In this episode of Steak Bites, Kara Smith sits down with Dr. John Ritten, an agricultural economist at Colorado State University and a member of the AgNext team, to break down the complex world of carbon sequestration and sustainability in beef production. Together, they explore the evolving carbon and ESG markets, unraveling the economic and environmental realities that shape carbon credits and sustainability initiatives.

Dr. Ritten offers a no-nonsense take on how these concepts intersect with the daily decisions faced by farmers and ranchers. They discuss the opportunities and challenges of carbon sequestration, the risks of managing long-term carbon storage, and the vital role of grazing animals as ecosystem engineers, transforming non-arable land into nutrient-dense food while supporting biodiversity and water management.

This episode is for anyone curious about the real impact of sustainability efforts in the beef industry or questioning what truly matters when it comes to environmental stewardship. Whether you’re a rancher navigating carbon contracts, or a consumer concerned about where your beef comes from, this conversation unpacks the true intersection of agriculture, economics, and environmental sustainability.

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Stay connected, stay inspired, and keep fueling your legacy. Until next time, savor each bite of existence and let your actions resonate with the wonder of the world.