Episode Summary Daniel Parris is creator of the Stat Significant newsletter, where each week he uses data analytics to answer pop culture questions. In this episode he talks about the tools he uses to compile data sets and write essays for his Substack. Guest BioDaniel Parris is a California-based data scientist, journalist, and consultant who writes about the intersection of statistics and popular culture. He was one of DoorDash's first 150 employees and data science hires. Since leaving DoorDash, Daniel has been dedicating his time to strategy and analytics consulting, as well as data writing. His weekly newsletter Stat Significant has over 13,000 subscribers and features data-centric essays about movies, music, TV, and more. His work has been featured by The Financial Times, Semafor, 1440, and Morning Brew. Social MediaRead ‘Stat Significant’ hereDaniel on LinkedInRate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Mentioned in this episode:Rev.com

Episode SummaryDaniel Parris is creator of the Stat Significant newsletter, where each week he uses data analytics to answer pop culture questions. On this episode, Daniel talks about his career journey that started as a production assistant in Hollywood, to working as a data scientist at DoorDash and eventually creating Stat Significant. Guest BioDaniel Parris is a California-based data scientist, journalist, and consultant who writes about the intersection of statistics and popular culture. He was one of DoorDash's first 150 employees and data science hires. Since leaving DoorDash, Daniel has been dedicating his time to strategy and analytics consulting, as well as data writing. His weekly newsletter Stat Significant has over 13,000 subscribers and features data-centric essays about movies, music, TV, and more. His work has been featured by The Financial Times, Semafor, 1440, and Morning Brew. Social MediaRead ‘Stat Significant’ hereDaniel on LinkedInRate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and X. The Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Sky Dylan-Robbins, founder of the Video Consortium. In this full interview with Sky, she talks about why she created a community of creatives and why a community is important in today’s market. She also talks about her decade-long process of making ‘On Our Own Island’, her documentary that chronicles her parents’ marriage from its romantic beginnings to her father’s death.Guest BioSky Dylan-Robbins is an award-winning producer, filmmaker, and media entrepreneur. After producing documentaries at NBC News and The New Yorker, she founded The Video Consortium, a global nonprofit supporting nonfiction storytellers. Named Forbes "30 under 30" in media, her work has earned multiple industry honors and her feature documentary "On Our Own Island" captivates audiences worldwide.Additional Resources:  Sky’s website The Video Consortium website The Video Consortium on Instagram Check out Sky’s feature length documentary “On Our Own Island”Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Sky Dylan-Robbins, founder of the Video Consortium. Today, Sky talks about the decade long process of making ‘On Our Own Island’, her first feature length documentary that chronicles her parents’ marriage from its romantic beginnings through life’s final moments.Guest BioSky Dylan-Robbins is an award-winning producer, filmmaker, and media entrepreneur. After producing documentaries at NBC News and The New Yorker, she founded The Video Consortium, a global nonprofit supporting nonfiction storytellers. Named Forbes "30 under 30" in media, her work has earned multiple industry honors and her feature documentary "On Our Own Island" captivates audiences worldwide.Additional Resources:  Sky’s website The Video Consortium website The Video Consortium on Instagram Check out Sky’s feature length documentary “On Our Own Island”Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Sky Dylan-Robbins, a video producer and founder of the Video Consortium. In this mini episode, Sky discusses some of her favorite tools for cultivating a good creative process and environment. Guest BioSky Dylan-Robbins is an award-winning nonfiction video producer, filmmaker, and media entrepreneur. Sky has worked for ABC News and the New Yorker. She is also the Founder and Executive Director of The Video Consortium- a global nonprofit media organization that connects and supports today’s nonfiction filmmakers and video journalists to tell bold stories that change the world.Additional Resources:  Sky’s website The Video Consortium website The Video Consortium on Instagram Check out Sky’s feature length documentary “On Our Own Island”Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Sky Dylan-Robbins, a video producer and founder of the Video Consortium. In this mini episode, Sky talks about her path to becoming a video producer and why she started the Video Consortium as a way to create a community for other video producers in an ever-changing media landscape. Guest BioSky Dylan-Robbins is an award-winning nonfiction video producer, filmmaker, and media entrepreneur. Sky has worked for ABC News and the New Yorker. She is also the Founder and Executive Director of The Video Consortium- a global nonprofit media organization that connects and supports today’s nonfiction filmmakers and video journalists to tell bold stories that change the world.Additional Resources:  Sky’s website The Video Consortium website The Video Consortium on Instagram Check out Sky’s feature length documentary “On Our Own Island”Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Jamilah King, an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed News.In this episode, Jamilah talks about how she got into her career in journalism, her process for editing other reporters and how Kamala Harris’ career evolved since she started covering her in San Francisco.Guest BioJamilah King is an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed.Social MediaJamilah’s website Jamilah on X Jamilah on Instagram Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Additional ResourcesBelow are links to some of Jamilah’s stories: It’s Kamala’s Campaign Now via Mother JonesThe Secret To Understanding Kamala Harris (2018)Kamala Harris Will Be The First Black Vice President (2020)The Vice President Still Hasn’t Shaken Off #KamalaIsACop (Feb 2021)Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Jamilah King, an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed News.In this episode, Jamilah talks about her experience covering Kamala Harris’ career starting when she was a DA in San Francisco and what she’s watching in this election. Guest BioJamilah King is an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed.Social MediaJamilah’s website Jamilah on X Jamilah on Instagram Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Additional ResourcesBelow are links to some of Jamilah’s stories: It’s Kamala’s Campaign Now via Mother JonesThe Secret To Understanding Kamala Harris (2018)Kamala Harris Will Be The First Black Vice President (2020)The Vice President Still Hasn’t Shaken Off #KamalaIsACop (Feb 2021)Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Jamilah King, an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed News.In this episode, Jamilah talks about her process for editing other reporters and what that looks like in her role at Mother Jones. Guest BioJamilah King is an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed.Social MediaJamilah’s website Jamilah on X Jamilah on Instagram Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Additional ResourcesBelow are links to some of Jamilah’s stories: It’s Kamala’s Campaign Now via Mother JonesThe Secret To Understanding Kamala Harris (2018)Kamala Harris Will Be The First Black Vice President (2020)The Vice President Still Hasn’t Shaken Off #KamalaIsACop (Feb 2021)Mentioned in this episode:Rev.com

Episode SummaryToday we’re joined by Jamilah King, an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed News.In this episode, Jamilah talks about how she got into her career in journalism and she’s watched it change over her 15 year career.Guest BioJamilah King is an editorial director at Mother Jones. She oversees a team of investigative reporters covering race, politics, criminal justice and more. She previously worked as a managing editor at Buzzfeed.Social MediaJamilah’s website Jamilah on X Jamilah on Instagram Rate and SubscribeBe sure to subscribe to The Rough Draft on Spotify, Apple, or anywhere you get your podcasts in order to stay up to date with the latest episodes.Follow Rev and The Rough Draft on Instagram, LinkedIn and XThe Rough Draft is produced by Rev, and releases a new episode every Tuesday & Thursday.Additional ResourcesBelow are links to some of Jamilah’s stories: It’s Kamala’s Campaign Now via Mother JonesThe Secret To Understanding Kamala Harris (2018)Kamala Harris Will Be The First Black Vice President (2020)The Vice President Still Hasn’t Shaken Off #KamalaIsACop (Feb 2021)Mentioned in this episode:Rev.com

Nadia Hamdan is a producer for Reveal, from the Center for Investigative Reporting: the nation’s first investigative journalism nonprofit. The podcast and radio show is a winner of multiple Peabody, duPont, Emmy, and Murrow awards.In this full episode, Nadia talks about her career path that led to investigative journalism, her creative process when working on an audio piece, and she talks about the process of making her most ambitious project, the 40 Acres And A Lie podcast. Mentioned in this episode:Rev.com

In this mini episode, audio journalist Nadia Hamdan talks about the process of making her latest project, the 40 Acres And A Lie podcast. Nadia is a producer for Reveal, from the Center for Investigative Reporting: the nation’s first investigative journalism nonprofit. The podcast and radio show is a winner of multiple Peabody, duPont, Emmy, and Murrow awards.Mentioned in this episode:Rev.com

In this mini episode, audio journalist Nadia Hamdan talks about her creative process when working on a big podcast project (like how she manages all that tape!)Nadia is a producer for Reveal, from the Center for Investigative Reporting: the nation’s first investigative journalism nonprofit. The podcast and radio show is a winner of multiple Peabody, duPont, Emmy, and Murrow awards.Mentioned in this episode:Rev.com

In this mini episode, audio journalist Nadia Hamdan talks about her career path from working in marketing to local news and now investigative journalism. Nadia is a producer for Reveal, from the Center for Investigative Reporting: the nation’s first investigative journalism nonprofit. The podcast and radio show is a winner of multiple Peabody, duPont, Emmy, and Murrow awards.Mentioned in this episode:Rev.com

Today we’re joined by Philip Edsel, a Creative Director with a background spanning across the e-commerce, advertising, professional sports, and tech industries. Edsel has led global ad campaigns from conception to creation, working with brands like Nike, Reebok, Red Bull, MTV, and Filson.In this podcast episode, Philip talks about his journey to becoming a creative director and the importance of taking risks in the creative industry. We also chat about his work with Austin FC and Ladder, and how he uses Seth Goden’s concept of the "Purple Cow'' to stand out and drive success. Guest Bio:Philip Edsel is an artist first and foremost, regardless of medium: a writer, a musician, a photographer, and a director. His visual work is inspired by classical art, modern design, and potential energy capturing empowered people in motion, across fashion, fitness, and portraiture.As a creative director, Edsel has led global ad campaigns from conception to creation but is also no stranger to the day-to-day implementation of content. His ultimate goal is to make good art and encourage other artists to do the same.Social MediaEdsel’s LinkedInEdsel’s InstagramEdsel.worksedselphoto.comAdditional ResourcesPaul Graham's essay "How to Do Great Work"Seth Godin's book "Purple Cow"Ladder Fitness AppRelated Readinghttps://www.rev.com/blog/media-and-entertainment/how-to-build-a-big-film-audience-with-a-small-teamhttps://www.rev.com/blog/media-and-entertainment/accessibility-in-filmhttps://www.rev.com/blog/marketing/content-creation-tools https://www.rev.com/blog/subtitles-blog/benefits-of-subtitles-for-trailersRate and SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and watch our video production of The Rough Draft.Follow Rev and The Rough Draft on Instagram, LinkedIn, and XThe Rough Draft is produced by Rev, and releases a new episode every two weeks on Thursday. Subscribe now to stay up to date with the newest episodes, and be sure to check out rev.com/podcasts for more content.

Today we’re joined by Elissa Nadworny, an NPR correspondent, regularly reporting on international conflict, focusing on children and families. She has spent several months in Ukraine covering the war with Russia and most recently in Israel, covering the war with Hamas and the humanitarian crisis in Gaza. Elissa also guest hosts acclaimed radio shows, All Things Considered and Weekend Edition.Today, we discuss how to lean into the vulnerable side of storytelling, navigating desensitization in media, and how technology has impacted her reporting on the ground. Elissa also shares insights on collaborating with unique creative partners and adapting to the fast-paced nature of modern content production. #storytelling #journalism #reportingGuest Bio:Elissa Nadworny is an NPR correspondent covering reproductive rights and abortion.She also regularly reports on international conflict, with a special focus on children and families. She has spent several months in Ukraine covering the war with Russia and in Israel, covering the war with Hamas and the humanitarian crisis in Gaza.She guest hosts NPR radio shows such as All Things Considered, Weekend Edition, and special election coverage.In 2023, she tracked down a classroom of kindergarteners from eastern Ukraine, displaced by the war. The project took eight months, spanned multiple countries and continents, and told the story of children and families dealing with the trauma, loss, and fear that conflict brings.Her work has won awards including a James Beard Award, an Edward R. Murrow Award for excellence in innovation, and several Gracie Awards.She's a Livingston Award finalist for a story about college students getting their degrees from inside a state prison.Other stories that have resonated with her include crawling in the sewers below a college campus to test wastewater for the coronavirus, sitting with the elderly living along the front lines in Ukraine's east, and the story of a pregnant woman in Gaza who gave birth amid abysmal and fast deteriorating hospital conditions.In 2018, she went on an epic search for the history behind her own high school's classroom skeleton.Before joining NPR in 2014, Nadworny worked at Bloomberg News, reporting from the White House.Originally from Erie, Pa., Nadworny has a bachelor's degree in documentary film from Skidmore College and a master's degree in journalism from Northwestern University's Medill School of Journalism.Social MediaElissa Nadworny's InstagramElissa Nadworny's TwitterAdditional ResourcesElissa Nadworny's story about kindergartners in KharkivElissa's story about mothers in GazaElissa Nadworny's Brief Stint newsletter on SubstackNPR's Morning EditionAll Things ConsideredWeekend Edition<a href="https://en-us.sennheiser.com/microphones" rel="noopener noreferrer"...

Today we’re joined by Lucas Harger,&nbsp; an acclaimed film and commercial editor, supervising editor, and partner at Bruton Stroube Outpost. His documentary portfolio includes work on over ten features — two of which recently made their debut at SXSW, with one securing the Audience Choice Award. Lucas’ intentionality is incredibly contagious and apparent from the moment you begin talking with him.&nbsp;Lucas and Colton talk about that intentionality, and how it helps position him as a storyteller and collaborator with directors. We also chat about his documentary editing mindset and philosophy that set him, his team, and his work up for success with each project.&nbsp;Guest BioLucas is an acclaimed film and commercial editor, supervising editor, and partner at Bruton Stroube Outpost.&nbsp;Interspersed between long-form editing, Lucas cuts broadcast and web commercials for nationally recognized clients such as but not limited to: Nike, Enterprise, Anheuser-Busch, Uber, Amazon, Apple, and Disney+.&nbsp;With a portfolio that includes editing and supervising over ten feature documentaries, Lucas will be starting post-production in 2024 on a multi-hour doc series for HBO. Priding himself on being a key collaborator across diverse project categories, Lucas brings passion and creativity to every venture. Building timelines and teams are his passion.Additional Resourceslucasjharger.combrutonstroube.com/outpostLions of Mesopotamia Film IMDBClemente FilmLucas' InstagramLucas’ LinkedInPost Notes App for PremiereRelated Reading:https://www.rev.com/blog/transcription-blog/how-to-write-your-own-documentary-pitch-deck-to-secure-fundinghttps://www.rev.com/blog/media-and-entertainment/how-to-make-a-movie-trailer-for-documentary-filmshttps://www.rev.com/blog/transcription-blog/how-to-transcribe-a-documentary-interviewhttps://www.rev.com/blog/media-and-entertainment/documentary-interview-questions-how-to-ask-good-questions-for-a-documentary-interview&nbsp;Rate and SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and to watch our video production of The Rough Draft.Follow Rev and The Rough Draft on Instagram,<a href="https://www.linkedin.com/company/rev-com/"...

Today on The Rough Draft, we're joined by Claire McInerny, a former journalist turned podcast producer. Her podcasting repertoire includes the award winning Terrible, Thanks for Asking and It’s Going to Be Ok. She’s the co-creator and producer of Refamulating, a new podcast that celebrates all the different ways to make a family. Prior to podcasting, Claire was a higher education reporter for NPR member stations across Indiana and Texas.&nbsp; Today we discuss navigating career transition and the podcasting landscape, an industry that’s by all accounts still in its infancy, how to create compelling narratives for audio, and the tools and tactics she relies on the most to find inspiration and creativity.&nbsp;Guest BioClaire McInerny is a podcast producer and writer. She’s a former producer on the award winning podcast “Terrible, Thanks for Asking,” and also produces “It’s Going To Be Okay,” a daily meditation on the okay things in the world.&nbsp;Claire is the co-creator and producer of Refamulating, a new podcast that celebrates different ways to make a family.&nbsp;Before podcasting, Claire was a reporter for NPR stations, telling stories about public education and worked for NPR member stations for about 10 years.&nbsp;Claire also produces audio projects for non-profits, companies and other commercial outlets.&nbsp;Additional Resourcesclairemcinerny.comrefamulating.comRefamulating on SpotifyRefamulating on AppleTerrible, Thanks For AskingIt’s Going to Be OkayClaire’s InstagramClaire’s LinkedInRate &amp; SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and to watch our video production of The Rough Draft.Follow Rev and The Rough Draft on Instagram, LinkedIn, and XThe Rough Draft is produced by Rev, and releases a new episode every two weeks on Thursday. Subscribe now to stay up to date with the newest episodes, and be sure to check out rev.com/podcast for more content.

Today on The Rough Draft, we're joined by Mark Watters, a six-time Emmy Award-winning composer and conductor renowned for his work in film, television, video games, global tours such as Star Wars in Concert, and major events like the Olympics. Mark's career spans iconic Disney classics and collaborations with artists like John Legend, Mary Jo Blige, and Beyoncé. In addition, Mark serves as the Associate Professor of Contemporary Media &amp; Film Composition and Director of the Beal Institute for Film Music and Contemporary Media at the prestigious Eastman University in New York. Join us today as we discuss his creative process, how to embrace technology while guarding authenticity, and the deeply emotional resonance of music across all content mediums.&nbsp;Guest BioMark Watters is a six-time Emmy Award winning composer and conductor whose diverse career spans over 400 television episodes, feature films, DVDs, video games, concert works and music for the theater.&nbsp;He holds the distinct honor of having served as music director and featured composer for two Olympics. First, in 1996 for the Centennial Olympic Games in Atlanta and again in 2002 for the Salt Lake City Winter Olympics. For the ’96 games, Mark composed the Emmy nominated song, "Faster, Higher, Stronger." Performed by opera legend, Jessye Norman and featuring lyrics by Grammy-nominated lyricist, Lorraine Feather, the song was the triumphant finale to the Opening Ceremonies. He has served as guest conductor for such orchestras as The Los Angeles Philharmonic, The Tokyo Philharmonic, The London Symphony, The Los Angeles Chamber Orchestra, The Detroit Symphony, The New York City Pops, The Baltimore Symphony and The Atlanta Symphony. In 2002, film score legend John Williams asked Mark to co-conduct the 74th Academy Awards. He has worked with such artists as Beyonce, Sting, Carrie Underwood, John Legend, Mary J. Blige, Trisha Yearwood, Yo Yo Ma and Broadway star, Brian Stokes Mitchell.In addition to his composing and conducting career, Mark is an associate professor at the famed Eastman School of Music where he heads the Media Composition curriculum and is the director of the Beal Institute for Film Music and Contemporary Media.Additional Resourcesmarkwatters.comesm.rochester.edu/directory/watters-mark/Rate &amp; SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and to watch our video production of The Rough Draft.Follow Rev and The Rough Draft on Instagram, LinkedIn, and XThe Rough Draft is produced by Rev, and releases a new episode every two weeks on Thursday. Subscribe now to stay up to date with the newest episodes, and be sure to check out rev.com/podcast for more content.

Today on The Rough Draft, we're joined by Al Black, the COO of Voquent, a company that specializes in talent matching services for global content creators and businesses seeking expert localization solutions. With over 25 years of experience in expanding global reach for brands and creators, Al shares valuable insights into the significance of accessibility in content, offering strategies for effective online localization. We delve into the evolving landscape of AI's impact on creative industries, exploring both its opportunities and challenges. Al underscores the importance of adapting to technological advancements while also emphasizing the need to protect artists' rights in this rapidly changing landscape.&nbsp;Further, Voquent has been kind enough to offer Rev customers 10% off their first order of voiceover or dubbing services. Simply mention “Rev” when making an inquiry.Guest BioAl Black, co-founder and COO of Voquent, boasts a 25-year career helping creators reach new global audiences through translations, voiceovers, and dubbing.Additional Resourcesvoquent.comLinkedIn: Al BlackVoquent YouTube: @VoquentX: voquentEuropean Accessibility ActRate &amp; SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and to watch our video production of The Rough Draft.Follow Rev and The Rough Draft on Instagram, LinkedIn, and XThe Rough Draft is produced by Rev, and releases a new episode every two weeks on Thursday. Subscribe now to stay up to date with the newest episodes, and be sure to check out rev.com/podcast for more content.

Join us on The Rough Draft as we chat with Brandon Carter, a seasoned brand strategist and copywriter with over 12 years of industry experience. Brandon's expertise lies in crafting strategic narratives for VC-backed startups and publicly traded tech companies, helping them define their brand meaning and connect with audiences across various media platforms. Together, we delve into the essence of "brand," exploring its rising significance in today's business landscape, what it means to be a “Creator Brand,” and his go-to productivity hacks. Brandon's invaluable insights illuminate the path to navigating organizational chaos, bringing clarity and cohesion to the intricate fabric of brand identity.Guest BioBrandon Carter is a strategist and copywriter with over a decade of experience shaping the narratives of both tech behemoths and beloved childhood brands. Beginning his career in business development for iconic names like Peanuts and Sesame Street, Brandon later transitioned into the tech world, where he made his mark as an early employee and marketer at Outbrain, pioneering content marketing workshops for Fortune 500 giants such as L'Oreal and Bank of America. His journey continued as he took on leadership roles at Codeword, spearheading content programs for leading platforms like Snapchat and Waze.&nbsp;Based in Brooklyn with roots in Maine, Brandon's passion for both his work and personal pursuits shines through, whether he's crafting brand strategies or immersing himself in creative endeavors and tennis matches.Additional Resourcesbrandoncarter.coLinkedIn: Brandon CarterInstagram: brandedcarterTwitter: brandedcarterperplexity.aiRate &amp; SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and to watch our video production of The Rough Draft.Follow Rev &amp; The Rough Draft on Instagram, LinkedIn, &amp; XRough Draft is produced by Rev, and releases a new episode every two weeks on Thursday. Subscribe now to stay up to date with the newest episodes, and be sure to check out rev.com/podcast for more content.

Today on The Rough Draft we sit down with Austin-based commercial producer, John Rains. Along with his experience in handling multi-million dollar productions, John’s impressive portfolio boasts collaborations with iconic brands like Nike, Tommy Hilfiger, Nissan, and Reebok, to name just a few. Central to John's work is his dedication to building upon Austin’s reputation as a production hub and fostering a positive on-set culture. We explore the evolving role of social media in advertising, its effects on consumer engagement, and how this shift has shaped John's approach to his projects. We also talk about the importance of networking, assembling a talented crew, and the synergy required on set to create outstanding work.Guest BioJohn Rains is a commercial producer based in Texas. While Austin is home, he’s traveled all across Texas and the US to produce commercial work for various brands like Nissan, Nike, Tommy Hilfiger, Reebok, Ford and more. John is a partner in the rental house Convoy. Opening their doors in 2020, Convoy wanted to inject Austin with a new rental experience that prioritized quality and customer service–making Austin a destination city for commercials of all sizes. Whether through equipment being used or budgets being managed, John’s desire is to positively impact the productions he’s working on in as many ways as possible and loves doing it all here at home.&nbsp;Additional ResourcesLinkedIn: John Rainsjohnrains.netconvoyatx.comInstagram: convoy_atxbackstory.usInstagram: backstory.usRate &amp; SubscribeBe sure to subscribe to Rev's YouTube Channel in order to stay up to date with the latest episodes and to watch our video production of The Rough Draft.Follow Rev &amp; The Rough Draft on Instagram, LinkedIn &amp; X.Rough Draft is produced by Rev, and releases a new episode every two weeks on Thursday. Subscribe now to stay up to date with the newest episodes, and be sure to check out rev.com/podcast for more content.