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Eric Hubbard
Join Eric Hubbard, founder of Pain-Free Dental Marketing, and a lineup of industry-leading guests as they dive into their strategies and explore the latest trends in dentistry. These conversations provide unique perspectives and real-world examples, offering inspiration and guidance for your own practice. With a focus on bite-sized, actionable tips, each episode is packed with digestible information that you can implement right away. Whether you're a seasoned dental professional or just starting out, "Bite-Sized Dental Marketing" gives you the tools and knowledge to navigate the complex world of dental marketing.
#68 [HTTM]: A Smooth Transition Guide to Integrating a New Associate Dentist
HTTM (How To Tactically Market): Today's episode focuses on the best practices for integrating a new associate dentist into an existing dental practice. Eric & Andre suggest strategies to smoothly transition a new associate into the practice and gain acceptance and trust from the existing patient base. If you're considering expansion or just brought in a new associate, you won't want to miss this episode. Stick around to learn how to make your new associate feel like they've been part of the team all along!
19:3018/09/2023
#67: Referrals & Reviews: The Dynamic Duo Your Dental Practice Needs
In this episode, Eric and Stephanie explore the intricacies of effective dental marketing, emphasizing the pivotal role of word-of-mouth referrals and online reviews in a dental practice's success. They discuss a holistic approach to dental marketing that transcends tactics and focuses on long-term success. This episode will spark a fresh perspective on dental marketing and leave you with actionable strategies to elevate your dental practice.
16:0513/09/2023
#66: Strategic Dental Practice Communication with Liz Navarro
In this episode, Liz Navarro founder of Liz Navarro + Co. and professor of public speaking at SMU, discusses the essential role of effective communication and authenticity in dental practices. Liz's expertise spans from copywriting to strategic communication, and she's helped clients launch websites, develop TED talks, and more. Join us as Liz Navarro shares practical insights that can make a significant difference in how you communicate with patients and market your practice.
29:0811/09/2023
#65: Holistic Dentistry & Sleep Apnea: Dr. Jung's Expert Solutions
In this episode, we are joined by Dr. Jiyoung Jung from Central Park Dental & Orthodontics, a three-time recipient of D Magazine's "Best Dentist" award. Dr. Jung believes in a comprehensive approach to dentistry whereby dental practitioners treat patients' overall well-being, not just oral health. Ian and Dr. Jung touch on topics like facial symmetry, TMJ issues, and holistic methods impacting the autonomic nervous system. The conversation reveals how a dental practice can differentiate itself with forward-thinking, inclusive treatment options.
39:2408/09/2023
#64: The Dual Art of Dentistry & Business with Ben Hernandez
Get ready to elevate your dental practice with actionable advice from Ben Hernandez of Skytale Group. Ben outlines business strategies essential for a successful dental practice, with a special focus on the role of patient satisfaction and marketing efficacy. He also addresses the rise of industry consolidation and highlights the need for smaller practices to differentiate themselves in this competitive landscape. According to Ben, effective marketing is key to achieving this differentiation.
23:2107/09/2023
#63: Smart Staffing for Dental Practices: Edwards & Associates Breaks It Down
Staffing can be a complex issue for dentists and dental practice owners. In this episode, Ash Faizullah from Edwards & Associates offers actionable advice for making your staffing as efficient as your dental procedures. Ash brings a wealth of experience in dental staffing and team dynamics, offering concrete strategies to optimize your practice.
19:1404/09/2023
#62: Smiles & Science: Dr. Meltzer on Global Dental Trends
In this episode, Dr. Meltzer from Advanced Oral Specialty Group shares with us his unmatched wisdom on dental practice growth and success. Dr. Meltzer is more than just an exceptional dentist; he stands out as one of the Top 100 international leaders in dentistry and has been recognized as a Top Doc in New Jersey Magazine. But it’s not just Dr. Meltzer's expertise that makes him unique; it's his genuine warmth and dedication to his profession and his patients.
42:1531/08/2023
#61: Keith Miller on Dentistry's Big Shift: Solo Practice vs Group Affiliated
Today, we are joined by Keith Miller, the President and COO of Partnerships for Dentists. With over 28 years of industry experience, Keith has championed high-growth platforms in both retail and healthcare sectors. His noteworthy tenure at Dental One Partners and his transformative impact at Legacy ER are testimonies to his comprehensive understanding of the DSO space. In this episode, Keith and Eric discuss the evolution and current trends in the dental industry. Stay tuned till the end to explore potential future trajectories that could reshape the dental landscape.
23:2430/08/2023
#60: The Transformative Power of Dental Patient Testimonials
In this episode, Eric & Kristyn explore the true magic behind authentic patient testimonials. Learn why real-life experiences are more than just stories—they're game-changers for dental marketing! Gain insights into the importance of documenting a patient's transformation and leveraging the universal power of human emotion in marketing. Discover straightforward techniques for seamlessly incorporating patient testimonials into your marketing strategy while pinpointing the right individuals for authentic testimonials, ensuring mutual advantages.
10:5028/08/2023
#59: Mastering Dental Marketing: Hailey's Guide to Engaging Patients!
Meet Hailey Ketchersid, the talented Hygienist and Marketing Coordinator at Aesthetic & Implant Dentistry Lubbock. In this episode, we explore innovative ways to reshape patient perceptions and market a dental practice. Hailey is not just an expert in dental care; she's a creative mind who's redefined the patient experience. Recognized for her out-of-the-box thinking, Hailey brings fresh perspectives and novel ideas to dental marketing that you can't miss if you're a dental professional.
21:2525/08/2023
#58: Dr. Alan Stern: The Dentist, Coach & Author Behind a Thriving Practice
Join us for an engaging conversation with Dr. Alan Stern, a seasoned dentist with over 37 years of experience, dynamic motivational speaker, and author. With a mantra that echoes "Better, Richer, Stronger," Dr. Stern stands as a living testament to the enduring vitality and success of dental practices in our ever-evolving world. His zest for dentistry and his passion for helping others envision a healthier way to see their careers make this a conversation you don't want to miss. Through a positive mindset that goes beyond traditional dental schooling, Dr. Stern's insights are a breath of fresh air in the industry.
26:4523/08/2023
#57: Patient Care Perspectives From a Down-to-Earth Dentist in South Carolina
Ian had the pleasure of catching up with Dr. Sartor of Lugoff Smiles, whose techniques and compassionate approach have made her stand out. Dr. Sartor's forward-thinking methods have transformed patient care in South Carolina and made her practice a beacon of excellence in her community.
14:3922/08/2023
#56: AI in Dental Marketing: Is It Changing the Game?
Eric and Ian, the dynamic duo of Bite-Sized Dental Marketing, explore how AI is shaping the future of dental marketing by sharing real-world examples and insights. Ian emphasizes the importance of leveraging AI tools for content creation while ensuring the final content remains original, unique, and tailored to each dental practice. As dental practices seek new ways to grow, is AI the key to success?
03:4221/08/2023
#55: The Evolution of Pediatric Dentistry: Trends & Tips with Dr. Manshadi
Join us in a fascinating conversation with Dr. Nieku Manshadi, co-founder of OrthoDent Management LLC and an esteemed figure in pediatric dentistry. Get the scoop from Dr. Manshadi on how pediatric dentistry has evolved, the constant juggle between patient numbers and staffing, and the tech wonders shaping the patient experience. From the significance of airway considerations to the evolving parenting landscape, Dr. Manshadi reveals the trends shaking up the dental scene.
21:2818/08/2023
#54: AI in Dental Practice Calls: Insights with Chris Thompson of Peerlogic
Meet Chris Thompson, the SVP of Sales for Peerlogic. With over 20 years of experience in sales and marketing, Chris has honed his skills across major companies and startups alike. In this episode, Chris discusses how AI is optimizing call management within dental practices, boosting efficiency, and enhancing patient experience. His insights are not just theoretical; they're practiced in real dental environments, and they could be game-changing for you.
18:0417/08/2023
#53: SEO & Paid Media: Crafting Success in Your Dental Marketing
Join Pain-Free Dental Marketing as they shed light on the complementary nature of paid media and SEO in dental marketing. Discover why initiating both components simultaneously can lead to a successful dental practice marketing campaign and why elements like organic content, website design, and campaign type all play a critical role. Whether you're an established dentist or just stepping into dental practice ownership, this conversation provides tangible strategies and insights to refine your marketing approach.
18:4415/08/2023
#52: Empowering Dental Growth: Coaching, Education, and Patient Care with Brandi Hooker Evans
Brandi Hooker Evans is the driving force behind Stellar Outcomes and an inspiring dental hygiene expert with nearly two decades of clinical experience. Brandi is dedicated to enriching the dental profession by providing tailored coaching and education to dental professionals. Renowned for empowering dental practice owners with her unique 'fishing pole' approach, Brandi offers insights that transform patient care and elevate professional growth. From the role of temporary hygienists to the power of continued education, this episode offers practical advice for dental practice owners.
24:0014/08/2023
#51: Customizing Dental Practices & Embracing the Dash with Callie Ward
Meet Callie Ward, the dynamic mind behind Dash Dental Consulting! With over 30 years in the dental industry and personal experience balancing a thriving career with family, Callie is truly an inspiring figure. Her innovative and empathetic approach to the dental industry is revolutionizing the way dental practices operate. In this episode, Callie shares her insights on customizing practices, habit changes, and her philosophy of "living in the dash."
16:2611/08/2023
#50: Exploring Pearl's AI-driven Dental Solutions: A Deep Dive into Modern Dentistry
Today we're exploring the innovative world of Pearl, a dental technology platform at the forefront of revolutionizing the industry. We're honored to feature Dr. Kyle Stanley, Pearl's Chief Clinical Officer, who is helping to revolutionize the industry with AI-driven innovations. Tune in to learn about the unique capabilities of Pearl's technology, the future of dental care, and how you can leverage these innovations to elevate your practice.
23:0410/08/2023
#49: A Legacy of Success with Dental Innovator Dr. Buck
In this episode, we're honored to bring you the insights of Dr. Buck, a retired dentist whose trailblazing career is a beacon for innovation and success. Known for his dynamic approach to dentistry and his willingness to explore the cutting edge of technology, Dr. Buck's story is a must-hear for every dental professional and his wisdom will resonate with those looking to lead in the dental industry.
26:2708/08/2023
#48: Secrets to Happy Patients & a Thriving Dental Practice With Dr. Singla
With a reputation for innovation and excellence in dental care, Dr. Singla gives us an inside look into how Singla Dental's personalized patient approach is changing the game. He breaks down the latest developments in dental care, highlighting the importance of early intervention and explaining how innovative financing options are making quality dental care more accessible than ever.
21:4707/08/2023
#47: Dental Practice Success: Actionable Tips to Implement Now That Will Pay Off Later
Today's episode is a must for dentists looking to enhance their practice's potential and secure long-term success. With a focus on maximizing current resources, Eric and Ian offer actionable insights and strategies to start improving your dental practice right now. They cover the importance of leadership, the power of constructive feedback, and the role of positive patient experiences in practice growth.
23:2105/08/2023
#46: Navigating Workforce Evolution & Dental Marketing with Ryan Vet
We're thrilled to be joined by Ryan Vet, an international keynote speaker, entrepreneur, and author. From launching his first business at the age of 14, to successfully steering both start-ups and Fortune 500 companies, his entrepreneurial journey has given him a unique perspective on business dynamics. Today, he's here to share his wisdom on workforce flexibility, continuous improvement, and the evolving landscape of the dental industry.
26:0104/08/2023
#45: Pioneering New Standards in Dentistry & Brand Identity with Dr. Preston
Today we're joined by the esteemed Dr. Valerie Preston from VP Dental: Cosmetic & Family Dentists. Dr. Preston shares insights from her years of experience, outlining practical and actionable advice for dentists and dental practice owners aiming to nurture a positive brand image while delivering top-tier patient care.
24:3002/08/2023
#44: Vision-Driven Dental Marketing With Aesthetic & Implant Dentistry of Lubbock
On today's episode, the spotlight is on Trina Morgan, the dynamo behind Aesthetic & Implant Dentistry of Lubbock. Trina is more than an operations manager; she's had a substantial impact on the practice's vision and actualizing innovative marketing strategies. Trina shares her philosophy of how crystallizing your vision - your ideal practice, the procedures you want to offer, and the patients you wish to cater to - can directly shape your marketing approach.
17:0231/07/2023
#43: Benchmarking Dental Industry Success with Maven Financial Partners
On today's episode, Jessica Nunn, CEO of Maven Financial Partners, dives into the power of benchmarking and how it can provide unique insights and confidence for dental practice owners. With her deep expertise in finance, Jessica illustrates the value of understanding industry trends to navigate your business challenges effectively.
14:2425/07/2023
#42: Achieving Work-Life Balance with Dr. Ian de Jongh
In this episode, Dr. Ian de Jongh shares his unique perspective on running a successful dental practice while maintaining a healthy work-life balance. A testament to his dedication and passion, his reflections provide valuable insights for dentists and dental practice owners looking to enrich their own practices.
19:1924/07/2023
#41: Practice Management Insights from AADOM's Admin of the Year, Beverly Wilburn
Get ready for a refreshing look at the ever-changing landscape of dental practice management with Beverly Wilburn, the 2023 AADOM Practice Administrator of the Year. Beverly brings her wisdom and unique perspectives from managing Karl A. Smith Periodontics and Implants. We dive into everything from shifting labor trends to innovative strategies for a more effective dental office. This isn't just theory - Beverly has lived it all!
15:0514/07/2023
#40: Profitable Dental Marketing Strategies for 2023 With Edwards & Associates
Today's episode features Ash Faizullah from Edwards & Associates, a Dental CPA Firm based in Dallas, Texas. Known for his insightful perspective on financial trends and marketing, Ash shares his expertise on effective marketing strategies for dental practices in 2023. The conversation covers various topics, from understanding business performance, seasonal trends, to tailoring digital marketing strategies.
20:5713/07/2023
#39: Revolutionizing Dental Financing with Sunbit
Join us as we sit down with Robert Nunziato from Sunbit, a game-changing fintech firm shaking up the world of dental financing. Robert shares the inner workings of their novel lending service, how it is designed to reach a broader spectrum of patients, and the benefits it can bring to your dental practice.
16:3512/07/2023
#38: How Do You Know Your Dental SEO Is Working?
Are you tired of hearing "get me to number one" without seeing results? In this episode, Eric and Ian discuss how to truly measure the success of your dental SEO. They break down the limitations of relying solely on keyword rankings and the importance of tracking actual traffic and conversions.
10:2711/07/2023
#37: 3 Tips For More Effective Dental Marketing - Adding a Personal Touch
Eric and Andre discuss the importance of marketing in every patient interaction, not just in ads or on a website. They provide three easy-to-implement tips to make dental marketing more effective: 1. Sound excited when answering the phone and make the patient feel wanted. 2. Stay on top of communication through email, social media, and voicemail. 3. Call new patients the day before their appointment to make it a personal and memorable experience.
09:3710/07/2023
#36: The Branding Behind Successful Dental Practices
Join the co-founders of Pain-Free Dental Marketing, Eric & Andre, and creative director, Kristyn, as they discuss the importance of seamless branding for your dental practice. They explore how well-executed and consistent branding, both in your physical practice and online presence, can elevate patient experiences and build a trustworthy image.
07:2207/07/2023
#35: Fostering Patient Trust for Higher Treatment Acceptance
Eric and Ian dive into the crucial aspects of building patient trust and fostering deeper connections in your dental practice. This engaging conversation is a goldmine for dentists and dental practice owners seeking to boost treatment acceptance and maintain patient loyalty.
19:3806/07/2023
#34: Dental Industry Shifts & Predictions with Matt Zolfo
On today's episode, with the accomplished Matt Zolfo, the Merger & Acquisition Advisor at Professional Transition Strategies. We dive into the future of the dental industry, dissecting its dynamics and forecasting upcoming trends. Get ready to understand the ins and outs of the consolidation wave and the evolving role of Dental Service Organizations (DSOs)!
23:4603/07/2023
#33: Performance Coaching in Dentistry with Dr. Dave Striegel
On today's episode, we met with Dr. Dave Striegel, an esteemed performance coach from Striegel Performance Coaching. As someone passionate about helping clients pursue excellence, Dr. Striegel shares his philosophy and approach toward performance coaching. This is a must-watch for dentists and dental practice owners seeking to elevate their practice, regardless of its size.
18:5530/06/2023
#32: Pro Tips for Dental Practice Accounting With Jared Duckett
Jared Duckett, a seasoned expert from Duckett Ladd Dental CPAs & Advisors, breaks down the essentials of financial management for dental practices, providing valuable insights that can help streamline your operations. If you're a dentist or dental practice owner, you don't want to miss this!
23:4029/06/2023
#31: Mastering Dental Insurance: Profitable Strategies with Dr. Fufidio
Today, we're excited to introduce a powerhouse in dental consulting - Dr. Dominique Fufidio. As the founder of Fufidio Consulting Group and the former owner of Katy Trail Dental, Dr. Fufidio is a mastermind in navigating the tricky terrain of insurance policies, reimbursements, and all things finance in the dental world.
21:2926/06/2023
#30: How Coaching & Community Helped Dr. Gray Build a Thriving Dental Practice
Dr. Gerald Gray from Rochester Endodontics shares his experiences with marketing, coaching, and team-building. Hear about his journey to become a top-rated endodontist and how he's using his expertise to help other dentists succeed.
15:4523/06/2023
#29: Unleash the Power of Doctor Interviews for Dental Marketing!
Brittany and Eric take dive into the untapped power of Doctor Interviews in dental marketing. They explore how these interviews allow dentists to connect authentically, discuss common concerns, and share their passion for the practice. With valuable insights on tackling dental anxiety, enhancing the new patient experience, and narrating the practice's story, this episode is a must-listen for dentists looking to level up their marketing game.
08:3922/06/2023
#28: Exposing Dental SEO Scams & Unethical Tactics
Eric and Ian dive into the murky waters of SEO practices, exposing red flags that could save your dental practice from falling victim to unethical SEO tactics. You can expect plenty of insights, industry know-how, and a cameo from a special guest.
15:5421/06/2023
#27: Dentistry Meets AI: A Candid Talk with Larry Guzzardo
Larry Guzzardo, co-owner of All-Star Dental Academy, shares his thoughts about integrating advanced AI technology in dentistry without sacrificing the human touch. Tune in to uncover a fresh perspective on bridging the gap between modern tech and traditional dentistry!
24:3120/06/2023
#26: Elevate Your Dental Practice with Help From Industry Experts
Ian and Saurya discuss the pivotal role a marketing agency plays in the success of a dental practice. Learn how partnering with dental marketing professionals allows you to concentrate on your core passion: dentistry. With the right team, your unique strengths are showcased to the patients who need them the most.
19:5319/06/2023
#25: Introducing Injectables & Dental Practice Growth with Dr. Brittany Dickinson
In this episode, we get to know Dr. Brittany Dickinson of Sugar Fix Dental Loft in Chicago. Known for innovatively incorporating injectables into her dental practice, Dr. Dickinson shares her experiences, insights, and her inspiring entrepreneurial journey. This unique conversation is a must-watch for dentists and practice owners looking to diversify their services and redefine their practice.
24:2516/06/2023
#24: Aligning Vision, Leadership, and Success in Dentistry with Katherine Belt
Katherine Belt, a renowned unscripted communications coach and founder of LionSpeak navigates the intricacies of effective leadership tailored to dental practices. She shares her wealth of knowledge on how to establish a clear vision for your practice that not only aligns with your team but also fuels their motivation and satisfaction.
42:1815/06/2023
#23: The Blueprint of a Successful Dental Practice with Eric Swarvar
We're thrilled to have Eric Swarvar, renowned author of "The Start-Up Dental Practice" and an expert in dental practice start-ups and build-outs. With 20 years of experience in the dental space, Eric has successfully navigated the process of starting, updating, modernizing, transitioning, and purchasing dental practices. From aesthetics and equipment to mental resilience and work-life balance, Eric provides a comprehensive guide for dental professionals.
22:2414/06/2023
#22: Breaking Down Dental Insurance With Dr. Simmons
Today we sat down with one of our esteemed clients, Dr. Thomas Simmons, out of Plano, Texas. Well-respected in the dental community, Dr. Simmons navigates the often misunderstood realm of dental insurance, highlighting its unique challenges and how it shapes patients' choices concerning their oral health.
18:3413/06/2023
#21: Beat Burnout in Your Practice With Thrive by Design
Abby and Becca from Thrive By Design bring their seasoned experience to illuminate a topic that's not often addressed openly - burnout. As dental practitioners, navigating burnout is crucial to maintaining a thriving practice and a healthy work-life balance. Listen as Abby and Becca share invaluable insights and practical tips to combat burnout, encouraging a resilient and harmonious work environment.
21:4512/06/2023
#20: Dental Social Media & The New Patient Journey
In this quick but insightful episode, Eric and Sara are chatting about social media and its impact on the new patient journey. They talk about successful content for dentists, practical strategies for maximizing engagement and reach, and transforming your online presence into a patient magnet!
07:5011/06/2023
#19: Why Your Logo Sucks - The Hard Tooth
Eric interviews Kristyn, the creative director of Pain-Free Dental Marketing, to discuss rebranding for dental offices. They talk about the common use of a single stylized tooth in dental logos and why it may not be the best option for a dental brand. Tune in for tips for creating a more memorable dental logo!
08:1110/06/2023