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Mitch Joel
Six Pixels of Separation - Mitch Joel’s weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we’ve all become.
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SPOS #209 - Media Hacks #32

SPOS #209 - Media Hacks #32

Welcome to episode #209 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #32 of Media Hacks. On the line is C.C. Chapman, Hugh McGuire, Christopher S. Penn and yours truly. In this episode, we celebrate the announcement of C.C.'s upcoming book, Content Rules (co-written with the truly awesome Ann Handley from MarketingProfs) which leads us down the rabbit hole into a conversation about content, authenticity, publishing (as usual) and how we all connect, create, curate and find content.  And, in the end, none of us can figure out how to hold a phone the right way (who knew?). Beyond that we discuss devices and content and what this business may (or may not) look like. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #209 - Host: Mitch Joel. Running time: 51:52. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #32 of Media Hacks is here and it features:  C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Julien Smith - In Over Your Head - Co-author of Trust Agents. C.C. Chapman is officially an author. The book is called, Content Rules, with Ann Handley from MarketingProfs. Sadly, C.C. can't explain what a book is ;) A conversation about Blogging, content and mass media. The Good Old Days. The value of links, retweets and web analytics. The homogenization of Social Media. Content has to be fun too. How the FCC Plans to Regulate Internet Lines via The Wall Street Journal. Filter, curate and crowdsourcing. How should publishing be different? Why it's ridiculous to argue about ghost blogging. Moving away from Google Reader to Twitter to really be "in the know". The challenge of RSS and syndication versus (or with) the real-time(ish) Web. The changing media habits of people. Google Buzz is also driving great content tips and ideas (at least, C.C. says so). So, what's the buzz about Google Buzz? It turns out you were holding your phone the wrong way. You can never make an early adopter happy. Remember, all issues are resolved through a software update. Life is just that easy. Did you ever believe the bars or reception notification on your phone? TED - Rory Sutherland: Life lessons from an ad man. Great news about woot getting acquired by Amazon. Amazon buys world's biggest bog o' crap, and it's call woot. Google, Apple and Amazon are locked in a very interesting fight. Is it the device or the content? We may be a little stuck in publishing purgatory at this point. eReading devices are only a commodity and they will disappear (says Hugh). And with all of this, Amazon Kindle continues to roll out new devices and lower prices. The business challenge is this: if the devices don't matter and people steal the content, where does that leave us? The open vs. closed platform for publishing and the Web. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #209 - Host: Mitch Joel. Tags: advertising amazon amazon kindle ann handley apple bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn content rules crowdsourcing david usher digital dads digital marketing early adopter ereading facebook facebook group fcc ghost blogging google google buzz google reader hugh mcguire in over your head iphone itunes julien smith librivox managing the gray marketing marketing over coffee marketingprofs mass media media hacks new marketing labs online social network podcast podcasting rory sutherland rss six pixels of separation social media 101 social media marketing strategy ted trust agents twist image twitter wall street journal woot
51:5205/07/2010
SPOS #208 - Jaffe And Joel #6 (Across The Sound 6.20)

SPOS #208 - Jaffe And Joel #6 (Across The Sound 6.20)

Welcome to episode #208 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our sixth conversation (or, as I like to affectionately call it, Across The Sound 6.20), and it focuses on the future of television - from advertising to content to how we consume it. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #208 - Host: Mitch Joel. Running time: 1:04:24. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #32 of Media Hacks is coming soon and it will (hopefully) feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Here's the Jaffe vs. Joel debate on the future of television. I have officially changed the name of this show to Across The Sound (with or without Jaffe's permission ;) Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. Apple TV. Google TV. The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #208 - Host: Mitch Joel. Tags: advertising apple tv bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group flip the funnel google tv hugh mcguire in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media 101 social media marketing strategy television the future of tv trust agents twist image
01:04:2428/06/2010
SPOS #207 - Media Hacks #31

SPOS #207 - Media Hacks #31

Welcome to episode #207 of Six Pixels Of Separation - The Twist Image Podcast. It's not about whether or not banner advertising works, it's about how we are designing the Internet. More often than not, publishers create pages that are better for their advertisers than they are for their consumers. When that happens, consumers vote with their clicks, their Facebook status updates and with their tweets. The model for the Internet, Marketing and communications is more complex than ever. In this episode of Media Hacks, Christopher S. Penn, Hugh McGuire and myself explore some of the bigger changes that are happening online right now. This includes new developments like Apple's Retina Display as well as what email can (and should) do better. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #207 - Host: Mitch Joel. Running time: 50:58. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #31 of Media Hacks is now and it features:  Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Not available for this episode: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Julien Smith - In Over Your Head - Co-author of Trust Agents. The economy is still in the tank, but you can't find an iPad to save your life. What does that tell? Ninja gives us the rundown on the economy. It's time to shut down the government for twenty years and start printing money. ...And with all of that, the release of the new iPhone still crashed both the AT&T and Apple website. We are getting tired of being poor and we're not going to take it. We are fine with living in debt... especially if it's cheap. The big debate: do you buy an iPad or wait for the new iPhone 4G and get the next generation iPad? A chat about the new iPhone. It's all about Retina Display. The new iBook shelf can scrape email and work in PDF formats. Once again, we're talking about location. A new conversation about a smarter email system. There is a lot of talk about people not using email in the future. Like Facebook: Email: Press Delete. Managing information is still a struggle and it's not perfect. Can Google Wave save us? Does anybody remember bacn? Hugh gets provocative: Death to Design? Death to the Banner Ad? Loving both Readability and InstaPaper. Avinash Kaushik (Analytics Evangelist, Google and author of Web Analytics 2.0) is all about not being a selfish lover. Text will be displayed in many different ways, so let's make the text more like data. Banners ads vs. Display advertising vs. the needs/wants of the reader. How much stock is there in display advertising? Ad-blocking is bigger than you think. Danny Sullivan's take on Readability and display advertising. Twitter and the new Promoted Tweets. Broadcasting Works (Even In Social Media). Twitter has over 125 million users. Twitter is now Times Square. I rant about why banner advertising really messed up New Media. What is the Internet as a media channel? What can it be? With reading as the primary driver, who designs for the reader? The Huffington Post design works well for them. As does the Craigslist design. What provides comfort is what will win. The flow of iPad usability will change the game (again). Twitter Places is coming. Check out The Deal Map. Thinking about our friends at Podcasters Across Borders. Happy Father's Day everyone! David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #207 - Host: Mitch Joel. Tags: ad-blocking software advertising avinash kaushik bacn banner advertising bite size edits blog blogging blue sky factory book oven broadcasting campfire cast of dads cc chapman chris brogan christopher s penn craigslist danny sullivan david usher digital marketing facebook facebook group google google wave happy fathers day hugh mcguire ibook in over your head instapaper ipad itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasters across borders podcasting promoted tweets readability retina display six pixels of separation social media 101 social media marketing strategy the deal map the huffington post trust agents twist image twitter places web analytics web analytics 20
50:5821/06/2010
SPOS #206 - How To Rock Twitter With Unmarketing

SPOS #206 - How To Rock Twitter With Unmarketing

Welcome to episode #206 of Six Pixels Of Separation - The Twist Image Podcast. Do you question the value of Twitter? Do you still wonder if all Twitter does is help you know when people you don't care about are having pizza? Do you think there is a value for businesses to use Twitter? What about Twitter as a Marketing channel? Does it work? Can it work? If anyone would know the answers to these questions, Scott Stratten would. Stratten has well over 50,000 followers on Twitter (@unmarketing) and this had led to a very successful career in consulting, speaking and writing. Currently, Scott is promoting his first business book (named after his Twitter handle and consulting company), UnMarketing - Stop Marketing. Start Engaging (due out in early September). If you are still on the fence about Twitter, or even if you're on Twitter but struggling to build a relevant audience, this is for you. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #206 - Host: Mitch Joel. Running time: 36:06. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #31 of Media Hacks is coming soon and it will feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Scott Stratten. UnMarketing. Follow Scott on Twitter: @unmarketing. Scott's first business book, UnMarketing: Stop Marketing. Start Engaging, comes out in early September. The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #206 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven business book campfire cast of dads cc chapman chris brogan christopher s penn digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting scott stratten six pixels of separation social media 101 social media marketing strategy the shakes trust agents twist image twitter unmarketing
36:0616/06/2010
SPOS #205 - Media Hacks #30

SPOS #205 - Media Hacks #30

Welcome to episode #205 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #30 of Media Hacks. Who would have thought that we would have made it this far? In this episode, C.C. Chapman, Julien Smith and myself have a pretty hot and heated conversation that covers everything from our online identities and the types of content we publish to what it takes to create content on the iPad. We also look at how the publishing and advertising game changes when everyone is a publisher and what the world looks like as the Internet pulls our attention away from other media channels and one another. There is a lot to digest and plenty of fodder for the Blogs. Please keep in mind that this episode is not safe for work. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #205 - Host: Mitch Joel. Running time: 41:04. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #30 of Media Hacks happens now:  C.C. Chapman - Managing The Gray - Campfire. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not available for this episode: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  A conversation about being active (and inactive) online. Protip: Your inactive blog makes you irrelevant. The Internet has an identity issue. Maintenance is an important part of what we do. What is the legacy of content worth? Welcome to the Elephant Graveyard. Julien loved the end of Lost (that was a joke). Julien has an iPad... what does he think? Welcome back to the world of consumption. The iPad needs the perfect Blogging app. And now the capping of data begins! C.C. is now done with his iPhone. Do we now move from creation media back to consumption media? Some thoughts on the shift in media. Is Twitter useless for building followers? You develop followers by switching from channel to channel. The time, attention and capacity of people. The leverage of using your network across multiple channels and platforms. The quantity and the quality of the community. Numbers are important. If everyone is chasing the numbers game, will that create mediocrity? Times Square is becoming everywhere. Julien is (finally) out of his league. Every media has its dissipation over time. Nicholas Carr - The Shallows - a brilliant new book (and his Blog is up to date). The Web is pulling our attention away from other media. The anxiety over our use of time. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #205 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group hugh mcguire in over your head ipad iphone itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs nicholas carr online social network podcast podcasting six pixels of separation social media 101 social media marketing strategy the shallows trust agents twist image
41:0407/06/2010
SPOS #204 - Jaffe And Joel #5 (Across The Sound #5.20)

SPOS #204 - Jaffe And Joel #5 (Across The Sound #5.20)

Welcome to episode #204 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot,Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our fifth conversation (or, as I like to affectionately call it, Across The Sound 5.20), and it focuses on Personal Branding. Does the term still hold meaning? What's our world like when everyone is broadcasting their personal brand to the world and what are the implications for Marketers? How do you figure out the signal from the noise? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #204 - Host: Mitch Joel. Running time: 1:04:34. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #30 of Media Hacks is coming and it might feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. Here the Jaffe vs. Joel debate on Personal Branding. I'm thinking of changing the name of this show to Across The Sound (with or without Jaffe's permission ;) Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #204 - Host: Mitch Joel. Tags: across the sound advertising bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon david usher digital marketing facebook facebook group flip the funnel hugh mcguire in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network personal branding podcast podcasting powered six pixels of separation social media 101 social media marketing strategy trust agents twist image
01:04:3431/05/2010
SPOS #203 - Media Hacks #29

SPOS #203 - Media Hacks #29

Welcome to episode #203 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #29 of Media Hacks. All of us Media Hacks readily agreed that we had been away from these conversations for too long, so we decided to record (albeit via Skype) and publish the chat right away. In this episode we attack everything from the iPhone and iPad app goldrush to conversations about what, exactly, Apple is in the business of selling and a long discussion about how the Internet and books are quickly becoming the same thing, and what all of this means to the average consumer. There's some serious media deep-diving in this episode of Six Pixels of Separation/Media Hacks, and we hope you will come along for the audio journey. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #203 - Host: Mitch Joel. Running time: 51:13. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #29 of Media Hacks is here (yes, two in a row...) and it features:  Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. Not Present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Tweetie for iPhone get acquired by Twitter and wipes out the industry of Twitter clients for mobile. The iPhone app goldrush. Hugh leaves - he can't handle Julien's interruptions. Hugh lacks enthusiasm about being a part of Media Hacks by typing while we're talking. Julien swears (literally) by his Dvorak keyboard. Twitter is changing how the authentication works. How popular is the iPad? Is it a success? Yes it is. What kind of company is Apple? Is it more than a design company? The concept of "lean start-ups". Facebook, the "like" button and the truth about friends. Facebook privacy. Hugh thinks that there is no difference between the Internet and books. They are the same thing. The debate about text and hypertext. Hugh needs to pulls a Costanza right now. Back to the, "what is a book?" debate... Books are not just printed pages or e-books. Believe it or not, the mash-up plays into this conversation. TED Talk - Rory Sutherland: Life lessons from an ad man. We still can't do enough stuff with our content. Information as a style sheet. Reading with InstaPaper and/or Readability. The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #203 - Host: Mitch Joel. Tags: ad man advertising apple bite size edits blog blogging blue sky factory book oven book publishing business book campfire cast of dads cc chapman chris brogan christopher s penn content crayon diaspora digital marketing facebook facebook group facebook like button facebook privacy foursquare hugh mcguire hypertext in over your head instapaper ipad iphone app itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting privacy readability rory sutherland six pixels of separation skype social media 101 social media marketing strategy ted talk the shakes trust agents tweetie twist image twitter
51:1324/05/2010
SPOS #201 - Marketing And Sales With Jeffrey Gitomer

SPOS #201 - Marketing And Sales With Jeffrey Gitomer

Welcome to episode #201 of Six Pixels Of Separation - The Twist Image Podcast. There are only a few authors out there who I feel compelled to read, consume, ingest and meditate on everything they do. Jeffrey Gitomer is one of the very few. When we started re-focusing Twist Image back in 2002, it was Gitomer's book, The Sales Bible (and his entire Little [insert color here] Book Of... series), that really pushed me to think differently about everything from sales and marketing to personal branding and networking. The impetuous to Blog and launch the Montreal Business Book Review were ideas based on Gitomer's writing (he's a huge proponent of establishing oneself as a recognized authority). All of his books are business best-sellers and he is also one of the most thought-provoking and entertaining public speakers around. He is a legend and it is a true honour to have him on the show. I'll recommend that you not only listen to this episode, but pass it on to five of your closest friends who have been struggling with how to get ahead in business. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #201 - Host: Mitch Joel. Running time: 38:20. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #28 of Media Hacks is coming soon (I hope!) and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with sales legend, Jeffrey Gitomer. Follow Jeffrey on Twitter. For all of his amazing business books (and yes, they're all amazing), please visit: Jeffrey Gitomer's books. To find out where Jeffrey is speaking: Jeffrey Gitomer Seminars. Train One. You should also sign up for Gitomer's amazing e-newsletter (and yes, it's worth the sign-up): Sales Caffeine. The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #201 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven business book campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group hugh mcguire in over your head itunes jeffrey gitomer julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting sales bible sales caffeine six pixels of separation social media marketing strategy the shakes trainone trust agents twist image
38:2110/05/2010
SPOS #200 - Crushing It With Gary Vaynerchuk

SPOS #200 - Crushing It With Gary Vaynerchuk

Welcome to episode #200 of Six Pixels Of Separation - The Twist Image Podcast. Few people have set the intertubes on fire as much as Gary Vaynerchuk. It's the story that legends are made of. Starting out with a very real/human video Podcast called, Wine Library TV, Vaynerchuk converted his families' New Jersey liquor store into a passionate brand by connecting the many Social Media channels (and turned millions of dollars in profit along the way). In being a very raw and candid online personality, the popularity of Wine Library TV turned Vaynerchuk into a household name. He's currently promoting his first business book (a New York Times best-seller), Crush It, while launching his own marketing agency, Vayner Media. Along with that, he's become a serial entrepreneur launching many unique projects and investing in online start-ups like Gowalla (and others). His passion is as intoxicating as the wine he sells. Vaynerchuk is a personal branding juggernaut as well (he has over 800,000 people following him on Twitter). In this episode we discuss the new marketing landscape, the realities of the new marketplace, personal branding, the future of Facebook, if brands can win with Social Media, and the biggest question: can he scale it? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #200 - Host: Mitch Joel. Running time: 33:48. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #28 of Media Hacks is coming soon (I hope!) and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with the one and only, Gary Vaynerchuk live from Oslo, Norway. Wine Library TV. Crush It - the book. Vayner Media. Cork'd. Cinderella Wine. The Golden Tag - Gulltaggen 2010. John Mayer on Twitter and Tumblr. David Usher - ' Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #200 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven business book campfire cast of dads cc chapman chris brogan christopher s penn cinderella wine corkd crayon crush it book digital marketing facebook facebook group gary vaynerchuk gulltaggen hugh mcguire in over your head itunes john mayer julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing strategy the golden tag trust agents tumblr twist image vayner media wine library wine library tv
33:4803/05/2010
SPOS #199 - Jaffe And Joel #4

SPOS #199 - Jaffe And Joel #4

Welcome to episode #199 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our fourth conversation, and it focuses on the many new advertising platforms that have been announced in the past little while by the likes of Apple, Twitter, LinkedIn, Digg, etc... Do we need more advertising or do we need more marketing? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #199 - Host: Mitch Joel. Running time: 1:01:49. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #28 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. Let's talk new advertising platforms (and figure out if any of this makes any sense!)... Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. AdWeek - LinkedIn Makes New Connections. MediaPost - Digg To Shake Up Ad Formats. USA Today - Twitter searchers will find something new: Ads. PC Mag - Apple iAd Platform: A Case of the Rich Getting Richer. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #199 - Host: Mitch Joel. Tags: advertising adweek apple bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon digg digital marketing facebook facebook group flip the funnel hugh mcguire iad in over your head ipad itunes jaffe juice jaffe juice tv join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network pc mag podcast podcasting powered six pixels of separation social media marketing strategy trust agents twist image twitter twitter ads usa today
01:01:4926/04/2010
SPOS #198 - Figuring Out The "How?" With Nilofer Merchant

SPOS #198 - Figuring Out The "How?" With Nilofer Merchant

Welcome to episode #198 of Six Pixels Of Separation - The Twist Image Podcast. When you ask people working in Digital Marketing how they develop their strategy, most of them look at you the same way a dog does when you talk to it (sideways). Nilofer Merchant lives in the world of helping companies (Adobe, Apple, Nokia, etc...) figure out not just their business strategy, but how to create and engage in a culture of strategy that is ongoing and iterative. I had the please of meeting Merchant in person at TED this past year and we became fast friends. She is the author of one of the best business books on strategy in the past long while titled, The New How, and she is also an excellent public speaker. As founder and CEO of Rubicon, she helps brands like Hewlett-Packard, Pinnacle, Logitech, Openwave, Symantec and others to create winning business strategies. Also, if you have never heard of an "air sandwich" or "murderboard", then you really should take a listen. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #198 - Host: Mitch Joel. Running time: 33:17. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #28 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Nilofer Merchant. Author of The New How. Nilofer on Twitter: @nilofer. Rubicon. New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #198 - Host: Mitch Joel. Tags: adobe advertising air sandwich apple bite size edits blog blogging blue sky factory book oven business strategy campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group hewlett-packard hp hugh mcguire in over your head itunes julien smith librivox logitech managing the gray marketing marketing over coffee media hacks murderboard new leaf new marketing labs nilofer merchant nokia online social network openwave pinnacle podcast podcasting rubicon consulting six pixels of separation social media marketing strategy symantec ted the new how trust agents twist image
33:1812/04/2010
SPOS #197 - How To Fascinate Your Audience With Sally Hogshead

SPOS #197 - How To Fascinate Your Audience With Sally Hogshead

Welcome to episode #197 of Six Pixels Of Separation - The Twist Image Podcast. Without question, Sally Hogshead is one of the most fascinating women in Marketing today. Scratch that, Hogshead is one of the most fascinating person in Marketing today. It then makes perfect sense that her latest book is titled, Fascinate, and it explores the seven universal triggers for persuasion and captivation (it also happens to be one of the best business books to have come out this year). But Hogshead is much more than a best-selling business book author and speaker. In her second year of advertising, Sally won more awards than any other copywriter in the U.S., and was described as "the most successful junior copywriter of all time." After working at Wieden + Kennedy and Fallon McElligott, by age 27 she'd opened her first ad agency, with clients such as Target and Remy Martin. Three years later, she opened the West Coast office of Crispin Porter + Bogusky as Creative Director/Managing Director. In this episode we discuss her new book and what Marketers need to know to fascinate their audience. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #197 - Host: Mitch Joel. Running time: 39:29. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #28 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Sally Hogshead. Author of Radical Careering. Which you can grab for free here: Radical Careering Free! Author of the recently released, Fascinate. The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #197 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven business book campfire cast of dads cc chapman chris brogan christopher s penn crayon crispin porter bogusky digital marketing facebook facebook group fallon mcelligott fascinate hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting radical careering remy martin sally hogshead six pixels of separation social media marketing target the shakes trust agents twist image wieden kennedy
39:3005/04/2010
SPOS #196 - Jaffe And Joel #3

SPOS #196 - Jaffe And Joel #3

Welcome to episode #196 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our third conversation, and it focuses on location-aware Social Media and the new mobile stuff with a heavy emphasis on the current bright, shiny object, Foursquare. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #196 - Host: Mitch Joel. Running time: 1:06:01. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #28 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. Just another Foursquare and location-aware debate with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. Gowalla. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #196 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group flip the funnel gowalla hugh mcguire in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing trust agents twist image twitter web 20
01:06:0129/03/2010
SPOS #195 - Media Hacks #27

SPOS #195 - Media Hacks #27

Welcome to episode #195 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #27 of Media Hacks. Some of the Media Hacks are back from SXSW and they have stories to tell (cowboy boots, Jesse James' newest mistresses and even some stuff about the Internet) from there the conversation gets interestingly serious as we discuss doing things because they matter (not just for the Internet, but for the world). From the good, we also look at the ugly: those who adapt, adopt or tweak the ideas of others for their own personal gain. Are some ideas too easy to spread? Do they new online social networks highlight how scummy some Marketers can be? Keep in mind, the content is not safe for work. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #195 - Host: Mitch Joel. Running time: 43:46. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #27 of Media Hacks features:  C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. The expanding network that is South By Southwest (SXSW). More people there for interactive than for the music? (can this be true?). It's all about the "hallway magic." Julien hangs out with Nina Hartley. Foursquare was "the shiny object"... again (now, new and improved with trending!). Ninja suggests hijacking the foursquare feed. Getting people active in social causes. Checking out the new Akoha iPhone app. Are these things online social networks or games? Digging deeper into the context of content. Cause related marketing with sincerity. Dan Pink's new book, Drive. A discussion about ideas, content and how they spread. Sharing, Stealing And Other Nefarious Acts. 6 Marketing Secrets Not Worth Sharing by Bryan Eisenberg. Creative Commons. Are all Marketers scumbags? What can you do that's so unique that no one can copy and steal? The kindness of Bloggers... but what about the truth? The cult of Chris Brogan. The First Church of Broganology. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #195 - Host: Mitch Joel. Tags: advertising akoha bite size edits blog blogging blue sky factory book oven bryan eisenberg campfire cc chapman chris brogan christopher s penn dan pink david usher digital marketing facebook facebook group foursquare hugh mcguire in over your head iphone app itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs nina hartley online social network podcast podcasting six pixels of separation social media marketing south by southwest sxsw trust agents twist image twitter web 20
43:4722/03/2010
SPOS #194 - The New Rules Of Marketing And PR With David Meerman Scott

SPOS #194 - The New Rules Of Marketing And PR With David Meerman Scott

Welcome to episode #194 of Six Pixels Of Separation - The Twist Image Podcast. If you're looking for the new rules of Marketing and PR, look no further than the guy who wrote the book on it - literally! David Meerman Scott is not only one of the nicest guys out there, but he had the vision, back in 2006, to write a book titled, The New Rules of Marketing and PR. The book took off like a wildfire and still sits at the top of most business and marketing books best-seller list. The success of this book led to a re-release (with lots of rewrites and updated content) as a second edition - which hit the stores a few months back. In between updating that business book best-seller, Scott also wrote another book about Social Media titled, World Wide Rave, and he's currently publishing many other authors under the publishing banner, The New Rules of Social Media Series, along with his publisher, Wiley. We had the chance to have a conversation about the new landscape of Marketing, Public Relations, Viral Marketing, Social Media and much more. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #194 - Host: Mitch Joel. Running time: 38:44. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #27 of Media Hacks is coming soon:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with David Meerman Scott. Web Ink Now. The New Rules of Marketing and PR. World Wide Rave. The New Rules of Social Media. The New Rules of Viral Marketing (free PDF download). New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #194 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging blue sky factory book oven campfire cc chapman chris brogan christopher s penn david meerman scott digital marketing facebook facebook group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting six pixels of separation social media marketing the new rules of marketing and pr the new rules of social media the new rules of viral marketing trust agents twist image twitter web 20 web ink now world wide rave
38:4514/03/2010
SPOS #193 - Media Hacks #26

SPOS #193 - Media Hacks #26

Welcome to episode #193 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #26 of Media Hacks. The Ninja (aka Christopher S. Penn) talks about his new gig at Blue Sky Factory, but the main thrust of the conversation is about what happens to a company when someone with a major personal brand (like Ninja had for the financial aid industry) leaves and starts in another industry? What happens to the brand? How trusted is the personal brand of the individual? Along with that we graze through a bunch of topics from mobile and iPhone apps to the pending launch of the iPad. We even take a sneak peek at where C.C. Chapman won't be during SXSW (hint: it's in line waiting to get into parties) and have a chat about the power of email for Marketers (and where it's going), plus lots more. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #193 - Host: Mitch Joel. Running time: 48:04. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #26 of Media Hacks is here and it features:  C.C. Chapman - Managing The Gray - Campfire. Christopher S. Penn - Blue Sky Factory - Marketing Over Coffee.  Not present (tsk, tsk): Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Julien Smith - In Over Your Head - Co-author of Trust Agents. Digital Dads is going strong. C.C. Chapman's sex life revealed. Going beyond the movies... into an iPhone app: Bank Run. iPhone apps - is it realistic for us to be this excited over them? iPhone apps as the widgets for 2010. Mobile platforms have to work across all of these platforms. Gowalla - the Foursquare competitor... do they have a chance? The Foursquare television commercial. C.C. Chapman blames Canada. Location-aware platforms (a continuation on the Please Rob Me stuff). Facebook and location-based services. Facebook patents Social Networking? Apple sues HTC and we think they have to (sadly). The iPad is coming, the iPad is coming! (is everyone going to get in line and what for this glorified digital photo frame? Is a new Macbook Pro coming soon? MacRumors Buyer's Guide. The Ninja is all about email... but email is dead... or not... Great business growth is about getting the basics in order. What happens to a brand when a big personal brand switches gear? The Financial Aid Podcast has podfaded. Is email dead? (hardly). It's attitudinal not generational. Let's all check out Chat Roulette. About randomness and nothingness. The mad rush that is SXSW. C.C. Chapman assumes the role of Hugh McGuire in this episode. Make sure to grab Chris Brogan's brand new book: Social Media 101. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #193 - Host: Mitch Joel. Tags: advertising apple bank run bite size edits blog blogging blue sky factory book oven campfire cc chapman chat roulette chris brogan christopher s penn digital dads digital marketing email email marketing facebook facebook group foursquare gowalla htc hugh mcguire in over your head iphone iphone app itunes julien smith librivox location aware macbook pro macrumors buyers guide managing the gray marketing marketing over coffee media hacks mobile platform new marketing labs online social network personal brand please rob me podcast podcasting podfade six pixels of separation social media marketing sxsw trust agents twist image twitter web 20 widgets
48:0408/03/2010
SPOS #192 - Jaffe And Joel #2

SPOS #192 - Jaffe And Joel #2

Welcome to episode #192 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and the newly minted, Flip The Funnel). Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. A long time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our second conversation, and it focuses on the role of traditional marketing agencies and how they stack up against us New Marketing types (and vice-versa). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #192 - Host: Mitch Joel. Running time: 1:03:37. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #26 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.  Julien Smith - In Over Your Head - Co-author of Trust Agents. Just another agency debate with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. Advertising Age - JetBlue Marketer to Agencies: Find Me on Twitter.  The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #192 - Host: Mitch Joel. Tags: advertising advertising age bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn crayon digital marketing facebook facebook group financial aid podcast flip the funnel hugh mcguire in over your head itunes jaffe juice jetblue join the conversation joseph jaffe julien smith librivox life after the 30 second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing the shakes trust agents twist image twitter web 20
01:03:3801/03/2010
SPOS #191 - Media Hacks #25

SPOS #191 - Media Hacks #25

Welcome to episode #191 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #25 of Media Hacks. Thankfully, C.C. Chapman came in and was able to host the intro (I was a little late to the call) where we discuss a whole bunch of stuff that surrounds some bigger themes about privacy, security, publishing and opening up the platforms. There's talk about Please Rob Me, Foursquare, Wired Magazine, the TED conference and much, much more. Please note: this episode does have language, so it is not work safe. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #191 - Host: Mitch Joel. Running time: 42:20. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #25 of Media Hacks is coming soon and it features:  C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   A new security issue? Please Rob Me. The issue with Foursquare. Hugh thinks he's got some kind of business model with an online social network for burglars. Daring Fireball - The Whole Thing About Adobe's Flash Player Not Having Access to H.264 Hardware Acceleration on Mac OS X. Wired Magazine goes digital. ...And now back to a conversation about the Apple iPad. We are very easy to transfer over to new platforms (even though we claim that we're not). A little bit about the TED conference (what happened at TED 2010 stays at TED 2010 ;). TED Talks - Blaise Aguera y Arcas demos augmented-reality maps. TED Talks - Bill Gates on energy: Innovating to zero! TED Talks - Jamie Oliver's TED Prize wish: Teach every child about food. The truth about Robert Scoble (umm, he's not a Media Hacks listener). What do you get out of conferences and why? Breaking down elitism. Reddit - What's your favourite TED Talk? Hugh spams the podcast with: BookCamp Toronto on May 15th, 2010! A look at Blippy the social shopping engine. Julien is old... and getting older. Reading Whitney - Too Much Information. From now on, Hugh will only shop at the Bible Store. While C.C. will only use the Apple Playboy app ;) Does anyone still look at the general Twitter stream? The beginning of Social Commerce and Social Shopping. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #191 - Host: Mitch Joel. Tags: adobe advertising apple bill gates bite size edits blaise aguera y arcas blippy blog blogging book oven bookcamp toronto campfire cast of dads cc chapman chris brogan christopher s penn conferences daring fireball digital marketing facebook facebook group financial aid podcast flash foursquare hugh mcguire in over your head ipad itunes jamie oliver julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network please rob me podcast podcasting reading whitney reddit robert scoble security six pixels of separation social commerce social media marketing social shopping ted 2010 ted conference ted prize ted talks trust agents twist image twitter web 20 whitney hoffman wired magazine
42:2022/02/2010
SPOS #190 - Nurturing Your Best Customers With Joseph Jaffe

SPOS #190 - Nurturing Your Best Customers With Joseph Jaffe

Welcome to episode #190 of Six Pixels Of Separation - The Twist Image Podcast. Joseph Jaffe is a Marketer though and through (some have even called him the "Marketer's Marketer" - and, if no one has called him that, then I am!). Along with being the Chief Interrupter for a Social Media Marketing agency called, Powered, Jaffe is also the author of three amazing and best-selling business books titled, Life After The 30-Second Spot, Join The Conversation and the just-released, Flip The Funnel. He also has a very popular Marketing Blog, Jaffe Juice, and his own audio and video Podcast, Jaffe Juice TV. He is not shy to speak his mind, and in this episode of Six Pixels of Separation we discuss his latest book, Flip The Funnel, and why the customer is not always right (even though they are, and should be celebrated a whole lot more). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #190 - Host: Mitch Joel. Running time: 54:35. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #25 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Joseph Jaffe. Blogger at: Jaffe Juice. Video podcast: JaffeJuice.TV. Author of: Life After The 30-Second Spot, Join The Conversation and the recently-released, Flip The Funnel. On top of that, he is also the Chief Interrupter for Powered. Make sure to check out: I Had A Great Experience and I Had A Bad Experience. The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #190 - Host: Mitch Joel. Tags: advertising bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast flip the funnel hugh mcguire i had a bad experience i had a great experience in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media marketing the shakes trust agents twist image twitter web 20
54:3616/02/2010
SPOS #189 - Avinash Kaushik With His Hair On Fire

SPOS #189 - Avinash Kaushik With His Hair On Fire

Welcome to episode #189 of Six Pixels Of Separation - The Twist Image Podcast. Seth Godin wrote a seminal book called, All Marketers Are Liars. Avinash Kaushik tells us about how marketing connects and how to measure it in such a practical and real way, that some Marketers can't stand the honesty that comes out of his mouth. Maybe Kaushik should write a book called, Some Marketers Hate Avinash Kaushik? Along with being the Analytics Evangelist for Google (and Blogger over at Occam's Razor), Kaushik is also the best-selling author of two books, Web Analytics - An Hour A Day and Web Analytics 2.0. He's been a guest on this show on multiple occasions, and he never disappoints. Once again, Kaushik delivers. This episode is chock full of sound bites that will change the way you look at the Web and Marketing. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #189 - Host: Mitch Joel. Running time: 49:02. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #25 of Media Hacks is coming soon and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Avinash Kaushik. Blogger at: Occam's Razor. Author of: Web Analytics - An Hour A Day and Web Analytics 2.0. On top of that, he is also the Analytics Evangelist for Google. Avinash's start-up: Market Motive. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #189 - Host: Mitch Joel. Tags: advertising analytics evangelist avinash kaushik bite size edits blog blogging book oven campfire cast of dads cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast google hugh mcguire in over your head itunes julien smith librivox managing the gray market motive marketing marketing over coffee media hacks new marketing labs occams razor online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20 web analytics web analytics 20 web analytics an hour a day
49:0307/02/2010
SPOS #188 - Media Hacks #24

SPOS #188 - Media Hacks #24

Welcome to episode #188 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #24 of Media Hacks. As you can well imagine, we deep dive into whether the new Apple iPad is a big mess for Apple or whether or not this new computing device is going to change the game. Amazingly enough, we even have time to discuss the growing popularity of Foursquare and what that platform is going to do to make things that much more local. Julien is on the call, so this episode if not safe for work (you have been warned). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #188 - Host: Mitch Joel. Running time: 44:57. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #24 of Media Hacks features:  C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. You got, we discuss the iPad. What's this thing for? Who is going to use it? Is it any good? Who knows? Hitler responds to the iPad. Hugh loves the meme of these Hitler videos. Louis CK - Everything's amazing, but nobody is happy. The Julien Smith vs. Hugh McGuire publishing bet. Will Gary Vaynerchuk become the publisher for other people's books? (do you want to get in on the bet?) What's the deal with Foursquare? Silicon Alley Insider - Facebook Is Working On A Foursquare-Killer. It's going to be all about location... no surprise there. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #188 - Host: Mitch Joel. Tags: advertising apple bite size edits blog blogging book oven business book campfire cast of dads cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast foursquare gary vaynerchuk hugh mcguire in over your head ipad itunes julien smith librivox louis ck managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting publishing silicon alley insider six pixels of separation social media marketing trust agents twist image twitter web 20
44:5701/02/2010
SPOS #187 - The Digital Marketing Agency Debate With Joseph Jaffe And Aaron Strout

SPOS #187 - The Digital Marketing Agency Debate With Joseph Jaffe And Aaron Strout

Welcome to episode #187 of Six Pixels Of Separation - The Twist Image Podcast. Here is a pretty heated (but full of mutual love and respect) debate with Joseph Jaffe (author of Life After The 30-Second Spot, Join The Conversation and Flip The Funnel, Blogger over at Jaffe Juice and Chief Interrupter at Powered) about the value of a Social Media Agency versus a Digital Marketing Agency. The debate was inspired by the AdWeek article, The New Social Gurus, which also focused on how Jaffe's company, Crayon, was recently acquired by Powered. The article made some very "interesting" points, which I commented on in this Blog post: Social Media Gurus - That Old Chestnut. Aaron Strout (CMO of Powered at Blogger over at Citizen Marketer 2.1) acted as moderator/referee/voice of reason. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #187 - Host: Mitch Joel. Running time: 1:07:48. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #25 of Media Hacks will be out shortly and features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. The Digital Marketing Agency vs. Social Media Agency debate with Joseph Jaffe. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Crayon. Powered. Aaron Strout. Citizen Marketer 2.1. AdWeek - The New Social Gurus. Social Media Gurus - That Old Chestnut Who Owns Social Media? Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #187 - Host: Mitch Joel. Tags: aaron strout advertising adweek bite size edits blog blogging book oven business book campfire cast of dads cc chapman chris brogan christopher s penn citizen marketer 21 crayon david usher digital marketing digital marketing agency facebook facebook group financial aid podcast flip the funnel hugh mcguire in over your head itunes jaffe juice join the conversation joseph jaffe julien smith librivox life after the 30-second spot managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting powered six pixels of separation social media agency social media gurus social media marketing the new social gurus trust agents twist image twitter web 20
01:07:4826/01/2010
SPOS #186 - How To Be A Duct Tape Marketer With John Jantsch

SPOS #186 - How To Be A Duct Tape Marketer With John Jantsch

Welcome to episode #186 of Six Pixels Of Separation - The Twist Image Podcast. I worked my new Olympus PCM digital recorder to the bone at Andy Sernovitz's Word of Mouth Supergenius conference in Chicago this past December. If you are a small to medium-sized business owner (aka a SMB), then you should be following John Jantsch and his amazing system, Blog, Podcast and best-selling business book called, Duct Tape Marketing. John brings smart, easy and practical marketing tips and strategies to get small business owners to better understand Marketing and its relevance in the growth of a business. He's an interesting guy and brings a fresh perspective to the Marketing world. John was my third (and last) victim (errr... I mean, "guest"!) from the Supergenius event. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #186 - Host: Mitch Joel. Running time: 26:30. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #24 of Media Hacks will be out shortly and features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with John Jantsch from Duct Tape Marketing. Check out the Podcast: Duct Tape Marketing Podcast. Check out the Blog: Duct Tape Marketing Blog. Check out the book: Duct Tape Marketing. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #186 - Host: Mitch Joel. Tags: advertising bit size edits blog blogging book oven business book campfire cast of dads cc chapman chris brogan christopher s penn david usher digital marketing duct tape marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes john jantsch julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20
26:3118/01/2010
SPOS #185 - Media Hacks #23

SPOS #185 - Media Hacks #23

Welcome to episode #185 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #23 of Media Hacks. We have the whole gang present (with the exception of Chris Brogan who was too busy at CES - lucky guy!). Along with some interesting/new New Year announcements, we deep dive on the Nexus One (aka the Google Phone) which leads us into a deep conversation about data, information and the great race towards a mobile society. We also look at all of the hooplah at CES over e-readers (a topic that is near and dear to all of our hearts). As if that were not enough, we also discuss the value of content (and its perceived value) in a world where everybody wants everything for free. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #185 - Host: Mitch Joel. Running time: 53:21. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #23 of Media Hacks features:  C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present (busy at CES): Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C.'s new podcast: Cast of Dads. Hugh's new project: Bite-Size Edits. Is The Ninja going to Google? (no news now, but we'll get the exclusive!). Those who say they are at CES are really at AEE. Nexus One - The Google Phone. JASP - Just Another Smart Phone... or not. Unlocked... and what that means. Is Android the bigger deal here? Google Public DNS. Google applies to become power trader. Google's mobile data center. What is Google's business? Google's philosophy. CES 2010 - interesting that the big talk was around e-readers (who knew?). VHS or Beta? Content and the distribution of it. This is the Chris Brogan Blog post: The Old Value-Cost Conversation. The power of Blogging versus e-newsletters. Value and perceived value. New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #185 - Host: Mitch Joel. Tags: advertising aee android bit size edits blog blogging book oven campfire cast of dads cc chapman ces chris brogan christopher s penn content digital marketing facebook facebook group financial aid podcast google phone google public dns hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks mobile data center new leaf new marketing labs nexus one online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20
53:2111/01/2010
SPOS #184 - Social Media Exploration With Jason Falls

SPOS #184 - Social Media Exploration With Jason Falls

Welcome to episode #184 of Six Pixels Of Separation - The Twist Image Podcast. As I stated last week, I worked my new Olympus PCM digital recorder to the bone at Andy Sernovitz' Word of Mouth Supergenius conference in Chicago this month. One of the main reasons I agreed to speak and attend this conference was because it was going to finally be my chance to meet Jason Falls from Social Media Explorer in our protein forms. We had been following one another for years and Falls is one of the top Social Media Marketing Bloggers, speakers and consultants "out there". As you can hear in this conversation, we take a look at everything from what it's like to be called a, "Social Media Consultant" and the power of search to what the landscape is and will be in 2010. Jason was my second victim (errr... I mean, "guest"!) from the Supergenius event (and there's one more to come in the following weeks). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #184 - Host: Mitch Joel. Running time: 34:14. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #23 of Media Hacks will return in early 2010 and it might feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Jason Falls. Recorded at the Word of Mouth Supergenius conference in Chicago on December 16th, 2009. Social Media Explorer. Social Media Explorer Newsletter. Happy New Year! David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #184 - Host: Mitch Joel. Tags: advertising blog blogging book oven campfire cc chapman chicago chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast happy new year hugh mcguire in over your head itunes jason falls julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs newsletter online social network podcast podcasting six pixels of separation social media explorer social media marketing trust agents twist image twitter web 20 word of mouth supergenius
34:1403/01/2010
SPOS #183 - Blogging, Twitter And Community With Liz Strauss

SPOS #183 - Blogging, Twitter And Community With Liz Strauss

Welcome to episode #183 of Six Pixels Of Separation - The Twist Image Podcast. I worked my new Olympus PCM digital recorder to the bone at Andy Sernovitz' Word of Mouth Supergenius conference in Chicago this month. Saul Colt (who definitely is The Smartest Man In The World!) was kind enough to introduce me to someone who I have been following (both their Blog and on Twitter) for many years. Liz Strauss is a fireball of insight and knowledge about the digital channel and building real relationships for brands. She has a very successful Blog (named Successful Blog) and is widely regarded as one of "go to" people for brands working the online channel. Her wildly successful conference, SOBCon, happens every year in Chicago, and she was kind enough to spend some time talking about these digital channels and how they help to connect business. Liz was my first victim (errr... I mean, "guest"!) from the Supergenius event. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #183 - Host: Mitch Joel. Running time: 31:22. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #23 of Media Hacks will return in early 2010 and it might feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Liz Strauss. Recorded at the Word of Mouth Supergenius conference in Chicago on December 16th, 2009. Successful and Outstanding Bloggers. SOBCon. Liz Strauss' YouTube Channel. Liz Strauss on Twitter. Happy Holidays! The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #183 - Host: Mitch Joel. Tags: advertising blog blogging book oven campfire cc chapman chicago chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast happy holidays hugh mcguire in over your head itunes julien smith librivox liz strauss managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation sobcon social media marketing successful blog the shakes trust agents twist image twitter web 20 word of mouth supergenius youtube channel
31:2328/12/2009
SPOS #182 - Media Hacks #22 - Holiday Hacks

SPOS #182 - Media Hacks #22 - Holiday Hacks

Welcome to episode #182 of Six Pixels Of Separation - The Twist Image Podcast. This is also the latest episode of Media Hacks (#22 - hard to believe we made it this far). This will be the last Media Hacks for 2009 and in this episode we discuss the language issue (again, and hopefully for the last time), the changing face of the e-book, the speed of which we're getting new technology and how this year panned out. We've got Christopher S. Penn (aka The Ninja), Hugh McGuire and myself on this episode. Lots of different topics with lots of back and forth. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #182 - Host: Mitch Joel. Running time: 45:22. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #22 of Media Hacks is this week and it features:  Hugh McGuire - LibriVox - Bite-Sized Edits - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee.   Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Julien Smith - In Over Your Head - Co-author of Trust Agents. Holiday, Marketing and the craziness of the year. The language of language (our smutty Podcast). Blog post from Conversations and Connections - Social Media at SAS: What the flipping fudge? A note to social media pottymouths. Are we building an audience, having a conversation or both? e-book reading and how it changes reading (not just publishing). The New Yorker - A New Page by Nicholson Baker. Shortcovers becomes Kobo Books. The Ninja recommends Calibre e-Book Management. The Ninja's Blog post about: Turning your Kindle into the best newsstand ever for free. The fast cycle of new technology (and how disposable it is). What we're reading right now (you have to listen for this one ;) Barnes & Noble releases Nook. Time to kill these impersonal Holiday Greetings by email. The Grinch that is Hugh McGuire. Highlights of 2009 - what made it memorable (besides "near economic collapse," as Ninja calls it). Time Magazine - Person of the year. January 18th, 2009 was the first episode of Media Hacks, and we're all thankful for your attention and listening (thank you!). Happy Holidays! New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #182 - Host: Mitch Joel. Tags: advertising barnes and noble bite-sized edits blog blogging book oven calibre campfire cc chapman chris brogan christopher s penn digital marketing ebook facebook facebook group financial aid podcast happy holidays holiday greetings holiday marketing hugh mcguire in over your head itunes julien smith kindle kobo books librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs nicholson baker nook online social network podcast podcasting reading shortcovers six pixels of separation social media marketing technology the new yorker time magazine trust agents twist image twitter web 20
45:2321/12/2009
SPOS #181 - Seth Godin Talks About What Matters Now

SPOS #181 - Seth Godin Talks About What Matters Now

Welcome to episode #181 of Six Pixels Of Separation - The Twist Image Podcast. If there is one name that comes immediately to mind when people think of "marketing", it is Seth Godin. Beyond being a best-selling business book author (Permission Marketing, Purple Cow, The Dip, Tribes, etc...), one of the top business Bloggers in the world and one of the most in-demand public speakers, Godin is also the owner of one of the Top 100 websites in the world, Squidoo, and he even has his own action figure (that's no joke). He is about to release his latest book titled, Linchpin - Are You Indispensable? (in late January 2010), and he is the brains behind an excellent new/about-to-be-released e-book titled, What Matters Now (which I contributed to). He's been on the Podcast many times in the past, and is always one of the most insightful people I know. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #181 - Host: Mitch Joel. Running time: 42:57. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #22 of Media Hacks is next week and it might feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents.  In conversation with Marketing legend, Seth Godin. Apologies for the audio quality from my side of the conversation (I botched plugging in my microphone). Seth Godin is the author of the following books: Linchpin (coming in January 2010). Tribes. Meatball Sundae. The Dip. Small Is The New Big. The Big Moo. Purple Cow. All Marketers Are Liars (now called, All Marketers Tell Stories). Free Prize Inside. Survival Is Not Enough. Unleashing The Ideavirus. The Big Red Fez. Permission Marketing. He also runs: Squidoo. You can watch him speak here: The TED Tribes talk is now live. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #181 - Host: Mitch Joel. Tags: advertising all marketers are liars all marketers tell stories blog blogging book oven business book campfire cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast free prize inside hugh mcguire in over your head itunes julien smith librivox linchpin managing the gray marketing marketing over coffee meatball sundae media hacks new marketing labs online social network permission marketing podcast podcasting purple cow seth godin six pixels of separation small is the new big social media marketing squidoo survival is not enough ted talks the big moo the big red fez the dip tribes trust agents twist image twitter unleashing the ideavirus web 20 what matter now
42:5714/12/2009
SPOS #180 - Media Hacks #21

SPOS #180 - Media Hacks #21

Welcome to episode #180 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #21 of Media Hacks. We have a pretty full crew on this latest episode of Media Hacks. C.C. Chapman, Hugh McGuire, Julien Smith and me tackle everything from the language we use to augmented reality. It's a lively debate about our new world as we all seem to grapple with how to make a Podcast something more and something different than just another radio show. We also look at how mobile and online social networks are quickly becoming one as more and more gaming-type components get added to the fray. This Podcast is not work-safe (it rarely is when Julien's involved). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #180 - Host: Mitch Joel. Running time: 47:51. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #21 of Media Hacks features:  C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - The Book Oven. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Shout-out to Taylor! (the other listener). Julien's filthy mouth and his addiction to foursquare. Online Social Networks that create a more interesting life. C.C. like Gowalla too. Is asking, "what's the point of foursquare?" the same as when most of us asked, "what's the point of Twitter?" a year and a half ago? Grappling with the use of naughty language and how it can affect both reputation and growing audience. Is swearing and "Selling out" related? Tiger Woods forgot about his Digital Footprint (or didn't care). A current view of privacy. If this was not real enough, let's look at Augmented Reality. Lego Augmented Reality. CNBC - Inside The Mind of Google. Our ever-growing hunger and love for more information. Julien drops off. Does anyone else hate those "best of", "top 10" and "the year in review" types of content that get pumped out this time of year. The quiet news cycle. Creating content consistently. Plans for the holidays. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #180 - Host: Mitch Joel. Tags: advertising augmented reality blog blogging book oven campfire cc chapman chris brogan christopher s penn cnbc david usher digital footprint digital marketing facebook facebook group financial aid podcast foursquare gowalla hugh mcguire in over your head information inside the mind of google itunes julien smith lego librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing tiger woods trust agents twist image twitter web 20
47:5106/12/2009
SPOS #179 - The Cluetrain Manifesto At 10 Years+ With David Weinberger

SPOS #179 - The Cluetrain Manifesto At 10 Years+ With David Weinberger

Welcome to episode #179 of Six Pixels Of Separation - The Twist Image Podcast. A couple of weeks back, I had the pleasure of attending Marketing Week. The closing keynote speaker for the Digital Day was none other than David Weinberger. Weinberger is one of four co-authors of the seminal Marketing and Business book, The Cluetrain Manifesto (which was recently released in a 10th Anniversary format). He is also the author of two other amazing books about Marketing, Business, the Internet and the future titled, Small Pieces Loosely Joined, and, Everything Is Miscellaneous. He's been on the Six Pixels of Separation Podcast a couple of times in the past, and always provides enlightening insights into consumers and why they do things (or why they don't). In this episode we look at what has happened in the past ten years since The Cluetrain Manifesto came out and where things are going. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #179 - Host: Mitch Joel. Running time: 37:55. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Episode #21 of Media Hacks will be out next week featuring:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with David Weinberger. The Cluetrain Manifesto Small Pieces Loosely Joined. Everything Is Miscellaneous. Recorded live at Marketing Week - Digital Day. Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #179 - Host: Mitch Joel. Tags: advertising blog blogging book oven campfire cc chapman chris brogan christopher s penn cluetrain manifesto david weinberger digital day digital marketing everything is miscellaneous facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee marketing week media hacks new leaf new marketing labs online social network podcast podcasting six pixels of separation small pieces loosely joined social media marketing trust agents twist image twitter web 20
37:5530/11/2009
SPOS #178 - Media Hacks #20 Live (To Hard Drive) From New York City

SPOS #178 - Media Hacks #20 Live (To Hard Drive) From New York City

Welcome to episode #178 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #20 of Media Hacks and it's live from New York City. In a very rare moment, the entire Media Hacks crew - Chris Brogan, C.C. Chapman, Christopher S. Penn, Julien Smith and myself (with the exception of Hugh McGuire) - converged in New York City for the Web 2.0 Expo (and Web 2.Open). Wednesday night after dinner, we all met up at the Roger Smith Hotel (in Julien's chambers) and recorded the following rambles, tangents, swear words and non-relevant-to-marketing conversations. That being said, it got interesting, we wavered, we switched, we debated and we made a ton of inside jokes. In the end, the conversation looks at the audience, the new media and those swimming in the deep end of it all. Enjoy the conversation (but keep in mind this is not work safe)... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #178 - Host: Mitch Joel. Running time: 54:12. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. This is episode #20 of Media Hacks with:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Campfire. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Hugh McGuire - LibriVox - The Book Oven. Our live studio audience: Whitney Hoffman and Chel Pixie. Recorded live at the Roger Smith Hotel during Web 2.0 Expo and Web 2.Open. Breaking news: this Podcast  is not work safe. A little chat about Web 2.0 Expo. A brief discussion about Douglas Rushkoff and economies beyond money. The power of hashtags from Baratunde Thurston. The great Twitter controversy of Web 2.0 Expo. Are the people who are tweeting up-staging the speakers? Everything is meta. Do you measure up? The value of the individual tweet. It's all about being a part of the audience. If we don't tangent, what do we have? "Talking about music is like dancing about architecture." Feeding systems. Red pill - blue pill... how we navigate the system. Christopher S. Penn whips out a knife (not kidding). Is Twitter getting tired? Chris Brogan and his Twitter Mafia. Twitter sensitivity - in terms of filling the Twitter stream. Thoughts around how well Seth Godin manages his time, effort and value delivered. The power of leverage. Guy Kawasaki and how he manages Twitter. Robert Scoble still thinks that Brogan is doing Twitter wrong. The Serendipity Engine. Awkward moments... they're important to the authenticity of this show. Networks have noise (deal with it). What is community? (we take a shot at this question). Equality of opportunity and equality of results. Communities need leaders. The Internet is not about equals... nor is communities. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #178 - Host: Mitch Joel. Tags: advertising baratunde thurston blog blogging book oven campfire cc chapman chel pixie chris brogan christopher s penn david usher digital marketing douglas rushkoff facebook facebook group financial aid podcast guy kawasaki hashtags hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting robert scoble roger smith hotel serendipity engine seth godin six pixels of separation social media marketing trust agents twist image twitter web 20 web 20 expo web 2open whitney hoffman
54:1323/11/2009
SPOS #177 - A Marketing Thriller With J.C. Hutchins

SPOS #177 - A Marketing Thriller With J.C. Hutchins

Welcome to episode #177 of Six Pixels Of Separation - The Twist Image Podcast. This is an important episode. It is not a standard episode of the Podcast, but something very different. This is a conversation with the thriller novelist, J.C. Hutchins. As Marketers, it's important to listen and learn from people like Hutchins. He's an individual who always wanted to be a published author and nothing was going to get in his way. So, after tons of rejection, he took Marketing matters into his own hands, embraced the online channel (specifically Social Media) and started building community, audience and interest in his words. The result has been nothing short of spectacular, and hearing Hutchins share his story will definitely get you thinking differently about what you do everyday to connect consumers to your products, services and brands. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #177 - Host: Mitch Joel. Running time: 39:30. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #20 will be out next week:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with J.C. Hutchins. Author of 7th Son and Personal Effects - Dark Art. This is a discussion about publishing, Podcasting, New Media and the realities of self-marketing in 2009. If you like this, you should also check out: Scott Sigler. Music from the Podsafe Music Network: The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #177 - Host: Mitch Joel. Tags: 7th son advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes jc hutchins julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs new media online social network personal effects dark art podcast podcasting podsafe music network publishing scott sigler self-marketing six pixels of separation social media marketing the shakes trust agents twist image twitter web 20
39:3116/11/2009
SPOS #176 - Media Hacks #19

SPOS #176 - Media Hacks #19

Welcome to episode #176 of Six Pixels Of Separation - The Twist Image Podcast. It's not a great excuse, but business travel has kept the Podcast from being published - which (as you will hear) is a very lame excuse. Regardless, here is another episode of Media Hacks (it's #19). It's actually just a very personal conversation with Julien Smith about community, business, communication, business books and how to own your platform(s). Also, it's Julien, so please note that some of the language is not work-safe (like every second word out of his mouth). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #176 - Host: Mitch Joel. Running time: 54:58. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #19 features:  Julien Smith - In Over Your Head - Co-author of Trust Agents. And those who did not make it this week: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Where were we? What happened? Are we back? Did Robert Scoble miss us? The power of publishing with consistency. How do you build a platform and what it can do for you. Building community for when you need it... not building a community when you need it. How great companies at really building a community? The network is everything. The DNA of community building. You can't buy community, but you sort of can... A side-tangent on The Cluetrain Manifesto (and stories of jetlag). What is techno-paganism? Not sure... but Julien knows. Lots of shilling of business books. AdLounge - Marketers Turned Authors. When The Comments And Links Go Dry. Blogging is your duty. 52 books a year is a lofty goal. The Internet is still about building hype. Bringing people up (and down) - the cycle of power. Why me? Why not me? Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #176 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn cluetrain manifesto community digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting publishing robert scoble six pixels of separation social media marketing trust agents twist image twitter web 20
54:5909/11/2009
SPOS #175 - Personality And Authenticity With Rohit Bhargava

SPOS #175 - Personality And Authenticity With Rohit Bhargava

Welcome to episode #175 of Six Pixels Of Separation - The Twist Image Podcast. Immediately following the Brand Camp University event this past weekend in Detroit, Michigan, I had the pleasure to sit down and have a very powerful conversation with Rohit Bhargava at the airport. Rohit is the author of the book, Personality Not Included, and one of the top marketing bloggers over at, Influential Marketing Blog. Along with that, he is also a senior PR and Marketing executive at Ogilvy PR based in Washington, DC. We discuss everything from Personal Branding and Digital Marketing to how to market a book in 2009 and how he feels about platforms like Blogging and Twitter. Rohit is one smart guy and this is one conversation worth listening to. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #175 - Host: Mitch Joel. Running time: 24:36. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #19 will be out next week and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Rohit Bhargava. Blogger at Influential Marketing Blog. Author of Personality Not Included - Why Companies Lose Their Authenticity And How Great Brands Get it Back. Founding member of the 360 Digital Influence group at Ogilvy. This podcast was recorded at the Detroit Metro Airport immediately following Brand Camp University (put on by Hajj Flemings). Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #175 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven brand camp university cc chapman chris brogan christopher s penn detroit digital marketing facebook facebook group financial aid podcast hajj flemings hugh mcguire in over your head influential marketing blog itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs ogilvy pr online social network personality not included podcast podcasting rohit bhargava six pixels of separation social media marketing trust agents twist image twitter web 20
24:3712/10/2009
SPOS #174 - Media Hacks #18

SPOS #174 - Media Hacks #18

Welcome to episode #174 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #18 of Media Hacks. If you felt like the conversation went a little kooky when we tried to discuss, "what is a book?" on the last episode of Media Hacks, you'll be pleased to know we get just as lost trying to figure out "what is literacy?" If that wasn't enough the four of us attempt to discuss the value of Google Wave (only C.C. has actually used it). There's some discussion about school books, magazines and newspapers as well. Enjoy... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #174 - Host: Mitch Joel. Running time: 53:28. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #18 features:  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. General banter about life and some catching up. Julien gets blood in the mail (Mitch does not). Why do we hustle to sell books but not to promote our Blogs and Podcast? Gizmodo - Apple Tablet To Redefine Newspapers, Textbooks and Magazines. The book, Rules of Thumb, by Alan Webber. Does anyone know what this Apple tablet is going to be like? What about the CrunchPad? The state of education (according to Julien Smith). Fast Company - How Web-Savvy Edupunks Are Transforming American Higher Education. iTunes U. Some people steal music (not us). CrossFit. The Internet is going to save mankind. Hugh McGuire enters the conversation. The Agenda With Steve Paikin. Stanford Study of Writing. The Debate: The Myth of Digital Literacy. What is literacy in 2009? Literacy and communication. The launch of Google Wave. C.C. explains how he sees it (as someone who is using it - none of the other Hacks have it yet). Remember, Twitter seemed useless too at the beginning. Forget Google Wave, let's go marry Pee-wee Herman's couch. Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #174 - Host: Mitch Joel. Tags: advance guard advertising alan webber apple apple tablet blog blogging book oven cc chapman chris brogan christopher s penn crossfit crunchpad digital literacy digital marketing education edupunk facebook facebook group fast company financial aid podcast gizmodo google wave hugh mcguire in over your head itunes itunes u julien smith librivox literacy magazines managing the gray marketing marketing over coffee media hacks new leaf new marketing labs newspapers online social network pee-wee herman podcast podcasting podsafe music network rules of thumb six pixels of separation social media marketing stanford study of writing textbooks the agenda with steve paiken trust agents twist image twitter web 20
53:2904/10/2009
SPOS #173 - Six Pixels Of Separation Free Audio Book Excerpt

SPOS #173 - Six Pixels Of Separation Free Audio Book Excerpt

Welcome to episode #173 of Six Pixels Of Separation - The Twist Image Podcast. This episode is actually a special treat courtesy of my audio book publisher, Grand Central Publishing - Hachette Book Group and Gildan Media. Here is a free twelve-minute excerpt from my audio book, Six Pixels of Separation. Enjoy... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #173 - Host: Mitch Joel. Running time: 19:15. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #18 will be out next week and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Free audio book excerpt from Six Pixels of Separation (courtesy of Hachette Book Group and Gildan Media). You can buy the audio book over at Audible or on iTunes. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #173 - Host: Mitch Joel. Tags: advance guard advertising audible blog blogging book oven business book cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast gildan media grand central publishing hachette book group hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20
19:1630/09/2009
SPOS #172 - Media Hacks #17

SPOS #172 - Media Hacks #17

Welcome to episode #172 of Six Pixels Of Separation - The Twist Image Podcast. Finally, back with a new episode of Media Hacks where we dissect everything from video games and iPhone apps to why Christopher S. Penn loves shooting people online. Should video games be more than just shameless fun? Should companies allow their employees to use Social Media? Some are using it wisely, while some might just be trying to kill some time. From there, we get into a very semantic conversation about what is a "book"? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #172 - Host: Mitch Joel. Running time: 43:40. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #17 features:  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Missing in action: Chris Brogan - New Marketing Labs - Co-author of Trust Agents. Julien Smith - In Over Your Head - Co-author of Trust Agents. Talking video games with The Beatles - Rock Band. The New York Times - While My Guitar Gently Beeps. Games evolve beyond shooting people and scoring points. Interested in feeling stupid? Penn recommends checking out Elitist Jerks. How do we acquire knowledge? People are getting jobs through Twitter. How will HR define the legal boundaries in a Social Media world? A brief talk about how we're going to re-define education. Penn recommends reading: The Underground History of American Education. A long, disgusting and confusing discussion about what is a "book"? O'Reilly - Tools of Change for Publishers. Books may no longer be paper, but these digital devices need to be more accessible to many more people. How mobile is becoming much more than just mobile. All Things Digital - The iPhone App Gold Rush. Really? People still need a "computer room"? Augmented reality. New York Subway through Augmented Reality. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #172 - Host: Mitch Joel. Tags: advance guard advertising all things digital augmented reality blog blogging book book oven cc chapman chris brogan christopher s penn computer room david usher digital marketing elitist jerks facebook facebook group financial aid podcast hugh mcguire in over your head iphone app itunes julien smith librivox managing the gray marketing marketing over coffee media hacks mobile new marketing labs new york times online social network oreilly podcast podcasting publishing rock band six pixels of separation social media marketing the beatles tools of change for publishers trust agents twist image twitter underground history of american education web 20
43:4121/09/2009
SPOS #171 - Twitter Talk With Shel Israel

SPOS #171 - Twitter Talk With Shel Israel

Welcome to episode #171 of Six Pixels Of Separation - The Twist Image Podcast. Shel Israel recently released a book on Twitter titled, Twitterville. He was in Montreal to speak at a Third Tuesday event for PR, Marketing and Communications professionals (yes, on a Sunday). His take on Social Media, storytelling and the changes it causes in the world makes this conversation well-worth taking a listen to. If you have never heard of Israel, he also co-authored a book about Blogging called, Naked Conversations, with Robert Scoble. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #171 - Host: Mitch Joel. Running time: 36:46. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #17 will be out next week (I thought it would be this week, we recorded it, but C.C. is hanging out with the family this weekend) and it will feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In Conversation with Shel Israel. Author of Naked Conversations with Robert Scoble. Author of the recently-released, Twitterville. Chris Brogan reviews a bunch of Twitter books here: Birds on a Wire - Reviewing Twitter Books. Music from the Podsafe Music Network: The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #171 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven business book cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks naked conversations new marketing labs online social network podcast podcasting podsafe music network robert scoble shel israel six pixels of separation social media marketing the shakes trust agents twist image twitter twitterville web 20
36:4614/09/2009
SPOS #170 - In Conversation With Steve Wozniak

SPOS #170 - In Conversation With Steve Wozniak

Welcome to episode #170 of Six Pixels Of Separation - The Twist Image Podcast. First off, let me say that the audio quality of the phone call is pitiful in this Podcast. I don't know why this is happening, but whenever a call is recorded through my M-Audio MicroTrack, it is giving off a high-end buzz. If someone knows how this can be fixed, please let me know. That being said, I think this conversation is worth enduring the high pitch sound for. I was lucky enough to get The Woz - Steve Wozniak - on the phone for a conversation about business, technology, education and thoughts about how to change the world. He needs little (to no) introduction as Wozniak is - literally - one of the few people who has changed how our society operates. Along with Steve Jobs, he created Apple. From launching the first personal computer to being a Tetris champion, Wozniak also authored the book, iWoz along with being on a past season of the ABC hit television series, Dancing With The Stars. He is currently the Chief Scientist for Fusion-IO and is a very generous Philanthropist. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #170 - Host: Mitch Joel. Running time: 25:39. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #17 will be out next week and it will feature:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In Conversation with Steve Wozniak. Steve was the co-founder (along with Steve Jobs) of Apple. He was featured on a past season of ABC's hit television series, Dancing With The Stars. Woz (as he is known) is also a champion Tetris player. He is currently the Chief Scientist for Fusion-IO. He is author of the book, iWoz. Steve Wozniak will be speaking in Montreal at the eConcordia Summit 2009 on September 10th, 2009. Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #170 - Host: Mitch Joel. Tags: advance guard advertising apple blog blogging book oven cc chapman chris brogan christopher s penn dancing with the stars digital marketing econcordia summit facebook facebook group financial aid podcast fusion-io hugh mcguire in over your head itunes iwoz julien smith librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting six pixels of separation social media marketing steve jobs steve wozniak tetris trust agents twist image twitter web 20
25:4008/09/2009
SPOS #169 - Media Hacks #16

SPOS #169 - Media Hacks #16

Welcome to episode #169 of Six Pixels Of Separation - The Twist Image Podcast. Two of the regular co-hosts of Media Hacks are Chris Brogan and Julien Smith. After meeting at the first PodCamp Boston, the two decided to write a book together. The result is Trust Agents. The book - which was released this week - made it to the New York Times' best-seller's list. Not only are we all very proud of the co-authors, but we decided to spend the bulk of this episode discussing and dissecting the concepts in Trust Agents. We also wish C.C. Chapman tons of continued success on his recent news (you have to listen to hear what it is). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #169 - Host: Mitch Joel. Running time: 42:26. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available. Media Hacks #16 featuring:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Not present: Hugh McGuire - LibriVox - The Book Oven. A conversation about the New York Times' best-selling book, Trust Agents - we are proud of our co-hosts. How does a best-selling book happen? Turns out that none of us know. The power of Social Proof. Astroturfing and book reviews. Penn believes that no product is perfect. The power of peer reviews (even the negative ones). Why don't people buy the book just because they support what you do? The power of leverage. When something is free... it is hard to get them to pay for anything. The best-selling book is big, but so is C.C. Chapman's news. Create your own game. Does big business care about trust? Greed is good... or different. Let the automation begin. RSS subscription is almost as good as someone else's recommendation. Buy the book Trust Agents because according to Penn we may need it to heat our homes. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #169 - Host: Mitch Joel. Tags: advance guard advertising astroturf blog blogging book oven business book cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs new york times online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter web 20
42:2631/08/2009
SPOS #168 - Web Analytics 2.0 With Avinash Kaushik

SPOS #168 - Web Analytics 2.0 With Avinash Kaushik

Welcome to episode #168 of Six Pixels Of Separation - The Twist Image Podcast. I had a very unique opportunity this past week. I was invited to give a speech at the first-ever National Sales Conference for Google. With nearly 3000 people in attendance, I was the only non-Google employee speaker. One of the Google employee speakers was Avinash Kaushik - their Analytics Evangelist, Blogger at Occam's Razor and the author of the best-selling business book, Web Analytics - An Hour A Day. He has a very special announcement about his recently completed second book and - as always - makes all of us a lot more passionate about the Web. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #168 - Host: Mitch Joel. Running time: 25:09. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available for pre-order. Media Hacks #16 will be out next week featuring:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents (a little late, but present). In conversation with Avinash Kaushik. Live from the first-ever National Sales Conference for Google in San Francisco. Author of Web Analytics - An Hour A Day. Blogger at Occam's Razor. By day: Analytics Evangelist at Google. Avinash gets "passionate" in this book, not "angry." Big announcement: Avinash has a new book coming out and it's called, Web Analytics 2.0. Music: David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #168 - Host: Mitch Joel. Tags: advance guard advertising analytics evangelist avinash kaushik blog blogging book oven cc chapman chris brogan christopher s penn david usher digital marketing facebook facebook group financial aid podcast google hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs occams razor online social network podcast podcasting san francisco six pixels of separation social media marketing trust agents twist image twitter web 20 web analytics web analytics 20 web analytics an hour a day
25:0924/08/2009
SPOS #167 - Media Hacks #15

SPOS #167 - Media Hacks #15

Welcome to episode #167 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #15 of Media Hacks. As usual, there is some language, so please keep in mind that this Podcast is not work safe. Many major happenings in both the technology, communications and Social Media space. We discuss everything from the unconference movement to Bloggers who take themselves (and their community) maybe a little too seriously. We also chat about Twitter (of course) where Hugh explains why it is more like talking than a media channel (or something) and some Googley stuff. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #167 - Host: Mitch Joel. Running time: 55:37. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Old Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available for pre-order. Media Hacks #15 featuring:  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents (a little late, but present). Not present: Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  PodCamp Boston #4. People and the unconference movement. Mass media still gets all excited, doesn't it? It's not about the schedule - it's about the conversation. You can't hide when you're on Twitter. Google Caffeine is not important to Christopher S. Penn (it is to me). ... And it's not because of Microsoft's Bing. Google Wave is going to be a bigger deal. Google's new "options" in search (Blogged about here: Google Offers Up New Ways To Search (And Why You Should Care)). The power of wonder wheel. FriendFeed gets bought by Facebook (none of us seem to have too much to say about it). Is FriendFeed really more about real-time search? Facebook's new search functionality. Remember, the monetization is in the data (not the advertising). Twitter begins to formalize the retweet process. How big and deep can people go with content? Julien is taking driving lessons - let's all pray together. How will Chris Penn take advantage of technology? C.C. now repeats about Facebook Search because for some reason, I wasn't paying attention (strange and awkward moment). Aardvark - a new tool or platform or search tool platform? Blogging, sarcasm and taking ourselves too seriously. Be careful what you say and where you say it (we think). Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #167 - Host: Mitch Joel. Tags: aardvark advance guard advertising bing blog blogging book oven cc chapman chris brogan christopher s penn digital marketing facebook facebook group facebook search financial aid podcast friendfeed google caffeine google wave hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee mass media media hacks microsoft new marketing labs online social network podcast podcasting six pixels of separation social media marketing trust agents twist image twitter unconference web 20 wonder wheel
55:3718/08/2009
SPOS #166 - Get Your Whuffie On With Tara Hunt

SPOS #166 - Get Your Whuffie On With Tara Hunt

Welcome to episode #166 of Six Pixels Of Separation - The Twist Image Podcast. Tara Hunt is one of those very unique individuals who does not follow business by the rules we have all come to know and believe in. She believes business needs a lot more laughter and happiness in it. She considers herself semi-retired and spends the bulk of her days trying to help businesses understand the power of social capital and how new economies can be everywhere. She is an author, speaker, Blogger and citizen of the world. Tara works hard at having fun. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #166 - Host: Mitch Joel. Running time: 31:02. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Old Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available for pre-order. Media Hacks #15 will be happening next week and it features:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. In conversation with Tara Hunt. Author of The Whuffie Factor - Using The Power of Social Networks To Build Your Business. Whuffaoke. Citizen Space. Music from the Podsafe Music Network: The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #166 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn citizen space digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting robert scoble six pixels of separation social media marketing tara hunt trust agents twist image twitter web 20 whuffaoke whuffie factor
31:0210/08/2009
SPOS #165 - Media Hacks #14

SPOS #165 - Media Hacks #14

Welcome to episode #165 of Six Pixels Of Separation - The Twist Image Podcast. Another fine mess that these guys have gotten me into. This is the new episode of Media Hacks and features some great conversation and some coloured language (so, it's not work safe).  We discuss everything from buying ads on viral videos before they break big and how things spread (and how fast they go away). Do brands still need to worry about what people are saying about them online? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #165 - Host: Mitch Joel. Running time: 51:59. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Old Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Six Pixels of Separation the book is now available for pre-order. Media Hacks #14 featuring:  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Julien Smith - In Over Your Head - Co-author of Trust Agents. MIA: Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. This episode of Media Hacks is not work safe (there is language). A discussion about potty mouth. Why Robert Scoble no longer listens to Media Hacks. United Breaks Guitars - moving beyond it... and beyond. Buying ads when YouTube videos are just about to break big. What is the length of a major customer service issue? Twitter is many things: tool, technology, platform, communication and more. Will we soon be outsourcing our Twitter communications? Gigantic organizations and intimate conversations. Hugh pretends (once again) that he doesn't know who Ashton Kutcher is. Technology and how it transforms us. Businesses using Twitter to listen, innovate and fix things. Brand name dropping in Twitter. Market norms and social norms (courtesy of Dan Ariely - author of Predictably Irrational). Welcome to inside baseball. Hugh wants to discuss the Amazon - Zappos deal. Amazon Acquisitions and Investments. Is Amazon becoming Wal-Mart. It all ends with a very confusing game of audio linkbait chicken. Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #165 - Host: Mitch Joel. Tags: advance guard advertising amazon ashton kutcher blog blogging book oven cc chapman chris brogan christopher s penn customer service issue dan ariely digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head inside baseball itunes julien smith librivox linkbait managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network online video podcast podcasting predictably irrational robert scoble six pixels of separation social media marketing technology trust agents twist image twitter united breaks guitars viral video wal-mart web 20 youtube zappos
52:0003/08/2009
SPOS #164 - Buzzing With Geoff Livingston

SPOS #164 - Buzzing With Geoff Livingston

Welcome to episode #164 of Six Pixels Of Separation - The Twist Image Podcast. Geoff Livingston is a PR guy who gets around (in the best way possible). He has a highly trafficked Blog, The Buzz Bin, is the owner of his own PR agency (which was acquired by CRT/Tanaka) and the author of the must-have book on new media and Public Relations, Now Is Gone. He was in Montreal today, so we sat down, grabbed a coffee and here is the result. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #164 - Host: Mitch Joel. Running time: 29:14. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Old Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Look for Media Hacks #14 at some point soon featuring:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Six Pixels of Separation the book is now available for pre-order. In conversation with Geoff Livingston - The Buzz Bin - CRT/Tanaka. His book is: Now Is Gone. David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #164 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn crt tanaka david usher digital marketing facebook facebook group financial aid podcast geoff livingston hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs now is gone online social network podcast podcasting six pixels of separation social media marketing the buzz bin trust agents twist image twitter web 20
29:1427/07/2009
SPOS #163 - Brand Digital

SPOS #163 - Brand Digital

Welcome to episode #163 of Six Pixels Of Separation - The Twist Image Podcast. Allen P. Adamson wrote the best-selling business book, Brand Simple and then followed it up wit Brand Digital. He is the Managing Director at Landor Associates - a brand agency based in New York City. Adamson has some very interesting and unique perspectives on how brands thrive (and will continue to strive) in the new economy. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #163 - Host: Mitch Joel. Running time: 34:16. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Look for Media Hacks #14 next week featuring:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Six Pixels of Separation the book is now available for pre-order. In conversation with Allen P. Adamson author of Brand Digital and Brand Simple. Music from the Podsafe Music Network: New Leaf - 'Magic Carpet'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #163 - Host: Mitch Joel. Tags: advance guard advertising allen p adamson blog blogging book oven brand digital brand simple cc chapman chris brogan christopher s penn digital marketing facebook facebook group financial aid podcast hugh mcguire in over your head itunes julien smith landor associates librivox managing the gray marketing marketing over coffee media hacks new leaf new marketing labs online social network podcast podcasting podsafe music network six pixels of separation social media marketing trust agents twist image twitter web 20
34:1621/07/2009
SPOS #162 - Media Hacks #13

SPOS #162 - Media Hacks #13

Welcome to episode #162 of Six Pixels Of Separation - The Twist Image Podcast. Life from New York City, it's Media Hacks #13. Recorded late one night last week at The Roger Smith Hotel, this episode if full of the latest news and views, including a very vocal Julien Smith (yes, that means that this show is not work safe). C.C. Chapman and I were simply room decor in this episode. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #162 - Host: Mitch Joel. Running time: 38:19. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Live from New York, it's Media Hacks #13 featuring:  C.C. Chapman "Managing The Gray" Advance Guard. Julien Smith "In Over Your Head" Co-author of Trust Agents. Not present: Chris Brogan "New Marketing Labs" - Co-author of Trust Agents. Hugh McGuire "LibriVox" The Book Oven. Christopher S. Penn "The Financial Aid Podcast" Marketing Over Coffee. Six Pixels of Separation live in New York City. Six Pixels of Separation the book is now available for pre-order. Is it possible for a hotel to be "Social Media". Live from the Money Pimp 2.0 Suite (so says C.C.). Status Quo Bias. Hmmmm bacon... Nothing Could Be Finer Than Being in Your Diner. Thoughts on Google OS. When computers work like electricity. Trust Agents Facebook Page. We tried not to talk about Twitter (it did not work). Who is most important in the Twitter conversation? Tracking links in Twitter with tr.im. TechCrunch - Bit.ly's Grand Plans, And Their Inevitable Clash With Digg: Bitly Now. Understanding how links and data spreads. Music from the Podsafe Music Network: The Shakes "Liberty Jones". Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #162 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven cc chapman chris brogan christopher s penn digg digital marketing facebook facebook group facebook page financial aid podcast google os hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs new york city online social network podcast podcasting roger smith hotel six pixels of separation social media marketing techcrunch trim trust agents twist image twitter url shortening web 20
37:5413/07/2009
SPOS #161 - President Obama Is A Social Media Guru

SPOS #161 - President Obama Is A Social Media Guru

Welcome to episode #161 of Six Pixels Of Separation - The Twist Image Podcast. Yes, you read that right, President Obama is a Social Media Expert... well, ok, maybe not. But that's one of the questions we discuss on this episode (courtesy of a great email question from Joseph at Diamond Beer Brewing). Marshall also chimes in on last week's Media Hacks about whether or not Twitter can topple the Iranian government" or rather, how Twitter is being used in a different way to communicate and inform. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #161 - Host: Mitch Joel. Running time: 39:32. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. Media Hacks #13 will be coming out next week and it features:  Chris Brogan "New Marketing Labs - Co-author of Trust Agents.  C.C. Chapman -Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast" Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Six Pixels of Separation live in New York City. Six Pixels of Separation the book is now available for pre-order. Audio comment - Marshall from Austin, Texas. Email question: Joseph Rodgers "Diamond Beer Brewing" Little Rock, Arkansas. The debate on Free (the new book by Chris Anderson). Six Points of Separation - Six Ways To Make Free Work: 1. Give value and the community gives back. 2. Use free to entice. 3. Make it free for a limited time. 4. Understand that your industry may already shifting there. 5. Make the product for sale that much more enticing. 6. Freemium. Music: David Usher - "Kill The Lights". Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #161 - Host: Mitch Joel. Tags: advance guard advertising blog blogging book oven cc chapman chris anderson chris brogan christopher s penn david usher diamond beer brewing digital marketing facebook facebook group financial aid podcast free hugh mcguire in over your head itunes joseph rodgers julien smith librivox managing the gray marketing marketing over coffee media hacks new marketing labs online social network podcast podcasting six pixels of separation social media marketing the long tail trust agents twist image twitter web 20 wired magazine
39:3206/07/2009
SPOS #160 - Media Hacks #12

SPOS #160 - Media Hacks #12

Welcome to episode #160 of Six Pixels Of Separation - The Twist Image Podcast. It's also episode #12 of Media Hacks (things are just better by the dozen). On this episode is C.C. Chapman, Hugh McGuire and myself. We look at mobile and the changing face of how we connect and how we market. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #160 - Host: Mitch Joel. Running time: 39:19. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. This is episode #12 of Media Hacks and it features:  C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Somewhere on their way to Podcasters Across Borders: Chris Brogan - New Marketing Labs - Co-author of Trust Agents.  Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. iPhone 3G S - is it a game charger or are we just happy to toss away semi-new technology? Google Android and the changing face of mobile. The Great Untethering. Mobile devices will crossover. Apple iTunes app store cracks one billion downloads. Marketing Magazine - Mobile Marketing 2.0. Facebook vanity URLs (or Facebook Username). Facebook pasts MySpace in terms of traffic. Is Twitter going to overthrow the Iranian Government? Apparently there is life after Blogging and YouTube? What are the Media Hacks going to read this summer? Music: The Shakes - 'Liberty Jones'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #160 - Host: Mitch Joel. Tags: advance guard advertising app store apple blog blogging book oven cc chapman chris brogan christopher s penn digital marketing facebook facebook group facebook username financial aid podcast google google android hugh mcguire in over your head iphone 3gs itunes julien smith librivox managing the gray marketing marketing magazine marketing over coffee media hacks mobile mobile marketing 20 myspace new marketing labs online social network podcast podcasting six pixels of separation social media marketing the great untethering the shakes trust agents twist image twitter web 20 youtube
39:1922/06/2009
SPOS #159 - Digital Marketing All-Star Roundtable

SPOS #159 - Digital Marketing All-Star Roundtable

Welcome to episode #159 of Six Pixels Of Separation - The Twist Image Podcast. This is a very special episode. I was asked to be the Guest Editor for the June 15th, 2009 issue of Marketing Magazine (titled Brave New World). The magazine's cover story is a roundtable discussion I conducted on the future of Digital Marketing featuring: Seth Godin, Charlene Li, Shelly Palmer and David Weinberger titled, Talkin' About A Revolution. The entire audio conversation is available for you right here in this episode. It's fascinating, heated and full of energy. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #159 - Host: Mitch Joel. Running time: 58:59. Audio comment line - please send in a comment and add your voice to the audio community: +1 206-666-6056. Please send in questions, comments, suggestions - [email protected]. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Facebook Group - Six Pixels of Separation Podcast Society. In a perfect world, connect with me, directly, through Facebook. New episode of Media Hacks is happening next week:  Chris Brogan - New Marketing Labs - Co-author of Trust Agents. C.C. Chapman - Managing The Gray - Advance Guard. Hugh McGuire - LibriVox - The Book Oven. Christopher S. Penn - The Financial Aid Podcast - Marketing Over Coffee. Julien Smith - In Over Your Head - Co-author of Trust Agents. Marketing Magazine - Digital Marketing Issue - June 15th, 2009. Digital Marketing All-Star Roundtable featuring: Seth Godin - best-selling author of great books like Purple Cow, Tribes and many more. He's also the guy behind Squidoo. Charlene Li - best selling co-author of Groundswell and principal over at the Altimeter. Shelly Palmer - MediaBytes and author of Television Disrupted. David Weinberger - co-author of The Cluetrain Manifesto and author of Everything Is Miscellaneous and Small Pieces Loosely Joined. You can read the article here: Talkin' About A Revolution. Mobile Marketing 2.0 - June 18th, 2009 - Toronto, Ontario, Music: David Usher - 'Kill The Lights'. Please join the conversation by sending in questions, feedback and ways to improve Six Pixels Of Separation. Please let me know what you think or leave an audio comment at: +1 206-666-6056. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #159 - Host: Mitch Joel. Tags: advance guard advertising altimeter blog blogging book oven brave new world cc chapman charlene li chris brogan christopher s penn cluetrain manifesto david usher david weinberger digital marketing everything is miscellaneous facebook facebook group financial aid podcast groundswell hugh mcguire in over your head itunes julien smith librivox managing the gray marketing marketing magazine marketing over coffee media hacks mediabytes mobile marketing new marketing labs online social network podcast podcasting purple cow seth godin shelly palmer six pixels of separation small pieces loosely joined social media marketing squidoo television disrupted tribes trust agents twist image twitter web 20
59:0015/06/2009