This episode dives into the complexities of overcoming marketing data challenges. Plus, it discusses the future of personalized marketing in a privacy-first world and the evolving role of first-party data in shaping effective strategies.Our guest is Liana Dubois. Liana is the Chief Marketing Officer at Nine where she has been a leader for the past 12 years. She is also an advisory member in the growth committee for Women in Media Australia and a member of the board of advisors of Inclusively Made.

This episode dives into the intricacies of scaling a global GTM strategy within a fully remote organization.Joining us is Patrick MacKelvie. Patrick is the Vice President - America Sales & GTM at Remote. Prior to Remote, he was the VP of Commercial Sales at Cornerstone on Demand.

This episode explores how aligning your RevOps strategy can drive substantial revenue growth. We’ll dive into the challenges of unifying engagement metrics, the role of data in ensuring team alignment, and the tools that can help optimize this process.And joining us today is John Hultman. John is the Chief Revenue Officer at Druva. He has spent his professional career of 27+ years in technology sales and sales leadership positions. Prior to joining Druva, John spent 18 months at Cohesity where he acted as the SVP of NA Sales & Head of Global Channels where he was accountable for GTM strategy and WW pipeline generation strategy.

This conversation explores the journey from strategic planning to the execution of RevOps reporting. Dive into the common challenges teams face, the key steps to turning data into action, and the different phases of maturity in RevOps reporting. And joining us today is Tyler Will. Tyler is the Vice President of Revenue Operations at Intercom. Prior to Intercom, he led the Global SMB Sales Strategy & Operations team for LinkedIn Talent Solutions.

This episode dives into the art of moving from data to decisions, exploring how organizations can master the strategic use of data to drive tangible business outcomes. Our guest is Sarah Flaccavento. Sarah is the Senior Vice President of Strategic Initiatives at Alphasense. She is a results-driven strategic thinker skilled at stabilizing and rectifying challenges within complex organizations as well as serving as an innovator and force multiplier driving GTM initiatives.

This episode dives into actionable strategies that can help Customer Success teams take a more proactive role in accelerating growth and engagement, ensuring that revenue becomes a natural outcome of deep, meaningful relationships.And joining us today is Daniel Silverstein. Daniel is the VP of Customer Success and Head of Business at Carta. With over 15 years of successful sales and account management experience, Daniel specializes in combining passion for motivating people with expertise in creating, developing, and growing revenue streams.

This conversation delves into how to design and execute a data-driven customer journey roadmap that delivers real results. From segmentation and risk mitigation to leveraging customer health indexes and developing actionable playbooks, we'll explore strategies for crafting a roadmap that leads to stronger relationships, increased upsell opportunities, and sustained revenue growth.

This episode explores how to align your customer success efforts with the reasons customers chose your product in the first place, ensuring that every digital touchpoint reinforces their decision.And joining us today is Sam Slevin. Sam is the Global Senior Vice President of Customer Success at Alphasense. His expertise lies in delivering dynamic revenue growth for both emerging and established companies through Account Management and Client Facing capabilities

This episode dives into a comprehensive 30-60-90 day guide to building a high-impact RevOps engine. We'll explore the critical phases of setting up the foundation, auditing and optimizing the tech stack, designing scalable processes, and ensuring alignment across sales, marketing, and customer success teams.Our guest is Hassan Irshad, who is the Director of RevOps at FEVTutor. As a RevOps leader, Hassan has lead and built the next-gen RevOps engine for high-growth companies. He has experience in leading all revenue analytics, leadership communication ad KPIs tracking, among many other skills.

As companies scale, maintaining alignment across revenue-generating teams while adapting to rapidly changing market demands can be a complex challenge. Operational efficiency and cohesive GTM strategies are crucial for staying ahead of the competition, but scaling revenue operations in this environment often presents unique hurdles. This episode explores the critical strategies and insights needed to successfully scale RevOps, from overcoming operational challenges to implementing the right tools and metrics that drive growth. Our guest is Josh Pudnos. Josh is the VP, Global Head of Revenue Operations at Exiger. He is a revenue strategy and operations leader with a strong background in steering, operationalizing, and scaling GTM functions to accomplish ambitious strategic objectives. Let's hear it from Josh!

As organizations strive to meet increasing demands and stay competitive, the importance of leveraging data becomes paramount. Adopting a data-first approach is not just a trend; it's a necessity for organizations aiming to optimize their revenue operations and drive sustained growth. In this episode, we delve into the intricacies of a data-first methodology, exploring the key components that make it successful. We'll discuss the concept of a "Revenue Factory" and how Bow-Tie Metrics can revolutionize your GTM strategy. And joining us today is Roee Hartuv. Roee is the Head of Revenue Architecture Practice at WinningbyDesign. Roee has more than 16 years of experience working at high-growth SaaS companies. Roeee is passionate about helping companies work toward better revenue. At Winning by Design, Roee has architected the revenue models and strategy for some of the most successful SaaS companies, as well as solving some of the most complex GTM challenges for SaaS.

As organizations strive to optimize their revenue funnels, harnessing data effectively becomes a game-changer. RevOps teams are at the forefront of this transformation, leveraging data to drive growth, manage risks, and identify shortfalls within the revenue process. However, integrating data from various sources and ensuring its cleanliness remains a significant challenge.In this episode, we delve into the intricacies of strategic Revenue Operations and explore how RevOps can harness data for maximum impact. From identifying growth opportunities to quantifying their contribution to the business, we'll uncover key strategies and real-world examples that showcase the power of data-driven RevOps.And joining us today is Kelley Jarrett. Kelley is the Senior Vice President, Revenue Strategy, Operations and Enablement at Thoughtspot.Kelley is a sales and marketing leader with a proven track record of success in operational efficiency, achieving growth targets, positioning SaaS products and building, growing and leading successful and engaged go-to-market teams. Her expertise lies in SaaS, sales operations, revenue management, customer success and go-to-market strategy and execution, among many other things.

B2B buying is never just one person. According to Forrester Research, more than half of global business buyers purchase in complex buying scenarios that include more people, more departments, and generally higher price points. And this group can be made up of 7 to 20 people! Unlocking the power of buying groups is a crucial aspect of the B2B landscape. Join us as we uncover the strategies, insights, and best practices that constitute a comprehensive guide to mastering the dynamics of buying groups. Joining us today is Evan Liang. Evan Liang is the Co-founder and CEO of LeanData. Prior to launching LeanData in 2012, Evan worked in product, strategy, and business development roles at Microsoft, Ebay, Caring.com and Smart Modular Technologies as well as associate positions with venture capital firms Shasta Ventures and Battery Ventures.

GenAI has the potential to revolutionize revenue generation, customer engagement, and operational efficiency. However, harnessing its full potential requires a mature and well-prepared GTM data foundation. In this episode, we explore the critical role of GenAI in scaling successful GTM strategies. We discuss the current state of GTM data readiness, the challenges organizations face, and the best practices for building and implementing effective GenAI applications. And our guest is James Underhill. James is the Senior Director of Sales innovation at MongoDB where he is building the modern tech stack for GTM while leaning heavily into GenAI. James has been doing some incredible work with his team at MongoDB and he is at the forefront of GenAI adoption. Let's hear it from James!

As organizations grow, the need to optimize revenue processes becomes essential for sustaining and accelerating business growth. It’s critical to know the strategies that can be employed to build and expand a RevOps team within the large enterprise, the skills required for success, and the main components of an effective operating model. In todays episode, we will discuss these topics and the best practices for leveraging tools and technologies, the importance of metrics and KPIs, and the challenges of integrating disparate systems. Joining us is Shantanu Mishra. Shantanu is the Senior Vice President, Revenue Strategy and Operations at Pluralsight. He has more than 20 years of experience in leading large, multi functional global teams for sales strategy and operations, inside sales and customer service while carrying out transformation - building teams from scratch, redesigning the operating model, setting up tools, streamlining processes, M&A - while creating annual EBITDA impact of upto $75m. Let's hear it from Shantanu!

Customer success teams often grapple with the challenge of transforming vast amounts of customer data into actionable insights. How is data and AI revolutionizing customer success, empowering teams to enhance customer satisfaction and drive long-term loyalty? Let’s find out. In today’s episode we have set out to uncover strategies to effectively leverage data, automate customer journeys, and identify growth opportunities, helping you elevate your customer success efforts to new heights in this data-driven era. Joining us is Aditya Vasudevan. Aditya is the Vice President of Customer Success at Cohesity. As a leader in customer success, Aditya specializes in orchestrating transformative initiatives that elevate customer satisfaction and drive business growth. With a strong focus on innovation and alignment with sales strategies, he has reshaped customer success delivery models. Let's hear it from Aditya!

In the current business climate, data science is no longer just about generating insights; it's about fostering smarter decision-making through powerful applications and close collaboration between data teams and business leaders. Today we'll explore how data science leaders can move beyond traditional roles to create impactful, application-driven solutions that empower business teams to make better, data-informed decisions. Joining us today is Elliott Star. Elliott is the head of data science, business at Asana. He leads data science and machine learning efforts, enabling data-driven decisons and insights across the company. Elliott has over ten years of experience in the tech industry. He is passionate about applying his skills and knowledge to solve complex and impactful problems, and to create innovative and scalable solutions. Let's hear it from Elliott! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

This episode unpacks the complexities of forecasting and predictability in different sized companies. We discuss the unique challenges and expectations faced by revenue leaders in each context, and explore effective strategies to reduce deal slippage and enhance revenue predictability. Additionally, we touch on the importance of a customer-centric approach and how it influences forecasting and revenue operations across different organizational structures. Joining us today is Keith Rabkin. Keith is the Chief Revenue Officer at Pandadoc. He has over 20 years of technology operating experience owning P&Ls and leading teams in GTM, product and business operations. He has led teams of over 350 individuals in global roles, drove self-serve sales for four SaaS businesses, and helped deliver Adobe's $9B Digital Media ARR. Let's hear it from Keith! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

In this episode, Adam Robinson. CEO of Retention and RB2B talks about an issue we are all struggling with. No matter the size of your company, which is the abysmal reply rates that our team’s face when trying to generate pipeline, and why outbound B2B is broken. With all the popularity in the market right now around signal and intent based selling, Adam’s company, RB2B, is taking on some of the big Intent platforms with a differentiated approach, and based on the early success he’s seen in such a short amount of time, is turning some heads as he’s blazing this trail.Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

In today’s business environment, B2B buying is never just one person. According to Forrester Research, more than half of global business buyers purchase in complex buying scenarios that include more people, more departments, and generally higher price points. And this group can be made up of 7 to 20 people! Unlocking the power of buying committees is a crucial aspect of the B2B landscape. Join us as we navigate through the realms of Revenue Operations (RevOps) and uncover the strategies, insights, and best practices that constitute a comprehensive guide to mastering the dynamics of buying committees. Joining us today is Nandini Karkare. Nandini is a revenue leader who heads EBD’s strategic initiatives to ensure profitable growth, and execution at velocity with a customer-centric approach. Let's hear it from Nandini! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

The Revenue Lounge Podcast - Season 3 Episode 11 ft. Mahesh Motiramani, Head of Enterprise Customer Success at Workato Episode Guest - https://www.linkedin.com/in/maheshmotiramani/ Episode Host - https://www.linkedin.com/in/randy-likas-323241/ Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: In an environment where competition is fierce and customer expectations are constantly evolving, businesses must leverage data effectively to anticipate, address, and mitigate churn risk. Today we will explore actionable techniques, real-world examples, and expert insights to empower your organization with the tools needed to proactively retain customers and foster long-term success. Joining us today is Mahesh Motiramani. Mahesh is currently the Head of Enterprise customer success at Workato. He is a revenue-focused customer success leader with a track record of building successful teams and hiring great people to drive business growth. Let's hear it from Mahesh! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

The Revenue Lounge Podcast - Season 3 Episode 9 ft. Navneet Loiwal, Co-Founder and CEO at Coefficient Episode Guest - https://www.linkedin.com/in/navneetloiwal/ Episode Host - https://www.linkedin.com/in/randy-likas-323241/ Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: Today, we have the privilege of speaking with a leading expert in the field of customer success. We'll be diving deep into the world of customer retention and expansion, specifically through the lens of a self-serve motion. Our guest today is Navneet Loiwal, the Co-Founder and CEO of Coefficient. We are going to dive deep into the world of customer success and explore how Coefficient has been successfully retaining and expanding customer relationships through the self-serve motion. Let's hear it from Navneet! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

The alignment between Sales and Customer Success has become more crucial than ever. How can Sales and Customer Success teams work hand-in-hand to not only acquire customers, but also ensure their long-term satisfaction and loyalty? And how can they leverage data and insights to contribute towards a sustainable revenue growth strategy?This episode unravels the secrets to creating a seamless collaboration between these two departments. And joining us today is Jagroop Gill. Jagroop is the Director of Enterprise Customer Success at Dataiku. Jagroop has years of leadership experience in forging strong alliances between sales and customer success teams.Let's hear it from Jagroop!Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

The Revenue Lounge Podcast - Season 3 Episode 8 ft. Steffen Hedebrandt, Chief Marketing Officer and Co-Founder at Dreamdata Episode Guest - https://www.linkedin.com/in/steffenhedebrandt/ Episode Host - https://www.linkedin.com/in/randy-likas-323241/ Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Data is the lifeblood of any successful B2B marketing strategy. It's not just about collecting information; it's about knowing how to extract actionable insights from it and, most importantly, how to use those insights to improve the overall customer experience. This episode explores how to harness the power of data to better understand your customers, anticipate their needs, and ultimately, create a more meaningful and engaging customer experience. And joining us today is Steffen Hedebrandt. Steffen is the Chief Marketing Officer & Co-Founder of Dreamdata. He is data-driven revenue leader and has a successful track record of scaling businesses and building teams at Upwork and Airtame. Let's hear it from Steffen! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

The Revenue Lounge Podcast - Season 3 Episode 7 ft. Navin Persaud, VP of Revenue Operations at 1PasswordEpisode Guest - https://www.linkedin.com/in/navinpersaud/Episode Host - https://www.linkedin.com/in/randy-likas-323241/Podcast Details:Podcast page - https://bit.ly/3nJHmRASpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Forecasting plays a pivotal role in strategic decision-making. Accurate sales forecasting can be the key to unlocking growth, optimizing resources, and ensuring your business thrives in an ever-evolving marketplace.And that's precisely what we're here to explore today – the best practices for improving your sales forecasting, all from the lens of Revenue Operations.Hello everyone! Welcome to the Revenue Lounge podcast! I am your host Randy Likas.And joining us today is Navin Persaud. Navin is the Vice President of Revenue Operations at 1Password. He has over 20 years of experience in sales and marketing operations. He is an expert in leveraging data, technology and best practices to optimize revenue performance and growth.Let's hear it from Navin!Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

The Revenue Lounge Podcast - Season 3 Episode 6 ft. Kevin Mulrane, VP of Sales at BioCentury Episode Guest - https://www.linkedin.com/in/kevinmulrane/ Episode Host - https://www.linkedin.com/in/randy-likas-323241/ Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: The ability to accurately forecast sales numbers has become tablestakes for any business to survive. The platforms, processes, skills and knowledge to drive an accurate forecast might be available. But without the right kind of collaboration between departments, driving accurate forecasts can be challenging. This episode is about the partnership that needs to exist between two such functions - Sales and RevOps to drive accurate forecasts. And joining us today is Kevin Mulrane. Kevin is currently the VP of Sales at BioCentury. He is a revenue leader who has built and scaled revenue teams across sales development, new business acquisition, retention & expansion, sales ops and sales enablement. Let's hear it from Kevin! Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

The age of AI is here. Artificial intelligence has entered every function in a business. And revenue operations is no different. AI in RevOps can help elevate the function and help businesses prevent several revenue leaks. So what are the ways in which AI can make the RevOps function more efficient and effective? We have Stephen Smith joining us today. Stephen is the former Vice President of RevOps at Daily Pay. He is currently the CEO of The RevOpz Group. He has been helping companies drive top-line revenue and create world-class operations for more than 25 years. Let's hear it from Stephen! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

The Revenue Lounge Podcast - Season 3 Episode 4 ft. Mary Grothe, CRO at PNI-HCM Episode Guest - https://www.linkedin.com/in/marygrothe/ Episode Host - https://www.linkedin.com/in/randy-likas-323241/ Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Whether you're a consumer looking to make a purchase or a business trying to streamline your sales processes, friction can be the enemy that slows everything down. It’s important to understand the buying process, the frictions that exist in it - and how they can be addressed. In this episode, we are going to dive deep into the strategies, innovations and insights that can help us identify, and eliminate friction from the buying process. And joining us today is Mary Grothe. Mary is the Chief Revenue Officer at PNI.HCM. She is a revenue leader, entrepreneur, global keynote speaker, the host of the podcast ‘Destination Remarkable’ and former contributor to the podcast, ‘Revenue Radio.’ Let's hear it from Mary! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #therevenuelounge

The Revenue Lounge Podcast - Season 3 Episode 3 ft. Dana Therrien, Vice President Revenue Operations and Sales Performance Management (SPM) Advisory Practice at AnaplanEpisode Guest - https://www.linkedin.com/in/danatherrien/Episode Host - https://www.linkedin.com/in/randy-likas-323241/Podcast Details:Podcast page - https://bit.ly/3nJHmRASpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: What’s one common theme running across high performing organizations? They have a vision and everyone is aligned and committed to making it a reality. However, most organizations lack uniform standards for strategy and planning excellence that can help them create this vision. How can RevOps leaders achieve that? This is what we are going to cover in today’s episode. We have Dana Therrien joining us. Dana is the Vice President of Sales Performance Management And Revenue Operations Advisory Practice at Anaplan. Dana is a globally recognized sales and revenue operations leader with a history of driving double-digit growth and profitability. Let's hear it from Dana! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #revenueoperations #revops #planning #strategy

The Revenue Lounge Podcast - Season 3 Episode 1 ft. Colin Gerber, VP RevOps & Strategy at Socure Episode Guest - https://www.linkedin.com/in/colinsgerber/ Episode Host - https://www.linkedin.com/in/randy-likas-323241/ Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Revenue Operations, or RevOps, is the engine that drives revenue growth by aligning all revenue facing departments and ensuring they work together seamlessly. Our guest today has navigated this complex landscape of revenue operations, and we'll be diving into a range of topics that touch upon the core challenges and strategies that keep them at the forefront of their industry. We have Colin Gerber on the podcast today. Colin is the Vice President of Revenue Operations and Strategy at Socure. He has over 12 years of experience in revenue operations, sales operations, and business operations. He is passionate about building and scaling operations and strategy functions that deliver value and impact to the business and the customers. Let's hear it from Colin! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #whatisrevops #revenueoperations #revops #therevenuelounge

The Revenue Lounge Podcast - Season 3 Episode 1 ft. Saima Rashid, SVP Marketing & Revenue Analytics at 6Sense Episode Guest - https://www.linkedin.com/in/saima-rashid/Episode Host - https://www.linkedin.com/in/randy-likas-323241/Podcast Details: Podcast page - https://bit.ly/3nJHmRA Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: In an era where data reigns supreme, the ability to harness valuable insights can be the key differentiator for organizations striving to maximize their revenue potential.* Staying ahead requires more than just traditional strategies. It demands a holistic approach that aligns marketing, sales, and customer success seamlessly. And clean and complete data can help you achieve that, and more! Joining us today is our guest Saima Rashid. Saima is the SVP Marketing & Revenue Analytics at 6Sense. She is a five-time Industry award winning Marketing and RevOps leader with a demonstrated history of driving change and adoption of a data and insights driven approach towards decision making Let's hear it from Saima! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #actionableinsights #revenueoperations #revops #therevenuelounge

Welcome to Season 2 Episode 13 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Guest - Lorena Moraleshttps://www.linkedin.com/in/moraleslorena/Podcast Details:Podcast page - https://nektar.ai/podcasts/Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Often times we hear revenue leaders cringe when revenue operations is considered an extension of sales operations. But that’s really not the case in reality.These two functions might have their similarities, but it’s important to understand their core differences.That’s what we are going to explore in this episode.It’s a pleasure to have Lorena Morales with us today. Lorena is the Director of Global Digital Marketing Revenue Operations at JLL.She is a RevOps expert and counted among the top RevOps voices in the industry.Let's hear it from Lorena!Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

Welcome to Season 2 Episode 12 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Jacki Leahy https://www.linkedin.com/in/jackileahy/ Episode Host - Bhaswati Bhttps://www.linkedin.com/in/bhaswati-bhattacharyya-9307768b/ Podcast Details: Podcast page - https://nektar.ai/podcasts/ Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details:CRM is a steep investment for companies. But getting ROI from CRM remains a challenge for revenue leaders.We all know that CRM data needs to be better. But how can we make it better in a way that helps sales win more deals? Let’s ask our guest today!We have Jacki Leahy, who is a Fractional RevOps Leader and Founder at Activate the Magic. Jacki has had an interesting career path, from being a kindergarten teacher, a Manhattan apartment broker to a RevOps leader today.Let's hear it from Jacki!Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ

Welcome to Season 2 Episode 11 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Vinny Poliseno https://www.linkedin.com/in/vinnypoliseno/ Episode Host - Bhaswati B https://www.linkedin.com/in/bhaswati-bhattacharyya-9307768b/ Podcast Details: Podcast page - https://nektar.ai/podcasts/ Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details:Bad data hygiene is a nightmare for RevOps teams. On one hand we have a challenge of converting our existing data into actionable insights. On the other hand, there is the problem of not having the right data in the first place. For example, systems like CRM are often infested with bad quality data like duplicates, incorrect or incomplete information. How can companies tackle issues such as bad data quality and duplication in their systems? And how can they use clean data to drive actionable insights?In this episode, Vinny Poliseno educates us on not just how to access the right kind of data, but to also drive actionable insights from it to inform strategy.Vinny is the co-founder and VP, RevOps strategy and architecture at ScaleMatters. He is a RevOps leader and a data expert who has helped companies accelerate their revenue growth by making data more accurate and actionable.Let's hear it from him!Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #turningdataintoactionableinsights

Welcome to Season 2 Episode 10 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Mollie Bodensteiner https://www.linkedin.com/in/molliebodensteiner/ Episode Host - Bhaswati B https://www.linkedin.com/in/bhaswati-bhattacharyya-9307768b/ Podcast Details: Podcast page - https://nektar.ai/podcasts/ Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Revenue leaders have been asked to drive efficient and effective revenue growth in the current economic environment. And to be able to reach this goal requires an uncontested access to all the customer data that companies have. First-party customer data, if captured in a complete and accurate manner, and kept updated with automations - can grant powerful insights to revenue teams to increase pipeline. Unfortunately, most organizations don’t have access to clean, complete and updated customer data in core systems like CRM. They are drawing insights from data that is getting stale at rocket speed, is incorrectly entered, or incomplete. As a result - they miss out on countless revenue opportunities. This is where the role of RevOps becomes crucial. They can not only identify these data gaps, but also install processes and tools in place that can help systems like CRM capture customer data in a complete and accurate manner. Let’s learn more about the importance of customer data and how RevOps can play a role in leveraging powerful insights from it from today’s guest. Mollie Bodensteiner! Mollie is the Global Revenue Operations Leader at Deel. She is a RevOps leader with a demonstrated history of leveraging data to produce efficient results. She is passionate about utilizing technology to drive performance and innovation. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #customerdata

Welcome to Season 2 Episode 9 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Trent Allen https://www.linkedin.com/in/revopswizard/ Episode Host - Jordan Zornes https://www.linkedin.com/in/jordanzornes253/ Podcast Details: Podcast page - https://nektar.ai/podcasts/ Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: The amount of data facing organizations today is overwhelming. Most of this data is siloed and trapped in multiple systems. Data trapped in disconnected systems does not help in creating a seamless experience across the customer journey. RevOps can help with untangling this messy data web, and keep data clean and unified - so that the entire organization understands and looks at data the same way. Our guest today is passionate about this topic and will help us understand some nuances around how RevOps can take a lead in making data work for organizations. Trent Allen is with us today, Trent is a RevOps manager at Maxio, a financial operations platform for B2B SaaS. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #datahygiene #datahygienebestpractices

Welcome to Season 2 Episode 8 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Craig Handy https://www.linkedin.com/in/craigjhandy/Episode Host - Bhaswati B https://www.linkedin.com/in/bhaswati-bhattacharyya-9307768b/Podcast Details: Podcast page - https://nektar.ai/podcasts/Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: A bulky and complex tool - the CRM is a steep investment for companies. But deriving ROI from a CRM can be quite challenging. As there are several factors that are always at play to make CRM implementation fail such as a lack of vision, poor planning, bad data, siloed functioning of departments, poor user adoption. To make CRMs actually deliver value for revenue leaders, it needs to have an implementation strategy that takes care of all things that can go wrong. And RevOps teams can own this task end to end and make sure their CRMs give them the ROI and the value that it was originally purchased for. In today’s episode, we are going to talk to a CRM implementation expert who will take us through how RevOps can drive a successful CRM implementation strategy. Today’s guest is Craig Handy, who is the Director of RevOps at York IE. Craig has been building innovative revenue engines for tech companies. After handling RevOps at companies like Assent Compliance and Shopify, he now helps bring winning go-to-market strategies to smaller companies in an affordable way. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ#crmimplementationprocess

Welcome to Season 2 Episode 7 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Eric Welsh https://www.linkedin.com/in/ericwelsh1/ Podcast Details: Podcast page - https://bit.ly/3UznQ4U Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Growth at all costs is dead. With budget freezes being implementated across organizations, revenue leaders have been asked to drive efficient growth. This means doing more with less, and using effective ways to drive productivity while keeping costs at a minimum. But what does this really mean? How can revenue leaders pave the way towards sustainable revenue growth that withstands uncertain times? Let's discuss with our guest today. We have Eric Welsh who is the Director of RevOps at Demostack. Eric is passionate about driving efficient growth. He will help us understand the nuances of sustainable growth and what it really means for RevOps in the current times. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #efficientgrowth #revopsguide

Welcome to Season 2 Episode 6 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Leore Spira https://www.linkedin.com/in/leorespira/Podcast Details: Podcast page - https://bit.ly/3UznQ4U Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: Succeeding in current times require B2B businesses to have a maniacal focus on the customer. This means revenue leaders driving businesses must have full visibility into the various stages of the customer journey. And meet them where they are, in the medium of their choice and with the exact kind of information they might be looking for. This is possible by having access to customer data. Business leaders need to be able to capture this critical customer data, the insights from which can be used to run predictable revenue engines. How can RevOps teams approach customer data in a way that helps them generate more revenue for their business? Let’s explore with our guest today. We have Leore Spira who is currently heading Revenue Operations at Buildots. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #b2bcustomerjourney

Welcome to Season 2 Episode 5 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Jordan Zorneshttps://www.linkedin.com/in/jordanzornes253/Episode Guest - Darren Fayhttps://www.linkedin.com/in/darren-fay/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:When is the best time to start a RevOps function? And what should an ideal revenue operations team structure look like? Let’s hear it from Darren Fay, Director of Revenue Operations & Intelligence at Instructure. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #revenueoperationsteamstructure #buildingrevenueoperationsteam

Welcome to Season 2 Episode 4 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Dan Jiao https://www.linkedin.com/in/danjiao/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:According to Gartner, 75% of the highest-growth companies in the world will deploy a RevOps model by 2025. Many organizations are realizing the value that a revenue operations functon can bring to their revenue, especially in an uncertain market. A lot of RevOps leaders we have spoken to over the last year have highlighted how having a RevOps function is critical to survive any kind of uncertainty and running a right GTM ship.In this episode, you will hear the story of a company that moved from a siloed GTM Ops structure to a RevOps structure. Let’s hear it from Dan Jiao, Senior Director of RevenueOperations at Signifyd, on the BTS story of this transition, advantages and learnings for the rest of us to follow. Dan is a data-driven business leader with a track record of success in sales, go-to-market (GTM), operations, strategy, and management.Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #revenueoperations #revopsstructure

Welcome to Season 2 Episode 3 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Melissa McCreadyhttps://www.linkedin.com/in/melissamccreadylovesgrowthops/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Messy data in systems like CRM is a huge challenge for RevOps teams. Siloed, incomplete and inaccurate data prevents organizations from leveraging the full value of the tools in their tech stack, and ultimately leads to revenue leakage. Maintaining this data hygiene has emerged as one of the highest priority for RevOps leaders. Let’s understand why clean data has emerged as a top RevOps trend, and what the new world of B2B demands from its data. And most importantly, how clean, accurate and complete data is the foundation to running a successful revenue operations function. And to answer our questions today is our guest Melissa McCready. Melissa is the founder and CEO of Navigate Consulting Group. She has over 20+ years of experience and is a veteran in CRM, marketing automation and customer success. Let's hear it from Melissa! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #revenueoperationsmetrics #revopsmetrics

Welcome to Season 2 Episode 2 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Cliff Simonhttps://www.linkedin.com/in/cliff-simon/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:If you are in revenue operations, you already must have a ton of data within your arm’s reach. But which data is most crucial to track and gain insights from? And which numbers, if tracked right, can exponentially impact your revenues? You can find an answer to this million-dollar question with the right metrics. Tracking the right metrics can help you redefine your current processes and devise strategies to increase revenue.In today's episode, we will talk about Metrics that RevOps should track as an organization scales up this function.And to answer our questions today is our guest Cliff Simon, the CRO at Carabiner Group. Cliff Is an advisor and fractional executive for several high-growth start-ups where he utilizes his expertise in all things GTM and RevOps, and is an active leader of GTM in multiple communities.Let's hear it from Cliff!Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

Welcome to Season 2 Episode 1 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Sid Kumarhttps://www.linkedin.com/in/siddarthkumar/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Customer retention has always proved to be an excellent way to boost revenue growth. Acquiring new customers can be expensive and time consuming. There are studies that have found that retaining existing customers can cost 5-10 times less than acquiring new customers.While new customers are important, in current times when revenue leaders are being asked to “do more with less”, focusing on existing customers can prove as a survival tactic in current times of uncertainty. And RevOps plays a crucial role in driving this retention and reducing customer churn.Let’s explore more on this topic with our guest today. We are joined by Sid Kumar who is the SVP of RevOps at HubSpot. Sid has been cited among the Top 100 RevOps Leaders of our times. He has more than 2 decades of experience in driving revenue growth and profitability for businesses. He has a passion for building, scaling and leading high velocity go-to-market organizations to accelerate revenue growth.Let's hear it from Sid! Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

Welcome to Season 1 Episode 13 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Shantanu Shekharhttps://www.linkedin.com/in/shantanushekhar/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Buyer contact data continues to be one of the most complex challenges for revenue operations teams to solve. According to Gartner, an average of 7 people are involved in most buying decisions in a typical sales cycle. And quite a few of these stakeholders might be outside the department your sellers are targeting.GTM Teams lose out on several opportunities in the absence of accurate data of the buying committee which in turn also creates visibility gaps around the relationship and engagement.Let’s try and understand how revenue leaders can deal with this challenge.Our guest today is Shantanu Shekhar, the Senior Director, Sales Strategy & Operations at Gong. Shantanu has scaled, optimized, and transformed businesses across several geographies, including Europe, the Middle East, Africa, and Asia-Pacific. He is currently driving sales operations and go-to-market strategy for Gong in EMEA.Let's hear it from Shantanu! Want to learn more about Nektar?Talk to our team - https://bit.ly/3iGuFEH

Welcome to Season 1 Episode 12 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Jeff Ignacio https://www.linkedin.com/in/jeffbethechange/ Podcast Details: Podcast page - https://bit.ly/3u9I1eV Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Driving revenue is no longer just the responsibility of sales. Revenue generation is like a relay - where sales, marketing, and customer success teams have to work towards common goals - and be completely aligned in this pursuit. Several advantages of this cross-functional alignment include improved customer experience, higher productivity among teams, better utilization of tech stack, and improved data usage. But in reality, how aligned are these teams? Research says not so much. Only 29% of business leaders, for instance, said that their teams are fully aligned toward achieving common revenue goals. Without alignment, a lot of opportunities to generate revenue are missed. The budgets, time, and effort of these teams get wasted, leading to revenue leakage across the customer journey. The good news is that most companies are working towards creating this alignment by implementing a revenue operations function. In today’s episode, we will talk about the role of RevOps in driving this cross-functional alignment to provide a great customer experience and ultimately lead to higher revenues. Jeff Ignacio is joining us today to answer some questions about how leaders can drive this movement within their companies. Jeff is the Head of Sales Operations at Forethought and a RevOps leader passionate about driving revenue excellence by working with sales, marketing, and customer success leaders. Let's hear it from Jeff! Want to learn more about Nektar? Talk to our team - https://bit.ly/3Vwfc8g

Welcome to Season 1 Episode 11 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Don Otvos https://www.linkedin.com/in/donnyo/ Podcast Details: Podcast page - https://bit.ly/3OlvQ8d Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Over the last five years or so the sales tech market has exploded, with a rising number of tools getting added to the already crowded market. There's just so much tech out there that it can be an overwhelming experience for any buyer. While there is this proliferation of sales tools that we are seeing across the tech stack, the reality is half of the sales teams fail to see user adoption and a clear ROI from these investments. According to a recent survey of 330 sales professionals, 86% of reps get confused about which tool to use for which task. 82% of sales leaders say that trying to get reps to use the provided sales tools feels like a second job. So what components should we look at in a modern sales tech stack to drive more efficiency across the organization? Is there a list of top priorities revenue leaders must look at to lock in more revenues? Let’s find some answers to these questions with our guest today - Don Otvos. Don is the VP of Business Development & Alliances at LeanData and has also been the VP of RevOps there. He is a highly valued leader who helps companies establish operational solutions that produce repeatable performance and sustainable results. Let's hear it from Don! Want to learn more about Nektar? Talk to our team - https://bit.ly/3tStNil

Welcome to Season 1 Episode 10 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Jen Bergrenhttps://www.linkedin.com/in/jenbergren/Podcast Details:Podcast page - https://bit.ly/3FyHuKnSpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:RevOps now has a seat at the table. Even if you are a seed stage company, it’s not too early to think about setting up a RevOps function. But how do you start? What is that first step to take? And who even takes responsibility for this?Let’s hear from someone who has been there and done that. We have Jen Bergren, who has been the Head of Operations at Remotish - a Hubspot revops and webops agency. She was one of the first hires at Remotish and has set up processes and systems from scratch since then. We will hear her perspective on what her experience has been like in starting a RevOps function at a start-up, her learnings and advise for something in a similar role.Want to learn more about Nektar?Talk to our team - https://bit.ly/3Exu4NQ