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The HyperFast Agent
Dominate your Real Estate Market and create unlimited growth in Business and Life by surrounding yourself with people who have been where you are going. The HyperFast Agent Podcast will give you access to top business leaders like Gary Vaynerchuck & Grant Cardone, along with Top Real Estate Agents, coaches and industry leaders all eager to share their knowledge to help you achieve success at your highest level. If you are ready to join eXp realty and would like Dan Lesniak Tom personally sponsor you so you have access to two nationally recognized coaching programs text 703-638-4393
Episode #117 What Investors Need to Know About New Tax Changes with Jack Kiley
During this segment of HyperFast Wealth, Dan Lesniak and Sunil Saxena speak with Jack Kiley, Principal at Mid-Atlantic IRA, about what you need to know about real estate investing and the new tax changes. This episode will answer some of the important questions you may have about qualified business income (QBI).
Episode Highlights:
Jack receives many questions about qualified business income (QBI).
QBI is attached to rental property even though technically that's not a business under what the tax code defines as a business.
QBI puts people who work in pass-through entities, or are self-employed, at parity with corporations.
The idea of the QBI deduction was to give self-employed people or small business owners the same effective taxable income rate as a corporation.
For different types of businesses, there are different calculations.
With rental property, you work down to what your net rental income is.
In the tax code, rental real estate is considered an investment activity.
Rental real estate is deductible, but you have to qualify.
You have to spend more than 250 hours in the activity to qualify.
These hours may include negotiating a lease, finding tenants, working on repairs, and overseeing someone else.
If you are refinancing that property, the time you spend to refinance is not included. Travel to and from the property is not included. Reviewing your financial statement is not included.
If you have a number of rental properties, you are allowed to aggregate those hours across all properties.
If you have all residential property, you can aggregate all the residential properties and the 250 hours could be across your multiple residential rentals. The same thing applies for commercial properties.
If you own residential rentals as well as commercial, you can't group them together.
You have to treat the residential as one group and qualify, and you have to qualify separately on the commercial.
Keep contemporaneous records.
Mixed-use is a third category.
If you have the same number of properties in 2020 that you had in 2018, you are paying less tax assuming everything stays the same.
The 250 hours is a relatively low threshold to qualify.
If your income is over a certain amount, there is a phase-out.
If your properties are triple-net, those properties are not available for QBI.
If you buy the building and your business is the main tenant, then QBI is not available.
In capital intensive businesses, there's no income phase-out.
For service businesses, there's a phase-out. If you're married, that phase-out starts at about $320k adjusted gross income and you'd be totally phased out once you hit $400k.
Flipping is a business activity.
If the activity is subject to self-employment tax, then it's a business activity.
Flipping has no income threshold.
You pay Social Security and Medicare on your net earnings.
In 2019 you pay Social Security on the first $132k of wages. Medicare is on everything.
Income tax and self-employment tax are independent of each other and there are separate calculations.
Income tax is based on total income less deductions.
If you have income from a business that you participate in, that's subject to self-employment tax which is 15.3%.
Passive real estate investors are unlikely to qualify for QBI.
The new tax law benefits people who use capital, such as rehabbers, development projects, and new construction.
Remember, to meet the requirement you must spend 250 hours per year in the business or if you've been in the business for over four years, you have to have spent that time in three of the last five years.
3 Key Points:
Real estate investment activity may qualify for the QBI deduction.
Keep contemporaneous records of the time you spend on your real estate investment projects annually. This will help with qualifying.
Passive real estate investors are unlikely to qualify for QBI.
Resources Mentioned:
Learn more about Hyperfast Academy; HyperFast Wealth
Dan Lesniak bio, Facebook, Twitter
Sunil Saxena LinkedIn
John “Jack” Kiley website, phone: (240) 575-3880 ext: 201 or email him at [email protected]
27:3904/03/2020
Episode #116 Real Estate Success with Niche Clientele with Mikki and John Ramey
During this episode of the HyperFast Agent Podcast, host Keri Shull speaks with Mikki and John Ramey about how they built a business around helping doctors buy and sell homes. Mikki shares what inspired her to pursue this niche, how she builds relationships with medical schools and hospitals to find leads, and how you can use her strategies to break into this niche in your own area.
Episode Highlights:
The Rameys have helped over 500 doctors buy and sell homes in the last few years.
John Ramey is a doctor, so they know what that lifestyle is like, and help other families who are going through what they went through.
Mikki used her inside knowledge to create a niche in her market.
They realized five years ago they could help physicians relocate nationally and started a company called Dr. Moves to help doctors find great real estate agents across the country.
A big part of their business is connecting doctors with loans that can help them buy houses.
The first step in creating their business was to start a website that functions like Zillow for doctors.
In 2008 they had a business plan and a vision. Mikki's first four clients were from one mailing she sent to incoming medical residents.
Mikki had a connection at the medical school. She went to each department individually at their medical school and handed out her flyer. That was how her business began.
With medical students and residents, they focus on finding resellable properties for them to buy.
They know exactly the day medical school graduation will be and exactly when they'll finish up residency. So they contact these leads six months to a year ahead of that time.
Dr. Moves has a page for each medical school in the country. They are looking to partner with one real estate agent in each of those cities and teach them what they've done.
Their system is easily duplicable and you can do the same thing every year, over and over.
They now have a lecture series where they go into the medical school and talk to them about whether it would make more sense to rent or buy.
Sometimes you have to go to a school a couple of times and be really sincere. Have some good statistics to share how you can benefit students.
They provide dinners or bring food into the hospital with their education.
Always make sure you know what the school allows.
There are still 100% financing loans out there and doctors can get them.
On their website they have a list of banks in each state that provide doctor loans.
They partnered with a loan officer that works with doctor loans and created videos for social media.
They also have 10-15 webinars that answer common questions.
Timing is important when working with medical students and residents. Nurture them in the fall so that they'll be ready to work with you in the spring.
3 Key Points:
You can use your insider knowledge to serve a highly specific niche and build a successful business this way.
If you want to work with medical students and residents, you can establish a relationship with nearby medical schools and hospitals.
When working with doctors or medical school students, be aware of doctor loans and their benefits.
Resources Mentioned:
Learn more about Hyperfast Academy; HyperFast Inner Circle
Keri Shull: Linkedin, Facebook, Instagram
Mikki Ramey Instagram | Facebook
John Ramey Instagram | Facebook
Contact Mikki and John at [email protected]
Healthy Realty
Dr Moves
Dr Moves videos
Dr Moves webinars
30:4928/02/2020
Episode #115 Optimize Your Website for Voice Search with Zeev Wexler
During this episode of the HyperFast Agent Podcast, host Keri Shull speaks with Zeev Wexler about the importance of using SEO to capture web traffic from voice searches. Zeev shares fascinating information about how search is changing, how your website affects your business today, and what you can to do capture opportunities you may not know you’re missing out on.
Episode Highlights:
Zeev Wexler wants you to know that voice searches are impacting SEO.
People will always research real estate online. Many realtors understand this and have optimized their websites for written searches.
Voice search is the latest innovation. When we speak to Alexa or Google Home, we are completely different than when we write.
When we speak, we ask questions differently. We use longer sentences.
Most of our websites are not coded for these longer keyword phrases.
Check with Google to see which searches are being done.
Ask Siri right now for something and see what comes out.
By the end of this year, 50% of the entire search query is going to be voice.
Know the demographics. Men voice search more than women. Most people that use voice search make more than $75,000. They have a bachelor's degree or above.
Many outsourced SEO writers may not understand what they need to target.
Compete on a local SEO level.
You may be losing business through your website.
Your website is important and everybody is searching for you through voice.
Sign up for a free audit with Zeev and a complimentary thirty-minute follow up consultation to discuss the results.
3 Key Points:
Voice search is already impacting SEO and will soon account for over half of all searches.
Use SEO to compete at a local level. You want to capture searches from your area about your area.
Even if you are not making money with your website, you may be losing money with your website. Optimize it now.
Resources Mentioned:
Learn more about Hyperfast Academy; HyperFast Inner Circle
Keri Shull: Linkedin, Facebook, Instagram
Zeev Wexler website, LinkedIn, Twitter, Facebook
Get a free SEO audit and 30 minute consultation with Zeev by clicking here https://wexlerconsultinggroup.com/free-seo-report/
17:0626/02/2020
Episode #114 Breaking Into the Luxury Market with Michael LaFido
During this episode of the HyperFast Agent Podcast, host Keri Shull speaks with Michael LaFido about how to dominate the luxury space. Michael shares tips about how to gain the knowledge and confidence you’ll need to impress sellers with high-end and luxury listings. He also provides insight into marketing strategies that can set you apart when you enter a higher price point.
Episode Highlights:
Like many realtors, Michael was selling average-priced properties, and then started focusing on high-end homes and luxury.
There are four price point buckets: entry-level, average priced, high-end, and luxury. This is true in any market.
Just because your area doesn’t have million dollar homes doesn’t mean there’s not a luxury market in your area. These terms are relative.
Diversify your portfolio of listings.
If agents don't have the knowledge, they don't have the confidence. If they don't have the confidence they're not going to step out of their comfort zone to win a listing at a new price point.
Listing agents for high-end properties may want to get in front of your audience and it could be mutually beneficial to do a video with them.
Go live, talk to the listing agent about the home and why it's unique.
Many agents need to let go of limiting beliefs to step out of their comfort zones.
Michael’s systems work at price points all over the country.
Growing your knowledge, growing your database, growing your sphere of high net-worth individuals, are all ways that you can increase your average sale price.
As a mother of three, Keri will take her minivan to any listing and feel confident.
Knowledge will make you more confident. Know your market. Know your unique value proposition.
Be yourself. Be likable. Try to figure out if people have similarities to you.
Being yourself is half the battle.
How does Michael differentiate himself when he's in high-end appointments?
He does amazing lifestyle videos and holds amazing events at their properties.
You have to be creative. You've got to be hungry. You can't do the same things as everybody else.
Michael’s team has created longer narrative videos as well as short videos for social media.
Michael created a certification that will help you to become a Luxury Listing Specialist.
They don't have a sales requirement for their certification program.
If agents are interested, there are many ways Michael can help them land a luxury listing.
Call Michael and he can provide services that will help you craft the story you need to tell at your listing appointment.
Think like a marketer.
3 Key Points:
Knowledge and confidence will prepare you to take luxury listings.
Think creatively about how to market high-end homes. You can’t do what everyone else is doing at a certain price point.
Every market has a high-end and luxury market that is relative to the average cost of homes in that area.
Resources Mentioned:
Learn more about Hyperfast Academy; HyperFast Inner Circle
Keri Shull: Linkedin, Facebook, Instagram
Michael LaFido website, Facebook, LinkedIn, Instagram
Contact Michael at [email protected]
Marketing Luxury Group YouTube
Luxury Listing Specialist certification
19:5921/02/2020