Following an AHA moment at the VTSTRA Conference in Vermont in early November, where AI was mentioned in just about every presentation, this episode introduces Kate Stoermer from The CEO Host to discuss the practical uses of AI in vacation rental management, from simplifying workflows to optimizing guest experience. Kate Stoermer, founder of The CEO Host, brings over two decades of business expertise and hands-on experience in short-term rental management to the conversation. With a background in healthcare administration, nonprofit leadership, and as a founding member and President of the Michigan Short-Term Rental Alliance, Kate has been instrumental in guiding property owners through the challenges of managing and scaling short-term rental portfolios. Her consulting business focuses on empowering property managers and owners with innovative solutions, including the strategic use of AI to streamline processes and improve guest satisfaction. Revolutionize Your Employee Onboarding with THRIVE Essentials: Faster Training, Stronger Teams, Better Results! Discover how THRIVE Essentials accelerates onboarding for new property management staff, boosting performance and reducing turnover. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS586

When we talk about marketing it’s often about tactical aspects like posting on Instagram, making reels or how to manage influencers.  But without a sound marketing strategy behind the tactics, the chance of them succeeding is low. In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with marketing strategist Nihal Salah, from Barcelona, to discuss the essential elements of a successful marketing strategy for vacation rental businesses. Nihal is a marketing powerhouse with nearly 20 years of experience, bridging the worlds of big business and small startups. She started out as a data analyst at Nokia, where she got hooked on the power of data to shape effective marketing. But it wasn’t long before she found her true passion: helping entrepreneurs cut through the noise and build marketing strategies that drive real results. Today, as a fractional marketing officer, Nihal partners with businesses across industries, including the fast-paced world of short-term rentals. Her knack for blending consumer insights with practical, data-driven strategies has made her the go-to expert for creating marketing plans that work without all the fluff.    Revolutionize Your Employee Onboarding with THRIVE Essentials: Faster Training, Stronger Teams, Better Results! Discover how THRIVE Essentials accelerates onboarding for new property management staff, boosting performance and reducing turnover. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS585

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Valerie Gangas from Juniper Holiday + Home to discuss how diverse life experiences can shape success in the vacation rental business. Valerie shares how her background in hospitality, real estate, and spirituality drives her unique approach to creating memorable guest experiences and building a strong, value-driven team. Valerie Gangas is the founder of Juniper Holiday + Home, a distinctive vacation rental and property management company known for its personalized, luxurious experiences. With a background spanning hospitality, real estate, and spiritual coaching, Valerie has seamlessly integrated these diverse skills to build a business focused on creating "magic" for her guests. Her journey from working in the family restaurant business to becoming a sought-after spiritual entrepreneur has given her a unique perspective on hospitality, shaping a brand centered on exceptional guest service and a strong company culture. Revolutionize Your Employee Onboarding with THRIVE Essentials: Faster Training, Stronger Teams, Better Results! Discover how THRIVE Essentials accelerates onboarding for new property management staff, boosting performance and reducing turnover. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS584

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Steve Trover from Better Talent to discuss the intricacies of hiring, team building, and finding the right people for the right roles. Steve shares his experience in helping vacation rental businesses build strong, impactful teams and avoid the pitfalls of poor hiring practices. Steve Trover is a seasoned entrepreneur and the founder of Better Talent, a recruitment agency tailored to the vacation rental industry. With over 34 years of experience and having founded 16 companies, including All-Star Vacation Homes, Steve brings a wealth of knowledge in managing and scaling businesses. His expertise lies in building world-class teams and solving the complex challenge of getting the right people into the right seats, which can make or break a company's success. Revolutionize Your Employee Onboarding with THRIVE Essentials: Faster Training, Stronger Teams, Better Results! Discover how THRIVE Essentials accelerates onboarding for new property management staff, boosting performance and reducing turnover. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS583  

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Christine Smith from CS Consulting 101, to discuss how showing up in the workplace impacts communication, relationships, and ultimately, the success of a vacation rental business. Christine Smith is a seasoned hospitality professional with over 20 years of experience in the industry. Having started her journey as a live-in host and evolving into property management, Christine is now the founder of CS Consulting 101, where she helps businesses improve internal communication and team dynamics. Her expertise lies in fostering self-awareness and strengthening relationships within teams to enhance guest experiences. In this episode, Christine shares her insights on how understanding and refining the way we “show up” in the workplace can lead to better business outcomes. What You'll Discover: The Power of Showing Up: Christine explains the concept of "showing up" and why self-awareness and emotional intelligence are key to strong leadership and successful business operations. Internal Communication Matters: Heather and Christine talk about  how the way leaders communicate with their teams can trickle down to influence guest experiences, staff morale, and overall business success. Strategies for Better Team Dynamics: Christine shares actionable strategies to improve team communication, such as creating a safe space for open dialogue and addressing difficult conversations without fear. Guest Experience Starts from Within: Learn how the internal culture of your team directly impacts how guests perceive your service and how to ensure your management style supports positive guest interactions. Self-Development in Leadership: Christine talks about the importance of self-development and how leaders can grow by embracing challenges and learning from their emotional triggers. Improving Relationships with the Community: Heather and Christine discuss the vital role that strong relationships with local communities play in the success of vacation rental businesses and how leaders can show up for the community just as they do for their teams. You Will Learn: How self-awareness can transform leadership styles and team communication. Techniques to foster a safe space for honest conversations within your team. Why emotional intelligence is crucial for both guest relations and staff management. How internal team dynamics can impact the guest experience and business growth. Actionable steps to improve leadership presence and positively influence team morale. Methods to engage with and support your local community as part of your business strategy. Connect with Christine Smith: LinkedIn: Christine Smith on LinkedIn  Website: CS Consulting 101  Additional Resources: Book Recommendation: Dare to Lead by Brené Brown – A recommended read by Christine for anyone looking to enhance their leadership skills and communication within a team. Revolutionize Your Employee Onboarding with THRIVE Essentials: Faster Training, Stronger Teams, Better Results! Discover how THRIVE Essentials accelerates onboarding for new property management staff, boosting performance and reducing turnover. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS582

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Tammi Sims, Vice President of Partnership Experience at Extenteam, to discuss the benefits of hiring virtual assistants for short-term rental businesses, and how property managers can integrate remote team members to enhance efficiency and guest experience. Tammi brings over a decade of experience in the short-term rental industry, having started her journey as a short-term rental home owner, and later transitioning to a role in a tech start-up. Now at Extenteam, she focuses on helping property managers connect with virtual assistants to streamline operations. Tammi has a deep understanding of hospitality, guest communications, and team dynamics, making her a key figure in supporting companies looking to scale with remote staffing solutions. ________________________________________________   Revolutionize Your Employee Onboarding with THRIVE Essentials: Faster Training, Stronger Teams, Better Results! Discover how THRIVE Essentials accelerates onboarding for new property management staff, boosting performance and reducing turnover. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS581

Hiring and onboarding new team members is a significant activity within a property management company, yet it gets limited attention in posts and articles.  But as Better Talent’s Steve Trover said recently, “A well structured onboarding plan increases the chance of long-term success and retention by over 80%”.   In this episode Heather Bayer sits down with business partner, Mike Bayer from the Vacation Rental Formula Business School to discuss how to transform new hires into top performers in a property management company by delivering foundational training in the early days of employment. ________________________________________________   Supercharge Your Property Management New Staff Onboarding with THRIVE Essentials – The Key to Efficient, Effective Training! Equip your team with the right skills fast. THRIVE Essentials streamlines employee onboarding, driving higher performance in record time. >> THRIVE Essentials Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS580

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Simon Lehmann, founder and CEO of the consulting firm AJL Atelier, to discuss the impact of Airbnb’s Experienced Co-Hosting Program on the property management industry and the challenges professional property managers face in a rapidly evolving ecosystem. Simon Lehmann is a leading expert in the vacation rental industry and the founder of AJL Atelier, a global consulting firm that focuses on professionalizing the short-term rental and property management space. With over 20 years of experience, Simon has been instrumental in helping property managers navigate the complexities of the industry. His insights, drawn from working with both small businesses and large corporations, offer a roadmap to success in an increasingly competitive and fragmented market. ________________________________________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar   Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS579

The best way to introduce new team members to Vacation Rental! Sign them up for our new THRIVE Essentials Program... Find out more: >> https://vacationrentalformula.com/thrive-essentials-PMC _______________________________________________________________________ Over the past 3 years, the Direct Book movement has matured to a dedicated effort to break free of the OTA stranglehold for those operators who see the folly in putting all their eggs in the Airbnb basket.  In this episode, Heather is joined by Jenn Boyles, one of Book Direct’s strongest advocates, to talk about dispelling myths around direct bookings, the benefits of shifting away from reliance on OTAs (Online Travel Agencies), and how to make more money with more control through targeted strategies. Jenn Boyles is a seasoned vacation rental industry expert and the driving force behind the Direct Booking Success Summit, an online event focused on helping property managers and hosts maximize their direct booking potential. With years of experience managing her own rental properties and a deep understanding of the challenges that come with relying on platforms like Airbnb, Jenn has dedicated her career to educating others on how to gain more control, increase profitability, and build sustainable guest relationships through direct bookings. Her summit brings together industry experts to share proven strategies and insights that empower hosts to reduce OTA dependency. _______________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar   Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS578

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Julie Marks from the Vermont Short-Term Rental Association (VTSTRA) to discuss the importance of local alliances, networking, and navigating regulations in the short-term rental industry. Julie Marks is a dedicated homesteader who began her journey into the vacation rental industry as a means to support her rural lifestyle. With two of her own rental properties and a growing portfolio of managed homes in Vermont, Julie's expertise in regulatory issues and advocacy has positioned her as a key voice in the industry. She has served on the Government Affairs Committee for VRMA and is passionate about creating a network of owners and managers committed to responsible renting and improving standards in the vacation rental space. ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar   Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS577

This week brought a 2022 tragedy into focus as two vacation rental property owners plead guilty to multiple misdemeanors and code violations in a fire that killed 2 young women. Sadly, this is just one incident among many that could have been so easily avoided, yet safety in our business remains a topic that gets minimal attention. In this episode, the industry’s leading expert in safety, Justin Ford, explores the ways property managers and hosts can get ahead of potential safety issues by taking simple steps to protect themselves, their homes in their care, and their guests.  Justin shares statistics that show how important safety is to the people who are seeking accommodation, and how focusing on this can actually boost business and impact the bottom line. With a background as a firefighter and Coast Guard officer, Justin's journey into vacation rental safety began after a life-altering incident involving a guest injury. Since then, he has dedicated his career to creating safer environments in the industry through education, inspections, and certification programs. As Breezeway's Director of Safety and Certification Programs, Justin has become a trusted authority, helping property managers around the world implement safety protocols that save lives. ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS576

We all know about virtual assistants and how valuable they can be to a company looking for flexible, short-term or part-time help with guest services, administrative tasks and social media management.  But what if you need more executive level assistance but aren’t ready to take on someone full-time?  This is where fractional leaders come into their own. It’s a relatively new area and we are now seeing more very experienced and professional people offering their services on a fractional basis.  That means they become embedded into a company on a short-term, part-time  contract. Alex Husner and Michelle Marquis are both fractional leaders and share their experience of working with both property managers and vendor companies in this unique way. ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS575

Jeff Bartsch has edited over 100 episodes of the hit show, American Ninja Warrior, over the last 11 years.  He says that when you can take five hours of video footage and create a 90-second piece that shows who the contestant is, what they do, and why they are so different, it makes a powerful piece of content.  And now he’s joining Heather to talk about the nature of storytelling and how we can use it to build meaningful connections and drive business success. Jeff is also a communication strategist at Story Greenlight, where he empowers professionals to attract and retain their ideal clients by leveraging the power of story. With his background in Hollywood, where he shaped content for major media outlets including ABC, NBC, Disney, Apple, and Netflix, Jeff brings a wealth of experience to the table. His expertise extends beyond entertainment, having been recognized as a top thought leader in the accounting advisory world, supporting thousands of students and clients across 50 countries. Jeff's passion lies in helping others harness the potential of storytelling to build successful businesses. ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS574

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Nick Russell, the COO and VP of The Cottages on the Key, to discuss their unique approach to hospitality that sets them apart in the vacation rental industry. Nick brings a dynamic and personalized approach to vacation rental management. With a background marked by an unusual entry into the industry through a personal experience, Nick's leadership is characterized by a commitment to exceptional guest experiences and a profound emphasis on company values and hospitality standards. His innovative strategies and personal touch have significantly shaped the operations and guest satisfaction levels at The Cottages on the Key. ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS573

In this episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Matt Landau from VRMB (Vacation Rental Marketing Blog) to discuss the importance of creative interventions in the vacation rental industry and how stepping outside of your comfort zone can lead to innovation and growth. Matt Landau, a seasoned thought leader in the vacation rental industry, has been instrumental in helping property managers and owners elevate their businesses through intentional leadership and innovative thinking. With a background in founding the Vacation Rental Marketing Blog (VRMB) and organizing transformative retreats, Matt has consistently encouraged industry professionals to embrace creativity and re-evaluate their business models. His deep insights into operational efficiency, guest experience, and team dynamics have made him a trusted voice in the short-term rental community.  ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS572

Investing in personal development is a no-brainer for the most successful people in this business.  They have mentors; they  hire coaches and join mastermind groups, and along the way, transform their mindsets.   But how do you know what is right for you? In this episode Heather Bayer talks with Cliff Ravenscraft, a renowned coach, mentor, and mastermind leader, to explore the transformative power of coaching in business. Cliff shares his journey from teaching podcasting to becoming a mindset and business strategy coach, highlighting the importance of coaching, consulting, and mastermind groups in achieving business success.  ____________________________________________________________________________ Secure your spot on the Vacation Rental Management Growth Accelerator Coaching Program. Join Heather and special guests in solving your business challenges: >> https://www.vacationrentalformula.com/vrm-growth-accelerator-program Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: >> https://vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS571  

How do you show appreciation to your work colleagues?  Do you spend time with them, give them words of praise, give the occasional gift or ask if they need help.  You probably do all of the above, but did you know some of your team members will prefer one type of appreciation to another?   In this episode Dr. Paul White, a psychologist, author, and speaker, talks about the importance of appreciation and vibrant workplace culture in the vacation rental business and offers tips on how to deliver targeted appreciation. Dr. White shares his expertise on creating a workplace where employees feel valued and appreciated, which in turn leads to higher motivation, better teamwork, and exceptional guest experiences. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS570

For some aspiring property managers, the challenge of setting up a business, learning the ins and outs of every aspect of operations, marketing and business development, and software setup is a lot to take on. This is where a franchising model can offer a significant advantage. In this episode of the Vacation Rental Success Podcast, host Heather Bayer speaks with Lukas Krause, CEO of SkyRun Vacation Rentals, about how franchising can simplify the process, providing the tools, training, and support needed to thrive in the competitive vacation rental market. ‍What You'll Discover: Lukas's Journey: Lukas discusses his transition from managing the largest single-family property management firm in the US to leading SkyRun Vacation Rentals. Franchising Fundamentals: Hear about the core aspects of franchising within the vacation rental industry, including the support and resources provided to franchisees, and how the franchise model can help property managers succeed. Overcoming Market Challenges: Lukas offers insights into the current challenges faced by property managers, such as increased competition and market saturation, and shares strategies to stand out and thrive. The Role of Technology and Data: Discover how SkyRun leverages technology and data to optimize pricing, marketing, and guest experiences, ensuring franchisees can compete effectively in a crowded market. Building a Strong Brand: Lukas emphasizes the importance of maintaining high standards and delivering exceptional guest experiences to build a strong, recognizable brand in the vacation rental industry. Regulations and Advocacy: Heather and Lukas discuss the importance of navigating local regulations and the role of advocacy in ensuring sustainable growth for the vacation rental industry. You Will Learn: Benefits of Franchising: Understand how the franchise model can reduce risk and provide a proven system for success in the vacation rental industry. Effective Property Management: Gain insights into best practices for managing vacation rental properties and delivering exceptional guest experiences. Market Differentiation: Learn strategies to differentiate your vacation rental business and attract more guests. Navigating Regulations: Find out how to effectively handle local regulations and advocate for the vacation rental industry. Growth and Scalability: Discover how to scale your property management business efficiently with the support of a franchise. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS569

In this episode of the Vacation Rental Success Podcast, host Heather Bayer discusses the untapped potential of accessibility in vacation rentals with Adam Norko, host of The Art of Hospitality Podcast, and Lorraine Woodward, founder of Becoming rentABLE. What You'll Discover: ●       First Mover Advantage: With 26% of the population having a disability, less than 1% of vacation rentals in the US are accessible. This represents a significant business opportunity. ●       Personal Stories: Heather shares her personal experiences with her step-granddaughter who is severely autistic, highlighting the challenges faced by families seeking accessible vacation rentals. Lorraine and Adam provide insights from their own experiences and the broader community. ●       Accessibility Beyond Wheelchair Access: The discussion expands beyond the common perception of accessibility, covering mobility, cognitive needs, sensory issues, and more. ●       Statistics and Market Potential: Lorraine provides eye-opening statistics, including the expected increase in the senior population and the broad scope of disabilities, both permanent and temporary. ●       Challenges in the Industry: Adam and Lorraine discuss the current shortcomings in the vacation rental industry regarding accessibility and how ignorance can no longer be an excuse as awareness grows. ●       Becoming rentABLE: Lorraine introduces Becoming rentABLE, a listing platform focused on accessible short-term rentals, offering a comprehensive approach to accessibility beyond just physical modifications. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS568

In this insightful episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Amber Hurdle, the host of the Bombshell Business Podcast and author of The Bombshell Businesswoman. Inspired by a recent newsletter from Amber, Heather explores the fascinating world of AI and its impact on personal and professional branding in our vacation rental business. Amber shares her expertise on integrating AI effectively into your business strategy, ensuring you harness its power while maintaining authenticity and emotional connection with both guests and owners. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS567

In this solo episode of the Vacation Rental Success Podcast, Heather delves into the foundations of a strong property management business. Drawing on her 20 years of experience as a property manager, where she made a lot of mistakes and missteps, she shares valuable insights and lessons learned to help listeners navigate the ever-changing landscape of the short-term rental business.‍ You’ll discover the importance of: ·        Learning the Industry's History: Spoiler alert! This business didn’t start with Airbnb. ·        Being Intentional with Your Niche. ·        Creating a Business Plan. ·        Building Key Community Relationships. ·        Finding a Mentor or Consultant. ·        Knowing Your Location. ·        Understanding Regulations and Restrictions. ·        Conducting a SWOT Analysis. ·        Tracking Metrics and KPIs. ·        Familiarizing Yourself with Industry Jargon. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS566

In this episode of the Vacation Rental Success Podcast, host Heather Bayer welcomes Brittany Blackman of Breathe Easy Rentals and Sean Kemper from ETI Solutions. They discuss their innovative housekeeping workshops launched in the spring in the Florida Panhandle and Orange Beach, Alabama, emphasizing the importance of housekeeping training and mindfulness in property management. Heather also shares insights from Rob Walker's book, "The Art of Noticing," and how it ties into enhancing attention and creativity in the vacation rental industry. What You'll Discover: Housekeeping Training Initiatives: Brittany and Sean explain their approach to housekeeping workshops, highlighting the need for practical, front-line training in the vacation rental industry. The Art of Noticing: Heather introduces concepts from Rob Walker's book, "The Art of Noticing," discussing how being more mindful and attentive can improve business operations and guest experiences. Workshop Highlights: Learn about the unique and engaging activities used in the workshops, such as bed-making competitions and communication games, designed to foster better teamwork and attention to detail. Challenges in Housekeeping: Brittany and Sean discuss the current challenges in housekeeping, from finding reliable cleaners to maintaining consistent quality standards, and how their workshops address these issues. Importance of Mindfulness: Heather and her guests delve into how mindfulness practices can help property managers and housekeeping staff notice and address the small details that can significantly impact guest satisfaction. Combining Training Programs: A teaser about potential future collaborations between Heather, Mike, Brittany, and Sean to provide comprehensive training that combines THRIVE principles with housekeeping best practices. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS565

In this insightful episode of the Vacation Rental Success Podcast, host Heather Bayer sits down with Rachel Alday, co-founder of Abode Luxury Vacation Rentals, to discuss the crucial role of company culture in the short-term rental business. Rachel shares her journey of growing a family-owned business into a highly respected company, emphasizing the importance of building a team that embodies core values and delivers exceptional hospitality.  ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS564

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In this episode Heather Bayer and Catherine Ratcliffe discuss the pressing issue of human trafficking within the short-term rental industry. Catherine shares insights into the prevalence of human trafficking, including both sex and labor trafficking, and its impacts on the industry. She highlights the importance of recognizing signs of trafficking and the role of vacation rental operators in preventing these activities. Catherine emphasizes training for property managers and staff, and the need to establish standard operating procedures to handle suspicious activities. The discussion also covers the responsibilities of hosts in ensuring their properties do not become venues for such exploitative practices. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar. Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS563

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In this episode of the Vacation Rental Success Podcast, Heather Bayer sits down with Andy McNulty, co-founder of Touch Stay. They delve into the intricacies of building and managing a remote team that spans across the globe. Andy shares his experiences and insights on fostering a dynamic and committed team culture despite the challenges of remote working. This conversation is a goldmine for short-term rental managers and hosts who aim to create vibrant and effective remote teams. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS562

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In this solo episode Heather Bayer delves into the transformative concepts from the book "10X is Easier than 2X" by Dan Sullivan and Benjamin Hardy. Heather shares her personal journey of embracing a 10X mindset, recounting pivotal moments in her career that led to exponential growth. She provides practical examples and strategies for vacation rental managers to apply 10X thinking, from creating unique guest experiences to leveraging technology and forming strategic partnerships. Heather emphasizes the importance of a mindset shift, focusing on core strengths, simplifying operations, and continuously innovating to achieve significant business growth. The episode is a motivational guide for those looking to make bold changes and elevate their vacation rental business to new heights. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS561

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ In this episode, host Heather Bayer welcomes back Matt Landau, a seasoned mentor and coach in the vacation rental industry. He shares insights from a transformative event he attended in Morocco, which inspired him to rethink traditional conference formats and foster deeper business interactions. The conversation delves into the significant role of retreats in fostering personal growth and professional development. Matt highlights how well-designed, intimate gatherings can spur creativity and innovation, allowing participants to step away from daily routines and reassess their business strategies and life goals. Matt also introduces his new venture, "Here Goes Nothin'," a series of retreats, workshops, and discussions designed to equip business leaders with the tools to navigate the future creatively and courageously. He stresses the importance of taking creative risks and stepping out of comfort zones to propel business success. Additionally, the discussion touches on the concept of experience design, which Matt believes is crucial in planning the customer journey to enhance satisfaction and loyalty, particularly in the vacation rental industry. The episode concludes with Heather and Matt reflecting on the need for continuous innovation and creativity to stay competitive in the rapidly evolving vacation rental market. They encourage listeners to embrace new ideas and approaches, emphasizing the importance of being open to change. ________________________________________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS560

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ There’s been a lot of talk over the airwaves recently about the value of conferences - why we attend them, what makes some more unique than others and what the industry could do differently. It’s a conversation we need to have. Fresh from the VRNation event in Boise, Heather shares her thoughts on the new look for the former Northwest Vacation Rental Professionals(NWVRP) and talks to outgoing President, Brian Olson and the new executive - President Matt Tesdall and Vice President Tera Lorimer. She also explores the innovative platform Scouted.com, which has partnered with VRNation to offer unique local experiences to travelers, and speaks with their CMO, Jess Fuhrman. ______________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS559

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ Trust is the cornerstone of our business.  Owners needs to trust managers and OTAs to market their properties successfully, guests have to trust their hosts to deliver on their promises, and mutual trust underpins the relationships between the community and the short-term rentals that operate in their locales. In this episode Heather delves deep into the concept of trust with Dr. Yoram Solomon, an innovator and globally recognized thought leader. Yoram, celebrated for his extensive work on trust and its pivotal role in organizational success, brings his insights into the vacation rental industry, sharing invaluable strategies to build and maintain trust with guests and property owners alike. He discusses the essential nature of trust in all business interactions and its profound impact on a company’s reputation and operational success. With his rich background in technology, business management, and as a prolific author, he offers practical advice that can be implemented immediately by vacation rental managers. Whether you’re a seasoned vacation rental manager or just starting out, this episode is packed with actionable insights that can help you set your business apart by cultivating a trustworthy brand. Dr. Solomon’s advice will not only help you improve your interactions with guests and owners, but also boost your overall business performance by fostering a culture of trust. ______________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS558

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ Being a property manager is more than just acquiring homes, sourcing guests and creating experiences for them.  It’s about making a mark in the local area and being seen as an effective community partner and advocate. In this episode, Heather is joined by industry veteran, Kirsten King from Curate Telluride, a vacation rental management company with a strong community focus. Kirsten shares her journey from starting Big Sky Vacation Rentals to her current venture, highlighting the challenges and triumphs of running a vacation rental business in small, destination towns. She draws on these experiences to share advice and suggestions for vacation rental managers who want to integrate community-centric practices into their business models. Kirsten talks about the strategic shift in her business approach towards community involvement, partnerships with local non-profits, and how these collaborations make the  guest experiences so much better while contributing to  community well-being. Heather and Kirsten delve into the dynamics of managing vacation rental properties in competitive markets, the role of trust and values in business operations, and the potential impacts of short-term rentals on local communities. ______________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS557

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today ______________________________________________________________________ Getting involved in advocacy means more than just making a token appearance at a council meeting when they are discussing short term rental issues.  It means having a voice and getting a seat at the table.  When Ben Pereira started to build his Yukon-based business, he took this seriously and realized that you have to show up to be heard.  Now, as the Chair of the Housing Committee on Whitehorse City Council, he can make his stakeholders' views known and considered. In this episode, Ben talks about the uniqueness of his business, which involves a wide range of guest personas, from sports teams and adventure seekers to families preparing for imminent childbirth.   It’s a fascinating look into a model of business that requires a good deal of flexibility, tolerance, and empathy.  On top of that, there’s the ever-present threat of regulations, and we hear how Ben uses his position to share the benefits of short-term rentals in his community. ______________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS556

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today Today’s guest is on a mission to solve industry- wide problems that few others are prepared to trial. She says it’s for good reason – because they aren’t easy. Undeterred (or just belligerent) Rachel rolls her sleeves up, weighs stinky bins, asks a lot of questions, raises funds and collaborates across the industry to create change. It’s a great story. In 2011, with a very small baby in tow, Rachel started renting her cottage. She ran it for 4 years before she set up New Forest Escapes, partly with the goal of encouraging more people to holiday in the UK, reducing travel emissions and making UK holidays an alternative to overseas family travel. Her experience in sustainable projects and travel over the years makes her uniquely suitable to be leading the way in greener tourism.  We hear how and why she went down the route of gaining B-Corp certification and what she is doing now to ensure those who stay in her properties benefit from the work she’s done. The whole conversation about sustainability is so relevant to the work we’re doing on our THRIVE training system.  In the module on Responsibility there’s a lesson on Environmental Responsibilities, and now I can put the New Forest Escapes website into the Resources section and include information on B-Corp Certification. This is the joy of continuous learning - that it never stops evolving as we come across new things to share.  If you are interested in finding out more about THRIVE, just check below. In the episode, Rachel shares: Her journey into sustainable rentals Why you shouldn’t mention the ‘S’ word & the better alternatives What goes into B-Corp certification A simple furniture change that will wow your guests (and their feathered friends) How weighing stinky bins can help change minds Simple things that make a real difference Ways to help guests get greener   Links: New Forest Escapes B-Corp Certification Intrepid Travel Exodus Travels Pura Aventura Much Better Adventures Sawday’s THRIVE  ___________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS555

This episode is sponsored by Lodgify, an all-in-one solution that will help you start, manage, and grow your short-term rental business. Use Code VRF10 for 10% off their Professional and Ultimate yearly plans > Click here to visit Lodgify.com to start your free trial today In a thirty-year period, every industry will show massive change and it takes resilience, toughness, and a lot of flexibility to navigate through it in the way Valerie Hawkins has done with Perdido Realty. Valerie has been a prominent figure in the vacation rental business since 1994. Starting with just three properties, she has grown her business to 167 units, focusing on the importance of trust with property owners, guests, the local community, and her team. From the early use of paper catalogs to the current implementation of advanced property management systems. Valerie stresses the importance of adapting to new tools to improve efficiency but also underscores the necessity of keeping personal interactions at the forefront of guest services. She shares her experiences with implementing the Entrepreneurs Operating System (EOS) and updating HR practices to improve team management and company efficiency. She is justifiably proud of the reputable legacy she's building for Perdido Realty and reflects on how the company has evolved and how the team culture has shifted to include younger members, bringing new perspectives to the business. In this episode Valerie shares her 30-plus-year journey and why she’s just as motivated today as she was at the beginning. ____________________________________________________________________________ Discover the THRIVE Training System and attend an information session to get your questions answered about our foundational team training: https://thrive.vacationrentalformula.com/thrive-live-webinar Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS554

In this special episode of the podcast, we’re diving into a topic that’s not only close to our hearts, but poised to transform the vacation rental property management industry: the THRIVE Training System. Designed to elevate business performance by aligning team culture with the core values of Trust, Hospitality, Responsibility, and a Vibrant Environment, THRIVE promises to reshape how property management companies operate and engage with their key stakeholders: guests, owners, community, and their team.   Register to attend an information session to get your questions answered about THRIVE: https://thrive.vacationrentalformula.com/thrive-live-webinar ________________________________________________________________________________________________________ Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS553

A recent SNL skit highlighted the phenomenon termed ‘airspace’ in a 2020 Financial Times article.  The generic blend of white walls, grey upholstery, IKEA furniture and HomeGoods artwork, commonly found in Airbnbs across the world, is getting some bad (and funny) press. Interior designer Jessica Duce is the face of the other side of the ‘Airbnb Design’ business.  As a professional designer, who has developed a passion for creating vacation rentals that inspire attention from guests, yet also address sustainability, safety, and community respect, she is not alone in this quest.   In April, hundreds of respected and seasoned professionals will attend the second Vacation Rental Design Summit in High Point, North Carolina, where they will hear from vacation rental experts such as Tyann Marcink Hammond of Touch Stay, and Justin Ford from Breezeway. They are there to learn why this category is growing as an important part of the design world.  Property managers and home owners will also be there to pick up tips on creating the type of property space that will stand out from the ‘airspace’ crowd. In this episode Jess talks about her first foray into vacation rentals and how that kicked-off a new mission to professionalize the business of design and bring some color, interest, and aesthetics back into the space. ________________________________________________________________________________________________________ We need your help to prevent STR bans and unreasonable regulations!!! In an effort to make our voices heard and start the conversation with top level decision makers the CanStays Rental Alliance Conference is happening April 20-22 in Banff Alberta. We need you to attend, we need you the share this message, we need you to get involved. Use the coupon VRF100 to save $100 when you BUY YOUR TICKET Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS552

During our SSTIR Crazy Month Rolf Blizzard from Atlantic Realty in the Outer Banks said… “If you don’t have regulations in place, or are not currently dealing with regulation issues, know that it is coming to your location”. For many property managers and owners in British Columbia, the announcement of new rules limiting short-term rentals to primary residences and in communities under 10K people, came as a surprise and had them scrambling to organize a response. The Property Rights BC Association was formed in October 2023 to advocate for property rights in reaction to the BC Government’s Bill 35 which became the Short-Term Rental Accommodations Act on 26th October, 2023.  Orion Rodgers, the Owner & Operations Manager at Coast & Host Vacation Rentals is the spokesperson and he joins Heather on this episode alongside Jayne McCaw of Jayne’s Luxury Rentals in Ontario, and the organizer of April’s CanStays Rental Alliance Conference in Banff, Catherine Ratcliffe. This conversation explores how to take action and engage with stakeholders and offers plenty of advice to anyone, anywhere in the world, who is experiencing the threat of unfair legislation and needs to know how to start tackling it.  ________________________________________________________________________________________________________ We need your help to prevent STR bans and unreasonable regulations!!! In an effort to make our voices heard and start the conversation with top level decision makers the CanStays Rental Alliance Conference is happening April 20-22 in Banff Alberta. We need you to attend, we need you the share this message, we need you to get involved. Use the coupon VRF100 to save $100 when you BUY YOUR TICKET Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS551

Successful companies in the vacation rental business have defined their core values and strive to shape their culture and guide their decision-making processes by them. In this episode, first in a series of interviews with property managers of Gulf Shores and Orange Beach, Deb Furlong of Beach Getaways, talks about the crucial role of their core values and how they are integrated into every aspect of the business. From interactions with owners and guests to team meetings and vendor relationships, Deb emphasizes the significance of trustworthiness, empathy, and servant leadership in fostering a positive work environment and building lasting relationships with stakeholders. We need your help to prevent STR bans and unreasonable regulations!!! In an effort to make our voices heard and start the conversation with top level decision makers the CanStays Rental Alliance Conference is happening April 20-22 in Banff Alberta. We need you to attend, we need you the share this message, we need you to get involved. Use the coupon VRF100 to save $100 when you BUY YOUR TICKET _____________________________________________________________________________ Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS550

We’ve just wrapped up SSTIR Crazy Month after 5-weeks of focusing on the core elements of our business that tend to be sidelined in conferences and summits.  For the month of February, we talked about Safety, Sustainability, Trust, Insurance and Regulations, with podcast episodes, expert panels, blog posts and social media content. In this episode, Heather and Mike - co-founders of the Vacation Rental Formula Business School - review the month, pulling out the best bits and key takeaways from each week, and sharing some of the highlights from our expert contributors. ________________________________________________________________________________________________________   We need your help to prevent STR bans and unreasonable regulations!!! In an effort to make our voices heard and start the conversation with top level decision makers the CanStays Rental Alliance Conference is happening April 20-22 in Banff Alberta. We need you to attend, we need you the share this message, we need you to get involved. Use the coupon VRF100 to save $100 when you BUY YOUR TICKET Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS549

Do people really think about their impact on the environment when they go on vacation? Do they actively seek out locations and properties that clearly state their sustainability features?   Reports and statistics are telling us that Gen Z is the most enlightened generation when it comes to responsible tourism, and we should be hooking into that and making it a part of our marketing and operational strategies for the future. In today’s episode I am joined by Marc Ribail, the co-founder and Head of Sustainability at Inspired Living Solutions, and founder of QALIA, a sustainability certificate program for the luxury market. This episode is a part of  SSTIR Crazy Month which is sponsored by Proper Insurance‍ Proper Insurance is committed to providing short-term rental owners with a comprehensive insurance solution. Call Proper Insurance today at 1-888-631-6680 Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS548

If you don’t already have local or state legislation in place to regulate your short-term rental business, it’s either in progress or it’s coming, because it’s not a matter of if your area gets regulated for short-term rentals. It’s when. This is the message Rolf Blizzard wants everyone to heed and why you need to be laser focused on your current regulations, or well-prepared for what is in store for you in the future. The recent outright ban on short-term rentals in the province of British Columbia has galvanized managers and owners and brought them together in coalitions to lobby their government representatives.  But is this too late? In this episode Rolf shares what he calls the "Seven Cs of Advocacy," and breaks down the ways in which stakeholders, i.e. owners and property managers, can set themselves up for greater advocacy success by getting ahead of potential regulatory action. This episode is a part of  SSTIR Crazy Month which is sponsored by Proper Insurance‍ Proper Insurance is committed to providing short-term rental owners with a comprehensive insurance solution. Call Proper Insurance today at 1-888-631-6680   ________________________________________________________________________________________________________ Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS547

Insurance often takes a back seat in conversations about building a successful short-term rental property management business, but it has such critical importance, we have to pay more attention to it. When we do discuss it, it’s often to complain about the rising cost of premiums, but if it takes a lawsuit, or catastrophic damage to bring it front of mind and to realize its value, it may be too late. In this episode, we are focusing on every type of insurance including liability coverage, damage waiver products, and travel insurance. Nick Massey from Proper Insurance joins Heather to talk about the things you need to know in order to safeguard your business against unforeseen incidents.  This is an important conversation and one that could protect you from so many risks. This episode is a part of  SSTIR Crazy Month which is sponsored by Proper Insurance‍ Proper Insurance is committed to providing short-term rental owners with a comprehensive insurance solution. Call Proper Insurance today at 1-888-631-6680 ________________________________________________________________________________________________________ Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS546

Trust is at the core of everything we do in this business, and there’s no-one better to talk about this than Chris Maughan of I-PRAC.  He has been studying trust for more than 25 years and in this episode shines a spotlight on its paramount importance in building relationships with guests, reducing uncertainty, and shaping confidence. Airbnb says they ‘want to build the world’s most trusted community’.  They underscore this by assuring potential guests they will  ‘dedicate a knowledgeable and experienced team to monitor any suspicious activity in our marketplace’. Yet, they are just what they call themselves - a marketplace - and with more people seeking out direct book options to save money on service fees, it is on the operators to deliver a haven of trust in their online presence. The conversation explores ways that hosts and property managers can instill trust-building elements, like trust pages, transparent listings, and reduce uncertainty in all their communication.   This episode is a part of  SSTIR Crazy Month which is sponsored by Proper Insurance‍ Proper Insurance is committed to providing short-term rental owners with a comprehensive insurance solution. Call Proper Insurance today at 1-888-631-6680     Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS545

Do we need to know our guests?  They book, pay, arrive, stay a while, leave, and we hope that all will go well, the property will be respected and there won’t be a charge-back.  That is not always the case though, and while we can expect most of our guests to be great, there will always be a few that cause issues…and unfortunately, they can be the costliest ones. Guest screening used to be easy in the ‘way back when’ days when we didn’t care as much about protecting personal information. Now that people are rightly reluctant to release too many personal details, it’s challenging to be confident who is renting our homes. And when trust and safety is at the forefront of our minds, we need to have a solution to guest screening. In this episode, Leo Walton from Superhog talks about the need to balance guest-centric communication with efficient screening procedures. The conversation also delves into the role of guest screening in damage prevention, identifying fraud, and combating fraudulent chargebacks. This episode is a part of SSTIR Crazy Month which is sponsored by Proper Insurance‍ Proper Insurance is committed to providing short-term rental owners with a comprehensive insurance solution. Call Proper today at 1-888-631-6680   Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS544

This episode is sponsored by Minut. You can discover more about Minut at our Virtual Vendor Showcase >> https://www.vacationrentalformula.com/virtual-vendor-showcases/minut Get access to the best education for your short-term rental business! Enroll in The Vacation Rental Formula Business School today and start seeing results tomorrow. Get 25% OFF an All-Access Pass For A Limited Time: Don't Miss Out >> Get Your All-Access Pass Get on the waitlist for the next intake for VRF B-School Consultation https://www.vacationrentalformula.com/consult Discover more about the VRF B-School: https://www.vacationrentalformula.com/courses Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS543

This episode is sponsored by Minut. You can discover more about Minut at our Virtual Vendor Showcase >> https://www.vacationrentalformula.com/virtual-vendor-showcases/minut Get access to the best education for your short-term rental business! Enroll in The Vacation Rental Formula Business School today and start seeing results tomorrow. Get 25% OFF an All-Access Pass For A Limited Time: Don't Miss Out >> Get Your All-Access Pass Get on the waitlist for the next intake for VRF B-School Consultation https://www.vacationrentalformula.com/consult Discover more about the VRF B-School: https://www.vacationrentalformula.com/courses Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS542

This episode is sponsored by Minut. You can discover more about Minut at our Virtual Vendor Showcase >> https://www.vacationrentalformula.com/virtual-vendor-showcases/minut Get access to the best education for your short-term rental business! Enroll in The Vacation Rental Formula Business School today and start seeing results tomorrow. Get 25% OFF an All-Access Pass For A Limited Time: Don't Miss Out >> Get Your All-Access Pass Get on the waitlist for the next intake for VRF B-School Consultation https://www.vacationrentalformula.com/consult Discover more about the VRF B-School: https://www.vacationrentalformula.com/courses Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS541

This episode is sponsored by Minut. You can discover more about Minut at our Virtual Vendor Showcase >> https://www.vacationrentalformula.com/virtual-vendor-showcases/minut ________________________________________________________________________________________________________ At the close of every summer season in our 20-year tenure as custodians of our property management company, we met with our team and reviewed the ups and downs of the year. There were serious moments when we looked at what we might have done better, and how those experiences would impact strategies for the next year.  We reflected on the crazy things that happened - the guests who arrived a week early or forgot when they had to leave. The wildlife that turned up to throw a perfectly good vacation into a tailspin; and the increasingly demanding and easily offended guests. Like many owners and property managers in this business we invariably finished our trip down the season’s memory lane with the vow to write a book. We haven’t done that yet, but after this conversation with Craig White, co-founder of CottageLINK Rental Management (CLRM), it’s a renewed plan.

This episode is sponsored by Minut. You can discover more about Minut at our Virtual Vendor Showcase >> https://www.vacationrentalformula.com/virtual-vendor-showcases/minut Get access to the best education for your short-term rental business! Enroll in The Vacation Rental Formula Business School today and start seeing results tomorrow. Get 25% OFF an All-Access Pass For A Limited Time: Don't Miss Out >> Get Your All-Access Pass Get on the waitlist for the next intake for VRF B-School Consultation https://www.vacationrentalformula.com/consult Discover more about the VRF B-School: https://www.vacationrentalformula.com/courses Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS539