Subscribe on Patreon for bonus materials. Save 15% site wide at www.idco.studio with promo code Podcast15.   In the lead episode of Season 5 of The Interior Collective, we welcome interior designer and entrepreneur, Kate Marker, to discuss diversifying revenue and managing multiple business models. Kate Marker shares her journey in the interior design industry, highlighting her innovative approach to diversifying revenue streams through her design studio, retail brand, and short-term rental business. She discusses the importance of a cohesive team structure, the transition to larger projects, and the impact of hiring a business consultant. Kate also reflects on the challenges and growth experienced during the COVID pandemic, particularly in the realm of e-commerce. In this conversation, Anastasia and Kate discuss the multifaceted nature of the business, which includes a design studio, e-commerce, and vacation rentals. Kate shares insights on the challenges of shipping, the importance of property management, and the financial aspects of running short-term rentals. Kate also highlights the intangible benefits of her vacation properties, such as content creation and family memories, and discusses the future growth of her brand, including the launch of her new book.

Subscribe on Patreon for unlimited access to bonus materials of all five seasons and save with an annual membership. Use code Podcast15 to save 15% off sitewide at www.idco.studio Welcome back to The Interior Collective Podcast! I’m Anastasia Casey, your host and founder of The Interior Collective, IDCO Studio, Kwin Made and co-host of Design Camp. In another life, I might have been an interior designer myself, but instead, I’ve dedicated my career to creating digital spaces and building communities that celebrate and elevate great design. The Interior Collective is more than just a podcast—it’s a lifestyle destination and an online community that celebrates The Inside of Home. We offer project tours from designers around the world, share exclusive interviews with industry tastemakers, and curate content that strikes the perfect balance between informative and aspirational. I’m passionate about empowering interior designers to not only elevate their client experience but also find financial freedom and stability through their creative careers. We invite you to submit your projects for publication on The Interior Collective, which you can always do so linked in our show notes. Before we dive into this season, let me take a moment to share what we’re doing at IDCO Studio. If you’re looking to streamline your interior design business, define your client experience, or elevate your brand to reflect the spaces you design, IDCO Studio is here to support you every step of the way. We’ve served thousands of interior designers around the world through a collection of beautifully designed, high-quality website templates, branding suites, and essential business tools tailored specifically for interior designers. Whether you’re just starting out or looking to refine your existing brand, we offer a range of investments to meet you at any budget, so you can focus on what matters most—creating beautiful, memorable spaces for your clients. Additionally, our award winning design team has created custom projects for top designers like Amber Lewis, Nate Berkus, Marie Flanigan, Carley Summers and more through our creative studio, Kwin Made. Whether you’re looking for a plug-and-play solution to your business needs or an entirely bespoke solution, our team is excited to serve you. We’ve come a long way since launching in 2016. I’m incredibly proud of what we’ve built—a collaborative space where designers can not only showcase their work but also build a brand that’s deeply personal and reflective of their style and values. Over the years, I’ve had the privilege of connecting with some of the industry’s most innovative minds, which has fueled my inspiration and helped expand our dedicated team of experts. This season, we’re diving even deeper into what it takes to create spaces that not only look beautiful...

Josh Jarboe, Vice President of Sales at Four Hands, discusses how to best leverage your relationships with trade vendors to maximize profitability. In today's episode, Anastasia fires off rapid fire questions you should ask every trade partner, and Four Hands delivers on every answer. From simplifying pricing tiers to easy-to-navigate self-serf options, and a killer customer support team, selecting Four Hands as a primary trade vendor can improve your bottom line without increasing your client's costs. Four Hands is committed to making the design process easy, enjoyable, and profitable for designers. Open a Four Hands trade account today: fourhands.com/theinteriorcollective  

This episode of the Interior Collective podcast focuses on pricing as an interior designer, covering topics such as overhead expenses, time billing, flat rates, and procurement fees. Lindsay Borchard of Lindsay Brook Design shares insights and strategies for pricing services, including the importance of transparency and data-driven decision-making. The conversation delves into the details of pricing models, billing structures, and the impact of overhead expenses on pricing strategies. The conversation covers various aspects of interior design business operations, including procurement fees, receiving warehouse costs, project management billing, and increasing profitability. Lindsay shares insights on transitioning to flat rate pricing, managing client expectations, and optimizing business processes. She also discusses strategies for increasing revenue without raising hourly rates and emphasizes the importance of client experience and industry knowledge sharing. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin Made Design Camp Lindsey Brooke Design InstagramLindsey Brooke Design Website

Brad, the founder of AFT Construction, shares his journey in the construction industry and the importance of collaboration between designers and builders. He emphasizes the need for effective communication and alignment of vision between the two parties. Brad also discusses the role of a superintendent in ensuring the success of a project and the importance of proper supervision. He highlights the value of pre-construction meetings and page turns to ensure that everyone is on the same page. Brad also addresses the issue of budgeting and the division of responsibilities between designers and builders when it comes to purchasing materials and furnishings. In this conversation, Brad Leavitt, owner of AFT Construction, discusses the importance of technology in the construction industry and how it can improve communication and transparency between contractors, designers, and clients. He emphasizes the use of tools like Buildertrend and Bluebeam to streamline project management and collaboration. Brad also shares insights on maintaining budget discipline, providing accurate bids, and value engineering. He highlights the significance of strong leadership and company culture in maintaining high morale and expectations within the team. Lastly, he discusses the value of social media in marketing and building a brand.The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeBrad Leavitt Instagram Brad Leavitt PodcastAFT Construction Website

Tiffany Piotrowski, owner of Tiffany Leigh Design, discusses the power of pivoting in business and the decisions that inform those pivots. She shares her journey as a business owner, including starting her own design blog, working for a well-known interior design firm, and eventually starting her own business. Tiffany talks about a pivotal moment when she realized she needed to shift her focus back to design and let go of her online shop. She emphasizes the importance of listening to your gut and being flexible in business. Tiffany also discusses how she communicates changes to her team and clients and the balance between growth and financial stability. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeBook a consultation with TiffanyTiffany Leigh Design InstagramTiffany Leigh Design Website

Access all bonus material now on Patreon at patreon.com/TheInteriorCollective incuding this week's New Project Marketing Plan download. This week on the Interior Collective Podcast, we sat down with Lindye Galloway, an Orange Country, California, designer and shop owner to talk about her strategies for setting her firm apart and developing a distinct point of view in an area that is super saturated with designers. Lindye walks us through her transition from wedding designer to interior designer as she and her husband embark on a renovation just weeks after the birth of their son, Theo, and how it works now that he has joined the business. She candidly shares how she pieced her business together, always keeping her vision in mind and maintaining a stylistic thread while designing homes around the country, and how innovation and competition can propel you forward. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeLindye Galloway  

Download our guide to pricing your services as an interior designer now on Patreon at patreon.com/theinteriorcollective.  Hema Persad, founder of Sagrada Studio, discusses her approach to billing as an interior designer. She explains the onboarding and design discovery phase, as well as the billing structure at each phase of her process. Hema emphasizes the importance of being clear about the fee structure and having expectations outlined in the contract. She also talks about the significance of tracking hours and project profitability. Hema believes in open discussions about money in the industry to set realistic and fair industry standards. In this conversation, Anastasia discusses various aspects of billing and client management in interior design, while Hema expands her approach to collecting funds for accessories and artwork, as well as how she handles retainer fees and invoices. Hema also shares her thoughts on hourly rates for install and project management, as well as the challenges of hiring and managing a team. She emphasizes the importance of tracking time and managing finances, and discusses the benefits of remote work. Additionally, she talks about the impact of visibility and recognition on billing and client acquisition, and shares her excitement about upcoming projects and collaborations.   The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeHema PersadSagrada Studio Want to hear more from Hema Persad, listen to her episode on Design Perspectives with Gail M. Davis

Today, interior designer and 2 time author Brian Paquette is serving a masterclass in lighting design. Brian’s breaking down the concept of lighting plans, how to create one, and budget allocations. I find it particularly fascinating because of the importance of harnessing light in the Pacific Northwest where Brian’s based. Our conversation really emphasizes the importance of understanding clients' needs and preferences during initial conversations and tailoring the lighting plan accordingly, while balancing aesthetic and function when selecting light fixtures. Brian is also offering a peek into his latest book ‘Outside In’, which finds a deeper meaning in design. Find sample lighting plans from some of Brian Paquette’s portfolio of work in the bonus materials section of Patreon. Access them now at Patreon.com/TheInteriorCollective or book an Expert call with Brian directly.   The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeBrian PaquetteOutside In: Interiors Born from Nature Lighting Plan Reel

Download this week's bonus content including an itemized overhead budget download and join the private community on Patreon at Patreon.com/theinteriorcollective. In this episode, Alyssa Kapito delves into managing overhead costs in interior design. Transitioning from art history to this field, she shares insights on scaling a business while controlling expenses. Alyssa discusses strategies for handling multiple projects and highlights the benefits of a home office for cost efficiency. Drawing from her internship experiences, she emphasizes the importance of networking. Additionally, Alyssa's ventures in writing a book and launching Gallery Alyssa Kapito underscore her entrepreneurial approach. Through her experiences, listeners gain valuable insights into maintaining financial health and work-life balance in interior design.   The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeAlyssa Kapito

Download this week's exclusive content now on Patreon: Interactive Editorial Calendar and Monthly Content Planner Get Our Editorial Strategy Workbook Here In this week’s episode of The Interior Collective podcast, Anastasia welcomes Drew Michael Scott, design influencer and founder of Lone Fox. Drew's career was born on YouTube and has thrived across various design channels as he has built his brand and honed his aesthetic. Through years of consistency and resourcefulness, he has earned an audience that includes millions of online followers—in addition to the trust and collaboration of dozens of top-tier brands. Drew is an incredible representation of a new kind of designer—an industry tastemaker who inspires and educates without taking on clients of his own. Even for designers taking a more traditional route, Drew offers valuable insight into building and monetizing an online brand. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeLone Fox Home Lone Fox YoutubeShop Lone Fox  

Get sample constrution documents, FF&E Schedules, and construction drawing disclaimers now on Patreon. Tess Twiehouse, founder of Tess Interiors, discusses the importance of comprehensive construction documentation in interior design projects. She shares insights into managing construction documents and communication with contractors. Tess explains the process of creating bid sets and construction documents, including file storage and regular communication with contractors and trades. She also discusses the team structure at Tess Interiors and the number of projects they handle simultaneously. The conversation highlights the significance of revisions during the construction phase and the documentation and communication process followed by Tess's team. In this conversation, Tess dissects the process of creating construction documents and the importance of clear communication with contractors and trades. She explains how the furniture budget is determined and how materials, finishes, and cabinet details are applied to the construction documents. Tess emphasizes the need for detailed schedules, including materials, appliances, plumbing, and lighting. She also discusses the use of concept decks and the importance of revisions and communication throughout the project. Anastasia shares insights into the software and tools she uses to keep organized, including Google Drive and Dropbox. She concludes with expanding on meeting note documentation to maximize searchability and minimize any miscommunication.The Interior Collective InstagramIDCO Studio Instagram IDCO Spec Book + FFE ScheduleIDCO Meeting NotesFor any custom projects, please inquire at Kwin Made Tess Interiors Instagram

Get full access to bonus material, downloadable worksheets, and in-depth analysis now on Patreon. In this episode of The Interior Collective, delve into the intricacies of interior design logistics with Mandy Cheng as she reflects on the transformative impact of earning a spot on the AD100 list, three years running. Tune in as Mandy dissects the nuts and bolts of her design process, drawing from her background in set design and seamlessly transitioning into interiors. Discover Mandy's fluid approach to installation, always putting her client’s comfort first. Gain insights into managing logistics with a small team and the crucial role photography plays in showcasing her work. Join us for a conversation packed with thought provoking sound bites and practical advice for interior designers, covering everything from smooth installations to the art of booking photographers and exciting updates on future projects.

Full Analysis, Transcript and Bonus Download Worksheets Now Available on Patreon. This week, coveted Washington DC designer Zoe Feldman breaks down her well-established six-part design process as she shares her journey into interior design and the importance of scaling her business. The conversation covers the six phases of her design process, including programming, schematic design, design development, construction documents, construction administration, and installation and styling. Zoë also discusses her Expert sessions and the different tiers of design services she offers. She shares her experience of investing in process improvement and the challenges and benefits of offering full service design and design anywhere services. In this conversation, Zoë discusses her approach to budget-friendly design with Design Anywhere. She breaks down the six-phase process of interior design, including programming, schematic design, design development, and installation. Anastasia also shares upcoming projects and collaborations, including a lighting collection with Mitzi that just launched and a kitchen design for fashion designer Jessie Randall. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin Made Zoe FeldmanZoe Feldman x Mitzi

Full analysis, transcript, and bonus materials available on Patreon. In this episode of The Interior Collective, special guest Cortney Bishop offers an insightful perspective on her innovative approach to interior design, harmoniously combining her extensive background in marketing and business with her dedication to crafting spaces of significance. We delve into the foundational elements of Cortney's design firm, highlighting her unique approach to integrating residential and boutique commercial projects. This episode sheds light on how Cortney and her team skillfully navigate the complexities of design, merging creativity with strategic planning. Join us as we explore the intricacies of both commercial and residential ventures, the dynamic evolution of Cortney's firm, and the inspiring journey of entrepreneurship that transcends the traditional boundaries of interior design. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin Made Cortney Bishop DesignAlbum By CB

In the season 4 premiere episode of The Interior Collective, special guest Jeremiah Brent expounds on the intimate connection between personal rituals and interior design. In his new book, "The Space That Keeps You," Jeremiah explores how the spaces we inhabit are deeply intertwined with our daily practices and the essence of what makes a house a home. This episode not only sheds light on Jeremiah's transition from fashion to establishing a successful design firm but also emphasizes the significance of rituals in shaping our living environments. Jeremiah's insight into the transformative power of design, coupled with the anticipation of Jeremiah joining the cast of "Queer Eye," provides a compelling narrative on the importance of creating spaces that reflect and accommodate the rituals that enrich our lives.Access guided worksheets, exclusive content, and a private community of interior designers and industry experts on Patreon. The Interior Collective InstagramIDCO Studio Instagram Shop Our Products at IDCO StudioFor any custom projects, please inquire at Kwin MadeJeremiah Brent"The Space That Keeps You"

When did “enough” become no longer enough when it comes to PR and marketing as an interior designer? 10 years ago, a single press feature was a pinnacle to a designer’s career, but nowadays, growth feels reliant on the frequency and the caliber of press features. Today, we’re chatting with PR veteran and co-founder of Dada Goldberg, the top Public Relations agency in the shelter industry. Rebecca’s guiding us through the changes we’re seeing in traditional press, the next wave of good PR, and how getting great press is absolutely something you can do on your own as an interior designer.   CONNECT Dada Goldberg Website Rebecca Goldberg Instagram Dada Goldberg Instagram

Construction documentation is the most critical piece to executing designs of the highest caliber. We searched far and wide for examples of the very best in construction documentation and were wowed when we saw the materials presented by Sam Struck at StruckSured Design. In today’s episode, we’re chatting with the mastermind behind the documentation, principal and lead designer of the Hood River based design studio. From initial client education documents all the way through to Construction packages and everything in between, you’ll want to listen to this episode in entirety first, then come back a second time to take thorough notes. CONNECT: StruckSured Interiors Instagram Facebook   MENTIONED IN THIS EPISODE: Investment Guide Template Client Process Bundle Contractor Welcome Kit 62 Email Template Bundle  

When the design phase is completed, an interior designer’s job is just beginning. As you head into the construction phase of a project - whether new construction or renovation, the logistics can get tricky. Most states won’t let you “Project Manage” your contractors, so “Construction Oversight” is the new industry standard. Today, Los Angeles based interior designer Katie Hodges walks us through the logistics of bringing your designs to life through overseeing construction.   LINKS MENTIONED Katie Hodges Design Instagram The Expert

There are so many paths to interior design as a career, but it seems very few of them offer experience in actually running an interior design business. Today, San Francisco Bay Area award winning designer Lauren Nelson walks us through navigating the business side of a beautiful design business. From pricing strategies to her experience in corporate design public relations, Lauren's coveted expertise has proven that every path to design offers unique wisdom.   LINKS MENTIONED: Lauren Nelson Design Instagram The Expert Design Camp

While we often have guests on this show with large teams and multiple departments, the reality is, not every interior designer wants to have a large studio. Remaining small and nimble allows for more creativity as the principal designer, less people management, and a more flexible schedule. Today, we welcome award winning Los Angeles based multidisciplinary designer, Stefani Stein, as we explore the logistics and intentions behind scaling a design studio while maintaining a small team.   LINKS Stefani Stein Website Instagram The Expert August Abode Design Defined

Often overlooked, children’s bedrooms and play spaces are a pivotal, foundational part of their development. Architect and interior design duo Damian and Britt Zunino, principals of Studio DB,  a multi-disciplinary firm in Manhattan are experts at crafting colorful, whimsical family homes that invite both refuge and wonder. Today, Britt and Damian walk us through the fundamentals of elevated kid’s spaces. We’ll take it to a deeper level as we discuss incorporating color and pattern throughout a home as well. Prepare to take notes in this masterclass of comprehensive, intuitive, and joy provoking design.

Every interior designer’s process is so distinctly unique. While designing new construction projects can be a bit more straightforward, renovation projects require a unique level of experience and planning  to both bid and execute effectively. Today, Victoria Sass - principal designer and founder of award winning Minneapolis based studio, Prospect Refuge, walks us through her noteworthy renovation process. Specializing in historic and architecturally  significant properties, Prospect Refuge projects evoke quiet luxury in a joyfully unassuming way.   Links Mentioned in This Episode: Prospect Refuge Book Victoria on The Expert Ontologia Collection Instagram Kwin Made IDCO Studio

Three years after the start of the Covid pandemic, interior designers are still catching up to the rush in the industry, the delays in delivery, and the overwhelm and exhaustion we all experienced. As interior designers became more nimble, flexible, and efficient, changes to their process were inevitable. Today, we’re chatting with interior designer, best-selling author, and dear friend, Caitlin Flemming. Caitlin walks us through how her studio pivoted during Covid, the changes she kept in place, and how it affected her process moving forward. Then, we'll discuss her latest book, "Sense of Place".    Links Mentioned in this Episode Caitlin Flemming Interior Design Instagram Sense of Place Travel Home Design Camp Kwin Made

Today, New York City based Megan Grehl of Megan Grehl Design Studio is breaking down exact steps to take your interior design studio to a global scale. She is a wealth of knowledge and as we begin to explore the concept of going global and designing on an international scale, Megan is breaking down exactly how she got started in global projects, how she's booking hospitality projects around the world, and what she's doing to incorporate that on a residential scale as well. So let's go ahead and dig in going global, managing and scaling projects on an international level. Prior to receiving her education at the University of Pennsylvania, Megan lived in Hong Kong, Beijing, Taipei, Tokyo, and Shanghai for over 20 years. As a result, Megan is fluent in English and Mandarin Chinese. With an innate sensitivity to design, style and curation, Megan Aileen is the embodiment of the bridge between eastern and western design values.

Welcome back to Season 3 of The Interior Collective - a podcast for the business of beautiful living. Quiet Luxury is the buzzword in every marketing campaign and TikTok video around these days. But the concept of mixing bespoke, one-of-a-kind pieces with quality, everyday items is here to stay. Joining us today is Brigette Romanek, founder and principal designer of Romanek Design Studio. She is one of LA’s most sought after designers, and named repeatedly in Arch Digest’s “AD 100” and Elle Décor’s A-List. ​ Brigette's clients include Gwyneth Paltrow, Beyonce, Kelly Rowland, Misty Copeland & Demi Moore and she’s built her studio on the foundation that spaces should be fresh and functional, aesthetically provoking, and completely lived in. Tune in as we break down how Brigette achieves that livable luxury in every project–from quiet family homes to multi-million dollar high-profile projects. Mentioned in this episode:  Livable Luxe by Brigette Romanek Brigette Romanek on The Expert Romanek Studio’s Showroom on The Expert Design Camp

As we kick off Season 3, we welcome back fan favorite, Jake Arnold just in time for the drop of his first book, Redefining Comfort. On the tail of his global cover story with Arch Digest, Jake is breaking down his design process working with the likes of John Legend and Chrissy Tiegan, how his “first of its kind” cover hit all 7 international Arch Digest markets, and how you can translate his celebrity status to your own interior design firm.  Links Mentioned Jake Arnold Studio Redefining Comfort by Jake Arnold Jake Arnold on Interview Season 1 The Expert The Expert Showroom The Expert Trade Program Design Camp

Amber Lewis: Growing Pains & Industry Stardom   Episode Details Noteworthy success is always the goal for an interior design business. But when a studio expands into a full blown lifestyle brand, the lines can blur when it comes to corporate structure. With an ever-changing industry and internal roles evolving to fill gaps that come with growing pains, managing who does what in each department can prove complicated. Today, I’m welcoming Amber Lewis of Amber Interiors to walk us through her studio’s structure after spending a decade as a top designer. We’re chatting all about repeat book deals, product licensing, and what comes next for an interior designer of her caliber.   In this episode, Amber and I discuss: How to run two separate, successful business entities Who you should hire first Employee structure within an interior design studio How to stay involved as your studio grows How to grow your business without investors What to look for in a brick and mortar storefront 2 key tips for writing a book How to expand beyond your signature style  And more!   Use code ‘BONUS15’ for 15% off sitewide at idco.studio Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Amber on Instagram, discover more of her work on her website, and shop her curated home decor at Ayr Barns.   SHOW NOTES The Interior Collective: Website IDCO Studio: Website | Instagram | YouTube The Identité Collective: Blog<...

DESIGN CAMP TICKETS ON SALE NOW! Lindsey Brooke Design Episode Mentioned: Lindsey Borchard - Pricing as an Interior Designer Together, Lindsey and Anastasia have hosted hundreds of interior designers from every corner of the globe at Design Camp. Design Camp came to fruition based on our personal experiences growing seven-figure businesses in the industry. We felt the lack of a comprehensive, actionable and relatable resource to get started. Everything felt top secret, competitive and subjective. After working together for more than five years, we made it our mission to create an interior design retreat where designers can form honest, supportive relationships, create an accountable mastermind group, and be given the blue print they need to level up their business. Every session of Design Camp is different. The keynotes, the sessions, the people. We work diligently year round to keep Design Camp’s content of the moment and comprehensive. We’re grateful to welcome return campers alongside first time guests at every session. Design Camp is an immersive four-day retreat created specifically for the diverse interior design community. Founders Anastasia Casey and Lindsey Borchard, along with their respective teams, offer inspiration, insight, and empowerment through strategic business development discussions and guided implementation. Every detail of our luxury event is intentional, from the intimate grouping of campers to the inspired setting. Working sessions are punctuated by shared meals, cocktail hours, and keynotes from some of the industry’s most influential voices. Our mission is for you to leave Camp with an actionable plan for creating a design business that is more profitable, enjoyable, and authentic to you—with a network of likeminded friends to support you along the way, forever after. Transcript 00;00;00;00 - 00;00;35;13 Anastasia Hi, and welcome to this bonus episode of The Interior Collective, a podcast for the business of Beautiful Living. I'm your host, Anastasia Casey. And today we are talking about a very big passion project of mine, Design Camp. Together with my co-host, Lindsey Borchard of Lindsey Brooke Design, we are walking you through the infancy of Design Camp, how it started out, how  it's transformed, and what the four day inclusive business retreat looks like today.   00;00;35;16 - 00;01;04;24 Anastasia Tickets are now on sale at Design Camp IDCO. Hey, Lindsey, and welcome back to the show. I am so excited to have you here. And there's nothing I love more than, like a secret bonus episode. I know. I'm so excited to be here. Obviously, I love your podcast and just love everything about the Interior collective. So I'm happy that we can have this kind of, like, conversation about Design Camp.   00;01;04;24 - 00;01;22;28 Lindsey And yeah, bonus episodes are always the best. I love how we can take a little bit of Design Camp and we'll get all into Design Camp a little bit later. But I do love that we can have even just this many one hour conversation to give people a taste of what Design Camp is really about. But if you haven't listened to it already, go back to season one.   00;01;22;28 - 00;01;57;00 Anastasia I...

Becca Interiors: How to Source Everything   Episode Details After years of light, bright, and airy design trends, we’re finally seeing the industry embrace color, pattern, and vintage goods in a big way. Today’s guest has always used these features thoughtfully, in a way that feels collected, warm, and full of character. Becca Casey of Becca Interiors is joining me to dig into two really critical topics for running an interior design business. From walking us through sourcing all the things, to the systems and processes required for contractors and builders to execute her beautifully nuanced designs, Becca is so generously sharing the details in this jam-packed episode.    In this episode, Becca and I discuss: How to use color and pattern with intention Reliable sources for quality interior furnishings How to find the right trade partners Which items are best to source from trade partners How to ensure a vintage piece is authentic and high quality  Tips for building relationships with vendors and artists The best practices for working with contractors and builders How to foster close working relationships with builders and contractors And more!   Software + Services IDCO Contractor Welcome Guide   Paint + Wallpaper Farrow & Ball Benjamin Moore Bennison Fabrics Lewis and Wood Antoinette Poisson Cabbage & Roses   Antique Flea Markets The Annual Cotswold Art & Antiques the Shepton Mallet Antique Fair Arding Antiques and Collector Fair Déballage Flea Market Use code ‘BONUS15’ for 15% off sitewide at idco.studio <...

Kate Abt: When Your Signature Style Trends   Episode Details In an industry where your look literally defines your brand, the pressure to find your signature style can be overwhelming. Defining your look in spite of trends can be critical to the success of your studio and crucial to attracting your ideal clients. So what happens when your look starts trending? Can you still stand out in a sea of lookalikes? Today’s guest is helping us navigate all of those questions and more. Kate Abt of Kate Abt Design opened her studio over a decade ago and immediately established her iconic aesthetic–timeless, collected, and livable. With her English roots and California influences, she’s found the beautiful balance between classic and effortless interiors, despite the ebbs and flows of design trends.  In this episode, Kate and I discuss: How to identify your signature style How interior design trends evolve over time Which elements in a design are important to remain timeless How to combat the pressure to follow trending styles Finding the balance between fresh design and trending design Tips for attracting your ideal clients And more!   Mentioned in This Episode:The Expert Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Kate on Instagram, Pinterest, and discover more of her work on her website.   SHOW NOTES The Interior Collective: Website IDCO Studio: Website

Arvin Olano: Elevated Video Content for Interior Designers Episode Details Things change rapidly in marketing and keeping up with where, how and when to show up is more than a full-time job. But one thing that's become abundantly clear the last few years is that video reigns supreme across social platforms–and it's not going anywhere anytime soon. If you’re an interior designer and struggling to find the time and budget to dedicate to creating elevated video content, we’re addressing all of those concerns in today’s episode. Digital creator, designer, and interior stylist, Arvin Olano, found his second career through the launch of his incredibly successful YouTube channel in 2020. Now, with over 361,000 subscribers following his journey, he’s cracked the code for navigating the logistics of video production for interior designers. In today’s episode, Arvin is generously walking us through creating an editorial calendar, content planning, tips for outsourcing, monetizing video content and so much more.   In this episode, Arvin and I discuss: Why video content is valuable for interior designers  How to make the most of a film day How to create an editorial calendar Best tips for getting comfortable in front of a camera YouTube best practices  How to push through creative burnout The importance of trends in video production And more!   Mentioned in This Episode:RUGS USA Collab Vlogging Camera Final Cut Pro TutorialVideo Editing Terms   Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Arvin on Instagram,

Laura Hodges: Leaning Into Sustainable, Ethical Design   Episode Details.   It’s no secret that the interior design industry can be one of over-consumption, unnecessary waste, harmful toxins and unsustainable resource harvesting. However, we believe that sustainability should be at the forefront of every project. In today’s episode, I’m chatting with LEED AP and GREEN AP interior designer Laura Hodges about how she implements more sustainable practices in her design business. Laura is taking us through her technical education in environmentally conscious interior design and how she puts it into practice in her design work.    In this episode, Laura and I discuss: How to forge a path to sustainable design How sustainable design impacts a home’s livability How to encourage clients to accept ethical design Best practices for repurposing and reusing materials  Which elements of interior design work are well recycled Impactful sustainability practices interior designers should implement  And more!   Mentioned in This Episode: U.S. Green Building Council / LEED WebsiteSustainable Furnishings Council / Green AP Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Laura on Instagram, and discover more of her work on her website.   SHOW NOTES The Interior Collective: Website

Renee Bush: Brand Strategy & Positioning for Interior Designers   Episode Details.   In this economy, turning away potential clients seems unrealistic, but it’s the only way to make room for your target audience. In today’s episode, interior design brand strategist, Renee Bush, talks us through identifying your ideal clients and positioning your brand to reach them. Renee has helped top designers like Studio McGee, Light & Dwell, and Boxwood Interiors with her proven strategy for identifying the unique differentiator that sets every interior designer apart from the rest. In this episode, we’ll help you identify your ideal client, personify them, and curate your services to both attract and serve them at every stage of life.    In this episode, Renee and I discuss: How to best identify your business goals What an ideal client means to an interior designer Why identifying a target audience is valuable  The purpose of finding your unique differentiator How to find your unique differentiator  5 key steps to identify, clarify, and target your ideal clients And more!   Mentioned in This Episode: Light & Dwell Studio McGee Boxwood Ave Interiors Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Renee on Instagram, and discover more of her work on her website.   SHOW NOTES The Interior Collective: Website IDCO Studio: Web...

Carley Page Summers: Styling for Photoshoots vs. Styling for Living   Episode Details.   The reality is that styling a home for your clients is different than styling for a photoshoot. What looks beautiful in person might not exactly translate over camera. If you want to put your best foot forward on camera, online, and in-person, today’s guest has mastered it all. Carley Page Summers first explored her love for interior design through photographing and styling spaces. Now, she brings her refined editorial eye and skill for crafting a visual narrative to her interior design projects and her work is simply unmatched. Today, Carley is walking us through the key differences between styling interiors for photo, video, and lifestyle applications.    In this episode, Carley and I discuss: How different art forms can inform and inspire interior design The primary differences between interior design and interior styling Skill sets required for interior styling, photography, and design How to style spaces for lifestyle applications How finishes and materials evoke emotion Tips for a positive collaboration between designers and stylists How to successfully prepare for a photoshoot The anatomy of a perfect shot list Capturing interiors on photo and video And more!   Mentioned in This Episode:   Virtual Design Services on The Expert Book - Sacred Spaces River & Bord Collection   Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our

Chango & Co: Finding Joy in Social Media Marketing    Episode Details. Love it, hate it, or maybe a little intimidated by it, the role of social media in the interior design industry cannot be ignored. While some designers landed their first big project through their extensive Instagram following, others may find the fickle algorithm, the constant demands of the platform, and the thought of showing up on camera less than appealing. If you don’t aspire to expand from interior designer to lifestyle influencer, is it still worth the effort to show up on social media? And if so, how?    Today’s guest, Susana Simonpietri, Creative Director and Founder of Chango & Co., has over 286k followers and was one of the first interior designers to see Instagram’s marketing potential when the platform first launched. Despite overseeing a wildly successful interior design studio made up of a team of almost 20 individuals, Susana still runs Chango & Co.’s Instagram entirely on her own! Today, she is generously sharing how her studio shows up in such an authentic, successful, and sustainable way on Instagram, and we’ve got a lot of ground to cover.  In this episode, Susana and I discuss: Which social media platforms interior designers should invest in How to balance social media and running a business Creating and maintaining an editorial calendar Social media tools for interior designers How to review social media analytics Sustainable engagement strategies for designers Managing dms about product sources How to find a community on social media Best practices for using Instagram engagement tools  How to budget for content creation How to curate a grid that showcases your aesthetic  And more!   Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Chango & Co. on Instagram,

Unique Kitchens & Baths: A Crash Course on Custom Cabinetry   Episode Details. We’ve all heard the age-old saying, “The kitchen is the heart of the home,” and oftentimes it’s also the top priority for interior design clients. Today’s guest has dedicated her business to the art of custom cabinetry and kitchen design and with over 15 years of experience, she has a lot of tips to share. Tanya Smith-Shiflett, owner and founder of Unique Kitchens & Baths, has seen and thought of everything when it comes to balancing form and function in these well-loved spaces. IDCO Studio has worked closely with Tanya on a number of projects and I recently had the pleasure of working with her and her team to bring my dream kitchen to life. Working with Unique Kitchens & Baths has been proven invaluable time and time again and I’m so excited to share a fraction of Tanya’s knowledge with you today.  In this episode, Tanya and I discuss: Starting a business from the ground up Diversifying business services as your business grows The behind the scenes of creating custom cabinetry Managing accelerated project timelines Life-changing kitchen functionality hacks Upcoming kitchen trends How to work with UKB as an interior designer How to estimate pricing for detailed projects Managing client budget expectations And more!   CONNECT WITH TANYA  Website Instagram Virtual Design Services Showrooms The Austin Tudor Kitchen Design Process The Latest Austin Tudor Kitchen Update   CABINETRY COLLABORATIONS Lauren Liess Lauren Liess Podcast Episode Light & Dwell Light & Dwell Podcast Episode Storie Collective Zöe Feldman ...

Yond Interiors: The Logistics of Distance Design Episode Details. In a post-pandemic world, distance design has become increasingly popular, especially considering the opportunities social media brings to discover designers all over the world. Today’s guest, Julia Miller of Yond Interiors, has perfected the art of high-end distance design and an expert client experience.  Yond Interiors is a boutique interior design studio based in Minneapolis, yet serving clients all over North America. Julia’s interiors have been nationally recognized, for good reason, and she has so much knowledge to share with us today.    In this episode, Julia and I discuss: Rebranding an interior design business Expanding and hiring a team How to work with clients Breaking into distance design Balancing in-person and distance design projects The impact of social media on client inquiries What’s included in full-service distance design How distance design differs from local projects How to vet long-distance inquiries Pricing for long-distance client consultations How to get proper plans from a distance Presenting to long-distance clients Deliverables for distance design Arranging and billing for site visits How to prep for a long-distance install And more!   Mentioned in This Episode: Shore Creative Growing Your Team with Marie Flanigan Website Templates for Interior Designers Design Camp Better Homes and Garden’s Home Tour Tips to Getting Published Design Spec   Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on <...

Light & Dwell: Defining Your Signature Style Episode Details. It’s no secret that the interior design industry can seem really saturated. Between Pinterest, Instagram and other social media platforms, inspiration is everywhere, making it all the more challenging to identify an aesthetic that stands out from the rest. Today’s guests are Aymee and Molly, the dynamic duo behind Light & Dwell, and they have truly mastered the art of distinguishing their brand and defining a signature style. Lately, I’ve seen them take their brand to new heights as they carry that signature style from physical spaces to digital platforms and beyond. In this episode, we’re getting a masterclass in leaning into a signature style as an interior designer and how to use that to differentiate yourself online. In this episode, Aymee, Molly, and I discuss: How to work with a business partner Defining a corporate business structure with two lead designers How to define your signature style What influences design style evolutions How to intentionally elevate your brand over time How to evolve your style alongside your business How to navigate social media authentically The importance of a signature style when attracting clients And more!   Mentioned in This Episode: Dada Goldberg Dwell Well Furniture Jake Arnold Podcast Interview Nebraska Lake House Project Design Camp   Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website.   You can follow along with Light & Dwell on Instagram, and discover more of their work on their

Alison Giese: Interior Design As Your 2nd(+) Career Episode Details. Oftentimes the path to success isn’t linear and it might take a little longer than expected to find your true calling. In this episode of The Interior Collective, we’re exploring ageism in the interior design industry, how to avoid it, and if it even matters. If social media makes you feel like starting a career in your 40s or 50s is out of the question, today’s guest is here to tell you that it’s never too late to break into the industry. Award-winning interior designer Alison Giese found her passion for design after making two major career changes and she’s sharing her tips for breaking into the interior design industry, and creating a sustainable, thoughtful business with longevity. In this episode, Alison and I discuss: Getting into the interior design industry How to overcome fear of failure  Social media marketing  Helpful skills for the design industry How to avoid ageism How to stay relevant while maintaining a unique perspective What an interior design career trajectory looks like Setting client boundaries and expectations And more! Mentioned in this episode: Alison Giese on How to Decorate Podcast Clara Jung’s Podcast Episode Erika Powell of Urban Grace Bunny Williams   Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website. You can follow along with Alison on Instagram, book a call with her on

Bria Hammel: Pivoting in Times of Uncertainty + Expanding Into Commerce Episode Details. As an interior designer, how do you keep your doors open during times of uncertainty? The short answer: Diversify your revenue streams and always, always be willing to pivot. Walking us through this process is Bria Hammel, the creative director and CEO of Bria Hammel Interiors. After over a decade of business, Bria has become adept at finding ways to keep her studio thriving despite any hardships in the national economy. Full service design, complete furnishing projects, spec homes, designs for full neighborhood developments, design expert consultations, a digital store, a physical store, events, and product collaborations–Bria knows how to do it all and how to do it all really, really well. In this episode, Bria Hammel and I discuss: First steps in starting a business Handling stress as a business owner How to maintain a small but nimble team How to conservatively approach times of economic uncertainty Pivoting as a business owner The process of opening an e-commerce shop Commerce startup costs Pop up shops as a way to test brick and mortar locations E-design service opportunities and benefits Design consultations And more! Mentioned in this episode: SOFTWARE & SERVICES Designer for a Day  Custom Shopify Development EOS: Entrepreneurial Operating System Quick Books NetSuite Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, YouTube, or access all the show notes on our website. You can follow along with Bria on Instagram, book a call with her on The Expert, discover more of her work on her website, or shop Brooke & Lou.SHOW NOTES The Interior Collective: WebsiteIDCO Studio: 

Heidi Caillier: Going Against the Grain SHOW NOTES The key to success as an interior designer lies in your own understanding of who you want to be as a designer. Kicking us off on for Season 2 is none other than Heidi Caillier, the Seattle-based interior designer who has successfully grown an impressive following, earned dozens of features in top tier publications, and attracted a devoted clientele base all while avoiding trends and staying committed to her unique outlook as an interior designer.  In this episode, Heidi Caillier and I discuss: The importance of controlling the work that you show in your portfolio Choosing and collaborating with a photographer Where to submit projects for publication Print versus digital Curating your social media feed Where to find inspiration and how to use it Evolving your aesthetic and challenging yourself creatively How to approach trends Tailoring a project for the client and understanding their vision And more! Mentioned in this episode: MAGAZINES VERANDA  Rue Mag Elle Decor Architectural Digest The World of Interiors Homes and Gardens House and Garden Frederic Magazine Luxe Interiors + Design FEATURES Architectural Digest Studio McGee Amber Interiors Wall Street Journal PRODUCTS + SOURCES 1stDibs Apparatus Cloud

BONUS EPISODEBrittney Vier: Financial Planning for Interior DesignersAs an interior designer running your own studio, the finances can feel overwhelming. From taxes to payroll, there are so many things to consider. Today’s guest, Brittney Vier, is answering all the most important, the most confusing, and even just the “Where do I start?” questions. This virtual bookkeeper for interior designers shares tips on how not to leave money on the table, ways to ensure your business can stay afloat during times of uncertainty, and who should make up your financial team. Plus, Brittney shares what we can do now, before the end of year, to prepare for a stress-free tax season in this BONUS episode of The Interior Collective.In this episode, Brittney Vier and I discuss: The differences between + how to read financial statements Business entity structures + how they relate to finance Which finance experts to hire and when The best accounting software Budgets, forecasts, and projections Setting financial goals Setting salaries Expenses you can cut back on Where designers often leave money on the table The year end financial checklist Tax deductions How to prepare for tax season Mentioned in this episode: American Express (AMEX) Chase Wells Fargo Gusto ADP Quickbooks Xero Lindsey Brooke Design Design Camp Studio Designer Design Day Service Product From IDCO Studio “How to Manage Your Business During Uncertain Times” Webinar With Studio Designer CEO Keith Granet (Note: Even though the event day and time have passed, you can still register and receive access to the recording.) Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts, or access all the show notes on our website. You can reach out to Brittney at [email protected] or visit her website.

So many designers are straddling the fence between an interior design side hustle and a full-time career. Our season one finale of The Interior Collective features Beth Diana Smith discussing her career transition and lessons learned along the way.   Beth Diana Smith spent more than a decade working in accounting and finance with a hard earned Bachelor's degree in Business and a Master's degree in Accounting. Later, Beth earned a degree from the New York School of Interior Design while taking night classes working around her day job. Her interior design career started as a side hustle before she left accounting to start Beth Diana Smith Interior Design.   Her designs use expertly curated art, layered textured, bold patterns, and colors to create uniquely sophisticated, layered and luxurious residential designs. Beth has been on NBC and HGTV, and you've seen her work featured in various outlets, including House Beautiful, Elle Decor, Real Simple, Lonny Magazine, Domino, The Wall Street Journal, and the Business of Home.   In this episode, Beth and I discuss: The career path into interior design How a background in corporate shapes her business structure

Today's episode of The Interior Collective is all about Managing Your Interior Design Business - from the softwares we swear by to the intimate workings of hiring, benefits, company policies and managing HR. We’re covering a lot. In This Episode, I'm covering: Our favorite client management software, Dubsado Why we insist on using Google Drive, not Dropbox Filing organization and naming conventions Team communication + inbox zero Why you should be using Canva Interior design studio job descriptions + titles Defining company policies + benefits Studio Handbooks New Hire Tutorials + Checklist In full transparency, I spent the majority of 2021 hashing out every detail of my business, defining our company culture, putting new policies in place and building up industry leading benefits for my team. We were lucky enough to bring in a corporate strategist to help us research, define and implement the most useful practices of large companies, on a small scale. This year, we’ve put it all to paper and created a plug and play template for you to adapt in your own design firm.   A quality company culture and smoothly operating business is key to profitability and longevity. Skip back to Episode 2 as I break down the perfect Client Experience for interior designers, but today we’ll pick up where that leaves off with automations and key softwares. I wish I could tell you there is one software program that we suggest for everything but that is just not the case, and I am ok with that. I would rather use a program that was really good at a couple things, than a program that tries to do so much, it doesn’t do anything well.   Before we dig in, just a reminder that today's full transcript, show notes, links and products are all available on our website at www.idco.studio/podcast. I encourage you to listen now, then go back and read to make notes.   That’s enough intro - let’s dig into our must have softwares, starting with my personal favorite, Dubsado.   IDCO would not exist today without Dubsado and as I’ve learned more from our interior design clients and their process, I’ve figured out the best way to utilize Dubsado for interior designers. Before using

This highly anticipated episode of The Interior Collective digs deep into Shea McGee's blueprints for strategic growth, practices for productivity, and insights on incorporating video within your marketing strategy. We welcome Shea McGee Founder and Creative Director of Studio McGee, McGee & Co., author, and Netflix's Emmy Nominated Dream Home Makeover.   Over the last eight years, we’ve watched Shea McGee grow her interior design business into a powerhouse lifestyle brand centered around approachability and beautiful living alongside her husband, Syd. Today’s episode of The Interior Collective digs deep into Shea’s strategic growth, her practices for productivity and insights to incorporating video into your marketing strategy as an interior designer. I’ve had the pleasure of knowing Shea for years now as we’ve interviewed her on the blog, and today, I’m so excited to bring that conversation to the podcast.   In this episode, Shea and I discuss: Dynamics of working with your partner The transitions from design studio into a full lifestyle brand How Shea and Syd learned to delegate to an ever-growing team

Since the onset of the pandemic, it feels like every designer - myself included - is branching out to beautiful vacation rental properties. It's become an opportunity to stretch some design muscles, enjoy time away from the office, and turn a profit. We're bringing in interior designer and short-term rental maven Blair Moore to discuss the ins and outs of making high-end short-term rentals profitable as a designer.   Balancing a thriving interior design business, running a small fleet of luxury boutique stays, launching a bespoke e-commerce line, and starring on her very own episode of Magnolia Network's Point of View series, Blair Moore is a maverick, muse, and magician. She's mastered the art of a family business and unpretentious luxury. I'm so thrilled to share my conversation with Blair, CEO and Principal of Moore House Design.   We’re welcoming interior designer and luxury hospitality maven, Blair Moore of Moore House Design and Moore House Family, to discuss diversifying your revenue streams as a designer with high-end short term rental properties.      In this episode, Blair and I discuss: The Moore House family-owned and operated business model

The line between interior designer and lifestyle influencer is a fine one. The Lauren Liess brand has expanded from Interior Design Studio to include the Lauren Liess Blog and The Property Collective, in addition to three books (with a 4th on the way), numerous TV features and dozens of product collaborations. Lauren Liess’ entire brand evokes a feeling of home across all channels. Her brand feels like those late, slow hours of summer afternoons that seem to linger a little longer than the day before. It feels like the neighbor you grew up next to. As her brands expand, as do her offerings, we’re talking about how to evolve into a lifestyle brand as an interior designer here on The Interior Collective. The Identite Collective and IDCO Studio present The Interior Collective, a podcast for the business of beautiful living with your host, Anastasia Casey and guest Lauren Liess of Lauren Liess & Co.   In this episode, Lauren and Anastasia discuss: How Lauren got her start in the industry The process of publishing three (soon to be four) books Expanding into e-commerce and product lines The role video content plays in brand building Why lifestyle was the natural step for Lauren