Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textReady to Grow From Stressed Solopreneur to Confident CEO? Join me for the Fired Up & Focused Challenge. Register and grab your workbooks at https://firedupandfocused.com/

Send us a textOver the last few years, I’ve noticed that one of the biggest struggles for women entrepreneurs isn’t that they don’t have great ideas to grow their business. The problem is we don’t have time to work on the big picture. The day to day of running any business is full of things to do like posting on social media, answering emails, and working with clients. But all of these tasks that fill up most of our working hours fall under the category of working in your business. What about working on your business? How do you find the dedicated time to work on the big picture? In this episode, I’ll dive into my top three time management tips to help you build in more CEO time in your business. LINK - https://firedupandfocused.com

Send us a textWhen you’re first getting started in your business, saying yes is your go-to answer for nearly anything whether it’s meeting up for coffee, meeting at 8 o’clock at night, or adding more things to do to your project. Suddenly, you’re saying yes to say many things, it starts to get a little out of control. As your business starts to grow and you take on more clients, all of those yeses start to mean no to doing the CEO-level work you need to be focusing on. In this episode, I talk about setting boundaries as a CEO, so you can feel more confident and comfortable saying no in order to say yes to the work you’re truly here to do. LINK - https://firedupandfocused.com

Send us a textWelcome to the final installment of the Get More Clients series on the podcast! Have you ever been on a call with a new potential client, and you wrap up the call with this feeling of, “What just happened? That didn’t go the way I meant it to.” You wonder why your calls with potential clients aren’t converting into paying clients. If you’ve experienced this, then in this episode I walk you through the essentials of a free call that converts and dive into how you can ensure that your free consult calls produce paying clients. https://rachealcook.com/calls-converting-into-clients/

Send us a textWhat would your first steps be if you were starting a brand new business after you had to start your life completely over? That's what Caroline Howe was thinking at the end of 2020. She had lost her previous business, had gone through a divorce, and was ready to quit her job to revolutionize the way we work. Listen in to our conversation where Caroline shares:: How she prioritized the need for clients and cash-flow, right now, instead of waiting years to build up an audience to launch online courses and products. The exact way she tapped into her existing network via LinkedIn and personal emails to announce her new business venture. Why leading with value via a free survey helped her potential clients immediately see the value in working with Caroline - and led to booking over $100K in revenue within 6 weeks of launching her business. Get the full transcript and show notes at http://www.rachealcook.com/show Promote Yourself to CEO is sponsored by The CEO Collective - a 12 month implementation experience for women entrepreneurs ready for next level strategy and results - without the non-stop hustle. If what I’ve been sharing with you in the Get More Clients series resonates and you’re ready to implement these types of stress-free sales systems into your business, then head over to TheCEOCollective.com/PODCAST to be the first to hear when we open the doors again to new members. The CEO Collective is the ONLY way to work closely with me and my team in 2021! And when you join us, you’ll get INSTANT ACCESS to our Get More Clients sales system so you can implement immediately and start seeing results in as little as 2 weeks. So head over to join the waitlist now at TheCEOCollective.com/PODCAST

Send us a textWelcome back to this podcast series on Get More Clients! Have you ever been in a position where you knew that just gaining a few more one-on-one clients would make all the difference for you and your business? It would mean a boost to your cash flow and make things so much easier! But how do you find the people ready to sign on the dotted line and become your clients right away? In this episode, I’ll discuss my very clear, fluff-free, practical and profitable approach to getting more private one-on-one clients for your business. https://rachealcook.com/how-to-get-more-clients/

Send us a textHave you ever felt like no matter what you’re trying in your business, you’re just not seeing the clients and the cashflow you’d hoped for? Solopreneurs often find themselves in this position where we’re doing everything we can think of to grow our business and checking all the marketing items off the list. We can post on social media or send out email newsletters, but it’s just not delivering results and bringing in the clients we need. What’s going on? What’s the missing piece? In this episode, we’re going to dive into the top 3 reasons why you’re not getting clients into your business. https://rachealcook.com/get-clients/

Send us a textThings are humming right along in your business and life. Then, an unexpected bill lands on your desk. Maybe you found out your entire HVAC system needs replacing, or your kid stayed in the hospital for a few nights and now you’re looking at a big medical bill. Or perhaps you forgot to put away enough for taxes and discovered the need to quickly catch up. Any entrepreneur will find themselves in a situation where you gotta come up with some cash really quickly.  So what do you do when you’re in that situation? In this episode, I talk about the fastest path to cash and why it’s better than the alternatives. Don’t worry; it’s not creating an entirely new offer, coming up with a passive income product on the fly, or offering a huge discount or flash sale. Let’s dive in! https://rachealcook.com/fastest-path-to-cash/

Send us a text Growing your business to the next-level takes wayyy more than next-level marketing and sales tactics. It takes next-level leadership for your team, your clients, and your community - and leading so many people requires self-leadership FIRST.  That's why in this behind the scenes episode, I'm sharing an excerpt from a recent live strategy and support call that I hosted inside The CEO Collective. Every single week, I not only show up for lightning round strategy Q&A, but also to address the challenges that we've all come up against in our business. Over the last year, we've talked about everything from navigating the pandemic, showing up as an imperfect ally during Black Lives Matter, juggling virtual school + running a business, an intense election year, and so much more. Get the full transcript at http:///www.theceocollective.com/Live-Call Promote Yourself to CEO is sponsored by The CEO Collective - a 12 month implementation experience for women entrepreneurs ready for next level strategy and results - without the non-stop hustle. If what I’ve been sharing with you in the UnSexy Secrets of Sustainable Success series resonates and you’re ready to learn more about how we can help you build a predictably profitable business, then head over to TheCEOCollective.com/join The CEO Collective is the ONLY way to work closely with me and my team in 2021! And when you join us by February 26, you’ll be right in time to participate in the Q2 2021 CEO Retreat happening in March. So head get all the details at TheCEOCollective.com/join

Send us a textIf you've been listening to the recent Unsexy Secrets to Sustainable Success Series, you might be thinking 'This all sounds too simple. How will I know that slowing down to implement these strategies will actually help me grow?' then this episode is a must listen. When you've been surrounded by the hustle harder hype, it seems completely counter-intuitive that slowing down and strategically planning can be the key to unlocking your success. That's why I'm thrilled to interview CEOs Paula Billig and Nichole Lynn to share how implementing the 90 Day CEO System into their business has not only helped them to burnout proof their business, but has been the key to consistent growth over the last year including growing revenue by over 162%. Get the full transcript and read all the case studies from our CEOs at http:///www.theceocollective.com/testimonials Promote Yourself to CEO is sponsored by The CEO Collective - a 12 month implementation experience for women entrepreneurs ready for next level strategy and results - without the non-stop hustle. If what I’ve been sharing with you in the UnSexy Secrets of Sustainable Success series resonates and you’re ready to learn more about how we can help you build a predictably profitable business, then head over to TheCEOCollective.com/join The CEO Collective is the ONLY way to work closely with me and my team in 2021! And when you join us by February 26, you’ll be right in time to participate in the Q2 2021 CEO Retreat happening in March. So head get all the details at TheCEOCollective.com/join

Send us a textHave you ever felt like your business was stuck, like it had plateaued at a certain level of success? No matter what you tried, however many courses you took, or whatever trending tips, tricks, and tactics you attempted to implement, you couldn’t move forward and get to that illusive next level of success. In this episode, I continue with part two of this Unsexy Secrets to Sustainable Success series, so keep listening if this sounds familiar. You’ll hear the amazing story of how one of my clients, Xonna Clark, got out of what I call the “top secret entrepreneur lab” and exceeded her monetary goals starting in her first full month in business...without an email list, social media, or any real online presence. You’ll also discover how to break out of the secret entrepreneur lab yourself so you can start seeing consistent clients and cash flow in your business. Link: https://theceocollective.com/p2/

Send us a textOver the last 13 years of working with women entrepreneurs, I’ve observed them feeling stuck in their business, and there’s a big reason why. Despite all of the courses and late nights Googling for answers, they’re unable to get past a certain level of success. They’re not sure exactly what it is that’s going to help them break through to that illusive next level where they have more revenue coming in the door, more time back in their schedule, and the dream life and business they’ve been promised. In this episode, I talk about the two types of entrepreneurs who find themselves stuck and the three limiting beliefs that prevent you from figuring out the action to take to move forward. You’ll discover why you need to get out of information overload and how to start getting into implementation mode to see the results you’re looking for.  Link: https://theceocollective.com

Send us a textThe one thing most entrepreneurs have in common is that we LOVE big ideas.  We love setting ambitious goals and dreaming big dreams.  But where we often struggle is in the follow through.  In taking the action steps we need to take in order to see the results we’re looking for.  If you’ve been following along with me the last week in the Plan Your Best Year Ever challenge, then you’ll love this episode.  We’re going to talk about how to shift from idea overload to Implementation mode. There are no million dollar ideas, only million dollar implementations. Full Show Notes - https://rachealcook.com/idea-to-implementation/

Send us a textToday we are putting everything together in a 12-month profit plan of the main things you are going to focus on throughout the year. Once your 5-step marketing strategy is mapped out, we need to put it together in our monthly profit plan.  Each month, ask yourself these questions: What time off do I want next year? Which months do you want to sell your signature offer? What opportunities do I have to upgrade my existing clients? When will you sell your bite-sized offers? When can I carve out time for planned audience building? How am I attracting, engaging and nurturing potential clients? Make sure you have your challenge workbooks downloaded here:  http://www.rachealcook.com/BYE  If you’re ready to make sure all of your ideas for 2021 become a reality, join us in the CEO COLLECTIVE.  A 12-month immersive community mastermind for next-level strategy and results - without the non-stop hustle.

Send us a textIn today’s episode we are going to do goal setting differently so that you can create goals you can actually follow through on. As you are setting up your goals for 2021, they need to be set up around this 5 part marketing strategy: Attract Engage Nurture Invite Delight   Make sure you have your challenge workbooks downloaded here:  http://www.rachealcook.com/BYE

Send us a textIs Your Business by Default or by Design? Panic is not a business strategy.  If your business is constantly in emergency mode, it might be because your business is running by default instead of by design.  When you begin to run your business by design, it starts to run like clockwork. As we start to strategically plan our year, we will consider: What is your personal definition of success? Fine tune who we want to work with next year?  What is your revenue goal? What products, programs, or services will you offer to hit your revenue goal? Gain insights by looking at your last 10 clients. What did they buy, how much did they spend and where did they come from? Make sure you have your challenge workbooks downloaded here:  http://www.rachealcook.com/BYE

Send us a textToday we are going to burnout-proof your business by getting clear on what we want to be doing, feeling, having, experiencing, and living in 2021. We’ll be asking ourselves the following questions:  One year from now, what do you want to see different from what is happening today? What are the areas we want to upgrade in life, relationships, health, and hobbies? How can we upgrade our business? What do our finances look like in our business and what do they need to look like to sustain the upgrades we want?   Make sure you have your challenge workbooks downloaded here:  http://www.rachealcook.com/BYE

Send us a textI have a very special announcement!  Today, the Plan Your Best Year Ever Challenge is coming back! This is a 5-day challenge running from Monday, November 16th - Friday, November 20th. This challenge will help you hit the ground running in 2021 by building a solid foundation giving you the clarity you need about what you’re selling, how you’re selling it, and what marketing strategies work best FOR YOU. Sign up at the link below to gain access to the challenge and each of the daily challenge workbooks.  http://www.rachealcook.com/BYE

Send us a textIf 2020 has taught us anything, it’s that we must make our values explicitly clear in our brand, in our business and in the culture of our communities. We have seen the impact of what happens when people say one thing, but do another.  So today, I’m excited to bring India Jackson to the conversation to talk about how to make your values crystal clear in your business and your marketing strategy.

Send us a textWe all know that creating content is a fantastic way to showcase your expertise and your experience and to help potential clients understand why they should work with you. But how do you figure out exactly what that content should be or how to make sure that you're doing it strategically, not just throwing a bunch of proverbial spaghetti at the wall? Well, in this episode, I am talking with my dear friend, Abby Herman, about how we can get more strategic about our content marketing.

Send us a textIf you’ve been in business for any length of time, you know that you need an audience of people who are potentially interested in working with you. And when your business was brand new, getting the word out felt simpler, and you got a nice audience and some paying clients then… But how do you grow your audience?

Send us a textThis week on Promote Yourself to CEO, I talk to Mado Hesselink, founder of Yoga Teacher Resource, and one of the few people that took on the 100 conversation challenge. She shares what she learned along the journey of completely transforming her business from yoga teacher to business owner. We cover: Who ACTUALLY has the answers of where your business should go next, and how to get access to them to prepare for your next move. The tactical methods of talking to 100 different people - how to find them, what programs will help you the most, and ways to start the conversation. How to simply ask people for what you want, and why it’s a muscle that you need to flex regularly to be the most successful CEO possible. You’ll be surprised how much you can learn from these simple conversations, and how much it can really help you grow your business. After hearing Mado’s story, you’ll be ready to take on the 100 conversation challenge, too.

Send us a textIf you want more visibility, all you need to do is show up on Instagram. We’ve all heard that before, right? And it’s not long before you’re going live every single day until you’re at your wits end, so frustrated from not seeing results. I’ll let you in on a secret - the answer isn’t MORE Instagram! I’ve seen so many amazing women entrepreneurs struggle with this exact same problem, so if this sounds all-too-familiar, you’re not alone. This week, I’m so excited to be kicking off a series on Promote Yourself to CEO about all things marketing. You’ll learn: Why more isn’t always better in terms of marketing, and how you can actually cut through the noise instead of just making more of it. How to get more customers taking the action steps you’re looking for - clicking links, commenting on your posts, and purchasing your services - and why you might be making this less likely with your current approach. The real, strategic way to build more trust with your clients that doesn’t involve any trendy tips or tricks so that you can avoid the feast or famine cycle. It IS possible for your marketing to be fun, clear, and effective, but it might be a little unsexy. If you’re ready for real results, this episode is for you!

Send us a textHow would you describe the last 90 days for your business? I would call it a rollercoaster. Between the pandemic, the economy, and the Black Lives Matter movement, nothing has been predictable. And as we close out this hectic Q3, this is usually when I’d record a podcast episode of my quarterly review. This process is super important to me and keeps my business on track. But this year, I’m showing you a bit of a different review. I still did my Q3 review, but I’m recording a review of one of the priorities for my business: allyship. I committed to being an imperfect ally not only in my business, but also in my personal life.  That means showing up, doing the work, and holding myself accountable for it, NOT just a one time Instagram post. So this week on Promote Yourself to CEO, I’m being transparent about what I did over the last few months to be an imperfect ally. You’ll hear: My realization that I was intellectually doing the work, but falling short in my actions as an ally for Black, trans, and LGBTQ+ lives, and what steps I took to align my business with my values. The generational shift that has made it more dangerous for your business to NOT share it’s values, and how to explicitly state yours to your clients to build connection and trust. How being an entrepreneur automatically gives you the power to make an economic impact and how I got intentional about voting with my dollars, in business and my personal life. Plus - an answer to one of my most common questions: what books have you been reading? The journey to becoming an ally is just that - a journey. I need to continue to evaluate myself and my business to make sure I’m aligning my actions with my business. I will not make a promise to “do better” and not follow it with action. If you’re making the same commitment, this episode is for you!

Send us a textYou wouldn't take a job without having paid vacation days, sick days, and other perks, right? Then why would you build your business that way? In this episode, we're breaking down how to stop selling your services by the hour and start designing a signature offer that creates a solid monthly baseline revenue you can depend on. See the FULL show notes and get the Business Growth Checklist at RachealCook.com/baseline-revenue-plan Join Racheal on Facebook and learn why entrepreneurship doesn't have to be so hard! And follow Racheal on Instagram!

Send us a textIn this special episode, Racheal shares the stories of 5 CEOs who took their businesses on The CEO Retreat. Their experiences and takeaways provide massive advice for entrepreneurs looking to raise their biz to the next level.   If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest aha or insight. For full show notes, head over to RachealCook.com/show

Send us a textLike we’ve been talking about for the past few weeks, this is our opportunity to intentionally build a new normal that isn’t so difficult. I’ve had some amazing guests come on the show to talk about this, and I’m excited to share another with you this week! I met Michelle Wood at the very first CEO Retreat I ever hosted in January 2018. She is the founder of Live Colorfully and Well where she helps high achieving women bring more joy, happiness, and color into their lives as they courageously take a stand for living an intentional and fulfilled life.

Send us a textBefore COVID-19 really hit, I was constantly hearing from my clients how overwhelmed they were. Especially for my clients who are working parents, they often felt like they were juggling so much, they were constantly hustling, and they were wondering if there was a better way to do things. All this to say, burnout is NOT new. But, many entrepreneurs are seeing that their world being flipped upside down is actually giving them a great opportunity to create a life and business that will lead to sustainable success without the crazy grind.

Send us a textCan I give you a reality check, CEO? Life is NOT going back to “normal.” Maybe you’ve been hoping and praying that things would feel normal again soon. Or maybe you KNOW that things will always be different, but you’re grieving the loss of how things were six months ago. And while I’m all about feeling all of the feelings, it is important to realize that you have a massive opportunity here because of all of this change. You have the opportunity to intentionally design your next normal.

Send us a textAre you on-track to reach your 2020 goals? Now is the perfect time to do a quick Mid-Year Review. Get the full show notes and download the free workbook at RachealCook.com/mid-year-review!

Send us a textI’ve been in business as an entrepreneur for 12 years. And anyone who has had their job for that long knows that everyday is not going to be absolutely perfect. But I know I’m not the only one who has felt like their world has been flipped upside down over the past four months. Most days, I have tried just to GET THROUGH the day. I found myself questioning if I was really making an impact, or if my hard work really meant anything, or if life really had to be this way ...

Send us a textA plan only works if you work the plan, but what if the plan goes out the window? In this final piece of the Unsexy Secrets to Sustainable Success, I share how you can be both focused and flexible as you navigate these new challenges in life and business. If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest insight. For full show notes, head over to https://www.rachealcook.com/stick-to-your-plan/

Send us a textBurnout is far too common a struggle for women entrepreneurs trying to balance work, home, family... Continuing the Unsexy Secrets to Sustainable Success series, this episode is dedicated to your 12 month profit plan. If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest insight. For full show notes, head over to RachealCook.com/simple-sustainable-success

Send us a textWhy are so many women entrepreneurs only reaching $30K-$50K revenue in their business? When women entrepreneurs are generating $50K or less in revenue, they honestly don’t have enough revenue coming into their business to create the business and the life that they are truly dreaming of.  They don’t have the revenue that would allow them to hire some support so they’re not working 24/7, hustling for each and every client.  They don’t have the resources to help them consistently show up and market their business.  When they’re not making enough revenue, they are stretched way too thin! But when they finally break through to that ‘Next Level’, amazing things start to happen! This week on Promote Yourself to CEO, I’m kicking off the Unsexy Secrets to Sustainable Success series with a full episode about why we need to get out of information mode in order to break through in our businesses. You’ll learn: The two types of entrepreneurs that are getting stuck at low levels of success and the specific steps each need to take in order to move onto the next stage of business growth Why you need to get out of the 'Top Secret Entrepreneur Lab' and the tool that you can use to move forward, stop obsessing over perfection and start moving the needle in your business.  How to work through all those feelings of 'I'm not ready yet', perfectionism, and fear of failure to start taking action asap. The story of one of my dear clients, Xonna Clark, and what steps she took to surpass her revenue goals without a fancy website or massive email list. How to start getting into IMPLEMENTATION MODE with the Business Growth Checklist (100% FREE Download at https://www.rachealcook.com/get-unstuck/) If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest aha or insight. For full show notes, head over to RachealCook.com/get-unstuck

Send us a textBeing a CEO doesn't mean we have all the answers – and it’s OK to ask for help, support, and education so we can do better. In this episode, we are talking with Erica Courdae about Diversity, Equity, and Inclusion and becoming an Imperfect Ally. If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest aha or insight. For full show notes, head over to RachealCook.com/show

Send us a textFor new entrepreneurs, "Yes" is our reflex response to every client request. Before long, we can find ourselves overdelivering, compromising our boundaries, and sabotaging our focus. How can we set appropriate boundaries as the CEO in our business? If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest aha or insight. For full show notes, head over to RachealCook.com/show

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Send us a textToday we revisit my #1 practice for increasing the value I add and the results I get in my business: the CEO Date. If you want to stay on track for reaching your big business goals every week, month, and year, this episode's for you. Visit RachealCook.com/show for complete show notes, and begin putting CEO Dates to work for you with the RachealCook.com/CEO-Planner

Send us a textWe’ve all heard that it costs money to make money, right? Do you remember the first big investment you made into your business? I do… and it was SCARY. I remember being nervous, excited, and a little nauseous as I wrote the first check to join my first mastermind for $10,000. At the time, I was coming off a nearly year-long maternity leave with my twins. We’d made ends meet with Jameson’s teaching salary and a couple of clients I was working with on the side… but reality was hitting us that I needed to dramatically ramp up my business to support my family. Investing $10,000 into my business seemed like a huge stretch for us. But as Jameson and I talked about the vision I had for this business – one that would allow me to support our family while working from home – we knew that it was time to commit 100% and go all in. That decision to commit made all the difference. It instantly shifted my mindset from “How am I going to afford this mastermind? How can I handle this added expense to my business?” to “How many clients do I need to make back this investment? How can I get a Return on Investment?” I realized I just needed 2 new consulting clients. Suddenly it didn’t seem so scary to make that investment. In this episode, I want to share with you the ROI of thinking like a CEO – how we can make smart decisions about when, where, and how we spend our money to grow our business. If you love this episode, please take a screenshot and share on Instagram! Tag me @Racheal.Cook and let me know your biggest aha or insight. For full show notes, head over to RachealCook.com/show

Send us a textAs women, we so often hate our bodies. We tear ourselves apart when we look in the mirror. We relentlessly compare ourselves to other women. We let our self worth plummet based on the number on the scale. And as entrepreneurs, that usually means we stop showing up. I’ve talked to so many amazing women that won’t put themselves out there because of their crippling fear of visibility. Allow me to let you in on a little secret…