In episode 369 of the PT Profit Podcast, Nick Lambe is back and this time joined by Derek Mendoza, the dynamic duo behind the influential event, Raise the Bar. They connect on the show to delve into the power of networking, particularly at live events, sharing their journey and valuable insights on creating a community of like-minded coaches and professionals. They discuss the value of in-person connections, the intricacies of planning a successful event, and the importance of collaborative growth.Keynotes of the Episode1. The Power of Networking2. Crafting a Unique Event Experience3. Blending Beyond FitnessRaise the Bar is not just an event, but a movement to uplift and connect fitness professionals through personal interaction and mutual support. Nick and Derek’s passion for creating a space where individuals can thrive collectively is evident. This episode of the PT Profit Podcast serves as a compelling reminder of the transformative power of events and community.A special thanks to Nick Lambe and Derek Mendoza for sharing their inspiring journey and insights, and for their commitment to fostering a thriving professional community. Their work with Raise the Bar is a testament to the profound impact of collaboration and connection in the fitness industry and beyond.For details about the event, click here:https://raisethebar2025.com/Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode of the PT Profit Podcast, I'm taking you through my 30-day process on Instagram to generate passive income, using a low-ticket offer starting at $7. With less than 3,000 followers, I'm sharing insights, challenges, and results from this Instagram strategy. Whether you're starting or looking to refine your marketing tactics, this episode offers valuable lessons on maximizing Instagram's potential.Keynotes of the Episode1. Realistic Expectations and Strategic Planning2. Navigating Challenges and Refocusing Efforts3. Leveraging Data for Continuous ImprovementConclusionBusiness growth on Instagram doesn’t solely rely on follower count but on strategic actions, adaptability, and dedication. By understanding your metrics, maintaining integrity with your commitments, and embracing a growth mindset, you can unlock the full potential of Instagram for passive income. Whether you're a coach, entrepreneur, or content creator, applying these insights can transform your approach and result in meaningful business growth.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode of the PT Profit Podcast, Nick Lambe, a veteran in the health and fitness industry, discusses the transformative power of mastering public speaking. With over 15 years of experience, Nick shares insights into enhancing speaking skills, building confidence, and finding opportunities within the fitness space through effective communication. Their conversation is a precursor to a future episode where Nick returns to delve deeper into these subjects.Keynotes of the Episode1. Understanding the Importance of Public Speaking2. Essential Skills for Impactful Presentations3. From Booking to Nailing Speaking EngagementsThis episode is a comprehensive guide for anyone eager to harness the power of effective public speaking. Emphasizing authenticity, preparation, and self-awareness, Nick Lambe inspires health professionals to delve into public speaking with the intent to not just inform, but to deeply connect and motivate their audiences. By recognizing speaking as a skillful art that can transform careers and communities, listeners are encouraged to discover and share their impactful messages.Nick Lambe has spent the last decade educating and inspiring health and fitness professionals. With a unique focus on sleep education and public speaking, he helps coaches and trainers convey their messages effectively and impactfully. Nick's insights have empowered many to transform their communication skills and drive change in their communities. Connect with Nick on Instagram at @impacteducationevents to learn more about upcoming workshops and opportunities to improve your public speaking skills.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, we go through innovative strategies to capitalize on holiday spending and set up a thriving new year. I discuss how the substantial consumer spending during the holiday season provides an opportunity for health and wellness professionals to generate revenue and align themselves for future success. Throughout the episode, I explain eight actionable revenue-generating ideas, plus bonus strategies, to end the year strong and engage clients effectively.3 Keynotes of the Episode1. Strategic Offers and Messaging for the Holiday Season2.Innovative Revenue Generating Creative Ideas:3. Engaging Existing Clients and Expanding Client BaseThe episode closes with valuable strategies for holiday-specific marketing while aligning approaches for long-term success. Learn how to adapt YOUR services to meet clients' needs amidst the holiday chaos and use this as a springboard for future growth. I also include a bonus strategy that highlights the importance of meeting potential clients where they are and harnessing the power of an effective promotional strategy for scale-ready business models.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In Episode 365, returning guest Andrew Hannon discusses his recent transition from working as part of a team at a business for 10 years to starting his own company. This episode delves into Andrew’s personal and professional journey, highlighting the challenges and rewards of making significant career changes later in life. He shares insights into balancing his roles as a dad, a friend, and a coach, while navigating the logistics of his new business. The discussion provides a deep dive into the decision-making process, the fears and challenges faced, and the ultimate rewards of taking this leap. Andrew also talks about his approach to managing time and avoiding burnout, and how he integrates family life with his career. This episode is a valuable listen for anyone considering a major career shift and looking for inspiration on balancing personal and professional responsibilities.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optinPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode I'm going to be discussing strategies for health professionals to increase their revenue on Instagram without traditional sales tactics. We're going through the importance of data-driven decisions in preparing for Q1, the 'Super Bowl' of the fitness industry, and emphasizes the need to differentiate between facts and feelings in business decisions. This episode outlines the five key components to doubling impact and revenue: re-evaluating the relationship with selling, understanding and tracking key metrics, providing value through context, increasing visibility, and creating a pressure-free sales ecosystem. I will also be sharing some personal insights about overcoming fears, staying committed to serving others, and how these principles can be applied to Instagram marketing. Tune in to discover how to stop selling and start serving to grow your business effectively.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode of the PT Profit Podcast, we sit down with Dr. Marc Morris, an experienced nutrition coach and the creator of the Dr. Marc Method. We dive deep into how Marc built a career around combining scientific knowledge with practical coaching strategies, allowing him to coach over 2,000 clients and help coaches establish their own nutrition practices.Key Takeaways:* How Marc transitioned from a career in science to becoming a full-time coach and educator.* The importance of understanding the science behind nutrition without getting bogged down by unnecessary complexity.* Why a strong foundation in business and marketing is crucial for nutrition coaches today.* The Dr. Marc Method approach: combining nutrition science with practical coaching systems.* How to help clients set realistic goals and the importance of patience when working through plateaus.* Strategies for coaches to implement nutritional guidance while staying within their scope of practice.Whether you're a seasoned coach or just starting out, Marc’s insights will inspire you to take action in your business and coaching practice.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Dr. Marc Morris is a renowned nutrition coach with a PhD in Nutrition and a passion for helping others achieve their health and fitness goals. He started coaching in 2011 and has since coached over 2,000 clients, building a team to support his growing business. Marc is also the creator of the Dr. Marc Method, an online certification program designed to equip nutrition coaches with the knowledge and tools they need to succeed. The program focuses on bridging the gap between scientific nutrition principles and practical coaching systems, empowering coaches to achieve better client results and build sustainable businesses.When he's not coaching, Marc is dedicated to teaching the next generation of nutrition coaches, helping them apply the science of nutrition in a way that is practical, effective, and client-focused.Links:* Dr. Marc on IG* Follow Dr. Marc on YouTube: Dr. Marc Method YouTube ChannelJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescaling

Hey, hey, what’s going on! In today’s episode, I’m beyond excited to bring you something that I know will change the way you run your business. I’m thrilled to have my friend, the incredible Michelle Fernandez, joining us to teach you how to double your income and profit on a consistent and predictable basis. We’re going to dive into the marketing systems that can help you generate income without having to live on social media or grind away 12-14 hours a day.Michelle has a proven process that I personally implemented, which increased my profit by 10% and my profit margin by 30%. If you’re a coach who’s feeling bogged down by admin work and tired of piecing together different tech systems, you do not want to miss this.Here’s what we’ll cover:* The 3 core marketing systems that every successful coach needs to scale.* How to streamline your business with tech—even if you’re not tech-savvy.* A step-by-step blueprint to generate leads and convert them without wasting time.* Why tracking your customer lifetime value is a game-changer for growing your profit.* How to build a marketing machine that runs on autopilot so you can do more of what you love.I brought Michelle on because I know firsthand how overwhelming it can be to manage the tech and admin side of a growing business. But there is a better way! Tune in to learn exactly how you can implement systems that free up your time and double your revenue without needing new leads.My Personal Takeaways:* I remember when I first started implementing Michelle’s system and the results were instant. A 10% boost in profit and higher conversions on my sales pages were game-changing for me.* It’s all about making data-driven decisions, and Michelle’s strategies will show you how to track what matters most.* The moment I realized that spending hours in DMs wasn’t scalable, I knew I needed systems in place, and now my business runs so much smoother. Link Mentioned:https://optimafunnels.com/bsf Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substa

In this episode of the PT Profit Podcast, I'm talking to coach Ryan Patrick, a seasoned facility owner and performance expert, to discuss the science and strategies behind building faster, more resilient athletes. Ryan shares his insights on strength and speed protocols that help athletes reach their full potential, whether they are preparing for competitive sports or simply want to improve their overall fitness.Throughout the episode, Ryan explains how his facility, Peak Fitness and Sports Training, evolved over 15 years to focus on semi-private training with a particular emphasis on athletes. He also touches on how COVID impacted his business model and led him to pivot towards training more high-level athletes.Key takeaways from this episode include:* How to effectively assess and program for athletes* The importance of balancing strength, speed, and resilience* Managing athlete performance and recovery during the competitive season* The differences between training male and female athletes, especially during puberty* The unique challenges of working with underdog athletes and those returning from injuryThis episode is packed with actionable advice for coaches, clinicians, and fitness professionals looking to take their clients' performance to the next level. Ryan also shares details about his upcoming training event, "Speed Simplified: Build Fast Athletes Faster," which takes place on October 1st, where he will walk participants through a step-by-step protocol to build resilient and high-performing athletes.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Ryan Patrick is the owner of Peak Fitness and Sports Training, located just south of Cincinnati, Ohio. With over 14 years of experience in the fitness industry, Ryan has successfully transformed his facility into a hub for elite athletic development, focusing on helping athletes build strength, speed, and resilience. Ryan's unique approach integrates personalized semi-private training, injury prevention, and a deep understanding of how to maximize performance at every level.Ryan works with a variety of athletes, from high school players aiming for college scholarships to underdogs looking to earn their spot on the team. His ability to balance mentorship and performance coaching has made him a sought-after figure in the athletic development space. Ryan also works with active adults, applying the same principles he uses with athletes to help them achieve their fitness goals.Connect with Ryan Patrick:* https://www.instagram.com/coachryanpatrick/* https://nkyfitness.com/about/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want t

Welcome back, Coaches! In this "best of" episode, we break down how you can establish authority and deliver value to your audience without the stress of traditional launching. Whether you're an experienced fitness professional or new to online sales, this episode is packed with actionable tips to help you grow your business through a hybrid sales system.Key Takeaways:* Understanding Authority vs. Expertise: We explain the distinction between being an authority and having expertise, and why some people generate more revenue despite being less qualified. She emphasizes that authority is a decision and not always tied to expertise.* Shifting Away from Launch Cycles: I share my personal journey from relying on stressful launch cycles to developing a semi-automated, evergreen sales system that generates daily revenue without the high-pressure environment of traditional launches.* The Hybrid Sales System: Learn about the hybrid approach that allows fitness professionals to demonstrate their value, build connections, and make sales every day. We outline how to balance automated systems with human interaction to avoid the feeling of being overly “robotic.”* Why Selling Can Feel Challenging: We unpack common mental blocks around selling, particularly for high achievers who may feel like they need another certification or more experience before becoming an authority. She encourages coaches to embrace both authority and expertise as they grow.* The Power of Demonstrating Wins: Providing tangible results and helping clients achieve quick wins is key to building trust and loyalty. This episode explains how to create small yet impactful victories that encourage clients to take the next step with you.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this "Best Of" episode of the PT Profit Podcast, we’re excited to highlight a past recording with Dr. Michelle Boland, an experienced strength and conditioning coach and the founder of Michelle Boland Training. Michelle’s work in both the public and private sectors has made her an expert in simplifying complex concepts related to human performance without sacrificing the nuances that truly drive results.During this conversation, we cover key topics like:* The art of program design: how Michelle bridges the gap between theory and real-world application* How to apply progressive overload without falling into common pitfalls* Adapting training programs for remote clients versus in-person sessions* The role of biomechanics in movement quality and injury prevention* Michelle's approach to managing long-term client relationships and keeping training fresh* Tips on balancing personal enjoyment in fitness with content creation and marketingWhether you’re a fitness professional looking to sharpen your programming skills or an athlete trying to reach the next level, Michelle’s insights offer valuable strategies that can help you optimize performance for yourself and your clients.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Dr. Michelle Boland, distinguished as a certified strength and conditioning coach, is the founder of Michelle Boland Training, LLC. Formerly serving as the Director of Education at a private training facility, Michelle brings extensive experience from her role as a Strength and Conditioning Coach at a Division 1 collegiate institution. Her expertise lies in movement biomechanics and athletic development, focusing on enhancing fitness and mitigating persistent pain or injuries that hinder performance.Links: https://www.instagram.com/dr.michelleboland/https://www.michelleboland-training.com/ Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that

In this episode of the PT Profit Podcast, Chris Liddle dives into how AI tools like ChatGPT can be integrated into your fitness business to enhance efficiency, improve client retention, and scale operations. Chris shares practical use cases, from optimizing workout programming to creating personalized nutrition plans, and even how to streamline client onboarding with AI-powered tools. Whether you're new to using AI or looking for advanced strategies, this episode is packed with actionable insights to help you stay ahead in the fitness industry.Key Topics Discussed:* Introduction to Chris Liddle: Chris shares his background and role at B Simpson Fitness, highlighting his experience in coaching both in-person and online clients.* Integrating ChatGPT in Fitness Coaching:* Use Case #1: How to use ChatGPT for updating client workout programs, ensuring novelty while targeting the same muscle groups.* Use Case #2: Utilizing ChatGPT to create detailed macronutrient plans and meal suggestions tailored to client goals and dietary preferences.* Use Case #3: Creating a comprehensive client profile by combining Big Five Personality Traits with a PAR-Q assessment using ChatGPT.* Advanced Applications:* Custom Macronutrient Calculator: Chris discusses how ChatGPT can be used to create a custom Python script for macronutrient calculations, and how to embed it into your website.* AI-Assisted Show Notes and Content Creation: Learn how to use ChatGPT for generating show notes, blog posts, and social media content from podcast transcriptions.* The Importance of Human Oversight: Chris emphasizes the need to proofread and verify AI-generated content to ensure accuracy and relevance, using your expertise as a guide.* Final Thoughts: Chris concludes with the importance of embracing AI tools like ChatGPT to stay competitive in the industry, while also recognizing the limitations and potential inaccuracies that come with AI.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this "Best Of" episode, we sit down with Amy Lang, a master health coach who has dedicated her career to helping people create sustainable, healthy lifestyles. Amy shares her journey from owning a successful health club in San Francisco to becoming an influential online coach and author. She dives into the key principles from her book, Thoughts Are Habits Too: Master Your Triggers, Free Yourself from Diet Culture, and Rediscover Joyful Eating, discussing how to break free from diet culture, develop healthier habits, and embrace a holistic approach to health and well-being. Whether you're looking to improve your relationship with food or seeking practical tips for better health, this conversation is packed with valuable insights.Key Takeaways:* Breaking Free from Diet Culture: Amy discusses the pitfalls of diet culture and how to shift towards a more intuitive, joyful approach to eating.* The Power of Habits: Learn how your thoughts can become habits and how to reframe them to better serve your goals.* Embracing Deep Health: Amy explains the concept of deep health, which encompasses not just physical health but also mental and emotional well-being.* Practical Strategies for Habit Change: Amy shares actionable tips for developing and maintaining healthy habits that align with your values.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Amy Lang is a master health coach with a rich background in both the tech and health industries. She owned and operated Pacific Heights Health Club in San Francisco for over 15 years, where she helped thousands of members achieve their health and fitness goals. After closing her health club just before the pandemic, Amy transitioned to online coaching, where she continues to impact lives through her personalized approach to health and wellness. Amy is also the author of Thoughts Are Habits Too: Master Your Triggers, Free Yourself from Diet Culture, and Rediscover Joyful Eating, a book that offers readers practical tools to break free from the constraints of diet culture and develop a healthier relationship with food. Amy’s coaching is centered around deep health, which focuses on the integration of physical, mental, and emotional well-being.Links:* Amy’s Book: Thoughts Are Habits Too* Follow Amy on Instagram: @HabitWhispererJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch th

In today's episode, we're diving deep into one of the most crucial topics for fitness professionals: generating leads organically. If you're looking to attract new clients without breaking the bank on ads, this episode is for you.Key Takeaways:* Reversing the Process: Learn how to reverse engineer your content strategy by starting with the end in mind—what you want your potential clients to achieve—and then crafting messaging that aligns with those goals.* The Power of Organic Content: I emphasize the importance of organic content across platforms like Instagram, Facebook, and LinkedIn. Discover how to maximize your reach and convert new leads through compelling and consistent content.* Common Misconceptions: Many fitness professionals think they need a large following or perfect content to generate leads. We're breaking down why this isn't the case and how even those with a small audience can see significant results.* Content Framework: We introduce conversion content framework, guiding you on how to create content that not only attracts but also converts potential leads into loyal clients.* Building Trust and Authority: Learn the difference between everyday content and conversion content, and how to use the latter to position yourself as the go-to expert in your niche.* Overcoming Sales Anxiety: If you've ever felt hesitant about promoting yourself or your services, Beverly shares insights on how to shift your mindset, approach sales conversations with confidence, and why selling is ultimately about inviting clients to say "yes" to themselves.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this episode of the PT Profit Podcast, we talk to Adam Badger to explore the often overlooked mental and emotional aspects of fitness. With over a decade of experience in the industry, Adam has evolved from a conventional personal trainer to a coach who specializes in helping clients overcome self-limiting beliefs, manage stress, and foster a mindset that leads to sustainable success. Whether you’re a coach, trainer, or fitness enthusiast, this conversation is packed with actionable insights that can help you and your clients make lasting changes.Key Topics Discussed:* The importance of mindset in achieving long-term fitness goals* How to help clients overcome self-sabotage and mental blocks* The role of stress management in fitness and overall well-being* Adam’s journey from traditional training to a more holistic coaching approach* Practical strategies for fostering a growth mindset in clientsHelp Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Adam Badger is a seasoned fitness coach with over 10 years of experience in the industry. Starting out as a traditional personal trainer, Adam quickly realized that true transformation goes beyond just physical training. He has since dedicated his career to helping clients break through mental and emotional barriers, develop sustainable habits, and achieve lasting results. Adam is known for his deep understanding of the psychological aspects of fitness and his ability to connect with clients on a personal level. His approach combines fitness, nutrition, and mindset coaching to create a comprehensive program that addresses the whole person.Connect with Adam Badger:* Instagram: @badgerstrength* Podcast: Talk and Fit with Adam Badger* Website: https://badgerstrength.com/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You

In this episode, we dive deep into the essential "Million Dollar Offer Stack" that every successful health and wellness business needs to scale. I reveal the four common traps that smart and successful coaches often fall into when trying to grow their businesses—whether online, in person, or a combination of both. By the end of this episode, you'll understand how to create irresistible offers, communicate effectively with your ideal clients, and avoid the pitfalls that can hinder your business's growth.Key Topics Covered:* The Four Common Traps:* Trading dollars for hours and not understanding the true value of an offer.* Inability to communicate your offer effectively to the right person at the right time.* Lack of volume—both in terms of visibility and client engagement.* Limited number of offers in your business, which can restrict growth potential.* Creating Irresistible Offers:* How to structure your offers so that they practically sell themselves.* The importance of understanding the "promise" your offer makes and how to communicate it effectively.* Why your pricing strategy should be based on value rather than competition.* The Power of Volume:* Understanding the importance of visibility and consistent engagement with your audience.* The 15-85 Rule: Why 85% of your buyers may come after the first 90 days and how to keep them engaged.* Building a Comprehensive Offer Stack:* The three essential types of offers every successful business needs: Free, Accessible, and Premium.* How to create a pressure-free, permission-based sales system that takes what it takes until it takes.* Pricing strategies that protect your profit margins and ensure sustainable growth.Key Takeaways:* To scale a health and wellness business successfully, you need to focus on building a stack of offers that cater to different stages of your client's journey.* Effective communication and consistent visibility are key to converting prospects into loyal clients.* A well-crafted offer should be 10 times worth the asking investment and should address the specific needs and desires of your target audience.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent

In this "Best Of" episode, we're highlighting an insightful conversation with Gerard Friedman, a seasoned coach with over 15 years of experience in both athletic training and health coaching.In This Episode, You’ll Learn:* How Gerard transitioned from working with high school athletes to training the general population.* The differences between athletic training and general population coaching.* The importance of individualized assessments to tailor programs that meet clients’ specific needs.* Strategies to help clients build confidence, stay consistent, and achieve long-term fitness goals.* How Gerard blends health coaching with personal training to support clients in making sustainable lifestyle changes.* The role of experimentation and continuous learning in staying passionate and effective as a coach.Key Takeaways:* Personalized training is essential for helping clients achieve their goals, whether they are athletes or general population.* Building confidence through gradual progress is crucial, especially for clients dealing with pain or previous injuries.* Consistency is key—both in training and in adopting healthier habits outside the gym.* Coaches should continuously experiment with different training methodologies to keep their practice fresh and effective.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest  Gerard Friedman is a certified athletic trainer, personal trainer, and nationally board-certified health and wellness coach. With over 15 years of experience, Gerard has worked extensively with both high school athletes and the general population, helping them enhance their athleticism, reduce pain, and achieve their fitness goals.Connect with Gerard:* Website: bellhousefitness.com* Instagram: @bellhouse_fitnessJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small followi

In this episode, I'm thrilled to dive into a topic that's been on a lot of your minds: how to build a hot audience of clients without feeling like you need to live on social media. We all know how overwhelming it can be to constantly chase followers and likes, but today, I'm going to show you a different approach—one that focuses on profitability rather than popularity.I'll be breaking down the critical differences between followers and a true, engaged audience. We'll explore why it's essential to shift your mindset from chasing viral moments to creating meaningful connections that drive your business forward. Plus, I'll be sharing some of my top strategies for content creation, so you can build an audience that’s genuinely interested in what you offer—without burning yourself out.We’ll also tackle the concept of 'not enoughness'—that sneaky feeling that you’re not doing enough or that you need more before you can succeed. I’ll help you knock down those pedestals and get real about appreciating where you are right now while staying open to growth and expansion.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this episode of the PT Profit Podcast, we sit down with Aman Jaggi, a dedicated personal trainer who transitioned from being an auto mechanic to a successful fitness professional. Aman shares his journey, including the challenges he faced and how his personal experiences with injury and recovery have shaped his training approach. We discuss the importance of consistency, mobility, and recovery in achieving long-term fitness success. Aman also talks about his recent move from Alberta to Ottawa and his efforts to build an online training business. Tune in for valuable insights, practical tips, and motivational advice that can help you in your fitness career.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Aman Jaggi is a dedicated and experienced personal trainer based in Ottawa, Ontario. With over seven years of experience in the fitness industry, Aman has worked with a diverse clientele, ranging from children to seniors, helping them achieve their fitness goals through personalized training plans.Aman’s journey into fitness began after transitioning from a career as an auto mechanic, where he experienced firsthand the debilitating effects of physical labor without proper strength and mobility training. His personal experiences with injury and recovery have deeply influenced his approach to training, emphasizing the importance of consistency, mobility, and recovery.Since starting his career in a big box gym, Aman has built a successful in-person training business and is expanding into online coaching. His passion for helping others live pain-free and healthier lives is evident in his client-centered approach and his commitment to lifelong learning in the fitness field.Learn more about Aman:https://www.instagram.com/singh_athletics/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREE

In today's episode, we're diving deep into a crucial and timely topic: ethical marketing. With all the recent events in the fitness industry, I felt it was important to have an honest and transparent conversation about maintaining integrity in our marketing practices.In this episode, I'll be discussing:* The importance of transparent communication and meeting clients where they are.* Differentiating between ethical principles and marketing tools.* Strategies for maintaining honesty while effectively marketing, without resorting to fear-mongering tactics.I'll share my personal journey and reflections on how I've grappled with these issues, and how I've come to reconcile them in my own business. This episode aims to inspire you to stay true to your values and uphold high standards in the industry.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

Today, we're excited to introduce you to Dr. Ashley Dwyer, a former pharmacist who transitioned from traditional Western medicine to the world of holistic health and fitness. With a background in pharmacy and experience in competitive bodybuilding, Dr. Dwyer faced her own health challenges that led her to discover the power of functional health. Now, as the founder of Team BDN Coaching, she helps women navigate hormonal issues, weight loss, and lifestyle changes through a personalized and inside-out approach. Get ready to dive deep into her journey and learn how she empowers others to achieve lasting health and wellness.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Dr. Ashley Dwyer is the Founder and CEO of The Big Day Nutrition, a company she established in 2018 to revolutionize the way we approach health and wellness. Dr. Dwyer graduated from the UF College of Pharmacy in 2014 and worked as a retail pharmacist for several years.Throughout her career as a pharmacist, Dr. Dwyer felt constrained by the traditional medical model, which often relied heavily on medications to treat preventable illnesses. She recognized that many of these conditions could be managed or alleviated through lifestyle modifications and improved nutrition. This insight prompted her to transition from the pharmacy to health coaching.With a decade of experience in pharmacology and healthcare, coupled with her background in NPC bodybuilding competitions and personal health challenges, Dr. Dwyer has garnered extensive knowledge from functional medicine practitioners and numerous certifications. Her mission is to help clients master balanced nutrition and effective training without resorting to crash diets.Dr. Dwyer's credentials include PharmD, ACE Health Coach, HMCC, FNMS, Plant-based Nutrition, and soon-to-be Women's Health.She is a strong advocate for fueling our bodies correctly, using clean ingredients, engaging in strength training, and fostering a positive mindset. Dr. Dwyer believes that life is meant to be lived to the fullest, and achieving health and wellness should not require severe restrictions.Learn more about Dr. Ashley Dwyerhttps://www.instagram.com/dr.dwyer/https://teambdncoaching.com/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients wit

In today's episode, I'm giving you an honest, no-nonsense look at how to hit consistent 50K months. We're diving into how you can create a scalable sales system using paid lead acquisitions and a hybrid sales model that I've perfected over the years.I'll walk you through why I moved away from the traditional launch model, focusing on ethical marketing and sustainable practices. You'll learn how to use free and low-ticket offers to build an unlimited ad budget, generate consistent growth, and create a pressure-free sales environment.I'm sharing my personal journey, including the challenges and victories, so you can avoid common pitfalls and make the most of your resources. This episode is all about helping you work more efficiently, maintain your integrity, and achieve sustainable success.Ready to transform your business? Let's get started!Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

We're bringing back an episode originally published in March 2023. Dr. Joe Zundell is a dedicated cancer biologist whose personal journey has driven his professional mission. Dr. Zundell opens up about losing his mother to esophageal cancer and how this pivotal experience led him to pursue a career in cancer research. With a bachelor's degree from St. Leo University and advanced studies in Philadelphia, Dr. Zundell's work has been published in prestigious journals, reflecting his deep commitment to understanding and combating cancer.Dr. Zundell shares invaluable insights into the complexities of cancer biology, the importance of personalized treatment approaches, and the profound impact of cancer therapies on patients' lives. He emphasizes the necessity of treating cancer patients with empathy and respect, challenging the notion that they are fragile and highlighting the importance of personalized physical therapy tailored to their unique needs. If you listen to this episode let us know! We'd love to hear from you. Tag us at @bsimpsonfitness on social! Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Dr. Joe Zundell received his PhD in cancer biology through the University of the Sciences and The Wistar Institute in Philadelphia, PA. As a cancer biologist he has over 10 years of cancer research experience. Much of his published research has focused on finding new therapies for the treatment of many different cancer types upon epigenetic and metabolic characteristics of cancers. Currently, he is a Research Scientist at a biotherapeutic company near Philadelphia where he is examining Immunotherapies for treating cancers. Joe aims to develop and characterize therapies to enhance cancer patient outcomes. Secondly, he aims to produce educational tools to enable better scientific understanding and instructing. Thirdly, and lastly, he aims to have his own lab with his own projects to progress cancer research.Learn more about Dr. Joe Zundellhttps://www.instagram.com/dr.joezundell/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing you

In this episode, Chris Liddle guest hosts to reflect on some of the times he's failed or faced obstacles in his career and the mindset and attitude it's taken to persevere. The message of this episode is that truly, no matter who you talk to, they're not winning all the time. It's how they handle their losses that defines them.If you enjoy this episode, be sure to tag us and share it on social. You can tag Chris @christianliddle and you can tag Beverley @bsimpsonfitnessHelp Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In Episode 345 of the PT Profit Podcast, we are thrilled to welcome Michelle Spring, the inspiring force behind Thriving Autoimmune. Diagnosed with both Hashimoto's and celiac disease, Michelle faced a challenging journey of misdiagnoses and debilitating symptoms before finding relief and a new path through the Autoimmune Protocol (AIP) diet. Now, as a health coach, she dedicates her life to helping others navigate their own autoimmune challenges.Join us as Michelle shares her personal story, from enduring relentless fatigue, brain fog, and more, to reclaiming her health and vitality. She discusses the critical role of diet, stress management, and mindset in managing autoimmune diseases. Michelle also offers practical advice for coaches working with clients who might be experiencing similar health issues.This episode is packed with insights for anyone dealing with autoimmune conditions or those looking to support loved ones on their health journeys. Tune in to learn about the transformative power of the AIP diet, the importance of listening to your body, and how to advocate for yourself in the face of chronic illness.Don't miss this enlightening conversation that promises to provide hope and actionable strategies for living a vibrant life with autoimmune disease.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Michelle Spring is the founder of Thriving Autoimmune, a platform dedicated to supporting individuals with autoimmune diseases. Diagnosed with Hashimoto's and celiac disease, Michelle transformed her health through the Autoimmune Protocol (AIP) diet and now works as a health coach, helping others achieve similar success. With a background as an Ironman triathlete, Michelle brings a wealth of personal experience and professional expertise to her coaching practice. She is passionate about empowering people to take control of their health, manage stress, and adopt nourishing diets. Michelle is based in Colorado, where she enjoys hiking and embracing the outdoors while maintaining her own wellness journey. Links@thrivingautoimmunehttps://thrivingautoimmune.comJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.

We are diving into how to build compelling content in less time—literally using just one to three hours a day. This challenge is part of my Conversion Club, and we're focusing specifically on optimizing your Instagram presence.Today, I'll be sharing insights on why it's crucial not to put all your eggs in one basket and how to effectively use multiple platforms to maximize your reach. We'll explore the three pillars of performance: a profitable offer suite, a powerful position, and a purposeful plan, and how these elements can transform your business.I'll also give you a behind-the-scenes look at my processes, including how I create hundreds of pieces of content with just a few core ideas. We'll talk about creating content that provides real value, shifting perspectives, and generating results in advance.Whether you're feeling overwhelmed or just looking for some new strategies, this episode is packed with actionable tips and insights. If you're ready to save time and see real growth in your business, this episode is for you. Let's get into it!Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

For this exciting episode, we're welcoming back Erin DeMille, a registered dietitian nutritionist with a passion for transforming how we think about nutrition and health. Erin is here to share her deep insights into metabolic health, emotional eating, and the science behind sustainable fat loss.In this episode, Erin dives into her holistic approach, combining her extensive background in nutrition biochemistry and clinical practice with practical, everyday strategies. We discuss the importance of understanding our food relationship, how to prevent metabolic diseases, and why high-quality fat loss is different from just losing weight. Erin's unique perspective will challenge conventional diet wisdom and offer you new tools to make lasting, positive changes in your life.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Erin DeMille, is a Registered Dietitian Nutritionist and wellness expert who is committed to helping people rewire dysregulated relationships with eating, and transform their food behavior from limited to limitless. Erin is an expert in food behavior and metabolic health—weaving together complex strategies like mindfulness and regulation with critical biochemistry, including hormones, blood sugar control, and cravings.Links:https://erindemillewellness.com/https://www.instagram.com/erinsuncommoneats/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this episode, we're diving deep into strategies that will help you streamline your operations and increase your revenue without resorting to sleazy sales tactics. It's all about elevating your practice, understanding your clientele better, and getting out of your own way to embrace success.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In Episode 341 of the PT Profit Podcast, I sit down with Trevor Aime, a dedicated personal trainer and business owner from Edmonton, Alberta. With well over 12 years of experience in personal training and the recent opening of his own facility, Trevor shares his inspiring journey of transitioning from a personal trainer to a gym owner.During our conversation, Trevor opens up about the challenges and triumphs he encountered along the way, highlighting the importance of trusting the process and maintaining patience. He provides valuable insights into his programming philosophy, the significance of creating a supportive and welcoming environment for clients, and the crucial role that family and community played in his success.Whether you’re a fitness professional, a gym owner, or someone passionate about fitness, Trevor’s story is sure to resonate and inspire. Join us as we explore his experiences, his approach to balancing personal and professional life, and the advice he offers to those considering similar paths.Tune in to this episode to learn from Trevor’s journey and gain insights that can help you in your own fitness and business endeavors.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Trevor has been working as a personal trainer since 2011 and has a wide variety of experiences to draw from when working with his clients. Trevor was active in sports at a young age focusing on hockey and softball which allowed him to learn the value of hard work, leadership, and teamwork. Those athletic endeavors have continued into his adult life and speak to his commitment to making exercise and activity a part of his everyday life.During his degree at the University of Alberta, Trevor had the opportunity to work with the Pandas rugby team as the strength coach during their 2013 National Championship season while also performing fitness testing for the Edmonton Oilers for several years. As a personal trainer, Trevor has worked with clients from all walks of life including youth athletes, business professionals, seniors, and clients with chronic illness. His passion is for working with clients who are looking to move better and make lifestyle changes that go beyond physical appearance.Links:https://aimfitnessyeg.ca/https://www.instagram.com/taimetraining/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescaling

In this special episode of the PT Profit Podcast, I dive deep into the blueprint for generating consistent sales without the need for constant launching. If you're ready to learn how to make sales every single day on autopilot, this episode is for you. I'll share insights from my exclusive training for my inner circle, focusing on the complete 10K per month blueprint. We'll address common misconceptions about daily sales and outline a pressure-free, permission-based sales system that allows you to generate revenue even while you sleep. I'll highlight the importance of creating a premium offer that you want to be known for and share strategies for building a systematic sales process that attracts and converts new clients. You'll learn how to design, deliver, scale, and automate your sales system, and I'll explain the role of free and paid funnels in your marketing strategy. I'll also discuss the power of combining paid traffic with organic content for maximum visibility and engagement. Throughout the episode, I emphasize the value of building genuine connections with your audience and how small businesses can leverage their personal touch to stand out in the market. I'll share practical tips on creating 90 days of content in just a few hours, ensuring that your message remains consistent and impactful. Whether you're just starting or looking to scale your fitness business, this episode provides actionable steps and proven strategies to help you achieve your revenue goals. Don't miss out on this opportunity to transform your sales approach and build a sustainable, profitable business.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this episode, Christina shares her journey from working in various levels of eating disorder care to creating a comprehensive coaching program that addresses the intersection of science and psychology. She focuses on helping high-achieving women who struggle with body image, emotional eating, and self-care.We dive deep into the difference between disordered eating and eating disorders, the psychological curriculum she has developed, and her five-step method to help clients recreate their relationships with their bodies, food, and self-worth.If you enjoy this episode be sure to share it on social, tag us @bsimpsonfitness and @mindsetofmattercoaching and tell us your favorite takeaways!Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Christina Hathaway is a licensed associate marriage and family therapist, certified personal trainer, and nutrition coach. She is the owner of Mindset of Matter Coaching and the co-host of the Mindset Mirror Connection podcast. Christina's journey includes working in various levels of eating disorder care, from inpatient to outpatient, and teaching fitness classes. Her clients often shared their struggles with body image, emotional eating, and stress management, which led her to create Mindset of Matter.Christina's coaching method focuses on high-achieving women who often put their self-care on the back burner. Her five-step method—Know, Name, Notice, Nurture, and Norms—helps clients change their beliefs, behaviors, and outcomes related to their bodies and food. She emphasizes the importance of recognizing disordered eating behaviors, being intentional with food, and meeting unmet emotional needs.For more on Christina's approach and to connect with her, visit the Mindset of Matter website, follow her on Instagram, or listen to the Mindset Mirror Connection podcast.Links:https://linktr.ee/mindsetofmattercoaching Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry w

Today, we're diving into the art of creating compelling content that not only engages but also converts. If you're a health and wellness professional who's been diligently posting your best workouts, nutrition tips, and mindset hacks on social media without seeing any client inquiries, this episode is for you.I'll be sharing my tried-and-true formula that has helped me and my clients generate consistent 40K months. You'll hear real success stories, like Mike, who made 15K in three days with just three posts, and Corey, who pulled in 18K in 30 days with less than 1,000 followers.We'll explore the common mistakes that many coaches make without realizing it and what you can do instead to start seeing results. Whether you're concerned about the size of your following or you're just feeling overwhelmed by the idea of creating content that sells, I've got you covered. I'll show you how to master the art of selling without selling, so you can stop feeling sleazy and start attracting clients effortlessly.Join me as we unpack the power of conversion content, from understanding your audience's urgent problems to creating messages that resonate deeply and drive action. By the end of this episode, you'll be equipped with the knowledge and tools to create clients on demand and become the go-to coach in your space.So, grab your notebook and let's dive in. You won't want to miss this!P.S. Get your free Content Conversion Framework HEREHelp Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

Today, we're thrilled to welcome back Alex McBrairty, a pioneer in the fusion of psychology and fitness coaching. Alex is here to share how he crafts personalized fitness strategies that align perfectly with individual personality traits, ensuring that each client not only meets but exceeds their health goals. We'll dive into the methods behind his success, exploring how understanding personality can transform fitness outcomes. So tune in, as we uncover the secrets to tailoring your fitness journey with Alex’s expert insights!Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Alex McBrairty is a renowned fitness psychologist, coach, and writer, who has carved a niche in blending fitness with psychology to motivate and guide individuals towards a healthier lifestyle. With a Bachelor of Arts in Psychology from the University of Michigan, Alex further specializes as a certified personal trainer and corrective exercise specialist accredited by the National Academy of Sports Medicine (NASM). His journey from overcoming obesity during his teenage years to becoming a fitness and motivation expert is not only inspiring but also forms the backbone of his coaching philosophy. Alex is known for using his own transformation as a tool to encourage others to take charge of their lives.His career accolades include receiving the Community Leadership Award from the President's Council on Fitness, Sports & Nutrition in 2016, highlighting his contributions to community health and fitness. Alex has also competed in physique fitness shows, using these platforms as a symbolic end to his struggles with obesity and a new beginning in his balanced approach to fitness and life.Alex is actively involved in writing and speaking on various health, wellness, and lifestyle topics, aiming to empower men and women to master their mindset and discover their potential. His approach is deeply rooted in understanding the psychological aspects of fitness, which he believes are crucial for sustainable physical health and well-being​.Links:https://ateamfit.com/http://meaningfullymundane.com/ Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Con

In this episode, I share exclusive insights from my own journey, how I shifted from traditional to online training, and the strategic moves that helped me maximize my visibility and client engagement through platforms like Instagram and Facebook. We'll explore practical tips on crafting compelling content, engaging with your audience in meaningful ways, and converting followers into loyal customers.Whether you're a seasoned trainer or just starting out, these strategies are designed to empower you to harness the power of social media, expand your reach, and ultimately, drive more revenue. So grab your notebook, and let's get ready to transform your online presence into a powerful tool for business growth!Don't forget, if you find value in today’s episode, consider subscribing and sharing it with fellow health and wellness professionals. Your support helps us grow so we can keep bringing you the best content to help you succeed. Let's dive in!Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this episode we chatted with Coach Bryan Fitzsimmons, creator of Fit40, host of the Fit40 Podcast a fitness program designed for moms over 40. Bryan shares his journey from aspiring firefighter to fitness expert, explaining how he tailors workouts for the unique needs of older women. Expect practical tips on overcoming diet myths, building sustainable workouts, and staying motivated. Whether you’re looking to be stronger or do more in your day, Bryan’s insights will help you get there. Tune in for an inspiring conversation filled with actionable fitness advice!Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the Guest Bryan Fitzsimmons is a fitness professional specializing in helping individuals over 40 achieve their health and fitness goals. He is known for his work with the Fit 40 program, which offers over 50 pre-made workouts and more than 60 weeks of tailored programs designed specifically for people aged 40 and older. These programs are integrated with popular health apps like MyFitnessPal, Garmin, and Fitbit, providing comprehensive support for his clients. Bryan also offers a unique FIT40 Mindset Makeover 12-week course and provides options for 1:1 coaching to help clients personalize their fitness journeys.Additionally, Bryan runs the FIT40 Family Facebook group, where he shares free tips and resources weekly, specifically aimed at helping moms aged 40 and above. His coaching approach is described as step-by-step guidance towards looking and feeling your best without requiring excessive hours in the gym or extensive meal prepping.Links:https://www.fit40coaching.com/https://www.instagram.com/coach_fitzzJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofit

In today’s episode we sit down with Korey Van Wyk, a seasoned expert whose career has spanned from being a strength and conditioning coach to an acquisitions editor in the publishing world. Korey shares his unique journey from the field of exercise science and nutrition to the intricacies of academia and finally into the publishing industry, where he now shapes the future of educational resources. We delve into the transition points of his career, the challenges of moving from teaching to publishing, and his current role at Cognella. Korey also gives invaluable advice for anyone considering writing a book, whether it’s academic or aimed at a broader audience. Tune in to gain insights from Korey’s diverse experiences and learn how versatility can be your greatest asset in navigating career changes.  Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the GuestKorey Van Wyk is an experienced educator and sports performance coach who has dedicated a significant portion of his career to bridging the gap between science and practical application. He holds a master's degree in nutrition and a bachelor's degree in exercise science. Korey's professional background includes roles as a professor of kinesiology, a collegiate strength coach, and an acquisitions editor for educational publishers like Human Kinetics and Cognella Academic Publishing. He specializes in nutrition and exercise, editing books that cater to professionals and students in these fields.In addition to his educational and coaching responsibilities, Korey has contributed significantly to sports performance through personal training and public speaking, focusing on practical applications of nutritional science for athletic performance and health. He is also recognized for his insights into dietary supplements and has a podcast named "The Performance Connection," where he discusses various aspects of sports science and nutrition.Links:https://www.koreyvanwyk.com/https://www.instagram.com/korey.vanwyk/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry with

Today I'm thrilled to share a very special "Best of" episode with you today. In this episode, I sat down with Brianna Battles, a pioneer in pregnancy and postpartum athleticism, who has transformed the way we approach fitness during these transformative periods.Brianna, founder of Pregnancy and Postpartum Athleticism™, offers invaluable insights into coaching women to maintain strength and mobility throughout pregnancy and beyond—no matter when they start their fitness journey. From leveraging athlete brain to navigating the ups and downs of training during pregnancy and postpartum, Brianna covers it all.🌟 Exciting News! The Pregnancy And Postpartum Athleticism™ Coaching Certification is ON SALE NOW. This is your opportunity to deepen your knowledge and skills, helping moms stay strong and empowered through all stages of motherhood. Whether they're seasoned athletes or are picking up fitness for the first time during pregnancy, this certification equips you to support them effectively.Save your spot now and take advantage of the early registration discount at Brianna Battles' Certification.Join us as we dive deep into the crucial conversations and training strategies that make a difference. It's more than fitness; it's about building a life and a career that allows us and the people we serve to be healthy and happy.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the GuestBrianna Battles is the Founder of Pregnancy & Postpartum Athleticism and CEO of Everyday Battles LLC. She specializes in coaching pregnant and postpartum athletes, as well as educating coaching professionals on how to help athletes navigate the physical and mental considerations of training during these chapters in a woman’s life. She is a relentless advocate and relatable resource for women who want training during pregnancy and make a sustainable return to performance, lifestyle, function, career, and activity postpartum (and postpartum is forever)! This effort is what led to her creating a curriculum for her colleagues- coaches and practitioners- who also want to support athletes through this process.Brianna has well established, successful online education, programs, and resources for both fitness professionals, practitioners, and athletes. She has built an international team of P&PA Coaches who are equipped to work with pregnant and postpartum athletes in their communities and online. Brianna has a local strength and conditioning program, but has shifted her focus to online education and regional seminars in an effort to reach a broader audience.She has experience coaching a variety of athletes, ranging from professional and collegiate athletes to the recreational exerciser. This is how she cultivated a top-down approach to her coaching culture. She has helped many athletes manage core, pelvic health, orthopedic and other physical challenges while still encouraging their athletic goals and pursuits.Brianna has her Master’s Degree in Coaching and Athletic Administration and her Bachelor’s degree in Kinesiology. She is an active member of the NSCA where she is a Certified Strength and Conditioning Specialist (CSCS), and a USAW Sports Performance Coach. She has completed multiple continuing education courses and mentorships in the women’s health and strength and conditioning realm.She lives in Southern California with her husband and 2 sons (Cade and Chance).Links:https://www.briannabattles.com/

In this episode of the PT Profit Podcast, I share the breakthroughs and strategies from a recent transformative business event I was at this past weekend. Today, I’ll unveil how personal growth directly influences business success and guide you through building a million-dollar offer stack. We’ll dive into strategic thinking, overcoming distractions, and focusing effectively to achieve business milestones.Plus, I’ll give you a peek into the “Complete 10K Blueprint” for achieving consistent, predictable cash flows. Join me for a blend of insights, personal experiences, and actionable advice aimed at refining your business and crafting offers that truly sell themselves.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

In this episode, Coach Phil Dominguez takes us through his journey from coaching football to shaping bodies and minds in his outdoor gym. Phil's not your ordinary coach; he's got a knack for making every training session feel like a positive experience. Tune in to hear how football's teamwork and tactics play out in personal training, and get ready to be inspired by Phil's down-to-earth wisdom on pushing limits and chasing goals.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About the GuestPhil Dominguez is a California-based football coach and personal trainer known for his dynamic approach to coaching and his deep understanding of team dynamics and individual growth. Phil has dedicated over a decade to coaching high school football before transitioning into personal training. His expertise spans from developing strategic sports programs to personalized fitness regimens, always with a focus on building mental and physical resilience. Phil's philosophy is rooted in the lessons of sportsmanship—leadership, perseverance, and the power of a positive mindset—principles he brings to every aspect of his coaching and training.Links:https://www.instagram.com/philly_2434/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

Today's episode is an unfiltered exploration into the strategies that transformed my own journey from $10K years to $10K days. We're going to dissect the four critical phases of business growth—Design, Deliver, Scale, and Automate—in a way that's practical, actionable, and grounded in real success stories.Forget the fluff—this is about getting down to the brass tacks of building a business that thrives on its own terms, without the grind of trading time for money. Whether you're a fitness coach, a nutritionist, or a wellness expert, this episode is your springboard to not just achieving but exceeding your business goals.Join me as we cut through the noise and focus on what truly works, sharing the secrets and systems behind achieving consistent, sustainable success.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin The Complete 10k Per Month Blueprint - FREEA step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint  This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

For this "Best Of" episode, we're bringing back a conversation with Kait Ann-Michelle where we delve into her inspiring story from elite athlete to a health and fitness professional who redefines resilience and personal growth. After a career-ending injury, she ventured beyond the physical, exploring the realms of psychology and integrative medicine to empower others to achieve their peak performance, both mentally and physically.This episode is more than just a story of overcoming adversity; it's a guide to self-discovery, challenging us to question who we are beyond our roles and achievements. We discuss innovative strategies for optimizing health, navigating life's puzzles, and breaking through mental barriers.Join us in this "Best Of" series as we explore how to live fully in pursuit of personal and professional excellence. This conversation is a must-listen for anyone in the industry seeking to make meaningful changes with their clients or with themselves.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

If you're in the fitness biz and hungry for that next level, this one's for you. We're diving back into one of our all-time fave episodes because, let's face it, every time you listen, there's something new to catch—especially as you grow every single day.In this episode, I'm laying down some real talk about boosting your revenue without the sleaze factor. We're talking about making content that does the heavy lifting for you, turning those likes and shares into genuine cash flow. I've got you covered with straightforward strategies to get your content working overtime, so you can hit those $10K months organically—no need for fancy ads or complicated funnels.Join me as I share the secret sauce to creating offers that people can't resist, and how to tap into your existing network for potential clients. Plus, I'm opening the doors to our "Create Content That Converts Club," where you can snag your spot for less than the cost of your daily coffee. It's all about getting you to those consistent revenue months using the power of content.I also get real about the ups and downs of entrepreneurship, the mindset shifts necessary for growth, and the importance of reevaluating content with fresh ears. Whether you're a newbie or scaling up, there's something in this episode for you.So, if you're ready to make your next move and rake in your next 10K, hit play on this episode. It's packed with golden nuggets you won't want to miss.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack

In this episode featuring nutrition coach Dal Sekhon, we uncover the raw and real story of how Dal turned her life around, shedding 110 pounds and, more importantly, shedding old habits and mental barriers that once held her back. But Dal's journey didn't end with her personal success; it was just the beginning. Finding her calling in the world of nutrition and fitness coaching, Dal has dedicated her life to helping others find their path to health and happiness. If you enjoy this episode, tag us on social media @bsimpsonfitness and @nutritioncoachingbydalHelp Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestDal's journey is one of resilience, transformation, and dedication. Overcoming two decades of challenges in her quest for health, she not only achieved her personal goal of losing 110 pounds but also discovered a profound passion for nutrition and fitness along the way. This passion led her to become a certified personal trainer and nutrition coach, aiming to share her insights, experiences, and knowledge with others seeking to embark on their own journeys toward health and wellness.With a background that spans the complex landscape of yo-yo dieting, extreme fitness regimes, and the search for a sustainable path to health, Dal brings a wealth of personal experience to her coaching. Her approach is characterized by empathy, science-backed strategies, and a deep understanding of the emotional and psychological hurdles that accompany physical transformation.Today, Dal is not just a coach but a beacon of hope and inspiration for many. Her philosophy extends beyond mere physical fitness, embracing a holistic view of health that includes mental well-being, nutritional balance, and inner healing. Through her work, Dal aims to debunk the myths of diet culture, promoting a more inclusive, compassionate, and sustainable approach to health and fitness.https://www.instagram.com/nutritioncoachingbydal/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstartThe Complete 10k Per Month Blue Print - FREEhttps://www.bsimpsonfitness.com/10kblueprint/<

In this episode we get real about a challenge many fitness professionals face: content that doesn't convert.  I share personal insights and strategies for turning your online presence into a conversion machine.I dive into the crucial yet often overlooked aspects of content creation, such as the importance of emotional regulation, the art of moving through discomfort, and the significance of clarity in your calls to action. This episode is packed with actionable advice on refining your content strategy to ensure it resonates with your audience and drives the results you're looking for.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe

For this episode we're highlighting one of our interviews from the past! Originally recorded in June 2022. Andrew Coates is widely described as "The Mayor of the Fitness Industry" for his ability to connect people with one another and for his infectious passion for learning and helping others. This episode covers continuous learning, effective communication, critical thinking, application over theory, and adaptability and also includes a book list Andrew recommends for those wanting to get into writing. Find that here! Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestAndrew Coates is a distinguished fitness professional dedicated to enhancing the wellness and strength of his clients through personalized coaching and comprehensive fitness education. With a background rich in competitive sports including cross-country skiing and basketball, Andrew's passion for fitness burgeoned in his early twenties, leading him to become a certified personal trainer in 2010 in Edmonton, Alberta. Accumulating over 19,000 client coaching hours, he has established himself as a pivotal figure in the fitness industry.At the core of Andrew's philosophy is a commitment to creating a welcoming and enjoyable workout environment. He understands the intimidation many feel towards the gym and strives to demystify fitness routines, making them accessible and engaging. Beyond physical training, Andrew places a strong emphasis on sustainable nutrition and overall lifestyle improvements, including sleep and mindset strategies, to support his clients' journeys towards health and strength.Andrew's approach is holistic, catering to a diverse clientele that ranges across ages, genders, and fitness goals. He offers both in-person coaching at Evolve South in Edmonton and online coaching for clients who prefer virtual support. Andrew's method involves a tailored program for each individual, focusing on developing their confidence and competence in their fitness journey while fostering independence.Educationally, Andrew brings a wealth of knowledge and a continuous hunger for learning. He is a graduate of Memorial University of Newfoundland with a Bachelor of Commerce (Co-op) Honours. His commitment to staying at the cutting edge of exercise science and nutrition is evident in his dedication to reading, studying, and attending every expert conference possible. Additionally, Andrew shares his insights and learns from industry leaders through his weekly fitness podcast, "Lift Free & Diet Hard," and his contributions to major fitness publications.As a mentor, writer, and podcaster, Andrew is not only a resource for his clients but also for fitness professionals worldwide. His personal interests, including a love for the band Tool, the world of The Witcher, and highland single malt scotch, add depth to his character, making him a relatable and approachable figure in the fitness community.For those interested in learning from Andrew's extensive experience and unique approach to fitness and wellness, visiting his website provides a gateway to a wealth of resources, coaching opportunities, and insights into his philosophyLinks:https://andrewcoatesfitness.com/https://www.instagram.com/andrewcoatesfitness/Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness

In episode 324, we're diving deep into the concept of evergreen sales systems and how you can leverage them to showcase your authority and expertise in the fitness industry, every single day.In This Episode:* Exploring Evergreen: Discover what it means to have offerings available daily and how this approach can benefit your business. I'll explain the ins and outs of creating a system that works tirelessly for you, ensuring there's always something for your audience to engage with.* The Best of Both Worlds: Learn about the hybrid sales system that combines low-ticket and premium offers. This system ensures you're meeting your clients' needs at various levels, all while maintaining a steady income flow without the constant need for your direct involvement.* Authority Without the Salesy Feel: I'll share my strategies for demonstrating your expertise and establishing yourself as a leading authority without the constant pressure of feeling like you're in sales mode.* Value Beyond Selling: We'll tackle the misconception that selling and adding value can't coexist. I'm here to show you how offering your products and services is actually one of the best ways to add value to your clients' lives.* Actionable Advice: Get ready for practical tips on creating urgency in your offers, engaging with your audience in a meaningful way, and strategically positioning yourself as an authority through content that educates and converts.Join me as I break down these concepts and share my insights on building a sustainable, evergreen business model in the fitness industry. Whether you're refining your existing sales system or starting from scratch, this episode is packed with information you won't want to miss.Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Pri

In this inspiring episode, we welcome Michelle, who is on the cusp of earning her PhD and has transformed her celiac disease diagnosis into a powerful force for good. Michelle takes us through her personal journey and the professional path that led her to assist others with food restrictions, particularly those with celiac disease, navigate their diets and lifestyles with confidence and joy. Help Us Help More People. When you leave a review on apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. About The GuestMichelle is a soon-to-be PhD in meat and food science, with a special focus on meat and muscle biology. Beyond her academic achievements, Michelle has transformed her personal experience with celiac disease into a crusade to support others facing similar challenges. She has developed a unique expertise in navigating the world of food restrictions, with a particular emphasis on celiac disease and food anxiety. Through her work, Michelle aims to help people rediscover the joy and ease of eating, making sure dietary restrictions do not dampen the pleasure of meals but instead open up new, delicious possibilities.Her journey began in high school when she was diagnosed with celiac disease. Since then, she has faced and overcome numerous challenges related to her condition, from navigating social situations and managing food anxiety to developing inclusive, tasty recipes that everyone can enjoy. Michelle's approach is not just about managing a diet; it's about embracing a lifestyle that celebrates food in all its forms, despite any restrictions one might have.Michelle's passion for food science and her personal mission to make eating a joyful experience for those with dietary restrictions have led her to create a series of recipe books catering to various food sensitivities. These books are a testament to her belief that everyone deserves to enjoy good food and the social connections it fosters.As Michelle prepares to add the title of "Doctor" to her name, she continues to be a beacon of support and inspiration for the food-restricted community. By sharing her knowledge, experience, and culinary creativity, Michelle is helping to change the narrative around food restrictions, proving that with the right approach, everyone can partake in the universal pleasure of eating.Website: lemasterfit.comShop Cookbook: shop.lemasterfit.comInstagram: @michelle_lemasterfitJoin the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingPT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://www.ptprofitformula.com/formulavsl/

Today, we're getting into the nitty-gritty of evergreen sales strategies and how to make those buying decisions roll in, no matter the day or hour.Ever wonder how to keep your offers so appealing that they practically sell themselves, even when you're off the clock? I've got you covered. We'll chat about why understanding human behavior is your secret weapon and how to use it without feeling like you're crossing over to the dark side of sales.I'm diving deep into making your services irresistibly compelling, all while keeping things totally transparent and genuine. Expect to hear about the three key ways to nudge folks towards saying "yes" to themselves (and your offers), how to sprinkle in a bit of urgency without any of the sleaze, and why it's crucial to have a mix of evergreen and launch models in your business.And, because I can't resist sharing real, actionable tips, you'll walk away with ideas on tweaking your offers to be that no-brainer choice for your clients. Whether you're a seasoned pro or just adding an evergreen twist to your biz, this episode is packed with insights you won't want to miss.So, if you're ready to level up your fitness business with strategies that feel right and resonate with your values, tune in. Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. Join the Facebook community!Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're xperienced and looking to scale your business?Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.BSimpsonFitness Best Next Steps:Want to scale to consistent and predictable 20k months without adding more hours to your already packed schedule. Let me show you how for freeSimple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register:  https://www.ptprofitformula.com/simplescalingConversion Content Framework - Turn your content into clients without pressure or sleaze even with a small following.90 Days of Done for You Content that Converts:Your shortcut to create compelling content that sets you apart in the fitness industry without sacrificing your authentic voice, and gets your ideal clients excited to work with you without being pushy or sleazy.The Complete 10k Per Month Blue Print - FREEhttps://ptprofitformula.com/your-10k-blueprint This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit beverleysimpson.substack.com/subscribe