Total 3 episodes

27/01/2023The HYBRID Author

How The Marketing Power of a Bestseller Will Take You From a Best-kept Secret to a go-to Expert' With Steve Kidd

Steve Kidd is a best-selling self-published author, entrepreneur, business coach and radio show host. His mission is to assist and support individuals who are passionate about their work and want to become successful authors and bestsellers. In the 59th episode of the HYBRID Author podcast host Joanne Morrell, author of children's and young adult fiction and short non ficton for authors, chats to Steve on: what constitutes a bestseller how authors can actively become a best seller how authors can use bestseller status to market their books to become a 'go-to' expert as well as hybrid publishing and much more. http://wehelpyouthrive.com/ https://www.eventbrite.com.au/e/freelance-writing-quick-tips-for-fast-success-webinar-tickets-519654690167?aff=ebdssbdestsearch

# Expert PositioningThe process of establishing oneself as a credible and authoritative figure in a particular field or genre.

# Marketing Strategies # Hybrid Publishing # Bestseller # Steve Kidd

01/05/2015The Likeable Expert Podcast

Waiter or Doctor... Which One Are You?

"Expert Positioning" is an important element in being hired by clients (especially the good ones). But getting there involves more than just credentials, experience and presentation. In today's podcast I explain how the questions you ask of prospects affect how they view you.

# Expert PositioningA strategic approach in professional services that focuses on how clients perceive experts based on their communication and questioning techniques.

# Effective Communication # Professional Services # Michael Katz # Client Perception

09/01/2009The Likeable Expert Podcast

The Iceman Leave-ith

Our first E-Newsletter of the year talks about keeping your relationships warm, particularly when the business climate gets cold.

# Expert PositioningA strategy that involves establishing oneself or one's firm as a credible authority in a specific field in order to attract and retain clients.

# Client Attraction # Relationship Management # E-Newsletter # Business Climate

# expert-positioningRelated Episodes

# expert-positioningRelated Episodes

# Expert PositioningThe process of establishing oneself as a credible and authoritative figure in a particular field or genre.

# Expert PositioningA strategic approach in professional services that focuses on how clients perceive experts based on their communication and questioning techniques.

# Expert PositioningA strategy that involves establishing oneself or one's firm as a credible authority in a specific field in order to attract and retain clients.