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HookAgency.com
Guests on leadership, sales, and marketing. HVAC and Plumbing podcast for the growth-mode HVAC and Plumbing business owners, leaders and business development teams.
Total 58 episodes
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HVAC Tech to Biz Owner + Are Partnerships Selling Out?  w/ Jennifer Manzo

HVAC Tech to Biz Owner + Are Partnerships Selling Out? w/ Jennifer Manzo

In this episode we dive into the incredible journey of an HVAC technician turned successful business owner. Discover how they transitioned from the field to running their own company, the challenges they faced, and the lessons they learned along the way.Plus, we tackle a hot topic: Are partnerships in business a sign of "selling out" or a strategic move for growth? Join us as we unpack the pros and cons, share real-world examples, and offer actionable insights for entrepreneurs considering partnerships.Learn more about Jennifer Manzo at;  https://www.skillcatapp.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
46:1920/11/2024
$75M Through Accountability and Vision w/ Aaron Gainer

$75M Through Accountability and Vision w/ Aaron Gainer

41:5613/11/2024
The New HVAC Sales Leadership Strategy (w- Everett Lippell)

The New HVAC Sales Leadership Strategy (w- Everett Lippell)

In today’s episode, we welcome Everett Lippell to discuss cutting-edge sales leadership strategies for the HVAC industry. Everett shares his unique approach to building high-performing sales teams, adapting to market shifts, and creating a customer-centric sales culture. Whether you’re an HVAC sales leader or a business owner looking to boost your team’s effectiveness, this conversation is packed with actionable insights and real-world examples that can transform your sales results. Don’t miss Everett’s expert advice on how to elevate your sales strategy and stay competitive in the evolving HVAC landscape!Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
46:1306/11/2024
Fundamentals & Systems That Help Scale to $700M w/  Leland Smith

Fundamentals & Systems That Help Scale to $700M w/ Leland Smith

In this episode, we dive deep into the fundamental strategies and systems that drive growth and scalability—the same principles that have helped businesses scale to $700 million and beyond. Join us as we break down actionable insights, from refining core business processes to leveraging automation, optimizing team structure, and making data-driven decisions.Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
25:2430/10/2024
What Is The Right Time To Sell Your Business? w/ Gregg Schonhorn

What Is The Right Time To Sell Your Business? w/ Gregg Schonhorn

In this episode, we dive into one of the biggest decisions entrepreneurs face: when to sell their business. Timing is crucial, and understanding market trends, your business’s value, and personal goals are just some of the factors that play a huge role in making the right call. Join us as we break down the signs that it might be the right time to exit, share expert insights, and discuss strategies to maximize your sale. Whether you’re thinking about selling soon or just planning for the future, this episode has something for every business owner!Learn more about Gregg Schonhorn at;  https://sfpadvisors.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
45:0025/10/2024
$16M Salesman?! How the CEO Enables Results

$16M Salesman?! How the CEO Enables Results

Lee's Website: https://leesair.com/
28:0118/10/2024
Should HVAC Techs or Plumbers Study Sales? W/Brian Burton

Should HVAC Techs or Plumbers Study Sales? W/Brian Burton

In this episode, we dive into a critical question for HVAC technicians and plumbers: Should trade professionals invest time in learning sales? We'll explore the benefits of blending technical skills with sales expertise, how it can impact your business or career growth, and whether mastering the art of selling can help you better serve customers. Whether you're an independent contractor or part of a larger company, this episode offers valuable insights into why understanding sales could be the game-changer you didn't know you needed. Tune in and find out!learn more about Brian Burton at https://www.wastenoday.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
51:4209/10/2024
Chiirp vs  Hatch vs  GoHighLevel. w/ Ryan Fenn

Chiirp vs Hatch vs GoHighLevel. w/ Ryan Fenn

n this episode, we dive deep into the world of CRM (Customer Relationship Management) tools, comparing three heavyweights: Chiirp, Hatch, and GoHighLevel. Whether you're a business owner looking to automate customer follow-ups, streamline your marketing campaigns, or improve client communications, this discussion will help you make the right choice for your business.Learn more about Ryan Fenn at;  https://chiirp.com Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
32:0602/10/2024
HVAC Selling Tech Sells 6.3M in One Year w/David Wilson

HVAC Selling Tech Sells 6.3M in One Year w/David Wilson

In this episode, we dive deep into the incredible success story of an HVAC selling technician who managed to sell an astonishing $6.3 million worth of services and equipment in just one year! 🚀Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
31:5025/09/2024
Things to Know if You’re a Selling More Heat Pumps. (w/ Aeroseal)

Things to Know if You’re a Selling More Heat Pumps. (w/ Aeroseal)

In this episode titled “Things to Know if You’re Selling More Heat Pumps,” we dive deep into the growing demand for heat pumps and what sales professionals need to know to stay ahead in the industry. Whether you're new to selling or a seasoned pro, we cover key insights like market trends, customer preferences, and practical tips for improving your sales strategy.https://aeroseal.comSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
31:1018/09/2024
Side Hustle Overlap Method to HVAC Business Ownership w/Willie Ward

Side Hustle Overlap Method to HVAC Business Ownership w/Willie Ward

Looking to transition from your current job into owning your own HVAC business? The "Side Hustle Overlap Method" could be the perfect strategy for you! In this video, we break down how you can start an HVAC side hustle while still maintaining your full-time job, gradually building your client base, expertise, and confidence before making the leap into full-time business ownership.Learn more about  Willie Ward on Facebook @Willie Ward Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
33:5811/09/2024
Increasing Customer Loyalty in HVAC (w/smael Valdez)

Increasing Customer Loyalty in HVAC (w/smael Valdez)

 Are you looking to build a loyal customer base for your HVAC business? In this video, we share proven strategies to increase customer loyalty and retention in the HVAC industry. From exceptional service delivery to personalized customer experiences and loyalty programs, we cover actionable tips that will keep your clients coming back and referring you to others.Learn more about Ismael Valdez at; http://nuvehome.comSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
52:0204/09/2024
5 Mistakes in HVAC Acquisition Strategy w/Chris Jones

5 Mistakes in HVAC Acquisition Strategy w/Chris Jones

39:0922/08/2024
Lead Re-Hash Tips to Reignite Your Customer Base. w/ Devon Murphy

Lead Re-Hash Tips to Reignite Your Customer Base. w/ Devon Murphy

Welcome to another episode of Hvac Hustle Podcast🎙️ In today’s show, we’re diving deep into strategies for rejuvenating your customer base and sparking renewed interest in your  services.Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
31:2414/08/2024
5 Common Mistakes Building a Plumbing Business From Scratch. w/Cody McLeod

5 Common Mistakes Building a Plumbing Business From Scratch. w/Cody McLeod

Starting a plumbing business from scratch is a challenging yet rewarding endeavor. In this video, we highlight the five most common mistakes entrepreneurs make when building their plumbing business and provide practical advice on how to avoid them.Learn more about Cody McLeod at; https://utilityplumbingservices.com/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
28:0007/08/2024
Starting a Heating & Air Company w/$2000 to $7M w/ Stephanie Postell

Starting a Heating & Air Company w/$2000 to $7M w/ Stephanie Postell

Welcome to our inspiring video podcast episode! Today, we're sharing an incredible success story of how to build a thriving heating and air conditioning company from a modest $2,000 investment to a multimillion-dollar business. 🔧💡Learn more about  Stephanie Postell  at; https://anchorheatingandair.comSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
54:3931/07/2024
7 HVAC Social Media Post Ideas (w/ Jen McKee, Kee Hart Marketing)

7 HVAC Social Media Post Ideas (w/ Jen McKee, Kee Hart Marketing)

Struggling to come up with engaging social media content for your HVAC business? Look no further! In this episode, we share creative and effective social media post ideas tailored specifically for the HVAC industry. Learn more about Jen McKee at;  https://keehartmarketing.com Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
44:0026/07/2024
HVAC SEO Keyword Research Ideas + Topic Generators

HVAC SEO Keyword Research Ideas + Topic Generators

25:4319/07/2024
Seeing Marketing Challenges As Opportunities. w/Eric Thomas of Rival Digital

Seeing Marketing Challenges As Opportunities. w/Eric Thomas of Rival Digital

Welcome to a transformative episode of our podcast! Today, we delve into the art of viewing marketing challenges as unique opportunities for innovation, growth, and success.Learn more about  Eric Thomas at;  https://rivaldigital.com/about/meet-the-team/eric-thomas/Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
46:5610/07/2024
Limitations of Marketing + The Power of Memberships w/Jonathan Bannister

Limitations of Marketing + The Power of Memberships w/Jonathan Bannister

Welcome to another enlightening episode of our podcast! Today, we explore the inherent limitations of traditional marketing strategies and how leveraging the power of memberships can transform your business.Learn more about Jonathan Bannister at; https://homeservicehustle.comSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
57:5026/06/2024
What is The Right Amount of Training (w/Brigham Dickinson)

What is The Right Amount of Training (w/Brigham Dickinson)

46:2019/06/2024
The Journey From HVAC Tech to GM w/ Chase Cottam

The Journey From HVAC Tech to GM w/ Chase Cottam

Chase Cottam, of Hobaica home services shares his journey from Tech to GM, a story covering over 15 years. He shares what principles and values got him to where he is today, and what makes Hobaica so special.From talking with Chase, he's the kind of tech I would want taking care of my house. Be like Chase, care for the homeowner and provide gold standard service.Find Hobica at: https://www.hobaica.com/
41:1812/06/2024
How to Stop Home Service Employee Turnover w/ Joe Crisara

How to Stop Home Service Employee Turnover w/ Joe Crisara

In this episode, we're diving deep into one of the most pressing issues faced by home service businesses today: employee turnover. High turnover rates can cripple a company’s growth, affect customer satisfaction, and increase operational costs. But don't worry, we've got you covered!Learn more about Joe Crisara at; https://servicemvp.comSubscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznR#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
33:5205/06/2024
Asking Q's to Home Service Sales A.I That's Processed 1.4Mil Conversations

Asking Q's to Home Service Sales A.I That's Processed 1.4Mil Conversations

Subscribe to our page for more home services content / resources. Book a call with us: http://calendly.com/sydneeolsen/30minOur Website: https://hookagency.com/Connect with Tim on FaceBook: https://www.facebook.com/invigoratedOur meme page: https://www.instagram.com/roofermemes/DIY Website / SEO guide: https://youtube.com/playlist?list=PLaGuWc-oMSAr_vhmT-TgFkLYyC0Uikmcf&si=8-ocEQ9G5Xw2vznRLearn more about Sebastian Jimenez at; https://www.rilla.com/ and @rilla on all social media platforms.#roofing #roofingcontractor #roofingmarketing #marketing #contractor #homeservices #hvac #plumbing #contractorindustry #constructionindustry #homeservicesbusiness #businessgrowth
32:3629/05/2024
Leading Despite Imposter Syndrome w/Texas Medley

Leading Despite Imposter Syndrome w/Texas Medley

Join us as we explore the intricacies of imposter syndrome and provide practical strategies to overcome it. Learn more about us at; https://hookagency.com/ and @hookagency on all social media platformsLearn more about Texas Medley at https://www.callmedley.com/
42:2222/05/2024
HVAC Pricing Strategy | Why You Should Raise Your Prices / Paul Olsen - Koala Cooling

HVAC Pricing Strategy | Why You Should Raise Your Prices / Paul Olsen - Koala Cooling

Welcome to the HVAC HUSTLE podcast, where we dive deep into the world of heating, ventilation, and air conditioning businesses and explore the art of pricing. Join us as we uncover the secrets behind why raising your prices could be the game-changer your HVAC business needs.Learn more about us at; https://hookagency.com/ and @hookagency on all social media platformsLear more about  Paul Olsen at; https://koalacooling.com
36:4715/05/2024
Call by Call Management 101 for Home Services w/ Jayson Iorg

Call by Call Management 101 for Home Services w/ Jayson Iorg

At the RocketX Conference, I sat down with Josh Ogre of Service MVP. We discussed the importance of having a call by call manager to bolster the culture of your sales team. A common misconception of a sales manager is they have to be great at sales first; Josh shares with me that’s not the case. It is important to have the right person in the right spot, and for a call by call manager, you need a LEADER. Tune in to hear tips on phone processes, what it takes to be a leader, why you need a call by call manager, and more!!Find Service MVP at: https://www.servicemvp.com/Learn more about us at: https://hookagency.com/Book a call with us at: http://calendly.com/sydneeolsen/30min#CallByCallManager #SalesManager #hvac #plumbing #homeservices
23:2408/05/2024
What To Look For in A Company Buyer (w/Fred Silberstein of SF&P Advisors)

What To Look For in A Company Buyer (w/Fred Silberstein of SF&P Advisors)

Welcome back to the HVAC and Hustle Podcast! 🎙️ In today's episode, we delve into the crucial topic of "What To Look For in A Company Buyer." Whether you're considering selling your business now or in the future, understanding the qualities of a good company buyer is essential for a successful transactionLearn more about us at; https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Fred  Silberstein at https://sfpadvisors.com
47:1701/05/2024
Leads Down? How to increase your average ticket. w/ Joe Crisara

Leads Down? How to increase your average ticket. w/ Joe Crisara

Welcome to HVAC Hustle Podcast where we delve into the strategies and tactics to boost your business's average ticket size even when leads seem to be dwindling. Join us as we uncover the secrets to maximizing revenue per customer interaction, optimizing sales processes, and leveraging upselling and cross-selling techniques to elevate your bottom lineLearn more about us at: https://hookagency.com/ and @hookagency on all social media platforms. Learn more about Joe Crisara at;  https://servicemvp.com
35:0524/04/2024
$12M HVAC Sales a Year- Pure Motive Selling w/Rick Picard

$12M HVAC Sales a Year- Pure Motive Selling w/Rick Picard

🔥 Welcome to the HVAC Hustle Podcast! 🔥In this inaugural episode, we dive deep into the art of Pure Motive Selling.  As we uncover the secrets to selling with integrity and purpose in the heating, ventilation, and air conditioning business.From establishing trust with clients to providing solutions tailored to their needs, we explore the mindset and strategies that set top-performing HVAC professionals apart.Learn more about us at: https://hookagency.com/ and @hookagency on all social media platformsLearn more about Rick Picard at:  https://rodenhiser.com/#hvac #sales #hvacsales #roleplay #roofing #Salespitch #salesrep #homeservices #rickpicard #HVACbusiness  #roofingcontractor #marketing
47:5217/04/2024
Differences Between Good & Bad Agencies w/ Jennifer Bagley

Differences Between Good & Bad Agencies w/ Jennifer Bagley

Welcome to the Plumbing and HVAC Hustle Podcast with your host, Tim Brown. In this insightful episode, we're joined by Jennifer Bagley from CI Web Group, where we delve into the intricacies of marketing agencies, exploring the clear distinctions between good and bad agencies and how you can maximize value from your agency partnership. Whether you're an entrepreneur struggling to navigate the marketing landscape or a seasoned business looking to refine your agency collaboration, this episode sheds light on owning your marketing, the pitfalls of not owning your assets, and strategies for a fruitful agency relationship. Join us as we discuss the importance of friendly competition, the significance of owning your marketing assets, and provide tangible advice on selecting the right agency for your business, ensuring a partnership that not only respects but enhances your business aspirations.
46:5410/04/2024
Stop Losing Leads w/ Michelle Myers

Stop Losing Leads w/ Michelle Myers

I sat down with Michelle Myers at EPIC conference a few weeks back to dive deep on call ins and lead handling. Are leads slipping through the cracks?? Your CSRs are your first line of OFFENSE in getting a lead booked!  It is important to have proper training, and consistent messaging and brand impression from your CSRs; it’s the first experience your customer has with your business, it’s important!!Pink Callers is a full package service to handle your call ins, find them at: https://www.pinkcallers.com/Learn more about us at:  https://hookagency.com/
33:5903/04/2024
Why Do Shop Tours? + Mental Health in The Trades. w/ Devynn Thompson

Why Do Shop Tours? + Mental Health in The Trades. w/ Devynn Thompson

Welcome to the HVAC Hustle podcast. Have you ever wondered why shop tours are so popular? In this video, we dive into the reasons why taking a tour of various shops can be both informative
45:2727/03/2024
The Color of Money: How Bold Branding Skyrockets HVAC Success W/ Crystal Williams & Emily Fleniken

The Color of Money: How Bold Branding Skyrockets HVAC Success W/ Crystal Williams & Emily Fleniken

At the EPIC conference last week, I sat down with Crystal Williams & Emily Fleniken to discuss branding tips for home services business. As marketers, they had lots of good insights on key channels, strategy, how to rebrand, and more. Branding is crucial in home services, "Branding is what people say about your company behind closed doors." Branding is key for your home services business to stand out in your area, so listen in, and get some great tips from some expert marketers.To find Lemon Seed, vist: https://www.lemonseedmarketing.com/Learn more about us at: https://hookagency.com/
33:0220/03/2024
Operational Processes & Responsibilities to Support Profitability w/ Michelle Van Beek

Operational Processes & Responsibilities to Support Profitability w/ Michelle Van Beek

At the EPIC Conference, I sat down with Michelle Van Beek of Profit Rocket. She and I discussed key hires to your home services business that are profit builders, not profit suckers. It's important to have roles that can manage operations while increasing profit. We also talked about important KPIs that you should track, and how often you should be checking them. This episode is filled with valueable insights, make sure to give it a watch, and subscribe if you enjoyed the video.Learn more about Michelle and Profit Rocket at: https://www.callprofitrocket.com/ Contact her at: [email protected] Learn more about us at: https://hookagency.com/
39:0114/03/2024
Top 7 for Expo's & Tradeshows for 2024

Top 7 for Expo's & Tradeshows for 2024

🎙️ Welcome to the HVAC Hustle podcast. In today's episode, we're diving into  Expos and Trade shows of 2024, bringing you the Top 7 of 2024! Whether you're a seasoned exhibitor or gearing up for your first big event, this episode is packed with invaluable insights to make your presence stand out.Learn more about us at; https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Lucas Ehrbar at; https://epic2024.com/
42:0128/02/2024
How to Become Someone Worth Buying From - Sam Wakefield from Close it Now

How to Become Someone Worth Buying From - Sam Wakefield from Close it Now

Welcome to another empowering episode of HVAC Hustle! 🎙️ In today's video, we're diving deep into the art of becoming a person that others not only want to buy from but genuinely trust and admire. Join us on this transformative journey as we explore the key principles and actionable steps to elevate yourself into someone truly worth investing in.Learn more about us at: https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Sam Wakefield at: https://www.closeitnow.net/
42:5121/02/2024
Emotion Chemicals of Brand Loyalty + Story w/Ryan Chute of Wizard of Ads

Emotion Chemicals of Brand Loyalty + Story w/Ryan Chute of Wizard of Ads

🎙️ Welcome to our latest podcast episode where we delve deep into the fascinating world of brand loyalty and the emotions that fuel it! Join us as we uncover the "Emotional Chemicals" driving consumer decisions and hear an inspiring story from our special guest, Ryan Chute.Learn more about us at: https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Ryan Chute at; https://wizardofads.org/partner/ryan-chute/
01:03:1314/02/2024
What Does a 5M+ HVAC Salesperson Do Differently w/ Andy Hobaica- Hobaica

What Does a 5M+ HVAC Salesperson Do Differently w/ Andy Hobaica- Hobaica

In this podcast series, we dive deep into Andy's journey, exploring the strategies, mindset, and tactics that have propelled him to achieve over 5 million dollars in HVAC sales. Whether you're an aspiring salesperson looking to elevate your game or a seasoned professional seeking fresh insights, this podcast is for you.Learn more about us at: https://hookagency.com/ and @hookagency on all social media platforms.Leran more about Andy Hobaica at: https://www.hobaica.com/meet-the-team/andy/
36:4008/02/2024
HVAC+Plumbing ChatGPT Ideas- 7 Ways to Use Custom GPTs w: Corey Berrier

HVAC+Plumbing ChatGPT Ideas- 7 Ways to Use Custom GPTs w: Corey Berrier

Welcome back to another episode of HVAC Hustle, where we dive deep into the world of heating, ventilation, air conditioning, and plumbing with a touch of artificial intelligence! 🌬️💧 In this insightful podcast episode, we're joined by the brilliant Corey Berrier, a seasoned expert in the HVAC and plumbing industry, as we explore the innovative ways to leverage custom GPTs (Generative Pre-trained Transformers) for enhanced efficiency and problem-solvingLearn more about us at: https://hookagency.com/ and @hookagency on all social media platforms. Learn more about Corey Berrier at https://aiautomationsgroup.com/
37:0531/01/2024
Building an Empowering & Motivating Workplace w/ Amanda Triolo

Building an Empowering & Motivating Workplace w/ Amanda Triolo

After touring the Grasshopper office, I sat down with Amanda Triolo, to discuss how she cultivated such an amazing company culture and environment. I was blown away when walking around their office, with how employee oriented it is, and how happy all the staff is. I sat down with Amanda and picked her brain on the key factors in how she created this. Biggest takeaway: PEOPLE FIRST. This is a place where people want to work because of what Amanda has built here.  Give it a listen and find some takeaways you can implement to your company, because that's what I'm doing!! Lots of golden nuggets here!
51:5624/01/2024
HVAC Sales Process w/Jason Walker

HVAC Sales Process w/Jason Walker

🎙️ Welcome to another insightful episode of HVAC Hustle podcast! 🎧 In this edition, we dive deep into the world of HVAC sales with our special guest, Jason Walker. Join us as we unravel the intricacies of the HVAC sales process and gain valuable insights from a seasoned professional in the industry.Learn more about us at: https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Jason Walker at: https://hvacmastersofthehustle.com/
35:2917/01/2024
$100M Culture (When to Stretch People vs. Hire) w/ Chad Peterman of Peterman Brothers

$100M Culture (When to Stretch People vs. Hire) w/ Chad Peterman of Peterman Brothers

🚀 Welcome to another episode of HVAC Hustle podcast. In today's dynamic business landscape, cultivating a $100 million culture is no easy feat. Join us as we delve into the crucial decision-making process of when to stretch your existing team and when to bring in fresh talent to drive your organization's growth.Learn more about us at: https://hookagency.com/ and @hookagency on all social media platformsLearn more about Chad Peterman at; https://chadmpeterman.com/
42:4510/01/2024
Ways to Increase Call Volume in an Economic Downturn w/Mike Prencavage

Ways to Increase Call Volume in an Economic Downturn w/Mike Prencavage

🎙️ Welcome to HVAC Hustle Podcast, where we dive deep into the strategies and insights you need to thrive in challenging economic times. In this episode, as we sit down with the industry expert, Mike Prencavage, to explore innovative ways to boost call volume when faced with an economic downturn.Learn more about us at; https://hookagency.com/ and @hookagency on all social media platformsLearn more about Mike Prencavage at; https://thefamilyplumber.com/
48:1703/01/2024
Holding Your Technicians Accountable w/Doug Wyatt

Holding Your Technicians Accountable w/Doug Wyatt

🎙️ Welcome to the HVAC Hustle podcast! In this insightful episode, we delve into the crucial topic of "Holding Your Technicians Accountable" If you're a business owner, manager, or team leader in the tech field, this discussion is a must-listen.Learn more about Us at: https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Doug Wyatt at: https://synergylearningsystems.net/
50:5027/12/2023
Managing Busy and Shoulder Seasons w/Steve Miles

Managing Busy and Shoulder Seasons w/Steve Miles

Learn more about us at: https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Steve Miles at: https://jerrykelly.com/
26:2320/12/2023
Direct Mail Strategies HVAC Companies Should Utilize w/ Dave Carroll

Direct Mail Strategies HVAC Companies Should Utilize w/ Dave Carroll

Dave Carroll of DOPE Marketing sat down with us to explain Direct Mail Strategies. There are a ton of methods that HVAC companies don't utilize that has proven success for other home service companies.... why don't they do it?    Hear what Dave has to say on how you can generate more organic leads through print materials.If you would like to learn more about DOPE and what they can do for your company, visit: https://www.dopemarketing.com/To learn more about us, visit: https://hookagency.com/
22:5813/12/2023
How to Involve Your Plumbers & Techs in Sales & Marketing w/ Roger Wakefield

How to Involve Your Plumbers & Techs in Sales & Marketing w/ Roger Wakefield

Join us in this dynamic episode  as we sit down with Roger Wakefield to explore the fascinating intersection of plumbing, technology, and effective sales and marketing strategies. 🚿🛠️Learn more about us at : https://hookagency.com/ and @hookagency on all social media platforms.Learn more about Roger Wakefield at: https://www.rogerwakefield.com/
40:5407/12/2023
Why You Should Use Culture Index Tests w/ Rise and Shine Garage Doors

Why You Should Use Culture Index Tests w/ Rise and Shine Garage Doors

We sat down with Josh and Alex, owners of Rise and Shine Garage Doors to discuss the impact Culture Index Tests have had on their company. Aswell as their personal weaknesses, how they overcome them, and their experience in the home services industry. They also let us follow them around their office so be on the look out for a full office tour next week!! Thanks again to Josh and Alex, you can find them at: https://callriseandshine.com/Learn more about us at: https://hookagency.com/
19:1429/11/2023
How to Recruit+Retain High Performers w/ Joe Crisara, Victor Rancour + Dustin Van Orman

How to Recruit+Retain High Performers w/ Joe Crisara, Victor Rancour + Dustin Van Orman

Joe Crisera, Victor Rancour & Dustin Van Orman join me to chat about how to recruit and retain high performers and star employees in HVAC + Plumbjng companies.Joe Crisera’s ServiceMVP https://servicemvp.comVictor Rancour’s ProfitRocket: https://callprofitrocket.comDustin Van Orman’s AnyHour: https://anyhourservices.com Our website: https://hookagency.com
50:5922/11/2023