Narrow the options to speed up the decisions. When too many choices are presented, your customers suffer from choice overload. Hosted on Acast. See acast.com/privacy for more information.

Customize all of your customer outreach. In the day and age of technological advances, simple personalization can win the day. Hosted on Acast. See acast.com/privacy for more information.

Make a change in your approach. Switch from possibilities to certainties. A simple swap of words and phrases can project infectious confidence. Hosted on Acast. See acast.com/privacy for more information.

Stay off the dopamine drip. Learn to curb your addiction to reaction. Hosted on Acast. See acast.com/privacy for more information.

Most sellers give up way too soon. After two to three contacts with a prospect without a response, we move on. The best among us realize it takes much more than that Hosted on Acast. See acast.com/privacy for more information.

Be yourself. Some fake sincerity. But what people want today and have always wanted is real. Be authentic. Learn to let your true self shine through. And then back it up with effort. Hosted on Acast. See acast.com/privacy for more information.

Beware the Great Non-Purchasers of the World. They have been sent to suck time out of your day, week, and month. Learn to spot them and avoid them. Hosted on Acast. See acast.com/privacy for more information.

You cannot be delusional and successful at the same time. Quit lying to yourself. Give each day an honest effort. Hosted on Acast. See acast.com/privacy for more information.

Make sure your external outreach matches the consumer experience. Evaluate this often. Hosted on Acast. See acast.com/privacy for more information.

Make a plan to handle what is coming. Look for patterns of predictability. Learn from other. Help someone along the way. Hosted on Acast. See acast.com/privacy for more information.

Draw a road map for your customers and your audience. Don’t assume they will make the leap on their own. Hosted on Acast. See acast.com/privacy for more information.

Practice the art of saying no, in order to prepare yourself for the big YES. Hosted on Acast. See acast.com/privacy for more information.

Stop using the word ‘still’ in the fight for relevance. Broadcasters should lead with strengths. Own them and shout it from the rooftops. Hosted on Acast. See acast.com/privacy for more information.

Harness one of our biggest strengths. The future of the art is creativity. Hosted on Acast. See acast.com/privacy for more information.

Advertising can shape cultural norms if done correctly. Hosted on Acast. See acast.com/privacy for more information.

Those who search for problems always find them. Those who create possibilities find success. Which will you be? Hosted on Acast. See acast.com/privacy for more information.

These are serendipitous moments where those prepared for success can connect the dots. Hosted on Acast. See acast.com/privacy for more information.

Where does the money go? Online money leaves the market. Local investment money gets recirculated. Is this a competitive advantage? Hosted on Acast. See acast.com/privacy for more information.

There is an art to convincing customers to change their investment levels. Want to know how to do it? Hosted on Acast. See acast.com/privacy for more information.

Make a mindset change. From this point forward, lead with your best. Hosted on Acast. See acast.com/privacy for more information.

Learn to craft your business story. Stories bond and make you relatable. Be a master storyteller. Hosted on Acast. See acast.com/privacy for more information.

The lessons we can learn from the world’s number two car rental company. Hosted on Acast. See acast.com/privacy for more information.

Keep yourself in motion. It will be harder to slow you down. Beware of coming to a complete stop. Hosted on Acast. See acast.com/privacy for more information.

We should be forced to do business with ourselves. Do you have an office of business assistance or business prevention? Hosted on Acast. See acast.com/privacy for more information.

How we carry ourselves on every call goes a long way to determining who wants to do business with us. Hosted on Acast. See acast.com/privacy for more information.

Draw a line in the sand and be willing to hold it. Decide what your true value is. Hosted on Acast. See acast.com/privacy for more information.

First impressions matter, especially when it comes to pricing. Hosted on Acast. See acast.com/privacy for more information.

Beware your blind spot. Learn to identify and overcome these potential pitfalls. Hosted on Acast. See acast.com/privacy for more information.

As much as 64% of prime selling time is occupied by non-selling activities. Change that percentage and change your trajectory. Hosted on Acast. See acast.com/privacy for more information.

Remove the mental obstacles for success. The biggest landmines often are self-made. Hosted on Acast. See acast.com/privacy for more information.

Determine the message first, before defining the medium. Strategy first, then tactics. Don’t let the tail wag the dog. Hosted on Acast. See acast.com/privacy for more information.

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Your ability to transfer confidence and emotion will make the difference between being an average seller and an exceptional one. Hosted on Acast. See acast.com/privacy for more information.

You will reach the top of your profession when you become comfortable in any conversation. Get there with practice and patience. Hosted on Acast. See acast.com/privacy for more information.

Creative and Innovative are related. Foster an environment that encourages new ideas and the framework to see them become reality. Hosted on Acast. See acast.com/privacy for more information.

Is selling persuasion or manipulation? It is a matter of ethics. Hosted on Acast. See acast.com/privacy for more information.

Don’t let price live in a vacuum. Price and value must be intertwined. Hosted on Acast. See acast.com/privacy for more information.

The human brain is complicated. It is interested in the new and exciting and shuts down when it drifts outside of accepted norms. Hosted on Acast. See acast.com/privacy for more information.

Don’t over complicate the simple. Make sure your words and phrases are simple and easy to understand. And incapable of being misunderstood. Hosted on Acast. See acast.com/privacy for more information.

The telephone can be a powerful weapon. Learn to remove the cold from the cold call. Hosted on Acast. See acast.com/privacy for more information.

Get your agreements in writing. When possible, be the author of the document. Hosted on Acast. See acast.com/privacy for more information.

Master the fundamentals. If you go off the rails, go back to the fundamentals. Hosted on Acast. See acast.com/privacy for more information.

Do you have the patience to let your conversations breathe? Hosted on Acast. See acast.com/privacy for more information.

Grey Goose made a small fortune by charging more for a better story. Hosted on Acast. See acast.com/privacy for more information.

Go on offense rather than play defense. In business, more often success goes to the aggressor. Hosted on Acast. See acast.com/privacy for more information.

Put yourself on a path to success. Be proactive and not reactive. Hosted on Acast. See acast.com/privacy for more information.

Learn to move the goalposts in your favor. Hosted on Acast. See acast.com/privacy for more information.

This is the framework for bigger orders and higher revenues. Hosted on Acast. See acast.com/privacy for more information.