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Sebastian Rusk
Welcome to Beyond The Story! Are you tired of surface-level conversations? Do you want to dig deeper and explore the stories behind the stories? Then join host Sebastian Rusk on Beyond the Story, the podcast that goes beyond the headlines and explores the human experiences that shape our world.On Beyond the Story, we have intimate conversations with thought leaders, change-makers, and innovators from all walks of life. We get to the heart of their journeys, the obstacles they faced, and the lessons they learned along the way. So, if you're ready to be inspired, to learn from those who've gone before you, and to discover new perspectives that challenge and transform, then tune in to Beyond the Story with Sebastian Rusk, available now on all major podcast platforms.
The Power Of Showing Up - Who Loses When You Play Small
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33:4011/11/2024
How To Create Generational Impact - Lance Welch
Send us a textIn episode 223 of Beyond The Story, Sebastian Rusk interviews Lance Welch, Founder OF Welch Resources, as he shares his journey of over 37 years of marriage, raising three sons, and the lessons learned from years in the corporate world. He emphasizes the importance of intentionality in relationships and how to cultivate meaningful connections with family.Tune in to discover how life's journey and faith can shape our narratives and lead to new creative endeavors.TIMESTAMPS[00:02:35] Intentional multi-generational impact.[00:06:00] Parenting and wealth impact.[00:09:36] Liberating experience of empty nesting.[00:12:31] Legacy through writing books.[00:16:06] Leaving a legacy intentionally.[00:17:52] Be intentional in your goals.QUOTES"I'm a firm believer that God never wastes a moment." - Lance Welch"Impact is life-changing, not just influence in a moment for me." - Lance Welch"I firmly believe that it's our responsibility. It is our duty to share our God-given gifts with everyone, not just those that are paying us for our services or actually doing business with, but allowing people to, to, to make that impact." - Sebastian Rusk==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabLance WelchInstagram: https://www.instagram.com/lwelch43/LinkedIn: https://www.linkedin.com/in/lance-welch-9492b77/Facebook: https://www.facebook.com/lwelch43WEBSITELance Welch: https://www.thelancewelch.com/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
18:2824/09/2024
How To Tell A Story - Dawn Fraser
Send us a textIn episode 222 of Beyond The Story, Sebastian Rusk interviews Dawn Fraser as she discusses the essential frameworks for crafting compelling stories, whether for a TEDx talk or a podcast and emphasizes the importance of connecting with your audience through authentic storytelling.Join Sebastian Rusk and Dawn Fraser to explore the intersections of education, storytelling, and the art of podcasting.TIMESTAMPS[00:01:35] Storytelling and public narrative.[00:05:20] Storytelling frameworks and structures.[00:08:21] Ethiopian American identity exploration.[00:11:22] TED Talk storytelling and takeaways.[00:17:21] TEDx Stanford coaching preparation.[00:19:54] Wrongful convictions and storytelling.[00:22:58] TEDx stage preparation.QUOTES“So a lot of the work that I do now has these two anchors, which is either sharing my own stories and seeing events and teaching people how to do the same.” - Dawn Fraser“So part of my goal is to figure out what is going to be the most authentic version of you today that shows a change in that story from who you were and who you are now… Because keep in mind that our stories might be about us, but in my opinion, they're never for us. They're actually for our audience. They are a blessing, they're a gift so that others can learn from our stories, so people can be inspired.” - Dawn Fraser“I didn't really get that much on the podcasting education side. It actually cost me money and then some to go. But hey, who knows? I can always... My story one day will be that the podcast movement in 2024 led to my six-figure speaking business.” - Sebastian Rusk==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabDawn FraserInstagram: https://www.instagram.com/dawnfraser/LinkedIn: https://www.linkedin.com/in/dawnfraser/Facebook: https://www.facebook.com/dawnfraseronline/WEBSITEIdeas That Ignite: https://ignite.dawnjfraser.com/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
24:2617/09/2024
How To Heal Your Body Organically - Dr Jolie Mestre
Send us a textIn episode 221 of Beyond The Story, Sebastian Rusk interviews Dr. Jolie Mestre, a former pharmacist turned holistic health practitioner. Dr. Jolie shares her inspiring journey from traditional pharmacy to holistic healing, discussing her personal health struggles and transformation that led her to help others become the healthiest versions of themselves.Join Sebastian Rusk and Dr. Jolie Mestre to discover the inspiring evolution of this guest's career and mission to make a positive impact on people's lives.TIMESTAMPS[00:03:18] Challenging traditional pharmacy norms.[00:06:40] Overcoming health challenges through research.[00:09:36] Holistic approach to health.[00:12:30] Ayurveda and holistic medicine.[00:14:53] Effijy breathwork and self-awareness.[00:18:09] Meditation for life-changing benefits.[00:23:17] The importance of processing emotions.[00:26:56] Life-changing self-healing experiences.[00:28:26] Optimal health and longevity.QUOTES"So my goal is to help people live better, healthier, happier lives without using pharmaceuticals and hopefully without having to get surgery." - Dr. Jolie Mestre“Don't deal head-on with emotions. If you just push down the emotions and you don't let it come out to the surface, it'll literally manifest in your body as a disease. So it is so important to process these emotions, to recognize them when they come up and do whatever it is you need to do.” - Dr. Jolie Mestre“I think the work as a general premise of just the work of healing, healing ourselves, healing our mind, our body. I think once we've been introduced to the opportunity of healing ourselves and we are to start to put that into practice, it now becomes our responsibility to share it with the world.” - Sebastian Rusk==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabDr. Jolie MestreInstagram: https://www.instagram.com/drjoliemestre/LinkedIn: https://www.linkedin.com/in/joliemestrepharmd/YouTube: http://www.youtube.com/@DrJolieWEBSITEDr. Jolie Mestre: https://www.drjoliemestre.com/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
29:5313/08/2024
How To Change Your Life By Starting A Podcast
Send us a textIn episode 220 of Beyond The Story, Sebastian Rusk dives deep into the transformative power of starting a podcast. He shares personal stories and insights and challenges listeners to step out of their comfort zones and into a new version of themselves. Join Sebastian Rusk as he emphasizes the importance of taking action, getting uncomfortable, and showing up for yourself.TIMESTAMPS[00:03:00] Who's missing out?[00:06:55] Reality show dating experience.[00:08:26] Personal development and resistance.[00:12:53] The power of podcasting.[00:22:02] Making money through podcasting.[00:25:45] Brave has been the word.[00:28:35] The concept of bravery.[00:33:24] Stepping into a new version.[00:36:18] Overcoming challenges in podcasting.[00:39:20] Investing in mastermind groups.[00:43:38] The power of podcasting.[00:46:37] Choosing to step into discomfort.QUOTES“Nothing is outside the realm of possibility. The only thing that keeps us, holds us back is what's between our two ears. Those limiting beliefs of I can't do it, I'm going to look stupid, sound stupid. Who cares? Do you know that people don't care? They don't.”“People are missing out because we are not in the game. All we've got to do is make a conscious decision and a declaration to ourselves because you owe you to be able to get into the game and watch people radically change their lives because you made a decision to step into a completely different version of yourself and change your life. It's all possible.”“I'm here as living proof that if you make this decision to choose you to step into the game, your life will be radically changed. And so will those that are in your life and will continue to enter your life.”==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLab==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
47:5005/08/2024
How To Create An Experience That Leaves Your Customers Wanting More: Mark Stern - Custom Box Agency
Send us a textIn episode 219 of Beyond The Story, Sebastian Rusk interviews Mark Stern, the founder of Custom Box Agency, to dive deep into the world of custom box experiences. Mark shares his journey from corporate America to entrepreneurship, highlighting the pivotal moment that led him to launch his business during the COVID-19 pandemic. Join Sebastian Rusk and Mark Stern to gain valuable insights for entrepreneurs looking to enhance their customer experience and how they can elevate your business to the next level.TIMESTAMPS[00:02:45] Mindvalley and life transformation.[00:05:13] Entrepreneurial journey and accidental success.[00:07:49] Physical and digital product integration.[00:11:48] Customer journey optimization for agencies.[00:14:27] Customer acquisition strategy tool.[00:19:28] Define success for your customers.QUOTES“I'm going to trigger something to celebrate you. Celebration is a retention play. Any type of recognition is a retention play. We call them jewels. So those are things that we can look at at the journey.” - Mark Stern“Understanding all the hats you're wearing is power for you to then eventually take the hat off and outsource it or delete it if you don't need it anymore.” - Mark Stern"When you define success for your customers, you give them something to strive for. It's a really important measure to make sure you've defined." - Mark Stern==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabMark SternInstagram: https://www.instagram.com/marksternofficial/Facebook: https://www.facebook.com/mark.sterno/LinkedIn: https://www.linkedin.com/in/marustern/WEBSITECustom Box Agency: https://customboxagency.com/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
20:4727/06/2024
How To Break Bad Habits: Cindy Azar - Health & Life Coach
Send us a textIn episode 218 of Beyond The Story, Sebastian Rusk interviews Cindy Azar to discuss her journey from the mortgage industry back to her passion for health and wellness. Cindy shares her story of transitioning from sales to becoming a health and life coach and yoga teacher. Join Sebastian Rusk and Cindy Azar as they dive into the importance of creating healthy habits, the challenges of making lifestyle changes, and the power of coaching in helping individuals achieve their goals.TIMESTAMPS[00:03:59] Transition to health and wellness.[00:04:47] Creating habits for success.[00:11:13] Pursuing a retreat center dream.[00:12:42] Planning a retreat journey.[00:16:28] Supporting others in personal growth.QUOTES“It's not just helping people accomplish those goals. It's helping them create those habits.” - Cindy Azar“So the first step would be to bring attention to your subconscious habits. You know, we say things, our thoughts, our actions, we do certain things without thinking them. And so we have to stop and bring attention to those.” - Cindy Azar==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabCindy AzarInstagram: Instagram: https://www.instagram.com/cincazar/Facebook: https://www.facebook.com/cincazar/WEBSITEDivina Vida: https://divinavida.coach/==========================PAYING RENT?
17:3325/06/2024
How To Manage and Process Your Emotions In A Healthy Way: Holly McClain - Adolescent Counselor and Certified Life Coach
Send us a textIn episode 217 of Beyond The Story, Sebastian Rusk interviews Holly McClain, a dedicated school counselor and life coach who works exclusively with teenagers. They discuss the importance of processing emotions, the impact of supportive relationships, and the power of validation in helping teenagers navigate their emotions and challenges. Join Sebastian Rusk and Holly McClain as they delve into the world of mental health and the transformative effects of coaching on teenagers' lives.TIMESTAMPS[00:02:22] Sharing voice in podcasting.[00:04:30] Teenagers and counseling journey.[00:08:22] Life coaching for teenagers.[00:12:30] Impact of School Relationships.[00:14:38] The power of life coaching.[00:21:32] Impactful ripple effect continues.[00:23:46] Empowering girls through mentorship.[00:27:37] How to process emotions.[00:30:16] Suppressed emotions and expression.[00:32:42] Channeling Energy Through Punching Pillows.QUOTES"Go outside and play and get dirty. Go find a code, you know, do some, you know, do something… I'm not going to contribute to this generation of digitally addicted." - Sebastian Rusk"Coaching is different than therapeutic services. I'm not telling them how to live their best life or fixing anything that's broken. I'm guiding them to tune into what's going on inside and really getting connected with themselves and who they are and what they want and what works and what doesn't." - Holly McClain "We don't want to stuff it or numb it. We want to understand it and let it go. And the more we practice feeling all the rainbow of emotions that we do, the more comfortable we get." - Holly McClain==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabHolly McClainInstagram: https://www.instagram.com/hollymcclaincoaching/Facebook: https://www.facebook.com/holly.mcclain.7334/LinkedIn: https://www.linkedin.com/in/hollymcclain/WEBSITEHolly McClain: https://hollymcclaincoaching.com/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
36:0520/06/2024
When Comedy Meets Sports and Entrepreneurs: Brady Matthews - Comedian/Entrepreneur
Send us a textIn episode 216 of Beyond The Story, Sebastian Rusk interviews Brady Matthews, a fellow comedian, artist, and entrepreneur, as they discuss their journey in the world of comedy and sports. They dive into the world of stand-up comedy, the challenges comedians face, and the intersection of comedy and sports.Join Sebastian Rusk and Brady Matthews as they uncover the origins of Brady's story and his path to success in the entertainment industry.TIMESTAMPS[00:01:43] Comedic Journey and Artistic Evolution.[00:06:28] Comedy and Single Parenting.[00:09:35] Chicago SportsTeams and NBA.[00:11:45] WNBA Player.[00:16:39] Crime in Chicago Suburbs.[00:19:21] The Mark of the Beast.[00:23:31] Bobby Lee and Santino's Success.[00:24:32] Dr. Phil and Comedy Collaborations.[00:29:21] Cancel Culture and Comedy.[00:30:59] Caitlin Clark and Rookie Cards.[00:34:42] Sports Cards Collection Worth Inventory.QUOTES“People always ask what I do. I said I'm a podcaster and comedian. Two terrible career choices, but I got lucky, I guess.” - Sebastian Rusk“But the glitz and glam of stand-up comedy is not what everyone thinks it is. When you kill and you crush on stage, that's where you're happiest. And then when they turn the lights off, that's when things get dark again.” - Brady Matthews"If you want to be successful in this business, you're going to get people coming at you left and right.” - Brady Matthews==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabBrady MatthewsInstagram: https://www.instagram.com/bradymatthews13/Facebook: https://www.facebook.com/bradymatthews13LinkedIn: https://www.linkedin.com/in/bradymatthews/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
35:4718/06/2024
How Feedback Helps Your Grow As An Entrepreneur and Business Owner: Carlos Gil - Keynote Speaker & Marketing Expert
Send us a textIn episode 215 of Beyond The Story, Sebastian Rusk interviews Carlos Gil, a renowned speaker and marketer, to dive into the world of podcasting and entrepreneurship. They discuss Carlos's journey in the industry, from starting a sneaker and sports card business to transitioning to a new role as a brand evangelist.Tune into the importance of feedback, the challenges of running a business, and the value of personal growth and self-reflection. TIMESTAMPS[00:03:19] Developing a Persona in Marketing.[00:07:17] Dealing with Harsh Feedback.[00:09:54] Overcoming Stage Presence Challenges.[00:12:34] The Power of Self-Healing.[00:14:19] The Importance of Mental Health.[00:19:32] The Rise of Live Breaks.[00:22:23] Starting a Unique Business Venture.[00:25:26] The Job Search Dilemma.[00:31:39] Podcasting Growth and Evolution.[00:34:29] Feedback is a Gift.QUOTES"And I think that the core to all of that, the key to unlocking all of that is to unfuck yourself and to heal yourself and to do the internal work on yourself that you know you need to do that we all avoid far too often." - Sebastian Rusk“So I can't do the things that I love within the confines of your organization, then I'm not going to be able to be successful for your organization. So for anyone out there that's kind of been out of the game, look, this is the first job that I take in seven years. and you're never too old to be unhirable.” - Carlos Gil“So if there's anything I have to say to just wrap a bow on, it's just feedback is a gift. good, bad, or indifferent, take it, use it, and keep moving forward.” - Carlos Gil==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSInstagram: Instagram.com/PodcastsSUCKFacebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabCarlos GilInstagram: https://www.instagram.com/carlosgil83/Facebook: https://www.facebook.com/TheCarlosGil/LinkedIn: https://www.linkedin.com/in/carlosgilonline/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474
35:0310/06/2024
How To Organically Generate Leads On Social With Leverage AI: Kyle Kuciemba - APEX
Send us a textIn episode 214 of Beyond The Story, Sebastian Rusk interviews Kyle Kuciemba as he shares his journey from serving in the Marine Corps to finding success in banking and finance sales. Despite facing homelessness after the housing crisis, Kyle persevered and eventually created HeyHey CRM software designed to help people maximize their time and leverage technology for business growth.Join Sebastian and Kyle Kuciemba to learn more about HeyHey CRM and how it can enhance your business's productivity and sales performance.TIMESTAMPS[00:01:42] Overcoming Homelessness and Entrepreneurship.[00:06:08] RoboCop Salesperson in Technology.[00:11:25] Concerns About Account Bans.[00:13:34] Utilizing HeyHey for Business.[00:15:18] Miami and New York Connection.QUOTES“I like helping people better understand exactly what they can do. to maximize their time and leverage technology to make sure that they're growing their business, generating new sales, etc.” - Sebastian Rusk“Now for people who are familiar with automation and the ability to do certain things, they would understand that a lot of things you can do for business profiles, but you can't necessarily do for personal profiles. We work on personal profiles. And what we can do is automation, and that automation include DMs, friend requests.” - Kyle Kuciemba“These are leads that you're curating and managing. A salesperson or a VA is managing this process, and it only runs the automation when you tell it to run the automation on that set of leads. And so, um, we do, we take all the precautions to avoid anything else.” - Kyle KuciembaSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Kyle KuciembaFacebook: https://www.facebook.com/kyle.kuciemba/LinkedIn: https://www.linkedin.com/in/kyle-kuciemba-95318a1/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Kyle Kuciemba: https://kylekuciemba.com/HeyHey: https://heyheycrm.io/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
16:2313/05/2024
How Starting A Podcast Can Radically Change Your Life And Your Business
Send us a textIn episode 213 of Beyond The Story, Sebastian Rusk challenges listeners to rethink their approach to podcasting and how it can radically change their lives and business. He provides valuable insights on why starting a podcast can solve social media content problems and offers practical tips on equipment, marketing, and creating engaging content.Join Sebastian as he shares his expertise and encourages listeners to step into a new version of themselves through the power of podcasting.TIMESTAMPS[00:02:24] Podcasting Can Change Lives.[00:06:50] Overcoming Career Uncertainty.[00:08:37] Personal Branding and Reputation.[00:11:45] Discovering the Power of Podcasting.[00:15:48] “Yes, You Can” Mindset.[00:20:22] Choosing a Podcast Name.[00:24:47] Podcast Cover Art Design.[00:26:00] Travel-Friendly Podcast Microphone.[00:30:38] Podcast Interview Challenges.[00:31:41] Slow Down for Success.[00:36:05] Podcast Content Repurposing Strategies.[00:39:34] Bulk Recording for Sustainability.[00:41:10] Launching a Podcast in 90 days.[00:44:51] Launching a Podcast with VA Support.In this episode, Sebastian Rusk stresses the importance of utilizing a podcast to generate a variety of micro-content pieces that can be shared across social media platforms. He points out that a single podcast episode can be repurposed into five to ten pieces of micro-content, including micro-videos, reel content, audiograms, and promo images.Furthermore, Sebastian emphasizes the importance of strategic marketing tactics, such as appearing as a guest on other podcasts, sharing guest episodes, and running ads to promote micro-content. By implementing these strategies, podcasters can expand their reach, attract new listeners, and boost engagement on social media platforms. QUOTES"Stuck is a choice and a mindset. Massive action solves a lot of that, it really does.""I feel most fulfilled when I see people step out of what they think is possible and into a completely different realm and go, wow, I didn't even know that was possible, that's what really gets me going.""You gotta go in there and change some colors and fonts around and whatnot, but it's not going to be better than getting a professional to actually do it where it looks clean, presentable, and attractive."SOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
46:2104/04/2024
How To Create A Marketing Offer That Works: Rachel Miller - AI and Traffic Strategy
Send us a textIn episode 212 of Beyond The Story, Sebastian Rusk interviews Rachel Miller, a successful entrepreneur and speaker. Rachel shares insights on leveraging AI tools to streamline marketing processes and the power of podcasting for SEO growth.Join Sebastian Rusk and Rachel Miller for an insightful discussion on the power of podcasts and online visibility.TIMESTAMPS[00:01:31] The Power of Podcasting for SEO.[00:05:55] Starting a Business with Little Resources.[00:09:21] Lead Magnet Strategies.[00:10:46] Different Motivations in Insurance Policies.[00:14:05] Solving Real Problems for Customers.[00:19:52] AI and Human Collaboration.[00:22:01] Taking One Step Forward.In this episode, Sebastian Rusk and Rachel Miller emphasize the importance of podcasting for enhancing SEO by mentioning that being a guest on podcasts or hosting a podcast can provide valuable incoming links to a website.Furthermore, Sebastian and Rachel delve into how AI tools can significantly streamline the process of creating marketing funnels and content, allowing marketers to work more efficiently and effectively in reaching their target audience and achieving their marketing goals.QUOTES"The world is telling me women don't run big companies. It's true. They don't, but like, gosh, darn it. I am." - Rachel Miller"Create this problem, the solution to their problem, and then create a follow-up sequence. It's not enough to just have a list builder. You have to have a follow-up sequence and you have to connect all the dots together in order to have like a business." - Rachel Miller“This is where AI comes in and is extremely useful when it's a tool and we can buy some of our time back by being able to leverage it on here. You know, AI taking over the world, regardless of what the headlines have to say, is going to be completely necessary or useful.” - Sebastian RuskSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Rachel MillerInstagram: https://www.instagram.com/rachelmillermarketing/Facebook: https://www.facebook.com/leviandrachel/LinkedIn: https://www.linkedin.com/in/rachelsillamiller/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Rachel Miller: https://rachelmiller.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
22:5603/04/2024
How To Radically Change Your Life In 3 Years Or Less: Shawn Pollard - APEX
Send us a textIn episode 211 of Beyond The Story, Sebastian Rusk engages in a candid and inspiring conversation with guest, Shawn Pollard, as he shares his remarkable journey of triumph over adversity, from facing personal challenges to finding success and fulfillment in his life. Shawn also offers valuable insights and practical advice for listeners looking to make positive changes in their own lives.Join Sebastian Rusk and Shawn Pollard as they discuss the power of self-discovery, the importance of authenticity, and the impact of surrounding yourself with the right people. TIMESTAMPS[00:01:48] Triumphing Over Life's Trials.[00:06:44] Overcoming Personal Rock Bottom.[00:10:14] Collaboration and Leadership Dynamics.[00:14:43] The Magic of Healing.[00:19:13] Falling Back in Love with Yourself[00:21:30] Money and Personal Growth.[00:23:40] The Power of Showing Up.[00:30:22] Breaking Out of Comfort Zones.[00:32:40] Taking Action Over Time.[00:35:15] Immersive Speaking Experiences.[00:40:00] Stay Humble and Authentic.In this episode, Sebastian Rusk and Shawn Pollard emphasize the importance of taking responsibility for one's actions and the impact they have on life. Shawn acknowledges that he had to hit rock bottom and face the consequences of his choices before realizing the need for change. By accepting responsibility for his past actions, he was able to start the process of transformation and growth.QUOTES“Everybody has trials in their life, right? That's just life. Mine is unique, because I think I suffered a little bit more than most. So when I see pain in people's eyes, I can see it. I can sense it. It's like as easy as breathing to me.” - Shawn Pollard“But you have to have it in the beginning to build something great. And then you evolve your finances and then you evolve your health and your wealth and then your mindset and then your spirituality, your faith.” - Shawn Pollard"How do you know you're becoming the best version of yourself? Other people are impacted by you becoming a better, the better version of yourself, right? Number one. And number two, the thing about healing, here's the most beautiful part about healing all of your shit and becoming fully accountable for your life and realizing that everything is your **** fault" - Sebastian RuskSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Shawn PollardInstagram: https://www.instagram.com/mindsetmonster_/Facebook: https://www.facebook.com/ShawnPollardHQ/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Apex: https://jointheapex.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TOD
40:5526/02/2024
Why You Should Hire Fractional C-Level Talent Instead of a Full-Time Employee: Sue Mysko - Chief Marketing Outsider
Send us a textIn episode 210 of Beyond The Story, Sebastian Rusk welcomes Sue Mysko to share her journey from working in professional services marketing to becoming a fractional CMO. She also discusses the challenges faced by fractionals in finding leads and finding the right people to grow their businesses. Join Sebastian Rusk and Sue Mysko to learn more about what fractional positions are and how they can add value to your businessTIMESTAMPS[00:02:23] The Rise of Fractional Positions.[00:07:30] Choosing to Branch Out.[00:09:08] Fractional Job Marketplace.[00:13:19] The Wonderful World of Fractional Positions.In this episode, Sebastian Rusk and Sue Mysko discuss how fractional positions can aid in the growth and scaling of businesses. They emphasize that fractional positions are not limited to large corporations but can also be utilized by small businesses and entrepreneurs. Additionally, Sebastian and Sue highlight the importance of thoroughly understanding the core issues in a business to find the right fractional support. They emphasize that while every business wants to grow, it is crucial to identify the gaps before seeking fractional assistance. This may involve assessing areas such as leads, marketing, operations, or process management.QUOTES“So this isn't just large multimillion dollar corporations looking to fill a position that may not be full time. This is allowing anybody who owns a business that's looking to grow that business and find the right people to help facilitate that.” - Sebastian Rusk"I've worked in organizations where there's been a fractional CEO, a fractional CMO, and a fractional CHRO. They built their business off of fractionals because they just recognized that they could get the senior leadership in the strategy they needed to grow their business because they just want to be in their business." - Sue Mysko"Take the time to do your due diligence. Hire the right person because they will add so much value to the business." - Sue Mysko“Take every opportunity to promote yourself, promote the business, and to get out there and get as much volume as you can.” - Sue MyskoSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Sue MyskoInstagram: https://www.instagram.com/suemysko/Facebook: https://www.facebook.com/sue.myskoLinkedIn: https://www.linkedin.com/in/b2bfractionalcmo/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Hire A Fractional: https://hireafractional.com/Chief Marketing Outsider: https://chiefmarketingoutsider.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!Pod
15:5831/01/2024
How To Take Control Of Your Life: Jacob Stahler - Entrepreneur
Send us a textIn episode 209 of Beyond The Story, Sebastian Rusk interviews Jacob Stahler to share his own personal experiences and discusses the importance of embracing change and taking risks. From unexpected construction projects to moments of self-discovery, they take us on a journey of growth and transformation. Join Sebastian Rusk and Jacob Stahler as they dive into the world of side hustles and personal development.TIMESTAMPS[00:02:09] Mixed Martial Arts (MMA) and Business Consulting.[00:09:14] English Premier League and National Football League (NFL).[00:18:09] Burn the Ships Moment.[00:24:59] Vigilance and Personal Growth.In this episode, Sebastian Rusk and Jacob Stahler emphasize the significance of not settling for mediocrity and accepting the status quo. They argue that life is too short to simply go along with the norm and that it is necessary to challenge and disrupt it. They also discuss their own mindset as a disruptor and their unique approach to entering the market. Thus, believing in doing things differently and finding innovative ways to scale their business.Moreover, Sebastian and Jacob highlight the importance of giving up control and trusting others when scaling a business. It acknowledges that it can be challenging to let go, but emphasizes that it is necessary for growth and success. By trusting their team and delegating tasks, business owners can focus on the bigger picture and allow the business to thrive.QUOTES"Giving up control and trusting people to do what you hired them to do is probably the hardest part or was the hardest part for me, because no one cares the way you do." - Jacob Stahler"You know, the people that know that they're fighting something internal on a medical level, they're the ones that are more dedicated to going to the gym because they know that they can't screw up because the stakes are higher. And the people that don't have the medical problems will find an excuse to why they can't work as hard as the person who has it. That's all in your head." - Jacob Stahler“We live in a world where I'll sell you my bullshit and you sell me yours and we'll call it a deal. And I don't know about you, but life is just too short to just settle for ‘that is, that's just the way that it is.’” - Sebastian RuskSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Jacob StahlerInstagram: https://www.instagram.com/jacobstahler/Facebook: https://www.facebook.com/jacobstahler/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
28:3322/01/2024
How To Create A Profitable Business From Nothing: Johnny Slicks - Johnny Slicks
Send us a textIn episode 208 of Beyond The Story, Sebastian Rusk interviews Johnny Slicks, the founder and CEO of Johnny Slicks Inc., an American-made grooming products company. Johnny shares his inspiring journey from struggling to make ends meet and donating blood plasma to fund his business, to building a successful company that is now hitting eight figures in revenue. Tune in to hear this captivating story of grit and glory.TIMESTAMPS[00:02:01] Thinning Hair and Self-Esteem.[00:05:31] Bank Account Struggles and Experimentation.[00:07:16] The Struggle to Start a Business.[00:10:35] Rags to Riches Story.[00:20:02] The Importance of an Integrator.[00:22:09] Find Your Strengths and Weaknesses.In this episode, Sebastian Rusk and Johnny Slicks emphasize the importance of having both a visionary and an integrator in a business partnership. They acknowledge that not all of their ideas may take off, but they believe it is the integrator's role to keep them focused on their main area of expertise, which in this case is grooming products.Additionally, Sebastian and Johnny emphasize the significance of finding someone who aligns with your culture, morals, and ethics, serving as a complementary counterpart. Having someone with diverse skills and perspectives allows for innovative problem-solving and enhances overall capabilities.QUOTES“So yeah, donating plasma, rags to riches, repo to limo, however you want to put it. But it really is the American dream. And it all started with just me having this personal issue of my thinning hair. Tanked my confidence. I found a solution. And now I'm here to offer the solution to everybody." - Johnny Slicks"I don't believe in problems, I believe all problems are just opportunities to learn and try and experiment." - Johnny Slicks"You will never get anything done as a visionary if you don't have an integrator, someone who can keep you aligned with what you're good at." - Johnny SlicksSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Johnny SlicksInstagram: https://www.instagram.com/johnnyslicks/Facebook: https://www.facebook.com/JohnnySlicksInc/LinkedIn: https://www.linkedin.com/company/johnny-slicks/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Johnny Slicks: https://johnnyslicks.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
23:4218/01/2024
How To Invest In Real Estate With Other Peoples Money: Austin Rutherford - Entrepreneur - Elevate Life LLC
Send us a textIn episode 207 of Beyond The Story, Sebastian Rusk welcomes real estate expert, Austin Rutherford. They discuss Austin's journey in the world of real estate and the success he has achieved. Austin shares valuable insights and advice for those looking to get started in real estate, emphasizing the importance of taking action and overcoming fear.TIMESTAMPS[00:01:25] Backstory and Real Estate Journey.[00:03:51] Leveraging Other People's Money.[00:07:10] The Game of Private Money.[00:09:21] Investing in Real Estate.[00:11:50] Different Ways to Invest.[00:14:34] The Wealth Building.[00:19:17] Real Estate is a When-Game.In this episode, Sebastian Rusk and Austin Rutherford emphasize the importance of adopting a "when" mindset rather than an "if" mindset when it comes to investing in real estate. Many aspiring real estate investors are often held back by fear and uncertainty, worrying about the potential risks and failures associated with the industry. QUOTES"A good deal will always find the money. But you should be doing both at the same time. We say you should dig your well before you're thirsty. You should find the lenders before you need the money for the deal." - Austin Rutherford "Most people think that I'm asking somebody to invest in me when I try to raise private money. It's the complete opposite. I'm giving somebody an opportunity of a lifetime to invest with me." - Austin Rutherford “The biggest thing that you have to understand is real estate is not an if-game. It's a when-game. Real estate has been proven time and time and time and time and time again. So if you take the right actions, it's ‘when does real estate work’, not ‘if real estate works’. So anybody who's sitting on the sideline with the fear, think when, not if, and start taking action." - Austin Rutherford SOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Austin RutherfordInstagram: https://www.instagram.com/austinrutherfordofficial/Facebook: https://www.facebook.com/AustinRutherfordElevate/LinkedIn: https://www.linkedin.com/in/austin-rutherford-3943637b/TikTok: https://www.tiktok.com/@austinrutherfordoWEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Austine Rutherford: https://theaustinrutherford.com/How to Get Free Houses: https://howtogetfreehouses.com/Private Money: https://privatemoney.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaun
19:5508/01/2024
How To Setup Leverage and Win with YouTube Ads: Aleric Heck - AdOutreach
Send us a textIn episode 206 of Beyond The Story, Sebastian Rusk interviews Aleric Heck, founder of AdOutreach, to discuss the power of YouTube ads and how they can help businesses grow. Aleric shares his expertise and insights on the topic, providing valuable tips and strategies for success.Tune in to gain insights into the world of YouTube ads and Aleric's expertise in the field.TIMESTAMPS[00:01:26] YouTube Ads Discovery.[00:03:52] Sponsorship and YouTube Ads.[00:05:03] YouTube vs Facebook Advertising.[00:08:24] The Return of Ads.[00:14:30] Holistic Marketing Approach.[00:19:10] Launching a YouTube Ads Campaign.[00:22:35] Scaling and Leading a Team.[00:26:33] In-Stream Ads for Channel Videos.[00:26:38] YouTube Ad Strategies.[00:30:27] Daily Budget for Ad Campaigns.[00:34:26] YouTube as a Powerful Platform.In this episode, Sebastian Rusk and Aleric Heck discuss the effectiveness of YouTube ads compared to Facebook ads. They explain that YouTube's platform, where users are actively searching for content and in a learner's mindset, makes it easier to reach the right audience at the right time with the right message.QUOTES"That's why we've done so well here. with the podcast agency because I am deeply passionate about helping people better understand what they don't know, that they don't know about the podcast launch process and making sure that I can remove as many things that they shouldn't be doing from the equation." - Sebastian Rusk"If it's true that if you run the wrong type of ad, like the in-stream ads that have a short watch time, that can harm your channel, well, you're also admitting that the equal and opposite must also be true. If you can run a specific ad that can actually have a longer watch time, that actually can attract your ideal clients, you can also grow your channel too." - Aleric Heck"I really believe that YouTube is just such a powerful platform because it has video and it has intent and it has search. It has all these pieces put in. I really do. I've been saying this for a long time. Believe that YouTube's the perfect platform to advertise on." - Aleric HeckSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Aleric HeckInstagram: https://www.instagram.com/alericheck/Facebook: https://www.facebook.com/AlericJHeckLinkedIn: https://www.linkedin.com/in/alericheck/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/AdOutreach: https://adoutreach.com/=========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
36:3005/01/2024
Navigating Through The World of Public Speaking: Tyler Cox - VaynerSpeakers
Send us a textIn episode 205 of Beyond The Story, Sebastian Rusk is joined by Tyler Cox, Director of Marketing and Growth at VaynerSpeakers. They discuss the evolving world of public speaking in the content creation era and how personal brands are leading the way. Tyler also shares his insights on the importance of authentic communication and avoiding regurgitated content.Tune in for an engaging conversation on disrupting the traditional world of public speaking and building a personal brand.TIMESTAMPS[00:02:15] The World of VaynerSpeakers.[00:04:51] Building a Brand with Substance.[00:08:21] The Adjustment Period of Content Creation.[00:10:30] Brand Authenticity and Differentiation.[00:16:02] Shifting to Providing Value.[00:23:15] The Art of Storytelling.[00:27:40] VaynerSpeakers in 2024.In this episode, Sebastian Rusk and Tyler Cox delve into the significance of personal brands in the content era, emphasizing the increasing importance of reputation. This underscores the idea that how you present yourself and the content you create online will shape your reputation and how others perceive you.QUOTES"Mindsets change. They're doing something different because of the way and what our speakers are talking about and how they bring it to the table." - Tyler Cox"And we get that information and it's really exciting to pass along to our speakers and exciting for us as a team to see, because, there's not only compliments for our speakers and what they are doing on the stage, but there's compliments to the process as well." - Tyler Cox“Your brand is simply what people are talking about you when you're not in the room. Right now, if you're just out there creating noise and you're not providing value, then I don't care for your brand now.” - Tyler Cox“Now there's nothing wrong with replicating something else from somebody else. That's honestly how a lot of people become successful these days. But when it comes to our speakers and making sure that the ones that we bring on our side and the ones that we are bringing out there have a background that is unique.” - Tyler CoxSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Tyler CoxInstagram: https://www.instagram.com/tylermcox/Facebook: https://www.facebook.com/tyler.cox.9421/LinkedIn: https://www.linkedin.com/in/tyler-cox/WEBSITESBeyond The Story Podcast: https://www.beyondthestorypodcast.com/VaynerSpeakers: https://vaynerspeakers.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
32:0421/12/2023
How To A Culture Of Learning Across Your Entire Organization: Damon Lembi - Learn It
Send us a textIn episode 204 of Beyond The Story, Sebastian Rusk interviews Damon Lembi, a former baseball player turned entrepreneur. Damon discusses how he had to pivot and find a new path, drawing inspiration from his entrepreneurial family. He talks about his father's computer training company, Learnit, and how it inspired him to start his own business. They also discuss the importance of having an open mind and surrounding yourself with a great team for business success. Join Sebastian Rusk and Damon Lembi in this insightful conversation about resilience and adaptation.TIMESTAMPS[00:01:10] Dreams of Being a Baseball Player.[00:08:41] Developing Courses With AI.[00:11:08] Adding to the Mix.[00:16:07] Roasting and Integrating Comedy.[00:18:45] Don't Have a Know-It-All Mentality.In this episode, Sebastian Rusk and Damon Lembi discuss the importance of building a great team and surrounding oneself with talented individuals for a successful business. They also highlight the significance of having an open mind and embracing innovation rather than sticking to the status quo. Furthermore, the episode highlights the advantages of leveraging AI and new tools in training and development, emphasizing the time-saving and efficiency-improving benefits that these technologies can bring. Sebastian and Damon emphasize the idea that being open-minded, innovative, and willing to try new things is essential for personal and professional growth. It is through this mindset that individuals and businesses can stay ahead, attract great talent, and adapt to the ever-changing world around them.QUOTES“You kind of get to see behind the curtain how these organizations are run and kind of be able to have an impact on some of the directions that they go on and helping some of their, you know, mostly we focus on, I'd say mid-managers, because that's where a lot of the work gets done. So that's where we focus.” - Damon Lembi"But I don't think that you're ever going to replace human interaction, actual human interaction with, cause this whole idea of robots is just absolutely terrifying." - Sebastian Rusk“If you fall victim to this is the way we've always done things, there is always going to be something or someone that's going to come along." - Sebastian Rusk“Don't have a know-it-all mentality, always be open and flexible and willing to try new things and get out of your comfort zone. Cause that's where true, that real growth happens." - Damon LembiSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Damon LembiInstagram: https://www.instagram.com/damonlembi/Facebook: https://www.facebook.com/damon.lembiLinkedIn: https://www.linkedin.com/in/damonlembi/Learnit: https://www.learnit.com/WEBSITEBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Need help launching your podcast?Schedule a Free Podcast Strat
19:3615/12/2023
How To Leverage Comedy To Build A Profitable Business: Brad Gosse - Brad Gosse The Comedian
Send us a textIn episode 203 of Beyond The Story, Sebastian Rusk is joined by Brad Gosse to discuss his journey in the comedy industry and how he has turned his craft into a successful business. They discuss the subjective nature of comedy and dive into Brad's journey in the industry. From taking a standup class to writing a business book, Brad shares his experiences and how he got to where he is today.Join Sebastian Rusk and Brad Gosse for some laughs and inspiration as Brad shares his insights and experiences. TIMESTAMPS[00:02:53] Children's Books for Adults.[00:10:12] Negative Feedback and Engagement.[00:15:04] Personal Brand and Long-Term Plans.[00:27:40] Building a Comedy Business.In this episode, Sebastian Rusk and Brad Gosse emphasize their focus on generating income rather than being solely an artist. While many people assume they are an artist, they clarify that their primary goal is the financial aspect of their work. They highlight their pursuit of lucrative opportunities, such as their successful books, and express their dedication to making money in their business ventures.In addition, Sebastian and Brad recognize the importance of diversifying their income beyond book sales. They are open to exploring other business avenues but acknowledge the unique challenges associated with selling merchandise compared to their current success with book sales.QUOTES:“I think that the traditional route is, you know, become a comedian, get a spot on a sitcom, maybe have a dying career, write a book to talk about it.” - Sebastian Rusk“There's about 15 to 20% of people who definitely want me canceled, murdered, castrated, imprisoned, or made an example of in some way. What I do to combat that is I agitate those people. I don't combat it. I lean into them too.” - Brad Gosse“But if some people love it and some people hate it, then the people who hate it are really helping me sell more books.” - Brad Gosse“Being a comedian, you are the brand, you're attached to it, whether you like it or not. So that was a decision I made consciously knowing that that was going to be what was going to happen. I've built businesses, I've sold businesses.” - Brad GosseSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Brad GosseInstagram: https://www.instagram.com/bradgosseFacebook: https://www.facebook.com/thebradgosse/LinkedIn: https://www.linkedin.com/in/bradgosse/WEBSITEBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Brad Gosse: https://bradgosse.com/==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com
31:2829/11/2023
How To Improve Your Business Follow Up Game: Steve - Flawless Followup
Send us a textIn episode 202 of Beyond The Story, Sebastian Rusk welcomes Steve Rosenbaum, founder of Flawless Follow-Up, who emphasizes the role of technology in selling and how it has advanced over the years. They delve into the topic of customer retention and its impact on profitability and highlight the importance of building relationships and the value of unique experiences.Join Sebastian Rusk and Steve Rosenbaum for valuable insights on maximizing business potential through effective follow-up strategies.TIMESTAMPS[00:05:11] Customer Retention and Profitability.[00:09:43] Discovering Hidden Customer Data.[00:12:27] Flawless Followup.[00:14:13] Customer Retention VS. New Acquisition.In this episode, Sebastian Rusk and Steve Rosenbaum discuss how technology has significantly advanced over the past four decades, greatly benefiting business owners. They highlight their consistent use of technology to increase sales, noting that it has improved the sales process in terms of efficiency, cost-effectiveness, and reliability. Furthermore, Sebastian and Steve highlight the significance of customer retention in comparison to new customer acquisition. While businesses often invest in advertising, lead generation, SEO, and social media to attract new customers, they emphasize that bringing back past customers is easier and faster. Therefore, prioritizing customer retention can yield better, quicker, and more cost-effective results for businesses.QUOTES:"If you got to work, that's the way to work." - Sebastian Rusk“When you follow up with your customers, you have a huge advantage because they already know and trust you. You already have top of mind presence, and so you're going to be at the right place at the right time with the right message, as long as you follow up.” - Steve Rosenbaum“Sales is a process. It's not just about, talking good. It's not about selling ice to the Eskimos. It's a process.” - Steve Rosenbaum“I learned that you could use that technology to make your process better, faster, cheaper, more reliable. And I've always leveraged technology to sell more stuff. And that's what I'm still doing four decades later. Technology just has advanced a whole lot since then.” - Steve Rosenbaum"Past customers that come back to buy again, not only do they buy quicker and faster, but they spend more money with you." - Steve Rosenbaum“When you say win back campaign, that's essentially winning back past customers and people that are on your list in your database.” - Sebastian RuskSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Steve RosenbaumFacebook: https://www.facebook.com/steverosenbaum/LinkedIn: https://www.linkedin.com/in/kingoffollowup/WEBSITEBeyond The Story Podcast: https://www.beyondthestorypodcast.com/Flawless Followup: https://flawlessfollowup.com/==========
15:5723/11/2023
Home Service Domination_ SEO, Digital Marketing and Online Ad Tactics That Work: Mason Dorner - Ascenditt
Send us a textIn episode 201 of Beyond The Story, Sebastian Rusk interviews Mason Dorner, a Chief Ads Officer and Co-Founder of Ascenditt, as they dive into the world of marketing and advertising. Mason shares his insights on the importance of getting a second opinion and finding the right pilot for your paid ads. They also discuss the growing influence of podcast advertising and how it's shaping the industry. Join Sebastian Rusk and his guest, Mason Dorner, to gain insights into the world of marketing and entrepreneurship.TIMESTAMPS[00:02:57] Working With Home Service Companies.[00:04:08] Increasing Company Size Through Paid Ads.[00:07:42] Shy Away from Digital Products.[00:11:41] Podcasters Influencing Buyers Through Podcast Advertising.[00:12:23] Programmatic Advertising in Podcasts.[00:18:37] The Digital Marketing Space.In this episode, Sebastian Rusk and Mason Dorner discuss that paid ads can be highly effective for most businesses, but it is crucial to have the right person managing them. Thus, the digital marketing space has become saturated with self-proclaimed experts who may lack the necessary skills and knowledge to run successful ad campaigns. Therefore, it is recommended to seek a second opinion from someone truly experienced and knowledgeable in running paid ads. Having the right person in charge of the ads can significantly influence their effectiveness for a business.In addition, Sebastian and Mason delved into the power of marketing and its potential to drive success for businesses. Despite its often misunderstood reputation, marketing can truly be a game-changer when executed correctly. They explored the possibilities and shared some insights based on their experiences. Thus, giving importance to the value of connecting with like-minded individuals and the endless support and inspiration that comes from being part of a community.QUOTES:"We came in and with our approach actually didn't just increase their leads, but actually doubled the close rate on those leads. We tend to focus more on quality. And we also watch how this stuff progresses down the funnel and we make sure it actually closes versus a lot of agencies just generating leads" - Mason Dorner"We focus on quality and making sure that they actually close, that they upsell. We follow the whole customer journey, which really sets us apart." - Mason Dorner“It (Digital Marketing) is kind of a niche product and it's also a product that requires commitment from the prospect. Even though you take a lot of the heavy lifting off, it is still a commitment. It does still require a lot of follow-through. ” - Mason Dorner“If you can't sell your product without ads, you're probably not going to be able to sell it with ads.” - Mason Dorner“ I believe that the tide will go out and those that are true creators providing value, contributing and complimenting their brand will still stay standing.” - Sebastian RuskSOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/beyondthestorypodcast/Facebook: https://www.facebook.com/BeyondTheStoryPodcast/LinkedIn: https://www.linkedin.com/in/sebastianrusk/Mason DornerFacebook:
20:0018/11/2023
How To Save Your Home From Foreclosure and Probate: Cody Oakes - Real Estate Rescue
Send us a textIn episode 200 of Beyond The Story, Sebastian Rusk interviews Cody Oakes, who is actively working in the world of foreclosures to help people save their homes or find better solutions. Cody discusses the need to educate homeowners about their options and how the banks often discourage them from finding solutions. The conversation dives into the challenges homeowners face and the strategies used to navigate the foreclosure process, and at the same time how his passion for helping others led him to start his own podcast.SUBSCRIBE to Cody's podcast "Real Estate Rescue" to learn all about how to prevent foreclosure, and save your home: https://www.realestaterescuepodcast.com/Join Sebastian Rusk and his guest, Cody Oakes, to gain valuable insights into the world of foreclosures and the importance of taking action to protect one's home.TIMESTAMPS[00:01:52] How the Whole Story Started.[00:07:00] Rising Interest Rates and Debt-To-Income (DTI).[00:09:59] Personal Loans as a Solution.[00:10:53] Creative Solutions for Struggling Homeowners.[00:18:39] Doing Work that Matters.[00:20:36] The World of Foreclosure.In this episode, Sebastian Rusk and Cody Oakes discuss the potential risks of doing business in the foreclosure industry. Specifically, Cody cautions against dealing with certain groups, such as wholesalers and contract flippers, who may lack the necessary resources or expertise to fulfill their promises. Cody then shares instances where his company, Real Estate Rescue, has lost deals to these individuals, only to have them later regret their decision and wish they had chosen Real Estate Rescue's services instead. He emphasizes the importance of thoroughly vetting everyone involved in a foreclosure transaction and encourages listeners to seek a second opinion if needed.Furthermore, this episode focuses on the importance of doing the right thing and taking care of people. Sebastian commends Cody, for consistently doing what is right and being someone who looks out for others. Sebastian also highlights Cody's reputation for always doing what is right and emphasizes that doing the right thing always at the right time. QUOTES:“The biggest thing for me was spreading awareness, letting individuals know that, ‘Hey, you do have options and that there are solutions for you.’” - Cody Oakes“These forbearance programs are ********. They're not even set up to help people be able to keep their home because the bank really holds the keys, pun intended, with this entire process.” - Sebastian Rusk“So every solution is different. And I tell everybody, ‘You know, I don't have a rule book or guidelines that I have to follow. I kind of make the rules as I go.’ Because at the end of the day, this is all about helping people in certain situations.” - Cody Oakes
21:1823/10/2023
Candidate for City of Miami Commissioner District One: Marvin Tapia - Community Leader
Send us a textIn episode 199 of Beyond The Story, Sebastian Rusk interviews Marvin Tapia, a passionate advocate for Miami. They discuss Marvin's journey from simply talking about Miami to getting involved and making a difference in the community. Marvin shares his goal of showcasing Miami in a different light and his evolution from a social media presence to opening an investment company and running for a local office. Join Sebastian Rusk to learn more about Marvin Tapia’s journey and his efforts to make a positive impact in his beloved city - Miami.TIMESTAMPS[00:02:21] Making a Difference in Miami.[00:05:06] Hispanic Advisory Board.[00:08:25] Community Engagement for Political Change.[00:11:14] The Myth of Miami Corruption.[00:16:04] Non-Partisan Approach to Politics.[00:21:13] Transparency and Community Input.[00:26:10] Mitigating Developer Impact on Neighborhoods.[00:28:02] Local Politician's Vendetta.[00:33:02] Little Havana's Cultural Significance.[00:39:28] Activating the Power of Voting.[00:41:10] Bringing Communities Together.In this episode, Marvin Tapia expresses his passion for bringing about change and disrupting the existing political system in Miami. He firmly believes that as a large city, Miami needs someone who can approach things differently, with integrity and a deep love for the city. His goal is to eliminate personal agendas and genuinely prioritize the well-being of the city and its residents. Sebastian Rusk, together with Marvin, firmly believes that elected officials should come from the community they represent and genuinely want to help the residents. They see politicians as a beacon of hope, someone who can bring about positive change by putting the needs of the community first. They want to make the political system more accessible and understandable for everyone, enabling individuals to actively participate in shaping their communities.Overall, this episode highlights the importance of caring for the community, working without personal agendas, and prioritizing the needs of the residents, and by doing so, they can bring about positive change and create a more inclusive and responsive political system.QUOTES:“But I really think that, especially with Miami being just a, just a gigantic city. And one of the big ones throughout the entire nation on here, there has to be someone to step in and say, we're going to do this different. We're going to do this, with integrity. We're going to do this with deep passion for the city that we live in. We're going to do this without agendas.” - Sebastian Rusk“That's how you inflict change is that you're, you know, from a civic perspective, you've been able to cultivate, a community of people that believe in what you're doing and understand your message and see eye to eye with that. And then in turn, when it turns political, you've already got that base. They're a true base.” - Sebastian Rusk"Change is a word that can trigger a lot of people. It's more about giving the power back to the people." - Marvin Tapia"We need a commissioner that's going to walk in through the front door with his head held up high, and not one that's going to walk out the back door in handcuffs." - Marvin TapiaThis is not going to be a win for me. I don't see it as a personal thing. I see it as a district-wide, city-wide win. So if I win, we all win." - Marvin TapiaSOCIAL MEDIA LINKSSebastian RuskInstagram:
42:3018/10/2023
How To Invest In Dirt: Brandon Rooks - Rockstar Capital Development Group
Send us a textBrandon Rooks is a highly experienced real estate investor with a diverse professional background, including over two decades in the industry, a stint in the Navy, and various sales roles. Rooks' perspective on successful land investment strategies is shaped by his belief in democratizing access to real estate investment opportunities. He is driven by the desire to educate average individuals about investing and finance, aiming to provide them with a vehicle to earn above-average returns through his company, the Rockstar Group. Rooks emphasizes the value and demand of land, particularly for building affordable homes, and leverages partnerships with top builders to ensure the success of his investments. Join Sebastian Rusk and Brandon Rooks on the Beyond The Story podcast to learn more about Rooks' unique approach to land investment.Timestamped Outline:(00:03:41) Building Trust and Earning High Returns(00:07:31) Investing in Raw Ground for Lucrative Returns(00:11:42) Investing in Real Estate for Financial Freedom(00:18:04) Leveraging Top Land Asset Managers for Profitable Real Estate Deals(00:23:47) Shift in Housing Preferences Driven by COVID-19Social Posts:📢 Join the discussion on sales and investing with Brandon Rooks, the expert who raised an impressive $20 million from 160 investors in just nine days! Discover his unique approach to building trust and credibility, and how he helps average individuals earn a blended interest rate of 25% per year. Don't miss this inspiring episode of Beyond The Story! #Sales #Investing #Podcast📢🎙️ Exciting news! 🎉 In our latest episode of Beyond The Story, Brandon Rooks shares his insights on investing in land and lots. 💼💰 Discover how this lucrative opportunity offers stability and strong returns, debunking the misconception that it takes decades for land to become valuable. 🏞️📈 Join the discussion and learn how you can invest with the Rockstar Group, earning an average blended interest rate of 25% per year! Don't miss out on this chance to contribute to the development of workforce housing in America. 🏘️🇺🇸 Tune in now! #Investing #LandOpportunity #BeyondTheStory🎙️ Check out the latest episode of Beyond The Story! 💼💰 Brandon Rooks shares how he's changing the narrative on financial education in America. Learn how to invest effectively and manage your finances for a brighter future. Don't miss out on this opportunity! #FinancialEducation #Investing #BeyondTheStory📢 Land Asset Managers play a crucial role in the real estate industry, especially in land development. 🏗️ Brandon Rooks, from the Rockstar Group, shares how hiring top managers from national builders gives them a competitive edge. 💼 Join the discussion on how expertise in land acquisition can lead to profitable projects! 🏘️ #RealEstate #LandDevelopment #BeyondTheStoryBlog Post:Brandon Rooks' Successful Land Investment Strategies and OpportunitiesIn a recent episode of the podcast 'Beyond The Story', host Sebastian Rusk interviewed sales and investing expert Brandon Rooks, who has achieved remarkable success in the world of land investment. Rooks, through his company the Rockstar Group, has raised an impressive $20 million from 160 investors in just nine days. He offers various investment options and has never missed a distribution, providing an average blended interest rate of 25% per year. Rooks emphasizes the lucrative opportunity of investing in land and lots, debunking the misconception that it takes decades for land to become valuable.One of the key factors contributing to Rooks' success is his ability to create opportunities for average individuals to invest alongside strategic partners. Through BRD Land and Investment, Rooks and his partners acquire and en
27:3029/09/2023
How To Become a Better Communicator: Alan Samuel Cohen - Coach and Speaker
Send us a textAlan Samuel Cohen is a seasoned business, communication, and public speaking coach with over two decades of experience in the field, having previously worked in communications and public relations. Alan's perspective on effective communication and public speaking skills is shaped by his belief that these skills are vital for overcoming the fear of public speaking. He attributes this fear to a lack of communication skills and the inner voices that affect one's confidence. Cohen emphasizes the importance of focusing on the audience and delivering the message authentically, providing tips such as deep breathing, grounding exercises, and physical activity before speaking to manage nerves. He also stresses the significance of being oneself and avoiding the temptation to perform or adopt a different persona when speaking publicly. Join Sebastian Rusk and Alan Samuel Cohen on this episode of the Beyond The Story podcast to delve deeper into these insights and more.Timestamped Outline:(00:01:51) The Power of Personal Storytelling in Communication(00:05:36) Improving Communication and Emotional Intelligence in Business(00:13:41) Techniques for Calming the Mind and Connecting with the Audience(00:20:26) The Power of Empathy in Times of CrisisSocial Posts:📣🎙️ "Storytelling is a powerful tool in communication that captivates and engages audiences." 📚✨ Join us as Alan, a business and communication coach, shares how his father's storytelling inspired him to become a coach. 🗣️🌟 Let's discuss the impact of storytelling in effective communication! #BeyondTheStory #Storytelling #CommunicationSkills🎙️🔥 Don't miss our latest episode of Beyond The Story! 🎧📚 We dive into the power of effective communication and emotional intelligence with business and communication coach, Alan Samuel Cohen. 🗣️💼 Discover how Alan went from theater major to inspiring teams and improving communication. Tune in now! #BeyondTheStory #CommunicationSkills #EmotionalIntelligence🎙️ Don't let the fear of public speaking hold you back! On this episode of Beyond The Story, Alan shares effective communication techniques to help you conquer the stage. From deep breathing to grounding exercises, he's got you covered. Tune in now! #PublicSpeakingTips #BeyondTheStory📢 Join the discussion on empathy and helping others! 🤝 In our latest episode, Alan shares his personal experience of going through a devastating hurricane. 🌪️ His story reminds us that empathy can be cultivated through personal experiences, leading to a greater willingness to lend a helping hand to those in need. Tune in to #BeyondTheStory for more inspiring stories and insights! #Empathy #HelpingOthersBlog Post:Alan Samuel Cohen, a business and communication coach, is a firm believer in the power of effective communication and storytelling. In a recent episode of the podcast 'Beyond The Story' hosted by Sebastian Rusk, Alan shared his insights and techniques on improving public speaking skills and enhancing overall communication abilities.One of the key points emphasized by Alan is the importance of focusing on the audience's needs and interests. He believes that by shifting the focus away from oneself and towards the audience, individuals can overcome the fear of public speaking. This shift in perspective allows speakers to concentrate on effectively delivering their message and connecting with their listeners.Alan also highlights the significance of authenticity in public speaking. He suggests that even though verbal tics and nervousness may be present, speaking authentically is crucial for establishing a genuine connection with the audience. In his coaching sessions, Alan encourages individuals to think about what the audience is seeing and experiencing
22:3328/09/2023
The Future of Web3 and Technology: Roxette Irvine - AI Forge
Send us a textRoxette Irvine, a Miami native with a diverse background in hospitality, nightlife, and technology, has become a significant figure in Miami's tech scene. With a focus on blockchain and AI, Roxette has gained experience in the tech startup world and has built a strong network of connections in Miami and New York. Her perspective on the Miami tech scene, particularly NFTs, blockchain, AI, and networking, is shaped by her involvement in the blockchain space since 2012 and her work with high-end developers in New York and Toronto. Currently, she is actively involved in AI at The Hublogic, a co-working space in downtown Miami, and is optimistic about the future of the tech scene in Miami. Join Sebastian Rusk and Roxette Irvine on this episode of the Beyond The Story podcast to delve deeper into her insights and experiences.Timestamped Outline:(00:00:28) Exploring Miami's NFT and Blockchain Community(00:01:26) The AI Forage at The Hublogic(00:05:55) Thriving Startup Ecosystem with Co-working(00:12:13) Navigating Challenges and Ensuring Accessibility in Web Three and Emerging Technologies(00:21:42) The Impact of Networking in Miami's Tech CommunitySocial Posts:📣 Join the conversation about Miami NFT Week, where NFT enthusiasts and blockchain tech lovers come together! 🌐 Sebastian and Roxette share their experiences in the Miami tech scene, discussing co-working spaces, AI, and the future of Web Three. Don't miss this insightful episode of Beyond The Story! #MiamiNFTWeek #BlockchainTech #WebThree #PodcastDiscussion📢 Exciting news! 🎉 In our latest episode of Beyond The Story, we dive into the world of tech innovation at The Hublogic in downtown Miami. Join us as we chat with Roxette Irvine, the managing director of the AI forage, about their unique venture studio and community-building approach. 🌟 Listen now to discover how The Hublogic is shaping the future of the tech industry! #TechInnovation #MiamiTech #BeyondTheStoryPodcast🎙️ Exciting new episode alert! 🚀 Join us as we dive into the world of co-working and startups with Roxette Irvine, a blockchain expert and startup enthusiast. Discover her journey, insights, and passion for helping entrepreneurs bring their ideas to life. Don't miss out! #BeyondTheStory #Startups #Blockchain📢 Join the discussion on the challenges and potential of Web Three, blockchain, and AI! 💡 Roxette highlights the negative perception caused by bad actors, while Sebastian warns about the rise of deep fake videos. How can we navigate these challenges and ensure accessibility for everyone? Let's dive in! #BeyondTheStory #EmergingTech #WebThree #Blockchain #AIBlog Post:Miami Tech Scene: NFTs, Blockchain, AI, and NetworkingThe Miami tech scene has been rapidly evolving in recent years, with a focus on emerging technologies such as NFTs, blockchain, AI, and networking. In a recent episode of the podcast "Beyond The Story," hosted by Sebastian Rusk and featuring Roxette Irvine, the discussion centered around the experiences and insights of Roxette Irvine, a key player in the Miami tech and startup scene.Roxette Irvine has been deeply involved in the Miami tech community, having worked at co-working spaces like the Lab and The Hublogic. These spaces have provided a platform for entrepreneurs and tech enthusiasts to collaborate and innovate. The Lab, in particular, has been a hub for various tech events and activities, fostering a vibrant network of professionals.During the podcast episode, Roxette Irvine shared her journey from assisting entrepreneurs to working with investors to find promising opportunities. She emphasized the importance of helping entrepreneurs go from zero to 100, guiding them through the process of developing their id
23:3222/09/2023
How To Tap Into Talent - Acting and Talent Coach: Lorenzo Patane - Actor and Coach
Send us a textLorenzo Patane is a seasoned actor and entrepreneur with a rich background in the entertainment industry, spanning 18 years of drama school and real acting experience in Germany. Patane firmly believes in the power of networking and nonverbal communication in the entertainment industry, a perspective shaped by his own journey of success, financial struggles, and eventual establishment of a successful acting studio. He emphasizes the importance of understanding oneself, stepping out of comfort zones, and continuously honing one's craft. Patane also highlights the significance of understanding the audience, manipulating emotions, and controlling the crowd. He encourages individuals to seize networking events and collaborations as opportunities to showcase dedication and attract recognition. Join Sebastian Rusk and Lorenzo Patane as they delve deeper into this topic on the next episode of the Beyond The Story podcast.Timestamped Outline:(00:03:12) Creating Opportunities through Active Networking(00:07:54) The Power of Nonverbal Communication in Entertainment(00:09:47) The Inability of AI to Capture Human Emotions(00:11:55) Lorenzo Patane's Journey to Empowering Artists(00:17:38) Transformative Improv Classes for Communication SkillsSocial Posts:Networking is the key to unlocking opportunities and growth in any field. Lorenzo and Sebastian share valuable insights on how to navigate the networking world. From radical honesty to reflection, they emphasize the importance of being open, patient, and dedicated. Join the conversation and share your thoughts on how networking has impacted your journey. #BeyondTheStory #Networking #Opportunities🎙️ New episode alert! 🎧 Join us as we dive into the power of nonverbal communication in entertainment. 🌟 Discover how elements like energy, mimic game, and subtext create a primal connection with the audience that AI can't replicate. 🤖 Listen now to explore the depth and impact of nonverbal cues! #BeyondTheStory #NonverbalCommunication #Entertainment🎙️ New Episode Alert! 🎧Discover why AI falls short in capturing the depth and subtlety of human emotions and nonverbal communication. Join us as @SebastianRusk and @LorenzoPatane dive deep into the limitations and unique aspects of our humanity. Don't miss out! #BeyondTheStory #AIvsHumanity📣 Join the discussion on our latest episode of Beyond The Story! 🎙️ Lorenzo Patane, former actor turned entrepreneur, shares his journey in the entertainment industry. From fame to financial struggles, he now runs an acting studio and empowers individuals to thrive through art. 🎭 What are your thoughts on envy and patience in pursuing success? Share your insights! #BeyondTheStory #SuccessJourney #ArtisticEmpowermentBlog Post:The Importance of Networking and Nonverbal Communication in the Entertainment IndustryNetworking and nonverbal communication play a crucial role in the entertainment industry. In a recent episode of the podcast "Beyond The Story," hosted by Sebastian Rusk and featuring Lorenzo Patane, the importance of these factors was discussed in detail. Lorenzo Patane, a former actor turned entrepreneur, shared his insights and experiences in the industry, shedding light on the significance of networking and nonverbal communication for success.Networking is a vital aspect of creating opportunities and advancing in various fields, including the entertainment industry. As Sebastian Rusk mentioned in the episode, being in the right rooms and connecting with the right people can lead to significant shifts and changes in one's career. Building a strong network allows individuals to access valuable resources, gain exposure, and open doors to new opportunities.However, networking goe
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How To Take Better Care of Your Employees with Supplemental Insurance: Mark Beelek - Futura Security Group
Send us a textMark Beelek, a seasoned sales professional and agency owner, has a rich background in business success and financial protection. Despite his humble beginnings in a poor family, Mark's relentless determination and hard work have led him to become a key figure in a company with over $1.4 billion in assets and projected revenue of $95 million this year. Mark's perspective on business success and financial protection is centered around providing value and service to others, building relationships, and transitioning from a sales hunter role to a relationship management role. He also underscores the importance of financial protection, especially for individuals between the ages of 40 and 60 who may face significant health issues or expenses. Join Sebastian Rusk and Mark Beelek on this episode of the Beyond The Story podcast to delve deeper into Mark's strategies for business success and financial protection.Timestamped Outline:(00:08:29) The Power of Relationship Building for Business Success(00:10:08) The Power of a Supportive Business Community(00:14:26) Financial Protection for Health Issues(00:15:17) Filling the "Oh Crap" Financial GapSocial Posts:📣 New episode alert! 🎙️ In our latest conversation, Mark Beelek shares his insights on building a network and getting referrals for business success. Discover the importance of falling in love with what you do and providing value to others. Tune in to learn Mark's approach to acquiring new business and finding your niche. Let's discuss the keys to networking and receiving referrals! #BeyondTheStory #BusinessSuccess #NetworkingTips📣 Join the discussion on the profound impact of being part of a business mastermind group! 💼💡 Mark, a member of Apex for over a year, shares his insights on connecting with like-minded individuals, gaining valuable knowledge, and fostering personal growth. Don't miss this episode of Beyond The Story! 🎧 #BusinessMastermind #ProfessionalGrowth #Podcast🎙️ Check out the latest episode of Beyond The Story! In this episode, we dive into Mark Beelek's mission to provide financial protection for those facing major health issues. Discover how he fills the gap and offers peace of mind. Listen now for an inspiring story of resilience and making each day count! #BeyondTheStory #FinancialProtection #Inspiration📣 New episode alert! 🎙️ "Filling the 'Oh Crap' Gap" dives into the importance of insurance products that provide financial support during major health issues. 💰💪 Join us as we discuss how to fill the gap and be fully prepared for any situation. #Insurance #FinancialSupport #BeyondTheStoryBlog Post:Mark Beelek's Strategies for Business Success and Financial ProtectionIn a recent episode of the podcast "Beyond The Story," host Sebastian Rusk interviewed Mark Beelek, an expert in business success and financial protection. Beelek shared valuable insights and strategies that can help individuals and businesses thrive in today's competitive landscape.One of the key takeaways from the episode is the importance of falling in love with what you do. Beelek acknowledges that not everyone can do what they love, but he emphasizes the need to find passion and purpose in your work. When you provide a valuable service to others and leave them better off, you deliver far more value than the money you ask for in exchange. This philosophy of making a positive impact on people's lives is at the core of Beelek's approach to business success.Building a strong network and getting referrals is another crucial aspect of Beelek's strategies. He believes in starting with cold calling and gradually turning a cold market into a warm one. By introducing yourself and offering to share what you do, you can establish relationship
20:5020/09/2023
Taking Charge: Creating Opportunities in Comedy: Joann Socrates - Stand Up Comedian
Send us a textJoann Socrates is a dynamic individual with a rich background in bodybuilding and comedy, known for her unique ability to create unforgettable experiences for audiences through her comedy shows. Her perspective on the challenges, rewards, and evolution of a comedy career is shaped by her diverse experiences, including her aspiration to perform at a renowned comedy venue in Austin and her idea of embarking on an open mic tour across the country. Joann acknowledges the difficulties and benefits of open mic nights, emphasizing the significance of performing in front of live audiences. She also draws a comparison between the discipline and patience required in bodybuilding and the process of developing a comedy career, demonstrating a positive and determined outlook on the comedy industry. Join Sebastian Rusk and Joann Socrates as they delve deeper into this topic on the next episode of the Beyond The Story podcast.Timestamped Outline:(00:01:23) Navigating the Comedy Industry: Challenges and Rewards(00:03:21) Tony's Roasting and Quick Wit Show(00:04:51) Austin Comedy Hub: A Thriving Stand-Up Scene(00:10:06) Taking Charge: Creating Opportunities in Comedy(00:10:40) The Value of Discipline in Bodybuilding(00:15:33) Virtual Comedy: Challenges, Benefits, and GrowthSocial Posts:🎙️ Join Sebastian and Joann as they dive into the challenges and rewards of pursuing a career in comedy. From finding smarter ways to navigate the industry to overcoming fears, they share valuable insights. Don't miss this episode of Beyond The Story! #ComedyCareer #PodcastDiscussion🎙️ New episode alert! 🎉 Join Sebastian and Joann as they dive into the world of comedy and discuss the hilarious and talented Tony Hinchcliffe on Kill Tony. 🤣🎭 Discover how Tony's quick wit and crowd work skills have helped shape the comedy industry. Listen now and let us know your favorite comedians who got their start on Kill Tony! #Comedy #KillTony #BeyondTheStory🎙️ Exciting news! 🎉 In our latest episode of Beyond The Story, hosts Joann and Sebastian dive into the thriving comedy scene in Austin, Texas 🎭 They discuss the influence of Joe Rogan, the benefits of open mics, and even share their dream of going on an open mic tour! Don't miss out on this hilarious and insightful episode! Tune in now! #ComedyScene #AustinComedy #BeyondTheStory🎙️ New episode alert! 🎙️Join Sebastian and Joann as they dive into the concept of "Building Your Own Table" in the comedy industry. 🎭🎉Discover the benefits of creating your own shows, bringing in fresh talent, and standing out in a competitive field. 🌟Listen now on #BeyondTheStoryPodcast! #ComedyCareer #TakeChargeOfSuccessBlog Post:The Challenges, Rewards, and Evolution of a Comedy CareerComedy is often seen as a shot in the dark, a career path that requires immense talent, hard work, and perseverance. In a recent episode of the podcast "Beyond The Story," hosted by Sebastian Rusk and featuring Joann Socrates, the challenges and rewards of a career in comedy were discussed in detail. The conversation shed light on the importance of creating one's own opportunities, the evolving comedy scene, and the impact of personal growth on a comedian's journey.One of the key takeaways from the episode was the concept of "Building Your Own Table." Sebastian Rusk emphasized that instead of trying to get a seat at the table, there has never been a better time to create your own table. This means taking charge of your career, creating your own platforms, and seizing opportunities. This approach allows comedians to showcase their talent and reach wider audiences without relying solely on traditional avenues.The episode also highlighted the thriving comedy scene
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How To Leverage Plant Medicine To Heal Yourself:Fiorella Oldani - Life Coach
Send us a textFiorella Oldani is a seasoned marketing and branding professional with a deep-seated passion for personal growth and wellness through transformation and conscious living. Her perspective on this topic was shaped by a transformative experience during a therapy session involving psilocybin, which led her to make significant life changes such as starting her own marketing consulting business. Fiorella believes in the healing and personal growth power of psychedelics, and she emphasizes the importance of freedom, connection, and being in nature. She views personal growth as an ongoing process that requires integration, accountability, and daily decisions aligned with the desired life. Join Sebastian Rusk and Fiorella Oldani as they delve deeper into this topic on the next episode of the Beyond The Story podcast.Timestamped Outline:(00:03:00) The Transformative Power of Gratitude Training(00:06:04) Transformative Happiness through Yoga and Meditation(00:11:20) Embarking on a Transformative Journey to Fulfillment(00:20:21) Creating Conscious Impact Through Marketing and Branding(00:25:55) The Lifelong Journey of Self-Discovery and Growth(00:32:43) Activities that Raise Your Vibration(00:39:53) Embracing the Unexpected for Personal Growth(00:45:30) Longevity and Well-being through Lifestyle ChoicesSocial Posts:📣 Join the discussion on the path of healing and personal transformation! 🌱💫 Sebastian shares his insights on finding the best version of oneself and making a positive impact on others. Discover the power of gratitude training, breath work, and the importance of being present. Let's break old patterns and live a life aligned with our desires! #HealingJourney #PersonalTransformation #BeyondTheStory📣 Join us on Beyond The Story as we explore the transformative power of The Art of Living course! 🌟 Discover how yoga, meditation, and mantras can bring happiness and peace to your life. Hear Fiorella's personal breakthrough and how it led her to a career in wellness and marketing. 🎧 Listen now for a holistic approach to living a better and happier life! #TheArtOfLiving #Transformation #Wellness #Podcast🎙️ New Episode Alert! 🎧Join us as Fiorella shares her transformative journey of transitioning to a fulfilling career. From feeling disconnected to finding purpose, she discovered the power of self-reflection and embracing life's surprises. Tune in for inspiration and tips on living a happier life! #BeyondTheStory #CareerTransformation📣 Join the discussion on marketing and branding for conscious messages! 🌍✨ Discover how highlighting individuals or companies with a conscious message can create positive change and spread awareness. Hear Fiorella's inspiring journey with plant-based medicine and her mission to make a positive impact. 🌿🌎 #BeyondTheStory #ConsciousMarketing #PositiveChangeBlog Post:Personal Growth and Wellness Through Transformation and Conscious LivingIn a recent episode of the podcast "Beyond The Story," hosted by Sebastian Rusk and featuring Fiorella Oldani, the topic of personal growth and wellness through transformation and conscious living was explored. The episode delved into the journey of healing, finding one's best self, making a positive impact on others, and integrating experiences and insights into everyday life.The process of personal growth and wellness is ongoing and requires self-reflection, accountability, and conscious choices. One transformative experience discussed in the episode was the Art of Living course, which combines yoga, meditation, and mantras. This course has the potential to lead to personal breakthroughs and even a career in wellness and marketing.Transitioning to a fulfilling career can
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Why Marketing Your Service-Based Business Online Is Important: Michael Buzinski - Digital Marketer/Best Selling Author
Send us a textMichael Buzinski is a renowned digital marketing expert with a unique journey from being a musician to becoming a key player in the world of online marketing. His perspective on his journey is that marketing, particularly online marketing, is a vital component for the success and growth of businesses. He stresses the importance of identifying the most profitable prospects for a service-based business and knowing where to find them online. Buzinski also underscores the importance of a high conversion rate on a website to maximize its potential in attracting and engaging customers. His views are deeply rooted in his own experiences and understanding of the challenges and opportunities in the marketing field. Join Sebastian Rusk and Michael Buzinski on this episode of the Beyond The Story podcast to delve deeper into his fascinating journey and gain valuable insights.Timestamped Outline:(00:03:28) From Failed Musician to Multimillion Dollar Agency Owner(00:08:41) Building a Buzzworthy Business with Michael Buzinski(00:12:52) Optimizing Websites to Attract Profitable Prospects(00:18:11) The Impact of Podcasting on Marketing and Community BuildingSocial Posts:📣 Join the discussion on Michael's incredible career journey! From failed musician to multimillion-dollar agency owner, his story is a testament to adapting in the digital age and finding true passion in work and life. Tune in to #BeyondTheStory to hear his inspiring story! #CareerEvolution🎙️ Exciting news! Michael Buzinski is back with a new season of his popular business podcast, "You Are Buzworthy." 🚀 This time, he's going solo and diving deep into building a buzzworthy business with a focus on marketing. 📈 Tune in to gain valuable insights and tips for service-based businesses and aspiring podcasters. #BeyondTheStory #Podcast #BusinessTips🎙️ Tune in to the latest episode of Beyond The Story as Sebastian and Michael dive into the importance of online marketing for service-based businesses. 💼 Discover how to find profitable prospects and optimize your website to attract and convert your target audience. Don't miss out on this valuable conversation! #MarketingTips #BusinessSuccess🎙️🔥 Podcasting is a game-changer for marketing and community building! Join Sebastian and Michael as they dive into how podcasting can generate leads for service-based businesses. Plus, learn the power of being a podcast guest and using other platforms to share your message. Don't miss this episode of Beyond The Story! #Podcasting #Marketing #CommunityBuildingBlog Post:Michael Buzinski's journey from being a musician to becoming a digital marketing expert is an inspiring story of resilience and adaptability. In a recent episode of the podcast "Beyond The Story," hosted by Sebastian Rusk, Buzinski shared his experiences and insights on how he transitioned from a failed musician to the owner of a multimillion-dollar creative agency and eventually founded Buzworthy Marketing, a virtual company that helps service-based businesses achieve profitable marketing results.One of the key takeaways from Buzinski's journey is the importance of adapting to the digital age. As technology continues to advance, traditional marketing methods are becoming less effective. Buzinski emphasizes the need for service-based businesses to embrace online marketing strategies to stay relevant and competitive in today's digital world. Relying solely on word-of-mouth referrals is no longer sufficient. Instead, businesses must identify profitable prospects and understand their online behavior to effectively reach and engage with their target audience.Buzinski also highlights the power of podcasting as a tool for marketing, community building, and lead generation. He en
20:2308/09/2023
From Plumber To Podcaster: Mitch Smedley - Smedley Plumbing
Send us a textMitch Smedley is a seasoned entrepreneur and podcaster who has made a significant impact in the trades and home service industries through his brand, Tradewinds. Mitch's perspective on entrepreneurship, community support, and unique branding strategies is rooted in his belief that small businesses need to be done right to compete with larger entities. He sees big tech companies and corporate investment firms as potential threats to smaller contractors and businesses and emphasizes the importance of community support and taking care of one's family and employees. Mitch also encourages entrepreneurs to take risks and start a podcast, viewing it as a tool to establish a unique brand and provide valuable information to listeners. He cherishes the freedom and impact that come with entrepreneurship, valuing the ability to make decisions that can positively affect both customers and employees. Join Sebastian Rusk and Mitch Smedley on this episode of the Beyond The Story podcast as they delve deeper into these insights.Timestamped Outline:(00:01:14) The Power of the Apex Network(00:04:13) Incorporating Personal Interests into Branding(00:10:24) Building a Thriving Business for Generations(00:14:02) Thriving in a Competitive Trades Market(00:18:31) Starting a Podcast: Just Do It!Social Posts:🎙️ Join Sebastian and Mitch on the latest episode of Beyond the Story as they dive into the power of community. Discover how being part of a network like Apex can lead to meaningful connections and friendships. Tune in to hear their insights and share your thoughts! #BeyondTheStory #CommunityMatters🎙️🐶 Branding and marketing are essential for any business. On our latest episode, we explore how Mitch, owner of a plumbing company, incorporated his love for dogs into his brand. Find out how this unique approach set his company apart and resonated with customers. Tune in now! #BeyondTheStory #Branding #Marketing #BusinessSuccess🎙️ Check out the latest episode of Beyond The Story! 💡 Discover the power of Legacy Business with Mitch Smedley. Learn how he's building a business that will thrive beyond his lifetime, prioritizing long-term success and impact. Don't miss out on this insightful conversation! #LegacyBusiness #BeyondTheStory #Podcast📢 Join the discussion on #SmallBusinessSurvival! 💼🔥 Explore the challenges faced by smaller contractors in the trades industry and how they can thrive in a competitive market. 💪💡 Don't miss out on valuable insights from Mitch Smedley and his mentorship program. 🎙️👥 Let's empower small businesses together! #BeyondTheStoryBlog Post:Entrepreneurship, Community Support, and Unique Branding Strategies: Insights from Beyond The Story PodcastIn a recent episode of the Beyond The Story podcast, hosted by Sebastian Rusk and featuring Mitch Smedley, the importance of community support, unique branding strategies, and the challenges faced by entrepreneurs were discussed. The episode shed light on the significance of building a strong network of friends and mentors, the power of branding, and the need for reinvestment and a solid foundation in the face of competition.One of the key takeaways from the episode was the emphasis on the role of community in entrepreneurial journeys. Mitch Smedley highlighted the value of having friends who uplift and support you throughout the entrepreneurial process. He mentioned that as entrepreneurs grow and transition, they often find themselves gravitating towards different friend groups that align with their goals and aspirations. Surrounding oneself with friends who inspire and motivate can be instrumental in achieving success.The episode also delved into the power of unique branding strategies. Mitch Smedley shared a
23:4407/09/2023
How To Start Doing Comedy: Dina Cruz - Comedian
Send us a textSebastian Rusk and Dina Cruz explore the thriving comedy scene in Miami and their personal experiences within it. They discuss the challenges of performing in a diverse city with various Latino communities that sometimes clash. The conversation also delves into their encounters with celebrities, highlighting the importance of treating others with kindness regardless of fame. Dina shares her accidental entry into comedy and the importance of challenging limiting beliefs. They also touch on the intersection of comedy and their speaking careers, the challenges of balancing a day job with pursuing comedy, and the importance of financial independence. The discussion concludes with humorous exchanges about online dating and the power of podcasting for business growth.Episode Outline:(00:00:05) Navigating Miami's Comedy Scene(00:06:09) Comedy and Celebrity Encounters(00:11:56) Accidental Entry into Comedy(00:17:04) Comedy and Inspiration(00:22:40) Balancing Comedy and Day Job(00:28:01) Parenting and Financial Independence(00:32:49) Online Dating and Comedy(00:38:01) The Power of PodcastingQuotes:(00:05:21) Be nice to people anyway.(00:10:53) I feel like comedy is the one thing that kind of breaks that facade down, even among strangers. So it's kind of like the ultimate love language, right? It's like the ultimate I don't know.(00:16:12) I make sure that I include in every single one of my talks giving people permission to do whatever the fuck it is they decide that they want to do.(00:18:31) If we weren't traumatized, we wouldn't have anything to talk about.(00:26:02) You need people like that sometimes to be said to be like, no, you're tripping. Stop it.(00:28:55) But there is a point in time between 18 and 22 that you have to absolutely draw a line of the sand and cut them off in a very, very healthy and productive way, because you're. Going to fucking ruin them.(00:35:22) I want to meet somebody in real life.(00:39:46) I love your passion for the art, and that's why I try to fuck with people that are sharing that same vision. And we kind of unintentionally keep each other accountable to stay in the craft by being in that community.Social Post:🎙️🔥 Exciting News! 🔥🎙️🚀 Introducing "Beyond The Story" podcast! 🚀🔍 Have you ever stumbled upon a hidden talent by accident? 🤔🎭 In this episode, join Sebastian Rusk and Dina Cruz as they share their unexpected journey into the world of comedy! 😂🎤🌟 From drunken late-night performances to skeptical moms, their hilarious stories will leave you in stitches! 😆💡 Discover how they defied expectations and pursued their passion against all odds! 💪🔥 Don't miss out on this side-splitting episode! Tune in now to "Beyond The Story" podcast! 🎧✨#ComedyAccidents #UnleashingTalent #BeyondTheStoryPodcast🎙️ Have you ever experienced the Miami comedy scene? 🌴🎭 Join Sebastian Rusk and Dina Cruz as they dive into their hilarious encounters and friendships within the Miami community on the latest episode of Beyond The Story podcast! From unforgettable mic nights to connecting with talented comedians like Evan Wimberly and JJ Wheat, this episode is packed with laughter and camaraderie. Tune in to discover the secrets of the Miami comedy scene and get ready for some serious belly laughs! Don't miss out, listen now! 🎧✨ #BeyondTheStory #MiamiComedy #HilariousEncounters #Podcast🎙️ Have you ever wondered about the power of podcasting and how it can grow your business? Well, you're in for a treat! In the latest episode of Beyond The Story, I had an incredible conversation with the hilarious Dina Cruz. We talked about her experience with crowd work, crushing
41:5315/08/2023
How To Use Cold Email To Get Booked On Podcasts: Brad Axelrad - Face Your Dragons
Send us a textDiscover the power of podcasting as a marketing tool and the success of podcast outreach strategy in this captivating episode of the Beyond the Story podcast. Brad Axelrad shares his experience of using Pod Seeker and Woodpecker Co to book himself on 20 podcasts in just one month, leveraging existing podcast audiences to get his message out. Sebastian Rusk discusses his outbound outreach process and his goal of attracting interest from bigger podcasts and media outlets. The conversation also explores the transformative power of healing and the concept of the five dragons faced by entrepreneurs and speakers. Don't miss out on this insightful conversation that highlights personal growth, podcasting as a marketing tool, and the potential of podcast outreach strategy in reaching new audiences.Episode Outline:(00:00:05) Booking Yourself on Podcasts(00:04:39) Podcast Outreach Strategy(00:08:50) The Power of Podcasting(00:13:34) The Power of Healing(00:17:56) Hoffman Institute: Deep, Beautiful WorkQuotes:(00:02:23) Once you let everything else go and you know where you're supposed to be and you're in your lane, everything works.(00:06:17) But once we found a podseeker on AppSumo, that made it very easy. And then you got to go through the grunt work of either you or an assistant, going through the grunt work of finding the right shows, getting the emails and the first names, and then figuring out woodpecker.(00:12:34) Your level of success will only equal the level of trauma you've been willing to heal in your life.(00:16:27) The pain is ours. There's just so much opportunity in our pain.(00:18:07) It's the deepest, most beautiful work I've ever experienced.Social Post:🎧 Introducing "Beyond The Story" podcast! 🎙️🔥 Are you tired of the same old radio interviews? Looking for something fresh and exciting? Look no further! Join us on Beyond The Story, where we bring you modern-day radio interviews without the red tape and logistics! 🌟💡 Discover the power of podcasting as we dive into captivating conversations with thought leaders, celebrities, and experts. Our host, Sebastian Rusk, knows how to facilitate a productive interview that will leave you inspired and craving for more! 💪🎙️ In our latest episode, Sebastian chats with Brad Axelrad, a podcasting pro with over 30 guest appearances! They reveal the secrets to being an exceptional podcast guest and share valuable insights on effective communication, facing fears, and leveraging your energy for success! 🎯🌟 Don't miss out on this incredible opportunity to learn from the best! Tune in to Beyond The Story and discover how to communicate powerfully, be succinct, and turn your fears into fuel for greatness! 🚀🔗 Click the link in our bio to listen now! 🎧✨#BeyondTheStoryPodcast #Podcasting #ThoughtLeaders #CommunicationSkills #FaceYourFears #Inspiration #SuccessTips #PodcastGuesting #PowerfulConversations🎙️ Have you ever experienced a life-changing shift? 🌟 Join us on the latest episode of Beyond The Story as Sebastian Rusk and Brad Axelrad dive deep into their personal journeys of transformation and growth. From facing fears to riding dragons, they share powerful insights on navigating entrepreneurship and finding purpose. 🐉 Don't miss out on this inspiring conversation! Tune in now on your favorite podcast platform. #BeyondTheStory #Transformation #Entrepreneurship #Inspiration🎧 Looking for a podcast that will take you on a deep, beautiful journey? Look no further! Check out Beyond The Story, where Sebastian Rusk and Brad Axelrad dive into the most incredible experiences. In their latest episode, they discuss transformative work at Hoffman Institute. It's a must-listen! 🌟
18:4614/08/2023
How to Light Your SPARK: Jaclyn Gallo - Spark Your Light Studios
Send us a textIn this episode of the Beyond the Story podcast, Sebastian Rusk interviews life coach Jaclyn Gallo, who shares her journey of discovering her passion and building a successful coaching business. Despite facing failures and setbacks, Jaclyn persevered and learned valuable lessons about mindset and the blessings that can come from failure. She emphasizes the importance of discovering what works in one's life and shares how asking herself a simple question led her to start speaking and eventually build her business. The conversation also explores the importance of chasing a fulfilling life rather than solely focusing on money, and the benefits of conducting in-person interviews for a more connected experience. The episode concludes with a focus on not giving up and using failures as opportunities for growth and navigation towards success.Episode Outline:(00:00:05) Navigating Failure and Finding Fulfillment(00:04:34) Discovering What Works(00:09:01) Coaching and Chasing a Life(00:13:37) Benefits of In-Person Interviews(00:17:50) The Impact of Not Giving UpQuotes:(00:04:15) I just fell in love with the power that we have to create our own lives.When you learn to look at what is working instead of what isn't, so many doors open.(00:10:18) Imagine being able to be told early on in your career, hey, listen, don't chase the money. Chase a life.(00:14:34) The ability to connect is different as well, too. And just to be able to look around and be like, mine is a lot of fun.(00:19:41) If I could just do one thing for people, if there was some genie that came down and said, you can only have one impact, what would it be? I'm 100% certain on what mine would be. And it would help people not give up.Social Post:🎧 Attention all personal growth enthusiasts! 🌱✨ Have you ever wondered how reading and personal development can transform your life? 📚🌟 Tune in to the latest episode of Beyond The Story podcast, where Sebastian Rusk and Jaclyn Gallo dive deep into their favorite books and the profound impact they had on their journeys. 🎙️💡 Discover the power of books like "The Secret," "Girl, Wash Your Face," and "The One Thing" in unlocking your true potential. 📖💪 But the real game-changer? Jaclyn's moment of clarity that led her to embrace her unique story and start speaking at colleges, inspiring countless lives along the way. 🎤🌟 Don't miss out on this empowering conversation that will leave you motivated and ready to take on the world! 🌎✨ Listen now on Beyond The Story podcast! 🎧🔥 #PersonalGrowth #BooksThatInspire #Empowerment #BeyondTheStory🎙️📚 Looking for a podcast that will captivate you from the very beginning? Look no further than Beyond The Story! 🌟In a recent episode, host Sebastian Rusk and guest Jaclyn Gallo discuss the power of in-person interviews and the energy shift that comes with them. 🤝✨ They dive into the importance of connecting face-to-face and the unique experience it brings.But that's not all! They also share their favorite books, including "Everything You Want" by Derek Silvers, a short and insightful read about the lessons learned in building a successful business. 📖💼And if you're into personal development, they mention "Breaking the Habit of Being Yourself" by Joe Dispenza and "Calling In," a seven-week journey to prepare yourself for meeting your person. ❤️📚So, if you're ready to be inspired and learn from these incredible conversations, tune in to Beyond The Story now! 🎧✨#PodcastRecommendation #BeyondTheStory #InPersonInterviews #BookLovers #PersonalDevelopment📚🐱 Looking for a cozy small town bookstore with lots of cats? 🐾📖 Look no further! Join Sebastian Rusk and Jaclyn Gallo on the latest episode of Beyond The
21:2811/08/2023
How To Radically Change Your Life and Start a Movement: Ryan Stewman - Founder of APEX Entourage
Send us a textIn this captivating podcast episode, the impact of the transformative movement known as Apex takes center stage. Sebastian Rusk expresses his profound gratitude for what Ryan Stewman has achieved with Apex, stating that it has completely changed his life. Stewman reveals that Apex is not just a typical mastermind or networking group, but a powerful movement that provides a sense of belonging for those who have experienced abandonment or betrayal. Building Apex has been Stewman's most challenging endeavor, yet also the most rewarding. Astonishingly, Apex has rescued over 200 sex trafficked children, with all the profits going back into supporting essential facilities, employees, and charities. Despite their differences in personal lives, Rusk finds inspiration in Stewman's ability to build a successful business and create a loving family. This conversation underscores the remarkable impact of Apex in transforming lives and emphasizes the importance of compassion and making a positive difference in the world.Episode Outline:(00:00:05) The Impact of Apex(00:06:09) Overcoming Adversity and Finding Success(00:11:43) Chasing Life, Not Money(00:17:13) The Challenges of Leadership(00:22:34) Building a Successful Business with Integrity(00:28:05) Building a loyal and responsible community.(00:33:28) Living by Core Values(00:38:46) Discovering Podcasting(00:44:14) From Prison to Success(00:49:37) Finding Purpose Through Adversity(00:55:00) The Power of Embracing Your Calling(01:00:19) Unlikely Friendship in Prison(01:05:23) Life-changing experiences in prison(01:10:52) Signing off.Quotes:(00:04:07) But I looked around, and none of them had it. So I went, fucking got it. You're not bringing it back to us.(00:10:19) Man, this struggle makes me stronger.(00:15:26) The more I chase life and have a good life and being that example, the more money shows up.(00:20:49) A three-foot wave will kill you. You know what I mean? Those guys out there are just like ducks. They're experts. And then you go out there as an amateur and you like, fucking almost die. You're like, dude, these guys? Wow. There's a lot more to this.(00:26:05) The biggest mistake I ever made, because this is what I did. I did 25 grand for a year. And after a year, it's like, thanks, Sebastian. Now I have to find somebody else to take your spot. It's a transactional relationship sitting down with Frank. And he goes, I started this recurring monthly thing back in 2009. I quit in 2010 because that's what Frank does. He likes to try stuff and stops. That's just how he rolls, right? It's good for him. It works for him. But he goes, man, I wish I'd have stayed consistent this whole time, because I did the math. I'd be making 9 million a month. I'm like, that's significant.(00:31:09) The most expensive thing I've ever done is keep my fucking word. It's cost me tens of millions legitimately tens of millions of dollars keeping my word.(00:35:06) If it doesn't check all those four boxes, we won't do it.(00:40:43) I knew you were going to say that.(00:45:51) Man, how many times in your life, listeners, have you told people what you were called to do? Whether you believe in God or not, that's your problem. But tell people what you were called to do, and then some agent of average in your life shoots down your dreams because they're not capable of it. What she was saying was, there's no way I could do that, so how can you do it?(00:52:37) That guy is special. And that guy, I don't know why the fuck he's working here, but you need to link up with him, because there's something about that dude.(00:57:57) When you step the fuck into what God's calling you to
01:11:0710/08/2023
How To Build Online Authority: Stephanie Garcia - Lights, Camera, Live
Send us a textThe digital age has opened up a world of opportunities for those looking to explore, create, and connect. Empty Nester Digital Nomad, Content Curation Strategy, Empty Nester Dating, and Podcast Launch are all ways to make the most of the digital age. This podcast episode explores the way that digital technology can create flexibility in lifestyle and work, how to curate content to make a meaningful narrative, and the importance of building meaningful connections. It also takes a deep dive into the process of launching a successful podcast, providing expert advice on how to start and manage a successful podcast. Whether you're looking to build your career in the digital age or just looking to learn more about the world of podcasts, this episode has something for everyone.Episode Outline:(00:00:05) Live Streaming Necessity(00:04:54) Empty Nester Digital Nomad(00:08:59) Creating a Lifestyle Business(00:13:22) Content Curation Strategy(00:18:06) Working and Learning(00:22:43) Empty Nester Dating(00:27:22) Podcast LaunchQuotes:(00:02:49) If I could do this for Nike, Sephora, Clinique, I sure as hell do it myself.(00:07:47) No one needs to be home for dinner. There's not been a better time. Like, no one, no one's waiting, my friend.(00:09:28) If you want a lifestyle business, you have to have a lifestyle.(00:17:56) Where your attention goes, energy flows.(00:22:00) No, seriously, it's like, what are we doing here? And then we all realized, okay, when we go to Paris, it's really just for now, drinking wine, but it wasn't really for the food.(00:22:50) Alignment over assignment. Ladies and gentlemen.(00:27:26) We'll talk to you next time.Social Post:Are you looking for a podcast that goes way beyond the story? Look no further than Beyond The Story! On this episode, Sebastian Ross and Stephanie Garcia discuss the importance of having the right gear for podcasting, their own experiences with adulting, and the emotional rollercoaster of being a single parent. Tune in to hear their inspiring stories and get the scoop on the best podcasting gear! #BeyondTheStory #Podcasting #Adulting #SingleParentingAre you looking for a podcast that will help you unlock your potential and live a life of freedom and flexibility? Look no further than Beyond The Story! This podcast is hosted by Sebastian Rusk and Stephanie Garcia, two entrepreneurs who have reverse engineered their lives to create a lifestyle business. They discuss topics such as habits, routines, and non-negotiables that will help you create the life you want. Tune in to hear their inspiring stories and learn how to create a life of freedom and flexibility! #BeyondTheStory #LifestyleBusiness #UnlockYourPotentialAre you looking for a way to connect the dots between your life experiences and the stories you tell? Look no further than Beyond The Story! In this episode, Sebastian Rusk and Stephanie Garcia discuss how to use Rome Research to create a mind map of your life experiences and memories. From favorite movies to special moments, Rome Research can help you create a unique and personalized story that will capture the attention of your audience. Tune in to Beyond The Story to learn more about how to use Rome Research to create a powerful story! #BeyondTheStory #RomeResearch #StorytellingBlog Post:Sebastian Rusk and Stephanie Garcia, hosts of the Beyond the Story podcast, recently signed off from the podcast launchlab.com studios, promising to talk to the audience again in the next episode. During their conversation, they discussed the importance of having a lifestyle that matches the lifestyle business they want to have. They shared their experiences of l
27:3624/07/2023
Why Your Brand Needs Public Relations: Christine Haas - Christine Haas Media
Send us a textThe use of Public Relations can provide invaluable benefits to businesses in the digital age. From controlling the narrative and building trust and credibility with their target audience, to responding to and managing unexpected events, PR is essential for businesses to reach wider audiences and establish positive reputations. However, it is important to avoid Pay to Play PR, as this practice does not provide genuine or authentic results. Instead, companies should focus on utilizing PR and Media Placement to ensure their message is communicated correctly. PR Crisis Management is a specialized field that is essential for businesses to anticipate potential crises, develop strategies to mitigate their effects, and respond quickly to any issues that arise. Ultimately, PR is an invaluable tool for businesses to build trust and credibility with their target audience.Episode Outline:(00:00:05) Public Relations Benefits(00:04:34) Pay to Play PR(00:08:31) PR and Media Placement(00:12:15) PR Crisis ManagementQuotes:(00:03:53) And so I tell my clients, it's what you do with your placement that matters. So maybe you get on GMA, maybe you get on CBS, Austin, whatever it is, you have got to put it in front of where your people or your potential clients are.(00:05:51) It really bothers me because I see people trying to brand themselves and put that out there, and they understand the power. But a lot of people, I can't even tell you how many high-level executives don't realize that they're being paid to play placement. They don't understand it. It's not real news.(00:11:50) Ultimately, what we try to do is help people understand their right pitch for the media and then go from there.(00:14:17) But again, we use it now to help people get their brand out there and their message out there, but protect them as much as possible, too.Social Post:Are you looking for a podcast that will help you understand the world of PR? Look no further than Beyond The Story! We discuss the power of earned media, the dangers of pay to play PR, and how to make sure you're searchable on chat, GPT, and other platforms. Tune in to hear our conversation about the amazing amount of pay to play PR and how it makes our industry look terrible. Don't miss out on this episode! #BeyondTheStory #PR #EarnedMediaAre you looking for an expert's perspective on how to protect your brand and get the most out of media exposure? Look no further than Beyond The Story! Our latest episode features Sebastian Rusk, a PR expert who helps clients understand their right pitch for the media and then go from there. He also provides crisis management and media training to help minimize damage. Tune in to hear his advice and learn how to make the most of your media exposure! #BeyondTheStory #PRExpert #MediaExposureAre you looking for a podcast that will help you understand the importance of PR and crisis management? Look no further than Beyond The Story! In this episode, Sebastian Rusk and Christine Haas discuss the importance of PR and crisis management for brands, especially larger ones. They also talk about how social media can be used to protect a brand's reputation and how to prevent crises from happening in the first place. Tune in to hear more about this fascinating topic! #BeyondTheStory #PR #CrisisManagementBlog Post:PR and media relations are more important than ever in the digital age. With the rise of AI and mobile devices, it is critical for brands to get their message out there in order to build trust and credibility. Sebastian Ross and Christine Haas, hosts of the Beyond the Story podcast, recently discussed the importance of PR and media relations in the digital age. Christine, a f
15:4521/07/2023
Some History of Miami: Carolina Florez - Caro The Tour Guide
Send us a textBeginning with the captivating detail that Carolina Florez was inspired by her time in Denmark to take risks and trust herself, this podcast episode follows Carolina's journey as a tour guide in Miami. Sebastian Rusk and Carolina discuss sustainable forms of transportation, the history of Miami, the art scene, Carolina's content creation on Instagram, and her upcoming tour of the city. They also discuss the importance of historic preservation, the gentrification of Winwood, and Carolina's hobbies and experiences living in Denmark. The tour is on a double decker bus and lasts two hours, with a trivia game associated with it and grand prizes from Visgaya and Fairchild. Carolina's tour is open to locals only and is sure to be an exciting and educational experience.Episode Outline:(00:15:50) The Rise of Miami(00:21:21) Shenandoah & Miami(00:26:31) Winwood Gentrification(00:10:50) Miami Mondays(00:32:02) Miami Mondays Content(00:36:56) Miami History Tour(00:00:00) Tour Guide Carol(00:05:30) Self-SufficiencyQuotes:(00:27:18) It's the same thing with Walk no longer. And I was going to say, when I started going to Winwood and when it was starting to come to life, Art Walk was dope. Like, you could literally go from gallery to gallery with a glass of wine or a cocktail and meet the artist and get to life.(00:15:31) Pan Am is what helped shape Miami or set the tone for Miami being an international city, because they were the first airline to charter international flights.(00:07:04) Don't just do anything for the money. Find a value or take a job that is going to give you a skill.(00:20:25) She made it very pedestrian friendly. She put it a lot of like everything was really intentional because she wanted it to feel like a suburb right next to the city so people can work in Brickell and then live and have that life.(00:03:38) Follow your heart, follow your intuition, and just do what you want to do.(00:37:51) Might meet a wifey. Never know.(00:23:20) It's not a great example of a park, really. Like, Brickell has no parks. And they deal with poop problems all the time because dogs are sitting on the sidewalks. Because there's no parks.(00:33:53) Like, I know that I'll pull through, and I'll know I'll get out there, but it also showed me a different quality of life and the way that we were all biking around. We all had access to easy, clean, great public transportation, and how I felt in that space. I realized, like, wow, this is so much better, because I grew up in Kendall, and like I mentioned, also my parents worked at the DMV.Blog Post:When Carolina Florez was 19, she found a job as a tour guide in Miami on Craigslist. Little did she know, this job would not only shape her career, but also her outlook on life. On the Beyond the Story podcast, Carolina and host Sebastian Rusk discussed her journey as a tour guide, her content creation on Instagram, and her upcoming tour of the city. Carolina started her tour guide career four years ago, learning about Miami’s history and gaining insight into the city’s culture. During this time, she also started Miami Mondays, a two-minute video series about a different landmark or historic event related to Miami, which she launched in May 2020. With the pandemic, Carolina received $800 a week in unemployment benefits, which allowed her to focus on creating content and pursuing her passions. Carolina and Sebastian discussed the importance of historic preservation, the gentrification of Winwood, and Carolina’s hobbies and experiences living in Denmark. Carolina was inspired by her time in Denmark to take risks and trust herself, and she realized that if she could do a six-month study exc
38:5107/07/2023
How To Find The Love Of Your Life: Arica Angelo
Send us a textA captivating conversation between Sebastian Rusk and Arica Angelo, two experts in the field of relationships, reveals the importance of believing in yourself and shifting your mindset. They discuss Ryan Seacrest's career, Rusk's journey to becoming a dating coach, Arica's journey to becoming an advice columnist, and how to remove barriers to finding love. They also discuss how to cultivate a relationship with one's heart and how to go from glory to glory to uplevel and experience more freedom. Through their conversation, they emphasize the power of love to revolutionize and the importance of giving others permission to do the same.Episode Outline:(00:01:20) Dating After Divorce(00:04:37) Dating Advice Blogging(00:03:23) Dating Advice Blogging(00:07:23) Dating Coaching OGs(00:05:59) Becoming a Coach(00:13:40) Healing Through Freedom(00:01:55) Removing Barriers to Love(00:00:00) Dating Expertise(00:18:03) The Power of BeliefQuotes:(00:00:45) He's got a charisma to him and he's got this genuineness about him that people just want to see more of him.(00:08:21) Your job is not to find love, but to remove all the barriers that keep you from love." - Rumi(00:06:14) Love is a powerful force.(00:17:49) I want to keep experiencing more and more of it. I want to go from one glory of freedom to the next glory of freedom to the next glory from there. That's why I do the work, because I want to be free.(00:03:58) Who needs help with dating? It's like taking candy from a baby. Who needs help with this?(00:02:52) I was like a kid in a candy store. I like sending friend requests. I was like a beast.(00:07:42) We were like the OGS of the game.(00:20:42) Know this, babe. You're already loved. May not feel it, your world may not reflect that, but it doesn't matter. The truth is you were loved. Now ask yourself, how can I start removing anything that tells me differently?(00:04:57) You have this gift. Tell people what you're doing.Blog Post:Have you ever wanted to uplevel your relationships and experience more freedom in your life? If so, you’re not alone. Sebastian Rusk and Arica Angelo, two experts in the field of relationships, recently had a captivating conversation about how to shift your mindset and remove barriers to finding love. Sebastian Rusk is a dating coach who has been in the business for over 15 years. He was one of the original dating coaches before the rise of social media, and he had to explain his job to people before they even knew what a dating coach was. He has a program called Emotional Warrior which focuses on getting to the root of the problem and setting people free to receive love. Arica Angelo is an advice columnist who has been helping people find love for over 20 years. She started her journey when she moved to LA to pursue a career in modeling and television. She was initially skeptical of the idea of giving people dating advice, thinking it was too easy. But when she realized that many of her friends were dating people who weren't good for them, she decided to use her gift of connecting with people to help others. Through their conversation, Sebastian and Arica emphasized the power of love to revolutionize and the importance of giving others permission to do the same. They discussed how to cultivate a relationship with one's heart and how to go from glory to glory to uplevel and experience more freedom. Arica reminded listeners to remember that they are already loved, even if it doesn't feel like it or the world doesn't reflect it. Sebastian and Arica also discussed the importance of believing in yourself and removing barriers to finding love. Sebastian used the story o
30:4728/06/2023
How Getting Sober Can Radically Change Your Life: Kenny Baden - Blue Collar Baller PCR Roofing
Send us a textReady to be inspired? Join host Sebastian Rusk on the Beyond The Story podcast as he sits down with special guest Kenny Baden, an entrepreneur who overcame his drug addiction to achieve great success. Listen as Kenny shares his journey, from hitting rock bottom to learning how to take small steps towards progress. Along the way, he developed a passion for helping others grow in all areas of their lives. Sebastian and Kenny also discuss the importance of sobriety and how it translates to success in sales. Get ready to be motivated and uplifted by this powerful conversation. Don't miss out - subscribe now and leave a review for Beyond The Story!Timestamps[00:00:05] From Addiction to Success: Ken Baiden's Story [00:03:08] From Addict to Sales Success: A Rocky Journey [00:06:22] Overcoming Addiction and Hitting Rock Bottom [00:09:21] Overcoming addiction through daily commitment [00:12:11] Overcoming challenges and achieving financial success through sobriety [00:15:22] Sobriety and Success in Sales [00:17:57] Overcoming addiction to help others [00:20:53] The Benefits and Cool Factor of Sobriety [00:23:53] Party Success without Alcohol; Ketamine and PTSD [00:26:56] The Importance of Responsible Casual Drinking [00:29:50] Guest Encouragement and Final ThoughtsBest Quotes[00:00:28] Full circle moment here. Yes. Full circle. You're officially a podcaster. Now you're on my podcast. I'm gonna be on your podcast that I helped you launch. Yep. That's what it's all about. Oh, this happens. You know? That's what it's all about [00:01:19] Dude, I wanna hear the backstory. That's what we do here on this show is tell people's back story of how it all kinda came together and got you to where you're at right now, present day [00:02:20] I got in a car accident, a car accident, I was on pain killers for, I think, 3 years. This is back when they were giving those things out, like, skittles. Yeah. So You know, I I barely made it through college, and that's because it's a progressive thing, man [00:11:11] Ultimately, the biggest thing was that I was just committed to one day at a time doing whatever I needed to do right then I was just committed to doing what I had to do no matter howBlog PostArticle 1: Kenny Baden's Journey to Success The Beyond The Story podcast episode featuring host Sebastian Rusk and guest Kenny Baden is a must-listen for anyone looking to be inspired by someone who has overcome challenges to achieve great success. Kenny opens up about his struggles with addiction after a car accident that left him on painkillers for three years. He reveals that this led to a difficult college experience but has shaped him into the person he is today. Here are three tips to take away from Kenny's story: 1. Overcoming challenges can lead to personal growth and success. 2. Addiction is a serious issue that requires treatment. 3. It's possible to turn your life around and achieve success even after a rough start. Kenny's quote from the podcast, "I've only got one speed," shows his determination and exemplifies his success. This podcast episode will inspire and motivate listeners to push through their own challenges to achieve their goals. Tune in to Beyond The Story to hear more about Kenny's incredible journey. Article 2: Kenny Baden's Road to Entrepreneurship The Beyond The Story podcast episode featuring Kenny Baden charts his journey from overcoming addiction to achieving success as an entrepreneur. The podcast, hosted by Sebastian Rusk, is a fascinating and inspiring listen. Kenny reveals that his battle with addiction fueled his entrepreneurial spirit. He
32:1826/06/2023
How To Build An Offline Community with Web3: Monica Rojas - Community in Web3 -
Send us a textIn this episode of "Beyond the Story with Sebastian Rusk," host Sebastian Rusk sits down with Monica Rojas, an expert in Web3 and community building. They explore the concept of building offline communities using Web3 technologies and discuss the potential of blockchain and decentralized platforms to foster meaningful connections. Monica shares her insights on the challenges and opportunities of community building in the Web3 space, providing valuable strategies and examples. Listeners will gain a deeper understanding of the intersection between technology and community building and how Web3 can revolutionize offline communities.Episode Structure:Introduction (00:00 - 01:57)Guest Introduction (01:57 - 03:45)The Power of Web3 for Community Building (03:45 - 08:14)Challenges and Opportunities in Community Building (08:14 - 16:20)Examples of Offline Communities in the Web3 Space (16:20 - 17:51)Notable Quotes:"Web3 brings transparency, trust, and ownership to community building, creating a new paradigm for offline connections." (05:32)"One of the challenges in community building is maintaining engagement and sustaining the community's sense of purpose." (11:48)Connect with Sebastian Rusk:Beyond The Story PodcastInstagramFacebookConnect with Monica Rojas:N/A Other MaterialsThese materials help you promote your podcast. Quotes can be used for audio & video grams or quote cards. Blog and social posts will help your website and social media presence.
17:5124/05/2023
How To Create The Life You Want - Miami Real Estate Professional: Irene Gonzalez - OnePath Realty
Send us a textLooking for inspiration on how to transition from an unsatisfying career to a thriving one? Beyond The Story, hosted by Sebastian Rusk, is the podcast for you! Featuring guest Irene Gonzalez, the founder of a swimwear company, and now a successful real estate agent, this episode is all about finding happiness in your work. Learn how focusing on what truly makes you happy is key to overcoming fear and uncertainty in your career. They also discuss the importance of seeking improvement and how categorizing different aspects of life can help create a blueprint for success. Tune in to discover how pushing outside of your comfort zone leads to success and satisfaction. Don't miss the chance to hear the advice on creating a fulfilling career from these two inspiring entrepreneurs. Subscribe and leave your review now!Timestamps[00:00:05] Irene's transition from swimwear to real estate[00:03:57] Transitioning from Swimwear to Real Estate[00:07:30] Embracing Change for Personal Happiness[00:11:06] Analyzing life areas and managing stress[00:14:40] Real estate agent's door knocking project[00:18:01] Mastering Mindset for SuccessBest Quotes[00:07:35] The biggest lesson is do what makes you happy. If you're in something that you're not happy with and you're staying there for the sake of fear because you don't know what's gonna come after that, the uncertainty of what done familiar[Unknown] Stuck is a mindset that you're choosing. It is there there's some there's some area that you have not yet addressed about you that could be holding you back[Unknown] Overwhelm and anxiety are your friends. They're knocking on your door and saying, hey, you feel this way because something needs to be adjusted[00:13:48] I'm a pandemic realtor. That's where I really, like, learned how to be a realtorBlog PostArticle 1: How Irene Gonzalez Started Her Entrepreneurial Journey in FashionOn Beyond The Story, Sebastian Rusk sat down with Irene Gonzalez to talk about her entrepreneurial journey. Irene is a fashion industry expert and the founder of a swimwear company. Throughout the podcast episode, she discussed how she got started and progressed in the fashion industry.Irene's inspiration to start her own swimwear line came out of nowhere. She was always behind the scenes in the fashion world, but it wasn't until she had a thought that it could be cool to have a swimsuit company that she made the plunge. At first, she felt intimidated by this idea since she knew nothing about designing swimsuits. However, she connected with someone who offered to guide her through the process. Irene worked step by step and reached out to small boutiques, participated in fashion shows, and attended networking events.If you're inspired by Irene's journey, here are three tips to get started as an entrepreneur in the fashion industry:1. Start with small steps and connect with individuals who can guide you through the process.2. Attend fashion shows and network events to meet other industry professionals and make valuable connections.3. Do market research and identify a niche that will set you apart from competitors in the industry.Irene's journey started with a simple thought, and now she is a successful entrepreneur in the fashion industry. If you want to learn more about her story and pick up some valuable tips, listen to the Beyond The Story podcast episode featuring Irene Gonzalez.Quote: "No way. Like, where would it even start? I don't know anything about that. And talking to somebody, they had experience, and they were they volunteered to kinda guide me through the process." - Irene GonzalezArticle 2: Irene Gonzalez's Transitio
20:3623/05/2023
How The Groove Cruise Started: Jason Beukema - The Groove Cruise/Whet Travel
Send us a textGet ready for an inspiring episode of Beyond The Story with your host, Sebastian Rusk! In this episode, Sebastian reconnects with his longtime friend, Jason Beukema, who shares his remarkable journey to success. Starting with a casual cruise with friends, Jason built Groove Cruise into a 20-year-old thriving business. Sebastian also shares his travel company's success and charity-side called Destination Donation. They discuss the mental health aspect of their programming and seek to provide a supportive space for mental health, including suicide prevention courses. It's an eye-opening conversation about getting out of one's comfort zone and surrounding oneself with those striving for success, bringing joy, and impacting positively. With their insightful and valuable advice, be ready to level up in life and be sure to check out Beyond The Story now!Timestamps[00:00:05] Serendipitous Meeting: Sebastian and Host's Backstory[00:03:38] Long-lasting Friendship and the Origin of Groove Cruise[00:06:17] From Entrepreneurship to Building a Successful Travel Company[00:09:24] Experiential Travel Business and Charity Foundation[00:12:47] Preventing Suicide: Importance of Mental Health Programs[00:15:50] Overcoming fear and bringing joy through comedy[00:18:53] The Value of Continuous Learning and Growth[00:21:57] Redefining Wealth and Celebrating Friendship[00:24:54] Reluctantly Attending a Popular EventBest Quotes[00:00:31] That bow tie has since been retired. Good. It's so uncomfortable[00:03:32] I've never had that type of, you know, fee direct feedback unsolicited before[00:04:38] You know, you got something that most don't have, and I don't even have it. And it's stage presence and it's talent and it's a gift, but you gotta dial it in[00:10:11] I had pretty lofty goals But yeah, we've done over 50 island events as well over the 20 years and we've done resortsAll Quotes[00:10:43] But yeah, we've done over 50 island events as well over the 20 years and we've done resorts. So, yeah, done different different types of stuff, but mainly all in the travel experiential travel. Space[00:08:29] I remember asking you, like, wow, running a cruise ship. Like, what does that take? And I think at the time, it was a million bucks. Yeah. But it doesn't work right now. Yeah. And then I'm stuck. I'm not shocked[00:03:23] I'm defeated. It was like 1 in the morning. But before I left, I wasn't taking no for an answer[00:11:01] I've always had a charity aspect to it. So I started my foundation wet foundation over 10 years ago now[00:07:02] So my bus I put a business plan together to charter a cruise ship in 5 years. So, basically, double it every year. So do 01/25/5700, a thousand, 2000, which is the smallest mass March market cruise ship[00:14:03] You gotta find the good in it even though it's absolutely tragic and the good in it is our self-awareness of realizing It is never that bad, and there are resources available and tools available to be able to implement into your life where when a chick gets hectic, it's okay to reach out and make a phone call[00:03:32] I've never had that type of, you know, fee direct feedback unsolicited before. Like, I need to at least know where you're coming from[00:09:05] I think you told me that even the dining hall isn't open, like, the dining hall gets turned into a venue as well?[00:04:38] You know, you got something that most don't have, and I don't even have it. And it's stage presence and it's talent and it's a gift, but you gotta dial it in[Unknown] We have a huge mental health focus that we recently started[00:09:57] It's like a billion dollar cruise ship, whic
25:5622/05/2023
Former UK Police Detective Turned Entrepereanur: Simon Osamoh - Kingswood Security
Send us a textJoin host Sebastian Rusk as he interviews seasoned security consultant and author Simon Osamoh on Beyond The Story podcast. In this episode, Sebastian and Simon delve into Simon's journey as a detective in England, his transition to the US security industry and his experiences as an entrepreneur. The conversation covers Simon's involvement in various podcasts, his views on entrepreneurship and success, the importance of de-escalation in difficult situations, and the significance of perseverance in business and podcasting. This thought-provoking episode also emphasizes the need to stay vigilant and aware of potential dangers in our day-to-day lives. Tune in today to gain new perspectives and insights. Don't forget to subscribe and share your valuable feedback with us!Timestamps[00:00:05] Introducing Simon: From Detective to Counter-terrorism Expert[00:03:16] From Detective to Chief Problem Solver[00:06:29] Business benefits of podcasting[00:09:48] De-escalation and Entrepreneurship Strategies[00:13:00] Perseverance in Business and Podcasting[00:15:51] Safety and GratitudeBest Quotes[00:00:29] I followed some of your stuff for quite a while. So it's an honor and privilege to be with you today[00:01:22] My primary sort of business is security consulting, so we help organizations stay safe and secure schools, small businesses, houses of worship[00:03:49] As a police officer, all you were doing was solving people's problems And as an entrepreneur as a business owner, you are really rewarded by how many problems you can solve for people[00:08:25] Having a podcast allows people to get to know you to hear your voice, to resonate with you, find that connection with youAll Quotes[00:10:55] The world needs a little bit of that these days. I think we always have[00:01:22] My primary sort of business is security consulting, so we help organizations stay safe and secure schools, small businesses, houses of worship[00:08:25] Having a podcast allows people to get to know you to hear your voice, to resonate with you, find that connection with you[00:14:09] You gotta keep persevering[00:03:07] Chief problem solver and entrepreneur. Isn't that what an entrepreneur is? Is this a problem solver? Exactly. Yeah. Yeah[00:08:54] But his connection was so strong. He felt like he knew me[00:00:29] I followed some of your stuff for quite a while. So it's an honor and privilege to be with you today[00:09:57] De-escalation is finding the strategies or the abilities to help someone through a crisis or a very highly agitated situation[00:08:05] I think the single purpose is the authority building that it brings and also that no like and trust[00:09:15] So I think every business should have a podcast for that lens to build authority, but also to build that no like and trust[Unknown] So having a bit of strategy in what you do, you know, again, that really helps been an entrepreneur[Unknown] Being flexible is a huge underrated task and tool to have in the world of business and entrepreneurship[00:00:58] I'm a hard person to categorize as well because I did many different things. So I think people find me fascinating[00:05:14] Helping organizations stay safe and secure. A lot of sort of active shooter training[Unknown] But there's always an idea. There's always something to chase. And I think that is 1 of the hardest things is to know where to go[00:02:45] I guess, all my roles really have been in a sort of very stressful, very stressful positions, but it all sort of stems back from me being a police officer within the UK[00:04:06] So I think it's a unique skill to be able to see the end r
16:4019/05/2023
Unleashing Cryptoys: The Next-Gen Digital Collectibles Revolutionizing the Blockchain World: William Weinraub - OnChain Studios
Send us a textGet ready for an exciting episode of Beyond The Story with your host, Sebastian Rusk. In today's podcast, Sebastian welcomes the guest, William Weinraub, the founder of On Chain Studios. The two discuss the creation of digital collectibles and their inspiration from Weinraub's daughter's obsession with blind bags and LOL Surprise dolls. They talk about the birth of Kryptoic cubes, which allows users to interact with the digital collectibles as game characters.But the exciting news of the podcast comes with the announcement of a collaboration with Disney on Star Wars. The two express their love for the franchise and how the launch in just 10 days is a dream come true for them. Weinraub explains the concept of cryptoids, and the team's focus on creating fandom and community outside of just creating an investment.Weinraub also discusses the power of podcasting and personal connection with people and praises the host for his success in that arena. You want to tune in to learn more about the exciting world of On Chain Studios and their passion for creating fun, entertaining, and rare digital collectibles.Timestamps[00:00:05] Journey from e-commerce to On Chain Studios[00:03:14] From Toy Collections to NFTs[00:06:20] From Crypt Toys to Onchain Studios in NFT World[00:09:13] The Unboxing and Interaction of Cryptoid Toys[00:11:58] Cryptoids - combining toys, gaming, and blockchain[00:15:05] Star Wars Cryptoys Partnership with Disney[00:18:06] Crypto Toys and Podcasting PowerBest Quotes[00:05:23] Here's this multi billion dollar segment of the toy industry. That's predicated on collectability and scarcity Here's this thing that Fred's talking about, this blockchain NFT thing, we could now combine the 2 and do digital toys. For the first time ever[00:08:59] Not gone. If you're listening NFPs are not gone, they're just getting started[00:11:58] The best way to think about cryptoids is I like to describe it is you take a a toy company like Mattel and a gaming company like Nintendo. Yeah. If those 2 companies had a baby, and it was born on the blockchain, it would be cryptos, and that's kind of what we're building[00:12:30] As somebody that's creating IP in in building something from scratch, from the ground up. I don't like to perceive what we're building as investments. I like to to build something with fun and fandom at the forefront and enjoyment and entertainmentAll Quotes[00:10:49] So here's my Donatello, right, from Ninja Turtles[00:03:49] So every other toy company basically copied the blind bag model[00:12:30] As somebody that's creating IP in building something from scratch, from the ground up. I don't like to perceive what we're building as investments. I like to build something with fun and fandom at the forefront and enjoyment and entertainment[00:08:59] Not gone. If you're listening NFPs are not gone, they're just getting started[00:03:21] I was spending hundreds, if not thousands of dollars on these toys, because you're a good dad[00:08:33] I believe in what you're building because I've seen you build stuff and sell stuff and move on to what's next on there and as an innovator and a creator and just a brilliant mind on where we're at with technology[00:11:58] The best way to think about cryptoids is that you take a toy company like Mattel and a gaming company like Nintendo. Yeah. If those 2 companies had a baby, and it was born on the blockchain, it would be cryptos, and that's kind of what we're building. I love that[00:06:21] We had this little side project from 2018 to 2020. Nobody cared about it whatsoever[00:09:58] The Star Wars Unboxing experience is a whole other level. Like, thi
20:5418/05/2023
How To Create The Origin Story of Your Brand: Kevin Lavelle - Origins Copy
Send us a textDon't miss this informative episode of Beyond The Story, hosted by Sebastian Rusk, featuring the CEO of Origins Copy, Kevin Lavelle. Together, they dive into the importance of origin stories in branding and marketing and how to make an emotional connection with customers. Kevin shares his personal journey from London to Los Angeles, and his passion for helping businesses feel more human by discovering the unique story behind their brand. Find out how storytelling can create a transformational experience for customers and learn the process behind creating an effective origin story. Subscribe now and leave a review to hear more from Sebastian and his incredible guests!Timestamps[00:00:05] Kevin's Journey to Discovering Origin Stories[00:04:11] Importance of Business Origin Stories[00:08:15] The Power of Storytelling for Brands[00:11:58] Connecting with Clients through Origin StoriesBest Quotes[00:04:22] For me, it was always about stories as what you know, it was my refuge[00:06:14] helping them to write their origin stories really helps connect them with the people that they're trying to attract[00:08:54] And I think that's the power of a great story for a brand. Is doing those 2 things. When you can do those 2 things well, I think a AAA person will feel like a client will feel like, you know what? This is more than just a transaction. I'm investing in a in a chain in change[00:14:00] Understand that your story some people say that their story isn't big enough or important enough or tragic enough. There's always something. No matter what you've gone through, it's yours, it's unique, and it will connect people the people who need to find you will connect you through itAll Quotes[00:12:18] The beauty of what I do is that seeing that moment of realization sometimes on the on my client's kind of faces when they put the I help them put the connect the pieces and they kind of understand something more about themselves and their business[00:07:06] I want to know who they are, why they do what they do, and what makes them kinda like special[00:01:10] I spent my life trying to understand my own[00:04:22] For me, it was always about stories as what you know, it was my refuge[00:10:46] Because here's the thing, like, if they if the client knows that you or your family has gone through the through the thing that you're gonna help them with, they'll trust you more[00:08:24] Let's take your clients or your potential clients on the journey of your business? What's it like to work with you? What changes will they expect to experience?[00:08:54] And I think that's the power of a great story for a brand. Is doing those 2 things. When you can do those 2 things well, I think a AAA person will feel like a client will feel like, you know what? This is more than just a transaction. I'm I'm investing in a in a chain in change[00:14:00] Understand that your story some people say that their story isn't big enough or important enough or tragic enough. There's always something. No matter what you've gone through, it's yours, it's unique, and it will connect people the people who need to find you will connect you through it[00:06:14] helping them to write their origin stories really helps connect them with the people that they're trying to attract[00:13:05] It kinda just creates this wonderful kind of feeling of warmth, connection, and inclusion. And I think that's what it's all about. Like, you know, it's about warming up a business into something that feels a bit more human[00:01:59] I used to grow up kind of feeling neither English nor Irish[00:11:32] It's crazy how our experiences can really shape, you know, our potential futur
14:5417/05/2023