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Business
Jacqueline Snyder
A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life.
Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline.
The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life.
As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com
Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more.
Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
494. How to Get Your Products in Front of People
As creators and business owners, we all aspire to create amazing, beautiful things – products that stem from our minds and take shape in reality. But one piece of feedback we've consistently received from our Multi-Stream Machine students is that despite having incredible products, the biggest hurdle is visibility. Nobody knows that these amazing products exist! Sounds familiar? Then this episode is definitely for you.We often think, oh, building a website or getting on Instagram is the solution, and we'll be noticed. But the truth is, it's much more than that. We fall into the trap of thinking that if we build it, they will come. But unfortunately, they won't, simply because they don't know where to go.Perhaps, like many others, you've built a website, you're active on social media, you've set up an Etsy shop, or you're selling on a platform like Fair. But the question remains, how will your potential customers know you exist?We've been emphasizing this for years now - it's crucial to diversify where you show up and make sure to show up where your customers are. Because it's not just about building it and hoping they will come. The key is to ensure they know where to go.Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free with HubSpot CRM!HubSpot CRMThe Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro Podcast
24:5527/07/2023
493. Just Jacq: The Problem with This Etsy Coaching Advice
Welcome to another Just Jacq episode! It's time to address the elephant in the room—Etsy coaches. I know, you may be thinking “What's the problem with Etsy coaches?” Well, here’s the thing: The strategies that they're recommending might work for Etsy, but may not necessarily align with your unique business needs.We'll delve deep into this topic, giving you a fresh perspective on how to evaluate advice and apply it intelligently to your specific business context by taking real examples from our experiences with our Multi-Stream Machine students.One of the many reasons why we occasionally offer one-on-one sessions is our deep desire to understand you better—where you are on your product business journey, what hurdles you're facing, and what you're grappling with. This is a two-way street—we love coaching and connecting with you, our amazing community of product-based business owners, while we help you navigate, fine-tune, and grow your business.So let’s explore the complex world of Etsy coaching and help you distinguish the wheat from the chaff. After all, it's about what makes sense for your business, not just Etsy.Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free with HubSpot CRM!HubSpot CRMThe Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro Podcast
17:5524/07/2023
492. Where to Work ON Your Business Instead of IN Your Business Right Now
Summer months can feel a bit sluggish for all of us in retail. With June and July typically noted as slow seasons, you might be feeling the strain of this period we commonly refer to as the "J months". We're here to let you know - it's not just you, it's not your business, it's a widespread experience.Over the years, we've observed some shifts in consumer spending habits. Particularly in January, thanks to an increased focus on self-care and wellness, retail experiences an uplift, making it a bit of an anomaly in the J-month trend. This post-holiday period, transitioning from the Holiday to the Halo season, sees a shift from gift buying to self-purchases, spurred on by the fervor of New Year's resolutions.But what about the summer months? How do you navigate the slow, "slumpy" period of June and July? We're here to discuss exactly that. We’ll help you steer clear of panic and self-doubt, and instead focus on what really matters. During these slower months, it's the perfect time to shift your perspective and focus on working ON your business, rather than simply working IN it.Join us as we debunk the myths of the J-month slump, and empower you with strategies to utilize this time effectively. Remember, your business isn't broken - it's just time to approach things differently. We're here to guide you through it.Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free with HubSpot CRM!HubSpot CRMThe Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro Podcast
24:5620/07/2023
491. Learn to Shine on Video with Natasha of Shine Online Podcast
Do you cringe at the thought of being on video? We totally get it because we've been there too! But here's the kicker - video has transformed our business marketing in ways we couldn't have imagined. Today, we're going to share our journey and talk about the immense growth potential that video can bring to your business.You might be a little camera shy or just unsure of how to navigate Zoom and other video platforms. That's perfectly okay, because today, we have a special guest to guide us through it all. We're thrilled to welcome Natasha Pierre, the vibrant personality behind Shine with Natasha and the brilliant Shine Online podcast.As fans of her work for quite some time, we're absolutely excited to have her here, discussing something that isn't talked about nearly enough: video for product-based businesses. Natasha was one of the early adopters who truly mastered the art of Instagram Reels, catapulting her follower count from 3,000 to 20,000 in a single year.So join us as we delve into the world of video with Natasha Pierre. We'll explore how she used Reels to grow her audience exponentially, and she'll share tips on how you can do the same. Because, let's face it, the world is watching, and it's time for your business to shine!Resources:Learn more at shinewithnatasha.comFollow Natasha on Instagram: @shinewithnatashaListen: The Shine Online PodcastWant a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free with HubSpot CRM!HubSpot CRMThe Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro Podcast
42:2217/07/2023
490. Just Jacq: Keep Your Day Job and Grow Your Product-Based Business
Welcome to another episode of Just Jacq, Product Bosses! We hope you're making the most of your summer. Today, we're taking a different turn. We usually discuss transitioning from your full-time job to becoming a full-time product boss. But, let's flip the script today and talk about how you can maintain your full-time job while growing your product-based business.This may seem challenging because, as product bosses, we crave control over our time and freedom in our creativity. Often, we feel shackled by our '9 to 5' jobs and the dream is to break free. But, there's another perspective worth considering.A day job offers financial stability, pays for essentials such as medical insurance, and contributes to retirement plans. It's also the perfect opportunity to validate your business idea. So, instead of constantly thinking about how to escape your full-time job, can we shift our mindset? Let's explore how you can use the safety net of your full-time job to test, validate, and grow your business idea.Join us as we delve into three strategies that will help you maintain your full-time job while growing your product-based business.Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:The Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro PodcastHubSpotGet started for free with HubSpot CRM!HubSpot Podcast Network
20:2613/07/2023
489. Mid-Year Reflection: Rose, Bud, Thorn
Welcome back to the Product Boss Podcast! Today, it's just Minna taking the reins, co-founder and co-host of our beloved podcast. Our mission here at The Product Boss is to help product-based businesses like yours to garner more attention, streamline your systems, and boost your sales, paving the way for you to live your dream life.Today's episode is all about a special exercise – The Rose, The Bud, The Thorn – an exercise that we, together with our Masterminders, delve into during this time of the year. The middle of the year is perfect for this audit-like activity, a thorough check-in, an occasion for reflection and alignment, especially considering how the first half of 2023 has been for you and how you envision proceeding.The Rose, The Bud, The Thorn is not just another exercise but a tool for mental structuring, a guide to understanding where you are in your journey and plotting your course forward. We have a comprehensive workbook for our Masterminders, and while they enjoy complete access to it, we believe this episode will impart insights and takeaways that will benefit everyone.Get your pen and paper ready and prepare to engage in a meaningful mid-year check-in. It's time to pause, reflect on your current situation, and visualize where you intend to steer your business in the coming months. Let's dive in and embrace this time for reflection and strategizing – your future self will thank you!Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:The Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro PodcastHubSpotGet started for free with HubSpot CRM!HubSpot Podcast Network
22:3910/07/2023
488. Just Jacq Q&A - Staying Small & Pricing Your Time
Welcome back to another “Just Jacq” episode of The Product Boss Podcast! We're thrilled to have you here with us today. We've been receiving some incredible "ask us anything" questions, and we can't wait to dive into them and share our insights with all of you.The first question we'll be addressing is: "How do you effectively add time into pricing? How do I pay myself?" It's an important aspect of running a business, and we understand the challenges it can present. We'll explore different strategies and approaches to help you determine how to appropriately account for your time and ensure you're paying yourself what you deserve.The second question we'll be discussing is: "What are your thoughts about staying a small business on purpose? What if your business is just a job you created for yourself? Is there a number attached to it?" These questions touch on the idea of intentionally choosing to remain a small business and finding fulfillment in that choice. We'll delve into the concept of purposefully embracing the size and scope of your business and how you can measure success beyond just financial metrics.Remember, if you want to ask us anything or have your questions answered on the show, make sure to follow us @TheProductBoss or @thejacquelinesnyder. And if you're part of Multi-Stream Machine, keep an eye out for opportunities to ask us questions during our live podcast recordings.Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Clockwork for Product Bosses with author Mike MichalowiczConnect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:The Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro PodcastHubSpotGet started for free with HubSpot CRM!HubSpot Podcast Network
24:1206/07/2023
487. "But, I'm A Creative"
Are you a creator who's constantly innovating and producing? We totally understand, and guess what? We're the same way! Today, we're diving into a topic that resonates with many of our listeners – being a creative entrepreneur.We often encounter the belief that constant creation equals being a true artist, but today, we're debunking that myth. By sharing the story of one of our successful Masterminders – a multi-million dollar business owner and artist – we will highlight the importance of constraint in creation. This creative powerhouse, who aspires to be a household name, battles with the idea of constantly having to create new things because... well, she's a creative, right?In reality, the real key to successful entrepreneurship and artistry is the opposite: thoughtful constraint. Having the ability to narrow your focus, cut through the clutter, and concentrate on what truly matters is a sign of mature entrepreneurship and artistry.Let's get to the heart of the matter. How can you balance your creative impulses with the practical demands of running a successful business? Is it possible to feel fulfilled as an artist while still achieving your business goals? Trust us, it's not only possible – it's the pathway to greater success.So, whether you're a newcomer or a seasoned entrepreneur, join us today as we help you navigate the sometimes chaotic, always exciting world of creativity and business. Let's debunk some myths, focus your creative energy, and steer your business towards greater heights.Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:The Side Hustle Pro PodcastListen to The Side Hustle Pro Podcast, hosted by Nicaila Matthews OkomeThe Side Hustle Pro PodcastHubSpotGet started for free with HubSpot CRM!HubSpot Podcast Network
27:4403/07/2023
486. Just Jacq: Ask Me Anything about Business, Motherhood and Blending it Together
Hey there, Product Bosses! We are so excited to dive into our first episode of Just Jacq! We’re rolling out solo episodes where we'll dig deeper into your most pressing questions.We’ve gathered questions from our mailing list, Instagram followers over at @theproductboss, and our Multi-Stream Machine students. We're eager to provide the answers that could move your product-based businesses forward. We’ve been in this game since 2007, helping entrepreneurs like you take their ideas from mere concept to market-ready products.We'll be addressing questions like: How to break into the luxury market? How to approach and find contact details for buyers at museum gift shops? How to manage and build successful businesses while juggling the challenges of motherhood? And, how to successfully run two different product businesses at the same time? These are real questions from our audience, and the answers could be just what you need to propel your business to the next level.So, buckle up and let's dive into this Q&A episode, offering answers to real questions that might be crucial to your own journey. Welcome to the Jacq-a-sode experience!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tools and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
24:2029/06/2023
485. Re-Air: Learn to Fear Less
As a business owner, you might be familiar with the saying, “You have to be fearless,” but that’s not necessarily true. What we have learned most recently, though, is that you do need to fear less, which is exactly what we are talking about in this episode! Life is scary, but knowing when to fear less is a big part of becoming a successful product boss – and just living your best life in general!As you know, we recently went to Costa Rica, and we want to share with you three transformational experiences we had while we were there that have completely changed the way we think about and view the world. The theme this week is to never be afraid of trying new things – or maybe just to move so quickly that you don’t have a chance to become afraid in the first place. A lot has been going on in the world lately, and many of our fears may be more present than before, so how do we proceed with our lives? Let’s have a difficult, yet necessary conversation. Tune in now.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Slide into our Instagram DMs and message us “guide” or Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
53:2926/06/2023
484. Re-Air: When You Only Have a Couple of Seconds to Get Your Customers to Buy, What Do You Do?
Your potential customers make a decision on whether or not to buy from you in a matter of seconds. In the age of TikTok and Reels, the amount of time you can really grab someone’s attention is only getting shorter, which is why the first 7 seconds are the most important.How do you get potential customers to engage with your content? You have to connect to them on an emotional level. Whether you’re selling jewelry, stickers, or candles, there’s a story you can tell that is going to make that connection happen—and we’re sharing how!Learning how to write product descriptions that sell is a skill set that will benefit you for a lifetime—and you can apply that skill across the board in everything you do. If you’re ready to learn this and so much more, click here and sign up for the waitlist today.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
22:4722/06/2023
483. Do You Need A Business Partner?
We've been getting a lot of questions about partnerships in business: Should you dive in? Is it the magical key to success? Well, we're here to dig deep into this question – just for you!Often, many of you look at us and our successful partnership and wonder if having a business partner is the missing puzzle piece in your own journey. More often than not, the thought behind this curiosity is a belief that it might make things easier or bridge certain gaps in skills. But why do you feel this way?We're going to be brutally honest here, folks. Our partnership is wonderful, but we're also well aware that it doesn't work out for everyone. Friendships may be lost, and expectations may not always meet reality. We’ve both had our share of not-so-great business partnerships before we found each other. It’s important to acknowledge the other side of the coin.So, buckle up, because we're going to dive candidly into this question. Join us as we peel back the layers of what business partnerships really look like, the good, the bad, and the unexpected.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
38:2719/06/2023
482. Smart Financing for Small Businesses: Strategies and Tips for Funding Your Business
Hey Product Bosses! You KNOW we are passionate about helping you achieve your business goals, maximize profitability, and ultimately realize the dream business you've always aspired to have. Discussing finances, the impact of your business on your family, community, and potentially on a global scale is our favorite thing. And that's what we'll be focusing on in today's episode—money matters!It feels like we've been talking about the possibility of an economic recession for years. Whether we're on the brink of a recession or not, amid inflation and other economic challenges, as small business owners, we need to smartly consider financing options. Many of us might not have had the opportunity to understand or leverage finances, especially in the context of running a small business.More often than not, we start with our own cash. Both of us completely bootstrapped our businesses, investing our own money into our product ventures when we started. But, in this episode, we want to delve into smarter financing alternatives. It's high time we start operating like bosses and truly owning our businesses.So, how do you finance your small business? We're going to provide tips and strategies for funding your venture. Whether you're just getting started or looking for some padding during the lean periods, or even if your business is thriving, we've got you covered. Particularly when your business is doing well, it's the perfect time to seek financing, as your financial statements reflect a robust, positive cash flow. Let’s dive in!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Chase Ink Business CardsCapital One VentureWant a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:2023 HubSpot Inbound ConferenceGrab your ticket to HubSpot's Inbound Conference!HubSpot Inbound ConferenceDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
25:2615/06/2023
481. From Diapers to Dollars: Navigating Motherhood and Entrepreneurship
From diapers to dollars, we're taking you on a rollercoaster ride through the thrilling and often chaotic worlds of entrepreneurship and motherhood. We dive into our experiences, navigating through nearly two decades of being entrepreneurs and raising our children. We'll reminisce about the simpler days, pre-children, when we thought life was at its hardest. Little did we know that those were just the training wheels for the adventure that was about to unfold.In this candid conversation, we shed light on the real-life scenarios of being a mompreneur. We share our humorous bathroom escape stories, our toddler's hide-and-seek antics, and even our techniques for maintaining sanity in the beautiful chaos of parenthood and entrepreneurship.From all-too-familiar scenes of ducking into house corners for a quiet moment, to juggling work and ensuring our toddlers aren't "running with scissors," we bring a fresh perspective to the often daunting task of balancing motherhood and running a business.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Duct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing2023 HubSpot Inbound ConferenceGrab your ticket to HubSpot's Inbound Conference!HubSpot Inbound Conference
42:5812/06/2023
480. Multipreneurship: Navigating the Challenges of Managing Multiple Businesses
Welcome, biz besties, to another episode in our "Ask Us Anything" series! As entrepreneurs who have navigated the exciting waters of multi-preneurship, we know firsthand the challenges of juggling multiple businesses simultaneously. We've received a great question from one of our students in the Multi-Stream Machine, and we couldn't wait to dive in and share our insights with all of you.The question that sparked this episode was, "You ladies have managed multiple businesses at once. Could you give us some advice, best practices, et cetera, for successfully running two different businesses at one time?" It's a fantastic question, and we bet many of you out there are pondering the same thing.We all know that as creative entrepreneurs, our minds are always buzzing with new ideas, and sometimes, those ideas lead to entirely separate ventures. In our student's case, she is selling two distinct product lines on different platforms, including Shopify, Etsy, and wholesale through Fair. This calls for some serious time management and strategic planning!Join us as we dissect this topic and share our best tips for successfully managing multiple businesses at once. If you've ever been tempted to start a second business or are already in the thick of it, this episode is for you. We're going to share our experiences and reveal some strategies that will help you not only survive but thrive in the world of multipreneurship.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Duct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing2023 HubSpot Inbound ConferenceGrab your ticket to HubSpot's Inbound Conference!HubSpot Inbound Conference
31:2008/06/2023
479. Surviving a Slump: Navigating Decreased Sales in a Fluctuating Economy
Navigating the uncertain terrain of running a business can sometimes lead to tough questions. Today, we're tackling one such question head-on in our Ask Us Anything series, brought to us by one of our concerned Multi-Stream Machine students facing an unsettling sales drop.They've noticed a significant sales slump after raising their product prices and are left wondering if it's due to economic shifts or the new pricing. With their family's livelihood on the line, this isn't a mere academic exercise, it's a pressing reality that requires practical solutions.We're diving deep into this topic, exploring potential strategies including the possibility of a price decrease or a sales event. We're also looking at the role of customer adaptation and the importance of the testing process in your business strategies. Remember, you're not stuck, you have options, and we're here to help you discover them. So join us in this critical discussion, it may not be fun, but it's extremely helpful and relevant.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:2023 HubSpot Inbound ConferenceGrab your ticket to HubSpot's Inbound Conference!HubSpot Inbound ConferenceDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
32:5005/06/2023
478. Ask Us Anything: What's it Like Being the Breadwinner of Your Family?
Are you ready for an exciting dive into the world of the business power-couple? Because today, we’re here to share our stories, answer your burning questions and delve deep into what it’s like being the breadwinners of our families. Get ready for an enlightening, funny and profoundly honest discussion!What's it like being the breadwinner in your family? It's an interesting question, and one we've been asked multiple times. The truth? It's rewarding, it's challenging, it's empowering, and sometimes, it can be a bit of a pressure cooker.Our husbands are smart, successful, and ambitious in their careers. But as we've found, there's something uniquely empowering and rewarding about becoming the breadwinners ourselves. We’ll touch on the upsides, the potential downsides, and the way it’s shaped our relationships and lives. And yes, we're going to talk about money. But we're also going to talk about the impact we can have as entrepreneurs. Remember, as a business owner, your potential is limitless; there's no cap on your salary or the impact you can make in the world.So, join us for a candid, laugh-out-loud episode that will make you see the breadwinner role in a whole new light. You may just find it empowering and inspiring, especially if you're an entrepreneur and the potential breadwinner of your family!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:2023 HubSpot Inbound ConferenceGrab your ticket to HubSpot's Inbound Conference!HubSpot Inbound ConferenceDuct Tape MarketingListen to Duct Tape Marketing!Duct Tape Marketing
29:5401/06/2023
477. Summer Planning for Business Success: Strategies for Keeping Your Business Going Strong
Hello fellow Product Bosses! It's your go-to gurus, Jacqueline and Minna, back again to light up your path towards entrepreneurial triumph. We're peeling back the curtain today to share our blueprint for navigating the summertime business landscape. This season presents unique opportunities and challenges, particularly for us as moms. We've been tirelessly paving the way to this point, and now, we're ready to strategically dial it down for the summer, immersing ourselves in precious family time. However, we're not going completely off-grid.While you might not see us in the front row as often, we'll be working diligently behind the scenes to maintain the business momentum. But let's be honest: we're also planning on hibernating a bit, prioritizing our children, and enjoying the sunny season. And yet, we've never fully paused. Our commitment to growth and progress remains unshakeable. Even in moments of challenge, we stay the course.We're diving into the dynamics of planning and managing your business activities around the summer months, striking a balance between reaping the benefits of a flourishing business and basking in some well-deserved poolside relaxation. We've planned ahead, establishing our availability, planning activities with our kids, and batching our work in advance to ensure the summer months are as productive as they are refreshing. Join us as we break down these strategies and inspire you to carve out your own version of a successful, fulfilling summer.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMNo Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight Path
22:0629/05/2023
476. Breaking Barriers with Jerry Won: A Dive into Diversity, Connection, and Creativity
As we're in the middle of Asian American Pacific Islander (AAPI) Month, there couldn't be a more perfect time for Jerry Won to join us. His work in promoting diversity and sharing the multifaceted stories of Asian Americans through his podcast, 'Dear Asian Americans,' is making waves in the sphere of societal change.His business philosophy? Building relationships, providing assistance, and capturing the value created by doing good work. From his formative years in business school, to a career in corporate consulting and a stint at WeWork, Jerry's journey is a testament to the power of networking, community building, and embracing diversity.Jerry’s focus now includes running a creator business and community, a speaker mastermind, and helping others understand the worth of their stories and creations. Whether your product is a physical object or the value you bring as an individual, Jerry believes there is a way to market and capture that value.Join us as we dive deep into Jerry's inspiring journey and how we can learn from his experiences, embrace our differences, and use our unique paths to build successful businesses.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Learn more at jerrywon.comListen: Dear Asian AmericansWant a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:No Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight PathHubSpotGet started for free!HubSpot CRM
52:0125/05/2023
475. Summer Marketing Tips That Work
We stand on the precipice of yet another seasonal shift. Whether you're a parent, a summer enthusiast, or someone simply observing the changing times, we all experience the rhythm of the year in three parts: the traditional New Year, the transition to summer, and the commencement of the school year.This time of year as we transition from spring to full-blown summer, is when consumers are typically ready to spend. Think of it: weddings, graduations, summer camps, and more. It's a time filled with events and activities, much like the holiday season, and your customers are looking to make purchases to enhance these experiences.The key here, friends, is to understand and adapt to these changing customer behaviors. Consider holidays like Mother's Day and Father's Day, which were essentially designed to stimulate consumer spending during traditionally slower periods. These holidays, alongside others like Valentine's Day and Easter, are prime opportunities for you as sellers to lean into the consumer mindset and meet your customers where they're at.So, join us as we delve into the upcoming season change and provide strategies to better understand and cater to your customers' evolving needs and wants.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMNo Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight Path
35:5522/05/2023
474. Get Help Where You Can
Hey there, friends! In today's episode, we're addressing a major obstacle many people face—asking for help. We first encountered this concept from Natalie Eckdahl of BizChix, and it has since transformed our lives and businesses.We'll discuss the importance of seeking help in various aspects of your life, whether it's at home, in your business, or even when working out. We'll share our personal journeys and how we've evolved in this area since being introduced to the concept back in 2017.Join us as we explore the idea of getting help as much as you can afford, breaking down the barriers that might be holding you back. By embracing help, you'll not only improve your life but also unlock the full potential of your business. So, let's get ready to tackle this challenge and start thriving!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Want a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:No Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight PathHubSpotGet started for free!HubSpot CRM
34:4118/05/2023
473. Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business with Melissa Houston
Welcome back to another fantastic episode of the Product Boss Podcast, where we're here to support and guide you in growing your business. Today, we've got an amazing guest joining us to talk about becoming more cash competent!We're thrilled to have financial strategist Melissa Houston with us today. Melissa has been a valuable asset to our Masterminders and shares her passion for helping small business owners understand their finances. As a former social worker turned CPA, she noticed the disconnect between financial professionals and business owners and made it her mission to bridge that gap.Join us as we celebrate the launch of Melissa's new book, "Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business," which is set to release on May 16th. Melissa shares her journey from social work to accounting and the importance of understanding your numbers to make profitable business decisions.So, get ready to dive into business financial literacy and learn how to become cash confident with our amazing guest, Melissa Houston!Don't forget to enter our giveaway to have a chance to win a copy of Cash Confident- there will be 10 lucky winners! Enter here.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Learn more at shemeansprofit.comRead: Cash ConfidentWant a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:No Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight PathHubSpotGet started for free!HubSpot CRM
35:4415/05/2023
472. Let it Be Easy
Hey there, fellow entrepreneurs! In today's episode, we're diving into a powerful phrase that has been resonating deeply within our community and has become a game-changer for the small businesses we support: "Let it be easy." It's time to let go of overcomplication and give yourself permission to embrace simplicity in your business.We often feel like we need to do more, be in more places, and burn the candle at both ends to ignite that spark for our business. But in reality, when we focus, go deep instead of wide, and get clear on our intentions, that's when we can truly succeed. It's like a breath of fresh air and a weight off our shoulders.Join us as we explore the importance of focusing on what works, letting go of the things that don't, and how to keep your business simple while scaling and making more money without adding extra effort. It's time to let it be easy, and we're here to show you how. So, tune in and embrace the simplicity that can transform your business for the better!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:No Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight PathHubSpotGet started for free!HubSpot CRM
24:2211/05/2023
471. Tea, Culture, and Identity: Celebrating AAPI Month with Jenny Tse of Sipping Streams Tea Company
Welcome to another special episode of the Product Boss Podcast! This month, we're celebrating Asian American Pacific Islander (AAPI) Month and having some truly important conversations. Join us as we talk to our friend and student, Jenny Tse of Sipping Streams Tea Company, about her unique experience as an AAPI business owner and how we can all support AAPI businesses. Let's dive into the complexities of being both Asian and American, while also embracing our cultural heritage and using our platforms for positive change.Being AAPI means navigating an intercultural situation. Our heritage often discourages making waves, but now is the time to speak up and share our experiences. Jenny opens up about the challenges of being an Asian business owner in Alaska and the misconceptions she's faced. As we continue our conversation, we'll also discuss the importance of staying true to our roots and recognizing the vast diversity within the AAPI community.This episode is all about breaking stereotypes, supporting AAPI-owned businesses, and understanding the unique experiences of AAPI entrepreneurs. So let's dive in and explore how we can all learn from and uplift the voices of AAPI business owners in our community.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Support Jenny’s business at sippingstreams.com and see her amazing free tea resourcesWant a guide to over 308 business tolls and resources to help you effectively run your product-based business? Visit theproductboss.com/resourceguide to get this FREE download today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMNo Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight Path
33:0708/05/2023
470. You're Going to Love Another Bite: Shark Tank Edition
Today we’re sharing a collab episode we did with Another Bite — a Shark Tank rewatch podcast that breaks down all the latest and greatest pitches from the show.In this episode, we joined co-hosts John Dick and Jorie Munroe to jump into the tank with our business insights on Shark Tank products. Listen for:Bala Bangles’ major potential for the walking economy and need for social capitalThe Mad Optimist confusing marketing strategy and the effects of not putting the customer firstTenikle’s lack of a distribution engine and branding opportunitiesIf you like what you hear, search for Another Bite in your favorite podcast app. Like the one you’re using right now ;)Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Listen to Another BiteConnect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:No Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight PathHubSpotGet started for free!HubSpot CRM
44:2204/05/2023
469. You Can Always Make More Money
Welcome back to another episode, friends! Today, we're shaking things up with a mix of mindset shifts and hard truths about investing in yourself and your business. With the doors to Multi-Stream Machine open, we're addressing some of the concerns you may have about affording the investment and helping you break through these limiting beliefs.We want to remind you that money is a replenishable resource, just like the ocean—you can never drain it. As entrepreneurs, you have the skills and creativity to always make more money. It's essential to believe in your abilities and recognize that investing in education, tools, and resources can yield significant returns for your business.Our goal is to empower you to save money, make more money, and ultimately thrive in your business. So, join us as we bust through common misconceptions about investing and help you see the limitless potential of your entrepreneurial journey.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotGet started for free!HubSpot CRMNo Straight PathListen to No Straight Path by Ashley Menzies Babatunde!No Straight Path
37:2101/05/2023
468. Quiz: Which Type of Product Boss Are You?
Pop quiz, hotshot! Are you ready to discover which type of product boss you are? In this episode, we're breaking down the three main types of product bosses that thrive in our signature program, Multi-Stream Machine. Don't worry, this isn't about your age or favorite movie – it's about helping you recognize your unique strengths and how they can propel your business forward.We'll be discussing the three main buckets of students who excel in our Multi-Stream Machine program. These are the individuals who consistently achieve results and see growth in their businesses. While there are other students outside of these categories, we want to focus on these three to help you identify which one resonates with you the most.Once you've discovered your product boss tribe, you'll gain clarity on the direction your business needs to take and how our program can help you maximize your potential. So, join us as we help you uncover your product boss identity and set you on the path to success!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot Get started for freeHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
33:1427/04/2023
467. Are Discounts the Only Way to Drive Sales?
Want to increase your sales without cutting into your profits? We have good news for you: No discount, no problem! Discounts are just one type of offer that can be used to entice customers, but there are so many other strategies that can be just as effective.We discuss how discounts aren't the only way to drive sales, and how you don't need to rely solely on discounts to build your business. Some customers may be driven by price, while others are loyal to brands they love and won't hesitate to buy at full price. It's important to strike a balance and find the right mix of offers to keep your customers engaged and coming back for more.Join us as we dive into different types of offers, and why featuring a product doesn't always have to involve a discount. Discover how new product releases, limited access, and timing can be just as effective at driving sales. It's time to rethink your approach to discounts and start exploring the many other ways you can entice customers to make a purchase.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot Get started for freeHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
24:4524/04/2023
466. Can I Have a Successful Product Business as a Side Hustle?
Are you trying to grow your product-based business while juggling a full-time job and other responsibilities? Fear not, fellow side hustlers! We're here to guide you through the blend of managing a successful product business as a side hustle, while still working that full-time job.The blend is all about finding the right mix of ingredients in your life to make it all work. In this episode, we'll share tips and strategies for balancing your professional career, side hustle, and other responsibilities. We'll also discuss the importance of embracing the blend, as there's no perfect balance or juggle - but rather, a unique combination that works for you.Join us as we dive into how you can run a small business while working a full-time job, and still find success in your side hustle. Let's redefine success on your terms and make your product-based business thrive, even in the midst of your busy life!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot Get started for freeHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
27:3220/04/2023
465. If I Was an Etsy Seller, This is How I'd Grow My Business
Hey there, Etsy sellers and product bosses! Today's episode is dedicated to helping you grow your business, diversify your revenue streams, and stop relying solely on Etsy as a platform. If you're not an Etsy seller, stick around - we've got valuable tips that can apply to any product-based business!We're not Etsy coaches, but we do know a thing or two about building profitable, revenue-generating businesses without relying on a single platform or sales channel. That's why we want to help you think about expanding your "land" and stop building on borrowed land like Etsy.In this episode, we'll walk you through some of the action steps you can take to grow your business beyond Etsy and avoid potential pitfalls that can come from relying solely on one platform. We'll also discuss the importance of diversifying your sales channels to protect your business from unforeseen obstacles.So, join us as we explore the possibilities of growing your business beyond Etsy and help you take the necessary steps towards a more diverse and resilient product-based business!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot Get started for freeHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
30:3617/04/2023
464. Core Beliefs of People Who Are Good at Making Money
Are you one of those people who find it hard to make money? Do you struggle with a scarcity mindset? Well, you're not alone! In this episode of The Product Boss Podcast, we're going to dig into the core beliefs of people who are good at making money.We all know that making money is a crucial aspect of running a business. But for many people, it's an obstacle that can be difficult to overcome. That's why we're sharing seven core beliefs that successful money-makers tend to have. By understanding these beliefs and adopting them into your own life, you can empower yourself to feel confident, capable, and ready to make more money.So, if you're ready to unlock your money-making potential, tune in now to learn how to shift your mindset and embrace these core beliefs. Get ready to feel inspired and motivated to take your business to the next level!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn More About HubSpot AIHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
27:2713/04/2023
463. Our 48 Million Dollar Mission This Year
Are you ready to join us on a mission to empower small business owners and change the world? Our goal this year is to help 2000 product-based business owners reach $48 million collectively in earned revenue through our signature program, Multi-Stream Machine. We know that when women make money, they reinvest more into their families and communities — that's why we're so excited to welcome 2000 new students in 2023 and beyond.Inside Multi-Stream Machine, we teach our students how to make $2,000 in just 30 days, and provide the support and community they need to continue growing and expanding their businesses. Our program works, and we've already helped thousands of students add an additional $2,000 to their monthly revenue. But our mission doesn't stop there. We believe that when women are empowered, they can change the world, and we're committed to helping small business owners around the globe achieve financial success and independence.So join us on this journey to make a difference and create real change. By joining Multi-Stream Machine, you'll gain access to the knowledge, tools, and community you need to grow your business and achieve your financial goals. Together, we can generate $48 million in earned revenue for small businesses, and make a powerful impact on our families, communities, and the world. Let's do this!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Being Boss Listen to Being Boss with Emily ThompsonBeing Boss PodcastHubSpotLearn More About HubSpot AIHubSpot Podcast Network
18:1810/04/2023
462. 3 Etsy Myths Holding You Back
Are you an Etsy seller looking to take your business to the next level? We've got you covered! As successful entrepreneurs and product-based business owners ourselves, we love Etsy for the opportunities it provides for makers and small businesses. However, we've noticed some ingrained beliefs about Etsy that may be holding your business back. Join us as we explore three myths and one truth about Etsy, and learn how to break free from these limiting beliefs.We dive deep into the common misconceptions that Etsy is just a hobby, that you have to underprice your products to be competitive, and that you can't have a successful Etsy shop without a niche product. These beliefs can be detrimental to your business, and we're here to set the record straight. We also reveal the truth about what it takes to succeed on Etsy, and provide practical tips for leveraging the platform to grow your business.Don't let these myths hold you back from achieving your full potential on Etsy. Join us as we bust through these misconceptions and provide actionable advice for growing your business on the platform. Whether you're a seasoned seller or just starting out, this episode is packed with valuable insights that can help take your Etsy shop to the next level!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn More About HubSpot AIHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
46:2306/04/2023
461. What if I Don't Have a Best Seller?
Have you ever wondered how some businesses seem to skyrocket to success with a killer product, while others struggle to find their footing? Join us as we break down the big, complex question that has been haunting entrepreneurs for ages: "How do I find my best seller?" Whether you're just starting your journey, trying to identify your star product, or looking to pivot from your current best seller, we've got the insights you need to move forward with confidence.In this episode, we'll dive into the nitty-gritty of finding, embracing, and nurturing your best seller. We'll also discuss how to navigate the web of questions and challenges that arise when you're just starting out or trying to shift gears.No matter where you are in your business journey, we promise you'll walk away feeling motivated, enlightened, and ready to make your mark on the world. Tune in now and let's get started on the path to success.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn More About HubSpot AIHubSpot Podcast NetworkBeing Boss Listen to Being Boss with Emily ThompsonBeing Boss Podcast
26:2403/04/2023
460. On My Way to Tell My Spouse/Family My Business is Not a Hobby
Are you tired of feeling like your family and friends don't take your business seriously? Trust us — you're not alone! In this episode, we discuss the frustration that comes with having loved ones view your business as just a hobby. We share our own experiences and offer practical advice on how to shift your mindset and start treating your business like a true professional.It's important to take ownership of your business and understand your own goals and purpose, regardless of what others may think. Share your aspirations with loved ones and set concrete goals to work towards. Knowing your numbers and tracking your progress is key, even if you don't have a formal business education. By treating your business as a legitimate enterprise and taking charge of your success, you'll gain the confidence you need to thrive.If you've ever felt frustrated or dismissed by those around you when it comes to your business, this episode is a must-listen. Join us as we motivate and inspire you to take your business to the next level. Don't let anyone else define your success - start owning your role as a business owner today!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Join our email list and get exclusive hot tips for product bosses sent straight to your inbox: theproductboss.com/tpbemailConsistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpotHubSpot Podcast NetworkOnline Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made Easy
39:0030/03/2023
459. What if I Don't Want to Be the Face of My Brand?
Have you ever wondered what it takes to be the face of a brand? Does the idea scare you or excite you? It's a question that many entrepreneurs grapple with, and on this episode of the podcast, we're going to dive deep into the topic.But what if you don't want to be the face of your brand? The good news is: You don’t have to be! We have some great tips on how to still tell your story and build a brand persona without putting yourself front and center. From crafting a compelling about page to leveraging social media, these insights and actionable tips will help you build a brand that resonates with your audience.However, there are some advantages to growing your business as a personal brand, which we’ll go into as well. So tune in to this episode and learn how to take your brand to the next level — whether you're the face of it or not.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Are you ready to transform your business? Then join us for our Sell More, Do Less Bootcamp, a game-changing series of LIVE WORKSHOPS and the WORLD-RENOWNED BEST SELLER SECRETS CHALLENGE that everyone is talking about! Join us here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpotHubSpot Podcast NetworkOnline Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made Easy
28:5927/03/2023
458. How We're Dealing with Overwhelm as Moms and Business Owners
Are you feeling overwhelmed juggling your personal and professional life? You're not alone! In this episode, we dive into the reality of overwhelm and share our experiences, strategies for coping, and tips for reframing our thoughts and expectations.We discuss the importance of understanding that just because you can do something doesn't mean you should. By delegating tasks and finding ways to outsource some responsibilities, we can not only create more time for ourselves but also support others in the process. We also explore how using apps and other resources can help alleviate some of the pressure we feel during busy seasons.Join us as we dive deep into our personal stories and offer practical advice for managing the many demands on our time and energy. Remember, overwhelm is temporary, and by finding ways to make things easier on ourselves, we can successfully navigate through life's busy seasons. Tune in and let's tackle overwhelm together!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Online Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made EasyHubSpotLearn how your business can grow better with HubSpotHubSpot Podcast Network
34:1323/03/2023
457. Be Brave Enough to Suck at Something New
Are you hesitant to try something new because you're worried about not doing it well? Do you find yourself avoiding new opportunities because you're scared of sucking at them? In today's episode, we're going to remind you that it's okay to suck at something new. In fact, most of the time, it's inevitable! As product-based business owners, we've all been there - our first product launch, email, or video may have sucked. But we kept practicing, and eventually, we got better. So, if you're feeling stuck, afraid, or just need a little nudge to start something new, this episode is for you.It's easy to get caught up in what other people will think if we fail or make a mistake. But here's the truth: your self-worth is not tied to your success or failure. We're here to remind you that you are brave and capable, even if you suck at something new in the beginning. It takes courage to try new things and be willing to look foolish. So, let's embrace our imperfections and remember that failure is not the end, but rather an opportunity to learn, grow, and try again.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Online Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made EasyHubSpotLearn how your business can grow better with HubSpotHubSpot Podcast Network
19:3520/03/2023
456. A Microaction to Raise Your Revenue Right Now
Are you feeling discouraged about scaling your business because of a low average order value? Don't worry, you're not alone! We've all been there, and that's why we're excited to share a micro action that can help you increase your revenue - and it's as easy as asking if your customers want fries with their burger.In this episode of The Product Boss Podcast, we're tackling one of the biggest questions we get asked - how do I raise my revenue? Our program, Multi-Stream Machine, is designed to help you address this issue. But, in this episode, we're focusing on a quick micro action that you can implement right now to see immediate results. We're talking about increasing your average order value by training your staff or helpers to offer additional items or services during the checkout process.The best part? This micro action is not only easy to implement, but it can also be a little bit fun. Think of it like upselling at a fast-food restaurant, but with a personal touch. We'll show you how you can offer your customers that extra item and increase your revenue instantly. So grab a cup of coffee and tune in to this episode to learn how to raise your average order value and take your business to the next level.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Sign up for our Multi-Stream Machine waitlist at multistreammachine.com.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpot:HubSpot Podcast NetworkOnline Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made Easy
18:2816/03/2023
455. Help, Should I Tell My Customers I'm Raising My Prices?
Are you a business owner who's ever wondered whether you should tell your customers you’re raising your prices? As business owners ourselves, we know that pricing can be emotional and tricky. But pricing your products correctly is critical for creating and growing a profitable business. So, should you tell your customers you're raising your prices?In this episode, we'll discuss this common question and share some principles and scenarios to help guide your decision. There's no one-size-fits-all answer to this question, but there are some principles and scenarios that can help you make a decision. This is exactly what we'll explore in this episode, based on our own experiences and those of other business owners we've talked to and worked with.So, if you're feeling stuck or anxious about raising your prices, don't panic! You're not alone, and there are strategies and tips that can help you navigate this challenge. Whether you decide to be transparent, offer incentives, or phase in the price increase gradually, the key is to communicate your message clearly, authentically, and respectfully to your customers. Tune in now to gain confidence in your pricing decisions and take your business to the next level!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpot:HubSpot Podcast NetworkOnline Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made Easy
21:2613/03/2023
454. Why Creating Inclusive Brands is the Future of Business with Sonia Thompson of Inclusion and Marketing
Are you struggling to build an inclusive brand that attracts and retains diverse customers and talent? Get ready to be inspired and equipped with the knowledge you need as we welcome our special guest, Sonia Thompson. She's an inclusive brand coach and strategist, with nearly two decades of experience in marketing, including nine years in healthcare marketing. But what really sets Sonia apart is her personal journey, which led her to become an advocate for creating inclusive brands that attract and retain diverse customers and talent.As someone who has felt the frustration of not belonging, Sonia knows firsthand how critical it is for everyone to feel included. That's why she's dedicated herself to helping business leaders, entrepreneurs, and business owners create welcoming and inclusive environments for both their teams and customers.In this episode, you'll hear about Sonia's inspiring journey, as well as her expert advice on how to build an inclusive brand that resonates with your audience. Sonia walks us through her 5 “C” Framework which talks about the importance of understanding your customers' differences and how to create a culture that celebrates diversity.Whether you're struggling to attract diverse talent or want to create a more inclusive environment for your team and customers, this episode is for you. So tune in and get ready to be inspired and equipped with the knowledge you need to build a more inclusive brand.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Newsletter: inclusionandmarketing.comProgram: inclusivebrandacademy.comInclusion & Marketing PodcastInstagram: @soniaethompsonTwitter: @soniaethompsonConsistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpot:HubSpot Podcast NetworkOnline Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made Easy
40:1009/03/2023
453. You Were Made to Stand Out
Today’s a really unique episode because we actually recorded it during our last episode of the season for Bosses & The Blend so we had a live audience during it! We've had a ton of new students join Multi-Stream Machine lately, and while we can tell you all about the tools, strategies, and steps to take your business to the next level, there's something else that's holding a lot of you back. Yep, you guessed it – mindset. Specifically, how it can impact women in particular.We're discussing the career advice given by female billionaires, moguls, and CEOs that's helped them succeed. These thought leaders, including Oprah Winfrey, Melinda Gates, Dolly Parton, and Suneera Madhani, shared their insights in a recent Inc Magazine article that really resonated with us. What's the common thread in their advice? Be true to yourself. Oprah said it best in a 2019 interview, explaining that she quit a job that required her to be inauthentic. Dolly Parton and Melinda Gates agree, noting that fitting in is overrated. It's a lesson that applies to all ambitious women. So let's embrace our authentic selves and unleash our inner superstars because you were made to stand out!So let’s get out there, and get ready to learn how to break through those mental barriers and become the entrepreneur you've always wanted to be. This is an episode you won't want to miss!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Online Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made EasyHubSpotLearn how your business can grow better with HubSpot:HubSpot Podcast Network
54:4706/03/2023
452. How to Clarify Your Story So Customers Will Buy with Dr. J.J. Peterson of Marketing Made Simple
Are you ready to take your business to the next level and elevate your brand? We have none other than Dr. J.J. Peterson, the host of Marketing Made Simple and the head of Story Brand, here to help make it happen! J.J. is an expert communicator and a brand strategist, and we are huge fans of his work.In this episode, J.J. will take us through the Story Brand framework used by brands such as Intel, Pantene, and Berkshire Hathaway — and trust us, it's going to be amazing. You will have aha moments as you learn how to sell effectively using stories and content that connects with your customers. We always say storytelling is key to building strong relationships with your audience, and J.J.'s goal is to help leaders and business owners, like you, eliminate confusion, connect with your customers, and grow your business.Get ready to be motivated, inspired, and informed. We can't wait for you to hear all the gems of knowledge he has to share!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Learn more at storybrand.comFREE StoryBrand Brand Script: storybrand.com/brandscriptConnect with J.J. on LinkedIn: linkedin.com/in/j-j-peterson-1b4011a2Follow J.J. on Instagram: @drjjpetersonConsistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Online Marketing Made Easy Listen to Online Marketing Made Easy with Amy Porterfield Online Marketing Made EasyHubSpotLearn how your business can grow better with HubSpot:HubSpot Podcast Network
43:4302/03/2023
451. Breaking into Big Box Retailers with Aggie Burnett of AB Creative
Your path to success doesn’t have to look like anyone else’s but your own. That’s true for Aggie Burnett of AB Creative, a beauty product expert with her own amazing brand that has been sold in popular stores like Sephora.AB Creative, founded in 2017, helps beauty brands break through “cult status” and gain traction. They specialize in working with brands that are creating their own unique products rather than just customizing existing formulas off the shelf. AB Creative partners with brand founders who are personalizing and customizing their products by working with formulators or makers. These self-funded brands receive the support they need to start, grow, and scale, just like AB Creative's own self-funded brand.She’s sharing with us valuable insights on how to break into a big box retailer and she even talks about her personal experience with selling to Sephora. Spoiler alert: Things did not go as planned or expected, but they still worked out in the end!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Learn more at abcreativenyc.comFollow Aggie on IG: @abcreativenycGrab your FREEBIE: 30 Powerful Positioning Strategies For Your Product Brand here.Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode: HubSpot Learn how your business can grow better with HubSpot: https://www.hubspot.com
HubSpot Podcast NetworkAnother Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite Podcast
27:2927/02/2023
450. From Employee to Entrepreneur with Amy Porterfield of Online Marketing Made Easy
Today is a big day for us - it feels like a full-circle moment. We have a special guest on the show who has had a significant impact on our journey, our lives, and our partnership. If you don't know who Amy Porterfield is yet, you'll soon find out. She's an expert in marketing, and we have always looked up to her since we started our business. Amy's vulnerability and openness have always resonated with us, and we have learned so much from her.Her new book, Two Weeks Notice, is an incredible guidebook for anyone who is thinking of leaving their 9 to 5 job and pursuing their dreams. We're excited to share this with all of you, especially those who have a side hustle or are struggling to figure out how to make the leap. The first part of the book is all about mindset - dealing with fear, feelings of inadequacy, and imposter syndrome. It's a real gift to have someone say, "You can do this," and that's exactly what Amy does in her book.Amy’s built a life she doesn't need a vacation from, and she's on a mission to help millions of others do the same. We're thrilled to have her on the show and can't wait for you to hear our interview! Amy’s book, Two Weeks Notice is out now so make sure you grab your copy here!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:To celebrate the release of Amy’s book, Two Weeks Notice, we are giving away 10 copies of the book! All you have to do is enter here.Learn more at amyporterfield.comInstagram: @amyporterfieldConsistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, visit A Year of Content.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite Podcast HubSpot Learn how your business can grow better with HubSpot:...
56:1723/02/2023
449. Why Being Ready is a Lie
If you wait until you’re ready, you’ll never take action because the truth is…you’ll never be ready! But sometimes we just need to take the leap of faith and trust that the door will open for us. When you hold yourself back with the belief that you’re not ready, then you’re only stopping yourself from moving forward and growing.So today, let's empower ourselves to take positive steps forward, whether it's starting a business, investing in ourselves, wearing that dress just because, or simply burning candles without waiting for a special occasion.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Doors to our signature program, Multi-$tream Machine close TOMORROW! If you’re a product-based business owner who is looking to 2x - 4x your revenue and build the business you’ve dreamed of then sign up now before the doors close and make sure you don’t miss out! Let’s grow your business together!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode: HubSpot Learn how your business can grow better with HubSpot: https://www.hubspot.com
HubSpot Podcast NetworkAnother Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite Podcast
33:2220/02/2023
448. Side Hustling on Etsy and In-Person Markets
Today's episode is extra special as you get a double dose of spotlight stories. We'll kick off with Gina Rosen of Fan Sparkle, followed by an update from a crowd favorite, Rachel Dunn of Rachel Dunn Jewelry. These two product bosses work full-time jobs and run their businesses as side hustles, proving that it's possible for anyone with a side hustle to have a successful product-based business. Get ready for twice the fun and inspiration!Gina is the owner of Fan Sparkle which focuses on collegiate jewelry, sorority jewelry, and stickers. On top of that, she’s doing this all as a side hustle! She shares the lessons she has learned from Multi-Stream Machine, how that has started to shift things in her business, and where she’s taking things in the future.Then we follow up with Rachel Dunn of Rachel Dunn Jewelry. She’s highly involved in the Product Boss and M$M community, managing her Etsy shop on top of her day job while supporting her children, including her special needs son. It’s been over a year since her last appearance on the podcast, so we’re going to get all the updates on where she is now and how she continues to learn and evolve in her business!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:fansparkle.cometsy.com/shop/RachelDunnJewelryIf you’re a product-based business owner who is looking to 2x - 4x your revenue and build the business you’ve dreamed of, then you’ll want to join our signature program, Multi-Stream Machine! Doors are now open for a limited time! It’s the first time doors are open in 2023 so sign up now, and make sure you don’t miss out!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode: HubSpot Learn how your business can grow better with HubSpot: https://www.hubspot.com
HubSpot Podcast NetworkAnother Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite Podcast
01:18:2716/02/2023
447. [Exclusive] Unleash Your Best Sellers
Are you ready to transform your business into a profitable revenue-generating machine with consistent sales and a laser-focused strategy? Look no further! By harnessing the power of your best selling products and choosing the best ones to focus on, you'll give your business the boost it needs to grow and succeed.Whether you're a Product Boss looking to stand out in a crowded market, maintain momentum and consistency in your sales, or streamline your business operations, we have the information you need to succeed.You'll learn how to maximize profits by focusing on what works. We'll help you stay focused on the most important aspects of your business and by consistently targeting the "needle movers", you'll see increased time and money. Join us and let's unleash the full potential of your business through a focused and profitable approach.Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:It’s time to stop throwing spaghetti at the wall and start focusing on what works…your best sellers!! Our FREE 5 day Best Seller Secrets Challenge kicks off TODAY! We’re teaching you the secrets to maximizing your revenue and growing a profitable business year-round. Sign up now to save your spot!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpot: https://www.hubspot.com
HubSpot Podcast NetworkAnother Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite Podcast
01:05:0713/02/2023
446. Four 6-Figure Months in a Row with Christina Guy of The Hotel Sheet
Today's episode is going to be an absolute BLAST! We're shining the spotlight on some of our Multi-Stream Machine students and it's time to CELEBRATE all their wins. Because let's face it, our students are heroes in their own right — but they don't always shout it from the rooftops. That's where we come in!We are ecstatic for you to meet Christina Guy of The Hotel Sheet and hear her story with her husband and their partnership and all the things that have happened for them in the past year. After several years of running a successful ad agency business, Christina thought making the leap to a product-based business would be a piece of cake… but it wasn’t quite that simple. It wasn’t until she joined the Best Seller Secrets Challenge and then Multi-Stream Machine shortly after that her business really started to take off!Our community is all about lifting each other up, spreading positivity, and showing that success is within reach, no matter what your unique journey is. We love to say "She's not your competition, she's proof it can be done!" Hearing these inspiring stories from fellow product-based business owners is a game-changer and many of you have already expressed how much it means to you. So buckle up and get ready for a feel-good ride, as we share this uplifting story with you!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:Check out The Hotel Sheet Website!It’s time to stop throwing spaghetti at the wall and start focusing on what works…your best sellers!! Join us for our FREE 5 day Best Seller Secrets Challenge where you’ll learn the secrets to maximizing your revenue and growing a profitable business year-round. Sign up now to save your spot!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite PodcastHubSpotLearn how your business can grow better with HubSpot: https://www.hubspot.com
HubSpot Podcast Network
56:3709/02/2023
445. If You Always Feel Like You're Trying to Catch Up, You Need This
As product-based business owners, it can be difficult to keep up with the ever-changing seasons and trends. You may be out shopping just after Christmas at your local big box store and see them already selling for Easter! When they’re so far ahead of us small business owners, how can we keep up?It's moments like this that can make us feel overwhelmed, lost and behind our competition. But there are ways to stay ahead of the game and feel more in control so that you are prepared for every season! Let's explore how you can keep up with the ever-changing trends and seasons to ensure success for your product-based business.If you always feel like you're trying to catch up, you need a selling cycle. When you’re on a selling cycle you know what to sell and when to sell it without having to think about it. Want a selling cycle template for FREE? Then sign up now and join us for our Best Seller Secrets Challenge which kicks off on Monday, February 13th!Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today!Resources:It’s time to stop throwing spaghetti at the wall and start focusing on what works…your best sellers!! Join us for our FREE 5 day Best Seller Secrets Challenge where you’ll learn the secrets to maximizing your revenue and growing a profitable business year-round. Sign up now to save your spot!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubSpotLearn how your business can grow better with HubSpot: https://www.hubspot.com
HubSpot Podcast NetworkAnother Bite PodcastBe sure to go listen to Another Bite, hosted by Jon Dick, Jorie Munroe, Leslie Green, and Ariel Boswell here: https://listen.hubspot.com/public/83/Another-Bite-1d93fa5c/1ddb0e2dAnother Bite Podcast
22:1606/02/2023