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Business
Jacqueline Snyder
A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life. As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more. Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
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640. "How do I turn my creative hobby into a profitable product-based business?" | Coaching Session

640. "How do I turn my creative hobby into a profitable product-based business?" | Coaching Session

Welcome back, product bosses! We have another inspiring coaching session with Sarah, the owner of Sparkyframes Stitchery, who creates and sells hand-embroidered pieces and kits. If you’re a product-based business owner who is ready to turn your creative hobby into a thriving and profitable product-based business, then this episode is for you! Right now, Sarah is seeing her products mostly sell at local markets and workshops, but has yet to really make sales or a profit in her business. Now Sarah is ready to turn her creative hobby into a profitable business, but she isn’t quite sure of how to do that. Together, we dig into why sometimes you need to reposition to be successful, the power of going deep, not wide and how diversifying your sales channels can create a simpler path to meeting your revenue goals and building the business of your dreams. Tune in as we figure out how to take Sarah’s creative hobby to thriving and profitable product-based business and learn how you can apply these steps to your product business as well!   Resources:Learn more about Sarah’s products at Sparkyframes Stitchery Follow Sarah’s business journey on InstagramWhat if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That’s exactly what you’ll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business and right now, you can get in at the founding members rate for a limited time only! Click here to grab your spot.Want my step-by-step guide to making sales and having successful promotions this Black Friday? Click here to grab it for free!Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's BreezeVisit hubspot.com/marketers to learn more!Hubspot BreezeMy First Million PodcastListen to My First Million wherever you get your podcasts.My First Million
46:4721/11/2024
639. From Hustle to Flow: The Mindset Shift That Will Transform Your Product Business (Plus a BIG Announcement!)

639. From Hustle to Flow: The Mindset Shift That Will Transform Your Product Business (Plus a BIG Announcement!)

Welcome back to another episode, product bosses! Today I’m tackling a topic that might ruffle some feathers, but is absolutely going to be a game-changer in your product-based business. If you feel like you’re being pulled in a million directions, but nothing is actually moving forward with all of the effort you’re putting in, know that I have been there and that this episode is for you. In this episode, I’m diving into one of the biggest obstacles holding you back from getting the results you’re actually looking for, which is the “hustle mentality.” That’s right because the truth is, hustling alone is not a strategy, in fact, it’s a recipe for burnout and for hitting a wall. So if you’re stuck in hustling mode, know you aren’t alone and it’s not your fault, and also that there is a way out!Tune in as I share with you more about the “hustle mentality” and the three key secrets you need to know to be able to make the shift from hustle to flow so that you can work smarter not harder. Plus I share more info about how The Product Boss Academy, my new membership, can help guide you through this exact transformation from hustle to flow!Resources:What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That’s exactly what you’ll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business and right now, you can get in at the founding members rate for a limited time only! Click here to grab your spot.Want my step-by-step guide to making sales and having successful promotions this Black Friday? Click here to grab it for free!Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's BreezeVisit hubspot.com/marketers to learn more!Hubspot BreezeMy First Million PodcastListen to My First Million wherever you get your podcasts.My First Million
37:5018/11/2024
638. "I want to grow my business, but it feels like a hot mess- help!" | Coaching Session

638. "I want to grow my business, but it feels like a hot mess- help!" | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Beth, the founder of Tiny Spicy Kitchen, who creates allergy-friendly food mixes for health-conscious home cooks. If you’re a product-based business, especially a food business, and you feel like a hot mess or like you’re struggling to know where to focus to grow and make more sales, then this episode is for you!Right now, Beth is seeing her products sell well in-person, but isn’t really seeing any online sales and with her full time job of being a teacher, in August, she had to start cutting back on the number of markets she attended. Now Beth really wants to make her business work, but she’s feeling like a bit of a hot mess and like she isn’t sure where to focus to grow and continue making sales. Together, we dive into refining her brand positioning, defining her target audience, connecting with the right audience to build loyalty, and ways she can make the most of the holiday season by leaning into what’s already working for her so she can hit her sales goal.Tune in as we figure out how to turn Beth’s feelings of “hot mess” into actionable steps she can take to reach the goals she has set for herself and learn how you can apply this method to your product business as well! Resources:Learn more about Beth’s products at Tiny Spicy KitchenFollow Beth’s business journey on Instagram here.If you’re ready to go from feeling overwhelmed to empowered or you’re looking to grow your business with confidence and without overwhelm, I’m so excited to share this brand new offer with you! To learn more about The Product Boss Academy, click here.Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:My First Million PodcastListen to My First Million wherever you get your podcasts.My First MillionHubspot's BreezeVisit hubspot.com/marketers to learn more!Hubspot Breeze
51:1014/11/2024
637. The 3 Biggest Roadblocks Holding Back Your Business Growth

637. The 3 Biggest Roadblocks Holding Back Your Business Growth

Welcome back to another episode, product bosses! Today I’m diving into the 3 biggest roadblocks I see product-based business owners facing that are holding them back from their next level of growth. If you’re feeling stuck or frustrated or like you’ve been working harder than ever before, but you’re not seeing the results you want, know that you are not alone!In this episode, I’m sharing the three biggest roadblocks I see product-based business owners face, which include: a lack of clear product or brand identity, lack of systems or operational structure, and a lack of solid marketing and business foundations. I dig deeper into each roadblock and the importance of it, along with ways you can overcome them in your product-based business. So tune in as I share with you how to break through the roadblocks and concrete walls that are keeping you from growing your product-based business the way you want to! Plus if you’re struggling with anything I discuss in this episode, then don’t miss out on joining the waitlist so you’re one of the first to know about my game-changing solution for you!Resources:If you’re ready to grow your business with confidence and without feeling all the overwhelm, I’m so excited to share this brand new offer with you TOMORROW! To be the first to know about it, head to https://www.theproductboss.com/waitlist or click here.Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's BreezeVisit hubspot.com/marketers to learn more!Hubspot BreezeMy First Million PodcastListen to My First Million wherever you get your podcasts.My First Million
25:0211/11/2024
636. "My products aren’t selling the way I want them to and I don’t know why." | Coaching Session

636. "My products aren’t selling the way I want them to and I don’t know why." | Coaching Session

Welcome back, product bosses! We have another unique coaching session with Sandra, the founder of Cattitude Crafts, who makes and sells beautiful handmade faux floral decor and centerpieces out of silk. If you're just starting your business or you’ve been in business for years, but your products aren’t making the sales you want to, then this episode is for you!Sandra is feeling a lot of overwhelm in her business, and while she’s been in business for 3 years, she’s still not where she wants to be. Sandra believes a tailored marketing plan is the solution to her problem, but there might actually be something else holding her back. Together, we discuss overcoming imposter syndrome and overwhelm to still be productive, why you need to become known for something and what role your “why” plays, and how to make small, but quick marketing pivots to make the most of this holiday season!Tune in as we figure out the “why” behind Sandra’s products and business so she can start making more sales and learn how you can apply this to your business as well, because if you’re missing your “why” then you won’t ever be able to grow your product business!Resources:Learn more about Sandra’s products at Cattitude CraftsFollow Sandra’s business journey on Instagram hereIf you’re ready to go from feeling overwhelmed to empowered or you have a product-based business making $0 up to $99k per year, I’m so excited to share this brand new offer with you next week! To be the first to know about it, head to https://www.theproductboss.com/waitlist or click here.Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's BreezeVisit hubspot.com/marketers to learn more!Hubspot BreezeMy First Million PodcastListen to My First Million wherever you get your podcasts.My First Million
01:08:5707/11/2024
635. Why Selling Isn't Enough: The Missing Pieces in Your Product Business

635. Why Selling Isn't Enough: The Missing Pieces in Your Product Business

Welcome back product bosses! Today I’m sharing a hard truth which is, focusing only on selling is one of the biggest mistakes you can make in your product-based business. If you’re someone who has really been struggling to make any sales, you’ve seen a decline in your sales, your sales aren’t where you want them to be or really you’re anywhere in between, this episode is for you!In this episode, I’m sharing the number one thing I have learned and seen from deep diving into and coaching so many product-based businesses this year because what I’ve realized is that things are changing in the product industry. It’s no longer just about getting more eyes and onto more platforms anymore, but rather it’s really about building a business that can support all of this and that you can sell your products from.So tune in as I share with you what you really need to have in place before you can have a sellable product and a sustainable product business because it’s probably not what you think!Resources:If you’re ready to go from feeling overwhelmed to empowered or you have a product-based business making $0 up to $99k per year, I’m so excited to share this brand new thing with you! To be the first to know about it, head to https://www.theproductboss.com/waitlist or click here.Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:My First Million PodcastListen to My First Million wherever you get your podcasts.My First MillionHubspot's BreezeVisit hubspot.com/marketers to learn more!Hubspot Breeze
37:5904/11/2024
634. "I work a full-time job and my product business is my side hustle, how do I grow my business?" | Coaching Session

634. "I work a full-time job and my product business is my side hustle, how do I grow my business?" | Coaching Session

Welcome back, product bosses! We have another engaging coaching session with Julie, the founder of Savoure Kitchen, whose business specializes in gourmet nut mixes, barbecue sauces, and salad dressings. If you're still working a 9-5 but wanting to grow your product-based business “side hustle,” then this episode is for you!Julie has been selling mostly at in-person events like farmers markets and while she has been seeing some success, she’s ready to expand beyond these events and beyond being local to bring in more eyes and customers, but she’s struggling to figure out how to do this with limited time.Together, we dive deep into creating offers and how to increase average order value so that you can make more money with each purchase, how niching down can lead to your most simple path forward, and the importance of good time management skills and setting goals for yourself!Tune in as we figure out how Julie can make the most of her limited time to grow her product biz side hustle, while still working her full time job, and how you can do the same in your business, whether you’re a full time or side hustle product boss.Resources:Learn more about Julie’s products at Savoure KitchenFollow Julie’s business journey on Instagram hereNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!If you’re ready to go from feeling overwhelmed to empowered or you have a product-based business making $0 up to $99k per year, I’m so excited to share this brand new thing with you! To be the first to know about it, head to https://www.theproductboss.com/waitlist or click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Marketing and Content HubsVisit hubspot.com to get started for free! Hubspot Marketing and Content HubsEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
49:5831/10/2024
633. The Untold Story of My Product Based Business Journey

633. The Untold Story of My Product Based Business Journey

Welcome back, Product Bosses! Get ready to dive deep into the journey of entrepreneurship with me, Jacqueline Snyder, as I share the untold story of my product-based business journey. If you're struggling with your sales channels, feeling overwhelmed, or lacking a clear brand and business structure, this episode is for you!In this episode, I open up about my early days in business, and how I faced substantial challenges, including balancing work and personal life after having children, and figuring out everything independently—from sourcing materials to identifying my target customers. Learn how I was able to transition from selling at local markets to seeing my products worn by celebrities like Kim Kardashian and Carrie Underwood. I discuss the importance of understanding your customers' pain points, building a cohesive brand, and creating strong business systems and foundations. Tune in as I share practical lessons you can implement today in your product-based business to reduce burnout and achieve a scalable and profitable business.Resources:If you’re ready to go from feeling overwhelmed to empowered or you have a product-based business making $0 up to $99k per year, I’m so excited to share this brand new thing with you! To be the first to know about it, head to https://www.theproductboss.com/waitlist or click here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Marketing and Content HubsVisit hubspot.com to get started for free! Hubspot Marketing and Content HubsEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
29:3328/10/2024
632. "My products are not selling the way I want them to, but I’m not sure what I’m doing wrong- help!" | Coaching Session

632. "My products are not selling the way I want them to, but I’m not sure what I’m doing wrong- help!" | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Aurie, the founder of Sonshine Paperie, who creates watercolor greeting cards and stationery. If you’re not making the sales you want to or you have yet to turn a profit in your product-based business, then this episode is for you!Aurie has been selling mostly at in-person markets and while she has been making sales, she’s not profitable yet which has left her feeling stuck and wondering why her products aren’t selling the way she wants them to. Together, we dig deep into the importance of niching down and the difference it can make, how to adjust your product offerings to meet your ideal customer’s wants and needs, and why you absolutely must know who your ideal customer is and how to speak to them, if you want to be successful and make more sales.Tune in as we figure out how Aurie can make more sales in her product business and start to turn a profit, and how you can do the same in your product business too! Resources:Learn more about Aurie's products at Sonshine PaperieFollow Aurie’s journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Marketing and Content HubsVisit hubspot.com to get started for free! Hubspot Marketing and Content HubsEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
48:5424/10/2024
631. Scaling a Product Empire: Aunt Flow’s Journey from $250 to $16 Million with Founder, Claire Coder

631. Scaling a Product Empire: Aunt Flow’s Journey from $250 to $16 Million with Founder, Claire Coder

Welcome back, product bosses! Today, I am so excited to share a live recording I did at Inbound this year with Claire Coder, the founder of Aunt Flow—a company dedicated to making period products accessible in public spaces and creating a supportive community around normalizing menstruation. Claire’s journey is so inspiring as she started her company out of a three-bedroom apartment in Ohio and her feminine hygiene dispensers are now present in over 60,000 bathrooms worldwide.In this episode, we dive into Claire’s motivations and her unique path to entrepreneurship. At 18, she founded Aunt Flow by purchasing bulk period products and selling them directly to local businesses. Claire shares key insights on validating business ideas and developing pricing strategies, and emphasizes the importance of community and mentorship in growing a small business.Claire also shares how she overcame challenges in raising capital (pitching to 86 firms before securing funding!), practical advice on taking a hands-on approach with your products, and the significance of persistence when it comes to owning a product-based business.Tune in to learn more about Claire’s success and for actionable takeaways that you can apply to your own product-based business!Resources:Learn more about Aunt Flow hereFollow Aunt Flow’s journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Marketing and Content HubsVisit hubspot.com to get started for free! Hubspot Marketing and Content HubsEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
33:1521/10/2024
630. "I’ve crossed the six-figure mark and want to double my sales for next year, what’s my best, simplest path forward?" | Coaching Session

630. "I’ve crossed the six-figure mark and want to double my sales for next year, what’s my best, simplest path forward?" | Coaching Session

Welcome back, product bosses! We have another informative coaching session with Tirazh, the founder of Tirzah Lane Art, who creates and sells cowgirl inspired art. If you’re wondering how to figure out your best and simplest path forward to double your sales for next year, then this episode is for you!Tirzah has a wonderful business and has already crossed her first six-figure mark, but is currently struggling with finding a simplified, clear direction forward of how she can continue this growth and even double her revenue next year. Together, we dig deep into the importance of driving your own traffic to Faire to reduce commission expenses, why you need to build retailer relationships, and how knowing your numbers really can make all the difference!Tune in as we figure out how Tirzah can simply and successfully grow her business, double her sales and increase her profitability, and how you can find your best and simplest path forward too! Resources:Learn more about Tirzah's products at Tirzah Lane ArtFollow her journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Are you making $500k or more in annual revenue in your product-based business? If so, I invite you to join me for my FREE masterclass, Your 3-Step Framework to Build a MillionDollar Product-Based Business in 2025. You can apply and save your spot here!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Marketing and Content HubsVisit hubspot.com to get started for free! Hubspot Marketing and Content HubsEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
43:3817/10/2024
629. The Million-Dollar Playbook: How to Make Your First and Next Million

629. The Million-Dollar Playbook: How to Make Your First and Next Million

Welcome back, Product Bosses! In today’s episode, we discuss the challenges product-based business owners often face when reaching revenue milestones from $500,000 to multiple millions! But don’t worry, because even if you’re just starting out or haven’t reached six figures yet, you’ll still have plenty of takeaways!When it comes to growing a million or multi-million dollar business, you face a different set of challenges compared to the ones you overcame to reach five figures or multiple-five figures. Challenges such as increased self-doubt with every decision you make, burnout (especially if you’re a solopreneur!), and an increased need to pivot when things do not go your way!In this episode, we dive deep into strategies you can use to realign your mindset to overcome self-doubt, how to maintain work-life balance to prevent burnout, and the importance of learning from your failures. Plus we discuss why surrounding yourself with a strong network and community is crucial to success!It’s time to think bigger so tune in now to discover actionable strategies for achieving and surpassing your revenue milestones!Resources:Are you making $500k or more in annual revenue in your product-based business? If so, I invite you to join me for my FREE masterclass, Your 3-Step Framework to Build a MillionDollar Product-Based Business in 2025. You can apply and save your spot here!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's SpotlightVisit hubspot.com/spotlight to see them all and demo for yourselfHubspot’s SpotlightEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
29:5514/10/2024
628. "I want to grow my product business to make $20,000 per month, but I’m at capacity. How can I do this?" | Coaching Session

628. "I want to grow my product business to make $20,000 per month, but I’m at capacity. How can I do this?" | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Haley, the founder of Sunbird Collective, who sells handmade body care goods. If you’re wondering how you can expand your business but feel like there are zero hours left in your day, this episode is for you!Haley already has a successful business, but now she wants to grow her sales to $20,000 a month without feeling burnt out, and she’s not sure how to accomplish this. Together, we dive deep into why your mindset is your ticket to more money and success, how being proactive in your business will help you get your time back and simple tweaks for you to bump your average order value to make more money, without doing more work!! Tune in as we figure out how Haley can step into the CEO role of her business and get back her time, while continuing to scale, and how you can implement these tips in your product business as well! Resources:Learn more about Haley's products at Sunbird CollectiveFollow her journey on InstagramAre you making $500k or more in annual revenue in your product-based business? If so, I invite you to join me for my FREE masterclass, Your 3-Step Framework to Build a MillionDollar Product-Based Business in 2025. You can apply and save your spot here!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's SpotlightVisit hubspot.com/spotlight to see them all and demo for yourselfHubspot’s SpotlightEntrepreneurs On FireListen to Entrepreneurs On Fire wherever you get your podcasts.Entrepreneurs On Fire
56:1010/10/2024
627. How to Effectively Market and Build a Stand Out Brand to Increase Your Sales

627. How to Effectively Market and Build a Stand Out Brand to Increase Your Sales

Welcome back, product bosses! In today's episode, we discuss one of the most common issues for product based business owners: how to effectively build a standout brand and market to your ideal customers. Whether you're just starting out, hitting a sales plateau, or your sales have decreased this year, this episode is packed with actionable tips to help you build your standout brand, just in time for the holiday season.We dive deep into the importance of identifying your ideal customer and why narrowing down your target audience is crucial for your success plus why and how you can build a brand that stands out, no matter where you sell. Tune in to discover how to effectively market and build your standout brand so that you can make the most of the rest of your year!Resources:To listen to the entire episode click here.Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Want a 1:1 Coaching Session with Jacqueine that could be featured on the podcast? Click here to apply to potentially have your session aired on the podcast.If you’re still interested in a coaching session but don’t want your session to be aired on the podcast you can click this link to access our NON-PODCAST 1:1 Coaching Sessions! Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Entrepreneurs on Fire PodcastListen to Entrepreneurs on Fire wherever you get your podcasts.Entrepreneurs On FireHubspot’s SpotlightVisit hubspot.com/spotlight to see them all and demo for yourselfHubspot’s Spotlight
11:5007/10/2024
626. "I want to grow beyond being a local small business, what’s my best path forward?" | Coaching Session

626. "I want to grow beyond being a local small business, what’s my best path forward?" | Coaching Session

Welcome back, product bosses! We have another fun coaching session with Kelly, the founder of KDCrop Farms, who sells jams, pickles, and more. If you’re wondering what your next best step forward is or you’re looking to grow beyond being a local business, this episode is for you!Kelly has been selling at local farmer’s markets and in-person since 2006, but now she wants to expand beyond her local community and markets to focus on increasing her online sales, but she’s not sure what her next best step is to grow her business.Together, we dive deep into the importance of determining and honing in on serving your ideal customers, the importance of consistency and brand building, and why selling online might not actually be Kelly’s path forward to grow her business. Tune in as we figure out Kelly’s next BEST steps to growing beyond a local small business and walk away with helpful tips you can use to figure out your own path forward!Resources:Learn more about Kelly's products at KDCrop Farms Follow their journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Entrepreneurs on Fire PodcastListen to Entrepreneurs on Fire wherever you get your podcasts.Entrepreneurs On FireHubspot’s SpotlightVisit hubspot.com/spotlight to see them all and demo for yourselfHubspot’s Spotlight
45:3003/10/2024
625. Boost Your Product Sales with This Proven Strategy

625. Boost Your Product Sales with This Proven Strategy

Struggling to figure out how to increase your sales or are looking for new sales channels for your product-based business? If so, this episode is for you as we dive deep into the first of 7 best places to sell your products right now.In today’s mini episode, we’re discussing selling on e-commerce and how if you’re looking for one place to sell right now, it should be there! Why? Because e-commerce and having a website is truly the foundational step for product-based business owners, especially when it comes to making sales.Tune in now as we dig deeper into e-commerce and how it can help you to stand out in a crowded market and attract more customers to your business. Whether you're just starting out or looking to scale up, get ready to take notes and inspire action. Let’s turn those trickles of sales into waterfalls and help your product business thrive!For more great tips like these, and to discover all 7 places to sell your products, click the link in the Resources below to explore the full episode.Resources:Listen to the entire episode for all 7 places to sell your products, click here to listen now!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Talking Too Loud PodcastListen to Talking Too Loud Podcast wherever you get your podcasts https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118 Hubspot’s Customer PlatformVisit Hubspot.com today!HubSpot CRM
11:5330/09/2024
624. "I sell custom, one-of-a-kind products, but I’m struggling to make online sales- help!" | Coaching Session

624. "I sell custom, one-of-a-kind products, but I’m struggling to make online sales- help!" | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Fran, the founder of Frances Anne Veils and Sew Glorious, who designs and sells custom veils to make brides dreams come true. If you’re feeling like you’re struggling to establish yourself in the online space, then you’re in the right place! Fran initially started creating custom veils as an “add on” to her alterations business, but ended up falling in love with making wedding day dreams come true for brides and while she does well in her local town, she’s struggling to get people to know she exists and make online sales for her business. Together, we dive deep into the unique challenges custom and one-of-a-kind product business owners face when trying to establish themselves in the online space and how to overcome it, the importance of referrals and knowing your ideal customer avatar and how to uplevel the online experience for those interested in purchasing, especially since Fran’s product needs to be tried on!Tune in as we figure out Fran’s next BEST steps to being able to sell online and walk away with helpful strategies you can use to really nail the foundations in your business.Resources:Learn more about Fran’s business at Frances Anne Veils and Sew GloriousFollow Fran’s journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Want a 1:1 Coaching Session with Jacqueine that could be featured on the podcast? Click here to apply to potentially have your session aired on the podcast.If you’re still interested in a coaching session but don’t want your session to be aired on the podcast you can click this link to access our NON-PODCAST 1:1 Coaching Sessions! Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Customer PlatformVisit Hubspot.com today!HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
56:5526/09/2024
623. How to Buy Back Your Time as a Product-Based Business Owner

623. How to Buy Back Your Time as a Product-Based Business Owner

What’s one of the greatest lessons you’ll learn as a product boss? How to let go, outsource, delegate, and ask for help—all the things that feel naturally uncomfortable to you. Does this resonate? If so, you aren’t alone!That’s why in today’s quick episode, we discuss how you can release the expectation that you should and can do everything at once. Because the truth is, if you want to grow your business, then you need to outsource some tasks so you can focus on the bigger picture and buy back your time. Remember, you can’t pour or grow from an empty cup or being stretched too thin all of the time!So how can you outsource, get help, and pay for the things that will move you forward? It’s crucial to release the overwhelming expectations we place on ourselves. Let’s dive into how and why you should ask for help.Resources:Want to listen to the entire episode? Click here to listen now!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Talking Too Loud PodcastListen to Talking Too Loud Podcast wherever you get your podcasts https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118 Hubspot’s Customer PlatformVisit Hubspot.com today!HubSpot CRM
13:4823/09/2024
622. "I’m overwhelmed and don’t know how to get out of my own way." | Coaching Session

622. "I’m overwhelmed and don’t know how to get out of my own way." | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Holly, the founder of Shake Rattle & Sew, who sells luxury minky handmade blankets for adults. If you’re feeling like you’re getting in your own way and holding your product business back from going from a hobby to your full time business, then you’re in the right place! Holly initially started her business 18 years ago and while she is on track to hit her first six figures this year, she’s feeling overwhelmed because she wants to take her business from being her hobby to her full time job and doesn’t know where to start. Together, we dive deep into why the foundations of your business are SO important, why you need to raise your prices and become known for something, and how figuring out exactly who your ideal customer is will help you know where and what you should be selling!Tune in as we figure out Holly’s next BEST step to feel less overwhelmed and leave with helpful tips to create a plan you can implement in your business to gain more clarity!Resources:Learn more about Holly’s business at Shake Rattle & Sew: use code PRODUCTBOSS for 20% off!Follow Shake Rattle & Sew’s journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Want a 1:1 Coaching Session with Jacqueline that could be featured on the podcast? Click here to apply to potentially have your session aired on the podcast.If you’re still interested in a coaching session but don’t want your session to be aired on the podcast you can click this link to access our NON-PODCAST 1:1 Coaching Sessions! Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Customer PlatformVisit Hubspot.com today!HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
45:4019/09/2024
621. 5 Discount Offer Ideas to Boost Sales Right Now

621. 5 Discount Offer Ideas to Boost Sales Right Now

Welcome to another episode, product bosses! Have you ever wondered if you should be offering discounts in your product business? And if so, when and what types of discounts should you offer? Today, I’m digging into why I don’t believe you need to offer a discount to make sales, but also how there are discounts created at different times of year for different reasons, such as Black Friday and Cyber Monday, to help businesses boost their sales.I’m also sharing my top five discount offer ideas you can use in your product business right now and as we approach the holiday season to make more sales and end the year in the positive! This episode is packed with actionable tips so grab your pen and paper and let’s start making money.Resources:Guess what, Product Bosses: The investment into Multi-Stream Machine has officially dropped – for a limited time only! Find a community of like-minded entrepreneurs and take advantage of my do it yourself program to help you scale your business! Click here to learn more.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Customer PlatformVisit Hubspot.com today!HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
23:4216/09/2024
620. "My jewelry business does well in-person, but I need help increasing my online sales- help!" | Coaching Session

620. "My jewelry business does well in-person, but I need help increasing my online sales- help!" | Coaching Session

Welcome back, product bosses! We have another incredible coaching session with Brian, the founder of The Freshwater Pearl Company, who sells versatile and “not your grandmother’s” pearl jewelry. If you’re struggling to make or scale your online sales and feel like everything you’re doing isn’t working, then you’re in the right place! Brian has been in business for 3 years and while his business does well in-person (like many jewelry businesses since customers can try on or actually hold the product), he’s struggling to scale his online sales. Together, we dive deep into why you need to know your numbers and how that plays a role in your email marketing and getting more customers, the key difference between selling in-store and online and how to create a seamless online shopping experience for your customers so they can buy!Tune in as we figure out Brian’s next BEST step to start making more online sales and walk away with helpful tips you can implement in your business to start making the sales you want to be!Resources:Learn more about Brian's business at The Freshwater Pearl Company (plus a percentage of every purchase goes towards helping those with cancer!)Guess what, Product Bosses: The investment into Multi-Stream Machine has officially dropped – for a limited time only! Find a community of like-minded entrepreneurs and take advantage of my do it yourself program to help you scale your business! Click here to learn more.Want a 1:1 Coaching Session with Jacqueine that could be featured on the podcast? Click here to apply to potentially have your session aired on the podcast.If you’re still interested in a coaching session but don’t want your session to be aired on the podcast you can click this link to access our NON-PODCAST 1:1 Coaching Sessions.! Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Talking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118 Hubspot's Customer PlatformGrow better, faster with HubSpot’s all-in-one intuitive customer platform. Visit: hubspot.com to learn more!HubSpot CRM
48:1112/09/2024
619. Is Your Product Business Ready for the Holiday Season?

619. Is Your Product Business Ready for the Holiday Season?

Welcome back, product bosses! Are you feeling like you’re trying everything to make sales in your product business and nothing’s working? You are not alone! Today, I’m discussing the number one thing that breaks my heart when it comes to coaching product-based businesses and the thing you MUST do if you want to set yourself up for more sales and success this holiday season. Plus you’ll learn the exact next step you need to take to do something different…something that will get you ACTUAL results and sales, just in time for what’s going to be the busiest time of year for product based business owners. This episode is just what you and your business need to figure out a clear straight-forward path for the rest of the year!Resources:Looking to dive deeper into my episode about what you can learn from Starbucks and the Pumpkin Spice Latte? Click here to listen to the episode!We’re kicking off TODAY!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Customer PlatformGrow better, faster with HubSpot’s all-in-one intuitive customer platform. Visit: hubspot.com to learn more!HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
27:3709/09/2024
618. “I’m in a huge life transition and now I need this hobby to turn into a money-making business. How can I do that, fast?” | Coaching Session

618. “I’m in a huge life transition and now I need this hobby to turn into a money-making business. How can I do that, fast?” | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Julie, the founder of Whatsoever Things, who sells unique custom gifts for every occasion. If your business is your side hustle or your hobby, but you want it to be your full time job, then you’re in the right place! Julie has been in business for a while, but she has continued to treat her business like a hobby and is now ready to transition into being a full blown business and stepping into her role as full time CEO to make this her main source of income. Together, we dive deep into why you need to narrow down your product offerings and how you can do that, why selling to everyone means you’re selling to no one, and the most crucial question you need to ask yourself to be able to step into being the boss of your business.Tune in as we figure out Julie’s next BEST step to quickly take her business from hobby to money-making and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Julie's business at Whatsoever ThingsFollow Whatsoever Thing’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Customer PlatformGrow better, faster with HubSpot’s all-in-one intuitive customer platform. Visit: hubspot.com to learn more!HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
50:0405/09/2024
617. How Product Business Owners Can Make Good Money During Their Busiest Season

617. How Product Business Owners Can Make Good Money During Their Busiest Season

Welcome back, product bosses! Have you started planning for your holiday season yet? If not, don’t worry! Today’s episode has you covered and is a special one because I am re-airing another Blended Life episode that I did live on Instagram. I received such a positive response from product bosses in my community that I knew I had to share it with you as a podcast episode.Today, I’m discussing the biggest struggles and challenges that product based business owners, like yourself, are facing, including struggling to make sales, feeling overwhelmed, and not knowing where to start when it comes to planning for the holidays. You’ll learn my tips for how you can get ready for the busiest time of year, efficiently plan your marketing strategies, and how you can make sales without having to rely on social media or paid ads. This episode is your first step to doing something different this year so you can make good money during the holidays!Resources:Get my FREE Ultimate Checklist for turning your product-based business into a Money-Making Machine here. Get ready to help you identify where you need to focus to increase your sales and turn your business into a money-making machine! Click here to grab yours now! It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot's Customer PlatformGrow better, faster with HubSpot’s all-in-one intuitive customer platform. Visit Hubspot.com to learn more!The Product Boss HubSpot CRMTalking Too LoudListen to Talking Too Loud wherever you get your podcasts. https://podcasts.apple.com/us/podcast/talking-too-loud-with-chris-savage/id1525785118
29:3802/09/2024
616. “I’ve made $150 in sales and need a plan to hit my revenue goal by the end of the year- help!” | Coaching Session

616. “I’ve made $150 in sales and need a plan to hit my revenue goal by the end of the year- help!” | Coaching Session

Welcome back, product bosses! We have another incredible coaching session with Lisa, the founder of Hobbs Sticker Co., who sells planners and stickers for people who enjoy paper planning. If your business feels more like a hobby or maybe the sales aren’t flowing like they should, then you’re in the right place! Lisa has been in business for almost a year and while she is working on creating a legacy for her daughter, her sales are not where she wants them to be plus she is not making the money she needs for retirement. Together, we dive deep into why you need to make your website a seamless experience for your customer, practical ways to use SEO, and how you can use email marketing to make more sales!Tune in as we determine Lisa’s next BEST step to reach her dream revenue by the end of the year and walk away with actionable tips you can implement in your business to do the same!Resources:Learn more about Lisa's business at Hobbs Sticker Co.Follow Hobbs Sticker Co.’s journey on InstagramIt’s backkkk!! Our biggest challenge of the year, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & MarketingHubspot’s AI Trend for MarketersGo to Hubspot.com/marketing to download it for free
48:3429/08/2024
615. Tips for Product Business Owners to Maximize Their Sales This Holiday Season

615. Tips for Product Business Owners to Maximize Their Sales This Holiday Season

Welcome back, product bosses! Today’s episode is unique because I am re-airing a Blended Life episode that I did live on Instagram. I received such an overwhelming response of product bosses who needed to hear this that I wanted to share it as a podcast episode.That’s why in today’s episode, I’m diving deep into false truths that I hear other coaches teach product bosses, plus I share my own tips for how you’re going to be able to make the most of the holiday season as a product-based business owner.You’ll learn why you shouldn’t sell to everyone if you want to make more sales (it’s actually hurting your business, not helping it!), how you can make sales even if your sales have been really slow this year, and why you need to start showing up where your customers are. This episode is your first step to making more sales so that this holiday season turns out even better than you imagined! Resources:It’s backkkk!! Our biggest challenge, Rock Your Holiday Promotions, is kicking off Monday, September 9th and it’s totally FREE! If you’re ready to get more customers, make more sales, make GOOD money, and grow your business this holiday season then you need to be there. Grab your spot today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s AI Trend for MarketersGo to Hubspot.com/marketing to download it for freeInclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & Marketing
25:4326/08/2024
614. “I want to hit $100k in revenue, but I’m on the brink of burn out- what should I do?” | Coaching Session

614. “I want to hit $100k in revenue, but I’m on the brink of burn out- what should I do?” | Coaching Session

Welcome back, product bosses! We have another amazing coaching session with Anna, the founder of Fit Stitch Gear, who sells weightlifting wristbands and embroidered patches. If you’re on the brink of burnout from having to do everything on your own while trying to blend and prioritize your personal life, then you’re in the right place! Anna is a mom, fitness lover who participates in power-lifting meets, and a one woman show when it comes to running her business, and while she’s experiencing a growth spurt in her business, she’s also on the brink of burnout from having to wear all the hats. Together, we dive deep into why you need to nail your niche and audience if you want to avoid burnout, the importance of consistent brand messaging and knowing the offer your customers want, and why your first or next hire might not be who you think it should be!Tune in as we figure out Anna’s next BEST step to avoid burnout and walk away with actionable takeaways you can implement in your business to do the same!Resources:Learn more about Anna's business at Fit Stitch GearFollow Fit Stitch Gear's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & MarketingHubspot’s AI Trend for MarketersGo to Hubspot.com/marketing to download it for free
55:1622/08/2024
613. Break Free from Your Limiting Beliefs: Pushing Through Discomfort to Achieve Your Dreams

613. Break Free from Your Limiting Beliefs: Pushing Through Discomfort to Achieve Your Dreams

Welcome back, product bosses! Today’s episode is a little different as I am diving into my own personal transformations and mindset shifts that have allowed me to achieve my dream life. If you’re currently or have ever struggled with limiting beliefs or felt stuck in your business and personal life, this episode is for you! We’re digging deep into fears, personal experiences, the importance of an abundance vs scarcity mindset, and how sometimes, if you want to transform and step into what was truly meant for you, then you need to invest in yourself, your life and your business. This episode is packed with motivational insights and practical advice to help you push past your comfort zone, unlock new potentials, and live a life full of abundance and opportunity. You’ll walk away feeling transformed and empowered to start pushing your boundaries and lifting your own glass ceiling to reach new levels of success, in both your personal life and in your business. Resources:Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s AI Trend for MarketersGo to Hubspot.com/marketing to download it for freeInclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & Marketing
26:2019/08/2024
612. “I want to reach $15k a month in sales, but I’m so overwhelmed and burnt out of my business.” | Coaching Session

612. “I want to reach $15k a month in sales, but I’m so overwhelmed and burnt out of my business.” | Coaching Session

Welcome back, product bosses! We have another exciting coaching session with Karina, the founder of Better in Black Co, who sells spooky wear year round. If you’re struggling with burnout and feelings of overwhelm, but wanting to reach that next revenue mark, then you’re in the right place! Karina has been in business for just over a year and while she is on track to be a six figure business this year, she is now struggling with how to avoid increasing her feelings of burnout and overwhelm. Together, we dive deep into why you absolutely need a marketing plan, the importance of having a launch plan, and why it always comes back to math and knowing your numbers when you’re needing to simplify!Tune in as we figure out Karina’s next BEST step to avoid increasing her feelings of burnout and discover actionable tips for how you can reduce your feelings of overwhelm and burnout as well!Resources:Learn more about Karina's business at Better in Black Co.Follow Better in Black Co's journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & MarketingHubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for free
57:5015/08/2024
611. The Five Incomes to Building Your Money Machine with Mel Abraham

611. The Five Incomes to Building Your Money Machine with Mel Abraham

Welcome back, product bosses! We have another amazing episode with special guest and one of my close friends, Mel Abraham. For those of you who don’t know who Mel is, he is a CPA by education, an entrepreneur, money mentor, and a #1 bestselling author! Today, we’re chatting about Mel’s newest book, “Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It!”. Together, we dive into the five levels of income and the importance of each, plus Mel busts one of the most common myths surrounding “passive income”! We also discuss limiting mindset beliefs around money and how to shift them, why you shouldn’t compare your financial journey to others, and how to create a plan around money so that every dollar is assigned a job.No matter where you are on your financial journey, in either your business or your personal life, you’ll definitely want to tune in for actionable tips about how you can generate income that’s no longer tied to your work and efforts but that allows you to embrace and achieve financial freedom in your life. And remember it’s never too late to start building wealth! To celebrate Mel’s newest release, we are giving away 5 copies! All you have to do is write a review of the podcast and then screenshot it and send it to us in a DM on Instagram or via email. Resources:Grab Mel’s Book, Building Your Money Machine: How to Get Your Money to Work Harder for You Than You Did for It! Connect with Mel on Instagram.Learn more about Mel and listen to his podcast here.Enter for your chance to win 1 of 5 copies of Building Your Money Machine by leaving a podcast review and sending us a screenshot of your review to [email protected] or DM us your screenshot on Instagram @theproductboss.Looking for quick and creative ways to make money that you can implement, starting today? Grab our FREE 20 Ways to Make Money worksheet by clicking here. Need help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & MarketingHubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for free
55:4812/08/2024
610. “After 7 years, I know it’s time to do things differently to reach the next level, but I don’t know where to start!” | Coaching Session

610. “After 7 years, I know it’s time to do things differently to reach the next level, but I don’t know where to start!” | Coaching Session

Welcome back, product bosses! We have another inspiring coaching session with Jen, the founder of Scenery Bags, who upcycles Broadway sets into unique bags and accessories. If you’re feeling stuck or like you don’t know where to start to reach that next level in your business, then you’re in the right place! Jen is celebrating the seventh anniversary of Scenery Bags and while she has had some incredible success so far, she is now facing the challenge of how to scale her business, best practices for managing inventory and venturing into wholesale. Together, we dive deep into pushing your boundaries and taking risks in your business, the importance of having solid systems in place (shoutout SOPs!), and creative strategies to elevate her brand and position her product in a way that attracts both theater and non-theater goers!Tune in as we figure out Jen’s next BEST step to reach her next level and discover actionable tips for scaling your own product-based business while staying true to your products and brand!Resources:Learn more about Jen's business at Scenery BagsFollow Scenery Bags' journey on InstagramNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & MarketingHubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for free
58:1908/08/2024
609. How to Blend an 8-Figure Business and Motherhood with Natalie Ellis of Bossbabe

609. How to Blend an 8-Figure Business and Motherhood with Natalie Ellis of Bossbabe

Welcome back, product bosses! We have such a powerful episode for you and I am SO excited because today’s episode features my business mentor and friend, Natalie Ellis of Bossbabe! Lately, I’ve been so inspired by how well Natalie manages and blends her 8-figure business with motherhood that we had to talk about it to show you that it IS possible, even when it feels like it isn’t!Together, Natalie and I dive into our journeys, both business and personal, and discuss the challenges and dynamics of being a CEO and mother. We also dig deeper into feminine and masculine energies and how when you allow yourself to embrace your feminine energy and integrate it with your masculine energy, you’ll start to experience a more balanced life and greater business success.Plus we talk further about how we are both the primary breadwinners in our families, how we navigate that role, and the value of community and transparent conversations to not only be the best bosses, but also the best mothers we can be to our children! No matter where you are in your business journey, this episode is packed with SO many amazing tips about how to find your blend between your business and personal life so that you can experience true happiness and success in all areas of your life!Resources:Follow Bossbabe on Instagram. Learn more about Bossbabe here.Listen to and follow the Bossbabe Podcast where Natalie discusses motherhood, business and everything in between!Need help with hiring? Grab a copy of "Buy Back Your Time" by Dan Martell for learning how to effectively delegate tasks and hire the right people for your business.If you want to try Gloci (trust me, you do because it’s an amazing product!), you can get 15% off by clicking here and using the code JACQUELINESNYDERNeed help creating a marketing strategy for the 2024 holiday season that successfully resonates with your customers and gets you loyal customers that actually buy from you? Then grab our 101+ Content Ideas Beyond the Discount: 2024 Holiday Edition to get content ideas for the ENTIRE holiday season!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for freeInclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & Marketing
42:1605/08/2024
608. “My business is growing, but I’m very reactive and I don’t know how to break through that.” | Coaching Session

608. “My business is growing, but I’m very reactive and I don’t know how to break through that.” | Coaching Session

Listen up, product bosses! I’m back with another exciting coaching session for you today with Bethanne of the Mighty XO, who makes and sells topical magnesium products for women to help them sleep better, stress less and feel like the best version of themselves! If you’ve been struggling with figuring out how to stop thinking like someone who is in the corporate world and instead shift your mindset to being the boss of your business, then you’re in the right place!Bethanne has been doing her business full time for the past four years and is realizing that she wants to grow her business, but she’s scared because she has limited time and she feels like she’s always too reactive which is starting to cause issues as the volume of her orders go up. She wants to keep scaling her business, but she’s not sure how to break through being so reactive or even what her next steps are.Together, we dive deep into hiring and why you may need to, even if you feel like you can’t afford it, the importance of shifting your mindset from thinking like a person working in the corporate world who reacts to everything to really stepping into the boss of your business and being proactive, and why knowing which products your customers are buying will help you create irresistible offers for both new and existing customers.Tune in as we discover Bethanne’s next BEST steps to take to start creating a plan that will allow her to continue successfully growing her business and making the most of the time she does have, while being a single mom to a preschooler!Resources:Learn more about Bethanne’s product at the Mighty XOFollow Bethanne’s business journey on InstagramWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Inclusion & Marketing Listen to Inclusion Marketing wherever you get your podcastsInclusion & MarketingHubspot’s AI Trend for Marketers Go to Hubspot.com/marketing to download it for free
54:5001/08/2024
607. From Burning Out to Burning Bright: How to Master Your Mindset to Overcome Burnout with Jessica Zweig

607. From Burning Out to Burning Bright: How to Master Your Mindset to Overcome Burnout with Jessica Zweig

Welcome back, product bosses! We’re so excited for today’s podcast episode because we have a very special guest and friend- Jessica Zweig, founder of Simply Be and author of "The Light Work: Reclaim Your Feminine Power, Live Your Cosmic Truth, Illuminate the World." In this episode, Jacqueline and Jessica discuss how you can name, claim, and reframe your inner darkness in order to unlock your infinite potential. Together, they dig deep into finding balance, avoiding burnout, and reclaiming your feminine power. They also talk about the importance of leaning into your feminine energy, recognizing early signs of burnout (and how to prevent full blown burnout!), and why you truly are the only one who can control your own happiness in life.  Jessica opens up about her journey through financial rock bottom, rapid business growth, and the pitfalls of hustle culture. She emphasizes the importance of honoring your body while building a business and setting boundaries to achieve balance. Jacqueline and Jessica also explore the transformative power of receptivity and positive energy.Don’t miss this episode filled with actionable tips that talks all about balance, blending, boundaries and how you can master your mindset to overcome burnout and allow money and success to flow through you! Plus, Jessica’s book releases on 8/6 so we’re hosting a giveaway where you have the chance to win 1 of 5 copies so that you can step into your most successful self. Be sure to check the resources below to enter.Resources:Get Jessica’s book, The Light Work: Reclaim Your Feminine Power, Live Your Cosmic Truth, and Illuminate the World.Learn more and join to attend Jessica’s virtual Breakthrough Global Summit.Connect with Jessica on Instagram.Enter for your chance to win 1 of 5 copies of The Light Work by leaving a podcast review and sending us a screenshot of your review to [email protected] or DM us your screenshot on Instagram @theproductboss.Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get...
50:5729/07/2024
606. “My sales are down 30%, how do I get more people to discover my business?” | Coaching Session

606. “My sales are down 30%, how do I get more people to discover my business?” | Coaching Session

Welcome back, product bosses! I have another amazing coaching session for you today with Breanne of Texas Cork Company, who is business partners with her mom, and sells a variety of cork-made products and accessories! If you’ve been struggling with figuring out how to increase your sales and get more people to discover your business, that’s exactly what we’re going to be discussing!Breanne and her mom have been getting most of their sales from in-person events, but they don’t have the space to grow further with always showing up in-person which is why they are wondering how they can get more people to discover their business without adding more events to their plate!Together, we dive deep into nailing your niche and ideal customer, two of the core foundational steps, why you NEED to know your best path to profit, and why sometimes hiring is the next best step, if you need to get some of your time back!Tune in as we discuss how Breanne can make some changes in her business, if she wants to keep growing to reach that next level.Resources:Learn more about Breanne’s product at Texas Cork Company Follow Breanne’s business journey on InstagramAccess your FREE Delegation Worksheet to feel more organized, find an easier way to delegate, and get back your precious time to spend more time doing what you love! My FREE Delegation Worksheet is the perfect way to buy back your time. Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect Action
01:15:5125/07/2024
605. The Key Foundations Most People Skip Over When Starting a Product Business

605. The Key Foundations Most People Skip Over When Starting a Product Business

In today’s episode, I’m so excited to share a segment from my guest appearance on the Insight Out podcast, hosted by the incredible Billy Samoa Saleebey, where I share insights from my own journey with my product business, Cuffs Couture, to help you hone in on the foundational pieces you need to nail if you want to have a successful business.We discuss key strategies, such as understanding your niche, nailing your ideal customer avatar, tailoring products to meet your customers' desires, and creating irresistible offers that make your brand stand out in a crowded market. Plus I’m sharing actionable tips on perfecting your brand messaging, pricing, and product focus. You’ll also hear me dive deeper into my personal growth journey and the pivotal role mentorship has played to help get me where I am today. Don't miss out on these invaluable insights that can help you grow your business beyond your wildest dreams! Resources:Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect Action
01:01:2122/07/2024
604. “90% of my sales come from selling in-person, how do I start selling more online?” | Coaching Session

604. “90% of my sales come from selling in-person, how do I start selling more online?” | Coaching Session

Listen up, product bosses! I’m back with another exciting coaching session for you today with Billie of Billie’s Soap, who is business partners with her dad, and together they sell high-quality, scientifically-backed, natural skincare products to help you feel confident and comfortable in your skin, no matter what your skin type is! If you’ve been struggling with figuring out how to transition your in-person sales to online, then you’re in the right place!Billie and her dad do amazing at in-person events, so amazing in fact that 90% of their sales come from in-person, but they are both getting tired from all of the traveling they have to do to make this happen which is why Billie is wondering how they can start to lean more into online to continue growing their business.Together, we dive deep into brand awareness, no matter what stage your business is at, why wholesale might be her next best sales channel and the importance of tapping into your existing customers to increase your sales (hint: this is why you have an email list!).Tune in as we discover Billie’s next BEST steps to take to start pivoting towards more online sales in order to grow her business to that next revenue level (aka the seven figure mark)!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, click here and use the code THEPRODUCTBOSS for 15% off.Support Billie’s business by clicking here and use the code THEPRODUCTBOSS for 20% off your entire cart. If you or someone you know is going through active treatment for cancer or you're at the end-stage and not doing treatment, you can email [email protected] to receive your free jar.Follow Billie’s Soap on Instagram: @billies.soap.Want to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Mentioned in this episode:Imperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect ActionHubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound Conference
01:02:2418/07/2024
603. The #1 Lesson You Can Learn from Amazon Prime Day to Increase Your Sales in July

603. The #1 Lesson You Can Learn from Amazon Prime Day to Increase Your Sales in July

Amazon Prime Day has arrived (well almost, since it technically kicks off tomorrow!), but if you’re wondering why Amazon holds Prime Day in July or why Walmart Deals happens in July or why people talk about Christmas in July, we’re actually digging into that today because there is a strategic reason behind it!So what’s the reason?! Well there’s been a long time saying that J months are slow for product-based business owners, especially in the month of July, because not a lot of people are looking to buy or spend money during that time. So Prime Day was created to incentivize people to buy more during a month they don’t typically shop in!In this episode, we dive deeper into what you can learn from Prime Day, how you can get your products on Amazon, if you want to, and how you can take advantage of Prime Day to create offers and promotions for your products, even if you aren't selling on Amazon! You don’t want to miss this episode.Resources:Are you ready to never feel behind big box stores again by knowing the right products to put in front of your customers at the right time?! Grab our customizable Selling Cycle, where we'll walk you through what you should be marketing and when, for ALL times of the year. Click here to grab your Selling Cycle today!Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge which starts TODAY!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect Action
18:3515/07/2024
602. “Help! I’m trying to do everything and hoping something sticks- but it’s not working.” | Coaching Session

602. “Help! I’m trying to do everything and hoping something sticks- but it’s not working.” | Coaching Session

Hey, product bosses! I’m back with another incredible coaching session for you today with Ines of Barkin’, who sells stylish and practical feeders and treat pouches for you and your pup! If you feel like you’ve been throwing spaghetti at the wall or trying to do everything, but nothing is working, then this episode is for you!Ines has been seeing steady growth through wholesale but feels like she has been spreading herself too thin trying to figure out how to continue growing and increasing her sales, especially when nothing seems to be working.Together, we dive deep into why you need to determine your specific path to profit, the importance of knowing your data and numbers, and why sometimes making small tweaks and refining what you’re currently doing is actually what’s going to make the biggest difference!Listen in as we discover Ines’s next BEST step to make the biggest impact in her business and why oftentimes it’s not about doing ALL the things, but rather becoming really focused and getting really good at what you’re already doing to reach that next level in your business. Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, click here and use the code THEPRODUCTBOSS for 15% off.Support Ines’s business by clicking here.Follow Barkin’ on Instagram: @shopbarkin.Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect Action
01:06:3311/07/2024
601. The #1 Thing That Has Changed My Life This Year

601. The #1 Thing That Has Changed My Life This Year

If you’ve ever heard me say “usually the biggest obstacle getting in the way of your dreams or growth is actually yourself,” but you aren’t really sure what that means then listen up. In today’s episode, I’m sharing the #1 thing that has changed my life this year and chances are, it’s not what you think!As a business owner, we’re often taught that to be successful we have to hustle hard, nonstop and for years on end. And well yes, this is true to an extent, there’s an entire piece missing that’s going to be the game changer for you reaching the level of success you’ve been looking for. Today, we dig deeper into that missing piece and why if you truly want to reach your dreams, you need to be pouring into your cup to not only nourish your business, but also your body and soul.In this episode, we discuss how to merge self care, and truly understanding who you are as a person with your goals for your business to expand your experiences and truly transform into your future self. When you begin to transform and truly lean into the energy of the universe providing for you, you allow yourself to open up and be fully accepting of everything you’ve imagined.&nbsp;And I want to help you do this at The Product Boss Expansion Retreat this August, at my house in Los Angeles. You can find all of the details and save your spot here. You don’t need to do this journey alone, product boss, let’s experience this transformation and expansiveness together!Resources:Did you know that your dream life is closer than you think? Come spend 2 magical days of immersion with me, at my home in sunny Los Angeles, where you’ll be supported, guided and connect with other superstar product-based entrepreneurs like you, and work on building and transforming your business in a new way so that you can live the life you've always dreamed of. Click here if you are ready to dream big, pursue your passions, and create a life of unlimited possibilities!Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge today!Connect:Website: theproductboss.comInstagram: <a...
28:0508/07/2024
600. “Sales are down and I don’t know what to do.” | Coaching Session

600. “Sales are down and I don’t know what to do.” | Coaching Session

Listen up, product bosses! Today’s episode is a must listen if your product business sales are down. We’re back with another coaching session, and this time we’re talking to Gina of Seasons Jewelry. Now Gina has been in my community for a long time and actually started her first product biz as a hobby! Fast forward to today, and Gina is now not only a full time product boss (goodbye corporate world!), but she also just recently acquired her second business which is where she had previously bought the jewelry for her side hustle product biz from (cool, right?). Her goal, like most product bosses, is to make more sales but she’s not quite sure where to start.In this episode, we dive into Gina’s current situation to figure out what she needs to do next, where she needs to focus, and ways she can really grow this business past the plateau that she feels she’s in.&nbsp;And even though Seasons Jewelry is a 39 year old business and a well established brand, this episode is a good reminder that sometimes you need to go back to the foundations, aka the basics, to identify what’s not working in order to figure out your next step forward, no matter what level your business is at.Join us as we dig deeper into Gina’s business, provide actionable tips, and help her- and you- figure out where to focus to start increasing those sales again. Let’s do this together!&nbsp;Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Gina’s business by clicking here.Follow Seasons Jewelry on Instagram: @SeasonsJewelry.Ready to start making more sales and turn your business into a money-making machine? Join me in my FREE 3-Day Challenge exclusively for product-based business owners, where I’ll be sharing my secrets and framework to maximizing your revenue and growing a profitable business year-round so that you can spend more time doing what you love! If you’re ready to make more sales and increase your revenue, then sign up for my FREE Best Sellers Secret challenge today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Imperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect ActionHubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound...
52:2904/07/2024
599. The Power of Community for Product-Based Business Owners with Gina Bianchini of Mighty Networks

599. The Power of Community for Product-Based Business Owners with Gina Bianchini of Mighty Networks

Today, I’m so excited to be chatting with Gina Bianchini, an incredible entrepreneur who has her MBA from Stanford and is also the creator and founder of Mighty Networks! If you’re not familiar with Mighty Networks, it’s an all-in-one platform that serves small and medium businesses through offering digital memberships, online courses, community and subscriptions.In this episode, Gina and I dive into the benefits of building and creating a community that aligns with your products and mission, especially for my subscription-based product bosses, as well as the importance of community and who you’re surrounding yourself with on your product biz journey.&nbsp;Join us as we show you the power of community and the role it plays in owning a product-based business plus Gina even shares with you her 5 components for building a successful community and the 5 mindset changes you need to have to take your community to the next level.&nbsp;Resources:Check out Mighty NetworksConnect with Gina Bianchini on LinkedInWant to know what makes a successful product-based business? I’m hosting a masterclass where I'm giving you my four-step playbook to stand out in a crowded market and get more customers so that you can grow your business no matter what you sell or where you sell. All you have to do is click here to grab your seat today!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Hubspot’s Inbound Conference Visit INBOUND.com to see the lineup and grab your tickets today. HubSpot Inbound ConferenceImperfect Action Listen to Imperfect Action wherever you get your podcasts. Imperfect Action
50:4101/07/2024
598. “I'm a single mom on my way to a million dollars. How do I make this easier?” | Coaching Session

598. “I'm a single mom on my way to a million dollars. How do I make this easier?” | Coaching Session

Hey product bosses! I'm back with another action-packed coaching session with Nicole from Lunah, an amazing skincare company in London, Ontario, Canada! Nicole's established herself as the skin care expert in her community and beyond and is on her path to building her million-dollar dream business...all while navigating being a single mom.&nbsp;During our time together we discuss Nicole's journey to where she is now and the strategies that she can implement to get her to where she wants to grow her product-based business - all while blending her other responsibilities.&nbsp;We deep dive into niching down your products, how to create an irresistible customer experience, and how hiring help at home or outsourcing the smaller tasks in your day will create time for you to reach your dreams.&nbsp;Listen in as we discover Nicole's next steps to grow her business and how you can apply these strategies to create your own money-making machine.Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Nicole’s business at lunahlife.comFollow Nicole on Instagram: @lunahlifeFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024 and learn the secrets to turning your product-based business into a money-making machine.If you’d like to learn more about Instacart you can check them out here.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:&nbsp;Another BiteListen to Another Bite wherever you get your podcastsAnother Bite Podcast&nbsp;HubspotGet started for Free with Hubspot CRMHubspot 2024 Mentioned in this episode:Another BiteListen to Another Bite wherever you get your podcasts. Another Bite...
42:5727/06/2024
597. If You Don't Have an Audience to Sell to, Do This.

597. If You Don't Have an Audience to Sell to, Do This.

True or False: You need a HUGE social media following to reach your business goals...I'm excited to tell you that it is FALSE! In today's episode, I'm busting the myth that you need to be on social media to succeed in your product-based business and I'm showing you just how to discover your ideal customers, make more sales, and reach or even surpass your product business dreams.&nbsp;I'll share examples of my own journey to success before the days that social media took the world by storm (aka when going viral wasn't even a thing) and how my students have proven time and time again that you can create your profitable money-making machine once you know your own path to profit!Tune in if you are ready to discover how to grow your business beyond your wildest dreams, even without a social media presence, and the strategies my students and I have used to get there!Resources:Sign up for The Product Boss Newsletter.Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:&nbsp;Another BiteListen to Another Bite wherever you get your podcastsAnother Bite Podcast&nbsp;HubspotGet started for Free with Hubspot CRMHubspot 2024&nbsp;Mentioned in this episode:HubspotGet started for Free with Hubspot CRM HubSpot 2024Another BiteListen to Another Bite wherever you get your podcasts. Another Bite Podcast
32:1124/06/2024
596. "My sales are down! Is it the algorithm, the economy—or is it me?" | Coaching Session

596. "My sales are down! Is it the algorithm, the economy—or is it me?" | Coaching Session

Listen up, Product Bosses! We're back with another coaching session, and this time we're talking with Heather of Leetie Lovendale. Heather has been in business for around 20 years and is making multiple six figures. Her goal is to reach a million, but right now, she's on course to make less than she did last year.In this episode, we dive into Heather's situation to uncover what might be holding her back. Is it a bad economy, the influence of platforms like Faire and Amazon, or something else entirely? We’ll explore the possible reasons for her plateau and discuss strategies to get her back on track and moving toward her million-dollar goal.Join us as we analyze Heather's business, provide actionable advice, and help her—and you—navigate through these challenges. Let’s figure this out together!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Heather’s business at leetielovendale.comFollow Leetie Lovendale on Instagram: @leetielovendaleFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another BiteListen to Another Bite wherever you get your podcasts. Another Bite PodcastHubspotGet started for Free with Hubspot CRM HubSpot 2024
56:4620/06/2024
595. Can You Make Your Product-Based Business a Passive Money-Making Machine?

595. Can You Make Your Product-Based Business a Passive Money-Making Machine?

Listen up, Product Bosses! Today, we’re diving into the idea of transforming your product-based business into a passive money-making machine. With summer upon us, it's the perfect time to explore how you can ease off the gas and still keep the revenue flowing.For many of us, the summer months are a time to spend with family, take a break, and enjoy some downtime. Whether you want your business to run passively year-round or just during specific seasons, we’ll discuss strategies to reduce your daily involvement while maintaining consistent sales. We'll cover different sales channels and revenue streams that require less hands-on effort, allowing you to focus on what matters most during these relaxing months.Join us as we explore practical tips and insights to help you make your business work for you, even when you're not actively working on it. Let’s dive in and learn how to create a business that supports your lifestyle.Resources:Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubspotGet started for Free with Hubspot CRM HubSpot 2024Another BiteListen to Another Bite wherever you get your podcasts. Another Bite Podcast
31:3017/06/2024
594. “I want to be a top name in my niche. What systems do I need to get there?” | Coaching Session

594. “I want to be a top name in my niche. What systems do I need to get there?” | Coaching Session

Listen up, product bosses! Today’s coaching call is a must-listen for entrepreneurs at all levels, whether you're just starting out or hitting new growth milestones. We’re speaking with Claire of Musically Minted, a thriving product business selling music-themed merchandise. Claire's goal is to become one of the go-to names in her niche, and we love that kind of ambition.Claire is taking her business full-time but has hit a pivotal moment where her current methods aren't working anymore. She needs to know what comes next. In this episode, we discuss the systems she can put in place, when she needs them, and how to implement them effectively.We get into the nitty-gritty details, providing a real example of how to tackle similar challenges in your business. If you’re ready to scale and optimize, this episode is for you. Let’s dive into it!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Claire’s business at musicallyminted.comFollow Musically Minted on Instagram: @musicallymintedFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another BiteListen to Another Bite wherever you get your podcasts. Another Bite PodcastHubspotGet started for Free with Hubspot CRM HubSpot 2024
54:4913/06/2024
593. The 7 Best Places to Sell Your Products Right Now

593. The 7 Best Places to Sell Your Products Right Now

Today, we’re addressing a common question we hear all the time: "I have this product, I have this idea, but what should I do? How do I sell it?" We all come up with amazing ideas or get inspired to create something, but then we’re often unsure about the next steps. Let’s dive into the best strategies for selling your products successfully.Whether you’re using platforms like Etsy, running a brick-and-mortar store, launching a website, or leveraging social media, each method has its own challenges and advantages. We’ll share our personal experiences and insights on how to navigate these options. We'll discuss how Etsy can simplify the selling process but comes with risks, why relying on foot traffic for your physical store can be limiting, and the pitfalls of assuming that "if you build it, they will come" for online stores.We also highlight the frustration of slow sales and the importance of finding where your customers are already spending their time. From my own journey, we learned that having a beautiful website isn’t enough—you need a strategy to drive traffic and convert visitors into buyers.In this episode, we’re breaking down the seven best places to sell your products right now. These are the platforms and strategies that will help you turn those trickling sales into a steady stream. We want you to hear that waterfall of sales, so let’s get started!Resources:Feeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Shopify is our #1 recommendation for building your e-commerce website! Visit theproductboss.com/shopify to get a free trial!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another BiteListen to Another Bite wherever you get your podcasts. Another Bite PodcastHubspotGet started for Free with Hubspot CRM HubSpot 2024
31:3510/06/2024
592. "My in-person business is taking off–but how do I grow online?" | Coaching Session

592. "My in-person business is taking off–but how do I grow online?" | Coaching Session

This week, we've got a fantastic coaching session with Chanel of Pup Pastry. As you might have guessed from the name, her business specializes in dog treats, focusing on healthy, natural products. Chanel is relatively new to our program, Multi-Stream Machine, but she’s already starting to see results. Now, she’s looking to optimize those revenue streams and expand her online presence.In this episode, we dive into Chanel’s journey with Pup Pastry, exploring how she can leverage her in-person success to boost her online sales. We’ll discuss strategies for optimizing revenue streams, building a robust online presence, and the steps needed to scale her business in the digital world.Join us as we offer practical tips and actionable advice to help Chanel—and you—take your business to the next level. Let’s get into it!Resources:Ready to take your content to the next level with beautiful visuals and captivating storytelling? Then you need Riverside.fm. Capture crystal-clear video, then repurpose that video into sharable clips with Riverside’s easy-to-use tools. If you’re ready to stand out in a crowded market, visit Riverside.fm and use the code THEPRODUCTBOSS for 15% off.Support Chanel at puppastrync.comFollow Pup Pastry on Instagram: @puppastryncFeeling like you've tried everything and still not making the sales you want? You're not bad at business—you just need to get your products in front of more customers. Join my free masterclass, The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024, at theproductboss.com/framework and learn the secrets to turning your product-based business into a money-making machine.Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:HubspotGet started for Free with Hubspot CRM HubSpot 2024Another BiteListen to Another Bite wherever you get your podcasts. Another Bite Podcast
46:5706/06/2024
591. The Day Kim Kardashian Bought My Product

591. The Day Kim Kardashian Bought My Product

Hey, Product Bosses! We’re diving into something really exciting today. Have you ever wondered how getting your product in front of the right person can transform your business overnight? Well, we’ve got an incredible story to share.In this episode, we’re talking about the day Kim Kardashian bought Cuffs Couture and how it created a ripple effect that took the brand to new heights. We’ll dig into the details of how this happened, the strategy behind getting your product in front of influential people, and the importance of leveraging other people's audiences to grow your own.We’ll share practical tips and strategies you can use to create similar opportunities for your business. From building relationships with influencers to maximizing the impact of a celebrity endorsement, this episode is packed with actionable insights.So, get ready to learn how a single purchase can change everything and how you can position your product for success.And don’t forget, we have a brand-new, free, and live training on building a consistent, profitable, revenue-generating product business in 2024. Sign up at theproductboss.com/framework to join us!Resources:Does it feel like you've tried everything but still aren't making the sales you want? Trust me, I've been there, too. But here's the thing—you're not bad at business. The key is getting your products in front of more customers. I faced the same struggle until I discovered the one thing that transformed my business from a few sales to six figures in just one year, all without spending a cent on ads or having a huge following. Now, I want the same success for you. Join my free masterclass, "The Three-Part Framework to Building a Consistent, Profitable, Revenue-Generating Product Business in 2024," and learn my secret to success. Head over to theproductboss.com/framework to save your spot. Let's turn your business into a money-making machine!Connect:Website: theproductboss.comInstagram: @theproductbossMentioned in this episode:Another BiteListen to Another Bite wherever you get your podcasts. Another Bite PodcastHubspotGet started for Free with Hubspot CRM HubSpot 2024
22:2803/06/2024