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Nathan A Webster
The Let’s Talk Marketing Podcast w/NDUB is where we unravel the dynamic, various, and layered marketing world to empower your business journey. I'm your host, Nathan Webster (aka, NDUB), and each week, I break down the marketing fundamentals in bite-size episodes. At times, I’ll be joined by guests and dive into the concepts, latest trends, strategies, and insights shaping the marketing landscape and the customer journey.
Whether you're a seasoned marketer or just starting in your marketing journey, I created this podcast with the goal of providing actionable tips, exposure to industry experts, and a dose of inspiration and laughter to fuel your marketing efforts. Get ready to elevate your brand, connect with your audience, and stay ahead in this ever-evolving digital age.
EP 182 - Aint Got Nobody Time for That!!!
In today's fast-paced world, where time seems to slip through our fingers like grains of sand, it's more crucial than ever to optimize our productivity and efficiency. That's why I'm here to introduce you to a powerful mindset shift that will revolutionize your approach to time management: the "Ain't Got Nobody Time for That!!!" mantra. It's a declaration of self-empowerment, a refusal to let unnecessary distractions and time-wasting activities dictate our lives. Why You Should Watch This Video: Avoid wasting your time and energy on jobs that aren't right for you. Learn how to spot red flags in job descriptions early on. Get our personal best advice on how to avoid the pitfalls of horrible marketing jobs. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
12:1504/12/2023
EP 181 - Whats A Customer Journey Blueprint 2/2
Understanding the customer journey is like deciphering a secret code, revealing the hidden motivations, expectations, and pain points that shape their choices. And that's where the Customer Journey Blueprint comes in. In this video, I'll take you on a journey of discovery, diving deep into the world of customer journey mapping. We'll explore the different stages of the customer journey, from initial awareness to post-purchase advocacy, uncovering the critical touchpoints that make or break a customer's experience. Whether you're a seasoned marketer, a budding entrepreneur, or simply someone who wants to understand customers better, this video is for you. You'll learn how to: Identify the key touchpoints that customers interact with Map out the customer's emotional journey, understanding their thoughts, feelings, and motivations at each stage Uncover hidden pain points and frustration triggers that can derail the customer experience Implement strategies to improve customer satisfaction and loyalty Discover practical tips and tools to create your own customer journey map By the end of this video, you'll be equipped with the knowledge and tools to transform your customer journey into a seamless, delightful experience that drives loyalty and business growth. So, join me on this journey of customer understanding and unlock the secrets to creating a customer experience that truly makes a difference. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
21:2927/11/2023
EP 180 - Whats A Customer Journey Blueprint? 1/2
Understanding the customer journey is like deciphering a secret code, revealing the hidden motivations, expectations, and pain points that shape their choices. And that's where the Customer Journey Blueprint comes in. In this video, I'll take you on a journey of discovery, diving deep into the world of customer journey mapping. We'll explore the different stages of the customer journey, from initial awareness to post-purchase advocacy, uncovering the critical touchpoints that make or break a customer's experience. Whether you're a seasoned marketer, a budding entrepreneur, or simply someone who wants to understand customers better, this video is for you. You'll learn how to: Identify the key touchpoints that customers interact with Map out the customer's emotional journey, understanding their thoughts, feelings, and motivations at each stage Uncover hidden pain points and frustration triggers that can derail the customer experience Implement strategies to improve customer satisfaction and loyalty Discover practical tips and tools to create your own customer journey map By the end of this video, you'll be equipped with the knowledge and tools to transform your customer journey into a seamless, delightful experience that drives loyalty and business growth. So, join me on this journey of customer understanding and unlock the secrets to creating a customer experience that truly makes a difference. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
15:2620/11/2023
EP 179 - The Top 5 Major Marketing Mistakes
In this video, I'll share my personal best advice on how to avoid the common marketing pitfalls and grow your business. As a marketing expert, I've seen it all. I've seen businesses fail because they didn't have a clear plan. I've seen businesses waste money on ads that didn't convert. And I've seen businesses lose customers because they didn't take the time to nurture them. I'll share some of my own personal marketing tips and tricks that have helped me grow my own business. So what are you waiting for? Watch this video now and start avoiding these top 5 marketing mistakes! Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
14:2113/11/2023
EP 178 - Horrible Marketing Job Descriptions W/ Jay and Rae
Whether you're a seasoned marketing pro or just starting out, this video is a must-watch. So what are you waiting for? Click play now and learn how to avoid the pitfalls of horrible marketing job descriptions. Why You Should Watch This Video: Avoid wasting your time and energy on jobs that aren't right for you. Learn how to spot red flags in job descriptions early on. Get our personal best advice on how to avoid the pitfalls of horrible marketing jobs. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
20:2906/11/2023
EP 177 - Marketing Misconceptions
As marketing experts, we've heard it all. From "video marketing is too expensive" to "social media is a waste of time," there are countless myths and misconceptions about marketing that hold businesses back. also, marketing can be complex and confusing, especially if we're new to it. There's so much information out there, and it can be hard to know what to believe and what to ignore. In this video, we're debunking the top marketing misconceptions so that we can stop wasting time and money on ineffective strategies. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/ #B2BMarketing #MarketingStrategy #ContentMarketing #MarketingTrends #MarketingInsights #marketingforentrepreneurs #marketinginvestment #marketingtips
21:2630/10/2023
EP 176 - Targeting Your Ideal Customer Avatar
I believe that targeting your ideal customer avatar is one of the most powerful strategies for business success. By knowing who you are serving, you will be able to create more value for them and stand out from the competition. You will also be able to save time and money by focusing on the right people and the right channels. Don’t miss this opportunity to take your business to the next level. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
15:2023/10/2023
EP 175 - How FB Ads Work in 2023 with Jay Rathell
One of our favorite guests, Jay Rathell, joins us again to share how Facebook ads work. He's the owner and operator of Yamaro83 and specializes in digital ads. Enjoy the show. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/ #B2BMarketing #MarketingStrategy #ContentMarketing #MarketingTrends #MarketingInsights #marketingforentrepreneurs #marketinginvestment #marketingtips
20:2016/10/2023
EP 174 - Expired and Dangerous Marketing Strategies w/Kent
Marketing is constantly changing, and it can be tough to keep up with the latest trends. That's why I wanted to create this video to help you avoid using outdated and dangerous marketing strategies. In this episode, I share my personal best advice on how to market your business ethically and sustainably. I also give you some specific examples of expired and dangerous marketing strategies that you should avoid at all costs. You may be thinking, "but I've been using these strategies for years and they've been working great for me!" Well, I hate to break it to you, but those strategies are no longer effective. And in fact, they could actually be hurting your business. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
29:5309/10/2023
EP 173 - Entrepreneur Content Marketing w/Val
We all know that many entrepreneurs struggle with content creation. They don't know where to start, they don't have the time to do it, or they simply don't know how to create content that will engage their audience. That's why we wanted to create this video to share our personal best tips for content creation. We want to help entrepreneurs create content that will help them grow their businesses and achieve their goals. Content creation is essential for entrepreneurs because it helps us to: Build brand awareness Establish ourselves as experts in our field Generate leads and sales Connect with our customers on a deeper level But with so much content out there, it can be tough to make our content stand out. That's why it's important to create high-quality content that is relevant to our target audience and that provides value. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Guest: Valentina Morao Instagram | Linkedin | tiktok Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
17:3602/10/2023
Ep 172 - Brand Strategy and Storytelling with Shachar Meron
Nathan's excited to bring on another great marketing expert to the show. Mr. Shachar Meron has 20 years of experience as a branding, advertising, and marketing executive and has worked on 100+ brands, including well-known brands like TransUnion, Boeing, McDonald's, Intuit, Johnson & Johnson, Nordstrom, Cars.com, Motorola, and Abbott Labs. He currently serves as a Partner and Creative Strategist at Bluegreen Branding, where he helps brand and marketing leaders, primarily from tech and finance companies, create brands that stand out from all the noise. Shachar is also a Senior Lecturer who teaches advertising and brand strategy at the University of Illinois, where he also earned his BS and MS in Advertising. Over the past nine years, he has won several teaching awards. Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
24:1025/09/2023
Ep 171 - Game Over Stitcher
As a podcaster, Nathan couldn't not talk about this Stitcher. When he heard the platform was closing, Nathan wanted to share his thoughts when the news broke. Here are some articles discussed in the show Stitcher, Mashable, and Digital Trends. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
11:5618/09/2023
Ep 170 - Email Marketing with R.T. Custer
In this episode, Nathan invited R.T. Custer from Vortic Watch Company. In 2014, he started the business with his business partner, Tyler Wolfe. Together they pursued the idea they had in college at Penn State: A wristwatch completely built in the United States. Their signature product, The American Artisan Series, features antique American pocket watches that have been salvaged, restored, and preserved inside one-of-a-kind wristwatches. They are becoming the next Great American Watch Company by “preserving American history one watch at a time.” Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
29:1811/09/2023
Ep 169 - Building Your Brand Asset Library
Réland is back with Nathan for a 3rd straight time, and they're having a blast talking about client scenarios, marketing assets, and insights on how to correctly build your brand for long-term success. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, and Soundcloud. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
27:5204/09/2023
Ep 168 - Building a Brand for a Better Business w/Réland Logan Pt. 2
Rèland Logan and Nathan go in at again about helping businesses develop their brand reach, awareness, and conversions. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
16:0128/08/2023
Ep 167 - Building a Brand for a Better Business w/Réland Logan Pt. 1
A great business knows and understands its brand is everything. It's the lifeblood of the business with the same priority of keeping cash flowing in the door, so is maintaining a brand relevance to current prospective customers. So enjoy Rèland Logan and Nathan drop those marketing diamonds. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
25:3121/08/2023
Ep 166 - Do You Have a Remarketing Funnel?
One of the biggest questions Nathan receives comes around a lack of conversion from digital channels. Building the top, middle, and bottom funnels have been covered in previous episodes. This episode is for those potential customers who still need nurturing and good timing. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
10:1914/08/2023
Ep 165 - Will Threads take out Twitter?
On rare occasions, Nathan talks about current events and marketing mishaps. Today, we have one of those moments thanks to Twitter. As Twitter has been rebranded to 'X', Nathan said, " this is why I don't focus on marketing trends." Enjoy the show! Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
12:4207/08/2023
Ep 164 - The Top 3 Clickbait Marketing Schemes
Nathan has seen an uptick in clickbait promotion, so he wanted to chop it up on the podcast. Clickbait marketing schemes are tactics, short-term processes used to encourage users to click on a link by using compelling or misleading (eg, fake) headlines. Tell him what you think by emailing [email protected]. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
12:3331/07/2023
Ep 163 - How to Vet a Social Media Agency w.Reland Logan Pt. 2
Enjoy Pt 2! Réland Logan has joined us again from her hiatus, and she's ready to drop those diamonds in a two-parter. One of the most important issues of B2B companies is earning an ROI on their marketing, especially their social media. Follow along and check out Rae's site, https://graydigitalmktg.co/. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
18:3724/07/2023
Ep 162 - How to Vet a Social Media Agency w/Réland Logan Pt. 1
Réland Logan has joined us again from her hiatus, and she's ready to drop those diamonds in a two-parter. One of the most important issues of B2B companies is earning an ROI on their marketing, especially their social media. Follow along and check out Rae's site, https://graydigitalmktg.co/. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
17:3617/07/2023
Ep 161 - The 7 Cs of Marketing
When Nathan heard his blunder on the 7 C's of Marketing, he laughed and said "now we have to make an whole episode about it." Here's the show and resources. Enjoy. https://www.digigeeks.co/blogs/7-c-s-of-digital-marketing https://ahrefs.com/blog/marketing-mix/ https://en.wikipedia.org/wiki/Marketing_mix#cite_note-Business_for_Higher_Awards-6 Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
10:4310/07/2023
Ep 160 - Entrepreneur Interview: Carla Titus
Carla Titus - Founder/CEO of Wealth & Worth Within is a finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and established businesses consulting experience. She is a fractional CFO who provides financial consulting and advisory services to business owners. Her priorities for their clients range from having growing profits, having cash in the bank, and paying themselves well so they can build personal wealth. ● Facebook: https://www.facebook.com/wealthworthwithin ● Instagram: http://instagram.com/wealthworthwithin ● LinkedIn: https://www.linkedin.com/company/wealthworthwithin/ ● Youtube: youtube.com/@wealthworthwithin ● Pinterest: https://www.pinterest.com/wealthworthwithin/ ● Twitter: https://twitter.com/WWWithin ● Tiktok: https://www.tiktok.com/@wealthworthwithin Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
20:4003/07/2023
Ep 159 - Entrepreneur 101: Marketing is an Investment Pt. 2
In PART 2... Entrepreneurship is a risk with the hope of freedom, fun, and prosperity. Unfortunately, that's a goal many individuals still need to achieve. One of burgeoning business owners' biggest mistakes is failing to implement key marketing principles in their startup. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
26:5328/06/2023
EP 158 - Entrepreneur101: Marketing is an Investment Pt. 1
Entrepreneurship is a risk with the hope of freedom, fun, and prosperity. Unfortunately, that's a goal many individuals don't achieve. One of burgeoning business owners' biggest mistakes is failing to implement key marketing principles in their startup. Make sure you listen to both episodes. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
23:3619/06/2023
Ep 157 - Simplifying B2B Lead Generation
If you're in business to stay in business, you have to make sales. In order to make sales, you have to create a system to earn clients. That process is called lead generation. Follow along as Nathan breaks down a simple way to earn leads. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
08:3112/06/2023
Ep 156 - MKTG101: How to Use LinkedIn for B2B
Nathan wanted to show others how they can use LinkedIn as a B2B (business to business) tool for lead generation and building their network. LinkedIn is a powerful tool without paying for its tools. Follow along to see how to use both for your business and professional outreach. Host: Nathan A Webster Watch the Podcast on YouTube! LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
16:0505/06/2023
Ep 155 - MKTG101: How to Use Psychographics
For key consulting moments, Nathan helps his clientele define their avatar. In particular, he teaches learning the psychographics of their prospective customers. Psychographics is excellent for understanding consumer behavior. That behavior includes attitudes, values, and interests. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
08:4629/05/2023
Ep 154 - The 7 Top Sales and Marketing Strategies (using AI)
The world of sales and marketing is constantly evolving, with new trends, technologies, and Nathan thought it was time to speak about using the new AI technology. In order to stay ahead of the competition, you have to adapt your marketing strategy and operations. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
18:1822/05/2023
Ep 153 - Pick My Brain
There's a saying, "You can pick my brain after you've paid the invoice." Well, Nathan is allowing you to pick his brain. Want to know about SEO, marketing strategy, and how to convert strangers to customers, schedule your appointment today and follow this link: https://calendly.com/ndubbrand/pick_my_brain. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
12:0715/05/2023
Ep 152 - The 5 Best Business Lessons from 25 years Entrepreneur Experience
Kent want to share his marketing and entrepreneurial experiences. Follow along with his LinkedIn article: https://www.linkedin.com/pulse/whats-your-story-write-book-kent-lewis/. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
19:2408/05/2023
Ep 151 - Perceived Value vs Actual Value
Established brands understand that perceived value and actual value are completely different marketing concepts that can influence the consumer's purchasing decision. Nathan gives some examples because it's based on the consumer or client's personal opinions, experiences, and expectations. Perceived value can be influenced by various factors such as brand reputation, quality, features, pricing, and customer experience. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by https://letsconnectpnw.com/
08:4001/05/2023
Ep 150 - Top 3 Worst Marketing First Impressions
Nathan gives you his top three worst marketing first impressions in this episode. Here's a hint, they're for both in-person and digital. The first worst impression is around a business card, so tune in to the show to see if you're guilty. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by https://letsconnectpnw.com/
12:2224/04/2023
Ep 149 - Marketing Tangibility
Nathan wanted to keep this episode about the need for tangibility in your marketing. Every potential new customer will use one or more of their five senses to decide to 'act' on the promotion. Have you thought about your marketing tangibility? Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by https://letsconnectpnw.com/
12:5617/04/2023
Ep 148 - The Impact of Marketing with ChatGPT w.Kent Lewis
In this episode, Kent drops diamonds about ChatGPT from a marketer's perspective. He uses his article as a resource. Make sure you follow along with this link, https://corp.smartbrief.com/original/2023/01/7-ways-chatgpt-can-level-up-your-marketing. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by https://letsconnectpnw.com/
24:2010/04/2023
Ep 147 - Branding 101: How Your Price cannot be Overlooked
One of the core principles of marketing is the 4 Ps: product, price, place, and promotion. In a changing economy with inflation looming, price is key. Nathan goes into a bit more detail about why price shouldn't hurt your marketing. Enjoy the show. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
10:4127/03/2023
EP 146 - MKTG101: 3 Easy Ways to Earn Organic Website Traffic
For another Marketing 101 topic, Nathan covers the best ways to earn organic website traffic. Listen to the short podcast and implement the three easy ways to increase your SEO. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
05:4220/03/2023
Ep 145 - What's a Marketing Funnel?
Nathan breaks down a key pillar of marketing with the funnel system. In this episode, he uses a presentation created in 2020 to help clients during the height of the pandemic. Watch the video on YouTube. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review, and share! Podcast Sponsored by https://letsconnectpnw.com/
16:3013/03/2023
Ep 144 - How Jason K Williams generated over 100m in Sales
Nathan adds another marketing extraordinaire guest to the show, Jason K Williams. Jason is a sought-after global speaker and founder of E2, a Shopify focused marketing agency that helps brand scale their revenues. Numbers wise, over the past couple years they’ve generated $100M+ in sales for 450+ clients. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
20:3806/03/2023
Ep 143 - MKTG101 Understanding the Customer Journey 2 of 2
In part two of the customer journey, Nathan breaks down the customer journey lifecycle with the inclusion of goals. Two major components of any customer journey are how they receive the messages and interpret them. Hence, marketing and sales. Nathan brings in the Keller CBBE Model for a high-level operations plan of how they all coexist in a happy ecosystem of a profitable business.
14:5127/02/2023
Ep 142 - MKTG101: Understanding the Customer Journey 1 of 2
In this new economy, too many businesses are operating without a customer journey. The customer journey is a critical pillar in an organization's marketing plan. In this first episode, Nathan breaks down the customer journey lifecycle and emphasizes the Keller CBBE Model. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
15:2120/02/2023
Ep 141 - Marketing with Morgan Taylor
Nathan adds another guest to the Let's Talk Marketing Podcast family, Morgan Taylor. Morgan is the Co-Founder of Jolly SEO, a HARO (Help a Reporter Out) link-building service that helps businesses increase brand awareness, find their audience, and build their executives' authority online. Don't miss his 💎s. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
19:5713/02/2023
Ep 140 - What’s the Purpose of a Marketing Plan Pt 2
In part two, creating a marketing plan, Nathan wants everyone to get surgical about their marketing strategy. A marketing plan is crucial for businesses to: • define their avatar • segment their opportunities • set sales and marketing goals • clarify marketing objectives • allocate resources to a specific budget • measure progress and output • maximize return on investment (ROI) Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
09:0306/02/2023
Ep 139 - What’s the Purpose of a Marketing Plan Pt. 1
One of the most unspoken pillars of marketing is a specific plan of how to do it called a marketing plan. Nathan suggests starting with their marketing strategy for any leader needing to increase their efficacy and sales. Hence, why a marketing plan is crucial for businesses to: define their avatar segment their opportunities set sales and marketing goals clarify marketing objectives allocate resources to a specific budget measure progress and output maximize return on investment (ROI) Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
10:0930/01/2023
Ep 138 - Build Your Lists
A common frequently asked question Nathan receives is, "what makes a business successful?" It's no secret. "Contacts leads to contracts." Hence, this podcast. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
09:0223/01/2023
Ep 137 - How to Hack Your Career (Intern to VP) w.Kent Lewis
Kent wanted to share his entrepreneurial journey. From an intern to an entrepreneur to a vice president. Kent's professional career has been a winding road. Listen to a couple of decades of Kent's positions and companies. Click here to follow along with Kent's article. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
20:2416/01/2023
Ep 136 - How to Setup Your Marketing Year
In this edition of Let's Talk Marketing, Réland wanted to drop an essential diamond of strategy and planning. The tedious aspect of marketing. As marketing strategists, this is a quintessential component of a great business. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
23:3409/01/2023
Ep 135 - The 411 on FTX and Sam Bankman-Fried
"Let's start the new year off with a word/theme that makes sense," says Nathan. "I have a great example because Sam Bankman-Fried jacked some stuff up." FTX founder Sam Bankman-Fried: What to know about the ex-crypto exec Sam Bankman-Fried lands in US after being extradited from Bahamas Sam Bankman-Fried funded more than 90% of a leading DC ethics group's political arm in 2021 Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
12:4902/01/2023
Ep 134 - The Projected 2023 Social Media Trends
For the last episode of 2022, Nathan wanted to drop the projected 2023 social media trends using Hootsuite's guide. Click here to check it out: https://blog.hootsuite.com/social-media-trends/. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
15:1826/12/2022
Ep 133 - Branding 101: A Website is a Must
The last Branding 101 tip from Nathan in 2022 is a basic one. Nathan describes the value of a website and its significance of it to a company's brand. Don't miss this one if you're starting a company or website. Host: Nathan A Webster LinkedIn | Instagram | Twitter | NDUB Brand Download and subscribe on Audible, Google, iHeartRadio, iTunes, Soundcloud, and Stitcher. Please rate, review and share! Podcast Sponsored by- https://letsconnectpnw.com/
09:3919/12/2022