Alright before we get into today's episode I have a huge announcement for independent stylists… or if you’ve ever thought about becoming an independent stylist. A Really Suite Summit is back for year two!   🎉 Grab your FREE ticket HERE 🎉   It is a FREE 3 Day Virtual event For Hairstylists Looking To Create a Balanced, Fulfilling, and Profitable Salon Suite Biz featuring 18 of the industry's biggest educators.    💖Jamie Dana will be teaching you how to plan your next 3 months of instagram content,  💖Megan Diez will speak on adding luxury services to your menu,  💖Chrystal L will teach the importance of building an inclusive brand 💖Jennifer Kenney from The independent stylist podcast will be talking about getting started with independent education,  💖Casey Taylor is talking marketing for small town stylists and  💖Hunter Donia is teaching how to prevent burnout   I of course will be teaching all about crafting a magnetic brand and this time I’m teaming up with brand & web designer Piper DeYoung to talk about websites too!    This event is May 15th - 17th, 2022 and you can grab your free ticket at jodiebrown.ca/suitesummit I’ll pop the link in the show notes.   🎉 Grab your FREE ticket 🎉   Today I’m chatting with marketing and business coach for hairstylist Brandi Taylor. Brandi and I are diving into creating a more profitable beauty business that you can operate with ease.   We are talking about marketing, systems and creating an amazing experience for your clients so they keep coming back and all the ways you can make it easier on yourself.   💖Beauty Biz Automation 💖Being Conscious of Your Ticket 💖Salon Client Experience   Find Brandi On Instagram & Her Website   www.instagram.com/iambranditaylor www.iambranditaylor.com Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Welcome back to the hairstylist rising podcast, we’re getting a lil woo today here BUT as always we are going to make it REALLY actionable for you. I’m thrilled to welcome my guest & dear friend Laura Symons back to the show. Laura is fellow Canadian who now lives in Texas and a business and mindset coach for hairstylists, she is helping entrepreneurs in the beauty industry build real wealth and sustainable businesses.    While strategy and systems are a huge part of this, today we are going to focus on something a little different… the foundation of building a healthy business and fulfilled life. I’m of course talking about your mindset. We’re touching on some pretty hot topics including manifestation & tangible actions you can take to align your mindset with your goals. -Finding the evidence -Understanding your potential -Identifying and rewriting your limiting beliefs -self worth ✨Find Jodie on Instagram✨Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Today's episode is a replay of one of my favourite's from all the way back in 2020! Next week we'll be back with a brand new episode of Hairstylist Rising. Get ready to learn a LOT today. I'm going to cover what branding actually means, the myths and misconceptions and some actionable steps that you can take and implement in your business TODAY. We will cover the top 3 things that stylists may have wrong about branding (hint: it's not just a logo and a color palette) and why you're posting with no results. Marketing, branding and business all go hand in hand... and you can't do much successfully without all three. Become part of the top percentage of hairstylists earning the real money and getting all the amazing opportunities. Here's a recap of the tools I mention in the podcast: Canva Lightroom Mobile App Later Whether you're a salon owner, suite owner, booth rental or commission hairstylist, makeup artist, nail tech or ANY other kind of beauty professional this episode is a must listen. Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Welcome back to the Hairstylist Rising podcast, today we are back with part 2 of my interview with vivian johns and we are diving into Instagram reels and content creation to grow your clientele. Todays episode gets into the nitty gritty details and strategies you can use if you want to create reels for your beauty business so grab a notebook and get ready to learn more from vivian. Vivienne Johns is a former salon owner turned educator and the founder of Hairdressers Social Club. She’s based in Cornwall, UK and has a straightforward, no nonsense approach to Instagram that you’ll find refreshing and inspiring. Vivienne is sharing actionable advice as well as a cautionary tale about why you should be careful what you wish for and guard your energy carefully when it comes to Instagram and the ever elusive viral post.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Today’s episode is focusing on one of the most popular topics here on the hairstylist rising podcast… social media marketing for hairstylists. The landscape on Instagram is VASTLY different than it was 5, 10… even 3 years ago and that has led to a lot of stress and overwhelm in the beauty industry over how exactly we need to be using social media to market as hairstylists. Don’t worry, we’ll be diving into that today on a whole new level. There is SO much great information in this podcast, we HAD to split it into 2 episodes!  We're joined by Vivenne Johns, and learn how important instagram marketing can be for stylists and salon owners, and how numbers arn't always as important as they may seem. Vivienne Johns is a former salon owner turned educator and the founder of Hairdressers Social Club. She’s based in Cornwall, UK and has a straightforward, no nonsense approach to Instagram that you’ll find refreshing and inspiring. Vivienne is sharing actionable advice as well as a cautionary tale about why you should be careful what you wish for and guard your energy carefully when it comes to Instagram and the ever elusive viral post.   ✨Find Jodie on Instagram✨ Find Vivienne on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Today we are joined by an amazing salon owner, and content creator Michele Pritchard on how we can increase our income with affiliate marketing! We go through exactly what affiliate marketing is, and how it can become a reliable secondary income stream that targets your already shopping clients, and hardly requires any extra work! Whether you’re a salon owner who wants to be smart with their retail choices, a suite stylist who doesn’t have a lot of room, or you’re any beauty professional who wants to increase their income without increasing their hours… today’s episode is one you do not want to miss. Find Shanda on Instagram ✨Find Jodie on Instagram✨ Find Hairstylist Rising on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Today we are talking social media strategies that work regardless of being in a big city, or a tiny town with my special guest Casey Taylor!  From a small town in East Texas, Casey is a salon owner, hairstylist and educator that is obsessed with uplifting other small town stylists and putting community over competition. Casey is showing you how to tweak your Instagram strategy to maximize your efforts as a small town stylist, as well as how to show up in places you might not have thought of yet. and some of her incredible advice applies to ALL stylists, regardless of your location. Find Casey On Instagram ✨Find Jodie on Instagram✨ Find Hairstylist Rising on Instagram Ps. Don’t miss the free class I’m teaching March 21st 2022! My friend Stephanie and I will be spilling all the tea on how to build a full book using Instagram & Facebook ads in this free workshop. Building a brand is the foundation, Facebook & IG ads are the easy button. Register for the free “How to Build a Full Appointment Book Using Facebook and Instagram Ads” masterclass.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

As hairstylists, salon or suite owners or beauty pros... We talk so much about attracting NEW clients, but sometimes we overlook nurturing and marketing to our existising clients. Shanda Wallace joins us today as we jump head first into Email Marketing. She is a salon owner, and educator for stylists, (Shanda used to be a teacher at cosmotology school), and here to share TONS of tips and strategies on implementing email marketing into your beauty biz!  - Tech behind email marketing  - Why should I be emailing my clients?  - 3 content pillars behind the emails  - Realizing the importance of staying in touch!  - The formula to make effective emails We are talking everything from tech setup (you’ll be surprise but you probably have already taken the first step), ideas for what to actually include in your emails and how to monetize your email list once it’s created. Want to learn more about Shanda or Jodie? Come hang out on Instagram! Find Shanda on Instagram ✨Find Jodie on Instagram✨ Find Hairstylist Rising on Instagram  Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

If you’re a salon owner, independent stylist, suite owner or beauty industry entrepreneur… you’re not going to want to miss this episode.   Michelle Cook is a beauty school graduate turned licensed CPA.    As a partner at Carter Cook, CPAs, she specializes in guiding beauty professionals to move beyond compliance and into forward-focused strategy.    Michelle also empowers beauty professionals to be the financial expert in their business through her course, Beauty Bookkeeping.    When she's not helping her beauty entrepreneur clients maximize profit, you'll find her snuggling her two babies and drinking lavender tea.   I can’t wait to dive into this episode because Michelle is spilling all the tea today on how to make bookkeeping easy and take the overwhelm out of tax time for beauty pros.   Mistakes you might be making Ways to save time with bookkeeping Payment types and how to make your life easier as you grow your beauty biz Understand your cash flow and money so you can pay yourself consistently. When to outsource your bookkeeping and when to DIY it   Find Michelle on Instagram ✨Find Jodie on Instagram✨ Find Hairstylist Rising on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

The way we do hair has changed SO much in the past decade… is the way we are pricing keeping up?    It’s SO important to be charging correctly and making sure your business is profitable.   Hairstylists and salon owners, let’s talk about emotional discounting   We are talking inflation, price increases & how to make sure you aren’t losing money on your favorite services.   I truly believe that the antidote to emotional discounting is a deep & firm understanding of HOW to calculate your prices and why.   If ringing out your client becomes a simple equation of, this is how long it took me and this is how much product I used… it gets a whole lot easier.   My guest today is hairstylist turned tech founder & CEO Alicia Soulier.   We are going to be diving deep into emotional discounting and how to combat it with my guest Alicia Soulier who is the founder & CEO of Salon Scale.   We talk about her journey, how lack of salon profits led to an industry wide revolution and how you can make shifts to make your beauty business more profitable.   Learn more and get 10% off your annual SalonScale bundle here. Find Jodie on Instagram Find Hairstylist Rising on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Here’s what Instagram does for hairstylists... you have the opportunity to call in your dream clients, specialize in the services you love & market yourself FOR FREE.  You no longer have to rely on the owner of your salon to market for you (hello, the rise of salon suites) and you can establish trust with potential clients before they even meet you.  The knowledge in this episode applies to salon owners, estheticians, educators, independent hairstylist, commission hairdressers & beyond. That kind of opportunity that Instagram & social media marketing presents just wasn't available 15 years ago from the comfort of your own home… take advantage. Let’s get your money mindset right & then show you how to use IG to rake it in. Want To Know How You Can Use IG To Make More Money As A Hairstylist? Listen in. Download the "Make More Money Using Instagram" Guide & Content Planner to: Show you the kind of content that converts followers to clients Help you boost revenue with existing clients through IG posts Give you dozens of content ideas to beat the "I have no idea what to post" stress Find Jodie on Instagram Find Hairstylist Rising on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

What does becoming a “successful hairstylist” mean to you? Whether you’re a salon owner, independent educator, suite stylist or you are wanting to reach the top of your game in your commission salon… your version of success & your dreams are possible.   My friend, Misty Jayne (host of Backroom Beauty Talks) and I are going over some of the traits & habits successful stylists share and what you really need to hone in on (yep, this gets personal) to get to exactly where you want to go.   Let’s get you to your version of success, no matter what that looks like.   Here’s a few of the things we dive into:   Collaborating instead of competing Why & how to step out of your comfort zone The accountability factor The power of action Find us at: https://www.instagram.com/itsjodiebrown/  https://www.instagram.com/backroombeautytalks/ https://www.instagram.com/_mistyjayne_/  https://www.instagram.com/hairstylistrising/  https://www.jodiebrown.ca/hairstylistrising/Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

This week, I invited my friend Misty Jane on to host! She is asking me all the deep questions that give you listeners a chance to get to know me on a more personal level. Vulnerability is important and it was time I practiced what I preach! Check out the latest to get to know the woman behind the brand!  Sign up for the FREE IG Visibility Challenge at www.JodieBrown.ca/freechallenge Links: https://podcasts.apple.com/us/podcast/backroom-beauty-talks-with-misty-jayne/id1526082702  https://www.instagram.com/backroombeautytalks/  As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

One thing I love about having my podcast platform is getting to share other stylist’s stories with you. In today’s episode I am chatting with Canadian Hairstylist, Hillary who has just taken the leap from being an independent stylist to now owning her own salon at just 24 years old! We are diving into what the transition can look like for a stylist and tips on how to maintain healthy boundaries when taking on the new role, as well as the importance of establishing your brand message when heading into a new space.  No matter where you are in your business journey, there is something in this episode for you! We are chatting about: Importance of establishing your brand message when getting started What the decision making process entails Using tools like social media to establish and attract your vibe   Links: https://www.instagram.com/hairby.hill/ https://www.instagram.com/hillaryandcosalon/ JodieBrown.ca/freechallenge    As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

If there were a magic bullet to quick + sustainable growth in your business as a hairstylist, salon owner, beauty pro or educator… it’s creating a captivating personal brand! Branding your beauty business will allow you to command higher prices, target the exact clients you want to work with, look & feel like a pro and quickly build that “know, like and trust” factor with your clients.  On this episode we are diving into the VISUAL side of branding with my guest Piper De Young, Brand Mentor and Graphic/Web Designer. We are discussing not only the importance of not visual branding but also the importance of consistency when it comes to building trust, establishing yourself as the go to stylist for your dream clients and looking like the pro you are online.  Piper has built her business on helping hairstylists and makeup artists style their business with client catching branding and web design and she is spilling tons of industry secrets today. If you are struggling to get results from the marketing you're doing right now, you want to pivot or grow your clientele, you have big goals for your future and don’t know where to start or you just want to start being recognized and treated like a trusted professional in your area… grab a notebook because this episode is going to help you with all of that. Piper and I are both total branding nerds and we are going all in on: The difference between branding and marketing Why visual branding is important and how to get started How branding influences our actions & learning to create a relationship with your clients and potential dream clients that results in “loyalty beyond reason”   Links: https://www.piperdeyoung.com https://www.instagram.com/PIPERDEYOUNG/   As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/  Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Have you ever felt like you’re losing passion for your craft? This episode is one that we can all learn a little something from. I sat down to chat with Hayley Jepson, The Resilient Hairdresser to talk more on the topic of what burnout looks like for hairstylists. Your mental health behind the chair is so important and should be a top priority.  From identifying the burnout, to finding ways to get your groove back, Hayley is a stylist turned therapist turned coach serving us years of knowledge and advice that we can all benefit from.  Add self care to the top of your list and listen to this life and career changing content.    We are chatting about: How to identify burnout  Different cultures in different salons How to get your groove back if you’ve lost you passion    Links: https://www.theresilienthairdresser.co.uk https://www.instagram.com/the.resilient.hairdresser/ As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/   Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Grab your coffee and listen to this magical content! Today I have Lindsey Means, a human design expert, join me on the podcast to discuss our operation manuals for our mind and body.   Learning more about ourselves is one of the best things we can do for our lives and businesses, in the beauty industry and beyond and I can’t wait to introduce this amazing tool for doing just that.   This episode is definitely bringing the energy! Listen in to hear Lindsey’s story and to learn about the different types of human design and how we can apply them within the beauty industry.    We are chatting about:   What is human design? How to work in alignment with your design type The “New Age” of salons   Links: https://www.instagram.com/lindseymeans_/  https://lindseymeans.podia.com    As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/  Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

This episode is a must-listen. The one and only Sophie B and I are discussing some hard hitting topics when it comes to the salon industry. She takes us through her journey of becoming a salon owner and how she is ditching the old school teaching and embracing the new! This episode is for all beauty professionals, whether you’re a seasoned stylist, apprentice, independent stylist or salon owner.  Listen in for a glance inside Sophie’s predictions and advice for a new school of salon owners and the beauty industry movement that is going to take the hair world by storm.   A Few Topics Discussed: Reframing the Mindset of Salon Owners Boundaries - Personal Brand and Personal Life Process of Producing a Product Line & Knowing Which Dreams To Follow Links: *https://www.colourmesophieb.co.uk  *https://www.instagram.com/colourmesophieb/?hl=en  *https://www.facebook.com/ColourMeSophieB/    As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Grab your notebooks and get ready for some one of a kind content!    I had the honor of sitting down with Stephanie Mitchell of Sunny Storm Marketing, to chat about alternative revenue streams to help your beauty business this holiday season and beyond.    This exclusive interview is full of advice for all beauty professionals and will show a different view of marketing out from behind the chair. Dive into the world of ecommerce with us!   We’ve diving into:   Adapting to new norms and pivoting to find success Finding relief, security, and freedom with alternative revenue streams When, Where, and How to get started!   Links: https://sunnystorm.marketing  https://www.instagram.com/sunnystorm.marketing/  https://www.facebook.com/sunnystormmarketing/    As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

In today’s episode, we are chatting with Heather Robertson, an independent and brand educator/bridal stylist from Glasgow, Scotland. We hear about her experience as a brand educator throughout the years and how her success path varies from other industry professionals. Heather is dishing out her experience to help other stylists see that there can be more to hairdressing life than purely just being behind the chair and gives an unfiltered insight into the benefits & challenges of working for major brands. A Few Topics Discussed: Life of a Brand Educator Adapting to Pandemic Changes and What’s Here to Stay Transitioning From Brand Educator to Freelance Educator Links: *https://www.hrhair.co.uk  *https://www.instagram.com/heatherrobertson.hair/  *https://www.facebook.com/groups/hrhairbridalandstyling/  As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/ Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

In today’s episode, I introduce my listeners to Ebony Nelson, a systems and marketing coach for independent beauty pros. She joins us today to give us insight on her 6 Figure Success Model for independent hairstylists. From a shampoo girl to salon business owner, Ebony shares her tips, tricks, theories for how to become a successful independent hair stylist.  A Few Topics Discussed: Developing a Niche Enforcing Healthy Work/Client Boundaries The Reward of Building Confidence Through Building a Business Links: *www.ebonynelson.com *https://www.instagram.com/theebonynelson/  *https://view.flodesk.com/pages/60a33d2af58a00835703d97a (FREE TRAINING LINK) *https://www.facebook.com/hairtheory2.0  As always you can find us at: *https://www.instagram.com/hairstylistrising/  *https://www.jodiebrown.ca/hairstylistrising/ Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

This is an episode you'll want to listen to again + again! Today we are chatting with Hunter Donia about creating the kind of guest experience that has clients coming back for more. As a hairstylist, salon owner or independent suite stylist... attracting clients is vital, but it's only the first step. As a brand that serves your clients behind the chair to the highest caliber... the experience should start before they even book an appointment and continue throughout every touch point they have with you. Hunter is going to walk you through creating a FLAWLESS guest experience so you can create a loyal clientele that will support you through changes and lead you to a thriving, sustainable business. Marketing, branding + guest experience go hand in hand. Where to find Hunter on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

The one you've been waiting for! The incredible Jennifer Kenney from the Independent Stylist Podcast and I will be chatting all about how to wade through the noise, seperate the helpful advice from the not so helpful AND help you understand what you ACTUALLY need to focus on to grow your business as a hairstylist using Instagram. Sign up for the FREE 3 day Instagram Visibility Challenge for Hairstylists  Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Think only big city stylists can make great money? Think again! Today's episode is a masterclass in building a profitable business no matter where you live. You'll learn about how you can customize your social media strategy to meet small town clients where they are at AND we're diving into a secret marketing avenue that can boost your small town salon to new levels. No matter where you live, the tips + tricks in todays episode will help you increase your confidence and find success in the beauty industry.   This episode is brought to you by Beauty Brand Bootcamp, join the waitlist here.  Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Love the Hairstylist Rising podcast? Follow me on Instagram for education, inspiration + motivation to create your best life in the beauty industry! Showing your authentic self is the key to building a thriving personal brand... but what happens when lack of self confidence gets in the way of showing up the way that you want to? Robyn Scheer is a hairstylist, influencer, body positivity + self love advocate and in today's episode we talk about work/life balance, learning to love yourself and finding the confidence to show up authentically in your life and business. Ps. If you're looking to get started on your branding journey + creating content that connects with your ideal client... grab my free guide here.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

My guest Jasmine Jone (Beauty + The Network) is the CEO of Alter Image Bridal Hair and Makeup and a bridal beauty business coach. She is helping freelance hairstylists and makeup artists build sustainable business models that support them year round and don't fall into the "boom-bust" income trap that sometimes freelance and/or seasonal businesses can face. Jasmine is walking you through how to create an abundance mindset, a business model that scales + how to value yourself and your gifts. This episode is for ALL hairstylists, makeup artists, independent beauty entreprenuers and all other areas of the beauty business because fundamentally, the practices taught in this episode will benefit everyone.   Ps. If you're not already be sure to follow host Jodie Brown and Hairstylist Rising on Instagram for education + motivation for your beauty business.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Don't forget, if you love the podcast time is running out to leave a review on Apple Podcasts to win $100 gift card to anywhere you want! My guest today is Lynzie Smith, hairdresser + founder of online networking platform www.independentbeautypros.com Independent Beauty Professionals is the virtual home for Beauty Pros looking to start or grow their own businesses. Lynzie has created a strong, inclusive and supportive community of independent hairstylists, make up artists, estheticians, barbers and other beauty professionals who have come together. We chat about networking, the need for community in the beauty industry and beyond and how we can use our businesses to impact the communities we live and work in... and connect with others online and in person to increase our impact in this world.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Follow Hairstylist Rising on Instagram! Want to make more money in your salon, suite or beauty business? Bust through the bad habits + oversights that are keeping you and your business small! Don’t forget you can score a $100 gift card to anywhere you want by simply leaving a review for this podcast! Winner will be drawn Sept 15th.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

What is the difference between branding and marketing as a hairstylist or beauty professional? Ren Jones said this “​​Marketing is the equivalent of asking someone on a date. Branding is why they say yes” In other words… when you’re marketing essentially you’re extending an invitation to be a part of your community, your business and your culture. Your brand IS that culture, how people perceive you and how your values, voice and visuals communicate what you’re all about. In today’s episode we will talk about both. You don’t need tens of thousands of followers to build a profitable business by marketing yourself online… you do need the kind of personal brand that makes you irreplaceable in the eyes of your ideal clients. Find me on Instagram and come say hi!Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

For beauty pro’s specifically, batching content is hands down the best way to remove the social media overwhelm that creeps in. It eliminates feeling stressed if your day gets away from you and you can’t take a photo of every single client and it will actually make your marketing a LOT more effective. In today's episode we are going to cover how to create better content that get's you closer to your goals, and spend way less time doing it. Stop posting just for the sake of it and start seeing some results. Links mentioned: Content That Connects Workbook Jodie's IGMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

You can! And I'm going to show you exactly how the entrepreneurial minded hairstylist can literally set and forget tasks that usually take up hours of time every week. Click Here To Grab The Free ListMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

I want to share with you the absolute most important thing you need to do in order to create a successful + fulfilling career and business. This applies to both hairstylists behind the chair, salon owners, educators, coaches… literally anyone in business but most specifically in the beauty industry. The science is clear here. You can actually retrain your brain and carve out new neural pathways by simply changing the way you think. ⁠Your mind is your most important tool for success, and today I am going to give you 3 tips to get you started flexing that confidence and self love muscle… so you have the audacity to make your big, amazing goals and dreams become your reality.⁠⠀ Come say hi on Instagram!Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Using Instagram and digital marketing to grow your brand and build your beauty biz is fully possible, and I've created "The 3-Step Path to Content That Connects" to get you results! Whether you're an independent hairstylist, salon owner, you're trying to grow your clientele or you're expanding into coaching or education... these tips are going to change your content game!  In today's episode I'm walking you through the whole process. Click here to download the free workbook Now press play beauty pros and let's dive in!Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Samantha Lacoste is joining me on the podcast today to discuss salon ownership + marketing as well as navigating the ups and downs of having a business partner. Sam on IG Visit Jodie on IGMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

My guest Misty is a hairstylist turned personal finance mentor for hairstylists and she is sharing some real life advice and application. She doesn't just talk the talk she has also walked the walk. Misty and her husband were drowning in debt and through the strategies she shares in todays episode, they were able to pay off $48,000 in consumer debt in 2 short years. As Misty says "it's not about never spending money, it's about not wasting money." So get ready because this episode will inspire you to figure out how YOU can live a truly rich life, whatever that means to you. Visit Misty on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Dawn Bradley is back on the Hairstylist Rising Podcast and today's topic is fiiiire. Dawn has been in the beauty industry for nearly two decades and has spent the last 10 years as a business owner. It's her mission to help other stylists avoid the anxiety-inducing pitfalls she has experienced in her career. Join us for today's conversation about consultations and communication and the silent success killer that's lurking in the hairstylist and salon community. Grab a notebook, friends! Go watch Dawn's free communication + consultation class! Grab Dawn's free Client Attraction PlaybookMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

"Any time that you're ready to level up, no matter how far along in your journey you are, even if you are an extremely talented and successful hairstylist... whatever that next step is: it's going to feel scary. It's going to feel unknown. You're going to want to back out of it a million different times" You do NOT want to miss this episode. Visit Yara on IGMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Whether you're a salon owner, stylist or just starting in the beauty industry... this episode is a MUST listen. Nina Tulio is a former stylist and salon owner turned international business coach, motivational speaker and The Business Education Ambassador for Oligo Professionnel. She is also a columnist and Ambassador for Schedulicty , a columnist for SalonEVO Magazine which is based in the UK and a part of the Editorial Advisory Board for Beauty Launchpad Magazine. So trust me, she knows what she's talking about! Visit Nina on IGMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Check out my guest here. Daniel is a wig master + stage and screen hairstylist. This episode will let you inside the world of a celebrity hairstylist and entrepeneur who has leveraged every opportunity. Don't miss this one!Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

This episode is special. My guest today is a salon owner, educator and one of my 1:1 coaching clients, Dana. Dana took a leap of faith purchasing a salon that isn't even allowed to be open at the moment, here's a real time look at the challenges, rewards and growth this past year has offered. If you're a hairstylist thinking about the next step in your career and curious about how to push past the discomfort of making a change, this episode is for you. www.jodiebrown.ca/servicesMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

You're gonna want to grab a notebook for this one!   Pay attention because today I am going to help hairstylists, salon owners and beauty pros make sure they aren't make one of the five fatal flaws that can KILL your biz on Instagram. Can't wait to dive into this one! Episode referenced in the podcast is episode 8 Branding 101 for Hairstylists: The what, the why and the howMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

I am joined today by my guest, Sean Dolan, who is a salon owner and aspiring educator based in South Africa. " I think if you're marketing your strengths, it's, it's the most authentic you can be. It's, it's the one thing that you can really help people with."  You do NOT want to miss this episode.   Connect with Sean on Instagram.Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

I've said it before and I'll say it again: there is NO one road to success in this industry! Today's episode is a little different: we talk competitions, session styling and how to really make a name for yourself in that world as a hairstylist. The Hairstylist Rising Podcast has a global audience and global guests, and I loved discussing the importance of that community with today's guest Darrel Starkey. He is a salon owner, father, educator, competitor and brand ambassador who has taken resilience up a notch and is the definition of determination and faith in purpose. Can't wait for you to listen to todays episode. Check out Darrel on Instagram!Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

My guest Teddi is a Suite Stylist Business Coach with a serious eye for design (if you don't believe me check out her IG here) On today's episode Teddi is sharing her route to success as a soloprenuer salon suite owner and the surprising path she took to get there. Sometimes becoming a successful hairstylist is a windy road, and I'm so excited for you to hear Teddi's story. She's also dropping an easy marketing strategy that can increase your profits quick!Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

My guest is Suzanne Minskey, founder of Beauty Business Collective and freelance bridal hair and makeup artist. Suzanne is a 13+ year veteran of the bridal beauty world and has combined her years of experience working with brides with her business know-how to create the Beauty Business Collective and bring bridal hairstylists and makeup artists the best in education to take their business to the next level. Find Suzanne on IG and visit the link in her bio for access to her free masterclass + amazing blog posts  Mentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Chrystal is an inspiring, innovative powerhouse salon owner & educator. She's spilling on why she created a totally unique online program focusing on ALL Hair. Where to find Chrystal L: On Instagram  All Hair AcademyMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Introducing Justin Mackland! He is a Level 3 Apprentice Hairstylist, qualified Colorist and Digital Ambassador for Schwarzkopf Professional. Justin has been picked as Salon Magazine UK's Rising Star and has harnassed the power of Instagram to acheive some incredible things even before he's finished fully qualifying. This episode is sure to inspire and show you the power of personal branding + believing in yourself. Find Justin on InstagramMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie

Grab your free PDF guide "Style Your Profile" Resources in this episode: 2 Minute Canva Hack IGTV Canva LightroomMentioned in this episode:FREE Instagram + Facebook Ads ClassClick here to register -> https://www.salonadsmadeeasy.com/freeclass-jodie