The Lisa Congdon Sessions - Who are the right customers and clients for your creative dreams & goals? Where are they?Margo is once again joined by Lisa Congdon to kick off a series of interviews to discuss different topics surrounding creativity, business, and life. In this episode they discuss how to get yourself in front of the right people as a creative and what that even means! Margo and Lisa chat about: Exercises Lisa gives to her creative entrepreneur students The difference between dreams and goals Having intermediary goals Lisa’s belief in two parts of self-promotion and why you need to do both Several approaches to go about finding contacts Authentic engagement and using social media strategically The difference between audience and customers (and why they’re both important!) Self-advocacy and community And more! If you have a topic of conversation you’d like to hear Lisa and Margo discuss, be sure to send a DM on Instagram to @windowsillchats or @tantaustudio! Connect with Lisa Condon: https://lisacongdon.com/ https://www.instagram.com/ https://www.pinterest.com/lisacongdon/
# Authentic EngagementInteracting with audiences in a genuine and meaningful way, particularly through social media.