Watching your Facebook ads slowly die without knowing why is pretty grim for any business owner.

That’s why it pays to get a ‘Doctor of Ads’ to do a ‘check up’: Dr. Theresa Pantanella, an occupational therapist turned direct response marketer is such a doctor!

Her ‘patients’ these days are Meta ads – and most are in critical condition.

Her diagnosis? It all boils down to a couple of rookie mistakes that many businesses and marketers make.

In this interview with Theresa, you’ll learn about:

The “message disconnect” mistake that kills your leads on the spot
How to use “Dynamic Creative Ads” to save time and get results
Which videos work great for each stage of your Meta ad funnel
How too many free giveaways can actually tank your sales
Why most ads start failing unless you do THIS once every two weeks

Want a ‘check up’ for your business? Book an appointment with Dr. Theresa here: https://doctorofads.com/

This podcast is hosted by Terence Tam, author of Lead Surge: 8 Radically Effective Marketing Funnels for Coaches and Experts. He is also the Founder of Radical Marketing, a digital marketing agency that specialises in partnering with coaches to scale their businesses with Webinars and Seminars. The agency’s strength lies in high ticket digital marketing strategies, employing a proprietary blend of story ads, lead generation tactics, and battle-tested sales funnels to achieve better branding for coaches and greater returns on ad dollars.

With over 1.5+ million high quality leads generated in a decade, Terence and his team of digital marketers draw from their extensive experience and the insights of leading business founders with the aim of creating the best podcast for entrepreneurs and coaches!

Download Terence’s book, Lead Surge for free here: www.leadsurgebook.com

Find out more about Terence’s marketing agency Radical Marketing here: www.radical-marketing.com

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

Founders Go Naked: Digital Marketing and Branding For 6 & 7 Figure Coaches in High Ticket Sales

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