59 | Building a binge-worthy brand with Nikki ArensmanAs a fellow creative business owner, I know the feeling of being pulled in SO many different directions when it comes to building a brand and business that stands out in your market. We can sometimes feel so distracted by shiny objects (I mean, how FUN is it to create fun brand colors, fonts and logos?!) -- but at the same time, we forget about the more MEANINGFUL parts of our brand and business.In today's episode, we're chatting with Nikki Arensman, brand strategist, designer, and host of The Business of Branding Podcast. And in this episode we're talking about how you can build a binge-worthy brand while staying true to YOU! Nikki is the creator of Brand Identity Breakthrough – a done-for-you branding kit that allows service providers to stand out online in an ethical way while not spending thousands on their branding! She is also a soon-to-be mother of 2, and the Former Founder & CEO of a nearly million-dollar women's activewear line, JIVA Active, which started with only a 300 $ investment!If you've been thinking about investing $$$ in branding for your growing business, you'll want to be sure to listen in to today's episode!How to connect with Nikki & links from the episode:Connect with Nikki on Instagram Take Nikki's quiz to see how binge-worthy your brand isFind Nikki's logo templates and done-for-you projects hereAlso, I'd absolutely love it if you left a review on Apple Podcasts -- I love getting to shout out my listeners on the show! 🎙Loved the episode? Have a topic or guest host request? Send me a text message!Ways we can work together: <<Brand Strategy + Coaching>> Create a brand so strong that clients are sold on working with you before they even reach out! <<Brand Photography>> Is it time to elevate your business with new brand photos? I'D LOVE TO CONNECT WITH YOU! Say hello on Instagram 👋 Join the email community ✍🏻 Leave a review on Apple Podcasts 🎙
# Binge-Worthy BrandingA branding approach that engages audiences so effectively that they are compelled to consume a brand's content or offerings repeatedly.