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Conrad O'Connell
The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.
Total 113 episodes
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VRMA Recap: Las Vegas 2022

VRMA Recap: Las Vegas 2022

⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellVRMA🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.
11:0602/11/2022
Mistakes To Avoid When Re-Designing Your Vacation Rental Website

Mistakes To Avoid When Re-Designing Your Vacation Rental Website

⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellThe metaverse is failing...Google Ads display updates🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.
34:4526/10/2022
Choosing Content Topics To Build Your Vacation Rental SEO Strategy

Choosing Content Topics To Build Your Vacation Rental SEO Strategy

⭐️ Links & Show NotesPaul Manzey Conrad O'ConnellClearscope AhrefsSemrush🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.
29:5519/10/2022
The Future Of The Heads In Beds Show: Introducing Cohost Paul Manzey

The Future Of The Heads In Beds Show: Introducing Cohost Paul Manzey

⭐️ Links & Show NotesPaul Manzey Conrad O'Connell🔗 Connect With BuildUp BookingsWebsiteFacebook PageInstagramTwitter🚀 About BuildUp BookingsBuildUp Bookings is a team of creative, problem solvers made to drive you more traffic, direct bookings and results for your accommodations brand. Reach out to us for help on search, social and email marketing for your vacation rental brand.
13:5514/10/2022
Running Paid Search Ads For Your Vacation Rental Business

Running Paid Search Ads For Your Vacation Rental Business

We explore the basics of paid search: terms, budgets, tracking and results from running ads. Guide to vacation rental paid search adsBuildUp BookingsView this in video format
23:5107/09/2021
How Long Does It Take To See SEO Results With A Brand-New Vacation Rental Brand?

How Long Does It Take To See SEO Results With A Brand-New Vacation Rental Brand?

In this episode, we dive into how long it takes (days/months) to see results + page 1 rankings with organic search traffic for a brand-new vacation rental website.Full video with slides - YouTube BuildUp BookingsVacation Rental SEO Guide
05:3727/08/2021
The #1 Metric That Measures The Power Of Any Vacation Rental Brand

The #1 Metric That Measures The Power Of Any Vacation Rental Brand

There's a single metric: branded search volume, that shows the strength of your micro-brand in the vacation rental world.ResourcesBuildUp BookingsGoogle Trends 
09:5812/08/2021
The Top Marketing Tools We Use To Build Direct Booking Traffic

The Top Marketing Tools We Use To Build Direct Booking Traffic

In this episode, we cover the top tools we use at BuildUp Bookings for paid search, SEO, content, social media management & more.Tools:Google Search ConsoleGoogle AnalyticsOptmyzrAhrefsSemrushCopy.aiClearscopeBasecamp Buzzstream 
15:1828/07/2021
Google Ads vs Facebook Ads For Your Vacation Rentals: What's Better?

Google Ads vs Facebook Ads For Your Vacation Rentals: What's Better?

In this episode, Conrad covers the most common questions that vacation rental management pros have when deciding between running Google Ads (mostly search) and Facebook/Instagram ads. Resources on BuildUp Bookings:PPC ads guideFacebook ads guide 
18:2021/07/2021
Generating Content Ideas To Build Direct Traffic For Your Vacation Rental Website

Generating Content Ideas To Build Direct Traffic For Your Vacation Rental Website

See how you can find hundreds of content ideas by focusing on the core audience you're targeting, your properties and more! Focus on long-tail search traffic and high-intent guest keywords to build website traffic and direct bookings. ResourcesBuildUp BookingsGenerating content ideasAhrefs Content Explorer 
16:5224/06/2021
How To Get Last-Minute Bookings For Your Vacation Rentals

How To Get Last-Minute Bookings For Your Vacation Rentals

Drive more bookings to your properties last-minute with these marketing tactics! Leverage rate, email, social, and ads to drive demand. Articles & linkshttps://rentalsunited.com/blog/last-minute-booking-channels/https://seetransparent.com/blog/2021/02/08/the-future-of-travel-2021-reports-hometogo/https://www.buildupbookings.com/
19:3207/06/2021
Building Assets For Your Vacation Rental Marketing

Building Assets For Your Vacation Rental Marketing

In this episode, you will learn what valuable things you can implement right now that will benefit your vacation rental marketing forever. Using email marketing to build a solid database of potential and returning guests. 
06:4015/04/2021
Finding High Value Direct Booking Sources

Finding High Value Direct Booking Sources

In this episode, I will discuss how to find high-value direct booking sources. By implementing certain tools and tactics on your website and within your marketing strategy, you will be able to attract high-value bookings from multiple channels. 
11:2915/04/2021