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Harmon Brothers
In the past 8 years, Harmon Brothers has helped raise 5 unicorns—yes, that's 5 companies with a BILLION dollar valuation, with at least 6 more right on the cusp. But it's not ALL about the money, it's also about the impact. This is the podcast designed to show you how to create a positive impact and super charge your businesses growth…or what we like to call “Raising Unicorns."
Jim Ferrell: It's time to turn traditional thinking on it's head
How do you stay out of your own head and client focused in that all-important sales pitch? Listen to how one organization fighting for its survival took a pitch opportunity and turned traditional thinking on its head to land a ten-year deal and launch its global presence.1:49 How self deception effects the creative process5:43 Where the name Arbinger comes from9:17 Jim Ferrell’s from POOP to GOLD moment18:14 How focusing on helping an executive during a pitch won Jim his first big contractYou can find links to Jim Ferrell’s LinkedIN profile, book and website below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Jim Ferrell Here:https://www.linkedin.com/in/james-ferrell-b621b65https://www.amazon.com/Leadership-Self-Deception-Getting-Out-Box/dp/1576759776/ref=nodl_
30:1930/07/2020
Nate Sandell: How the #twizzard campaign brought snow inside the Mall of America
Have you ever heard of the #twizzard? In this episode, Benton Crane sits down with Nate Sandell, social media manager for the Mall of America. He tells us how he used the #twizzard to interact with customers and help them have an unforgettable shopping experience. He also shares how his company handles creativity while working with different departments1:10 what makes the Mall of America special5:39 How to transition from sports broadcasting to social media7:35 How to make a singular story out of many separate pieces 9:30 How the Mall of America uses twitter to make it snow inside on Black Friday12:54: How the Mall of America creates creativity17:20 How user generated stories impact the bottom line22:37 Nate Sandell’s from POOP to GOLD momentYou can find links to Nate’s LinkedIN profile and the Mall of America twitter handle below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Nate Sandell Here:https://www.linkedin.com/in/natesandellwww.twitter.com/mallofamerica
30:2529/07/2020
Dana Malstaff: The Power of Asking the Right Questions
Malcom Forbes said “The smart ones ask when they don’t know. And sometimes, when they do.” Today Benton Crane interviews Dana Malstaff, founder and CEO of Boss Mom. She talks about the power of engaging your audience through asking meaningful questions. She tells us how asking the right questions has helped her grow a grassroots movement with moms all over the world.3:27 Why “diving in” can be very helpful in advertising 5:47 When Dana realized her book could be a business10:55 Dana’s from POOP to GOLD moment15:25 The top things people struggle with in business and how to overcome it 21:18 How to be a Super-ConnectorYou can find links to Dana Malstaff’s website and her LinkedIN, Facebook and Instagram Profiles below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Dana Malstaff Here:https://www.instagram.com/danamalstaff/?hl=enhttps://www.linkedin.com/in/danamalstaffhttps://www.facebook.com/BossMomDana/https://boss-mom.com/
25:0728/07/2020
Sonya Keenan: How to learn from business failures
“Business is not who you are, it’s what you do.” Sonya Keenan shares with us how she handles business failures and keeps an eye on the most important things in life. She also tells us why implementation is the key to business learning and grown and what she does to network in a non traditional way.5:38 Why Sonya does 1 on 1 consulting7:08 Sonya’s from POOP to GOLD moment15:21 Why implementation is the key to business learning and growth19:25 How she dominates networking as an introvert You can find links to Sonya’s LinkedIN and website belowIf you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Sonya Keenan Here:www.omnichannelmediagroup.comhttps://www.linkedin.com/in/sonyakeenan
26:1827/07/2020
Sarah Parker: The three keys to success in social media marketing
Ever wondered how social media can impact the perception of your brand? For this episode, Benton Crane sits down with Sarah Parker, Content Marketing Manager at Cision. Sarah shares the “do’s” and “don'ts” of social media marketing. She also tells us about her daily “from POOP to GOLD” moment and teaches us her 3 keys to success in social media marketing. Media monitoring2:00 The difference between earned media and paid media 3:10 The cultural implications of acquisitions 5:24 The story telling of a social media manager 7:45 How Sarah manages social9:41 How she battles daily Poop to Gold moment 12:30 The next big thing in social networks 14:10 3 keys to success with Social media 15:40 Why you should avoid news jacking18:30 How to network with social media You can find links to Sarah’s LinkedIN and other ways to get in contact with her below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Sarah Parker Here:https://twitter.com/SparkerWorkshttps://www.linkedin.com/in/sarahaparker?trk=author_mini-profile_title
22:5524/07/2020
Stuart Edge: How an internship at OraBrush put Stuart on a path to thrive in a digital world
Ever wonder how a porta potty cleaner could become a YouTube star? For this episode, Daniel Harmon sits down with YouTube star, Stuart Edge. Stuart tells us how an internship with OraBrush and a meeting with Devin Graham helped Stuart garner over 500M views of his videos online. He also shares with us the lessons he has learned on his way to the top. 2:45 From Porta Potties to Harmon Brothers12:40 The podcast episode that changed Stuart’s life16:50 How a Youtuber get together changed his life19:45 Why Stuart is returning to his YouTube channel21:50 How Stuart finds creative ideasYou can find links to Stuart Edge’s YouTube channel below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Stuart Edge here:YouTube.com/stuartedge
30:4623/07/2020
Katie Hughes: Why I work at ESPN
For this episode, Benton Cranes sits down with Katie Hughes, Senior Publicist at ESPN. Katie shares advice for students looking for a career in PR and talks about what its like working at ESPN.1:35 A day in the life of a senior publicist at ESPN 2:00 How Katie got into PR at ESPN 5:03 How Katie works in ESPN social media 8:50 The passion behind an ESPN employee 9:36 Tips for future PR managers10:55 The from POOP to GOLD moment that changed Katies life15:04 Katies advice to being a networking superstars You can find links to Katie’s LinkedIN, espn page and twitter accounts below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Katie Hughes Here:https://espnpressroom.com/us/press-releases/author/hughesk/https://www.linkedin.com/in/katie-hughes-a398a468https://www.twitter.com/katie_hughes15?lang=en
21:3122/07/2020
Jon Youshaei: How a short video from Larry King landed me a job at Youtube
You have to be at-bat to hit a home run. Jon Youshaei, Product Marketing Manager at Instagram, talks about the significance of staying in the game and why practicing harder and longer than anyone else can increase your chances of hitting a home run in your career. 3:20 How Jon got started in Marketing 4:45 How a homemade YouTube video with Larry King helped Jon get a job on YouTube7:14 Jons from Poop to Gold moment. How Jon started Admazing12:25 Why a swipe file is important 15:13 Why networking should be called woodworking 17:49 Why Jon is excited about InstagramYou can find links to Jon Youshaei’s website and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Jon Youshaei here:https://www.linkedin.com/in/youshaeihttps://www.instagram.com/youshaei/?hl=enhttps://youshaei.com/https://www.youtube.com/channel/UCj8DGOv5P7Ngsh-telMG-pw
21:1721/07/2020
Owen Video: How I doubled my income while battling cancer
For this episode, Benton Crane sits down with Owen Video from videomarketingschool.com. Owen shares how a cancer diagnosis reframed his life and how he doubled his income while going through chemotherapy. He also talks about how he built his first 6 figure business after being fired 22 times. 5:05 How being fired 22 times led to a video making six figure business 6:20 Why he chose to work during cancer treatments 10:45 How energy management helps you in business12:55 The “GREAT” video formula 14:00 How battling cancer helped Owen become the person he is today18:16 Where and when ideas flow best. You can find links to Owen Video’s website below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Owen Video Here:www.Thevideomarketingschool.comhttps://m.facebook.com/owenvideox/https://www.instagram.com/owenvideo/https://www.youtube.com/c/TheVideospotNet
24:1120/07/2020
Felix and Bianca: How to make a VR short film
For this episode, Daniel Harmon sits down with Bianca and Felix, filmmakers of the virtual reality short film, ANIMALIA SUM. Bianca and Felix share with us lessons they´ve learned while working on a virtual reality set together. They also tell us what they would do differently if they had to do it again. 1:50: Are Insects the next protein?7:40 Bianca and Felix from POOP to GOLD moment13:16 What these filmmakers wish they would have know years ago.You can find links for the website for Bianca Kennedy and Felix Kraus below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Bianca and Felix here:https://www.swancollective.com/https://www.biancakennedy.com/
19:4317/07/2020
Mark Hijleh: How entrepreneurs build Christian schools
How do christian universities and entrepreneurship go together? Benton Crane finds out when he sits down with Mark Hijleh, Provost of King’s College in New York City. Mark tells us what it’s like building a faith based organization in New York City and how he has applied entrepreneurial principles to building a college. 3:48 How to blend hard and soft skills in curriculum7:04 Why Kieth gave up tenure to become the Provost of Kong’s college 12:38 What it’s like being a faith based institution in New York City16:09 what it means to be a musician in the 21st century 18:55 How to find success where your currently at You can find links to Mark Hijleh´s LinkedIN, books and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Mark Hijleh herehttps://www.linkedin.com/in/markhijlehhttps://www.amazon.com/Books-Mark-Hijleh/s?rh=n%3A283155%2Cp_27%3AMark+Hijlehhttps://www.tkc.edu/people/2769/https://mobile.twitter.com/markhijleh?
21:3816/07/2020
Brandon Leibel: Why talking to the wrong retail buyer might be your problem
Have you ever wondered when you should consider getting into retail? Today, Benton Crane interviews Brandon Leibel, founder of the popular beach brand, Sand Cloud. Brandon tells us when the right time to get into retail is and how to talk to the right buyers in retail stores.1:20 How Sand Cloud was built 3:11 How Brandon became an entrepreneur 7:34 Why Sandcloud tried to get into retail. Or challenges he faced. Have to get in front of the right buyer. Have to very actively network 12:25 How to identify when you should get into retail. Get into stores and have e-commerce running. Both lift the brand in a powerful way.14:45 What are the unique things about SandCloud 17:26 How Brandon’s experience with film influenced his businessYou can find links to Brandon’s website and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Brandon Leibel Here:https://www.instagram.com/brandon.leibel/https://www.instagram.com/sand_cloud/https://www.sandcloud.com
22:3715/07/2020
Jennifer Hudye: The one phrase that changed the trajectory of my business
Have you ever heard the popular phrase “build it and they will come?”For a time, it seemed to be one of the most popular phrases in business.For this episode, Jennifer Hudye tells us how following the conventional wisdom to “build it and they (your customers) will come” almost led to the downfall of her online fitness business. Luckily, she also tells us how she turned things around and built multiple 6 figure businesses.0:38: How Jennifer became a copywriting guru5:10 The one phrase that changed the trajectory of Jennifer’s business9:34: How Jennifer’s from POOP to GOLD moment actually created new revenueYou can find links to Jennifer Hudye’s Youtube channel and all other ways to get in contact with her below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every day of the week in July. We’ll see you on the next one.Find Jennifer Hudye Here:https://jenniferhudye.com/https://www.instagram.com/jennhudye/?hl=enhttps://www.linkedin.com/in/jenniferhudye
24:1014/07/2020
Andru Edwards: How I started the “unboxing movement”
Ever want to learn how to get real brand deals from brands like Samsung and Apple? Look no further then this episode with Andru Edwards, Editor-in-Chief at Gear Live Media. Andru shares how video creation helped him stay relevant at a time when biggest blogs in the country were being bought out by corporate companies. He also shares how he started the “unboxing” movement and the moment he realized that big brands would pay him to advertise for them. 1:20 How Andru beat the big blogs by using Video Creation for consumer electronics 9:10 What Andru loves about content creation10:40 How content creators generate revenue 14:32 Andru’s from POOP to GOLD momentYou can find links to Arthur Edwards Youtube channel and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Arthur Edwards Here:https://www.youtube.com/c/AndruEdwardshttps://www.geekwire.com/author/andruedwards/https://www.instagram.com/andru/?hl=enwww.twitter.com/AndruEdwards
22:4413/07/2020
Erik Huberman: How to handle advertising during a pandemic
For this episode, Daniel Harmon sits down with Erik Huberman founder and CEO of Hawke Media. Erik tells us how his agency adapted during COVID-19 and brought in 6x the amount of people to his events. He also shares other tips he has proved successful on how to grow a business in the midst of a recession.1:01: How Erik got started in marketing7:28: How Erik successfully adapted his business to be even better during COVID-1913:38 The biggest marketing mistake Eric see’s people make15:15: Why you should be doing email marketing and SMS19:37 Where Erik finds his creative flow You can find links to Erik Huberman's website and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Erik Huberman here:https://hawkemedia.com/https://www.erikhuberman.com/https://www.instagram.com/erikhuberman/?hl=enghttps://www.twitter.com/ErikHuberman
22:4810/07/2020
Melanie Deziel: How to create endless content for your business
For this episode, Benton Crane sits down with famous storyteller, Melanie Deziel. Melanie tells us how she creates endless content for her clients and how she develops engaging stories. She also shares how she went from employee to entrepreneur.1:49 How Melanie helps entrepreneurs create endless content 6:12: Melanie’s from POOP to GOLD moment12:49: How Melanie went from employee to thriving entrepreneur 15:15 How to really develop a storyYou can find links to Melanie Deziel’s website and all other ways to get in contact with her below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Melanie Deziel Here:https://www.youtube.com/c/MelanieDezielhttps://www.storyfuel.co/about-1https://www.instagram.com/meldeziel/?hl=enhttps://www.twitter.com/mdeziel
21:0609/07/2020
Joel Comm: The “Sunk Cost” fallacy and what it has to do with your business
For this episode, Daniel Harmon sits down with New York Times best selling Author, Joel Comm. Joel shares how his popular app, iFart, landed Joel a spot on the Daily Show and helped people all around the world learn how to laugh with an app. He also tells us why he feels investing in blockchain and cryptocurrency is one of the smartest things to do.1:37 Why Joel calls himself “The Eternal 12 year old” 4:48 The story of iFart10:06 How Joel learned to stop paying for a failure12:30 The “Sunk-Cost fallacy”14:21 Why Joel got into block chainYou can find links to Joel Comm’s website and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Joel Comm Here:https://joelcomm.com/www.twitter.com/joelcommhttps://www.instagram.com/joelcomm/?hl=enhttps://www.youtube.com/user/joelcomm
25:5108/07/2020
Devin Stone: Why research and experience help create trust
For this episode, Daniel Harmon sits down with Devin Stone, founder of the popular LegalEagle YouTube channel. Devin tells us how he comes up with creative idea’s and his extensive research that has helped him reach over 1M subscribers on YouTube. 6:00 Why Devin turned to YouTube to teach people about law9:56: How Devin comes up with creative ideas in law videos12:21: Devin Stone’s from POOP to GOLD moment19:35: The most important thing Devin does that you don’t see in Devin’s video’sYou can find links to Devin Stone’s YouTube channel and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Devin Stone Here:https://www.youtube.com/channel/UCpa-Zb0ZcQjTCPP1Dx_1M8Qhttps://www.copyrightcourse.com/https://www.twitter.com/legaleagleDJ
24:3307/07/2020
Desiree Martinez: Why goals create effective marketing campaigns
For this episode, Daniel Harmon sits down with Desiree Martinez. Desiree teaches the do’s and don'ts of content marketing and describes why it is so important to set goals for your social media marketing. She also shares her unique approach to networking that is both genuine and effective.5:00 The do’s and don'ts of content marketing 12:06: Desiree’s from POOP to GOLD moment15:14 Desiree’s unique approach to networkingYou can find links to Desiree’s Youtube channel and all other ways to get in contact with her below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Desiree Martinez here:https://www.youtube.com/channel/UCYj8L2W-qihHY4jyYVcUtVQhttps://www.instagram.com/MrsDesireeRose/https://m.facebook.com/AllinOneShttps://www.allinonesocialmedia.com/
22:4602/07/2020
Jennifer Kem: How to future proof your business in 2020
For this episode, Benton Crane sits down with Jennifer Kem, founder of KemComm media. Having lost a business due to the last recession, Jennifer shares practical advice for how to build a business that can survive despite economic downturns. She also teaches us how running a business that you are passionate about is the best way to serve both you and your clients. 3:00 Why Starbucks isn’t a coffee company 4:52 Jen’s from POOP to GOLD moment 6:15- The one piece of advice that turned a corporate executive into a thriving entrepreneur. 13:00 Why leaning on the strengths of others is important25:22: How to future proof your brandYou can find links to Jennifer Kem’s website and all other ways to get in contact with her below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Jennifer Kem here:https://www.jenniferkem.com/https://www.linkedin.com/in/jenniferkemhttps://www.instagram.com/jennifer.kem/?hl=en
30:1230/06/2020
Manuel Suarez: How I built an Amazon Private Label empire without using a mentor
For this episode Benton Crane sits down with famed internet marketer Manuel Suarez. Manuel talks about how he built an Amazon private label empire during the last recession. He also tells us why people start businesses and how he succeeded in the midst of repeated entrepreneurial failures. 3:56: Manual Suarez from POOP to GOLD moment that led to an Amazon Empire21:00: Why people start businesses22:50 How Manuel helped his 70 year old father grow to 2.5M subscribers on YoutubeYou can find links to Manuel Suarez’s website and all other ways to get in contact with him below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Manuel Suarez here: https://www.manuelsuareztraining.com/https://m.facebook.com/theninjamarketer/https://www.linkedin.com/in/mrmanuelsuarez
28:5525/06/2020
Shane Feldman: Why being unproductive is actually productive
For this episode, Daniel Harmon sits down with world renowned speaker, Shane Feldman. Shane talks about how his life crisis became a catalyst for finding his true passion in life. Shane also shares important lessons he’s learned about building a sense of community in the workplace. 5:01-Shane’s from POOP to GOLD moment10:48- How to build a value based culture 14:30- How to foster creativity17:30- How to network effectively 20:45- 3 tips to making a real impactYou can find links to Shane Feldman's website and other ways to get in contact with him below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Shane Feldman here: https://www.shanefeldman.com/https://www.linkedin.com/in/shanefeldmanhttps://www.instagram.com/shane_feldman/?hl=en
26:5823/06/2020
Charlie Tyrell: How to balance creates and creativity
For this episode, Daniel Harmon sits down with Charlie Tyrel, film director for the short film Broken Orchestra. Charlie shares valuable advice for people wanting to get into film. He teaches how the logistical constraints that come from filming short films can foster creativity. 2:30 The genius behind his latest film7:00 How logistics were Charlie’s constraint that created his creativity 9:45 What makes Broken Orchestra different from other films 17:10 Charlie’s from POOP to GOLD moment in the Broken Orchestra22:00 Charlie’s number one tip for someone thinking of getting into film You can find links to Charlie Tyrel’s website, instagram and film site below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Charlie Tyrell here: https://www.charlietyrell.com/https://www.instagram.com/charlietyrell/?hl=enhttps://vimeo.com/340087842
27:3918/06/2020
Ray Edwards: How the “instant empathy” exercise can help you speak to your customers
In this episode, Daniel Harmon sits down with one of the best copywriters in the business, Ray Edwards. Ray shares his from POOP to GOLD moment and gives practical advice for how to write ad copy that sells. He also tells us how he gets into the minds of his customers. You’ll also learn:7:43: Ray Edwards from “Poop to Gold” moment11:17: Why principles are more important than tactics when copywriting13:00: The “instant empathy” exercise 17:30: How to write funny adsYou can find links to Ray Edwards website, LinkedIN profile and YouTube channel below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Ray Edwards here:https://rayedwards.com/https://www.linkedin.com/in/rayedwardsinternational/https://www.youtube.com/channel/UCyHUCEm6qAaPNVcYW5XLdIQ
27:2116/06/2020
Frederike Migom: Why asking for feedback is crucial to creative direction
Daniel Harmon sits down with actress and film director Frederike Migom. Fredericke shares the true backstory behind her recent film release, Binti. Frederike also talks about how getting feedback early in the creative process is important to the success of any project. 3:30- How Frederike got into film directing12:15- The number one tip anyone should consider when going into film14:45- Why getting feedback early is important in the creative processYou can find links to Frederike’s new movie and her website below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Find Frederike Migom and her film here:http://www.frederikemigom.comhttps://www.instagram.com/frederikemigom/?hl=enhttps://www.amazon.com/gp/video/detail/amzn1.dv.gti.46b7bda6-37ba-1389-5cb9-7c99d3bdb26c?ref_=imdbref_tt_wbr_pvt_aiv&tag=imdbtag_tt_wbr_pvt_aiv-20
20:2311/06/2020
JP Sears: Why listening to your “inner child” could be the key to your success
This week Daniel Harmon sits down with famed internet comedian, JP Sears. JP teaches us some surprising tips that he employs to come up with videos that have generated hundreds of millions of views. JP also shares how overcoming his self limiting beliefs was the key he used to reignite his comedic passion. You won’t want to miss this episode!2:47- How JP got into comedy5:47- The one hurdle JP overcame to become a YouTube star12:39- JP’s from Poop to Gold moment that impacts every video he makes26:03 The key strategy JP uses to come up with creative ideasIf you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Watch the full episode here: https://youtu.be/1sMIQ3VspMs
34:2909/06/2020
David Bayer: Why training your mind is a crucial step to becoming an effective business leader
Benton Crane sits down with David Bayer, famed internet marketer and author of Mind Hack, a book with over 200K downloads. David talks about how training the brain can help entrepreneurs stay in their primal state. He also talks about behaviors that diminish an entrepreneurs leadership capacity.2:55- “intelligent design” and it’s impact our perception of the world5:13- How David Bayer’s struggle with alcoholism fueled his success 19:24- The number biggest tip David would have for someone to begin growing their business. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
22:5604/06/2020
Devin Supertramp: How he built a video empire totaling 1.3B views
Benton Crane and Daniel Harmon sit down with their old college roomate, Devin Graham, founder of the Devin Supertramp Youtube channel. Devin talks about his strategies for building a YouTube empire of over 1.3B views. He also talks about how he manages changes to stay relevant in an age when social media algorithms are ever changing. 2:57: How OraBrush helped Devin realize his passion7:58: How Devin built his personal brand on YouTube11:58: How video budgets don’t always determine success13:35: How Devin manages the changing algorithms of social mediaYou can find links to the Devin Supertramp YouTube channel and all other places to get him touch with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
27:0502/06/2020
Working with Lemons: From $5 to 500M views
This week Benton Crane sits down with Jeane Bourne and Robbie Daneil from Working with Lemons, a YouTube Channel with 1.8B+ views. They share why utilizing the talents of multiple people in the video making process is important. Robbie and Jean teach how constraints led to their creativity and what they have done to stay true to their brand. You’ll also learn the benefits and drawbacks of being an extrovert and introvert when creating a YouTube channel.7:50: How being an introvert helps in video directing14:57: How they used $5 to create a video with 500M views18:10 The one tip she would give any video creator19:58 How to stay committed to your brandYou can find links to the Working with Lemons Youtube Channel and other social media platforms below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Working with Lemons here:https://www.youtube.com/user/therobster1992/videos?view=0&sort=p&flow=gridhttps://www.instagram.com/workingwithlemons/?hl=enhttps://www.facebook.com/workingwithlemons/Watch the full episode here: https://youtu.be/5yxDeBxac5E
22:0828/05/2020
Richie Norton: The Power of Starting Something Stupid
This week Benton Crane sits down with Richie Norton, Author of the #1 Amazon Downloaded book Resume’s Are Dead, and What to Do About it. Richie talks about why innovation starts with crazy ideas and how to use entrepreneurship to fuel your passion. He also shares how his latest book, The Power of Starting Something Stupid, teaches entrepreneurs how to get started when their goals seem overwhelming.1:27: How stupid ideas turn in to brilliant innovations4:13: Why Richie started Prouduct10:10 Richie Norton’s “From Poop to Gold Moment”19:03 The key to getting started on your own entrepreneurial journeyYou can find links to Richie Norton's website and his latest book below. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Richie Norton here:https://richienorton.com/https://www.amazon.com/Power-Starting-Something-Stupid/dp/1609070097http://www.prouduct.com/https://www.linkedin.com/in/richardnorton
25:5226/05/2020
Rhea Allen: From Nightly News to Agency Rockstar
This week Daniel Harmon sits down with Rhea Allen, founder of Peppershock Media, an agency headquartered in Nampa, Idaho. Rhea talks about why she started Peppershock media and gives some tips on how to network like a pro. She’ll also share what contracts helped her make it through the last recession and lessons she’s learned dealing with new clients.You can find links to Peppershock Media’s website and all other places to get in touch with Rhea Allen below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Rhea Allen here:https://www.peppershock.com/https://www.instagram.com/themarketingbossbabe/https://www.linkedin.com/in/peppershockhttps://m.facebook.com/PeppershockMediaProductions/
21:3821/05/2020
Roberto Blake: From trapped employee to YouTube entrepreneur
This week Benton Crane talks with Roberto Blake, creator of a popular YouTube channel totaling 444K subscribers. Roberto shares how he used his mental illness as a catalyst for becoming one of the leading content coaches on YouTube. He also talks about how to create an atmosphere that fosters creativity and freedom. If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
45:2519/05/2020
Julian Hearn: How Huel combined convenience + health to make millions
On today’s episode, Benton Crane sits down with Julian Hearn, Founder and Chief Marketing Officer at Huel, a “nutritionally complete” meal replacement powder company that has grown massively since it was founded in 2014. Julian shares his process for founding Huel after his previous business failure, as well as the difficulties he faced creating his first physical product.If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Watch the full episode at https://youtu.be/izGhpKfeNOw
26:5614/05/2020
Malinda Gagnon: From English Lit major to Startup CEO
This week, Daniel Harmon talks to Malinda Gagnon, Founder and CEO of Uprise Partners, an investment firm with services in marketing, technology, and consulting, to assist in all areas of business growth. Malinda shares her story of how she went from poetry to a career at Google, as well as insights into her business model, creative processes, and networking strategies.You can find links for all the places to get in touch with Malinda below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Malinda Gagnon and Uprise Partners here:https://uprisepartners.com https://datamyths.com (Malinda’s podcast)[email protected]
25:2812/05/2020
Ron DeHaas and Nicole Morris: From “retirement” to changing the world
On this bonus episode, Benton Crane talks with Ron DeHaas, CEO and Co-Founder of Covenant Eyes and Nicole Morris, VP of Product at Covenant Eyes. Ron DeHaas shares how losing his family was a turning point in his life, and Nicole and Ron discuss the way pornography is impacting our world, the tools to fight it, and using humor to tackle a difficult subject.Here’s the original Harmon Brothers/Covenant Eyes ad mentioned in the episode: https://www.facebook.com/CovenantEyes/videos/1775288549238573/Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
48:2007/05/2020
Arvell Craig: From web designer to Chatbot Specialist
This week, Daniel Harmon interviews Arvell Craig, Founder of Chatbot Funnels. Arvell shares his story of going from designer to SEO specialist to Chatbot Specialist, as well as why he quit entrepreneurship for a while after experiencing failure, what made him realize failure is “normal” in business, and why he shifted to focus entirely on chatbots three years ago.You can find links for all the places to get in touch with Arvell below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Arvell Craig and Chatbot Funnels here:https://chatbotfunnels.mehttps://arvellcraig.com/bio/https://www.amazon.com/Sanctified-Ambition-Uncommon-Lessons-Sensing/dp/1508679568
19:3705/05/2020
Jen Gottlieb and Chris Winfield: From an inauthentic life to living their dream
On today’s bonus episode, Daniel Harmon chats with Jen Gottlieb and Chris Winfield, co-founders of Super Connector Media. Jen and Chris discuss how they first met and what it’s like running a successful business with your life partner. Jen and Chris also share why Jen was living inauthentically during her time as a show host on VH1, how to find your most interesting stories, and why pitching those stories to the media is doing them a favor.00:18 How Jen and Chris met (and how Chris was exactly who Jen was looking for)04:03 Why Chris’s friends said he was their “unfair advantage”06:22 Going into business together08:34 Jen’s role as Chief Mindset Officer10:26 Chris’s super power: Making other people stars13:29 Jen’s inauthentic life as a VH1 show host19:04 How to find the most interesting parts of your story21:22 Why now is a great time to share your story with the mediaYou can find links for all the places to get in touch with Jen and Chris below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Jen Gottlieb and Chris Winfield here:instagram.com/jen_gottliebinstagram.com/chriswinfieldsuperconnectormedia.com
30:2930/04/2020
Anthony Miyazaki: Personal Brands and Digital Marketing
On today’s episode, Daniel talks with Anthony Miyazaki, Executive Director of Marketing and Analytics at FIU. They discuss how experience can be a better teacher than academics, how FIU changed because of digital marketing, and why networking for the sake of networking is missing the mark.01:02 Academics vs. Learning through Experience 02:51 Anthony’s background and being a “lazy professor”05:24 Building a personal brand10:28 What FIU Learned from Bringing in Digital Marketers12:39 How limitations and collaboration can make us more creative17:00 Networking vs. making real connectionsYou can find links for all the places to get in touch with Anthony below. If you’re interested in learning more about Harmon Brothers visit us at harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Anthony Miyazaki here:https://google.com 😆https://www.youtube.com/channel/UCwVtaxLBmcLQs7G0flLT4og/videos (Marketing Minute)
22:5328/04/2020
Karl Boehm: One Man's Poop is Another's Success
Karl Boehm is the founder and chief marketing strategist at spiral marketing. In this episode you will learn about how being fired was a "Gold" moment in Karl's life and how getting his product to "So You Think You Could Dance" was a bad thing. Also listen as Karl gives some tips on podcasting, here on "From Poop To Gold"
21:4423/04/2020
Rahim Fazal: From Fired McDonald’s Employee to High School Millionaire
On today’s episode, Daniel Harmon talks with Rahim Fazal, Founder of the Social Media Platform Involver and Co-Founder of SV Academy, an online program that offers tuition-free training in tech sales. Rahim tells how he got from his first job at McDonald’s, then started a business that he and his friend sold for $2 million while they were still in high school. 00:40 Rahim’s Background at Involver01:22 Getting fired at McDonalds and starting a business05:42 Selling the company (and why Rahim hadn’t told his parents)09:42 Next attempt at starting a company - failed11:51 Starting Involver in a garage13:17 What Rahim’s doing now–a tuition-free tech-training program You can find links for all the places to get in touch with Rahim below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Rahim Fazal and SV Academy here:http://www.rahimfazal.comhttps://sv.academyhttps://twitter.com/rahimthedreamhttps://www.linkedin.com/in/rahimfazal/
22:1721/04/2020
Josh Elizetxe: Why purpose is better than a Ferrari
This week, Daniel Harmon talks with Josh Elizetxe, serial entrepreneur and investor, and founder of the oral health care company Snow. Josh shares how Snow is making an impact by providing dental care to kids without access. Josh and Daniel also talk about why Josh’s initial success left him feeling empty, how Josh channels his “inner Steve Jobs,” and how learning to type as a kid helped Josh become ultra successful.00:39 Growing up and Josh’s obsession with computers06:11 Channeling his “inner Steve Jobs” on stage08:26 Making a difference with oral health and Snow16:43 From riches, to burnout, to purposeYou can find links for all the other places to get in touch with Josh below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Josh Elizetxe here:https://www.instagram.com/joshsnowhttps://trysnow.com
25:5114/04/2020
Karen X. Cheng: Sharing talents through video
Karen is the founder of Wafffle. Listen as she explains how she fell into video and making viral videos. How she sang to quit a job and how she tried to get a job by singing. Join her and Daniel on today's episode of From Poop to Gold.
21:1011/04/2020
Jake Jacobson: Storytelling is great marketing
Jake Jacobson is the VP of growth and Partnerships at Native Digital LLC now! Listen as he talks to Benton about sharing stories while he was working at Children's Mercy Hospital and how they were able to share important messages through the use of social media.Keep up with Jake on:Facebook: https://www.facebook.com/Jake262Linkedin: https://www.linkedin.com/in/jake262/Twitter: @JakesJournal
25:1310/04/2020
Zach Lones: Making the job you have, the job you love
We apologize for the audio on this episode. Something went wrong in recording the sound that we ended up using the camera's audio. This podcast had too great of material to keep from you.Today we are highlighting when Benton interviewed Zach Lones, the Director of Social Media Marketing at Walmart. Listen as he talks about trying to make a difference and how he was able to make his job as a cashier for Walmart into an opportunity.
20:5209/04/2020
Chris Strub: Sharing great stories from all 50 States
On today’s bonus episode, Daniel talks with Chris Strub, author and creator of the book and the film, 50 States, 100 Days. Chris shares how he road-tripped around the country to share authentic stories of nonprofits in all 50 states, and what can happen when you turn your skills and resources outward to help others.00:35 What is 50 States in 100 Days03:18 Chris’s journey to this point04:31 The first road-trip and feeling empty08:02 Meeting Abby11:32 Roadtrip Marketing13:07 From Poop to Gold - Not a moment, but a journey15:49 Chris’s creative process19:11 The color yellow and the power of social media You can find links for all the other places to get in touch with Chris below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Chris Strub here:https://teamstrub.comhttp://50states100days.com https://twitter.com/chrisstrubhttps://instagram.com/chrisstrubhttps://instagram.com/50states100days
25:2608/04/2020
Thom Lytle: Understanding Social Media
Benton Interviews Thom Lytle, the senior director of social business at Dell. Listen as he talks to us about his adventures in social media, and how there will always be a learning curve to anyone who wants to make social media a career.
25:2908/04/2020
Benton Crane and Daniel Harmon: A Tesla Marketing Plan
This week, on our 50th episode of From Poop to Gold, Benton and Daniel share some of their own insights on business and marketing. They talk about their love for cars as kids, what they would do if they were marketing for Tesla, and how to differentiate your brand from your competitors.01:03 Benton’s background working on cars07:07 Why Tesla is one of our dream clients09:53 Differentiating your product from competitors12:22 Do great products need great marketing?14:07 How we would approach marketing for Tesla20:17 Your company’s own marketing roadmap If you’re interested in learning more about Harmon Brothers or to work with Harmon Brothers to create your company’s own Marketing Roadmap, visit harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.
24:3807/04/2020
Todd Palmer: From $600,000 in debt to Fortune 5000
This week, Benton Crane talks with Todd Palmer, CEO of Extraordinary Advisors, where he coaches executives and CEOs and helps solve problems around people, cash, strategy and execution. Benton and Todd discuss Todd’s path from $600,000 in debt to successful CEO, why people are at the heart of every business problem or success, and how to stay positive and carry on in the midst of turmoil.01:07 People problems in business03:10 The danger of isolating as an entrepreneur or CEO04:25 From serious poop to gold - paralyzed by debt06:57 A jagged path to success11:34 How to build a team of the “right” people15:33 Starting with your why20:27 Staying focused and optimistic in crisisYou can find links for all the other places to get in touch with Todd below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Todd Palmer and Extraordinary Advisors here:https://www.instagram.com/toddpalmer2/https://www.facebook.com/Extraordinaryadvisors/https://extraordinaryadvisors.comOffer from Todd for our listeners: Email [email protected] for a free 30 minute call.
24:3302/04/2020
Davis Smith: How businesses can eradicate extreme poverty
This week, Benton Crane interviews Davis Smith, CEO and Founder of Cotopaxi, an outdoor adventure brand that creates “gear for good.” Benton and Davis discuss Davis’s childhood adventures in South America, how extreme poverty is being eradicated in our lifetime–and what businesses can do to help, and the value of building a great team.00:25 Davis’s childhood adventures in South America03:00 What is Cotopaxi?04:00 Building a brand that helps people08:26 Benefit Corporations and the eradication of extreme poverty11:51 Should you start a mission-based brand?14:08 Starting again when you feel like a failureYou can find links for all the other places to get in touch with Davis below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Davis Smith and Cotopaxi here:https://instagram.com/cotopaxihttps://instagram.com/davismsmithhttps://twitter.com/davismsmithhttps://cotopaxi.com
21:2131/03/2020
Jason Feifer: Side-hustling Your Way into Your Dream Job
On this week’s episode, Benton Crane chats with Jason Feifer, Editor-in-Chief at Entrepreneur Magazine, keynote speaker, and host of the Pessimists Archive and Problem Solvers podcasts. Jason and Benton talk about how the definition of entrepreneurship has changed, how Jason side-hustled and pitched his way into working for a large magazine, and the skills that are needed to adapt and make it as an entrepreneur.01:24 How the idea of an entrepreneur has changed03:48 The Entrepreneur as Rockstar06:13 From community newspaper to Jason’s current role13:17 From Poop to Gold: always at poop14:30 Expanding your skillsetYou can find links for all the other places to get in touch with Jason below. If you’re interested in learning more about Harmon Brothers go to harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Jason Feifer here:https://jasonfeifer.com (links to podcasts)https://twitter.com/heyfeiferhttps://instagram.com/heyfeifer https://www.entrepreneur.com/author/jason-feifer
26:0624/03/2020