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Kelsey Murphy
How do I find more motivation? How do I find my purpose? Should I quit my job? What’s my passion? Should I start my own business? The Whiskey & Work Podcast gets to the root of all of these questions. Each episode is refreshingly honest, comically entertaining, and deeply inspiring, leaving you with tangible takeaways. It covers motivation, goal setting, time management, habits, balance, 9 to 5 careers, and even starting your own business. Your host Kelsey Murphy is a Career & Life Coach for Fortune 500 companies & clients working at Facebook, Twitter, Google, Apple, Gap - with a background as the Advertising Director for Nintendo, Go Pro and Elizabeth Arden. Kelsey has been featured in Business Insider, Huffington Post, Livestrong, Living Healthy, LaurenConrad.com. In the Whiskey & Work podcast you’ll learn from some of the most inspiring, successful people like Leo Babauta, a Zen master blogger who teaches over 2 million readers how to simplify their life and create better habits - and Kelly Leveque, celebrity nutritionist to Jessica Alba, Jennifer Garner, Molly Sims, author of Body Love, on her famous Fab 4 Smoothie that’ll help you rid yourself of food drama for good. So sit back, pour yourself a cup of coffee (or something stronger) and join us.
How To Start & Grow A Coaching Business To Multiple 6-Figs With Enneagram Coach Nicole McDonough
In this episode Kelsey sits down with Nicole McDonough, an inspiring and successful coach specializing in Enneagram-based self-development, leadership, and team dynamics. Nicole shares her journey from starting with no business to becoming a high-demand coach with a waitlist. We dive into how she's built a thriving coaching business focusing on authentic relationships, local connections, and embracing one’s unique style and strengths. This episode is packed with insights for coaches and entrepreneurs looking to grow in the soft skills arena. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Nicole’s background, focusing on the evolution of her coaching business in Enneagram, leadership, and relationships How Nicole leverages self-reflection and the Enneagram to empower leaders, entrepreneurs, and teams Nicole’s transition from no clients to a waitlisted, high-demand coach The importance of building genuine relationships and her unique approach to coaching through self-discovery How focusing on the Enneagram brought structure to her coaching business The unique value of the Enneagram in helping people get to the core of their issues quickly, enabling Nicole to form deeper connections with her clients A breakdown of Nicole's various revenue streams, from one-on-one coaching to corporate workshops Insight into how building long-term relationships has led to ongoing referrals and client retention Nicole’s recent focus on her local network, building connections with local organizations, schools, and nonprofits The benefits of becoming a community figure, working with organizations who have a budget for professional development Nicole’s journey to embracing the Enneagram as her “lead horse” while still allowing her other interests to flow into her work How leaning into a specific niche makes it easier for people to refer her services while allowing room for variety in her coaching practice Practical strategies Nicole uses to honor her natural rhythms, such as creative walks and outdoor inspiration for content creation Tips on creating content in a way that feels authentic and not forced, especially for creatives The importance of mindfulness and slowing down to notice inspiration in everyday life Encouragement for coaches to let go of rigid standards and honor what truly works for them To learn more or connect with Nicole visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Nicole McDonough’s Website Nicole McDonough’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
48:4305/11/2024
How To Build Your Business Through LinkedIn With Liam Darmody
In this episode Kelsey dives into LinkedIn strategies with Liam Darmody, a LinkedIn expert known for his no-BS approach to personal branding and social selling. He shares how to transform your LinkedIn profile into a powerful, client-attracting landing page while still showcasing who you are. Liam’s insights are especially valuable for coaches, entrepreneurs, and executives aiming to establish a unique presence that draws in clients and career opportunities. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Why LinkedIn is a goldmine for business development and high-margin 1:1 coaching Leveraging LinkedIn to create a flexible, profitable business with total scheduling freedom Liam’s LinkedIn Blueprint Crafting a professional banner, headshot, and headline that captivate at first glance Using a strong "about" section and a compelling featured section to showcase your services and personality How to make the most of the limited space in your headline and about section to optimize search visibility Injecting personality into your content – using interests like Liam’s “hot sauce aficionado” status to connect and spark conversation Treating LinkedIn as an interactive space where every comment can be a networking opportunity Diversifying content topics to avoid “business fatigue” and keep followers engaged Why LinkedIn’s push for video content presents a unique chance to stand out Benefits of LinkedIn Premium and Sales Navigator for business development Using the custom call-to-action (CTA) button effectively for profile engagement and lead generation Liam’s story of transforming his LinkedIn presence, going from minimal engagement to achieving millions of impressions organically Cost savings in organic reach on LinkedIn versus paid social platforms Insights into connecting vs. following, optimizing the profile for business visibility, and practical steps for using LinkedIn’s newest tools To learn more or connect with Liam visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Liam Darmody’s Website Liam Darmody’s LinkedIn Kelsey Murphy’s Website Kelsey Murphy’s Instagram
01:17:2129/10/2024
How To Build A Business With Memberships & Online Course With Lisa Princic
In this episode Kelsey sits down with Lisa Princic, founder of Scaling Deep. With over 15 years of experience helping thousands of business owners create sustainable and profitable business models, Lisa breaks down the myths and misconceptions around memberships. We explore how to simplify the process, avoid overwhelm, and build a membership program that’s both scalable and easy to manage. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Lisa’s approach to memberships as a simple and sustainable business model Misconceptions about the complexity of memberships and how to avoid overcomplicating them The balance of creating value without over-delivering or overwhelming members Importance of starting with a simple membership, focusing on core needs, not excessive content How Lisa transitioned from a generalist business coach to niching down into memberships Tips for identifying your “zone of genius” and why niching down leads to more success How to test niche ideas and validate them with your audience through content or beta offers The myth of needing tons of content for a successful membership How Lisa runs her membership with minimal content while maintaining high value Different membership models and when content-heavy vs. content-light approaches work best The importance of automation for a scalable membership model Tools and processes to streamline membership management and how to start small with automation How to decide between creating a membership or a course Differences in business models: Course focuses on how-to content, while memberships focus on ongoing support and relationship-building Pricing and sales strategies for both models To learn more or connect with Lisa visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Lisa Princic’s Website Lisa Princic’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
49:4822/10/2024
How To Build Your Business For Postpartum Moms With CEO Chelsea Barbine
In this episode, Kelsey sits down with Chelsea Barbine, the founder of Core Care Cultivate, to discuss the transformative journey of motherhood and her belief that we are "forever postpartum." Chelsea shares her personal experience of becoming a mother and how it led to the creation of her incredible coaching program that supports moms in thriving during the postpartum period and beyond. The conversation touches on the importance of redefining postpartum, finding balance in life after birth, and the steps Chelsea took to build her business from scratch. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Chelsea's journey into motherhood and the realization that life never returns to "normal" after children The idea of embracing a new lifestyle instead of pushing through postpartum How Chelsea found her passion in helping new mothers through the postpartum phase and beyond A look into the many facets of Chelsea's coaching approach, including sleep, organization, and supplementation Chelsea shares her personal journey of balancing motherhood, family life, and her business The emotional and mental aspects of being "forever postpartum” Overcoming fears and challenges in launching Core Care Cultivate The importance of finding your purpose and monetizing your passion in the digital space How Chelsea helps moms prepare for and thrive during the fourth trimester and beyond, while maintaining their self-identity The ongoing journey of self-exploration and support as a mother The importance of redefining postpartum as a lifelong journey, not a period to "get through” How her coaching program goes beyond traditional postpartum support, focusing on core care habits that support holistic well-being Practical tips for moms transitioning into life after birth and building a business Chelsea’s reflections on the importance of constant iteration and growth in both motherhood and entrepreneurship To learn more or connect with Chelsea visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Chelsea Barbine’s Website Chelsea Barbine’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
41:0615/10/2024
How To Monetize Your Stay-At-Home-Mom Skills From CEO Ashley Buffa
In this episode, Kelsey sits down with Ashley Buffa, a powerhouse mother of 11 children, business owner, and home systems expert. Ashley shares her transformative approach to household management, coaching overwhelmed moms on how to shift from the "minion martyr" mindset to becoming confident, capable, and respected CEOs of their homes. With her proven systems, she teaches how to get children involved in chores, maintain structure, and create a home that is a place of peace, not stress.. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Importance of creating systems for household chores to maintain peace and order. How Ashley shifted from a chaotic home life to a well-structured one by systematizing chores and responsibilities Tips on how to apply business management skills to home management The importance of introducing chores early to foster responsibility and life skills How Ashley incorporates her kids into daily and weekly chores, making them part of the team Fun and simple chore routines to engage even toddlers in the household tasks Moving from a "minion martyr" mindset to a CEO mindset—leading with authority and empathy Why it’s crucial to let go of the need for perfection in maintaining a household The importance of self-care and delegating to family members for a well-balanced home life How to set specific times during the day for cleaning to avoid overwhelm Examples of how Ashley organizes her day with “anchor times” for chores, making them habitual Tips for busy families with kids in school and extracurricular activities to fit in chore time Step-by-step guidance on introducing chores to children and phasing in new responsibilities How to keep everyone accountable, even the stubborn family members Insights into creating systems that ensure nothing falls through the cracks, from daily chores to quarterly deep cleans How to combat the chaos of busy family life and reduce the stress of cleaning and organization The importance of rewarding progress and creating a positive environment for children to contribute To learn more or connect with Ashley visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Ashley Buffa’s Website Ashley Buffa’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
01:02:3208/10/2024
What It Takes To Create Your Own Whiskey With Cousins & Founders of Lodestar Whiskey
In this episode of Whiskey and Work, Kelsey Murphy sits down with Anna Axster and Wendelin von Schroder, co-founders of Lodestar Whiskey, a women-owned whiskey brand that’s quickly gaining attention in the spirits industry. Anna and Wendelin share their fascinating journey from working in the music industry to founding a whiskey brand during the pandemic. They talk about the challenges and rewards of building a product-based business, creating a unique whiskey flavor profile, and building an authentic community around their brand. Whether you're a seasoned whiskey lover or new to the scene, you'll find inspiration in their story of taking bold leaps and crafting a business that truly aligns with their passions. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Anna & Wendelin explain their journey from the entertainment and music industry to whiskey, motivated by their passion and love for whiskey during their years of travel Seizing the moment during the pandemic to build something authentic to their interests and experience Anna and Wendelin talk about leveraging their skills in community-building from their music careers into growing their whiskey brand The importance of creating a product that reflects their personal values and connects with a community that shares them Focus on listening to their audience and adapting based on feedback How they created a unique blend by combining a high rye bourbon and American single malt How the product appeals to both experienced whiskey drinkers and beginners How their success is built on authentic community-building rather than competing financially with large established brands To learn more or connect with Anna & Wendelin visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Lodestar Whiskey’s Website Lodestar Whiskey’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
34:4901/10/2024
Starting A Digital Course From Scratch With Swim Teacher & Little Fishies Founder Anne Cardona
In this episode of Whiskey and Work, Kelsey Murphy sits down with Ann Cardona, founder of Little Fishies Swim School. Ann shares her journey from military life to becoming a swim instructor, then transitioning into entrepreneurship. Discover how she built her swim school from the ground up, the challenges of turning her in-person lessons into a digital course, and her candid insights on navigating the world of online business. This episode is packed with honest conversations about entrepreneurship, online course creation, and balancing business growth with family life. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Ann's journey into the swim school business, including her initial reluctance to leave her corporate job Ann shares how she transitioned from teaching in-person swim lessons in North Carolina to taking her expertise online Real-time challenges and successes Ann is experiencing as she builds her online swim school program She explains her background as a Division 1 runner and swimmer at the United States Military Academy Ann discusses how she started teaching swim lessons locally due to a high demand in her area Her hesitance to work six days a week and the internal dialogue that helped her shape her business to suit her lifestyle goals Why she decided to build a digital course and join Amy Porterfield's Digital Course Academy She highlights the difficulties of transitioning from an in-person business to the online world Ann emphasizes the importance of staying connected to her mission of making swim lessons accessible, especially when the digital course journey becomes overwhelming Ann gives an honest recount of the roadblocks she faced when building her course, such as setting up social media, email lists, and marketing She reflects on her perfectionist mindset and how she had to embrace the messy process of launching her course to learn and grow The ups and downs of digital course creation, touching on the importance of resilience, adapting strategies, and staying in the game for the long haul Ann talks about her experience with social media and the realization that building a course business requires more than just a sales page To learn more or connect with Ann visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Ann Cardona’s Website Ann Cardona’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
54:3024/09/2024
Brilliant Nutrition Coaching After Living With MS From World Famous Nutritionist Alene Brennan
In this episode of the Whiskey and Work Podcast, Kelsey Murphy dives into an enlightening conversation with Alene Brennan, a nutrition coach specializing in autoimmune diseases and chronic illness management. Alene shares her journey of managing her health through nutrition, mindset, and lifestyle changes. They discuss the challenges and changes that come with chronic illness, and Alene provides practical insights on how we can start making small yet impactful shifts in our daily lives. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Alene’s journey as a functional nutrition counselor, her personal battle with multiple sclerosis (MS), and her work with individuals living with autoimmune diseases Alene shares her story of growing up with chronic migraines and her journey into nutrition and wellness. She discusses her frustrations with the traditional medical approach and how she found empowerment through food and lifestyle changes Alene talks about her MS diagnosis in 2016 and the emotional impact of receiving such news She emphasizes the importance of diet and lifestyle changes in managing chronic illness and maintaining overall health. She challenges the notion that diet doesn't impact autoimmune diseases and shares her approach to living with MS. Alene explains the mindset shift that helped her manage burnout and prioritize her health. The importance of tuning into your body's needs and the practice of prioritizing daily tasks to create balance Alene shares her top strategies for managing stress, including prioritizing tasks, listening to the body's needs, and embracing the importance of rest To learn more or connect with Alene visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Alene Brennan’s Website Alene Brennan’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
56:3417/09/2024
How to Elevate Your Worth & Ignite Your Wealth {Featuring Cathy Heller}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with transformational coach, best-selling author, and podcast host, Cathy Heller. They discuss Cathy’s journey from a soul-searching trip to Jerusalem to becoming a successful podcaster and businesswoman, the importance of finding purpose, creating a fulfilling life, and balancing motherhood and career, as well as importance of authenticity and being present in one's journey Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Cathy's background and journey from a soul-searching trip to Jerusalem to becoming a successful podcaster and businesswoman Insights on finding purpose, creating a fulfilling life, and balancing motherhood and career Discussion on the importance of authenticity, authenticity, and being present in one's journey Exploration of the common challenges individuals face in pursuing their goals, such as fear of failure and self-doubt Insights from Cathy on the power of mindfulness, meditation, and mastering the mind to overcome obstacles Reframing thoughts and beliefs to cultivate courage and alignment in business and life Cathy's perspective on the importance of authenticity and empathy in building meaningful connections and relationships Discussion on letting go of the need for external validation and embracing one's unique voice and purpose Insights on the power of love and acceptance in navigating challenges and serving others authentically To learn more or connect with Cathy visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Cathy Heller’s Website Cathy Heller’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
55:1116/04/2024
The 5 Tenets To Peaceful Parenting and How They Apply to Business and Life {Featuring Albiona Rakipi}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with parenting and host of The Parenting Reframe podcast, Albiona Rakipi. They discuss the challenges and triggers parents face in today's world, the importance of self-reflection and understanding one's own parenting style, and the uniqueness of each child-parent relationship and the significance of parental intuition. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Kelsey’s personal journey with Albiona and highlights Albiona’s expertise in parenting and building a successful business The challenges and triggers parents face in today's world Emphasizes the importance of self-reflection and understanding one's own parenting style The concept of "mastering the pause" to respond thoughtfully instead of reacting impulsively The uniqueness of each child-parent relationship and the significance of parental intuition Albiona’s journey from being a teacher to a successful parenting coach Her initial reluctance towards social media and how she eventually embraced platforms like TikTok The unexpected viral success of her TikTok video on parenting, leading to significant growth in her audience and business The importance of consistency and authenticity in content creation The value of setting personal goals and staying true to one's values while building a business The need to pause and check in with oneself amidst the chaos of daily life Insights on maintaining balance and identifying what truly matters in both parenting and business endeavors To learn more or connect with Albiona visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Albiona Rakipi’s’ Website Albiona Rakipi’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
53:1209/04/2024
The 3 Money Myths That Keep You Broke (and how to bust through them!) {Featuring Sarah Walton}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with business coach, sales expert, and host of the Game On Girlfriend Podcast, Sarah Walton. They discuss the importance of prioritizing mindset in financial success, busting through three specific money myths, and the need to address money mindset before diving into financial strategies. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Sarah's expertise and experience in helping women start and grow businesses Money mindset and busting through three specific money myths Discussing the importance of prioritizing mindset in financial success Emphasizing the need to address money mindset before diving into financial strategies Sharing personal experiences and insights into the significance of mindset in achieving financial goals Sarah's personal journey from poverty to success and her deep understanding of abundance mindset Exploring the myth that "more is better" and its impact on financial mindset Sharing examples of how chasing more can lead to dissatisfaction and stress Offering practical tips for shifting perspective and recognizing existing abundance Discussing the pervasive belief that "there's not enough" and its implications for business owners Introducing simple exercises to shift mindset and recognize opportunities for abundance Sharing personal anecdotes and practical advice for overcoming scarcity mindset Exploring the harmful myth that certain limitations are inherent and unchangeable Discussing the danger of toxic positivity and the need to challenge societal norms Offering insights into breaking free from limiting beliefs and embracing possibilities To learn more or connect with Sarah visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Sarah Waltons’ Website Sarah Walton’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
49:3202/04/2024
From Business Partnerships To Starting A Business From Scratch, How Pure Salt Interiors Rose To Fame {Featuring Leigh Lincoln}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with co-founder of Pure Salt Interiors Leigh Lincoln. They discuss the journey from college roommates to business partners with her best friend and co-founder of Pure Salt Interiors Aly, the dynamics of business partnerships, and the importance of nurturing the partnership and maintaining communication. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Leigh's background and introduction to Pure Salt Interiors Collaboration with Aly, her business partner, and their journey from college roommates to business partners Transitioning from individual careers to entrepreneurship The dynamics of business partnerships Recognizing the importance of nurturing the partnership and maintaining communication The significance of setting clear roles, responsibilities, and expectations Utilizing coaching and external support to navigate challenges and conflicts Balancing differing personalities and skill sets within the partnership Strategic decision-making in business growth: aligning opportunities with long-term goals Recognizing the need for occasional pauses to reassess and realign business strategies Investing time and resources in personal and professional development Protecting the friendship aspect of the business partnership Emphasizing the importance of reinvestment for sustainable business growth To learn more or connect with Leigh, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Pure Salt Interiors’ Website Pure Salt Interiors’ Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
49:4326/03/2024
Making Irresistible Digital Products That Grow Your Customer’s & Your Bottom Line {Featuring Julie Chenell}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with co-founder of FG Funnels, Julie Chenell. They discuss Julie's journey from being a stay-at-home mom to becoming a successful digital marketing expert and coach, her role as the co-founder of FG Funnels and her mission to make tech and design accessible for entrepreneurs, and the importance of creative marketing strategies, such as bolt-on offers, in attracting clients and driving sales Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Julie's journey from being a stay-at-home mom to becoming a successful digital marketing expert and coach Julie's transition from blogging to freelancing and eventually launching her own businesses Her expertise in helping thousands of entrepreneurs create, build, and grow profitable online businesses Julie's role as the co-founder of FG Funnels and her mission to make tech and design accessible for entrepreneurs The unique features of FG Funnels and how it bridges the gap between beautiful branding and analytics Highlight the importance of creative marketing strategies, such as bolt-on offers, in attracting clients and driving sales Explore the challenges faced by entrepreneurs in 2023 and the anticipated trends in 2024 Discuss the significance of solving level five problems and offering niche-specific solutions to target audiences The concept of stability and variety in business offers, emphasizing the importance of a clear, irresistible core offer complemented by creative bolt-on offers. The process of identifying one's cursive genius and aligning it with a market demand. Highlight the importance of standing out in a crowded marketplace by focusing on a specific niche or problem-solving approach Examples of effective USPs and strategies for communicating value to potential clients To learn more or connect with Julie, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Julie Chenell’s Website Julie Chenell’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
51:4419/03/2024
Where (and How) to Start, Calculating Your Enough Number, (Without having Nightmares) {Featuring Aryeh Sheinbein}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with financial planning and business valuation expert Aryeh Sheinbein. They discuss the lack of financial education and literacy among many entrepreneurs and business owners, the concept of the enough number, and the importance of knowing this number for achieving financial independence and retirement goals. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Aryeh’s expertise in financial planning and introducing the concept of the enough number. Highlights the importance of knowing this number for achieving financial independence and retirement goals Aryeh’s journey into helping online business owners with financial literacy and wealth management The lack of financial education and literacy among many entrepreneurs and business owners The importance of understanding personal finances and managing money effectively to achieve long-term goals The concept of the enough number, emphasizing the need to calculate one's current expenses accurately Encouragement to approach this exercise without judgment or shame, focusing on understanding one's financial reality Practical advice on how to calculate one's enough number by assessing monthly expenses and annualizing them Recommendations for organizing expenses into categories and using tools like spreadsheets for clarity Addressing common challenges and fears associated with financial planning, such as fear of judgment or stress around spending habits The importance of setting aside time for financial planning and embracing self-awareness without judgment The importance of regular investing and setting aside funds for future goals, such as retirement and major expenses Highlighting the concept of Parkinson's law and the significance of disciplined saving and investing habits To learn more or connect with Aryeh, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Aryeh Sheinbein’s Website Aryeh Sheinbein’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
51:1712/03/2024
Creating Your Customer Journey Map For More Personalized Sales {Featuring Julia Taylor}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with former military intelligence officer and CEO of the Geek Pack, Julia Taylor. They discuss the concept of the customer journey map and its significance in business, insights into understanding the customer journey and its various touch points, and examples of impactful customer experiences and how they can be applied in different business contexts. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Julia's background in military intelligence and transition into entrepreneurship Her inspiration for founding Geek Pack and her passion for empowering women in tech Julia's unique approach to entrepreneurship as a digital nomad and lover of camping. Introduction to the concept of the customer journey map and its significance in business. Insights into understanding the customer journey and its various touch points. Examples of impactful customer experiences and how they can be applied in different business contexts. Discussion on personalized interactions, gift-giving, and effective communication in enhancing the customer journey Applicability of customer journey mapping in coaching businesses The importance of maintaining personalization and intimacy in coaching as businesses scale Strategies for coaches to enhance client experiences and stand out in a competitive market Julia's recommendations for implementing customer journey mapping in coaching practices To learn more or connect with Julia, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Julia Taylor’s Website Julia Taylor’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
50:1805/03/2024
Confessions Of A Public Speaker: The 5 Sins You Never Want to Commit on Stage {Featuring Aurora Gregory}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with Speaker Coach and Business Strategist, Aurora Gregory. They discuss the importance of public speaking skills in various aspects of life and business, the most common mistakes people make during public speaking, as well as strategies for managing nervousness before a speaking event. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Aurora’s expertise in coaching speakers and business strategy Aurora's book "Get Picked: Tips, Tricks, and Tools for Creating an Irresistible Speaker Proposal." Strategies for managing nervousness before speaking engagements Aurora's approach of making new friends in the audience to reduce anxiety Acknowledgment of nervousness as a common experience among speakers The “5 Sins” people make during public speaking Importance of matching movements with the message and practicing pauses Emphasis on slides as visual aids and guides, not substitutes for the speaker Advice on editing slides ruthlessly and focusing on key points for audience retention Recommending speakers to focus on solving one specific problem in their presentations Narrowing down the topic to provide actionable content and engage the audience effectively Aurora's expertise in addressing common mistakes that hinder connection with the audience Reading slides verbatim during presentations, leading to disengagement To learn more or connect with Aurora, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Aurora Gregory’s Website Aurora Gregory’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
48:0127/02/2024
How To Strategically Use YouTube To Fill Up Your Client Roster By Just Posting One Video A Week {Featuring Trena Little}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with YouTube strategy expert, Trena Little. They discuss common challenges faced by business owners in starting a YouTube channel, the importance of authenticity and simplicity in YouTube content creation, and Trena introduces the Profitable Keyword Framework for YouTube content strategy. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Trena shares her background and journey into YouTube strategy Overcoming introversion and tech aversion to create YouTube content Trena shares her approach to simplifying the YouTube content creation process Emphasize the importance of authenticity and simplicity in YouTube content creation Trena introduces the Profitable Keyword Framework for YouTube content strategy How Trina's framework aligns content with audience needs and search intent The misconception of focusing solely on SEO-driven content The significance of content quality over quantity for business-focused YouTube channels Explanation of the domino effect strategy for series-based content Importance of delivering on the promises made in video titles Recommendations for video length and audience engagement The effectiveness of YouTube Shorts and their alignment with audience preferences Trena's insights on repurposing podcast content for YouTube Trena's recommendations for creating visually engaging podcast content for YouTube Importance of audience retention metrics for evaluating video podcast performance Suggestions for testing and iterating video podcast strategies on YouTube Considerations for aligning video podcast content with audience expectations and preferences To learn more or connect with Trena, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Trena Little’s Website Trena Little’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
51:4920/02/2024
How to Write a Bestselling Book in 5 Months That Can ACTUALLY Transform Your Life {Featuring Nick Pavlidis}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with former lawyer and founder of Authority Ghost Writing and Ghost Writing School, Nick Pavlidis. They discuss Nick’s transition from lawyer to writer and entrepreneur, the pitfalls of writing the wrong book, and the importance for authors to focus on writing a book that aligns with their passions and goals. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Nick's transition from a lawyer to a writer and entrepreneur How Nick founded Authority Ghost Writing and Ghost Writer School Nick's expertise in helping people bring their books to life and achieve bestselling status Discussion on the pitfalls of writing the wrong book Emphasize the need for authors to focus on a book that aligns with their passion and goals Nick's insights on different types of books and how to choose the right one for your message Nick's approach to writing a book in five months Strategies for maximizing the value of the writing process, including networking and marketing Importance of incorporating stories into the book to engage readers and build confidence and inspiration Discussion on how authors can use their books to attract clients and opportunities Examples of authors who have successfully integrated their books into their businesses Nick's advice on identifying prospects, influencers, and gatekeepers to support business growth To learn more or connect with Nick, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Nick Pavlidis’ Website Nick Pavlidis’ Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
01:01:1713/02/2024
The Science of Flow - How To Find Your Personal Excellence Formula {Featuring Helen Henley}
In this episode of the Whiskey and Work Podcast, Kelsey sits down with mindset coach, Helen Henley. They discuss Helen's expertise in flow and productivity, define flow as a state where full attention is on a task, mental load decreases, and one is challenged and present, as well as the misconception that flow requires a high level of challenge. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Helen's background and her journey into coaching Helen’s scholarship and coaching experience Emphasize Helen's expertise in flow and productivity Define flow as a state where full attention is on a task, mental load decreases, and one is challenged and present Mihai Csikszentmihalyi's definition of flow Discuss the misconception that flow requires a high level of challenge The importance of finding the right level of challenge for flow Explain how the challenge can be relative to individual skills Explore ways to hack flow by finding motivation Share the idea of recording audio notes for specific people as a motivator Mention the importance of identifying what truly motivates you Introduce the concept of an autotelic personality How identifying your autotelic motivations can help you get into a flow state Discuss the significance of aligning your flow with your motivations The surprising statistic that a 4% challenge is ideal for entering a flow state How the 4% challenge can be relative and evolve over time Highlight the need to identify your personal 4% challenge To learn more or connect with Kelsey, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
48:5906/02/2024
How To Build & Sustain A Coaching Business As a Busy Mom (Interview w/ Harmony Slater & Kelsey Murphy)
In this episode of the Whiskey and Work Podcast, Kelsey sits down with Harmony Slater, a former client, dear friend, and well known spiritual wellness coach and yoga instructor. They discuss the challenges of maintaining a work-life balance as busy moms, the importance of embracing different seasons of life, and finding joy in small moments and not waiting for "perfect" balance. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Kelsey's experience with a life coach that transformed her perspective on emotions. The importance of self-acceptance and embracing one's unique traits. The motivation behind Kelsey's decision to become a personal and professional coach. Harmony and Kelsey discuss the challenges of maintaining a work-life balance. Kelsey's insights into her own personality and how she manages her schedule. The importance of prioritizing life, laughing, and enjoying time with loved ones. Finding joy in small moments and not waiting for "perfect" balance. Reflecting on the impact of working in the advertising industry. Discuss the concept of seasons in life Sharing personal anecdotes and experiences related to seasons. Dealing with the never-ending to-do list as an entrepreneur. The power of delegation and seeking support to maintain balance. The role of self-reflection, personal development, and worthiness in business. The connection between personal growth and building a successful coaching business. To learn more or connect with Kelsey, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Harmony Slater’s Website Harmony Slater’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
01:01:3631/01/2024
Build Your Business 5 Minutes At A Time
In this episode of the Whiskey and Work Podcast, Kelsey emphasizes the idea of achieving significant results in small time increments. She discusses applying this concept to parenting and quality time with kids as well as applying it to business and podcasting. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Kelsey shares her excitement about the recent three-day business summit for coaches Emphasize the importance of saying yes to intuitive hits Highlight the success and impact of the summit Kelsey's personal journey from the corporate world to coaching Talk about the desire for work-life balance and making a good income Emphasize the idea of achieving significant results in small time increments (5, 10, 15 minutes) Use examples like doing crunches for five minutes daily and its cumulative effect Relate this concept to parenting and spending quality time with kids Mention the importance of quality over quantity in relationships. Apply the same concept to business and podcasting Expand on the concept of consistency in small actions Highlight the idea that businesses are built five minutes at a time Emphasize the potential for creating deep relationships with just five minutes of intentional, thoughtful interaction Kelsey's personal commitment to spending quality time with her children Encourage listeners to connect with loved ones, friends, or partners for just five minutes Stress the significance of consistency in building relationships To learn more or connect with Kelsey, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
10:1523/01/2024
A 30 Day Goal-Setting Plan (New Year, New Habits)
In this episode of the Whiskey and Work Podcast, Kelsey shares the growth of her business based on intuition and inspiration. She emphasizes the importance of energy and inspiration in business success ahead and discusses how manifesting alone is not enough. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Emphasis on the importance of energy and inspiration in business success Acknowledgment that manifesting alone is not enough Three Key Aspects of Annual Planning Choosing one singular goal for the year Rejecting the idea of multitasking Running the numbers on return on investment (ROI) after choosing an inspiring goal Learning to create bite-sized goals The significance of breaking down big goals into manageable steps The skill of planning for the next 30 days Breaking goals into the hour or the year Invitation to The Coaches Business Summit To learn more or connect with Kelsey, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
13:5816/01/2024
My #1 Goal For 2024 (steal this if it helps)
In this episode of the Whiskey and Work Podcast, your Kelsey delves into a profound theme that has been occupying her thoughts lately. She shares one of her most significant goals for the year ahead – the commitment to deeply listen to her intuition and energy. This objective extends far beyond personal choices; it extends into her professional decisions, particularly those concerning her business. Sit back, relax ,and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Emphasis on listening to intuition and energy for decision-making Kelsey's inclination toward numbers and ROI in personal and business decisions Desire for efficiency and success in her business endeavors Initial skepticism from others in her career choices Influence of numbers in Kelsey's approach to assessing business ideas Discovery of successful women in the online coaching world Kelsey's shift from finding her passion to following her curiosities Importance of recognizing small tugs and inspirations Creating positive energy and finding one's true path Kelsey's recent exploration of manifesting and soul work Rediscovering passion and excitement in her existing programs The idea of hosting a summit for coaches Commitment to the idea despite potential challenges Rapid development and execution of the summit concept Encouragement for listeners to take chances and follow their excitement Invitation to join the Coaches Business Summit To learn more or connect with Kelsey, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
18:0410/01/2024
The Intuitive Writing School CEO, Jacqueline Fisch, Shows Us How To Write & Find Flow
Author, copywriter, writing coach, and CEO of The Intuitive Writing School, Jacqueline Fisch, joins Kelsey on Whiskey & Work to discuss how to write and find flow. Kelsey and Jacqueline discuss tips for achieving intuitive writing, the concept of the “surrendered’ first draft, and so much more. Sit back, relax, and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Jacqueline Fisch is an author, copywriter, writing coach, and CEO of The Intuitive Writing School Jacqueline works with creative business owners to help them find their way to share their voice online intuitively instead of trying to brain and muscle their way there Tips for achieving intuitive writing and avoiding overthinking The concept of the "surrendered first draft" Introduction to working with the lunar cycle for writing Exploring the connection between the moon's phases and creative energy The importance of timing in writing and editing The shift from joyful, story-based writing to conversion-focused content The need to find a balance between creativity and strategy Overview of the Intuitive Writing School The concept of creative flow in writing How to tap into the flow state during writing Practical tips for separating drafting and editing The importance of consistency and training the brain Emphasizing the inevitability of change and evolution in writing The role of accountability and setting aside time for personal writing projects The impact of aligning personal values with creative work Encouragement for listeners to embrace intuitive writing and find their creative flow To learn more or connect with Jacquelinei, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Jacqueline Fisch’s Website Jacqueline Fisch’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
59:2919/12/2023
Lori Harder, CEO & Best Selling Author Of A Tribe Called Bliss, Shares Her Business Strategy, Biggest Failures, & Secrets To Success
Serial entrepreneur, top podcast host, and best-selling author of A Tribe Called Bliss, Lori Harder, joins Kelsey on Whiskey & Work to discuss her journey from fitness world champion to successful entrepreneur. Kelsey and Lori discuss her “Go For It Formula”, her decision to make a physical product with “Gloci” and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Lori Harder is a serial entrepreneur, top podcast host of Earn Your Happy, and best-selling author of A Tribe Called Bliss Lori's expertise in supporting ambitious female entrepreneurs Her journey from a fitness world champion to a successful entrepreneur Her transition into the beauty and hydration industry with "Gloci” Lori's accomplishments as a bestselling author, motivational speaker, and podcast host Lori's "Go for It Formula" for overcoming fear and taking action Experiences as a mom and entrepreneur The importance of pursuing personal passions alongside motherhood How Lori handled the fear and challenges of raising capital The value of networking and seeking guidance from experienced individuals Embracing transparency and admitting when you don't have all the answers Lori's belief that dreams are a calling and the importance of pursuing them To learn more or connect with Lori, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Lori Harder’s Website Lori Harder’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
58:5613/12/2023
When & Why To Hire A Fractional CMO With Marketing Expert (& Second City Alum) Aimee Schuster
Aimee Schuster, CEO and founder of Bandwidth Strategy, an expert in C-suite services, joins Kelsey on Whiskey & Work to discuss how fractional CMO’s can help your business. Kelsey and Aimee discuss the definition of a fractional CMO, the difference between a fractional CMO and a regular CMO, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Aimee Schuster is the CEO and founder of Bandwidth Strategy, an expert in C-suite services Definition and explanation of a Fractional CMO The difference between a regular CMO and a fractional CMO How fractional CMOs can benefit businesses Aimee’s experience and expertise in the field Detailed insights into the role of a fractional CMO The importance of a strong network when transitioning to a fractional role Balancing work and personal life as a fractional CMO How to know if becoming a fractional CMO is the right choice for you Kelsey and Amy share their experiences of transitioning from corporate roles to entrepreneurship The challenges and rewards of starting a consulting or fractional C-suite practice The value of saying "yes" to opportunities and stepping outside your comfort zone The significance of timing and networking in building a successful business Discuss the benefits of podcasting and how it can help improve storytelling and communication skills How podcasting can enhance your personal brand and business The unexpected benefits of podcasting, including self-improvement To learn more or connect with Aimee, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Aime Schuster’s Website Kelsey Murphy’s Website Kelsey Murphy’s Instagram QUOTES: “Fractional CMOs come with playbooks. They come with usually 20 plus years of experience. They're able to see your problem in all the other problems that they've encountered in the past, so they can come to solutions really quickly for you and in a really efficient manner.” - A.S. “I really love getting it started and then handing it off to others to make it their own. Understanding what I call that fractional hierarchy of need is important.” - A.S. “Deposit that will pay off dividends. When you open your eyes, you blink. It's five years later and you've been putting in those deposits. It's pretty significant.” - A.S. “Success comes from learning how to be a better manager of people, and understanding your team's strengths and weaknesses and what makes them tick.” - A.S. “You have to be able to tell the story, and you have to have the data to back it up.” - A.S.
43:5905/12/2023
Tough Titties: On Living Your Best Life When You're the F'ing Worst With Best-Selling Author, Laura Belgray
Laura Belgray, founder of Talking Shrimp® and co-creator of The Copy Cure, joins Kelsey on Whiskey & Work to discuss her best selling book Tough Titties: On Living Your Best Life When You're the F'ing Worst. Kelsey and Laura discuss not fitting in, late blooming, resisting societal expectations and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Laura Belgray is the founder of Talking Shrimp® and co-creator of The Copy Cure Best selling author of her book Tough Titties: On Living Your Best Life When You're the F'ing Worst Laura's background and her significance in the world of writing and copywriting Highlight Laura’s collaboration with Marie Forleo on the Copy Cure Laura's approach to building her successful online business Discuss how she resists the pressure to follow conventional marketing strategies Laura shares her thoughts on webinars, social media, and other marketing tactics Laura's writing process and her passion for writing emails Her ability to craft engaging stories and how she incorporates them into her emails How she manages the repetitive aspects of writing emails The importance of staying true to one's passions in business Laura's ability to maintain her enthusiasm for email writing The impact of Laura's authentic and enjoyable emails on her audience Explore the challenges Laura faced while writing her book and how she overcame them To learn more or connect with Laura, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Laura Belgray’s Website Laura Belgray’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
58:5528/11/2023
Create Your Publicity Plan & Get Featured In Major Media With World Renowned PR Expert, Selena Soo
Selena Soo, publicity and marketing strategist who helps experts, authors, and coaches go from “hidden gem” to admired industry leaders, joins Kelsey on Whiskey & Work to discuss why publicity is crucial for entrepreneurs and thought leaders. Kelsey and Selena discuss the role of publicity in spreading powerful ideas and stories, differentiating between the mission-driven intent of publicity and self-promotion, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one! What we’re talking about… Selena Soo is a publicity and marketing strategist who helps experts, authors, and coaches go from “hidden gem” to admired industry leaders Selena's mission to help entrepreneurs and thought leaders impact millions with their message Selena's career journey, including her quarter-life crisis and transformation why publicity is crucial for entrepreneurs and thought leaders discuss the role of publicity in spreading powerful ideas and stories differentiating between the mission-driven intent of publicity and self-promotion Falling in love with publicity as a means to help impactful individuals The role of role models and the responsibility to share one's gifts Overcoming challenges and finding empowerment through personal development Introducing the concept of the "Publicity Pyramid" The common mistake of not having a clear call to action in publicity. The value of offering a freebie to build your email list and nurture relationships The importance of staying on message when appearing on podcasts Recognizing the significance of nurturing your existing audience. Customizing your marketing strategy based on your strengths and objectives The value of developing a consistent social media presence Selena's transition to a more active social media presence To learn more or connect with Selena, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Selena Soo’s Website Selena Soo’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram QUOTES: "A great story is not just about what you've accomplished, but the journey, the challenges, and the transformation you've experienced." - SS "Building relationships with media outlets and journalists is an ongoing process that requires authenticity and value." - SS "The power of storytelling lies in its ability to connect with people on an emotional level and inspire action." - SS "Your audience is looking for solutions to their problems. Position yourself as the solution through your content and messaging." - SS "When pitching to the media, make sure your story is newsworthy, timely, and relevant to their audience." - SS
40:1720/11/2023
Learn Your Human Design & What That Means For Your Daily Schedule With Adriana Keefe
Adriana Keefe, Human Design Coach and motivational speaker joins Kelsey on Whiskey & Work to discuss Human Design and her experience of niching down in her coaching journey. Kelsey and Adriana discuss her experience in Kelsey’s signature program called The Coaches Mastermind, her initial exposure to Human Design, how she started incorporating Human Design into her coaching practice, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one! What we’re talking about… Adriana Keefe is a Human Design coach and motivational speaker who helps high achieving women heal their subconscious and become magnetic through Human Design Her initial exposure to Human Design Adriana's personal journey and spiritual awakening How she started incorporating human design into her coaching practice Discussing the fear of claiming expertise in a specific area Emphasizing the importance of recognizing one's knowledge and value How Adriana decided to focus on human design The gradual evolution of her business toward human design expertise. Balancing the desire to help people in various ways with the need to specialize The importance of analyzing the needs and preferences of clients. Creating a group coaching program to address the specific needs of her target audience Launching a membership community based on demand Adriana expresses gratitude for the lessons learned in the The Coaches Mastermind group To learn more or connect with Adriana, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Adriana Keefe’s Website Adriana Keefe’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram QUOTES: “I noticed that 90% of those chart readings were people coming to me asking about how to understand their design to be able to excel in business.” - AK “I just kept following what the need was, and that's where I really found that caliber of clients who were serious about this work because literally their life was on the line, their livelihood was on the line.” - AK “Oh, yeah, man, that was probably the biggest thing for me is that feeling of how dare I come forward saying I'm an expert when I don't know nearly as much as whoever else I was following in the industry” - AK "And it's the blessing and the curse of really loving a specific topic because we never feel like experts in it, right?" - KM “Sometimes we don't recognize that we have this information in our brain that we just need to allow to open and flow.” - AK
38:0914/11/2023
How To Run A Successful Group Coaching Program, A Personal Convo With Kelsey Murphy & Anne Watson
Anne Watson, a business strategy coach, who helps female coaches and communicators learn to think like a business so they can inspire like a boss and host of the Swayology podcast, joins Kelsey for a special and unique episode of Whiskey & Work. Kelsey and Anne have a personal conversation about how Kelsey got started in her business, what life was like before she started her business, and her signature program called The Coaches Mastermind, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one! What we’re talking about… Anne Watson is a business strategy coach, who helps female coaches and communicators learn to think like a business so they can inspire like a boss Kelsey's early days in agricultural business and her journey to becoming a coach. The influence of her family and her desire to balance motherhood with her career. Kelsey's decision to leave her corporate advertising job and travel around the world. How Kelsey started her coaching business upon returning home. The challenges she faced during the initial years of her coaching business. The birth of the "Coaches Mastermind" program and its rapid success. Kelsey's journey from various coaching programs to finding her niche. Kelsey's emphasis on testing ideas using Minimum Viable Products (MVPs). Her initial hesitation to focus exclusively on coaching. The importance of choosing a niche and planting one's flag in a specific area. To learn more or connect with Anne, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Anne Watson’s Website Anne Watson’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram QUOTES: "The fact that I've been able to just be really present with the kids and still have chill mornings with Colin and have the programs in the business, that's where it came full circle of like, oh, this is it. This is what I wanted to build." - KM "I ended up getting my foot in the door at Twitter and Facebook and speaking at these kinds of places. I ended up working with some really big names and then eventually the Marie Forleo's of the world, they came to me and asked me to start coaching their students in their program. And things really started to take off then." - KM "I have to choose one thing, otherwise I'm going to be known for nothing." KM "I was very hesitant to lean into coaches, even though all my best friends were coaches. I had little mini peer-led mastermind with coaches. They were my humans, but I was like, I'm not going to just niche down into this one coaching area." - KM
53:2407/11/2023
Sarah Tripled Her Coaching Income With 1 Simple Shift: How She Built It {Featuring Sarah Walton}
Sarah Walton, a keynote speaker, business coach, and sales expert helping women heal their relationship with money joins Whiskey & Work to discuss the significant transformation of Sarah’s business with Kelsey as her mentor. Kelsey and Sarah delve into the details of this transformation, how she felt overwhelmed with opportunities before she joined The Coaches Mastermind, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one! What we’re talking about… Sarah Walton is a keynote speaker, business coach, sales expert and podcast host who has been featured on The Today Show Sarah’s message to Kelsey that left her in awe. She had experienced a substantial positive change in her business, thanks to Kelsey's guidance. Kelsey emphasizes the importance of receiving feedback and success stories like Sarah's to motivate and inspire her The importance of investing in oneself and the role of coaching in personal and business growth. The importance of turning passion and mission into a clear and cohesive offer Sarah shares her experience of feeling overwhelmed with various opportunities and lacking direction before joining the Coach's Mastermind Sarah recalls two crucial conversations with Kelsey How Kelsey's guidance helped Sarah shift from overwhelm to a focused, energized state Sarah expresses her admiration for Kelsey's ability to recognize what would make her clients happy and encourages them to lean into their passions The challenges and advantages of being an entrepreneur with young children The significance of finding role models who share similar life experiences, such as having children Kelsey's ability to make decisions efficiently and the importance of recognizing when to say "yes" to opportunities. To learn more or connect with Sarah, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Sarah Walton’s Website Sarah Walton’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram QUOTES: "Kelsey, I am literally staring at my bank account right now, and my jaw is dropping to the floor. I cannot believe how much you have changed my business." - SW "You really role model that for people. And on those Wednesdays, you're using that zone of genius that you have, which is your ability to pull this stuff out of us. It's just amazing." - SW "The second you have that, you're unstoppable because you know what you're here to do." - SW "I get to sit with people and be like, 'Tell me more about you. Tell me more about what you love, what your background is.' It's like the highlight of my day." - KM "The more money we make, the more opportunity there is to heal." - SW "Every time I invest in myself, my business explodes every time without fail." - SW
53:1130/10/2023
You Already Have Everything You Need To Succeed, “Nothing Is Missing”, With Best-Selling Author, Nicole Walters
Nicole Walters, entrepreneur, motivational speaker, TV personality, and the author of the brand-new memoir "Nothing Is Missing, A Memoir of Living Boldly”, joins Whiskey & Work to discuss the importance of choosing joy in the face of adversity. Kelsey and Nicole cover how to choose joy in challenging moments and strategies to navigate this, how her daughter’s cancer diagnosis changed her perspective and approach to life, challenges she faces as a mother and entrepreneur. and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one! What we’re talking about… Nicole Walters is an entrepreneur, motivational speaker, TV personality, and the author of the brand-new memoir "Nothing Is Missing, A Memoir of Living Boldly” Kelsey and Nicole discuss viral videos, including quitting her job live on social media. Nicole's mission to help people realize they have everything they need to succeed Discuss the importance of not making significant decisions during these challenging times. Embracing the concept that if something can wait for a few days, it's not urgent Nicole's ability to find joy even in the face of adversity Encourage listeners to accept help from others and that it doesn’t make you weak it makes you resourceful Kelsey and Nicole discuss the reality of life's ups and downs and the importance of being honest and vulnerable about the messy parts, whether it's in parenting, entrepreneurship, or personal growth Encourages listeners to make choices that lead to positivity and growth To learn more or connect with Nicole, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Nicole Walter’s Website Nicole Walter’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram QUOTES: “Choosing joy is something that allows me to meet each moment and recognize that there is positivity in it no matter how bad or difficult or wildly unexpected the moment is” - NW "If help shows up, say yes, take the help. Take it. We deserve it. I can't emphasize enough. Take the help. Take the help” - NW ‘Grant yourself some grace. You're doing great. As long as you're trying and you are interested in your children, that is all that matters. It's a game changer” - NW “So it's almost like in choosing joy in one of the hardest moments I've gotten this infinite skill and ability to choose joy in anything that is less hard than that in the rest of my life. So there's just so many gifts in surviving tough things” - NW
45:3923/10/2023
How To Take Your 9-5 Skills & Turn Them Into A Business With The Founder of The Ops Authority, Natalie Gingrich
Natalie Gingrich, founder and CEO of The Ops Authority, joins Whiskey & Work to discuss her mission to mentor women with natural skill sets in organization and operations. Kelsey and Natalie cover their shared desire for freedom from corporate careers and a deep love for family, the importance of staying connected with people who share your values, the value of leaning on friends for advice and perspective, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes on this one! What we’re talking about… Natalie Gingrich is an operations and organization expert who mentors female project managers that want to build a career that leverages their gifts. Kelsey and Natalie discuss the history of their friendship and business journey Explore their struggles and uncertainties as they started their businesses. How their friendship and connections have helped them overcome business challenges Discuss their broader circles of friends and the roles different people play Emphasis on the importance of staying connected with people who share your values. How community fosters belief in your plans and ideas, making them more powerful. Mention how being vulnerable and open helps in fostering genuine connections in business. Share insights on how to identify and nurture connections that have the potential to become deep and lasting. Natalie’s method called “Strategic Mapping” To learn more or connect with Natalie, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Natalie Gingrich’s Website Natalie Gingrich’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
49:1210/10/2023
5 Truths & Lies About Digital Courses (Unfiltered)
20:0225/09/2023
Amy Porterfield Talks Honestly About Building A Digital Course From Scratch, Without A Big Team, In A Wonky Economy
51:2321/09/2023
How To Write With Personality & Convert Readers Into Clients {Featuring Expert Ashlyn Carter}
Ashlyn Carter, founder and CEO of Ashlyn Writes, joins Whiskey & Work to discuss strategic copywriting for entrepreneurs. Kelsey and Ashlyn cover motherhood stories, the difficulties of starting to write, tips and tricks during the writing process, and so much more. Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re talking about… Ashlyn Carter is a copywriting expert who offers copywriting and marketing courses for entrepreneurs and creatives Kelsey and Ashlyn discuss motherhood The special moments and reminder to stay in the present with a third child Ashlyn lays out three tips (or ingredients if you will) for starting the writing process: 1: What do you actually want to say? 2: What do people need to hear? Use research from your customer data and recycle what you already know here 3: Use frameworks that already work The best writers are really just the best editors The first draft is usually the hardest Ashlyn explains the framework she uses and how this helps her Kelsey explains how she applies her “better than nothing” technique to writing The two discuss the difficulties of writing when it feels like you have so much to say — good thing Ashlyn gave some tips here too! Figuring out your “tough love toast” Ashlyn lays out an exercise: draw out a quadrant and label each box think, said, feel, doing, then write out client examples, feedback, needs, etc. under each category. This is also a helpful tool to do while interviewing that will help you see what your clients need you to say. How to cut down extra text and fluff Ashlyn lays out her chicken nugget rule The two discuss AI and how to leverage it for your business To learn more or connect with Ashlyn, visit the links below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Ashlyn Carter’s Website Ashlyn Carter’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
44:2905/09/2023
Launch Strategist & Modern Marketing Expert Helps You Monetize Your Dream {Featuring Destinee Berman}
Destinee Berman joins Whiskey & Work to discuss her journey and business as a launch strategist. Coming from a marketer in Silicon Valley, Destinee explains how she found and continues to follow her niche, while guiding others towards monetizing their dreams. What we’re talking about… Kelsey debriefs on this season of life with a seven year old, a toddler, and baby Preparing for the fall season ahead and the hope Kelsey is feeling for the next steps Destinee is a seven-figure launch strategist who has years of marketing experience in Silicon Valley Destinee talks about her corporate career and how launching products helped prepare and guide her towards her own business Destinee shared her principles surround the idea of monetizing your dreams The two discuss the challenges and fears that come up as an entrepreneur and how to push through self doubt The power you have as an entrepreneur in determining your success and growth Kelsey shares how she knew she wanted to make the leap out of corporate into her own business The two discuss pivoting to a changing marketplace and adjusting your own strategies Destinee talks about how organic and paid advertising can feed into each other and the role social media can play here Destinee shares her strategies with helping people find their own niches via legacy and impact How you can combine the legacy idea with the skills you already have to create a meaningful product for people Destinee explains how you can feel confident in large/small/complex/etc. marketplaces To connect or learn more about Destinee’s work, visit her website or Instagram linked below! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Destinee Berman’s Website Destinee Berman’s Instagram Kelsey Murphy’s Website Kelsey Murphy’s Instagram
41:2129/08/2023
From 9-5 To Successful Motherhood Coach: How She Built It {Featuring Dena Tibsherany}
Dena Tibsherany, a mental health clinical director turned entrepreneur, sits down with Kelsey to share about her podcasting journey that began with Kelsey’s Podcast with Soul course, how Dena created a meaningful product for mothers, and how she has grown her business to what it is today. Whether you are expecting a baby, already have kids, know and love someone in this transitional time of life, or just looking to hear how Dena created such a successful and impactful business, this episode is for you! What we’re talking about… Dena was working as a director of a mental health clinic when she had her son Despite her extensive education around mental health and years of experience in the field, Dena found herself filled with anxiety postpartum. She found Kelsey’s podcasting course and told her husband that’s what she wanted for Christmas and she was going to quit her job Dena explains the pivot she found in her niche after taking the course and releasing her first episode After three months of podcasting, Dena took a leap of faith and left her full time job to pursue her podcast and growing business Dena has since created a product for her business: a one year plan postpartum This plan pulls from her years of experience and education in the mental health realm It ranges from what is biologically happening to your body postpartum to fostering your relationships during this transitional time Kelsey shares about a similar course she took when having her first born, but had spent an entire weekend trip and lots of money on it Dena’s course is 4 hours, can be broken up into whatever way works best for you and is recommended to be completed alongside your partner and/or supporters Dena also runs a club called “Empowered Mamas Club” where she coaches, educations and creates a safe space for mother’s to share about their experiences in this season of life A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Dena Tibsherany’s Website Empower to Heal Podcast Kelsey Murphy’s Website Kelsey Murphy’s Instagram
44:5922/08/2023
How To Create A Minimalist Home & Business {Featuring Expert Shira Gill}
Shira Gill joins Whiskey and Work to talk about organizing and decluttering both physically and mentally. She is a minimalist organizer, author, and former life coach who is recognized for her work globally. Kelsey and Shira discuss organization while in the thickets of having young kids, why Shira opts for minimalism, what this really means and using this all as an approach to get you to the life you want to be living. Sit back, relax and enjoy the latest and greatest from Whiskey and Work! What we’re talking about… Kelsey introduces Shira and shares how this conversation has been helping her in this season of life The two talk about the chaos that can unfold during the summer season with kids at home while maintaining your workload How to combat this chaos with intentionality and, of course, mental and physical organization Kelsey shares her approach of minimalism in her business, but how she struggles for physical minimalism Shira explains her approach and emphasis in decluttering: the more we own, the more we manage She explains the process of taking a step back to reflect on how you want your life to look, feel, function versus what is adding noise and distraction in your life Shira shares a tool of how to declutter when it comes to kids toys through a library approach She details the 5 key steps to organization in her book Minimalista Step 1: clarify your bigger life and home goals Step 2: edit and declutter Step 3: Organizing in a simplistic manner - group like with like and give everything a home Step 4: Evelvate and add a little something pretty to the project your taking on Step 5: Maintain this by creating little habits that take less than 5 minutes a day Shira talks about her new book Organized Living in which she and a photographer interviewed and photographed 25 professional organizers from around the world See the links below to connect with Shira, check out her books, or stay involved with Kelsey! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Shira Gill’s Website Shira’s Books Kelsey Murphy’s Website Kelsey Murphy’s Instagram
48:2011/07/2023
Building “People First” Businesses {Featuring Expert Gina Gomez}
Gina Gomez joins Whiskey and Work to talk about building a business in an evolving market. Kelsey and Gina discuss creating a product that sells itself, savvy consumers, business core values and how to lean into the challenges of your business. Sit back, relax and get ready to take some notes on this episode! What we’re talking about… Gina Gomez is a business strategist and advisor for her business development company that specializes in diversity, equity and inclusion Kelsey talks about meeting Gina first through business and how their friendship has grown since then Gina explains how her clients range across industries and how that enables her to pick business she believes she can make a real impact with How business interactions are changing with the savvy consumer Gina explains why she hated sales The two talk discuss the art of selling without ever letting it feel like sales How to and why you should work to craft a product that sells itself (aka creating a more valuable product for the consumer/client) How to separate yourself from the rest of the market The value of face-time in creating and running a business How to offer more for less Creating core values in business and how you hold those values personally Kelsey shares about her value of transparency and how she uses this virtue as a sounding board (both in business and her marriage) The two discuss the inspection of business How to let these challenges shape you and prepare you for the next thing The skill sets that comes from overcoming these challenges A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Gina Gomez’s Website Gina’s Free Resources Kelsey Murphy’s Website Kelsey Murphy’s Instagram
47:5027/06/2023
The Unspoken Truths for Career Success: Pay, Promotions, and Power at Work {Featuring Tessa White}
Tessa White, also known as The Job Doctor, joins Whiskey and Work to talk about navigating careers and the workplace. Tessa has 20 years of experience as a human resources professional, is a viral sensation and has just released her new book The Unspoken Truths for Career Success. She shares how she got to this point, creating balance in life and provides scripts to engage in difficult conversations at work. Whether you’re in the corporate industry or an entrepreneur, the skills Tessa teaches has something in it for everyone! What we’re talking about… Tessa White, The Job Doctor, joins this week’s episode to talk about navigating the workplace Kelsey shares why she was so drawn to Tessa’s work and why she loves putting career coaches in the hot seat The Unspoken Truths for Career Success is now available on Tessa’s website and where books are sold. This episode dives into the book as well as topics discussed within the book. Tessa shares her story from transitioning from a human resources professional to pivoting to helping people directly with their careers — including the viral TikTok that provided the foundation for her social media following Since then, Tessa has specialized in helping people navigate a difficult workplace and career movement. Tessa and Kelsey focus on the importance of career balance and how to ultimately avoid burnout in this conversation. Tessa explains that people must be willing to create balance for themselves through communication. She shares a strategy of creating 3 buckets for your priority — ranging from the most to least important. Work environments have a range of over-workers to under-workers. Tessa shares a tip she learned first-hand in how to optimize your work, while being a valuable asset to your company. Tessa shares script examples on how to have meaningful conversation with your boss when you are feeling frustrated. How to create conversations that allow you to hit a middle ground in which your company and boss can understand and meet your needs How to navigate these conversation when your boss gives pushback Kelsey shares her experience from clients that come to her in search of control over their careers, when it often comes from not having the skills Tessa teaches Tessa shares the importance of understanding your values in a company and in your career The two talk about Tessa’s new book, which is meant to be read in bites that provide you with an overview or can relate specifically to a problem you are facing in the workplace or in your career. Tessa talks about the book club she’ll be hosting for “The Unspoken Truth for Career Success” where she’ll advise on how people can actually apply the advice into their careers. More information on this can be found on her website. Use the links below to learn more about Tessa’s work and how to connect A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” fFor How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned https://thejobdoctor.com/ The Unspoken Truths for Career Success The Job Doctor Podcast Kelsey Murphy’s Website Kelsey Murphy’s Instagram
43:3220/06/2023
#214 Making PR Simple: 3 Ways To Pitch & Land Deals Like A Pro (Featuring Julie Solomon)
39:1613/06/2023
Case Study - Human Design Coaching Business: From Zero To Thousands With Adrianna Keefe
Adrianna Keefe joins Whiskey and Work to talk about her success following a specific niche. Kelsey and Adrianna talk about the power of settling into this and gaining confidence to market yourself as an expert. Sit back and grab a notebook, the two lay out how to do just this through their own stories. What we’re talking about… Adrianna Keefe describes herself as a mother of three, a wife, a human design coach and speaker. Due to some three-year-old mischievousness, this episode lays the foundation for how Adrianna grew her business and a future episode will dive into human design. Please also note this episode does entail some mildly explicit language. Adrianna shares about her quarter life crisis and how she became very attracted to the idea of spirituality. While diving into this learning she was introduced to human design, but continued to add other skills to her tool box of knowledge. Adrianna explains how her main objective was to help mothers that felt as she had during her own quarter life crisis. However, her exact focus wasn’t clear as she was hesitant to declare a niche for herself. During this time, she practiced reading human design charts for friends, family members, and various clients for free or for a low charge. On a call one day she opted to introduce herself as a “human design expert” This proclamation immediately brought more business her way because it clarified her business purpose as a coach. These clients were often one-and-done chart readers — raising a new dilemma in her practice. She then created a mid level online course based on client feedback to create a space that allowed clients to keep working on these skills without the financial restraints of one-on-one coaching. This middle ground approach is ultimately what grew her and allows it to grow today. The two talk about the importance and freedom of having a minimalist business as a mom. Want more of Adrianna or want to learn more about human design? Check out the links below to follow her on Instagram, get connected, and listen to her podcast! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Adrianna Keefe’s Website Adrianna Keefe’s Instagram The No BS Human Design podcast Kelsey Murphy’s Website Kelsey Murphy’s Instagram
37:4023/05/2023
How To Create More Joy, Rest, & Play In Your Life While Also Building Your Dream Career {With Tina Wells}
Tina Wells joins Kelsey this episode to talk about life harmony, finding recreation and the elevation approach. As a business woman, entrepreneur, author and so much more, Tina shares her experience and strategy navigating work, joy, rest and play. Sit back, relax and get ready to feel motivated. What we’re talking about… Tina Well’s and her background as a businesswoman, entrepreneur, author, and several of the achievements and recognition she has in these fields Tina's new book titled, “The Elevation Approach: Harness the Power of Work-Life Harmony to unlock Your Creativity, Cultivate Joy and Reach Your Biggest Goals” which is available wherever books are sold or in special edition at target Kelsey shares how this conversation has impacted her as she is figuring out how to juggle three kids, a business, self care, a partner and friendships Tina shares her distinction between balance and harmony Embracing the messy that comes with life (this is ultimately harmony!) How to own your time to find recreation The importance of recreation Some ideas into exploring what recreation means to you personally versus another activity we do that enables us to be productive Reframing how to ask for your own time — both as a business person and parent Tina shares one of her favorite tools in her new book: a ledger into evaluating your relationships How to use this technique to audit the time you invest in other’s and what they invest in your Kelsey reflects on some of her longtime friendships and shares the support she feels from several relationships Tina shares her socials, about her book, and about her new line at target! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Tina Wells’ Website Tina Wells’ Instagram Where to buy the “Elevation Approach” Book Elevation by Tina Wells (Tina’s line available at Target) Kelsey Murphy’s Website Kelsey Murphy’s Instagram
54:2502/05/2023
Should You Join A Mastermind (3 Reasons NOT To & 3 Reasons To Do It NOW)
Are you feeling unsure if a masterminds group is for you right now? Kelsey is here to help with that answer this episode by providing three principles for when you should and should not join a masterminds group. She details her pivotal experience joining a mastermind and how she has since used these groups to help her grow her business. What we’re talking about… Kelsey shares the origin of her friendship with Kathy Heller Joining Kathy’s rather intimidating Masterminds group How Kelsey felt supported and pushed by this group which ultimately made her invest time and money into joining a group like this at least once a year Now as she leads her own mastermind group, Kelsey breaks down when to and to join a group like this When it’s time When there is an education gap — this can be productivity, knowledge, etc. that a simple course of video can’t teach you. Masterminds can provide you with tangible insights from people who have gone through a similar experience as you in their business. When you know you have fully plateaued, despite putting towards actionable efforts. Kelsey shares how talking to and creating entrepreneur friends in these groups can lead to pivots in your business If you are in need of one-on-one guidance. Kelsey shares how this kind of guidance lights a fire for her and gets her moving in her business. However, this kind of education can be more or less helpful depending on personality. Additionally, not all masterminds offer one-on-one support, so know what you’re signing up for beforehand! When it’s not time When you don’t plan to make your money back. Kelsey prefaces this can be somewhat controversial, but her logistical mindset wants to know the time and financial investment will have a tangible benefit on the other side. When you don’t fully trust the coach/leader of the mastermind — the whole course will be built around what they value, which will inevitably guide the whole program. If possible, try to connect with the coach one-on-one beforehand to see if you have similar values and if this is a person you want guiding you through the storm. You are not feeling excited and energized by this. If you're in your stretch zone and feeling like you are working towards a better version of yourself, keep it up. However, if you’re in a fire zone and burnt out, now may not be your time. If a masterminds group isn’t for you right now, courses can also be a good substitute. Regardless of your personalized next best step, Kelsey reminds us to just keep taking action. Do something that moves you forward! A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
23:0325/04/2023
Unconditional Love In Business (#1 Skill To Cultivate This Month)
Kelsey reflects on her season of gratitude following the trials and tribulations of New Year's resolutions and the busyness of life. In this journey she shares a story about second-grade Kelsey who felt unconditional love and how she wants to give this to her kids, husband and clients. What we’re talking about… Kelsey talks on her big gratitude kick after a season that can level you feeling like you didn’t accomplish enough How she’s working to retrain her brain to be more grateful for everything she is doing and all she has accomplished Why this skill lets her live in a world where she has time for all the things she loves in life A moment of appreciation for the community her business and this shows gives her While trying to get her creative juices flowing, she searched some writing prompts and was asked to tell a story from when you were a kid in school Of all the little moments and stories that came back, she reflected on one that shaped her into who she is and wants to be today She then paints this picture: Who second-grade Kelsey was (not a teacher’s dream) Why she lost her privilege to participate in ribbon day with the rest of her class Her agonizing as she had to sit her the classroom by herself attempting to finish an assignment while all her classmates were having fun Her teacher’s warmth in saying she was proud of her for trying How this moment showed Kelsey unconditional love How she wants to use the love in this story and give it to her kids, her husband and clients Because Kelsey can so closely relate to the highs and lows of building a business, she wants to serve as that rock of unconditional love as others go through this Remember: you are doing a great job, stay in the game A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
15:3921/03/2023
Should You Keep Going Or Pivot? The #1 Way To Decide
On this latest and greatest of Whiskey and Work Kelsey talks about making a pivot. She details her pivot from a corporate job she loved, but wasn’t fulfilled by, to starting her coaching business. Flash forward to present day and Kelsey shares about her exhaustion in this season of life, but reflects how she finds the motivation to “keep going” in her business. What we’re talking about… Kelsey is not only talking to the entrepreneur, but everyone thinking about needing to make a career or life change She shares about her corporate job that she was in for 10 years Even though she loved the work, around the third year she knew she wasn’t going to by fulfilled by this job How she gained the courage to make this pivot How indecision prevents you from getting to where you actually want to be Kelsey explains why life is so exhausting right now (of course she wouldn’t have it any other way) Her motivational socks that read “keep going” that remind her to put one foot in front of the other Now the question for you becomes: “Do you want to keep going?” Reflect on it and answer it If your in the space where you are passionate and light up about your work than a small adjustment or new approach may help fix this rut If you decide to keep going with your business, you have to embrace all the wonderful things your doing Kelsey shares examples of how she creates these positive lists in her head as opposed to focusing on what isn’t getting done right now By adjusting your mindset here you put all of you incredible skills at the forefront of your mind and recognize all the things you can do A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
19:5614/03/2023
The “Better-Than-Nothing” Method (How to move forward when you’re feeling stuck)
Kelsey opens up about the motivational rut she’s been in and how she’s working to get out of it with her “Better-Than-Nothing” plan. With two simple steps, Kelsey explains how this has recently re-sparked her enthusiasm for podcasting and the impact she is trying to create through it. What we’re talking about… Kelsey opens up about the difficulties in her life that is making it hard to feel motivated — from sick kiddos to the piling up of business admin work She explains her “Better-Than-Nothing” method as a trigger to help her move forward and how you can apply it to your life/business/goals Step 1: Step back into your why. Why did you start doing this in the first place? Recently in a one-on-one session, Kelsey was asked “What is the thing getting you out of bed in the morning?” After some recent self-reflection, Kelsey pulled from her podcasting manifesto from a few years back and settled in on her goal to create these as audio files for her kids Her initial vision was to create these for her children, while also serving a purpose for people going through a similar experience as her Step 2: Write out a tiny “Better-Than-Nothing” plan Kelsey explains her efforts of becoming a morning person through this sort of plan Her goal to become a morning person was to wake up at 6am and go for a walk, if she couldn’t do this her “Better-Than-Nothing” plan was to get dressed and step out onto her porch With these simple two steps, you can find the momentum you’ve been looking for A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
18:0407/03/2023
How To Lead With Influence, Supporting Visionary Women of Color & Allies Who Stand With Social Change (With Urvi Patel)
Transformational Leadership Coach Urvi Patel joins Kelsey to talk about social change. Working specifically with visionary women of color and allies who stand with social change, Urvi shares how she got into this niche of coaching, her work in this role, and some incredible insights into understanding this complex topic. What we’re talking about… Kelsey explains Urvi’s progression through The Coaches Mastermind and the power of her mission Urvi shares her own personal interest in this cause and how that encouraged her educational and professional efforts Urvi explains her own process of assimilation and the feeling of losing part of herself throughout this process The two unpack personal and united work around social change Kelsey shares her efforts in trying to learn while also unlearn Urvi shares how she helps clients and businesses move towards inclusive efforts Urvi provides a few ways to start this journey of education as an ally and advocate Kelsey shares her experience in some of the strategies Urvi provides Urvi shares how to connect and find a service that aligns with your own goals A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Urvi Patel’s Website Kelsey Murphy’s Website Kelsey Murphy’s Instagram
38:3907/02/2023
The True Cost Of Indecision (When “Waiting” Becomes A Habit)
From being an overthinker to taking action, Kelsey keeps it short and simple this episode to break down the realities of indecisiveness. Kelsey explains the limbo state and how this prevents us from creating the life we want versus the power of decision. She wraps this up with an exercise to ensure tangible steps towards action. What we’re talking about… How this can apply to you as a parent or as a professional Why we get caught in indecisiveness The universal feeling of “if I just had this information I can make the right decision” How this feeling puts us in limbo and holds up back from being our best selves Becoming an overthinker vs. taking action The little tugs we feel from our intuition How to become more action forward (don’t worry Kelsey is here to help on this!) Homework: what is that one thing you feel a little tug towards? Now block out 15 minutes of your day (preferably today or tomorrow) and do something actionable towards that desire A {free} Tool or Two! Did someone say free? Yup that’s right. Kelsey’s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy’s Website Kelsey Murphy’s Instagram
10:3624/01/2023