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Troy Hooper
What would you say if we told you that every business is in the hospitality business? Join Troy Hooper, CEO of Hot Palette America, as he explores what hospitality means in every business with industry leaders. Troy and his guests will tackle how they came to deploy hospitality in their businesses, how it impacts their results, and how they came to understand, adopt, and deploy this mindset and framework. Leveraging Troy’s experience, insight, and straight talk - listeners will walk away with a plan of action that’s right for them. If you feel you have deployed a unique hospitality tactic to your business, reach out to be a guest. For more information on Troy Hooper and Pepper Lunch, visit: https://www.krpusa.com/ and https://www.pepperlunchrestaurants.com/
Total 28 episodes
1
028: Building a Scalable Franchise Model with Mike LaRue from Angry Chickz

028: Building a Scalable Franchise Model with Mike LaRue from Angry Chickz

In this week’s episode of The Pineapple Perspective, Troy welcomes franchise expert Mike LaRue, who shares his journey from direct marketing to becoming a sought-after leader in restaurant franchising. They discuss the essential components of building a sustainable franchise model, balancing growth with culture, and why understanding hospitality is crucial for long-term success. Mike recounts his early career in franchise sales, his pivotal inspiration from Simon Sinek’s “Start With Why,” and how he applied those lessons to help brands like Halal Guys and Angry Chickz thrive. Mike also talks about a few key challenges in franchising today, the importance of franchisee culture, and avoiding common pitfalls when expanding a brand. Mike provides insights on what makes a successful franchisor and franchisee partnership, emphasizing the need for strong operator experience, a people-first culture, and strategic growth. The discussion rounds off with a spotlight on Angry Chickz, a Nashville hot chicken concept where Mike currently serves as Vice President of Franchise Development, and their impressive growth fueled by 25 corporate stores. Topics Discussed in the Episode: The importance of hospitality in building memorable brands Key lessons from Mike LaRue’s career in franchise development Challenges and opportunities in scaling restaurant franchises Angry Chickz’s journey: from humble beginnings to a national brand What makes a successful franchisor-franchisee relationship   Connect with Mike LaRue: Mike LaRue - Angry Chickz | LinkedIn  www.angrychickzfranchise.com  Angry Chickz - Feed Your Hangry (@theangrychickz) • Instagram photos and videos The Angry Chickz - Facebook Angry Chickz Official 🐥 (@theangrychickz_) | TikTok This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions. 
41:3921/11/2024
027: Redefining Hospitality Branding & Marketing with Sebastian Stahl

027: Redefining Hospitality Branding & Marketing with Sebastian Stahl

In Episode 27 of The Pineapple Perspective, host Troy Hooper welcomes Sebastian Stahl, founder of Breadth Marketing, for a discussion on redefining restaurant branding and marketing. Sebastian delves into the critical role hospitality plays in creating human connections, how a strategic brand vision helps businesses thrive, and the common challenges restaurants face when aligning brand identity with evolving customer expectations. He highlights actionable insights and data-driven strategies restaurant owners can implement to strengthen their customer base, adapt to market trends, and build lasting brand value. Together, Troy and Sebastian share industry-tested methods on leveraging restaurant events, maximizing private dining opportunities, and balancing customer preferences with operational efficiency.  Topics Discussed in This Episode: The role of hospitality in cultivating lasting customer relationships Strategies for aligning restaurant branding with target demographics Practical approaches to maximizing revenue through private events and catering Understanding the importance of adaptable, long-term brand strategies Insights on balancing operational efficiency with consistent brand messaging   Connect with Sebastian: Website: www.breadthmarketing.com Instagram: Breadth Restaurant Marketing 🍴 (@breadthrestaurantmarketing) • Instagram photos and videos  LinkedIn: Sebastian Stahl - Breadth | LinkedIn  Facebook: Breadth Marketing YouTube: https://www.youtube.com/@breadth2836   This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions. 
40:5414/11/2024
026: How Gaming and Hospitality Intersect: A New Era of Brand Loyalty with Devour’s CEO Shelly Rupel

026: How Gaming and Hospitality Intersect: A New Era of Brand Loyalty with Devour’s CEO Shelly Rupel

In this episode of The Pineapple Perspective, host Troy Hooper dives into the innovative intersection of hospitality, gaming, and technology with industry leader Shelly Rupel, co-founder and CEO of Devour. Together, they explore how the worlds of hospitality and gaming are merging in creative ways, providing new opportunities for restaurants to connect with Gen Z and digitally savvy consumers in immersive, virtual environments.  Shelly shares insights into Devour’s role as a pioneer in bridging restaurants with digital platforms and how these collaborations can engage younger audiences authentically, delivering personalized loyalty rewards and dynamic experiences directly within gaming platforms. Tune in for a thought-provoking discussion on the future of digital loyalty and what this means for the hospitality industry as brands explore fresh ways to reach audiences in the spaces where they naturally interact and play. Topics Discussed in the Episode: How Devour brings restaurants into virtual spaces and rewards gaming achievements The importance of authenticity for brands aiming to reach Gen Z and digital audiences Innovative loyalty programs and gaming rewards in the restaurant industry Ways restaurants can leverage Web 3.0 technology for brand engagement The future of hospitality as a digitally connected, personalized experience   Connect with Shelly: Website: Devour.io  Company LinkedIn: Devour | LinkedIn  Instagram: DevourGO (@go_devour) • Instagram photos and videos  Facebook: Devour Twitter/X: Devour (@GoDevour) / X Order: DevourGO    This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
39:0707/11/2024
025: Revolutionizing Quick-Service: Insights from Wow Bao’s CEO Geoff Alexander

025: Revolutionizing Quick-Service: Insights from Wow Bao’s CEO Geoff Alexander

In Episode 25 of The Pineapple Perspective, Troy Hooper dives deep into a compelling conversation with Geoff Alexander, a trailblazer in the restaurant and hospitality industry. Known for his leadership at Wow Bao, Geoff shares his journey from growing up in New York to running a renowned brand that has revolutionized quick-service dining with innovative strategies like self-ordering kiosks, mobile apps, and even virtual kitchens. He reveals the key lessons he's learned along the way, from being scrappy and thinking outside the box to growing a business without relying on huge capital investments. Geoff also shares stories about his passion for hospitality, from personal anecdotes that shaped his philosophy to the modern challenges of maintaining value and delivering exceptional service. This episode is packed with insights on how to stay ahead of the curve in the restaurant industry, build a resilient brand, and leverage technology while never losing sight of the core values of hospitality. Geoff also discusses the rapid growth of Wow Bao's consumer packaged goods, now available in over 10,000 grocery stores, and teases what’s next for the brand, including ventures into food service markets like military bases and cruise lines. If you're in the restaurant business or simply love hearing about innovation in hospitality, this episode is a must-listen! Topics Discussed in the Episode: The meaning of hospitality and how to create memorable experiences The evolution and growth of Wow Bao from a small restaurant to a national brand Leveraging technology in the restaurant industry, from kiosks to virtual kitchens The expansion of Wow Bao into consumer packaged goods and grocery stores The importance of delivering value in the hospitality industry amidst rising costs Connect with Geoff: Geoff Alexander - Wow Bao | LinkedIn  Wow Bao  Wow Bao (@wowbao) • Instagram photos and videos Wow Bao-Facebook Wow Bao (@WowBao) / X Wow Bao (@wowbao) | TikTok Wow Bao - YouTube   This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions. 
51:0531/10/2024
024: The Future of Hotel F&B: Scot Turner's Perspective on Innovation and Success

024: The Future of Hotel F&B: Scot Turner's Perspective on Innovation and Success

This week’s hospitality guest is Scot Turner, a hospitality expert, and founder of Auden Hospitality. Listen in as Scot discusses with Troy the challenges and opportunities in the hotel Food & Beverage industry, emphasizing the importance of storytelling, local community focus, and embracing digitization. - The significance of crafting a compelling story for Food & Beverage outlets to ensure consistency in the messaging and experience.  - The need for hotels to benchmark themselves against local independent restaurants rather than just other hotels to foster a stronger connection with the community.  - The importance of leveraging technology to enhance guest experiences and streamline operations.  - Recommendation to hotels to focus on reducing friction for guests through digital ordering and automating tasks. -  Data-driven decision-making: Utilize data to make informed decisions and optimize F&B operations. Connect with Scot: LinkedIn - Scot LinkedIn - Auden Hospitality YouTube Auden Hospitality Website Instagram   This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
41:2624/10/2024
023: Von Miller Tackles Organic Farming: The Story Behind Greener Pastures Chicken

023: Von Miller Tackles Organic Farming: The Story Behind Greener Pastures Chicken

Looking for a chicken brand that goes above and beyond organic certifications? Tune in to learn about Greener Pastures Chicken's USDA certified organic, non-GMO, and regenerative organic certifications, and how they're delivering a superior product. In this episode of The Pineapple Perspective, host Troy Hooper sits down with Cameron Molberg and Diego Diverde, the founders of Greener Pastures Chicken. They discuss the mission and values behind their poultry farm, highlighting the importance of hospitality in their business model. The conversation delves into the certifications and badges that Greener Pastures Chicken holds, such as USDA certified organic, non-GMO project verified, certified humane, and more. They clarify the difference between free-range and pasture-raised chicken, emphasizing the superior quality and nutritional profile of their product. The discussion also touches on the expansion of Greener Pastures Chicken into the restaurant industry, with the creation of their own restaurant brand and that NFL players Drew Brees and Patrick Mahomes have now joined as partners in the business.    Topics discussed in this episode: - The mission and values of Greener Pastures Chicken - The importance of hospitality in the business model - The certifications and badges held by Greener Pastures Chicken - The difference between free-range and pasture-raised chicken - The expansion of Greener Pastures Chicken into the restaurant industry and the involvement of NFL players Drew Brees and Patrick Mahomes.   Connect with Cameron: http://greenerpastureschicken.com Connect with Diego: https://www.linkedin.com/in/diego-diverde-9b3aa259/ http://greenerpastureschicken.com https://www.linkedin.com/in/cameron-molberg-10850646/ https://www.facebook.com/GreenerPasturesChicken/ https://www.instagram.com/greenerpastureschicken/ https://www.wing-riot.com/ http://instagram.com/wingriotvon http://facebook.com/wingriotvon   This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
53:1817/10/2024
022: Mission-Driven Farming of Greener Pastures Chicken with Diego Diverde

022: Mission-Driven Farming of Greener Pastures Chicken with Diego Diverde

Want to know more about Greener Pastures Chicken's commitment to regenerative agriculture and organic practices? In this episode of The Pineapple Perspective, host Troy Hooper interviews Diego Diverde, a key member of Greener Pastures Chicken. They discuss the concept of hospitality and how it applies to their farm-to-table approach.  Here are the key topics discussed: - The importance of intentionality and communication in providing a unique and high-quality product. - The mission of Greener Pastures Chicken: focusing on maintaining organic practices. - The challenge of educating consumers and stakeholders about the value of their product and the importance of transparency in the industry. - Scaling the business to expand its reach by partnering with like-minded farms. - The role of marketing and content creation in conveying the values and mission of Greener Pastures Chicken using different platforms. Connect with Diego: https://www.linkedin.com/in/diego-diverde-9b3aa259/ http://greenerpastureschicken.com https://www.linkedin.com/in/cameron-molberg-10850646/ https://www.facebook.com/GreenerPasturesChicken/ https://www.instagram.com/greenerpastureschicken/ https://www.wing-riot.com/ http://instagram.com/wingriotvon http://facebook.com/wingriotvon This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
47:1010/10/2024
021: Revolutionizing the Chicken Supply Chain: Cameron Molberg's Mission at Greener Pastures

021: Revolutionizing the Chicken Supply Chain: Cameron Molberg's Mission at Greener Pastures

How is a pasture-raised organic chicken operation in Texas revolutionizing the poultry industry? In this episode of The Pineapple Perspective, host Troy Hooper interviews Cameron Molberg, CEO of Greener Pastures Chicken. They discuss Cameron's background in the food industry and his journey from restaurant management to agriculture. They also delve into the benefits of organic and pasture-raised chicken, including the improved nutritional content and the impact on overall health.  Here are this week’s topics: - The concept of hospitality and its role in the restaurant industry. - Cameron's background in the food industry and his transition from restaurant management to agriculture. - The benefits of organic and pasture-raised chicken, including improved nutritional content and overall health impact. - The unique processing plant built by Greener Pastures Chicken and its proximity to the ensuring a shorter supply chain. Connect with Cameron: http://greenerpastureschicken.com This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions. 
49:1003/10/2024
020: Thriving in a Challenging Economy: Gregg Majewski's Recipe for Success

020: Thriving in a Challenging Economy: Gregg Majewski's Recipe for Success

Are you ready to learn how to navigate the current economic challenges in the restaurant industry and come out stronger than ever? In this episode of The Pineapple Perspective, Gregg Majewski, CEO of Craveworthy Brands, shares insights on the current state of the economy and its impact on the restaurant industry. He discusses the significant increase in inflation and how it has affected consumer spending. Gregg emphasizes the importance of restaurants being proactive and finding new ways to drive revenue, such as catering, virtual brands, and exploring alternative revenue streams. He encourages thinking outside the box and adapting to the changing landscape to ensure survival and success in the industry. Here are the key points from the interview: - How Gregg defines hospitality.  - The importance of believing in and supporting the people you hire. - Gregg’s approach to building successful brands, focusing on quality and creating a unique offering.  - The current economic climate and the impact of inflation on the restaurant industry.  - The need for restaurants to think outside the box and adapt to changing circumstances.  Connect with Gregg: https://www.craveworthybrands.com/  https://www.linkedin.com/in/greggmajewski  https://twitter.com/CraveworthyUS https://www.instagram.com/craveworthybrands/ https://www.youtube.com/@CraveworthyBrands  https://www.facebook.com/craveworthybrands    This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
38:0526/09/2024
019: Frontline Leadership with Monica Rothgery Former COO of KFC

019: Frontline Leadership with Monica Rothgery Former COO of KFC

Looking for ways to build a strong and caring team in the fast food industry? Learn from Monica Rothgery's experiences as she shares her journey from being a Taco Bell manager to becoming a COO, and discover the importance of showing genuine care and appreciation for your team members. In this episode of The Pineapple Perspective, host Troy Hooper interviews Monica Rothgery, a former Taco Bell manager turned COO of KFC in America. Monica shares her journey in the hospitality industry and highlights the importance of caring for team members to create a positive customer experience. She also discusses her book, Lessons from the Drive Thru, which offers valuable insights and lessons for frontline leaders in the industry. Topics Discussed:  - The significance of hospitality in making people feel special and appreciated. - Monica's experience as a Taco Bell manager and the challenges she faced in leading a team. - The importance of investing in team members and building genuine relationships with them. - The impact of team members' experience on the customer experience. - Monica's career progression from a single store manager to the COO of KFC in America. - Monica's book, Lessons from the Drive Thru, as a resource for frontline leaders. Connect with Monica at the following links: Monica Rothgery LinkedIn Check out her book on Amazon!    This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.  If you're interested in being a guest on the show, please send an email to: [email protected]
37:1819/09/2024
018: From Service Innovation to Loyalty Programs: Jim Balis on the Future of Restaurant Hospitality

018: From Service Innovation to Loyalty Programs: Jim Balis on the Future of Restaurant Hospitality

Interested in how AI and technology are revolutionizing the QSR space? Discover how Jim Balis and his team are implementing innovative solutions to enhance labor efficiency and improve the guest experience. Summary: Jim Balis, partner of Strategic Operations Group at Capitol Spring, discusses the importance of hospitality in the restaurant industry and shares insights on implementing technology to improve labor efficiency and enhance the guest experience. In this episode of The Pineapple Perspective, Troy Hooper interviews Jim Balis, partner of Strategic Operations Group at Capitol Spring. They delve into how hospitality can be delivered effectively in the fast-casual and QSR space. Jim shares thoughts and insights on the future of loyalty programs, automation, and customization in the industry. Here are a few key topics discussed:   - Importance of hospitality in different segments of the restaurant industry   - Implementing technology to improve labor efficiency   - Enhancing the guest experience through automation and customization   - The future of loyalty programs in the industry Connect with Jim at the following links: https://www.linkedin.com/in/jim-balis-5879a34  www.capitalspring.com ​​https://www.linkedin.com/company/capitalspring www.sizzlingplatter.com  https://www.linkedin.com/company/sizzling-platter-llc/ https://www.instagram.com/sizzlingplatterllc/  https://www.ilovelulus.com/  https://www.instagram.com/lulusfinepizza  https://www.facebook.com/profile.php?id=100090559873514 This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
42:3412/09/2024
017: From Customer Acquisition to Customer Retention: Shifting Your Focus in Marketing Strategies with Chip Klose

017: From Customer Acquisition to Customer Retention: Shifting Your Focus in Marketing Strategies with Chip Klose

Want to learn the secrets to exceeding guest expectations and how it can elevate your business and brand? Join Troy Hooper as he dives into the strategies behind the power of customer retention, maximizing revenue and minimizing expenses with restaurant expert Chip Klose. In this conversation, Chip Klose discusses with Troy the key topics that are top of mind for restaurant operators today. He emphasizes the need to shift the focus from customer acquisition to customer retention in marketing strategies. Chip highlights the importance of profitability and the misconception that more revenue and less expenses automatically lead to profit. He suggests a more targeted approach, setting revenue goals and managing expenses to ensure consistent profitability. Additionally, Chip emphasizes that the restaurant industry should be recognized as a luxury and indulgence, providing an extraordinary experience that is worth the price.  Here are a few key topics discussed: - Importance of customer retention in marketing - Misconception about profitability in the restaurant industry - Targeted revenue goals and expense management for consistent profitability - Recognizing the restaurant industry as a luxury and indulgence   Connect with Chip on Instagram and his podcast. This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
51:2105/09/2024
016: Revolutionizing Hospitality Analytics: A Conversation with Derek Smith from Canopy Metrics

016: Revolutionizing Hospitality Analytics: A Conversation with Derek Smith from Canopy Metrics

Looking for expert advice on performance measurement and how to create a performance-driven culture in your restaurant? In this episode of The Pineapple Perspective, host Troy Hooper interviews Derek Smith, CEO of Canopy Metrics, a data analysis company specializing in data collection and visualization for restaurants.  Derek shares his perspective on hospitality, emphasizing the importance of a guest-centric approach. He also talks about his background in customer service and analytics, which led him to start Canopy Metrics. Derek explains how his company helps restaurants use their data effectively to increase profitability. He discusses the power of visualizing data and creating customized dashboards for clients. Derek shares a case study where he helped a restaurant improve their food cost variance by gaining the trust of the operators through accurate data visualization. The episode concludes with a discussion on the challenges and opportunities in the restaurant industry and Derek's recommendations for visitors to Vancouver, including trying poutine in Montreal and hiking the Grouse Grind for a breathtaking view of the city. Topics Discussed: 1. The importance of hospitality in the restaurant industry 2. Derek's background in customer service and analytics 3. How Canopy Metrics helps restaurants use data effectively 4. The power of data visualization and customized dashboards 5. A case study on improving food cost variance through accurate data visualization   Connect with Derek on LinkedIn and the Canopy Metrics website. This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
41:3329/08/2024
015: The Future of Customer Engagement: A Deep Dive with Adentro’s Mike Potter

015: The Future of Customer Engagement: A Deep Dive with Adentro’s Mike Potter

Want to hear real-life success stories of brands using Adentro's platform to drive customer engagement and increase sales? Tune in to this episode as Michael Potter shares case studies and examples of how businesses have leveraged Wi-Fi gating and personalized messaging to connect with their customers on a deeper level. Don't miss out on these valuable insights!   In this episode of the Pineapple Perspective, Troy interviews Michael Potter, the VP of Strategic Accounts for Adentro. They discuss the importance of hospitality and how it can be integrated into digital marketing strategies.    Here are the key topics discussed:    - Hospitality as a key factor in business success - Integrating hospitality into the company's mindset and operations - Going beyond demographic information to understand the customer deeply - The role of digital marketing in driving customer engagement - Utilizing Wi-Fi tracking to collect customer data and personalized marketing campaigns - Using data to increase customer visits and visit frequency   Connect with Mike at:  https://www.linkedin.com/in/mbpnetworks/  https://www.linkedin.com/company/adentromarketing/ https://adentro.com/ https://www.instagram.com/adentromarketing/  https://twitter.com/AdentroMktg  https://www.facebook.com/AdentroMarketing/  https://x.com/mpotter415 https://www.eatthistech.com/  https://www.instagram.com/digestibletech/ https://www.facebook.com/people/Digestible-Technology/100095172094018/ This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.  Episode author: Troy Hooper, Mike Potter
35:4122/08/2024
014: The Chef as Entrepreneur: Mastering the Art of Building a Culinary Empire with Christian Fischer

014: The Chef as Entrepreneur: Mastering the Art of Building a Culinary Empire with Christian Fischer

Are you a chef looking for new avenues to create a life beyond the kitchen? Discover how Chef Christian Fisher is helping chefs find independence and success through his disruptive chef entrepreneur show and book writing system. In this episode, Troy talks with Chef Christian Fischer who shares his journey in the hospitality industry and his commitment to helping chefs transition into successful entrepreneurs. He emphasizes the importance of hospitality as creating a welcoming environment where people feel valued and cared for, and how food can bring people together and create lasting memories. Chef Fischer introduces his book writing program, which aims to guide chefs in writing, publishing, and selling their own books in a short period of time. He highlights the transformative power of writing a book, such as establishing oneself as an expert, elevating one's career prospects, and gaining self-discovery. Additionally, Chef Fischer discusses his other business support services, including operational tools, plant-based products, and investment opportunities for innovative ideas. Connect with Christian on his website and LinkedIn.  You can follow him on Facebook and TikTok and listen to his podcast. This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions. 
39:5715/08/2024
013 - Ignite Your Local Business Growth Through Digital Marketing with Justin Ulrich

013 - Ignite Your Local Business Growth Through Digital Marketing with Justin Ulrich

Looking for inspiration to take your marketing efforts to the next level? Don't miss this episode of the Pineapple Perspective podcast, where Troy Hooper and Justin Ulrich share their experiences and insights on the importance of giving, local marketing, and leveraging data to drive growth. In this episode of The Pineapple Perspective, Troy Hooper interviews Justin Ulrich, the marketing lead at Evocalize. They discuss the concept of hospitality and the importance of treating others with respect and kindness. Justin emphasizes the value of giving without expecting anything in return and how it can enrich both the giver and the receiver. They also delve into the trends in local digital marketing, highlighting the significance of hyperlocal and hyper-contextual targeting. Justin shares insights on leveraging data to segment audiences and tailor marketing messages to specific demographics.  Highlighted topics are: - Discussion on the concept of hospitality and the importance of giving and treating others with respect and kindness - Trends in local digital marketing, focusing on hyperlocal and hyper-contextual targeting - Leveraging data to segment audiences and personalize marketing messages Connect with Justin on LinkedIn. Learn more about Evocalize at: Website LinkedIn Facebook Instagram X YouTube TikTok And their podcast: Local Marketing Lab This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.       
44:4808/08/2024
012 - The Future of Hospitality Hiring: Leveraging Technology and AI with Landed’s Rouhaan Shahpurwala

012 - The Future of Hospitality Hiring: Leveraging Technology and AI with Landed’s Rouhaan Shahpurwala

Are you struggling to find quality candidates in the current labor market? Curious about the latest trends in the hiring process? Discover how Landed, a unique SaaS platform, is revolutionizing the hiring process for restaurant brands. In this episode of the Pineapple Perspective, host Troy Hooper interviews Rouhaan Shahpurwala, CEO of Landed, a SaaS product and service partner business. They discuss the importance of hospitality in all aspects of business and how Landed integrates it into their operations.  Here are a few topics discussed in the episode: - The importance of hospitality in every business and how it extends to employees, customers, and stakeholders. - Rouhaan's belief in hospitality, influenced by his upbringing and early work experiences. - The challenges faced by brands in hiring and retaining quality hourly workers, with a focus on ghosting and finding candidates who show up for interviews. - The importance of employee happiness and culture in attracting and retaining talent, including the use of employee referrals. - The role of technology, such as Landed's generative AI, in streamlining the hiring process and creating a personalized candidate experience. Landed is a unique hiring platform that combines high-touch, personalized engagement with social media and AI technology to help restaurant brands find and hire hourly talent. By leveraging the power of social media, Landed reaches millennial and Gen Z candidates who may not be actively searching on traditional job boards. Through AI-powered conversations, Landed engages with candidates, vets them based on brand-specific criteria, and books them for interviews, ultimately improving retention rates and streamlining the hiring process for restaurant brands. Connect with Rouhaan on LinkedIn. This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
41:5901/08/2024
011 - Shaquille O'Neal's Big Chicken: Serving Excellence and Making Memories with Sam Stanovich

011 - Shaquille O'Neal's Big Chicken: Serving Excellence and Making Memories with Sam Stanovich

Curious to hear the insights and experiences of the head of development at Shaquille O'Neal's Big Chicken and how integrating hospitality into your mindset and operational framework can elevate your business and brand? In this episode of The Pineapple Perspective, Troy interviews Sam Stanovich, the head of development at Big Chicken, a concept founded by Shaquille O'Neal. They discuss various topics related to the hospitality industry and the growth of the Big Chicken brand.  Sam shares more on these topics: - His personal journey from a Greek household upbringing to working in Marriott and becoming a franchisee. - His definition of hospitality being the privilege to serve others and care about the community. - Highlights on the significance of having a personal board of directors for guidance and support in his career. - He discusses the growth plans for Big Chicken, including expanding domestically and internationally. - The brand benefits from the reputation and network of its founder, Shaquille O'Neal.   You can connect with Sam on LinkedIn and Instagram. To learn more about Big Chicken, connect with them on LinkedIn, check out their website, and follow them on Instagram, Facebook, X and TikTok. This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
37:1025/07/2024
010 - From Parking Lot to Promenade: How San Pedro Fish Company Found Success with Michael Ungaro

010 - From Parking Lot to Promenade: How San Pedro Fish Company Found Success with Michael Ungaro

Looking for inspiration to transform your family-owned business into a thriving brand?  Don't miss this episode of The Pineapple Perspective featuring CEO Michael Ungaro of San Pedro Fish Company. From humble beginnings to becoming a top ten Instagram restaurant, CEO Michael Ungaro takes us on a journey of resilience, innovation, and the power of storytelling. Discover the secrets behind his success, how he’s created a culture of hospitality that has captivated customers and led to incredible growth and learn how you can apply these strategies to your own business.  Get ready to be motivated and discover the keys to building a successful multi-generational business. Listen in as Troy and Michael highlight these topics: - The challenges and successes of running a multi-generational family-owned restaurant. - The importance of hospitality, community, and adaptability in restaurant business operations. - Treating employees and customers like family is a core value of San Pedro Fish Company. - The challenges of transitioning to the fourth generation and ensuring the business's continued success. - The evolution of their service model from fast-casual to an experiential dining experience. - The significance of creating a sense of connection and value for employees and customers. - The impact of social media and storytelling in promoting their brand. - Future plans for expansion and innovation. You can learn more about San Pedro Fish Company on their website.  This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
47:3318/07/2024
009 - Revolutionizing the Restaurant Industry: Full Course's Approach to Investment and Mentorship

009 - Revolutionizing the Restaurant Industry: Full Course's Approach to Investment and Mentorship

Curious about the challenges and rewards of leaving a corporate career for the restaurant industry and becoming a multi-unit franchisee?    In this episode of The Pineapple Perspective, host Troy Hooper interviews Lauren Fernandez, CEO of Full Course, a company that invests in and supports early-stage food and restaurant brands. Here are the key points discussed in the interview:   - Lauren shares her deep connection to the hospitality industry. - She discusses how her upbringing and cultural background have shaped her to make a positive impact. - Lauren’s journey from lawyer to multi-unit franchisee and starting Full Course. - Challenges faced by the industry, like lack of available debt and scarcity of affordable real estate. - Creative solutions to challenges including private credit and crowdsourcing. You can learn more about Lauren Fernandez on LinkedIn.  This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.  Episode author: Troy Hooper, Lauren Fernandez
45:4611/07/2024
008 - The Evolution of Hospitality: Insights from the CEO of Big Chicken Josh Halpern

008 - The Evolution of Hospitality: Insights from the CEO of Big Chicken Josh Halpern

Curious about the challenges of franchising and the communication expectations across multiple generations, from baby boomers to Gen Z, that  create a unified and hospitable environment?   In this conversation, Troy discusses with Josh Halpern, CEO of Big Chicken, the need for businesses to adapt to the evolving hospitality expectations of different generations, such as Gen Z's desire for collaboration and customization.    Other topics covered in this episode include: - Hospitality is crucial in the restaurant industry and applies to all levels of business. - Franchising presents both challenges and opportunities. - Finding franchisees who align with company values is important. - Effective communication and collaboration are key in the franchising relationship. - Listening to stakeholders is vital for long-term sustainability.   You can learn more about Josh Halpern on LinkedIn and follow him on  Instagram and Big Chicken on their website.    This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
34:3927/06/2024
007 - Elevate Your Restaurant's Brand with Expert Food Packaging Tips from Zachary Stein

007 - Elevate Your Restaurant's Brand with Expert Food Packaging Tips from Zachary Stein

How can packaging enhance the customer experience and drive growth in the fast-casual industry?  In today’s episode, Troy meets with Zachary Stein, the Co Founder and CEO of SupplyCaddy, a leading global manufacturer of custom packaging and disposables for the food service industry with clients such as Burger King Popeyes, Dave's Hot Chicken, Huey Magoo's, Krispy Krunchy Chicken, Levain Bakery and more. Zach and Troy cover topics like: The importance of the customer experience in at home dining The need for customized packaging solutions that cater to the specific needs of each brand and their food offerings The role of technology in forecasting and managing supply chain logistics for packaging materials The impact of off-premise dining on the packaging requirements for QSR and fast casual brands The significance of sustainability and regenerative practices in packaging design and materials   You can learn more about Zachary Stein and SupplyCaddy on his website.  This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
47:0320/06/2024
006 - Delivering the Wow Factor: How Data Can Transform the Customer Experience

006 - Delivering the Wow Factor: How Data Can Transform the Customer Experience

How can data and statistics help your business elevate hospitality? Lucas Judice, founder of Freatz, a comprehensive Customer Experience Monitoring Tool for restaurants, discusses how businesses should prioritize hospitality by providing a wow factor to customers. In this episode, Troy and Lucas cover topics like: Hospitality is essential in every business, including restaurants. Using data to understand customers’ needs is vital for success. Freatz helps restaurants gather data from customers and provides actionable recommendations. Implementing Freatz’s recommendations can increase revenue and improve customer satisfaction. You can learn more about Lucas Judice and Freatz on his website, or connect with him on LinkedIn.  This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.  Episode author: Troy Hooper, Lucas Judice   
39:0213/06/2024
005 - Achieving Business Success with Expert Hospitality Insights from Anthony Zaller

005 - Achieving Business Success with Expert Hospitality Insights from Anthony Zaller

How can the principles of hospitality elevate your business and brand?   Anthony Zaller, a hospitality lawyer, discusses the importance of hospitality in business and shares insights on how to provide value to clients and customers.   In this episode, Troy and Anthony cover topics like: Providing value is the key to success in any industry The importance of empathy in understanding client/customer needs How to approach law with a hospitality mindset Staying updated on legal changes to protect your business interests    You can learn more about Anthony Zaller on his website, his blog or connect with him on LinkedIn.    For more information on Prosper Forum visit the website and LinkedIn.   This show is sponsored by Pepper Lunch. Find a location near you! Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
42:3106/06/2024
004: Hospitality as a Business Growth Strategy with Franchising Expert Paul Tran

004: Hospitality as a Business Growth Strategy with Franchising Expert Paul Tran

Can the right company culture be the key to limitless brand growth?    Paul Tran, Director of Franchising for Pepper Lunch Restaurants and franchising fanatic answers this question and more in this episode of The Pineapple Perspective.    In this episode, Troy and Paul cover topics like: Paul’s unique definition of hospitality How a single act of hospitality can transform a business’s reputation The importance of customer delight and quality in franchise success And finally, why investing in people has the highest ROI   You can learn more about Paul Tran on his website or connect with him on X and LinkedIn.    This show is sponsored by Pepper Lunch. Find a location near you!   Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
43:3930/05/2024
003: Building Community Through Undeniable Hospitality with Charlie Eblen of Single Tree Wood Fire BBQ

003: Building Community Through Undeniable Hospitality with Charlie Eblen of Single Tree Wood Fire BBQ

In this episode of The Pineapple Perspective, Troy interviews Charlie Eblen of Single Tree Wood Fire Barbecue on his passion for building community through undeniable hospitality and the perfect plate of barbecue. Together they talk about the importance of genuine relationships and going above and beyond to create memorable experiences for guests.   In this episode, we answer questions like: How do I create memorable experiences for my guests? How can I measure the ROI of community involvement? How can businesses train their employees to prioritize hospitality? What are some strategies for businesses to engage with and support their local schools and organizations?   Charlie Eblen is the owner of restaurant and catering business, Single Tree Wood Barbeque. His belief in undeniable hospitality has him on a mission to make Single Tree Wood BBQ the Nike of BBQ.  You can learn more about him and his business at https://www.singletreebbq.com/    This show is sponsored by Pepper Lunch. Find a location near you!   Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
32:0118/05/2024
002: Navigating Technology and Hospitality: How to Stay Human in a Digital World w/ Jason Berkowitz of ARROW UP

002: Navigating Technology and Hospitality: How to Stay Human in a Digital World w/ Jason Berkowitz of ARROW UP

In the latest episode of The Pineapple Perspective, Troy sits down with Jason Berkowitz, Founder and CEO of ARROW UP. Together they talk about how to leverage technology to increase ROI, stabilize employee churn, and maintain compliance with federal and state regulations.  In this episode, we answer questions like: How can hospitality be translated into a tech company? What is the ROI of investing in hospitality training and compliance? How can technology simplify risk management and compliance in the hospitality industry? Why is community important in the restaurant industry? How can operators navigate challenges such as labor shortages and rising costs in the restaurant industry?   Jason Berkowitz is the CEO and Founder of ARROW UP - an online platform with built-in content and a suite of smart tools that help restaurants develop leaders, satisfy compliance and lower operating costs. You can learn more about him and ARROW UP training here: https://arrowuptraining.com/ This show is sponsored by Pepper Lunch. Find a location near you!   Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions. 
48:2918/05/2024
001: Craft Your Story for Your Restaurant's Success w/ Shawn Walchef of Cali BBQ Media

001: Craft Your Story for Your Restaurant's Success w/ Shawn Walchef of Cali BBQ Media

Wondering how to stand out in the crowded restaurant space? Wishing you knew what to say on social media to bring people into your restaurant? In the first episode of The Pineapple Perspective, Troy sits down with Shawn Walchef of Cali BBQ Media to talk about how to translate your hospitality business into inspirational and tactical marketing methods.    In this episode, we answer questions like: What is digital hospitality? How can my business’ story make an impact with the community? What should I do to elevate my customer’s experience? How do I create dedicated fans to my restaurant?   Shawn Walchef is a Restaurateur, Storyteller, Producer, Husband and Father. You can learn more about him and his businesses at https://betheshow.media/   This show is sponsored by Pepper Lunch. Find a location near you!   Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.   
47:5518/05/2024