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Justin Stoddart | Stephanie Peck
The road to success for real estate agents is well-marked. The road to significance is not. Here, we help you to Think Bigger than just your business. We inspire you to seek success AND significance, income AND impact. We do that by interviewing the biggest thinkers and highest achievers in the real estate industry, extracting the secrets to having it all.
The Mind of Randy Sebastian
Mindset lessons from Randy Sebastian, President of Renaissance Homes is jam-packed with lessons to help you think bigger. There’s a theme through Randy’s life, extending back to the day that he decided to become a homebuilder to when he decided on the shores of Lake Coeur d'alene that he would do an Iron-Man Triathlon. When you see something that you want to do, when you see something that you want to have, don’t hesitate. Just commit, get started, seek out good coaches and help while you put in the work day after day. In this episode Randy also shares:His background story of how he got started as a homebuilderHis philosophy that has given them the reputation of building the best homesThe lesson for all of us with his ability to decide, commit, and then go to to work His predictions for the Portland housing market and whyThe day he decided to do an Iron-Man triathlon The day he decided to get back into bodybuildingThe fuel behind successfully doing both bodybuilding and triathlonsThe program for real estate agents that Renaissance continues to get the best lots What he does to continue to be a big thinker and expand his possibilitiesAdditional Resources: Follow me on:Instagram: @renaissancehomesFacebook: https://www.facebook.com/randy.sebastian.77LinkedIn: https://www.linkedin.com/in/renaissancehomes/Facebook Group: https://www.facebook.com/RenaissanceHomesPDX/
41:2718/08/2020
Alexa Home Tours with Glass House Guide | Justin Cullifer
“Alexa, tell me about this home.” “Tell me about the schools.” “Tell me about the local restaurants.” “Why are the owner selling this home.” Imagine having that conversation happening inside of one of your listings with Alexa strategically placed in the most beautiful room of that home. Imagine being able to get instant feedback for your sellers as to what questions were asked, thereby giving you additional data to market and sell this listing and others in the neighborhood. Pretty cool, huh? On today’s show I interviewed Justin Cullifer the founder of Glass House Guide. Tune in to hear how this will help you get more listings, sell more homes, as well as offer a stark warning to agents on the need to rise above the value that artificial intelligence can offer. Here are the key takeaways from my exploration of this tremendous software:Currently, there are over 100M Alexa powered devices just in the U.S.Alexa and similar voice powered artificial intelligence is not going away. It’s only going to get better and penetrate more homes and our lives in more ways. People are going to become more and more comfortable with this technology and will rely on it more heavily. Consumers are relying more and more heavily on real estate technologyEmbracing this technology will set you apart as a leader in innovation and help you to get more listings as you share its capabilities as value adds to the homeownerYou’ll have additional content ideas, both by sharing that you use the service, and by sharing results and data that you get from using the serviceIt will give you added leverage to be in more places at onceGives you another talking point with neighbors as you look to get additional listings around your existing listingsIt will act as a constant reminder that there are technologies being built that are taking what you used to get paid to do. It may sound gruesome, but if you don’t innovate, your margins and then your career will die. I look forward to hearing your feedback as you use the service. The promo code “ThinkBigger” will provide our audience with 1-month free service.Additional Resources: Follow me on:Instagram: @theglasshouseguideFacebook: https://www.facebook.com/glasshouseguide/?__tn__=%2Cd%2CP-R&eid=ARCZLq9vyIU8TDixc_1h_Fn4HpTM75UDx1RaUdYqyFtfuGm7xwnzv-YqapFhyRiDwIKZs_S27h4-T15mLinkedIn: https://www.linkedin.com/in/justincullifer/Website: https://www.glasshouseguide.com/
28:3214/08/2020
Thank you! Here's My Commitment to You | Justin Stoddart
Episode 200! Oh, my goodness, this is a milestone. You know, it's one very small milestone along a very long road. I had to stop for just a minute and say thank you to some people, and also revisit the purpose of why I do this. So that's what we're gonna talk about today. Number one, I want to thank you, the audience for listening, I wouldn't be nearly as inspired to get up and do this day in and day out if I wasn't getting feedback, if I wasn't getting lots and lots of downloads, if I wasn't seeing response in people, that it was actually moving the needle for people. I would be less inclined to continue to commit myself so deeply to this cause. So thank you for listening. I take your attention very seriously, I realize that there are so many pulls on it. I want to be sure that there's always an extreme ROI on every minute, every second you spend with me, listening to the Think Bigger Real Estate Show. I want there to be a return to where you walk away thinking bigger, living bigger. Number two, I want to thank Old Republic Title. And Steve Yeager, who runs the Oregon operation and who have in essence, been a sponsor to the show. They have inspired and empowered me to take this show to another level, and I'm grateful for them and always will be grateful for them. So thank you. What an amazing brand and company I'm just so fortunate to be affiliated with them. They've provided me with the most amazing support.And next step I want to talk about why I do this. It's very important to me that when I wake up day in and day out, that I am energetic, about what I'm doing that I'm not oh TGIF I can't wait til the week's over, cause I'm so glad to be done working. No, I actually want to be excited to get up and work on Saturday because I love what I do. And this has allowed me to do that. And here's why; it's because my mission and this show are completely aligned, that is to wake you up to the potential inside of you. You've heard me say this before, the greatest untapped natural resource in the world that has the ability to do more good for mankind than any other is untapped human potential, period. Each and every one of us live in bondage to small thinking, that small thinking creates small actions. And those small actions create small impact. When we start to recognize the potential inside of us, we start to wake up, we start to realize, wow, I could actually think a lot bigger, act a lot bigger, do a lot bigger things. And impact a lot bigger. My mission again is to wake you up day in and day out when I do these episodes is to help wake you up to that. Number two, my objective is to inspire you to live in pursuit of that potential. So once you recognize the potential, it's to help you get up every day and and to be inspired to want to live in pursuit of that. But I realize that we're not going to reach that this life that we're not actually going to reach our potential, but to be living with a forward lean, to be living leaning forward, towards that, day in and day out. Aggressively pursuing that which is inside of us. Number three, it's to help you. So first, it's to help wake you up. Number two is to inspire you to where you want to live in pursuit of that. And number three, is to actually help you, to give you the tools to give you the conversations, the models, the strategies the tactics to where you actually can unlock these log jams that you have, these traffic jams that you have in your mind and in your business. That is a key passion of what I'm working to bring to the table primarily to the real estate industry although I know our audience is spreading far beyond that, and that there's a lot so much applicable stuff that we're sharing this industry that parlays so well into other industries. So those three things again, wake you up number one, two inspiring you to make you want to live in pursuit of that. Number three, help you live in pursuit of that. Then this is the grand finale. So that you can live, give and serve abundantly. Now what I mean by that is living abundantly. I know you and I both have certain things that we would love to do, but we are always having to run everything through a money filter, I would love to do that but I can't afford it. I would love to take my family there. No, not for me. It's not gonna happen. Now I don't want you to go into debt to do those things, but I want you to begin to say, not yet. Not yet, but I'm on the path to where we start to live abundantly, we can see it in our mind. We're creating it in our mind and then we're going to create it in real life. So live and give abundantly, you and I both have causes we're deeply passionate about. For me it's ending human trafficking, and there are so many amazing causes out there. It pains me when I see fundraisers, and I can only give a tiny bit. It pains me when there are people in this world that are living without clean water, for example and I can't contribute very much to that cause or as much as I would like. I want to be able to give abundantly I want you to be able to give abundantly. Thirdly, to serve abundantly, live, give and serve abundantly. To where if you get asked to go on a mission trip overseas you get the opportunity to go. If you get asked to spend the day at the food bank, you don't have to think, well, I can't do it because I have to work because I need the money. No, I want you to be able to serve abundantly. My vision is that millions of people across the globe are living, giving and serving abundantly, because of the ability that I had to wake them up. Because of the ability that I had to inspire them and help them to live in pursuit of their great potential. That's what this is all about. Yes, we share tips and tactics around the real estate industry, but at the core, at the foundational level of everything that I'm doing, my aim is to see you living, giving and serving abundantly, thinking bigger, recognizing and living in pursuit of your greatest potential.That's what I'm about. That's what this is about. And if you can get on board with that, then I would encourage you to keep listening and share this with other people. Because we are creating a movement of people who see it that way and want to be a part of that. Thank you for listening. I love you. I'm all in on you. I'm all in on you. And I'm excited to continue to help you to think bigger.
07:2213/08/2020
Unlock Your Potential Through Coaching | Pat Mancuso
Unlock your potential through coaching with Pat Mancuso. Do you realize that you’re your own worst enemy? In order to protect you, your subconscious mind is wired to keep you away from uncomfortable things. So, even though you set goals and make plans, as soon as you start to move in the direction of achieving those goals, your subconscious mind begins to work against you. So, how do you overcome yourself? You have to get help from outside of yourself. You need someone that can help give you clarity and then provide accountability. You need a coach.Pat and I discuss:What led Pat into coachingSome of what he’s learned in coaching thousands of peopleHow to unlock our potential as individuals including:The importance of clarityThe importance of accountabilityThe importance of having goals be more than just numbers but connect with people on an emotional levelHow to unlock your potential as an organization including:Having the right people in the right spotsContinuing to offer them trainingOffering them clarity and accountability so that they can be moving in the direction of their potential while helping the team to be doing the sameWhat Pat does to continue to be a Big Thinker and expand his possibilitiesIn short, this episode will not only change your paradigm about the coaching model, but it also has the potential to change the way that you look at and pursue your own personal and professional growth. Additional Resources: Follow me on:Facebook: https://www.facebook.com/patjmancusoLinkedIn: https://www.linkedin.com/in/patmancuso/
51:0511/08/2020
Subtle Words That Sell | Paul Ross
Subtle Words that Sell With Paul Ross will change your career and your life. As one who passionately serves the real estate industry, I regularly see people who are living far below their potential because they are letting the topic of “sales” get in their way. To them, the fear of being “salesy” is enough to keep them on the sidelines and off track from living in pursuit of their professional and personal potential. In this episode, Paul and I discuss: 1. How to use 4 subtle words to establish unbreakable trust in 60 seconds. 2. How to smash objections through the power of pattern interrupts. 3. The most effective and easiest way to maintain a masterful mindset.For those that are single, Paul throws in a touch of insight into his work as a dating coach in which he used this same knowledge of the human brain to help others to get unstuck in that area of their life as well. Finally, Paul answered the signature question of the show, which revolved around how to be ever-curious, always asking questions and then seeking the answers. Additional Resources: Follow me on:Facebook: https://facebook.com/speakerpaulrossLinkedIn: https://www.linkedin.com/in/speakerpaulross/Facebook Group: https://www.facebook.com/groups/569806836993226/
39:1906/08/2020
Instagram for Real Estate Agents | Michelle Berman
Do real estate agents actually get business from Instagram or is it just a distraction from real work? If you’ve ever sputtered in your Instagram efforts, or not seen any direct results, you’ve likely had that thought. The reality is that anything that we do inconsistently or without using proper methods will offer us lackluster results. Enter top Instagram coach, Michelle Berman, offering an easy to understand philosophy and framework and it now becomes much easier to show up on Instagram consistently and effectively. Michelle and I discussed: The Power Instagram Method has now replaced traditional grassroots marketing and Zillow leadsHow to create a niche, identify your target audience and CRUSH the 4 types of content you need to makeA close friends list and why it is the secret to staying top of mindUsing Instagram to get leads that are on FIRE for you!How to sell in your Dm’s without being saleseyWithin the Think Bigger Real Estate Facebook Group, we have posted Michelle’s Instagram Power Method which will give you a framework from which you can begin to get real benefits from Instagram. Additional Resources: Follow me on:Instagram: @bermanmediasocialFacebook: https://www.facebook.com/bermanmediapd/Website: https://www.bermanmediapd.com/InstagramPowerMethodRoadMap
42:5605/08/2020
Gain More Trust--Get More Listings | Sharon Drew Morgen
Sharon Drew Morgen is the author of NY Times Best-Selling book Selling with Integrity. She has trained major corporations around the world on a different paradigm and approach to sales, one that is truly servant-based. Within the Think Bigger Real Estate Facebook Group, I will be sharing an essay that Sharon Drew Morgen wrote that will continue to help you to take your ability to gain trust to an all new level. Her approach, Buying Facilitation® is quite a bit different than 'sales' and I know leaders and coaches use it as much as sales folks do. The difference is that we focus on helping them make the decisions that are right for their situation as opposed to trying to get them to do something. It takes all manipulation out of the picture. You’re gaining their trust by helping them to trust their own ability to make the right decision. When most sales people work to give them compelling information that would help them understand why they should choose us, we start to identify the problem. Sales has always been based on US uncovering the need for US based on who we are, our reputation, and what we can do for them. Instead, this approach causes the prospect to give the following feedback:I really trusted youI never felt pushed, you proactively approached me but were not aggressive in selling at all. You really got me to think about how I'd choose you and I found myself trusting you because you put it all back to me.You can learn more at www.sharondrewmorgen.com.Additional Resources: Follow me on:LinkedIn: https://www.linkedin.com/in/sharondrewmorgen/Website: www.sharondrewmorgen.com
41:3903/08/2020
The CEO and Co-Founder of BombBomb | Darin Dawson
In 2008, Darin Dawson, now the Co-Founder and CEO of BombBomb, had no idea how relevant and timely and important his service would be amidst a global pandemic. Across the world, relationship-based businesses were told that being face to face with their clients would no longer be safe and advisable. Thank goodness for BombBomb, which allows professionals to rehumanize their brand and keep their most valuable asset, their face, in front of their clients. On this episode, Darin and I discuss How BombBomb came to be--the startup storyThe difference between a product and an offer and why you must have offers to win The perils of automationWhat to do to blend in and have a mediocre businessThe definition of marketing What to do to stand out and be rememberedA great way to start your BombBomb video of an unsolicited CMAThe importance of the Google Chrome ExtensionIdeas for the screen recording functionWhat Darin does to continue to be a big thinkerLearning from someone like Darin will not only make you smarter, but will help you to better appreciate the timeliness and relevance of the problem that they are positioned to solve as well as any product on the market. Additionally, Darin sent some valuable PDFs that will help you to get the most out of your BombBomb service. Additional Resources:Follow me on:Instagram: @BombBombFacebook: https://www.facebook.com/darindawsonLinkedIn:https://www.linkedin.com/in/darin-dawson-6a62351/Website: https://bombbomb.com/c/
38:5430/07/2020
Why So Difficult? | Justin Stoddart
Oftentimes we think that we've been cheated or we've been robbed, because it's hard, because we have to go through difficult things, and that somebody has wronged us because we don't have a totally easy paved path in front of us. And I'm here to tell you that if that's the way that you look at life, then you're going to have a lot of very disappointing days. The trick is to realize that occasionally there's going to be really easy times, but also to realize that with difficulty and adversity, there are rays of sunshine and wonderful stress free times. Then in the stressful times, we find tremendous growth. And in growth, we find happiness. The reality is we are designed to grow. We are designed to progress we are designed to get better. And the way that we do that is through adversity and challenges and overcoming those we strengthen our physical as well as our spiritual and our mindset muscles. I want each of you just to internalize that lesson, the same lesson I taught my kids and I'm teaching myself as I share this with you is that if it if it were easy, it wouldn't actually be good for us. We have to not only recognize that there are going to be adverse experiences coming to us, but we have to learn to embrace them, to actually be excited about difficulty. I don't know if you'll ever be excited about it, but you need to at least be excited about the results. The hope is that, this is actually good for me. I'm going to be a stronger person, I'm going to have a story to tell, I'm going to be able to lift myself beyond this and gain strength and doing so and I'm going to be able to be a strength to other people. When we come out the other side, we recognize the fact that we have overcome and are the better for it.The reality is when we start to go through difficulties and challenges our level of gratitude for even the simple good things in our life goes way up, we become less entitled, we become less angry at the success of other people, we become more grateful for the successes that we've had. We become happier, more productive people who are better able to serve those around them.
07:4530/07/2020
Hone Your Farming Strategies | Kevin Owens
In a tight inventory and high demand housing market, agents that struggle getting listings are finding it a struggle to close business. With multiple offer situations abounding, the only agent in the transaction that is sure to get paid is the one listing the home. So, the obvious question becomes, how do you position yourself to get more listings? Although that’s always the question, it may be more critical now than ever before. Enter Kevin Owens, a top 1% real estate agent out of Phoenix, Arizona who has closed over 60 transactions from his geographical farm. What are his secrets? What does he do to create all of that? This episode is rich with his template for what it takes to be successful with your geographic farm. His secrets include:Choosing a farm that is big enoughHow to be consistent with your farmWhy your marketing is criticalWhy you must be IN your marketingWhy direct marketing is criticalWhy digital marketing is also marketingWithin the Think Bigger Real Estate Facebook Group, Kevin will be sharing a marketing piece that he claims, “Will make your phone ring.”Additional Resources: Follow me on:Instagram: @kevinownesrealtorFacebook: https://www.facebook.com/azrealtorkevin/LinkedIn: https://www.linkedin.com/in/owenskevin/Website: https://www.fineazliving.com/
43:5229/07/2020
How to Deal with Stress | Dr. Kryzia Olsen
There’s no question that we are living in uncertain times. COVID-19, political and social unrest, uncertainty in this upcoming school year, all added on to an extremely busy and competitive real estate market is causing many in the real estate industry to be experiencing high levels of stress. Dealing with stress for real estate agents is critical for long-term as well as short term reasons. Dr. Kryzia Olsen, a naturopathic physician and acupuncturist shares how to identify signs that you are stressed and then tips to deal with it. Signs that you’re stressed include:Gaining losing weightNot sleeping wellDigestive problemsTips for dealing with stress: Schedule time to play, guilt freeEngage in deep belly breathingAvoid snacking, which doesn’t allow your internal digestive system to properly clean your systemGo to bed around 10 pmExerciseAnd many others…Additional Resources: Follow me on:Instagram: @drkryziaFacebook: https://www.facebook.com/kryziaLinkedIn: https://www.linkedin.com/in/kryziaolsen/Website: https://kwanyinhealingarts.com/providers/dr-kryzia-olsen-nd-lac/
34:4627/07/2020
Deep Learning | Justin Stoddart
Here are some things that I want you to understand about learning, growing and pursuing happiness.You know, for the longest time, I believed that I was learning thoroughly, deeply by listening to audiobooks by listening to podcasts. This type of learning stimulates the brain to entertainment, and to spark some new ideas. But it's not enough to change you to the level that you need to change.Just upon beginning to work from home as a result of the COVID-19 I found that I had less time in the car and more time to focus on sitting and reading, I now read 10 pages a day. That was given to me by a mentor of mine, Jeff Olson, who said, if you'll just read 10 pages a day, every day, you'll be amazed at how quickly you learn and how quickly you get ahead and the compound the effect that this will have upon your life. So I took up the challenge, and I now read 10 pages a day every day. In a book, I have finished multiple books since I heard that. It's had a really interesting impact upon me. My surface learning has been replaced with deep learning. Deep Learning has allowed me not just to flirt with the information, but to date it, to marry it, to build a relationship with the information that I'm getting from these books. Here's why; in order for you to change you've got to actually create When we create something when we speak, when we teach, when we draw, when we write, it takesdeeper levels of our cognitive capacity to create than it does to consume.When we are listening to audiobooks, for example, or podcasts, it's more difficult to create with it unless we have the discipline of stopping pausing, writing down what we're learning, if we just simply consume, again, it's a surface level communication. But if we stop and actually underline and write in the margins, And teach that to somebody else. Now all of a sudden, we've gone from being a consumer to being a creator. The moment that we turn into a creator, we gain power. We are given the ability to change ourselves and to change other people.I would encourage you to consider your own morning routine. My guess is that for many of my listeners, you, like me, have less time in the car. If this is true, if you're spending less time in the car, whether it be getting to or from work or two are from appointments, then I want you to find the time create the time to actually read. You will start to see the world differently. So that's what education really does. It's not just that you're taking information from someone else's book and putting it into your brain. You start to recognize the world around you at a deeper level, because you're a deeper person. Things that we've put into our brain, create a filter or a lens through which we see the world around us. So the takeaway from this is, you need to read and create. Now you might say, I don't read. Okay, listen and create, write and share what you have learned. Because in a knowledge economy, surface level thinking is not going to get you what you want.
10:1423/07/2020
Getting the Life You Want | Justin Stoddart
Is the year 2020 going to be the year that you decide to be a better spouse, partner, parent, worker, business owner, athlete - the list goes on and on. We have a unique opportunity to hit reset on all of it and rebuild or improve upon where we are now. Ask yourself these three things:1. Am I living the life I want to live in the following areas: Family/RelationshipsSpirituallyYour mindset Your body, health and fitnessWorkFinances2. Of those areas which is the one that could benefit my life the most dramatically if I improved it?3. What is the one thing I can do to have the greatest impact on that area of my life?Now go do it!
09:0622/07/2020
Vacations | Justin Stoddart
It becomes a bit of a badge of honor saying I haven't had a vacation in 20 years. I hear real estate agents say that. And I never am impressed by that. Or they say I work through any vacation. Another one is I've never taken the day off. I really think that your body and your mind, your business, your relationships, your health and your everything will be better if you take vacations. Let me explain why. Your body is designed, not be running a marathon from when you are born to when you die. Your body is designed to run a series of sprints. We do not go days on end with no sleep, right? We get up. We are awake anywhere from what 16 to 18 hours a day, right? And then we sleep and our body is out cold for a period of time. Okay, and then with meals as well, we eat right, we fill our bodies with food. And then we go for a time without food. We're designed to be sprinters, not marathoners. It's cliche to say life's a marathon, not a sprint, right. Life is not designed for us to never take a break our bodies are designed to turn off and turn on.So if you're not taking vacations, you're actually sabotaging your own success and your own happiness. Now, what do we mean by a vacation? I mean, you actually have systems in place to where you can turn it off. I know that's really hard for some of you, I know it's hard for me. Yet, I would encourage you to go somewhere where you don't have cell service at least once a year. Maybe that's on a cruise ship. Maybe it's way up in the mountains. Right now I'm headed right now over to Central Oregon, where my oldest four children I will be hiking, we're definitely going off the grid.There will be no cell service and I'm going to turn off my phone. I'll have autoresponders on and people in place to catch urgent matters that come up. I know that when I come back, I'm going to be better, I'm going to be stronger, I'm going to be invigorated. There's no shortage of people who give their all literally their all to their career. Under the guise of I'm doing this for my family but if they lose their family in the process then they're left to be alone. Or those people that do it all to get the life that they want. What if then they don't have the health to actually enjoy it? I want you to take a vacation, even if it's vacation at night. Ricky Carruth one of my mentors talks about how he turns it off five o'clock every night. The only reason he doesn't is if he has a very important listing or showing appointment, but his office work all the other stuff, he turns off. Find a way to take time off so you don't give up those things in life that matter more than business like health, your relationships, your spirituality, your purpose in life. It could even be having your evenings be free from work, or a weekend now and again free from work. These practices will make you better and your business will be stronger. Of course there are urgent times where you have to be on and you have to take care of clients who may be coming in from out of town. The takeaway that I want you to have from this is for you to schedule your next vacation right now, if it's not already on the books, then you need to schedule it. You need to schedule your vacation so that you become your best self, so you don't miss out on those things in life, that you work so hard for.
07:0320/07/2020
Get Referrals without Begging | Eli Schmidt & Will Grimes
Day One Dollar Zero Podcasts hosts Eli Schmidt and Will Grimes brought tremendous value to anyone that wants to build a great business without having to buy leads or constantly ask their sphere for referrals. They do this through the way in which they market. Their marketing includes attraction-based principles of documenting their life in things both personal and business. By being on and sharing our own improvement journey, not only do we help people in more things than just real estate, we also keep top of mind outside of the real estate transaction and end up attracting more people like us. Follow us on:Facebook: https://www.facebook.com/dayonedollarzero/Podcast: https://podcasts.apple.com/us/podcast/day-one-dollar-zero/id1471479022Youtube: https://www.youtube.com/channel/UCcB4JJm3ArJwqhrnmvIkJ-Q
46:2516/07/2020
Is Print Marketing Dead & Luxury Home Market Update | Emile Bonfiglio
The luxury home market update for Portland, Oregon that Emile Bonfiglio gave to us wasn’t even the main topic of the show, but it was deeply insightful. What was even more valuable for your business was Emile’s perspective on the definition of good marketing, a case for print, a case for telling powerful stories in your marketing, and how he’s really gotten ahead in life and business. As the Publisher and Owner of Luxury Home Magazine for Oregon and SW Washington he’s got a lot to offer on all of these topics. Some of the most valuable takeaways from my conversation with Emile were:His favorite part about being a dadIs print marketing deadLuxury home market update for Portland, OregonWhere people are moving and whyWhat he does to think bigger and expand his possibilities: put in the work even when it’s not fun and others want to quit. You have to have the staying power to stay with it and you will get ahead. Additional Resources:Follow me on:Instagram: @LuxuryHomeMagPDXFacebook: https://www.facebook.com/LHMOregon/LinkedIn: https://www.linkedin.com/in/emilebonfiglio/
32:1214/07/2020
Rags to Riches in Real Estate | Gogo Bethke
In her own words, here is Gogo’s story:“I came to the US in 2003 to build my American Dream. By process of elimination; after trying to work in data entry in a warehouse, a sales rep in a jewelry store, restaurant food safety auditor to stay at home mom, to waitress; my neighbor recommended I’ll be a Realtor. She referred me to a local brokerage. They offered me a job if I pass my test. I did and I was so excited to be a Realtor! Reality kicked me in the a** very quickly. Realized over 80% of the Realtors give up in the 1st year. I was not about to be a statistic. But I was also broke, no SOI, no experience, barely speaking english with $6 to my name. So that left me with nothing else but Facebook at the time. That’s where I started. I created Gogo’s Real Estate and my real estate career started! It took me a few years to get the rhythm of things but I’m proud to say with the power of social media I’ve sold over $56M in residential real estate transactions. I share the good, the bad, and the ugly side of real estate, and my honest snippets into my every day got me tens of thousands of followers and in the real estate community I earned the nickname “the social media Queen”. More and more I got asked to talk at different real estate events teaching Realtors how to build a brand and become their own lead generating magnet. I also built a social media bootcamp for Realtors so I can help thousands of agents at the same time. You can find it at www.gogosbootcamp.com.Throughout my career I’ve been with 3 brokerages. Real Estate One was my 1st one and stayed with them for 6.5 years. I got recruited all the time but I had it so good at REO, I really had no reason to switch. Then because my Instagram and Facebook following took off, most followers being agents, Keller Williams got to me with their “profit share” model. So February 2018 I switched to KW. But profit share opened my eyes to “revenue share” and in Nov 2018, I switched to Exp Realty. It was a great business decision, maybe the best in my career. Today I have a team of 160+ agents and are growing nationwide. My goal is to help as many agents as I possibly can to make a name for themselves in this cut-throat industry. If I can do it, this girl from Transylvania, Romania with no US education, no SOI, no money, no experience, and an accent then THEY can definitely do it.” Some of the most valuable takeaways from my conversation with Gogo were:How she has her Instagram and Facebook accounts set up and whyHow she has her team structured and why she chose eXpHow often she posts and for what purpose only does she use paid advertisingWhat she does to think bigger and expand her possibilities: daily visualization of her biggest goals as a current realityAdditional Resources: Follow me on:Instagram: @gogosrealestateFacebook: facebook.com/gogosrealestateLinkedIn: https://www.linkedin.com/in/gogobethke/Bootcamp: Www.gogosbootcamp.com
36:5908/07/2020
Your Personal Brand | Brandon Gaston
When you hear the word branding, what comes to mind? Do you think of logos and colors? If that’s true for you, then you’re in for a real treat by hearing all about branding from a brand specialist, Brandon Gaston. Not only is this guy the best dressed man in the PNW, he understands and teaches branding at a deep and fundamental level, including ensuring that it aligns with your legacy and deeper purpose. Some of the most valuable takeaways from my conversation with Brandon were:Branding is less about the external and more about the internal, about how you show up and your confidence levelPeople are buying your confidence to solve their problems.As a real estate agent, having people be able to affirm that ‘yes, you look like you could buy the house that you’re selling’The differentiation that wardrobe offers you, especially in the PNWClarify your avatar and everything else gets easierAnd so much more...Additional Resources: Follow me on:Instagram: @thelifestylistFacebook: https://www.facebook.com/brandon.gaston.547LinkedIn: https://www.linkedin.com/in/brandongaston/Website: theconnectorsway.com
30:0406/07/2020
Building Referral Relationships During a Pandemic | Patrick Galvin
Many of the best real estate agents and mortgage loan officers in the industry have built their business by being face to face in coffee meetings, lunches, business mixers, client events and through in-person pop-bys. So, in times of a global pandemic, when it may not be as welcomed or safe to be face to face with others, should an agent develop a new gameplan in getting business? Best-selling author of The Connector’s Way shares very important do’s and don’ts when it comes to times such as these. He teaches the art of empathy as well as the need to show up to give, not to get. Additionally he shared three very simple R’s of making an impact now:Reviews- give online reviews of those businesses that need your support.Recommendations- connect with all of your clients and referral partners on LinkedIn and go give recommendations to Referrals- give referrals and introduce two people within your network to each other that would find benefit from knowing each other. Additional Resources: (please add these)Follow me on:Instagram: @patrickgalvinFacebook: https://www.facebook.com/patrick.s.galvinLinkedIn: https://www.linkedin.com/in/patrickgalvin/Facebook Group: https://www.facebook.com/thegalvanizingroup/Website: theconnectorsway.com
33:4702/07/2020
Stop Saying "I Should" | Eric Sachs
Eric Sachs of Breakthrough Broker not only created one of the most valuable resources known to the real estate industry, but on this episode goes into teaching how to implement, how to get rid of the “I should do xyz” that we all live with. Some of the topics that we discuss include:How self-determination and will power is like a reservoir461,000 real estate agents are on the serviceIt is a free to use service, monetized by others that advertise on the platformEric shares a productivity hack for overcoming the ineffective task listsJustin shares an analogy of the last 100 meters of a race being amazing for the fans in the stands, but difficult for the person on the track and how that applies to getting things doneEric shares what he does to continue to be a big thinker and expand his possibilities Additional Resources: (please add these)Follow me on:Instagram: @eric.sachsFacebook: https://www.facebook.com/eric.sachs.96LinkedIn: https://www.linkedin.com/in/esachs/Website: https://www.breakthroughbroker.com/
29:1530/06/2020
Relaunch Your Business | Wayne Salmans
Relaunch Your Business with Wayne Salmans. Whether COVID-19 or some other challenging situation has dealt your business a setback, understanding the principles of relaunching your business is one of the most important skills that a business owner must face. Author, Coach, and Founder of Hero Nation, Wayne Salmans goes into detail as to how to relaunch your business. Coach Wayne has created a company and a movement helping others to become the hero of their own lives. In our interview, he not only shares valuable mindset training, but he also shares the four principles that allow business owners to recover from any setback they experience in their business. Additional Resources: Follow me on:Instagram: @waynesalmansFacebook: https://www.facebook.com/waynes.salmans/LinkedIn: https://www.linkedin.com/in/waynesalmans/
30:4929/06/2020
Unlock Your Potential | Kathryn Jones
Unlock your potential with Design Hacker Kathryn Jones. In one of my all-time favorite episodes, Kathryn shares hers and my shared passion for helping people to wake up to recognize the potential within them. In fact, when I heard her say this on another podcast, it resonated deep within me and I knew that those were the words that I was looking for to describe the impact that I wanted to make in the world. You can only imagine how excited I was to interview her on this very topic. Kathryn has created a movement of fellow design-hackers which exists to help her people create messages that convert. Far beyond teaching people to fix their ugly funnels and websites, her greatest impact has been in helping people to awaken to the potential within them. Three key areas that Kathryn calls “doctrines of her movement” include: We exist to have joy, and lots of it. If you’re not pursuing a course that is giving you great joy, then you need to rethink your course. We must awaken to our own potential. The significance of the acronym ‘awaken’ and how to go about pursuing significance in all areas of life.Changing your story so that your life path aligns with the outcome you really want. I mean this when I say it, internalizing what Kathryn teaches will change your life. Additional Resources: Follow me on:Instagram: @mskathrynjonesFacebook: https://www.facebook.com/mskathrynjonesLinkedIn: https://www.linkedin.com/in/mskathrynjones/Facebook Group: https://www.facebook.com/groups/designhackersofficial/
27:1626/06/2020
Fund the Perfect Life | Katie Hardman
All too often, we as business professionals don’t answer the question in advance, “What is the life I’m actually trying to build?” Instead, we put our heads down and go to work. When you have a strong and smart leader, one like Katie Hardman, you are asked to answer questions like: Fast forward to the end of 2020 and imagine that this year has been a total success. What has to happen in order for you to say that in the form of quality of life and income generated? How much time off did I take? Why was that important to me and how did that make me feel?What vacations did I go on? Why was that important to me and how did that make me feel?How much money did I save, or debt did I pay down? Why was that important to me and how did that make me feel?With this in mind, how much business do I need to close and how much time off do I need to take? What is the best business structure in order for me to accomplish this? To build that business, who are the best people for me to follow and learn from in order to accomplish this? Additional Resources: Follow me on:Instagram: @katiehardman_Facebook: https://www.facebook.com/katiedahlheimLinkedIn: https://www.linkedin.com/in/katie-hardman-2a68a470/
39:1524/06/2020
Be a Great Real Estate Marketer | Chris Smith & Jimmy Mackin
Great Real Estate Marketers. With buyer demand spiking and seller inventory approaching all-time lows, the ability for a real estate agent to get listings is critical in order for an agent to be able to thrive both in business and in their quality of life. To accomplish that, it’s no longer good enough for an agent to just be good at real estate. They must also be great at marketing. Chris Smith and Jimmy Mackin, co-founders of Curaytor are some of the greatest marketers of our time. Together, we talk through philosophies, frameworks, strategies, tactics and hacks that top agents are employing now in order to get more listings in 2020. In this episode, we discuss: The peril of not outsourcing your marketing to people that specialize in itThe real cost of marketing is the opportunity cost of not doing it right and/or trying to do it yourselfMarketing not just for cold market but for your sphereThe definition of LTV, lifetime value of a customer and how much that is for the average real estate customer (11:30)Omni-channel approach to staying in touch with your clientsWhen was the last time you sat down and created content for your sphere? Our monthly marketing plan for a month includes:Sellers, sellers, buyers, and past clients and sphereWhy Zillow being better at following up with your is better at following up with your past clients right nowWhat sellers are concerned with now and how to get their attentionAdditional Resources: (please add these)Follow me on:Instagram: @chrissmth @jimmymackinFacebook: https://www.facebook.com/CuraytorDotCom/LinkedIn: https://www.linkedin.com/in/jimmymackin/ & https://www.linkedin.com/in/chrissmithcuraytor/Website: https://curaytor.com/demo
36:1722/06/2020
Summer 2020 Real Estate Market | Mike Simonsen
Summer 2020 Real Estate Market. Twenty-twenty may go down as the year we never would have expected. Amidst all of the uncertainty, the real estate market has continued it’s run with more home sales and higher prices than ever before. Mike Simonsen, CEO and Founder of Altos Research goes into a number of different topics including: What the data is telling us now and the story behind why that is the case.What we can expect for the remaining months of 2020Why data is so important to separate and differentiate yourself as a real estate agentHow to establish yourself as the local expert and how to differentiate yourself through the use of dataWhat data you should be keeping your eye onTips and tricks that agents are doing, using Altos Reports, to fill the top of their funnel with new opportunities and secured client relationships Tips and tricks to close more listing appointments from the data that is the Altos Reports. A sneak preview of Mike’s upcoming book, Hacking Happiness and how Thinking Bigger is scientifically proven to help make you happier. Additional Resources: (please add these)Follow me on:Instagram: @mikesimonsenFacebook: https://www.facebook.com/michaelsimonsenLinkedIn: https://www.linkedin.com/in/simonsen/Website: https://altosresearch.com
42:3319/06/2020
Traffic Secret #10- Instagram Secrets | Russell Brunson
The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the art and science of getting traffic (or people) to find you.And that is a tragedy.Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won't happen in government, and I don't think it will happen in schools.It'll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It'll happen because we are crazy enough to risk everything to try and make that dream become a reality.To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day.Waiting for people to come to you is not a strategy.Understanding exactly WHO your dream customer is, discovering where they're congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That's the big secret.Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.
31:0015/06/2020
Traffic Secret #1- Your Dream Customer | Russell Brunson
The biggest problem that most entrepreneurs have isn't creating an amazing product or service; it's getting their future customers to discover that they even exist. Every year, tens of thousands of businesses start and fail because the entrepreneurs don't understand this one essential skill: the art and science of getting traffic (or people) to find you.And that is a tragedy.Traffic Secrets was written to help you get your message out to the world about your products and services. I strongly believe that entrepreneurs are the only people on earth who can actually change the world. It won't happen in government, and I don't think it will happen in schools.It'll happen because of entrepreneurs like you, who are crazy enough to build products and services that will actually change the world. It'll happen because we are crazy enough to risk everything to try and make that dream become a reality.To all the entrepreneurs who fail in their first year of business, what a tragedy it is when the one thing they risked everything for never fully gets to see the light of day.Waiting for people to come to you is not a strategy.Understanding exactly WHO your dream customer is, discovering where they're congregating, and throwing out the hooks that will grab their attention to pull them into your funnels (where you can tell them a story and make them an offer) is the strategy. That's the big secret.Traffic is just people. This book will help you find YOUR people, so you can focus on changing their world with the products and services that you sell.
48:5615/06/2020
How to Overcome Adversity | Terry Lajoie
Overcoming adversity as a real estate agent can be challenging. Terry Lajoie, a real estate agent out of New Hampshire was plugging along in her business, selling $3M/yr when everything changed. While sitting stopped at an intersection, she was rear-ended by a car going 45 miles per hour. The impact causes her head to separate from her spine, leaving her skull resting on top of C3 as opposed to aligned with it. Not knowing that this misaligned skull was the problem for over 9 months she suffered through the inability to hold a water bottle, walking with one leg dragging behind her, not being able to turn her head, and suffering severe migraines every day. Fast forward to now, she closed over $10M this past year and is set to double that in our current year, even amidst a global pandemic and social unrest. How does one do this? Terry gives specific examples that teach these three principles that she now fully embraces:1) I never give up, even when the odds are stacked against me2) I focus on finding solutions rather than dwelling on the problem3) I'm learning based and focused on implementing what I learnFrom an unfortunate comment that she overheard her mom say about her, Terry and I discussed how one person’s opinion of us is more a reflection of themselves than it our own reality and how to get to that conclusion.We also discussed how one mistake or tragic or unfortunate event does not have to define us and our future. We are the captains of our own ships and we get to choose our own destiny. Additional Resources:Article Highlighting Terry’s Story: https://outfront.kw.com/agents/from-broken-to-bold-a-story-that-proves-anything-is-possible/Follow me on:Instagram: @lajoiehometeamFacebook: https://www.facebook.com/LajoieHomeTeamLinkedIn: https://www.linkedin.com/in/lajoiehometeam/Website: https://www.lajoiehometeam.com/
34:1515/06/2020
Think Bigger Real Estate | Darren Jacklin
Think Bigger Real Estate. When you have a deeper purpose, something bigger than you, something that lights you up, you start to see real estate through a different lens. Rather than just seeing it as a way to provide an income and your basic necessities of life, you start to see it as a vehicle that can fund this deeper purpose. In today’s episode I interview Darren Jacklin who at the young age of 47 has done the following:rang the closing bell at Nasdaq in New York City 2 times. served on the Board of Directors of a company that I helped to take from a private start up to a Billion Dollar Company and is now publicly traded on Nasdaq. created his own Private Family Foundation called LYNK Foundation where his vision is a capital target of a $100 Million Dollar Pledge for Global Philanthropy Projects.has personally trained and developed over 1 million people in 50 countries on 4 continents including 157 Fortune 500 Companies in the past 25 years. On this episode, Darren goes through some of the fundamental principles of thinking bigger that have helped him to amass the success that he has. Specifically, we discussed:His habit of spending time every day thinkingThe two questions that will change everything in your life:In what area of my life am I not making enough of or the right requests?What would happen to my life if I started to make the right requests?How without integrity, nothing worksHis definition of integrity and how it encapsulates everything from being on time to every appointmentHow we are just a network of conversations and how to leverage that understanding to begin having different conversations with different people that bring you into an entirely new stratosphere of opportunities and successIn life you don't get what you want, you get what you make requests forNetworking is all about building Relationship Equity with othersNever Assume You Aren't Being ObservedAnd so much more….I can’t wait for you to to tune in and listen to this episode. There’s so much value here, I think you’ll want to listen to it again and again. I know that’s how I feel. Additional Resources: Follow me on:Instagram: @darrenjacklin1Facebook: https://www.facebook.com/darrenleejacklinLinkedIn: https://www.linkedin.com/in/darrenleejacklin/Website: https://darrenjacklin.com
48:0312/06/2020
Closing 70 Deals a Year with Instagram | Shannon Gillette
Instagram Real Estate Agent. Shannon Gillette, a top 1% real estate agent out of Arizona closed 70 deals last year as a solo agent. Her only leverage is her videographer and her transaction coordinator. “How does she do that?” you ask. She works hard, and she leverages the power of Instagram.When I asked Shannon how many of those 70 deals would not have come without her presence on Instagram, she said, “I think all of them were influenced by my IG presence. My own friends wouldn’t even know that I’m a real estate agent if I wasn’t consistently showing up there. One of the key things that Shannon says real estate agents do wrong when it comes to their Instagram presence is that they treat it like a commercial rather than a TV show. She recommended rarely talking about your closings and listings and all of the stuff that you would say or do to advertise your business. She even recommended that you not put photos of homes with the words “Sold” or “Just Listed” over the top. The key instead, is to just give the play-by-play of your life both inside and outside of work. She recommended at least 10 story segments each day and then to use the posted pictures, or tiles for more highlight pictures. . She said one of the biggest things that holds people up is that they don’t feel comfortable right away doing video or speaking on Instagram to a small audience. As a result, they don’t ever start. She recommended that with anything in life, we have anxiety about starting something new and that in order to stay relevant in the world in which we live, we must overcome these anxieties and get comfortable doing it. Additional Resources: Follow me on:Instagram: https://www.instagram.com/shannon_gillette/Facebook: https://www.facebook.com/shannon.gillette.7/timeline?lst=558898596%3A1422960549%3A1591729201LinkedIn: https://www.linkedin.com/in/shannon-gillette-75260b9/Website: https://www.gillettegroupaz.com/
28:5109/06/2020
Think Bigger in Real Estate | Michael Hellickson
Think Bigger in Real Estate. When we get around people that are doing significantly more business than we ever dreamed of doing, something inside of us changes. Our perspective on what’s possible for us also changes. The goals that once seemed like a stretch at the beginning of the year, those same goals that now seemed impossible with our current global pandemic and social unrest, all of a sudden seem much more possible. Here are some of the topics that we discussed: What if you spent 90% of your time on these three primary activities: lead generation, lead follow-up and lead conversion? What different results would you be able to accomplish. What people, systems and tools would you need to have in place in order to make that happen?How to spot and capitalize on a short-sale marketWhat the primary role of a leader should beWhy a coach should do more business than the one being coachedAdditional Resources: Text the words clubwealth to: 727-287-5993 and you’ll get 17 lead generation tacticsFollow me on:Facebook: https://www.facebook.com/michael.hellicksonLinkedIn: https://www.linkedin.com/in/michaelhellickson/Website: https://clubwealth.com
31:2904/06/2020
The Optics of Optimism | Terry Sprague
Optimism and real estate. Emerging from a global pandemic while right in the throes of social unrest, we are living in unique times. Like maybe never before are we in need of optimistic leaders who will step up and help us to see the good in the world and the opportunities that continue to abound. Terry Sprague is one of those leaders who will inspire you to be want to be one as well. Some of the topics that we discussed were:Terry’s story of going from financial advisor professional to a sailor and artist in the Caribbean to starting a real estate company with a different culture and focus. Why he chose to align with the Christie’s brand. The conversations he’s having with active buyers and sellers, including helping even those on the other side of the transaction to think outside of the box to seize opportunities like a spread in stock market trading vs projected future valuesHow he sees the co-op agent and that relationship and ways he improves that relationshipWhat he’s doing to insulate himself against industry disruption. Why he’s optimistic and specific things he does to remain that wayWhat he does to continue to think bigger and expand his own possibilities. Additional Resources: Follow me on:Facebook: https://www.facebook.com/Luxe.ChristiesInternationalRealty/LinkedIn: https://www.linkedin.com/in/terryspraguebrokerowner/Website: https://luxecir.com
38:1303/06/2020
Healthy and Fit Real Estate Agents | Diana Del Garbino
Fit real estate agent. That’s what every professional in the industry aspires to be. Yet, with urgent timelines, non-traditional working hours and a myriad of client and family demands, finding time to be fit can be challenging. I was honored today to bring on to the show, a friend and the owner and founder of Muscles in Motion, Diana Del Garbino, to teach us how to proceed. For those that don’t know Diana, she worked as a police officer on the SWAT team in Southern California prior to founding Muscles in Motion and so she understands the need to be healthy and strong more than most. Additionally, Diana recently had a major surgery that didn’t go well and doctors said that had she not been as strong and healthy as she is, she would not have survived. Along those same lines, with COVID-19 wreaking havoc on the health of millions of people around the world, being healthy or unhealthy is no longer just something that may catch up to us at some point down the road. It may very well be a life or death situation for any one of us at any time. Some of the topics that we discussed were:Why being healthy is so important.The things that we are missing out on by not having the strength and energy to engage in them. Just how great life can be when we are healthy and fit. A change of paradigm around exercise. We can workout at a more intense pace fewer days and for less time than we think. If done right, moving every day and then focused workouts for 2 days a week for just 30 minutes can help us progress towards being healthy and fit. Nutrition- eat healthy food that you like, but don’t go back for seconds. Sleep- go to bed without electronics at the same time. You can’t underestimate the value of sleep on your ability to think, have good judgment, reason, process, and eat in proper proportions. The late Jim Rohn once said: “If you don’t take care of our body, where are you going to live? To which I would add, if you don’t take care of your body, how are you ever going to live the life that you actually want to live? Additional Resources: Follow me on:Facebook: LinkedIn: Website: mymusclesinmotion.com
30:1602/06/2020
Closing Gifts for Real Estate Agents with Mark Lukes
Real estate agent closing gift ideas. Mark Lukes and his company Silent Marketing Solution solve at least three problems for agents when it comes to closing gifts. The first, what do I get my clients that they actually want. Second, how do I do it in a way that is memorable and keeps reminding them of me. Third, how do I do it affordably and in a way that is easy for an agent to get prior to closing.Some of the topics that we discussed were:A metaphor for gaining “mindshare”Why closing gifts are the perfect opportunityWhere agents often go wrong in getting closing giftsThe customer retention rate of most real estate agentsHow closing gifts can be a solution for real estate agents to retain their customersAdditional Resources:Follow me on:LinkedIn: https://www.linkedin.com/in/mark-lukes/Website: https://www.silentmarketingsolution.com/
21:2528/05/2020
Limitless Mindset with Stacy Bahrenfuss
Stacy Bahrenfuss, the Limitless Agent. At the young age of 19 Stacy entered the real estate industry. Since then she’s purchased a development where she built 11 custom homes, been a solo agent, built a team, built a brokerage, and now inspires agents in her brokerage and through her Limitless Realtor Circle coaching group. In this episode we dig into what a limitless mindset is and how you get it. We discuss what to do when we’re not feeling confident and what we can do to inspire others to be more confident. Some of the topics that we discussed were:Mindset is the foundation. Many know the tactics and strategies but don’t use them. Why? Because they’re missing the mindset piece. They’re missing the confidence. There are people listening today that have a time but are finding their teammates uninspired. There are two things to which you should pay attention:Your own mood and how you show up around them. Are you inspiring them? Your direct conversations with them. Are you telling them how you really feel about their potential and their performance? What to do when you’ve outgrown your leadership and the agents around you and still want to keep thinking bigger. Find Stacy on:https://limitlessrealtorcircle.com/https://www.catalystidaho.com/facebook: https://www.facebook.com/CatalystGroupIDLinkedIn: https://www.linkedin.com/in/stacybahrenfuss/Instagram: @stacybahrenfuss
28:3827/05/2020
Consistent and Predictable Income for Real Estate Agents with Dan Rochon
Consistent and Predictable Income for Real Estate Agents. Dan Rochon, author of Real Estate Evolution - The 10 Step Guide to C.P.I (Consistent and Predictable Income) shares how to reprogram your subconscious mind so that you actually believe that you can and deserve to be very successful, simple hacks that he utilizes to keep his calendar full of listing appointments, and how lead generation for your next client is one of the critical ways that you take care of your existing clients. Some of the topics that we discussed were:The difference between your vision and affirmationsThe thing that sabotages your affirmationsHow to actually believe that your affirmations will work and what to do when you don’t believe. Hint, you actually have to do them and then you have to actually believe them once you do them. What your calendar should look like in order to have 3 listing appointments each week. Three hours of lead generation *with the intent of filling at least 3 of your 5 listing appointments.What are things that get in the way of you consistently generating new leads and what to do about it. Hint- you own the business so you get to control your own schedule. The worst thing you can do for your current clients is to not have any additional clients in the pipeline. You end up making decisions that benefit you instead of them. Additional Resources:Follow me on:Facebook: https://www.facebook.com/dfrochonLinkedIn: https://www.linkedin.com/in/danrochon/Website: https://therealestateevolution.comBook: Real Estate Evolution - The 10 Step Guide to C.P.I (Consistent and Predictable Income)
35:1726/05/2020
How to Take Your Profit First for Real Estate Agents with Mike Michalowicz
Mike Michalowicz and real estate agents are a match made in heaven. With so many balls in the air, it becomes difficult for real estate agents to also track and best manage their finances. Traditional accounting says that Revenue - Expenses = Profit. What Mike Michalowicz teaches in his book, Profit First, turns that equation on its head. He teaches Revenue - Profit = Expenses. In this episode, Mike walks through some of the psychological magic that happens when we do this, the processes that support it and then the end result, which is true and lasting success. Some of the topics that we discussed were:83% of small businesses are not profitableBusiness owners get in business for themselves for time freedom and financial freedom while most never achieve eitherWhat traditional accounting teaches and how that is not the best way to ensure your own financial successThe book ‘Profit First’ teaches you to change the accounting equation of Revenue - Expenses = Profit to instead, Revenue - Profit = ExpensesWhat must happen at your bank to accommodate this new flow of incomeWhat happens to the way that you look at your expenses when you do thisThe correlation between those in a Poker game that bluff and those that don’t track their expensesAdditional Resources:Follow me on:Twitter: @mikemichalowiczLinkedIn: https://www.linkedin.com/in/mikemichalowicz/Website: https://mikemichalowicz.com/Books:The Toilet Paper EntrepreneurSurgeProfit FirstThe Pumpkin PlanClock WorkFix This Next
21:0422/05/2020
Building a Learning Culture at Home with Jessica Poe
Culture for real estate agents. Everything starts in our homes. If we want great culture on our teams and in our offices, then it behooves us to be intentional about creating great culture at home. It’s been said that readers are leaders and if we truly believe that then now is the time for us to create the kind of culture at home that inspires and helps us to be learners as well as our children. It is common for real estate professional/parents, now heavily laden by their new role of being homeschool teachers as well, to want to grit their teeth and get through the rest of this school year. Before we do that, I’d encourage you to think carefully about the opportunity we have to really shape within ourselves and within our children these two principles:The skill of knowing how to learnA love of learningWhen our kids are equipped with these two things, then they are inspired and empowered to see education not as a means to an end but as a journey in and of itself. Today’s episode gives some great strategies and tactics of how to do this as well as how to manage kids’ expectations of allowing you some freedom and space to get your work done. Additional Resources:Follow me on:Instagram: @jessica_poepoeFacebook: https://www.facebook.com/jes.poeRecent article: Working from Home with Kids--Staying Sane and Productive Let's Take a Deep Breath and Help Kids Cope with COVID-19 Restrictions
28:4119/05/2020
Real Estate Agents that Lead in a Crisis with Diana McCredie
Diana McCredie has been a top-producing real estate agent for 34 years. In that time she has developed the ability to lead her clients in a way that few others have and can. The secret to her success includes some of the following:Self-leadership- Diana talk about the power of her morning journaling routine and how that grounds her physically and emotionally. This routine also causes her to ask the question of what is going to be her primary focus that day and why. She also shares that she avoids the traditional news because of the political nature of those sources and focuses more on medical and financial data that she can then run through her own filters. Real estate leadership- “Real estate happens at the corner of life and change.” With change now being commonplace, Diana shared how her monthly emails have now become weekly emails. Additionally, these emails include much more than they used to include. Specifically, she includes in the past 7 days, how many homes went pending vs listed. This paints a picture as to what’s happening in the market. Client leadership- Beyond just real estate data, Diana is sharing lifestyles tools and tips that are giving her client base help on everything from homeschooling tips to health and wellness tips. Network leadership- Diana set the intention two years ago to build a network of influential women in the financial and professional sectors. This is not only good for her own business, but it allows her to add value to her clients far beyond what one would expect from their real estate agent. Diana is leading by example what it looks like to lead through a crisis.What you’ll get by tuning in:A specific journal that has brought great strength and grounding to Diana Key elements that should be a part of your morning routineThe one real estate market stat Diana believes tells the tale of the marketHow often to communicate with clients nowWays to build your outside networkAdditional Resources:Link to Diana’s journal: https://5secondjournal.com/
41:0214/05/2020
Productive Real Estate Agent, Happy & Effective Homeschooler
How to be a better homeschool mom is in a question that is on the minds of many of my clients. That feeling is the same for dads. While the work-life balance equation of a real estate agent can often be challenging, unexpectedly adding in being a homeschool teacher only adds to the challenge. While many are struggling with these new responsibilities, my conversation today with the president of the board of the home school association for the state of Oregon will not only give you tremendous hope that you’re probably doing better than you think, but it will also give you some great ideas as to how to better mesh what you’re already doing with helping to give your children a great education.How many times have we said to ourselves or to others: “I wish they would have taught me those things when I was in school.” Or, “Kids grow up so fast. I’d love to just capture more of those moments while they’re young. Or, “I’m tired of running around like a taxi-cab driver and wish that we’d just have more time together as a family.” Or, “I wish the school system would focus more on _________.” As we recognize that the goal and vision of our kids’ education is to turn them into functional, productive and good adults, then we can start to think differently about education. While school systems and online resources offer a number of resources to lend help to parents, now is the chance for us to say: “What are the things that I want my children to be able to do and what would be fun for me and fun for them to teach them that thing?”What you’ll get by tuning in:Realign your priorities of homeschooling your kids with a bigger vision of what education is all about. Recognizing that your children need as much perspective and emotional support as they do learning math and science. Recognizing that you don’t have to have a book open or be working on assigned work in order to be educating your children. Additional Resources:Facebook group - Homeschooling in Oregon : Talk with OHENFree instructional videos, all ages, all subjects - khanacademy.orgFree downloadable curriculum by grade level - coreknowledge.orgFree online classes, all grade levels, many subjects - delphian.org
26:2314/05/2020
COVID-19 and Housing with Matthew Gardner
Real estate update in Portland Oregon. As we move through the weathering phase of COVID-19 and into the recovery and accelerate phases of the economic recovery, speaking with Matthew Gardner, Chief Economist of Windermere was enlightening. Matthew is recognized across the country as one the foremost experts on the economy and how it impacts the housing industry. Some of the topics that we discussed were:With 30,000 businesses across our country currently closed we’re all asking the question as to how this will impact the real estate market. The major industries that will be impacted are bars and restaurants and then retail. Many of these employees have been furloughed or let go and many will not be brought back. It is expected that 30% of these industries will not be coming back to work. The impact on commercial real estate, that there will be a definite impact on everything from, again, bars, restaurants and retail. Matthew has predicted that 50% of our malls would be gone in 10 years and now maybe that means they’ll be gone in just a few years.How this downturn is far different than the previous in the sense that the housing industry was a large part of the previous. This time, the housing industry is likely to be the industry that pulls us through.The reason for that is just how important the home has become to everyone. We all want to get it right because we’re spending so much time there now.Millennials are house shopping at levels never seen before. Those that want to adapt to these times will continue learning, stay deeply connected to their sphere, and get good at working with Millennials. Additional Resources:Follow me on:Instagram: @matthewgardnereconFacebook: https://www.facebook.com/MJDGardnerLinkedIn: https://www.linkedin.com/in/mjdgardner/ Podcast: Sound Conversations https://podcasts.apple.com/us/podcast/matthew-gardner-chief-economist-at-windermere-real-estate/id1347518770?i=1000418304757
36:4313/05/2020
Real Estate Agent Nutrition with Frankie Leigh
Real estate agent nutrition. It’s such an often overlooked element of the fast-paced and busy life of a real estate agent. We’ve all been given the gift of a reset on many areas of our lives, to see what’s serving us and what is not serving us. This episode with Frankie Leigh, who overcame two cancer diagnosis’ at the age of 27 and has gone on to be a nutritionist, offers so much value and wisdom for those who want to look, feel, and live better than they do now. In this episode we discuss sleep. Specifically, the common myths about sleep, about how much sleep we need, about how to get our bodies ready for sleep, and why hours of sleep before midnight matter more than anything else. We also talk about what keeps us from sleeping well.We also discuss nutrition. We talk about how soon you should eat after you wake up, what you should be eating and how much of it you should be eating. Frankie also shares some great insight about the way in which you drink your water, that warm water opens your digestive system while cold water closes it. We also discuss caffeine and what the implications of over-indulging in it may mean for what our body is actually needing. Additional Resources:Follow me on:Instagram: @radiateyourwellnessFacebook: https://www.facebook.com/radiateyourwellnessLinkTree: https://linktr.ee/radiateyourwellnessRight now, Radiate Wellness is giving away the 5 Step Guidebook Mapping Overwhelm into Action as a little taster for our online course, The Pivot Project. There are still a few open client seats as well. Curious? Book a Q&A session with Frankie Leigh! All sessions are 100% virtual and open to anyone living in the USA.
38:1122/04/2020
Take Better Care of Your Clients with Kim Gellatly
Take Better Care of Your Clients. Kim Gellatly, who closed over 180 transactions in just 2 years has redefined what it means to take care of your clients. Some may think that if I’m going to do a lot of volume, then I couldn’t possibly take care of people at a high level. It’s got to be quality or quantity. Kim proves the fact that you can do both. In this interview we discuss three categories of care:Taking care of your clients during the transaction- Kim has the practice of reaching out to all of her active buyers and sellers 6 days a week. Although to some it may seem like overkill, she’s realized that it really is her job to tell her clients what is going to happen next, not for the next week, but in the next day. Her clients have concerns and questions and curiosities now and by her having such open and regular dialog, it empowers them to ask the questions as opposed to thinking that they are too small of a concern. I learned this firsthand as a high-end homebuilder. If I wasn’t in contact with my clients, then, they were in contact with me and by that point they were assuming that they needed to do my job because without the communication, they assumed that I wasn’t doing my job. By me being in regular contact with my clients, it freed them up to know that they didn’t need to manage the project. I was already doing it. Taking care of your clients outside of the transaction- A key to Kim’s success is the fact that she recognizes that she doesn’t have past clients. Instead, she just has clients. Some need her now and others will need her later. By looking at it this way she can really pour into her clients and solve problems that they have related to real estate and problems they have that are not related to real estate. Kim shared that one of her favorite resources is Keeping Matters Current, which has recently given some insight as to the fact that not all recessions result in a housing crisis. This is one example of her taking on the role of advisor and leader as opposed to just someone in sales.Taking care of your clients during a global pandemic- Of course extra care is being taken now to keep people physically safe from the effects of COVID-19, she is also having free dinner for pickup to her friends and clients to get some relief of cooking at home. She also just set up a Zoom call with each of her sellers so that she could have a more face-to-face that would allow them to get their questions answered.
29:4122/04/2020
Being Well Mentally, Emotionally and Physically with Sarita Dua
Be Well Amid Covid-19. How do you stay well mentally, emotionally and physically when we are in a stay at home situation? We ask Sarita Dua who has a passion for wellness and adding genuine concern to her community while being a top producing real estate agent, MIT prospective MBA 2020 graduate, and a devoted wife and mother. Sarita Dua, one of the top producing real estate agents in the Portland Metro area for the past 14 years is here to help us answer that question.Mental Wellness- Be careful of the news, which are more politically motivated than anything else. Take this time to decide what is going to stay in your life and what is not.Emotional Wellness- Go serve other people. Reach out to those that are in need. Enjoy the time with your loved ones while leaning into reaching out via phone with those that may need support.Physical Wellness- accountability is critical. Find people with whom you can be really authentic and really accountable.
41:3317/04/2020
Real Estate Agent and Homeschool Mom with Marie Boatsman
In 2019, not including some builder business with which she has some additional help, Marie sold 51 homes in 2019 and has a lot of business in the pipeline and still moving forward. Now, enter COVID-19 and in addition to her already heavy demands she is also a homeschool teacher of three young boys. The big question I posed to Marie is, “How are you managing?” Schedule- I used to be up at 4:30 to be at Orange Theory Fitness by 5 am. Now I’m up to get in 2-3 hours of work before everyone wakes up. Then I have breakfast with the family. My workout has shifted to the evening hours. Mindset- I find myself at times feeling guilty about all of the things I’d like to be improving upon during this special time and I’m not finding that I actually have extra time. From this, I have to find mentors that help me to fix my mindset and stay positive. For Marie, this is Rachael and Dave Hollis. Health- I go crazy if I don’t workout and so again, I’ve shifted my workouts to the evening. Homeschool teacher- My oldest two have curriculum from school but I’m finding my oldest gets his done earlier. Both he and I need him to be busy for longer than a couple of hours and so I’ve asked his teacher for more work for him. My second oldest has to be supervised more because he loses focus quickly. My three year-old, on the other hand, is very active and I’ve got to keep my eme on him. Business- Things have slowed a little bit, but not enough to really feel it. I’m taking additional precautions for my clients and have found that my sphere really appreciates pop-bys in the form of things for their kids during this time. Marriage and relationships- I don’t see my husband a lot right now because it’s tax season. Now that this has been extended, it’s as if more miles were just added to the end of our marathon. I’m having to be intentional to spend time with him. Additionally, I’m having to be intentional with my kids that I’m not just their teacher but that I also have good experiences with them. From all of these categories we recognize the need for intentionality, the need for self-awareness when we really are doing all that we can do and to not let guilt step in and rob us of our limited resource of time and energy.
32:5615/04/2020
Referrals Without Asking with Stacey Brown Randall
Referrals without asking. That is exactly what author and coach Stacey Brown Randall teaches her followers and clients how to do. With real estate agents facing what may be the largest challenge of their career, Stacey’s advice on how to fill your pipeline in a comfortable and genuine way is needed now more than ever.Stacey defines referrals in two parts. The first is that when someone personally recommends you and trust in you is transferred from the referral source to the referral. The second part is that the person being referred has an actual need that your business can fulfill. Stacey shared that within all of the different types of business inflow, none are wrong, but some are more valuable than others. Referrals, as defined above, are the most valuable form of business in flow into your business. This then begs the question of how do you go about getting more referrals? Stacey outlines a 5-step process for doing this:Go back 2-3 years, if possible, and look at your sources of business. Identify who those sources of business actually are. Every time you get a referral, send them a handwritten thank you card. Give those people real value roughly six times per year… not value for you disguised as value for them.Language differently what they mean to you. They are not a means to your end. Systematize staying in contact with them while remaining genuine. Towards the end of the episode, Stacey shares that right now, she recommends that agents go to step one to start to identify who these people are. Then, start reaching out to them asking how you can help them with some idea in advance of how you might help them. At this time, people need leadership more than ever. The reality is that real estate agents know their customers on a more intimate level than most all other professions. You know where they live, where they work, everything about their home, roughly how much money they make, how many kids they have, what are their short, mid, and long term goals, what networks they’re a part of or would like to be a part of. Attimes like these you can use this information in order to provide real value to them to help them in whatever way they might be needing help. To help all agents get a better understanding of where they’re at along the getting referrals without asking continuum, Stacey has put together a simple quiz at: https://referralquiz.com.You can also find her book: Generating Referrals Without Asking on all of the major publishing platforms.
48:1309/04/2020
Real Estate Work Life Balance with Ben Andrews
Right now the world is being forced to slow down and stay home. Most activities that used to occupy our time have been canceled. Most of our business activities have had to adapt and change to this new reality. In addition to the inconveniences of this new reality, we are also finding some silver linings. We are finding more time to be with those we love. We’re finding more time to do activities together for which before we’d all been too busy. The same is true in our businesses. We now have the time and added need to reach out and connect with people to genuinely see if they are okay, if they need anything, and what it is that we can do to help me. The questions that Ben and I answer are: What is happening in our lives, in our homes, in our businesses, and in our communities that we love because of all of these new changes? What can we do now to start to re-engineer our lives so that once this is behind us, we keep the good changes that we’ve made?
38:3608/04/2020
Deferral vs. Forebearance with Tony Gillard
During these unprecedented times that we are experiencing amidst the COVID-19 pandemic, not only has the health of many experienced trauma and even death, our economy has suffered some traumatic blows as well. Fortunately, we have a government and an economy that is strong enough to help businesses and individuals for a period of time. However, the only goes to those that qualify for the help. While many of these programs are forgivable, meaning that they require no repayment, many are passing because they don’t think they need it or because some other reason tells them they shouldn’t access it.Another big question mark that everyone has right now is the difference between mortgage forbearance and mortgage deferral. While forbearance means that it all comes due as soon as the forbearance period has passed, deferral technically means that the life of the loan is extended out the same amount of time as the deferral and there is no lump sum payment due at the end of the deferral period. Keep in mind that different mortgage lenders have different definitions and interpretations for these distinctions and so it behooves each person who is interested in qualifying for one of these programs to call their lender to get clarity on what that means to their specific lender. We also discussed the general sentiment amongst buyers and sellers at this time. While many buyers and sellers are still moving forward, there’s no doubt that our economy has been wounded. While 10M in the US applied for unemployment in the past few weeks, we must recognize the trouble that this signifies trouble for both the employee and the employer. It behooves real estate agents to bulletproof their transactions by ensuring that those with whom they are working are employed and that there is a high probability that they will stay that way. Tony shared that the silver lining in all of this is the return to humanity in our business. He sees this as being a real shock to the iBuyer movement because people will realize that they appreciate and need the human side of the business. He recommended reaching out to all of your clients to check in and see how you might serve them in their time of need. Tony’s answer to the Signature Question of how he continues to think bigger and expand his own possibilities is to get outside himself and be concerned about the needs of others. He finds that as he does this, he immediately finds space and opportunity to grow.
33:3607/04/2020
Prepare Now to Crush it After COVID-19 with Jutin Bosak
Justin Bosak is out of Wall Township, New Jersey, which is considered a suburb of New York City. NYC, as many know, is considered the US epicenter of the COVID-19 pandemic. New York City has banned all real estate showings and new listings, causing the real estate market to slam on its brakes. With the NYC and NJ economies being deeply connected, there is no doubt that Justin Bosak finds himself and his family in a difficult situation.In challenging times, we have to manage our mind and do what the great leaders and success stories have always done. We have to maintain a strong mindset and do everything that does lie within our powers now. That is exactly what Justin Bosak is doing and it's giving him the confidence to realize that once this storm passes, he is going to be positioned for massive success. While many are using this time to hibernate or spend endless hours following the tragic news stories of our world today, others like Justin are going out and doing everything they can now to prepare for brighter days ahead. Some of the things that Justin is doing now include:Embracing and leading with technology. He recognizes that the more visibility he can give his listings now, the higher the likelihood that they’ll sell and the more people will see him as the right resource when it comes time for them to sell. While others are avoiding this new world or slowly dipping their toe in the water, Justin is sprinting forward. He’s up, dressed, and in the office working. He’s respecting social distancing of course, but also putting in the work now that his teammates, clients, and community need. He’s getting essential information out to his clients, including details of the government stimulus package. He’s cutting expenses and renegotiating contracts. Zillow is offering leads for half price and so he’s looking at all of his expenditures to see what needs to go, what needs to be renegotiated and what should stay. How Justin continues to Think Bigger and expand his possibilities, even amidst perceived shrinking possibilities, Justin is looking to other leaders to see what they are doing. He is listening to podcasts and finding others that are winning in this environment and immediately implementing their activities.
33:3003/04/2020
Create a Plan to Stay in Front of Your Database Consistently with Cody Martens
The first main point is why being in front of and in contact with your database right now is so important. John Maxwell teaches that leadership is influence, nothing more, nothing less. To which I would add, sales is leadership nothing more nothing less. Those that are good at sales are good at leading others. Period. During times of crisis, leadership is needed more than ever. At the time of this recording, we are right in the middle of the COVID-19 global pandemic that is wreaking havoc on the health, wealth and overall well-being of people, communities and nations. The second main point is why agents don’t do this. At a time such as this many are concerned about reaching out to their database for fear that it is bad-timing to be making sales calls. Here are a couple of things to realize: Cody and I outline three questions that would be well received by any of your clients, especially now: How are you?How is your family?Is there anything I can do to help you right now? These questions will be easy for you to ask and well-received by your clients. Additionally, if you’re genuine, patient, and curious in your approach, you’ll be able to peel the onion to find out ways that you can serve them that may or may not have anything to do with real estate. I shared the story of a client, Kip Craglow who, out of genuine concern for his hair stylist reached out to see how she was doing. He got a call a few days later from the hair stylist's brother who needed to sell a townhome. That won’t happen every time, but it will happen. Even when it doesn’t happen, you’ll still be adding value to yourself and to others by reaching out in care and concern. The other part of why agents don’t reach out isn’t just because they don’t know what to say. It’s also because many don’t have a database. Or, it may be because many don’t have an organized database or a systematic way to communicate regularly.The third main point is how to overcome what keeps us from staying in front of our people. Stay in your area of brilliance. You get paid as a real estate agent to build relationships of trust, to know the market well, and then to interpret the market for your clients in a way that is customized to their specific situations and goals. You do not get paid well when you try to be the web developer and the one turning all of the gears and levers. Yes, during this time you should absolutely get your systems in place. And when I say you should get them in place, that doesn’t mean that it should actually be YOU that does it for you.You should also find someone else who is expert at that to do it for you as opposed to you taking this time to learn a skill that isn’t as valuable as is the time you could be spending with your clients. For a great solution to this, be sure and go to luminaryagent.com or contact Cody directly at cody@luminary agent.com.
39:5502/04/2020