Show notes play a crucial role in enhancing your podcast's SEO and discoverability, and in today's episode, Sarah and I look into their importance and how to optimise them effectively. We talk about the differences between show notes on your website and the descriptions you post in podcast directories and the need for a tailored approach for each platform.Sarah shares valuable tools for keyword research, such as Google Trends and Answer the Public, which can help you create content that resonates with your audience and rank well on search engines. We also cover practical tips, including the use of timestamps, key takeaways, and FAQs to enrich show notes and improve user experience. Takeaways: Show notes serve as a crucial tool for SEO, enhancing discoverability and engagement. Utilising keyword research can significantly improve your podcast episode's visibility on search engines. Incorporating a transcript on your website aids accessibility and helps Google understand your content better. Using engaging headlines and hooks in show notes can entice listeners to tune in. Adding FAQs related to your episode topic can enhance user experience and provide additional value. Implementing timestamps in show notes allows listeners to navigate directly to the content they find most interesting. Tools referenced in this episode by Sarah:google.com/trendsask.com/crazyegg.commicrosoft.com/claritygoogle.com/webmasters/tools/core-web-vitalsAbout SarahSarah is a freelancer digital marketing consultant, and podcast producer and coach, who owns a recording studio in Worcester called Lyrebird Studios. She has over 10 years experience in digital marketing, specialising in search engine optimisation (SEO), working both in-house and agency side. She first caught the podcasting bug in 2018, and since then has launched, grown, and monetised a total of 4 podcasts, with The SEO Mindset being her most recent one. Sarah is also an international speaker, awards judge, mentor, book co-author, and co-founder of the West Midlands Podcasting Club.Website | Lyrebird Studio Worcester | The SEO Mindset Podcast If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear

➡️ Looking to enhance your podcasting experience? ➡️ Warm your voice up and feel more confident? This episode is packed with invaluable tips on preparing for solo episodes and easing the nerves of guests. I'm joined by voice coach Hannah, who shares practical advice, emphasising the importance of hydration, vocal warm-ups, and understanding how to maintain your natural voice during recordings. We chat about how to create a supportive environment for guests, including sending warm-up exercises and providing clear information about the podcast format. Whether you're just starting your podcast journey or looking to improve your skills, this conversation offers essential insights to help you engage confidently with your audience.Takeaways: Hydration is crucial for vocal health; drink plenty of water throughout the day. Avoid irritating foods that irritate you to keep your voice clear and strong. Warming up your voice with exercises can greatly improve your podcast performance. Preparation is key; know your format and communicate details to alleviate guest nerves. Encourage guests to embrace their natural voice and not to stress about perfection. Using tongue twisters can help with articulation and reduce stumbling over words. Recommended Extra listening! How to make an impact on LinkedIn with Elaine Walsh-McGrath Warm up your voice with Nic RedmanAbout Hannah  Hannah is a Singing Teacher, Voice Coach, Vocal Health First Aider, Choir Leader and Workshop Facilitator, working with both the spoken and sung voice. She is also a performer, working with bands, chamber choirs and as a solo artist singing jazz, musicals and pop hits from the last 100 years.  On the singing side, Hannah works with all ages and abilities, across a variety of genres, whether working towards exams, performances or just for the love of singing!  Her spoken voice clients are mostly women, working in industries where they have to talk a lot! Teachers, lawyers, actors, and business owners, and even a couple of podcasters! Helping to elevate your natural voice enabling you to engage with your audience with confidence and conviction.  Ms Hannah Sings - Helping you LOVE the sound of your own voice!  Website | Linktree | Book a session | Subscribe to NewsletterIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start?...

➡️ How to streamline your podcast outreach with automation. In this week's episode, we look at effective tactics for automating the guest outreach process, allowing podcasters to save time and reduce overwhelm. Khadirah, a marketing automation and systems engineer, shares her insights on using marketing CRMs and podcast directories to streamline the guest booking process. Khadirah emphasises the importance of personalisation in outreach emails, ensuring that potential guests feel valued and recognised. She shares her method of finding relevant podcasts using specific keywords and listening to a few episodes to ensure a good fit. Takeaways: Automation tools can significantly streamline the process of securing guests for your podcast. Personalised outreach emails are more effective than generic ones for podcast guest invitations. Utilising a marketing CRM helps automate follow-ups and keep track of potential guests. Keyword optimisation in your podcast title and descriptions is crucial for discoverability. Using AI tools can enhance your title creation process by generating ideas from transcripts. Integrating podcast directories with your CRM through tools like Zapier simplifies guest management. About Khadirah Khadirah Muhammad is a Marketing Automation & Systems Engineer and CEO of The Alliance for Business Excellence. Her ultimate passion is to help service providers leverage systems and automation so they can gain back 500 hours of their time without feeling overwhelmed with tech using her 4C Method.  Facebook: https://www.facebook.com/groups/allianceforbusiness  Instagram: https://www.instagram.com/khadirahsmuhammad/  TikTok: https://www.tiktok.com/@khadirahsmuhammad  YouTube: https://www.youtube.com/c/KhadirahMuhammad  LinkedIn: https://www.linkedin.com/in/khadirah/ If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

➡️ Are you looking to grow your business and connect with your audience in a meaningful way?  In this episode, we explore the world of ethical marketing and how it can transform your podcast and business practices. I'm joined by Chrysa Sto, a seasoned podcast consultant and manager for ethical and eco-conscious service businesses. Chrysa shares her insights on implementing ethical marketing principles in podcasting and beyond. What is Ethical Marketing? Discover the core principles of ethical marketing: Transparency in your campaigns and communications Putting your audience's needs first Avoiding pushy or manipulative tactics Learn why these principles are crucial for building trust and long-term relationships with your listeners and customers. Implementing Ethical Marketing in Your Podcast Chrysa offers practical tips for integrating ethical marketing into your podcast, including: Crafting thoughtful ad placements Creating authentic, value-driven content Using clear, honest language in your promotions  Ethical Marketing Challenges and Solutions We discuss common ethical marketing challenges podcasters face and provide actionable solutions: Balancing promotion with valuable content Avoiding misleading "live" workshop claims Crafting genuine, non-pushy sales messages  Key Takeaways for Ethical Podcast Marketing Be transparent: Clearly communicate what your audience can expect Prioritise human connection: Focus on building relationships over quick sales Use AI responsibly: Ensure AI-generated content aligns with your authentic voice  By embracing these ethical marketing principles, you'll create a podcast that not only grows your business but also genuinely serves your audience.  Connect with Chrysa:  https://chrysastoiloudi.com/ https://www.linkedin.com/in/chrysasto/ If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

➡️ Discover the transformative power of podcasting for your business&nbsp;➡️ Learn from Beverley Densham, Mindfulness Pilates teacher and podcast host&nbsp; ➡️ Explore the benefits of integrating mindfulness into your daily routine&nbsp;In this episode, I chat with Beverley Densham, an inspiring Mindfulness Pilates teacher, author, and host of the Mindfulness Pilates podcast. Beverley shares her journey of starting her podcast in December 2020, the challenges she faced, and the incredible benefits it has brought to her business and clients. Bev shares how her podcast allows her to provide valuable content to both potential and current clients, offering in-depth insights into various topics related to back pain, mental health, and overall well-being. She also discusses the importance of having guests on her show and how it enriches the content and provides a variety of perspectives. As a bonus for you, Bev shares a relaxing mindfulness breathing exercise to help you de-stress and recharge, making it a perfect tool for busy entrepreneurs. About Bev Beverley Densham is a mindfulness Pilates teacher of over 26 years &amp; Author. She graduated from the University of Brighton with a degree in Sports Science. She had successful Pilates Studios in Hertfordshire for 16 years then re-located to Dorset by the sea, her happy place. She now teaches Mindfulness Pilates online on Zoom with meditation, mindset, journaling &amp; positive affirmations. Helping reduce back pain to feel good &amp; to be stronger in body &amp; mind. She also teaches stress management and wellbeing workshops and programmes. She is the host of the Mindfulness Pilates podcast &amp; also teaches the working through stress to calm workshops &amp; classes for law firms, corporate, teachers and schools. The Stress to Calm series of books are for stress management, better mental health &amp; well-being with co-Author Janey Lee Grace. Feel stronger, happy and calm Connect with Bev: Facebook: https://www.facebook.com/beverleymdensham/ LinkedIn: https://www.linkedin.com/in/beverley-densham Instagram: http://instagram.com/beverley_densham Podcast: Back pain relief, what a relief with Rachael Botfield: https://www.pilatestofeelgood.com/podcasts-1/back-pain-relief-what-a-relief-with-rachael-botfield Stress to calm in 7 minutes for lawyers: https://amzn.eu/d/0dllqzLZ Stress to calm in 7 minutes for teachers https://amzn.eu/d/0aGFDXyW Stress to calm in 7 minutes for nurses https://amzn.eu/d/08ikZcZkIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:<a...

Welcome to Season 4! ➡️ Show your face and make a difference&nbsp;➡️ Build trust with authentic images&nbsp;➡️ Connect with your audience through branding and photography&nbsp;&nbsp;In this episode, we dive into the importance of showing your face in your brand and how it can make a significant impact. My guest, Aga Mortlock, a passionate brand photographer, shares her journey and expertise in creating authentic, standout images that are crucial for your brand experience. &nbsp;&nbsp;Aga discusses the evolution of her career from fashion and commercial photography to finding her true calling in brand photography. She emphasises the importance of visibility, the know-like-trust factor, and how personalised brand photos can capture the true essence of your business. &nbsp;&nbsp;About Aga Mortlock&nbsp;Aga is a dedicated brand photographer with over 20 years of experience. She specializes in creating bespoke images that reflect the unique personality and passion of her clients. Aga works with business owners to help them connect with their audience through authentic and engaging photography.&nbsp;Website InstagramFacebookIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

➡️ Show your face as a business owner&nbsp;➡️ Use a mixture of different styles of stories, grid posts and reels&nbsp;➡️ Test your content to see what works best&nbsp;&nbsp;In the last episode of Season 3, Jenny French, Instagram Trainer and Social Media Strategist shares her advice and actionable tips to make an impact with your podcast on Instagram. &nbsp;&nbsp;Learn how to make a Story Sandwich using the powerhouse combo of grid and story posts and how to optimise your profile for maximum impact. &nbsp;&nbsp;About Jenny &nbsp;Jenny is a qualified Instagram trainer and social media strategist who works with small business owners to help them to tap into the power of Instagram for business to get more clients and customers. Her practical training and support will take the mystery out of Instagram and teach you how to effectively use it to grow your business.&nbsp;&nbsp;Come follow me on Instagram https://www.instagram.com/jennyfrenchsocial/ &nbsp;&nbsp;Browse my Instagram online training services https://jennyfrenchsocial.co.uk/ &nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

➡️ Have a clear goal➡️ Get support and ➡️ Use your podcast as part of your wide content strategy. Hannah McCormick is a marketing coach and consultant and the host of The Showing Up Solo podcast. &nbsp;&nbsp;The podcast's aim is to help solopreneurs navigate their online marketing for their business.&nbsp;&nbsp;Hannah has been podcasting for over 2 years now and has over 66 episodes published. &nbsp;&nbsp;I wanted her to share her experience with podcasting for her business so that you can get a real insight into what it’s like.&nbsp;&nbsp;We talk about Hannah’s biggest challenges to get started, the benefits of having support, the podcast's future including monetization and her top tip for starting your podcast. &nbsp;&nbsp;Listen to Hannah’s episode on how to repurpose your content.&nbsp;About Hannah &nbsp;Hannah is a Marketing Coach &amp; Consultant dedicated to helping solopreneurs navigate the online marketing landscape with confidence. &nbsp;&nbsp;“Let's transform your marketing journey, so you can achieve impactful growth and turn your dream business into a reality.”&nbsp;&nbsp;Website: https://www.showingupsolo.com/ &nbsp;Podcast: https://www.showingupsolo.com/episodes &nbsp;Get your Batch it Crazy T-shirts here! https://www.showingupsolo.com/merchandise &nbsp;Support the pod on Patreon: https://www.patreon.com/ShowingUpSolo &nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

What's involved in starting a podcast? How much is it likely to cost? How do you get it on the various lists for listening to? What are the ingredients of a good podcast?Welcome to Part 2 of Your Podcast Questions Answered! Question 1: What's involved in starting a podcast? Using my Podcast Playbook, I talk you through each stage that's involved. Download the Podcast Playbook here for FreeWant to read the Blog series I'm writing in this? Find it here. Question 2: How much is it likely to cost?Question 3: How do you get it on the various lists for listening to? Question 4: What are the ingredients of a good podcast?Still have questions? Email me at [email protected] If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

6-Step Publicity Rockstar method to increase your audience and visibility. &nbsp;&nbsp;PR is not just for big brands! &nbsp;&nbsp;Simone Sauter, PR expert for Solopreneurs joins me this week on the podcast. &nbsp;&nbsp;Key points include understanding the ideal client, pitching to the right platforms, creating compelling content, and leveraging media coverage for growth.&nbsp;&nbsp;Top advice here is to make your pitch personal and offer value that will resonate with the podcast host or publication’s audience. &nbsp;&nbsp;"You don't build relationships by just copy-pasting something. It's like with a friendship, you also don't make friends with a cookie-cutter strategy."&nbsp;&nbsp;&nbsp;About Simone &nbsp;Simone Sauter is a certified PR Consultant &amp; Visibility Strategist, Publicity Rockstar™, and bestselling author. She teaches coaches and consultants how to get featured in prestigious magazines and podcast shows so they get seen, heard, and highly paid – without wasting time on social media or paying for ads and agencies. The beauty of her approach is that following her Publicity Rockstar™ Method, her clients get all they need to build an impactful brand: Visibility, Authority, Credibility, and Trust.&nbsp;&nbsp;Simone has built a very successful coaching business herself solely by utilizing the power of the media and podcast shows. She has been featured in media outlets such as Cosmopolitan, Instyle, and Closer, shared her story on countless podcast and TV shows, built a blog with 100,000+ monthly organic readers, and created an advertising value of more than 3 million euro in just 18 months.&nbsp;&nbsp;Besides that, she is a certified PR Consultant with two decades of experience in the media and PR world. Before her entrepreneurial journey began in 2014, she worked as a journalist and PR manager for several Fortune 500 companies.&nbsp;&nbsp;https://www.simonesauter.com&nbsp;https://www.simonesauter.com/free-training&nbsp;https://www.linkedin.com/in/simonesauter/ &nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

You are an Origineur! There is only one of you and so let that shine through in your podcast and your business. &nbsp;&nbsp;Meet Loretta Milan, host of the Origineurs Podcast. &nbsp;&nbsp;Loretta started her podcast to support her business and help spread the word on her mission for everyone to believe that they are an Original and what you have to say matters. &nbsp;&nbsp;“An Origineur is somebody who then uses their originality to do something no matter how big or small. If you use that to change someone else's life, to inspire somebody else, to set up a business, to make an idea happen, that's when you transform from being an original to being an Origineur, you make something happen.”&nbsp;We chat about how Loretta came up with the concept for her podcast and how conversations with her community shaped her content, how she did her research on all the tech options, joining podcast communities and the importance of networking. &nbsp;When it comes to marketing your podcast, Loretta’s top piece of advice is the best form of marketing is delivering. If you deliver something amazing, that person is going to come back to you. They're going to recommend you to somebody else.&nbsp;&nbsp;About Loretta &nbsp;Loretta Milan is the founder of Origineurs and an award-winning communication expert who has been helping people stand out and succeed as originals for over 20 years, including leaders of big global brands, entrepreneurs and change makers.&nbsp;&nbsp;Listen to the Origineurs podcast: https://origineurs.com/podcast/&nbsp;&nbsp;Check out the 'What makes you special?' episode which talks about the inspiration behind the Origineurs podcast and why tapping into your originality is so important: https://origineurs.com/what-makes-you-special/&nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

What are the benefits of having support when you launch your podcast? &nbsp;&nbsp;Sharon Louca, host of the Connect, Unite, Empower podcast shares her experience working with me to launch her podcast in 2024. &nbsp;&nbsp;Sharon talks about how winning the prize draw to get her podcast launched gave her the push and accountability she needed. &nbsp;&nbsp;We delve into Sharon’s ‘why’, ways to maintain momentum, overcoming reservations about recording and her plans for Season 2 of the podcast. &nbsp;&nbsp;If you’re looking to launch your podcast and need some support and accountability, book a free 30 minute call with me for personalised advice. &nbsp;About Sharon&nbsp;Sharon Louca is the Founder and Host of the Womens Business Network a multi-award-winning online support network for female business owners. &nbsp;&nbsp;They support women running their own businesses through our online meetings, Facebook groups, our collaboration book project The Womens Business Network Guide to Becoming a Successful Entrepreneur and their newly launched Podcast Connect Unite Empower.&nbsp;&nbsp;Website -&nbsp;https://womensbusinessnetwork.co.uk&nbsp;Email:&nbsp;[email protected]&nbsp;WBN Free FB Community&nbsp;&nbsp;WBN Community | Facebook&nbsp;Download our WBN Guide to Becoming a Successful Entrepreneur -&nbsp;&nbsp;Womens Business Network Guide to Becoming a Successful Entrepreneur&nbsp;Instagram:&nbsp;https://www.instagram.com/womensbusinessnetwork.uk/&nbsp;Linkedin:&nbsp;https://www.linkedin.com/company/womens-business-network-ltd/&nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

What questions do you want to answer to get your podcast plans moving...&nbsp;&nbsp;What can I outsource? How much time does it take? What software can I use? In this week's episode, I'm answering these questions. &nbsp; Thank you to everyone who sent in their questions. If you're looking for the answer to the specific questions below, there is a handy time stamp next to the question. If you have questions that I haven't answered, then please fill out this form to get featured in Part 2 later this season. Questions: How much dedication a week is a podcast? [01.16m] What elements can you outsource? [03.24m] How long does it take to plan and launch a podcast? [04.50m] What is the basic kit you need to get started? [05.32m] What tech stack is involved with podcasting? [08.43m] How does podcasting increase your subscriber list? [18.14m] How long is the ultimate time a podcast should be? [19.00] Any tips and knowledge to make podcasting easier and how to get it out there? [20.48m]If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week’s episode, I’m joined by Elaine Walsh-McGrath, LinkedIn Expert. &nbsp;&nbsp;We had a brilliant chat about how to use LinkedIn to make an impact with your podcast AND your business. &nbsp;&nbsp;Elaine shares her wealth of knowledge as a marketer and LinkedIn Expert. &nbsp;&nbsp;The tips she shares are: &nbsp;Make your Headline and About section stand out &nbsp;Have a Well-balanced Content strategy &nbsp;Commenting insightfully for wider reach &nbsp;Daily life – showing you’re a human!&nbsp;It’s all about Consistency &nbsp;&nbsp;About Elaine&nbsp;I help my clients land more clients. I show them how to improve their B2B Marketing on LinkedIn so that they can generate more high-quality leads for their business.&nbsp;This is a handy checklist of actions that you should take on LinkedIn to help you to use it to generate leads. It comes with a tutorial. &nbsp;https://elainewalshmcgrath.lpages.co/linkedin-to-leads-checklist/ &nbsp;&nbsp;Website:&nbsp;https://www.elainewalshmcgrath.com/&nbsp;&nbsp;Connect on LinkedIn: &nbsp;https://www.linkedin.com/in/elainewalshmcgrath/ &nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Welcome to Season 3 of the podcast! My first guest is Nicole Cheri Oden, host of the Uncomplicating Trademarks podcast. Nicole wanted to help digital content creators and online service providers understand complex legal processes. What I find so interesting is that her podcast is private. You need to sign up to get access to the episodes. So that when you enter her world, you really want to be there. We chat about how Nicole launched her podcast, shares her challenges and her inquisitive, experimental attitude towards podcasting! Nicole’s Top Tip is to commit to starting your podcast and to reach out for help if you are overwhelmed. About NicoleA licensed attorney in the State of California for 12+ years, Nicole left Big Law to start her own virtual law firm – Nicole Cheri Oden Law, PC – to make trademark registration and boutique legal services accessible to small business owners across the United States.After Nicole started working with fellow online entrepreneurs, she found many of them were overwhelmed by their legal needs. So she opened her digital shop, Legal Templates and More, to bring legal awareness and protection to small business owners.Her attorney-drafted templates are customizable for almost every industry – making legal protection available to everyone!Sign up for the podcast - https://nicolecheriodenlaw.com/podcast/Website - https://nicolecheriodenlaw.com/ Connect on Instagram - https://www.instagram.com/nicolecheriodenlaw/

Welcome to the final episode of Season 2! This is a round-up of my year in podcasting and business. I had some awesome guests talk to me, topics that we chatted about were interview techniques, ways to make your podcast more discoverable, mindset and tips to get started to name a few! I touch on reviews and how I think it's not easy or clear how to leave them in the podcast apps, but Spotify has upped their game this year! I will be back for Season 3 in March! I would love your input! I want to know your burning questions about podcasting for your business. I really want to make sure you're getting the most out of my podcast by giving you all the information you need to move forward successfully. Please note these can be anonymous if you prefer but if you're happy with it, I'll give you a shout-out in the episode. I am not collecting email addresses, this information will be used to create podcast episodes and social media posts to answer your questions. You can fill in the form here: https://airtable.com/appAutYJ4jpDUCFPj/pagV1vj47xYWPrjpn/form Thank you!!If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Welcome to this week's episode! The last guest interview of Season 2. This week, Kendal Breitman, the Community Manager at Riverside.fm joins me to talk podcasts! Kendall shares her unique journey from journalism to community management and how the skills and experiences she brought from journalism enhance her role as a community manager.Kendall provides valuable insights into effective interview techniques, drawing from her experiences as a community manager.Discussion on how interview skills are crucial for creating engaging podcast content and some tips that you can use in your interviews.Kendall emphasizes the pivotal role of community in the podcasting landscape.Exploring how communities can bring people together, foster learning, and contribute to the creation of compelling content.We touch on AI and how we can use it to help us in content creation and production tasks and overall enhance our work, not take away from it. Key takeaways: Knowing the goal of your interview helps keep you on trackBullet points of areas you want to coverasking follow questions become part of a community to learn &amp; inspireAbout KendallKendall is the community manager for Riverside.fm, an online recording and editing studio that allows podcasters to create studio-quality content from anywhere. At Riverside, she leads their community of thousands of creators. Before that, Kendall worked as a television producer and political reporter for outlets like MSNBC and Bloomberg News. Connect with Kendall at https://www.linkedin.com/in/kbreitman/Community Group https://www.facebook.com/groups/riversideconversationcreatorsFind out more about Riverside https://riverside.fm/If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm chatting with Helen Calvert, host of The No Bullsh*t guide to happiness. Helen has been a guest before back in May 2022 and it's no secret that I LOVE Helen's podcast so it's lovely to be chatting with her again, seeing how she is doing with her podcast and her business. Helen has published a book since we last spoke (in October 2022 and yes I have a copy!) The book is very much based on the first series of the podcast which as Helen explains contains, "crucial elements of being a business owner and having a happier life."Helen and I also chat about audience engagement, podcast growth over the past 12-18 months, show notes, reviews(take note podcast apps!!), and how the podcast supports Helen's business. A top tip that we touch on is the importance of reaching out to others and how your network and community can contribute to your podcast's success. About Helen Helen Calvert is The No Bullsh*t Coach who has been running the successful business support agency Clear Day since 2018. A divorced mum of two boys, Helen has twenty years of experience in admin and organisation, and also, knows well the personal challenges of anxiety, family health problems and just trying to get it all done! She qualified as a life coach in 2020 and her passion is in helping women to treat themselves with excessive kindness as the best strategy for gaining confidence and making progress. Her podcast gets around 7,000 downloads per month and includes all of her no-bullsh*t tips for a happier life. It has proven so popular that Helen has turned the first series into a book which was published in October 2022.Podcast: https://podfollow.com/the-no-bullsh-t-guide-to-a-happier-life Book: https://www.clear-day.co.uk/product/the-no-bullsht-guide-to-a-happier-life/ Instagram: https://www.instagram.com/clearyourday/ LinkedIn: https://www.linkedin.com/in/helen-calvert-manchester/ Facebook: https://www.facebook.com/ClearYourDay If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm chatting with Ashleigh Frater, Anxiety Coach for Founders and Freelancers. Ashleigh shares her experience as a podcast host and her advice on 'feeling productive.'We had such a great conversation about Asheligh's podcasting, and she made some brilliant observations about how she needs to build in more time to record as she knows there's an emotional toll due to the nature of the subject. Promotion is one area Ashleigh said that she struggled with, and this is something I hear a lot of podcasters say. Here are some things to keep in mind:What's your version of success for your podcast? Not just the numbersFinding unique ways to promote each episode on social media Repurposing your contentRemembering it takes time to build an audienceAvoid "should" thinking Be yourselfAshleigh shared her advice on productivity and what it means to us individually. We only need to understand what our version of productive is and it boils down to how we feel. Labelling your emotion and removing the word productive. What does it contribute to? What are your overall goals? Celebrate your wins! About my guest Ashleigh Frater, is an anxiety coach and founder of ‘in good hands’ coaching and counselling practice, based in London, dedicated to guiding high-achieving female founders process anxiety (and stress) quicker, better and safely so they can perform at their best. With a deep understanding of the unique challenges faced by ambitious women, Ashleigh brings her expertise to the forefront, guiding women on a transformative journey towards mental resilience, self-assurance and professional success.Listen to the Free from Burnout PodcastLinkedInNewsletter100+ proven ways to reduce anxiety in under 30minutes If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Welcome to another episode of Podcasting 101 with Rachael This week, Sarah McDowell and Tazmin Suleman hosts of the SEO Mindset podcast join me to chat about their journey as podcasters. Sarah and Tazmin offer up their top tips and advice that they learned along the way! We talk about editing, community, being your authentic self as a podcaster, fitting it all into your schedule, some of their challenges and sponsorship. Key takeaways are: Don't over-edit your episodesBe yourself!Be kind to yourself (we are often our own biggest critic)Be sure who your audience isKnowing what your processes areOne of their biggest tips is to just try it! You'll soon find out if you love it or hate it. About my guestsSarah McDowell and Tazmin Suleman are hosts of The SEO Mindset Podcast. Giving actionable personal growth and career development tips to SEO professionals, so they can optimise their career and not just the algorithms.Podcast WebsiteConnect with Sarah Connect with Tazmin If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Hi there! I'm chatting with Ida Radovanovic from Playground in this week's episode. Ida called her business a Playground to keep reminding herself how she wanted to see work.After 12+ years of career at a corporation, Ida is now proudly a solopreneur. She blends gamification, accountability buddies and research-based productivity tips to help people work on what is meaningful to them and spark closeness. It's an unusual, but powerful mix vs. procrastination. If you are tired of procrastination games ;) and want a more creative way to get stuff done, feel free to connect with Ida and say hi. Ida shares her top 4 tips for overcoming procrastination: If you don't know where to start, start with something small and specific. Something that you can clearly mark off as complete. Use a planning system. Ida recommends WOOP and Backwards goal planning. Try to work with less perfectionism and be kind to yourself. "80% done is good enough!" Remind yourself that you are part of a community or get yourself an accountability buddy. Ida has Tip number 5 for you to download here. Procrastinating with your podcast&nbsp;😬?The next 3-month Anti-Procrastination&nbsp;Playground Programme&nbsp;starts: Oct 31st at 18.00 GMT. Learn more HERE.&nbsp;40€&nbsp;OFF&nbsp;for you lucky listeners! CODE: PLAYMORE&nbsp; Sign-up HERE.Ida's website Ida Instagram If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm chatting with my friend Sarah McDowell, SEO Manager at Captivate and podcaster! Sarah has worked in Digital Marketing and SEO for over 10 years now, both in-house for a brand/company and agency side. Sarah's current podcast is The SEO Mindset Podcast which she co-hosts with Tazmin Suleman. Sarah has hosted 4 podcasts in total over the years! She is also co-founder (alongside me!) of the West Midlands Podcast Club. A free podcast community for podcasters passionate about podcasting! You can sign up here! Sarah tells us what SEO (Search Engine Optimisation) is and shares her top 3 tips to optimise our podcasts so that they are more discoverable. Tip #1 - Keywords Use a keyword tool like SEMRUSH, Answer the public or Also Asked.use these tools when planning your episodes.DO NOT keyword stuff your show notes and titles - it doesn't help anyone!!Tip#2 - BacklinksThis is when someone external links back to your website. backlinks are very helpful for Google as they help make you a credible source. Tip#3 - Transcripts Using transcripts helps make your podcast more accessible for everyone - including Google. Edit your transcript, and remove filler words to make it more accessible. Recommended podcast episode about accessibility. How To Make Your Content More Accessible with Anne MokSarah's final thought is, don't be scared by podcast SEO and she recommends giving some of the tips she's given a try! Thanks Sarah! 😃If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm joined by Emma Fishlock, founder of RWC (Real World Consultancy.)Emma founded Real World Consultancy(RWC) in 2018 to help small businesses overcome barriers to growth.RWC is now a multi-award-winning business coaching company based in the west midlands helping small and micro businesses to thrive and punch above their weight. RWC has created a coaching and support method that has now helped more than 500 business owners, the company is also launching a new arm of the business in 2024 as a training academy for business coaches."We are known&nbsp;for our fun, ‘real’, and engaging approach to business, and I'mproud of that.”Our conversation is centred around the importance of authenticity, finding what makes you unique and making a podcast that is targeted to your audience. Emma offers up some great advice, here are the top takeaways for the episode: It takes time to find your voice. There's trial and error here. Be brave enough to niche. Be relevant - don't get caught up with what you want. Find out what they want. Be realistic with your expectations.Once you've started, use that data to refine your approach. You can find out more about Emma and the RWC team on their website or connect with them on LinkedIn.If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Welcome back to Season 2 of the podcast!This week Hilary Salzman joins me to chat all things storytelling.We chat about how storytelling isn't a new concept, we've been doing it all our lives! But it is easy to get caught up in the latest shiny marketing thing and get overwhelmed as business owners.Hilary is the host of The Everyday Storyteller podcast, and she shares her experience on why she decided to start a podcast, how she went about it and how it works for her business.Hilary shares her top 5 tips for using storytelling in your podcast:Figure out your story first. Be honest and embrace it with confidence.Think about your audience on a deeper level - what do they care about? What problem are they trying to solve?Be authenticFind common ground with your audience and tell stories that highlight shared experiences.Tell your story with confidence and use a platform that invites others to tell theirs.Bonus tip: Have fun with it!I'll leave you with a fun fact, "Stories are 22 times more memorable than facts &amp; figures."Have fun crafting your stories.About HilaryHilary Salzman, the founder of 22 Stories and host of The Everyday Storyteller podcast firmly believes in storytelling and its power to connect us to the things and people that make a difference.Hilary is dedicated to helping those who struggle to confidently use their voices. She works with bright business sparks and independent brand owners to get their stories out and grow their business.&nbsp;Hilary shares a wealth of business storytelling insights and guidance through her daily podcast and Instagram account. She is keen to ensure as many people as possible can access the tools and learn to develop their voice, regardless of their background or how much money they have to spend.&nbsp;For those that want to invest in their own business storytelling, Hilary runs personal and business brand story development workshops and 1:1 training, coaching &amp; mentoring. She also provides specialist story-writing services for those that want, for example, a story-led website.&nbsp;Hilary is a regular public speaker on various storytelling subjects and is a guest lecturer at Oxford Brookes University in the UK.&nbsp;Website:&nbsp;www.22-stories.comPodcast:&nbsp;https://podfollow.com/the-everyday-storytellerInstagram:@22storiesandmeLinkedIn:&nbsp;http://linkedin.com/in/hilarysalzmanYouTube:&nbsp;https://www.youtube.com/@The_Everyday_Storyteller

In this week's episode, I welcome back Hannah McCormick from Showing Up Solo. We talk about how to repurpose your podcast so that you can get the most possible out of the content you've created. Hannah shares her Full Circle Content method with us, which is all about breaking down your content into manageable bite-sized chunks to be used across all social media and email marketing platforms. Some of the social media scheduling platforms we mention in the episode are: Meet Edgar BufferLater And the gamechanger that is being able to schedule directly in the LinkedIn platform 🎉Hannah shares that her favourite site to help with content ideas is Answerthepublic.comHannah's final tip is to make sure that when you answer your audience's questions, don't assume they know as much as you. Break down that explanation fully. Hannah's Full Circle Content is FREE for you to download! it includes 3 hours of video training. You can get that here. About Hannah:Showing Up Solo started as a way to make marketing more accessible to solopreneurs. Along with business bestie, Nicole, I launched our video podcast in January 2022. Now over 30 episodes in, I'm taking it to the next level by offering 1:1 marketing coaching! If you're an online service provider (or want to be one!) but... you're not sure how to find clients online, don't feel quite ready to hit "publish" on your website or don't have a clue where to begin with making a content plan... I can help!&nbsp;My Set Up For Success program covers all the elements of a comprehensive marketing plan and can be taken as one 6-month intensive or broken up into smaller, self-paced chunks. Head to showingupsolo.com to learn more. You can find out more about Hannah and Showing Up Solo on their website. If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast...

I chat with Nic Redman about your voice in this week's episode! Nic is a voice coach and helps podcasters get their voices ready to record. Nic shares that it's about prepping your voice so you don't have to think about it whilst you're recording. The exercises that she recommends (and are featured in her book "On the Mic") can help overcome the barriers and hang-ups we all have about our voices. Nic is a big advocate of warming up your voice and is great for regulating your breath, releasing tension and helping with nerves that can affect your speech. It's not about changing your accent or the way you talk but making your voice and speech sound the best they can be. I find the whole thing rather fascinating and am surprised I haven't heard more about this in the podcasting space. About NicNic Redman has recorded and spoken for a living for nearly 20 years and coaches people to feel vocally free and at home on the mic, every day. She has been featured multiple times on BBC and Times Radio as well as in The Guardian, Irish Times and the Metro. Nic coaches 1-2-1, and runs residential retreats, online courses and in-person masterclasses. She often guests on podcasts, speaks at conferences and speaks on panels offering insights into spoken voice training and recording for voiceover, podcasting, business and public speaking. Nic is co-host of the award-winning Voiceover Social Podcast and creator of the 5* Voice Coach Podcast.&nbsp;Nic's website You can find a copy of her book On the Mic here The Vocal Empowerment Program If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

This week on the show is Sarah Giffrow, sharing with us the lessons she learnt when she started a podcast in 2020.Here are the things she learnt:Be realistic with your time and consider what's happening in your life now.Perfectionism holds you back.Don't get caught up with the sound of your own voice!PRO TIP: Try listening back to yourself every day to get used to the sound of your voice. Remember to be kind - NO JUDGEMENT!There's a learning curve with new tech, especially editing tools.PRO TIP: Do your own research and experiment with different tools to see which work for you best.It might help to listen to a past episode I recorded about How to publish your podcast Just to get you started with your research!Keep the format simple and let the conversation flow."Comparison is the road to abandoned projects." Sarah is 100% right here!The comparison game is one I struggle with too and it DOES NOT HELP!!Thanks, Sarah for sharing your experience!About My GuestSarah’s path was set in the days of the Old Internet--she was raised in an unusually tech-savvy household, and she hand-coded her very first webpage in 1995.Her online marketing studio, Upswept Creative, was born out of her side hustle as a photographer, where she often found herself seized by the irrepressible urge to help her photography clients improve their websites.In her spare time, she can be found lifting heavy barbells, refereeing roller derby, cuddling her spicy meatball of a toddler, and giving all the pets to her extremely food-motivated tuxedo cat, Zergling.Sarah's website Connect with Sarah on LinkedInIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Welcome to episode 41! This week I chat with Nikki, the host of the Stories that Connect Us podcast. Nikki started her podcast in March 2022 (like me!) and she shares with us her journey to creating her podcast. We chat about why Nikki wanted to start a podcast, her love of audio, how she leapt into starting her podcast, managing success, how she handled the tech side, and podcast promotion. Nikki's top piece of advice for those of you looking to start is to take messy action. I LOVE this! "Life is not neat and in boxes. It is not highs and no lows. It is messy at times. And so I would say, let's get messy with our action and we will learn and grow along the way."This really resonated with me, sometimes I feel frozen to act because I'm going to do something 'wrong' and I should know everything. Messy Action perfectly describes how we can move forward, dropping all the perfectionism ideas and accepting that life's just not like that. Thanks so much, Nikki for coming on and sharing with us. About Nikki Nikki is a storyteller and podcast host of Stories That Connect Us, in each episode she looks at the highs, lows and messy middle of life. The show was launched in Mar 2022 with a mission to unite people through the power of storytelling. Everyone has a story. Our stories matter. The hope is that people feel connected through the stories shared and can listen, learn, and be inspired.&nbsp;As a Certified Breath Coach, Nikki wants to give people back the gift of breath, something that can be in the back pocket when there’s a need to find balance or stillness. She aims to help people unlock and optimise their breathing. Busy, stressed, anxious and tired but wired - breath coaching can help manage the struggles of modern-day living. Connect with Nikki: LinkedIn: https://www.linkedin.com/in/nikkistpaul/Instagram: https://www.instagram.com/storiesthatconnectus_podcast/If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I chat with Holly Wood, The Flourish Entrepreneur and host of the Can we have it All? podcast. We chatted about how she started her business and got on the road to podcasting! We also chatted about: How it's important to be fluid with your podcast and let things grow with youNot needing fancy equipment to get started! How podcasting is a helpful platform for her business, especially being able to create deep connections with her audience. Importance of resharing and repurposing your past episodesHolly's top 2 pieces of advice:Don't overthink it! You don't need to have it all figured out from the get-go. Get support. If that's what stopping you from starting, seek out support to make it happen. Thanks, Holly for coming on and sharing your story. About my Guest: Holly Wood, The Flourish MentorⓇ is a digital-marketing focussed Business Mentor and Positive Psychology Coach for women entrepreneurs. Her mission is to help women flourish and reach their vision of success by attracting ideal clients that truly align. Her Ultimate Client Attraction System infuses her 13+ years of digital marketing experience &amp; growing a brand online, with a Positive Psychology toolkit that addresses the importance of mindset, alongside strategy.Holly's SocialsWebsite - https://holly-wood.co.ukFacebook Group - http://facebook.com/groups/wecanflourishTwitter - @HollyNicolInstagram - @TheflourishmentorLinkedIn - http://www.linkedin.com/in/hollynicolIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

This week is a special week for me and the podcast as it marksmy one year anniversary! I’m very proud to have been going for 12 months! One of my biggest takeaways from the last 12 months has beenthe importance of letting your podcast evolve with you the more experience you get. There’s nothing wrong with hitting pause or taking a breakto work things out. This will allow you to keep consistent and keep going withyour pod! Going forward this podcast will be coming to you every otherweek with a new guest. I really enjoy the interaction with my guests which iswhy I want to make guests a regular thing. I’ll be chatting with lots of different podcast hosts and experts to give you lots of advice and tips around podcasting which you can go on to use for your own podcast. I’d love you to join my email list where you get Weekly Podcast Love letting you know when a new episode is out, any exciting news, what I’m up to and recommendations for other podcasts I think you might enjoy! I’m also excited to announce that along with my friend Sarah McDowell, we’ll be launching a new podcast community called West Midlands Podcast Club. We met at some awards drinks before Christmas and nerded outabout our love for podcasting. We then got the idea to create a place for local(and not so local!) podcasters to come together to share ideas, knowledge and build friendships. It’s for all podcasters – aspiring new and established. Everyone is welcome ☺️I’ll give you more detail when it’s all ready to go! Listener Shout Out! Hannah &amp; Nicole from the Showing Up Solo Podcast.Nikki St Paul from the Stories that Connect us Podcast.Thank you for all your support, it’s greatly appreciated. Find their podcasts in the link below, I would highly recommendboth for a listen! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, Lucy Howell comes on to talk to me about Pinterest and how it can work for your podcast. Lucy busts the misconception that Pinterest is a social platform - SPOILER it's not! How Pinterest works in comparison to other social media platforms, tips on how you can create pins from your podcast and her top piece of advice! I found it very interesting to find out the shelf life of pins compared to Instagram/Facebook posts and Lucy's extremely important tip of not using the same link in each pin so you don't get shadowbanned! You can find out more about Lucy on her website If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Hello 2023! I'm starting this year off with a brilliant chat with Devin Lee (Certified Online Business Manager and Certified Dubsado Specialist)I wanted Devin to come on and talk to you guys because she has been featured on quite a lot of different podcasts talking about her zone of genius and it got me thinking about how it's a great way to create more visibility in your business as you're getting in front of their audiences.I thought it might be quite a good strategy for someone who is thinking about starting a podcast and either might not have time to create the podcast themselves at the moment or would just kind of like to see whether they enjoy podcasting. We chat about why Devin wanted to guest on different podcasts and I love how she uses it to build her network and relationships. Devin shares her advice on how she started researching which podcasts to go on and setting goals based on how many pitches she wanted to do per month/quarter. Devin's biggest learn from her experience is how you need to give it some time and the process will start to feel a lot easier! To finish up, Devin shares about her upcoming Quarterly Planning Party. I took part in the first round of this and thoroughly enjoyed the experience! If you have some projects (like a podcast) that you need to get off the ground and plan then this may be the accountability you need! About my guest! Devin Lee, an entrepreneur since the age of 27, is a self-proclaimed “fun big sis for your biz”.&nbsp;Officially, she is a Certified Online Business Manager and Certified Dubsado Specialist. She specializes in helping you get your time + energy back by perfecting your clients’ journey and putting it on autopilot. Unofficially, she is the high-energy hype woman who’ll bring a calm oasis to your business.&nbsp;When she isn’t creating exceptional client experiences, you can find her studying the Enneagram, roller skating, and chasing the sun.Email: [email protected]: https://www.devinlee.com/&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Insta: https://www.instagram.com/devinleeobm/&nbsp;&nbsp;&nbsp;Tik Tok: https://www.tiktok.com/@devinleeobmIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my <a href="https://www.rb-va.com/podcast-promotion" rel="noopener noreferrer"...

In this episode, I want to share some of the best clips of my guests so far and how their advice can help you with your podcast. Tamsin &amp; Gillian - The Anti-Diet Club Podcast - Planning is essential! Helen Calvert - The No Bullsh*t Guide to a Happier Life- Top tip for making your podcast sustainable Hannah &amp; Nicole - Showing Up Solo - Creating themes for each month and creating the podcast content around those. Cydelle Stewart - Virtual Duality - Importance of your guest's experience.Janet Murray - The Courageous Content Podcast - Who are you creating content for?Michelle DeNio - Strategy in Small Doses- How her target audience was inspired by her network. Sabine Schwartz - The Next Level Entrepreneur - The importance of handpicking your guests. Lorna Taylor - Tales from the Gram- How her podcast has helped her get clients Cassondra Collins - Bonus Guest! -Repurposing Tips - so important! Podcasting 101 Episode about Guests - you can find that here I hope everyone has a merry Christmas and a happy new year! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm talking about the results from my experiment to post natively on social media (LinkedIn &amp; Instagram)You may remember last month when I decided to post natively for 4 weeks to see if there was any difference in my engagement on LinkedIn and Instagram as opposed to scheduling using a 3rd party tool which may offend the Algorithm Gods. What did I find? Linkedin [1.00 min]When comparing October's scheduled posts and November's native posts, there isn't much difference. I did get more video engagement posting natively, but impressions-wise, the months were very similar. I have been engaging with the platform much more recently so I think that has a lot to do with it. Instagram [5.00 min]The results are a bit mixed! I've doubled my reach but halved my engagement! The reach has expanded because I've been posting more stories and reels. My Take Away [9.27min]Not forgetting to do that all-important engagement piece. And not just with your current audience, finding new people to genuinely connect with and start building those relationships with. I personally don't feel that posting natively or scheduling makes a lot of difference! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I talk about 5 things I wish I knew before I started podcasting! I've been podcasting for about 18 months, and it's been a big learning curve! No one cares what you sound like! [1.09]You don't need expensive equipment [1.50]It doesn't matter if there's already a podcast that is about the same subject as you [4.22]You'll get better at talking to guests [6.48]Enjoy making your podcast! [09.37]If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episodes, I'm talking about the tools I use to make my podcasting life easier! Captivate:Episode planning toolDynamic show notesCalls to Action Booking guests Research Links Headliner - My go to audiogram tool. Canva - for all my design needs. Go for the Pro account. Well worth the £99/year. Otter.ai - transcribing podcast episodes to make show notes, pulling quotes, and repurposing more easily.Buffer and Meta Business Suite - Free social media scheduling tools. Meta allows you to mention people in the posts. Audacity - For recording solo episodes and for all my editing. Asana - Project Management tool. The one I find works best for me. If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

This week I'm talking all about your guests. How you get started finding your guests, what you should consider, always keeping your ideal listener/client in mind and finding a genuine connection with them. I also touch on the guest experience. Have you got a process in place to ensure your guests feel looked after and comfortable when speaking on your podcast? I'd love to know your tips for finding podcast guests and if you have a guest process as well. If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

This week I'm chatting with Sabine Schwartz from The Next Level Entrepreneur Podcast. We talk about her experiences with setting up her podcast, how she wants to build genuine connections and her goals for the podcast. We also dive into using podcasts as a visibility tool and how repurposing your podcast content is so valuable! Sabine's biggest challenge at the moment is keeping consistent whilst being busy. Her advice to you newbie podcasters out there is to just start! Don't overthink it! ----------About my Guest Sabine...Sabine Schwartz is a Sales Confidence and Mindset Coach. She helps female entrepreneurs become more confident in their sales skills, release all the blocks around sales, outreach, money and human connection so that they have a bigger income and impact at the speed of light. You can find her in all these places: Website | YouTube | LinkedIn Her contact email is [email protected] If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

This week I'm talking about batching. For those who don't know what batching is, it's when you create several pieces of content at once to save you time. In this episode, I'm going to share my process for batching this podcast to give you an idea of what you'll need to do. Remember to do what works for you and your schedule.Please share your batching tips with me! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm talking about Video podcasts! I'm not here to tell you should/shouldn't be doing a video podcast!It's a personal decision as to which you prefer but I'd like to talk about them and look at some benefits that could come out of using video for your podcast. YouTube as a search engine - a popular choiceIncrease your SEO and reach if you put it on as many platforms as possible. Spotify - can upload videos to this platform now. Will play the video only on Spotify and send the audio to the other platforms. One of my clients does this. Shout out to Hannah &amp; Nicole from Showing Up Solo. Some of you may remember them coming on the show to offer insights into what it's like to set up a podcast.If you're a solopreneur looking for help with your marketing then I strongly recommend you check them out. You can get some great video clips to use to promote your podcast. These work well, like audiograms. You can even turn the clips into reels which get really good reach on Instagram. Your audience gets to put a face to the name! Video doesn't work so well if you're not great on camera. If it makes you feel uncomfortable and less likely to show up then don't put that added pressure on yourself. I prefer to record just the audio for my podcast. I can show up on video but it's something I struggle with and could become a barrier for me. You need to make your podcast work for you, if that's video great, and if it's audio, that's great too! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm talking about how do I know if my podcast is a success?There are many ways in which you can measure the success of your podcast. Number of ListensNumber of downloads You can find this information easily within the platform you use to publish your episodes. You can also go into individual platforms like Apple Podcasts to find out analytics. It's not just about the numbers. Think back to why you started your podcast...Was it simply to have 1000 downloads a week? Or was it to add value to your audience? or to build your authority in your zone of genius? If you're not happy with the size of your listenership, what can you do to grow it? Here are a few tips: Ensure your episode content is something that your ideal listener wants to hear. Are you promoting it enough? Make sure you have a range of posts and utilise your email list and website so everyone knows about your podcast! Are you engaging with your listeners? do you reply to comments and thank people for reviews? Do they know where to leave a review? Can you offer more support to your listeners like a Facebook group? you could encourage listeners into the group to discuss the episodes, or go live to answer their questions. Don't be disheartened. It takes time to grow an audience and podcasting is a long game. Be consistent and committed. I hope this has helped. If you'd like to ask any questions, get some advice or just chat podcasts you're more than welcome to book a call! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

This week I welcome Janet Murray to the show! We had such a great conversation! Janet shares with us what she does, why she decided to start a podcast [1.26 min], the planning process she went through, and how her experience as a journalist helped her with this process. She stresses the importance of creating content for your audience. Who would they really want to hear from? What would they find useful [6.39 min]We talk about Janet's target audience and how it's not just about the 'traditional' demographics, for example, age, gender, and job title. That you need to look beyond those and think about the feeling you want to create with your audience. [10.01 min] How her podcasts and knowledge have evolved over the years [14.22 min] and breaking down the preconceptions around podcasting that can put up barriers to starting. [18.33 min]Janets shares that the best piece of advice she's been given was to start with a series of episodes on a particular topic as opposed to setting out to podcast 'forever'! [23.54 min] The importance of creating excitement around your podcast before launching [29.04 min] and experimenting with your social media content to compare engagement/reach of posts. Janet's love/hate relationship with Audiograms! [35.06min] Interesting to get her perspective on this. Tips and advice for those of you that have a podcast but are feeling stuck. [40.51] Thanks so much to Janet for coming on and sharing her knowledge. -------------About my Guest: Janet Murray is a content strategist who helps businesses/brands increase engagement and sales from their content.She’s the creator of the 2023 Courageous Content Planner &amp; Content Kit - along with a whole host of content kits that save time on content planning/creation.&nbsp;Janet is also the host of the Courageous Content podcast and founder of Courageous Content Live Event &nbsp;- an annual content marketing event for creative businesses/brands.&nbsp;She’s also a keynote speaker who has spoken on big stages all over the world including The Youpreneur Summit (London), CMA Live (Edinburgh), Inbound (Boston, USA), Tribe (Nashville) and the Marketing Business Summit (Milan).&nbsp;Janet is also ‘AUDHD’ - which means she is autistic and has ADHD (Attention Hyperactivity Deficit Disorder). Which means she has a strong desire for order/routine …but is also ‘one of the most disorganised people on the planet’. Making her one of the unlikeliest people in the world to launch a planner.&nbsp;She puts her unlikely success down to creating easy-to-follow systems and processes to help her stay productive (strategies that work for anyone who struggles to stay focused).&nbsp;When she’s not creating content - or talking about it - Janet plays the piano, sings, runs and talks to her 3 cats (although not at the same time). She is the mum of a teenage daughter and a long suffering football widow.&nbsp;Website/socialsWebsite: https://www.janetmurray.co.uk Instagram: https://www.instagram.com/janmurrayuk/Facebook: <a href="https://www.facebook.com/janetmurrayofficial" rel="noopener noreferrer"...

In this week's episode, I'm talking about if you're ready to outsource your podcast. If you already have a podcast, you'll know that it is quite a commitment. There are a lot of moving pieces that you need to keep up with to get your episodes out there on a weekly or bi-weekly, or monthly basis. Let's break down all the moving parts: Recording the episodesGuests - research and schedulingEditing Writing show notes Uploading Promoting - creating the content around the episodes, for example, a variety of posts, email marketing and updating your website. Not forgetting to repurpose and keep promoting all the episodes you've previously released. And you know, this all takes time it takes time to doWe're all so busy! Especially if you're doing a podcast, you're handling all the things yourself as well as your business and your personal life. It can feel a bit much and can get a bit overwhelming. And outsourcing can really help relieve that pressure. I'm a podcast manager and my aim is to take those pieces off you and do them for you, which will create more time in your life for your work, your clients or your family life. You can send me the recording and I'll do the rest! So if this sounds like you, take a bit of time to reassess. How much time are you spending on all the tasks? Are you comfortable handing them off? Maybe you don't need to outsource all of it, maybe just the editing and show notes or the promotion side of things. If you're stuck or would like to run your plan past someone then I'm here! happy to chat and offer some guidance to you. You can book a coffee chat with the link in the show notes. If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm talking about getting great audio out of your guests. What type of room are they recording in? this can make all the difference to the sound. [1.09 min] Simple advice like turning off notifications on laptop and phone, shutting windows, and putting the dog in the other room.Using Headphones and microphones [3.53 min] Platforms to record on [5.54 min] My freebie to download for Zoom settings - The link is below! Top Tip: As part of your guest onboarding process, you could have a document that outlines some of these tips for them. Make it as easy as possible for your guests so that they enjoy the experience! If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I'm talking about why podcasts are great for your business. A key point is that you can build authority in your zone of genius - you do this by creating content that you know will resonate with them.It gives your potential clients a chance to get to know you better and will help them decide whether they want to work with you.They are a way to create engagement with your listeners and expand your community. They compliment your marketing overall. Your podcast is part of it, not a separate entity.You can utilise your content and repurpose it into other forms like blogs, email marketing, social media posts, audio and visual clips.Make sure you put them on your website, this will help increase SEO. You will drive more traffic to your website so people can see how awesome you are!If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I chat with Michelle DeNio from The Strategy in Small Dose podcast. I absolutely LOVE Michelle's podcast and would highly recommend that you listen as well! We talk about why she decided to start her podcast [1.26min] How Michelle's goal was to be consistent [5.03min] Where her ideas for episodes come from [8.33min]Getting to grip with the tech and addressing perfectionism [9.47 min] The marketing element [13.21min] Her top piece of advice!! [21.14 min] ------------About my guest: Michelle DeNio is Your Business GPS – an expert Business Strategist and Coach – helping online service providers navigate their most efficient and profitable ROUTE to Fully Booked.When Michelle isn’t coaching or facilitating her networking mastermind group, the Accelerated Business Alliance, you can find her enjoying Donut Sunday, soaking up the sun on a Florida beach, and sometimes both at once!Let's connect on&nbsp;LinkedInListen to the&nbsp;Strategy in Small Doses&nbsp;PodcastJoin my Free&nbsp;Facebook&nbsp;Community&nbsp;If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

Welcome back after my little summer break!In this week's episode, I'm talking about launching your podcast. If you're ready to launch then you will have done all your planning and prep beforehand.if you're listening to this and you're not quite ready to launch then take a look at some of my previous episodes to help you on your way. Once you have a launch date, work backwards to plan your marketing campaign.Plan a mixture of posts :- audiograms/video clips of you have them.- Record a video (if you're comfortable) announcing your podcast or go live on Instagram or Facebook. - Use your podcast branding and design some graphics in Canva- Pick some quotes from your episodes that will resonate with your audience.I'd recommend using a social media scheduler to do this. I use a mixture of Meta Business suite for Instagram &amp; FaceBook and Buffer.Email List - if you have one, utilise it! Keep your audience up to date.Basically, tell everyone about your upcoming podcast!Launching with 3 episodes and a trailer:I've done some research on this and there are some valuable points for and against it.You could launch with your trailer (released before) and 3 episodes. This way once people are listening and they love it, they can binge a few episodes. This is how I chose to launch this podcast.Top tip: Don't forget to do is promote the episodes that are launched altogether. You could tease some of the clips as part of your pre-launch promotion.OR you can launch with a trailer and 1 episode. I did this for my first podcast, The Virtually Inspiring podcast.Throw a virtual launch party! I've not done this but know a few people who have done this.It can be a great way to get everyone excited about the podcast.If you have phone numbers then you can create a Whatsapp group and get everyone involved this way.Shout out to HR Directors Cut as this was their strategy. Make sure you keep up engaging with your audience throughout, reply to comments/ DMs/EmailsIf you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here!

In this week's episode, I talk to Cydelle Stewart, host of the Virtual Duality Podcast. We chat about why Cydelle thought a podcast would be a good idea and how it fitted into her business plans. [3.14 min] The research that she and her team undertook in the planning stages [5.16 min] Fine-tuning the steps it takes to onboarding a guest on the show [6.16 min]The tools and tech she uses to help streamline and automate her podcast [6.56 min]Deciding on a platform to release the podcast [11.03 min]Listener Engagement [14.05 min]Using Squadcast to record guest episodes [16.02 min]Cydelle offers some great advice! [22.17 min] -------------------------About my Guest Cydelle Stewart is an Online Business Operations expert, Virtual Assistant (VA) Mentor and Founder of VA Agency Onit! Communications.With a passion for excellence and streamlined processes that optimise the client journey, Cydelle makes it posAble for Coaches, Consultants and Industry Experts to embed excellence in online experiences, so they can delight clients, create repeat business and referrals with ease, whilst making more impact focusing on what lights them up.Based in London, UK, Cydelle is a systems geek, lover of Black men with beards and an avid tea drinker!&nbsp; You can usually find her sipping Cherry Bakewell Rooibos whilst watching crime dramas, yet ANOTHER online tutorial or, getting excited about something she's discovered that Airtable can do!&nbsp;Connect with her via @CydelleStewart (IG/FB/LI) or cydellestewart.com If you have any questions or would like some help with your podcast, book a podcast enquiry call. Can I ask a favour? If you enjoyed the episode, I'd love it if you could leave me a review.You can leave one hereThanks so much! I'd love to connect with you on social! You can find me on:LinkedIn | Website Want to start a podcast, but not sure where to start? Download my free Podcast Playbook Get clear on your ideas! Need some extra support? Book a 90-minute Podcast Strategy Session Struggling with your podcast promotion? Grab my Easy-Peasy Podcast Promotion Checklist here! &nbsp;