Today, we're joined by one of Australia's most distinguished journalist and the publisher of The Mandarin, Tom Burton. In this episode we discuss how public sector organisations can become publishers. Hosted on Acast. See acast.com/privacy for more information.

In episode 37, we are joined by government communication expert and founder of GovCom Group, Alun Probert. If you will recall, back in episode 23 Alun joined us to discuss why government agencies should act as a newsroom. In this conversation, we discuss how the private and public sector can work together. Hosted on Acast. See acast.com/privacy for more information.

In this episode, we speak with a leader in digital communication in government in Australia, Matt Murray. We discuss how Redland City Council used social media to inform and engage citizens during the 2014 Stradbroke Fires. Hosted on Acast. See acast.com/privacy for more information.

In episode 35 of InTransition, our guest is the Head of Strategy at Parliamentary Digital Services in the United Kingdom, Tracy Green. In this episode, we explore how the UK Parliament trained staff and became a publishing house. Hosted on Acast. See acast.com/privacy for more information.

Today, we speak to an award winning Australian government communications advisor, Jo Scard. Jo is the founder of the communication agency, Fifty Acres. In this episode we discuss the relationship between a consultant and government departments and how Jo developed a virtual agency.  Hosted on Acast. See acast.com/privacy for more information.

In episode 33 of InTransition, we speak to the Content Manager at the CSIRO, Carol Saab. In this conversation we discuss CSIRO's publishing process and how the organisation acts as a newsroom.  Hosted on Acast. See acast.com/privacy for more information.

In this episode we are joined by Flip Prior, Twitter Australia's Partnerships Manager - News & Government. In this episode we examine how government departments and politicians use Twitter to tell their message. Hosted on Acast. See acast.com/privacy for more information.

Our guest today is the Senior Digital Officer at Nottinghamshire County Council, Sarah Lay. In this episode we discuss Nottinghamshire County Council’s innovative Digital First Project and how the council took a customer-centric approach when dealing with its citizens. Hosted on Acast. See acast.com/privacy for more information.

In episode 30 of InTransition, our guest is the Director of Innovation (Outreach & Online) at Pennsylvania State University, Rose Cameron. In this episode, we explore the five universal truths for government communicators and why brands are moving away from traditional advertising. Hosted on Acast. See acast.com/privacy for more information.

This week our guest is Jerry Watkins is the Director of the News and Media Research at the University of Canberra. In this episode we chat with Jerry about Digital News Report and the future of Print and TV News. Hosted on Acast. See acast.com/privacy for more information.

Today, we are joined by the godfather of Content Marketing, Joe Pulizzi. Joe is the founder of Content Marketing Institute and someone who has a profound impact on the growth of contentgroup. In this episode we look at Joe’s professional career and we discuss the upcoming Content Marketing World and why everyone should attend. Hosted on Acast. See acast.com/privacy for more information.

Today we are privileged to be joined by a legend of Australian municipal government communications, Executive Manager of Communications and Engagement for the City of Boroondara, Deb Ganderton. In this episode we discuss Boroondara’s communication structure and how her team has implemented an award winning content marketing strategy.  Hosted on Acast. See acast.com/privacy for more information.

Our guest today joins us from one of the leading Australian News and Media site for both advertising and media. Nic Christensen is the Deputy Editor of Mumbrella, in this episode we discuss Nic’s reporting from the Digital Content Newfronts presentation in New York City, where the biggest digital media companies in the world presented their offerings to the media buyers and advertisers. Hosted on Acast. See acast.com/privacy for more information.

Our guest today joins us with a wealth of government communication experience. John Sheridan is responsible for whole of government ICT services and procurement policy and operations. In this episode, we discuss the growing importance between government storytelling and information technology. Hosted on Acast. See acast.com/privacy for more information.

In episode 10, Kim Ulrick, the Assistant Director of Communication for the Australian Federal Government Department of Communication told David Pembroke, "Get the lawyers involved early." Today, we take on that advice and are joined by Director of ARETE Group and Senior Legal Counsel for Airservices Australia, Shaun Creighton. In this episode we discuss the copyright implications when creating or curating content. Hosted on Acast. See acast.com/privacy for more information.

Our guest today joins us with a wealth of government communication experience. Alun Probert is the former executive director of Strategic Communication to the NSW Government and the CEO of GovCom Group. Hosted on Acast. See acast.com/privacy for more information.

In episode 22 of InTransition, we are joined by two special guests from the University of Canberra. Our guests Inga Davis and Richa Arora undertook a massive project of rebuilding the universities website. We discuss the steps they took to reach their objective and how they managed to bring more than 15,000 pages of content under one umbrella. Hosted on Acast. See acast.com/privacy for more information.

Our guest today, Richard Spencer leads the largest media monitoring agency in Australia. With extensive experience working in social media our conversation delves into the issue of trust for government agencies when using social media.Richard Spencer is Head of Digital for Isentia and Head of Agency for Isentia Two Social, Isentia’s specialist Social Media agency. The Social Media landscape is changing and developing exponentially. Richard advises organisations on how to maximise their opportunities in this exciting channel. Richard is also a regular media commentator on Social Media channels. Prior to founding iSentia Two Social, Richard was Senior Vice President, Global Marketing and Interactive with TMP Worldwide and has been working in digital communications and the internet since 1996. Richard holds a Bachelor of Arts (BA Hons) in Business and a postgraduate Diploma in Marketing (CIM). Richard is a member of the Australian Institute of Company Directors. Hosted on Acast. See acast.com/privacy for more information.

Today’s guest, Prudence Cook is the Manager of Online Communities at the Grains Research and Development Corporation (GRDC). With over 22,000 grain growers in Australia, Prudence blends the world of digital technology and agriculture seamlessly as she explains how social media has helped her understand her audience. Hosted on Acast. See acast.com/privacy for more information.

Our guest today, Gina Florence is a rising star in the government communication sector. Gina serves as the Marketing and Communications Supervisor for the City of Bryan, Texas. In this episode, we discuss her role for the City of Bryan which includes boosting economic development, city programs, and tourism across online channels. Hosted on Acast. See acast.com/privacy for more information.

Our guest today, James Mathewson is one of the global leaders in building tools and education to enable a global workforce to do data-driven search marketing. We discuss the power of Google Adwords and the use of social media metrics to track, listen and ultimately engage with your audience. Hosted on Acast. See acast.com/privacy for more information.

Today’s guest, Brody Dorland is the co-founder of DivvyHQ, a content planning and production workflow tool that is used by content marketers across the globe. Hosted on Acast. See acast.com/privacy for more information.

Clear writing is at the essence of great content marketing. Today we are joined by former Australian public servant and Owner of True North Writing, Matt Fenwick. Matt explains how you can improve the way that you write through practice and technique. Hosted on Acast. See acast.com/privacy for more information.

This week’s guest, David Hohnke is the Director of Communication at Icon Water (formerly ACTEW Water) in Canberra, Australia. Icon Water owns and operates the water and sewerage assets and business in Canberra, with David leading a team of 12 talented communicators.  Hosted on Acast. See acast.com/privacy for more information.

Today we head to Washington D.C. to speak with Scott Burns the CEO and founder of GovDelivery. GovDelivery is a successful company that has been helping government to tell the stories since the year 2000. Today they now serve 1100 different government organisations all across the US, across the UK and even a couple of the main EU organisations in Brussels. Hosted on Acast. See acast.com/privacy for more information.

In this episode, we speak to a man who knows a great deal about content marketing in government - David Rawlings from Landmark Media in Adelaide, Australia. We discuss some of biggest challenges for government in getting started with content marketing and the endless opportunities for government to publish engaging content to uphold a responsibility to explain programs and policy. A seasoned online professional, David has experience with more than 1500 web sites and social media profiles ranging back to 1996. He is an author of a social media book (with one to come shortly) and is a recognised presenter on the topic of online communication, particularly in the education sector. His workshops cover content development for web, eNewsletters, social media and email marketing and have been run through the University of Adelaide – and in tailored form directly with Government departments – for more than 10 years. David helps government organisations at a one-on-one level and through a variety of content-focussed workshops. David also started up Content Marketing Adelaide in collaboration with Frank Stillitano, the Creative Director at Flux Visual Communication. Hosted on Acast. See acast.com/privacy for more information.

Keren Flavell is an award-winning interactive media producer with 20 years experience in creating content online. She has a long a distinguished career in community engagement and wrote her first book in her early twenties. Today, her work focusses on participative and engaging government to citizen relationships. Most recently, she created an edemocracy tool designed to help governments better engage with citizens. The TownHall App has been used by agencies in the USA, Canada, Australia, New Zealand and South Africa. Hosted on Acast. See acast.com/privacy for more information.

I promised you some of the biggest names in content marketing and today we deliver on this promise to have a chat with Jason Miller, the Senior Manager content and social at LinkedIn Marketing Solutions. For those who don’t know Jason Miller - prepare to be entertained. Jason Miller is the author of the Amazon #1 Best Seller Welcome to the Funnel. He leads global content and social initiatives for LinkedIn Marketing Solutions helping marketers understand how to use LinkedIn to achieve their marketing goals and deliver real ROI. Previously he was the senior manager of social media strategy at Marketo and responsible for leading the company's global content and social media efforts. Before entering the B2B space, he spent ten years at Sony developing and executing marketing campaigns around the biggest names in music. When he is not building campaigns, creating remarkable content, and tracking the ROI of social, he is winning awards as a concert photographer, singing 80’s metal karaoke and winning at Seinfeld trivia. Jason is a frequent contributor to Content Marketing Institute, Social Media Examiner, Marketing Profs, Copyblogger, and has presented at numerous industry conferences including Dreamforce, Social Media Marketing World, Social Fresh, Microsoft Convergence, Inbound, and more. Hosted on Acast. See acast.com/privacy for more information.

Our guest today likes to cross the boundaries between communications and policy. Kim Ulrick is the Assistant Secretary Digital Communications, Department of Communication. A major focus of her current role surrounds redirecting the strategic policy intent of the department to better communicate and engage with stakeholders in the public- an interesting topic to say the least. Hosted on Acast. See acast.com/privacy for more information.

This week’s guest has a long and distinguished career in the Australian Public Service. Today we talk to Carmel McGregor about the vital role communications played in her success, the revolution of “listening” and understanding why public servants need to be able explain their work to the public. Carmel McGregor forged a highly successful and notable career in the Australian Public Service. She is a psychologist by training and is intrinsically interested in how people think and what makes them tick. Before her retirement in 2014 Carmel was the Deputy Secretary Defence People in the Department of Defence. Prior to joining the Department of Defence in 2012 Carmel held a position as the Deputy Australian Public Service Commissioner where she was a member of the Advisory Group on Reform of Australian Government Administration (Blueprint) and led a review of Pathways for APS Women in Defence. Before joining the Australian Public Service Commission, Carmel was Deputy Secretary Client and Corporate Services in the Department of Immigration and Citizenship (DIAC). During her time with DIAC she led global client service reform and a major organisational and cultural change program. Carmel also held senior positions with Centrelink managing employment and education as well as People and Corporate Performance where she re-engineered the human resource, leadership development and organisational design functions. Hosted on Acast. See acast.com/privacy for more information.

Founded in 1999 FusionSpark Media has produced a wide range of content initiatives for non-profit and government agencies in the topic areas of environment, sustainability and health. With offices across the US and in Japan, FusionSpark Media is made up of a talent network of indivduals with backgrounds in marketing, public relations, digital media and journalism. Russell's role in projects ranges from new business development to content strategy to photography and video creation.   Hosted on Acast. See acast.com/privacy for more information.

Ian is now launching the RazorSocial Training Academy which is an online training platform focussed on the technical side to social media marketing and blogging. RazorSocial is the global leader in the provision of expert knowledge and advice on social media tools and technology. This year they will run over 300 programmes with a team of 6 trainers with highly specialized Digital Marketing Skills. Hosted on Acast. See acast.com/privacy for more information.

The debate gets heated as we chat with former journalist turned communications professional Steve Lewis, who gives us a different perspective on government communications and the importance of traditional media. Hosted on Acast. See acast.com/privacy for more information.

Today we explore a case study that looks into the public health challenge of asbestos awareness. Our guests are Clare and Alice Collins, a mother-daughter duo who run Insight Communications- a multi-award winning agency specialising in communication management for cause, culture, community and health organisations. Hosted on Acast. See acast.com/privacy for more information.

Our guest today is ‘seriously’ into content and looks at content from a slightly different but extremely valuable angle. Joe Gollner is one of the world’s leading content strategists and his focus is on content strategy. This discussion holds particular interest for those in the audience who work for regulators and manage mountains of technical information. Hosted on Acast. See acast.com/privacy for more information.

Andrew has recently been appointed to EY following an extensive career at the highest levels of the Australian Government in borders and central agencies. He has extensive policy experience in often contentious areas, as well as in the delivery of client services on a national and global scale. Andrew was the Secretary of the Australian Department of Immigration for 7 years, and he also was the Secretary of the Department of Agriculture and Australia's Director of Quarantine. He was involved in all aspects of strategy, policy, governance and provision of client services to the more than 30,000,000 people who cross Australia's borders each year. Hosted on Acast. See acast.com/privacy for more information.

Russell Grossman wears many hats; he is the Director of Group Communications at the UK Department for Business, Innovation and Skills, as well as International Chair of the IABC and Director of Engage for Success.  Hosted on Acast. See acast.com/privacy for more information.