Are you unintentionally holding back your design business from success? In this episode, we uncover the hidden ways designers often avoid progress without realizing it. From prioritizing the wrong tasks to avoiding in-person connections, these subtle habits can prevent growth and impact your success. Join us as we discuss the importance of focusing on lead generation, leveraging local events, and overcoming perfectionism in portfolio presentation. Discover how small shifts in mindset and behavior can help you attract more clients, increase profitability, and create a sustainable, rewarding design business.   IN THIS EPISODE, YOU WILL HEAR: (02:05) The hidden ways designers avoid success without realizing it (03:03) Why in-person connections outperform traditional advertising (05:29) Prioritizing lead generation over processes and systems (10:46) Overcoming perfectionism in your portfolio to showcase your work (15:31) The importance of having a phone number for client inquiries (18:13) Simplifying your service offerings for clarity (22:44) The power of being your own billboard at local events (27:40) How diverse events and networking build profitable relationships   MENTIONED IN THIS EPISODE: Eventbrite: eventbrite.com When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Are you looking to quickly boost profitability and attract more clients to your design business? In this episode, we cover ten actionable steps to drive higher profits and secure more clients without overcomplicating your strategy. These methods are designed for busy designers who want practical and effective tools to see results fast. From pricing adjustments to optimizing your client intake process, each tip is crafted to address common pain points and help you stand out in a crowded market. Tune in to learn how you can create immediate impact and build a business that aligns with your values and goals. IN THIS EPISODE, YOU WILL HEAR: (03:12) Setting profitable pricing that reflects your value (08:25) Streamlining your client intake process for efficiency (13:45) Using testimonials to build social proof (17:20) Creating a signature service that differentiates your business (21:40) Leveraging client referrals for organic growth (26:15) Tracking key metrics for continuous improvement (29:30) Building strong relationships for client retention (34:50) Upselling services to maximize each project When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.  

Have you ever wondered why some sales strategies work effortlessly while others fall flat? The answer often lies in psychology. In this episode, I share 15 additional psychological and emotional triggers that can help you sell more design services by understanding how clients think and feel. Building on the triggers from the previous episode, these strategies are designed to empower you to make genuine connections, build trust, and lead clients to say "yes" confidently. In this episode, I discuss how to use triggers like exclusivity, belonging, and scarcity to elevate your design business. You’ll learn how to position your services as exclusive, create a sense of belonging for your clients, and apply principles of familiarity and specificity to boost credibility. These triggers will help you guide clients toward making decisions that feel authentic, beneficial, and rewarding.   IN THIS EPISODE, YOU WILL HEAR: - (06:45) How exclusivity and belonging strengthen client connections - (13:56) Creating urgency and value with the desire to collect and scarcity - (20:33) Aligning with client values through guilt and specificity - (23:34) Building trust using familiarity and patterning - (28:56) Boosting engagement with harmonization and rewards - (33:20) Simplifying choices to enhance capability and reduce overwhelm - (36:35) Shaping client satisfaction with contentment and perception - (38:34) Driving commitment with self-liquidation strategies   MENTIONED IN THIS EPISODE: Triggers by Joe Sugarman Joe Polish website The Genius Network website   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Does the word "sell" make you cringe? If so, you're not alone. Many designers feel uncomfortable with the idea of selling, but what if you could reframe it as inviting or educating your clients into working with you? In this episode, I break down 15 powerful psychological triggers that can help you sell more design services with ease and confidence. These triggers are all about building trust, creating involvement, and showcasing your expertise, so you can stop feeling awkward about sales and start seeing results.   In this episode, I walk you through each of these 15 triggers, explaining how to apply them to your design business. From involving clients in your process to using social proof, urgency, and storytelling, you'll learn how to tap into what makes clients say "yes" and move forward with their projects. And don’t worry! Selling doesn't have to feel pushy or salesy. By applying these proven techniques, you'll be able to guide clients to the best solutions and create win-win situations.   IN THIS EPISODE, YOU WILL HEAR: (01:14) How to reframe "selling" as inviting and educating (05:40) Getting clients invested with involvement and honesty to build trust (10:39) Why honesty and transparency build trust and lead to more sales (13:34) Using social proof and authority to position yourself as the go-to expert (15:18) Justifying client investments with logical reasons and exclusive offers (21:02) How authority positions you as the go-to expert (23:51) Instilling confidence with conviction and highlighting the uniqueness of your services (34:03) Sparking client interest with curiosity and offering hope for a positive outcome (36:15) Creating urgency and addressing fear to motivate quicker decisions   MENTIONED IN THIS EPISODE: Triggers by Joe Sugarman Joe Polish website The Genius Network website Sally Hogshead website   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Is perfectionism holding you back in your design business? Many designers struggle with getting things just right, but the truth is, perfectionism can lead to procrastination, missed opportunities, and increased stress. The pursuit of perfection often becomes the enemy of progress. What if you could get more done and experience more success by aiming for 70% instead of 100% or 110%? In this episode, I introduce the 70% solution, a mindset shift that helps you let go of perfectionism and start making progress. You'll learn how to balance striving for excellence with getting things done, why perfectionism leads to mental chaos and overwhelm, and how applying the 70% rule can help you deliver exceptional work without the constant need for perfection. Plus, I share how iconic business leaders like Jeff Bezos use this strategy to make better decisions faster. IN THIS EPISODE, YOU WILL HEAR: - (03:18) The high cost of perfectionism in your design business - (08:48) The power of getting things done instead of seeking perfection - (13:49) Using deadlines and the "pause clause" to manage indecisive clients - (21:21) Why aiming for completion is more effective than perfection - (28:25) How practice and producing more work leads to better results - (30:06) The application of the 70% rule - (41:03) Five key benefits of applying the 70% rule in your business   MENTIONED IN THIS EPISODE: The Artist’s Way by Julia Cameron The Gifts of Imperfection by Brené Brown   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Is your design business struggling to attract clients or losing potential leads, and you can’t figure out why? It might be the small details you’ve overlooked that are making a big impact. From missing contact information to no portfolio, these seemingly minor issues could be turning away ideal clients and holding back your success. The good news is, these are simple fixes that can make a world of difference. In this episode, I uncover 10 "big little things" that are killing your design business and share actionable steps you can take to fix them. You’ll learn about everything from the importance of having your phone number and email on your website to why you need a Google listing and social media presence. Whether you're missing a portfolio or not using your face as a personal brand, each of these small tweaks can have a significant impact on your business's success. By addressing these issues, you can create a more professional online presence and make it easier for clients to find and hire you. IN THIS EPISODE, YOU WILL HEAR: - (01:48) Missing phone number costs you clients - (04:59) Location info is essential for your site and social media - (06:53) Not listing an email address is a big mistake - (10:50) Lacking your name or identity hurts your brand - (13:52) Claiming your Google My Business listing is crucial - (16:06) Social media is a valuable search engine for designers - (19:28) Inactive social media and blog content damages your credibility - (23:45) Using your face over a logo strengthens your brand - (28:13) A missing footer on your site is a critical error - (29:33) No portfolio on your website is a deal-breaker   MENTIONED: Learn more about Google My Business (GMB)   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Are you holding yourself back by tolerating poor performance, operational inefficiencies, or unfit clients? The reality is, what you tolerate in your life and business impacts your success and peace of mind. Tolerations not only drain your energy but also cost you in time, money, and health. If you've been putting up with less-than-ideal situations, this episode is your wake-up call to take action. In this episode, I explore the ways tolerations are showing up in your design business and personal life. From underperforming team members to inefficient systems, I guide you in identifying the areas where you're settling for less than you deserve. You’ll learn how to create awareness around these tolerations, whether they’re costing you time, money, or your sanity, and how to either reframe them, release them, or replace them. It’s time to stop tolerating and start thriving.   IN THIS EPISODE, YOU WILL HEAR: - (03:10) Identifying poor performance from team members and contractors - (04:57) The cost of tolerating operational inefficiencies - (07:02) Why long hours and lack of work-life balance are choices - (09:27) The impact of tolerating unfit clients - (10:56) Are you tolerating weak marketing and inconsistent cash flow? - (17:24) How tolerating poor health habits can affect your business - (25:44) Why you don’t have to tolerate poor performance from suppliers - (40:44) Steps to release, replace, or reframe what you’re tolerating   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Have you ever experienced a client misunderstanding, scope creep, or project delays that left you frustrated and underpaid? What if you had an ironclad design agreement that safeguarded your business and profits, while giving your clients clarity and confidence? Many designers are operating with incomplete contracts, and it’s costing them time, money, and peace of mind. A comprehensive design agreement can protect you from these common pitfalls and set the stage for a smooth, successful project. In this episode, I walk you through creating the perfect design agreement, clause by clause. You’ll learn which clauses are essential for protecting your practice, your profits, and your peace of mind. I’ll explain how to include clauses that set clear expectations around project timelines, scope of work, and fees. I also share why every agreement needs an expiration date, how to avoid scope creep, and the importance of a cancellation policy. This episode is packed with insights to help you confidently manage your design projects with professionalism and ease.   IN THIS EPISODE, YOU WILL HEAR: - (02:15) How your agreement protects your profits and peace of mind - (06:49) The need for an expiration date in your agreement - (07:51) Avoiding “chase mode” with follow-up and expiration clauses - (08:30) Clause-by-clause breakdown of the perfect design agreement - (11:17) Setting timelines and managing project delays - (12:47) The importance of milestones - (15:00) How to outline service fees and avoid surprises - (19:58) Detailing the late payment penalties - (22:31) What is procurement management - (38:56) Protecting your design intellectual property   MENTIONED: The Right Design Agreement   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Are you dealing with client misunderstandings, scope creep, or unpaid work? What if a simple design agreement could protect your profits while setting clear client expectations? Many designers are working with incomplete agreements, leaving them vulnerable to disputes and unpaid fees. The right agreement can transform your business, ensuring you get paid for your time, avoid confusion, and build client trust. In this episode, I explain why every designer needs a strong design agreement and how it can safeguard your profits, streamline communication, and prevent scope creep. I share real-world examples of how my clients have used these agreements to protect their bottom line and improve client relationships. This is Part 1 of a two-part series. In Part 2, I’ll walk you through each clause your agreement needs, highlighting which ones are essential and which are optional.   IN THIS EPISODE, YOU WILL HEAR: - (01:49) Why every designer needs a strong design agreement - (04:36) Making your agreement more inviting with tools - (07:05) How a flexible, customizable agreement speeds up client acceptance - (09:52) Being protected is everything - (13:34) Your agreement gets you paid for the work you do - (16:51) Setting communication boundaries in your agreement - (20:43) How your agreement preserves your peace of mind - (27:06) Safeguard your practice - (34:43) The importance of walking the clients through the agreement - (36:40) Make your agreement a marketing tool   MENTIONED: The Right Design Agreement Canva Proposify Dubsado   When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Are you tired of doing unpaid work for clients? Do you create preliminary plans, gather estimates, and offer advice, all without compensation? What if you could get paid for that upfront work? Most designers don’t realize they can (and should) charge for the early stages of a project. A Feasibility Package ensures you’re paid while helping clients understand their project’s scope and costs. Imagine no longer giving away your expertise for free and instead getting paid for the valuable work you're already doing. In this episode, I explain how you can implement a Feasibility Package in your design business to get paid for your time and expertise. I dive into the structure of the package, what it should include, and how to price it effectively. You’ll also learn how this package can help you manage client expectations, build trust, and give you an early opportunity to assess whether a client is the right fit for you. IN THIS EPISODE, YOU WILL HEAR: - (02:00) – What is a feasibility package and when to use it? - (03:17) – Pricing guidelines for feasibility packages  - (04:14) – What’s included in the package - (06:06) – Importance of trades days and package fees - (08:39) – Repurposing past work for efficiency - (10:07) – Advising clients on contingency costs - (15:27) – How to introduce the feasibility package to clients - (19:38) – Using the feasibility package to qualify clients When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Your website inquiry form is your first opportunity to learn about potential clients and set the tone for your relationship. Asking the right questions is essential to ensure a successful project. From project details to budget expectations, your questions can make or break the start of a collaboration. It's also important to be selective with clients, as your time and expertise are valuable.  In this episode, I explain how to improve your inquiry form to gather key information, conduct structured Zoom consultations to build trust and qualify leads, and charge for home reviews or assessments to demonstrate your expertise. I also discuss how to recognize red flags early and choose clients who align with your values and goals. Each step in the discovery process, from initial contact to assessments, helps you secure clients who are a good fit, ensuring your business is both profitable and enjoyable to manage. IN THIS EPISODE, YOU WILL HEAR: - (01:32) The proper way to do design discovery - (02:08) Optimizing your website inquiry form - (03:43) Building trust with a structured Zoom consultation - (04:45) How to price your home reviews and assessments - (07:01) How to handle pushback from your prospects - (08:57) How to approach offering the letter of agreement - (10:13) The importance of having money conversations - (12:10) A walkthrough of all the questions in your website inquiry When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Talking about money with clients can be one of the most uncomfortable parts of running a design business. A lot of designers shy away from these conversations or avoid them altogether, but here’s the thing…most of the fear is based on common myths. What if, instead of fearing the “money talk,” you embraced it as an opportunity to build trust and value with your clients? Shifting your perspective could be the game-changer your business needs.    In this episode, I break down seven myths about client money talks that hold designers back and show you how to turn them into strengths. We’re covering everything from value-based pricing versus hourly fees to setting clear expectations. We’ll also cover why selling your services is actually a form of education and service. Plus, we will dive into how to tap into clients’ emotions and create a design process that feels like a memorable, meaningful journey.    VALUE-BASED PRICING OVER HOURLY FEES Hourly fees are not the best way to run a design business. You might think charging for your time makes sense, but here’s the reality - if you’re a fast designer (and many are), you’re actually getting paid less for being efficient. That doesn’t seem fair, right? Here comes value-based pricing to save the day! Instead of billing for hours worked, you’re charging based on end result. Clients pay for the outcome, not the time it took to get there. It’s a win-win because they understand the value of your expertise, and you get paid for the result you deliver, not how long it took. The bottom line? You get paid what you’re worth.    SETTING CLEAR CLIENT EXPECTATIONS Setting expectations with clients is a make-or-break move. Miscommunication is one of the biggest reasons clients feel unhappy or confused. So, it’s up to you to set things straight from the start. Talk about money early - before the contract is signed. Share your design process, walk them through potential challenges, and most importantly, be upfront about what they’re investing in. This way, your clients won’t be blindsided by costs or project timelines. Trust me, clients will appreciate your honesty, and you will save yourself a lot of headaches down the road.    SELLING AS EDUCATION AND SERVICE Selling doesn’t have to feel slimy or uncomfortable. It’s not about pushing services or trying to make a quick buck. Instead, think of it as an opportunity to educate your clients on the value you bring to the table. When you’re selling your services, you’re actually helping clients get what they truly want…a beautifully designed space that improves their life. It’s about guiding them toward the best solutions for their needs. So, don’t be afraid of the word “sell.” You’re offering them something they need, and that’s service in itself.  TAPPING INTO CLEINT’S EMOTIONS Clients will tell you what they need from a practical, logical frame of mind. It’s your job to listen to what they’re saying as well as what they’re not saying. When you can deliver on that emotional level, clients will not only love the design, but they’ll also be willing to invest more because you’ve given them something they didn’t even know they needed.    DESIGN AS A MEMORABLE JOURNEY Design isn’t just about the finished product. It’s also about the journey to getting there! From the moment a client hires you to the big reveal, it’s all about creating a memorable experience. Sure, there will be bumps along the way, but how you navigate these with your client is key. By making the design process feel exciting and special, you’re giving your clients memories they will cherish long after the project is done. When you focus on the experience, clients will be thrilled with not just the outcome, but the entire ride.  Remember, that the myths you have bought into are not facts. They are merely beliefs. It’s time to release these beliefs and replace them with the truth!   IN THIS EPISODE, YOU WILL HEAR: (3:16) What it looks like to be the expert/voice of reason (6:12) Why you need to release your own limited beliefs about money (13:26) The cost of the project isn’t the only thing your client cares about (24:00) Changing the narrative and speaking to yourself with confidence (29:07) Why you deserve to be paid in advance (38:09) Selling can be easy, fun, and empowering (41:44) The power of emotions when making purchases Links: VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

In the world of interior design, landing a feature in a major design publication can feel like hitting the jackpot. It’s a way to get your work noticed, build credibility, and open doors to new opportunities. But is paying for PR always worth the cost? Pay-to-play PR, where you invest in space to get featured is not cheap. It can range anywhere from a few hundred dollars to thousands. The big question is: does the payoff justify the price? I’m here to tell you that it can, but only if you have a solid strategy in place. Getting featured is just the beginning. The real magic happens when you know how to maximize your return on that investment.  In this episode, I dive into the topic of pay-to-play PR and, more importantly, how to make sure you’re getting the most bang for your buck. I talk about why having a distribution plan is key to making your investment worth it, and how client engagement and feedback should play a huge role in your decision-making. It’s not just about landing the feature - you need to know how to leverage it for your business. Whether you’re on the fence about paying for PR or have already jumped in, this episode is packed with insights to help you make it work for you.    CLIENT ENGAGEMENT AND FEEDBACK: YOUR UNOFFICIAL BOARD OF DIRECTORS  Client engagement and feedback are absolutely essential when deciding if pay-to-play PR is the right move for you. I always recommend gathering feedback from your clients or trusted industry peers - think of them as your unofficial board of directors. Ask them if they read or care about the publication you’re considering. If the answer is no, that’s a huge red flag! It’s easy to get caught up in the excitement of being featured, but if your audience isn’t seeing or engaging with that platform, it’s not going to do much for your business. Getting honest feedback upfront ensures you’re making a smart, informed decision instead of just throwing money at something that sounds impressive.    STRATEGIC EMAIL MARKETING Once you’ve decided to move forward, it’s time to get strategic about spreading the word, and email marketing is one of the best ways to do it. But here’s the thing: it’s all about the subject line. I can’t stress enough how important it is to spend time crafting a killer subject line because if that doesn’t grab people’s attention, the rest of the email won’t even matter. I like to play around with using questions or numbers to pique curiosity. And don’t be afraid to send follow-ups to people who didn’t open your first email! Trust me, email marketing is a game-changer when done right.    THE POWER OF PERSONALIZATION AND PRESENTATION Another thing I’m a huge fan of? Personalization and presentation. It’s tempting to take the easy route with things like printed labels or mass emails, but adding a personal touch goes a long way. For example, if you’re sending a physical copy of your feature, don’t just toss it in a generic envelope and call it a day. Get creative with it. Use a colored or metallic envelope and handwrite the address. People don’t get much snail mail these days, so when something special shows up in their mailbox, it will get noticed. Presentation isn't just about looking good - it’s about making your feature memorable and worth opening.    So, here’s the bottom line: pay-to-play PR can absolutely be worth it, but it’s all about how you approach it. With the right distribution plan, tapping into client feedback, using smart email marketing, and going the extra mile with the presentation, you can make sure your investment doesn’t go to waste. And hey, if you’ve tried pay-to-play PR before and it didn’t quite deliver, don’t beat yourself up - now you know how to make it work for you.    IN THIS EPISODE, YOU WILL HEAR: (2:20) A time when I invested in PR and didn’t see any ROI (3:45) Getting specific marketing feedback from your “Board of Directors” (8:40) The only reasons to do pay-to-play (10:50) What your distribution plan should look like (11:30) Having a 90-day social media plan in place  (14:40) Spending more time crafting a subject line versus the message (17:10) The power of calling people by their names  (20:20) The right way to mail physical copies of the feature Mentioned: VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

In interior design, your creativity is only as powerful as the resources you have at your fingertips. It’s not just about having a great eye for color or space. It’s about knowing where to find the perfect pieces that bring your vision to life. Without the right sources, even the most talented designers can struggle to create something truly special.    This episode is all about sourcing. We’re talking about the importance of building a solid list of go-to vendors, why attending High Point Market is a game-changer, the value of relationships with reps and workrooms, the magic of adding “pop” pieces to your designs, and how you can keep growing through networking and exploration. These are the keys to not just surviving in the design world, but thriving and standing out from the crowd.   IMPORTANCE OF BUILDING A ROBUST SOURCING LIST Let’s start with the basics - your sourcing list. Think of it as your toolkit. Without it, you’re not going to get very far. Melissa Galt emphasizes that having a strong, well-rounded list of vendors and manufacturers is essential. This list should cover all the categories you need, from flooring to artwork, so that you’re always ready to pull out the perfect piece for any project. But here’s the thing…your list should never be static! As you grow your business, your list should grow with you. Keep adding new sources so you’re not just recycling the same options. This keeps your designs fresh, innovative, and aligned with what your clients want.   ATTENDING HIGH POINT MARKET FOR EXCEPTIONAL SOURCING If you’re serious about sourcing, High Point Market needs to be on your calendar. This is the ultimate destination for home furnishings, and if you haven’t been yet, you’re missing out. I am a huge advocate for making the trip at least once a year. There are over 2,000 manufacturers under one roof! But it’s not just about the quantity of options. High Point is where you find those hidden gems that can take your designs to the next level. Whether you’re new to the market or a regular, there’s always something new to discover. Plus, if you join our VIP Design Tour, you will get an insider’s look at the vendors that really make a difference. We will skip the big names and go straight to the unique, must-have resources.   THE ROLE OF REPS AND WORKROOMS IN ENHANCING DESIGN PROJECTS Now, let’s talk about relationships. In design, who you know can be just as important as what you know. This is especially true when it comes to your reps and workrooms. These industry insiders can be your secret weapon, offering you access to exclusive products and saving you time and money. I share how relationships I’ve built wth reps have been game-changing, especially in high-stakes projects like showhouses. Good reps know their stuff, and they can introduce you to options you didn’t even know existed. And let’s not forget about workrooms and installers - they know what works and what doesn’t, and their expertise can ensure your projects go off without a hitch.    ADDING “POP” ELEMENTS TO CREATE MEMORABLE DESIGNS Every design needs that special something - that “wow” factor. I call these “pop” elements, and they’re what make a project truly memorable. Whether it’s a striking piece of art, an incredible rug, or a custom piece of furniture, these pops are what set your designs apart from the rest. The key to finding these show-stopping pieces? A diverse sourcing list that includes vendors who specialize in unique, one-of-a-kind items. These are the pieces that clients remember and that make your work stand out.   CONTINUOUS GROWTH THROUGH NETWORKING AND EXPLORATION Sourcing isn’t a one-time thing…it’s an ongoing journey. The design world is always changing, and to stay ahead, you need to keep exploring new vendors, building new relationships, and expanding your network. Whether you’re attending High Point Market, joining online design communities, or just chatting with colleagues, the more you connect, the more you grow. I encourage you to frequently ask yourself this question, “Who have I added to my list this month?” This approach keeps your designs fresh, original, and always on the cutting edge. IN THIS EPISODE, YOU WILL HEAR: (02:05) - Why you need to attend High Point at least once a year (05:50) - The 10 categories of sources you need in your foundational list (07:15) - The reason artwork is not in the accessories/accents category (10:30) - Why you should never underestimate the power of your reps (15:45) - Installers and workrooms - they have tons of knowledge and sources (18:35) - Seeking out advice from colleagues and Facebook groups (22:00) - Join our VIP tour - it’s different from the rest (24:45) - The difference between “shopping” and “sourcing”  (33:05) - Why every project needs a “wow” factor (37:50) - Why I invest in original art  (41:45) - Training someone on your team to do your installs Mentioned: VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Let’s face it. Uncertain economic times can make even the most confident business owners feel uneasy. As an interior designer, your business thrives on creativity and vision, but when the economy takes a turn, it is easy to feel like your options are dwindling. There is hope though! With the right strategies, you can not only survive but thrive, no matter what the financial forecast looks like. Let’s dive into how you can recession-proof your interior design business and come out stronger on the other side.   In this episode, I’m sharing 10 crucial tips to help you navigate these uncertain economic times. We’re going to talk about smart ways to cut costs, how to get financially prepared, ways to adapt and diversify your services, and why keeping a positive mindset is more important than ever. These actionable insights will give you the tools you need to take control of your business’s future and tackle whatever challenges come your way.   CUTTING COSTS WITHOUT SACRIFICING QUALITY  When the economy gets shaky, cutting back on unnecessary costs is the first thing you should be doing to keep your business steady. Start by taking a good, hard look at your office overhead. Can you renegotiate your lease, or better yet, go fully remote? We all learned during the pandemic that remote work can be just as effective and it can save you a ton of money. Also, it’s time to get real about those subscriptions, memberships, and equipment leases. Are you still paying for things you rarely use? Cutting these out can free up cash that could be better spent elsewhere, helping you stay financially secure during lean times.    GETTING FINANCIALLY PREPARED If there’s one thing you should always have in your back pocket, it’s financial preparedness. Building an emergency fund is non-negotiable. Aim to cover at least three to six months of operating expenses. This financial cushion is your safety net, keeping you from hitting the panic button if things slow down. But it doens’t stop there. Knowing your numbers inside and out is just as crucial. Don’t leave it all up to your accountant. Make it a point to regularly review your financials so you know exactly where you stand. This knowledge puts you in the driver’s seat, allowing you to make quick, informed decisions when the market shifts.    ADAPTING AND DIVERSIFYING YOUR SERVICES When your usual projects slow down, it’s time to get creative and diversify. Maybe new construction isn’t as hot right now - no problem. Shift your focus to remodeling, which tends to hold steady even when the economy dips. And don’t stop there. Think about expanding your services. Diversifying your offerings not only keeps the revenue coming in but also helps you tap into new client bases.   KEEPING A POSITIVE MINDSET Finally, let’s talk about your mindset because it’s your most powerful tool in uncertain times. It’s easy to get sucked into the negativity on social media or the news, but staying hopeful is key. Surround yourself with people who are looking for opportunities, not dwelling on the doom and gloom. By focusing on growth and keeping a hopeful outlook, you will be more likely to spot opportunities when they arise. Trust me, they will! Many businesses not only survive but actually grow during recessions, and yours can too if you stay focused and optimistic.    We can’t predict what’s around the corner, but with these strategies, you’ll be ready for whatever comes your way. By cutting costs, building up your financial safety net, diversifying your services, and keeping your mindset sharp, you’re setting your business up not just to survive but to thrive, no matter what the economy throws at you.  IN THIS EPISODE, YOU WILL HEAR: (3:00) Accessing your overhead (4:15) Reviewing and reducing your expenses (5:30) How letting go of a team member can be beneficial for both parties (9:15) What to do if you don’t have an emergency fund  (11:50) Creative growth opportunities (13:15) Different ways to diversify your services (15:10) My favorite add-on service for current clients (20:05) Looking for bargains and using consignment (23:15) The type of mindset you need to have (27:35) Cashflow and credit card processing Mentioned: VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Jumping into a new career can be both exciting and a bit scary, especially when you are diving into something as creative as interior design. Thankfully I have good news for you! The experience, skills, and achievements of your past job are not just baggage. They are your secret weapon in your new career.  In this episode, I want to encourage you as you venture into your second career of becoming an interior designer. We discuss how to leverage your past career skills, the value of showcasing your unique background, and I also give you specific examples of how skills transfer from different professions.  LEVERAGING PAST CAREER SKILLS Your past career has given you a treasure trove of skills that can give you an advantage in interior design. Whether you were in corporate, healthcare, sales, or any other field, you’ve got the skills that are pure gold in the design world. For instance, if you were in sales, you probably have amazing relationship-buildig and negotiation skills. These are perfect for dealing with clients, getting great deals with vendors, and managing project budgets. If you were in healthcare, your attention to detail and ability to handle high-stress situations can make you a project management superstar and a client service expert.  Don’t just brush these skills aside. They’re part of a your unique perspective and capabilities. Embrace them and use them as part of your professional toolkit as you step into the design world. This not only will boost your confidence, but it lets you offer something truly unique to your clients.  PERSONAL BRANDING AND UNIQUE EXPERIENCES Standing out in the world of interior design is crucial. One of the best ways to do this is by showcasing your unique background and personal journey. Your past experiences, skills, and achievements make you special. They set you apart from other designers who might have taken a more traditional route into the industry.  Make sure your bio and social media profiles reflect this uniqueness. Instead of sounding generic and boring, weave in parts of your past that highlight your strengths and versatility. If you have a background in law, talk about your critical thinking and problem-solving skills. If you were in healthcare, highlight your compassion and high emotional intelligence. These qualities not only enrich your design practice but also connect you with clients who are looking for a designer who understands them. By sharing your journey authentically, you create a personal brand that’s memorable and relatable. Clients will feel a deeper connection with you, appreciating the diverse experiences you bring to the table.    TRANSFERRING SPECIFIC CAREER SKILLS TO DESIGN Every career gives you skills that can be incredibly useful in interior design. Here are some examples: 1. Law and Legal Services: Skills like attention to detail, critical thinking, and negotiation are invaluable in interior design. They help with contract management and client negotiations and ensure every project detail is perfect.    2. Healthcare: The healthcare field teaches patience, empathy, and the ability to handle high-pressure situations. These skills are essential when dealing with client demands, managing timelines, and ensuring a smooth design process.   3. Sales: A background in sales gives you excellent communication, persuasion, and relationship-building skills. These are key for marketing your services, closing deals, and maintaining long-term client relationships.   4. Parenting: Yes, even skills from full-time parenting are super relevant. Organizational skills, multitasking, and managing diverse needs simultaneously are all a part of being a successful interior designer. And the list goes on! In the episode, I share even more examples of how unique skills from various professions can be transferred to a career in interior design.    By identifying and transferring these specific skills, you can carve out your special place in the interior design market. Each profession brings strengths that can enhance your design practice, making you a well-rounded and versatile designer.  Venturing into interior design as a second career isn’t about starting from scratch. It’s about building on the foundation you’ve already got. By leveraging your past career skills, showcasing your unique background, and transferring specific skills to design, you can create a successful and fulfilling career in interior design.  You do have what it takes! Embrace your unique journey and let your past propel you forward.    IN THIS EPISODE, YOU WILL HEAR: (2:25) Leveraging your talent, skills, and experience in your bio (4:50) Specific examples of how one’s past career paths can help in design  (9:15) What to do if you aren’t sure if you have certain qualities or not  (13:30) Why full-time parents are greatly suited to be a designer (17:40) Why graphic designers are amazing interior designers (22:18) Skills that make HR professionals great interior designers Mentioned: VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

As an interior designer, your job is much more than choosing the right color palette or picking out the perfect piece of furniture. You are a master of many trades, balancing creativity with practicality, and empathy with expertise. Each decision you make shapes not just the space, but the mood and lives of your clients. I want you to understand just how multifaceted and indispensable your role truly is. It’s crucial to recognize this value and never discount yourself or your prices, as your expertise and skills are what make you truly exceptional.   In this episode, I dive into the 18 different hats you wear in your business. You are more than just the label “interior designer.” You are a multifaceted juggler, with specialized knowledge, offering emotional support to your clients, as well as being a great leader and manager. Remember, knowing your value means confidently charging what you are worth and understanding the immense value you bring to your clients.   THE MULTIFACED ROLE OF INTERIOR DESIGNERS Interior designers juggle numerous roles that extend beyond traditional design tasks. From being a materials master who understands the intricacies of various building materials, finishes, and fabrics, to acting as a Project Manager who coordinates every aspect of a project, your versatility is key. You might also find yourself being a furniture designer, creating custom pieces or modifying existing ones. The role of a space planner is crucial too, ensuring that each room not only looks good but functions efficiently. Lastly, as a purchasing agent and resource pro, you source the best materials and products, ensuring quality and value for your clients. This multifaceted approach highlights the vast range of skills you bring to every project, showcasing your ability to handle multiple responsibilities seamlessly.    THE IMPORTANCE OF SPECIALIZED KNOWLEDGE Specialized knowledge sets you apart in the interior design industry. As a materials master, you possess a deep understanding of various materials and their applications. The role of a color expert allows you to utilize color psychology to influence the mood and perception of a space. Being a fabric magician means you know the best materials for upholstery, draper, and more, ensuring both aesthetics and functionality. Additionally, as a lighting designer, you understand how to use lighting to enhance a space, creating the right ambiance and highlighting key design elements. This specialized knowledge not only elevates your work but also builds trust and credibility with your clients, demonstrating your expertise and dedication to excellence.    EMOTIONAL AND PSYCHOLOGICAL IMPACT Your role extends beyond the physical aspects of design. You also offer significant emotional and psychological support to your clients. Acting as an unofficial psychologist, you address clients’ concerns and help them navigate the stresses of renovation or redesign projects. Your ability to read clients’ needs intuitively, akin to being a psychic, ensures that their visions are brought to life even when they struggle to articulate them. As a peacemaker, you mediate conflicts that arise during projects, often keeping couples together through the tumultuous design process. Finally, as a mood maker, you create spaces that evoke specific emotions. This emotional intelligence and empathy make your work deeply personal and impactful.    LEADERSHIP AND MANAGEMENT SKILLS  Effective leadership and management are crucial to the success of your projects. As a project manager, you coordinate all aspects of a project, ensuring everything runs smoothly and on schedule. The role of a team leader involves guiding and inspiring your team, from contractors to installers, ensuring everyone works towards a common goal. Being a time management ninja is also essential, as it allows you to juggle multiple tasks and deadlines efficiently. Finally, as a marketing maverick, you understand the importance of promoting your services effectively, ensuring continued growth and success for your business. These skills are the backbone of your operations, enabling you to deliver outstanding results.  IN THIS EPISODE, YOU WILL HEAR: (2:00) All the hats you wear, besides “interior designer” (5:05) Why you need to share your expertise with clients (8:30) The psychology behind colors (15:30) Why you should not share too many options with clients (16:45) The importance of knowing fabrics and materials  (21:55) Purchasing - why you should outsource it (23:15) Everyone involved in the design process (25:50) Why you must own your creative genius  Mentioned: VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.  

Efficiency is the cornerstone of a thriving design business. As a business owner, your ability to streamline processes, enhance client interactions, and empower your team directly impacts your overall success. Welcome to part 2 of our series on boosting efficiency in your design business. Make sure you go back and listen to Part 1 for 10 more useful tips.    In this episode, we dive into 15 more tips (aka: action steps) you can implement to become infinitely more efficient in your business. We cover areas like client interaction and feedback, team management and delegation, operational efficiency and tools, and continuous learning and improvements.   CLIENT INTERACTION & FEEDBACK Gathering client feedback is crucial. It helps you improve services and keep clients smiling. Assign someone to have short, meaningful conversations with clients regularly. This personal touch makes clients feel valued and heard, and you’ll also obtain more detailed and actionable feedback along the way. Celebrating wins with your clients is huge, too. Don’t just celebrate when you complete a project, but acknowledge milestones together. It builds trust, boosts morale, and keeps clients coming back.   TEAM MANAGEMENT AND DELEGATION Investing in the growth of your team is key. When you encourage and support professional development in your team members, it creates a win-win situation. Providing opportunities for training and skill development not only enhances their capabilities, but it also increases job satisfaction. While many business owners aren’t always comfortable with it, you must learn how to delegate decision-making. By providing clear protocols and standard operating procedures, you empower your team to make informed decisions independently. It’s important that you verbally let them know how much you trust them to make their own decisions. You don’t want them always running to you, and you definitely want to avoid becoming a “master micromanager.”   Don’t forget about internal feedback loops. Getting feedback from employees is as important as getting feedback from clients. Regular check-ins allow team members to share insights and collaborate effectively. This allows you all to improve processes together.  OPERATIONAL EFFICIENCY AND TOOLS I know how important it is for you to have a successful design business. You wouldn’t be here if it wasn’t important. To do this, you need to implement tools and processes to become more efficient in your operations. One way to speed up decision-making and enhance communication with clients is by utilizing 3D visualization and rendering tools. Clients struggle to understand blueprints and elevations, but using these tools will help them understand exactly what their space will look like.    Building a comprehensive knowledge base is also a must. This bank of information streamlines processes and improves efficiency by providing quick access to standard operating procedures and frequently asked questions. Having clear guidelines and procedures keeps things running smoothly.    CONTINUOUS LEARNING AND IMPROVEMENTS Continuous improvements is how you stay ahead. After each project, sit down with clients for a debrief. Find out what worked and what could be better. This helps to refine and improve your processes, and it also strengthens client relationships by showing you truly value their input. Internally, keep track of what you learn from each project. This information will be included in the comprehensive knowledge base I mentioned earlier. All of this information can only make you and your team stronger as your business grows.    And don’t forget to implement tools and strategies that boost efficiency across the board, to ensure you are always moving forward.    TURN YOUR BUSINESS INTO A WELL-OILED MACHINE By implementing the action steps outlined in both episodes, parts 1 and 2, you can transform your business into a well-oiled machine with streamlined operations, a motivated team, and happy clients. Remember, the goal is to build a business that can operate smoothly even when you aren’t there, giving you the freedom to enjoy the fruits of your labor.  IN THIS EPISODE, YOU WILL HEAR: (2:15) Why you need to have standardized templates (9:55) The benefits of having your team track their time (16:15) Why you should never start a project without an estimated completion date (20:50) Why you need to check your Profit & Loss statement once a month (25:05) Feedback loops - what are they and why you need them (32:15) Having an internal and external FAQ list (39:55) How to properly handle mistakes with your team members  (43:25) Why you must have a debrief session at the completion of every project Mentioned: EP 94: 10 Tips for an Efficient Design Business, Part 1 VIP DESIGNER TOUR at High Point  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

In the fast-paced world of design, staying ahead of the curve is a must. One powerful way to achieve this is by implementing the use of AI, aka: “artificial intelligence.” Gone are the days when AI was seen only as a novelty, used for writing love poems. Today, it’s a powerful tool that can transform your business. From automating repetitive tasks to generating fresh ideas, AI is changing the way designers work. If you are hesitant about this change, I want to remind you that change isn’t necessarily a bad thing. In fact, AI can be so helpful and powerful, that it saves you time and money.  In this episode, we dive into how AI can shake things up in your design business. We talk about embracing change and innovation, maximizing efficiency, and why exploration and learning are essential practices when it comes to integrating AI into your workflow.  EMBRACING CHANGE AND INNOVATION Embracing change is key to staying relevant. AI presents a unique opportunity for designers to innovate, by giving them back time, so they can focus on their most creative tasks. AI can help you amplify your creativity. It’s not about replacing your ideas, but supercharging them!  Innovation doesn’t stop at generating ideas or creating designs. When you adopt new AI tools, you can streamline your entire design process. Whether it’s through AI-driven design renderings, email newsletter creation, or writing website copy, the innovation potential is beyond what you can fathom. It’s time to embrace these changes, so you aren’t left behind while the rest of the industry is moving forward.    EFFICIENCY AND TIME MANAGEMENT Time is a precious resource, and thankfully, AI can improve time management and productivity. It’s almost like an assistant you have always wished you could find. It automates repetitive tasks like project management, so you have more time to focus on other aspects of your work.  Imagine having more time to explore new concepts or fine-tune your current projects! That’s the power of AI. It’s not about working harder, it’s about working smarter and getting more done in less time.  EXPLORATION AND LEARNING Integrating AI into your design practice should be a fun, exploration. Allowing yourself to experiment and “play” with new tools can lead to improvements.  You need to approach this with a mindset of curiosity and fun. This is a wonderful opportunity to enhance your skills and expand your capabilities.  Don’t rely solely on formal training, to start using this technology.  I believe the best way to approach AI, is with hands-on experience. Dive in, play around, and see what works best for you and your business. It’s all about embracing the journey of discovery and using AI to enhance your design skills.    TAKE A CHANCE ON AI - IT JUST MAY SURPRISE YOU By embracing change and innovation, optimizing your efficiency, and staying curious through exploration and learning, you can harness the full potential of AI in your business.  If you are ready to save time and money, then embrace the change, explore the possibilities, and let AI become a tool to help you achieve greater success.    IN THIS EPISODE, YOU WILL HEAR: (2:15) Why you should use AI in your marketing tasks (5:20) 7 marketing tasks you can outsource to AI (10:50) Benefits to using Chat GPT in your marketing (17:30) Website copy and the specific pages you need on your site (24:20) The mindset you need to have when approaching AI (26:50) A list of different AI tools you can use as a designer (36:15) Why I don’t like chatbots (39:40) Whether you should be trained how to use AI   Mentioned: 081: The Four Steps to Landing Every Project  When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

Running a design business can be both rewarding and challenging. With tight deadlines, demanding clients, and the pressure to stay creative, efficiency sometimes takes a backseat. What if there were simple, actionable tips that could transform your workflow, boost your profits, and ultimately lead to more satisfying work and happier clients? In this episode, you will discover 10 tips to help you run an efficient design business. These tips focus on strategic planning and goal setting, efficient communication and collaboration, and productivity and delegation. By implementing these strategies, you will be on your way to mastering efficiency and achieving success in your design business.    STRATEGIC PLANNING AND GOAL SETTING In order to run an efficient design business, you need clear and realistic goals. You must establish these goals at the beginning of each year, and then break them down into quarterly, monthly, and weekly goals. This approach not only makes the tasks more manageable but it also ensures steady progress throughout the year. Tracking progress, setting milestones, and celebrating small wins can keep your team motivated and on track. Also, it is much easier to correct your course, when you regularly review your progress against your goals.  Another critical aspect of strategic planning is setting healthy boundaries with clients. Implementing boundaries is a life changer, especially if your clients are frequently texting you, asking questions about the project. Including clear expectations and boundaries in your letter of agreement helps to manage client relationships effectively. Regular project updates, whether weekly or biweekly, ensure that everyone is on the same page. This strategic approach not only streamlines operations but also builds a more professional and respectful relationship with clients.    EFFICIENT COMMUNICATION AND COLLABORATION Streamlining communication within your team and with your clients can significantly boost efficiency. Reducing email clutter will save you time. Utilizing team communication tools helps maintain organized communication channels. Leveraging email subject lines and having digital folders for each client makes it easier to find important information quickly. Regularly cleaning out spam and trash emails keeps your inbox manageable. My personal rule is to never have more than 50 unread emails in my inbox at a time. Assigning buddies to new hires and conducting regular check-ins ensures that new team members integrate smoothly and are up to speed. By leveraging these tools and practices, you create an environment where communication flows effortlessly.    PRODUCTIVITY AND DELEGATION If you have ever heard that multitasking is effective, I am here to tell you that is false! Multitasking might seem like a good idea, but it leads to decreased productivity and it increases stress. Focusing on one task at a time, or uni-tasking, allows you to enter your zone of genius where creativity and productivity thrive. There is nothing more powerful than being able to give your total focus to one project. Speaking of focus, having a private office space can help you minimize distractions and maximize your focus.    Delegating and outsourcing are other vital strategies you should start exploring if you aren’t doing so already. Outsourcing tasks like bookkeeping, rendering, and presentation board creation can free up your time to focus on what you do best. Additionally, automating routine tasks through AI can also enhance efficiency.    If you are ready to master efficiency, so you can make more profit, serve happier clients, and do more fulfilling work, then make sure to listen to this episode for all 10 tips!  IN THIS EPISODE, YOU WILL HEAR:   (1:45) Establishing realistic goals (3:55) Streamlining your communication (10:40) Setting healthy boundaries with clients and your team (13:40) The importance of project management software  (15:45) Reducing the frequency and length of meetings (18:15) Encouraging teamwork (20:55) Enhancing the work environment (23:50) Why you need to stop multitasking (27:40) Working distraction-free in a private office area (29:20) The types of tasks you need to outsource (32:40) Automating tasks using AI When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies. 

As a designer, you might find yourself stuck in old patterns and beliefs that are preventing you from reaching your goals. You may think you aren’t good enough to be published. You may believe that you have to always say “yes” to every single prospect, regardless if it’s an ideal project or not. These types of patterns and beliefs don’t just affect your business, but your personal life as well. In this episode, you will learn about the transformative power of identity shifts and how they can help you achieve everything you want, in business and personal life. I am sharing the five steps you need to implement in order to shift your identity and see profound changes in your life.  THE POWER OF THE “I AM” STATEMENT   Understanding the power of identity is crucial for professional and personal growth. Your “I am” statements define your self-perception and guide your actions. Whether you say, “I am a runner” or “I am a workaholic,” each statement reflects your commitment to specific behaviors and actions you take. Changing your identity involves aligning your actions with the person you aspire to become. Overcoming limiting beliefs and adopting new habits can lead to transformative shifts. By intentionally shaping our identities and consistently taking steps toward our goals, you empower yourself to get everything you want.  WHO DO YOU WANT TO BE?   Take some time to think about the person you aspire to become. What qualities define this ideal version of yourself? Write down these qualities and values as a guidepost. For inspiration, look for someone who is real and relatable, such as friends, peers, or fellow designers. Study their journey and the actions they took to achieve their goals. By understanding their journey, you can gain insights that may help you shape your own path.   After actively seeking out 1 to 3 individuals who inspire you, the next step is to deliberately emulate their actions and behaviors. Don’t just copy and do what they do. After all, they may not have the same exact goals that you do. This process is more about embodying their mindset and approach. As you immerse yourself in similar practices, you will start to mold yourself into the person you envision.    EMBODY AND CELEBRATE YOUR NEW IDENTITY As you become more committed to this change, you need to embody your new identity. It’s not just about going through the motions, it’s about internalizing these actions until they become second nature. Act as if you are already the person you aspire to be. This shift from doing to being is transformative. To reinforce this transformation, it’s critical that you celebrate your progress along the way. When you find yourself aligning your actions with your new identity, you need to stop and appreciate those moments. Acknowledge and reward yourself for the steps you are taking towards your growth. This positive reinforcement strengthens your commitment and motivates you to keep moving forward. SELF-COMPASSION ALONG THE WAY While celebrating your progress is critical, it’s equally as important to show yourself compassion when you falter on your journey. Journeys include setbacks and you will make mistakes along the way. When these setbacks occur, reflect on how the new version of you would respond. Instead of dwelling on failure, give yourself grace and learn from the experience. The new version of you would not give up in the face of challenges. They would choose to learn and grow. By embracing this mindset, you empower yourself to navigate obstacles with resilience and determination.    It’s time to embrace change, get out of your comfort zone, and become the person who achieves everything they set their heart on. IN THIS EPISODE, YOU WILL HEAR: (1:35) Figuring out your “I am” statements (5:45) Examples of limiting beliefs designers hold (9:50) Why taking action without shifting your identity is self-sabotage (12:45) The power of changing your identity with intention (20:05) The five steps to shifting your identity (34:45) Why comfort zones are not actually comfortable (36:30) The question you need to ask yourself at the start of the day  

Many business owners fall into the trap of "doing" too much and forget the simple joy of just "being." If this sounds familiar, you're not alone. We “do-ers” feel like we are being lazy if we aren’t constantly performing. Let me clue you in on a lesson I had to learn the hard way. If your switch is always set to “do” instead of set to “be,” your creativity, productivity, and profits will suffer.  In today's episode, you will discover the benefits of stepping into "being" and away from "doing." You will learn that doing less can lead to more productivity, profitability, and fulfillment. I will also share practical ways to incorporate more "being" into your life. It's time to shift gears and embrace a more fulfilling, balanced approach to life. For all you do-ers out there, I’m giving you permission to do less, stop the overwhelm, and step into “being.”   THE BENEFITS OF STEPPING INTO “BEING” Taking a step back from constant activity and learning to simply be can transform your life. When you allow yourself to be present and in the moment, you not only reduce stress but also open yourself up to greater creativity and joy. When you shift from the relentless cycle of doing to a state of being, you feel more aligned, relaxed, and fulfilled. By focusing on "being," you can accomplish more since you’ll be more productive and profitable while feeling a deeper sense of fulfillment. This shift can feel drastic, especially for those who thrive on staying busy, but the rewards are profound. Giving yourself permission to step back and be creates space for personal growth, leading to greater happiness and contentment. 45 WAYS TO INCORPORATE MORE “BEING” INTO YOUR LIFE I have created a list of 45 practical activities designed to help you embrace the joy of being. These suggestions are adaptable, allowing you to find what resonates most with you. Whether it's binge-watching your favorite series without guilt or exploring nature to rejuvenate your spirit, these activities are meant to bring balance and joy into your life. Many of the items on the list of 45 have helped me feel more inspired, fueled, curious, energized, rejuvenated, and joyous. Instead of feeling constantly drained and worn out from always doing, I encourage you to engage in a few of these activities I share in the episode.  These activities are not just about taking breaks but about creating moments of joy and relaxation that can recharge you for the tasks ahead. By integrating these practices into your routine, you’ll find a better balance between doing and being, which will bring positive results to your business and personal life. DOING LESS CAN LEAD TO MORE PRODUCTIVITY, PROFITABILITY, AND FULFILLMENT It might seem counterintuitive, but doing less can help you achieve more. When you stop overdoing and start being, you align yourself with a natural flow that boosts productivity. Stepping back from constant busyness leads to increased creativity and efficiency, making you more profitable in your business endeavors. Focusing on being allows you to tap into a deeper sense of fulfillment, encouraging quality over quantity in your efforts. You can approach tasks with greater clarity and efficiency, when you feel mentally refreshed. For example, decluttering your workspace can lead to better focus and creativity, and taking breaks to play with your pet or enjoy a hobby can provide a mental reset that boosts overall productivity.  Embracing the joy of being rather than the constant push to do more can transform your life. By integrating these practices into your daily routine, you will be more productive, profitable, and deeply fulfilled. So take a step back, breathe, and give yourself permission to just be.   IN THIS EPISODE, YOU WILL HEAR: (2:05) The benefits of stepping into “being” and away from “doing” (3:50) A list of 45 different activities to encourage “being” (14:55) Activities that bring feelings of awe, love, and inspiration  (18:55) The benefits of decluttering, organizing, and purging (22:25) Creating space for things that actually fulfill you (31:05) Exercising your body and your mind (36:05) Becoming more vulnerable and opening our hearts (47:55) The joy that comes from living in a place of “being-ness” When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.

I’m sure you’ve heard business and life coaches advise on the importance of creating a vision board. Essentially, a vision board is a tool for personal development and achievement. The purpose is to motivate and inspire you as you work towards accomplishing your dreams. While vision boards have been a traditional tool for goal-setting, they aren’t as effective as they could be. It’s time we upgrade this broken tool and turn it into something that will produce the results we desire. In today’s episode, you will learn why traditional vision boards are not helping you reach your goals. I also dive into the importance of specificity and visualization. You’ll discover what areas of your life to include on your board. I will also explain why you should approach your board from a flow state, ensuring your intentions are aligned with your authentic being. THE PROBLEM WITH VISION BOARDS Even though vision boards are popular with designers, they often fall short of their intended purpose. These boards may be beautiful to look at, but achieving your dreams takes more than just hanging up a pretty board on your wall or saving the digital version to your computer desktop. I believe most vision boards are too vague to be truly effective. People often create their boards with generalized goals. The board ends up looking like it could belong to just about anybody. I mean, who hasn’t said “I want a new car,” or “I want to go on a trip to Europe.” To achieve your deepest desires, you must move from vague aspirations to clearly defined milestones. In order to fix these broken vision boards, I suggest we not only change how we approach them, but we should also change what we call them. You can call it a “goal board” or “accomplishment board,” but my favorite is “celebration board.” After all, you’ll be celebrating once you achieve your desires.  SETTING SPECIFIC GOALS Be particular and selective with the goals you put on your board. Your fantasies can only become realities when you know exactly what you want in life and business. For example, if you want to move into a new office to run your business, don’t just stop at “new office.” Think about where the office is located, how big the space is, how many windows it has, and what floor it’s on.  This board isn’t just for setting business goals. I encourage you to include goals for different areas of your life. These areas include: Business, Finances, Relationships, Health, Travel, Investments, and more.  THE POWER OF VISUALIZATION My clients often come to me, telling me they feel stuck when creating vision boards. To help them feel less stuck, I remind them about the power of visualization. They visualize every day in their work, without even realizing it. Allow me to share an example.   As a designer, you can walk into a new home and after just a few moments, you’re already envisioning the transformation. You clearly see the newly designed space in your mind with such specificity. Your brain is establishing a roadmap for the upcoming project. You see, you already have the ability to visualize transformations in your mind. This is the same level of clarity you need to bring to your board. When you visualize your future with clarity and specificity, then your board becomes a roadmap for your desires, goals, and celebrations. WHAT IS HOLDING YOU BACK FROM DOING THIS? There are a multitude of factors that hold us back from setting, visualizing, and achieving our dreams. For one, we all deal with an inner imposter that tries to tell us to think small. I want you to silence that imposter and push yourself beyond your comfort zone. Another factor that keeps us from achieving our goals is a lack of awareness. We are unsure what our truest desires are. Our energetic alignment is out of whack because we are approaching life from a hustle mindset. By constantly grinding and “doing,” we can’t reflect on or access what we want out of life.    Your goals will become a reality when you are in a state of flow and energetic alignment. I want you to let go of all the “doing” and practice just “being.” You hold the answers to what you most want. You just have to shut out the noise, pause, and tune into yourself. IN THIS EPISODE, YOU WILL HEAR: (1:45) Why traditional vision boards don’t work (4:30) How writing a “100 List” will inspire the goals you put on your board (13:05) The power of defining and declaring what you desire most (18:05) The areas of your life you need to include on the board (23:30) Why you should be celebrating along the way (28:55) My one rule for the goals you put on your board (34:50) What it looks like to come from a place of “being” (41:35) Why you need support from mentors and loved ones   Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple ‘+’ in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.   Supporting Resources For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach

In the world of interior design, design firm principals are constantly juggling a million and one tasks. From design discovery to client onboarding, floor plans to renderings, networking to social media, project management to client care, you do it all. Let’s face it, you’re wearing upwards of 36 hats at any one time, and it can leave you feeling overwhelmed and under-earning. And that leaves less time and energy for the activities that bring you real profit. EARN MORE WHILE DOING WHAT YOU LOVE You started your business to make money, doing what you love…design. Many designers are so bogged down with low-dollar tasks, that their finances and creativity both take a hit. If you want to increase your profit and engage in the work you love doing, then you must start focusing your efforts on the right activities. I remind my clients, “Where your focus goes, your finances flow.”  In today’s episode, you’ll learn how to distinguish between high-dollar and low-dollar tasks, so you can prioritize activities that directly contribute to your profit. While low-dollar tasks are necessary activities within your business that must be completed, they are not a priority. As a designer and business owner, you should focus on tasks that impact your bottom line and require higher levels of expertise and skill.  The categories here can make it simpler: lead generation and marketing, SEO and visibility, sales and offers, creative work, project management, communication, and admin. LEARN TO DOLLARIZE YOUR DAY FOR MORE PROFIT Discover which activities you should prioritize and which you should outsource when it comes to administrative tasks, marketing and advertising, sales, creative work, and more. You only have a finite amount of time. Knowing where your time is going each day will make a big difference. Let’s find out where you’re spending your time, so we can make you more money! You’ll learn how to dollarize your days, so you earn more in every activity. And you can delegate low dollar tasks. Your time as principal designer, Creative Director, or CEO is best invested in $1k tasks vs. the many $100 and $10 that can be delegated to team or outsourcing online. DELEGATE TO INCREASE PROFITS & AVOID BURNOUT When you stay focused on your Zone of Genius work at least 80% of the time, you’ll find yourself more productive, more fulfilled and more profitable. It’s vital that you relinquish the idea that you must do it all yourself. This is a myth and a costly one. Instead, when you assign a dollar value to each task, you’ll find that by delegating what you aren’t efficient at, what you don’t love, and what isn’t impacting the bottom line directly, that more gets done and you step out of sacrifice and off the burn out path. Your firm will earn more with the right team in place. Whenever you can outsource or delegate to someone who is a fraction of your hourly rate (internal use only, you know I advocate flat fees) you get time back for the actions that matter most. To find out how you can effectively grow your design business, BOOK-A-CALL here, it’s complementary and a way to explore the fit, as well as create your plan. IN THIS EPISODE, YOU WILL HEAR: (3:00) The difference between high-dollar and low-dollar tasks. (4:20) Which aspects of social media are high-dollar versus low-dollar. (7:10) What high-dollar marketing looks like. (13:33) How to change your money mindset. (15:30) What high-dollar creative work and low-dollar creative work entail. (19:40) The value in finding a good stylist. (24:00) How to dollarize your calendar. (28:05) How to completely transform your business.   MENTIONED: Episode 081: The Four Steps to Landing Every Project (Design Discovery Process) FOLLOW AND REVIEW: We’d love for you to follow us if you haven’t yet. Click that purple ‘+’ in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. SUPPORTING RESOURCES: For more information about The Affluent Creative, check out my website  www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach

Working in design, we know how important a living space can be for our clients’ well-being. We design entire rooms looking for ways to make our clients’ lives easier, more efficient, and more beautiful. But, how often do we do the same for ourselves?  I’m not just talking about our curated office spaces. When was the last time you purged yourself of those old files, cleaned up your drive, and really took an inventory of your projects, resources, and client files? You might be surprised at how much what you hold onto is holding you back. I know this from experience–I have gone through my fair share of slow times in my business and I had to learn the hard way how my anxious reactions were not serving me.  Today, I’m sharing my hard-won tips to prepare for your future profits without getting sidetracked by anxiety. Learn how the energy you project can draw positive outcomes and why decluttering both your physical and digital spaces is essential for creativity and productivity. We’ll also dive into practical tips for archiving old project materials and updating sample libraries to make room for fresh opportunities.  Discover how visual clutter can stifle your creativity and get actionable strategies to foster a workspace that not only looks good but feels inviting and energizing. Let’s tackle those fears that you’re holding onto and stop them from holding you back! In this episode, you will hear: Opportunities for decluttering to create an environment that fosters confidence and positivity Strategies for managing fluctuating demands using tools like whiteboards and Google Calendar to track projects Tips on maintaining a visually organized workspace that fuels your own creativity The correlation between the depth of client relationships and the height of business revenue Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Feeling like you're constantly chasing your tail in your design practice? I know I've been there—drowning in emails, juggling multiple tasks, and never quite feeling like I'm on solid ground. However, the most important thing to remember about overwhelm is that it is just your perspective on a moment in time. It does not have to be your reality. I've found a lifeline through simple, yet effective strategies to curb the chaos and I’m here to walk you through five key steps to take back control. From setting non-negotiable communication boundaries to the benefits of an organized, color-coded calendar, you’ll say goodbye to the paralysis of overload and hello to the well-oiled machine that is your creative business. Imagine your day compartmentalized into neat, color-coded blocks, each dedicated to a specific task—no more bouncing between tasks like a pinball. In this episode, I share the transformative power of time blocking using accessible tools like Google Calendar. You'll learn how to prioritize effectively with just an index card and why multitasking might actually be your kryptonite. Plus, I'll let you in on the secret to maintaining a sense of accomplishment and focus, cultivating control in your professional journey and personal life. Each segment of your day can be a stepping stone to building a thriving practice without feeling like you're constantly on the brink. I've got some creative communication tactics up my sleeve that will endear you to your clients and keep them excited about the progress of their projects while still setting clear boundaries for your time. And for those who are ready to take their creative business to stratospheric levels, I'm rolling out the red carpet to the Go Beyond Intensive event in sunny Scottsdale. It's a chance to connect, learn, and grow with fellow designers who are all about embracing smart systems and a mindset that propels them forward. So tune in, get inspired, and let's journey together toward a design practice that nurtures your extraordinary life without the burnout. In this episode, you will hear: Strategies to eliminate overwhelm in your design practice The importance of regular project updates and setting communication boundaries Ways to use time-blocking tools like Google Calendar for productivity Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach  Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Free: what does it make you think of? A bargain? A steal? Now consider…are those concepts really the ideas you want your clients to associate with your brand? Whether we like it or not, words are loaded with associations and, starting now, this is one word I want you to avoid in your branding. Free does not encourage engagement or investment into your services. A complimentary gift, however, is priceless. Let's talk about how the subtle art of offering 'complimentary' services, rather than ‘free’, not only upholds the value of your work but transforms the way clients see your business. In this episode, I'll share, from my own blunders and triumphs in the world of design, the transformative power of terminology in the services you offer. From the overlooked digital downloads that clutter our inboxes to the impactful strategy of nurturing client relationships with value-packed, complimentary offerings, you’ll learn how to avoid diminishing your worth and instead, position your work as the generous gift it is. Remember the last time a simple act of kindness turned a good day into a great one? That's the feeling you should be striving to recreate for clients with special, unexpected surprises that foster a sense of exclusivity and appreciation. We'll discuss how to weave this art of surprise into your design business, creating an exclusive client experience that not only fosters loyalty but also ignites word-of-mouth. Whether you're looking to refine your approach or seeking inspiration on how to enrich client interactions, join me as we redefine the standards of service and success in the creative industry. In this episode, you will hear: The difference between "complimentary" and "free"  The psychological effects of freebies and how they can lead to clutter and diminished appreciation of your services Strategies for using complimentary offerings to enhance client relationships and maintain the integrity of your work's worth The importance of surprise and thoughtful gestures in creating a memorable and loyal client base Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Ever felt lost in the maze of design decisions, wondering if you're making the right choices for your clients? As a designer, it is important to embrace your role as a navigator, steering your clients towards the beautiful and functional spaces they dream of. This episode is brimming with insights on how to assert your expertise from the get-go, ensuring your clients see you as not just a designer, but as a visionary leader. From the thrill of the discovery phase to confidently handling challenging proposals and redlines, I'll share the secrets to solidifying client relationships that thrive long after the last piece of furniture is placed. The landscape of interior design is evolving, and staying ahead means adapting with grace and innovation. Today, I delve into the art of transforming spaces with detailed renderings that bring your vision to life, and the shift towards leveraging online resources. Discover how to set the stage for success with strategies that showcase your adaptability and meticulous planning. I'll also discuss the art of setting clear expectations through disclaimers, ensuring your designs are not only protected but poised for enhancement, with the vast selection of resources at our disposal. In a world where choice can overwhelm, we can save our clients from the dreaded decision fatigue and keep their journey toward a perfect home enjoyable and stress-free. As your guide through these intricacies, I aim to empower you to maintain control, avoid common pitfalls, and achieve a harmonious final installation that reflects your vision as a creative expert. So, whether you're an emerging designer or a seasoned pro, join us in this conversation for insights that will help you lead your clients with confidence. In this episode, you will hear: Why you need to take the lead in the discovery process How standing your ground in agreement negotiations can reinforce your expertise and pave the way to successful project completion Ways to streamline your design process Smart strategies that you can use to more effectively manage the delivery and placement of your clients’ pieces Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Did you know that there are three actionable ways to guarantee every project that you take on will grow your business? Leveraging client testimonials, referrals, and photography are the best ways to use your prior successes to propel your future ones. Today, I’m deep-diving into each so that you can be more successful with every project you take on. From the art of amplifying your brand's credibility using client testimonials to the value of top-notch photography, my tips will have you securing referrals that will blossom into your dream client list. You won’t have to wonder where your next project will spring from because you’ll have a steady stream of ideal clientele already dying to work with you.  Discover how to deepen client relationships with personalized touches, ensuring your work remains etched in their memory. I’ll share methods for seeking referrals that reflect your past triumphs and set the stage for a thriving future filled with projects you adore. Prepare to elevate your presence in the industry with strategies that do more than just showcase your talent! Tune in today and let's ensure your client list is as curated and impactful as the work you put out into the world. In this episode, you will hear: How to deepen client relationships and leverage client testimonials effectively to enhance your brand’s credibility  The significance of professional photography in showcasing projects to grow your client base Techniques for acquiring client referrals that align with your desired project types and clientele Strategies for getting your work published in both digital and print media Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Testimonial Writing Service How to Get Press, Amy Flurry For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.  

What if I told you that at this time next year, you could be taking a client Zoom call while in Thailand, with another trip to Italy planned for the following month, all without missing a beat–or a profit–in your creative business? My special guest today, Megan Siason of M Studio Interior Design is here to prove that such a claim isn’t a pipe dream, it can be your reality! On this episode, we’re revealing the ins and outs of Megan’s innovative approach to building a flourishing design practice that doesn’t just sustain but truly complements an adventurous lifestyle filled with travel. Discover how she's navigated the challenges of enhancing her rates and establishing systems that empower her to roam freely, while her remote team ensures the business thrives. As we unravel the fabric of digital innovation, Megan and I discuss how tools like Proposify and Dubsado have been game-changers in the design world, bringing client interactions into the modern age. This digital shift, partly propelled by the pandemic, has made it entirely possible to manage projects and teams from any corner of the globe–meaning that all those trips you’ve been putting off can finally be achieved without sacrificing any of your business’ success. And, we’ll share ​​the art of seamless client communication across time zones, and how personal touches from your travels, like sending postcards to clients, can solidify professional relationships with your clients. So, embark with us on an inspiring voyage through the realms of creative entrepreneurship. This episode is an invitation to reimagine your passion for design as a gateway to a well-traveled and joy-filled entrepreneurial life. In this episode, you will hear: Tips to find the balance between travel, play, and keeping clients happy and updated Strategies for planning and scheduling client communication while traveling The importance of open, clear communication with clients when traveling Why discernment of clients and understanding your own value is the first step in opening your business to travel Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

As we round out our tour of the design discovery process, it’s time to explore the art of the home review report. In guiding you through the third installment of our design discovery series, I’ll explore the art of conducting a thorough home review to assess the style and comfort of your new clients. Though this is a straightforward process, you must take the right steps to vet the project for compatibility and give your clients the security they need to agree to your vision enthusiastically.  Ensuring you're punctual and prepared to document every detail is just the start of this process. As we walk through the systematic approach to each room, I'll show you how to offer expert design recommendations that provide real value to your clients. These insights are then transformed into a comprehensive graphic report that serves as both a visual aid and a scope of work, setting the stage for a successful and collaborative design journey. Throughout this episode, I share the ins and outs of creating design boards for client projects, highlighting the significance of inspiration platforms and the necessity of having a design assistant. You’ll learn how to set project priorities, timelines, and budgets before moving to the contract phase, and discover how affirming these details with clients during report presentations can lead to a smoother transition into the design process. Finally, I’ll share my strategies for balancing your client roster, ensuring a thriving design practice that doesn't sacrifice your well-being. Prepare to capture every nuance with precision, from the welcoming embrace of the foyer to the intimate corners of personal spaces. The home review isn't just a feast for the eyes; it's the cornerstone of a collaborative design process that promises to bring your client's dream to life. In this episode, you will hear: How to conduct a thorough home review to assess style and comfort. The importance of creating robust visual reports as a tool for collaboration with clients Tips for utilizing design boards and inspiration platforms like Pinterest to streamline the design discovery process and report Strategies for managing a client roster to avoid burnout and maintain work-life balance Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

As creatives, we often fall into the temptation of leapfrogging the business aspect of a new project in order to dive right into the creative. However, if you want the most creatively satisfying projects, you need to take care of the business side of things with your client first. This means crafting rapport and a quality relationship with your clients that will allow them to trust your vision wholeheartedly so that your creative prowess can shine. In today’s episode, I’ll reveal my most effective blueprint to gather the intel you need to create a proposal that your client will sign with enthusiasm, guaranteeing that you land every project and nab those creative opportunities of your dreams. The art of the design discovery process is an invaluable step that goes far beyond a simple phone call. It's about building a bond of trust and rapport, setting you up to craft irresistible proposals that clients will jump at the chance to accept. I’ll guide you through the intricacies of client-designer dynamics to help you take control of the design process and steer your clients toward success. Learn how to select clients who resonate with your services, ask the right questions concerning their home attachment and budget, and manage the common misconceptions shaped by home improvement shows. By asserting your role as the expert, you'll lead your clients to make sound furniture investments and ensure the design journey is smooth sailing. We’ll also tackle the profound influence of varied landscapes of decision-making styles on design projects and I'll share strategic insights on aligning with clients whose decision-making speed complements your work rhythm. This will help you to set realistic expectations, and gracefully bow out of projects that don't match your brand. By conducting a meticulous home review, you position yourself for a successful partnership and a project that stands as a testament to your expertise. Tune in, and let's take this step together toward becoming the affluent creative you are destined to be. In this episode, you will hear: The importance of a comprehensive design discovery process to build trust and rapport Tips on managing client-designer dynamics and guiding clients through the design process How to identify and align with clients' decision-making styles to ensure smooth collaboration Strategies for tactfully declining projects that don't match your brand without losing additional client opportunities Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Ever felt like you're running a marathon with business opportunities, only to end up with a hodgepodge of projects that leave you breathless and unfulfilled? I've been there, juggling clients and deadlines, until I realized the power of the Golden Door Qualifier. It's a game-changer: a four-step method that starts with an intricate website inquiry form and ends with selecting projects that mirror your passion and expertise. Today, I'm peeling back the layers of this meticulous design discovery process, discussing why saying 'yes' to every client can lead to professional burnout, and how to pivot towards working smarter by embracing quality over quantity. Branding and project management are two sides of the same coin, and in this episode, I'm revealing how platforms like AD Pro and the Scout Guide are tools for crafting your brand's narrative. It's all about strategic visibility, not just lead generation. I'll walk you through setting realistic project timelines, managing expectations, and the savvy move of researching a prospect's address to tailor your pitch. Plus, I'll share my insights on commanding respect by redefining 'budget' as 'planned interior investment,' ensuring clients see the true value in your design expertise. It can be so easy to want to shortcut through the initial project inquiry and design discovery stages to secure exciting new projects and clients. However, skipping these steps only shortchanges you from achieving your ideal clientele and most inspirational projects. Nurturing a mutually beneficial relationship with clients from the get-go–even when they are just potential clients–is the compass that guides your content toward your aspirations. So, let's embark on this journey together and tailor a design practice that supports not just a thriving career, but an extraordinary life. In this episode, you will hear: Introduction to the Golden Door Qualifier for vetting potential design clients effectively Discussion on branding and project management, including the use of platforms like AD Pro and the Scout Guide Importance of personal consultations to ensure client-designer compatibility and shared work style Strategies for researching project addresses and gaining insights for tailored pitches Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Embark on an enlightening journey with financial guru-turned-designer Bethany Palmer as she sits down with me to unravel her life-changing switch from working with an interior designer to being one. Bethany’s backstory of swapping stock markets for swatches illustrates how a keen understanding of a client's financial demeanor can transform the interior design process. She is proof that with a lot of passion, hard work—and some coaching assistance—we can always make changes to better our lives and careers by doing what we love most. Her particular wisdom is a beacon for creatives seeking to navigate their projects with both empathy and efficacy, ensuring that the investment in a client’s home is as nurturing as it is financially sound. Bethany has a gift for assessing a client’s money personality from a simple conversation, information which then guides her specific language choices to put a client at ease and make them less resistant to her design expertise. Her skill is something all designers would love to have–and in our conversation, she walks us through her techniques and insight. As our conversation weaves through the delicate relationship between money personalities and client interactions, we uncover the quintet of financial types that can make or break a design endeavor. Recognizing whether your client is a thrifty saver, a luxurious spender, or falls somewhere in between can be the difference between a fraught project and a harmonious creation. Bethany’s expertise will help you tailor your own approach to match the financial heartbeat of your clientele, paving the way for streamlined communication and project success. We’ll also dive into the family dynamics of money management, where parenting styles and financial personalities intertwine, and explore the transformative power of having a design coach in your corner when you’re looking to try something new. Whether you're taking bold steps outside your comfort zone or navigating through the complexities of personality-driven design choices, my conversation with Bethany will guide you to the shores of success, fulfillment, and personal growth. Join us and harness the tools to not just design spaces, but shape all aspects of the experiences that resonate with your clients. In this episode, you will hear: Tips from Bethany Palmer's transition from finance to interior design Insights on navigating financial dialogue with clients for project success The five financial archetypes and strategies for engaging with each type The benefits of hiring a design coach for business success and avoiding burnout Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

If you’ve been feeling the burn-out of doing things the way you’ve always done them, you definitely want to tune in today. In today’s episode, I had the delightful opportunity to sit down with the remarkable Catherine Hersacher, president and interior design principal of Bespoke Fine Interiors in Aiken, South Carolina.  When we met last year at my designer training day, Catherine was already a seasoned pro in the design industry. However, she had no idea how much some of her old ways were holding her back from even greater success. Within a few weeks from our first meeting, she and her team had implemented flat fees and gained their first proposal at just under six figures. The changes she instated even made a sabbatical from her practice possible, allowing her to pull back and focus on growing in other aspects of her life as well. And it all came from just a few steps outside of her comfort zone. In our candid conversation, we tackle the pressing challenges that come with the always-changing territory of design entrepreneurship. From serendipitous partnerships within a team to mutually fulfilling collaborations, Catherine shares the unfiltered realities of managing a thriving and authentic design business and the steps she had to take along the way. We dive deep into the strategic choices she's made, such as finding peace with being a design chameleon, and how these choices have shaped her path to success. Tune in to our conversation for inspiration filled with authenticity, confidence, and the flexibility to adapt to the ever-changing tides of the industry.  In this episode, you will hear: How strategic changes to your business practice can allow for more freedom in all aspects of your life Insights from Catherine’s success with rehauling strategies that weren’t working anymore Tips for being selective with clients and projects  The importance of maintaining your value and investing in yourself Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits: If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Ever wondered how a design goes from a creative's mind to the glossy pages of your favorite magazine? My superstar guest, Molly Schoeneveld, CEO of The Storied Group, pulls back the curtain on the world of design PR for an enlightening discussion on public relations within the design world. A boon for designers during the pandemic and beyond, Molly's concept of a Library Card membership for designers has revolutionized how designers can access media opportunities, breaking barriers to traditional PR approaches. As we unravel the story behind this game-changing service, you’ll hear firsthand about its positive reception among designers and discover the unique ways it has streamlined the media engagement process. The devil's in the details, they say, and nowhere is this truer than in interior design. The episode peels back the layers of what it takes to capture a design story through the lens, ensuring each photograph speaks volumes about both the design and the brand. Molly and I swap insights on the art of personal branding, the shift toward authenticity in styling, and the importance of a well-captured portfolio—because an image is worth more than a thousand words when it's your work on display. Tune in as we explore the intricacies of presenting design work for public relations, celebrate the success stories birthed from community and collaboration, and the strategic moves that can propel a design from the drafting board to the dream board. From building strong client foundations to the tools that keep the business engine running smoothly, we wrap with a personal touch that reminds us why we adore what we do. Get ready to be inspired, informed, and perhaps, to see your next design project in a whole new light. Whether you're a seasoned designer or new to the scene, this discussion will arm you with the knowledge to elevate your brand and make a lasting impression in the world of design PR. In this episode, you will hear: Insights into Molly’s game-changing Library Card concept  Tips on aligning PR with your personal brand to craft a narrative through images The importance of authenticity in design styling How to overcome challenges with photography in design PR, including avoiding over-stylization and ensuring a variety of shots Strategies for using PR to build strong client relationships and maintain visibility in a competitive industry Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits: If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Ever wondered how the splash of recognition from a published piece can rain new clients into your creative business? Getting your work published can be a gratifying ego boost, but it’s also crucial for securing more clients by getting your name and work out there in the wild. Today, I’m revealing the blueprint for harnessing the power of print and digital media to attract your ideal clientele.  In our latest episode, we unpack the art of picking the perfect publications that align with your audience and I share the secret sauce for building relationships with those all-important industry insiders—photographers, stylists, and editors—who can help put your work in the limelight. You’ll get the lowdown on assembling a knockout media kit and curating a press page that will have your website visitors buzzing with excitement.  It's time to think beyond the likes and shares of social media. I’m laying out strategies for maximizing your PR success, ensuring your featured work has a life beyond the initial buzz by mailing reprints to a well-chosen list and embedding media mentions into every facet of your brand's presence. And keep your ears perked for my conversation with Molly Schoneveld from The Storied Group, who'll be joining us in a later episode to further demystify the PR game for creatives seeking affluent success. Together, we’ll craft your path to visibility and prosperity in the creative world. In this episode, you will hear: Where to get published for your ideal clients The pros and cons of traditional PR versus self-publishing What you can do to maximize your exposure once published Tips for crafting a successful distribution plan for your publication How to create your own media kit for micro-influence opportunities What to put on your website press page Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

It may sound truly counterintuitive, but being cheap is killing your profits. We often look for ways to complete important tasks for our business by ourselves to save money. We think that this will maximize our profits because we aren’t spending the money to outsource the job. But taking on too many tasks that you don’t enjoy or aren’t skilled at is really just taking you away from your zone of genius.  When you are in your zone of genius, you’re at that intersection of what you absolutely love to do, what you're truly brilliant at, and what you're fast at completing. And if the tasks you are completing for your business don’t live in your zone of genius, you should be outsourcing or delegating them so you can spend more time doing the things you love to do. This will keep you from burning out but will also maximize your profits because your time will be free to complete the work for your business that only you can do. In today’s episode, I will walk you through some of the ways that you're actually being cheap. I have solutions for how to work around these tasks that I will share with you. Your business should never feel like a chore–I want you to enjoy your work and be in your highest and best talent. I want you to do what you do best, what you do with ease, and I want you to delegate, outsource, or delete the rest.  In this episode, you will hear: Why you need to stick to your zone of genius Ten ways that you are cheapening yourself and your business How to distinguish between tasks you should complete yourself and tasks you should delegate, outsource, or delete Subscribe and Review Have you subscribed to our podcast? We’d love to welcome you to our creative community, if you haven’t yet subscribed. We’d truly appreciate it if you drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and spreads the word about the podcast. Supporting Resources: Contact Tricia for Testimonial Support For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, LinkedIn, and TikTok @MelissaGalt Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

The past few years were a great time for design firms, with an extraordinarily high demand for our creative services. However, the times are beginning to change and we are seeing more and more economic uncertainty, which can be unsettling for many designers. Recessions are a normal part of economic cycles and we can't avoid them. But, we can be prepared to not only survive them, but to even thrive during them.  One of the keys to surviving an economic downturn is to avoid panic and worry and instead, apply strategic safeguards and seek creative growth opportunities. To make sure that your business is prepared, it is time to evaluate and streamline. I want you entering these uncertain times debt free, or as close to it as possible to reduce your risk. It may take some careful consideration to get there, but it starts with pushing your creative boundaries and embracing new solutions that your creative mind is already so prepared to find. In today’s episode, I will share with you my ten tips to prepare for the economic uncertainty that we are starting to experience. These tips will help you to be strategic and focused and will give you a sense of confidence and ease that will help you breathe easier and feel prepared for anything that may come your way.  In this episode, you will hear: Ten tips for surviving and thriving during economic uncertainty The importance of building and maintaining an emergency fund How your creativity can be used in your favor when looking for new ways to streamline your business practices Subscribe and Review Have you subscribed to our podcast? We’d love to welcome you to our creative community, if you haven’t yet subscribed. We’d truly appreciate it if you drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and spreads the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Are you ready to redefine the landscape of your design career as well as your personal well-being? In chatting with the designers I coach, I’ve noticed that a fog of uncertainty has started to settle over many of us. I’m here as your beacon of hope through today’s pivotal and life-changing episode. Today, we're peeling back the layers of confusion and resentment that we often find ourselves dwelling in and instead focusing on the essentials needed to flourish in the competitive world of design.  Visualize with me for a moment, the life and career you've always dreamed of—it's not only possible, it's within reach. With your mind's eye as your guide, I'll show you how to construct affirmations that aren't just wishful thinking, but magnetic blueprints for success. We’ll journey together through the act of intentional visualization, crafting affirmations that resonate deeply with your design aspirations. We'll also delve deep into the transformative power of exercise and practicing gratitude to combat the insidious grip of seasonal affective disorder and low motivation during these challenging phases.  Now, imagine weaving these powerful mental practices seamlessly into your design business. As we explore the essential role of a positive mind-set and strategic heart-set, I'll equip you with the tools to not only attract your ideal clients but to shape a brand that vibrates with authenticity and allure. Discover how to shift from a reactive to a proactive stance in securing ideal clients, helping you not just anticipate success but act from a place where it's already a given.  Mental health and visualization aren't just buzzwords—they are the cornerstone of a successful design practice. Let's transform these concepts into concrete strategies that will pave your way to a year of unparalleled triumphs in the design industry. In this episode, you will hear: The power of visualization and intentional thinking in shaping professional and personal life Encouragement to change negative thoughts and focus on gratitude for personal and professional upliftment Strategies for overcoming client hesitancy by adopting a positive mindset and strategic heart-set The role of passion and energy in attracting clients and creating a memorable brand Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Sourdough toast with sour cherry jam might just be my secret ingredient to celebrating the wrap of a recording session, but it's the client-designer relationship that's the true bread and butter of our industry. Today, I peel back the curtain on the collaborative dance we engage in with clients, sharing candidly how a project's end can actually become the beginning of a lifelong partnership. And while it can be easy to get caught in the trap of viewing your clients as adversaries to your vision at times, I’ll help you discover why embracing clients as precious gifts can redefine your entire approach to your craft. As we weave through, you’ll learn to recognize that the codependency which underpins a service relationship can actually be pure magic for your design process. Passion is the compass that should guide our business endeavors-–and when we start to see clients as fuel to that fire rather than obstacles to our process, our creativity can only grow. Whether it's the thrill of a new client aligning with our values or the spark of creativity reignited, this episode is an ode to infusing our work with soul. So join the conversation, share your thoughts in our Interior Design Business Mastery Facebook group or slide into my Instagram DMs – let's continue to champion the joy in our professional and personal journeys together. In this episode, you will hear: The importance of client-designer relationships as foundational to the design industry Why treating clients as allies will help you cultivate a service relationship that feels like a gift The impact of perspective on client interactions and the overall success of design projects Strategies for engaging with clients to create rich, long-lasting relationships Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Have you ever walked away from a conversation feeling completely unheard? It's a common plight, but in the design world, this can spell disaster for client relationships. In today’s episode, we’ll explore the transformative art of client communication and care that makes the difference between a one-time project and a lifelong partnership. From the power of active listening to the strategic distribution of talk time with the one-third, two-thirds rule, I’m sharing insider strategies that will ensure your clients feel not just heard, but deeply understood, valued, and cared for. Our discussion goes beyond the basics as we highlight the role of a client concierge, offering personalized experiences that turn ordinary projects into memorable journeys. Imagine writing 'love notes' to your ideal clients—sounds unconventional, right? Yet, it's these touches of human connection, alongside choosing projects that mirror your values, that keep clients coming back for more. Join me as I unpack the importance of clear communication, proactive updates, and the excitement that emerges from aligning with clients who share your vision, all wrapped up in the vibrant storytelling our listeners have come to love. In this episode, you will hear: The importance of client communication, focusing on the four needs of every client: feeling heard, understood, valued, and cared for Strategies for active listening, note-taking, and recapping meetings to ensure clear communication and client satisfaction How to keep your clients from feeling the friction of the design process A special invitation to my Upcoming High Point Market events for networking, client acquisition, and profit strategies Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Have you ever felt the magnetic pull of a single, life-changing idea that could revolutionize your creative business? That's precisely what we're unwrapping in today's episode of The Affluent Creative. In today’s episode, I’d like to introduce you to the 'Power of One' strategy, a transformative approach that could be the compass to your success. Imagine setting one clear vision, selecting a singular goal, working with one coach, and channeling your efforts into one social media platform to amplify your message. Though this may seem counterintuitive since we are so used to juggling it all, letting your subconscious be your guide and avoiding the chaos of the 'how' can combat the sense of overwhelm hindering you from your best.  In today’s episode, I will guide you in sifting through the clutter to pinpoint the undeniable benefits of dedicating yourself to one set of strategies to implement. As we dissect the importance of focus in both coaching and marketing, you'll learn why it's critical to align with a coach whose vision resonates with your own. We'll discuss the potency of consistent messaging and the strength of understanding your ideal client so deeply that communication becomes second nature. Through the neuroscience of singular focus and the art of trusting your intuition, prepare to tailor your strategies to fit your unique journey as a creative entrepreneur. Forget about spreading yourself thin across multiple fronts and embark on a journey of focused growth and unparalleled clarity. In this episode, you will hear: How to embrace the "Power of One" philosophy to achieve exponential growth in business and life. The importance of selecting one coach, strategy, client avatar, and social media platform for focused success. Tips for using vision boarding as a tool for setting clear intentions and goals for the year. Guidance on choosing an industry coach that resonates with you and aligns with your vision for success. Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

The dreaded bad review–it’s happened to the best of us. Perhaps you had a falling out with a tough client who then decided to take their anger out through a malicious and untruthful review on your social media page. Or, maybe you aren’t even entirely sure where the negative review came from because it has been signed by someone not in your client roster. Whatever the case or reason, bad reviews can be devastating to your brand’s image as well as your self-image.  Luckily, I am here with seven actionable steps you can take when you get a bad review–and none of them are to panic and freak out! Journey with me through the tales of industry peers who've faced the sting of criticism and learn how to discern which reviews demand attention, and which to let slide into oblivion. You'll be equipped with tools to verify the impact of a review, understand when to engage professional services for removal, and master the art of a professional and impactful response. Plus, I'll show you how to fortify your online presence by mobilizing a network of support to highlight the positives that far outweigh the negatives.   While we live in a world where reviews are expected in everything we do, that also means that there are many things you can do to deal with negative and untruthful reviews. From ways to respond without being on the defense to steps you can take to refute the review entirely, I’ve got you covered. Join me and take control of your brand narrative, establishing a legacy of excellence that speaks through the voices of your delighted clients. In this episode, you will hear: Strategies for handling and responding to bad reviews The importance of verifying the review platform and its impact on business When to engage professional services for review removal Techniques for collecting positive testimonials at optimal project moments Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Podcast Resources - https://melissagalt.com/70 For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

As a creative business owner, it's crucial to regularly check in with your practice to ensure you're on the right track toward success. One effective way to do this is by asking yourself a few questions every week which can help you identify areas for improvement, celebrate your achievements, and maintain a healthy balance between your personal and professional life. There are so many ways that you may not be allowing your business to flourish to its full potential if you aren’t regularly reflecting on what is working for it and what is not. Today, I’m sharing with you the 7.5 essential questions that you should be asking yourself weekly to supercharge your design practice and boost both productivity and profits as well as your own joy and creativity. These questions touch on the importance of delegation, assembling a stellar, cross-trained team, and concentrating on your zone of genius to avoid burnout and cultivate a thriving creative business. Taking the time to implement these good practices in a weekly reflection will help you to find your flow and allow it to carry you to new heights in your business where you are excited and connected in everything you do.  In this episode, you will hear: The importance of checking in and reflecting on your business practices regularly Why you should probably be delegating more How embracing interruptions and disruptions can rekindle your creativity The power of vision boards in helping you to stay goal-oriented and excited Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Check out my downloadable resource to see these questions in action: https://melissagalt.kartra.com/page/podcast-downloads-weekly-questions-grow For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

In the realm of design, connecting with clients goes beyond aesthetics; it's about speaking their language and sharing values that echo through your work. It's all about leveraging your unique journey—from the places you've lived to your personal hobbies—to establish a brand that resonates and creates enduring client relationships.  In today’s episode, I illuminate the path to standing out in the design industry by leveraging your unique story and building meaningful connections with clients. My CREATE formula, your personal blueprint to success and profitability, is the first step to unlocking the secrets to a flourishing creative career. It will help you transform your vision for your business and life into a reality. Starting with a vision board to solidify your objectives, we’ll work together to craft your vision for what your personality can bring to your brand. I’ll delve into the art of sharing common experiences and values to set yourself apart from competitors and the importance of demystifying the design process to cultivate a solid relationship based on mutual understanding.  I’m here to help you harness the 'star factor' that makes your brand irresistibly and authentically you. Whether you're stepping into a new year or simply a new phase in your career, this episode is a call to action for designers to embrace their full potential, using the CREATE strategy to craft a business that truly reflects their vision and values. So, grab your vision board and get ready to elevate your design practice to dazzling new heights. In this episode, you will hear: The CREATE formula for a profitable design practice: Connect, Relate, Educate, Activate, Touch, and Engage How to craft a vision board to create a blueprint that reflects both business and personal aspirations The importance of the Know, Like, and Trust factor and how it can secure you a lifetime of rewarding projects Why personalizing client interactions with tools like video messages and celebrating client milestones can help nurture and keep long-term client relationships Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

If you’ve ever found yourself wishing that the stellar work on the latest design project you’ve been devoting your time to would definitively translate into sustained growth even after that project is over…well, you’re in for a treat this episode. There are three specific ways to guarantee that you will grow your business with every project that you take on. Today, I am deep-diving into each method to ensure you get the most bang from each project you take on. I’m walking you through the art of amplifying your brand's credibility using client testimonials, underscoring the value of top-notch photography, and sharing the savoir-faire of securing referrals that will blossom into your dream client list. These tips will make it so that you won’t have to wonder where your next project will spring from–instead, you’ll have a steady stream of ideal clientele looking to work with you. I'll take you through the process of getting your projects published utilizing Amy Flurry's coveted recipe for press and tapping into her digital media list. Discover how to deepen client relationships with personalized touches, ensuring your work remains etched in their memory. Plus, I’ll share my secret weapon for seeking referrals that reflect your past triumphs and set the stage for a thriving future filled with projects you adore. Prepare to elevate your presence in the industry with strategies that do more than just showcase your talent! So tune in and let's ensure your client list is as curated and impactful as the work you put out into the world. In this episode, you will hear: How to deepen client relationships and leverage client testimonials effectively to enhance your brand’s credibility  The significance of professional photography in showcasing projects to grow your client base Techniques for acquiring client referrals that align with your desired project types and clientele Strategies for getting your work published in both digital and print media Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Testimonial Writing Service How to Get Press, Amy Flurry For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

Have you ever scribbled a dream into existence? My creative journey began with a single goal etched onto paper, a simple act that set the wheels of my design business into motion. So today, ahead of the New Year, I’m revealing the transformative power of writing down your intentions and the seven steps to craft your most lucrative design year yet. We’ll traverse the landscape of strategic goal setting, the significance of celebrating victories, and the surprising benefits that ripple from focusing on one major objective.  Imagine receiving a life-changing opportunity from a connection you made years ago. In today's conversation, I recount how a Cornell alumni list became the springboard for my first client and share insights on how to tap into similar networks to enhance your design business. I also delve into some of my clients’ successful journeys to underscore the importance of implementing processes and boundaries to achieve professional fulfillment and financial growth. Together, we'll explore how setting clear parameters and evaluating project profitability prevents burnout and propels your business forward.  Finally, we’ll examine the joy of design work and the critical need for clear client agreements. I’ll dissect the 'design delight factor', emphasizing your creative satisfaction and the influence of client involvement on your work. Let's raise a toast to success stories and the small yet mighty 'book of wins' that can elevate both your craft and spirit. In this episode, you will hear: How to set clear, achievable goals and track progress for design business success Tips on leveraging personal and indirect connections to secure ideal clients and maximize profits Why embracing the "design delight factor" can influence project outcomes and client satisfaction The importance of structured processes and valuing personal time to transform design ventures Follow and Review: We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Supporting Resources: Workbook for Your Best Year Ever Tricia Molloy Testimonials Amy Flurry, Recipe for Press For more information about The Affluent Creative, check out my website www.melissagalt.com Follow me on Instagram, Facebook, and LinkedIn @MelissaGalt and TikTok @MelissaGaltBusinessCoach Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.