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Sean Callanan aka @seancallanan
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Total 556 episodes
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Know your fans & why IFTTT is awesome

Know your fans & why IFTTT is awesome

On this week’s podcast we look at the challenges facing national sporting organisations, why IFTTT is awesome and ready for season 10 of A-League. Full show notes - https://sportsgeekhq.com/podcast/know-your-fan-why-ifttt-is-awesome/
29:1115/08/2014
SEAT Conference recap – IT, CRM & Digital

SEAT Conference recap – IT, CRM & Digital

What a week in Miami, a big thanks to Christine Stoffel for another great SEAT conference.  Yes it I faced some hurdles including losing my voice 36 hours before co-presenting the Welcome Address keynote but with some quick thinking and some slides we powered through.  I'm already looking forward to SEAT 2015 in San Francisco and interviewing and working with teams who attended in Miami. Full show notes - https://sportsgeekhq.com/podcast/seat-conference-2014-recap/
21:2928/07/2014
Dave Sjolin on sports website development and fan loyalty

Dave Sjolin on sports website development and fan loyalty

On this week's podcast I preview SEAT Conference in Miami with Al Crombie on ABC Grandstand and chat with fellow sports geek and coder Dave Sjolin about his experiences developing websites and loyalty systems in pro sports. Full show notes - https://sportsgeekhq.com/podcast/dave-sjolin-fan-loyalty/
42:2915/07/2014
Shane Harmon on crowds, stadiums and #sportsbiz

Shane Harmon on crowds, stadiums and #sportsbiz

On this week’s podcast we chat with Shane Harmon CEO of Westpac Stadium on crowds, stadiums & technology and #sportsbiz. Shane is a sports business lifer and is CEO of Westpac Stadium in Wellington, if you're not following @ShaneHarmon then you just aren't doing it properly.   Later in the podcast I chat with Al Crombie on ABC Grandstand about new sports digital collaboration called 120 sports. Full show notes - https://sportsgeekhq.com/podcast/shane-harmon-sportsbiz/
52:5315/07/2014
Troy Kirby on ticketing, #sportsbiz and @SportsTao podcast

Troy Kirby on ticketing, #sportsbiz and @SportsTao podcast

Troy Kirby is a prodigious sports business podcaster and a sports business lifer working on the ticketing side of the business at UC Davis. Troy has released over 350 podcast interviews since launching the Tao of Sports podcast in 2012 and he was one of the reasons I started podcasting.  Troy stopped by the Sports Geek office on a recent trip to Melbourne for a great discussion around podcasting but also Troy's sports business career in ticket sales. Full show notes - https://sportsgeekhq.com/podcast/troy-kirby-sportstao-podcast/
45:5906/07/2014
Building a Digital Team

Building a Digital Team

On this week's Sports Geek Podcast I chat with Harf on SENabout World Cup & Socceroos.  Lately I’ve been getting a few requests to help replace staff and reshape digital teams, so I discuss how to skill up and resource your sports digital team.  We preview some the the killer digital campaigns for SEAT presentation and a listener question – What is the value of a hashtag? Full show notes - https://sportsgeekhq.com/podcast/building-a-digital-team/
24:1124/06/2014
David Burtenshaw on Adelaide Crows fan engagement

David Burtenshaw on Adelaide Crows fan engagement

Good discussion with David Burtenshaw from the Adelaide Crows on how the sports media landscape in his 9 years at the AFL club. Mike De Graw from Horizon Communications joins the podcast ahead of SEAT in Miami to chat about wi-fi in stadiums and for events. On HarfTime we preview what Facebook and Twitter have planned for the World Cup. Full show notes - https://sportsgeekhq.com/podcast/david-burtenshaw-adelaide-crows/
58:1615/06/2014
Christine Stoffel on #SEAT2014 and connecting fans at Kentucky Derby

Christine Stoffel on #SEAT2014 and connecting fans at Kentucky Derby

SEAT 2014 is not far away now, in Miami July 20-22.  We catch up with Christine on progress of SEAT conference and what is planned for what will be the biggest SEAT conference yet.  We chat with Ryan Jordan from Churchill Downs on how their DAS rollout with Mobilitie allowed fans to connect and use their cell phones at the famous Kentucky Derby. Full show notes - https://sportsgeekhq.com/podcast/christine-stoffel-seat2014/
50:1011/06/2014
Michael Artis from 20.20

Michael Artis from 20.20

Michael Artis helps teams tell their brand story through design, I caught up with Michael when I was in London on #SportsGeekTrip. While I was in London I spoke with Dan McLaren from Digital Sport at his Digital Sport London event where we chat about sports digital in Australia, UK and USA. Stay tuned for a very special Sounds of the Game from a historic moment in the NBA. Full show notes - https://sportsgeekhq.com/podcast/michael-artis-2020/
56:5702/06/2014
Richard Clarke on developing content for @Arsenal fans

Richard Clarke on developing content for @Arsenal fans

Recently in London on #SportsGeekTrip I caught up with Richard Clarke Managing Editor of Arsenal Media Group to discuss content, social media platforms and much more.  Also in this week I play a snippet from comedian's Wil Anderson's appearance on Beers, Blokes & Business on how he engages super fans and why it is important. Full show notes - https://sportsgeekhq.com/podcast/richard-clarke-arsenal/
34:1118/05/2014
A-League Finals with Brian Gibson & Peter Robert Casey tracking your fan story

A-League Finals with Brian Gibson & Peter Robert Casey tracking your fan story

Just before taking off on European Sports Geek Trip I was lucky enough to host a small sports business networking event thanks to Robert Squillacioti from FFA as Melbourne Victory faced Sydney FC in an elimination final at Etihad Stadium.  A great night was had by all in attendance and I caught up with Brian Gibson who drives social media for the FFA about their plans for #ALeagueFinals.  I also catch up with good friend & sports Twitter trailblazer Peter Robert Casey about his new projects to log your fan stadium journey. Full show notes - https://sportsgeekhq.com/podcast/brian-gibson-aleaguefinals/
28:1621/04/2014
A Look into @AFL Variable Pricing Strategy

A Look into @AFL Variable Pricing Strategy

Variable pricing, why are sports around the world doing it and why is it confusing fans? In a different Sports Geek Podcast I break down the AFL variable pricing for MCG and Etihad. Full show notes - https://sportsgeekhq.com/podcast/afl-variable-pricing/
27:2013/04/2014
Josh Tucker from LA Dodgers & AJ Maestas on sports social media fans

Josh Tucker from LA Dodgers & AJ Maestas on sports social media fans

Been a busy few weeks at Sports Geek, last weekend at the SCG I caught up with LA Dodgers Social Media Manager Josh Tucker who was in town for Opening Series. AJ Maestas from Navigate Research for a chat about his study into sports and social media fans. Full show notes - https://sportsgeekhq.com/podcast/sgp-044-josh-tucker-la-dodgers-aj-maestes-sports-social-media-fans/
44:1201/04/2014
Aaron LeValley chats digital in LA with Kings & Galaxy

Aaron LeValley chats digital in LA with Kings & Galaxy

On this week's podcast I chat with Aaron LeValley from AEG Sports about how the LA Kings and LA Galaxy tackle digital and data hand in hand.  In our SEAT Sponsor Series I chat will John Brams from Extreme Networks about wi-fi in stadium and their new partnership with NFL as wi-fi analytics partner. Full show notes - https://sportsgeekhq.com/podcast/aaron-levalley-la-kings-la-galaxy/
59:0321/03/2014
A look behind @AFL with Tyson Densley

A look behind @AFL with Tyson Densley

On this week's podcast I chat with Tyson Densley from the AFL (Australian Football League) about the goals of the AFL social media team and what they are looking for in season 2014.  On SEN I chat with Kevin Hillier about the AFL and NRL social media fan bases and what does it say about each league. Full show notes - https://sportsgeekhq.com/podcast/tyson-densley-afl-social-media/
45:3913/03/2014
Michael Briggs on Wallabies social media and digital initiatives

Michael Briggs on Wallabies social media and digital initiatives

On this week's podcast I chat with Michael Briggs from the Australian Rugby Union about how they engage Wallabies fans using social and digital. On ABC Grandstand I chat with Francis Leach about current stadium fan engagement debate between Vivek Ranadive and Mark Cuban. Full show notes - https://sportsgeekhq.com/podcast/michael-briggs-wallabies/
54:5108/03/2014
Oscar Ugaz on #digisport trends and David Morris #Sochi2014 Silver Medallist

Oscar Ugaz on #digisport trends and David Morris #Sochi2014 Silver Medallist

On this week's podcast we chat with Oscar Ugaz about the European sports digital scene and his time at Real Madrid. Included in this episode is a sneak peek at our interview with David Morris Sochi silver medalist in the aerials from our chat on Beers, Blokes & Business. Full show notes - https://sportsgeekhq.com/podcast/oscar-ugaz/
47:5502/03/2014
Chris Gross from Fox Sports Australia and Jon Manning on Pricing

Chris Gross from Fox Sports Australia and Jon Manning on Pricing

On this week's podcast we chat with Chris Gross from Fox Sports Australia on what they are looking for in a social media manager and how the push content across over 30 social media accounts to engage a wide and diverse sports fan base. Jon Manning from Pricing Prophets joins us to discuss pricing models and how pricing is changing in the world of sports. Full show notes - https://sportsgeekhq.com/podcast/chris-gross-and-jon-manning/
53:2721/02/2014
Dan McLaren on UK Sports Digital scene and latest from #Sochi2014

Dan McLaren on UK Sports Digital scene and latest from #Sochi2014

On this week's podcast we chat with Dan McLaren from TheUKSportsNetwork.com about the world of #digisport in the UK and Europe.  On ABC Grandstand I chat about #SochiProblems with Francis Leach and Rule 40 affecting Australia ski resorts. Full show notes - https://sportsgeekhq.com/podcast/dan-mclaren/
43:2914/02/2014
Super Bowl battle – Facebook Vs Twitter & AO Blitz a win for Tennis

Super Bowl battle – Facebook Vs Twitter & AO Blitz a win for Tennis

Congratulation to Seattle Seahawks we look back at the Super Bowl from a digital point of view and how advertisers and teams tackled the big day.  We chat with Craig Morris from Tennis Australia on Sports Geek Podcast about the AO Blitz to connect tennis players with the Australian Open. Full show notes - https://sportsgeekhq.com/podcast/super-bowl-facebook-twitter-2/
29:0806/02/2014
Jeremy Monahan a lot of change in 10 years at South Sydney Rabbitohs

Jeremy Monahan a lot of change in 10 years at South Sydney Rabbitohs

10 years is a long time in sports especially in the world of communications and digital, we catch up with Jeremy Monahan from South South Rabbitohs on Sports Geek Podcast. Facebook news feed has changed again, how can you ensure your content reaches your fans?  The Super Bowl is on and we take a look at the Seahawks and Broncos. Full show notes - https://sportsgeekhq.com/podcast/jeremy-monahan-south-sydney-rabbitohs/
32:3931/01/2014
@Storm get a new look & how to break into sports business

@Storm get a new look & how to break into sports business

Despite some technical problems, on this Sports Geek Podcast we chat with Dan Pinne from the Storm about their shiny new Twitter handle which will be front and centre on their Auckland 9s jersey.  We look back at #SBNight to answer the question how to break into the sports business. Full show notes - https://sportsgeekhq.com/podcast/how-to-break-into-sports-business/
26:0128/01/2014
Leigh Ellis from #TheStarters and Seahawks fans #TappedIn

Leigh Ellis from #TheStarters and Seahawks fans #TappedIn

On this episode of Sports Geek Podcast I chat with Leigh Ellis from NBA TVs The Starters on producing killer podcasts that helped them break into the NBA and we tap in with Kenton Olson from the Seattle Seahawks as they prepare for the NFL’s NFC Championship game. Full show notes - https://sportsgeekhq.com/podcast/sgp-034-leigh-ellis-thestarters-seahawks-kenton-olson/
47:3416/01/2014
Replay of #SportsConf – #SportsGaming & #SportsData panel

Replay of #SportsConf – #SportsGaming & #SportsData panel

Big thanks to my panelists for making it worth my while getting up at 5am in Melbourne especially in this heat.  Here is a special edition of Sports Geek Podcast with a replay of my Sports Data and Sports Gaming panels. Full show notes - https://sportsgeekhq.com/podcast/sportsconf-replay/
01:06:2315/01/2014
Kenny Lauer on how Golden State Warriors engage fans & Fiona Green on understanding sports CRM

Kenny Lauer on how Golden State Warriors engage fans & Fiona Green on understanding sports CRM

Action packed Sports Geek Podcast we chat with Kenny Lauer from Golden State Warriors and from London we chat with CRM specialist Fiona Green. Full show notes - https://sportsgeekhq.com/podcast/kenny-lauer-warriors-digital-fiona-green-sports-crm/
51:3910/01/2014
redictions for 2014, Uplause a hit in NYC & Store Financial to help solve loyalty puzzle

redictions for 2014, Uplause a hit in NYC & Store Financial to help solve loyalty puzzle

On this week's show we chat with Debbie Spillane on ABC Grandstand about what is ahead in 2014.  In our first SEAT Partner Profile I chat with Larry Bush from Store Financial we look at how their retail experience will give sports teams the edge in 2014.  I chat with Heikki Aura from Uplause in Finland about their stadium fan engagement solutions recently installed at Madison Square Garden. Full show notes - https://sportsgeekhq.com/podcast/2014-predictions-uplause-stadium-engagement-store-financial-loyalty/
50:5707/01/2014
A look behind Australian Open (#AusOpen) digital

A look behind Australian Open (#AusOpen) digital

On the final Sports Geek Podcast of 2013, we chat with Kim Trengove and Daniel Lattimer from Tennis Australia as they prepare for the Australia Open. Full show notes - https://sportsgeekhq.com/podcast/kim-trengove-australian-open-digital/
36:2431/12/2013
How we got 1 Million YouTube views in under 48 hours with Life Size Lego Car

How we got 1 Million YouTube views in under 48 hours with Life Size Lego Car

What a busy week it has been at Sports Geek as we have been working hard on a secret project that has taken the internet by storm the last few days.  We have been a patron of the Super Awesome Micro Project over the past 80 weeks, helping a teenage genius Raul Oaida and Melbourne start up guru Steve Sammartino deliver a full sized Lego car to the internet.  On this episode I interview Steve about the project on Harf Time just 2 hours after we launched the video and then catch up with microDomination author Trevor Young about how PR & media has picked up the story as it goes viral. Full show notes - https://sportsgeekhq.com/podcast/sgp-029-how-we-got-one-million-views-in-under-48-hours-super-awesome-micro-project/
31:1319/12/2013
Humour & Twitter, Social Media Year in Review & why Snapchat is not worth it

Humour & Twitter, Social Media Year in Review & why Snapchat is not worth it

Cricket takes the headlines again this week but unfortunately for the wrong reasons with a poor tweet offending Indian cricket fans.  We chat with Francis Leach on ABC Grandstand about that tweet and what options teams have when advertising on social media.  We look back at the Year that was on Facebook & Twitter.  I explain why Snapchat is not the right platform for sports and why you shouldn't bother with it. Full show notes - https://sportsgeekhq.com/podcast/sgp-028-humour-twitter-social-media-year-in-review-why-snapchat-is-not-worth-it/
27:1813/12/2013
Summer of Cricket & managing YouTube viral hits

Summer of Cricket & managing YouTube viral hits

This week on Sports Geek Podcast it’s Cricket season as summer hits down under and England are taking on Australia in the Ashes.  With Francis on ABC Grandstand look at mobile apps and where does audio and live play by play fit in? On Harftime we chat about YouTube, is it just for viral hits? How can sports leverage viral videos. Full show notes - https://sportsgeekhq.com/podcast/sgp-027-summer-of-cricket-apps-youtube-viral-hits/
26:0101/12/2013
Digital and Crisis Management with Essendon FC ‘s Justin Rodski & Marc Bertieri

Digital and Crisis Management with Essendon FC ‘s Justin Rodski & Marc Bertieri

This week on Sports Geek Podcast we head out to see the new digs for Essendon Football Club in the AFL now named True Value Solar Centre.  I chat with Justin Rodski & Marc Bertieri about the tough year the Bombers had with the ASADA investigation dominating their season and how they plan to bounce back in 2014. On ABC Grandstand with Francis Leach we look at two sides of social media with the #SFBatKid and Sydney FC dealing with trolls. We take a look at new platforms available that teens are migrating to. Full show notes - https://sportsgeekhq.com/podcast/sgp-026-digital-crisis-management-with-essendon-fc-s-justin-rodski-marc-bertieri/
42:5123/11/2013
What does Twitter IPO means for sports and Blue Jackets on Ticketnet

What does Twitter IPO means for sports and Blue Jackets on Ticketnet

Twitter is now a public company, will it's focus on profits change the experience for sports fans? On Grandstand we discuss Twitter IPO and we discuss strategy how digital plays a big role in fan development. Then we chat with Director of CRM and Analytics at Columbus Blue Jackets Jeff Eldersveld about how he uses Ticketnet to drive more ticketing leads into his database. Full show notes - https://sportsgeekhq.com/podcast/sgp-025-what-does-twitter-ipo-means-for-sports-and-blue-jackets-on-ticketnet/
41:5914/11/2013
Arsenal content strategy and WestCoastEagles digital plans

Arsenal content strategy and WestCoastEagles digital plans

Richard Clarke is the managing editor for Arsenal Media Group driving all the content for Arsenal fans around the world, we chat with him on ABC Grandstand. In a recent visit to Perth I sat down with Matthew Gepp to discuss what has worked for West Coast Eagles and what they have planned for 2014. Full show notes - https://sportsgeekhq.com/podcast/sgp-024-arsenal-content-strategy-and-westcoasteagles-digital-plans/
47:2209/11/2013
Shane Harmon on digital & venues and #WarriorsLive

Shane Harmon on digital & venues and #WarriorsLive

Westpac Stadium CEO Shane Harmon chats about his experience with Rugby World Cup in 2011 and his new role at Westpac Stadium in Wellington. On Harf Time we look look back at why #WarriorsLive was a success bringing fans into the huddle at a preseason practice. Full show notes - https://sportsgeekhq.com/podcast/sgp-023-shane-harmon-on-digital-venues-and-warriorslive/
25:4903/11/2013
Collingwood TV to The Club with Jonathon Bernard on developing your video audience

Collingwood TV to The Club with Jonathon Bernard on developing your video audience

Collingwood Digital Media manager Jonathon Bernard discusses the importance of story telling for Collingwood TV and The Club on this week's Sports Geek Podcast. On Harf Time we look at what the NBL needs to do to reconnect with a lost generation of fans. Full show notes - https://sportsgeekhq.com/podcast/sgp-022-collingwoodtv-to-the-club-jonathon/
46:2725/10/2013
Calls to action in Sports TV Advertising and Clippers explain Variable and Dynamic pricing

Calls to action in Sports TV Advertising and Clippers explain Variable and Dynamic pricing

In this Sports Geek Podcast we discuss that with Adrian Kinderis and look at the advertising from the AFL and NRL Grand Finals on comparison with NFL Super Bowl.  Education is a big part of sales process as LA Clippers explain variable and dynamic ticket pricing to their season ticket holders. Full show notes - https://sportsgeekhq.com/podcast/sgp-021-call-to-action-in-sports-tv-advertising-and-clippers-explain-variable-and-dynamic-pricing/
36:5818/10/2013
Dan Harbison on learning from other industries and A-League #PowerTheGame

Dan Harbison on learning from other industries and A-League #PowerTheGame

In this Sports Geek Podcast we chat to Dan Harbison who has left the sports industry after several years leading the digital efforts of the Portland Trailblazers to take up a new role as head of New Media at Caesars Entertainment in Las Vegas we chat with Dan on ABC Grandstand. On Harf Time we look at ticketing campaigns and promotions gone wrong and with A-League kicking off we take you behind the scenes at season launch and the Power The Game activation to rally fans support online. Full show notes - https://sportsgeekhq.com/podcast/sgp-020-dan-harbison-on-learning-from-other-industries-and-a-league-powerthegame/  
28:5813/10/2013
Dan Butterly on developing Mountain West fan base and Facebook Vs Twitter in battle for sports fan

Dan Butterly on developing Mountain West fan base and Facebook Vs Twitter in battle for sports fan

In this Sports Geek Podcast we chat to Dan Butterly from the Mountain West looking back on how the conference started and how they developed a fan base and brand for the conference over last 10 years. Twitter does a deal with NFL what does it mean for sports fans in NFL and other sports and how does Facebook counter to show it's dominance online? Full show notes - https://sportsgeekhq.com/podcast/sgp-019-dan-butterly-on-developing-mountainwest-fan-base-and-facebook-vs-twitter-in-battle-for-sports-fan/
28:3406/10/2013
Activating your Digital Cheer Squad with Auckland Blues & managing fan reactions online with Brisbane Lions

Activating your Digital Cheer Squad with Auckland Blues & managing fan reactions online with Brisbane Lions

In this Sports Geek Podcast we chat to James Rigby from Blues about True Blue HQ built using Digital Cheer Squad helped him activate Blues fans with the team and a key digital sponsor. We also chat with Jarrod Price from the Brisbane Lions on dealing with upset fans when a club legend is let go as coach and then amplifying fans buoyed by the another club legend stepping in a new coach. Full show notes - https://sportsgeekhq.com/podcast/sgp-018-activating-your-digital-cheer-squad-with-auckland-blues-managing-fan-reactions-online-with-brisbane-lions/
33:3628/09/2013
Chris Freet on Hurricanes Game Pass & Facebook in NFL & EPL with Agorapulse

Chris Freet on Hurricanes Game Pass & Facebook in NFL & EPL with Agorapulse

In this Sports Geek Podcast we look at the College Football scene with Chris Freet from the University of Miami. Chris talks about Hurricanes Game Pass a new loyalty system to reward the season ticket holders. We chat with Emeric Ernoult from Agorapulse about latest in Facebook trends as we compare the Facebook activity of teams in UK with Manchester United & Arsenal and USA with Green Bay Packers and San Francisco 49ers, see the infographics below. Full show notes - https://sportsgeekhq.com/podcast/sgp-017-chris-freet-on-hurricanes-game-pass-facebook-in-nfl-epl-with-agorapulse/
43:2118/09/2013
Power of Crowds, V8 Supercars & Facebook changes the rules

Power of Crowds, V8 Supercars & Facebook changes the rules

In this Sports Geek Podcast we look at the power of the crowds online for content and potentially funding new projects. We discuss motorsport with Ford Brown from V8 Supercars getting ready for Bathurst 1000. Facebook have changed the rules once again, are you up to date? We also profile what must be the world's smallest Instagram project from Projecteo. Find out what new project has hit the podcast community. Full show notes -  https://sportsgeekhq.com/podcast/sgp-016-power-of-crowds-v8-supercars-facebook-changes-the-rules/
29:5614/09/2013
Fancam, Athletes hacked & changing focus of sports digital teams

Fancam, Athletes hacked & changing focus of sports digital teams

In this Sports Geek Podcast we chat with Tinus Le Roux from Fancam discussing digital activations and developing campaigns that are fan centric at SEAT Conference. Recently a few AFL players social media accounts were hacked so I chat with Francis on ABC Grandstand on what you can do to protect your accounts from hackers. We look back at how the focus of digital teams are changing to meet the demands of teams for revenue and sponsors for exposure and leads. We also chat with Kylie Caflisch from Team Blackshirts about starting her career in sports. Full show notes - https://sportsgeekhq.com/podcast/sgp-015-fancam-athletes-hacked-changing-focus-of-sports-digital-teams/
35:0226/08/2013
#SEAT2013 mega interview podcast

#SEAT2013 mega interview podcast

Here is the the mega interview SEAT Conference edition of the Sports Geek Podcast in this episode you'll hear from Kevin Naylor (Indiana Pacers) and Steve Conley (Boston Red Sox) what it is like working in the sports IT industry, Russell Scibetti (New York Jets) will continue his Q&A of Paul Greenberg on CRM and we look back at #SEAT2013 with team #blackshirts members BJ Scott and Colin Stoffel. A #SEAT2013 recap couldn't be done without chatting to Christine Stoffel and Tod Caflisch about Kansas City and the plans for SEAT 2014 in New York. Full show notes - https://sportsgeekhq.com/podcast/sgp-014-seat2013-mega-interview-podcast/  
43:2421/08/2013
Digital Case Studies explained from #SEAT2013

Digital Case Studies explained from #SEAT2013

Back from SEAT Conference in Kansas City, what a great conference. This special Sports Geek Podcast episode is a full audio replay of my #SEAT2013 presentation with Philippe Dore from NASCAR. You can follow along via on Slideshare below or download from Slideshare. Full show notes - https://sportsgeekhq.com/podcast/sgp-013-digital-case-studies-explained-from-seat2013/
49:2014/08/2013
Tod Caflisch from Red Wings, Trendsmap and Welcome Mr Cricket

Tod Caflisch from Red Wings, Trendsmap and Welcome Mr Cricket

In episode 12 of the Sports Geek Podcast we chat with Tod Caflisch from Detroit Red Wings on how IT is playing a big role in sports performance analytics and stadium activation. We catch up with Trendsmap.com's John Barratt to understand how Trendsmap works and look behind the scenes of #ALvMU Sports Trendsmap built for the A-League All-Stars game against Manchester United. On Harf Time we discuss how Sydney Thunder used traditional and digital media to welcome Mr Cricket as a new Big Bash League signing. Full show notes - https://sportsgeekhq.com/podcast/sgp-012-tod-caflisch-from-red-wings-trendsmap-and-welcome-mr-cricket/
41:5528/07/2013
Sports Trendsmap for #ALvMU & advanced Facebook targeting using CRM

Sports Trendsmap for #ALvMU & advanced Facebook targeting using CRM

Very excited announcement in this Sports Geek Podcast, we are happy to announce in partnership with Trendsmap.com the first Sports Trendsmap built for the A-League All-Stars game against Manchester United. In this episode I chat with Francis on ABC Grandstand how Sports Trendsmap cam together and I talk about some of the future plans we have for it. After a brief appearance by Kevin Naylor from Indiana Pacers to promote SEAT Conference I take a look at some advanced Facebook ad options using Custom Audiences. Full show notes - https://sportsgeekhq.com/podcast/sgp-011-introducing-sports-trendsmap-for-alvmu-advanced-facebook-targeting-using-crm/
24:1720/07/2013
Russell Scibetti on Sports CRM, Twitter takeovers & Facebook moderation steps

Russell Scibetti on Sports CRM, Twitter takeovers & Facebook moderation steps

Wow EPISODE 10, we've hit double figures for Sports Geek Podcast. Thanks for the support on this podcast we catch up with Russell Scibetti from TheBusinessOfSports.com to discuss sports business and more specifically sports CRM. Russell will be presenting at SEAT Conference and announce SEAT Conference the presenting partner of the Sports Geek Podcast. We look at Twitter takeovers and how to handle Facebook moderation on your brand or team Facebook page. Full show notes - https://sportsgeekhq.com/podcast/sgp-010-russell-scibetti-on-sports-crm-twitter-takeovers-facebook-moderation-steps/
27:0816/07/2013
Christine Stoffel on SEAT 2013, darker side of Twitter & welcome Manchester United

Christine Stoffel on SEAT 2013, darker side of Twitter & welcome Manchester United

In this week's Sports Geek Podcast we have a good chat with Christine Stoffel from SEAT about SEAT Conference and announce SEAT Conference as presenting partner of the Sports Geek Podcast, we look forward to seeing you in Kansas City in August. On HarfTime we discuss the darker side of Twitter where fans can get very ugly as we take a look at some of the abuse newly crowned Marion Bartoli received this week. Full show notes - https://sportsgeekhq.com/podcast/sgp-009-christine-stoffel-seat2013-darker-side-of-twitter-welcome-manutd/   
37:4511/07/2013
Twitter Ads, #Origin, YouTube and #NBADraft

Twitter Ads, #Origin, YouTube and #NBADraft

In this week's Sports Geek Podcast we have a good chat with Daniel Pinne from Melbourne Storm about using Twitter Ads as part of the advertising mix, look at NRL Origin series and discuss YouTube and where it fits in sports digital landscape. We also catch up with Ed Wyatt on ABC Grandstand to discuss the NBA Draft from a TV and digital point of view. Full show notes - https://sportsgeekhq.com/podcast/sgp-008-twitter-ads-origin-youtube-and-nbadraft-take-2/
44:4930/06/2013
Gnomin Around, Wallabies & Socceroos, Twitter Ads

Gnomin Around, Wallabies & Socceroos, Twitter Ads

Recorded this Sports Geek Podcast from the couch as the achilles is on the mend, this week we chat to Travis LoDolce from Oakland Athletics how the activated fans and local sponsors with a Grant Balfour #GnomingAround promotion. We also look at the Socceroos qualifying for World Cup and at the Samsung Stadium activation for the Wallabies Lions Tour. Full show notes - https://sportsgeekhq.com/podcast/sgp-007-gnominaround-wallabies-socceroos-twitter-ads/
26:5423/06/2013