Google Ads Library.
Unlock the full potential of your UGC ads with expert tips, real-world examples, and actionable strategies. Watch now and take your advertising game to the next level!
You can also watch the video: https://youtu.be/hR6KvOhUgWU
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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14:2602/04/2024
ASO and ASA Tricks on a Budget
Yash Gupta, Lead App Growth expert at App Masters shares another round of ASO and ASA tricks that you can use if you are on a budget.
You will discover:
The localization that works just as well as the Spanish-Mexico
Why you need to add 'app' and 'free' in your keywords
Do you need subtitles?
Experimenting with long-tail keywords
Crafting screenshot marketing copies that work
Can’t make it on iPhone? Here’s another way to move keywords in
Going beyond ASA Basic
You can also watch the video: https://youtube.com/live/uqwrOCySl3Q
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:38:5201/04/2024
Conversion Rate Optimization (CRO): 7 Ways To Get Started
Looking for ways to increase your revenue without breaking the bank? While user acquisition often comes with a price tag, conversion rate optimization (CRO) focuses on making data-driven psychological adjustments to your interface to encourage desired actions from users.
Conversion rate optimization is a marketing strategy aimed at increasing the percentage of visitors who take specific actions on your website. In this video, we'll delve into seven key strategies to kickstart your CRO efforts:
First-Time User Experience (Onboarding Experience): Enhance the initial interaction with your platform to ensure users have a smooth and engaging onboarding process, setting a positive tone for their journey.
Homepage / Main Screen: Optimize your homepage or main screen to effectively communicate your value proposition, guiding visitors towards desired actions and reducing bounce rates.
Leads / Flows: Streamline the user journey by optimizing lead generation forms and user flows, minimizing friction and encouraging conversions at each touchpoint.
Call to Action: Fine-tune your calls to action (CTAs) to be clear, compelling, and strategically placed, prompting users to take the next step in their journey.
Pricing Page: Improve transparency and value communication on your pricing page to alleviate user concerns and increase confidence in making purchasing decisions.
Blog Posts: Utilize content optimization techniques within blog posts to not only drive traffic but also guide visitors towards conversion-focused actions, such as newsletter sign-ups or product trials.
Landing Pages: Craft high-converting landing pages tailored to specific campaigns or target audiences, ensuring alignment between user expectations and the offered value proposition.
By implementing these CRO strategies, you can enhance user engagement, increase conversion rates, and ultimately boost your revenue without significant upfront costs.
You can also watch the video: https://youtu.be/rTb_OehAcH8
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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20:1326/03/2024
Mastering Meta Ads 2024: A 10-Step Blueprint for App Install Success
Ready to skyrocket your app installs?
Join our exclusive live stream where we unveil the 10-step approach to making meta ads work for app installs. Dive into a comprehensive guide designed to transform your app marketing strategy.
Topics covered:
- SKAN vs Aggregated Event Measurement (AEM)
- The creative test framework for Facebook ads
- The right approach to creative testing
- And how to finally make Meta work for you if you’ve been struggling with it
Juan David is a Senior Performance Marketing Manager at Admiral Media. He has +8 years of experience in digital marketing for web and app clients across the globe. He is a Colombian, living in Portugal.
Learn more:
Juan’s website: https://juan-david.vercel.app
Admiral website: https://admiral.media/
Juan's LinkedIn: https://www.linkedin.com/in/juan-david-guti%C3%A9rrez-olarte-09b63698/
Meet Admiral Crew at MAU Vegas!: https://calendar.app.google/J7kiRzQAPdjRuSUm9
App Audits:
https://apps.apple.com/us/app/cvium-cv-templates-resume/id6444014999
https://apps.apple.com/app/id1611434405
You can also watch the video: https://youtube.com/live/6MGc4qkgxvo
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:16:4525/03/2024
How The NBA's Timberwolves Increased Open Rates by 60%
Discover how the renowned NBA team, the Timberwolves, boosted their open rates by an impressive 60% through the implementation of custom emojis.
Dive into the video to explore:
Understanding Custom Emojis: Delve into the world of custom emojis and their significance in modern communication.
Functionality: Uncover the mechanics behind custom emojis and how they operate effectively.
Timberwolves' Strategy: Gain insights into the specific strategies employed by the Timberwolves in leveraging custom emojis to enhance engagement.
Versatility: Explore the diverse platforms and contexts where custom emojis can be effectively utilized to captivate audiences.
You can also watch the video: https://youtu.be/xKU09-NIu2E
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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10:1519/03/2024
6-Figure Exit Within 12 Months
Bechir Arfaoui has been building apps since 2010. He has spent the last decade doing growth and marketing automations for e-commerce and apps. Today, he shares his very last experience with exiting apps, specifically his last 6-figure iOS app exit.
You will discover:
- How to spot profitable apps idea as an indie developer
- Build it yourself vs buying
- How to prioritize cash generating features.
- How to decide where (channel) to promote your app
- How to know that your app is ready for a 6 figure exit
- Best practices during exit/sale process
Learn More:
https://www.skool.com/devgrowexit-2399/
https://www.instagram.com/bechir
https://www.linkedin.com/in/bechirarfaoui/
https://www.youtube.com/channel/UCFNAiNdpgsVXIOsrI3QiJfA
App Audits:
https://play.google.com/store/apps/details?id=com.astraledgestudios.MagicForestAdventure
https://apps.apple.com/us/app/grocery-list-list-maker/id1561754760
You can also watch the video: https://youtube.com/live/If7VBqsw7Q0
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:18:1018/03/2024
ASO & ASA Tricks to Help You Grow Downloads
In this video, Steve is joined by Yash Gupta who is the Lead App Growth expert at App Masters.
You will discover:
- The ASO tricks working today
- How to make low traffic keywords work on ASA
- And Steve will answer all your app marketing questions live
Learn More:
https://www.linkedin.com/in/yash04/
App Audits:
https://gratitudeplus.app.link/download
https://apps.apple.com/us/app/nce-exam-ez-prep-2023/id1664527804
You can also watch the video: https://youtube.com/live/uwlrkK4I6UI
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:13:5711/03/2024
How SEO Helped Cupla Get Its First 100 Users
Discover how a blog post about the top calendar apps helped Cupla drive its first initial users and why she was NOT afraid to highlight her competitors in that post.
Plus you'll discover:
- The surprising feature that users loved and helped the app grow
- The ideal traffic split between paid vs organic
- Why higher prices lead to higher conversions
- How to avoid feature creep
- And so much more
You can also watch the video: https://youtu.be/wyic06aPwOU
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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08:4505/03/2024
Stop Burning Cash: Tips to Optimize Your Paid Marketing Budget
David Vargas is an experienced UA & ASO expert having managed 85+ apps across all the categories, with more than $10M in ad spend.
You will discover:
- How to set-up campaigns to maximize your ROI
- How to test out new ad channels
- The 3 layers of testing new ad creatives
- The disconnect between product and UA
- And so much more!
Learn More:
https://www.linkedin.com/in/davidvargasmontiel/
App Audits:
https://play.google.com/store/apps/details?id=com.video.downloader.hd.downloder.converter.music.backup&hl=fa&gl=GB
https://apps.apple.com/bg/app/coffee-break-quotes-daily/id6449391056
You can also watch the video: https://youtube.com/live/LGpQi1AhrqI
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:06:2604/03/2024
Product-Led Growth Strategies From 100M Users
Any company that's sort of building a freemium type of product needs to figure out a monetization strategy sooner or later, whether it's going to be for advertising or subscriptions.
Join us for an exclusive interview with Lomit Patel, Chief Growth Officer at Tynker, a leading code learning platform for kids boasting over 100 million users. In this engaging video, Patel shares his invaluable insights into the world of app growth, drawing from his wealth of experience.
Topics Covered:
Onboarding Strategies: Explore effective onboarding techniques that set the stage for a seamless user experience. Patel delves into the strategies that have proven successful in ensuring users navigate effortlessly through the initial stages of their interaction with the app.
Product-Led Growth Strategies: Uncover the secrets behind Tynker's product-led growth journey.
Product-Market Fit: Gain a deep understanding of the critical concept of product-market fit. Learn when the optimal time is to consider product-led growth and how achieving product-market fit can serve as a solid foundation for organic business growth.
Retention Secrets: Patel shares valuable insights into retaining users, addressing common concerns during free trials, and how Tynker has successfully navigated challenges in ensuring user satisfaction and prolonged engagement.
You can also watch the video: https://youtu.be/BAnRsnAxEmc
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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10:0827/02/2024
Ad Creatives That Convert: Lessons From Millions in Spend
Whether you’re running paid ads on Meta or TikTok, the ad creative is the most important piece of your campaign.
You will discover the essential ingredients for top performing ads including hooks, call-to-actions, types of footage, and more!
Plus, you will discover how to maximized user generated content (UGC) to take your ads to the next level.
Benoit St-Laurent is an ex-world traveler & digital nomad. He worked as a consultant and in an agency for years having worked with some of the biggest brands and managing millions of dollars in ad spend.
Learn more:
https://performancemarketing.academy/
https://www.linkedin.com/in/benoitst-laurent/
App Audits:
https://apps.apple.com/app/apple-store/id6446200267?pt=432960&ct=calcshare&mt=8
https://play.google.com/store/apps/details?id=com.chatbot.ai.assistant.aichat.bot
You can also watch the video: https://youtube.com/live/T7IYERgO6Ts
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:13:0226/02/2024
Facebook Ads Strategy on a Budget: How to Win Big with Limited Funds
Do you want to know how to scale up with paid campaigns on a small budget?
Join us in this enlightening conversation with Yuliya Lennox, ex-CMO of BetterMe, who has scaled multiple apps to $1M a month. In this session, we'll delve into strategies empowering businesses with modest budgets to scale up their Facebook ads.
In this video:
-Techniques for scaling ads with a lower budget
-Minimum recommended ad spend for effective results
-Insightful tips on identifying the right time to scale
-Effective budget planning strategies
-Optimal targeting options on Facebook
-Proven campaign setup methods
Don't miss out on these valuable insights that can elevate your advertising game on a budget
You can also watch the video: https://youtu.be/mtBvqLBVsf0
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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11:4220/02/2024
Using ChatGPT to Drive Data-Backed Marketing and Product Innovation
Discover how AI, particularly ChatGPT, can revolutionize your approach to marketing and product decision making.
Lior Barak is a data leader with a proven track record of transforming organizations into data-driven powerhouses. As a consultant to startups and leading European companies such as Lovoo, Zalando, and idealo, he has orchestrated data strategy, governance, and infrastructure to achieve double-digit growth in user engagement and deliver measurable results.
You will discover:
- How ChatGPT drive better decision-making when it comes to product and marketing
- Examples of how you can leverage AI to be your data scientist
- How to use ChatGPT to simplify your product roadmap
- And so much more!
Learn more:
https://cookingdata.substack.com/
https://www.linkedin.com/in/liorbarak/
App Audits:
https://play.google.com/store/apps/details?id=com.wMyShoppingWalla_16849785
https://apps.apple.com/us/app/blood-pressure-tracker-bp-pro/id1660777218
You can also watch the video: https://youtube.com/live/U1yxmGu0i4U
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
58:2919/02/2024
This Productivity App Makes $200K a Month
I recently came across an amazing productivity tracker app making over $200K/month and was impressed by its user experience. Although we are not affiliated with them, I thought it would be a great idea to share what we can learn from their onboarding flow and conversion strategies.
Here are some points I will be discussing in this video:
-Seamless Onboarding Mastery: Uncover the secrets behind its user-friendly onboarding process.
-Enhanced User Experience: Explore the small touches that elevate user engagement.
-Personalized Journey Creation: Learn the art of asking personalized questions for a unique user experience.
-Optimal Plan Offerings: Discover the perfect number of plans to captivate your audience.
-Discount Dilemma Decoded: Should you offer discounts? Gain insights into their effectiveness.
-Email Capture Tactics: Snag user emails seamlessly with proven strategies.
-Urgency Creation Techniques: Master the art of instilling urgency in your users.
-Locked Content Magic: Utilize locked content to keep users engaged and hungry for more.
You can also watch the video: https://youtu.be/rbfbO5M-cl0
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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14:3013/02/2024
The Features That Bring Users Back Everyday
Today’s guest is the Co-Founder of Cupla, the app helping busy couples to manage their lives together.
She previously founded stage phenomenon; Synthony, a proprietory concept of Dj's and Orchestra playing electronic dance tracks of all time. Synthony has been seen by hundreds of thousands of fans with sell-out stadium shows across Australasia. Exited 2020.
You will discover:
- How she comes up with features that are used everyday
- Why higher prices actually increase conversion rates
- How paid acquisition plays a key role in creating a network effect
- And so much more!
She is motivated by human connection and passionate about business that focuses on bringing people together and adding value to personal experiences.
Learn more:
https://cupla.app/
https://www.linkedin.com/in/erika-palmer-b709a836/
App Audits:
https://play.google.com/store/apps/details?id=com.lockscreen.smartclockapp&hl=en_US&gl=US
stashpad.com
You can also watch the video: https://youtube.com/live/1BX9vrdWhnA
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
01:05:0512/02/2024
This Growth Hack Generates 100's of REAL App Store Ratings for FREE
When launching a new app, positive reviews can significantly boost your app's credibility and user trust.
In this video, we explore both aggressive and soft approaches to encourage user feedback and share some valuable tips on leveraging "app gone free" campaigns to boost your app's ratings. Additionally, we'll guide you on how to showcase those precious reviews directly under your app's store listing.
🚀 Aggressive and Soft Ways of Getting Reviews:
Discover the dynamic strategies that range from assertive approaches to more subtle methods for gathering reviews. We'll discuss the dos and don'ts of soliciting feedback, ensuring a positive user experience while maximizing your chances of garnering those coveted five-star ratings.
📊 Using AppAdvice Campaigns for Ratings:
Learn how to harness the power of AppAdvice campaigns to effectively increase your app's visibility and gather quality reviews. We'll share examples of campaigns we ran, the results we achieved, and how you can use the same strategies to boost your app's overall rating.
🌐 How to Show App Store Reviews Under Store Listing:
Ever wondered how to feature certain reviews? Unlock the secrets of displaying your app store reviews directly under your listing. By showcasing positive feedback prominently, you'll enhance your app's appeal and attract a wider audience.
You can also watch the video: https://youtu.be/zQaAlI3CxWg
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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07:0806/02/2024
The Anatomy of a High Converting Paywall
A paywall is more than just a gateway to your app's premium features; it's a crucial touchpoint where users decide whether to engage further or move on. In this video we will explore the significance of elements that contribute to the anatomy of a high-converting paywall, listed below.
1. Clear Headline with the Word "Free"
The first impression matters, and a clear headline can be a game-changer. We explore how incorporating the word "free" strategically can result in an 11% increase in conversions.
2. Trial Reminder - Nudging Users to Experience More
Trials are a powerful way to introduce users to your premium features. Discover the art of crafting compelling trial reminders that gently nudge users toward experiencing the full potential of your app.
3. Having a Trial
Having a trial option is not just a feature; it's a strategic move to showcase the value of your premium content.
4. Long Paywalls
Contrary to conventional wisdom, we explore the benefits of longer paywalls. Discover how extending the length of your paywall can lead to increased user commitment and a higher likelihood of conversion.
5. Pricing Table
The placement of your pricing table matters. We dissect the concept of "above the fold" and discuss how this strategic placement ensures that users can easily access and evaluate your pricing options without unnecessary scrolling.
6. Benefits Instead of Features
Shifting the focus from features to benefits is a fundamental shift in approach. Explore the psychology behind emphasizing user benefits, and learn how this adjustment in messaging can create a more compelling case for users to upgrade.
7. Social Proof - Building Trust and Credibility
Users trust what other users say. Dive into the realm of social proof and understand how leveraging testimonials, reviews, and user success stories can build trust and credibility.
You can also watch the video: https://youtu.be/c5SJy7PO8vk
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
09:1706/02/2024
App Engagement Strategies From Pandora
Ever wondered if engagement is the key to increasing conversion and reducing churn? Join us in this insightful video as we explore the dynamic relationship between engagement and monetization, and how one can significantly impact the other.
Points covered:
Monetization's Impact on Engagement:
Uncover the direct correlation between your monetization strategy and customer engagement, and learn how optimizing this connection can lead to increased customer retention.
Low-Hanging Fruits for Engagement:
Explore quick wins and easily implementable strategies to boost engagement effortlessly, ensuring your audience stays connected and committed to your brand.
Leveraging Push Notifications:
Harness the power of push notifications to keep your audience engaged and informed, creating timely and relevant touchpoints that contribute to overall customer satisfaction.
Effective Onboarding Flows:
Dive into the world of onboarding flows and discover how a well-designed process can significantly enhance engagement from the very start, setting the stage for long-term customer loyalty.
Churn Reduction Strategies:
Unearth actionable insights on how to minimize customer churn by implementing proven strategies that focus on building strong, lasting relationships with your customer base.
Unlocking the Potential of Email Marketing:
Learn how to utilize email marketing as a powerful tool in your customer retention arsenal, creating personalized and targeted communication to keep your audience engaged and loyal.
You can also watch the video: https://youtu.be/KakElynEplw
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
11:5430/01/2024
Your App Growth Questions Answered
I'll be sharing how much money we're making from our apps and the strategies I'm using to grow them into a six-figure business.
You will discover:
- How to come up with app ideas that are GUARANTEED to make $1,000 a month
- ASO strategies for indie developers
- Answers to your most pressing questions
Make sure you leave a comment on our YouTube video to ensure your question gets answered.
App Audits:
https://apps.apple.com/app/streeto-on-street-parking/id1642060340
https://play.google.com/store/apps/details?id=com.ConvertCurrency.ExchangeRate
You can also watch the video: https://youtube.com/live/ZwR0W4D51Lk
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
01:09:2329/01/2024
The TikTok Ads Strategy for Beginners
Ready to skyrocket your app downloads with TikTok Ads? 🚀 This video is your ultimate guide to getting started and maximizing your success on the hottest social media platform!
🔍 Getting Started: Dive into the world of TikTok Ads as we walk you through the step-by-step process. Learn how to set up your campaigns, target the right audience, and optimize for app downloads. Whether you're a beginner or looking to refine your strategy, we've got you covered!
🧪 Testing New Video Ads: Stay ahead of the game by discovering the secrets of effective video ad testing. Find out how often you should be refreshing your content, exploring new creatives, and adapting to the ever-evolving trends on TikTok. We'll share practical tips to keep your audience engaged and boost your app downloads!
📊 Ideal CTR: Curious about the ideal Click-Through Rate (CTR) for TikTok Ads? Unlock the metrics that matter and learn what CTR you should aim for to ensure your campaigns are performing at their best. Get insights into optimizing your ad content for maximum impact and driving more users to download your app.
You can also watch the video: https://youtu.be/-bUUzYB-z1A
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
12:2523/01/2024
The AI Tools to Supercharge Your Marketing
Discover the impact of AI on ad campaigns and consumer engagement.
You will discover:
- The AI Tools to Supercharge Your Marketing
- AI prompt engineering to get the right output
- How to use the right AI tools
- Using AI for ad generation
As the Founder of the Women and AI organization and community, Reut Lazo is a highly accomplished Lead Product Manager with extensive expertise in AI, ML, Biotech, Digital Therapeutic, Gaming, and Augmented Reality industries.
With a proven track record at organizations like Akili Interactive, Together Labs, Inner Cosmos, and Meta Company, Reut excels in driving product improvement, strategic roadmaps, and team management.
Learn more:
https://www.womenandai.com/
https://www.linkedin.com/in/reutlazo/
App Audits:
https://apps.apple.com/ca/app/hire-and-fire-your-kids/id1449179153
https://apps.apple.com/us/app/text-summary/id1567387131
You can also watch the video: https://youtube.com/live/JSU5_5Vf8UI
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
09:1722/01/2024
Advanced ASO Strategies for 2024
Since I started ASO over a decade ago, it has undergone several changes, and the strategies that worked back in the day don't work anymore. If you are an indie app developer looking to grow your app in 2024, here are the ASO strategies you need to rank your app in the app store.
Niche Keyword Focus:
Tailor your keywords to your app's unique niche. Optimize for relevance and specificity to attract the right audience.
Innovative App Ideas through Keywords:
Uncover fresh app ideas by strategically analyzing and incorporating relevant keywords. Explore untapped markets and enhance your app's appeal.
Keyword-Rich In-App Events:
Elevate engagement with events tied to strategic keywords. Boost visibility and user interaction through well-planned in-app activities.
US Localizations:
Expand your reach by localizing your app for the US market. Create 10 different localizations to cater to diverse audiences and enhance discoverability.
Keyword Install or Boost Campaigns:
Drive app installs and visibility through targeted campaigns. Utilize keyword-specific strategies to boost your app's ranking and capture user attention.
You can also watch the video: https://youtu.be/d8TOuMnMv74
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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16:2316/01/2024
Lessons From Spending $20M on Ads
Today's guest is Lucas Moscon, who is the Senior User Acquisition Manager at Monkey Taps, makers of the popular Motivation app.
He reveals his UA and ASO roadmap for mobile apps including what channels you should focus on depending on your monthly revenues. Plus, he shares what subscription apps will focus on ad monetization in 2024.
Lastly, he’s a great follow on LinkedIn.
Learn more:
https://www.linkedin.com/in/lucas-moscon/
https://www.monkeytaps.app/
https://www.linkedin.com/feed/update/urn:li:activity:7117433584688201728/
App Audits:
https://apps.apple.com/us/app/true-pulse-heart-rate-monitor/id1577766192
https://apps.apple.com/us/app/ai-floor-plan-design-camplan/id6444421373
You can also watch the video: https://youtube.com/live/agU9hJpFxno
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:21:1815/01/2024
App Onboarding Fail & What To Do Instead
Discover the app onboarding process that led to a 30% decrease in conversions and what they did wrong.
🚀 Whether you're a product manager, UX designer, or app publisher, understanding how to guide users seamlessly through the onboarding journey is crucial for long-term success. Join us as we explore proven techniques, share industry insights, and uncover the secrets behind some of the most successful onboarding experiences.
🔑 Key Takeaways:
1️⃣ Personalization is Key: Learn how to tailor the onboarding experience to each user, making them feel valued and understood right from the start.
2️⃣ Interactive Onboarding Elements: Discover the power of interactive features that keep users engaged and excited about exploring your product or service.
3️⃣ Clear and Concise Communication: Uncover the magic of delivering information effectively – striking the perfect balance between clarity and brevity.
You can also watch the video: https://youtu.be/pko0ZC4d19E
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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11:2109/01/2024
All Your ASO Questions Answered
Welcome, App Nation, to an exhilarating new year where we shed light on some of the most burning questions about ASO and explore strategies to rank your app in the app store in 2024.
Key Takeaways:
1. Master the Review Game: Uncover proven tactics to get genuine reviews for your app, boosting your credibility and trustworthiness.
2. Budget-Friendly ASO Tools: Discover affordable yet powerful ASO tools that will give your app the competitive edge without breaking the bank.
3. Keyword Install vs Boost Campaigns: Decipher the battle between Keyword Install and Boost Campaigns to optimize your app's discoverability and downloads.
4. Unlock the Power of Localization: Explore the impact of localization on your app's global reach, ensuring it resonates with diverse audiences.
5. Top-notch Ranking Check Tools: Equip yourself with the latest tools to keep a close eye on your app's ranking and make data-driven decisions.
6. Navigate the Ad Network Maze: Get insights into choosing the right ad network for new apps, maximizing your app's exposure and user acquisition.
You can also watch the video: https://youtu.be/VJWv1hdtgaQ
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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13:0603/01/2024
Live Coaching Call for AI Anti-Bullying App
Get all your app growth questions answered in this video.
Today's guest is Paul Egan, an inner city math teacher for 9 years, who built an AI anti bullying app called Bully Buster.
You will discover the strategies to grow downloads and subscriptions when you're just starting out.
There's a saying that I love "zero to one is impossible, one to 10 is hard".
Let's help those stuck in the impossible stage, because once we break through that then things start getting easier and we start building momentum.
Learn more:
https://apps.apple.com/us/app/bully-buster/id6461522666
https://bullybuster.ai
App Audits:
https://www.gamefunnel.app
https://apps.apple.com/us/app/dvlp/id1613916950
You can also watch the video: https://youtube.com/live/g2qKscOs9As
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:05:1925/12/2023
Applying The Blue Ocean Strategy to Apps
Blue Ocean Strategy is often cited as a highly effective approach for business scaling, emphasizing the identification of uncontested markets and unique value propositions. But how can it be applied to the app industry, specifically in finding a niche and developing a product?
In this video, we converse with Muoyo Okome, an indie developer with 12 million downloads, who has successfully pioneered the Blue Ocean Strategy with a niche app.
Watch the video to learn about:
How to Come Up with Niche App Ideas: Insights into the creative process of identifying and developing niche app concepts.
Locked Content: Explore the utilization of locked content to enhance user engagement and retention within your app.
Better Performing Ways of Running Facebook Ads: Tips and tricks for running more effective Facebook ad campaigns to maximize your app's visibility.
Revenue Split Between Ads: Gain insights into optimizing your app's revenue model, particularly focusing on the distribution and management of ad-generated income.
Optimizing Subscription Options: Valuable insights into fine-tuning subscription models for optimal user acquisition and retention.
You can also watch the video: https://youtu.be/6ITZ4A4HzZ0
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
10:2124/12/2023
Indie App Mastery: From Side Project to Full-Time Freedom
Today's guest shares his journey from side hustle to full-time freedom and how he's been able to generate over 5M downloads for his app.
You will discover:
- Why indie devs should NOT be afraid to ask for money!
- His journey to profitability (from up-front paid app to fully subscription-based)
- The monetization strategies that helped him 2X his conversions
- Getting past the fear of asking for what you deserve
John McEvoy started his career in the design world until 2012 when he needed to scratch his own itch: building an app to tell him when the next bus was due in his home city of Edinburgh, Scotland. Since then he's built Momego to cover 160 cities and three pivots: from up-front paid, to ad-supported and now fully subscription-based.
Learn more:
https://travelwhiz.app/
https://apps.apple.com/app/momego-bus-train-times/id1281251210
App Audits:
https://apps.apple.com/us/app/blood-pressure-tracker-pro/id1660777218
https://apps.apple.com/us/app/bike-exchange-sprocket/id899907986
You can also watch the video: https://youtube.com/live/McaiQNkcB-U
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
01:33:5018/12/2023
Copy The Paywall Strategy of This $7M Intermittent Fasting App
In this video, I'll be dissecting the most interesting paywall strategy I've ever come across in any app - the Zero app for intermittent fasting. I've been fascinated by how this app manages to generate $600 a month with one of the most effective and innovative hard paywalls I've ever seen.
Watch the video to discover their:
Intricate details of their Onboarding process, shedding light on how they seamlessly introduce users to their unique features and value proposition.
Push notification strategy, uncovering how they keep users engaged and committed over time.
Role of social proof in Zero app's success, examining how they leverage user testimonials and community engagement to build trust and credibility.
You can also watch the video: https://youtu.be/su3oUiZuPiU
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
07:2812/12/2023
How to Get Higher Retention Than TikTok
Today's guest is Brandon Kleinman, who is a successful serial founder who has raised almost $100M.
He reveals powerful psychological strategies to not only surpass TikTok's retention rates but also grow your user base through engaging quizzes.
He also shares how to get more from your current userbase over getting a larger userbase.
Learn more:
https://birthday.app/
https://www.linkedin.com/in/brandonkleinman/
App Audits:
https://apps.apple.com/us/app/id1060647377
https://apps.apple.com/us/app/bucket-a-bucket-list-app/id1509377504
You can also watch the video: https://youtube.com/live/56jFfA0zLRY
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
01:00:3411/12/2023
Monetization strategies to increase revenue
Looking to boost your revenue through in-app monetization? Join us as we unpack the success story of Headway and glean insights that can transform your app's monetization game with Yeva Koldovska, Headway's Product Manager.
Watch the video to discover:
1. Pricing Strategies:
Discover the art of pricing your app effectively to maximize revenue and enhance user engagement.
2. Working with Discounts:
Uncover the power of strategic discounting and how it can impact user acquisition and overall monetization.
3. Importance of Long Onboarding:
Explore the significance of a comprehensive onboarding process in retaining users and boosting revenue.
4. Managing Subscriptions on Google Play:
Navigate the intricacies of subscription management on Google Play to optimize your app's monetization potential.
5. How to Stand Out from the Competition:
Learn actionable strategies to set your app apart from the competition and capture a larger market share.
Watch full video:
https://youtube.com/live/MLUECsQdjDQ
You can also watch the video: https://youtu.be/YWFyNli2oPA
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
11:5305/12/2023
Copy These Clever Push Notifications
Looking for innovative ways to leverage push notifications? In this video we will explore 5 ways you can turn push notifications into into powerful tools for user retention and satisfaction.
Discounts That Delight:
Learn how to strategically use push notifications to surprise and delight your users with exclusive discounts. Whether it's a limited-time offer or a personalized deal based on user behavior, discover how discounts delivered straight to their devices can boost engagement and keep your audience coming back for more.
Breaking Through the Hard Paywall:
Uncover the secrets to effectively utilizing push notifications to navigate the tricky waters of hard paywalls. We'll discuss creative approaches to encourage users to subscribe or make in-app purchases, turning push notifications into a valuable asset for monetization without compromising user experience.
Rekindling App Love:
Explore strategies to re-engage users who may have drifted away from your app. Push notifications can be a powerful tool to bring users back into the fold, reminding them of the value your app provides and reigniting their interest. Discover how to craft compelling messages that resonate and rekindle the love your users have for your app.
Tackling Cart Abandonment:
Dive into the world of e-commerce with insights on using push notifications to address cart abandonment. Learn how to send timely reminders and incentives that encourage users to complete their purchases, turning potential losses into successful conversions.
Motivation at Your Fingertips:
Elevate your push notification game by incorporating motivational quotes into your strategy. Discover how positive and uplifting messages can not only engage users but also contribute to a positive brand image. We'll share tips on finding the right balance between motivation and promotion to keep your audience inspired.
You can also watch the video: https://youtu.be/RRappw2WAAQ
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
11:5305/12/2023
The Customer Journey That Maximizes Sales & Retention
Today’s guest is Paul Meinshausen, the CEO and Co-Founder of Aampe - a SaaS startup and native-AI CRM platform for consumer mobile apps, backed by PeakXV (formerly Sequoia SEA & India) and Matrix Partners India.
He previously Co-Founded and was Chief Data Officer for PaySense, a consumer fintech mobile app in India that was acquired by Prosus/PayU Global for $185 million (USD) in 2019.
You will discover:
- How to use AI to optimize engagement throughout the customer journey
- How to build more effective triggered SMS and push notification campaigns
- The surprising indicators of retention and churn
Learn more:
https://www.aampe.com/
https://www.linkedin.com/in/paulmeinshausen/
App Audit:
http://functionalhealthapp.com/
https://apps.apple.com/br/app/cute-wallpapers-4k/id6445847656?l=en
You can also watch the video: https://youtube.com/live/lbpX9pwcne4
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
01:15:1904/12/2023
Diversify Your Facebook Ads with Web2App Campaigns
Looking to diversify your acquisition sources and grow your user base? Consider exploring web2app campaigns. In this video, we delve into the intricate concepts of Web2App and guide you through building successful campaigns that stand out in the competitive digital arena.
Watch to uncover:
Concepts of Web2App:
What is it, and why is it a game-changer for your Facebook Ads strategy?
Two Types of Web2App Campaigns:
Not all Web2App campaigns are created equal. We dissect the two types, providing nuanced insights into when and how to leverage each.
Building Successful Web2App Campaigns:
A step-by-step process, from crafting compelling creatives to optimizing targeting parameters.
Web vs. App Onboarding and Acquisition:
A critical aspect of any digital strategy is understanding the nuances of onboarding and user acquisition. Learn how to seamlessly transition users from web engagement to app adoption, maximizing your conversion potential.
Strategies for Effective Paywalls:
Monetization is the heartbeat of any successful app, with paywall strategies playing a pivotal role. Explore key elements and how to tailor them for users on the web and in the app.
You can also watch the video: https://youtu.be/NMtxdFyV3E8
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
10:2721/11/2023
Increase AdMob Revenue Without Additional SDKs
Today's guest is Ashish Aggarwal, Co-Founder at AppBroda. He is an ex-Googler that has worked with top apps and games across Admob, Google Ad Manager (GAM) and Play to grow their monetization.
AppBroda are experts in boosting ad revenue, by an impressive 12-20%, consistently. Their success story is witnessed by top global brands such as Rollic Games, Miniclip, HOMA Games, PopCore, Tilting Point and 200+ publishers globally.
You will discover:
- What the 1% of developers on AdMob do to grow revenue
- How to unlock 15% ARPDAU growth on AdMob with low-code using 1 massively underused feature
Learn more:
https://appbroda.com/
https://www.linkedin.com/in/ashish-aggarwal-228b8915/
App Audits:
https://play.google.com/store/apps/details?id=com.gpsroutefinder.appbuzmaps
https://apps.apple.com/app/id1335347860
You can also watch the video: https://youtube.com/live/HGqBNAi1Bgo
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
01:10:4020/11/2023
How to Scale ANY App to $1M a Month
Today’s guest is the CMO of Replika.ai, Yuliya Lennox. She is the ex-CMO of BetterMe and has scaled multiple apps to $1M a month.
She will share her framework of understanding people to help you scale any app to $1M a month in sales.
You will discover:
- How to use psychological triggers to get users to respond to your ads
- When is the right time to scale
- How your approach to marketing changes as you scale
Learn more:
https://replika.ai/
https://www.linkedin.com/in/yulichkus/
https://u24.gov.ua/
App Audits:
https://apps.apple.com/us/app/cuff-video-chat-make-friends/id1514536428
https://play.google.com/store/apps/details?id=com.gps.navigation.locationfinder
You can also watch the video: https://youtube.com/live/_6sis7wLAow
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:15:3613/11/2023
Proven Advanced Strategies to Maximize App Conversions
In this video, we explore some data-driven strategies to supercharge your conversion rates! Join us as we explore these crucial topics and provide actionable insights that can transform your app marketing!
🔍 Topics covered:
1️⃣ The Influence of Positive Reviews on Conversion
2️⃣ Best Referral Strategies for Explosive Growth
3️⃣ Leveraging Lifetime Subscriptions for Increased LTV
4️⃣ A/B Testing Different Price Points for Maximum Impact
You can also watch the video:
https://youtu.be/t6kPu87Qhbg
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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07:0407/11/2023
Simplify & Grow Your In-App Subscriptions
In this video, you will discover how to analyze your in-app subscription data, what are the benchmarks, and ultimately how to grow your app revenue.
Today's guest is Charlie Chapman who is a developer advocate at RevenueCat and indie developer of the Dark Noise app for iOS and macOS, and podcaster behind the Launched podcast.
He has over 10 years of experience building software across a variety of platforms. Over the last few years Charlie has developed a strong passion for indie developers making apps for Apple platforms.
Learn more:
https://twitter.com/_chuckyc
https://www.linkedin.com/in/charliemchapman/
https://revenuecat.com/feature/paywalls/
App Audits:
https://apps.apple.com/us/app/headbands-top-party-charades/id1424246763?l=cs
https://apps.apple.com/tr/app/karma-social-astrology/id1560169930
You can also watch the video: https://youtube.com/live/J3ziOSe_n-E
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:28:4706/11/2023
The Simplest Facebook Ads Strategy for App Installs
Ready to harness the full potential of Facebook to drive more app downloads? In this exclusive interview, we caught up with Vivek Girotra, VP of Marketing at Times Internet, a media giant in India. Watch the video to gain valuable insights on leveraging Facebook to scale up your app installs—straight from the expert!
Topics Explored:
Funnel Optimization: Master the art of streamlining your user journey for peak efficiency. Dive into creating a seamless funnel that effortlessly guides potential users from discovery to installation.
Audience Expansion: Unearth the secrets to broadening your audience without sacrificing relevance. Explore strategies to tap into untapped markets while keeping user engagement at the forefront.
Feedback Signals: Discover the transformative power of feedback in refining your ads strategy. Learn how to interpret and leverage user feedback signals to continually elevate your campaigns.
Targeting Options: Navigate the array of targeting choices that Facebook provides. From demographics to interests, receive guidance on selecting the most impactful parameters for your app's niche.
Product Market Fit: Grasp the crucial concept of product-market fit and its pivotal role in your ad success. Gain insights on aligning your app with the needs and desires of your target audience.
You can also watch the video: https://youtu.be/X1iQnATTCUE
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************
13:4231/10/2023
Building a Super App to Over $2B in Sales
Today’s guest is Radhika Duggal, the CMO at Super.com.
Super.com is a fintech and ecommerce company that offers an app that enables consumers to earn, save, and build credit. The company is trusted by over 7 million customers, helping them save over $200M to date.
Super.com is backed by Steph Curry and has raised over $150MM USD and surpassed $2B in sales.
Radhika has over 20 years of brand and growth marketing experience across management consulting, startups, and Fortune 100 companies.
You will discover:
- Why you should eat your own dog food no matter how big you get
- How do you break into the market where you have to educate your users
- Why you should TEST sending users to your website vs straight to the app
Learn more:
https://www.linkedin.com/in/radhikaduggal/
https://www.super.com/
App Audits:
https://play.google.com/store/apps/details?id=com.action.impossible.stunt.track
https://apps.apple.com/us/app/id6444917344
You can also watch the video: https://youtube.com/live/DU5Zu-rY5mM
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web.
With RevenueCat, I can easily see the most important metrics - install to trial, trial to paid, and LTV.
And now they have a new paywall feature that’s going to make it easy for you to build high-converting paywalls and A/B test without needing a new build.
Learn more at Revenue Cat dot com
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
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01:02:5530/10/2023