The “sell-painkillers-no-vitamins” phrase is an investor colloquialism for what motivates people to buy.Potential customers will delay purchasing “vitamins” to another day or allocate their spending to other things. They can’t and won’t delay purchases of things that get rid of an actual pain point.In this short class, headteacher Fab will share how a simple copywriting framework can help you better relate to your audience's needs.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

What do romantic dates, brand sponsorships and YouTube have in common? More than you may think.Fab and Justin Moore had a deep conversation about the creator economy, its past, present and future. We explore B2B creators and how to leverage creators in any niche. Fab gets some juicy takeaways from the first ever Creator Economy Expo. Oh, and have some spicy opinions about the future of the industry. Justin brings a unique perspective because he has been a creator doing sponsorships for years in the trenches. Still, by running an agency, he has insider knowledge of how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

The truth is, not all questions were created equal. Hopefully, by implementing these two tactics, you can better meet your visitors and subscribers along in their buyer journey.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

We are back with monthly social media news with a brand new guest, the fantastic social media strategist Jess Bruno.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Can you believe it? We passed the mark of 100 episodes *throws party poppers*. We ask our friend and Alt Marketing School alumni Steph Dominguez to interview Fab to discuss some of her favourite moments.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

It’s time to talk about money - with a few format tweaks. As we are on the dawn of a new era for Alt Marketing School, among some of our changes, we have a whole new set of questions for our guests - to keep them on their toes.Our guest Natalie Scott discusses the power of understanding authenticity and relatability regarding financial education. Is your money working hard for you? We look at making the most of structure and systems to make money work for you and creating automations like “fun funds”.For all the entrepreneurs out there, we look at investing money in your business when you work for yourself and normalising celebrations and milestones around pensions, contributions, and taxes.We also look at societal changes regarding being open to talking about money and judgement around discussing earnings with others. Should you be future-proofing your family? The short answer is yes - by helping them understand the importance of money, we can prepare our children for their future with intelligent choices.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

As many people are now encouraging you to grow your list, we share a straightforward tactic to re-engage with your email list.Support the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

It's the end of an era - in more than one way. We say goodbye (at least for now) to Becca ** as cohost of our weekly news as she steps down to focus on work priorities. We are so grateful for Becca's work and support and so excited for her to progress in her busy agency life! We will be reworking the podcast schedule, and we'll introduce a monthly roundup of news with an extraordinary special guest.To commemorate Becca, we put our prediction hats on and throw some trends and ideas around where some of our favourite social platforms will be heading in the next six months. Speculations include the new Instagram algorithm updates, the introduction of a Twitter edit option and much more.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Notion is a digital toolbox to design your dream digital tool, product or template. It’s one of Fab’s favourite tools, so you will not be surprised to hear she fan-girled here and there during the interview.Setting systems in your digital space is as essential as your offline life. In this episode, we’ll help you crush your goals by looking at setting up Notion dashboards and templates that are equal parts functional and beautiful.Frances from the Notion Bar will guide us through how to tailor Notion systems to them. We’ll explore the concept of a second brain and how to make it personal to you and find a way to create that safe space for you.We even draw similarities with the popular hit show “the Home Edit” when organising your physical and digital lives.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

It's time to talk about the Twitter and Elon Musk soap opera. After becoming its biggest shareholder, Elon Musk has wasted no time making his Twitter feature priorities clear. The Tesla CEO has polled his 80 million followers about whether they'd like to be able to edit their tweets after posting them.Fab and Becca share their reservations about the edit button. On the one hand, users can clean up typos after publishing their tweets in an ideal world. On the other hand, the feature could be ripe for abuse, allowing users to change the meaning of tweets after being shared across the platform.The so-called "edit button" has been one of the most commonly requested social media platform features. After initially being invited late last week, Elon Musk decided not to join the Twitter board. Did he take Twitter's reaction to his suggested changes the wrong way?On a lighter note, we are pretty excited about new accessibility support for video on social. LinkedIn, now we are only waiting for you.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

In a special Monday treat, Fab has been diving deep into the latest Pinterest Summit so that she and Becca can spill all the beans about the latest Pinterest news. The platform has announced a range of new updates and additions as part of its second annual ‘Pinterest Presents’ global advertiser summit, including in-stream shopping enhancements, promoted Idea Pins, improvements to its Pinterest Trends tool, etc.Some of our highlights include the prominent addition of focus is ‘Your Shop,’ a new, personalised shopping page within the app. Talking about e-commerce, watch out for in-app checkouts and Pinterest API to sync your shopping catalogue with your website.Fab was particularly excited to see that now verified merchants can tag their brand values - and notice up to a 16% increase in sales.From inspiration to action, it’s about closing the loop. Finally, Pinterest is revamping its Trends tab, which provides insights into the popularity of any topic in the app.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

This interview is a double trouble (in every sense!) as we welcome Jesse and Tucker to the virtual podcast couch.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Let's say Becca is not impressed. TikTok is expanding the pilot of its Stories feature, which the platform previously confirmed was in testing last summer.Like an Instagram story, TikTok Stories last for 24 hours before they are automatically deleted, and they can be viewed by navigating to a user's profile and clicking their profile picture. Stories also seem to be appearing on the For You page. Didn't Twitter fleet and LinkedIn stories teach us anything, you all?Similar to stories, we look at another new feature's need (or effectiveness). TikTok has added another content creation option, with a new GIF 'Library' tool that enables users to select from popular animated content, which they can then integrate into their TikTok clips.What are Facebook and Instagram doing on TikTok? Scoping out the competition? Recruiting beta testers? Nope, they are here to share how to create short-form video content, it seems.Both Facebook and Instagram set up their own TikTok account. While Facebook's account is still empty, Instagram decided to post TikTok about creating better Reels. Are we the only ones seeing the irony in here?Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

The hats are back, baby! We look at Instagram’s direction and strategy and its push to video and raw content. Yes, we also compare Instagram’s future to Facebook’s ominous demise as people are becoming accustomed to platforms like TikTok, which celebrate a more raw, individualistic content style. The Insta aesthetic that once had us all hot and bothered is replaced by anti-aesthetic content. Coincidentally, Instagram’s looking to help creators understand posting best practices and processes via a new Creator Lab initiative, which hosts videos and insights from a range of successful creators on critical elements. Monetisation is a growing focus for Instagram, as it looks to combat the rise of TikTok. More to that point, Instagram will now allow all users to tag products in their IG posts, starting with users in the US. This update reflects its continued focus on expanding its eCommerce listings.Talking about contentious updates, Pinterest has launched the capacity to download your Idea Pins for sharing to other apps, complete with a Pinterest watermark. It could be worth experimenting with if you want to give your Pin presence a push.Finally, we go back to Clubhouse. The app is testing out a new way to encourage more direct social interaction on the app, with a new ‘Wave Bar’ at the top of your screen, and we have strong thoughts about it.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

We welcome Spring vibes way diving deep into the power of audio content (yes, very Meta). We look at why Spotify acquired analytics platforms Podsights and Chartable and what it means for podcasters.Similarly, Twitter is about to make a giant leap into podcast discovery, enabling podcasters to create direct links to their podcasts in the app. We evaluate the pros and cons of this move, as the platform simultaneously launches Twitter shopping (really?) and its new Creator dashboard. Is the platform losing sight of its purpose, or have we been wearing conspiracy hats for too long?We also look at Amp, Amazon’s long-rumoured Clubhouse competitor. Amp is more about listening to music than sitting around and chatting. The goal is to turn any user into a radio host, able to program a playlist, talk to listeners, and chat with call-in guests. We are intrigued.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

What does ‘building in public’ mean anyway? Share behind the scenes by reflecting on lessons from work in progress. Build trust by harnessing influence online (instead of chasing after followers).Decide what to share with the public early in the business journey. We look at how to build in public when things are tough and get confident when telling your own story. Building in public can also help you create products your audience loves.Fab and Kevon dig deep into dealing with being vulnerable online and accepting ourselves for who we are and even talk about Twitter as a great platform to encourage conversations and make Twitter friends.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

We are wearing so many hats and going down into some oh-so-fun social media conspiracy theories.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

We discuss the rise of not-so-recommended ways to hack the Instagram algorithm. We are seeing users running photo-focused accounts have realised they’re likely to get more views of their posts by turning them into ultrashort videos because the app’s algorithm seems to be prioritising videos over still images. The experience is akin to looking at a static image to the user. But to the app, it seems to count as a video.Fab shares her recent experience with ads (and Becca echoes her frustrations) and why Reels are booming in the paid space. It may be due to the fact Meta’s taking its battle against TikTok to the next stage with the full launch of Reels on Facebook, using the platform’s massive scale to capitalise on the popularity of short-form video content.With Reels continuing to drive strong engagement on Instagram, the Meta-owned social app is looking to further lean into short-form video consumption while simplifying its broader video offering to help users and creators make the most of their content opportunities. It’s no surprise that Instagram has announced that it will soon shut down its separate IGTV app while it’s also removing its in-stream video ads option.We talk about accessibility and why it matters (and what we hope to see in the future across platforms as Instagram has now taken its captioning efforts to the next step, with the addition of auto-generated captions in Instagram feed videos. Finally, we have a few thoughts for Instagram Stories likes. The feature enables you to ‘like’ any Story in your feed - which makes us wonder: do we REALLY need this?Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

How can purpose fuel our performance? In this special interview with Vanessa Dietzel, you'll find purpose in the day-to-day. Maximize your potential at work while strengthening your well-being. We discuss performance curve habits, such as self-awareness and self-management. We also cover the importance of breath and our mind-body connection and why it's linked to working smarter, not harder. Vanessa unveils the truth about rewards when setting habits, especially professionally, and how to work with our brains to improve our performance.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Social media has massively changed over the past two years, and you don't want to be left behind. Fab will talk about a few ways brands have transitioned in their social media strategy.The video revolution allows marketers to shift their strategy across different social media platforms. Building in public can help you connect with your audience by showcasing the behind-the-scenes.We explore ways to make our brand more human. Innovative businesses will understand that being transparent, authentic, and even vulnerable is part of your marketing strategy for this year and beyond.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Positive impact marketing is a framework that includes social and sustainable considerations into your overall strategy. It goes beyond promoting your brand as it is rooted in purpose, helping to deliver lasting social impact. In this solo episode, Fab uncovers three ways positive impact marketing can help your strategy, using our Alt Marketing School certification workshops as a guiding light to draw powerful takeaways. Brands are more than ever creating a conscious connection between their values, what they stand for and their products. Focus on information, engagement, and social issues driving engagement and future retention.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

You better brace yourself, team. Get your notepad at the ready, as it is going to be a good episode. Anna Brightman, the co-founder of Upcircle,takes us behind the brand's social media accounts (and so much more). We discuss UGC, embracing raw and unfiltered content, and lessons from embracing TikTok (and trending sounds). You'll learn about the benefits of creating native content for the platform and the crucial role of video in your strategy. We also discuss how you can use marketing to build trust and credibility, looking at user intent and how to get people to support you, not "buy" from you.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

The feelings are running high on this one. Both Fab and Becca have a lot of strong opinions. Fab eventually got the hang of Wordle (and we cover a few creative ways brands jumped on the trend). We also discuss the problematic position social media managers often find themselves in.As we grab our prediction hats, we go straight into the new debate as Zuckerberg tells staff to focus on video due to keen competition from TikTok.As Facebook’s stock plunged, we started wondering: is Meta going to go all “meta”? Instagram is clearly showing it with a whole new set of features. From experimenting with stories highlights to Reels conversion option to longer Reels clips, Instagram, well, is turning into TikTok.Twitter, we got words for you too. The jury is out on the new longer articles feature and what it means for users.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

What are NFTs? Fab and Becca use wild analogies, including Pokemon cards and Monet paintings. We explore the good, the bad and the ugly about the sudden peak of interest and how social is jumping on the trend (plus, what it means for you). From Reddit to Meta, everyone is exploring crypto, aside from Linkedin. Well, at least for now.As every social media platform encourages you to turn your profile picture into an NFT, cute avatars and digital marketplaces could be a gateway to the metaverse. In other news, Pinterest is upping our home decor game, and we are here for it. Becca also shares clever ways to make the most of a new Pinterest feature.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Sharing is an essential aspect of learning, and you can optimise the way you retain information, even as a marketer. How can you reframe failure to become a better learner? JJ is here to show us that we can change and challenge traditional learning (something at Alt Marketing School we can definitely get behind.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Are we too old to be cool? We feel personally attacked by judgement around the usage of GIFs (and yes, we’ll still keep sending them without reservations). In the meantime, TikTok is also testing new avatars and audio content. Why do you ask? We have the same question.The app is also facing creator fund backlash, which leads Fab and Becca to share their thoughts on the highs and lows of a career as a personal brand and a creator. On that note, we also speculate about how the new Instagram fan subscription may work within the broader scope of the platform.Finally, let’s give Twitter’s product team kudos for clever alliterations. We introduce you to Twitter Flocks and how this may change the strategy of some Twitter accounts.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Instagram has gone to town with updates, and we can barely keep up. Fab and Becca have their work cut out for them. From reminder stickers, a new way for marketers to re-arrange their Instagram grid, Instagram has a few tricks up its sleeve. Be on the lookout for a new way to consume your stories too. Becca has strong thoughts about “TikTok doing a thing”, and we give you some fun ideas on how to make the most of Twitter spaces.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

The Uncertainty Experts is the first of its kind interactive documentary scientifically proven to reduce anxiety and increase creativity and our ability to embrace the uncertainty within ourselves and the world around us. In this episode, we talk about the connection of the surging trends of metaverse and our human behaviours, the intersection of marketing and mindset and dealing with uncertainty in our lives. Sam and Katherine share with us the inception of something completely new with Uncertainty Experts and what they learned from working on the project and bringing it to life.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Well, looks like we have a very special episode for you. We are sharing a replay of a recorded session with our amazing Becca for our Alt Marketing Summit, which happened on January 13th. In this session, we discuss Gen Z trends from 4 social media platforms: Pinterest, LinkedIn, Instagram AND TikTok. It's going to be a goodie!Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

The world of social media may have been in a slumber - but not Twitter. Oh no, Twitter is ready to rock 2022. All jokes aside, Fab and Becca discuss the power of rest, they share some predictions for 2022 as well as a haunting new feature Meta released before the holidays.Welcome back, y'all!Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

From getting out of your comfort zone as a founder to asking uncomfortable questions to your audience, in this special episode with Leafage founder Kay Suppamas we spill the beans. We talk about the power of bringing together plants, people and potential and so much more in this first 2022 interview of the podcast.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

We go behind the scenes of the TalkWalker social media trends report and look at some of the most interesting findings from the team. Join Fab and Dan as they cover the rise of the metaverse, how customer led campaigns are shaping marketing and why TikTok is here to stay. These trends will help you focus your 2022 strategy, ready for the age of the ‘now’ consumer.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Twitter is testing a new full-screen display for explore. Looks familiar right? Down to the ‘For you’ and ‘Trending’ tabs. Ouch.Talking about TikTok inspiration, we look at Reel replies as a way to help Instagram boost engagement, while also leaning into the short-form video trend.After more than five years, Instagram plans to bring back “a version” of its chronological feed next year and we have strong thoughts around it.Oh, and we go and look at some of the best gift ideas from the TikTok website.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Whilst Spotify is showing off our data, and reminding us how sad we have been in 2021, Instagram needs to stop "taking inspiration" from TikTok. 'Dancifying', really? It's been a hot minute since we reminded you why TikTok is cool. And guess what? We even have kind words for Clubhouse. Finally, we put our clairvoyant hats on and guess how platforms will harness monetisation in 2022 and beyond.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

One of the hardest things to achieve as a founder? Giving people what they want - or even better, getting people to tell them what they want. Jena Bautmans seems to have cracked the code (and spills th beans with us on the podcast). After co-founding her first company selling leather goods, her path and search for purpose, led to the creation of Jenah St. her goal being to lead a company with values of peace, respect, and harmony. Together we explores the balance between purpose, values and business.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Spotify, not you as well. Are you "taking inspiration" from TikTok? We discuss the latest features, updates and focuses, jump into the big Twitter CEO news and so much more.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

In news that will surprise absolutely no one, Instagram has confirmed that it’s shutting down its standalone messaging app ‘Threads’. In the meantime, we discuss YouTube and Twitter live streaming - do we really need this, Twitter?Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

What does it take for a brand to make an impact? Amy Moring from Hunter & Gather has an idea about that. What makes the brand stand out is not only its 'digital first' approach but also its impressive focus on innovation and value-driven strategy. In this chat, we explore the power of work culture, scaling a business and working smarter - oh, and how fat coffees will change your life.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Becca gives us some great ideas on how to use new Instagram Reels features and the option to take a break on the app. It's been a while, Clubhouse, nice to see you again. We talk about their new room recordings, Facebook watches you can now add to your Christmas wish list, new Facebook ads changes.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

This week is a ripe one, the social media world. Not only Linkedin has launched its freelancer marketplace, but Twitter is rolling out its professional profiles - seeing both platforms contending to become THE place for professionals to hang about. In the meantime, well, Facebook is doing its best to keep up - and Becca even gives Mark an idea for a new feature.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

First and foremost, what is the deal with the 'Add Yours' Instagram sticker? Fab and Becca are still wrecking their brains about that, while recovering from the new Meta announcement (and lightly bragging about their predictions). We also cover why live streaming may turn out to be the future of social media selling.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Are you ready to get focused? We are joined by Austin Nicholas and learn how to remove the remoteness from remote meetings and develop relationships in the same way as they might in the office.From discussing habits to streamline, reduce admin, and increase levels of engagement in your meetings, to finding rhythms that free up more time to spend on the things that really matter, today it's all about building powerful systems.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

So Facebook is going meta - with a new name (allegedly the name will be, ahem, meta). We have mixed feelings about it (and a lot to say). Plus, we are seeing Twitter's focus on newsletters and we are truly here for it.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

In just less than a week, Instagram officially launched Collabs, opened desktop sharing to everyone and introduced a 'Live Scheduling' feature. Becca is a bit skeptical - what will stick? And yes, Fab brings her famous pasta analogy back for you to enjoy.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

This episode is sponsored by TalkWalker and will dive deep into the new TalkWalker and Hubspot social media trends report. 70+ industry leaders reveal the social media trends you should look out for in 2022 - among them our very own Fab Giovanetti. Becca and Fab are so excited to see so many of their predictions coming to life!Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

Twitter has made Becca REALLY angry this past week (where did Nuzzel go?). Yet, we are starting to see more and more people flocking to the platform. Is this a sign? Also, you may have missed the fact that IGTV has just disappeared - Instagram went sneaky of us on that one.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

In this episode of Alt Marketing School Fab has the pleasure to talk to the anti hustlers Joe & Harriet about everything storytelling, content and the future of connection. It's going to be an inspiring chat, full of truth bombs and a friendly reminder that kindness goes a long way.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok

We are not going to say we called, but we did call it. Instagram's meltdown over the past week has got us all thinking real hard about where we are heading, and not just that. Also the future of ads and communities. Plus, Becca spills the tea on some of the most exciting TikTok updates to watch out for.Learn more about Alt Marketing SchoolApply for the Alt marketing certification: altmarketingschool.com/learnGet our curriculum overview: altmarketingschool.com/sendcurriculumTake our brand archetype quiz: altmarketingschool.com/quizFind out more about us on socialTW: @altmarkschoolIG: @altmarketingschoolSupport the showCONNECT WITH AMS 🤝Our course libraryOur certificationTemplates and tools for marketersOUR SPONSORS 🪩Launch your website with HostingerView all of our sponsors and offersOUR FAVE RESOURCES 👇Podcast episodesTake our quizFree marketing classNewsletterSUPPORT 🫶Leave a review on Apple PodcastsLeave a rating on Spotify Buy us a coffeeAMS ON SOCIAL ✌️Follow us on InstagramCheck snippets on TikTok