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Amy Reinecke & Jennifer Draper
Welcome to The Ultimate Blog Podcast! This podcast is for you if you’ve ever wanted to learn blogging basics so that you can start your own blog or if you have been a blogger for years but are struggling to grow or need inspiration and community.Every Tuesday we will be sharing a new episode covering topics from the basics of starting a blog, monetizing, and growing your site, to finding the inspiration you need to keep going. You will also find guest interviews with experts on different blogging topics and with bloggers who’ve been in your shoes.Amy Reinecke and Jennifer Draper are bloggers themselves who want to encourage you to believe in your potential, step outside the norm, and step into a life where you create your own schedule, your own success, and your own story.We'd love to connect with you on our other platforms so please visit us at www.sparkmediaconcepts.com or follow us on Instagram at @sparkmediaconcepts
The Ultimate Blog Roadmap: How to Start and Grow Your Blog with a Community
Jennifer and Amy are sharing something special today: The Ultimate Blog Roadmap is now live! If you’ve ever felt overwhelmed or isolated in the world of blogging, you’re not alone. It’s easy to read about all the information you need to start and grow your blog, but have no one to hold you accountable to implement. That’s where The Ultimate Blog Roadmap comes in! It’s a monthly membership with a step-by-step course, live calls with Jennifer and Amy, and a community of other bloggers to bounce ideas off of and get help. If you’re ready to build your blog alongside a community, this is the piece you’ve been missing!🔗Check out the show notes for Episode 153!
25:1119/11/2024
Build Your Blog with Podcasts with Christina Lenkowski
In this episode of The Ultimate Blog Podcast, we're sitting down with Christina Lenkowski, podcast publicity strategist and trainer. Christina shares how you can pitch yourself on podcasts to get in front of new audiences and build your blog. We know that getting behind the microphone can be intimidating, but Christina is here to share the benefits of guesting on podcasts, tips to get comfortable guesting, how to find and pitch yourself to the right podcasts, and what next steps you need to give podcast listeners when you do guest on a podcast. If you want to grow your blog in a fun, authentic way, you need to hear this episode!🔗Check out this week's show notes here!
47:1912/11/2024
Boost Your Pinterest Strategy with PinClicks
In this episode of The Ultimate Blog Podcast, we’re welcoming Tony Hill, creator of the Pinterest keyword research tool and rank tracking tool, PinClicks. Tony shares his journey as a seasoned tech entrepreneur and how he got into Pinterest-based traffic strategies. Tune in to hear what exactly PinClicks is and how it can help boost your Pinterest strategy (even if you’re a new blogger and you don’t know where to start). This is a great episode to get reinvigorated about your blogging business and drive more traffic to your blog!🔗Check out the show notes for this episode
45:3005/11/2024
Creating Meaningful Connections Through Blogging with Katy Purivance
Today is a special episode where we’re sitting down with a student from our membership, The Ultimate Blog Membership! Katy Purivance is a passionate furniture refinisher and blogger who took her love for DIY projects online. She discusses how a sense of blogging community can make all the difference when navigating the journey of blogging. Katy shares her journey from finding success on Instagram to growing her blog, finding a community of bloggers, and how a blogging community has changed the game for her. Plus, she shares her best advice for new bloggers. Tune in to be inspired to find your community!
37:3629/10/2024
Writing Emails that Sell with Allison Hardy
In this episode, we get to talk with Allison Hardy, email marketing strategist. Allison shares why evergreen email funnels are a great strategy for bloggers, how to shift your mindset to get comfortable with selling, and how to sell to all types of buyers in your audience. She also gives us her thoughts on how long the ideal open cart should last, and if you should ever extend your open cart period. If you want to start selling or increase your sales through email marketing, you’ll love this episode!🔗Show notes for episode 149
38:2722/10/2024
Monetizing Your Food Blog with Kayla Burton
In this episode, we’re excited to chat with Kayla Burton, the creator of the food blog Broken Oven Baking Company and a coach for food bloggers. Kayla shares her journey of starting a food blog because she loved web design and baking, and how she monetized and grew it until she could quit her 9-5 job. Today, Kayla explains how she gets feedback from her audience to create content they want, how she got brand partnerships as a new food blogger, what creative revenue streams a food blogger can use to monetize, and her best advice for food bloggers who are just starting out. Tune in to be inspired and get tips to monetize your food blog!🔗Show notes for Episode 148
32:1515/10/2024
Blogging Trends You Need to Know with Jillian Leslie
Today, we’re thrilled to welcome back Jillian Leslie to talk about blogging trends you need to know. Jillian has been building businesses on the internet since 2009, from her first blog Catch My Party to MiloTree, which helps bloggers create freebies and pop-ups. In this episode, Jillian shares the problem with relying on SEO alone, how to think like an entrepreneur in order to monetize your blog, easy ways to get started on your freebie, and how blogging is moving to be more personal in 2025.🔗Show notes for Episode 147
49:4808/10/2024
Using Quizzes to Grow Your Email List with Interact
We’re chatting with Jackie from Interact all about growing your email list with Interact quizzes! Interact is a powerful AI quiz platform that can create a quiz for your brand in minutes. Today, Jackie is sharing why Interact quizzes are a great tool for understanding what your audience wants, how Interact helps you segment and nurture your email list, and how you can easily create quizzes with content you already have. If you want to grow your email list, attract new visitors, and connect with your audience in a new, fun way, you’ll love this episode.Learn more about creating your first digital product here!Sign up for our newsletter hereCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode146
37:4801/10/2024
Building a Home Decor and Lifestyle Blog with Bluesky Home
Today, we’re excited to welcome Carol Lander to the podcast! Carol is the creative force behind Bluesky at Home, a successful home decor and lifestyle blog. Carol shares her journey from the culinary arts into starting a home decor and lifestyle blog, and offers advice to anyone wanting to start and monetize their own blog (even if they’re feeling the imposter syndrome). She talks about how she grew her blog with email marketing, how she makes smart financial decisions for her blog, and the value of joining a supportive blogging community. She also shares how someone wanting to get started can find their niche and audience in the home decor space. Tune in to get inspired and get serious about starting your home decor and lifestyle blog!Learn more about creating your first digital product here!Sign up for our newsletter hereCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode145
41:5524/09/2024
Our Definition of Success
In this episode, we’re redefining what it means to be a successful blogger. We’re challenging the idea that success is solely tied to how much money you’re making, and instead, encouraging you to create your own personal definition of success. We’re sharing our own definition of success, like having control over your schedule, using your unique talents, making an impact on others, and more. Tune in for a fresh perspective on measuring success and tips to celebrate your personal wins along the way!🔗show notes for episode 144
28:3217/09/2024
How to Use Case Studies for Your Blogging Business with Brittany Herzberg
Today, we’re thrilled to welcome Brittany Herzberg to the podcast! Brittany is a massage therapist turned SEO and case study copywriter. She shares how any blogger can use case studies to connect with their audience and build trust, no matter what niche they’re in. She explains how paying attention to what your audience is saying will help you build case studies easily, how to avoid common mistakes in case studies, and how to incorporate SEO into your case studies. If you want to connect with your readers and get in front of the right people, this one is a must-listen! 🔗Show notes for episode 143: sparkmediaconcetps.com/143
32:4810/09/2024
The Power of Digital Products in Your Blogging Business with Tammy Overhoff
Today, we’re excited to welcome our guest, Tammy Overhoff! Tammy is the owner and author of the successful blog Organize Yourself Skinny. She shares the journey of building her blog from a hobby in 2011 to a career that allowed her to leave her full time job and spend more time with her kids. She’s sharing how she built her blog over the past 13 years and what she’s learned along the way, from listening to your audience to understand what digital products they need from you, to pivoting when what you’re doing isn’t working. If you want to turn your blog and digital products into your main source of income, tune in to be inspired and learn practical tips from Tammy!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsLearn more about creating your first digital product here!Sign up for our newsletter here at www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode142
46:2703/09/2024
The Reset Mindset with Penny Zenker
We are excited to welcome Penny Zenker on today! She is sharing more about focus and productivity which is crucial for entrepreneurs facing burnout. Penny Zenker is known as “The Focusologist.” She’s a sought after international keynote speaker and best-selling author. Penny is sharing more about focus and productivity which is crucial for entrepreneurs facing burnout. She shares insights on eliminating distractions, perfectionism, and self-sabotage to maximize results. Penny introduces her new book, “The Reset Mindset,” and outlines a three-step practice: Recognize, Get Perspective, and Realign and Execute. We talk about the importance of managing focus and energy, nurturing existing connections, and adopting practical strategies like the 80/20 rule and daily planning methods to enhance productive and achieve greater satisfaction. If you feel like you are hitting a point of burnout, tune in to hear the insights that Penny has to share!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter here at www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode141
31:5827/08/2024
How Community Connection Can Increase Your Impact as a Content Creator
It’s Amy here and I have a solo for you on my review of Joe Pulizzi’s book “Content Inc.”. I’m really emphasizing the impact of community and how it can increase your impact as a content creator. It’s important to build a loyal audience and community over chasing vanity metrics like social media followers. I share more about understanding your audience needs, genuinely connecting with others, and leveraging your email list for deeper engagement. Tune in to hear more!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter here at www.theultimateblogpodcast.com/newsletterCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode140
13:4220/08/2024
Your Content Tilt
Hey there! It’s Jennifer and I’m doing a solo. In our membership, we hosted a book club event and we chose the book “Content Inc.” by Joe Pulizzi. Amy and I have both decided to share our key takeaways from the book in the next few episodes. I’m sharing about “finding your content tilt", meaning the importance of identifying a unique niche in blogging. I'm sharing that with you on today's episode. I hope this episode inspires you to create meaningful, impactful content that resonates with your audience and helps grow your blog!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSign up for our newsletter at www.theultimateblogpodcast.com/niche and get access to our exclusive resource!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode139
14:1013/08/2024
Low on time? Prioritize These 3 Things in Your Blogging Business
Do you feel like you are low on time? As summer comes to a close, we know that summer may have looked different for you in your blogging business. We are talking about the challenges that bloggers often face during these busy seasons. We share our personal experiences of balancing family responsibilities and blogging and we are offering actionable strategies for you if you are short on time. We hope that this episode encourages you to navigate your blogging business with grace and strategy to keep moving the needle forward!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSEO Audio CourseCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode138
24:3406/08/2024
Choosing Adventure: Becoming a Solo Travel Blogger with Gina Corley
Are you wanting to be a travel blogger? Join us as we chat interview Gina Corley, a student of ours and a travel blogger from "Gina on a Plane." Gina shares her journey into travel blogging and shares more about her solo travel experiences. She discusses the challenges of balancing a full-time job with blogging, the realities of monetization, and the importance of consistency and community support. Gina emphasizes the value of providing long-lasting content and offers advice for new bloggers to stay passionate and persistent. Tune in to hear all that Gina has to share!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsSEO Audio CourseCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode137
40:0830/07/2024
What Bloggers Need to Know About 3rd Party Cookies
We are talking all things 3rd party cookies on this episode! In this episode, we have Tiffany Graves and Ben Rodriguez on from Mediavine. They explain 3rd party cookies and their role in target advertising. Ben shares more about Mediavine’s Grow platform and we talk about the importance of privacy and adapting to a more privacy-centric web. We know that this episode is going to be helpful and we would love to hear what you thought about it!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode136
42:0523/07/2024
Why You Need to Grow Your Email List Today with Matt Molen
A topic that we love to discuss here is email marketing and that’s because it is a crucial part of your blog! We welcomed Matt Molen from Email Crush as he dove into email marketing for bloggers and content creators. We discuss strategies for growing an email list, creating effective lead magnets, and setting up email automation sequences. Matt shares his journey in email marketing, emphasizing the importance of understanding the audience and building trust. He also covers the impact of third-part cookies on email marketing and ad revenue, and the significance of repurposing content. Tune in to hear more about one of our favorite topics!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe recommend ConvertKit for email marketing! Check out our affiliate link for more information.Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode135
45:1916/07/2024
The PIGFEL System that Works for Dolly DeLong
We are thrilled to welcome Dolly DeLong back on the Ultimate Blog Podcast as she shares more about how she has SEO working for her using the PIGFEL system. Dolly shares her strategies for optimizing SEO through a structured weekly routine. She introduces this idea of the PIGFEL system, which stands for Pinterest, Instagram, Google, Facebook, Email, and LinkedIn to efficiently promote content. Whether you're a solo entrepreneur or have a small team, these insights will help you streamline your processes and enhance your online presence.Sign up for the SEO Mastery Audio Summit here!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode134
39:0409/07/2024
Bookkeeping for Bloggers with Ansley Beutler
We had Ansley Beutler on the podcast. Ansley has a unique perspective because she is a CPA and a food blogger. She is sharing her journey from accounting to running her blog, The Fit Peach, and founding Pitch Perfect Financials, an accounting firm for bloggers. She emphasizes the importance of setting up a business correctly, maintaining clear financial records, and using accounting software. Ansley offers advice on deductible expenses, shares the significance of bookkeeping, and making quarterly tax payments. We also touch on preparing for retirement and managing health insurance as a self-employed blogger. If you are wanting to dive into the financial side of blogging, which is not always fun but so necessary, then this episode is for you!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode133
43:1202/07/2024
ADA Compliance: What it is, Who it Benefits and Why Bloggers Need to Do it with Nina Clapperton
Is your blog ADA compliant? We welcomed Nina Clapperton, SEO expert and travel blogger, back on to share more about the critical importance of website accessibility. She shares her personal experiences with disabilities and highlights the tools she uses to navigate websites. She emphasized that 97% of websites are not accessible to people with disabilities, causing 71% of disabled users to leave inaccessible sites. Nina provided practical tips, such as using alt text for images, employing color contrast tools, and ensuring clear markers for interactive text. She also introduced the “spoon theory” to explain the limited energy individuals with disabilities have for navigating websites, advocating for inclusive design. This episode was so impactful and one that every blogger needs to take a listen to!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsJoin the Ultimate Blog Bootcamp HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode132
49:1425/06/2024
Creating a Pinterest Ads Strategy with Heather Farris
Are you using Pinterest ads? Pinterest is a powerful platform for bloggers and business owners looking to promote their content and products. We have Heather Farris, a Pinterest ads expert, on to provide insight on Pinterest ads. She shares her journey from Pinterest user to successful Pinterest strategist. Heather shares effective strategies, including targeting, budgeting, and measuring ad performance. She also highlights the benefits of running ads for digital products and blog posts, and gives practical advice for bloggers! Tune in to hear all of the value that Heather brings.Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out Short Pixel!Check out Big Scoots Plans here!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode131
37:2118/06/2024
3 Ways to Stay Positive as You Grow Your Blog
How is your mindset when it comes to your blog? Amy here, and I'm doing a solo on the importance of maintaining a positive mindset as you grow your blog. I want you to focus on staying connected to your purpose, avoiding negativity, and focusing on what works. It's important to also build a supportive community. I hope this episode encourages you to stay resilient, make data-driven decisions, and continuously adapt to achieve success! Blogging is such a gift but we can have bad days with any job, so I hope that this episode helps you to keep a positive mindset!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode130
20:1711/06/2024
Unlocking the Possibility of What a Membership Can Add to Your Blogging Business
Have you ever considered starting a membership? We are joined by Jen Matichuk from Memberful, as she shares more about creating and managing memberships for content creators. We discuss the origin of Memberful, Jen’s work, and the importance of building a community and providing value to your audience. We dive into the membership components, such as exclusive content and community platforms. Jen emphasizes starting small, listening to feedback, and the technicalities of Memberful, underscoring the platform’s role in creating intimate audience connections. If you have ever considered starting a membership, this episode is for you!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode129
42:0304/06/2024
100K Celebration: Your Questions Answered!
You asked, and we answered! In celebrating over 100,000 downloads for the podcast, we wanted to hear from YOU! We asked you all to send in your questions via Speakpipe and today we are answer 5 of those questions right here on the podcast! Tune in as we answer your blogging questions!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsJoin the Ultimate Blog Bootcamp HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode128
35:2428/05/2024
How Katie Kimball's Blogging Needs Inspired Her Husband to Create The Blog Fixer
On this episode of The Ultimate Blog Podcast, we have the pleasure of interviewing Katie and Kris Kimball, the dynamic duo behind The Blog Fixer, a service that aids bloggers with technical issues. Katie shares where story about her shift into the world of blogging and Kris shares how his expertise in technology provided support for her blog, which ultimately led to The Blog Fixer. We dive into blogging obstacles that The Blog Fixer can help and also talk more about things like the significance of user experience and SEO and accessibility. This was an incredible episode that we hope can help provide further support for your blog. Also, be sure to tune in to hear a special offer that Kris and Katie are offering to our listeners!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode127
39:0021/05/2024
Blogger Burnout: What it looks like and what to do about it
Let’s talk about blogger burnout. On today’s episode, it’s Amy and I am coming at you with a solo episode. I am sharing my own personal struggle with burnout and offering advice on how to prevent and recognize the signs. I share the impact of burnout on professional and personal life and stress the importance of self-care, including taking breaks, saying no to excessive commitments, and delegating tasks.I also talk about redefining success, incorporating movement, prioritizing sleep, eating well, and managing stress. I provide practical tips on time management and adjustments for bloggers to maintain a healthy balance and prevent burnout!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode126
38:4714/05/2024
Mediavine Journey: How Bloggers Can Monetize Sooner
We are excited to welcome Heather Tullos from Mediavine back on the show! She is sharing more about Journey, a new service that is aimed at helping smaller creators monetize their content. Heather also shares the benefits of Grow, Mediavine’s engagement tool suite. She is even sharing more about long-term planning and the onboarding process for Journey and what is needed. Tune in if you want to hear more about how you be a part of Journey!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsJoin the Ultimate Blog Bootcamp HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode125
43:5107/05/2024
Does Your Blogging Business Need a Reboot with Corry Frazier & Melissa Pepin
We are so excited to have Corry Frazier and Melissa Pepin from The Business Reboot on! Each of these ladies have been on the podcast individually but today we invited them on together. We dive into how this duo helps empower small business owners and entrepreneurs to thrive while keeping a healthy balance in life. They focus on mindset, strategy, systems, and support. Melissa and Corry share more about kick-starting a business, shifting your mindset, and the pivotal role that personal growth plays in the entrepreneurial journey. We talk about the necessity of clear objectives and relationship between mindset and strategy while building a blogging business. This is an episode you aren’t going to want to miss!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE!Check out MiloTree Cart HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode124
37:1630/04/2024
SEO for Travel Bloggers with Nina Clapperton
Have you ever thought about travel blogging? We have Nina Clapperton on to share more about SEO for travel bloggers. Nina is a multi-6 figure travel blogger and the founder of She Knows SEO. Using her SEO and AI skills, she grew her travel blog to $30k/mo in 13 months! She shares more about her story and how she got here. She also shares more about choosing the right niche, understanding who your audience is, and tips on content creation for a travel blogger. Nina’s story is not only inspirational, but she also shares practical tips that you aren’t going to want to miss!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsGet 20% off of Keysearch Starter Plan using this link and code: KSDISCCheck out MiloTree Cart HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode123
01:06:1723/04/2024
Roberta West on Using Ads to Market Your Blog
Have you used ads to market your blog? We have Roberta West on to share more about how to use ads. Roberta is a writer and consultant who helps part-time entrepreneurs design automated digital products so they can create multi-income and money freedom. She is bringing tips for you to put into practice today! Tune in to hear all of the wisdom that Roberta has to share!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out MiloTree Cart HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode122
49:5416/04/2024
The Top 3 Things You Can Do to Build Your Email List with Allea Grummert
If you’ve listened to our podcast before, you know we believe in email marketing and the impact that it makes. That’s why we have brought Allea Grummert, email marketing strategist and conversion copywriter, back on to share more insight. Allea is here sharing ways that you can build your email list! We are diving deeper into the benefits of prioritizing email over social media and Allea is even sharing actionable advice for crafting lead magnets! We talk about the importance of using an email service platform, tailoring content to your audience, keeping your subscribers engaged, and forming genuine connections with your subscribers. Tune in to hear all of the value that Allea brings!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe recommend ConvertKit for email marketing! Check out our affiliate link for more information.Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode121
36:5709/04/2024
Update Old Content to Grow Your Blog
Welcome back to another episode of The Ultimate Blog Podcast! It’s a solo episode today with me, Jennifer, and I am sharing more about updating old blog content with you on this episode. I advise you to develop a strategy for routinely assessing and enhancing your posts. I stress the importance of content quality, user experience, and competitiveness in search rankings. I also discuss practical aspects of content updating, such as using plugins for revision and doing minor tweaks versus major overhauls. This short episode was packed full of valuable content that you aren’t going to want to miss!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsGet 20% off of Keysearch Starter Plan using this link and code: KSDISCCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode120
16:4402/04/2024
Creating a Purpose-filled Career Through Blogging with Tara Brewster
It’s always a pleasure to chat with one of our students! Tara Brewster is here sharing about her bold move from a nineteen year corporate career to a purpose-filled career in blogging and freelance business strategy. She shares her personal journey of seeking a life that not only resonates with her but also uplifts other women. She dives into the highs and lows of blogging, sharing more about the significance of adaptability, connections, and staying true to your purpose in any career. We also talk more about embracing uncertainty and chasing your dreams! This was a powerful episode about building that purpose-filled career through blogging!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE.Sign up for URL Genius here!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode119
31:1326/03/2024
Tips to Owning Your Own Freelance Business with Micala Quinn
Have you ever heard of freelancing? On today’s episode, we are chatting with a fellow Kansas-City based entrepreneur, Micala Quinn. Micala teaches people, typically moms, how to start and run their freelancing businesses from home while having the flexibility to spend time with their babies, through her course The Live Free Academy. She shares her own journey from teaching to freelancing after motherhood, and highlights the services that a Virtual Assistant can provide. We chat about how blogging skills can translate into freelancing and Micala shares advice on how to start a freelance business. We can’t wait for you to dive into today’s episode and learn more about either doing this in addition to your blog or hiring help in your own blogging business!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE.Sign up for URL Genius here!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode118
40:1819/03/2024
Using URL Genius to Increase Conversions with Jackson Brodie
Welcome back to another episode of the Ultimate Blog Podcast! We are interviewing Jackson Brodie, from URL Genius, today. We dive into the advantages that URL Genius offers to bloggers and how the platform elevates your affiliate marketing efforts. URL Genius enhances the user experience and boosts conversion rates. He shares the straightforward sign-up process, the fee structure, and the data analytics that you can leverage as a blogger. We also chat through authenticity, data-driven strategies, and the need for engaging with your audience. Tune in to hear more about this platform that you can utilize as a blogger!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE. Sign up for URL Genius here!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode117
31:3812/03/2024
Let's Get Technical: SEO with Casey Markee
It’s time to dive deeper into the technical side of SEO! We have Casey Markee, the owner of Media Wyse, here sharing his expertise with you. He dives into site audits, finding the balance between ad revenue and user experience, and the aspect of meeting core web vitals. He also offers guidance on focusing on your strengths as a blogger and seeking assistance where needed and continuing to keep up with Google’s ever-changing algorithms for your content. This was a powerful episode that we know you are going to want to hear!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsThank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE.Check out Big Scoots Plans here!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode116
52:1505/03/2024
Pinterest Predictions for 2024 with Kate Ahl
Let’s talk Pinterest! With Pinterest ever-changing, it’s important to stay up to date. These are always popular episodes and we have Kate Ahl from Simple Pin Media to share more about her Pinterest predictions for 2024. We dive deeper into the platform’s expansion, its user demographics, and more on e-commerce. Kate also shares about video content and the crucial focus on long-term conversion rather than immediate gains. This was a great conversation about Pinterest and we can’t wait for you to dive in!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out Short Pixel!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode115
41:3527/02/2024
Growing an Online Business with Cooking Classes and Intentional Marketing with Chef Adam Sobel
We have Chef Adam Sobel on to share more about growing an online business with cooking classes! Adam is the owner of Cinnamon Snail food truck and restaurant and has appeared on the Food Network, Cooking Channel, PBS, and several networks. Adam shares about his journey from food service to online ventures during the pandemic, focusing on his blog and online cooking classes. He shares about the technical aspects of live streaming classes, his pricing strategy, and the importance of community building. We dive deeper into monetization and marketing strategies for bloggers, sharing more about the value of email lists, paid advertising, and audience feedback. Get ready for this episode because it is one you aren’t going to want to miss!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out Short Pixel!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode114
45:5420/02/2024
Systems and Workflows to Create Magic in Your Blogging Business with Dolly DeLong
Are you using systems and workflows? Before you turn off this episode and decide that this is not what you’re needing, I want you to really take a listen today and know that systems and processes are vital in your blogging business. We have Dolly DeLong, a systems and workflow educator, to share more about implementing these systems and processes in your business. She offers practical tips that you can use in your own business and to streamline your workflows. Systems and workflows can truly bring peace and joy in your business. Tune in to hear more about how!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out Short Pixel!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode113
48:3413/02/2024
Creating Sweet New Roots: Cortney Sparkman's Blogging Story
It’s always nice to chat with our former students. We had the pleasure of interviewing Cortney Sparkman about her significant shift from a corporate career to the world of blogging. Cortney opens up about the challenges she had, the common misconceptions surrounding the blogging industry, and stresses the importance of treating your blog like a business from day one. She shares more about the value that the bootcamp and the membership has given her. This episode was such an inspiration! If you are on the fence about starting your blogging business, we hope that today’s episode helps you move forward and follow your dreams.Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out MiloTree Cart HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode112
37:4706/02/2024
Taxes for Entrepreneurs with Stephanie Manley
As an entrepreneur, you will inevitably have to look at your taxes. We brought on Stephanie Manley to share more about taxes for entrepreneurs and how you can get ready for tax season the right way from the beginning! Stephanie shares her wisdom on why it’s crucial to keep tabs on every dollar you have earned and spent, the advantages of using certain tools to help with that, and explains more about the ins and outs of tax deductions as a blogger. She shares a lot of advice in this episode that you aren’t going to want to miss!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out MiloTree Cart HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode111
26:0630/01/2024
Making SEO Make Sense with Faith Hanan
Something that we are always trying to do on this podcast (and with our students in the bootcamp) is explain more to you and help you understand more in regards to your blog. We have brought on Faith Hanan to help SEO make more sense! Faith shares more about her personal journey into SEO and the importance of producing content that supports your business goals. She shares more on keyword research, understanding your audience, originality in blogging, and how to make SEO more accessible for bloggers. If you want to learn more about SEO, tune in to today’s episode!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!Get 20% off of Keysearch Starter Plan using this link and code: KSDISCCheck out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode110
29:1323/01/2024
How Bloggers Can Leverage Digital Products with Jillian Leslie
How can bloggers leverage digital products for their blog? In this episode, we have Jillian Leslie, an expert in online business and blogging on to share more about digital products. Jillian shares her personal journey in creating diverse income streams. Whether it's through affiliate marketing, digital products, sponsored content, or online courses, the opportunities for diversifying your income stream as a blogger are endless. The most important thing is to make sure that it aligns with your brand and audience. Tune in to hear more wisdom from Jillian!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsCheck out MiloTree Cart HERE!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode109
37:1616/01/2024
Optimize Your Pinterest SEO with Michelle Stevens
Are you ready to optimize your Pinterest SEO? Well, get ready for this episode with Michelle Stevens, Pinterest manager and strategist. She is bringing tips and strategy to help you with your Pinterest SEO. She shares tips on optimizing your Pinterest profile with keywords and even gives her recommendations on things like number of boards, creation of video pins, and call-to-action prompts. If Pinterest has you feeling overwhelmed, this episode is a great one to check out! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!Check out Tailwind, the Pinterest scheduling tool we recommend.Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode108
47:2109/01/2024
7 Ways to Work Smarter & Be More Productive in 2024
Happy New Year! We are sharing 7 ways to work smarter and be more productive in 2024 in your blogging business. We cover everything from batching tasks to hiring help to doing a time audit. This episode is going to help you focus on improving your efficiency and focusing on the impactful tasks to prevent burnout! Tune in to hear our 7 tips!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode107
30:2602/01/2024
Budgeting for Your Blog in 2024
If you’re ready to start your blogging business but you are apprehensive about the price that you will have to pay for each thing you need, this episode is for you! We are breaking down the necessary assets and expenses that you will need in today’s episode so that you can confidently budget for you blog for 2024! Let’s get your blogging business up and running!We have a goal to reach 100,000 downloads by December 31 and we need your help! Share an episode you love with a friend and leave us a review on Apple Podcasts! We would be so grateful!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode106
23:4126/12/2023
Having a Life While Building a Business with Suzanne Acteson
When you are building a business, it can seem hard to balance life and work. We had Suzanne Acteson on to share more about having a life while building a business. Suzanne is a business coach and she has created the life-first business model which helps to add in authenticity and joy into your life as an entrepreneur. We even chatted about the importance of nervous system regulation when building your business. This episode is one that you aren’t going to want to miss! Tune in as Suzanne helps you focus on life first!ConvertKit is the email marketing hub for creators like you. Check out our affiliate link for more information.Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode105
36:0519/12/2023
Growing a Multi-Dimensional Blogging Business with Cynthia Samanian from The Culinary Boss™
We have Cynthia Samanian from The Culinary Boss™ on to share more about her journey from finance and tech to food blogging and culinary business. Cynthia Samanian is the founder of The Culinary Boss, where she helps experienced solopreneurs grow their multi-dimensional dream businesses. She shares the importance of having a core revenue stream and understanding how to monetize before branching out into other areas. We chat more about tracking data from email subscribers, business funnels, and building a solid foundation and consistent revenue before expanding further in your blogging business. This conversation was full of so many actionable tips that you can take in your blogging business! Tune in to hear all of the wisdom that Cynthia shares!Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconceptsWe have a goal to reach 100,000 downloads by December 31 and we need your help! Share an episode you love with a friend and leave us a review on Apple Podcasts! We would be so grateful!Check out the show notes (link below) for more information including links and resources mentioned in today's episode!SHOW NOTES: www.sparkmediaconcepts.com/episode104
50:3912/12/2023